The Joe Rogan Experience - Joe Rogan Experience #910

00:00:02.000 Five, four, three, two, one.

00:00:07.000 Gary V, ladies and gentlemen.

00:00:09.000 Dude, I have gotten so many fucking tweets about you.

00:00:12.000 Ever since I said we were going to do this podcast or I don't know if I announced it online or tweeted or something, man.

00:00:17.000 You're doing something out there, dude.

00:00:19.000 You got a lot of people behind you.

00:00:20.000 A lot of people excited about you.

00:00:22.000 Well, listen, I'm super thrilled to be here.

00:00:24.000 I really appreciate it.

00:00:25.000 I appreciate you being here.

00:00:26.000 I'm thrilled to talk to you.

00:00:27.000 Thanks.

00:00:28.000 You're a motivational motherfucker, man.

00:00:29.000 You got a lot of people up and at them.

00:00:31.000 I'm super grateful.

00:00:33.000 You know, it's funny, I spent the three years, for the last year I've been okay with it, but the three years prior to that, I specifically didn't want to be a motivational speaker.

00:00:45.000 How come?

00:00:46.000 I was selfish in deciding that I just didn't want to be that, that I was more proud, in my own mind, of being an entrepreneur business builder who happened to have entrepreneurial tendencies, and I feel like the motivational speaker thing,

00:01:02.000 by percentages, can get a little ugly, gets a little kind of hollow, can get a little spammy, And for my own mind, the way I had it in my brand was I suppressed and stopped putting out the content that I would tell my boys and my internal employees,

00:01:18.000 but for the last year I embraced it a little more and so, you know, it's got a place, you know, I mean, you can't, and I know you feel this because as soon as you announced it too, I got so many emails and tweets and DMs of the same thing.

00:01:32.000 If you're lucky enough that some way The way you communicate brings value to others.

00:01:38.000 You need to be smart about that.

00:01:40.000 And so I'm trying to figure it out.

00:01:42.000 Yeah.

00:01:44.000 I mean, I definitely think you need to be smart about it.

00:01:47.000 You don't want to get greedy with it or stupid with it.

00:01:51.000 There's a fine line between manipulation and doing the right thing.

00:01:56.000 For sure.

00:01:57.000 And for me, when I go on stage...

00:02:00.000 That is my zone.

00:02:02.000 That's my arena.

00:02:04.000 That's my court.

00:02:05.000 I just don't think anybody does it better.

00:02:07.000 Like when you give motivational speeches?

00:02:10.000 They're usually business talks, but I'm so rah-rah that it takes, you know, I feel like I'm a defensive coordinator that's giving you the plays.

00:02:19.000 But I'm gonna give it to you like, we can do this, let's rip their necks out of their body.

00:02:23.000 And so, when I'm up there, that and the YouTube videos and things of that nature, that's the majority of what people see of me.

00:02:32.000 And that's only one version of it.

00:02:36.000 I'm very conscious of the motivational thing.

00:02:40.000 I think a lot of people use motivation for their own selfishness.

00:02:45.000 I know it all plays out in 30 or 40 years, but along the way, for my own appetite, I want to balance it the right way.

00:02:51.000 Well, there's a lot of people that are doing it that haven't...

00:02:53.000 They don't really do anything else.

00:02:56.000 Like, I know a guy who does motivational speaking.

00:02:58.000 He used to be a shitty comedian.

00:03:00.000 And now he's just doing these weird motivational speeches.

00:03:02.000 And they're like...

00:03:03.000 They're sort of hobbled and cobbled together from other people's shit.

00:03:07.000 And it's like...

00:03:09.000 It's fake.

00:03:10.000 You know what?

00:03:11.000 Listen, I don't judge anybody.

00:03:13.000 Very honestly, I don't give a fuck.

00:03:14.000 Really, I really don't.

00:03:15.000 Really, I don't.

00:03:16.000 But about what other people are doing, entertainment, escapism.

00:03:21.000 People can say reality stars are this.

00:03:23.000 People say watching football like my beloved Jets for three hours is stupid.

00:03:27.000 People can judge escapism any way they want.

00:03:29.000 Here's my big thing.

00:03:30.000 I'm a businessman so I talk about business content.

00:03:32.000 It's not just finding your inner peace.

00:03:35.000 What scares the shit out of me is everybody who fucking says that they're a business coach and they've never made a fucking dollar outside of selling other people how to make a dollar and that whole scheme is basically sell other people on how to make a dollar.

00:03:51.000 So I just don't want to go down that path and I think I can look the part very quickly and that's why I suppressed it for a little while but then in the last three or four years I've built a very large agency, a media agency and so I think I felt good that I went and executed again just like I did when I built the wine business so I filled that bucket of building another big business which makes me feel more comfortable to go out and do the content and being out there.

00:04:16.000 Well, there's definitely value in giving people motivation.

00:04:19.000 There's definitely value that other people get from it.

00:04:22.000 It's a real positive thing, and there's ripples that come off of that.

00:04:25.000 And I feel like I gain a lot from a lot of people that are motivational.

00:04:29.000 I get a lot out of it.

00:04:31.000 I love it.

00:04:31.000 When they're real.

00:04:32.000 When they're real.

00:04:33.000 It's hard to find.

00:04:35.000 You've got to separate.

00:04:36.000 Find out who's a real health expert and who's a bullshit artist that has sort of compiled and remembered a bunch of things that other health experts have actually studied and done research on.

00:04:50.000 It's headline reading versus practitionership.

00:04:53.000 And I couldn't even imagine what you guys are dealing with.

00:04:55.000 Being at the top of the sphere of this important medium, you must get bombarded and it takes work.

00:05:01.000 I've been able to navigate who I want to fuck with and have drinks with and who I stay away from.

00:05:06.000 It takes a lot of time.

00:05:07.000 Yeah, it does.

00:05:08.000 Because it can look the part and you gotta dig and you know this, there's people that you actually respect Who haven't done the work and are lazy about putting somebody else on?

00:05:18.000 And they're like, yeah, that's a good guy, but they're not.

00:05:21.000 And they're like, fuck.

00:05:22.000 And the whole thing is really interesting, actually.

00:05:25.000 And then there's hosers.

00:05:26.000 There's a lot of hosers out there.

00:05:28.000 There's no getting away from that, though, in kind of all walks of life.

00:05:31.000 And I think you're right, though, to not concentrate on the negative ones, because it's really just a waste of resources.

00:05:36.000 It's a waste of energy.

00:05:38.000 But...

00:05:39.000 This is an amazing time, though, to get a message out there and to motivate people and to show people that there's something positive, not just in being inspired, but in inspiring others.

00:05:51.000 Yeah, I mean, listen, you know, the communication infrastructure of society is incredibly interesting right now.

00:05:59.000 Look what you and I are doing.

00:06:01.000 Do you know, I mean, like, if you map what you're doing right now, like, it's insane.

00:06:06.000 You basically had to give up all the economics to the biggest radio station in the world.

00:06:11.000 Like, everybody can reach so many people and, of course, everybody's head's gonna go to what's going on in politics and what's going on.

00:06:17.000 And it's true.

00:06:18.000 Like, the reason a dictator When they're creating a coup d'etat, wants to take control of the media, is because people go with what the media's telling them.

00:06:26.000 And so, yeah, I mean, I think it's imperatively important to try to navigate and distinguish yourselves.

00:06:34.000 To me, I'm saying this quite a bit lately, which is, if you're feeling good right now, like, for example, I am.

00:06:40.000 I feel enormously optimistic.

00:06:43.000 You have a massive sense, you have responsibility to communicate that because the wave of negativity is extreme.

00:06:49.000 Yeah, I agree.

00:06:50.000 I agree.

00:06:51.000 And I think it's super beneficial.

00:06:53.000 And, you know, what you were saying about the media being powerful, I mean, the most powerful thing about it is everyone has access to it now.

00:07:02.000 There's nothing keeping anyone from starting an Instagram page and just putting up little videos every day of how they feel and how they think.

00:07:09.000 And it might only affect one person, it might affect a thousand people, it might get to a million people, and it builds.

00:07:15.000 And what happens, Joe, is I think people look at this in a cynical way.

00:07:19.000 They're like, social media's bad.

00:07:21.000 That person has no talent.

00:07:23.000 Why are they successful?

00:07:24.000 This political thing is going on.

00:07:25.000 That's bad.

00:07:26.000 This is bad.

00:07:27.000 And what they don't realize is these social networks haven't changed us.

00:07:32.000 They've exposed us.

00:07:34.000 Twitter didn't change your opinions.

00:07:39.000 Twitter allowed you to express them.

00:07:42.000 Back in the day when something was on TV or on the radio, we were yelling.

00:07:46.000 When I used to listen to sports radio, Mike and the Mad Dog, in the 90s in Jersey, I was yelling back at Mad Dog like, you idiot!

00:07:53.000 No, the Jets should do this!

00:07:55.000 But now, that voice is in play.

00:07:57.000 And it's one famous person away from retweeting it to getting the foundation.

00:08:02.000 That's the match that can start your infrastructure.

00:08:05.000 Not only is it in play, but if you have opinions on sports, you could start your own podcast and it just builds and it could be massive and bigger than anything on the radio because it's such a superior medium.

00:08:16.000 People forget that blogging was a precursor to this.

00:08:19.000 I mean, where do you think Bill Simmons came from?

00:08:21.000 People are confused.

00:08:22.000 People forget real quick.

00:08:24.000 I mean, that was my story.

00:08:25.000 I owned a wine store in Jersey.

00:08:27.000 YouTube came out, it was five months old, and I'm like, this thing's gonna be big, and I decided to sit in front of a table, drink four bottles of wine for 20 minutes, and it was good enough that a lot of people wanted to watch it.

00:08:37.000 That's what you started out?

00:08:38.000 That's what you started doing?

00:08:39.000 If you want to take it all the way back, I was born in Belarus in the former Soviet Union.

00:08:44.000 So I have a very immigrant story, came to the States in 78, lived in a studio apartment half the size of this studio with eight family members, real immigrant shit.

00:08:54.000 My dad got a job as a stock boy in a liquor store for two bucks an hour in New Jersey.

00:08:59.000 Became the manager of that store eventually, you know, that immigrant thing, just work every hour.

00:09:03.000 That's what my dad did.

00:09:04.000 I didn't even know my dad until I was 14, even though he slept in my home every night.

00:09:08.000 And we moved to Jersey.

00:09:10.000 I was straight entrepreneurial DNA, like lemonade stands, like shoveling snow.

00:09:16.000 I used to rip people's flowers out of their yard and ring the doorbell and sell it back to them.

00:09:20.000 It was real, raw entrepreneurship.

00:09:22.000 And then I'm 41, baseball cards were like the thing in 87, 88, 89, 90, that was culture.

00:09:29.000 And I became a baseball card dealer and I was making two, three thousand dollars a weekend selling baseball cards in the malls of New Jersey.

00:09:35.000 Then my dad owned a small liquor store eventually in Springfield, New Jersey, dragged my ass in.

00:09:40.000 I hated it, but around 16 I realized people collected wine that was connected to what I liked, which was collecting baseball cards and football cards.

00:09:48.000 And I, at 16 years old, spent every minute of my life trying to become the foremost expert in wine.

00:09:54.000 I would go into science class junior year and not give a fuck about Saturn and would just sit there and read the Wine Spectator and decide I was gonna be the greatest wine retailer of all time.

00:10:04.000 Heard the internet in 94, in a dorm room, playing Madden 94. My friend came in, he's like, you gotta see this.

00:10:10.000 Went to a room, heard, that whole thing.

00:10:16.000 And 15 minutes in, was on a bulletin board, and seeing that people were selling wine, and decided that I would launch a wine website.

00:10:24.000 And in 1996, I launched one of the first e-commerce wine businesses in America.

00:10:28.000 Wow.

00:10:29.000 And so then in 98 I came home full time and from 98 to 2003 in that five year window I built my dad's business from a three to a 60 million dollar business on the back of email marketing, Google AdWords, and just having a website.

00:10:43.000 And that became my first foray into using technology to grow very quickly.

00:10:48.000 So do you sell wine through that website?

00:10:50.000 So buy and sell?

00:10:51.000 I don't know jack shit about wine.

00:10:53.000 I just ask the guy, what's good, dude?

00:10:56.000 Do you like it?

00:10:57.000 Love it.

00:10:57.000 That's all you need to know.

00:10:58.000 Yeah, I like wine.

00:10:59.000 The one reason I broke out in wine, everybody who's listening right now, real quick, take a step back.

00:11:04.000 Do you know anybody that's into wine?

00:11:06.000 Everybody probably knows one or two people.

00:11:08.000 They know what I know.

00:11:10.000 Every one of those people are a straight douchebag.

00:11:12.000 Anybody that's really into wine thinks like it's some magical information that they impose on others and they become a straight dick.

00:11:19.000 Since I knew so much about wine, I was like, you know what, I'm gonna take this away from all those assholes.

00:11:24.000 So I started a YouTube show and I started comparing the wines to like Hillbilly Jim's like, you know, like boot and like, you know, like racquetballs and like the gum out of a Topps pack.

00:11:35.000 All the stuff it actually tastes like and it democratized wine and it was a good thing because wine should not be on a pedestal.

00:11:42.000 If you like it, good.

00:11:43.000 There's no cheeseburger expert running around going, Joe, you're using the wrong cheese.

00:11:47.000 It's from the wrong ear.

00:11:48.000 It's so douchey that nobody wants to get into it so I was like, fuck that, I'm gonna help wine and it did.

00:11:53.000 It got a lot of young people into it.

00:11:54.000 Yeah, there's a weird pretentiousness to wine that doesn't sort of, it doesn't really exist with a lot of other liquors.

00:12:00.000 Like, it doesn't exist with tequila.

00:12:01.000 Well, you're seeing it, right?

00:12:02.000 Like, craft beer.

00:12:03.000 You're seeing it with whiskey.

00:12:05.000 But craft beer's more down home.

00:12:06.000 I agree.

00:12:06.000 I mean, it's kind of cool.

00:12:07.000 But you know what?

00:12:08.000 There's some Brooklyn heads that are trying to be douches, too.

00:12:10.000 Well, Brooklyn's a rough spot.

00:12:12.000 It's a weird spot.

00:12:13.000 It's so confused.

00:12:13.000 It thinks it's like North Carolina.

00:12:15.000 It thinks it's Asheville, North Carolina, like planted in the middle of New York City.

00:12:20.000 What a weird place Brooklyn is right now.

00:12:22.000 And it wasn't like that when I was living in New York at all.

00:12:25.000 No.

00:12:25.000 When I lived in New York, Brooklyn was kind of like rough.

00:12:28.000 It was like Guido's and, you know, and air quote urban.

00:12:32.000 You know, it was a different spot.

00:12:34.000 And now it's just all these weird hipsters with skinny jeans and fucking vests on and It's half my employees at VaynerMedia.

00:12:41.000 For all of you listening, love your jeans.

00:12:43.000 See you Monday.

00:12:44.000 Why are they doing that?

00:12:45.000 They can't even run on those things.

00:12:46.000 What if you have to get away?

00:12:47.000 What if something's chasing you?

00:12:48.000 None of those guys are getting away from anything.

00:12:50.000 They're not getting away.

00:12:50.000 They just accept their fate.

00:12:51.000 They're not stealing.

00:12:52.000 They roll their pants up, keep it tight.

00:12:54.000 They're paying 6x the price of whatever in North Carolina for the same item.

00:12:58.000 Yeah, I don't get that.

00:13:00.000 I don't even get that living together thing.

00:13:03.000 Everyone smushed into that one spot.

00:13:05.000 It just seems like that's retro.

00:13:07.000 I love that.

00:13:07.000 That I love.

00:13:08.000 I live in Manhattan.

00:13:09.000 You like it?

00:13:10.000 I can't live anywhere else.

00:13:11.000 You definitely could, by the way.

00:13:13.000 I could, but I really prefer not.

00:13:17.000 Why do you like to be smashed in like that?

00:13:19.000 I need speed.

00:13:20.000 I need the action.

00:13:21.000 Yeah?

00:13:21.000 I get to other places, like LA, like here we are, right?

00:13:24.000 And like, there's nothing going on here at 11pm tonight.

00:13:27.000 Sure there is.

00:13:28.000 You just gotta go to the city.

00:13:29.000 That's fine, but not- Well, right out here in Woodland Hills, no.

00:13:31.000 That's fine.

00:13:31.000 But like, yes-ish?

00:13:33.000 Yes-ish, but not Manhattan-ish.

00:13:35.000 No, and not that that's bad.

00:13:37.000 Right.

00:13:37.000 By the way, it's probably mainly good for 99%.

00:13:41.000 I just know what I'm about.

00:13:42.000 Like, I like it.

00:13:43.000 I like the action.

00:13:45.000 You like there being a restaurant open at 1am that you can get a nice meal at.

00:13:48.000 And it's not even that cool.

00:13:49.000 I'm not cool enough for that.

00:13:50.000 Here's what I like.

00:13:51.000 What do you like?

00:13:51.000 Noise.

00:13:52.000 Oh.

00:13:52.000 So for example.

00:13:53.000 That's what I fucking hate.

00:13:54.000 Right.

00:13:54.000 So I love it.

00:13:55.000 So let me give you a good example.

00:13:56.000 I have to sleep with a sound machine because I need the chaos.

00:13:59.000 No.

00:13:59.000 Yes.

00:14:00.000 When I walk in my office floor and everybody's got headphones on and there's no sound, I freak my shit and like poke somebody and say like blast your Spotify or iTunes.

00:14:09.000 Like I need sound.

00:14:11.000 Really?

00:14:11.000 Uh-huh.

00:14:12.000 Man, I'm the total opposite.

00:14:13.000 I want to be on a mountain.

00:14:14.000 I want to hear birds chirping.

00:14:16.000 Nothing makes me happier than hearing like sirens and people yelling at me.

00:14:19.000 No, really.

00:14:20.000 It really puts me to sleep.

00:14:21.000 Like Lizzie, my sister right now, I know she's listening.

00:14:24.000 She knows there used to be a train outside our house in Edison, New Jersey.

00:14:27.000 I couldn't sleep.

00:14:28.000 The train would come by and it'd be like one of those hippies.

00:14:30.000 I'd be out.

00:14:31.000 I need sound.

00:14:32.000 That's so weird.

00:14:33.000 I need action.

00:14:34.000 It's why I love social.

00:14:35.000 Okay, that makes sense.

00:14:36.000 You know what I mean?

