Juno News - August 06, 2025


Has WOKE culture peaked? + Carney ADMITS Trump won’t take his call


Episode Stats


Length

34 minutes

Words per minute

199.49628

Word count

6,812

Sentence count

407

Harmful content

Misogyny

2

sentences flagged

Hate speech

7

sentences flagged


Summary

Summaries generated with gmurro/bart-large-finetuned-filtered-spotify-podcast-summ .

Mario Zalejo, founder of Bad Axe Throwing and TikTok, joins Candace to discuss the cultural shift happening in the U.S., and whether or not Canada is on the same page as the rest of the Western world.

Transcript

Transcript generated with Whisper (turbo).
Misogyny classifications generated with MilaNLProc/bert-base-uncased-ear-misogyny .
Hate speech classifications generated with facebook/roberta-hate-speech-dynabench-r4-target .
00:00:00.000 Hi, I'm Candace Malcolm, and this is The Candace Malcolm Show. Folks, we have a great episode for
00:00:06.700 you today. We're going to talk a little bit more about Prime Minister Mark Carney and how he has
00:00:10.120 completely fumbled the trade deal with President Trump. But first, I want to talk a little bit
00:00:15.400 about the culture. The culture is starting to shift. You can see a massive cultural shift
00:00:20.080 happening in the United States. The woke ideology has certainly peaked, and we are seeing a return
00:00:25.040 to normalcy. But what about Canada? Is Canada also having that shift? Sometimes it feels like
00:00:29.560 we are still under, we still have the boot on our neck of the woke ideology in every institution
00:00:34.760 aspect of our lives. And so to be discussing this a little bit more in detail, please be joined by
00:00:40.060 my favorite political commentator and TikToker, Mario Zalejo. Mario is a businessman. He founded
00:00:45.840 Bad Axe Throwing, and he's also a very prominent on TikTok and on Instagram and many other social
00:00:52.820 media apps. So, Mario, welcome to The Candace Malcolm Show. Thank you so much for joining us.
00:00:57.160 Thanks for having me, Candace.
00:00:57.960 Okay. So, I want to talk a little bit about the culture wars that are happening. It seems
00:01:02.640 like in the United States, they are winning the culture war, and the woke ideology is on
00:01:07.760 the decline. But I don't know if that's happening in Canada. So, I mean, there's so many examples
00:01:11.400 that we can pick from, right? The Colbert Report, The Late Show with Stephen Colbert, one of the
00:01:16.780 most obnoxiously left-wing woke people in public life. Remember that cringe dance scene of him promoting
00:01:25.680 the vaccine? They call it the vax scene. Well, his show was canceled. And CBS, rather than firing him
00:01:32.180 and saying that he's just not funny and he's not very good, that the show was losing reportedly up
00:01:36.420 to $50 million a year, they actually canceled the entire show, including, you know, the legacy brand
00:01:42.600 that was built by Johnny Carson and then David Letterman. And then likewise, Sidney Sweeney put
00:01:49.640 out these very sort of normal, provocative ads on American Eagle. This is like how people have sold
00:01:56.040 things, you know, for a century. And suddenly, you know, when the woke era came, it was like
00:02:03.000 you couldn't celebrate beauty anymore. You had to pretend that all different body sizes and shapes
00:02:08.240 could be beautiful. Well, it seems like with Sidney Sweeney that the old culture is back, the culture
00:02:13.720 of the 90s, probably the culture that you and I grew up with. But I don't know if we're seeing signs
00:02:18.020 of that in Canada. So what do you think? Honestly, I, I really do think that people are more outspoken
00:02:25.360 about it, but I still feel as though Canada is almost like California. And I've always compared
00:02:30.460 and I do a lot of business in California as well. And a lot of their laws are very woke. And they're
00:02:36.780 it's a problematic state to do business. And, and in general, you know, to me, woke central for the
00:02:43.260 world is California. And I feel like Canada is not too far from it. And I think part of it has to do
00:02:49.060 is we're just such a nice society that obeys. And if the media and the TV and our, you know,
00:02:57.100 government is telling us we have to accept, accept something, I think a good part of the population
00:03:02.700 just says, okay, so we just accept that we're in the US. I think you're right. I think it's this
00:03:07.580 revolutionary of, uh, uh, it is a bit of a cultural revolution that's happening there.
00:03:13.260 Where the ideology is completely shifting back to what I'll say, what it used to be in the nineties,
00:03:18.720 like everything that they're doing right now, everything that they're talking about,
00:03:21.680 the things that you see on TV, it's exactly as you describe it. It reminds me of my teen years.
00:03:26.980 Right. And I mean, another example that I wanted to point to was Jaguar because Jaguar is kind of
00:03:32.480 like the company of like your friend's rich dad, like the, the kind of car that you might drive in
