Samuel O'Brien has been in the financial industry for over 10 years and is a partner at a company called True Gold Republic. He talks about why he thinks gold is more of a safe haven than the dollar and why he bought gold right after the election.
00:00:40.000I'm gonna talk about something that we don't talk about a whole lot on the show.
00:00:43.000And uh and and just tell you something that has been on my mind since I don't know, just before the election last year.
00:00:50.000Um and talk to you a little bit more about kind of some financial topics.
00:00:53.000Now, I know some people may not be interested.
00:00:56.000I'm not giving you like expert advice or anything like that.
00:00:59.000In fact, on Wednesday, Steven gave me crap after we talked about gold for a minute and uh and said, Yeah, yeah, go ahead and give us your give us your uh professional advice, and then sat back and I was like, no, I'm just saying I've noticed certain things, and I hear noticing is you know, fine these days.
00:01:16.000I'm interested in why you have the SP 500 up 13.4% over the last year, Bitcoin up 67.6%, gold up 58.8%, silver up 60.3%.
00:01:29.000And then comparatively the dollar is down about 4.6%.
00:01:34.000Those things are very interesting to me because when I took finance in college, um, gold was put out as something that people use as a hedge against the market because they want to make sure that they have a balanced portfolio.
00:01:46.000How we've always talked to you guys about this, whether it's gold, silver, anything else, that you have a balanced portfolio.
00:01:51.000We're never gonna tell you to go grab, you know, everything, like put everything you got in Bitcoin and hope for the best or doge or whatever else, right?
00:02:09.000And really the gold price has been skyrocketing over the last year, but it's reached all-time highs, topping 4100 per ounce.
00:02:18.000U.S. stock futures rebounding this morning after the major averages closed in the red, halting seven consecutive days of gains for the SP 500.
00:02:26.000But the gold rally, it continues to power higher.
00:02:29.000Spot gold hitting $4,000 an ounce for the first time ever.
00:02:34.000Billionaire investor Ray Dalio says he sees gold as more of a safe haven than the dollar.
00:02:38.000He compared its record run to the 1970s, a time of high inflation and economic uncertainty.
00:02:45.000Plus, NVIDIA reportedly investing in XAI as Elon Musk's startup looks to raise 20 billion dollars.
00:02:51.000Bloomberg News reporting the company is investing as much as two billion in the equity portion of XAI's fundraising.
00:02:57.000The report comes just days after rival AI startup OpenAI announced a blockbuster deal with NVIDIA competitor AMD.
00:03:04.000NVIDIA declined to comment on the report.
00:03:07.000So there's a reason we included the NVIDIA part in there, and we'll get to that in just a second.
00:03:12.000But gold's up about 58 uh point eight percent, I think is the number I gave you, yeah.
00:03:19.000Now I just so happened to buy gold right after the election.
00:03:22.000So things went uh swimmingly well for me and my timing.
00:03:25.000But again, it's part of a balanced portfolio.
00:03:27.000It's not like I just put you know every single dollar that I had in gold.
00:03:31.000And the reason that I bought it was to make sure that I had some balance.
00:03:34.000But like I said, it's typically a hedge against a market that is filled with uncertainty and risk.
00:03:40.000And you guys know that I am not the world's expert on this.
00:03:43.000I I I think I have a bit of an understanding of uh some of the questions that I have, some of the things that I've noticed about the markets lately, but I wanted to bring in somebody from the financial sector to be able to talk to us a little bit about that, and that brings us to my guest today, Samuel O'Brien, who's been in the financial markets for about 10 years.
00:04:19.000Um, but this is not like a sales pitch of of any sort, right?
00:04:23.000We are partners in this deal, but you have some uh understanding.
00:04:26.000We actually talked just before the show on a number of different things that we're kind of adding to this conversation about this strange place that we find ourselves with the market.
00:04:35.000So just tell me a little bit about how you got kind of into this market and what you guys do.
00:04:40.000So obviously I'm not from America, uh but I started with I started with my with my business partner.
00:04:46.000We worked for an American Precious Messers firm.
00:04:51.000And we started selling physical gold and silver, but that company was like mainly focused on the fancy coins, collectible stuff, you know, things like that, which was it's good for some people, but it's not giving you direct exposure to the metal prices.
00:05:05.000Like sometimes you'll be paying two, three times more than what you need to.
00:05:09.000So if the price goes up, you think you've made some money, you probably really haven't.
00:05:12.000So we were sitting there one day and he said that you know, I've got an idea, we can do this way better.
00:05:36.000Um then COVID hit as well, so there was like sh you know, crazy increased demand for precious metals because people just didn't know what was going on.
00:06:08.000It was it was the weird commodities, but obviously gold was uh was that thing where people thought, you know what, you know, things get really, really bad.
00:06:14.000You know, that was that week right where the market break was going off every single day.
00:06:43.000And out here, there's bigger companies that have been b in business for a long time.
00:06:47.000So we just wanted to set up like a boutique operation, small group of guys here doing it the right way, uh, trying to educate people on how they can do it.
00:06:58.000You know, we could have done it the quick way, but we took the long route.
00:07:00.000But it's uh that's better to do it right.
00:07:03.000I mean, we've been very uh and and I wanna we'll get into this, I have some key facts that we're gonna talk about the markets and some of the AI stuff that we think is um behind this in a number of different ways, not just in driving kind of some of the uncertainty, but also a lot of the gains.
