I REVEAL HOW INFLUENCERS MAKE MONEY FROM CHARITIES？
Episode Stats
Harmful content
Toxicity
4
sentences flagged
Hate speech
90
sentences flagged
Summary
In this video, I talk about how the influencers make their money, how we make our money, and how to be transparent as public figures in the social media influencer industry. I explain the pros and cons of being a public figure in the influencer game, and why it is important for us to be more transparent.
Transcript
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to all the influencers this is a reminder to every single influencer out there you trying to go and
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get more money etc whatever because you want the dunya dunya dunya you're only going to get what
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allah's decreed from you so your effort on trying to get something at the cost of doing haram or
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doing things that you know it's not for the palestinians or whatever it is for your pocket
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all you're doing is losing the hair after and you'll be questioned you will be questioned
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everything you own from your clothes to your car to your wife or your husband is going to forget
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you and move on and be replaced the moment you die that's what allah says you are busy with the
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worldly affairs until you visit the graves brothers and sisters masjid norway the one that we built
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is looking to another masjid around the area of norway subhanallah where there's so many muslims
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that do not have somewhere to pray this masjid is only five hundred thousand dollars and any
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donation that you give will go towards your akhira because when you enter that grave nobody's going
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to remember you except Allah so make it count brothers and sisters and donate towards this
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masjid inshaAllah a new project that's only five hundred thousand dollars and believe me if every
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single one of us give one pound ten pounds a hundred pounds a thousand pounds that's going
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to be something you will never regret on your maqiyama and everything that you lose is going
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to perish and go but your deeds on your maqiyama are not donate to the link inshaAllah let's get
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to the video assalamualaikum warahmatullahi wabarakatuh brothers and sisters and dear friends
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I'll be doing its first of its kind ever video on social media influences
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I'm going to be talking about those who take percentage
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Because I believe it is important as public figures for us to be transparent
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And inshallah give clarity for you guys inshallah
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And understand how the industry, you want to call it, works
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There's pros, there's cons, there's ethical things, there's unethical things
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I'm just going to give you guys an idea of how it works
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And I'm just going to give you my little two-pence piece
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I'm not here to sound better than thou or whatever it is for that matter
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I'm just here to give you an idea of how things work
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I don't think there's anything that can match
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And I saw people benefiting and I carried on from there
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For the first five, I think no, I would say even seven years
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I didn't go look for them, there's nothing wrong
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But people come and say, look, Nature's Blend, for example, is one of those
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can you give us a shout out clothing etc i said look no problem the video is going out anyways
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and it will help me a bit because at the end of the day i need to do that it requires my for me
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to do you know research etc so no problem so one way of income made through is through sponsorship
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which is very critical okay sponsors for example can you give us a shout out for this etc for
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example a project i believe i work with people that i believe in the project i don't like just
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doing any video oh i'm gonna pay you 10 000 pounds no no if i don't believe in it and i believe it's
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dodge you or whatever like this get rich screams etc i don't know thank you very much i'm not going
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to get people to lose their money or whatever it is so i can have 10 000 money in my account no
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thank you very much keep your 10 000 pounds no way just pray is the perfect app for you to get
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So I like to work with principles and ethics in that specific perspective because I believe
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barakah comes from Allah and I believe it's taqwa and I'm not saying I'm that, I'm far from it.
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Taqwa like Allah says in the Quran in Surah Talaq, if you have taqwa, I will give you a
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way out from places you can never imagine. Rizq is connected to taqwa, fear of Allah.
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No fear of Allah, you'll be in poverty. Wallahi, I'm telling you. Have taqwa of Allah,
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be God conscious, do the right thing, give Allah's hak, Allah will give you the dunya and the
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the akhirah and i'm a living proof of that so sponsorships came subhanallah yes and all the
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sponsorships allowed me to you know not work four or five days a week but i took days off etc where
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i could focus more then i you know i was doing uber etc now going into inshallah now brothers
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and sisters that is one way influences make money sponsorship there's nothing wrong with that there
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are businesses or etc people who are coming and saying can you push this etc it's fine the main
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thing is this if you start and there's nothing wrong if you say you know what i want to start
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this my intention was not to start to make views that this text should make money it came along
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the way and if it came along the way it's halal no problem but if you're gonna start this and come
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into the dawah scene or whatever islamic sphere whatever it is to make money i don't think this
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is a good start if you come and say i want to serve the deen of allah yes i just want to make
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enough that i can get by maybe have some little savings for my family in the future and serve the
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ummah the key here is what it's not that the dawah serves you the or the ummah serves you
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you should be serving the ummah you should be serving the dawah my principle is this
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if your expenses in total let's say living in london is expensive it's three thousand pounds
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a month once you've got that covered argument say for sponsorship or whatever and there's nothing
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wrong with working for organizations and being paid it's halal even the one that collects zakah
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allah gives him says that he has to be paid there's nothing wrong with that let's not go to
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two extremes of you have to eat grass please get lost with all your respect come to reality
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okay why don't you leave your job come to dawah full time and then come and complain about it okay
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people in the dawah should get paid the key here is this my principle and my ethics is is what if
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somebody's making enough amount after you've got that let's say three thousand three thousand two
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hundred pounds you can pay your rent and save some money you should now serve the the umma the dawah
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why number one when you're invited like for example me mohammed hijab etc okay uh you know
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Be it Quran, be it whatever you're teaching
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You can come and say, look, I want to serve the deen of Allah.