00:03:37.380 retirement when you, when you retire or sell your business or something like that. Right.
00:03:41.060 And that that's in my head, that's what I think of Jaguar. And yet earlier this year,
00:03:46.060 we saw them launch this ridiculous woke campaign. Uh, but just, it didn't look like a car commercial,
00:03:52.160 right? It looked like some kind of, uh, weird presentation of modern art. Um, you can see
00:03:57.100 on the screen there, you know, very androgynous looking models wearing bizarre clothing, no cars
00:04:02.800 in sight. Um, just very strange that, you know, these like kind of strange slogans, delete ordinary,
00:04:10.180 um, copy, nothing, break moles, like just sort of like weird and creepy. And this ad flopped so badly.
00:04:18.460 Like, I, I, I'm not surprised at all, but that, that was kind of like the last vestige of like,
00:04:24.440 you know, I think wokeness might've peaked in the U S maybe around like 2020 or 2021.
00:04:28.540 And that was like, Jaguar hadn't quite got the message. They tried to, you know, carry on in
00:04:34.720 that way and didn't go well. Um, the, they, they, they, they killed the ad campaign. The CEO stepped
00:04:40.820 down after the woke rebrand and it certainly sparked a firestorm. It sort of reminded me of
00:04:46.200 the Bud Light controversy again. And I, yeah, I think this is like a victory for normal people
00:04:51.240 because we never bought into that, right? We never wanted that. I think most Canadians never accepted 0.62
00:04:57.300 that woke rebranding or that woke ideology. And yet the kind of cultural leaders and people,
00:05:02.980 the gatekeepers in our institutions believed in it. And, and some of them really still wholeheartedly
00:05:08.660 believe in it. So even though we're seeing that in the United States, sometimes it feels like,
00:05:12.920 especially around pride season, like it was really still coming at us fast and furious. We saw that, 1.00
00:05:17.440 um, very unfortunate image of our prime minister hugging, um, some kind of an S and M nude, um, 0.99
00:05:24.420 protester or pride martyr. I don't think that Mark Carney really wanted to be in that situation,
00:05:30.180 but there he, he found himself. And, uh, interestingly though, uh, behind the scenes,
00:05:35.080 a lot of the pride campaigns didn't get the same funding that they have in recent years. So
00:05:41.120 in Toronto, uh, five major brands dumped the Toronto prizes reporting, uh, by Juno news back in June,
00:05:47.660 a number of major corporations, including Google Home Depot, Clorox, Nissan, and Adidas have all confirmed
00:05:52.000 they will not be sponsoring this year's pride Toronto festival. These companies typically
00:05:56.240 provide significant financial contributions up to $150,000 respectively. Also, uh, pride Vancouver
00:06:03.600 went through this as well as, uh, they had lost roughly $400,000 in sponsorships, uh, with brands
00:06:10.000 like Lululemon and Walmart backing out. So maybe quietly behind the scenes, uh, this stuff is fading away.
00:06:16.160 What do you think, Mario?
00:06:17.000 Well, I think, uh, a big push has, I think started in the U S and it started with, you know, uh, the John
00:06:22.600 Deere's, um, and, uh, it was the handful of companies. I remember doing videos on them that
00:06:27.560 they completely moved away from getting involved in anything related to pride or DEI. And again,
00:06:34.040 it's, I think a shift back to how things used to be. And we started seeing that take shape in Canada
00:06:40.840 slowly, but I think part of it was also potentially triggered by kind of head office. And I think CEOs are
00:06:46.520 maybe starting to realize that, you know, this stuff isn't working. What, uh, you know, Jaguar did
00:06:51.000 was just a monumental, massive mistake. And I think part of the issue that we do have and maybe, you
00:06:58.040 know, issue or not, but I think part of the problem of what we're facing today is a lot of people in the
00:07:04.520 creative world, and I'm not going to say all, but there's a lot of folks in the creative world and
00:07:09.880 also in the editing world. And I see you almost as a unicorn Candace, but I feel like there's a lot of
00:07:16.200 people in the publishing world, in the creative world that fall on the far left. And that's the
00:07:21.320 reality of it. Like I came from the advertising world. I came from that ad industry from the
00:07:25.880 marketing industry. I know what their beliefs are. And so when you have, you know, CMOs,
00:07:30.680 you have creative directors and they're shoving this down, you know, basically people's throats
00:07:35.800 and they're shoving it down their clients. There was like, Hey, you know, this is going to be the
00:07:38.680 bit, the big, big new thing that we have to do. This is the art direction we want to go with.
00:07:43.160 This is going to be so innovative new. They sell all this crap. Like you should sit in some of these
00:07:47.560 boardrooms. I've sat in some of these meetings with literally fortune 500 companies, just rolling my
