Dan Martell - Why I’m Going ALL IN on AI in 2026 (and you should too)

00:00:00.000 All right, here's the reality. I'm going all in on AI in 2026 and the truth is you should too.

00:00:05.960 I recently put on an event where I invited dozens of AI CEOs to discuss where is everybody going to

00:00:11.520 be disrupted? What's working now? And I thought to myself, why don't I just invite the world?

00:00:16.200 Why don't I show you? There's so many people out there that talk about shit that they've never done. 0.99

00:00:22.000 We're doing it. I challenged Roddy. I said, we need a plan to build a billion dollar company 0.99

00:00:27.000 in three years well he comes back he says we are going to build an ai venture studio that generates

00:00:33.680 25 billion dollars in enterprise value the last two years have been exponential and parabolic

00:00:39.820 this is not easy as you all know what man is upon

00:00:43.020 before the internet there was whole companies and businesses and industries called magazines

00:00:55.680 and newspapers and there was people that made paper products for that industry and everybody

00:01:01.520 lost their jobs and then what they didn't realize is it created a new set of jobs called web designer

00:01:06.880 okay that didn't exist literally before the internet there was nothing called a web design

00:01:11.120 yeah and now there's web designers and then there's security people and system analysts

00:01:15.840 and network engineers and all these new jobs that were created only because of the internet

00:01:20.800 the ones that saw the internet come and said okay we have a newspaper but we also have the internet

00:01:25.440 let's start investing in the internet and we're going to slowly as the memberships die off we're

00:01:29.020 just going to transition online and we're going to become a digital online platform and make money

00:01:34.120 this is what the role of a ceo has always been it doesn't matter if you're blockbusters kodak or a

00:01:39.220 paper company your job is to look at where things are going and get ahead of it so the role right

00:01:44.880 now for everybody honestly from my opinion teach everybody how to code i just got out of a meeting

00:01:50.520 with a guy that said we have 50 people on the staff and we taught everybody cloud code including

00:01:55.080 the HR people, including the marketing people, including everybody. And they all took all their

00:01:58.840 workload and their workflows and they automated into new dashboards and they're all coding.

00:02:04.140 Here's what people don't get. If you don't do this, your team will see what the world's doing

00:02:08.740 and go find a company that is doing this because they don't want to become irrelevant. That's a

00:02:13.300 fact. You can decide not to do this because you're worried to lose your people. You're going to lose

00:02:17.080 them because they're going to jump ship because they're going to realize you're a sinking ship.

00:02:20.380 There's this framework that I teach often called neural transformation, which is understanding

00:02:24.800 what are the things that'll never change so it's like from a leadership point of view i felt like

00:02:28.960 i had to pour into the people even the world's smartest ai folks just on understanding how they

00:02:34.320 need to show up in this new world and then also show them how ai is going to completely change 0.92

00:02:42.400 everything they're building most of the people in the world are that is a technical term and when 0.96

00:02:49.920 When I say they're , they're , okay?

00:02:53.260 Because they are still pretending like this isn't here.

00:02:56.920 They're acting like this is the internet,

00:02:58.720 they're acting like this is mobile,

00:03:00.480 they're acting like all these innovations that have happened,

00:03:03.160 they think it's gonna be similar so they got time.

00:03:06.180 The good news is, is there used to be buildings

00:03:08.140 full of people in New York City

00:03:09.340 that calculated interest rates on mortgages.

00:03:11.920 And then the spreadsheet came out,

00:03:13.720 and those people went away and all of a sudden

00:03:15.500 there was a whole bunch of people managing spreadsheets.

00:03:17.460 There's always been a de-skill and an up-skill of every industry.

00:03:22.000 AI is going to create a whole lot of jobs, and it already has.

00:03:24.580 It didn't exist before AI that will give people opportunity.

00:03:28.080 Right off the bat, if you don't think AI primitive, AI native, AI first,

00:03:33.220 whatever you're building right now, pointless.

