In the wake of the New York Times article "Trad wife" scandal, Simone and Malcolm have a theory on what could have been a 4D chess move by the Times reporter behind the article. They also discuss the similarities between the Nealmans and the Ballerina Farms hit piece, and the idea of a "trad wife."
00:02:51.600And I would say like any sort of progressive journalist that's like trying to explore
00:02:56.100and possibly criticize rising conservative movements that are sort of rebutting progressive ideals
00:03:03.220is going to look at both pro-natalism and tradwifery.
00:03:07.360So what would have happened to that family is very similar to what had happened to us
00:03:10.760in various hit pieces that have been written about our pro-natalist advocacy and our family in general.
00:03:16.540So it's like, I feel like we have insights into what's happened with the Nealmans
00:03:21.020that other people don't have because they haven't had the experience of a journalist
00:03:25.040embedding with their family for a day, asking them questions,
00:03:28.800seeing the full range of the experience the journalist had that day,
00:03:32.220but then seeing how the journalist chose to frame that experience later.
00:03:36.480Because what people aren't seeing is everything that that journalist chose to not write about.
00:03:41.920Well, not just that, but I want to, I want to make one a clarification here.
00:03:46.660So there was one instance in which she was asked, her and her husband were asked,
00:03:50.800but she was the one who was directly asked.
00:03:52.660And then her husband butted in and answered first.
00:03:54.740Does she consider herself a trad wife?
00:03:56.700The husband said, well, the term came up after we started doing what we were doing.
00:04:00.380So it's not like we were aiming to be trad wives, but I guess we sort of are now.
00:04:04.800And then she clarified further that she didn't fully agree or identify with the title.
00:04:10.660So you are a trad wife as much as she is a trad wife.
00:04:15.380To a progressive, you would be a trad wife.
00:04:17.780But we have mentioned many times on the show, we should do a full episode on this concept that the trad wife movement as it exists now is a bit of a cargo cult.
00:04:27.420So for people who aren't familiar with what cargo cults are, this is like in these islands during World War II,
00:04:35.260they would, there were like natives who weren't really familiar with Europe or European cultural value system or anything like that.
00:04:41.260But all of a sudden these bases were set up with food and supplies and everything like that.
00:04:45.680And they'd be airdropped supplies regularly or planes would fly in and drop supplies.
00:04:50.120And so after the Europeans left, they sort of like built religions around them to try to bring back the prosperity of those times,
00:04:57.400like making runways out of like stones and stuff like that, or trying to recreate some of the European rituals that they remembered from that period.
00:05:06.620And I think, but all of it was sort of a mock of a time that they didn't fully understand or know.
00:05:12.720And it is all the modern image of what that time was.
00:05:16.000Yeah. And that's sort of similar to sympathetic magic. Like, you know, I want to fly, so I'm going to eat a bird, you know, something like that.
00:05:21.620Of like, well, like, let's try to bring that back, like just by doing things that are kind of similar.
00:05:26.180Let's, let's try to bring back the, the, the wholesomeness and the prosperity where you could genuinely have, you know,
00:05:33.880your average American family and the whole family could survive off of the husband's income.
00:05:38.000And like, and a lot of people think that we are fully against stay at home moms.
00:05:42.500I'm not, I just don't like elevating this image because I don't think it's attainable for the average person.
00:05:48.200And I think it leads people to make very poor financial decisions.
00:05:51.720Well, and creative decisions, there's a lot of risks with stay at home parenting,
00:05:55.080which is that like sort of the dynamics that can be built among a couple,
00:05:59.640especially when there's one breadwinner and then one homemaker,
00:06:02.380there can be a lot of like misunderstanding of the roles that each person is playing.
00:09:27.680Yeah. They commented on an Instagram post I made where I had a picture of the kids making bread or something like that.
00:09:32.860And she was like, well, you should really consider, you know, milling your own wheat because the nutritional value is lost in three days.
00:09:38.500And I'm just thinking to myself, like, I just, I don't know where I'm going to get like the, where does one get wheat?