00:07:53.080 eyes. And because I'm, I'm more of a numbers guy. The thing that the reality with creative in general
00:07:59.000 is you may have an idea of what works, but you should be testing various ad, uh, directions.
00:08:05.480 And so the idea is, you know, let's try blue. Let's try orange. Let's try green, which one
00:08:09.560 works the best. Cool. What the green one does. Let's kill off the other two. And then you move 1.00
00:08:12.760 on and you iterate. That's how I always operated. But in the ad world, oh no, it's all about this
00:08:18.280 will win us awards. This will be innovative. Like, you know, we're pushing society forward. Like
00:08:22.760 they, they literally sell agendas and that's what marketing is. And I know this because I've sat in
00:08:27.960 there with creative directors who are basically selling a lot of this bull and then it makes it to the CMO
00:08:34.520 and then the CEO basically signs off on it because he trusts his guy. Oh yeah. You know, they, they all
00:08:39.000 get sold the same BS, but it comes down from the people who are doing it and doing the work who
00:08:44.040 happened to fall in the far left. And we see this with mainstream media. We see, and again, like,
00:08:49.000 I'm not saying all, but you see, and there's a stat actually that exists in the U S that talks about
00:08:55.320 the amount of editors that exist and people who are journalists and how it used to be from the sixties
00:09:00.440 to the seventies to the eighties in the sixties, seventies, you would have about, you know, uh,
00:09:04.840 maybe 40% would be nonpartisan. They'd be somewhere in the middle, you know, 30%, 30% would be
00:09:10.920 Republican Democrat. As you move forward to today, it's about like 80 or 85 or 90% Democrat. And it's
00:09:18.360 like five or 10% are Republican. So there's this dominance, uh, that is happening right now on the
00:09:24.280 left, not only from the media side, but also from the creative side. And that funnels its way down to
00:09:28.920 society, even though, you know, we don't want this stuff shoved down our throats, we don't buy into
00:09:33.800 it. And I think, you know, the sales ultimately speak for themselves. It happened to Bud Light.
00:09:38.200 It happened to Jaguar. They had a disastrous, disastrous amount of sales in Europe. I think
00:09:43.240 they sold like a something like a hundred cars in a quarter. It was something so unbelievable,
00:09:47.960 but that they're, they're hurting and they're paying for it now.
00:09:50.200 Well, it's interesting that you mentioned that journalism, the profession has totally shifted. I think
00:09:54.200 that traditionally, like in the sixties and the seventies, being a journalist was more of a blue
00:09:58.680 color profession. It would be, you know, people who wanted to hold powerful people to account.
00:10:03.480 They didn't necessarily have an education or a background in journalism. They just got hired by
00:10:08.680 the newspapers to sort of be newshounds and go out there and chase stories and, you know, physically
00:10:14.840 get out in the world. And certainly that has shifted over the years to now the point where,
00:10:19.880 you know, many of the people in the newsrooms across Canada, they have their masters in journalism
00:10:23.080 from one of two institutions, right? Either Ryerson or Carleton. So you're either in downtown Toronto
00:10:28.440 or in Ottawa, and they're producing very much like monolithic views and opinions. And, you know,
00:10:35.720 you mentioned that about reporters. It's also the same thing with academics, right? In universities,
00:10:40.440 it is so rare to find a conservative university professor, right? I went to the University of Alberta
00:10:46.360 in the two thousands. And I did have a handful of more conservative leaning professors that were
00:10:51.720 really helpful in me kind of finding my way. And I, you know, I look at these universities now
00:10:57.320 and it's not that they're just overwhelmingly liberal. It's like they're overwhelmingly Marxist
00:11:01.720 and they're promoting like very toxic, harmful views about society that if you follow their lead,
00:11:09.080 not only will it be bad for the world, it will be bad for you personally. Like you will have a miserable
00:11:12.840 life if you just grow up as an angry feminist who rails against the system and rails against capitalism 1.00
00:11:18.040 and doesn't want to get a job and doesn't want to get married. It's like, those things are bad for
00:11:21.320 you. And so you'd actually be much more wise to ignore what your professors are saying. And
00:11:27.880 certainly that's the case in these corporate headquarters. And I thought about this. I have a
00:11:36.840 friend who works in a bank, one of the big banks in Canada. He was telling me that for a while,
00:11:41.240 everyone had to have their pronouns in their profile. So like, it would have to say,
00:11:46.200 Candace, Malcolm, she, her, even though anyone who spends two seconds watching me could tell that
00:11:51.320 I'm a she, her, but I would have to put it in my profile. And it was like, kind of, everyone was
