Get Off My Lawn - Gavin McInnes - February 16, 2018


Get Off My Lawn Podcast #25 | You Wanna Get Rich?


Episode Stats

Length

44 minutes

Words per Minute

180.80208

Word Count

8,115

Sentence Count

765

Misogynist Sentences

22

Hate Speech Sentences

35


Summary

In this episode, I talk about how to get rich in the service industry in America, and how it's not as hard as you think it is. You don't have to go to college, you can get a job in a bodega or a restaurant, and you can make a million dollars in 10 years if you hustle hard enough. It's not hard to do, and it doesn't take a lot of hustle to become a millionaire. You just have to hustle for 10 years, and if you do it right, you'll be a millionaire by the end of 10 years. And that's the beauty of America, it's a free market, free market economy. You can get rich by hustling, and there are many ways to do this, but if you don't hustle, you won't get rich. You have to be willing to put your head down and put your hands on the grindstone, and that's 80% pure labor, and the other 20% is free market central. I mean, who has a freer market than the U.S.A.? I'll tell you who does, and why it's hard to make money in America and how hard it is to make it in America. I'll show you how to do it, and give you some tips on how you can hustle and get rich, and get a million bucks in no matter what you're doing it the right way. I hope you enjoy the episode, and tweet me what you think of it! Timestamps: 5:00 - What is the best way to get money? 6:30 - How much money you're getting? 7:00 8: How hard it's going to get? 9: How to get it? 10:00 How much do you get paid? 11:00 What are you gonna hustle? 13:00 Can you get rich? 15:00 Is it hard to get a good job? 16:00 Do you have a chance to have a good deal? 17:30 What do you want to start a chain? 18:00 Are you willing to work for less than $10,000? 19:00 Should you pay someone else? 21:30 Can you work for $10k? 22:00 Does it get better than $1,000/month? 24:00 Who s a racist?


