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Dan Martell
- December 04, 2024
How CEOs Get Sh*t Done - 5 Productivity Rules to Do More in Less Time
Episode Stats
Length
12 minutes
Words per Minute
205.26897
Word Count
2,605
Sentence Count
83
Hate Speech Sentences
1
Summary
Summaries generated with
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Transcript
Transcript generated with
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Hate speech classifications generated with
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This is how CEOs get more done in a week than most get done in a year.
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When I was in my 20s and 30s, I wasted so much time traveling,
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and I would use it as an excuse to fall behind on my commitments
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until I implemented these five CEO productivity rules
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that helped me compress decades into days.
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So here's how to compress time like a CEO.
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Number one, daily non-negotiables.
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The first CEO rule of productivity is keep your commitments.
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If it's in your calendar, do it.
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When I was starting my coaching program,
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I sat down and I outlined all my daily non-negotiables
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that made it impossible to fail.
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And then I followed them and it made my results inevitable.
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So here are three non-negotiables that any person can use
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to absolutely accelerate their life.
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Number one, read every day, 10 pages.
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Without fail, if you follow me on social media,
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you will see me post about my morning reading.
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Why?
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Because A, it's accountability.
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So I'm reading to find the gold nuggets
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I can share with everybody that follows me.
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And two, I'm feeding my mind.
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I'm ramping it up so that I'm connecting these different parts of my psychology so I can be
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available for conversation. It's literally a primer of the day. And also, I consider it an
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offering to the world because now I have this thing I can gift to the world. It's a new thought,
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this new quote, this new idea. I'm like, Hey, have you ever heard about this? No. Yeah. I read it
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this morning now you've got value to give walk around with a little secret number two workout
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exhaust the body tame the mind if you're struggling with focus struggling with creativity
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struggling with your energy it sounds crazy but if you go and work out you'll have more energy when
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you leave dude i don't do anything that's important without working out first you just feel your brain
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get better as you work out and that's what a lot of people think is the opposite they're like i'm
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be tired it's like i've never left the gym emotionally tired i've left the gym physically
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tired and number three review goals i have 12 goals for the year 12 massive things i've decided
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to do personal professional community contribution revenue and i look at these goals three four times
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a day and i'm looking at my calendar and i'm asking myself does my time reflect these priorities
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i use my calendar to guide my actions to hold me accountable to set my priorities and when it shows
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up i do it it's not a negotiation the opportunities that have showed up my life in the last 12 months
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when people see that i speak on tony robbins stage the book being number one wouldn't happen
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and the coaches i get to work with wouldn't happen none of that would happen if i didn't invest in
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becoming pro at social media so your calendar is where i'll encourage you guys all to consider
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when you look at the amount of time you put towards the thing you say is important if it's
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not in your calendar like think about what a pro athlete does to decide to go gold in the olympics
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they show up right i call it want power not willpower some of you guys think you need willpower
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you don't need willpower you need want you need desire you need drive if these are the goals i
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want to achieve this year have i properly allocated both my bank account my resources and my time to
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those goals if not i changed something it allowed me to build the business as a byproduct of the
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daily non-negotiables that i committed to because i'm keeping them front of mind it's impossible
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for me to fail at the end of the day we build our confidence by keeping the commitments we make to
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ourselves in private and that's why i have these non-negotiables every day which leads us to number
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two which is plan the play i first learned this by watching richard branson the billionaire that
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every other billionaire wants to be like operate his day to day i had the privilege of spending a
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week with him in his home in verbia switzerland and i watched him execute every day every minute
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there was no time that was unallocated now did he also allocate time to come skiing with us sure did
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but did he have time with his assistant in the morning so he could respond to the hundreds of
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people that want his attention yep he tries to squeeze as much life out of life see most people
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freestyle their day and they wonder why they don't get anything done they literally don't put
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anything in the calendar because that way it feels more freeing but the truth is is sometimes
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constraint creates freedom. Knowing what I got to get done and doing those as early as possible in
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the morning means that I feel free for the rest of the day. A goal without a plan is just a wish.
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So many people say, I have this goal this year to make a million dollars. I'm like, what's the plan?
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If you can't back out your goal into weekly and daily actions and activities that make that goal
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inevitable, then it's just a wish. Everybody wants to be successful, but success is where preparation
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and opportunity meet think about this most people would win in life if they actually just took a
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little bit of time in the morning to prepare for their day think of it this way we plan our work
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and then we work the plan if you don't then life will happen by default if you do life will happen
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by design the way i look at the world it's like tetris the blocks come down if we don't set them
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upright to put them in that grid is your life. And if you're not optimizing using this framework,
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then you might have a lot of blocks, but you got a lot of white spaces. You didn't do it in the
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right sequencing. Sequencing equals success, which leads us to rule number three, which is create a
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cadence. I used to travel 200 days a year. My schedule was packed, but the truth is it wasn't
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efficient. I used to think that because I was busy, I was being productive. Couldn't have been further
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from the truth what i realize now is my life is a marathon not a sprint because if you sprint and
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then fall and sprint and then fall you're actually not making as much progress if you just set up
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your life to be this ongoing never stopping marathon success is not achieved in bursts
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people that do that to themselves in many ways it's self-sabotaging behavior they burst into
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new opportunities instead of saying okay what could i commit to every day that sustained effort over
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time that on that back end of that would make my goals and my dreams inevitable. Like they would
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just have to happen. So what did I change in regards to my travel? First off, one trip per
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month, maximum seven days away from my family. Because I have that constraint and I have that
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rhythm, I'm very diligent about what goes into those seven days. I'm talking to people, I'm
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coordinating, I'm reprioritizing because that is the one shot I have on goal for FaceTime with
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people i batch all my speaking my podcast my founder's dinners my events my book meetups
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all of it into as little time as possible and when i land in a city i make sure i take it over
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i see all the people i want to see i do all the things i need to see including the fun stuff like
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going to a comedy show but i make it part of the rhythm so it's sustainable over the long run
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all right if you have a question for dan he'll be right here
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when i set a goal no matter what it is financial personal health i then ask myself what is the
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daily standard i'd have to maintain that makes that goal inevitable and you know it's funny
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some people win they can't tell you how they won but if you watch the behavior it was that they just
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did this they woke up every day consistently consistently consistently consistently and it
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turned out that it worked so don't tell me what your goals are tell me what you're willing to
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sacrifice i just look at what we do as like little mustard seeds planted every book signed every
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handshake every conversation every question we're building the tidal wave which leads us to rule
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number four, which is curate connections. I first learned this strategy reading a book called Never
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Eat Alone by Keith Ferrazzi. He talked about the idea of getting people together to break bread.
