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Dan Martell
- March 19, 2026
Laziest Way to Make Money With AI (Zero Code)
Episode Stats
Length
15 minutes
Words per Minute
221.5895
Word Count
3,541
Sentence Count
231
Hate Speech Sentences
1
Summary
Summaries generated with
gmurro/bart-large-finetuned-filtered-spotify-podcast-summ
.
Transcript
Transcript generated with
Whisper
(
turbo
).
Hate speech classifications generated with
facebook/roberta-hate-speech-dynabench-r4-target
.
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Chat GPT is the kiddie pool of AI. While most people are chatting with AI, other people are
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running entire businesses without lifting a finger. And 99% of entrepreneurs have no idea
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this even exists. They're stuck manually doing work that AI could handle while they're on the
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beach. I'm talking leads, outreach, delivery, all of it. I launch a new AI company every single
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month in my venture studio, Martell Ventures. And I can tell you the only reason they scale
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is because I'm not the one doing the work anymore, AI is.
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So in this video, I'm gonna show you how to get customers
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without even touching your keyboard.
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But before we go into all the steps,
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you need to understand the mindset shift
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that makes all of this possible.
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It's called the director versus the doer.
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You are no longer the person who does the work.
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You're the person who directs the shift.
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The AI agents are your team
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and your job is to tell them what to do, not do it yourself.
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Most people go to the AI, they chat with it,
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they take the response, they go to some results,
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they give it to somebody, the person replies,
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they take that, they go back in the AI,
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and they're stuck in the middle.
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I want you to ask yourself, why am I leaving this tool?
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What am I doing with that information?
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Can I get the tool to do it for me?
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Stay in the tool, don't leave it.
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Because if you do that,
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then you're building end-to-end automations,
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not being the person still stuck in the middle.
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The best way to think about it is treat your AI
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like a junior intern, somebody that's smart, somebody that you like, somebody that can do
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a lot of things they can do, but you need to direct. So now let's get into actually how you
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do this. Step one is attract. We have to build the lead list while you sleep. AI can do everything
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that you've been doing. Just think about who your ideal buyer is and write down all the information
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because here's what's crazy. AI can build all of that for you while you sleep. It can research,
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It can pull, it can gather the contact info,
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it can grab all their recent activities on social media,
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it can look for pain points
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that they've communicated to the world
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by looking at their profiles.
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Can you imagine tomorrow morning,
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you wake up to a warm lead list,
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people that are ready to buy,
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actually done the way you love.
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In the new world of AI,
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the skill that separates people
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is the ones that think in systems.
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Systems stands for save yourself time,
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energy, money, and stress.
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And that is what AI will do for you.
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I know what you're thinking.
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That sounds easier said than done.
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It's actually easier done than I've said.
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It'll take you less time to do it
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than the amount of time it's taken me
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to get you to this point in the video.
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So here's how you actually do it.
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Let's pretend I have a digital marketing agency
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and I help brands grow.
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I help them grow their online presence
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and I help them scale their revenue.
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Step one, open Manus.
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Okay, it's Manus AI, but the URL is manus.im.
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The reason I'm using Manus is because I've showed people
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that are 70 years old how to use the tool
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and they've started to automate their personal life
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and it's the most approachable one to everybody.
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All my coaching clients, it's Manus.
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My team, Manus.
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For right now, it is the tool that will help you automate
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without you having to understand the technical sides
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of any of this automation.
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So we load up Manus AI.
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It should look familiar.
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It's how every AI tool works.
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So we fill in the prompt.
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Very simple.
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Find the 50 e-commerce brands
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in the health and wellness space
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active on Instagram and Facebook.
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That tells me the early adopters or they're active
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who post in the last 30 days, also qualifies them.
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Pull their company name, their website,
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their social media, their handles, recent topics into a table. You can even add stuff like make
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some assumptions on what their revenues are based on what you find on LinkedIn. You can do a lot of
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stuff there, but I just want to keep this simple and fast for all of you guys to get this result.
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So do this for your business. And the coolest part to make this really simple for you, I'm going to
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save all the system prompts, all the templates, everything I share with you below in the
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description. So you can just copy and paste it for yourself. And then I hit enter. Step two,
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It's gonna open up a browser
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and automate the scraping of all the information that I need.