Transcript

00:00:00.000 You wanna get rich?
00:00:04.000 There's many ways to do this, and the beauty of America is that if you hustle for 10 years at the same thing, you'll be a millionaire.
00:00:15.000 Now, there are a few caveats, but not that many.
00:00:20.000 And people say to me, well, what if I'm sweeping out a bodega?
00:00:24.000 A million bucks?
00:00:26.000 Yeah, a million bucks.
00:00:28.000 Now, if your head is to the grindstone, that's 80% of it.
00:00:33.000 Just pure labor.
00:00:35.000 And not a lot of countries are like that.
00:00:37.000 Canada isn't like that.
00:00:39.000 You know, in Montreal, if you're English, you live under apartheid, basically, and you're not going to get a job.
00:00:46.000 If your French isn't without an accent, so you have to come up with some sort of hustle.
00:00:52.000 Some sort of trick.
00:00:54.000 I dealt pot for a while.
00:00:56.000 That was my trick.
00:00:59.000 But in America, it's free market central, really.
00:01:02.000 I mean, who has a freer market than America?
00:01:05.000 I think Hong Kong, it's easier to incorporate, to start a corporation.
00:01:09.000 That's a metric John Stossel uses.
00:01:11.000 How long does it take you to make a corporation?
00:01:14.000 I'd like to register it.
00:01:16.000 But it's hard to beat America.
00:01:18.000 I mean, you hustle.
00:01:19.000 Say you want to blog about BMX guys, and you go to the right BMX competitions.
00:01:25.000 Ten years?
00:01:26.000 Yeah, a million bucks.
00:01:29.000 No, but sweeping a bodega.
00:01:30.000 Yes, dude, stop with that.
00:01:33.000 How?
00:01:34.000 Well, what happens is you are sweeping the bodega, and the boss, there's a huge need for labor these days.
00:01:45.000 You'll notice, like I went to a fancy restaurant recently for my wife's birthday, and the guy's like, hello, I am Giovanni at this Italian restaurant, and I'm like, no you're not, you're Mexican.
00:01:55.000 All waiters have accents.
00:01:57.000 We can't get teenagers together?
00:01:59.000 No.
00:02:00.000 Teenagers don't want to work.
00:02:02.000 There's no real young labour force.
00:02:04.000 Especially in the service industry.
00:02:06.000 So it's all people with accents.
00:02:07.000 Accents, accents everywhere you go.
00:02:08.000 ACCENTS!
00:02:11.000 So if an owner of a bodega sees you sweeping the place, he goes, hey, this guy really hustles.
00:02:18.000 The bodega guy wants to have chains.
00:02:20.000 That's the only way you make money.
00:02:21.000 I had a restaurant in New York.
00:02:22.000 It went under because it wasn't a chain.
00:02:25.000 You need three restaurants to make money.
00:02:26.000 So you're buying in bulk.
00:02:28.000 One manager handles, you know, all three.
00:02:31.000 One guy's doing the payroll.
00:02:34.000 That's the only way you can do it.
00:02:35.000 And you have to be able to starve long enough with the one that you can have two more.
00:02:38.000 So every guy who owns a bodega or restaurant,
00:02:40.000 He's hoping he can do a chain.
00:02:41.000 The only way you can do a chain, the only way you can have more than one, is if you can trust someone with the company store.
00:02:48.000 So the guy's sweeping, he's putting away, he's putting away the restocking the shelves after a while, and this guy goes, can you run the sandwich counter while I go out?
00:02:57.000 Yeah, okay.
00:02:58.000 Now you're running the sandwich counter.
00:03:00.000 The next thing you know, the owner trusts you to open and close the bodega.
00:03:05.000 Bodega, by the way, is a dépanneur, if you're in Quebec.
00:03:07.000 Corner shop, if you're in Britain.
00:03:11.000 And eventually, you were the manager of that place.
00:03:14.000 Now you keep hustling, you keep hustling, you're making minimum wage, you feel like you're being taken advantage of.
00:03:20.000 And eventually he goes, look man, I'm opening another one in Queens.
00:03:24.000 Why don't you co-run it with me?
00:03:27.000 I'm sorry, dude, I have no money.
00:03:29.000 I get paid by you.
00:03:30.000 Yeah, nice one, Ebenezer.
00:03:35.000 How about I pay you?
00:03:36.000 You earn sweat equity, so I'll give you like 20% and then you just pay it off through working there and me trusting you.
00:03:43.000 That works out great.
00:03:44.000 We're up to like four or five years now.
00:03:47.000 Now you own 20% of a bodega.
00:03:50.000 Now at seven years in, you're going to have maybe four chains.
00:03:54.000 Meanwhile, you're a hard worker.
00:03:56.000 So you're also looking out for young bucks you can trust.
00:04:01.000 Now we've got like 10 bodegas.
00:04:03.000 You have a 50% share out of four of them.
00:04:06.000 You're a millionaire.
00:04:08.000 Way to go, dude.
00:04:12.000 Now, there are some exceptions to the rule.
00:04:14.000 Like, for some reason, I don't know, you screwed the owner's daughter in high school and he hates your guts.
00:04:21.000 He's never gonna promote you.
00:04:23.000 He hates you.
00:04:25.000 Or maybe there's a one in a million chance he's racist and you're black.
00:04:28.000 Let's not dwell on that.
00:04:29.000 That's very rare.
00:04:31.000 But, in that case, you have to know, okay, people are getting hired above me, I gotta go.
00:04:36.000 Like at Fox News, I kept seeing every pretty girl and every gay conservative rocket past me and I thought, alright, I'm a white male, I'm controversial, uh, I'm never gonna move up the ladder here.
00:04:46.000 There's a low ceiling.
00:04:47.000 It's funny, they talk about the glass ceiling.
00:04:49.000 There's a glass ceiling for white males, that's for sure.
00:04:51.000 Scott Adams talks about that, how he's hit it twice in two separate careers.
00:04:57.000 But, um,
00:05:02.000 But if you can just be slightly, not too aware, but just normally aware of your worth, so no one's being hired over your head, and just keep plugging away, nose to the grindstone, 10 years, million bucks.
00:05:16.000 I promise.
00:05:17.000 What about an electrician?
00:05:19.000 That's a shitty job.
00:05:20.000 No, not really.
00:05:20.000 Not if you're union.
00:05:22.000 And eventually you get, you can start selling your license out.
00:05:25.000 You can start hiring other people.
00:05:27.000 You start your own contractorship.
00:05:29.000 You need, you need a sense of entrepreneurship, right?
00:05:32.000 I mean, a lot of people don't make money because they don't want to make money.
00:05:35.000 They're called women, and I totally understand that.
00:05:40.000 But, you know, what was it, Ralph Wiggums told his... Ralph Wiggums' dad, that's the chief of police, told Ralph that if he likes Lisa, he has to keep trying no matter what.
00:05:51.000 And he gave her that Valentine's card, I choo-choo-choose you.
00:05:55.000 Lisa will never, ever get with Ralph in a million years, so give it up.
00:06:02.000 I saw, I talked about this on another podcast, but they had that midget who wanted to be Britney Spears, the next Britney Spears.
00:06:07.000 No, a midget will never be a mainstream pop star, at least not for the next 30 years, so drop that dream.
00:06:14.000 But otherwise, if you're passionate about something,
00:06:18.000 And you bust your ass in America, you will get rich.
00:06:22.000 That's why this country is great, because it rewards hard work with almost no limits.
00:06:29.000 Sanitation, cancer research, trees, whatever those guys are called, the tree doctors who cut down a branch.
00:06:38.000 Just keep hustling.
00:06:40.000 And that's the other thing I think a lot of people don't get is you have to hustle like crazy.
00:06:45.000 Like 60-hour weeks.
00:06:47.000 And I have nothing but respect for people who don't have the entrepreneurial gland.
