Dan Martell - The 4 different type of leverage

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00:00:00.000 I'm sure you know Naval Ravikant.

00:00:01.380 That was like when I understood the concept of leverage.

00:00:04.100 There's only four ways to get leveraged.

00:00:05.480 The code side, so software automation,

00:00:07.240 I know that world, that's my world.

00:00:08.700 Content, documents, SOPs, training, videos like this.

00:00:12.700 Capital, it takes money to make money

00:00:14.480 for certain categories that have raw materials

00:00:16.700 that have to be turned into finished goods.

00:00:18.360 Last one was collaboration,

00:00:19.400 which really took me a while to figure out.

00:00:20.860 I was like, how do I work with other people?

00:00:22.720 If you do that, that's where you can build a business

00:00:24.480 you don't grow to hate,

00:00:25.180 because as you grow, you have more freedom.

00:00:27.660 28, 30 years old, I realized that

00:00:29.640 There's no way I can do what I want to do and possibly do it all.

Dan Martell - October 31, 2024