00:07:16.000Um but we're very particular about the people that we partner with because we're not looking for kind of every single uh sponsor out there to come on board.
00:07:26.000Um, you know, Steven has often talked about gold companies that there's just they're a dime a dozen and they're very few that do it the right way or even take care of their customers, and we're like, why would we send people somewhere that they're not gonna be taken care of?
00:07:37.000They're gonna be taken advantage of and buy something that's like a collector's item as opposed to just getting the actual product, like you said, pay a premium for it when gold goes up, the collector's item doesn't necessarily track the same way.
00:07:47.000Um and so we really wanted to avoid that.
00:07:49.000And also, like, you know, the whole gold has never been worth zero.
00:07:54.000I don't want to scare people into doing anything.
00:07:56.000I just want people to be educated and make their own decisions and then figure out what makes the most sense for them, which is really funny because that's where I was.
00:08:04.000And so I'll I'll tell my story a little bit and then we'll jump in.
00:08:07.000I was like, you know, like I my uncle had gold in like the 80s, and he ended up getting a divorce and his wife, not divorced, I think they just separated and his wife sold his gold bars.
00:08:17.000And apparently they were pretty sizable gold bars because you know, they're back in the 80s, they were worth you know significantly less than they would be today.
00:08:23.000And so I just imagine, you know, like from die hard with a vengeance where they've got those giant gold bars in the back, you know, or something like that.
00:08:29.000Imagine it was something like that size, like a hundred ounces or something like that, which would be great.
00:08:33.000Um she sold them to kind of stay afloat.
00:08:36.000And so that was the first time I'd really hold heard anything about it other than like gold schlager.
00:08:40.000You know, I knew there were little flakes of gold in that drink, and I was like, okay, I understand what gold is.
00:08:48.000Not like to have a whole lot or anything like that.
00:08:50.000And I just never like it was almost like paralysis by analysis.
00:08:54.000Like I couldn't pick a company to buy it through.
00:08:56.000I didn't know if I could just go to a store, you know, like a gold and silver dealer Or something like that locally and just buy it for market price.
00:09:07.000And I had wanted to do it for several years and finally I did this last year.
00:09:13.000Picked a company, went with them and bought it.
00:09:15.000And I'm really glad that I did, you know, because I've gotten, like I said, all the upside.
00:09:18.000Again, it's not like a giant portion of what I am trying to like put away and save responsibly.
00:09:24.000Uh but I I thought if well, if I'm having that same kind of you know, thought process, I'm sure a lot of other people are, and they really don't know where to go, and it's because they've been taken advantage of so much by people and fed so much crap by people on what they have to do and get scare tactics and you know, all these people switch gold sponsors, you know, they don't even care who it is.
00:09:43.000They're just like, Yeah, we'll be the face of this next gold company in two weeks, just give us a minute to finish our current deal, right?
00:09:54.000If you guys end up doing any business with Samuel, make sure you let us know if he uh does anything wrong.
00:09:58.000I doubt he will, but our our guys come back to us.
00:10:00.000Also, let us know if he uh they've if it's a good experience because I've I've had some bad experiences with people before, uh, but not our sponsors, they do a great job of taking care of people.
00:10:09.000So let's let's jump into some of the the facts of what's going on in the markets.
00:10:14.000Gold will be a piece of that, but mostly we're talking about just kind of what's going on in the financial markets and how this stuff kind of shakes out.
00:10:22.000Um the markets do appear to be very strong, right?
00:10:25.000So the SP 500, and and I'm gonna give some remedial stuff.
00:10:28.000I know most of you probably are familiar with what that is, but it's the list of the 500 largest and most important publicly traded companies in the US.
00:10:35.000Includes companies like Nvidia, Google, Apple, Microsoft, Amazon, Tesla, Meta.
00:10:41.000Um if you noticed a trend there, congratulations, you're paying attention.
00:10:45.000The top 10 SP 500 companies account for almost 40% of the entire value of the SP 500, and we will dive into that just a little bit more uh later on.
00:10:56.000But if you can see a problem, congratulations.
00:10:59.000That's potentially a problem if they are all kind of all running in the same direction, and uh a lot of the growth and performance is coming from that direction.
00:11:34.000So uh I'm not I'm not 100% sure, but uh I I do know that when I look at kind of like 401k and I look at just any small investing that I would do, um, I always like to see green up arrows.
00:11:48.000You don't always see that though, right?
00:11:50.000Um and I don't know enough about the stock market other than to get in trouble.
00:11:54.000Like I was trading stocks and options when I was 18, and I made a little bit of money and I lost a whole bunch of my sister's money.
00:12:02.000So anytime I I would lose, it was her money, and we weren't rich or anything, we didn't have a ton of money to lose.
00:12:06.000Uh, but I would trade on her account and be like, oh, sorry, I lost you a thousand dollars today.
00:12:19.000Right now you can pick stocks, and like we have like me and my friends have like chats where people recommend tickers and everything's going up, but then like you know, there's a few days coming from it.
00:12:28.000And then you're like, okay, we're not this good, we're not that good at what we're doing right now.
00:12:32.000But everything right now is obviously going ballistic, which is yeah, which is very weird.
00:12:37.000But then gold and silver, you know, at the start of the year, we didn't, you know, if someone said to me that the end of the year, or the start of the year, the end of the year, gold could be touching 4500 dollars, and I'd be like, that's very bullish.
00:12:52.000Like you would have probably bet every dollar you had that that's probably not the case.