00:06:52.000 For people who want to punch the clock at 5 p.m.
00:06:54.000 on a Friday and go home, I totally get that.
00:06:56.000 I don't have that.
00:06:57.000 I always feel like I'm at work.
00:07:00.000 Since I was doing a fanzine in the 80s, I'd go, oh, that could be good for my zine.
00:07:06.000 Oh, you're an interesting person.
00:07:07.000 You'd be good to interview.
00:07:08.000 We should do this together.
00:07:10.000 Networking and stuff.
00:07:11.000 Let's build this.
00:07:12.000 I want to get involved in that.
00:07:12.000 I know I sound like I'm flattering myself.
00:07:16.000 But that's in many ways a curse, because you can never truly relax.
00:07:20.000 Even on vacation, you're on your deck chair, sort of fidgety.
00:07:24.000 So, it's just something that's innate.
00:07:26.000 It's genetic.
00:07:28.000 You're either an entrepreneur or you're not.
00:07:29.000 I don't think it can be learned.
00:07:30.000 I feel the same way about creativity.
00:07:31.000 You're either born creative or you're not.
00:07:33.000 Sorry this episode's so serious, by the way.
00:07:36.000 No laughs this time.
00:07:37.000 I'm talking about you making money.
00:07:40.000 Clean your room, as Jordan Peterson says.
00:07:42.000 That's how you get started.
00:07:43.000 Get in shape.
00:07:45.000 Stop watching TV.
00:07:46.000 Quit your addictions.
00:07:47.000 That's what the beauty of Catholicism is.
00:07:49.000 It has Lent every year.
00:07:51.000 So I'm gonna go 40 days without booze.
00:07:53.000 I'm also gonna try to stop this stupid phone addiction I have.
00:07:56.000 And that sort of cleanses you.
00:07:58.000 Gets you refocused.
00:08:00.000 Now, one thing I wanted to mention when I was talking about your worth.
00:08:04.000 One thing I've learned about Millennials, they have a lot of mistakes.
00:08:08.000 But one thing I've learned about them is they think of themselves as too valuable.
00:08:12.000 I remember I had this black intern, a young girl, and I would say, take out the garbage and other crappy jobs.
00:08:19.000 Mop the floors.
00:08:21.000 Reorganize all these books.
00:08:24.000 Because that's what we had to do as entrepreneurs.
00:08:27.000 We had to take out the garbage.
00:08:28.000 We had to do the taxes ourselves.
00:08:29.000 We had to buy groceries.
00:08:33.000 When I started Vice, we would eat at the office.
00:08:36.000 The office was our home.
00:08:38.000 You're doing all this stuff, you know, putting bottles in the recycling.
00:08:41.000 It's not fun.
00:08:42.000 And so when you have an intern, which, by the way, I don't like interns.
00:08:46.000 It's just free school.
00:08:47.000 And inevitably, you're explaining to them a job that it would be much faster to do yourself.
00:08:52.000 And they screwed up, and they're half-assed, and their heart's not in it.
00:08:56.000 Anyway, after about four days, and you need two years of suffering to make money, but four days, she said,
00:09:05.000 I quit.
00:09:06.000 What?
00:09:06.000 I'm out of here.
00:09:06.000 What's going on?
00:09:07.000 No, I've had it.
00:09:08.000 Alright, bye.
00:09:09.000 Don't let the door hit your ass on the way out.
00:09:11.000 And then I found a crumpled up note in a desk.
00:09:13.000 I've told this story a hundred times.
00:09:15.000 And it said, uh, why do they keep giving me these jobs that are clearly below me?
00:09:21.000 Hasn't 400 years of evolution taught them more?
00:09:25.000 And she didn't say that.
00:09:26.000 She wrote it on a note, crumpled it up, and left it inside the intern desk.
00:09:31.000 And I thought, lady, we have barely begun your initiation.
00:09:35.000 This was not a hazing.
00:09:37.000 This was a tiny taste of what the real world is like, and you can't handle it.
00:09:42.000 Remember those millennials?
00:09:44.000 I forget the exact company it was, but they had a dress code.
00:09:47.000 And for some reason this company thought it would be good to have, I don't know, 50 interns?
00:09:51.000 What?
00:09:53.000 You must have a lot of things that need to get alphabetized because 50 interns is way more work than it needs.
00:09:59.000 And they went on strike.
00:10:01.000 They said, we're not wearing address code.
00:10:03.000 We're on strike.
00:10:05.000 Okay, you're fired.
00:10:09.000 And they were mortified.
00:10:10.000 How can I be fired?
00:10:11.000 You overvalued yourself.
00:10:14.000 Everyone is replaceable.
00:10:16.000 That's another lesson.
00:10:17.000 I could number all these.
00:10:19.000 But you think of yourself as incredibly valuable.
00:10:22.000 You could be fired tomorrow.
00:10:24.000 I always have a plan B and a plan C. CRTV could fire me tomorrow.
00:10:28.000 No problem.
00:10:29.000 And I know a lot of people, like I know a producer of a news talk show.
00:10:35.000 And he was there for years and years and years.
00:10:37.000 He had no idea what he was going to do if he got fired.
00:10:40.000 He got fired.
00:10:40.000 He's been unemployed for about a year now.
00:10:44.000 And that's a weird job being a producer, because you're really just saying these guests would be good.
00:10:49.000 And you're not really contributing to what stories are, sort of, but the team sort of figures it out.
00:10:54.000 And there's only, there's only, you know, so many producer jobs.
00:10:59.000 There's a million jobs for editors, if you can work premiere, but being the boss of a show, there's not that many shows on air.
00:11:07.000 So you'd have a plan B if you're in a band.
00:11:09.000 What are you doing touring?
00:11:10.000 You're in your 30s, dude.
00:11:12.000 You better learn how to be an engineer, or start a record label, or do something.
00:11:16.000 Got Tom Hazelmeyer is doing prints.
00:11:18.000 He used to do, he ran his label Amphetamine Reptile, and then he would do the prints for the band's appearances.
00:11:27.000 Cheaper than paying someone.
00:11:29.000 Now that's what he does for a living.
00:11:30.000 He had a plan B, a plan C, a plan D. So you have to be prepared to be fired tomorrow.
00:11:38.000 And that brings me to my next biggie, which is how much is it going to cost?
00:11:43.000 Get it in writing.
00:11:45.000 Millennials have this thing where they'll come in somewhere, bust their ass in giant quotation marks, and then after two months go, I think I've earned about like $3,000.
00:11:56.000 And you go, no, you don't go up into the suburbs with a big bucket of gold paint and start painting a house and then just leave the owners of the house with a bill.
00:12:06.000 They didn't ask you to paint the house.
00:12:07.000 You didn't work it out in advance.
00:12:09.000 And I do that with everyone.
00:12:10.000 Contractors, guys who want to shovel the driveway.
00:12:13.000 How much?
00:12:14.000 And it can be ballpark.
00:12:17.000 Doesn't have to be the exact amount.
00:12:19.000 Sorry for swallowing snot on air, I'm sick.
00:12:23.000 And like with lawyers, it's tricky too, because they love just giving you a massive bill.
00:12:27.000 And I say to them, please tell me every time we hit $1,000, if they're a cheap lawyer, every time we hit $500.
00:12:33.000 I just need to be aware.
00:12:35.000 I don't want to get bill shock.
00:12:38.000 Same with mechanics.
00:12:39.000 Just give me a ballpark.
00:12:39.000 What are we looking at here?
00:12:40.000 $3,000.
00:12:41.000 Three thousand dollars?
00:12:44.000 For a roof rack and a minor repair and you can shop around blah blah blah you work it out.
00:12:51.000 So I don't want to hear your complaints when you get fired out of the blue and you say well he owes me money and you have no contract with the guy.
