Dan Martell - September 05, 2023


The 4 C’s of leverage


Episode Stats


Length

46 seconds

Words per minute

227.96353

Word count

175

Sentence count

13


Summary

Summaries generated with gmurro/bart-large-finetuned-filtered-spotify-podcast-summ .

In this episode, I talk about the 4 C's to leverage leverage in your business. There are only 4 core areas to leverage your business, and there are only four core areas you need to get leverage in order to grow it.

Transcript

Transcript generated with Whisper (turbo).
00:00:00.000 There's only four core areas to get leverage.
00:00:02.500 Alex Ramosi calls them the four Cs.
00:00:04.120 The first one is capital.
00:00:05.820 We buy an old house and then we fix it up
00:00:07.620 and then we sell it and make 10, 20, 30% of our money.
00:00:10.480 The other one is content.
00:00:12.020 Joe Rogan is content.
00:00:13.460 There's no increased cost of distribution or viewership.
00:00:16.460 The third C is code, software, automation.
00:00:19.820 AI is another form of code.
00:00:21.440 You can sit down and write a program
00:00:23.220 and that program could be run tens of millions of times
00:00:26.420 and it only took the initial input to write the code.
00:00:29.140 And then the fourth is collaboration.
00:00:31.080 You start off, you're working in the business
00:00:32.680 and you're wearing all the hats.
00:00:33.980 And over time, your job is to take off some of the hats
00:00:36.480 and give them to other people
00:00:37.460 based on the lowest cost to have somebody support you
00:00:40.160 for you to free up that time to go reinvest it
00:00:42.260 in higher value activities
00:00:43.980 that generate revenue in your business.