00:12:55.000I would have taken the under on that one every time.
00:12:58.000But we we fought conservatively, and you know, we wrote blogs and reports, we have a market uh analysis that does things, and he you know, from the technicals, he was saying if three thousand dollars for gold would be a great year, and for silver, it could hit forty forty, forty-five dollars.
00:13:16.000You know, that's what our expectations were.
00:13:18.000And we was like, if we could hit that, people are gonna be very happy.
00:13:21.000Uh and people uh over the moon right now, you know, with people that invested last year like you, the year before, the year before, these are people that have made stock market gains almost in in gold and silver, which is like uh supposed to be it's uh it's an insurance policy.
00:13:38.000So that's like being the weird factor, but yeah.
00:13:41.000Well, everybody talks about, and speaking of bull markets, when I was doing this whole investing that made me think I had this thing figured out, it was 1998.
00:13:49.000So it's not exactly like I could miss very easily.
00:13:53.000My biggest misses were when I would buy options that didn't cover in time or something like that because it was too close.
00:14:00.000The window was too short for them to actually hit.
00:14:04.000But outside of gold and silver, what is the most common other two precious metals that people will buy like physical I would say that you're really mainly looking at gold silver and then there is minor interest in platinum like growing a little bit but still like for the the five years that we've been a business out here the amount of platinum that we sold is fairly nominal.
00:14:26.000Yeah people like the idea of it because it sounds different, right?
00:14:29.000But I mean I don't I've never followed platinum that much a voice just been on gold and silver.
00:14:51.000That is one one thousandth of an ounce and uh is that so that is that legal currency legal tender and well yeah gold and silver is now legal tender in a few states.
00:15:12.000So this company uh the gold backs they've got you know approval to do it and you can spend this like in some shops you'll see on the sign of the door like they accept Apple Pay Visa MasterCard you can accept uh a gold back as well.
00:15:26.000That's all it might be we're getting some change out this guy but yeah but it's uh it's showing that people want to do it.
00:15:33.000You know and it it's just a different way, you know a different currency.
00:15:37.000Well there there is kind of this counterculture movement right now.
00:15:40.000And I think you know obviously the the coins are you know like Bitcoin and all that other coins out there are are driving a lot of that decentralized in a different way, right?
00:15:48.000But there's still kind of a practical like okay if I want something physically in my hand that's not my phone yeah um what do I have?
00:15:54.000And there are different options for that.
00:15:55.000I actually thought because we what what we see is like you know one of the reasons that all of this could be happening is there's these like investor classes of people that are constantly looking for new places to put their money because they're bored.
00:16:06.000And so that was part of the rise of certain random things over the last you know 10 years one of those being uh Pokemon cards.
00:16:14.000And then there was the graded card phenomenon with uh it wasn't just Pokemon that was part of it but it was like the football cards and basketball cards like graded PSA 10 gem meant cards became I didn't realize this but like a wall street phenomenon people with tons of money.
00:16:28.000And like I had bought one for like I don't know a thousand dollars and sold it for I think two thousand dollars or fifteen hundred bucks and it's worth ninety thousand dollars today.
00:16:38.000So it's not like I'm gonna sit there and hold on to it but I actually looked over and I saw just a hologram like what do you have like a Charizard card here to make a point or something like that?
00:16:45.000Like a holler just to be like yeah see this is what I do.
00:16:48.000You didn't wear it around your neck, you know, like one of the Logans.
00:17:28.000kilo of copper now which is like a nominal amount but people have interest and metals prices are all going up like I'm sure copper woo could go up too.
00:17:38.000So people are interested about it but it's I would say if you if you're starting out on it like stick with the basics.
00:17:45.000Yeah gold stone silver get too crazy yeah but you know somebody's gonna be like listen that's gonna go up like 20 thousand percent because it could be on people get on to palladium or whatever it is you know pick your you know random metal that's the one that's gonna go up.
00:17:57.000You can do that later, but just get everything in order first okay all right so key fact number two.
00:18:03.000really right now the investors are it seems like people are spooked, but they don't really know where to go, right?
00:18:10.000So if if the markets are doing fantastic, why do you why do you think you see investors flocking to items that would typically tell you that the markets are teetering or at least there's a lot of concern about them, like gold, bitcoin, silver, other assets.
00:18:24.000Um and really the answer right now seems to be, and that and we can have some conversation about this is that they feel like the market gains are too heavily concentrated in AI related gains.
00:18:35.000Like, like I said, the top 10 S P five hundred companies are 40% of the value of the SP 500, and those 10 companies heavily rely on AI as a basis for their growth.
00:18:46.000And investors right now are kind of rightly asking themselves like, is there an AI bubble?
00:18:51.000So let me give you just a few stats really quickly.
00:18:53.000So since October of 2022, AI has been responsible for 75% of SP 500 overall market returns, 80% of SP 500 earnings growth, and 90% of SP 500 capital spending growth.
00:19:07.000And just one example, so I told you we'd get back to this NVIDIA.
00:19:11.000So by June uh of this year, NVIDIA alone had already accounted for 34.5% of all of the SP 500's gains for all of 2025.
00:19:20.000And I think concentrating all of that in such a small industry, it's kind of like the tech bubble that we had.
00:19:27.000There was so much that was writing on tech.
00:19:30.000Whenever those kind of overvaluations and people investing a lot of money just to try to get in on the right company at the right time, you pay way too much.
