Dan Martell - November 01, 2023


How to Break Through Your Plateau @deangraziosi

Hosted by
Dan Martell
Why most businesses start in a down economy Any business could make millions

Episode Stats


Length

46 seconds

Words per minute

248.17

Word count

192

Sentence count

4


Summary

Summaries generated with gmurro/bart-large-finetuned-filtered-spotify-podcast-summ .

In this episode of the eCommerce Lifestyle podcast, I talk about how to keep your customers for a long time, and how to increase your retention rate. If you don't know what retention is, then this episode is for you!

Transcript

Transcript generated with Whisper (turbo).
Hosts, guests, and mentioned names generated with spaCy (en_core_web_sm), reconciled against Wikidata.
00:00:00.000 what are some of the biggest myths of keeping people longer? If you actually look at all
00:00:04.580 subscription businesses and you give me four numbers, you tell me how many customers you have,
00:00:08.860 how many people you add every month, net new, how many people as a percentage you lose every month,
00:00:12.980 and what's the average they pay you per month. I can tell you to the month where you will hit
00:00:17.420 what's called the growth ceiling. How do we fix that? I want you to go through every one of the
00:00:21.280 customers that have canceled and just ask them why. Some people should have never bought in the
00:00:26.000 first place so when you get all that feedback I want you to filter it based on who you felt would
00:00:31.160 have been a perfect fit customer and here's the philosophy if you add something to your thing
00:00:35.840 tell me what you took out and that's where you have to talk to those people to say what did you
00:00:39.980 experience that honestly you didn't value that much and if you make those changes it's impossible
00:00:44.980 for you not to increase your retention