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If I can make something to get by, I'll appreciate it.
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But if the main thing is how I'm going to enrich myself and be a public speaker
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and then have business classes, you know, for me and my two, three, four wives and this and that.
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Allah, look, I genuinely believe Allah SWT will humiliate you.
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If you come to use Allah's deen to enrich yourself, Allah will humiliate you.
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If you come and say, no, I want to serve the deen of Allah.
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Now, I believe people in the dawah specifically and those of religious, in the religious sphere, etc.
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That they should try to do things free as much as possible.
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For example, if people come and say, for example, I'm doing this.
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As a person in the dawah, you should know better.
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Well, I believe this is a disservice to the ummah.
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That every time, like people come and say, Habibi, like, you know, we call.
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Monday, Tuesday, Wednesday, Thursday, Friday and Saturday
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100 000 pounds sorry 100 100 000 pounds now there are three other causes that i have raised funds
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for okay i've raised funds for half a million each half a million half a million half a million
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one and a half million pounds now if i charged if i was to charge and this is the reality because
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at the end of the day you need to understand it from the charity's perspective and influence
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perspective if i was to charge percentages which i personally don't believe because in order for me
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not to be biased to my nefs i had to go to someone who's very strict on this matter who's written
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articles i could easily go and photoshop easy peasy i can go to someone he can tell me what i
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want to hear i said no if i really want to fight the nefs i went to shaykh heatham al-haddad when
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it comes to this he is very very strict and he's made articles in islam 21c we've done a whole
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episode here about those who take advantage of these situations now before i get to disclaimer
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yes so he said to me ali i said sheikh here is the situation okay obviously i'm an influencer i
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can't be i'm i'm a controversial influencer i can't find the far right etc i can't be employed
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i used to do uber okay anyone can come and accuse me of anything i had a camera inside a camera
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inside rather than outside i was more worried about the collision inside than the collision
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outside if someone's going to accuse me of god knows what i realized a couple of times i picked
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up far right they noticed me etc going to a discussion but still it's not 95 it's not for us
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on the side so the admin costs go come up from there not from the money you raised now is there
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something wrong so sheikh told me that so i stick to that meaning if i get paid by a charity a
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thousand pounds one thousand five hundred pounds whatever it is for that matter i'm employed by
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them if they raise one million pounds i don't care if i was to charge 20 i will have two hundred
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thousand pounds of that one million in my pocket now is it haram i'm not saying that i'm not saying
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is a matter of haram halal i follow shakhaifim's opinion that if you are doing it for money for
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money it can be classed as a river now this is shakhaifim's opinion people might differ okay
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however my key is this for my ownness this is personal i just say i'm an employee those are
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the free conditions i don't want to get paid from the money that i'm raising no that goes to them
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yes it has to be from uh the the admin cost okay another third thing i forgot yeah okay
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so it has to be in place now those who charge percentage are they bad no that is their own
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conscious decision it is not haram they have a valid opinion that they can charge percentages
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that is at their discretion now let me break this down because i work for a charity how does this
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work so i have an understanding a bit and i'm speaking to many people in the child sector
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as a charity when a charity raises arguments sake for example let's say a million pounds
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with that million pounds if you think that one million pounds goes to for example
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the needy and the poor directly which it does but you need to understand something if you take one
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million pounds as fundraise and give it directly to the people in need directly yes for different
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projects housing masjid orphans whatever number one that charity needs to run they need an office
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space they need employees the people who deliver the aid the boxes all this stuff is cost that's
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understandable and they might have an admin cost which is and this is reasonable if you think
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there's not been admin cost you're out of your mind now are the charities 100 donation policy
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yes good they have their system in place but it's a unrealistic expectation to expect 100 come on
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let's be real guys okay there are so many other costs of traveling people to go there to record
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pay cameraman to record where your donations are going to show the beneficiaries now the charities
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are like okay we want more people to benefit let's say without one million pounds we're going to help
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10 000 people okay but we want to help a hundred thousand people so what do they do they don't take
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the one million and this out there or let's say the admin cost 15 let's say 100 150 000 pounds
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goes to the logistics or all that kind of stuff they're not going to spend 850 000 pounds there
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they might spend for example half a million pounds where it needs to go or even maybe
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maybe more, 600,000, the remaining they will use.
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And now you need to put yourself in the charity's shoes.