00:19:37.000And we've heard a lot about that with uh, you know, the stories at Meta, like inj you know, some of the best AI engineers in the world getting like hundred million dollar signing bonuses, just way overpaying to try to keep the best talent um at meta.
00:19:50.000And it seems like investors are seeing this and going, okay, I know AI is a thing and it's happening and it's going to change the world in a lot of different ways.
00:20:12.000So they're always going to be at the top.
00:20:14.000There is obviously an AI bubble because like you know, I was talking with with my Marks and guy, I don't know, he was saying like there's one AI technology that comes out and we run to that, and then we run to something different, then we're on something different, and it's like always chasing the new shiny object.
00:20:26.000And all of this stuff is costing a lot of money.
00:20:28.000So there is definitely an AI bubble, but with companies like NVIDIA, like, you know, I don't think that that bubble will pop.
00:20:34.000You know, I don't think NVIDIA, we wake up tomorrow and it's halved in value.
00:20:47.000There are certain players in the AI sector that will do better than others and perform at a more stable rate than others based on what they provide.
00:20:55.000Um but there are also a lot of people trying to catch up.
00:20:57.000And I I agree with you that Meta and Google are positioned to be able to buy these companies up as they as they come up, but there are a lot more people going after them now.
00:21:06.000Um and I think that that, you know, like it's it's interesting to watch kind of what's happened with X, because when Elon Musk bought Twitter, he didn't buy like, and this was pretty obvious that he didn't buy it just for the market value of Twitter, but I don't think I certainly am not saying that I was predicting exactly where he was going with this, but very quickly it became clear wait a minute, he's trying to do something with AI and he needs to be able to train his models and he needs a ton of information to do that.
00:21:30.000What better way to do that than to buy one of the biggest social media platforms on the planet?
00:21:34.000Yeah, you know, and have information from as many countries as he can get a uh you know X to be available in.
00:22:01.000You try and speak to Chat GBT and it's still very censored on those topics, whereas you can speak to Grok and Grock gives you all kinds of buying advice.
00:22:33.000Like we've we've moved past that, you know, years ago being a thing.
00:22:37.000And when you have somebody say something like that, or when you have, I think Elon and and really X, I shouldn't say Elon, it's his company though, that boots off some voices early on.
00:22:49.000Like I thought this was about freedom of speech, and these people aren't breaking any laws, and so therefore they should be able to speak freely.
00:22:56.000So I think a little bit of patience is required, I think, with Elon on some of these issues, but broadly speaking, he's been very, very good.
00:23:02.000Like we haven't had the ability to communicate um like this openly in a very long time, and not even say controversial stuff.
00:23:09.000Just like just talk about things that we believe, yeah, ideas that we have, and not really putting any people groups down or denigrating anybody or calling for violence, anything like that, just being able to speak.
00:23:19.000Like it's been a very weird uh, you know, last kind of I don't know what do you want to call it, eight, ten years.
00:23:24.000It's I feel like it's definitely turned a corner, but then you still in the UK, you I see stuff every single day, which is like people, someone's going around this old guy's house, you know, just because he posted something about Palestine on Facebook.
00:23:41.000And Elon's behind uh Tommy Robinson now in the UK and supporting that freedom of speech movement because he was labeled as a terrorist, and he has some stuff in his past which I definitely don't agree with.
00:24:05.000Let me let me give you just a quick example of some of the risks of the concentration, right?
00:24:09.000So if if if investors are saying, all right, AI, there's a concentration, this bubble could burst, it could drive you know, some of these companies out of the market.
00:24:17.000Maybe I'm invested in those, or maybe some of the value of the SP is going to be tied to that.
00:24:21.000And it doesn't have to be like a fundamentals issue.
00:24:24.000It can just be a public perception issue that drives the market down, right?
00:24:28.000Just like right now, it's not necessarily a fundamentals issue that has companies trading at the multiple of earnings that they are.
00:24:34.000Um they're just it's just a lot of enthusiasm in the market right now, and that can go away quickly.
00:24:38.000But other things can happen, like China.
00:24:40.000And that happened uh here this this last week.
00:24:43.000So China they dominate the rare earth market.
00:25:05.000But last week, they also announced that they were tightening restrictions on exporting rare earth metals.
00:25:11.000I don't know if people remember this, but we gave the example of Germany, essentially, if they were going to export something to France, but they had used Chinese technology uh to make it, and it was one of those export controlled items, they would have to get permission from China to export to France.
00:25:27.000That kind of crazy kind of mentality of like, well, we we didn't even use like we used some technology that was yours, but we didn't this is this isn't like these are our minerals.
00:25:37.000You know, we dug it up or whatever, right?
00:25:39.000And so it just it it started to make things a little bit more controlled uh to a point where President Trump had to respond, and we talked to you guys about this, and I'll just read his quote really quick.
00:26:00.000It's just been learned that China uh has taken an extraordinarily aggressive position on trade and sending an extremely hostile letter to the world stating that they were going to effective November 1st, 2025 impose large-scale export controls on virtually every product they make and some not even made by them.
00:26:19.000Based on the fact that China has taken this unprecedented position, the United States of America will impose a 100% tariff on China over and above any tariff that they are planning currently.
00:26:31.000And this basically sent them that's it's an addition to the 40 or 50 percent that caused a lot of the meltdown over what's going on with China.
00:26:41.000I had no idea why uh at the time until I saw this because we were getting ready for the show, but it was very early in the morning, I think that that I saw this.