00:09:44.280I think I even asked her this because I'm just, yeah. Like, do I pick the wheats? Like, where is it? And how, like, is there like a KitchenAid mixer add-on that like, I do have like a KitchenAid mixer meat grinder.
00:09:55.020Like we could make her on hamburger meat if we wanted to, but I don't know how I would mill my own wheat.
00:10:00.640Before we go further, what I really want to do is go into the specific controversies that were created by this piece and try to dissect what was really happening in these moments,
00:10:11.420even from the writing of the piece, because I think similar to the pieces that covered us, it was clear if you are reading them with a critical mind that the journalist never specifically outright lies.
00:10:23.140They just cover things in a way that will lead you to misinterpret what's happening.
00:10:27.960Well, and she, she, she highlights and observes things in a way that, that has her interpreting them, even though they're like very subtle things.
00:10:36.160Like she, at one point highlights how Hannah repeats something that her husband, Daniel says, and she highlights that and she doesn't add any commentary.
00:10:46.040It's very like show, don't tell it's, it's well-written, but that's, these are all things that she selectively chooses to present in a way that's like, look at that.
00:10:54.280You know what I think that means instead of just actually the really funny thing is that the YouTubers that we've talked about in another podcast,
00:11:00.040Jordan and McKay were talking about this and they were talking about that exact sentence and they're like, oh, you see, and a lot of Mormon mothers do that.
00:11:08.000And the, the wife actually repeated something that the husband said, like he said something like, yeah, a lot of Mormons do that.
00:11:14.480And she said, yeah, a lot of Mormons do that completely unironically, like there was no wink to it.
00:11:21.100But because this was highlighted as such in the article that it was presented as this thing of like, oh, she's this brainwashed wife who, you know, is being completely controlled by her husband when I don't think that's the case.
00:11:34.680So go over the arguments they use for her being controlled by her husband.
00:11:37.700Yeah. So in, as this journalist visits, she becomes increasingly frustrated as she's going throughout the day.
00:11:44.400And in, in many cases, it's Daniel answering questions that she is asking while making eye contact or like looking directly at Hannah.
00:11:52.800It's Daniel who, while Hannah is making lunch for the kids, is driving this journalist around the property to show, to show her irrigation ditches, much to her great frustration.
00:12:03.540It's often the kids who are answering for them.
00:12:05.480So she gets really frustrated by that.
00:12:07.940And she also notes multiple times in the article how he appears to have gotten his way with things, with the way that they chose to date.
00:12:14.680Hold on. So before we go into that, I can also understand the journalist's perspective here, which is to say she went out to talk to the trad wife.
00:12:24.120The female influencer, of course. Yes.
00:12:25.820Right. And then her husband cuts in and is one, answering questions directly being asked of the influencer.
00:12:32.380And two, drives the journalist all around the property.
00:12:38.600So she becomes increasingly frustrated because she does want to talk with this female influencer.
00:12:42.900And the way that she interprets it is this is a controlling husband.
00:12:46.380This is actually a serious trad wife situation where women are being disempowered.
00:12:49.860And as I'm reading this, I'm thinking about what it's like when we have journalists visit us as people who are also like part of their let's explore the lives of conservatives journey as journalists and what they must be thinking.
00:13:04.580And often what happens is Malcolm is answering a lot of the questions and I disappear for a while to take care of our infant while Malcolm, you know, takes a journalist out for lunch.
00:13:14.040It's like a common format that we use when they're visiting.
00:13:48.460And so probably what's happening is a lot of these journalists are thinking, oh, you know, how, you know, how dare he, you know, hide her away or something.
00:13:57.340I could totally see Hannah being an introvert.
00:13:59.060I could totally see Hannah also being like, I just want to feed my kids lunch without a journalist breathing down my neck or criticizing me for the way that I'm feeding my kids, you know, or seeing the way that I feed my kids and then writing about that.
00:14:10.820Like, you know, there's a lot of, there's a lot of criticism that could come from that.
