Juno News - Poilievre needs a new strategy

00:00:00.000 It's interesting that we're talking about, you know, it's 2025 and you need to take a modern

00:00:06.580 approach. I think so many ways Pierre has done that. And it's interesting because of Trudeau

00:00:10.680 government regulation with regards to news media and how we can operate on social media,

00:00:16.320 Canadian news outlets cannot have a presence on Facebook or Instagram. And I think that Pierre

00:00:21.960 Paulyev used that to his advantage because he didn't have to speak to Canadians through the

00:00:25.740 filter of the media. He could just go out and speak to them directly. And so much of his strategy

00:00:30.520 that really like propelled him to such a large lead in the polls was just him on social media,

00:00:36.120 putting out these really polished documentaries, explaining issues like in a really clear and

00:00:41.000 precise way. And that really helped him. I haven't seen as much of that, but I did want to tie this

00:00:47.020 to a clip that really went viral among Canadian politicos and commentators from last week, a

00:00:54.060 high profile, large audience, American podcaster named Patrick Bette David, criticized Pierre

00:01:00.460 Paulyev and told him that he's made a huge mistake by not going on more podcasts. So not meeting

00:01:05.820 maybe Canadians or young men where they are, which is on these sort of alternative platforms and podcasts

00:01:11.760 where you can just sit down and have a real conversation. I know you guys have both commented

00:01:15.180 on this, but I want to, for our audience, play a bit of the clip and then we can all react to it.

00:01:19.440 Every time we invited Pierre, arrogant, pompous team, the only podcast he ever did is Jordan

00:01:27.440 Peterson. So let me get this straight. You saw Millay win because he went everywhere. You saw

00:01:34.520 Bukele win, he went everywhere. You saw Trump win because he went everywhere. You saw Bobby win

00:01:40.280 because he went everywhere. You saw Vivek become a superstar because he went everywhere. And you

00:01:44.200 don't, you deserve losing.

00:01:49.200 He's not wrong, but he, and he mentioned team, right? He said, Pierre's team, that's his handlers that are,

00:01:54.200 that are not adapting.

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00:02:38.200 journalism. Thank you so much. Back to the episode.

00:02:41.200 Well, it's interesting because I mean, he did come on to my podcast and like, it took a while for me to

00:02:48.200 to get to him and to convince him to do that. Like I don't have a huge audience like some of those

00:02:53.200 Americans do, but I don't, I don't see why he wouldn't just go out and go on to Joe Rogan, go on

00:02:58.200 to like some of these big podcasts. It was great that he did Jordan Peterson show. And I got, I think,

00:03:03.200 millions of views. So he should do more of that, but he isn't. And I don't know why. I don't know if that's

00:03:09.200 because his team is too cautious and they're blocking him from doing that.

00:03:12.200 The team is just, is risk averse. They, they, they're, they're playing it safe and playing it

00:03:17.200 safe is, is coming in second place. That's really what it's going to come down to.

00:03:21.200 And then they don't control the material and that drives them nuts, right? They want to have the B roll

00:03:26.200 or whatever you call it. And, and, uh, they're afraid. I mean, that was why, that was why Carney

00:03:30.200 didn't want anybody at his event the other day in Calgary is because we're recording. You could see

00:03:36.200 that you can see what they produce during their events and what makes it out in public versus what

00:03:41.200 we produce when we're there. So, um, yeah, 6 million views. I think he got within one day for going on

00:03:47.200 Jordan Peterson. And like, I'll, I'll, I'll say it. I mean, I got 120,000 followers. Clyde has 150,000

00:03:54.200 followers. You got a hundred and probably 300,000 followers, right? I mean, there's a million people

00:03:58.200 that'll, that'll watch the us, uh, if he comes on our show and it's free and it's quick. And if he does

00:04:05.200 a good job, poof. Yeah. Yeah. Yeah. And that's people have lost the, the, the, the appetite for slogans and,

00:04:14.200 and short form content. People want to see authenticity. And this is what won Donald Trump,

00:04:19.360 won Millet their, their elections. They went out, they were vulnerable, but they were, they were