00:14:37.000 Post, reply, DM. I'm an action junkie, and luckily I haven't deployed that against drugs or a little gambling early on, but I've gotten away from it.

00:14:48.000 I can't win enough to get me excited, and I can lose and get pissed, so I finally won that game.

00:14:52.000 Were you gambling like Vegas gambling or sports?

00:14:55.000 Vegas.

00:14:56.000 Like craps?

00:14:58.000 Like craps.

00:14:59.000 And like dumb shit like roulette.

00:15:01.000 Like I would just decide like putting like $500 on the number five because like fuck if I hit this like you know just like dumb shit like I'm gonna win $18,000.

00:15:09.000 I go to Vegas so much for the UFC. I don't gamble at all.

00:15:13.000 I've never gambled in Vegas.

00:15:15.000 I've gambled on fights and that's it.

00:15:18.000 I should really bet baseball.

00:15:20.000 I've been a hardcore like 25 year fantasy baseball player.

00:15:23.000 So you know a lot.

00:15:24.000 The only time I've ever really made money gambling was when I knew up and coming pitchers were coming up and that's how they really run it and that's where I've made my biggest arbitrage.

00:15:33.000 It's hard to make money on fighting, too.

00:15:35.000 When I used to gamble, when I first started working for the UFC, I'd still bet on fights.

00:15:39.000 And then I thought about it for a while, and I was like, I'm probably not supposed to do this.

00:15:43.000 It doesn't make any sense.

00:15:46.000 I can't affect anything.

00:15:48.000 And no one ever told me I can't do it.

00:15:50.000 It's not like I'm a manager or anything like that.

00:15:52.000 You don't want people to say that your commentary was slated.

00:15:54.000 Yeah, I agree.

00:15:54.000 Exactly.

00:15:55.000 They say that anyway.

00:15:56.000 They said that, and it has been me, they said I was biased for people I bet against, which is hilarious.

00:16:05.000 How did that happen?

00:16:06.000 But I stopped doing that like more than 10 years ago.

00:16:09.000 It was probably 2002 or 2003. Like right after I first started doing commentary, I quit doing that.

00:16:15.000 But you used to be able to make a lot of money.

00:16:17.000 Because there were some killers.

00:16:18.000 And people were undereducated in that sport.

00:16:20.000 Yeah.

00:16:20.000 Well, there were some killers that would come in from other countries.

00:16:23.000 And I would go, you know, like they didn't know about this guy.

00:16:25.000 And I'd be like, oh, this like Adlon Amagov guy was coming in from, you know, I forget where he's from.

00:16:30.000 But I was like, Jesus Christ.

00:16:31.000 What's the line?

00:16:32.000 Fucking bet the house.

00:16:33.000 You know, there was a few guys.

00:16:34.000 I'm from Parts Unknown.

00:16:36.000 There's a few guys from Parts Unknown.

00:16:39.000 I was always fascinated when they were like, from Parts Unknown.

00:16:42.000 I'm like, holy shit, where's he from?

00:16:43.000 Well, that's no good for a global enterprise like the UFC because you want to engage those people in the other countries.

00:16:50.000 There's this guy, Habib Nurmagomedov, who's the number one contender in the lightweight division.

00:16:54.000 He's this fucking murderer.

00:16:56.000 He's such a badass.

00:16:57.000 And he's undefeated.

00:16:58.000 And the big thing about this guy is that he's from Russia.

00:17:01.000 He's from Dagestan.

00:17:02.000 And it's a really weird place because it's not a large place, but there's a bunch of killers that come out of this one spot, and this guy's like the main killer.

00:17:11.000 And so they're planning on doing a big UFC in Russia, and if this guy's fighting in Russia, it's going to be fucking bonkers.

00:17:18.000 You know, it's like that's a big deal, like Conor McGregor in Ireland, and you know, it's a big deal to fight in your country.

00:17:25.000 100%.

00:17:25.000 The regional thing has always worked.

00:17:27.000 You know, World Cup, Olympics, these are historic things.

00:17:30.000 Look, nationalism is on the rise.

00:17:33.000 Yeah, no, it definitely is.

00:17:34.000 And even, you know, statewide, you know, like Cowboy Cerrone fought this past weekend in Denver, you know, and he's just from Denver.

00:17:42.000 So when he goes to Denver, they go fucking crazy.

00:17:44.000 Yeah, hometown stuff is amazing.

00:17:45.000 There's always that.

00:17:46.000 You know, it's a fascinating thing.

00:17:48.000 Is that your signature on your fucking iPhone case?

00:17:51.000 That's a little weird there, buddy.

00:17:52.000 I'm a weird dude.

00:17:54.000 You got like a watermark signature?

00:17:56.000 That's a signature, by the way, that anybody could rip off.

00:17:59.000 You'll be super careful with your checkbook.

00:18:00.000 No, I'm alright.

00:18:01.000 Luckily, I don't have any checks.

00:18:02.000 I don't even know what a check is.

00:18:04.000 I got a buddy of mine.

00:18:05.000 His name is Guido Orlandi.

00:18:06.000 He's a good guy.

00:18:07.000 And his signature is this.

00:18:09.000 It's like, that's it.

00:18:11.000 Which was great until he got divorced.

00:18:13.000 And then his ex-wife just fucking went off with his signature.

00:18:16.000 Clean house.

00:18:17.000 Just drained the poor guy.

00:18:18.000 Poor dude.

00:18:19.000 Yeah.

00:18:20.000 Still, he fucking stuck to his guns, though.

00:18:22.000 After she drained him, kept that fucking signature.

00:18:25.000 He's like, you can take the money, but you ain't taking the signature.

00:18:27.000 You ain't taking my big old bitch.

00:18:29.000 I love it.

00:18:30.000 And I guess nobody could tell you how you write your name.

00:18:33.000 You know, you can write your name any way you want.

00:18:35.000 So he just decided that's how I write it.

00:18:37.000 That's it.

00:18:38.000 I like it.

00:18:38.000 Where is he right now?

00:18:40.000 That's a good question.

00:18:41.000 He's a pool cue maker.

00:18:42.000 Interesting.

00:18:43.000 No shit.

00:18:43.000 He makes custom-made pool cues.

00:18:45.000 Yeah.

00:18:46.000 And last time I heard, he was somewhere in the Midwest where pool is always connected to gambling, and it does better in places where there's not as much to do.

00:18:57.000 Right, not as many options for gambling.

00:18:59.000 Although Manhattan is like a good spot for pool.

00:19:02.000 It is.

00:19:02.000 Oddly enough.

00:19:03.000 It's like a date thing, like, you know.

00:19:05.000 But I mean pool.

00:19:06.000 Pool.

00:19:06.000 Like pro pool.

00:19:07.000 Like real pool.

00:19:08.000 Gamblers.

00:19:09.000 High level players.

00:19:10.000 Yeah, I can play.

00:19:11.000 I can play decent.

00:19:12.000 What about darts?

00:19:13.000 No.

00:19:14.000 I've got a dart board over there.

00:19:15.000 Somebody gave it to me.

00:19:15.000 I never even opened it up.

00:19:16.000 That's what I can do.

00:19:17.000 Are you good at darts?

00:19:18.000 Yeah, better than I am in pool.

00:19:19.000 People love darts.

00:19:20.000 Yeah, I just have good hand-eye coordination.

00:19:22.000 Yeah?

00:19:22.000 It's a fun...

00:19:22.000 Riffle ball.

00:19:23.000 It's fun to play.

00:19:24.000 Yeah.

00:19:26.000 But it seems like you're looking at the same thing over and over again.

00:19:28.000 That's my problem with bowling and darts.

00:19:31.000 You're looking at the same goddamn thing.

00:19:32.000 That helps me.

00:19:32.000 To me, pattern recognition, it's kind of how I think about content and business and those things.

00:19:38.000 I like pattern recognition.

00:19:40.000 Why do you like pattern recognition?

00:19:42.000 It comes to me.

00:19:43.000 But you like chaos.

00:19:44.000 I do.

00:19:45.000 I do.

00:19:46.000 I do.

00:19:46.000 But I definitely am a big, big fan of pattern recognition.

00:19:50.000 To me, everything just happens over and over and over again.

00:19:54.000 You just have to understand the historic.

00:19:55.000 So for example, my great thesis right now where I think all the money is going to be made.

00:20:00.000 This is the television and that is the radio.

00:20:04.000 So you're pointing to your phone is the television and the TV is the radio.

00:20:07.000 And it's 1948 to 1957, meaning we're going from a primary, as a society in the US, the primary device in our lives is switching from the television to the phone.

00:20:18.000 The same thing that happened in the late 40s and early 50s from the radio to the television.

00:20:21.000 If you go back and understand the brands, the media companies, the personalities, what happened in that decade, then you can start making bets on understanding, oh wait a minute, if the phone's the television, Then Facebook and Twitter and Instagram or ABC,

00:20:37.000 NBC and CBS, shouldn't I become Bob Hope and Lucille Ball?

00:20:42.000 Because if you go back and read, a lot of the radio stars didn't go to television because they disrespected the medium.

00:20:51.000 So I would tell you, I asked you this before we went on, I was fascinated because I know you've been really a pioneer in this, an early dude.

00:20:57.000 You went to podcasting, and I'm sure now everybody's like, oh my god, can I be on your show?

00:21:03.000 But when you first started it, it didn't have the brand as a platform it has now.

00:21:09.000 I'm sure plenty of people were snickering at it, or what does it mean?

00:21:12.000 That's what it is.

00:21:13.000 They were doing it recently.

00:21:16.000 People are still doing it.

00:21:17.000 Howard Stern was making fun of podcasts just a couple of years ago.

00:21:20.000 Not even.

00:21:21.000 A year ago he was mocking people doing it.

00:21:23.000 Now we get 95 million downloads a month.

00:21:26.000 Of course he's mocking it because everybody mocks the competitive thing that's rising above them.

00:21:31.000 There's that.

00:21:31.000 There's that, but it's also...

00:21:32.000 That's what it is.

00:21:33.000 Yeah, it is that, for sure.

00:21:34.000 Let's just save ourselves some time here.

00:21:36.000 Yeah, in that way.

00:21:37.000 Well, in my opinion, radio is fucked.

00:21:40.000 Because you have to tune in at a certain time.

00:21:43.000 You have to listen to their commercials.

00:21:46.000 The medium of podcasting is so superior that it's instantaneous.

00:21:51.000 You pause it when you want.

00:21:52.000 You get back in your car.

00:21:53.000 It Bluetooths to your car.

00:21:54.000 It plays anywhere.

00:21:55.000 You can go from your car to headphones.

00:21:57.000 It can play in your car, or it can play in your headphones.

00:22:00.000 You could pick it up.

00:22:00.000 You could put it on your laptop.

00:22:02.000 You could have it stream in your house.

00:22:03.000 You could do whatever the fuck you want with it.

00:22:05.000 You delete them.

00:22:06.000 You download them.

00:22:06.000 They're instantaneous.

00:22:07.000 You can get them whenever you want.

00:22:09.000 You can go through the archives.

00:22:10.000 I agree.

00:22:10.000 I mean, and it's also 100% uncensored, 100% unproduced.

00:22:15.000 There's no one, like with this, it's me and Jamie, and that's it.

00:22:19.000 I mean, there's no one else involved in this.

00:22:21.000 That's it.

00:22:22.000 And look at Jamie.

00:22:22.000 Yeah, he's just chilling.

00:22:23.000 But I mean, it's really amazing in that respect that there's no corporate, and like when you get to these kind of numbers, usually you'd be in some giant building somewhere, and there'd be a gang of people involved, and they'd have meetings, and after the show meetings.

00:22:37.000 Editorial post, and...

00:22:38.000 We didn't ever have a fucking meeting ever.

00:22:40.000 Do you guys even talk to each other?

00:22:43.000 Yeah, all the time.

00:22:43.000 We're friends.

00:22:44.000 But we smoke a little weed, knock some pool balls around.

00:22:47.000 Jamie has a good idea.

00:22:48.000 We go, yeah, let's do that.

00:22:49.000 And we fucking wind up doing it.

00:22:50.000 But it's so informal.

00:22:52.000 And it's like there's nothing going on like corporate.

00:22:55.000 What's amazing is it allows the talent to rise to the top.

00:22:59.000 Well, it also allows people to be themselves, which is what allows the talent to rise to the top, or allows the...

00:23:05.000 I didn't even say the word talent, but allows content to find its way in a pure manner, where it's not...

00:23:13.000 Like, if you have a bunch of people influencing what you do, as soon as you start compromising, and as soon as you start compromising, you just can't...

00:23:20.000 It's never going to get through the right way.

00:23:22.000 Like, one of the beautiful things about stand-up and one of the beautiful things about podcasting is that, like, if you go to see a guy like Bill Burr, His Netflix special is out right now, ladies and gentlemen.

00:23:31.000 Just came out.

00:23:31.000 He was on earlier today.

00:23:34.000 You see his thoughts.

00:23:36.000 There's no one telling him what to say.

00:23:38.000 When you watch a stand-up on stage, that's their thoughts.

00:23:41.000 They've figured out a way to hone it to their personality, and then, boom, put it out there like that.

00:23:46.000 And that's the same thing with podcasting, and that's never existed before.

00:23:49.000 They've never had the opportunity.

00:23:51.000 The internet is, we take it for granted, it's really fundamentally only 22, 21 years old.

00:23:58.000 Windows 95 really kind of put normal people on it.

00:24:02.000 It is the great shift in our society, and I think we haven't fully quantified its impact across the board.

00:24:09.000 Well, if you think about 20 years and what a short period of time that is in human history, and if we go a hundred years from now and look back, they will look at this like this great explosion of content and creativity and expansion and integration, this integration of thoughts and ideas and the instantaneous ability to communicate that's just never existed before.

00:24:29.000 And they're going to think it's slow.

00:24:31.000 Oh yeah.

00:24:32.000 Everybody's like, it's so fast, and the kids, the kids.

00:24:35.000 I mean, I love how these kids are not going to be capable to live in society because they're on a phone.

00:24:40.000 I was told that I would not be a functioning human being because I played Zelda and Mike Tyson's Punch-Out too much.

00:24:47.000 Well, they were right.

00:24:49.000 You wouldn't be functioning that way.

00:24:52.000 I tell my friends all the time, what world do you think our kids are going to be living in?

00:24:57.000 You think they're going to be outside throwing a racquetball against a fucking wall?

00:25:01.000 No.

00:25:01.000 The world's shifted.

00:25:02.000 Yeah, they'll be taking selfies of their ass.

00:25:04.000 That's exactly right.

00:25:04.000 That's what they're doing.

00:25:05.000 They're going to be putting on contact lenses and living in a VR world 24-7.

00:25:09.000 That's what they're really going to be doing.

00:25:10.000 That's really what they're going to be doing.

00:25:12.000 Yeah, what do you think is next?

00:25:14.000 Like if you look at the cell phone, you look at technology and the integration in our lives, what do you think is the next step?

00:25:19.000 Voice.

00:25:20.000 Voice is going to be really interesting because it's on us now.

00:25:23.000 So let's take a step back.

00:25:25.000 It's all about time arbitrage.

00:25:27.000 The thing that we're all addicted to is time.

00:25:30.000 So Uber.

00:25:31.000 Uber doesn't sell transportation.

00:25:33.000 Uber sells time.

00:25:34.000 They sell convenience.

00:25:35.000 That's exactly right.

00:25:36.000 And it's packaged in time.

00:25:38.000 So, voice.

00:25:39.000 When Alexa can order your package for you, instead of, like, whatever's faster.

00:25:45.000 Like, the iPads that we talked about.

00:25:48.000 The earbuds.

00:25:49.000 Thank you.

00:25:50.000 Whatever's faster.

00:25:52.000 Whatever's faster is what we're going to gravitate towards.

00:25:55.000 So, I think voice activation, AI, AR, those kind of things are really going to start to populate up over the next half decade.

00:26:03.000 Those earbuds that you're wearing, do you work out in those things?

00:26:06.000 No.

00:26:07.000 No?

00:26:07.000 They don't hang in there?

00:26:08.000 They'll fall out?

00:26:09.000 I haven't tried it.

00:26:10.000 I'm not quite sure.

00:26:12.000 Yeah.

00:26:13.000 That's the only thing I would worry about.

00:26:14.000 They look pretty badass.

00:26:16.000 I'm upset.

00:26:17.000 It's the best product Apple's put out since the phone itself.

00:26:20.000 You really believe that?

00:26:21.000 I really believe that.

00:26:22.000 Now, do they work the way the other, like, is there a button you can press on them to answer the phone?

00:26:26.000 Like, how does that work?

00:26:27.000 The truth is, I'm not even sure.

00:26:29.000 By the way, probably, but I'm so weirded out.

00:26:33.000 I'm so bad at that.

00:26:35.000 I never get the full value out of products because I don't even have the time to read.

00:26:39.000 That's actually probably good because that means that a product has to be really, really good to impress you because it becomes so easy to use.

00:26:48.000 That's a very good insight.

00:26:49.000 Yeah.

00:26:50.000 No, seriously.

00:26:51.000 Yeah, because there's some shit on one of those Fitbits.

00:26:53.000 Like, good luck with all that.

00:26:54.000 I'm not getting in there.

00:26:55.000 And plus, it's Apple's own product, right?

00:26:57.000 You know what they're going to do.

00:26:57.000 They're going to make all that shit not work.

00:26:59.000 The next stuff.

00:27:00.000 They're not here to be friendly.

00:27:02.000 They want your fucking money.

00:27:03.000 Somebody gave me one of these GPS watches that you have to charge every other day or some fucking stupid shit.

00:27:09.000 That's been the other thing.

00:27:10.000 The thing charges.

00:27:11.000 I thought it was, like, that three days, like, you know, instantaneous.

00:27:15.000 It's been really good.

00:27:16.000 It lasts for three days?

00:27:17.000 Mine have been lasting for as long as three days, yeah.

00:27:20.000 Yeah, I ordered it, but they're not going to deliver it until March, I think.

00:27:23.000 They're back-ordered for quite a while.

00:27:25.000 There's too many people like you.

00:27:26.000 Yeah.

00:27:26.000 Maybe you, in particular.

00:27:27.000 You fucked it up, dude.

00:27:28.000 Sorry, everyone.

00:27:30.000 I like it.

00:27:31.000 I like it.

00:27:32.000 So you think voice, meaning like voice control, voice...

00:27:35.000 One of the things I use all the time as a comic is the notes feature on the iPhone has that little voice thing.

00:27:42.000 And it's amazingly accurate.