00:11:56.440 afraid to remove it. It was like, it was automatically added and then everyone was afraid to remove it.
00:12:00.920 And then one day, like maybe six months ago, people just started removing it and now nobody cares,
00:12:05.480 right? Like, it's like that scary kind of moment where everyone felt like they were,
00:12:10.520 could get fired or have a mob against them potentially out of nowhere. And, and I do
00:12:15.560 think that that, that, that moment is passed. I still, I still think we have our work cut out for
00:12:19.320 us before we can totally shed this woke ideology. What do you think?
00:12:24.600 I agree. And I mean, I think part of it is people speaking up. And I remember when I first started
00:12:29.960 speaking up about this, I think it was about a year ago, maybe, maybe even less. I actually made a video
00:12:36.600 basically saying like, look, if you have pronouns in your profile, I automatically lose respect for you.
00:12:42.600 Like it already tells me everything that I need to know. Like, I don't need to know
00:12:46.120 what you want to be identified as, you know, I can look at you and tell what you're going to
00:12:51.880 be identified as. And it's not like I'm using pronouns to refer to you. Like I'm using your name.
00:12:57.560 So what, what's, what's the purpose of it? Like, I'm not going to buy into it. And, you know, it was
00:13:02.760 at the time it was very controversial, but people, uh, and the messages I got in the comments are like,
00:13:09.000 Oh, I'm gee, like, it's what you're referring to. Like I'm removing them now. Yeah, you're right.
00:13:12.840 It's ridiculous. You know, we have to do, you know, my boss makes us do this or my boss, you know,
00:13:17.000 has this, and it's literally everything that you're talking about. So it totally makes sense. But
00:13:20.760 I think the bigger part of the shift is people need to stop being so afraid. And, um, the consistent
00:13:27.240 thing that I hear, uh, uh, back from people are, you know, like you have balls, like you have balls
00:13:33.000 to say the things you say. And I said, yeah, I don't care. Like, what are you going to do? Cancel me?
00:13:37.560 Like, cool. Like, what am I going to do? Retire? Like, like, it's just like, you're like, I,
00:13:41.960 I'm at a point now in my life where I literally, um, I'm going to speak how I feel. I'm going to speak
00:13:48.040 my mind. And I feel that there's so many Canadians that are literally in the middle and people forget
00:13:55.160 that I was always a liberal and it wasn't me that abandoned the liberals. It was the liberals who
00:14:00.680 abandoned me and they shifted so far to the left. And there used to be a time where, you know, their
00:14:06.840 policies were, you know, progressive, but not outrageous. And now to me, the policies are outrageous
00:14:13.160 and they're no longer lining up with Canadians. And the thing with Canadians that I've 0.91
00:14:17.880 noticed too, and I've talked about this is they almost prefer a kind and gentle liar
00:14:24.280 over a strong truth teller. And this is kind of where we get into the situation of Mark Carney
00:14:30.760 over Pierre Polyev. What is it that you don't like about Pierre? Oh, you know, I just don't like it.
00:14:35.960 You don't like the truth is the reality of it, but you love being lied to like, Hey guys, you know,
00:14:41.480 we're going to have our elbows up. You have a soft-spoken old man, um, talking about his elbows up,
00:14:46.440 who's so nice and so good at lying to Canadians. And it's almost like Canadians almost prefer that. 0.91
00:14:52.040 And I never quite understood what, why that's the case. I would much rather have someone be brash
00:14:57.240 and honest than to have someone be nice and lie to me. Well, it's funny that you say that I was
00:15:02.840 talking to a European friend who's lived in Canada for, I don't know, maybe a few decades. And he was
00:15:07.480 telling me that like the biggest flaw in the Canadian psyche and for Canadians is that they can't
00:15:12.520 tell the difference between a good person and a charlatan. Like they'll fall for charlatans.
00:15:17.000 They'll watch Rosemary Barton and believe that she is a good, honest journalist. Like they can't,
00:15:21.160 they can't differentiate. They can't see through someone like Justin Trudeau or David Cochran. And,
00:15:26.920 and, and like, maybe it is a fundamental flaw. Let's get a little bit more into Mark Carney and his
00:15:33.320 latest. Before we do that, Mario, I want to quickly take a moment to thank the sponsor of today's show.
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00:16:44.600 All right, Mario, let's talk a little bit about Mark Carney and how he has fumbled
00:16:48.280 the trade deal. And this is interesting. Yesterday, he was over in Kelowna and a reporter for Global
00:16:54.280 News, power to her, calls him out and says, why are you putting your elbows down? Prime Minister,
00:17:00.680 let's play that clip. My question for you is that the Trump administration has increased the general