00:03:35.680 If you don't go to AI and say, here is my goal, tell me how to accomplish it,

00:03:40.680 before you start a task, you are doing it to yourself.

00:03:44.080 You are acting like you don't know, that it knows more than you,

00:03:47.360 than it could ever imagine, you could ever f***ing learn.

00:03:49.360 It's got PhDs in every discipline of human mankind,

00:03:51.860 and you still pretend like you know better.

00:03:54.760 While everybody else is stuck here, this room is going to elevate.

00:03:58.940 Does that make sense? Say yes.

00:04:00.400 Yes.

00:04:01.280 The one thing I would take away at that event is there's another level,

00:04:05.700 and there's another level with AI,

00:04:07.560 and you need to be aware of that next level. 0.99

00:04:11.440 There's so many people out there that talk about shit that they've never done. 0.98

00:04:16.700 We're doing it. 0.99

00:04:18.160 Whether it's AI or a media company or leading teams or holding high standards,

00:04:23.080 we're doing it, and I want to have the ability to show that.

00:04:27.980 The world of technology today has completely changed.

00:04:31.440 Where it used to be zeros and ones, then hexadecimal, then assembler,

00:04:35.720 then C, then C++, Visual Basic.

00:04:38.380 Today, it's English.

00:04:40.440 Can you speak English?

00:04:41.620 Say yes.

00:04:42.600 You can code.

00:04:44.040 Cool.

00:04:44.400 Say yes.

00:04:45.380 Okay, so you guys can do this.

00:04:47.180 I'm here to be honest with you.

00:04:48.940 Because I understand that the rest of the world filters what it says to people

00:04:54.740 because it doesn't trust that people can handle the truth.

00:04:57.280 The news says this.

00:04:58.440 The reality is this.

00:04:59.740 Why would they say that?

00:05:01.280 I've never been that guy.

00:05:02.740 Because I would feel so shitty to have somebody feel surprised by learning something that I knew about a year and a half ago.

00:05:12.780 So are you guys down to be exposed to what the future is going to hold?

00:05:16.980 Say yes.

00:05:17.820 Yes.

00:05:18.620 All right, it's on you.

00:05:20.020 We had demos done by a lot of different people in my companies.

00:05:24.140 Those talks blew my mind and during my companies, like I know them.

00:05:28.540 I had my CTO, Etienne, go up there and talk about how language models actually work

00:05:33.980 and use a very physical exercise that got everybody to understand it for once.

00:05:39.400 A lot of people use these AIs, but they don't actually know how they work.

00:05:42.000 It's like I'm telling you, write, Anton, a message, okay?

00:05:46.300 We're the LLM.

00:05:47.680 What do you think that next word needs to be?

00:05:50.940 As quickly as possible, group yourself with someone who picked the same word.

00:05:56.840 Okay, 60 seconds.

00:06:01.340 The largest grouping is Sure. 0.98

00:06:04.440 S-U-R-E. 0.89

00:06:06.520 To get to Sure.

00:06:08.060 And GPU land, you know, GPUs, NVIDIA chips,

00:06:11.800 half a billion to a trillion mathematical transactions

00:06:15.200 to get to the word Sure.

00:06:18.040 Essentially, every single word gets tokenized.

00:06:22.580 Now, once your very precious prompt

00:06:25.780 has been tokenized. Let's say this is the index number 12, 200, 500, 80, whatever. This is all

00:06:34.540 sorts of indices that point to an embedding table. The embedding table essentially is a

00:06:43.660 table of vectors, a list of numbers. And every token points to one of these long rows of numbers.

00:06:53.380 And then they go through this thing called the LLM.

00:06:56.080 And the LLM is really a transformer where all these vectors are calculated against a bunch of pre-trained vectors.

00:07:05.900 And this is the thing that happens 500 billion times.

00:07:09.020 Out pops another vector.