00:27:44.000 And accurate enough that I could realize what I'm saying, like even if it fucks up a word or something like that, I can go back and look at it.

00:27:50.000 But have you ever used it?

00:27:52.000 Yeah, I do.

00:27:52.000 It's fucking incredible.

00:27:53.000 But I think it's the 2.0 of that, right?

00:27:56.000 Where things are actually happening because of your voice.

00:27:58.000 So, we could talk right now, and this fucking thing is gonna be able to pick up a good 99% of everything we're saying, and I'm not even touching it.

00:28:07.000 It crushed it.

00:28:08.000 I just killed it.

00:28:10.000 Perfect.

00:28:10.000 Yep.

00:28:11.000 It got it a hundred percent.

00:28:13.000 So to me where it gets really exciting is when everything around you is being at, so when everything becomes smart, then it starts getting really interesting.

00:28:21.000 So our phones are smart, right?

00:28:23.000 Right.

00:28:23.000 But what happens when your belt is smart and now all of a sudden you go to order a Big Mac and you try to pay with your phone but your belt's talking to your phone and when you go to pay it declines and it looks at you and says, order a salad, fat ass.

00:28:39.000 Your belt is telling you it's tightened.

00:28:41.000 Correct.

00:28:42.000 It's too tight.

00:28:42.000 It's pushing against your body.

00:28:44.000 Or what about when your refrigerator reorders another case of Budweiser because it understands how often you drink it.

00:28:51.000 And so you're down to two.

00:28:53.000 It knows that you're going to drink two tonight because that's your average.

00:28:56.000 And as soon as you get home that night and open and grab the first one, it's already reordering it for you.

00:29:01.000 So your refrigerator becomes an enabler.

00:29:03.000 Everything's going to be an enabler.

00:29:03.000 And you start chewing your refrigerator for alcoholism.

00:29:06.000 That's exactly right.

00:29:07.000 Your toothpaste is going to have one drop left.

00:29:09.000 It reorders it for you.

00:29:10.000 Right.

00:29:11.000 So we're going to get into that place where everything is smart, and that's when it starts getting a little bit interesting.

00:29:16.000 Mmm.

00:29:16.000 And then and then virtual reality porn is gonna be interesting.

00:29:19.000 Well, it's already interesting.

00:29:21.000 Have you ever done the HTC Vive?

00:29:23.000 You ever fuck with that?

00:29:24.000 Yeah, Duncan has the porn on the HTC Vive and he tried to get me to look at it briefly.

00:29:29.000 I looked at it briefly.

00:29:30.000 Like six hours?

00:29:31.000 No, a few days.

00:29:33.000 It's not, it's just too much.

00:29:35.000 You know, you could just stare at someone's tits.

00:29:37.000 They're just too big.

00:29:38.000 The whole thing is too weird.

00:29:40.000 It's just too bizarre.

00:29:41.000 It's not gonna be bizarre.

00:29:43.000 You know what was bizarre ten years ago?

00:29:44.000 Dating somebody that you met online.

00:29:46.000 Oh, yeah.

00:29:47.000 Yeah.

00:29:48.000 I mean, like, bizarre gets redefined real quick.

00:29:51.000 Oh, for sure.

00:29:52.000 And guys are real simple.

00:29:54.000 You know, all you need is one of your buddies in five years saying, bro, no, seriously.

00:29:58.000 That's it.

00:29:59.000 Just that tone.

00:30:00.000 And that was it, right?

00:30:01.000 You fell poor, Jamie.

00:30:02.000 No, bro, seriously.

00:30:03.000 Well, how many people are getting laid now because of online?

00:30:06.000 It's got to be giant.

00:30:07.000 Like with Tinder and swiping, all these different things.

00:30:11.000 We missed it.

00:30:12.000 We missed it.

00:30:13.000 Yeah, I mean, it seems like probably I bet less people are in committed relationships now because it's just a fuck rampage out there in the streets.

00:30:21.000 Yeah, we may never recover.

00:30:23.000 It's just a rampage.

00:30:24.000 But a buddy of mine, my friend Greg Fitzsimmons, one of his good friends, got divorced.

00:30:29.000 And, you know, fucking, you know, the whole deal.

00:30:32.000 Torturous marriage, hung in there too long, the whole deal.

00:30:35.000 No sex for the last year and a half plus.

00:30:38.000 Got out, and now he's just on a pussy...

00:30:44.000 Catastrophic rampage.

00:30:45.000 I mean, this dude is just crushing it.

00:30:47.000 And he's sad, right?

00:30:47.000 He's happy!

00:30:48.000 Of course he's happy.

00:30:49.000 I'm kidding.

00:30:49.000 He's so happy!

00:30:50.000 Every time I see him, he's got a giant smile on his face and his phone's vibrating.

00:30:54.000 It's amazing.

00:30:55.000 Yep.

00:30:56.000 Happiness.

00:30:57.000 And you don't even have to be...

00:30:58.000 He's not a good-looking guy.

00:30:59.000 He's alright.

00:31:00.000 But I mean, it's not even that.

00:31:01.000 Is he charismatic?

00:31:01.000 Water finds its own level.

00:31:03.000 You know, you can find your level.

00:31:04.000 You find what it...

00:31:05.000 Well, that's exactly right.

00:31:06.000 Yeah.

00:31:06.000 Who's willing to fuck you?

00:31:07.000 They're out there.

00:31:08.000 They're out there.

00:31:08.000 There's always someone.

00:31:09.000 Someone's willing to fuck you.

00:31:10.000 That's hard.

00:31:11.000 100% true.

00:31:12.000 You just gotta find that person.

00:31:13.000 That is true.

00:31:14.000 It might not be everybody.

00:31:15.000 No.

00:31:16.000 But what's real fun is when you actually break out of your level.

00:31:20.000 Yes.

00:31:20.000 Once in a blue moon.

00:31:21.000 And every now and then.

00:31:22.000 Every now and then, below your level.

00:31:24.000 Yep.

00:31:25.000 Or above your level.

00:31:26.000 Every now and then.

00:31:26.000 Those are the moments you actually talk about.

00:31:27.000 You're at the three point line and it's nothing but net.

00:31:29.000 You're like, what?

00:31:30.000 How did that happen?

00:31:34.000 Yeah, well, you know, it's fascinating to me because I'm really concerned about the integration of human beings and technology.

00:31:44.000 Not concerned, I shouldn't say concerned, but puzzled as to the end point.

00:31:49.000 Oh, the end point is the robots kill us all.

00:31:51.000 You think so?

00:31:51.000 Yeah.

00:31:52.000 Really?

00:31:52.000 Yep.

00:31:53.000 Why do you think that?

00:31:54.000 I think we integrate with them.

00:31:55.000 I think we become symbiotic.

00:31:56.000 Yeah, I mean, we integrate with them until we become a bothering force to them.

00:31:59.000 Yeah?

00:32:00.000 And we don't stop them.

00:32:01.000 Well, I think it's those pussies that are scared to integrate that we're going to have to kill off.

00:32:04.000 I think it's folks like you and me, they're going to get the chips.

00:32:07.000 So you think we're going to be like on team robot?

00:32:11.000 I really think that.

00:32:11.000 We're going to kill those humans.

00:32:12.000 I think there's going to be some folks that want to make their own homemade bows and arrows and shit and chop their own wood.

00:32:18.000 100%.

00:32:18.000 Yeah, with a stone axe like those assholes.

00:32:21.000 I don't use matches.

00:32:22.000 I'll fucking rub sticks together.

00:32:24.000 Those people, they're going to be a problem.

00:32:26.000 I think people are going to be scared of it.

00:32:27.000 People are scared of technology.

00:32:29.000 Yeah, for sure.

00:32:30.000 Every generation of it.

00:32:31.000 I'm real curious how far it gets before we get to 80, 90, 100. What are we going to really see at the tail end?

00:32:39.000 You think of somebody who's 90 years old now, the shit they saw.

00:32:42.000 Right, right.

00:32:43.000 I mean if you go the whole gamut, like in their 40s and 50s, they're like, a television?

00:32:48.000 Right.

00:32:48.000 You know, like, I mean, so.

00:32:49.000 Yeah.

00:32:50.000 Do you remember, I don't know, how old are you?

00:32:52.000 49. Perfect.

00:32:53.000 You're a little, I don't know how this plays out for you.

00:32:56.000 You might have been a slightly, I'm 41, so it's slightly, it'll be interesting to see what you say.

00:33:00.000 The jump from fucking Atari to Nintendo.

00:33:03.000 Oh, yeah.

00:33:03.000 Giant.

00:33:04.000 Was insanity.

00:33:04.000 Giant, yeah.

00:33:05.000 Insanity.

00:33:06.000 Or the iPhone.

00:33:06.000 Oh, yeah.

00:33:07.000 From the fucking Razer or whatever.

00:33:08.000 Oh, yeah.

00:33:09.000 So when you have those moments, That's when it gets interesting.

00:33:13.000 When you have that quantum product that leaps everything.

00:33:16.000 Right.

00:33:16.000 The iPod from whatever, you know, the MP3 fucking horseshit things we had.

00:33:21.000 Well, I think it's going to be artificial parts, too.

00:33:23.000 I think that's going to be a big part of it.

00:33:25.000 Like people who are blind, giving them artificial eyes that work better than real eyes.

00:33:29.000 And then people, I mean, initially it's going to be not as good, and then it's going to be as good, and then it's going to be better.

00:33:35.000 Well, it's plastic surgery, right?

00:33:35.000 You're 80, 60, 50, now you're 19. Right.

00:33:38.000 Well, not even plastic surgery.

00:33:39.000 It's going to be genetic manipulation.

00:33:41.000 No, no, no.

00:33:41.000 I'm saying back to pattern recognition.

00:33:43.000 When plastic surgery came out, you were 50, 40, that range.

00:33:48.000 Now, 18-year-old girls, 16-year-old girls are attacking it earlier.

00:33:52.000 So when first it's going to be for the blind, and then some dude's going to be like, wait a minute, fuck this.

00:33:58.000 Why is my friend who was blind can see shit better than me?

00:34:01.000 I'm going to just do that, and it's going to go from defense to offense.

00:34:03.000 Somebody showed me a breakdown of Kylie Jenner's plastic surgery over the years.

00:34:10.000 And she's only like 20 years old.

00:34:12.000 That's right.

00:34:13.000 And this girl has had her face just chopped apart.

00:34:16.000 She's had her chin whittled down.

00:34:18.000 She's had her hips widened, her breasts enhanced.

00:34:21.000 She's a little kid.

00:34:22.000 I get it.

00:34:23.000 And she's just, they're just sculpting her with scalpels.

00:34:27.000 Yep.

00:34:27.000 It's very, very, very strange.

00:34:29.000 Because she doesn't look remotely like she used to look just a couple of years ago.

00:34:33.000 That's right.

00:34:34.000 And I'm thinking...

00:34:35.000 And is heralded for it amongst her peers.

00:34:38.000 Yeah, yeah.

00:34:38.000 And so what do you think is going to happen?

00:34:40.000 People are going to follow that panel.

00:34:41.000 Oh, for sure.

00:34:42.000 Yeah, I mean, they're jumping in head first.

00:34:44.000 So it starts with celebrity, then it goes to the affluent, and then it goes to the middle class.

00:34:47.000 Well, yeah, the amount of money that it costs to do something like that has got to be in the hundreds of thousands of dollars, because she's had some really extensive stuff done.

00:34:55.000 I mean, you just didn't see that when we were kids.

00:34:57.000 No.

00:34:58.000 You didn't see a 20-year-old girl that had...

00:35:00.000 Maybe a girl got a boob job.

00:35:02.000 Maybe.

00:35:03.000 But not even 20. That was so rare for us.

00:35:05.000 Maybe in our 20s we heard about such stuff and we're like, wait a minute, why didn't they do that?

00:35:09.000 Yeah, I get it.

00:35:11.000 But now it's bizarre.

00:35:13.000 They're doing stuff to their hips.

00:35:15.000 Girls are getting their hips widened.

00:35:17.000 Of course, because ass is the offense now.

00:35:19.000 I know, but it's just so strange to see.

00:35:21.000 When you look at a person, you know their ass is mostly like some...

00:35:27.000 Weird extra substance that they're sticking in there.

00:35:30.000 Pump it up.

00:35:31.000 But you know what?

00:35:32.000 The guys respond like my good friend Moose said a long time ago.

00:35:35.000 You have a good friend named Moose?

00:35:36.000 Yeah, Rob Moose.

00:35:37.000 So we call him Moose.

00:35:39.000 He said about fake boobs.

00:35:41.000 He's like, if they're fake, why can I put them in my mouth?

00:35:44.000 Yeah.

00:35:45.000 If I can touch them, they're real.

00:35:47.000 My 1999 album.

00:35:49.000 I think that it's a fascinating thing because we don't care.

00:35:54.000 But we do care when it gets to lips.

00:35:56.000 You know, there's something about lips.

00:35:58.000 We're like, hey, hey, hey, slow the fuck up.

00:36:00.000 Like, you can get those preposterous tits and nobody blinks.

00:36:03.000 But as soon as you get to lips, guys go, Jesus!

00:36:06.000 Like, there's something about...

00:36:07.000 When they have that crazy lip implant thing, that's a strange one, man.

00:36:14.000 There's something sad about that one, where it elicits a response that you don't get out of the boobs.

00:36:19.000 I get it.

00:36:20.000 And for dudes, nothing.

00:36:22.000 Not a dick implant in sight.

00:36:25.000 Not a goddamn thing you can do.

00:36:26.000 That's gotta start happening soon.

00:36:28.000 I think it's going to be genetic.

00:36:29.000 Yeah.

00:36:30.000 And when it happens, I used to have a bit about that.

00:36:32.000 It's going to take about 30 minutes for the first guy to die of an overdose.

00:36:36.000 Because if they come out with a pill that makes your dick bigger, we're not taking one.

00:36:40.000 We're taking them all.

00:36:40.000 Dude's going to go, how many give me a stroke?

00:36:43.000 Give me one less than that.

00:36:45.000 Let's fucking do this.

00:36:47.000 Guys are simple that way.

00:36:48.000 Yeah, well, we're gonna morph, because vaginas are gonna have to change to deal with the size of the dick, because dudes are gonna have carpet roll cocks.

00:36:55.000 It's just gonna be this giant...

00:36:56.000 You know what?

00:36:57.000 We're not gonna stop.

00:36:58.000 Like, people don't understand.

00:36:59.000 Like, once we have that ability to get bigger dicks...

00:37:02.000 That's right.

00:37:02.000 It's gonna be like those crazy ladies who crush beer cans with their tits.

00:37:06.000 Yeah.

00:37:06.000 You ever see them?

00:37:07.000 They get, like, a triple Z tit.

00:37:08.000 I'm on Instagram.

00:37:09.000 Smash!

00:37:10.000 Yeah, it's gonna get to that point.

00:37:11.000 By the way, Instagram is, you know...

00:37:12.000 Soft porn.

00:37:13.000 It's the spot.

00:37:14.000 It's soft porn, though.

00:37:15.000 I like how they don't go full Twitter.

00:37:17.000 Well, that's why I'm glad.

00:37:18.000 It's soft porn.

00:37:19.000 I like soft porn better.

00:37:20.000 Twitter, you can fuck.

00:37:22.000 You can do whatever you want on Twitter.

00:37:24.000 I kind of like that.

00:37:24.000 Don't be confused.

00:37:25.000 Instagram can go there, too, if you want to.

00:37:28.000 Well, you have to be private.

00:37:29.000 It has to be a private page.

00:37:30.000 And then they get pulled.

00:37:31.000 Tumblr was really there.

00:37:33.000 Really?

00:37:34.000 Oh yeah.

00:37:34.000 Tumblr?

00:37:35.000 Jamie's nodding furiously.

00:37:37.000 I was an investor in Tumblr and the growth was enormous at one point.

00:37:40.000 I'm like, where's all this growth coming from?

00:37:42.000 I'm like, oh, porn.

00:37:43.000 Oh, well Tumblr at one point in time became like really tormented social justice warriors making bizarre blogs that are very difficult for you to understand.

00:37:52.000 On that note though, it was a very creative space.

00:37:55.000 It was.

00:37:56.000 You say it was, like it's gone.

00:37:57.000 It's gone.

00:37:58.000 What happened?

00:37:59.000 Everybody left.

00:38:00.000 Is it, but it's still active, right?

00:38:01.000 Yeah, but it's like, like, you know, there's like, Like MySpace.

00:38:04.000 It's like a club.

00:38:05.000 Right.

00:38:05.000 Like, sometimes a club is the hottest club in your city.

00:38:08.000 Right.

00:38:08.000 And it's still in business six years later, but like, it's bridges and tunnels and shit like that.

00:38:13.000 Right, right, right.

00:38:15.000 Yeah, weird.

00:38:16.000 Bridges and tunnels, that's funny.

00:38:17.000 People don't know what that means.

00:38:18.000 I wanted to give you a little...

00:38:19.000 I'm doing some recall for you.

00:38:21.000 Powerful jersey.

00:38:23.000 Yeah, it's interesting, the trends.

00:38:26.000 Why did MySpace go away like that?

00:38:29.000 Because the operators weren't good enough.

00:38:30.000 So I'll tell you what's interesting about the trends in social and business, digital, that people don't understand.

00:38:35.000 Everybody was waiting for Facebook to go away.

00:38:38.000 Zucks is a beast.

00:38:40.000 He's an extremely talented, all-time CEO. And so he was good enough.

00:38:45.000 If MySpace was run, first of all, it sold to News Corp.

00:38:50.000 And so once it was owned by the big company, you talked about it earlier today.

00:38:53.000 No, they wanted to milk it.

00:38:54.000 You know what they did with it first?

00:38:56.000 The second they got it, they pumped the shit out of their X-Men movie that they owned into the platform.

00:39:01.000 Because the economics of the movie were greater than the investment they thought, and so they were milking it, right?

00:39:06.000 Oh, so they bothered people with spam.

00:39:07.000 So it's like somebody buying this and just pumping ungodly amounts of whatever products they thought your audience read it into the point where they just saturated it.

00:39:16.000 Isn't it weird how something gets a stink on it and then that's kind of it?

00:39:19.000 No one wants to come along and try to revamp Myspace.

00:39:23.000 So that's another interesting insight.

00:39:25.000 One of the things that I'm dying to know in a 15-year window is will there ever be a recall?

00:39:30.000 Will something die?

00:39:32.000 Because I want to buy it, to be very honest.