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This is things that most people pay interns for,
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agencies, or maybe you've been doing this for the last year
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and you no longer have to do it.
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It'll go and figure itself out.
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And if it gets stuck, guess what?
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It'll just ask you how to solve the problem.
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And you can notice it already found a website
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that lists the top 50 brands that I might wanna sell to.
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It even asked me, do I wanna do a wide research search
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so that I can make it faster and more accurate?
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In this step, Manus goes,
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hey, I've got this information. I can do this like massive research project, but it is going
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to cost some money. So it prompts you first. So it doesn't go and just start charging your credit
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card. But because I just want the initial list, I don't need it to do that. But if I wanted to,
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it would literally spin up a bunch of different agents to accomplish this process to get it done
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faster. So it keeps doing the research. It finds all the information I asked for, and then it
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creates a table into a spreadsheet. Done. Automagically. I know. You're like, how did it
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in that it's ai stop pretending not to know now you've got a list full of leads but here's where
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most people fail they either don't reach out to those leads because they're like i don't think
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the person will buy from me they get inside their head or they send them some generic messages copy
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and paste crap that they find on the internet that's where this next step comes in step number
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two i call this convert we want to personalize the outreach so now that we've got all the research
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done. It's got the lead list. I can now ask it to write personalized outbound messages. I can do
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email, LinkedIn, Instagram, whatever way you want. And then you can ask it to track to see if there's
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been a reply so that you can get engaged. It's kind of crazy because it'll monitor your inbox
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and notify you when someone is interested. I use this all the time. I even built a custom GPT to
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personalize outreach so that if I have people on my email list and I want to invite them to
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something, it writes a very short and personalized email based on their situation, what they've
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posted online. Now it gets reviewed, but then that way it takes 90% of the effort off of my plate or
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my assistant's plate, which reminds me of a quote I love to share with people, which I believe broke
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people get good at doing tasks. They like get excited about doing, doing, doing, but rich people
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get good at avoiding them. I am lazy. I do not want to repeat something I've done before. I call
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it dry. Don't repeat yourself. And if I can use AI to automate stuff that isn't a human connection,
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I'm doing it. So here's how we actually do it in Manus. First, you got to take the lead list
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And then we add this prompt, which is act as an expert in sales and marketing.
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Draft a personalized email to each brand on this list.
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Reference their recent social media posts or campaign.
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And this is my intro.
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I help brands scale their online presence and increase revenue without burning ad budget.
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Ask if they'd be open to a 15-minute call.
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It wrote the email.
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I can open it up.
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I can edit.
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It's in my spreadsheet.
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Notice that it personalized the subject line, the text.
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You can customize this.
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If you're like, oh, I don't know if I like that response.
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Cool.
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Tweak it.
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Play with it.
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Just track it so that you know what your response rates are.
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I've seen all kinds of emails work.
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This is just an example to get you started.
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And again, I have the fill in the blank template
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below in the description.
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Even though Manus can send those emails from your inbox,
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it can't mass do this.
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So that's where you're gonna maybe wanna connect a tool
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like Instantly, Smart Lead, or something similar
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so that it can do the marketing automation for you.
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And I'm honestly not surprised
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if Manus adds that feature in the near future.
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Now that it's written the emails and you've sent them out,
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You could say, every 24 hours, review my email for replies to these outreach emails. If anyone
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replies with interest, not just telling us to stop, send me a notification and message on Slack,
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you've got a reply from a potential customer. The point here is that I want to show you that
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it can monitor your email and let you know. That's what's called end-to-end agentic workflows.
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The goal bar is now you just wait. You go do other work, and eventually if you get a response,
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it'll tell you. Now, before we keep going, I've got something exciting to tell you.
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I want to meet you.
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Yes, you.
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I've never done this before, but I've been bugging my team.
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And I said, look, I want to meet the people that follow me.
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So I want to fly you out to hang out with me and my team.
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And we're going to tour the office.
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We'll go for a hike.
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You'll come with me in one of my supercars.
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We'll even personally customize a full agentic AI system for your business.
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But there are some rules.
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Number one, you got to be subscribed to this channel.
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Two, you got to be following me on Instagram.
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And third, DM me the word giveaway on Instagram.
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And I will be checking that you're subscribed
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and follow me, so don't cheat.
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We'll be closing submission one week
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from the time this video gets dropped,
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so don't sleep on this, because this could be you.