00:17:07.000 tariff rate as well as double tariffs on steel and aluminum, yet your government has not retaliated.
00:17:13.480 How do you justify it to Canadians who have voted you in to be elbows up against Trump that your
00:17:20.760 government has not fired back, that you have not retaliated? We've always said that we will apply
00:17:26.520 tariffs where they had the maximum impact in the United States and a minimum impact in Canada.
00:17:33.880 And so we don't automatically adjust. We look at what we can do for our industry
00:17:41.720 that's most effective. Doesn't really have a good answer there, Mario. What do you make of the whole
00:17:47.640 situation, including missing the August 1st deadline and getting slapped with these tariffs despite running
00:17:51.960 an entire election campaign promising that he would not allow that to happen? So there's a few things.
00:17:56.840 He got called out. He said, we're going to have retaliatory tariffs, that we're going to have our
00:18:00.920 elbows up. And the short answer to everything that he just said in that word salad was, we're going to
00:18:06.840 have inflation. He's talking about bailing out those industries. And he's talking about, you know,
00:18:12.600 he doesn't want to use those words. So he says, we're going to move in a positive way forward.
00:18:16.760 You know, we're going to be supporting support means your taxpayer dollars. Like you and I are
00:18:22.520 paying for this to prop up an industry that's been hit hard by terrorists because he's been borderline
00:18:28.920 negligent and not being able to get a deal done by the deadline date. And not only that, he tried
00:18:35.400 calling Donald Trump and Trump ignored him. Right. Like I think it was LeBlanc that was down there as well.
00:18:42.680 Their whole delegation that was in Washington got ignored. He went on TV trying to do this. And this
00:18:49.240 is what the liberals do is they implement these PR campaigns when they're failing and they try to
00:18:53.800 distract people from the main issue, which is the tariffs. And they'll say, Hey, we're going to save you
00:19:00.040 money on this bridge. Like, okay. Like 99% of Canadians have never heard of this bridge and probably more
00:19:07.400 than 99.5% of Canadians will never use the bridge. So what are we doing here? And so people need to
00:19:14.360 realize that, um, the way the liberal party works is when things go really bad, they turn into a PR
00:19:21.240 marketing engine. And so their whole idea is how do we change the new cycle to distract Canadians from
00:19:28.200 what we're failing at? We're failing at the tariffs. So we're going to talk about these other items and we're
00:19:33.800 going to talk about, you know, and that there's a reason why he went to the pride parade. He needed
00:19:39.480 a different news cycle to take the attention off of his failures in Washington. Our number one,
00:19:46.680 and I, and let me, I take this back. The number one concern for the majority of people who voted in
00:19:52.600 the last election was Trump. They made their decision based on Donald Trump and Pierre Paulie is the man
00:19:58.440 with the plan. He's going to have the elbows up. He failed. He failed. He's going to fail. And what
00:20:03.560 he's talking about right now, we're in, and I, I recently made a video about this. I think it was
00:20:09.080 yesterday. I talked about like, mark my words in a year and a half, our economy is going to be a
00:20:14.600 disaster. Our, um, our currency is going to go down. We're going to have more deficits under Carney
00:20:21.560 than we ever had under Trudeau. He's going to have a uncontrollable amount of spending because he's
00:20:26.440 going to be propping up these industries and we're going to have the biggest tax of all that doesn't go
00:20:32.120 away. And the worst kind of tax that exists is inflation. Well, that's a scary prediction there,
00:20:38.360 Mario, but I, I tend to agree that, uh, Mark Carney was voted in sort of, you know, as a one-dimensional
00:20:45.560 character, someone who can just, you know, the whole thing was that he was going to combat Donald Trump,
00:20:50.040 that he has his world, uh, globalist agenda or this global experience, um, that allows him to be
00:20:56.200 perfectly situated to be like another counter, uh, Trump. And it just hasn't played out at all.
00:21:01.720 And to your point, he was forced to admit yesterday that president Trump will not take his call. So
00:21:08.120 first I want to play this clip of president Trump from Thursday. He was speaking to reporters on the
00:21:12.760 eve of the terrorist hike. And he said that we haven't spoken to Canada. He called, meaning Mark
00:21:17.000 Carney called and we'll see, meaning I'm not sure if I'm going to call him back yet. Let's play that clip.
00:21:21.800 We haven't spoken to Canada today. He's called and we'll, we'll see.
00:21:26.920 We'll see. And so that was, uh, last Thursday and here we are yesterday on Tuesday and Mark
00:21:33.480 Carney has admitted that he has still not spoken to president Trump yet. So president Trump has still