00:04:24.580 prepared. And we know Pierre comes to the table prepared. He can, he can withstand a three hour

00:04:30.120 interview if it came down to it and, and, and come out on top of that. Now, none of the other candidates

00:04:35.420 can do that. And this is, what's going to win elections in this new thing. Now, what they're trying

00:04:40.420 to do is, is, is get the vote of the liberal Torontonians. This is the strategy. Quit that

00:04:47.000 strategy. Let's talk about getting people who are fence sitters, who haven't voted before,

00:04:51.860 maybe vote occasionally, but they're, they're not going to be too excited when they see Pierre come

00:04:56.320 out and, and give honest long form opinions on things. This is what will get people who haven't

00:05:02.600 voted energized. This could win him the election massively. And I'm talking at a, at a giant margin.

00:05:08.480 This is what people are craving. Where the, the, the lowest voting demographic is the young male.

00:05:14.520 So like, if you wake up the young male as a voter, not as a, not an, you know, like you, it's not

00:05:20.460 enough to just wake them up. You got to get them to vote. Young males don't vote. So get young males 0.88

00:05:25.440 to vote and yeah, go on the podcast here. That would be a, yeah. Well, it's interesting, Clyde, that you

00:05:30.900 mentioned the GTA and the Toronto voter. Cause if we can go back to that map of Canada, the Leger poll,

00:05:36.580 it shows like, it's really unbelievable how this is flipped because I'm telling you like two months

00:05:41.560 ago that that bottom right corner of the series, greater Toronto, like most of those seats were

00:05:45.660 blue, all of the suburbs. Obviously there's still a few downtown writings that will basically always

00:05:49.760 go liberal. But you see that that has now flipped at least according to this poll. And so Pierre's

00:05:56.400 strategy of not trying to upset those voters and not trying to, I guess, alienate them by being too

00:06:02.800 much of a conservative or talking too much about freedom that hasn't worked. Like he's lost his

00:06:07.100 voters anyway, according to this poll. So like I, from my perspective, he has to do something.

00:06:12.800 And I would love to see him go out there and go onto some of these big podcasts, but then you see

00:06:17.760 the pushback that's happening. Like I already saw it when that, uh, Patrick, that David clip was going

00:06:22.960 viral. Uh, some kind of like establishment conservatives, for instance, Jason Kenney, former premier of

00:06:28.300 Alberta came out and said, like, why would Pierre do your show? You platformed Andrew Tate, who is a

00:06:34.180 misogynist and rapist, which is true, but this idea of like guilt by association, like I can't do 0.95

00:06:39.320 why are we doing that? Why is the right doing that? I agree. I don't think we should do that. I think you 0.97

00:06:45.160 should go to where the audience is. And if young males, like you said, Marty are, are watching these

00:06:50.000 podcasts and that is what helped JD Vance and president Trump had their opinions. They changed people's

00:06:56.440 opinions of them. Then probably I should do the same thing and forget about the risk reverse

00:07:00.840 cancel culture. People that will say like, how dare you go on a platform that had someone else

00:07:04.420 that I don't like. I'll say this to Pierre, right? So you showed that map and that bottom

00:07:08.800 corner, Toronto, right? The five largest companies in Canada are banks. So the five largest companies

00:07:16.180 in Canada are the TD bank, national bank, Toronto dominion, you know, and they're all based out

00:07:20.860 of Toronto and, and, and, and Poiliev is protecting those banks. If he doesn't go after Toronto and

00:07:28.840 those banks are actually one of the biggest targets of Trump's right now. And like, I would,

00:07:34.720 I would take advantage right now. The TD bank got hit with a $3 billion, um, penalty for, uh, money laundering.