00:26:48.000And uh we're like, okay, well, we'll see what happens with that.
00:26:51.000And then it turns out like the very next day it's like, okay, maybe there was a miscommunication, and so the markets are like, hey, again, and it's like, I don't know if there's a miscommunication.
00:26:58.000Oh, I've never seen somebody like control the markets through posting social media messages.
00:27:03.000It was the same last time, though, is it?
00:27:27.000And the well, they think about like the retail investors.
00:27:29.000So somebody who, you know, like you and me, basically, that that's investing in the market.
00:27:33.000It doesn't take much for us to go, maybe I should pull back, or maybe I should start hedging against kind of the market moving because maybe Donald Trump gets in a bad mood and China does too, and all of a sudden we've got you know even more of a trade war or more tariffs or whatever else and it causes a problem.
00:27:58.000But I think we feel that way because of how high things are.
00:28:01.000Yeah, i if we was in like more stable times and we wasn't seeing some shares jump fifty percent, sixty percent, then you'd be like, okay, you know, tried it out.
00:28:10.000But now things are moving 10% up, 10% down, 15% up, 15% down.
00:28:18.000And uh, you know, probably the worst piece of advice I ever gave anybody.
00:28:22.000My shirt, sorry, my shirt's on a little that way.
00:28:24.000We we get these the new left is violent, change my mind shirt.
00:28:27.000So if you guys want to go to crowdershop.com.
00:28:29.000I wasn't in planning on doing a plug for that, but um they they the they're brand new, so sometimes I have to work on where the fit is.
00:28:35.000Um but I the I think the worst piece of advice I ever gave to one of my friends at church, we were in a community group, and we would always talk about you know, you know, putting God first and trying to make sure that we had our lives kind of oriented uh in the right direction.
00:28:47.000He's like, Oh, yeah, you know, I I got some Bitcoin as part of my um my uh I got a bonus and I used it to buy Bitcoin.
00:29:19.000What I mean, that's five, you've made five times your money.
00:29:22.000And so immediately after that, it went up to like ten or fifteen, and and he was kind of making fun of me, and I was like, Yeah, yeah, yeah.
00:29:28.000But you should totally sell it now, you know?
00:29:30.000Like because it's just like the Pokemon cards are worth, I think less now and they will continue to be worth less over time because it just fades.
00:29:37.000But you know, he should probably have held on to it.
00:30:04.000You can't print more gold unless we get the asteroid.
00:30:06.000Everybody talks about the asteroid that has like 50 pontillion, you know, dollars worth of gold and everything in it.
00:30:12.000Uh all right, so fast or fast fact key fact number three.
00:30:15.000Um we do feel some additional pressure from kind of a weaker dollar right now as well, right?
00:30:22.000So that can be due to a lot of different reasons, but domestic and international.
00:30:26.000So we're gonna measure strength kind of in two ways, domestically and buying power, right?
00:30:29.000And internationally, kind of versus other currencies.
00:30:32.000Typically that's gonna be the pound or the euro.
00:30:34.000There's a handful of others that maybe you could do as well.
00:30:36.000But those are the those are the main ones.
00:30:38.000Um domestically, let's you know when you talk about inflation.
00:30:41.000I I I mentioned this to some of the staff.
00:30:43.000I said, I haven't really felt inflation.
00:30:46.000I know there's some inflation, obviously, and we we've we've kind of locked in kind of the growth of inflation.
00:30:51.000So we we got to a point, I just don't feel like we're making giant leaps in inflation where I I feel it as much.
00:30:57.000I see prices of gas go up and down, I see prices of certain commodities go up and down.
00:31:01.000Um, but I don't feel like there's runaway.
00:31:04.000But then you you throw out this number where you know a hundred dollars uh to to have the purchasing power of a hundred dollars in January of twenty twenty's money, you have to have a hundred and twenty-six now.
00:31:13.000And so when you when you do the math like that, you're like, oh, okay, that's like an approximately twenty percent loss in buying power in that hundred dollar bill that you've just stuffed under your mattress.
00:31:23.000Um and so it's it's it kind of brings it home, but you don't feel it quite as much because maybe it's this like I did earlier.
00:31:29.000I bought a coffee and a bottle of water from the hotel cafe and it cost me twelve dollars.
00:31:34.000Well, I think the hotels screw everybody.
00:31:37.000So I think you're just used to being screwed by a hotel.
00:32:06.000That's uh and I think you know, if if you're privileged or you have like a high income, then you don't feel it on like a macro level.
00:32:13.000But I think that going out and people that are perhaps more middle class that are you know still trying to make ends meet or barely head above the parapet, these are the people that truly feel it.
00:32:23.000Like inflation is the tax on the middle class, and for sure.
00:32:25.000Those are the ones that get screwed on it.
00:32:27.000So yeah, people also get put in a corner where they feel fearful because they see dollars devaluing, but in bigger terms, like if you screw out a little bit, five years ago 100,000 was like a decent amount of money.
00:32:42.000Today, you know, it's probably worth 70% of that.
00:32:45.000A million dollars, like when I was growing up, my dad would say.
00:33:30.000It's just getting weaker and weaker and weaker and weaker.
00:33:32.000And as it gets weaker, it slows domestic spending, which slows down the economy.
00:33:36.000I mean, it these these things aren't you know always a hundred percent one-to-one, so I'm not saying that, but I'm saying it that it does have that impact um to a degree.