00:21:38.280 not returned that call. He says, we'll speak when it makes sense. As in I'll speak when president
00:21:43.400 Trump says I can speak. Let's play that clip. Have you spoken to Donald Trump in recent days?
00:21:48.680 Um, thank you, uh, for the, for the question. Uh, I haven't spoken to the president in recent days.
00:21:53.320 We're, uh, uh, we'll speak when, uh, when it makes sense.
00:21:56.600 Oof. That is embarrassing, Mario. They asked to admit that the president won't, won't return his
00:22:02.440 call, which just means that we're not a priority for the Americans. You mentioned that the trade
00:22:06.520 minister, Dominic LeBlanc was down in Washington and his counterpart wasn't even there. His counterpart
00:22:11.080 was off negotiating with China in Europe. And so he couldn't even secure
00:22:15.880 interviews with high level officials. So he had to resort to going on face of the nation
00:22:20.840 and going on other left wing television networks that we know that the Republican administration
00:22:25.080 doesn't watch. So it just seems like Canada is pretty much exactly where we were
00:22:29.480 when prime minister Justin Trudeau was in charge, except for that Trump is a little bit more cordial
00:22:34.760 and a little bit less disrespectful to Carney than he was to Trudeau. What do you think?
00:22:38.440 Yes, I agree with that. And, uh, one of the key things that Donald Trump said in that same
00:22:44.040 press conference was, uh, I love Canada. I love Canadians. I have a lot of friends in Canada,
00:22:50.280 but they've been poorly led. They've been poorly led and, and they're being poorly led. And it's not
00:22:57.000 just a knock on Carney with him ignoring his calls. It's a knock on the whole liberal administration
00:23:04.120 from Trudeau. And you have the, basically the same MPs in the same cabinet, the same people
00:23:08.680 and the same problems. And they were never the right people to get the deal done. And I think
00:23:14.440 Canadians are slowly realizing that. And a big part of it is you're not getting this type of coverage
00:23:21.400 that what we are talking about out in the open, spelling out the obvious in mainstream media,
00:23:26.600 because it doesn't fit that narrative of keeping our elbows up. It hurts Mark Carney's image.
00:23:32.760 And I think there's a recent article that was published. I think it may have been by the
00:23:35.960 national post that talks about, um, Mark Carney basically is doing everything he can in representing
00:23:43.320 the over 65 crowd. And once you remove that support or split, it's split in the middle.
00:23:49.800 Uh, and you know, this kind of ties back to the whole concept of, you know, uh, wokeness that we talked
00:23:55.960 about and things kind of changing. I hear from, I have a 20 year old, uh, and I hear from him,
00:24:02.120 from his friends. I see kids at the gym around that same age. They tell me the same thing.
00:24:08.120 They all follow me. I, I, I, I found it, I find it weird that I have, you know, these young teenagers
00:24:14.200 who are following me and they're like, we like, they recognize me when I'm out.
00:24:17.880 Like I'll be hopping on a train to go to an event. People come out and be like,
00:24:21.400 can we take a picture? Oh my God, we can't believe it's you. Are you the guy on TikTok? Are you Mario?
00:24:25.320 And it's because the youth are now leaning towards the conservative movement. And, um, you know,
00:24:32.680 what I've been trying to do is I'm trying to make politics cool and I'm trying to make it relevant
00:24:37.800 so people can understand it. And the youth are, and the stats are showing that the younger audience
00:24:43.960 who is on these social media platforms, and that's how they're absorbing the news. They're
00:24:48.360 realizing what's happening. They're not watching what the TV box says anymore, but guess who is
00:24:54.520 the over 65 crowd. And that's the same people who, you know, Mark Carney has the support for.
00:24:59.880 And I think slowly over time, that shift is going to start chipping away. And I think things started
00:25:05.000 going really downhill for him. The moment he basically betrayed us all by not, um, putting out
00:25:10.600 a budget. And then now it's starting to come out that he's failing in trade talks as well. It's just,
00:25:15.480 it's just been a monumental failure. Well, wouldn't it, wouldn't it be just so
00:25:19.320 deliciously ironic if the liberals were successful in allowing 16 year olds to vote? Because that's 0.99
00:25:23.880 the latest thing that they're trying to get 16 and 17 year olds to vote. Wouldn't it be great if they
00:25:27.400 did that only to learn that those young Gen Z and, and, and gen alphas were actually, you know,
00:25:32.600 watching Mario's lay host TikToks and they're all going to show up and vote conservative. I, I would,
00:25:36.520 I would, I would like that. Mario, this is a good transition because I want to talk about the
00:25:40.200 online news access. This is interesting. The same presser in Kelowna, BC, Mark Carney was
