Dan Martell - This is the replacement ladder

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00:00:00.000 These are the only five hires you need to build a business that runs without you.

00:00:03.880 The first one is admin. You're inboxing your calendar. Stop doing those things. You do not

00:00:07.940 need to reply to all emails and you do not need to manage your own calendar. Second is delivery.

00:00:11.860 Anytime you bring a customer on, you want to have somebody else onboarding and support. Get out of

00:00:16.600 doing that work. Third hire is marketing. Having somebody responsible for defining campaigns and

00:00:21.300 ensuring the traffic is happening to your website. The fourth is sales. All calls and follow-ups

00:00:26.680 because you suck at it.

00:00:27.920 And the fifth is leadership.

00:00:29.380 It's all about having somebody else come to you

00:00:31.560 or be on your team that comes with strategy

00:00:33.260 and owns outcomes.

Dan Martell - March 27, 2025