00:05:07.920so the sequence you do something in is actually the dictator of success not did you do it is did
00:05:16.260you do it at the right time did you do it with the right level of effort you know one of my
00:05:19.920philosophies is thing called vector leadership it's called vector leisure because if you know
00:05:23.120what a vector is it's a direction and a magnitude of force so the idea with sequencing is direction
00:05:30.420what do we do and then what level of effort is appropriate based on the size of the business
00:05:36.160and I find that's like my favorite part to argue or I like having those kind of discussions it's
00:05:41.960like do you have a strong opinion on that if so what data did you look at to come to that conclusion
00:05:46.500sell me on and if you can't well I think I have a different perspective here's the way I look at it
00:05:51.560and I feel like that is the mental gymnastic that makes entrepreneurship so much fun
00:05:57.280dude every person that's one in life you ask them who is the person that mentored you and they will
00:06:04.660say. This person. Everyone. Michael Jordan to Bill Gates to whoever. A lot of my mentors today
00:06:12.540started off as coaches. How does having a mentor help you build your dream life? Because I turn to
00:06:18.120them for the big decisions I got to make in my life that I wouldn't be able to ask other people.
00:06:22.720Every time I start a company I make a list of essentially 100 people. People that have been
00:06:27.420there. Mentors. So like Martel Ventures. I made a list of people. Talked to those people. I went
00:06:33.300visited their operations i asked them how their economics work and then there's like the advisors
00:06:38.580right like on the finance or the legal side people that like live in that world they can give advice
00:06:44.260and then there's the peers the people that are also inspired to create something similar
00:06:49.220that might be two or three years ahead of them i think those are the most valuable because
00:06:53.220they're testing stuff while you're testing stuff and then you get to share notes
00:06:56.740I don't know what's happened. The last 12 months, your name never was brought up 18 months ago at all. Now you're here. I'm like, whoa, good for him. So who do you phone? Dan Martel. Dan Martel. Dan Martel. Dan Martel. No, but this is good for you to know this. I appreciate it. Because our clients are your audience and they're consuming your content. So what book are you reading? I'm reading Dan Martel's book. So that's, that's happening.
00:07:26.040It's kind of crazy when I think about, not even a year ago, our first conversation and what we built at Martell Ventures and the media stuff.
00:07:32.560So you can look, we're doing pretty good.