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And I'll tell you, as an introverted programmer, when I started, there was no way I was going to
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do this. What value could I give them? I had so little self-confidence that I convinced myself
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out of it for so long until I finally did it. And I remember my first is with a guy named Larry in
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that meal it was just him and i i felt all this pressure but at the end of it i thought to myself
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that was the most valuable two hours in a long time i learned a lot about the industry i learned
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a lot about myself i realized i didn't have to talk that much i just had to ask really good
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questions so now i always host either founder lunches founder dinners founders hikes but
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connection for me is so valuable because you can't get away from in person and goes guess what i
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Hamilton Collection.
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And I didn't even know they had a co-exec.
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Isn't that crazy?
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Hey, nice to meet you, Tommy.
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Nice to meet you.
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It's good to see you, dude.
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We're here because I have a bunch of event stuff in Chicago,
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and I had you guys on my radar.
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So this is my group.
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What's up?
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This is Sam.
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This is my creative director.
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Todd.
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He runs a media company.
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This is going to be an expensive visit.
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it when you see me get this car you'll know the moment it happened i used to go to cities and then
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just stay in my hotel room and then i would leave feeling like man i didn't see all these people
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that live there here's what i've learned the biggest opportunities will come into your life
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through loose ties to other people it's not the people you know well your big opportunity is
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probably going to be introduced to you by somebody you haven't seen in a while you just have to make
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an effort to see them invite them to a meal the more people that you know the more opportunities
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you create think of them like little seeds that you're planting every time you see somebody that's
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what's new and you tell them they go oh my gosh my buddy mark needs to talk to you right if you
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think about it your number one job is to solve problems the best way to solve a problem is to
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know the person who's the best in the world at solving that problem do you have 50 000 words so
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you wrote a book so far okay i want to get it all out well i would i mean it all depends your style
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like i like to collaborate with people so finding an editor that you can collaborate with dude we're
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going today to self-publishing.com like that's where i'm doing my book meetup which is the number
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one community for book editors so when we're there i'll connect you with chandler we're gonna solve
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that right there and here's the crazy part a lot of people talk about it's who you know i would say
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it goes even further than that it's not who you know it's who knows you how would they know you
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Because people will talk about you if you show up and you do good.
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If you invite them to a meal and you share your progress and things you've been up to,
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they're going to be impressed.
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They may mention you to somebody else.
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That is the highest form of leverage.
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So the way I do it is I just ask my community.
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When I go to a city, who should I meet with?
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Send me some names.
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Tell me some people.
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Give me some ideas.
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I'm always open to it.
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And usually those recommendations are great.
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There are people that know me and incredible people to chat with.
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which leads us to rule number five,
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which is intensely integrate.
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I used to go to a city for one reason.
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And what happens over the years,
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I got more and more people reaching out.
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There was more demand on my time.
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And there's things I wanna do.
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There's new companies I wanna start,
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people I wanna invest in,
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or just things I want to experience with other people.
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So what I do now is I integrate it intensely.
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I did the Jet Set Mastermind.
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People applied to come hang out with me on my jet
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and fly around.
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I did team meetings and dinners,
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people that are CEOs of my company.
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i went i hung out with them i did dinners i made sure i poured into them we did the sass book
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signing and promo material shoot just in like a 15 minute window speaking at other events
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keynoting showing up and saying hi podcast opportunities even driving supercars when
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your work is part of your life's purpose every moment becomes meaningful
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it is time warm welcome to dan martell
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Let me tell you a five-day period in my life recently, okay?
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I got on my jet, I flew to Florida, hung out with John Maxwell,
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the next day did Tony Robbins, the next day hung out on M.I. Let's Private S*** on the island,
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and then flew home.
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I want you to understand, as a kid that grew up in Moncton, New Brunswick, Canada,
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that that happened, any one of those would have had my head explode.
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That was one five-day window.
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How does that happen?
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you think i sat there with to-do list gantt chart and i'm gonna sit there and do no dude this is
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spiritual this has nothing to do with that that's what i'm saying you go on this journey to figure
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out who you are that's why goals are really important only to the degree that help you
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understand and guide you to figure out who you are if you do that work those magical opportunities
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will come to you and you will know that you're doing the work i'm always trying to integrate
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every aspect of my life so i can show up for people it does require people around you but it
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It is one of the most productive things I do.
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And that's how CEOs get more done in a week
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than most get done in a year.
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If you wanna learn how to schedule your day like a CEO,
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click the link and I'll see you on the other side.
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