00:39:35.000 I want to buy a historic brand.

00:39:36.000 I want to buy Friendster.

00:39:38.000 First of all, I just want the IP. So I think nostalgia plays.

00:39:43.000 So the same way we talk about Saved by the Bell and fucking the Smurfs.

00:39:47.000 I think that I can buy...

00:39:50.000 Tumblr in nine years for $40, aka $11 million, and just make enough on t-shirts to the kids when they're 40 that are now 25 that were 15-year-olds doing all those weird sites because they're like, yeah, Tumblr was the best.

00:40:05.000 Well, you got a good point because Jamie and I were looking the other day at all the Netflix shows, like what's most popular.

00:40:10.000 Fuller House is the most popular show.

00:40:12.000 They're bringing everything back.

00:40:13.000 24 just coming back.

00:40:14.000 24 is going to be on that?

00:40:16.000 On Netflix?

00:40:17.000 No, it's going to be on Fox.

00:40:18.000 But it's a different 24, right?

00:40:19.000 It's a new guy.

00:40:20.000 Yeah, but I mean, yes, but they're bringing nostalgia.

00:40:24.000 My big theory is nostalgia is one of the most underpriced assets in the world.

00:40:28.000 So my entire thesis in business, so I want to buy the New York Jets.

00:40:31.000 Let's take a step back.

00:40:32.000 Okay, you do?

00:40:32.000 Yes.

00:40:33.000 Really?

00:40:33.000 Yes.

00:40:34.000 Whoa.

00:40:35.000 And I'm going to.

00:40:35.000 Oh my God.

00:40:37.000 Be careful.

00:40:38.000 Jesus Christ, you're scaring me.

00:40:40.000 So, the way I think I'm going to buy the Jets and the reason I built my company...

00:40:44.000 You're going to sell Friendster?

00:40:45.000 No.

00:40:46.000 But I'm going to go and buy...

00:40:49.000 Mug root beer or animal crackers or Cracker Jacks or Rainbow Pops.

00:40:55.000 I'm gonna buy a brand and then market it like it's 2020 instead of the horseshit TV commercials and fucking billboards and print and all the bullshit that these companies do.

00:41:05.000 Right.

00:41:06.000 And then I'm gonna buy it for $130 million, do my thing, and then resell it for $2.3 billion, buy the Jets, win Super Bowls, and then I can die.

00:41:14.000 Damn, dude.

00:41:15.000 That's the ultimate goal?

00:41:15.000 That's the plan, brother.

00:41:16.000 Own the Jets.

00:41:17.000 Yes.

00:41:20.000 But don't you think that you're the kind of guy that you'll own the Jets and go, you know what, man?

00:41:23.000 It's not enough.

00:41:24.000 Well, I need to win Super Bowls.

00:41:26.000 Right.

00:41:26.000 So I'm going to be like crazy.

00:41:28.000 I'm going to make all these crazy owners seem calm.

00:41:30.000 I'm going to do shit like I'm going to play.

00:41:33.000 I'm going to be a 71-year-old wide receiver.

00:41:35.000 Oh, don't do that.

00:41:37.000 Maybe you can do that once genetic engineering gets to the point where they can just regenerate limbs.

00:41:41.000 That's right.

00:41:41.000 I'm going to come out with my fucking bionic eyes and like fucking run a 4-3-40 with my new fucking feet.

00:41:46.000 Yeah, right.

00:41:47.000 Made from like duck fucking ass or whatever, you know?

00:41:51.000 Yeah, like when they integrate...

00:41:53.000 What was that article about they're integrating spider silk into human tissue?

00:41:59.000 They're creating artificial skin for human beings where they're going to integrate spider silk into human tissue to make it bulletproof?

00:42:07.000 That's fucking rad.

00:42:09.000 Yeah, that's a real thing.

00:42:11.000 I heard that Peter Thiel, and I want to make sure I'm saying this right, but I think Thiel...

00:42:15.000 Yeah, look at this.

00:42:15.000 Bulletproof skin made from spider silk proteins and human skin cells.

00:42:20.000 By the way, guys, this is all coming.

00:42:23.000 I think it's Peter Thiel, but it might be some other mogul in Silicon Valley is putting young blood in himself.

00:42:30.000 Yeah, it is him.

00:42:31.000 It's him, right?

00:42:32.000 Is that going to work?

00:42:34.000 Ask him.

00:42:35.000 This is the theory that it's based on.

00:42:38.000 Forget about getting a log dick.

00:42:40.000 Tell me something that won't let me die, and that I will definitely do.

00:42:44.000 Well, not only will it not let you die, which it's entirely possible that it's going to extend your life, but more importantly, it'll give you more energy while you're alive now, which makes it fascinating because you're going to be able to do things.

00:42:55.000 Would you do that?

00:42:55.000 Yeah, fuck yeah.

00:42:56.000 I'm thinking about doing it tomorrow.

00:42:57.000 I might fly up to Oakland tomorrow.

00:42:59.000 What about the spider skin?

00:43:00.000 I'm doing that too.

00:43:01.000 Go ahead, man.

00:43:02.000 You're in for everything, right?

00:43:03.000 Shoot, bitch.

00:43:03.000 But the thing is, the bullet will destroy your bones.

00:43:06.000 See, they're going to have to do something with the bone.

00:43:07.000 They're going to have to give you some wolverine adamantanium bones underneath.

00:43:11.000 Because the spider silk's not enough.

00:43:12.000 How does Hugh Jackman get so jacked in like four minutes?

00:43:15.000 What does he do?

00:43:15.000 Steroids?

00:43:16.000 Steroids.

00:43:17.000 100%.

00:43:17.000 1,000%, 1,000,000%.

00:43:20.000 And he also does intermittent fasting, so he drops a lot of body fat.

00:43:24.000 Got it.

00:43:25.000 You know, you get into a state of ketosis.

00:43:26.000 You don't eat for 14 hours.

00:43:28.000 He pounds, like, low carbohydrate, high fat, high contact.

00:43:34.000 So his body's burning fat.

00:43:36.000 He's doing tons of steroids, I'm sure, allegedly.

00:43:39.000 I don't know, Hugh.

00:43:40.000 You seem like a nice guy.

00:43:41.000 I'm not shitting on you, buddy.

00:43:42.000 I like him.

00:43:43.000 I'm a big fan.

00:43:44.000 I like Hugh Jackman.

00:43:44.000 Yeah.

00:43:45.000 He's handsome as fuck.

00:43:46.000 But I think he's on steroids.

00:43:47.000 Understood.

00:43:49.000 Pretty sure.

00:43:49.000 Yeah, I'm just telling you, I'm an expert in that shit.

00:43:53.000 I can tell.

00:43:54.000 I mean, like, it's very difficult to look the way he looks without doing them.

00:43:58.000 Very, very, very difficult.

00:43:59.000 Well, I saw him at the Knicks game the other day, and I'm like, man, he fucking beefs up fast.

00:44:03.000 Yeah, yeah.

00:44:04.000 Well, he does the right shit, though.

00:44:06.000 You know, I mean, that's the thing about, like, saying someone does steroids.

00:44:08.000 It's not enough.

00:44:09.000 Like, it's not like he takes a pill.

00:44:10.000 Do you think people should do steroids?

00:44:12.000 This is a conversation that my trainer, so I started working out three years ago, finally taking a series.

00:44:16.000 I've had two trainers full-time.

00:44:17.000 They travel with me.

00:44:18.000 I've really gotten into it.

00:44:19.000 I've got my life much happier.

00:44:20.000 How many trainers?

00:44:21.000 I've had, I only have one trainer at a time.

00:44:24.000 And they travel with you?

00:44:25.000 But they travel with me.

00:44:26.000 So I was really out of shape, never worked out, didn't have a muscle in my fucking body three years ago.

00:44:33.000 And I'm like, I'm gonna die.

00:44:35.000 This is stupid.

00:44:36.000 And I can afford it.

00:44:38.000 I'm not held accountable to myself, but I'm very good at being accountable to others.

00:44:42.000 That's why I run good businesses.

00:44:43.000 I don't want to let the team down.

00:44:44.000 So I figured it out.

00:44:45.000 I fucking found the binary switch.

00:44:47.000 So I hired somebody and they travel with me.

00:44:50.000 Every day.

00:44:50.000 Seven days a week.

00:44:51.000 If you can afford that, that's an awesome idea because it will force you to work out.

00:44:54.000 But both of them are...

00:44:55.000 No, not both of them.

00:44:56.000 The first guy, Mike is like, it was interesting, he wasn't saying do steroids, but it was interesting to hear a perspective of like, I've been fascinated by the steroid conversation in general.

00:45:06.000 Like, I think certain things become taboo and then they don't.

00:45:10.000 Yes.

00:45:11.000 Like marijuana.

00:45:11.000 Right.

00:45:12.000 Right?

00:45:12.000 Is steroids that I'm asking you because I feel like you're closer to that genre than I am.

00:45:16.000 Well, they most certainly work.

00:45:18.000 100%.

00:45:19.000 So let's go over that first.

00:45:22.000 Let's take it from step by step.

00:45:23.000 Here's what's important.

00:45:24.000 It's very important that young people don't do them.

00:45:26.000 And this is why.

00:45:27.000 Because you ruin your endocrine system.

00:45:30.000 It's very important that young people realize...

00:45:32.000 Under 18?

00:45:33.000 No, even into your 20s.

00:45:35.000 When you do steroids and you're a young person and you have a healthy endocrine system, what happens is you inject exogenous steroids or exogenous testosterone into your system, it shuts down your natural production of testosterone, and then you're fucked.

00:45:50.000 Because then when you get off the steroids, your body doesn't work right.

00:45:54.000 Your testicles aren't functioning correctly, and it takes you roughly, depending on the person, and depending on how you treat it, like what treatments you use to kickstart your endocrine system again, half the time you're on the steroids to recover.

00:46:07.000 So if you did a two-month cycle, for one month you're going to be miserable and your dick's not going to work.

00:46:12.000 Got it.

00:46:12.000 So it's very important for young people.

00:46:14.000 However, once you get older, like I'm 49, then it becomes...

00:46:18.000 When I hear that, that's why people do it.

00:46:21.000 What do you mean?

00:46:22.000 Well, because it's a self-esteem enabler.

00:46:25.000 Uh-huh.

00:46:25.000 Right?

00:46:25.000 For a guy.

00:46:26.000 And if I'm a guy right now, and I feel like I need the muscles for the summertime, he's like, I'm going to go on a cycle for two months.

00:46:32.000 I'll have a shitty fucking May or April, and I'll be ready to roll.

00:46:38.000 Yeah.

00:46:38.000 Yes, but no.

00:46:40.000 You know, you should get your blood work monitored.

00:46:43.000 Like if you're really considering doing something, I think the most important thing is to do very little.

00:46:48.000 To do just a small amount.

00:46:49.000 Give yourself a little boost.

00:46:51.000 You don't want to go fucking hog wild and take some Anadrol 50 and turn into a fucking gorilla.

00:46:56.000 You don't want to do that because it's too much of a shock to your system.

00:46:59.000 However, when you're in your 40s, like you are, then testosterone replacement therapy becomes a very viable alternative because your body is just simply not producing testosterone correctly.

00:47:09.000 However...

00:47:09.000 Can I become a gorilla?

00:47:10.000 Because I just got excited.

00:47:11.000 You could kind of.

00:47:12.000 Yes.

00:47:13.000 It'll take some time.

00:47:14.000 But here's the thing, like the Hugh Jackman thing.

00:47:16.000 Get back to that.

00:47:18.000 That motherfucker works hard.

00:47:19.000 There's no way you look like that unless you work hard.

00:47:22.000 So you have to do both.

00:47:23.000 Like really, really, really hard.

00:47:26.000 You gotta do fucking heavy deadlifts, heavy squats.

00:47:29.000 You gotta shock your system.

00:47:31.000 You gotta get your body to think, holy shit, this crazy asshole wants to We carry around gigantic amounts of weight.

00:47:39.000 We're fighting against gravity.

00:47:40.000 We have to incorporate all of our resources.

00:47:42.000 Your body does not want to use resources to get bigger.

00:47:44.000 It just doesn't.

00:47:45.000 It resists it.

00:47:46.000 Because it's not healthy, and it's not a smart survival tactic.

00:47:50.000 For your body to put on all this meat, then all that meat needs fuel.

00:47:54.000 Your body's not totally convinced you're going to have this fuel.

00:47:56.000 Because for thousands and thousands of years, food was very, very difficult to come by.

00:48:01.000 So for your body to be convinced...

00:48:03.000 That you're doing this all the time.

00:48:05.000 We need this extra mass.

00:48:07.000 Like you have to have massive amounts of food and massive amounts of work.

00:48:11.000 That's hugely important.

00:48:12.000 And then steroids.

00:48:13.000 Those things too.

00:48:14.000 But more important than steroids is balancing your diet out.

00:48:18.000 Making sure your nutrient levels are all consistent, they're all healthy, that you have the proper amount of vitamin B, vitamin D, all these different essential nutrients, essential fatty acids, all the proper amino acids.

00:48:31.000 Like a steroid is just a band-aid.

00:48:34.000 How often do you work out?

00:48:36.000 At least five days a week.

00:48:37.000 At least five days a week.

00:48:39.000 Zero?

00:48:40.000 No, no, probably three days a week.

00:48:41.000 Jamie runs a lot.

00:48:42.000 He's a fucking stud.

00:48:44.000 But, you know, I do a lot of different shit.

00:48:48.000 I love hoops.

00:48:48.000 Jamie, he's a fucking runner.

00:48:49.000 How many miles do you run?

00:48:51.000 A lot of miles.

00:48:51.000 Not right now.

00:48:52.000 That's what I told you.

00:48:53.000 I'm doing weightlifting, and I was just getting back into basketball.

00:48:55.000 I was shooting hoops this weekend.

00:48:56.000 But when you were at your peak of running, you were running some pretty impressive numbers.

00:48:59.000 Yeah, like 25 miles a week, easily.

00:49:00.000 Yeah.

00:49:01.000 Back to basketball, I just put up a post.

00:49:03.000 I didn't let my brother AJ score on me, he's 11 years younger than me, until he was like 15. Score!

00:49:10.000 You wouldn't let him?

00:49:11.000 No!

00:49:14.000 Now I have a four year old guy, Xander, my little guy, he's got a weird condition.

00:49:20.000 When he picks up the basketball, he starts kind of weirdly crying because he knows dad's going to come out of somewhere and block the fucking shit out of him.

00:49:27.000 And so I posted this thing about it today on Instagram, and it was funny to watch everybody.

00:49:32.000 I mean, everybody's in these fucking eighth place trophies.

00:49:35.000 I want to kill people.

00:49:36.000 Like, all this fucking infrastructure of fake fucking self-esteem, and then these kids go into the market, and they get punched in the mouth, and they don't know what to do.

00:49:43.000 So you don't let your kids score on you either?

00:49:45.000 Nope.

00:49:46.000 That's hilarious.

00:49:47.000 I will not let...

00:49:48.000 I'm fucking gonna beat the...

00:49:50.000 Until he can win, then he's good.

00:49:53.000 My brother AJ's a better basketball player than me because I didn't let him...

00:49:57.000 What are you gonna let people score for?

00:50:00.000 That's a very interesting perspective.

00:50:02.000 Let me give you mine.

00:50:03.000 Please.

00:50:03.000 I don't think you should ever be very competitive with people who are not competitive with you.

00:50:10.000 So here's a perfect example.

00:50:11.000 That's an interesting thought.

00:50:12.000 When I do jujitsu...

00:50:13.000 Yeah, I'm a black belt in jiu-jitsu.

00:50:15.000 If I do jiu-jitsu with a white belt, I treat them very kindly.

00:50:18.000 I might tap them out a little bit, but there's no way I roll with them the way I would roll with another black belt.

00:50:24.000 Well, that's fighting.

00:50:26.000 There's a difference.

00:50:27.000 It's not.

00:50:28.000 It's a game.

00:50:30.000 Jiu-jitsu is a game.

00:50:31.000 Respect.

00:50:31.000 So if I'm rolling with someone and they're making mistakes, I'll correct their mistakes.

00:50:36.000 If I wanted to, if I'm rolling with someone who's a white belt, I could just cut right through them.

00:50:41.000 Just keep cutting right through them.

00:50:42.000 But you know what you do with them?

00:50:43.000 You discourage people from doing it.

00:50:45.000 And it's not really fair because you're not getting anything out of it either.

00:50:50.000 All you're getting out of it, you're practicing like a grappling dummy.

00:50:53.000 And occasionally, maybe that's a good thing to do.

00:50:55.000 I feel like once you get into the blue belt and purple belt range, then I'm going to go with you 100%.

00:51:01.000 Yeah.

00:51:01.000 But when you're dealing with someone who's not really competitive with you, it doesn't make sense.

00:51:06.000 You're not getting anything out of it, really.

00:51:09.000 Yeah, no, I think it's an interesting perspective.

00:51:11.000 I'm still not letting Xander score.

00:51:14.000 That was a really lovely...

00:51:15.000 My kids kick the shit out of me.

00:51:17.000 In what?

00:51:18.000 Martial arts.

00:51:19.000 I have an eight-year-old, and she's allowed to punch me and kick me full blast.

00:51:23.000 She doesn't kick the shit out of me.

00:51:24.000 But you can slice her in half.

00:51:25.000 Yeah, of course.

00:51:26.000 Yeah.

00:51:26.000 But, she's 50 pounds, but she leg kicks me full blast.

00:51:30.000 I mean, I don't ever hit her back.

00:51:31.000 She sets up leg kicks, she throws a left hook to the body, and then she comes around with that right leg kick.

00:51:35.000 Whap!

00:51:36.000 Whap!

00:51:36.000 I mean, she's allowed to hit me full blast.

00:51:39.000 So, like, she'll go, can I hit you?

00:51:41.000 I'm like, alright, go ahead.

00:51:42.000 And she'll just tee off on me, so it gets her used to doing it.

00:51:46.000 If I, like, every time she went to do that, I checked it, and I hurt her shin, or I punched her in the face, well then she's gonna have this mental block in her head that she's not gonna be able to overcome.

00:51:56.000 One day, she's gonna get to a point where I can light spar with her.

00:52:01.000 She's not there yet, but maybe she'll get there somewhere.

00:52:03.000 I do think certain games play out differently.

00:52:05.000 Right.

00:52:05.000 I mean, like, I'm not letting my seven-year-old daughter score a basket either.

00:52:09.000 Right.

00:52:10.000 But I probably wouldn't punch her in the face.

