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Dan Martell
- February 14, 2022
The #1 Skill You Need to Succeed in Business
Episode Stats
Length
14 minutes
Words per Minute
197.80452
Word Count
2,805
Sentence Count
142
Misogynist Sentences
2
Summary
Summaries generated with
gmurro/bart-large-finetuned-filtered-spotify-podcast-summ
.
Transcript
Transcript generated with
Whisper
(
turbo
).
Misogyny classifications generated with
MilaNLProc/bert-base-uncased-ear-misogyny
.
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A lot of people, they stop themselves from creating value
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or offering value to other people
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because they think that it's like,
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I don't know anything, I'm not good at anything.
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So today I wanna talk about a mindset belief that I have,
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which is hustle to help.
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I think when I look back at all of the incredible things
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from, you know, raising venture capital from Mark Cuban
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to spending a week with Richard Branson
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to growing my social media followers over a million people
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to, you know, being involved in 40 plus companies,
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four of them being billion dollar companies,
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all of those incredible, you know,
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even the fact that I know probably north of 50 different
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New York Times bestselling authors,
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I still remember when I read my first book ever.
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All of those things was on the back of relationships and conversations.
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And one of them that transformed my life was how I met my wife Renee.
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And I get asked this all the time.
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People want to know, like, how did you meet your wife?
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How did you guys meet?
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And I'll tell you the story because it fits right into this.
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And I know for some of you guys, you're like, well, I don't know how to create value for
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other people so why would they take my call and like I get nervous when I talk to other people
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and I was I came from those same places okay like I used to write code and I'd sit behind my desk
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and I didn't want to talk to anybody and then I realized if I wanted to be successful in business
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I needed to learn how to ask questions how to be curious how to have a little bit of energy
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so no matter where you're starting today I'm going to encourage you to push forward because
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it's possible for you and it could just like me you know transform the person that you meet that
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literally will shape your life you know back in um this would have been when i was maybe 27 28 i was
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at an event on the east coast of canada i think it was it called think something it was like this
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interactive digital marketing event in halifax nova scotia and one of the speakers there was
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was a guy named Michael McDermott,
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the founder and CEO of FreshBooks.
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And I had known of Mike.
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I mean, he was a very well-known
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Canadian software entrepreneur.
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This was back in the days of like Basecamp
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and 37 Signals and Ruby on Rails and all this stuff.
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And like, he was speaking, so I was excited.
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And what happened was, is after he got off stage,
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we were transitioning the whole group of people,
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it was maybe 150 people there, to the lunch setup
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to where everybody was having our boxed lunch,
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sit down and eat.
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And I just happened to be walking on the path with Mike.
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And as we were walking, I made some small chat.
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Hey, I really appreciate your talk.
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I like this aspect.
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He's like, oh, what do you do?
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And I told him, and I just happened to ask him,
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I said, is there anything that you guys
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are facing some challenges?
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And he mentioned something about building
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kind of a marketplace for payments and invoices.
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So trying to keep all the transactions on the platform.
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And I said, well, I actually know somebody, my buddy Stu.
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He's done this before.
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He used to work in finance and I can make an introduction.
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He said, I'd love that.
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And that's how I got Mike's email.
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So I went out of my way to offer some help to Mike
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and he got my email.
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And then he actually saw that I was speaking
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later that afternoon.
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He must have seen me speak.
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Because what happened was is four months later,
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I get an email from Mike asking me if I want to speak
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at an event that he was helping produce
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called Mesh Marketing in Toronto.
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Which, no, so this must have been 2009 timeframe,
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because it was after Spheric.
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So I met him then, maybe it was after Spheric,
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but I was living in San Francisco,
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and I flew up to Toronto.
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And when they announced the speakers,
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I had a bunch of people reach out and say like,
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hey, you know, I noticed you're speaking in Toronto.
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And one of those people was this young lady, okay,
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on Twitter and asked me, when you're in town,
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would you be willing to sit down with me?
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I'm doing interviews with some of the speakers
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for my blog.
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And I was like, of course.
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Now I click, click, click.
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I look at her profile.
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I'm like, wow, she's really beautiful.
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And you know, don't think anything of it,
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but I'm in Toronto now and I'm on my way
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to the Mars Center.
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If you've ever been to the Mars Center,
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there's like these escalators that go down.
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And I like stopped at a Starbucks on the way.
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I wasn't too into the health and fitness
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and high performance back then.