00:12:59.000 If you have a contract you can go sue.
00:13:02.000 And I'm not litigious, but I don't see a problem with that.
00:13:04.000 You've been robbed.
00:13:06.000 You have it in writing.
00:13:07.000 Now, this brings me to my next point.
00:13:09.000 Getting a big contract's a pain in the ass.
00:13:12.000 Lawyers are expensive.
00:13:14.000 So I do what I call a crayon contract.
00:13:17.000 And it says, uh...
00:13:21.000 We're doing this, we own this percentage of the company, and then you just have worst-case scenarios.
00:13:25.000 What if I fuck your wife, is one of them I like to put in.
00:13:28.000 I said that to G. Vaucher, the artist behind the punk band Crest, and she goes, that's horrible!
00:13:34.000 Why not?
00:13:35.000 What if I fuck your husband?
00:13:37.000 Well, gee, I haven't started a lot of companies with women, and I don't think I ever will, by the way.
00:13:42.000 I didn't say that.
00:13:44.000 But, uh, sorry.
00:13:45.000 It's not meant to be taken that literally.
00:13:47.000 But it's a worst-case scenario.
00:13:49.000 So, there's things in there, like when I started Rooster the Ad Agency, we had a clause like, what if, after we divided up 25% each, I don't come to work at all for a year?
00:14:00.000 That's not going to happen, but that's a worst-case scenario.
00:14:03.000 Okay, we renegotiate in six months and evaluate each other's performance and democratically see who's been screwing up.
00:14:09.000 What if I fuck your wife?
00:14:10.000 Well, we buy you out at this evaluation, and then we take the rest of the percentages.
00:14:16.000 Because the best case is easy.
00:14:18.000 What if everyone wants to give us millions of dollars?
00:14:21.000 Yeah, that's great.
00:14:22.000 We'll jump up and down in the streets.
00:14:24.000 And this is just written on an 8.5 x 11 piece of paper, typed out.
00:14:30.000 You all sign it, and I recommend a little bit of blood is involved.
00:14:33.000 A little cut of the knife, orinsky, to the pinky.
00:14:38.000 You can even bite.
00:14:38.000 You know what the easiest way to cut yourself is?
00:14:40.000 Sometimes you get these guys that are nauseous when they cut themselves.
00:14:43.000 Bite your inner lip, and then suck the blood out.
00:14:47.000 That's blood.
00:14:48.000 And then put that next to your name.
00:14:50.000 Now, if it ever goes to court, the judge can say, well, you do seem to have been quite committed.
00:14:55.000 In fact, I'm looking at here, it's brown, but it appears to be blood.
00:14:59.000 You literally signed this quote-unquote crayon contract with blood.
00:15:05.000 I'm inclined to think you were well aware of the circumstances.
00:15:08.000 And most of the stuff with these major fights are based on
00:15:18.000 Major misunderstanding.
00:15:19.000 Sorry, someone called my name and it confused me.
00:15:20.000 I'm that fragile with my train of thought.
00:15:25.000 Sorry.
00:15:26.000 Slight interruption there.
00:15:28.000 Got edited out.
00:15:29.000 That was someone.
00:15:29.000 I'm building a wall in my cupboard to keep the iPads and the iPhones locked into the closet.
00:15:37.000 Being in a nice house means that the quotes you get are pretty intense.
00:15:43.000 This carpenter gets $125 an hour.
00:15:45.000 He wants $300 to build a door.
00:15:48.000 I could only get him down to $275.
00:15:50.000 But the prices are agreed upon.
00:15:52.000 Nothing weird after.
00:15:54.000 And a lot of these sort of millennials say they have a startup or something and they start getting money.
00:15:59.000 That's when they decide what the percentages should be.
00:16:02.000 All right, we got a million bucks now.
00:16:03.000 I feel like I'm worth like 70%.
00:16:04.000 I mean, I did most of the work.
00:16:05.000 What?
00:16:06.000 I did most of the work.
00:16:07.000 I get 70%.
00:16:08.000 You don't have a crayon contract.
00:16:09.000 You don't need to go to a lawyer and get a thousand pages drawn up, especially when you're starting out, especially if you're just cleaning pools or mowing lawns.
00:16:18.000 But, and when you start getting, you know, making income, that's the first thing you do.
00:16:21.000 That's another big piece of advice.
00:16:24.000 Anytime you start cooking with gas,
00:16:27.000 And get enrolling.
00:16:28.000 Worry about the back end.
00:16:31.000 You don't want to be Wesley Snipes when you finally get rich and they discovered you've never paid tax.
00:16:36.000 You need to allocate a substantial portion of your back office to a back office, to a controller, spelled comptroller.
00:16:47.000 I recommend they're Jewish.
00:16:48.000 That's been my experience.
00:16:49.000 They tend to do better at that.
00:16:51.000 I've had a
00:16:52.000 Very good experiences with Jewish accountants and Jewish controllers and Jewish lawyers, but maybe that's because I live in New York.
00:17:02.000 But it's crucial that your back end is solid.
00:17:06.000 You don't want to get an investment and they can't do due diligence because you didn't record anything.
00:17:14.000 So you've got to meet with the accountants, meet with the lawyers, meet with the pencil pushers every month and make sure all your books are in order.
00:17:20.000 So due diligence is just a snap of the finger.
00:17:24.000 How do you know, Gavin?
00:17:25.000 Who are you?
00:17:25.000 Didn't you just have one company?
00:17:27.000 Uh, no.
00:17:28.000 I did very well with my first endeavor.
00:17:32.000 Invested in real estate and the stock market, but I also started an ad agency after that that was very lucrative.
00:17:40.000 I've also invested in quite a few little startups.
00:17:45.000 The ad agency was closed down, but it was only about six months after we had sold it, so we had golden handcuffs there.
00:17:53.000 That's a little-known part of the story.
00:17:55.000 I couldn't have given lots of shit when they shut us down.
00:17:59.000 We'd already cashed out.
00:18:04.000 But that's a rooster.
00:18:05.000 The ad agency is an interesting thing.
00:18:07.000 We had what they call a hipster, a hacker, and a hustler, which is an integral combination.
00:18:12.000 We had a strong back end, and the hustler is the sales guy.
00:18:16.000 Without a sales guy, you're nothing.
00:18:19.000 If you can't have someone out there... And by the way, I'm conflating a lot of things here.
00:18:24.000 I've gone from sweeping a bodega to running an ad agency.
00:18:28.000 So I'm essentially giving you two pieces of advice at the same time.
00:18:31.000 I'm talking about how, as an employee, to get rich, and then as someone starting a company from scratch, how to get rich.
00:18:37.000 But I think they're intertwangled.
00:18:39.000 That's a word I made up.
00:18:42.000 Because with the bodega story, he ended up becoming an entrepreneur.
00:18:45.000 He ran two of them basically by himself.
00:18:48.000 Mr. Dinkins owns them all, the majority share, but Luis, he runs two of them.
00:18:56.000 Totally by himself.
00:18:57.000 I don't think Mr. Dinkins has even been to the two that Louise owns.
00:19:01.000 And yes, these are invisible people I just made up.
00:19:07.000 So the hipster, the hacker, and the hustler.
00:19:09.000 So the hipster is the me guy, the culture guy, the content guy.
00:19:14.000 And I'm the kind of guy who was making mixtapes in my bedroom when I was 12.
00:19:19.000 So I've always been incredibly passionate about pop culture or the goings-on.
00:19:25.000 And when people bring up a story or bring up a name, I know about it.
00:19:28.000 I'm familiar with that guy.
00:19:29.000 Oh yeah, I know what those guys are doing.
00:19:30.000 Those guys have been doing this for a while.