00:07:43.780 And, and the president of the TD bank walks away. He just resigns. He, he, his term is a done next

00:07:50.480 week. And so hammer the banks, it sucks, but hammer the banks and hammer Ontario. And then you'll, 0.99

00:07:58.280 you will gain so much support in the rest of the country. I mean, the banks used to be actually the

00:08:02.900 number one target of all the politicians in this country. I don't know when they stopped being the

00:08:06.880 targets. Well, I know why, because they're so big and so powerful. So yeah, there's, um, I think we keep

00:08:13.500 coming back to the same, uh, conclusion, the advisors of the conservatives right now, I don't

00:08:20.300 think are doing a very good job of advising Pierre and me are going to get criticized for saying this

00:08:25.500 and probably you, Candace, because speaking the truth, man, I'm not against Pierre. I like Pierre

00:08:30.400 and I want him to get it, but we're criticizing his team and his approach. And we think, we think he

00:08:35.700 might be, uh, we, I think he might miss an open net. Well, something's definitely not working. I mean,

00:08:40.780 the fact that he was so far ahead and he's not, I will point out that the betting markets are still

00:08:45.900 strongly in favor of a conservative winning. So one Leger poll showing the liberals ahead doesn't

00:08:50.520 necessarily mean this is a done deal and that Polyev has lost. Actually, Marty, you posted this on X

00:08:55.760 yesterday. You said that the Poly market is still predicting a big conservative win and you can,

00:09:00.580 you can see it's 78% with the liberal 21 and it hasn't really changed. There isn't, you know,

00:09:05.400 it's a, it's a plateau. So, so Pierre Polyev's odds of becoming prime minister haven't changed,

00:09:10.300 at least in the last, I think this shows just a week. Um, but then Brian Lilly also had a post

00:09:15.340 about the MGM betting markets and the serious odds are still again in favor of the conservatives,

00:09:20.380 almost a one-to-one chance of them winning or one, 1.36 compared to the liberals up at 2.87. So

00:09:28.020 it's not like they've blown it. It's not like they've lost the election. They still have a very,

00:09:31.600 very good chance. There's still the odds to win, but I think that Polyev has to change something

00:09:36.620 because the momentum has shifted and it's going towards Mark Carney and the liberals,

00:09:41.100 uh, probably think. Yeah. Well, I absolutely think that he just needs to go back to what being

00:09:47.320 himself again, it's, it's Pierre Polyev that people like, it's not this, this PR Polyev, this,

00:09:53.780 this, uh, this fake persona. I know he ditched the glasses. He got a new haircut and all of that stuff,

00:09:58.660 whatever you got to do what you got to do, but don't become a different character. It's the new

00:10:03.040 character that people are just not resonating towards, uh, as well as, you know, as the,

00:10:08.640 as the liberals move towards his strategy and, and saying like all the talking points, you know,

00:10:14.340 getting rid of the carbon tax, uh, fiscal conservatism, all of this stuff, own it, own it,

00:10:19.660 come out and tell, tell the public. Yeah, great. You, you're, you're trying to take my ideas.

00:10:23.680 That's fine, but I'll be the one who actually implement them. That's, that's how it's going to

00:10:27.340 come across. And this is what will actually get people to wake up and say, Oh, okay. I, I still

00:10:32.880 like that guy. I still like what he's doing. Uh, step away from this, uh, PR strategy stuff from

00:10:38.080 Ottawa. It's terrible. Well, and the other thing is if the liberals have come towards him in terms

00:10:42.720 of policies like carbon tax, capital gains tax, and some others, I think it creates an opportunity

00:10:47.300 for him to come up with some new strategies, some new, some new policies, sorry, based on his

00:10:51.640 principles of free market. Like, why don't we hear like a huge major tax cut or, you know, some other

00:10:56.460 huge reform that will again, differentiate the liberals from the conservatives. Cause if the liberals

00:11:01.680 want to run as fiscal conservatives, that's great for me. I'm, I'm for that. I'm for everyone being

00:11:05.220 much more conservative. Uh, but then I want to see more from the conservatives, maybe on social

00:11:09.640 issues, maybe on some of the woke things that have kind of gone way too far in Canada. Like

00:11:14.040 let's hear, let's hear different things from Polyev. Um, actually, when you mentioned that,

00:11:19.440 you remind me of another thing I want to point out. The liberals have closed the gap with the

00:11:23.800 conservatives, but it's not that the conservatives dropped is that the liberals went up and the liberals

00:11:28.480 went up in popularity at the expense of the NDP, right? So that's a, that's a really important