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I'm excited.
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So if you've been watching and you feel like you're a fan
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and you're like, this is the time, enter in.
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All right, back to the AI workflow.
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So now you got leads, you've got meetings booked
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because people replied, now the pressure's on.
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You need to actually deliver.
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But most people get stuck here
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because they're drowning in work
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that they don't have time to respond,
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but that's about to change.
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Step three, deliver.
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AI does the work.
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Yes, I know you're the genius.
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You are the person and you're the artist
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and you craft things,
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but AI can actually do a lot of the deliverables.
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It's not just about organizing files
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and creating the final product.
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It actually analyzes data.
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It can find the insights.
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It can build branded reports for you.
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You can create the prompts that generates the output
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that these people don't know how to do
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because you're the expert.
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You review it and then you send it, that's it.
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Even at Martell Media,
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a lot of the stuff we do is very artistic.
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but there's processes that is manual.
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So for example, taking a transcript of a training I've done
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and extracting all my insights,
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I'm talking quotes and contrarian takes and one-liners.
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So now I have Manus that monitors a folder
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and as things get saved there,
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it analyzes, it processes it,
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and then it saves it in Notion.
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That way my team can pull all the inputs there
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and put the outlines together
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so that I can just sit down and have a lot of fun
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and I don't have to think too hard.
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Most people don't understand
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that automation is the biggest form of leverage
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and the coolest part is they'll give you speed.
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And if you don't have speed,
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that's the tax you pay for not having the clarity you need.
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So let's have some fun.
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Let's say that I just heard back from AG1,
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the green powder company,
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and now we're gonna use Manus to do all the research
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to give it a specific proposal.
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So here's the prompt.
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Analyze AG1's online presence, review their website,
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Instagram, Facebook, and recent ad campaigns
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from the last six months.
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Find reoccurring patterns and insights,
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focus on engagement, what posts, ads,
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and content formats drove the most interactions,
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what message worked and what didn't
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put all insights into a table.
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You can see it starts doing the research.
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It pulls up their socials, the website,
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all within the app automatically.
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I didn't have to go out and find their Instagram
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and give it in the information.
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We already did the research before
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and now we're just saying, hey, let's double down.
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Now you can check out the full detailed analysis
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that would have taken any human weeks to put together.
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This is like 60 hours worth of work
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from the research to the leads, to the personalized emails,
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to now creating the proposal
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that you're going to send over to create some value in advance. When people say to me, it's like,
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I don't know how to make a business. I'm like, please stop. You can automate your whole business.
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You can ask AI how to start the business. You can ask AI how to create the business. You can ask AI
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how to generate everything. You can use AI to monetize. So now that's just the research. Now
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I want to make it presentable. So what do I do? Back into Manus. You can ask it, create a presentation
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report with these insights, go to their website, pull their branding, colors, logos, fonts, and
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replicate it in the presentation style.
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Make it look like it came from their team
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in terms of visual style.
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And now it starts creating a full presentation.
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It pretty much makes it look like something
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their team should have done,
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but you can get paid to do it,
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and they're gonna get excited
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because they feel like it's hyper-personalized.
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It's not some generic garbage,
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especially like when people use their own templates.
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It's like, why not customize it to the brand
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of the company you're talking to?
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And with AI, it can do it for you.
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It found the brand colors, it presented the information,
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It visualized it with the diagram.
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It created the overview of each slides.
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The best part is I can ask it to save it as a public link,
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and then I have a link I can email to them
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to make it really simple, not a PDF they gotta download.
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And they're like, holy cow,
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they built a custom website with the presentation.
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So I have a presentation here,
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but I can turn it into a website,
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but just asking Manus to publish it to a public URL.
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Now they've got a website with my presentation,
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which makes it look like the effort that I did
00:11:46.380
to win their business is huge.
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Nobody's doing this.
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the people that are, are winning big time. Imagine you sell homes and you can personalize
00:11:54.520
the proposal by asking the AI to go through their social media feed, pull pictures of their family
00:11:59.460
and merge the photos of the house that they asked you about with pictures of their family
00:12:03.740
in the photos. Yes, it can do that. And then you send that to the potential buyer and they go,
00:12:09.060
holy cow, the proposal is custom with photos from our family. They're going to tell everybody about
00:12:14.960
you. They're going to be at dinner tonight, telling their friends, they're going to be
00:12:17.620
shown their coworkers. And this can all be done through AI with barely touching your keyboard.