00:14:14.800Also, I was going to talk about how if you look at the actual incidents that she uses to try to make it look like Hannah is being controlled, they are things like, you know, the husband saying, well, she does, I guess we're trad, she's a trad wife, given this new term that's come up.
00:14:33.560And her saying, I'm not a trad wife as indicating that the husband wants her to be more traditional than she is, but it really could just be the husband is just like, I guess she's a trad wife.
00:14:45.560Like he's a busy guy running a thing and she's like, yeah, but you know, I don't really fully identify with it.
00:14:52.600Very similar to us where it's like, I guess to you, she is a trad wife, but she doesn't like aspire to be a trad wife.
00:15:00.800And then you have other instances in which she's talking about how, like, and she writes in the piece, how they both talk about how they gave up something to start this, that he gave up a career in finance and she gave up a career as a ballerina.
00:15:17.380And she keeps trying to frame it as like, look at everything she lost with this career as a ballerina.
00:15:30.480This is like, so for people who don't know the lifestyle of a ballerina, this is like, you know, a little boy when he's young, he wants to be a soldier and fight on the front lines, but oh no, he married a billionaire heiress and now has to live in a farm.
00:15:46.260He doesn't get to fight on the front lines of war.
00:15:56.100Like, people aspiration, like, it's not even like a long term career, you were telling me.
00:16:04.280I mean, yeah, you basically have to be young to be a ballet dancer, primarily because after a while you accumulate so many injuries that you can no longer dance.
00:16:14.120And also it is one of the most kind of similar to cheerleading.
00:16:17.740You know, you think it's all fluffy and pretty and it turns out to be like the most dangerous sport, like probably worse than football for head injuries and probably not as worse.
00:16:26.800We have to look at the stats for cheerleading versus football, but they're both extremely dangerous.
00:16:30.400So I looked this up in post and ballet injuries are around comparable to football injuries.
00:16:35.840Being a ballerina is harder on your body than being an MMA as a man.
00:16:39.480Again, I looked this up in post and while the rate of injuries per hour fighting slash dancing is higher in MMA, you do more hours dancing in an average ballerina career.
00:16:52.520So when you calculate from that, the rate of injury is higher in ballet than MMA for the average amount of hours you are going to do of one of them per day.
00:17:03.700I mean, so something that always stuck with me was Michelle Yeoh, who is a very famous actress now, who first, I think, hit American Mindshare with her role in Crouching Tiger, Hidden Dragon, was a ballet dancer in her youth until she sustained a serious spinal injury.
00:17:19.860So then when she go to like acting in martial arts films, because doing all that stunt work was way lighter on her body.
00:17:25.920She said that she was really having the shit kicked out of you is easier than being a ballet dancer.
00:17:32.280So, yeah, it's punishing and it's a lot like modeling too, where like a lot of the cachet that you can bring to the table, you know, is your youth and that's only going to last for so long.
00:17:44.240So her days were numbered from the very beginning and the fact that she instead, you know, has been able to have an insanely influential career as an influencer, in addition to having a pretty picturesque life, you know, on this gorgeous ranch.
00:17:58.880I want to elevate this as well. Why does a little girl want to be a ballerina? In the same way, like, why does the little boy want to be a soldier, right?
00:18:06.440Like, it's because they see it as beautiful and elegant and aspirational and everyone looks up to them.
00:18:13.120And yeah, like how many ballerinas can you name? How many ballerinas do little girls look at now and think, I want to be like her?
00:18:19.040No, they're on freaking Instagram. She's living the dream.
00:18:21.940Well, and I think how non-committed to this ballerina lifestyle actually slips across in the piece.
00:18:27.980So she mentions in one part that she was going into, they had this barn set aside to be her ballet studio.
00:18:33.400But then she's like, yeah, but then it got converted into the place where we educate our kids.
00:18:39.820Yeah, partially a gym. And the journalist was sitting there like, you know, this is a monument to like the horror of her life.
00:18:51.340That the one little part of a thing that she could have had to herself.