00:07:11.660 And this vector is a token ID that points to the same table that then is a word which apparently is sure.

00:07:21.300 and he broke it down man he even built his own friggin agentic cto that he uses he talks to it

00:07:29.420 to code stuff and it hired people hello this is tony hey tony that llm pipeline thing we did

00:07:37.160 what was the url to that hey let me check the llm pipeline project for you the llm pipeline demo is

00:07:44.580 For those who don't know, Tony is my new best friend.

00:07:56.420 It's a result of a call that Dan and I had about a week ago.

00:07:59.480 This is literally like a couple days old.

00:08:01.120 So think of Tony as like your CTO that you activate by just talking to it.

00:08:07.180 You watched him do it.

00:08:08.420 But I want you to understand is the future of building apps is voice.

00:08:12.580 Anybody in the development world already knows that.

00:08:14.580 But tools like Tony, aka Tron,

00:08:17.560 are the kind of tools we're building at Martel Ventures

00:08:19.860 to support the portfolio companies.

00:08:22.900 When I think of some of the people in the room,

00:08:24.920 I think their philosophy that they haven't figured out

00:08:27.840 to the highest level is the idea of being a director, not a doer.

00:08:31.400 Right?

00:08:31.540 Because those tasks is where AI is going to disrupt them.

00:08:34.840 But learning how to direct the code.

00:08:37.580 Because most programmers today don't write code anymore.

00:08:40.880 They direct the code, shape the code.

00:08:43.140 The big thing is they don't realize that the tasks that they all do as professions are going away.

00:08:49.480 AI is going to do all that.

00:08:51.240 And what they should try to remind themselves of is what's the purpose of my role?

00:08:55.040 If you look objectively to a CEO without knowing what they are saying or doing,

00:08:59.860 you would think they're professional typists because they're always typing on their phone

00:09:03.240 or they're typing on their laptop because they're communicating.

00:09:06.100 But what is their purpose?

00:09:07.200 My purpose is not to type.

00:09:08.700 my purpose is to lead and vision cast and inspire and coach up if you have expertise in a industry

00:09:16.700 cool let's get rid of 90 of the task stuff that actually doesn't enable the purpose they think

00:09:22.780 because they're a craftsman at that thing ai can't disrupt me oh no it's already disrupted you just

00:09:29.580 don't know it let me show you that okay now that you know that let's let's lead the innovation

00:09:35.500 don't allow yourself to be disrupted let's go create the disruption that supports you

00:09:38.940 in the real purpose of what you're supposed to do in life anyway

00:09:43.020 i made a decision a long time ago to be the example for people that don't have positive

00:09:48.860 examples that shows up in the media but my happy place is actually helping people create things

00:09:54.700 for themselves so martell ventures had to be created because i had so many incredible people

00:10:00.940 that i'd coach worked with supported know of done life with but i didn't have a playground a place

00:10:09.420 that was efficient and fun i needed a roddy to run it and that's why we did the builder summit was to

00:10:15.900 then broadcast that to the world and show other people how it can be done

00:10:22.940 december 2024 it was snowing and i knew he was going to call i just didn't know when he was

00:10:30.700 was going to call. Bam, I get the call. He shares three profound things with me that day. Number one,

00:10:37.560 we are going to build an AI venture studio that generates $25 billion in enterprise value

00:10:47.400 by helping founders win. Number two, we have an unfair advantage. 28 years of building businesses,

00:10:56.420 helping founders we have playbooks we have 350 plus playbooks on how to build

00:11:03.140 businesses number three he said and I remember this vividly Roddy you will

00:11:10.180 never have to be on stage ever I am responsible for the operations and the

00:11:16.660 execution of our vision at Martell Ventures as the managing partner I

00:11:20.980 typically like spending time in the back of the room and that was really the

00:11:24.600 the basis of the relationship with Dan

00:11:26.240 and his journey at Martell Ventures.

