Dan Martell - December 04, 2024


How CEOs Get Sh*t Done - 5 Productivity Rules to Do More in Less Time

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If you don’t learn to introduce yourself as a business owner, you’re missing out How did God help you in your journey?

Episode Stats


Length

12 minutes

Words per minute

205.27

Word count

2,605

Sentence count

83

Harmful content

Hate speech

1

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Summary

Summaries generated with gmurro/bart-large-finetuned-filtered-spotify-podcast-summ .

When I was in my 20s and 30s, I wasted so much time traveling. I would use it as an excuse to fall behind on my commitments until I implemented these 5 CEO productivity rules that helped me compress decades into days.

Transcript

Transcript generated with Whisper (turbo).
Hate speech classifications generated with facebook/roberta-hate-speech-dynabench-r4-target .
00:00:00.000 This is how CEOs get more done in a week than most get done in a year.
00:00:04.080 When I was in my 20s and 30s, I wasted so much time traveling,
00:00:07.600 and I would use it as an excuse to fall behind on my commitments
00:00:10.800 until I implemented these five CEO productivity rules
00:00:14.140 that helped me compress decades into days.
00:00:16.640 So here's how to compress time like a CEO.
00:00:19.980 Number one, daily non-negotiables.
00:00:22.300 The first CEO rule of productivity is keep your commitments.
00:00:25.480 If it's in your calendar, do it.
00:00:28.060 When I was starting my coaching program,
00:00:30.260 I sat down and I outlined all my daily non-negotiables
00:00:33.000 that made it impossible to fail.
00:00:35.180 And then I followed them and it made my results inevitable.
00:00:39.120 So here are three non-negotiables that any person can use
00:00:42.020 to absolutely accelerate their life.
00:00:43.720 Number one, read every day, 10 pages.
00:00:46.460 Without fail, if you follow me on social media,
00:00:48.000 you will see me post about my morning reading.
00:00:50.140 Why?
00:00:50.840 Because A, it's accountability.
00:00:52.720 So I'm reading to find the gold nuggets
00:00:54.220 I can share with everybody that follows me.
00:00:55.840 And two, I'm feeding my mind.
00:00:57.400 I'm ramping it up so that I'm connecting these different parts of my psychology so I can be
00:01:01.560 available for conversation. It's literally a primer of the day. And also, I consider it an
00:01:13.940 offering to the world because now I have this thing I can gift to the world. It's a new thought,
00:01:19.140 this new quote, this new idea. I'm like, Hey, have you ever heard about this? No. Yeah. I read it
00:01:23.500 this morning now you've got value to give walk around with a little secret number two workout
00:01:30.720 exhaust the body tame the mind if you're struggling with focus struggling with creativity
00:01:36.500 struggling with your energy it sounds crazy but if you go and work out you'll have more energy when
00:01:41.540 you leave dude i don't do anything that's important without working out first you just feel your brain
00:01:48.240 get better as you work out and that's what a lot of people think is the opposite they're like i'm
00:01:52.660 be tired it's like i've never left the gym emotionally tired i've left the gym physically
00:01:57.540 tired and number three review goals i have 12 goals for the year 12 massive things i've decided
00:02:03.140 to do personal professional community contribution revenue and i look at these goals three four times
00:02:09.540 a day and i'm looking at my calendar and i'm asking myself does my time reflect these priorities
00:02:14.580 i use my calendar to guide my actions to hold me accountable to set my priorities and when it shows
00:02:20.900 up i do it it's not a negotiation the opportunities that have showed up my life in the last 12 months
00:02:26.980 when people see that i speak on tony robbins stage the book being number one wouldn't happen
00:02:31.060 and the coaches i get to work with wouldn't happen none of that would happen if i didn't invest in
00:02:35.540 becoming pro at social media so your calendar is where i'll encourage you guys all to consider
00:02:41.060 when you look at the amount of time you put towards the thing you say is important if it's
00:02:45.700 not in your calendar like think about what a pro athlete does to decide to go gold in the olympics
00:02:50.260 they show up right i call it want power not willpower some of you guys think you need willpower
00:02:54.820 you don't need willpower you need want you need desire you need drive if these are the goals i
00:02:58.660 want to achieve this year have i properly allocated both my bank account my resources and my time to
00:03:05.620 those goals if not i changed something it allowed me to build the business as a byproduct of the
00:03:12.100 daily non-negotiables that i committed to because i'm keeping them front of mind it's impossible
00:03:17.540 for me to fail at the end of the day we build our confidence by keeping the commitments we make to
00:03:22.500 ourselves in private and that's why i have these non-negotiables every day which leads us to number
00:03:27.540 two which is plan the play i first learned this by watching richard branson the billionaire that
00:03:32.980 every other billionaire wants to be like operate his day to day i had the privilege of spending a
00:03:37.140 week with him in his home in verbia switzerland and i watched him execute every day every minute
00:03:43.220 there was no time that was unallocated now did he also allocate time to come skiing with us sure did