00:19:31.000 They make grapple grommets.
00:19:33.000 And it's two guys out of Cleveland.
00:19:34.000 Like, you know, you're aware of the culture of what you're doing.
00:19:37.000 This could be biochemistry.
00:19:39.000 This could be oncology.
00:19:41.000 This could be plumbers.
00:19:44.000 But the hipster guy is into the scene.
00:19:47.000 He wants to go to the conventions.
00:19:49.000 He's interested in the
00:19:50.000 We're good to go.
00:20:03.000 The hustler is the sales guy.
00:20:05.000 He's bringing in the money.
00:20:07.000 He's also often the guy finding the accountants and everyone.
00:20:11.000 And then there's the hacker.
00:20:13.000 The hacker is the technician of the group.
00:20:15.000 He makes sure the machines run.
00:20:17.000 He makes sure you guys have a good operating system.
00:20:19.000 He's there when your email fails.
00:20:21.000 Everything from your email fails to he knows how to work the camera.
00:20:24.000 So, sometimes you need a team of hackers, but the Hipster Hacker Hustler means you need someone bringing in the money, someone who understands how the machine works, and then the gasoline, you want someone who fills the machine, who actually provides the content.
00:20:39.000 Without one of those, you're screwed.
00:20:43.000 Now, there's ways around it.
00:20:44.000 You could have someone who's a hacker, part hipster, and a hustler, part hipster, and you come up with, you make the three roles like that.
00:20:53.000 Someone wears more than one hat, and that often happens when two guys start a company.
00:20:57.000 But that has to be the goal at some point.
00:21:00.000 You know, speaking of working your nose to the grindstone, I'm reminded of this guy, Kennedy.
00:21:04.000 I edited his book, and he has a self-help book that's like a layman's Jordan B. Peterson.
00:21:10.000 And they both, by the way, said clean your room.
00:21:15.000 Yeah, that's sort of the beginning of all this, too.
00:21:17.000 Another way you get rich is you want to get rich, and many don't.
00:21:22.000 And I always say that to people, like, I want to be a billionaire, and I want to be a hundred millionaire.
00:21:27.000 Okay, then get into finance.
00:21:29.000 Like, you can't say, I want to be incredibly rich and then be a musician or a stand-up comedian.
00:21:35.000 You clearly chose the wrong thing.
00:21:37.000 That's the beauty of America.
00:21:39.000 I remember I used to work with this guy and he would say, I want to fuck models.
00:21:43.000 And I said, well, there's a will, there's a way.
00:21:45.000 If you're into that, then become a photographer and do portraits all the time.
00:21:50.000 They love being photographed or, you know, be a stylist or a hairdresser or something.
00:21:54.000 There's a million ways to be surrounded with models.
00:21:57.000 Work at Vogue as an intern and eventually start, you know, doing the lighting for their sets.
00:22:03.000 I don't know.
00:22:04.000 You can be around models.
00:22:06.000 I don't want to fuck models that bad.
00:22:07.000 I would never do any of that stuff.
00:22:10.000 But Kennedy is a cameraman.
00:22:12.000 I actually don't know his name.
00:22:15.000 I think the byline on the book is Kennedy.
00:22:17.000 It's called How to Make a Million Bucks or something.
00:22:20.000 Because he was something like $350,000 in debt and then he had $650,000 and he goes, I want to call the book How to Make $650,000.
00:22:27.000 I go, well you kind of made a million and that's a way better sounding title.
00:22:31.000 But cameramen in New York are brutal to the youngsters starting out.
00:22:38.000 They'll say, I want a Frappuccino, but from 58th and Broadway.
00:22:41.000 And it better be hot when you get it.
00:22:43.000 So you have to figure out a way to keep this thing warm as you get, you know, you're gone for an hour getting that drink.
00:22:50.000 And then they get it and they just go, poof, it's cold, spit it on the ground, throw it out.
00:22:54.000 And they keep torturing these guys again and again.
00:22:57.000 But there's a method to the madness.
00:22:58.000 This is why it's so sad that hazing is being abolished.
00:23:02.000 Or, you know, with cooks, with chefs, they used to torture the young chefs.
00:23:08.000 I used to date this girl, Susan Winemaker, and she was a young chef, and she told me that she'd get locked in the freezer if she disobeyed the chef.
00:23:17.000 That's the way these people work.
00:23:19.000 And I'm sorry, I'm still getting over that carpenter's fee of 125.
00:23:24.000 Holy crap, what's a surgeon make?
00:23:29.000 I could make it myself, but it would suck.
00:23:31.000 And if we ever want to sell this house, you'd be walking in the closet and you'd see this rickety door with huge gouges out of the wall.
00:23:38.000 I can make anything, but it looks like a Viking did it.
00:23:42.000 Anyway, sorry.
00:23:46.000 So... So this cameraman, they abuse him and the method to the madness is...
00:23:55.000 When it gets hard, when the kitchen gets hot, you know, if you can't stand the heat, get out of the kitchen.
00:24:01.000 It's like the military.
00:24:02.000 I already will have put you through the worst case scenario.
00:24:06.000 I'm putting you through the ringer now, so when we're in the juice, as they say in the restaurant industry, you'll be able to handle it.
00:24:12.000 You know, rush hour at a fancy restaurant.
00:24:14.000 Or any restaurant, sorry.
00:24:15.000 Rush hour at any restaurant is grueling.
00:24:18.000 And every time you're slow, every time you screw up, every time you make a bad meal or drop a meal or it's undercooked, you're costing everyone money.
00:24:26.000 The owners are screwed.
00:24:27.000 It's a big deal.
00:24:33.000 So that's the beauty of the initiation and they do that to the cameraman because shooting a movie sucks.
00:24:39.000 The money's great if you're shooting a Tom Cruise action thing and you're the head DP.
00:24:43.000 You're gonna make, I don't know what you make, 1.5 million?
00:24:46.000 But you're working 14-hour days, sometimes it's raining so we gotta go inside, we gotta do all-nighters all the time.
00:24:54.000 It is grueling.
00:24:56.000 The movie business, all those PAs, they'll work 13, 14, 20-hour days for two months
00:25:03.000 And then take two months off and go to Bahamas or whatever.
00:25:05.000 It's a very strange work schedule.
00:25:07.000 I don't think I can handle it.
00:25:08.000 I'm not go for that.
00:25:09.000 That's like what the Chinese do.
00:25:11.000 They bust their ass and then take two months off for Chinese New Year.
00:25:17.000 That's not my cup of tea.
00:25:19.000 I like a good nine hours a day.
00:25:21.000 45 hours a week.
00:25:23.000 That's ideal.
00:25:25.000 Especially when you have kids.
00:25:26.000 You want to see your kids.
00:25:29.000 Uh, oh, by the way, speaking of getting fired, I know this other dude, Kelly, and he would do these mountain bike tours, right?
00:25:35.000 And the understanding was Kelly was going to take over the company when the boss got old.
00:25:40.000 And then he would be running these, these mountain bike tours would go all over the world.
00:25:44.000 So the bikes would be in like Tibet, the bikes would be in Amsterdam, you'd fly there and then go on this cool
00:25:51.000 Mountain Bike Tours.
00:25:51.000 It was mostly Vancouver, North America.
00:25:53.000 But there was tons of package options for way across Europe.
00:25:56.000 And he was making great money.
00:25:57.000 The boss loved him.
00:25:58.000 Everything was going great.
00:26:00.000 Then the boss's daughter gets married.
00:26:01.000 And his son-in-law needs a job.