00:11:27.840 That journey of growth and being pushed,

00:11:29.720 it's more than a push, it's usually a kick.

00:11:31.660 So that's probably the biggest growth for me

00:11:33.100 is to get the chance to MC,

00:11:35.000 being the glue and the orchestrator of the event.

00:11:43.780 I look at Martell Ventures as a platform

00:11:46.220 and this is our core mission.

00:11:47.740 We become the global leader

00:11:48.880 in AI-powered SMB innovation, period.

00:11:50.760 That's our, small, medium-sized businesses

00:11:53.280 is our it's my passion first off everybody's been asked to leave because they're all downstairs at

00:11:59.600 the event this is a fraction of the people that's part of this organization these are just some of

00:12:03.680 the companies actually five more that we've added martell ventures only started 13 months ago and

00:12:10.240 in 13 months we've launched deployed and gotten companies to revenue 15 plus companies yeah it's

00:12:15.840 wild man so it's funny because when we started i challenged roddy i said roddy we need a plan

00:12:20.960 to build a billion dollar company in three years originally it was five yeah so i figured i'd give

00:12:25.280 him the goal to do three so that we had some slack well he comes back and he says that's cool

00:12:31.600 why don't we go for 25 and 10. i was like bro but at the same time i'm like

00:12:37.600 dream bigger i can't ask him to trim it down but he also presented me a plan that actually made

00:12:42.720 sense as an example the blue ocean the red ocean the red ocean is thinking i have a software

00:12:49.360 company. AI is a big thing. I got to add AI to it. So then what happens is you have this product

00:12:54.520 and an interface and you add AI powered features to the interface. The blue ocean, Martell Ventures

00:12:59.720 is let's start with an AI first approach. And in that mental model of AI first, how would you build

00:13:08.200 this solution? Every one of those companies are AI first companies. They're not a product that we

00:13:13.220 added ai to we start with the premise with ai so for example hero a recruiting platform there's no

00:13:20.100 interface you make a phone call you don't have an account it creates you an account it takes you the

00:13:24.020 link to the job pose it runs the ad it does all this agentic automation for you behind the scenes

00:13:29.540 why do i need to log into a software so that's what makes this a blue ocean strategy because

00:13:35.300 we flip the whole concept of software on its head there's definitely power in a community like ours

00:13:40.580 and the portfolio companies and the founders that they're all sharing so you don't have to

00:13:44.660 spend as much time to get the same input back in the reason why i chose roddy to run martell

00:13:49.860 ventures is a i've known him for 20 plus years he built and exited a software company at that level

00:13:56.660 i'm always asking myself who i can trust he's the kind of guy that if i put 100 million on a usb

00:14:01.460 key and gave it to him full of bitcoin when i came back it would be there it may not be worth

00:14:05.940 100 million anymore it might be worth a billion but i know he would be there and he's got the

00:14:10.740 technical background he's got the eq level off the charts he's a people guy the things that

00:14:16.020 qualify him the most are not the technical skills because that's my nerdy happy place but what he

00:14:21.620 does better than anybody else which you know ai can never take is he knows how to talk and manage

00:14:26.340 people he's my fixer i'm like hey bro i got a problem here he goes heard this is not easy as

00:14:31.940 as you all know, but man, is it fun.

00:14:34.200 I'll do this every day.

00:14:35.400 I do this every day.

00:14:39.540 What I'm doing at Martell Ventures

00:14:41.560 is building a platform where we can partner

00:14:45.320 with individuals.

00:14:46.600 It doesn't matter if you're technical or business

00:14:49.160 and we can co-create.

00:14:50.900 We literally come up with ideas

00:14:52.600 based on the audience that we know we can serve,

00:14:54.800 the problems we know they have.

00:14:56.580 And we try to find product founder fit.

00:14:58.840 We try to think of innovation

00:15:01.620 that doesn't exist yet.

00:15:02.880 This is the heartbeat, man.

00:15:04.320 We haven't bought 16 of these whiteboards.