00:33:46.000Foreign investment growth is you know, in some ways declining due to tariffs.
00:33:50.000Like that that scares people a little bit, but and it's resulted kind of in a weakening of the US dollar kind of versus other currencies.
00:33:56.000Even though they're still buying our treasuries, right?
00:33:58.000So there's there's still a demand for our treasuries.
00:34:00.000They are still buying US treasuries, but you know, as of the last couple of months, foreign central bank's reserves now hold more gold than US treasuries.
00:34:38.000Like you've got a lot of these people, you know, going to reserves of gold a little bit more heavily than maybe they have in the past, and that's driving it.
00:34:43.000And there's institutional buying of it as well.
00:34:46.000Not not a major reason, but a big enough reason why Bitcoin is going up as well because people are buying that and holding it as companies.
00:34:53.000Um, yeah, Ken Griffin was speaking like two weeks ago, and he was saying that you know you just look at the price of gold and Bitcoin, and people, you know, other nations are looking at alternatives other than the US dollar.
00:35:34.000So it's a little more protected for them.
00:35:36.000Other countries that don't have as favorable relationships with the US would then look at that and say, okay, maybe we'll dial US Treasury spending back a little bit and we'll look at something else.
00:35:58.000But there's also something that you know, we've we've talked about I don't want people to be afraid of this.
00:36:03.000And I think that's the reason we did a segment on this, I don't know how long ago, six months ago, something like that on BRICS.
00:36:09.000And the the the kind of the economic block comprised of Brazil, Russia, India, China, and South Africa, and five other members, some of the five members they brought in, I was like, I what I thought one of them was like Ethiopia or something like that.
00:36:54.000You know, if you seize their treasuries or uh, you know, cut them off from the financial markets of the rest of the world uh to kind of nudge their behavior in a certain direction.
00:37:01.000They may want to get to a point where you have less leverage over them.
00:37:04.000But Donald Trump knows this, so President Trump actually warned any country that joined BRICS that they would have to deal with American tariffs.
00:37:12.000You wouldn't have the dollar as a as your currency anymore.
00:37:15.000You wouldn't have a world domination by the dollar if I didn't win this election.
00:37:49.000He is putting pressure uh pressure on countries that are in bricks, and he is trying to incentivize people not to join uh up and try to weaken the dollar further.
00:37:57.000But in doing that, it's kind of the same thing that we talked about, uh to a degree.
00:38:01.000Like it's like I'd like to have less of my world dependent on you so that you can't leverage your power over me.
00:38:09.000Though I kind of like the situation that we have.
00:38:12.000We have a very favorable situation in the US because of that status, but if that did go away even a little bit, then yeah, you see higher interest rates, you see cost of goods rising even more, less access to these sorts of goods.
00:38:23.000Uh of course that he has to he has to play that hand.
00:38:26.000You know, you can't have a situation where you see people teaming up against the US dollar and you don't know anything about it.
00:38:32.000Maybe maybe that would have been the case if you didn't win.
00:38:42.000We well, and we've, you know, that's part of part of what I mean.
00:38:45.000I don't know a lot of people understand kind of the Bretton Woods agreement and and what came out of that after World War Two.
00:38:50.000Um and what essentially the United States did we be like, okay, well we'll we'll loan money and we're gonna guarantee trade around the world with our Navy.
00:39:00.000And the importance of that and how much money we spend on that, not just to have a functioning Navy where we can go over and you know, pick a fight pretty much anywhere on the globe that we want, whether or not that's a responsible thing to do is another question, but the capabilities there.
00:39:12.000And for us, doing that is kind of one of the things that got us this reserve status, this this okay, we're gonna use your currency.
00:39:19.000Plus nobody else's currency is really worth a whole lot right after World War II.
00:39:22.000Like everybody's economy was in shambles, you know, and it was not exactly you know, doing that great long term since World War One.
00:39:29.000I mean, everybody's economy was basically on the brink of destruction uh after that.
00:39:33.000So it it it is it's a very interesting place for us to be as you know younger people where we didn't we haven't experienced a time where there was even real conversation about anything else.
00:39:49.000Just to be backed by something which isn't in control of the US.
00:39:52.000And you can perfectly see why they would want that, right?
00:39:54.000You know, it's just like okay, well, you control the money printer, you control everything, maybe we can start doing some business outside of that.
00:40:00.000And you are seeing, you know, even some of America's allies now doing trades in euros and yen, stuff like that outside of the US dollar, the petrodoll deal as well.
00:40:11.000So there is definitely stuff there which could devalue dollar the dollar, but as I said, you know, it's not gonna be a point where it just crashes.
00:41:32.000So yeah, the premiums are gonna keep going up, and that's because they can't produce enough.
00:41:35.000They can't produce enough gold or silver coins.
00:41:37.000So does it make more sense then to buy, you know, you can buy, yeah.
00:41:41.000Something that's more I you know, like I I didn't buy any of like the I don't know what to call it, like the name brand stuff when I bought it because I'm like, I want I don't want to pay a premium for anything.
00:42:36.000Um, because I mean you know, if someone said, Okay, what's the most cost effective way to buy gold?
00:42:41.000Then I would say you just buy the biggest bar that you can.
00:42:44.000Yeah, buy if you've got forty-two thousand dollars, buy a 10-ounce bar, and then you're done, right?
00:42:50.000But the only problem is that say you spend $42,000 on a bar of gold and it's gone up to $50,000, and you want to get $10,000 of that and give it to your kid, you know, buy a car or something.