00:11:33.280 thing to, to remember the NDP, the NDP, they really blew it. Uh, Jagmeet, you know, stayed way too

00:11:39.040 long. So, um, so the conservatives now strategically, what they need to do is they need to try and find,

00:11:46.320 where are they going to find their votes? They're not going to find too many more. They're, they're,

00:11:49.520 they're at their high percentage. So they need to keep that. Like they didn't lose ground. That's what I'm

00:11:54.240 trying to say. They didn't lose ground. The liberals regained some, uh, maybe, maybe a strategy would be

00:12:00.080 to promote the NDPs. I don't know. And I would like to add too, that the conservatives can come

00:12:04.980 out and talk about, uh, Mark Carney and his fiscal conservatism, the whole, his new new found liking

00:12:10.840 for that. No, he's not going to be fiscally conservative. He doesn't have a track record of

00:12:14.920 it. Marty called him a one trick pony earlier. What was his one trick? He was turning the money

00:12:18.840 printer on. That's what he's done. He did it. He did it with the bank of Canada. He did it with the

00:12:23.160 bank of England. He's largely, I would, I would, I would say that he's largely responsible for the

00:12:28.840 housing bubble in Canada because it's an asset bubble because of interest rates are way too low

00:12:34.400 for way too long. And this is, this is the legacy of Mark Carney. He'll bring on more inflation. He'll

00:12:40.180 bring on more fiscal woes for Canada. And Pierre should really be banking on that.

00:12:46.420 Actually, you know what Pierre should do now? This is a very risky thing, but one thing Pierre should do

00:12:51.040 is have a meeting with Trump. Imagine if Pierre has a meeting with Trump before the election

00:12:56.320 and they're buddy buddies, you know, like Brian Mulroney, Ronald Reagan kind of buddy buddies. Like

00:13:01.260 if Trump met him and everything goes good, then Pierre could eat like, that's the victory I would

00:13:06.460 go after if I was Pierre right now. But that's also risky because you could show up at the white 0.97

00:13:10.960 house and end up having a Zelensky moment. Hopefully not.

00:13:14.000 You know, I, I, I agree with that. I think that Pierre should do that. But my concern,

00:13:20.240 and I think that this would be the concern of the strategists around Polyev, I don't know what

00:13:23.840 Polyev thinks about this, uh, but that it could backfire that the liberals could use that image

00:13:27.820 to say, Polyev, he's just like Trump. And then they would get their wish of running a campaign 0.73

00:13:31.800 against Donald Trump. And it would come back to Canadians, right? Like can Canadians see through 0.99

00:13:36.060 that? How many, what percentage of Canadians have like complete Trump derangement? Like how many of them

00:13:41.800 really drank the Kool-Aid and believe the MSNBC talking points? Because if it's like 20 to 30%

00:13:47.000 of Canadians, then Polyev could do that and he could win. But if it's like 60 or 70% of Canadians

00:13:53.400 that like wake up in fear of Donald Trump and hate him, then Polyev doing that would be a total disaster.

00:13:59.740 Yeah. And on the flip side, I think Carney will avoid it because Carney, Carney will not,

00:14:05.260 Carney's not the kind of guy that Trump likes. Carney, Trump will not like Carney on face value. He

00:14:10.340 doesn't like bankers and snobs and people like that. So, so yeah, maybe let's, let's try and

00:14:17.120 encourage that. Carney, go visit Trump and have your Zelensky moment. I think a lot of the people

00:14:21.700 in Canada that have Trent derangement syndrome at the moment are hardcore liberals anyway, and they're

00:14:26.580 not going to vote conservative regardless. So there's no point of pandering to those individuals.

00:14:30.900 Yeah. They'll, they'll, they'll, they'll squeak loudly, but that you could use that to your

00:14:35.080 advantage. The more unhinged they get, the better the conservatives will look. So I would say,

00:14:40.820 you know, encourage it, make it, make it happen more often because it'll be a winning strategy long

00:14:46.180 term. I, I, I live in an ultra conservative writing and I have weekly book club meetings with my

00:14:53.200 neighbors. And I was surprised at how many of my neighbors don't like Trump. It truly shocked me.