00:15:07.360 We're drawing diagrams, architectures,

00:15:10.420 database structures and enrichment, process flows.

00:15:14.320 The team here is about 15 people.

00:15:16.620 That's at the Martell Ventures operating side.

00:15:18.980 And then we have our portfolio companies

00:15:20.320 and there's hundreds of people below us.

00:15:22.360 Default to action.

00:15:23.880 This is my motto in life.

00:15:25.420 If it speaks to your heart, do something with it right now.

00:15:27.760 Don't wait, don't overanalyze, don't sleep on it.

00:15:29.660 If it speaks to your heart, you feel it.

00:15:31.380 you feel it go you feel it move anyways we just had a big meeting here but essentially this is

00:15:37.560 where i spend 97 of my time man i got my car down there that i get to to vibe on and look at all the

00:15:43.940 time get the youtube flag got the two books i wrote i got a skateboard i created most people

00:15:48.560 don't know i grew up skateboarding i've got all the cars and the stories of the cars and the logos

00:15:52.320 and just the clean clean environment and this is like built custom into the desk this is the mountain

00:15:59.340 Martell Mountain logo, and I created this really cool thing with the cars. Those are three of my

00:16:05.200 favorite cars. I've got this beautiful lady that works next to me. Always getting in trouble with 1.00

00:16:10.080 her. Perks. This is the operating companies. I've got, you know, one guy runs the finance

00:16:18.680 departments of over 12 companies. One guy. People have probably 13 people for this one guy's role.

00:16:24.520 and then we've got um a lot of go-to-market people growth assistants sales software tech cto

00:16:33.680 portfolio managers what do you think is important to have them all in one space the speed we're

00:16:39.240 moving you have to be in proximity i always say get on a plane and come see me come hang out let's

00:16:44.280 just come and you'll get it just sit here for the day come talk come play come strategize come look

00:16:50.900 be in this building yeah right martel media is in this building go be around the caliber of people

00:16:55.800 yeah man it's just it's it's one part inspiration not part execution it's fun and escape it i've

00:17:01.060 been talking to some of the people downstairs and that's what they've been saying is like i need to

00:17:04.580 be in this environment more i know that's why i brought them here yeah every one of them i told

00:17:09.220 them all you're in this room because i want to do something with you the hardest part for any

00:17:12.400 company man it's it's it's knowing what to push on how much and when and that's what i'm great at

00:17:18.860 It's my happy place, but how do I scale that?

00:17:22.260 We've gotten more results in the last two years than we had in the last eight,

00:17:25.180 which is essentially how media works, right?

00:17:27.280 Is you invest a shit ton at the start, you get the engine going,

00:17:31.080 but then once you have momentum, that's when you start to double down,

00:17:33.740 and that's when you start to actually get results.

00:17:35.360 Anybody that knows me, hopefully you know Sam, because he's been in my life.

00:17:39.380 We built Martell Media together. He's my partner in crime.

00:17:41.940 I wanted him to share how we've built the brand side of things,

00:17:47.480 because as much as I love the innovation

00:17:50.480 and AI is 100% going to replace a lot of the work being done,

00:17:54.480 the thing that makes any person valuable

00:17:58.480 is the brand that precedes them before they ever walk into the room.

00:18:02.480 I've started working with Dan almost eight years ago.

00:18:05.480 I was a team of one, doing all the media,

00:18:08.480 and since then I've been able to scale that team from me

00:18:11.480 to over 15 people full-time.

00:18:14.480 The thesis of my talk was essentially going from bottleneck to builder, essentially step

00:18:18.820 away from being the bottleneck in your business because a lot of leaders actually bottleneck

00:18:21.800 their team because they're making all the decisions and they don't press their team

00:18:24.640 to take action.

00:18:26.060 And so I break it down to three Ds.

00:18:27.640 One is when you're the doer, and I used to be that guy.