00:03:49.140 but did he have time with his assistant in the morning so he could respond to the hundreds of
00:03:53.140 people that want his attention yep he tries to squeeze as much life out of life see most people
00:03:59.780 freestyle their day and they wonder why they don't get anything done they literally don't put
00:04:03.940 anything in the calendar because that way it feels more freeing but the truth is is sometimes
00:04:07.540 constraint creates freedom. Knowing what I got to get done and doing those as early as possible in
00:04:13.040 the morning means that I feel free for the rest of the day. A goal without a plan is just a wish.
00:04:18.660 So many people say, I have this goal this year to make a million dollars. I'm like, what's the plan?
00:04:22.000 If you can't back out your goal into weekly and daily actions and activities that make that goal
00:04:29.180 inevitable, then it's just a wish. Everybody wants to be successful, but success is where preparation
00:04:34.800 and opportunity meet think about this most people would win in life if they actually just took a
00:04:40.040 little bit of time in the morning to prepare for their day think of it this way we plan our work
00:04:45.040 and then we work the plan if you don't then life will happen by default if you do life will happen
00:04:51.320 by design the way i look at the world it's like tetris the blocks come down if we don't set them
00:04:59.480 upright to put them in that grid is your life. And if you're not optimizing using this framework,
00:05:04.980 then you might have a lot of blocks, but you got a lot of white spaces. You didn't do it in the
00:05:08.820 right sequencing. Sequencing equals success, which leads us to rule number three, which is create a
00:05:14.860 cadence. I used to travel 200 days a year. My schedule was packed, but the truth is it wasn't
00:05:21.740 efficient. I used to think that because I was busy, I was being productive. Couldn't have been further
00:05:26.480 from the truth what i realize now is my life is a marathon not a sprint because if you sprint and
00:05:31.840 then fall and sprint and then fall you're actually not making as much progress if you just set up
00:05:36.640 your life to be this ongoing never stopping marathon success is not achieved in bursts
00:05:43.520 people that do that to themselves in many ways it's self-sabotaging behavior they burst into
00:05:48.080 new opportunities instead of saying okay what could i commit to every day that sustained effort over
00:05:54.080 time that on that back end of that would make my goals and my dreams inevitable. Like they would
00:05:58.860 just have to happen. So what did I change in regards to my travel? First off, one trip per
00:06:03.440 month, maximum seven days away from my family. Because I have that constraint and I have that
00:06:09.040 rhythm, I'm very diligent about what goes into those seven days. I'm talking to people, I'm
00:06:14.020 coordinating, I'm reprioritizing because that is the one shot I have on goal for FaceTime with
00:06:19.540 people i batch all my speaking my podcast my founder's dinners my events my book meetups
00:06:25.300 all of it into as little time as possible and when i land in a city i make sure i take it over
00:06:31.460 i see all the people i want to see i do all the things i need to see including the fun stuff like
00:06:35.620 going to a comedy show but i make it part of the rhythm so it's sustainable over the long run
00:06:40.260 all right if you have a question for dan he'll be right here
00:06:49.400 when i set a goal no matter what it is financial personal health i then ask myself what is the
00:06:57.520 daily standard i'd have to maintain that makes that goal inevitable and you know it's funny
00:07:04.480 some people win they can't tell you how they won but if you watch the behavior it was that they just
00:07:08.660 did this they woke up every day consistently consistently consistently consistently and it
00:07:13.800 turned out that it worked so don't tell me what your goals are tell me what you're willing to
00:07:19.420 sacrifice i just look at what we do as like little mustard seeds planted every book signed every
00:07:30.020 handshake every conversation every question we're building the tidal wave which leads us to rule
00:07:36.300 number four, which is curate connections. I first learned this strategy reading a book called Never
00:07:41.100 Eat Alone by Keith Ferrazzi. He talked about the idea of getting people together to break bread.
00:07:46.680 And I'll tell you, as an introverted programmer, when I started, there was no way I was going to
00:07:51.020 do this. What value could I give them? I had so little self-confidence that I convinced myself
00:07:56.180 out of it for so long until I finally did it. And I remember my first is with a guy named Larry in
00:08:01.520 that meal it was just him and i i felt all this pressure but at the end of it i thought to myself
00:08:06.620 that was the most valuable two hours in a long time i learned a lot about the industry i learned
00:08:12.280 a lot about myself i realized i didn't have to talk that much i just had to ask really good
00:08:15.880 questions so now i always host either founder lunches founder dinners founders hikes but
00:08:21.300 connection for me is so valuable because you can't get away from in person and goes guess what i
00:08:27.240 Hamilton Collection.
00:08:29.240 And I didn't even know they had a co-exec.
00:08:31.240 Isn't that crazy?
00:08:35.240 Hey, nice to meet you, Tommy.