00:12:22.760
So now you've automated delivering fast and the clients are happy. But what happens when you
00:12:27.360
actually want to grow? See, most people get stuck doing the same thing over and over again. And what
00:12:31.580
you need to do instead is you got to stay ahead. And you do that by step four, automate everything
00:12:36.860
else you need to scale. You can run your entire organization from one tool. So for example,
00:12:42.580
my assistant Ann uses Manus to automate all of her repetitive tasks. He used to have a small team,
00:12:48.300
doesn't need the team anymore. The messages, the answers, the replies, the scheduling,
00:12:52.260
all through Manus. So my question to you is what are you going to do to stay on top of this?
00:12:57.320
Because I'm just showing you the beginning, but if you don't pay attention, you're just going to
00:13:00.900
get left behind. And just to get you brainstorming a little bit more, here's what else AI can do for
00:13:05.720
you. So I'll give you three examples. And the cool part is I've got prompts for them all below in the
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description. You can do content research. You can do client feedback analysis. You can do business
00:13:14.320
insights. Manus will handle it all. You just have to prove and execute. That's how we scale. So you
00:13:20.320
set all this stuff up, the automation, the systems. But this next question is the one that really holds
00:13:26.220
people up. Step number five. So what do you do now? When AI can do everything, how do you actually
00:13:32.840
differentiate yourself? The way I think about it is it always comes down to three things. Taste,
00:13:37.920
vision and care that's what makes you you that's what makes you irreplaceable that's why people
00:13:43.360
buy from you business is not b2b it's h2h human to human let me break it down for you taste is you
00:13:50.600
knowing what good looks like most people cannot tell you what a great facebook ad looks like
00:13:55.720
ai can generate a bunch of ads but only somebody with taste can know that so you have to teach
00:14:00.820
yourself vision understanding where the future is going and vision for me is seeing a future that
00:14:06.340
doesn't exist yet but should and the third is care and this is the h2h part this is where
00:14:12.340
you actually focus on the people you understand what drives them what are their motivation you
00:14:17.620
build your emotional intelligence see when ai can solve every problem your heart is what makes you
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stand out so to build your taste you want to go and study the best examples of whatever you do
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to build your vision you want to start researching and understanding where the world's going and
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and start communicating that with other smart people.
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To build your care, you wanna start asking people,
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be curious about them, understand what makes them tick
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and work on your own psychology.
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The reason I'm so excited about this
00:14:43.580
is AI will give you all your time back
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so you can focus on being even greater at what you do,
00:14:49.460
which means you should get better.
00:14:51.700
Improve your skills around taste, vision, care,
00:14:54.120
improve your ability to learn AI, automate more,
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teach it to other people, teach it to your team.
00:14:59.500
Honestly, be a trusted resource for your customers.
00:15:01.980
They're all struggling with the same thing.
00:15:03.600
Now that you know this, why don't you show them?
00:15:05.880
But here's the question,
00:15:06.980
what are you pretending not to know?
00:15:08.920
I tell people all the time,
00:15:10.640
if you wanna learn AI, ask AI.
00:15:12.740
And people continuously come to me asking me,
00:15:14.720
how do I learn AI?
00:15:15.800
In that question, they're pretending not to know
00:15:18.080
that AI can teach them,
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that AI's programming language is English,
00:15:22.080
that this is the first technology in the history of mankind
00:15:24.360
that can teach you how to use it better.
00:15:26.920
The internet didn't do that, mobile didn't do that,
00:15:29.360
crypto didn't do that, AI does that.
00:15:31.900
I really wanna challenge you to stop doing the work
00:15:34.700
that AI can handle, stay in the tool
00:15:37.460
so that you can focus on the things
00:15:38.960
that only you can bring to the table.
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And again, if you want all the prompts,
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they're below in the description,
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but if you wanna participate in the giveaway
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and come hang out with me and the team
00:15:47.560
and actually build some of this stuff with me,
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make sure you're subscribed to this channel,
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follow me on Instagram and DM me the word giveaway.
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And if you wanna use AI to scale your content,
00:15:56.860
click the link and I'll see you on the other side.
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