00:14:58.940 And I think what his latest salvo really soured a lot of people. They, they, they probably did

00:15:04.340 like Trump in the, in the beginning, but some people truly don't, you know, or we're shocked

00:15:10.100 by Trump, um, attacking us so viciously in the last little while. Yeah. I can sort of relate to that as

00:15:16.000 well because I, I like Trump and I find him hilarious. I don't think he gets enough credit

00:15:19.820 for just being like entertaining and funny. And I think that the team that he's assembled is really

00:15:24.100 good. I love the make America healthy again movement. And there's so much about it that I really

00:15:27.640 like, but I have not liked this. Like, I don't think that a terror four against your closest friend

00:15:31.400 and ally is a good strategy. I don't think that calling Canada, the 51st state and repeating the

00:15:36.160 governor Trudeau thing, even though it is kind of funny, but it's just so unhelpful to Canadian

00:15:40.400 politics because it has just completely changed the, the entire conversation in Canada. It's

00:15:46.620 frustrating that an external force that we used to think was for good, um, has derailed our politics

00:15:53.140 so much. And finally, the thing I liked about Trump was that I felt like we were going to have a

00:15:56.860 golden age and that it was going to be this like booming economy. We're finally going to get like

00:16:00.420 the roaring twenties that we were waiting for after COVID. And yet, because of this whole tariff

00:16:05.160 thing, I mean, the stock market is just in an absolute free fall and it doesn't really feel like

00:16:09.940 we're like anybody's winning at this point. His own citizens and his own advisors are telling him

00:16:15.160 that, Hey, Donald, like, Whoa, Whoa, Whoa. I mean, you know, yeah, to your point, Candace, I think, uh,

00:16:20.580 last I looked, the American market had lost $4.5 trillion in market cap. That's, that's,

00:16:26.040 that's a big number that, and, and, and Americans checked off Trump mostly for economic reasons

00:16:32.260 here in Canada, we vote for healthcare and, uh, free checks for, for whatever reason, whereas

00:16:37.360 Americans truly vote for the economy. And, uh, yeah, yeah. Trump back off a little bit. Let's hear

00:16:43.940 more from, uh, Robert Kennedy on making, uh, uh, you know, America healthy and let some of the other

00:16:49.780 people talk for a while. Yeah. What do you think Clyde? Well, I'd agree. I would agree with that.

00:16:54.900 I, I, so I think, um, I think Trump's going hard. There's again, there's two sets of tariffs. There's

00:17:00.220 the, there's the punitive ones that are aimed at Canada, fixing Canada and Mexico, fixing their

00:17:05.940 border situation. The, the issues with narcotics in the country, which are real issues. And we're not

00:17:11.740 where the, the numbers, the numbers, the 1% numbers, most people, uh, would dismiss that

00:17:17.880 with the amount that's actually being trafficked in the country. You don't have to look that far

00:17:22.320 to see it. Uh, Sam Cooper has been doing great work on that. The second round of tariffs are

00:17:26.280 reciprocal. And I think that they're fair in, in fact, I think that reciprocal tariffs is what

00:17:31.980 our politicians are talking about against Trump and his tariff runs. I think, uh, if they would

00:17:37.240 just come to the table and, and, and actually negotiate and say, you know, the end goal here

00:17:42.360 is to remove tariffs. That would be a great step in the right direction. Now there are a lot of,

00:17:47.480 uh, you know, cartels and monopolies in Canada that would suffer tremendously to that. But I think

00:17:53.800 it would take some time. Our economy would transition to a more modern economy and we could

00:17:59.540 do really well with the United States as good partners. I think that's the direction that he's

00:18:03.480 trying to go. I think, uh, he's having a hard time with that because there's pushback,

00:18:07.880 but I think that's the goal in the end. Well, absolutely. Thanks so much. We have,

00:18:12.520 uh, Clyde do something and Marty up more. It's always fun to have you gentlemen on the show.

00:18:15.560 Thank you so much for joining us. Cheers, everyone.

Juno News - March 13, 2025

Poilievre needs a new strategy

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