00:18:29.440 I used to edit videos, I used to, you know, review my own videos and then post them.

00:18:32.820 I did all this stuff.

00:18:34.640 Then you move into a director role where you're actually, you know, directing people to actually

00:18:38.520 do the work.

00:18:39.520 So you have a bunch, a ton of editors, you have graphic designers, and you're just telling

00:18:42.500 everybody what to do.

00:18:43.920 scales up to about seven people but when you scale past seven people and you want to go to you know

00:18:48.700 15 20 25 people that's when you have to step back and be the designer and what a designer is is

00:18:53.780 someone who designs a system that doesn't need that right where their presence feels additive

00:19:00.780 not needed that's a big idea because i thought that you know i had to be involved in every single

00:19:07.220 area of the process in the business for it to grow and so i wanted sam to teach that to these

00:19:12.520 ai nerds because guess what especially the software guys they know that their jobs are getting

00:19:17.740 disrupted but everybody's got the potential to build a reputation which is a brand and that's

00:19:23.040 what sam delivered being a leader at 19 years old leading a team of three editors that were twice my

00:19:28.320 age i had to earn that respect through these five rules and the first one is probably the most

00:19:32.920 important heart for the soul train for the role right and i have three questions that i ask myself

00:19:36.820 First question is, can they do the work? That's basic. The second question is, do they care about

00:19:42.620 the work? That's a bigger one. The third one, the most important is, are they a good person?

00:19:47.660 Rule number two, default to trust. We give an irresponsible amount of trust to our new employees.

00:19:56.340 Give them 100% ownership, but then inspect what you expect. Rule number three, train no tell.

00:20:02.740 I can't expect somebody to be a high performer

00:20:05.660 and not show them what a high performer looks like.

00:20:08.800 Rule number four, measure what matters.

00:20:12.480 You have to measure the few metrics that actually matter

00:20:14.840 and have, you know, North Star metrics.

00:20:16.720 For us at Martel Media, revenue, followers.

00:20:19.500 Super simple.

00:20:20.760 And then we have a quality measure,

00:20:22.220 which is revenue per follower,

00:20:24.560 which is just the first number divided by the second, right?

00:20:27.180 And what that does for us, it gives us clarity,

00:20:29.060 a North Star, somewhere to go.

00:20:30.600 Rule number five, very important.

00:20:33.580 Lighthouse, not tugboat.

00:20:34.940 For example, I wanted my team to start posting content online

00:20:37.940 so they could understand the algorithm better.

00:20:39.700 But I wasn't doing it myself.

00:20:41.380 And 65 days ago, I decided I'm going to do daily content.

00:20:45.280 And that was 100% decision to stop being, 0.93

00:20:47.460 sorry for lack of a better term, but a little b****, 0.86

00:20:50.140 and start posting content.

00:20:51.980 When people say, oh, in the next five years,

00:20:54.060 the people that are going to win

00:20:54.840 are the people that are going to adopt AI.

00:20:56.520 I think to myself, yes,

00:20:57.820 and the people who are going to adopt media,

00:20:59.820 people that are going to adopt attention right because in a world where you can spin up hubspot

00:21:03.660 dropbox slack those tools in seconds right using an ai tool the problem now is distribution how

00:21:09.180 many people can you make see that product and i think a lot of people under index the importance

00:21:13.820 of media and building attention in the new age because it sounds hard but it's not if you have

00:21:19.260 a system so i also had todd speak at the event who's a ceo of martel media and todd's an impressive

00:21:25.740 guy and i'll tell you why and what i love about him and i used to joke all the time is like he's

00:21:29.600 got two daughters and he writes poetry he doesn't like that i say that but it does explain like

00:21:34.860 taught if you look at him he's like iron man type a driven value standards and he's got a heart of

00:21:43.780 gold man like i would just trust him to take care of my family and and he does that and in many ways

00:21:49.360 the team at Media, our family, and he's an operational genius. So I'm going to share a

00:21:55.380 framework that I call, and again, it's new. It's called the Builders Pyramid, and it stacks four

00:22:01.180 things. When I was asked to present at the Builders Summit, usually when I do talks, it's about stuff

00:22:08.140 that I'm doing, right? I'm not going to talk about something I'm not doing. So when I was thinking

00:22:12.400 about how I would approach it. I just thought about how I operate as a business, how I do things.