00:52:12.000 Right, right, right, right.

00:52:13.000 I'm not letting her beat me in Uno.

00:52:15.000 But you're not even letting her.

00:52:16.000 Ever.

00:52:16.000 No, that's funny.

00:52:17.000 But I won't like snap her neck or rip her throat out like a roadhouse.

00:52:20.000 Well, what I do is like, here's another example.

00:52:23.000 Like if I'm rolling with a girl.

00:52:25.000 Yeah.

00:52:25.000 If a man is doing jujitsu with a girl, if you're going full blast, you're not getting anything out of it either.

00:52:32.000 So what I do is if I'm sparring with a girl, I pretend that I'm only as strong as them.

00:52:37.000 So if they're pushing against me, instead of going, get the fuck out of here, and just locking down and giving them the full chimpanzee strength, I give.

00:52:46.000 I give with things.

00:52:47.000 So I don't allow my body to use full blast.

00:52:51.000 So as they push, I just give in and try to use technique and find a better way in.

00:52:56.000 I just try to go with it.

00:52:59.000 Yeah, I do.

00:53:00.000 I let them score on me in that sense.

00:53:02.000 I'll let them get side control on me, and then I'll hip escape and try to get back in.

00:53:06.000 But everything I do, I do with almost no strength.

00:53:09.000 I understand.

00:53:10.000 I just move my own body away.

00:53:12.000 I would tap them out in four seconds probably.

00:53:15.000 I just don't know any...

00:53:16.000 I understand.

00:53:17.000 By the way, just because 99% of you don't know me, I wouldn't have done it at all.

00:53:22.000 I would have never even got in there.

00:53:24.000 I don't know that thing.

00:53:26.000 But if you did know that thing, I think maybe you'd probably have a different opinion on it.

00:53:29.000 Correct.

00:53:30.000 What I mean by that thing is if I... I'm either going to go in there and not let the guy score, or what would have mostly likely happened is I wouldn't go in the ring, whatever that ring is, at all in the first place.

00:53:43.000 I'm not trying to discourage.

00:53:44.000 No, I know what you're saying.

00:53:45.000 But if I'm playing like...

00:53:46.000 Yeah, I just think that...

00:53:46.000 But when you're playing basketball and you're playing basketball with a small person that doesn't move as good as you, you're trying...

00:53:51.000 I'm fucking gonna blow them out of the building.

00:53:52.000 You're just knocking them by and slam down their face.

00:53:55.000 That's hilarious.

00:53:56.000 No, first of all, I'm not slamming shit.

00:53:58.000 Right, I know.

00:53:59.000 But you're laying up.

00:54:00.000 But if I can win 11-0 and remind them for the rest of their lives, I'm interested in that.

00:54:05.000 That's so fucked up.

00:54:05.000 I am, I am, I am.

00:54:07.000 I mean, I don't know what else to say.

00:54:10.000 I understand what you're saying.

00:54:11.000 I'm addicted to competition.

00:54:12.000 It's fun.

00:54:13.000 I enjoy it.

00:54:13.000 I'm not trying to hurt people.

00:54:14.000 I think there's two ways to build the biggest building.

00:54:17.000 One, just build the biggest building.

00:54:19.000 Or two, tear everybody else's building down.

00:54:23.000 I have no interest in tearing other people's building down.

00:54:26.000 But if I fucking build the biggest building, I'm letting you know.

00:54:28.000 And the same way that you should let me know.

00:54:30.000 I'm not going to cry about that.

00:54:32.000 But I love the game.

00:54:34.000 That's why I love business.

00:54:35.000 It's the one place you can do that forever.

00:54:36.000 I agree with you, but I just feel like physical things, that becomes a very problematic...

00:54:41.000 You went to a different place.

00:54:42.000 I'm not in rings, and that gets into...

00:54:43.000 But even basketball, you run faster, you're bigger.

00:54:46.000 I feel very comfortable shutting out my seven-year-old daughter in basketball, but I'm completely not comfortable punching her.

00:54:53.000 Right, I see what you're saying.

00:54:55.000 Yeah, let her score, man.

00:54:57.000 Let her sneak through a little bit.

00:54:58.000 How much do you think the pay-per-view of McGregor-Mayweather is going to be?

00:55:01.000 Because it's not a debate anymore.

00:55:03.000 Giant.

00:55:04.000 It's 100% going to happen.

00:55:05.000 I don't know about that.

00:55:05.000 It's 100% going to happen.

00:55:06.000 No.

00:55:06.000 I'm putting it on tape right now.

00:55:08.000 Yeah.

00:55:08.000 Whatever this is.

00:55:09.000 You might not be right.

00:55:10.000 Well, listen.

00:55:10.000 You know what?

00:55:11.000 Either build the biggest building or not.

00:55:12.000 You and I will have a nice little exchange in four years and you'll make fun of me.

00:55:17.000 You'll call this clip.

00:55:18.000 It's happening.

00:55:18.000 Well, I would say.

00:55:19.000 They're doing everything they can to make it happen.

00:55:21.000 If you looked at it in terms of a 0% chance to 100% chance.

00:55:24.000 Where's your number?

00:55:25.000 I think we're in the 70s.

00:55:27.000 I think we're in the 70s or 80s.

00:55:28.000 Good job by clarifying, because I think that's where I think we're at as well.

00:55:30.000 I think there's a significant legal hurdle to overcome with the UFC, and they might not overcome that, depending on how they play that card.

00:55:38.000 This is my opinion on it.

00:55:40.000 McGregor has publicly stated that he believes because of the Ali Act, he can compete in boxing and not do it with the UFC. But he wants everything to be smooth, so he would rather have the UFC involved.

00:55:52.000 But he also wants the UFC to recognize what he says is their place.

00:55:56.000 So there's Mayweather Productions, the UFC, and McGregor Productions.

00:56:00.000 Promotions, rather.

00:56:01.000 So this is what he is stating now.

00:56:04.000 He's going to be a partner in the promotion, and so there's going to be some sort of a negotiation for how things are split up in three ways.

00:56:11.000 And then the question becomes, can they work that out?

00:56:16.000 Okay, if they can work that out, then it becomes a question of...

00:56:20.000 Should they do it, and will it be competitive, and is it good for their brand?

00:56:24.000 And that's where they might have a debate on this.

00:56:26.000 I think what's going to end up happening is the economics are going to be so big that it's going to override the brand play.

00:56:32.000 The math is just going to be too big.

00:56:34.000 It's possible, but McGregor's so big, the economics of him fighting in MMA, like, see, look at it this way.

00:56:39.000 So if he fights Mayweather, Maybe there'll be four million pay-per-view buys, right?

00:56:44.000 What was Pacquiao Mayweather?

00:56:46.000 What was it, Jamie?

00:56:48.000 Four and a half or something?

00:56:49.000 We looked at it the other day.

00:56:50.000 Just Google it real quick.

00:56:52.000 I think it was like four and a half.

00:56:53.000 I think it was the biggest of all.

00:56:54.000 4.6, right?

00:56:55.000 It was definitely the biggest.

00:56:56.000 Was it a 4.6?

00:56:57.000 I think it was the biggest of all.

00:56:58.000 We'll find out.

00:56:59.000 I think it was the biggest of all time.

00:57:01.000 And I think that those numbers, though, here's the deal.

00:57:05.000 McGregor can do those numbers over the course of three fights.

00:57:09.000 So, is that it?

00:57:10.000 4.6?

00:57:10.000 So 4.6 million pay-per-views.

00:57:12.000 Now, McGregor has done 1.5 for the Nate Diaz rematch, 1.3 for Eddie Alvarez, somewhere around those range.

00:57:21.000 So that right there, just those two together are roughly 3 million pay-per-views for two fights.

00:57:26.000 Yeah, but how much money did he make in those fights?

00:57:28.000 A fuckload.

00:57:29.000 He made a lot.

00:57:31.000 Not the same money he would make as a co-promoter.

00:57:33.000 And if he loses in a boxing match, it's so simple for him to say, that's not what I do, and go back.

00:57:42.000 That's true.

00:57:42.000 Whereas, I don't know MMA, not even remotely close to you, and not enough to be dangerous here, but from what I understand, I've done a little homework, he doesn't have a lot of great natural fights.

00:57:51.000 He has a third fight with Diaz.

00:57:52.000 Great natural fights?

00:57:53.000 His next three fights.

00:57:55.000 He's got a bunch.

00:57:55.000 Help me understand, that's why I'm setting it up for you.

00:58:00.000 From a financial standpoint, from what the fans want, right?

00:58:03.000 The champions underneath him, it seems like he's fought several of them.

00:58:06.000 He's won those pretty glaring.

00:58:08.000 Well, he didn't win the Nate Diaz fight glaringly.

00:58:10.000 He lost the first one and the second one was a very close decision.

00:58:14.000 But no, Diaz is the big one.

00:58:16.000 No, I know.

00:58:17.000 Diaz and him three is the big one.

00:58:18.000 That one, I think, brings in close to 2 million pay-per-view buys.

00:58:21.000 I really do.

00:58:22.000 I agree.

00:58:22.000 I believe Diaz III. If 1.3 and 1.2, then Diaz III. 1.5.

00:58:26.000 1.5 and 1.3.

00:58:27.000 Yeah, I agree.

00:58:28.000 1.3 for Eddie Alvarez, where he won his second world title, right?

00:58:31.000 The other one is Tyron Woodley, or whoever wins the Tyron Woodley vs.

00:58:35.000 Stephen Wonderboy Thompson rematch for the 170-pound title.

00:58:38.000 That's an interesting fight, too, because if he goes up and And challenges at 170 and wins that, Jesus fucking Christ.

00:58:45.000 Now he's through the roof.

00:58:46.000 Now he's the biggest star in sports.

00:58:49.000 I mean, he becomes this gigantic, huge, global, worldwide phenomenon.

00:58:55.000 That's entirely inside the realm of possibility.

00:58:58.000 Now, he's not favored in a fight against a 170-pound champion.

00:59:01.000 Because the guys are bigger, they're faster, or they're stronger, rather.

00:59:05.000 But he's fast as fuck.

00:59:06.000 He's really clever.

00:59:07.000 He's very interesting.

00:59:08.000 The way he approaches fights, he's very intelligent.

00:59:11.000 And it's not outside the realm of possibility that he could beat someone at 170 pounds that's holding the world title, whoever that is.

00:59:19.000 So that's a big fight, too.

00:59:22.000 With him attached to it could bring in 1.5, maybe 2 million pay-per-view buys.

00:59:27.000 So what you're talking about is in a couple of fights, he could make what he could make in that one Floyd Mayweather fight.

00:59:34.000 If he wants to be a global icon, there's no way anything he does in just MMA trumps that fight.

00:59:41.000 No, no, you're right.

00:59:42.000 You're right.

00:59:42.000 Because it transcends.

00:59:43.000 It transcends the sport.

00:59:45.000 It transcends.

00:59:45.000 Also, it's a really good match for him because Mayweather doesn't really knock people out.

00:59:51.000 I mean, he knocked out Victor Ortiz.

00:59:53.000 I mean, Ortiz went his hands down.

00:59:54.000 Exactly.

00:59:55.000 He fucked up, he headbutted him, and then he was trying to apologize, and then Mayweather KO'd him.

00:59:59.000 But that was a different sort of scenario.

01:00:01.000 Before that, the last guy I believe he stopped was Ricky Hatton.

01:00:04.000 Yeah.

01:00:06.000 He's better.

01:00:08.000 By the way, Ricky Hatton is like half the size of Conor McGregor.

01:00:11.000 Conor McGregor is a big guy.

01:00:13.000 He's 5'9", he's broad-shouldered, and he can fight easily at 170. He cuts weight down to 155 in a fairly healthy manner.

01:00:24.000 Very unhealthy for him to get down to 145, but he has done it.

01:00:27.000 If they fight, I assume they're going to fight somewhere in the 155 pound range.

01:00:32.000 Conor will be significantly bigger than anybody Floyd's ever fought before.

01:00:35.000 What was your favorite sport growing up?

01:00:37.000 Martial arts.

01:00:38.000 Growing up.

01:00:39.000 Right from the get.

01:00:41.000 Because?

01:00:42.000 Like Bruce Lee movies?

01:00:44.000 Like why?

01:00:44.000 Chuck Norris?

01:00:45.000 Yeah, definitely that.

01:00:46.000 Chuck Norris movies got me into it.

01:00:48.000 Yeah, you're in the right age too.

01:00:49.000 For sure.

01:00:50.000 Yeah, there was that.

01:00:51.000 But there was also the finality of it.

01:00:55.000 Like finish him?

01:00:56.000 Yeah, well it was just, it was so real.

01:00:59.000 Like it didn't matter to me anymore.

01:01:01.000 Who was the guy that took the hat?

01:01:02.000 I love that.

01:01:02.000 The hat?

01:01:03.000 I was thinking Mortal Kombat.

01:01:04.000 The guy who took his hat off.

01:01:05.000 Raiden.

01:01:06.000 No, no, not Raiden.

01:01:07.000 The guy who had the hat sliced you with the hat.

01:01:09.000 Raiden was like...

01:01:10.000 Someone sliced you with a hat?

01:01:11.000 Yeah, it was like Mortal Kombat 3 or something.

01:01:14.000 It's just, to me, it was so much more dangerous.

01:01:18.000 It was so much more...

01:01:19.000 There's so much more on the line.

01:01:20.000 Were you a fight fan?

01:01:21.000 Like a boxing fan?

01:01:22.000 Yeah.

01:01:22.000 Yeah, I was a big fight fan too.

01:01:24.000 I've always described martial arts as high-level problem-solving with dire physical consequences.

01:01:30.000 That's what I look at it.

01:01:31.000 Yeah, it's also you're problem solving someone who's improvising in the moment.

01:01:38.000 And there's such a psychological factor involved in it.

01:01:41.000 It's why you like stand-up too, right?

01:01:42.000 It's how I think about keynotes.

01:01:44.000 So one of the reasons I think my speaking career has gone so well is I'm reverse engineering the crowd in real time.

01:01:50.000 How so?

01:01:51.000 I'm literally giving the talk and feeding off the reactions and navigating in an improv manner on my business content.

01:01:59.000 Huh.

01:02:00.000 So you don't have a clear outline?

01:02:02.000 I have a clear outline for the first seven minutes, which is I already gave you that spiel.

01:02:07.000 I like to frame up my life.

01:02:09.000 I'm an immigrant, lemonade, that little spiel I already gave you.

01:02:12.000 That's all I've got.

01:02:14.000 And then I basically go into the State of the Union.

01:02:17.000 Okay, so now if you're gonna give a speech, so if you're gonna give one of these keynotes, what's your objective?

01:02:22.000 Like what are you trying to accomplish when you're doing that?

01:02:24.000 Like brand.

01:02:25.000 Legacy.

01:02:27.000 So I talk about stuff that most people think is coming and I think it's actually here and they don't think it's real and they think I'm a futurist or a disruptor and so I'll go and talk about Instagram and why I think people can go from zero to 100 million in their business in seven years or from zero to 100,000 a year.

01:02:47.000 So the amount of people listening right now that are making $81,000 a year doing something they hate.

01:02:54.000 That could make $80,000 a year on Instagram either selling something or slowly but surely building their brand and then doing content deals is staggeringly practical.

01:03:05.000 How do people make money on Instagram?

01:03:06.000 I don't make any money.

01:03:07.000 I have 1.8 million Instagram followers.

01:03:10.000 I've made zero cents.

01:03:11.000 The way people make money...

01:03:12.000 The way people make money is always the same.

01:03:15.000 So I would argue you do make money because you're using a chess move instead of transacting just on that platform.

01:03:22.000 That is a platform where you create reach and awareness that drives towards things of this nature and then you either Sell advertising or get into business development where you have pieces of equity in businesses that you build through the attention.

01:03:36.000 People sell against attention.

01:03:38.000 So either you're doing commercials or you're doing step two, which is you're building brand.

01:03:42.000 So one thing I've never done is I've never been paid ever for a piece of content I put out on social, which is the majority of how people get paid.

01:03:50.000 But I get paid $100,000 to give a speech.

01:03:54.000 And I've done that because of the attention and awareness that I've been able to build on those platforms.

01:03:59.000 Jamie, book me some speeches.

01:04:00.000 I'm gonna start doing speeches.

01:04:01.000 Fuck this.

01:04:03.000 Fuck all this posting pictures of my food.

01:04:06.000 So Joe, I think you could sell stuff.

01:04:09.000 Right now, I'm obsessed with people buying and selling shit.

01:04:12.000 I don't know if you know this, but it is scary.

01:04:16.000 Scary how much money can be made if you go to thrift stores and marshals and dollar stores and garage sales and flip shit on Craigslist, eBay, Letka.

01:04:26.000 Really?

01:04:27.000 And I mean real economics.

01:04:30.000 So people go to thrift stores, they buy a bunch of vintage clothes, and then they go on Craigslist.

01:04:36.000 It's even scarier than that.

01:04:37.000 Now that you have a phone and you get the eBay app and you just scan shit, it's not even vintage clothes, which is like the thing most people listening think makes sense.

01:04:45.000 It's fucking every single thing on earth.

01:04:48.000 Every single person right now that's listening, that needs $5,000, it's in your fucking house.

01:04:56.000 It's in your closet.

01:04:57.000 It's in your basement.

01:04:58.000 It's in your attic.

01:05:00.000 Your shit that you're not using is worth money, and you just don't want to put in the work to flip it.

01:05:06.000 Huh.

01:05:07.000 Uh-huh.

01:05:08.000 So I started something called the 2017 Flip Challenge, right?

01:05:11.000 And I made this video, and the amount of email...

01:05:14.000 I'm getting...

01:05:14.000 Hundreds of emails a week of people like, holy shit, I was on fucking welfare, I have college loans, I wanted to take my family on a vacation, and it was the fucking fourth pair of shoes in my closet that I didn't have.

01:05:25.000 Or, people that are not as fortunate, maybe really don't have a lot of stuff in their home, they were just going to dollar stores or thrift stores, scanning with the eBay app, and one guy found, some guy just bought like 80,000 fucking American apparel t-shirts for 49 cents and is like selling them for like 16 bucks on eBay.

01:05:43.000 The flip, man, I'm telling you, the reason I'm saying this right now is I want somebody to leave with something tangible from this interview for themselves.

01:05:49.000 The flip, like all this fucking tchotchka shit here, like I'm looking, yeah, I'm like looking, I'm like that Biggie thing's probably 11, and this fucking Buddha thing.