00:18:55.440The one barn that was supposed to be dedicated to becoming her ballet studio host, become a school for their children, and now a gym for Daniel.
00:19:02.360Or Daniel, which by the way, they share. The gym has tens of thousands of dollars worth of equipment in it.
00:19:08.440If they wanted to put in mirrors and a bar for ballet exercises, they would have done so.
00:19:14.060Like this is clearly just a lot of priority.
00:19:16.780They have hundreds of acres of property and they have to have at least a billion dollars.
00:19:22.240And I'll talk about why I believe they have at least a billion dollars in a second.
00:19:24.860If she actually was committed to building herself a ballet studio, like this was more than a passing fancy when she's just like, eh, I guess I don't have time between teaching the kids and doing the other stuff.
00:19:36.400It would be trivial for her to do this.
00:19:40.180She has intentionally decided to not build this ballet studio.
00:19:45.500Yeah, ballet studios of all the types of studios you might design are extremely low maintenance.
00:19:49.940All you need is a bar and some mirrors, like, and a good floor. That's it.
00:19:54.540Yeah, and so I just, I think what it is, is she just doesn't care that much.
00:19:59.500Especially given the public attention that she is already getting.
00:20:04.420Now, I want to talk a bit about them dating and their background.
00:20:07.900So I actually have a personal connection to this, and you may not know this.
00:20:11.720Did you know that we pitched to her, to the guy's father when we were raising money for our search fund?
00:20:22.620I need to see if this is actually true.
00:20:24.460So his dad was one of the founders of JetBlue.
00:20:27.780And not only that, he was one of my teachers at Stanford Business School.
00:20:31.660And so he then, and what this guy did, so I can go into a bit of the career trajectory,
00:20:36.420because a lot of people don't understand why he might have been working in Brazil.
00:20:40.100Because this is what they did early in their relationship.
00:20:41.720They went to work in Brazil to run a company that his dad had founded, or I suspect actually purchased.
00:20:46.900This is the news is just misreporting it, is his core business now.
00:20:50.580So first he founded JetBlue, and now he invests in search funds, which is the industry that you and I were in.
00:20:56.300And so what his son was doing was acting as a search fund operator.
00:21:00.060Now, this to me signals something quite different than it would to a general population.
00:21:05.520I'm actually, like, if I have one complaint about the Ballerina Farms couple, it's when the son, when she was like,
00:21:10.320well, I gave up my dreams of being a ballerina, and he's like, well, you know, and I had to give up my job, too.
00:21:14.720And I was like, you didn't really, though.
00:21:18.580Well, apparently after they got engaged, he said he wanted to be a pig farmer, so this actually was his dream.
00:21:24.980Yeah, this is him using his billions of dollars to start the type of company that somebody else couldn't start.
00:21:30.980He should, like, I just, as somebody who comes from, like, a similar background to him and didn't end up using my family's money to cheese, you know, my early life or my existing career,
00:21:41.160I, like, he should be doing more in the world than just this one job.
00:21:45.160Yes, he has a big footprint, but, like, really, he could be doing a lot more than he is right now to try to fix the world, whether it's politics or, you know, it's not just the podcast that we run.
00:21:56.300We also operate a search fund right now.
00:22:20.900Okay, so one of the theories that's going on in the Reddit snark dedicated to Ballerina Farms,
00:22:27.840because, of course, there has to be snark about this, is that the Mormon Church has assigned to Hannah and Daniel their, like, calling of being influencers for the Mormon Church, for the LDS Church.
00:22:49.360The vast, vast, vast majority are not even remotely.
00:22:52.260I mean, the first time I heard about them was from one of our gay friends who lives in California and has nothing to do with any of this, right?
00:22:59.100And the theory that actually was first posted in the subreddit from an ex-LDS church PR person is that the church has assigned this as their calling,
00:23:10.940and the church actually does actively work with a bunch of Mormon influencers actually, like, coordinating on, like, I would like you to send this message.