00:22:19.600 And I thought there's got to be something in there that's going to be valuable. There's a big

00:22:25.100 business lie that's out there. I believed it for a long time. And the lie is that people are your

00:22:32.520 greatest asset. I don't think that's true. Standards are your greatest asset. The people

00:22:39.820 that you have in your world or the evidence of your standards. Next one is talent. The way I view

00:22:46.760 talent is two things. Number one is hire better than you and build those people up. The next one

00:22:53.420 is strategy. Strategies are not a to-do list. In strategies, you're giving clarity to what you need

00:23:00.820 done in the organization. So another way to think about it is strategies are a sacrifice. And the

00:23:06.300 last one is dreams. So your dreams are the inspiration. All your people need to fit within

00:23:13.420 there, but don't start with the numbers. If you want to get people to come in your world and you

00:23:18.480 can't pay them what you maybe think they're worth, what gets them to come into your world?

00:23:23.480 Your dreams and your story. That's what makes them come, right? Think about Apple or you think

00:23:29.100 Steve Jobs had or Bill Gates. They didn't have the money back then, but they actually got people

00:23:32.900 that come in because of their dreams

00:23:35.220 and what they were trying to do.

00:23:37.080 Sam talked about some of the rhythms

00:23:38.580 that we do inside.

00:23:40.640 This is the framework

00:23:41.920 that how you pull it all together

00:23:43.680 because that is the difference.

00:23:47.620 Fix your standards

00:23:48.680 and everything else will flow.

00:23:51.080 Thank you very much.

00:23:55.180 If I had to give you one word

00:23:56.980 to describe the whole event,

00:23:59.040 it's back to my core thesis,

00:24:01.160 which is no small plans.

00:24:02.900 I mean, I love when people come into our events or come to the studio and why it's important for them to see it.

00:24:09.460 Anything, quite frankly, even myself is because once you see something, you can't unsee it.

00:24:13.120 I would say the Builders Summit first version was a test.

00:24:16.860 Hey, can we bring cool people together and do cool stuff?

00:24:19.800 I believe we accomplished that test pretty well.

00:24:22.380 I think, you know, super cool that the team that we've built, the culture we've built and everybody that gets results from our coaching.

00:24:27.820 But in that same breath, if we've gotten to this point after three years of taking it seriously, what can we do in another three years, right?

00:24:34.820 Even the space of AI in eight months from now will be so completely different that when we bring people together, there's going to be a good reason.

00:24:44.680 And because good people want to be with good people, there's never going to be a shortage of the right people who want to get together and talk about the front edge and clift of AI, quite frankly.

00:24:57.820 everything i do is asking myself if i'm playing a small game and and and that's why it has to be

00:25:05.600 expansive because every time i get to the edge of an idea or thought i'm like what else the number

00:25:12.800 one thing that's going to change your life is the environment that you spend time in and if on your

00:25:17.900 heart you think to yourself i gotta move i gotta say yes i gotta join this thing i don't care if

00:25:22.300 it's a community or a company,

00:25:23.780 if you know that you feel that, default to action.

00:25:27.400 Like just do it.

00:25:29.080 Don't let this be a moment where you just get inspired.

00:25:31.900 No, if you wanna work with me,

00:25:33.760 wanna partner with me, reach out.

00:25:35.480 You wanna join somebody's community,

00:25:36.740 wanna join my community, reach out.

00:25:38.460 This is the moment to act.

Dan Martell - April 13, 2026

Why I’m Going ALL IN on AI in 2026 (and you should too)

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