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they can't just spend, they'll be left if a bad day comes.
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if we do an event and bring people in, et cetera,
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Now an influencer comes, which they believe is influential.
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has the potential of raising a lot of money so they come to the influencer and say look we would
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like to work with you that influencer will come and give them a couple of options i'll do it for
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free may allah bless him and preserve him it's a very honorable thing to do i've got family to feed
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can i can i can i be an employee can you just pay me a certain amount a month whatever it is
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one thousand one thousand five hundred two thousand two and a half hours whatever it is and i will
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fundraise for you guys throughout the year somebody might come and influence i might come and say look
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Now the charity is looking to maximize the benefit
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If you give that all out instantly in that moment
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But there are hundreds of thousands of people starting poverty
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because they're going to fundraise by doing an event an event might cost anywhere from 60 70 80
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thousand pounds if a influencer says listen i just want 20 of what i raised yeah so he does
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fundraising in that year he raises quarter of a million pounds and a quarter of a million pounds
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if i'm not mistaken to my calculation that's about if they charge 20 that's about 50 000 pounds now
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you might be saying yo quarter of a million pounds and 50 000 pounds going to him i agree your
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sentiments i agree i personally do not believe it's ethical it's not haram it's not ethical
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but from the charity's perspective i'm looking at the maths and the maths works and again i'm not
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saying this because if i was charging commission you might come and say oh you're being biased
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i don't do commission i'm against it however it does not make it wrong for those who charge
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commission because it works for the charity it works for the influencer and it works for the
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beneficiary i'm just trying to come from an objective point of view and give you this idea
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from sisters okay so that's why what they could do with that money is now imagine they have four
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people that they give 50 000 they want 20 for example okay i believe it's i think it should be
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something more reasonable maybe like five eight percent maximum ten percent anyways now they're
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going to be dishing out 200 000 pounds to those four influencers who are going to raise funds for
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them okay now they can raise that funds in one year time in one month time irrelevant okay now
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that then gives an incentive to the influencer because they're making a cut out of it this is
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where i have a problem with the intentions because then it's like you're doing it for the money and
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that's where i feel uncomfortable because when i'm being paid the wages your argument's sake monthly
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i'm doing my job i'm not gonna be like i got commission i got a car etc my intention's the
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wrong place oh i need to make some money let me do a video for the sake of it because no no no
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it's just a bit sticky for the influencer because now you are being affected by that because you're
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getting a car but does it work yes it does does it benefit more people because that charity now
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has an extra 800 000 pounds to help the promo now one thing you need to bear in mind which is
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critical as a donor yourself as a donor yourself you need to these is two things you need to
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understand number one your reward is 100% not affected in the akhirah in the sight of Allah
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the hundred pounds that you gave you get the reward of that hundred pounds but not only that
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when they use the hundred pounds that you gave 80 pounds or whatever is going to there 20% is going
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to admin costs or whatever now when they use your money to flip it to make more money you get more
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rewarded why because when they use your donations to fundraise more to fundraise more to benefit
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more people that hundred pounds that was going to help argument say 27 people now with the
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donation that they use to flip your money now you are benefiting 50 people this is the side that not
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many people talk about and i can easily talk about this because guess what there's no conflict of
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interest because I don't charge commission so again I'm not saying because I don't charge
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commission my intentions are better than the one who doesn't believe me my intentions could be more
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corrupt than the one that charges percentage and he uses that to donate back to Gaza or whatever
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it's for that matter yeah I might not be charging commission and I don't donate so let's make that
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clear I don't want to make this seem as if I am holier than thou etc no I wanted to give this
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clarity because a lot of people have been talking about it etc and a lot of people are oh I don't
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trust listen listen it's very important to build trust that's very key okay and i asked allah
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subhanahu wa ta'ala to protect me from beliefs and shaitan and protect me from the fitna of woman
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the fitna of money the fitna of fame these are always there yeah so allah subhanahu wa ta'ala
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may allah protect me and not make me among those subhanallah i'm not money motivated that's not my
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fitna okay alhamdulillah so what i'm saying is this guys the reason i've done this is because
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at the end of the day it gives you clarity so anyone in your family please share this far and
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white now you know and understand the dynamics of how things work as an influencer you got sponsor
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etc but make it halal these days people they promote whatever their money they can make
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and you're earning haram and you'll be questioned about how your money where you got it from how
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you spent it so believe me wallahi if you stick true to allah subhanahu wa ta'ala avoid haram
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income at any cost allah subhanahu wa ta'ala will put barakah okay and believe me and i want to
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share and end on this note this is the most powerful one of the most powerful hadith that i
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have ever heard yes and i want to share it with you guys anas bin malik reported the message of
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allah peace and blessings will allah be upon himself whoever is concerned about the hereafter
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This is a reminder to every single influencer out there
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You're only going to get what Allah has decreed from you
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But I just wanted to bring that to your attention