00:23:57.920They talk about, you know, the, he talks about how, like, the barn they had was inspired by the architecture of the barns of original Mormon settlers.
00:24:06.400Like, this is definitely something that's worked into their work in a way that also implies that this isn't just that they happen to be Mormon.
00:24:14.440Yeah, so we need to talk about the dating and also the Mormon-ness of their early relationship.
00:24:18.200Because it horrified the journalist, but it's actually very normal for Mormons.
00:24:40.080So for six months, he wouldn't go on, she wouldn't go on a date with him.
00:24:44.260Finally, he learns that she's going to take a five-hour flight from home in Utah back to New York for school.
00:24:50.040And he decides to get on the same jet blue flight, pull some strings with his family to make sure that he is in the seat right next to her for those five hours.
00:25:46.220And she also, in a separate social media post, unmoored from this article made a long time ago, talked about how at the airport, I think in Salt Lake City, she happened upon some family who was like, oh, you do not want to let this guy slip away.
00:26:01.180I think maybe that was the point at which she was informed that he, like, do you, you know who he is?
00:26:07.620In addition to this, you've got to think about this act he did for her.
00:26:11.340So, so often, you know, when you have these billionaire, non-billionaire relationships, you get this idea that the non-billionaire was like chasing them to try to like take their money or something like that, where there's always this fear in the background.
00:26:27.740One of the most romantic things anyone can do for you is a huge, like, act like this.
00:26:34.580Like, like, the older women are pretending like, oh, how gross that he basically went on a non-consensual date with her, right?
00:26:42.620But you said it was a first date as well.
00:26:45.280She could have chosen not to talk to him if she wanted to on the airplane.
00:26:49.320It could have just been an awkward flight.
00:26:52.080No, I really think any of these reporters or any of these people online who are acting horrified about this, it's like, so you really are mortified that an attractive, wholesome, well-mannered, billionaire's son who is well-respected in their community does this huge act to try to be close to you and show you then and forever that he desperately wanted you.
00:27:20.040You specifically. And I actually think that, you know how we say, like, when you're doing stuff with media relations, sometimes you need to lean in the opposite direction and create a scandal that makes the more natural scandal impossible.
00:27:34.540The natural scandal of their relationship is she was a gold digger.
00:27:39.280But they have, through this narrative, made that natural scandal impossible.
00:27:45.360And so I actually think that this narrative was intentionally crafted in order to make the other scandal impossible.
00:27:52.020You think this is a 4D chess situation?
00:27:54.560There was something that happened in the piece that made me think that this was definitely a 4D chess situation.
00:28:16.840Did I pressure you to try that the first time you wanted to have kids? You were devastated, if I remember.
00:28:21.460I was devastated. You did not pressure me.
00:28:23.460Yeah, she was, I had to make the final call to be like, you need to get an epidural and you need to get a C-section because the baby's life is at risk.
00:28:30.940And then after that, there just wasn't really a reason not to do it because, well, then the second pregnancy was complicated, so we had to get a C-section.
00:28:36.620And after that, it would be on place not to do a C-section.
00:28:39.640So with us, we didn't really have a choice, but you wanted to tank it because, like, and you're not even like a Christian whatever.
00:28:46.120You're just like, well, I fully, I don't know what the effects are.
00:28:49.080Why did you want to do it without payments?
00:28:50.920So I was concerned about the, you know, what we'd read about, you know, how much the epidural can accumulate in the baby, especially if you're doing a vaginal birth and not just a quick C-section.
00:29:02.660So that's for a long period of time, potentially.
00:29:05.160And epidurals can slow down birth, making it take longer.
00:29:09.200Plus, I was afraid of actually just getting a needle in my spine.
00:29:13.420You know, I'd never done it before and it seemed scary at the time.
00:30:20.300And they may have learned what we've learned, which is that courting controversy is how you get things to spread a lot.
00:30:26.200There's also another reason why they might want to have courted controversy and been framed as like creepy conservatives, because to a normal conservative audience, every criticism in this article is completely like non-issue.