00:25:45.160 asked about his support of the online news act. We know that this is one of the Trudeau era
00:25:49.880 censorship bills. Um, one of the things that it did was block news agencies from operating on meta. So
00:25:57.080 for us, I mean, I built my business true north on Facebook. That was our number one audience.
00:26:01.640 That's where all of our videos were. That was how we connected with our audience in the early days.
00:26:05.720 And then one day, you know, Trudeau turned off the switch and we lost access to all of those
00:26:10.600 followers on Facebook and Instagram. So this is something that we're following quite closely.
00:26:15.560 Carney is sort of hints that he, he, he might not be willing to continue it. Although also he has
00:26:22.040 that same mindset, right? Like to, to bring it back to the conversation, um, people who are glued to
00:26:27.560 the state media, people who get their information from the state broadcaster, they're going to go with
00:26:31.880 the liberal narrative that is being promoted through CBC. People who get their news through social
00:26:35.960 media, they're going to be more likely to be exposed to the truth and to truth tellers like yourself
00:26:40.840 and others. And so they might be less likely to vote liberal, which is why you see the liberals
00:26:45.560 wanting to get involved in and censor those things. So I'm going to play this clip and then you can tell
00:26:50.200 me, uh, what you make of it. So let's play this clip of Mark Carney.
00:26:53.240 Mark Carney We'll see 18 stands in our way to get back onto Facebook and Instagram. Are the liberals
00:26:59.560 looking for an alternative or rescinding that so that we can get that news back on those important?
00:27:04.600 Mark Carney One of the roles of, uh, CBC Radio Can, uh, Radio Canada is to provide
00:27:11.240 unbiased, immediate local information, um, particularly in terms of, in situations such
00:27:18.040 as you're, uh, referring to. Um, and that's one of the reasons why we've made the commitment to,
00:27:23.560 uh, to invest, uh, and reinforce and actually change the governance of CBC Radio Can to ensure
00:27:29.320 that they are providing those essential services. Now to your specific question,
00:27:34.040 uh, I personally, uh, and this government is a big believer in the, in the value of what you do.
00:27:39.240 Uh, I'm going to use you as a representation in local news, uh, and the importance of, uh,
00:27:44.680 and the importance of, uh, ensuring that that is disseminated as widely and as quickly as possible.
00:27:49.640 Uh, so we will, we will look for all avenues to do that. And I, I, I understand your question and I,
00:27:55.400 it's, it's part of our, it's part of our thinking, uh, around that.
00:27:59.320 So Mario, we got a bit of a word salad answer there, but he, he sort of eludes as part of his
00:28:03.880 thinking, uh, what do you make of that? I mean, he obviously hasn't made a decision one way or
00:28:07.720 another, so he's just trying to talk his way out of the question, but what do you, what do you think
00:28:10.600 of it all?
00:28:11.000 Yeah, he is. And, um, it's interesting. He uses those words and I'll give you a perfect example.
00:28:18.440 Um, he's been trained, uh, and he's got really good media training and that, that comes from the
00:28:25.240 corporate world. Uh, when they say, you know, we're thinking about this problem or we're thinking
00:28:29.080 of doing it this, this way. And I know this because, um, my brother, uh, heads up the economics
00:28:35.240 division for Ernst and Young, and he deals with CEOs. He deals with a lot of, you know, very large
00:28:42.200 entities, uh, including the government. And when he's being asked these questions and when he's on TV,
00:28:48.840 he honestly, he sounds a lot like Mark Carney because he has to be careful with certain words
00:28:55.720 in the way he says it. And to me, I think you're absolutely right. He doesn't want to say no,
00:29:01.560 but he also doesn't want to say yes. Um, and it's basically a non-answer is what he gives. Um,
00:29:08.040 and he knows that the reporter brought up, uh, an interesting point. Mark Carney,
00:29:14.120 the one thing I will say is I think Mark Carney understands the holes that exist.
00:29:18.440 And he understands that a perfect example is crime. Our crime is ridiculous. Like the catch
00:29:22.920 and release list. He knows that's an issue. And I think he's finally got to the point where we're
00:29:28.200 going to address it in the fall. And so he knows that's an issue that exists. And I think in some
00:29:33.000 way, shape or form, he's looking at dealing with it. We don't know how he's going to deal with it,
00:29:36.760 but I think this is the exact same thing. It's, it's, it's a bit of a non-answer and it's basically,
00:29:40.920 it maybe, maybe not. Well, it's pretty clear that the Trudeau policy is a failure,
00:29:45.400 right? The entire purpose of the online news act, the way that it went after Meta was that they