00:26:03.000 And he goes, sorry, dude.
00:26:05.000 My son-in-law needs a job.
00:26:06.000 This provides for my daughter's family, my grandchildren.
00:26:10.000 You're out.
00:26:11.000 There's nothing written down.
00:26:12.000 He had no equity.
00:26:14.000 He had nothing, no guarantees.
00:26:16.000 Fired.
00:26:17.000 Gone.
00:26:18.000 Years of his life down the drain.
00:26:21.000 Now you always have to be ready for that.
00:26:23.000 That's what I meant by everyone is replaceable.
00:26:25.000 You always have to know the rug could get pulled out from under you.
00:26:27.000 And you also should be prepared to get fucked over.
00:26:31.000 Everyone gets fucked over.
00:26:33.000 Everyone.
00:26:35.000 You usually don't make any money from it.
00:26:37.000 It can be from your brother, from your best friend.
00:26:40.000 Just know that's looming.
00:26:41.000 Working with someone is a marriage.
00:26:43.000 And marriages often end in divorce.
00:26:47.000 Cause she cheated on you.
00:26:48.000 She was sleeping with your best friend.
00:26:53.000 Whatever happened to those two?
00:26:54.000 Oh, his wife cheated on him.
00:26:55.000 Oh my god, that's unthinkable.
00:26:57.000 With who?
00:26:58.000 His best friend.
00:27:03.000 I cannot imagine.
00:27:05.000 You mean for the past two years, my best friend, the guy that I drink beers with and slap on the back and have inside jokes with, has been putting his penis inside and out of my wife?
00:27:17.000 I mean, how do you not go insane?
00:27:19.000 How do you not become the Punisher after that?
00:27:21.000 And just wake up at 8pm, do a bunch of pull-ups, assemble your silencer on your backpack, and then disappear into the night to snipe drug dealers from roofs.
00:27:36.000 Here's another thing.
00:27:37.000 Now, hypotheticals.
00:27:40.000 I talk about this a lot on my show, where liberals, like, they cancelled the father-daughter dance because of... Hypothetically, there could be a trans son who doesn't have a penis, who, uh, I mean, sort of has a penis, but thinks he's a daughter.
00:27:54.000 See, I'm screwing it up.
00:27:55.000 I can't even remember how it works.
00:27:56.000 But it's father-daughter dance.
00:27:57.000 What if one of the daughters has a penis?
00:27:59.000 Can she come?
00:28:00.000 She, in quotes.
00:28:00.000 Can Z come?
00:28:02.000 And the school would have to say, well, no, that's a son.
00:28:04.000 And so they go, we're cancelling the dance.
00:28:06.000 It's exclusionary.
00:28:07.000 Now, this trans daughter hasn't come up.
00:28:10.000 This hasn't been a thing, but it could become a thing.
00:28:13.000 So they cancel a real father-daughter dance based on a hypothetical.
00:28:18.000 And that's very dangerous.
00:28:19.000 I think too many people spend their time mourning hypotheticals before they've even happened.
00:28:24.000 You know, I had these gay neighbors upstate before I sold my place, and they had a little dog.
00:28:29.000 And dogs don't like fireworks.
00:28:31.000 So, we're lighting off all these fireworks and their dog runs away.
00:28:34.000 The dog's gone for a while.
00:28:36.000 He's really scared.
00:28:37.000 That's what they do.
00:28:38.000 But I've seen this happen a hundred times and the dogs always come back.
00:28:42.000 But my friend Roswell, he's sitting on a rock and he's bawling his eyes out, his little gay eyes.
00:28:48.000 And I come over and I go, what I always say to people in this scenario, I go, dude, you're mourning something, M-O-U-R, that hasn't happened yet.
00:28:57.000 Why don't you don't cry about your dog being gone if your dog isn't gone?
00:29:04.000 Don't give up.
00:29:07.000 Now the tricky thing about that is as an entrepreneur,
00:29:11.000 It's a total waste of time to be wondering what to do when you win, when you sell your company for tens of millions.
00:29:18.000 It's easy to win.
00:29:19.000 It's losing you have to be prepared for.
00:29:21.000 So, I know I just said don't dwell on the hypotheticals and that's the worst thing about the left these days is that we're all crying about this trans kid that hasn't done anything yet, hasn't run away.
00:29:34.000 But you have to weigh that with real hypotheticals.
00:29:38.000 That's probably the trickiest art of making money, is not being a negative Nelly and panicking all the time, but also being just negative enough to know that this shit could hit the fan.
00:29:54.000 You know, there's sort of this, with making money, I think there's this sort of chest surge.
00:30:01.000 This sort of energy force coming out of your chest where it just has to happen.
00:30:06.000 And the non-entrepreneurs, mostly women, God bless their cotton socks, they just have this like, well, I tried.
00:30:12.000 Hey, did you get a hold of that guy who was going to fix the window?
00:30:14.000 I sent him an email and he didn't get back to me.
00:30:16.000 When was that?
00:30:17.000 Oh, like three days ago.
00:30:18.000 What?
00:30:19.000 Three days ago?
00:30:20.000 No, no, no, no.
00:30:22.000 It should have been done by now.
00:30:25.000 The entrepreneur would call him.
00:30:26.000 He doesn't call him back.
00:30:27.000 Call him, doesn't call him back.
00:30:28.000 Eventually, he goes, you know what?
00:30:28.000 Fuck this.
00:30:29.000 I'm going to just do it myself or get someone else.
00:30:32.000 Or, you know, say you've got a rubber ducky race going on in the canal.
00:30:37.000 All right, and we have the truck bringing them.
00:30:39.000 Yeah, at what time?
00:30:40.000 Eight o'clock, they're going to be there.
00:30:41.000 Okay, have you worked with this guy before?
00:30:43.000 No, a new guy, really cheap.
00:30:44.000 Alright, I need a plan B in case he doesn't show up.
00:30:47.000 Do we know anyone else who has trucks?
00:30:49.000 And that's why, that's a good thing about the hipster and the hustler.
00:30:53.000 They're out there fraternizing, meeting people, knowing guys with trucks.
00:30:57.000 You know, one of the best things about being an old man is I got a guy for everything.
00:31:03.000 You got a print that's ten feet by five feet?
00:31:07.000 I got a guy that can put that together, who can mount that.
00:31:10.000 I got a guy.
00:31:10.000 Buying a property?
00:31:11.000 I got a good real estate lawyer.
00:31:12.000 I got a good criminal lawyer.
00:31:14.000 I got a guy who can do lighting.
00:31:16.000 I got a company who can do catering.
00:31:17.000 Ooh, I got a good band for your wedding.
00:31:20.000 I know a guy.
00:31:21.000 He can do it cheap.
00:31:22.000 Just charge me cost.
00:31:24.000 You know, it helps when there's a blackout and stuff.
00:31:26.000 I know a guy with gasoline.
00:31:27.000 Don't worry, we can get gas.
00:31:29.000 Yeah, I know a guy who has a generator.
00:31:31.000 I don't know.
00:31:46.000 All things must pass about Tower Records.
00:31:49.000 And you realize that they were successful because everyone in the top brass used to stock shells.
00:31:56.000 So not only do they have an intricate understanding of how the company works, but they have this empathy with the bottom rungs of the company.
00:32:05.000 And that translates when you're out there meeting them.
00:32:08.000 And they're going, sorry man, I just was so tired and the traffic was bad.
00:32:12.000 You know that you're supposed to have the records here before traffic or after traffic.
00:32:16.000 You know you time those routes.
00:32:17.000 I did that route a hundred times.
00:32:19.000 I never got here after 7 a.m.
00:32:21.000 It's a nightmare after 7 a.m.
00:32:22.000 They go, oh, I can't do that lie on him.
00:32:24.000 Jesus, he knows what he's doing.