00:30:45.060They opened a dairy and they're going to be selling raw milk to Utah.
00:30:48.340How else are you going to reach and resonate with the conservative Utah audience, aside from being attacked by a bunch of progressive nuts online?
00:30:56.500Well, and if people aren't familiar with like what we're talking about here, we did a video on it called The Art of Media Baiting.
00:31:02.040This is perfectly played, perfectly played to go along with a brand launch.
00:31:06.840The one big mistake I think they made, because I just think that maybe they thought this was normal, is she mentioned that she occasionally gets so sick she can't leave her bed for a week.
00:33:57.620Yeah, I mean, that's two weeks after my most recent delivery of Indie, I was at the primary at the Pulse.
00:34:03.860And the French news crew was there filming us.
00:34:06.340Yeah, so, like, you do this as a clean thing.
00:34:09.500Like, once you make fertility a yearly thing, it's not really a big deal.
00:34:14.620Yeah, and this was her eighth kid, you know, and it was a home birth.
00:34:18.800So she probably had a lot less swelling because she wasn't on an IV, which is big.
00:34:24.480So it's rough, but, I mean, it's still super doable.
00:34:27.600And I think it's important to normalize this.
00:34:29.540We shouldn't be making pregnancy out to be this big, horrendous thing.
00:34:32.640I think that's one of the reasons why people have so much trepidation about going into pregnancy because, basically, society lies to them about how hard it is.
00:34:39.900And, like, nobody has, like, a vested interest in being like, well, I mean, you know, people used to do this every year.
00:34:46.060It used to be part of the natural yearly cycle of a woman's life.
00:34:51.920That's what makes the controversy so interesting around this is that it shows, it lays bare the tension in society between this aspiration and realization of you can do it.
00:35:02.580You can be in a beauty pageant two weeks after delivering.
00:35:05.540You can look young and beautiful and still be a mother of eight kids.
00:35:11.800Parenting and pregnancy don't have to be unsustainable.
00:35:15.340But then there's also this desire among those who feel like they can't or don't really want to push through that cognitive dissonance or even try to say, no, it's not possible.
00:35:36.920I mean, she, through acts like that, is basically hitting the journalist on the head with a bonk stick and being like, you know, in society.
00:35:44.360It hurts them when they realize that these lies that they've brought into are just that they are lies and they are lies that have cumulatively built up in society because, you know, no woman ever historically had a reason to be like, well, it's really not that big a deal, you know, because, you know, you, you get all this sympathy, you get all this.
00:36:03.000And if you go more progressive, then you get all these insane lies like, oh, well, like you can't be pregnant without getting fat afterwards.
00:36:11.200And it's like, no, it doesn't just naturally happen.
00:36:13.420It happens because you created that standard for yourself and you realize now that, well, you don't have to worry about your husband leaving you.
00:36:19.780So you don't need to hold yourself to any sacrificial standards anymore because you don't respect your relationship in the way people like her respect her relationship and her husband.
00:36:29.680And I'd also note here that here you have the, the, the issue of them freaking out about how quickly they got married, how quickly they started dating and everything.
00:37:08.880So, and for people who don't know is my brother wife had told him because they had been dating since their first day of college that she would be upset if I got married before them.
00:37:21.060Because, you know, I would have met you years after they met, I would have started dating years after they started dating, but she was unable to get married while they were at Stanford business school together because she was on a scholarship.
00:37:34.920And so if they got married and they combine their finances, she would no longer qualify for the scholarship anymore.
00:37:40.240And so as an act of sort of solidarity with them, I decided to wait until one day they had gotten married for us to get married.
00:37:48.180So we got married the day after them, but yeah.
00:37:57.920I wouldn't, I wouldn't get to wait any longer than that, but I, I, we could have gotten married much earlier.
00:38:02.700I actually think that this is just like, these people don't know what it feels like to really care about somebody and want to live life together.
00:38:11.080And I think that's also very different is, is people don't realize that there, there is this life you can choose to live in which you, you date partners because you were trying to find a spouse and trying to start a family.
