How to Make Time For Everything (Seriously, everything)
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Summary
In this episode, I'm going to show you how to make time for everything - work, family, health, hobbies, all of it - and I'm not talking about generic productivity advice. I'm talking about how to fit anything and everything into your calendar, and the framework that allows you to do that.
Transcript
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I'm going to show you how to make time for everything. I'm talking work, family, your health,
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your hobbies, all of it. And I'm not talking about generic productivity advice. Those other guys can
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talk about that. I own and run multiple businesses that generate over a hundred million dollars a
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year. And I still train for Ironmans, travel the world with my kids, have time for date night with
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my wife every week and have time to go snowboarding anytime I want. And I'm not special. I just
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figured out a system that allows me to do that. So today I'm going to show you why you feel like
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you don't have enough time, and the exact frameworks to fit anything and everything into
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your calendar. But first, we have to start with the lie that you've been telling yourself your
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entire career. Point number one, work-life balance is bull. Everyone's been told the answer is work-life
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balance. Hey man, you gotta have balance. Balance everything. Balance by definition means your work
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and your life are opposites. In that scenario, if you do one, the other one loses, and if you do this
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one, this one loses. I don't think there's a work-life balance. It's work-life integration.
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The healthier you are, the better you're at at your job. The more present you are with your
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family, the more creative you can be when you work because you're not thinking about all that
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you got to fix later. Your hobbies refresh you, keep you energized. It sharpens your thinking.
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I believe the best strategy is just to be more diligent on the people you decide to bill with.
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Then when you hang and you talk with them, they light you up. You create. I mean, it's why I go
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to the gym with my creative director, Sam. I go on hikes with my CEO, Todd. I do all my one-on-one
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meetings on scooters integrated, not separate. If I have to sit there at a computer on a Zoom call
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because I'm in a Zoom call moment and I got to be in my office, that would drive me nuts. Instead,
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if I'm on vacation and I need to do some calls, I go and I sit in a place that lights me up,
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that makes me feel better. Everything reinforces everything. When you design it that way,
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it doesn't become a sacrifice because it's just who you are.
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A lot of people think they gotta work to then have fun.
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What if fun was just integrated into your work?
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Stop asking the question, how do I balance it all?
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is you think you run your calendar, but you don't.
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and then wondering why your life hasn't moved forward,
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It's not a time problem, it's a priority problem.
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And then you just allow anybody to just take it from you.
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So how do you actually take back control of your life?
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Which brings me to point two, buy back your time.
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and you say, I don't have any money, hear me out.
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the buyback principle. And I wrote a whole book on this. It's because most people are stuck working
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60, 70 hours a week. No time for their family, their health. They're doing everything themselves.
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At the end of the day, they're feeling super depleted and overwhelmed. There's 12 hours of
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busy work and they can't point to one thing to actually move the needle. Constantly doing this
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loop, not thinking, reacting to every decision from a depleted brain. The core idea that I invite
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you to consider is stop spending time on work that drains you, buy it back, and then reinvest
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it in the things only you can do. I remember a while ago I was on a coaching call with this
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woman named Andrea. She runs an AI automation company. And the truth was, is I caught her
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answering all her emails up until midnight and she was completely overwhelmed. She had no time
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for anything else other than the business. She even admitted. And I said to her, you know better
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because you work with me, you've read my book, and you're still holding yourself back from giving
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up control. So I challenged her. I'm giving you 30 days to bring in somebody to help you with
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your email so that you can get back to doing the things for you. Integrate the life. Not only did
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she get back 20 hours in a week almost immediately, but revenue went up. Why? Because she was no longer
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making the decision for what email she replied to, what calendar events she said yes to, what
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things she put off. It turns out the only thing she couldn't afford was not to do it. Think of it
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this way, the most expensive thing that you pay for is not doing the thing that makes you the
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most money. If you know you make the most money on a sales call and you spent eight hours today
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in your inbox or creating proposals that somebody else could do, you should have spent more time
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prospecting and doing sales calls. So how do we actually buy back our time? This is where I need
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you to go grab a pen for this one. The first thing is we got to calculate what's called your buyback
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rate. Essentially what you do is you take your annual pay, whatever that amount is, and if you
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have a business, it's whatever you pay yourself, but you don't like the tax stuff, put that in
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there too. Then you divide it by 2000 because for most people, that's the amount of hours when you
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take weekends and holidays out of it that you're going to work. So I need to know what is your
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effective hourly rate? How much money do you generate per hour? Now we divide that number
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by four to get what's called your buyback rate because that's the amount of money you should be
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willing to spend to have somebody else do a task so that you don't have to do anymore because then
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you get a four times return on your investment. See, because we divided by four. So anything you
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could pay anybody to do at $12.50 or lower is a great trade. This could range from anything from
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having somebody process your email to cleaning your house to taking care of the yard work to
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putting furniture together you just bought online to shopping for you to running errands. There's so
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much things. My favorite part about this is you're creating opportunities for other people. So now
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that you know what your time is worth, we need to audit our calendar. And I call it the time and
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energy audit. So what I want you to do is go through your calendar for two weeks and track
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just that exercise alone is gonna bring to light
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And next thing you know, you start typing F-A-C-E
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and you wake up two hours later and you're like,
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and then you'd have to be honest with yourself.
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the things that light you up that you love to do
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that's a $1 or $2 sign in cost to pay somebody else to do,
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I don't care if you ask for help from family members.