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I was eating a muffin.
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I had muffin crumbs all over my t-shirt.
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I was wearing a float.
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So I was building Floatown because I had a Floatown
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t-shirt on and I was coming down the escalators
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and I could see this beautiful woman
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that I was supposed to meet at the bottom of the escalator.
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And I got down there and I went over and I was like,
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hey Renee, I'm Dan, you know?
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And she kind of brushed me off.
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I'm not gonna lie.
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If you ever hear my wife tell the story, she brushed me off.
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And I thought it's because like, you know,
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She really didn't want to interest me.
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I thought maybe I had something in my teeth or whatever,
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but what happened was, and she'll tell you this,
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not me talking to this, I made her nervous.
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She thought I was a good looking dude.
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Made me feel good.
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She told me this literally years later
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and denied that we actually met on Twitter
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and that she reached out to me first,
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which are all things that are provable, luckily.
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I'm just kidding, but I share that story
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because I still remember, I think it was like 2012,
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our first son was born.
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And when I think back at all the things that align
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for me to be in a place to help Mike McDermott,
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to get invited to speak at an event, to meet Renee,
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to eventually see my first son born,
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and then 11 months later, Noah, my other son,
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it was just crazy to think that all of that happened
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because I went out of my way to help somebody.
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And I think, you know, when I look back
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on all the cool things that have happened to me in my life
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that on the surface look like frickin' miracles,
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they were based on relationships.
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I wanna share kind of like three beliefs and mindset hacks
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that I think will really help you unlock this, okay?
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Because I think it could transform your life.
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The first one is to make the offer.
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Get used to saying things like, how can I help?
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What are you working on?
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Is that something that you'd love to talk to somebody
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in this industry that has experience on that?
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I remember the way I met Mark Cuban
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was because there was a guy named Alex Bard
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who built a company called Assistly.
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I'm living in San Francisco, 2009, 2010, same timeframe.
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And we had just happened to meet at a coffee shop.
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Somebody introduced us, hey, I'm Alex,
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I'm working on Assistly.
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I'd heard of Assistly, it was a support software.
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And I think a lot of people in the tech space
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for using the product.
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And I just asked him like,
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hey, what are some of the struggles you're dealing with?
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And he's like, oh, onboarding activation.
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And I just finished doing a bunch of research
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for our software, Flowtown.
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And I gave a talk on lean product development
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and how to do activation and all this stuff.
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And I just made an offer.
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I said, hey, if you ever want me to come over to your office,
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sit down with your team and share what I've learned,
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I'd love to do that for you.
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And he's like, wow, really?
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And I'm like, yeah.
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And he took me up on the offer.
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And I went down, I met his co-founders
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and I shared everything.
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I hadn't, you know, like, that is just who I became.
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It's not where I started, but it's who I became.
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And it's because I helped Alex.
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Years later, I'm building Clarity,
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and we launch our fundraising on AngelList,
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and Mark Cuban sees it,
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sees that we're mutual connections,
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and then I actually, I'm not sure if I didn't raise money
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from Alex, I should have,
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but, you know, Mark reached out to Alex and said,
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hey, this Dan guy in Clarity, is he the real deal?
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And Alex said yes.
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And then Alex told me that he had talked to Mark.
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And all of a sudden, Mark signed up for the product.
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And that's how we ended up connecting
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and getting him involved in the business.
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And I just, like every crazy thing
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that's ever happened in my life
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happened because of somebody that I connected with,
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I went out of my way to create value for.
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And I think that leads me to my second thing
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that I wanna share with you, which is the who, not how.
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A lot of people, they stop themselves from creating value or offering value to other people
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because they think that it's like, I don't know anything.
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I'm not good at anything.
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And I have seen some of my best friends, not necessarily talented at any specific skill,
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but just because they're just such kind human beings and people enjoy being around them,
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that they've created this network.
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And what I've discovered when I was living down in San Francisco for almost five years
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was that the currency was in your relationships.
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Being able to help people was not,
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can I solve the problem?
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It's, do I know the person who would be perfect
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to solve this for you?
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So as you go out through life
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and you interact with people on planes,
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at conferences, at a dinner, at a house party, right?
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I want you to go out of your way
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to try to be curious about other people
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so that you can build these relationships
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and kind of create a mental note
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of what are they challenged with
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so that if you ever run into somebody
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that seems to be the solution holder for that problem,
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you can make that introduction
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because that is what the world is built on.