01:05:56.000 Sell it for 11 bucks, you think?

01:05:58.000 That's worth way more than that.

01:05:59.000 Yeah, respect.

01:05:59.000 It probably is, you know, but like, you know what I mean?

01:06:01.000 It's PlastiCell, that guy makes those, he actually sculpts them, and then makes a mold of the sculpture, and then sends them out, they're dope.

01:06:09.000 And the sunglasses actually come off of Biggie, look at that.

01:06:12.000 I love it.

01:06:13.000 Look at his eyes.

01:06:14.000 There's details in his eyes.

01:06:15.000 It's dope.

01:06:16.000 And then we got a Conor McGregor one here and a Tupac one.

01:06:19.000 This PlastiCell guy is a bad motherfucker.

01:06:21.000 So Joe, on this thing, seriously.

01:06:24.000 I'm fascinated by this.

01:06:27.000 By what?

01:06:28.000 This flip.

01:06:29.000 Flipping shit.

01:06:30.000 Yeah.

01:06:31.000 Because you have to understand, because of the content I put out, I get asked a thousand times a week through social DMs, email, live streams, how do I start?

01:06:41.000 I need money.

01:06:42.000 How do I raise money from venture capitalists?

01:06:44.000 I'm like, you don't.

01:06:45.000 You're not raising money from venture capitalists.

01:06:49.000 98.9% of the people are not raising money from venture capitalists.

01:06:53.000 You're not inventing the next Instagram.

01:06:56.000 Let's get a lot more fucking practical and start learning how to actually make money and then take that money and if you want to go build an app with that money, mazel tov, but learn how to actually make the money and the flip thing has been, I've been putting out business content for a long time,

01:07:12.000 it's been the one thing that I'm watching people actually pull off.

01:07:14.000 Mmm.

01:07:15.000 That's a really interesting perspective because you're talking about something that's very practical.

01:07:19.000 Like someone can actually get going on that.

01:07:21.000 Books.

01:07:22.000 You know, like if someone comes to you and says, I want to start the new Facebook, you're like, well, good luck.

01:07:26.000 Well, that's what happens.

01:07:27.000 You know this.

01:07:28.000 Right.

01:07:28.000 They just think immediately that they're going to be able to start something like that.

01:07:30.000 I can't imagine how many people at a UFC match come up to you like, hey, I'm starting this business.

01:07:33.000 It's going to be like, it's going to be for UFC fighters.

01:07:35.000 Yeah, they want me to invest.

01:07:36.000 It's hilarious.

01:07:37.000 Yeah, I mean, you get pitched 24-7.

01:07:39.000 I don't invest in businesses I fucking believe in.

01:07:42.000 Let alone ones that you don't.

01:07:43.000 Yeah, exactly.

01:07:44.000 Like, I've had people come up to me that have, like, super solid businesses that I really think what they're doing is awesome.

01:07:49.000 Have you ever passed anything that's gone on to be, like, monster?

01:07:52.000 Yeah!

01:07:52.000 What?

01:07:53.000 I don't know.

01:07:55.000 I'm not interested.

01:07:56.000 I don't, I'm not, I'm just not interested.

01:07:59.000 To me, I mean, obviously I have a very different life than you do in terms of like that is what you do.

01:08:04.000 You're about business.

01:08:05.000 Yes, yes.

01:08:05.000 I'm not, that's not what I do.

01:08:07.000 I get it.

01:08:07.000 So me, anything that takes away from my time and my thinking.

01:08:11.000 Is that?

01:08:11.000 Yeah.

01:08:12.000 The family.

01:08:12.000 Like people say, well, you won't have to do anything.

01:08:14.000 You just invest in it.

01:08:15.000 No, you don't know.

01:08:16.000 You don't understand.

01:08:17.000 Because then I'm going to think about it.

01:08:18.000 And that's very valuable.

01:08:20.000 My thoughts and having that resource occupied by...

01:08:23.000 And the thing that people don't realize is you are doing something.

01:08:26.000 They're leveraging your name, and now you're associated with it, and you care about your name.

01:08:31.000 Yeah.

01:08:31.000 There's definitely that.

01:08:32.000 I mean, that's real.

01:08:33.000 Even if my name wasn't associated with it, if they were just using my money, I don't want to think.

01:08:39.000 Less thinking.

01:08:40.000 Yeah.

01:08:41.000 Well, I have too much shit I'm already thinking about.

01:08:43.000 It's not less thinking.

01:08:44.000 It's like my thinking is overrun.

01:08:46.000 You know what you want.

01:08:47.000 Exactly.

01:08:48.000 I avoid anything new just simply because I get obsessed with things.

01:08:52.000 I don't have the time.

01:08:53.000 I get it.

01:08:54.000 Yeah.

01:08:55.000 What's the last thing you got obsessed with?

01:08:58.000 Archery.

01:08:59.000 Archery?

01:09:00.000 Yeah.

01:09:01.000 Like, bow hunting?

01:09:02.000 Bow hunting, yeah.

01:09:03.000 People get really...

01:09:04.000 I'm obsessed.

01:09:04.000 You're in deep shit.

01:09:05.000 Oh, yeah.

01:09:06.000 How long have you been doing?

01:09:06.000 Trust me, five years?

01:09:07.000 Five years hunting.

01:09:09.000 It's going to continue to get worse.

01:09:10.000 Less than five years.

01:09:11.000 Four and a half years hunting.

01:09:12.000 You hunting?

01:09:13.000 Three years bow hunting.

01:09:15.000 What are you obsessed with, Jim?

01:09:17.000 Pussy.

01:09:17.000 Basketball?

01:09:19.000 Honestly, for the last little bit, last year, it's honestly what you talk about, but I haven't been following you for the last year.

01:09:28.000 I've been following you since you were on Dignation a long time ago.

01:09:31.000 By the way, Jamie's the first person to tell me about you.

01:09:33.000 Yeah, I initially talked to you about him twice, and then I got an email from your guy, serendipitously.

01:09:39.000 But content and different things, pattern recognition, too.

01:09:42.000 I've been just trying to figure out all this stuff.

01:09:44.000 Almost because, what, five, ten years ago, I wanted to be Zuckerberg, Instagram, all that stuff.

01:09:49.000 And I know now it's not there.

01:09:51.000 I'm doing a different job now.

01:09:52.000 You know what's interesting about that?

01:09:53.000 The thing that has really...

01:09:56.000 Come to the top on my content that's really also helping people is self-awareness.

01:10:00.000 One thing I'm enjoying listening to you, I'm like, this guy really like, just like martial art, it's been really interesting.

01:10:06.000 I'm sitting here kind of thinking, I'm like, wow, there's some real self-awareness going on here.

01:10:11.000 And even just thinking about you now saying that, I wish I could figure out, forget about a drug to make your dick bigger, if I could give somebody a pill that would allow them to deploy self-awareness, the amount of happiness that would be going on in this world would be tremendous.

01:10:25.000 I understand that.

01:10:26.000 I can give them a solution.

01:10:27.000 Struggle and overcoming obstacles and very difficult problems to solve.

01:10:32.000 Problem solving, whether it's through martial arts or even through complicated things that don't seem complicated like yoga.

01:10:39.000 Very difficult tasks teach you about yourself.

01:10:43.000 Those things teach you about personal awareness.

01:10:45.000 So let's take a step back.

01:10:47.000 Okay.

01:10:47.000 The amount of people That when they do that, and fail, decide to spend all their fucking time on pondering and blaming is unbelievably high.

01:10:58.000 Well, that's just a problem with the way their mind is structured.

01:11:01.000 Okay.

01:11:02.000 That's just consciousness structuring.

01:11:04.000 Hence why I'm interested in that self-awareness pill and or populating this conversation to the top.

01:11:10.000 Because when you start caring about what you are versus what you're not, good shit happens.

01:11:15.000 Right.

01:11:16.000 Well, yeah, exactly.

01:11:18.000 Or, you know, think about what you are.

01:11:20.000 Fighters, right?

01:11:21.000 Like when I think about Larry Holmes, I got a conversation once about like how the jab that he was...

01:11:25.000 The eastern assassin.

01:11:27.000 Uh-huh.

01:11:28.000 Man, it's really interesting when you start tripling down on your strengths.

01:11:32.000 Obviously, you have to round yourself out.

01:11:33.000 You don't want to get exposed, especially in MMA. Obviously, it's so multi-dimensional that way that it becomes a vulnerability.

01:11:39.000 But, fuck man, I'm big on tripling down on people's strengths.

01:11:43.000 Yeah, it's huge.

01:11:44.000 Well, one of the interesting things about MMA is people that you would call specialists.

01:11:48.000 Like, there's a few people that are really good at one aspect of MMA and they dominate people because of that.

01:11:55.000 Anderson Silva, who's the greatest martial artist of all time, was just a sensational striker.

01:12:01.000 And when every fight starts off standing, you had to deal with his striking.

01:12:05.000 Before you could get to him, before you could take him down, before you could try to submit him, you had to get through that.

01:12:09.000 And he's a specialist.

01:12:11.000 Damien Maia is a specialist in a completely different way.

01:12:14.000 He's one of the top welterweight contenders, probably number one now, next to Wonderboy, who's going to be fighting for a rematch of the title.

01:12:20.000 But Damien Maia is a pure jiu-jitsu specialist.

01:12:23.000 His striking is only to get close enough to you to grab you, drag you to the ground, strangle you.

01:12:28.000 And in that way, a lot of what he is is a throwback.

01:12:31.000 But his jiu-jitsu skill is so elite that everyone else who goes to the ground with him, even guys like Carlos Condit, who's a former world champion, really high-level guy, just gets smushed like a bug and strangled.

01:12:46.000 Because he's such a specialist.

01:12:48.000 I get it.

01:12:48.000 Yeah.

01:12:49.000 Martial arts is very interesting in that way, because that works with some people, but it doesn't work with other people.

01:12:53.000 I mean, other people have beaten Damien Maia because of the fact that he's, in many ways, one-dimensional.

01:13:00.000 But that one dimension's a motherfucker of a dimension.

01:13:02.000 I'm a big boxing fan.

01:13:04.000 I grew up a big Aaron Pryor fan.

01:13:06.000 Me too.

01:13:06.000 A big Pernell Whitaker fan.

01:13:08.000 What was in that bottle, man?

01:13:09.000 Panama Lewis.

01:13:10.000 What the fuck did he slip him?

01:13:11.000 What did he slip him?

01:13:12.000 I'm dying to know.

01:13:13.000 I would like to know.

01:13:14.000 Panama Lewis is still alive.

01:13:15.000 I'm able to quantify that because I think about a lot of the boxers who had their one or two things.

01:13:21.000 It was just fascinating.

01:13:22.000 Sure.

01:13:22.000 Like, you had to figure it out.

01:13:23.000 Sure.

01:13:24.000 Roy Jones.

01:13:25.000 You know, it was funny.

01:13:26.000 You were talking about Conor.

01:13:26.000 I was like, when Roy Jones found his moment to go up to heavyweight, you know, Okay, well here's a perfect example.

01:13:32.000 We're talking about steroids.

01:13:33.000 Yes.

01:13:33.000 When Roy Jones went up to fight John Ruiz, I don't know Roy that well.

01:13:37.000 I've met him.

01:13:38.000 He's a great guy.

01:13:38.000 I'm a huge fan.

01:13:39.000 He's probably one of my favorite boxers, if not my favorite of all time.

01:13:42.000 He was a great fan.

01:13:42.000 But I'm pretty sure he did some Mexican supplements to fight John Ruiz.

01:13:46.000 Just to get up to that weight?

01:13:46.000 Yeah!

01:13:47.000 He was 200 pounds.

01:13:48.000 He was jacked.

01:13:49.000 He was shredded.

01:13:50.000 It's not necessarily that natural for you to put on that kind of weight.

01:13:54.000 He went from 168 to 175 to 200. That's a lot of big jumping.

01:14:01.000 And looked amazing.

01:14:02.000 And kept his speed.

01:14:03.000 Then, here's the thing.

01:14:05.000 Dropped back down to 175 again to fight Tarver and looked like shit.

01:14:09.000 Had a really hard time making the weight, and I think, also, you look at his body, it was smooth, his muscle tone was different, it didn't look the same, and I think a lot of that is his endocrine system potentially suffering from the steroids, like taking steroids and then the crash.

01:14:24.000 I don't know.

01:14:25.000 This is pure speculation.

01:14:26.000 I get it.

01:14:26.000 But all my years of seeing people do the same thing, seeing people take steroids or take anything, any anabolic enhancements, and then dropping down and getting off of them again, you've seen flat.

01:14:38.000 Pattern recognition.

01:14:39.000 Well, I know a lot of pattern recognition about fighting.

01:14:41.000 That's one of the things about fighting is pattern chunking.

01:14:45.000 You know, you see things you've seen before, you know, and you see it coming before maybe even the other guy sees it coming.

01:14:51.000 And that's what I do with consumer behavior and that's how I bet on business.

01:14:54.000 Makes sense.

01:14:55.000 I was an early investor in Facebook and Tumblr and Twitter.

01:14:58.000 It was because I just knew that that looked to me like email.

01:15:02.000 That looked to me like...

01:15:03.000 Right.

01:15:03.000 I invested in Twitter because I thought it was the next email.

01:15:06.000 What do you think of Snapchat?

01:15:08.000 So I invested, first full disclosure, I wrote a $5 million check into Snapchat, so I'm a big investor.

01:15:13.000 Wow, I guess you like Snapchat.

01:15:14.000 So I like Snapchat.

01:15:15.000 Are you responsible for those puppy dog filters?

01:15:17.000 I'm not.

01:15:17.000 Because that shit's got to stop.

01:15:18.000 Not me.

01:15:19.000 Ladies, listen to me.

01:15:20.000 Stop taking pictures with the puppy dog nose.

01:15:23.000 Stop!

01:15:23.000 I like it.

01:15:24.000 Or don't.

01:15:25.000 Don't listen to me.

01:15:25.000 I'm just fucking around.

01:15:27.000 Do whatever you want to do.

01:15:28.000 The flowers on the head, though, aren't making you look any better.

01:15:30.000 Yeah, it is.

01:15:31.000 It gives you a very Coachella vibe.

01:15:33.000 It's fake.

01:15:33.000 They're fake flowers.

01:15:34.000 I think you're a crazy person.

01:15:35.000 Well, should they do that or should they put the lip injections?

01:15:38.000 No.

01:15:38.000 They should definitely have the fake flowers over there.

01:15:41.000 Snapchat has to figure out the next move because Instagram's features have, in the short term, affected it.

01:15:46.000 And where Snapchat was on the verge of becoming a monster was we started seeing 40 and 50 year olds download it.

01:15:53.000 When the features came to Instagram...

01:15:56.000 It gave those 45-year-olds a reason not to download another app and that's why Snapchat's lost a little momentum.

01:16:04.000 It's not that a 20-year-old, yes, some are using stories more on Instagram now.

01:16:08.000 It wasn't like a mass exodus of that.

01:16:10.000 It was the growth that they were feeling 40 and 50-year-olds that were just starting, just like Facebook back in 2010-11.

01:16:17.000 They just started getting your aunt that wanted to act like she was in it starting to download and then the network effect because her aunt has a friend and that's what happens.

01:16:25.000 It stopped that and that is the concern that Snapchat has which is it wants to be at full scale because that's how you justify a $20 billion valuation which is what it wants to go IPO at.

01:16:38.000 I think Snapchat's big thing is the filters, like the zombie filter and the rainbow throw up, all that stuff.

01:16:44.000 Like, that's what makes it cool.

01:16:45.000 And the fact that I can take your face and put it on my face, like, that's kind of dope.

01:16:49.000 I mean, a lot of people do that, and it's really pretty amazing if your face is similar, like, similar size to what you can pull off.

01:16:57.000 It's amazing!

01:16:59.000 I agree.

01:16:59.000 I mean, listen, they've done a lot of smart stuff, especially with AR and all that kind of stuff.

01:17:06.000 It's going to be very fascinating if the glasses take off at full scale or what else are they up to.

01:17:12.000 You know, they call themselves Snap now.

01:17:13.000 I've never seen a social- They're not Snapchat anymore?

01:17:15.000 As a company.

01:17:16.000 They're Snapchat, but as a holding company, this is corporate bullshit.

01:17:19.000 Nobody cares.

01:17:20.000 But the reason I care is when they came out with the glasses, speckles, I've never seen a social network act like a fashion brand.

01:17:28.000 There's something different about Snapchat that way.

01:17:30.000 How does it act like a fashion brand?

01:17:31.000 Because of the glasses?

01:17:33.000 If I woke up tomorrow and found out that Snapchat was coming out with sneakers, I'd be like, uh-huh.

01:17:39.000 Whereas that would make no sense for Twitter or Instagram or Facebook.

01:17:42.000 Huh.

01:17:43.000 So that's where I'm curious if they're opening up that avenue.

01:17:46.000 Snap is very LA'd out.

01:17:48.000 It is not hardcore Silicon Valley product.

01:17:52.000 It's got a little of that LA flavor.

01:17:54.000 Evan's got that.

01:17:55.000 What's the difference?

01:17:56.000 The difference is Silicon Valley is very tech nerded out.

01:18:00.000 It's a little different now because everybody's gone there to make their millions but it is still very grounded in technology.

01:18:06.000 Engineers are the rock stars and it's a San Francisco vibe.

01:18:10.000 Snapchat is an LA company.

01:18:12.000 And it started by a very young entrepreneur who's way cooler than the majority of entrepreneurs that we've seen before build these products, just in life.

01:18:20.000 He was a cooler kid.

01:18:22.000 And the vibe of the product, the exclusiveness of it, the awkwardness of using it, and they like that.

01:18:27.000 It's like, if you don't understand us, fuck you.

01:18:30.000 It had that vibe.

01:18:31.000 And so I'm curious to see how that plays out.

01:18:34.000 Hmm.

01:18:34.000 Yeah, I don't use it.

01:18:36.000 I have it on my phone.

01:18:38.000 What do you use?

01:18:38.000 I use Instagram and Twitter and Facebook.

01:18:40.000 And Facebook, honestly, I kind of use Facebook only because Instagram links up to it.

01:18:44.000 Got it.

01:18:45.000 But it's interesting, like, when I look at the numbers.

01:18:47.000 Use it as a distribution.

01:18:48.000 Yeah.

01:18:48.000 Yeah, I use it, and I don't interact with people that much on Facebook, and people get mad, but I don't have that much time.

01:18:54.000 It's not as native to interact there.