00:38:24.140And once you know, you found the right person, it's a bad idea to wait because fertility only gets worse.
00:38:29.520You know, you only lose your optionality as time goes on.
00:38:33.180Well, and, and this is another thing that she did, which I have immense respect for.
00:38:37.540So when the husband was thinking about marrying for her, she made one condition for him, which is we have to work together.
00:39:00.400I think it's much more sustainable than other forms of trad wifery.
00:39:03.320And I think that she really embodies this.
00:39:07.080And this is another thing I respect about her is her and her husband, while they do live this sort of idealized lifestyle due to their wealth, they are not doing things in terms of how they are raising their family that leans into the wealth overly.
00:39:22.260By that, what I mean is they still have the job running the farm, which seems like it takes a lot of work.
00:39:26.840Same with the posting that takes a lot of work.
00:39:28.680In addition to that, she doesn't hire nannies except for once a week.
00:40:02.820So, like, often that, like, they're...
00:40:04.680You know, other people commenting on this have pointed out that, you know, when they babysat for fellow Mormons as a teen, they'd get paid, like, you know, 20 bucks for, like, five hours.
00:40:13.800This is, like, within Mormon community, service provision is often at a high discount.
00:40:18.480Elements of their lives are very sustainable.
00:40:20.300I would argue that they're often criticized for living a sort of petite train-on lifestyle.
00:40:24.300This is in reference to the way that Marie Antoinette made her little farmhouse and lived her little life pretending to be a peasant farmer.
00:40:32.740But I would also argue that they are totally not hiding the fact that they are living, they are cosplaying as homesteaders.
00:40:40.560I think Hannah even uses wording around that, like, you know, like, pretending to be a homesteader or, like, you know, trying to be a homesteader.
00:41:09.280It's very clear that she, you know, is the highest echelons of social class.
00:41:14.680And I think the fact that there isn't that lack of transparency, that there's no criticism.
00:41:19.700And keep in mind, okay, just as, and this is a time-honored tradition of wealthy people cosplaying as poor people.
00:41:27.680But keep in mind that poor people constantly cosplay as wealthy people, which is why we've had sumptuary laws, which is why food trends have constantly changed.
00:41:37.460A sumptuary law is saying poor people can't wear purple because, damn it, we need to have something that they can't copy eventually.
00:41:44.320And food trends constantly fluctuate if you look throughout history between very, like, weird, like, gastronomic gross food that's all weird and abstracted to, like, down-home country loaf.
00:41:54.720Because as soon as poor people are able to somewhat copy what wealthy people are eating, suddenly wealthy people are like, that's disgusting poor food.
00:42:03.560So there's always this game of cat and mouse.
00:42:05.620And, you know, we can no sooner criticize wealthy people for cosplaying as poor people than we can criticize the poor people who are buying fake Louis Vuitton bags and, like, wearing, like, knockoff luxury stuff or even real luxury stuff.
00:43:30.260I really think that the key career here is that they believe from an ideological standpoint that their work is spreading the word of the Mormon church,
00:43:39.700showing the wholesomeness and attractiveness of that lifestyle, which is drawing people in,
00:43:43.760which is why this controversy is here in the first place.
00:43:45.660But I would note here that as a society—so if people wonder why wealthy people are doing this,
00:43:51.060like why wealthy culture, as Simone has mentioned, historically what you have is wealthy people go more and more and more out there with their tastes
00:44:00.200as poor people try to catch up with them, and then you get this reset where then wealthy people then go extremely simplistic and back to the countryside.
00:44:07.400Like the reason why, like triump for whatever she's talking about, was a thing, was because that was the height of wealth,
00:44:15.660was to pretend to be a poor shepherd, but with all of the nicest stuff.
00:44:30.840Because now all the poor people are eating—and you see this in society now.
00:44:34.220Now that like brands like Louis Vuitton and Prada and like a lot of these like fancy brands have moved down market, down market, down market,