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It's the who, not how.
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And oftentimes people, you know,
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and I learned this, I was lucky.
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Oftentimes people hold themselves back from doing this
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because they don't feel like they're talented.
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It has nothing to do with talent.
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Tim Sanders wrote a great book.
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It was the first book I ever read
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called Love is a Killer App.
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And in that book, there was three premises.
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And one of those was your network is your net worth
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and you wanna consume knowledge and experience.
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And this is the big idea that he taught me at 23 years old
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was not even for yourself, but for your customers.
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Wow.
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And think about it this way.
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If you don't have customers, you're not a business owner,
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what if you read and listened to things for your market,
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for the people you wanna spend time with,
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for the next level of relationships?
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When people say you're the average of the five people
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you spend time with, and you're going,
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well, these are the people I wanna become,
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and my friends right now today,
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I'm not, they're not supporting that,
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but I don't have anything to offer those people.
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What if you started consuming videos, books,
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trainings for those people?
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Because that could be your value add, right?
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Getting to know the people that created these books
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and trainings and courses and events
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and then being able to introduce them to those people.
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That is the big idea of the who, not how.
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And then finally, it's the follow-up, okay?
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You know, in business,
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they say fortunes are made in the follow up. When you build relationship with people,
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it's not that one interaction. It's not the first time you meet them on a plane that's
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going to change the game. I met the CEO of Pepsi on a plane flying from Toronto to Kelowna. Okay.
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And like, that was a crazy coincidence. But did I just like leave it out there? No, I asked them,
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what are your some of your challenges? What's going on? And they said around social marketing,
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I said, I know some people in the space.
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Let me know.
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I don't wanna like send people blindly.
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So I'll follow up with an email.
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You can introduce me to somebody on your team
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and I'll help out.
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And I made those connections,
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not for them, but for their team members.
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But then what I did is I followed up back with them
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to let them know that I helped them out
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because maybe that person was never gonna tell them.
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But really just make myself available
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as a trusted resource.
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And guess what?
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In the future, I was working with one of my companies
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and they needed a connection to Pepsi.
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How crazy is that, that I was able to make that introduction?
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I'm in tech, but because I look at every conversation
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as an opportunity to build a relationship
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and be curious about other people,
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then I have more context.
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And so it doesn't matter if it's sending a text message,
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you know, after you meet somebody,
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you get their phone number, it's like,
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hey, give me your phone number and we'll keep in touch.
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I'll make that introduction.
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It could be, you know, sending introductions.
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That's a great way of following up, you know,
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and not just like introductions at the point to help them,
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but in the future, thinking about them
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and then doing a double blind intro and saying,
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hey, are you cool if I introduce you to this person?
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You know, they have this really cool technology.
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Like this happens to me every week
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and that's why I share it.
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These are, this is literally how I live my life
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that has allowed me to kind of hustle through the world
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by helping other people and create incredible value.
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And it's just because you become the connector
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and it costs you nothing and it requires zero skill
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other than being curious and putting yourself out there.
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But like, you'll go to an event, meet some people, right?
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Try to meet 15 new people.
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Be genuinely curious about them
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and try to figure out what are some of their challenges.
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And what I've discovered is while I'm at an event
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trying to do this, I'll like talk to this guy
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and realize he needs to meet this person.
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I go, do you know Mark?
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He's like, no, who's Mark?
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Mark's at this company.
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And he was just telling me about this thing.
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You need to meet Mark.
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Come on, let's go.
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I'll go meet Mark.
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I do this all the time.
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Anybody who knows me has seen me do this in real time.
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And it is super fun.
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So that is the big idea.
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If you go out of your way to help other people,
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I believe that it could be the most impactful thing
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to ever happen to your life.
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And it was true for me, meeting Renee
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and having two beautiful boys
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and creating an incredible life together.
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But it all comes back to a quote
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that I wanna leave you with
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that I learned when I was in rehab at 17.
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If you don't know my story, you can Google.
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I've shared it online, plenty of places.
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but you know we had this philosophy you know and it went something like you can only keep what you
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give away if you want more relationships you want more um positivity if you want more um power like
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supportive influential people in your life then give it the more you give the more you get the
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more you get to keep that is the message i hope this video finds it incredibly well
00:14:08.320
And we'll be talking soon.
00:14:10.000
Cheers.
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Peace.
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