00:32:30.000 So there's another, there's a good book, you can just read the Wikipedia page if you're lazy, called Six Thinking Hats.
00:32:35.000 And that thing I was talking about where I said, don't, you know, worry about hypotheticals, but also worry about hypotheticals.
00:32:41.000 How do I distinguish between that?
00:32:42.000 Well, there's all the different hats you wear as a moneymaker.
00:32:45.000 There's a black hat thinker who says, this sucks, everything's going to fail.
00:32:48.000 There's a white hat thinker who goes, we can do it.
00:32:50.000 I feel good about this.
00:32:53.000 That guy, by the way, that guy's very important, especially starting out.
00:32:56.000 Leonard Cohen was once asked, they said, you're a Canadian poet.
00:33:01.000 What kind of pitch is that?
00:33:03.000 Did you go to the bank and say, I'd like a loan?
00:33:04.000 I'm a Canadian poet.
00:33:05.000 It's like the world's worst pitch.
00:33:07.000 And Leonard Cohen says, I was incredibly arrogant and incredibly naive.
00:33:12.000 And that's how he pulled it off.
00:33:13.000 I mean, that's, that's the white hat thinking in a nutshell.
00:33:17.000 Green hat thinking, how we're going to make money.
00:33:18.000 Blue hat thinking, uh... Maybe that's the money part.
00:33:22.000 Green hat is organic.
00:33:23.000 I forget them all.
00:33:25.000 Yellow hat thinking is intrepidation fear.
00:33:29.000 But you need all these different hats to pull it off.
00:33:32.000 And a tragedy with a lot of businesses, and a lot of people in general, is they wear the black hat too much.
00:33:37.000 That's the easiest hat to wear.
00:33:39.000 Even my son today, we were walking to school and I was talking about the movie Taken with Liam Neeson.
00:33:45.000 I've got a certain set of skills.
00:33:47.000 You leave my fucking daughter alone.
00:33:50.000 And I was talking to my middle son about how funny it would be if Johnny, my youngest son, was portraying Liam Neeson in a remake.
00:33:57.000 And he'd go, I got a certain set of skills.
00:34:01.000 And he said, that's not how he talks, that's not how he would say that.
00:34:05.000 And I go, how would he say that?
00:34:05.000 And he goes, I don't know, that's not how you say it.
00:34:07.000 And I go, see, black hat thinking is the easiest thinking.
00:34:10.000 Green hat thinking, the creative hat, that's the hardest thinking.
00:34:14.000 You need all of them, they're all crucial.
00:34:16.000 Alright, we're running out of time here.
00:34:23.000 Here's an important one.
00:34:25.000 Yeah, let's do it.
00:34:28.000 When I started, you know, getting involved in business, I'd have this shitty attitude where I'd go, ah, no, that's not going to work.
00:34:33.000 Hey, let's do a fanzine about rocks and we'll sell it to geologists.
00:34:37.000 I don't know.
00:34:37.000 You know what?
00:34:38.000 Geologists probably don't buy fanzines.
00:34:39.000 I was too much of a black hat thinker.
00:34:42.000 And that's dumb.
00:34:44.000 I think a much better attitude, and this is why it's important to have a back office with a good lawyer, and I know a guy who knows a guy,
00:34:52.000 Yes, we will do that Rock Magazine.
00:34:54.000 Let's do it.
00:34:56.000 If you said to me, Gavin, I want you to be a singer for U2, I would say yes.
00:35:01.000 I'd love to sing for U2.
00:35:03.000 Now, I've got a bunch of caveats, like I don't want to go on tour for more than two weeks at a time.
00:35:08.000 I don't want to be away from my kids.
00:35:10.000 The money better be insane.
00:35:11.000 I don't like loud music.
00:35:14.000 I'm not a fan of U2 either.
00:35:16.000 But
00:35:17.000 You just assume the money's going to be right, and you say yes, and then right before you sign on the dotted line of the crayon contract and bleed all over the paper, you go, hey, controller, did these guys meet our criteria?
00:35:29.000 Is it a reasonable price?
00:35:29.000 No.
00:35:30.000 Okay, bye.
00:35:31.000 You wait until the deal is totally presented before you say no.
00:35:36.000 You got to stay positive.
00:35:38.000 Just got to stay positive.
00:35:42.000 Another thing about the negative thing I was talking about was
00:35:46.000 So you're negative.
00:35:48.000 What if this fails?
00:35:48.000 What if this fails?
00:35:50.000 You're not vocal about it.
00:35:51.000 You don't want to bring down the group.
00:35:53.000 And by the way, these millennials, you know what drives me nuts about them?
00:35:56.000 They need so much love.
00:36:00.000 Like that's, I think, their number one currency is love.
00:36:03.000 They need you to go, you guys, that was a great job.
00:36:06.000 Women are guilty of this too.
00:36:07.000 You guys, we did a great job today.
00:36:09.000 I'm really happy with everyone.
00:36:11.000 Can I just give you a check?
00:36:12.000 Isn't the fact that you're getting paid to do this proof that we're happy with your work?
00:36:18.000 Why do I need, I'm not your dad.
00:36:20.000 Why do I need a group hug?
00:36:21.000 Everyone really nailed it today, man.
00:36:24.000 You really did a great, and it was great working with you especially.
00:36:27.000 You're an inspiration.
00:36:28.000 I hate that shit.
00:36:31.000 Nose to the grindstone.
00:36:32.000 Time to go home.
00:36:33.000 We'll get beers later.
00:36:35.000 Well, when do you get beers, Gav?
00:36:37.000 Don't call me Gav, by the way.
00:36:39.000 You get beers when you look in your balance at the bank machine and the check is cleared and the money is in your account.
00:36:50.000 You're not done until
00:36:53.000 That is what's happened.
00:36:54.000 I don't care what you've been promised.
00:36:56.000 So many people start celebrating early.
00:36:58.000 They start spending the money in their heads.
00:36:59.000 They start literally spending the money.
00:37:01.000 No, it's all hypothetical until you see the check has cleared.
00:37:06.000 Oh, and that reminds me of another thing.
00:37:08.000 A young person problem.
00:37:11.000 They think they deserve something.
00:37:13.000 That's a huge one.
00:37:14.000 I'm glad I remember that before I ended the podcast.
00:37:17.000 You don't deserve anything.
00:37:20.000 If it's written down, it says, I'll pay you a hundred bucks to eat a spider.
00:37:24.000 You eat the spider, he's gone.
00:37:25.000 All right.
00:37:26.000 You deserve a hundred dollars.
00:37:28.000 You have a contract.
00:37:29.000 Go to, go to a judge and make sure they pay.
00:37:32.000 Otherwise though, there's this sort of like, I'm not working for free.
00:37:36.000 That's the only way you make money as an entrepreneur is to say goodbye to two years entirely.
00:37:42.000 Two years, you're going to be broke.
00:37:45.000 I'm really sorry about these snorts.
00:37:47.000 They're annoying me too.
00:37:49.000 I remember back when we started Vice, there was this Absolute campaign.
00:37:55.000 And we said to the graphics guy, let's make a bunch of Absolute bottles, like a punk one covered in studs, and see if they say yes.
00:38:03.000 And if they do, we'll get a contract.
00:38:04.000 What if they don't?
00:38:06.000 Then we're screwed.
00:38:07.000 I'm not doing that.
00:38:08.000 What do you mean?
00:38:09.000 I'm not working for free.
00:38:10.000 And then he said something that really struck me.
00:38:12.000 This is, by the way, I'm talking about 1993, 1994.
00:38:16.000 He said, that's unethical.
00:38:20.000 Unethical?
00:38:21.000 To whom?
00:38:23.000 What are you talking about?
00:38:24.000 They don't use the ad if they don't want it.
00:38:27.000 It's called pitching.
00:38:28.000 Is it unethical to hit on a bunch of different girls in the bar?
00:38:30.000 Hey, excuse me.