00:42:59.000Then you've got you've got to sell the whole bar.
00:43:01.000I've seen videos where people just shave it off.
00:43:03.000Yeah, you could try that, but it's uh I mean these are cool.
00:43:06.000This is like uh you can get combi bars.
00:43:23.000So it's it's it's a cool way to do it.
00:43:25.000But yeah, I mean, I'd say that most people do prefer coins just for the basability um aspect of it.
00:43:31.000You know, even now one ounce coins are probably quite expensive, so you might want like quarter ounce coins, tenth ounce coins just because you don't want to be dealing in you know five thousand dollar increments, maybe you know, in five years, ten thousand dollars.
00:43:45.000So you'd rather have something more divisible, and obviously silver as well.
00:43:48.000You know, silver coins are great, you know, an ounce, two ounce coins, half ounce coins, you know, yeah stuff where you can you know it's bartable as well.
00:43:56.000You know, if you do need it, it's there.
00:43:58.000You don't want to be walking around with like a what of a hundred dollar bills, do you?
00:44:04.000Well, I mean I thought you know, hundreds was change.
00:44:06.000So not that I think we've established that I'm not not not at that point in life.
00:44:12.000Well, look, I you know, I've got a couple of other things to talk about, but really I think what I want to just kind of finish with is uh silver and why the price of silver moves a little bit differently than the price of gold will.
00:44:25.000Um and I think you had mentioned that to me again before the show we were talking for just a few minutes and talking about how the you know these institutions are buying gold to hold and they don't really buy silver the same way, but silver does have some other kind of really interesting properties to it that make it something that people are gonna purchase for different reasons.
00:44:42.000Yeah, yeah, we're seeing tremendous investor demand for silver this year.
00:44:46.000You know, we've probably sold more silver than we have gold this year.
00:44:58.000Um, but a lot of people look at just the industrial applications of silver, so you know, electric vehicles, solar panels, all these tremendous data centers that they're building.
00:45:09.000It's gonna require a lot more silver, and there's already a a supply deficit of silver.
00:45:13.000You know, they it's not that easy to mine silver.
00:45:16.000Silver miners only sort of you know commit to 20% of the silver that is produced, the rest of it comes as a byproduct out of copper and zinc miners, and then they'll produce silver as a byproduct.
00:45:26.000Oh so it's hard to just dump silver in the market because the price is going up.
00:45:31.000So yeah, there's a there's a supply shortage as it stands, demand is gonna continue to go up, so the price should go up.
00:45:39.000And then a lot of people are also married to the to the idea of the gold to silver ratio, which is how many ounces silver it takes to buy one ounce of gold.
00:45:48.000Right now we're at sort of forty two hundred, it's like seventy-five to one.
00:45:52.000Um historical averages for the last hundred years have been closer to 40 to one.
00:45:58.000So that would suggest that if gold didn't go up another cent and it stayed at 4200, silver should double in value, really, and that would be a hundred and ten dollars silver.
00:46:09.000Now gold if silver's going up, gold would continue to go up too.
00:46:27.000And it's cheaper, so you can, you know, they're buying one of those coins.
00:46:30.000Uh yeah, you get I mean, if someone comes to us now and they buy like fifty thousand dollars worth of gold, then rough and thought they're like, is that it?
00:46:40.000You only get that pen of these is not great, but fifty thousand dollars worth of silver, it's still uh you know, you you're still getting uh a good amount of silver for that.
00:46:57.000So it's just recently surpassed record highs.
00:47:00.000So this is this is a little outside so guys, if you have any any questions, if you want to get information about this education on it, if you want to buy anything, you know, go check these guys out and we'll throw up the information on the screen right there.
00:47:44.000Um and that was the power plant kind of conversation right now.
00:47:48.000And I think a lot of people know with AI with all these companies, like the power demand is just astronomical.
00:47:54.000Um, and we're not really sure how we're going to be able to deal with all of the power requirements for this, but it's caused some pretty interesting things to happen.
00:48:01.000So tell tell them what you were doing.
00:48:02.000Yeah, my theory is I'm not financial advisor, I don't give a advice.
00:48:06.000Um, but nuclear energy seems to be like the biggest path forward.
00:48:10.000And that's what you're seeing a lot of government funds going into now.
00:48:13.000The UK and the US recently just signed a a deal to both employee developments in nuclear energy, and it was that technology that everyone's scared of, right?
00:48:20.000You know, everyone was scared of Chernobyl, you know, everyone ha it just has a very dirty rep on it.
00:48:26.000But people now think, okay, well, nuclear energy is you know, we consume more energy than we were ever going to consume, and these data centers and the AI industrial revolution is gonna consume way more energy than we could probably produce right now.
00:48:38.000So we have to think, okay, what's the most efficient way that we know to produce energy?
00:48:42.000It's not wind turbines, you know, it's not solar panels.
00:49:06.000No, it's it's really interesting because I, you know, I I'm I'm curious to see how all this shakes out because nobody's predicting all of these things will keep going up.
00:49:14.000Something's gotta give somewhere, right?
00:49:16.000And then they're not quite sure how what that looks like, how you know it'll end up kind of playing out, um, and and where we will be in five or ten years.
00:49:24.000There's gonna be some people that are stronger and that survive.
00:49:27.000Um but one thing, and I've I've had because of my wine business, I've had exposure to some of the top financial mines um in the retail investment advisor kind of market.