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By the way, if you wanna make this even easier,
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I have a whole workbook you can use to follow through
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YouTube workbook, and I'll send you the link right over
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with the pre-built templates we're gonna talk about
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in the first place, let's design your whole calendar
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which brings us to point number three, the preloaded year.
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He's kind of like a genius in the coaching space.
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A big philosophy he has is we got to put the big stuff in first.
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we have to design the life plan before the business plan.
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See, most people end up letting the other stuff
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We want to put the things that are important to you.
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and it's how my wife and I get all this stuff in place
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So before we can even plan your week or your day,
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we have to zoom out, look at our year and start there.
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I know this can sound like super planning and structured,
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I don't want to miss things that are important to me.
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hi, I'm there with my buddy, we're going mountain biking.
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are highlighted and celebrated and written about
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Here's how I would recommend you think about it.
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and the big rocks and the sand and the pebbles?
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If you start by putting the sand and the pebbles
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So I actually reverse it and I put the big rocks in first.
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I'm talking family events, birthdays, anniversaries, trips,
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So we think about like client check-ins, quarterly reviews,
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Third bucket of things that we add are maintenance.
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Everything you need to recover so that you don't crash
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trying to fix problems that they created themselves
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that they knew would be a problem because they didn't plan.
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before hosting these massive, really cool client events.
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and i was shitty on vacation all i did was said oh let's go on vacation after the event poof
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magically it all changed it was like the right way to sequence it crazy you can look at it with
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your family you could see like oh we have way too many things this month and we have nothing there
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let's move things around the second half of the year is open what do we want to do do we want to
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travel to a new country i don't know but you get to design it the ultimate sign of intelligence
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is a life designed with intention so now that the big rocks are in there and other meaty rocks and
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personal professional stuff now we got to zoom in and actually design how the week looks which
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brings us to point four build your perfect week most people start each week blank and then the
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rest of the world sends them emails i call these public requests and to-do lists added to your time
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and then it fills in your week it could be your boss it could be a client it could be literally
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a friend last minute no planning just like hey do you got a minute you got a second got a thing
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that's not how you want to do it what you want to do instead is design a perfect week that if you
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executed exactly what was on there you would walk away feeling energized and productive and feel
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like you made some real investments because sometimes we got to make some investments in
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our relationships in our health so that we don't have problems we got to fix in the future it's
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like a building if i don't improve or tweak or change things in 10 years that building is going
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to look run down so that's why most building managers put 10 of their budget aside to tweak
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to improve to make sure that in 10 years that building is better than it was 10 years prior
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so what we want to do is be proactive versus reactive we want to decide how your time gets
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spent before anyone else does 13 years ago i had a gear it was called getting done i was running on
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pure frenetic energy. It was my superpower, my ADHD. I was just like, go, go, go, go. 100 hour
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work weeks. That was who I was. And what happened was that not only did my body completely shut
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down, but my mind shut down. I had adrenal fatigue. It was too much. And honestly, I just didn't know
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how to be another way. People around me couldn't stand me and I don't blame them. I wasn't a good
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brother. I wasn't a good person to be in a relationship with. I wasn't even a good friend.
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of a perfect week where yes, I could get everything done,
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so that I was more of me for the people I cared about.
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but there is only five things you wanna consider.
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The same way we thought about the preloaded year,
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So this is where for me, workouts, family time,
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deep work, creative blocks, strategic thinking,
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things that usually get the worst time of day from you,
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late nights, trying to catch up, those go in first
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The second thing is you gotta optimize for energy.
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And I try to do them first thing in the morning
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when my mind is fresh and he loads up all the reports
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and he reads up on the news and he has full context.
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He meets with his team and he makes those decisions.
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to make decisions that could cost you millions of dollars,
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For me, I know my morning is like where I do my best work.
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So that's where like the deep creative thinking,
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The end of my day is left for things that like,
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honestly, it's just like admin and processes information.
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I have a document where I dump all the open loops,
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anything that came up that I didn't get a chance to work on
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in that document that is linked to my morning routine
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I don't toss and turn thinking about the things
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And when they're at home, they wish they're at work.
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I will challenge you to actually cut off 15 minutes
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You will notice that people will come prepared,
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is it's just kind of filler conversation, goes away.
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That alone would just add so much productivity to your life.
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Because I always say, exhaust the body, tame the mind.
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It can be as simple as putting on a weighted vest
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And the fifth strategy is to use net time, okay?
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Meaning there's certain things that you could do
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You could do your meetings while you're walking,
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There are ways that you can put things together
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So the perfect week is your template for success.
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we've got the week designed, time is bought back.
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The old one is I'm valuable because I work hard.
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The new one that I would invite you to consider
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Having a clear brain and a well-designed system
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And good decisions compound faster than hustle.
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Everybody wants to talk about hustle, hustle, hustle,
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That one hit me because I thought I was being effective.
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And he's like, every hour is just filled with execution.
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There's zero space for thinking, deciding, leading.
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And that was the moment that I had to think about it
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and shift out of it, that I'm no longer a doer.
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and it's addictive and it feels, feels productive.
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pull up your preloaded year and your perfect week.
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Does the new one reflect the life you actually want?
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I'm redesigning my calendar every three months right now
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Do everything I want in the time that I've got.
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That 10.0 version of yourself that isn't working harder,
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If somebody just said, poof, you got extra 10 hours a week,
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didn't cost you anything, what would you do with that?
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Then remember, if you want my buyback your time workbook,