00:38:32.000 I bought you a drink.
00:38:34.000 I should at least get to touch your tits.
00:38:35.000 That's ethical.
00:38:37.000 You've been getting free drinks all night from different guys.
00:38:41.000 Yeah, that's courtship.
00:38:43.000 And you get into advertising and you realize how many hundreds of- I courted Red Bull for a year!
00:38:50.000 A year!
00:38:51.000 I went snowboarding and went to talks about hacking creativity, hung out with- The dude that we were hanging out with wasn't a bad guy.
00:38:59.000 But I did so much Adderall and Makers at their luncheons and stuff, trying to get in their pants, and at the end- No, we don't think comedy can be competitive.
00:39:08.000 It doesn't fit the Red Bull image.
00:39:10.000 Okay, bye!
00:39:13.000 Flushed down the drain.
00:39:15.000 Written book proposals, done pilots.
00:39:17.000 The pilots are a bad example because we got paid, but a huge part of business is throwing shit at the wall to see what sticks.
00:39:23.000 And these young people go, no, I'm not wasting my shit.
00:39:28.000 Another one.
00:39:30.000 If someone's not doing drugs, don't fire them.
00:39:35.000 Personnel finding people is such a chore.
00:39:39.000 And it's much easier just to fix a bad employee.
00:39:42.000 You know, one way to do it is to give him like 10 strikes.
00:39:46.000 And then he can see on a board, an eraser board, I'm getting close to that number 10.
00:39:53.000 And they get better.
00:39:54.000 They improve.
00:39:56.000 And then you think, thank God I didn't fire this guy.
00:39:58.000 He's paying my rent now.
00:40:02.000 But there are times to fire people, people who bitch about having to work late.
00:40:07.000 That's a good thing about interns, I should say, is you see who has the gumption to stick around.
00:40:12.000 Yeah.
00:40:13.000 People who are doing coke a lot, they're bad news.
00:40:16.000 And when you fire people, that's another thing.
00:40:18.000 Don't spend a lot of time.
00:40:19.000 Just go, this isn't working out.
00:40:21.000 I'll give you a two-week salary.
00:40:22.000 You can be here or not be here.
00:40:23.000 You can use our stuff.
00:40:24.000 This whole idea that they have now where security has to escort you at the building to make sure you don't hack into the mainframe, they have access to the files at home.
00:40:31.000 You're not doing anyone any good like that.
00:40:33.000 Be a decent person and give the guy two weeks, but don't draw it out with this.
00:40:38.000 It's like dumping it.
00:40:39.000 Actually, no, it's not like dumping a chick.
00:40:40.000 Dumping a chick is something you should do if it takes five hours.
00:40:49.000 I think I've got everything.
00:40:52.000 Create a crayon contract.
00:40:55.000 Ideas don't mean anything.
00:40:57.000 Socialize.
00:40:59.000 Don't take no for an answer was what I meant by that.
00:41:01.000 Don't do that thing where you just say I emailed him.
00:41:05.000 Oh, here's another one.
00:41:06.000 Start with what they need.
00:41:09.000 We want you to paint a red truck.
00:41:11.000 Okay, we'll bring you a bunch of different trucks, a bunch of different paints.
00:41:15.000 We'll show you different... No, no, no, no, no, no.
00:41:18.000 How long does it have to be?
00:41:19.000 Like, I used to work with these twins.
00:41:21.000 They did the Lego jewelry for Kanye.
00:41:23.000 I forget their names.
00:41:24.000 Dee... DeeDee twins or something?
00:41:27.000 And they would just go to meetings and they go, what's the budget?
00:41:30.000 When's it due?
00:41:31.000 What are the parameters?
00:41:31.000 Goodbye.
00:41:34.000 People tend to keep selling things or doing extra work or they have these big grandiose ideas.
00:41:39.000 I did an interview with the guy.
00:41:41.000 I transcribed it at 7,000 words.
00:41:43.000 Well, what does the article have to be?
00:41:44.000 500?
00:41:44.000 Just pound out 500 words, dude.
00:41:48.000 That's the thing I like about in French, they say, le livre rouge.
00:41:53.000 So you start with a book, the livre, and then you add the rouge inside the book.
00:41:59.000 Whereas they say the red book in English, and you have this massive span of red, and you have to fit it anywhere.
00:42:06.000 I could bore you with all these all day.
00:42:09.000 But here's the short version of today's podcast.
00:42:13.000 How to make money.
00:42:14.000 First, want money.
00:42:16.000 Are you sure that you're that hungry for it?
00:42:18.000 You know, if you want to meet Chinese people, move to China.
00:42:21.000 You don't want to move to China?
00:42:22.000 Okay, you don't really want to meet Chinese people.
00:42:24.000 So do you really want money?
00:42:25.000 Yes.
00:42:25.000 Okay, start by cleaning up your room.
00:42:28.000 Try to get away from your goddamn phone and your stupid video games.
00:42:30.000 Quit your vices.
00:42:32.000 Or at least curb them.
00:42:33.000 Stop jerking off, by the way, too.
00:42:35.000 You can only ejaculate within a yard of a woman with her consent.
00:42:38.000 You can beat off all you want, but she has to be there.
00:42:42.000 It has to establish a relationship.
00:42:44.000 Masturbating to women on a... You're watching two other people have sex and you're watching like a voyeur and touching yourself by your computer?
00:42:51.000 What's more pathetic than that?
00:42:53.000 You need your male vitality, as Alex Jones would say.
00:42:58.000 Be prepared for failure and abuse.
00:43:02.000 You have to be prepared to suck it up, take a beating, to work for free for two years, to show your boss that you're determined.
00:43:10.000 But he's taking advantage of me.
00:43:11.000 Sometimes Fox News took advantage of me, but for the most part, the guy just wants his business to run.
00:43:17.000 And if you're good at helping his business run, then you're an asset to the team and you're going to start having your own equity.
00:43:24.000 So put your nose to the grindstone.
00:43:26.000 Recognize that, uh, don't let people take advantage of you, but don't think you're special.
00:43:32.000 Understand that you can be replaced.
00:43:33.000 Take some hits.
00:43:35.000 Take some hazing.
00:43:36.000 Take some abuse.
00:43:37.000 Get run over.
00:43:40.000 And slowly, you'll start seeing the money come in.
00:43:43.000 You know, there's a lot of stuff that you do that doesn't generate income on your to-do list.
00:43:47.000 The stuff that makes money should be at the top of the list.
00:43:49.000 What makes me the most money?
00:43:51.000 And then, just hammer away at it.
00:43:53.000 And you know what?
00:43:55.000 The rest will work itself out, eventually.
00:43:57.000 My dad used to say, I don't negotiate a salary.
00:43:59.000 I just show up.
00:44:00.000 And if the vendor paid me, I'll get poached.
00:44:02.000 I'll just keep hustling.
00:44:04.000 It's that way with love, too.
00:44:06.000 If you guys aren't meant to be, I don't know, you can go to all the counseling you want, you're just not, it's not gonna happen.
00:44:12.000 But if you guys are meant to be, then you can dump her, make a mistake, you guys can go away for five, six years, you're gonna end up together.
00:44:23.000 The gods have willed it so.
00:44:25.000 And I feel that way about making money.
00:44:27.000 If you are determined, and you hustle, and you don't fuck up, you don't get addicted to cocaine or heroin or alcohol,
00:44:34.000 Then you will start making money.
00:44:37.000 So, I want you to get rich.
00:44:41.000 It's totally possible.
00:44:43.000 We're in a free country.
00:44:45.000 All you have to do is have some humility and bust your ass.
00:44:52.000 Thank you.
00:44:52.000 Good night.