00:29:49.320 wanted a cut. They wanted a cut of the revenue to go into a pool, to get distributed to the media.
00:29:54.760 So it was supposed to be Justin Trudeau doing a favor to his friends at CBC and other government
00:30:00.040 funded agencies. This is what happened with the Google fund. Um, but it backfired because Mark
00:30:04.920 Zuckerberg said, no, we're not doing that. We're not giving you money. We'll just block your news
00:30:08.840 services. That's fine. And so it kind of backfired on Trudeau, but he couldn't back down because it
00:30:13.560 would be humiliating. So he had to just keep it going. But now it's the reverse where the CBC is
00:30:18.920 saying, Hey, we can't actually get our message out to people. We can't meet them where they are,
00:30:23.240 which sometimes is on Instagram and Facebook. And so now the government might have to kind of like
00:30:28.280 quietly cave, but I think you're so right. When Mark Carney speaks, it's like, he doesn't say anything.
00:30:32.680 He's just, it's just corporate, corporate speak. And it's, it's so inauthentic. It's,
00:30:37.400 it's surprising that Canadians, um, are fooled by it. It's, it's honestly a lot of risk management
00:30:43.240 is what it comes down to because, and, and he knows this specifically how to do that because
00:30:47.080 he's had so many years of practice being, especially when you're the head of the bank
00:30:52.120 of Canada and you're the head of the bank of England, every single little word actually matters.
00:30:57.080 And I remember like we, we studied this, um, you know, back in university over 20 years ago,
00:31:02.040 that you have to listen to every single word. So everything is articulated for risk
00:31:06.360 management and that's all what it comes down to. And you know, the interesting part to your point
00:31:10.760 about, you know, uh, basically the, the whole purpose of the bill is to, um, reduce the amount
00:31:18.360 of taxpayer dollars that are going to the CBC. And that's ultimately the goal for it. And what,
00:31:23.160 the one thing that did disturb me is what Mark Carney said about basically it almost hinted like he wanted
00:31:28.440 CBC as like the monopoly to provide local news and national news. Like that answer to me,
00:31:34.120 that first part of the answer is probably the scariest part of it all. Not even the fact that
00:31:37.880 maybe he might repeal, he might not repeal the bill, but the fact that, you know, CBC needs to
00:31:42.600 be the one, like he gave them an extra $150 million, uh, which is an astronomical amount. And like,
00:31:48.760 if you dig in deep into the CBC, I think they have over 1800 employees that earn more than six figures.
00:31:54.760 And you know, it's become this, uh, overinflated bloated, uh, machine. And I'm going to keep this
00:32:00.920 person confidential, but I spoke to someone, uh, that works at CBC and they're pretty high up.
00:32:07.560 And what I will say is the discussion that I had with him is the problem with you guys is
00:32:13.720 you don't realize your ROI is viewership period. Viewership doesn't matter if it's on the TV.
00:32:20.440 So why are you guys investing on TV? Viewership today is going to come through the phone.
00:32:25.320 So your only metric and your only purpose is to try getting your news into as many people as humanly
00:32:32.360 possible. It doesn't matter where it is. It could be behind the computer. It could be on your phone,
00:32:36.600 but you get that message out there. So why are you guys so focused on these overproduced,
00:32:41.560 you know, uh, news networks? I don't know if that triggered something or not, but I noticed a massive
00:32:48.040 change in CBC specifically on Tik TOK in the last, I think six months or so, they have so many more
00:32:55.800 online producers that create Tik TOKs, um, where they never had that before. It was only like
00:33:01.320 basically just repurposing content, re-editing it, but now you have actual producers doing it.
00:33:05.880 And so it's good that they're actually making that shift in the mindset because they need to get the news
00:33:12.760 out to where people are and they were never doing that. And, and, you know, you don't need 1.4 billion
00:33:19.560 each year to be able to do that. I do it for free on my free time and my reach, I would say,
00:33:25.160 is probably equal to what theirs is now only because I've ramped down.
00:33:30.040 Well, I'm going to have to urge you to stop giving tips to, uh, the CBC and how they can reach more
00:33:34.520 people. Cause, uh, I, I think that the fewer people they reach, uh, the better. I'm just, I'm, I'm
00:33:38.760 perfectly happy to watch the viewership, uh, die and then try to focus more and more money on that.
00:33:43.480 Um, all right, Mario, thanks so much for your time. Appreciate having you on. Everyone go check
00:33:47.000 out Mario Zalejo on social media. Uh, thanks so much for joining us.
00:33:50.040 Thank you.
00:33:51.080 All right, folks. That's all the time we have for today. Thank you so much for tuning in. I'm
00:33:54.440 Candice Malcolm. This is Candice Malcolm Show. Thank you and God bless.