01:18:56.000 Yeah, right.

01:18:56.000 It's a lot easier to interact on a Twitter.

01:18:58.000 Yeah, Twitter's easy as fuck.

01:19:00.000 Instagram's a little weirder because when you get a comment, if you reply to that comment, then you have to go find the original comment.

01:19:07.000 It's not as native.

01:19:08.000 It's clunkier.

01:19:08.000 Twitter is the water cooler of our society.

01:19:11.000 Yeah, I agree.

01:19:11.000 It's got a lot of shortcomings.

01:19:13.000 Yeah.

01:19:13.000 For content and how much people are paying attention to the newsfeed, but definitely from a conversation standpoint, there's nothing close.

01:19:19.000 So for example, when this airs, that's where I'll go and engage with people, because a lot of people have never heard of me before that listen to this, and I'll respond to those feedbacks much more there than anyone else.

01:19:30.000 Yeah, I will too.

01:19:31.000 And that's where I have the most followers too.

01:19:33.000 And I'll interact with people more.

01:19:35.000 But I also feel, like I said, I just think that...

01:19:37.000 Jamie was just telling me the other day that Instagram makes it so you can like people's comments now.

01:19:42.000 Yes.

01:19:43.000 It's a new little feature.

01:19:44.000 They've been...

01:19:44.000 As you know, Jamie, it sounds like you're really getting deeper and deeper in this game.

01:19:47.000 They've been innovating very fast.

01:19:50.000 Tons.

01:19:51.000 Tons.

01:19:51.000 Snapchat today put out a way for you to link out to websites.

01:19:54.000 So there's just movement.

01:19:55.000 There's always movement.

01:19:56.000 Facebook is definitely going to launch stories in Facebook.

01:20:00.000 Yeah?

01:20:00.000 Because they just launched it in Ireland.

01:20:02.000 So I've already seen the preview of it.

01:20:04.000 It's out.

01:20:05.000 So that's coming.

01:20:06.000 So that will be interesting to see what that does.

01:20:09.000 Plenty more to come.

01:20:10.000 I think Facebook should become a television company.

01:20:12.000 I think they should actually come out with a television.

01:20:14.000 An actual television?

01:20:16.000 An actual physical television.

01:20:17.000 This is just what I think they should do.

01:20:19.000 And when you're in your feed, you see something, you just flick it, and it goes on your television.

01:20:24.000 You watch it.

01:20:24.000 So like Apple TV does?

01:20:26.000 Uh-huh.

01:20:28.000 Hmm.

01:20:28.000 Don't do that, Facebook.

01:20:29.000 Listen to me.

01:20:30.000 Facebook, listen to me.

01:20:31.000 I have a better track record.

01:20:32.000 If you want to talk about fighting somebody, Facebook, if you want to fight Tumblr, listen to Joe.

01:20:37.000 There's a lot of TV companies out there.

01:20:39.000 No one's going to buy your fucking TV. Trust me.

01:20:42.000 You're going to make a lot of TVs.

01:20:43.000 They're going to be sitting in a warehouse somewhere.

01:20:45.000 Gary B. is going to be, I made a mistake.

01:20:47.000 I made a mistake for the TV. I'm going to say, and in this keynote, look at this great clip from 2017 when I fully predicted the Facebook TV. Why would they get involved in selling TVs?

01:20:58.000 What would be different than their TV? Because when you own the hardware, you own the action.

01:21:02.000 Right, but why would anybody buy that when you could do like a little Google Chrome thing that sticks right into a USB port and just shoot it right from your Android phone and instantaneously goes to your TV? If you make the best product, everybody has permission to play in anybody's space.

01:21:15.000 So if you make the best TV? Sony had no permission to go in the video game space until they made the fucking PlayStation.

01:21:23.000 Everybody's like, what the fuck?

01:21:24.000 Right.

01:21:24.000 Right?

01:21:25.000 Like, Netflix wasn't supposed to produce the best original content.

01:21:29.000 Right, but that's a difference, right?

01:21:30.000 Like, there's a platform, if you're selling a console that makes video games, then you have to hire a bunch of people to make games for that, or, you know...

01:21:37.000 No, you don't.

01:21:38.000 You're the Razer and the Razer Blade thing, right?

01:21:40.000 Like Facebook can just, first of all...

01:21:42.000 Razer and Razer Blade?

01:21:43.000 What do you mean?

01:21:43.000 So you just become the platform, other people can make it.

01:21:45.000 Like Sony didn't make those games.

01:21:47.000 Right, but they hired people too.

01:21:48.000 They made some of their own games.

01:21:50.000 Yeah, but they mainly bought from other producers.

01:21:51.000 But more importantly, Facebook...

01:21:52.000 They created a platform and people built for it.

01:21:54.000 And when you have the kind of money that Facebook has, Facebook can go out and buy the number four TV manufacturer, steal two people from Samsung, and they're in the fucking game.

01:22:02.000 Right, but everybody already has a TV. Getting them to buy a Facebook TV. Yeah, but one more time, and you know this, Joe.

01:22:07.000 We used to have Sony TVs now.

01:22:09.000 We have Samsung TVs.

01:22:10.000 Jamie, are you with me on this?

01:22:11.000 No, he's with me.

01:22:12.000 I'm with both of you.

01:22:13.000 I see what you're both saying.

01:22:15.000 If he's saying I'm with both of you, I'm leaving.

01:22:18.000 No!

01:22:19.000 Jamie's super honest with me.

01:22:20.000 Jamie, you need to be historically correct.

01:22:23.000 Yeah, it's a great point.

01:22:25.000 You brought up that Snapchat sneaker thing a few weeks ago.

01:22:28.000 At least that's what I saw a few weeks ago.

01:22:30.000 And I think that's a great point.

01:22:31.000 It's not going to work for everyone, though.

01:22:33.000 It's a good idea if you want to go broke.

01:22:34.000 But it's a brand thing.

01:22:37.000 Put all your money in Yeezys.

01:22:39.000 You know what's interesting?

01:22:40.000 Wait a minute.

01:22:40.000 That was actually where I was about to go.

01:22:42.000 You just walked into it.

01:22:43.000 I'm fascinated by the following.

01:22:44.000 The fact that you even said Yeezys three years ago.

01:22:47.000 Right.

01:22:48.000 You would have never said anything but Nike.

01:22:50.000 No, you don't understand us.

01:22:51.000 The reason why I say it is because he buys Yeezys and I mock him on a daily basis.

01:22:54.000 I get it.

01:22:55.000 I think they're the shittiest, fucking goofiest looking sneakers I've ever seen in my life.

01:22:59.000 And?

01:23:00.000 And they sell it crazy.

01:23:01.000 Bingo.

01:23:01.000 There's a lot of retards out there.

01:23:03.000 Bingo!

01:23:03.000 Hey, how about this?

01:23:05.000 You know, I'm of the age when UFC started, when mixed martial arts started hitting the scene, right?

01:23:11.000 Royce Gracie, like way back.

01:23:12.000 Hoist.

01:23:13.000 Hoist, I apologize.

01:23:16.000 What did everybody say about that?

01:23:17.000 No chance.

01:23:18.000 Fucking stupid.

01:23:20.000 Well, that's different.

01:23:21.000 No, it's not.

01:23:21.000 Sure it is.

01:23:22.000 It's primal.

01:23:23.000 Everybody understands fighting.

01:23:25.000 Fashion is primal.

01:23:27.000 It's the way we express to each other.

01:23:28.000 Yeezys are definitely not primal, bro.

01:23:29.000 Yes, they are, brother.

01:23:30.000 Yeezys are primal.

01:23:31.000 That stupid stripe that they have, the color stripe on the side.

01:23:34.000 Christ.

01:23:35.000 Makes them harder to duplicate.

01:23:37.000 They look like shit.

01:23:39.000 Wrong.

01:23:40.000 Trust me.

01:23:41.000 Five years from now, you're going to be making fun of those things.

01:23:45.000 Hang in there, buddy.

01:23:45.000 These shoes I have on my feet right now...

01:23:47.000 Those are pretty dope.

01:23:48.000 I like those.

01:23:48.000 These have been retro'd like four or five times and that's because they resell for $700 and they're like $160 shoes.

01:23:54.000 But those look better.

01:23:55.000 Those are Jordans.

01:23:55.000 They look cool.

01:23:56.000 I've never wore a pair of Jordans in my life.

01:23:58.000 Really?

01:23:58.000 I hate Michael Jordan with my entire heart.

01:24:00.000 Whoa.

01:24:02.000 He's a Knicks fan.

01:24:03.000 Whoa.

01:24:04.000 I'm a 41-year-old Knicks fan.

01:24:06.000 Is that just because you're a Knicks fan?

01:24:07.000 And if you're a 41-year-old Knicks fan out there right now, fuck you if you bought Jordans.

01:24:13.000 I don't believe what you're saying.

01:24:15.000 It stopped the next championships.

01:24:16.000 That's right.

01:24:17.000 So you're just loyal because he's a really good basketball player.

01:24:20.000 You're loyal to the team that he crushed.

01:24:23.000 You're loyal to his characteristics that you admire and you do on your own daughter.

01:24:29.000 Yes.

01:24:29.000 I fully respect that.

01:24:32.000 I respect and understand he's the greatest basketball player of all time.

01:24:36.000 Right.

01:24:36.000 Is he still?

01:24:37.000 Is that still Jamie?

01:24:39.000 That is probably right.

01:24:40.000 I mean, listen, you want to get into Wilt and there's some different ways to debate that.

01:24:44.000 Here's what I will say.

01:24:46.000 I hate when people argue with me on this.

01:24:48.000 You can separate respecting somebody's skill set and thinking they're a piece of fucking shit.

01:24:54.000 But you only think he's a piece of shit because he beat your team?

01:24:57.000 Yes.

01:24:57.000 That's it.

01:24:58.000 Isn't that more than a fuck enough?

01:25:00.000 I guess.

01:25:02.000 Like Tom Brady?

01:25:03.000 Choke.

01:25:04.000 Would be phenomenally happy with that.

01:25:06.000 If he died?

01:25:06.000 Listen, I don't want to go there because I think a lot of people listen to this shit.

01:25:09.000 But if he fell down and could never play again?

01:25:09.000 If he retired after Sunday, I'd be real happy.

01:25:13.000 Real fucking happy.

01:25:14.000 You just don't like that he's really good and he wins.

01:25:16.000 Correct.

01:25:17.000 That's so weird.

01:25:18.000 At the expense of my team.

01:25:19.000 See, but that whole my team.

01:25:20.000 I understand if you own that team, but you don't own it yet.

01:25:23.000 No, it's my escape.

01:25:24.000 Joe, it's the one place I get to escape.

01:25:26.000 It's my three hours fucking 16 times a year where I can recalibrate my whole fucking insane life.

01:25:31.000 Well, I'm coming in from a weird perspective.

01:25:33.000 A weird perspective as a person who's a sports fan because my sports that I only watch are martial arts and...

01:25:39.000 As a fan of them, I'm a fan of performance more than I'm a fan of a person.

01:25:44.000 So I'm not a fan, like when I watch people fight, I'm a fan of whoever wins the fight.

01:25:49.000 I'm a fan of how they win it.

01:25:50.000 You're a bandwagon fan?

01:25:52.000 Not a bandwagon fan.

01:25:52.000 I'm kidding, I'm kidding, I'm kidding.

01:25:53.000 I'm a fan of technique.

01:25:55.000 You love the craft.

01:25:55.000 I love the craft and I also love...

01:25:58.000 I love moments.

01:26:00.000 I love someone dominating a moment.

01:26:02.000 I think that is exactly right.

01:26:04.000 And I love when I don't have a horse in the race.

01:26:07.000 But you always have a horse in the race when it comes to basketball.

01:26:09.000 And football.

01:26:10.000 I used to win hockey and baseball but my teams won championships and then I get out.

01:26:14.000 Alright.

01:26:14.000 So no baseball.

01:26:16.000 So if you could appreciate someone who's a bad motherfucker who breaks the home run record.

01:26:20.000 That's stuff I get excited about.

01:26:21.000 That's why I love that.

01:26:22.000 That's why I like boxing so much for that.

01:26:24.000 I tend not to have a horse in the race.

01:26:26.000 I usually root for the underdog.

01:26:27.000 That's a good move.

01:26:28.000 Yeah.

01:26:29.000 It feels better when they win.

01:26:30.000 Yeah.

01:26:30.000 That's usually my default.

01:26:32.000 Yeah.

01:26:32.000 When someone is the favorite and they beat the shit out of someone, they go, well, I saw that coming.

01:26:37.000 Yeah.

01:26:37.000 Like when Tyson was in his prime, those were weird fights because they were executions.

01:26:42.000 They were.

01:26:42.000 We fought Bruce Seldon.

01:26:44.000 Those were real events.

01:26:46.000 Bruce Seldon was post...

01:26:47.000 By the way, Bruce Seldon had...

01:26:50.000 No, that's Smoking Burt Cooper, who I think of when I think about Bruce Seldon because they had a similar body shape.

01:26:58.000 Right, jacked.

01:26:58.000 Smoking Burt Cooper knocked down Holyfield in Atlanta.

01:27:01.000 Yeah.

01:27:02.000 And I thought he had that fight.

01:27:03.000 I was so excited.

01:27:04.000 It's a great fight.

01:27:05.000 Holyfield's a stud.

01:27:06.000 Holyfield is a fucking stud.

01:27:07.000 Real stud.

01:27:08.000 Yeah, I mean, there's a lot of great boxers, but Tyson had something going on where...

01:27:14.000 Well, he transcended.

01:27:14.000 There's pop culture.

01:27:15.000 Yeah.

01:27:15.000 He was an executioner.

01:27:17.000 Yeah.

01:27:18.000 It's pop culture.

01:27:18.000 When they transcend into pop culture.

01:27:20.000 The problem with that, a lot of times, is I feel bad for those from Ronda, right?

01:27:25.000 Like, the drop-off is so extreme when you get to become a cultural icon.

01:27:30.000 Yeah, but her she's a real weird case because she's essentially done So you got to wonder like her mindset when she was winning was this mindset of a destroyer She would go in there and smash these girls and she was all in but then she got wooed by Hollywood and all the distractions and movies and TV shows and all that nonsense and then Bought into a bad strategy against one of the best strikers

01:28:00.000 in the sport and fought the absolute worst way she could have fought against that elite striker and got fucked up.

01:28:08.000 And once she got fucked up, man, the wheels came off She takes a whole year off and then comes back again and just gets annihilated.

01:28:17.000 Like really annihilated.

01:28:19.000 And now she's essentially done.

01:28:21.000 Here's my big point on MMA in the modern world.

01:28:24.000 If you lose the entire fight within the time of an Instagram post, you're in deep shit.

01:28:31.000 You are, but you're not.

01:28:32.000 See, because she beat Kat Zingano in 14 seconds, and Kat Zingano's still in the mix.

01:28:37.000 And MMA math is all fucked up, but this is, it doesn't really work this way, but this is a fact.

01:28:42.000 Kat Zingano stopped Amanda Nunes.

01:28:45.000 She beat her in the third round.

01:28:46.000 But Ronda Rousey, after that fight, armbarred Kat Zingano in 14 seconds.

01:28:51.000 Yeah.

01:28:51.000 So, it's bananas.

01:28:52.000 You know what's really cool about MMA? I've said this.

01:28:55.000 You might have caught this, James.

01:28:56.000 It's the closest thing to entrepreneurship because everybody loses in entrepreneurship.

01:29:00.000 Boxing's funny.

01:29:01.000 That loss really dangles.

01:29:04.000 It's devastating, that loss.

01:29:06.000 I've been more fascinated from afar, and I'm not as deep into sport, and you can correct me if I'm wrong, but there is an absolute different level because the way the sport...

01:29:15.000 Is structured, there's an acceptance by the fan base of the loss in this sport that I think is very different than boxing.

01:29:22.000 It's a scarlet letter in boxing.

01:29:24.000 When you're coming up, you need to keep it clean.

01:29:26.000 Right, you want to be undefeated.

01:29:27.000 You want to be an undefeated contender.

01:29:29.000 It is a big factor.

01:29:31.000 And in MMA, almost no one is undefeated, except Nurmagomedov.

01:29:34.000 He's one of the very few guys that's a top contender right now that's undefeated, and he's just a destroyer.

01:29:39.000 But, you know, he's rare.

01:29:41.000 He's very rare.

01:29:42.000 Most people at the top have lost a couple of times.

01:29:45.000 What Conor showed when he lost, he showed the ability to regroup, take it on the chin like a fucking man, make no excuses whatsoever, and jump right back in and win.

01:29:54.000 And that's super, super rare.

01:29:56.000 I agree.

01:29:57.000 He's a phenomenal individual in his ability to visualize things, his belief in himself is just unflappable, and his incredible confidence and ability to operate under pressure.

01:30:11.000 That's the big thing, is being dwarfed by the moment.

01:30:14.000 Being dwarfed by the moment happens so many times.

01:30:17.000 So much.

01:30:18.000 People allow those negative thoughts to creep into their mind.

01:30:21.000 All those eyeballs.

01:30:22.000 All those eyeballs.

01:30:23.000 A lot of fucking eyeballs, baby.

01:30:25.000 A lot of eyeballs and a lot of doubt.

01:30:26.000 What was the biggest audience you performed?

01:30:29.000 What was the first time you took a quantum jump?

01:30:32.000 What was the number?

01:30:32.000 Did you go from consistently doing clubs, then what was the first time?

01:30:36.000 Because I had a very weird thing happen to me with speaking.

01:30:39.000 It was always like 500, 300, 49, 80, and then I got this weird gig for RE-MAX National Convention at the MGM-Gram, like 15,000.

01:30:50.000 Jesus Christ.

01:30:51.000 And I was like, it was such a funny...

01:30:53.000 What was that like?

01:30:54.000 I mean, I would do it every day if I could.

01:30:55.000 Seems really bizarre, right?

01:30:57.000 Like, the attachment from the people?

01:30:59.000 Uh, yes, but I focused on the people that were closest to me.

01:31:03.000 Okay.

01:31:03.000 It worked for me.

01:31:04.000 Yeah, that's a good move.

01:31:05.000 That's the way to do it.

01:31:06.000 And while taking into account all the people that aren't right there.

01:31:09.000 Yeah.

01:31:10.000 What about for you?

01:31:10.000 What was the...

01:31:12.000 Well, I mostly started out with clubs for a long time.

01:31:16.000 I mostly did clubs.

