Dan Martell - June 07, 2023


How to make content not a distraction


Episode Stats


Length

42 seconds

Words per minute

220.96317

Word count

156

Sentence count

10


Summary

Summaries generated with gmurro/bart-large-finetuned-filtered-spotify-podcast-summ .

In this episode of the podcast, I sit down with the CEO of LinkedIn, Gary Vee, to talk about how he s built a team around him, how he creates content, and how he thinks about building a brand.

Transcript

Transcript generated with Whisper (turbo).
00:00:00.000 A lot of people don't know this about Gary Vee,
00:00:01.700 but he has writers that sit there,
00:00:03.640 ask him questions between meetings,
00:00:05.940 records it, transcribes it, writes it up, edits it,
00:00:09.360 and then sends him a text message and says,
00:00:11.160 here's the post for LinkedIn.
00:00:12.440 And he just replies with a thumbs up.
00:00:14.180 There's no distraction.
00:00:15.640 It's just filling up time in between stuff.
00:00:17.920 You build a team around you.
00:00:18.920 That's where he came up with this whole idea
00:00:20.400 of document don't create.
00:00:21.640 All I do is live my life, talk to people,
00:00:23.540 and that becomes content.
00:00:24.500 I think we can all point to people that have no brand
00:00:27.900 that have had incredible success
00:00:29.440 and use that as a reason,
00:00:31.060 but I think it's the exception, not the rule.
00:00:32.860 If you build attention, it's a positive thing.
00:00:37.020 For speed, for partnerships, for recruiting,
00:00:39.760 how do you do it in a way that's not a distraction?