00:08:36.240 Nice to meet you.
00:08:37.240 It's good to see you, dude.
00:08:38.240 We're here because I have a bunch of event stuff in Chicago,
00:08:40.240 and I had you guys on my radar.
00:08:42.240 So this is my group.
00:08:43.240 What's up?
00:08:44.240 This is Sam.
00:08:45.240 This is my creative director.
00:08:46.240 Todd.
00:08:47.240 He runs a media company.
00:08:50.240 This is going to be an expensive visit.
00:08:52.240 it when you see me get this car you'll know the moment it happened i used to go to cities and then
00:09:01.120 just stay in my hotel room and then i would leave feeling like man i didn't see all these people
00:09:04.880 that live there here's what i've learned the biggest opportunities will come into your life
00:09:08.960 through loose ties to other people it's not the people you know well your big opportunity is
00:09:13.760 probably going to be introduced to you by somebody you haven't seen in a while you just have to make
00:09:17.440 an effort to see them invite them to a meal the more people that you know the more opportunities
00:09:22.480 you create think of them like little seeds that you're planting every time you see somebody that's
00:09:26.560 what's new and you tell them they go oh my gosh my buddy mark needs to talk to you right if you
00:09:30.880 think about it your number one job is to solve problems the best way to solve a problem is to
00:09:35.040 know the person who's the best in the world at solving that problem do you have 50 000 words so
00:09:38.720 you wrote a book so far okay i want to get it all out well i would i mean it all depends your style
00:09:44.480 like i like to collaborate with people so finding an editor that you can collaborate with dude we're
00:09:49.600 going today to self-publishing.com like that's where i'm doing my book meetup which is the number
00:09:55.520 one community for book editors so when we're there i'll connect you with chandler we're gonna solve
00:10:00.640 that right there and here's the crazy part a lot of people talk about it's who you know i would say
00:10:06.480 it goes even further than that it's not who you know it's who knows you how would they know you
00:10:11.360 Because people will talk about you if you show up and you do good.
00:10:14.440 If you invite them to a meal and you share your progress and things you've been up to,
00:10:18.680 they're going to be impressed.
00:10:19.660 They may mention you to somebody else.
00:10:21.680 That is the highest form of leverage.
00:10:24.300 So the way I do it is I just ask my community.
00:10:26.980 When I go to a city, who should I meet with?
00:10:29.340 Send me some names.
00:10:30.320 Tell me some people.
00:10:31.480 Give me some ideas.
00:10:32.360 I'm always open to it.
00:10:33.460 And usually those recommendations are great.
00:10:35.840 There are people that know me and incredible people to chat with.
00:10:38.940 which leads us to rule number five,
00:10:40.880 which is intensely integrate.
00:10:42.960 I used to go to a city for one reason.
00:10:44.980 And what happens over the years,
00:10:46.300 I got more and more people reaching out.
00:10:48.160 There was more demand on my time.
00:10:50.500 And there's things I wanna do.
00:10:51.740 There's new companies I wanna start,
00:10:53.220 people I wanna invest in,
00:10:54.560 or just things I want to experience with other people.
00:10:57.160 So what I do now is I integrate it intensely.
00:11:00.640 I did the Jet Set Mastermind. 0.58
00:11:02.040 People applied to come hang out with me on my jet
00:11:04.120 and fly around.
00:11:04.880 I did team meetings and dinners,
00:11:06.480 people that are CEOs of my company.
00:11:08.080 i went i hung out with them i did dinners i made sure i poured into them we did the sass book
00:11:13.080 signing and promo material shoot just in like a 15 minute window speaking at other events
00:11:17.240 keynoting showing up and saying hi podcast opportunities even driving supercars when
00:11:22.580 your work is part of your life's purpose every moment becomes meaningful
00:11:26.740 it is time warm welcome to dan martell
00:11:34.860 Let me tell you a five-day period in my life recently, okay?
00:11:42.980 I got on my jet, I flew to Florida, hung out with John Maxwell,
00:11:47.020 the next day did Tony Robbins, the next day hung out on M.I. Let's Private S*** on the island,
00:11:51.300 and then flew home.
00:11:52.900 I want you to understand, as a kid that grew up in Moncton, New Brunswick, Canada,
00:11:57.320 that that happened, any one of those would have had my head explode.
00:12:01.020 That was one five-day window.
00:12:03.600 How does that happen?
00:12:04.860 you think i sat there with to-do list gantt chart and i'm gonna sit there and do no dude this is
00:12:09.500 spiritual this has nothing to do with that that's what i'm saying you go on this journey to figure
00:12:13.500 out who you are that's why goals are really important only to the degree that help you
00:12:16.300 understand and guide you to figure out who you are if you do that work those magical opportunities
00:12:21.820 will come to you and you will know that you're doing the work i'm always trying to integrate
00:12:26.460 every aspect of my life so i can show up for people it does require people around you but it
00:12:31.340 It is one of the most productive things I do.
00:12:33.380 And that's how CEOs get more done in a week
00:12:35.740 than most get done in a year.
00:12:37.040 If you wanna learn how to schedule your day like a CEO,
00:12:39.460 click the link and I'll see you on the other side.