01:31:17.000 And then as I started getting more and more popular, I moved into larger places.

01:31:22.000 And the biggest place that I've ever sold out was in Denver, which was like 5,700 people.

01:31:30.000 So that's a different experience, man.

01:31:32.000 It's just weird.

01:31:34.000 It's weird.

01:31:34.000 Someone's addicted to their phone.

01:31:37.000 Someone's addicted to their phone.

01:31:38.000 You have another meeting tonight?

01:31:39.000 Yeah.

01:31:40.000 What are you doing tonight?

01:31:41.000 Doing a biz dev meeting.

01:31:42.000 Really?

01:31:42.000 Yeah.

01:31:43.000 A business development meeting tonight after 10 p.m.?

01:31:46.000 That's hilarious.

01:31:47.000 I normally...

01:31:49.000 And you live in New York, so this is 1 a.m.

01:31:51.000 for you.

01:31:52.000 Yep.

01:31:52.000 And I left at 4 a.m.

01:31:53.000 this morning because I had Chicago meetings.

01:31:54.000 You on speed?

01:31:55.000 What are you doing?

01:31:56.000 Popping pills?

01:31:57.000 No, my brother still has a weird...

01:31:58.000 No.

01:31:59.000 I'm like, seriously...

01:32:00.000 Are you super clean?

01:32:00.000 What do I have?

01:32:01.000 I'm super...

01:32:02.000 What do you have?

01:32:02.000 I've never even tried smoking a cigarette.

01:32:04.000 Whoa.

01:32:05.000 Yeah.

01:32:05.000 Well, that's good.

01:32:06.000 Smoking a cigarette's probably not a good move.

01:32:08.000 No pot, no nothing?

01:32:09.000 Nope.

01:32:10.000 No.

01:32:10.000 No?

01:32:10.000 Much to the chagrin of every one of my friends.

01:32:13.000 Maybe make you a little bit more creative.

01:32:16.000 I just think I have natural something.

01:32:18.000 Because my brother literally thinks I'm a robot, like literally has asked weird questions of my parents.

01:32:22.000 Well, you seem passionate.

01:32:23.000 If you're passionate, you're engaged.

01:32:24.000 If you're engaged, you're excited, you have energy.

01:32:27.000 You know what I am?

01:32:27.000 I'm grateful as fuck.

01:32:29.000 That's good, too.

01:32:30.000 If you really asked me what the slight variation of that is, I think it's gratitude.

01:32:35.000 Gratitude's huge.

01:32:36.000 It's gigantic.

01:32:37.000 I think gratitude is a real drug.

01:32:38.000 I think it is too.

01:32:39.000 So I'm just grateful.

01:32:41.000 Well, it's certainly fuel.

01:32:42.000 It's energy.

01:32:43.000 And it's warmth.

01:32:45.000 And it's a feeling also that's very attractive.

01:32:47.000 Like other people recognize true gratitude and they get excited by it too.

01:32:51.000 Yeah.

01:32:51.000 And perspective.

01:32:52.000 I think perspective is another one.

01:32:54.000 I agree.

01:32:55.000 Yeah.

01:32:55.000 Perspective is good.

01:32:56.000 You know, being honest and humble and recognizing that, yeah, you work hard.

01:33:01.000 Yeah, you bust your ass.

01:33:02.000 But yeah, you're also like super lucky just to be living in America.

01:33:05.000 400 trillion to one.

01:33:08.000 Yeah.

01:33:09.000 Your dad might have decided to jerk off one more time the day before, and we wouldn't be here.

01:33:15.000 Damn.

01:33:16.000 Jamie, your mom might have wanted to take a quick glass of wine.

01:33:21.000 Like, 400 trillion to one, the odds of being a human being.

01:33:25.000 No, seriously.

01:33:26.000 I know I'm getting this little weird thing, but we're going down this path.

01:33:29.000 I'm fascinated by that.

01:33:31.000 Yeah, no, it's a real statistic.

01:33:33.000 If you think about cum, you really start dividing and conquering.

01:33:37.000 If you really understand that you could end up on your dad's chest or napkin instead of becoming a human, it's humbling.

01:33:43.000 Yeah, it is, in a lot of ways.

01:33:45.000 Yeah.

01:33:45.000 But once that happens...

01:33:47.000 Once you become a human?

01:33:48.000 Yeah, once you become a human, then, even then, the odds of being fortunate to have good health, fortunate to not have the fuck beat out of you by your parents, or being in foster care with abusive people, or a million different factors.

01:34:03.000 You're going down the path that I think about on a daily basis.

01:34:07.000 I also had the misfortune of three of my four grandparents dying before I knew them.

01:34:11.000 Because everybody died in Russia in their 50s because everybody was fucking miserable from communism.

01:34:16.000 So I haven't had a whole lot of death in my family.

01:34:20.000 I mean, it's real good.

01:34:22.000 So I'm grateful.

01:34:23.000 Gratitude is giant, man.

01:34:25.000 It's really good and you know what and you can extend that gratitude like there's a lot of people that woe is me But god damn it if you just need to look at look at it in a balanced perspective There are people in parts of the world that would fucking literally kill to be in any position That anyone listening to this who is woe is me right now.

01:34:44.000 You know what the problem with woe is me?

01:34:46.000 Nobody's fucking listening My friends, let me tell you who's listening to you complain.

01:34:50.000 Either the two or three people that kind of have to because they're your parents or your other fucking losing friends.

01:34:59.000 Nobody gives a fuck.

01:35:00.000 That's the problem.

01:35:01.000 What people don't understand about complaining is it has zero ROI. Right, and also excuses.

01:35:06.000 Excuses are terrible.

01:35:08.000 The worst thing you could ever do is give yourself a reason why you're not successful or not happy or not this or not that.

01:35:14.000 It's always your fault.

01:35:15.000 Yeah, well, it's easy for you to say, Gary.

01:35:16.000 Yeah, I got it.

01:35:17.000 Your dad fucking owned a wine store, bro.

01:35:20.000 Yeah, I got it.

01:35:20.000 Oh, you're fucking, you're so happy he started a fucking YouTube channel, bro.

01:35:24.000 I get it.

01:35:24.000 Well, my dad, he fucking used to hit me with a belt.

01:35:27.000 If anybody's made it that looks like you, that's it.

01:35:32.000 That's it.

01:35:32.000 It must have happened.

01:35:34.000 There's a blueprint.

01:35:35.000 So, I get it, man.

01:35:37.000 What is even making it, right?

01:35:39.000 Well, that's your own definition.

01:35:40.000 Is anybody happy?

01:35:41.000 That's it.

01:35:41.000 Is anybody that's in similar circumstances, did they navigate their way better than you?

01:35:46.000 Learn from them.

01:35:47.000 Learn from them.

01:35:48.000 I think, for me, the journey is the fucking addiction.

01:35:52.000 So you just love the whole puzzle of it all, the game.

01:35:55.000 You know, it's funny.

01:35:56.000 I was listening to you about fighting and the performance.

01:35:58.000 That's how I feel about business.

01:36:00.000 Actually, buying the Jets is gonna be the worst day of my life.

01:36:04.000 Because then you're gonna need a new mountain to climb.

01:36:06.000 Yeah!

01:36:07.000 You need to buy an island.

01:36:08.000 Start a country.

01:36:09.000 No, I don't want that shit.

01:36:10.000 You know what I want?

01:36:11.000 I want to build a honey empire.

01:36:13.000 Honey?

01:36:14.000 Honey.

01:36:15.000 Honey.

01:36:15.000 Like bees?

01:36:16.000 I want to build one of the most successful business things ever, and I want to do it in a way that I treated my employees and my business partners in a honey manner.

01:36:25.000 Oh, okay.

01:36:26.000 Not actual honey.

01:36:27.000 No honey, like honey and vinegar.

01:36:29.000 Right, more honey than vinegar, right.

01:36:31.000 Correct.

01:36:32.000 Right, you get more flies from honey.

01:36:33.000 I was super pissed when Steve Jobs was the icon in Silicon Valley and all my young friends started becoming dicks to their employees because they thought they were getting more out of their employees.

01:36:41.000 Yeah, that always disturbed me about him too.

01:36:44.000 I hated that fucking narrative.

01:36:45.000 I fucking hate that.

01:36:46.000 But I wish I knew what the actual truth was.

01:36:49.000 I wish I got to see him communicate with his employees and see what it was that freaked him out.

01:36:55.000 Like, was he really a dick or did he work with a bunch of ne'er-do-wells or lazy people or fools or, you know, what is it?

01:37:02.000 Number one.

01:37:02.000 Number one what?

01:37:03.000 He wanted to be number one.

01:37:04.000 For sure.

01:37:04.000 No, no.

01:37:04.000 He was a dick.

01:37:05.000 He was definitely a dick?

01:37:07.000 Listen, truth is, back to the way you talked about steroids and Hugh, I don't know.

01:37:11.000 Right, I don't know either.

01:37:12.000 It's super hard when a whole lot of human beings are saying it who worked for him.

01:37:16.000 Yeah, I think he was absolutely completely obsessed.

01:37:19.000 And I think for a lot of people, that really wasn't what they wanted.

01:37:22.000 They wanted a job.

01:37:24.000 You know, they wanted to do good at their job.

01:37:26.000 I'm obsessed.

01:37:26.000 Yes.

01:37:27.000 But I deploy empathy.

01:37:28.000 I know that other people have other goals and wants and needs and that shouldn't come.

01:37:33.000 Mine, even though it's my company, it shouldn't come at their expense.

01:37:37.000 It's my job as a leader to figure out how to provide for them and figure out what's left for me to do what I do.

01:37:43.000 That's leverage.

01:37:44.000 Right, but what he wanted to do was create something unbelievably powerful and he had this super vision of it and he wanted everybody else to share that vision but not really necessarily sharing the rewards of it.

01:37:56.000 Which is a big problem, right?

01:37:57.000 Nonetheless, listen, I don't know shit about him to critique it.

01:38:01.000 Here's what I know.

01:38:02.000 I don't like turtlenecks.

01:38:03.000 Ready for this?

01:38:06.000 The bottom line is, he impacted an entire generation of young 25-year-old Silicon Valley CEOs who weren't smart enough and decided just to be assholes across the board for like two years there and it really sucked.

01:38:18.000 So you would know that.

01:38:19.000 I don't know anything about that.

01:38:21.000 So explain to me what that was like because you might as well be talking to someone from another country.

01:38:26.000 That whole era of like Web 2.0, that second wave, that 2004, that Kevin Rose, right?

01:38:32.000 You know, who invented Dig, and Zucks, and Ev Williams, and the investors, Sokka, and all these characters.

01:38:40.000 It was just a crazy thing.

01:38:41.000 You knew you were sitting in a game.

01:38:43.000 It was kind of like Hip Hop 85. Like I would go to these meetings, I would be in San Francisco, I would hang out with them, and I just fucking knew.

01:38:49.000 I even have videos in 2009 like saying this shit.

01:38:51.000 I just knew.

01:38:52.000 I was like, these are going to be the fucking fucking characters that are going to be the next icons of the world because they're building the products that everybody's going to pay attention to.

01:39:00.000 And there was just a lot of things going on.

01:39:02.000 At first it was pure as shit.

01:39:03.000 Like these kids really just wanted to save the world.

01:39:07.000 Let's make the world better with technology.

01:39:09.000 Then you start having assholes like me come in who had commerce ambition.

01:39:13.000 And I'm like, yes, you saved the world, but let me own 10% of the company while you save the world.

01:39:19.000 And then you had the worst wave, which was the people who blindly just thought because they were 22 and wore a hoodie that they were going to invent the next Facebook.

01:39:28.000 Right.

01:39:29.000 Yeah, there's a lot of posers, right?

01:39:31.000 Absolutely.

01:39:32.000 You understand that there's a very big difference between being an entrepreneur and being a successful entrepreneur.

01:39:37.000 Right.

01:39:38.000 Yeah, huge.

01:39:39.000 But the market right now, everyone's like, oh, you're a CEO, an entrepreneur?

01:39:42.000 Like, as if you won.

01:39:44.000 That's like me saying I'm a basketball player.

01:39:46.000 I play basketball.

01:39:49.000 I'm not making any fucking money.

01:39:50.000 Right.

01:39:51.000 And so, yeah, we have a real issue in fake entrepreneurship right now.

01:39:54.000 Everybody thinks, you know, it's cool.

01:39:56.000 It became cool.

01:39:58.000 It's crazy to me how cool entrepreneurship became.

01:40:01.000 When I was a kid, being an entrepreneur meant you were a loser and had an idea.

01:40:05.000 You're laughing because a lot of youngsters are listening.

01:40:09.000 You don't know.

01:40:09.000 Back in our day, entrepreneur was a word that you rarely heard.

01:40:12.000 I used to think I was a businessman.

01:40:14.000 That's what I said, not an entrepreneur.

01:40:15.000 You must hear a lot of really shitty ideas.

01:40:18.000 For a living.

01:40:19.000 Yeah.

01:40:21.000 Because I get some emails sometime and I'll get like one paragraph and I'll go, get the fuck out of here.

01:40:27.000 What is this nonsense?

01:40:29.000 And I'll just delete it.

01:40:30.000 But you must get that like all day long.

01:40:32.000 All day long.

01:40:34.000 It's hard to separate, right?

01:40:36.000 Like how do you find those little diamonds?

01:40:38.000 Sometimes you do and sometimes you don't.

01:40:39.000 You have to take your L's.

01:40:40.000 I have an email that I always look at from a good guy named Joe and he worked at a company called Air Bed and Breakfast.

01:40:47.000 Joe at Air Bed and Breakfast.

01:40:49.000 Gary Vee, we're huge fans here at our company.

01:40:52.000 We'd love for you to invest.

01:40:54.000 Never even replied.

01:40:55.000 Now Airbnb is worth a lot of money.

01:40:57.000 A lot of fucking money.

01:40:58.000 Email from my boy Ben Lair, founder of Thrillist.

01:41:01.000 Sent me an email.

01:41:02.000 He's like, hey, I really like these guys.

01:41:03.000 You should look at it.

01:41:05.000 Didn't jump on it.

01:41:06.000 Warby Parker.

01:41:08.000 Big glass company.

01:41:09.000 You know, like, it happens.

01:41:10.000 Yeah, that's a weird one, right?

01:41:11.000 Who the fuck saw that a glasses company was going to be giant?

01:41:14.000 Not me.

01:41:15.000 But, other times, you know, Venmo.

01:41:17.000 Zappos.

01:41:18.000 Knew it right away.

01:41:19.000 Like, you know, it happens.

01:41:19.000 I mean, it goes both ways.

01:41:20.000 I saw Amazon.com.

01:41:22.000 I was like, bitch, how much money are you going to make selling books?

01:41:25.000 Yeah, oh yeah, yeah.

01:41:27.000 I'm from the generation where people made fun of my dad because I didn't open a second wine store and I went on the internet.

01:41:36.000 They're like, the internet's a fad.

01:41:37.000 Youngsters, listen real quick.

01:41:39.000 People debated the internet itself.

01:41:41.000 Forget about is Snapchat gonna be here in five years?

01:41:44.000 Back in 1994, five, six, seven, eight, people were like, the internet's not gonna be here in five years.

01:41:49.000 Go earlier than that.

01:41:50.000 When IBM first came out with their home computer, people were thinking that's ridiculous.

01:41:54.000 That's what always happens.

01:41:55.000 That's a joke.

01:41:55.000 The telephone is not a viable product, as one said, by the people that didn't want the telephone to win.

01:42:01.000 Yeah, nobody saw a lot of things coming.

01:42:04.000 So what should we do, Gary Vee?

01:42:06.000 Let's wrap this up.

01:42:06.000 What should we do?

01:42:07.000 What should people do?

01:42:09.000 People should fucking stop complaining.

01:42:11.000 Right.

01:42:11.000 Good call.

01:42:11.000 People should figure out who the fuck they are.

01:42:13.000 Good call.

01:42:14.000 People should not listen to America propaganda of fixing the shit they suck at.

01:42:18.000 They should be tripling down at what they're good at.

01:42:21.000 They should be competent in certain areas, but you're not gonna become Beyonce or your bone structure is a certain way.

01:42:30.000 You're not gonna solve everything.

01:42:31.000 Your IQ can get a little bit better, but don't worry about the incremental.

01:42:35.000 Figure out what fucking puts you on fire and you're halfway decent at.

01:42:39.000 If you're lucky enough right now to be listening and you're good at what you like, become tunnel fucking vision.

01:42:47.000 Because there's way too many voices telling you what and how.

01:42:50.000 And here's the other thing, and this is the big one, because you have a humongous audience.

01:42:54.000 The biggest thing that I've seen dividends from, have the conversation with the person that's holding you back.

01:43:00.000 The reason most people who are listening right now are not doing that thing is they're worried about the opinion of somebody, usually their mother.

01:43:08.000 Usually their father and the reality is that your spouse may be the person holding you back and you have to have that conversation.

01:43:16.000 Cut him off!

01:43:17.000 We have to get to a place where you're doing you because the number one thing that scares the fuck out of me is regret.

01:43:24.000 And you're going to sit there at 72 and you're going to say, I wish, I wish, I wish.

01:43:28.000 And whether that's money or spend more time with your family, there's a million ways to do this.

01:43:32.000 Not everybody wants to buy the Jets.

01:43:34.000 Not everybody wants to smoke weed on the beach in Bahamas.

01:43:37.000 Everybody's got a different fucking thing.

01:43:39.000 Figure out what your fucking thing is and stop making fucking bullshit excuses.

01:43:42.000 Who the president is.

01:43:44.000 Your mom did this.

01:43:45.000 I missed it.

01:43:46.000 I had that idea for Uber.

01:43:48.000 Then why didn't you fucking do it, dick?

01:43:51.000 That's what I think, Joe.

01:43:53.000 Better words have never been spoken.

01:43:55.000 Gary, you're a bad motherfucker.

01:43:57.000 Thank you, sir.

01:43:57.000 Thanks for having me.

01:43:58.000 Pleasure meeting you.

01:43:58.000 Real pleasure.

01:43:58.000 So glad you did this.

01:43:59.000 Thank you.

01:44:00.000 Good night, everybody.

01:44:01.000 We'll be back tomorrow, episode 9-11, with fucking Alex Jones.

01:44:06.000 That's right.

01:44:06.000 You heard it.

01:44:07.000 And Eddie Bravo.

01:44:08.000 Holla.

The Joe Rogan Experience - January 31, 2017

Joe Rogan Experience #910 - Gary Vaynerchuk

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