00:49:37.000And sometimes you realize they don't know anything more than than the as the casual investor.
00:49:41.000Um, you know, And so it's like it's this kind of fake kind of expertise.
00:49:45.000But one thing that they have talked about that I think is true is um and just it gets borne out in the results, it's not as important to time the market as it is to have time in the market.
00:49:56.000And they're talking specifically about like investing in the market over the long run and you know having a 401k and doing things like that or you know buying an ETF.
00:50:05.000I think also when you're looking at that when you are looking at like buying gold or silver or doing anything else investment wise start small if that's all you have.
00:50:15.000Do whatever you can because I I it is so nice to have I didn't I mean full disclosure I've been an entrepreneur just about my entire life I really didn't have a savings until recently because I was putting every dollar that I had into building companies and trying to build something that hopefully would have a much higher return.
00:50:34.000But just having something come out of my check every single month, no matter how small it is because if you look at it at the end of the day like if I buy gold or if I buy silver for my kids and just throw it in you know like a a a box and just let it grow in in some value over time, you're going to get some increases for it.
00:50:51.000Same thing with the stock market if I just start putting a hundred bucks a year or a hundred bucks a month or a thousand bucks whatever you can do, you're gonna see kind of that growth and you're also going to feel a little bit more kind of financially secure.
00:51:01.000So when things do happen that maybe are a shock to the system, you've got some savings.
00:51:06.000So the first thing I recommend is as quickly as you can get out of debt.
00:51:10.000That's one of the biggest killers of financial freedom in this country pay off your credit cards as quickly as you can and get to a place where you pay them off every single month and don't pay interest.
00:51:20.000I I think there are a lot of people that'll talk about this and again this is not like you know financial advice that you have to live by this is just what I'm doing.
00:51:26.000Got out of debt then tried to get six to twelve months worth of savings in line so that if something happened with my job here as CEO of Loudworth Crowder if I fired myself or Steven fired me because the sign's still there I I would have something to live off of while I was trying to find that next step and then start investing in things that make sense and for us that was getting 401k going and getting kind of some physical assets together.
00:51:52.000So like it's a part of a comprehensive plan.
00:51:54.000And I don't hear it spoken about a lot from other people that way.
00:51:58.000They just want you to buy their thing.
00:52:00.000And uh I appreciate that you're at least allowing me to kind of walk people through that whole process.
00:52:05.000Yeah and some people you know do put way more money than than you would imagine they put you know 70, 80% in because you know they perhaps more believe in end times and they think that the writing's on the wall and they want to prep and they don't believe in the in the financial system and and that's great.
00:52:18.000You know I personally I don't have that that that set up but you know that's what you believe then I'm not going to tell you what to believe in.
00:52:25.000But yeah most people most financial advisors would tell you you know somewhere between 10 to 20 percent is great.
00:52:31.000You know if times are looking a bit shakier then then maybe you do a little bit more but it's got to be what you're comfortable with but the most important thing as you said is is getting started because you know some people kick the ti the can down the road for like six months, a year, two years and they're like, oh goddamn I I I I should have well uh 2,000.
00:53:04.000You know am I going to invest 100,000 today and make that decision or can you do 1000 and then wait a couple months, do 20 thousand you know and break it up and then you'll get an average across and some are going to be better than others but you know that's it's probably a more sensible way to do it.
00:53:20.000Especially when you know same with the stock market right now.
00:53:23.000Yeah especially when everything's quite high you don't want to put well you're actually in one basket at one price it'd be like okay that's me.
00:53:30.000You'd rather take it steadily we find that most people that are investing you know whether it's their retirement accounts or like with cash accounts like they invest once.
00:53:39.000You know if someone says okay I want to do a million dollars or 5000 okay start smaller.
00:53:45.000The initial amount that you do doesn't really matter to us.
00:53:47.000You know that's just make sure that you like doing business, make sure you're happy that's what I was going to say.
00:54:20.000And so if and and put the uh put the information back up for me uh really quickly.
00:54:24.000So if if people go to the uh the website, um lwcold.com, uh, or if they give you guys a call, is there information on can they learn a whole lot about that?
00:54:34.000Like what's for people who just don't know we have uh we have different informational guides.
00:54:38.000You can give like leave that up there for now.
00:54:41.000Yeah, give give one of our apps a call and they'll explain, ask you a few questions what you're interested in.
00:54:45.000So whether you're looking at like cash accounts or if it is retirement accounts, because there's different different limits, like different stuff that you can do.
00:54:52.000So the guides that we have explain that you know in great details.
00:54:55.000Then we do one-off stuff, there's something's changing, we'll do market reports for next year that will come up so you can you know educate yourself a little bit more.
00:55:03.000On the website, we also have weekly blogs as well, so people can just read, get familiar with the market, speak to people.
00:55:08.000And I always say just like just dip your toe in the market, you know.
00:55:10.000If you if you're nervous about it, which is like I totally get, you know, people like used to think that you were crazy when you bought gold.
00:55:18.000You know, if I used to tell people that I sell physical gold and silver, they're like, oh, to the crazy people that think that get a shovel on the road.
00:55:27.000But now we wanted to do it differently.
00:55:51.000We look forward to the partnership for many years to come.
00:55:53.000Maybe we'll have you back on, you know, relatively soon to see how the market is doing, because I in a couple of months we we could be seeing something completely different that we'll have to talk about.
00:56:01.000But yeah, thanks for being here with us.