Order of Man - July 20, 2018


FFN 117： How a Man Markets Himself

Topics
understanding audience learn to communicate elicit emotion
Hosted by
Ryan Michler
Mentioned
Brian
174： Yoga Fitness for Men ｜ Dean Pohlman 175： Overcoming Drug Addiction ｜ Court McGee

Episode Stats


Length

24 minutes

Words per minute

186.47

Word count

4,484

Sentence count

282

Harmful content

Misogyny

1

sentences flagged

Toxicity

5

sentences flagged

Hate speech

2

sentences flagged


Summary

Summaries generated with gmurro/bart-large-finetuned-filtered-spotify-podcast-summ .

In this episode of the Friday Field Notes, Ryan talks about how a man can become a better marketer and how to market himself to potential partners, friends, family, and potential business partners. He also talks about the importance of fatherhood and how you can help usher your son into manhood.

Transcript

Transcript generated with Whisper (turbo).
Misogyny classifications generated with MilaNLProc/bert-base-uncased-ear-misogyny .
Toxicity classifications generated with s-nlp/roberta_toxicity_classifier .
Hate speech classifications generated with facebook/roberta-hate-speech-dynabench-r4-target .
Topics generated with Qwen2.5-3B-Instruct.
Hosts, guests, and mentioned names generated with spaCy (en_core_web_sm), reconciled against Wikidata.
00:00:00.000 You're a man of action. You live life to the fullest. Embrace your fears and boldly chart your own path.
00:00:06.020 When life knocks you down, you get back up one more time. Every time.
00:00:10.500 You are not easily deterred or defeated. Rugged. Resilient. Strong.
00:00:15.500 This is your life. This is who you are. This is who you will become.
00:00:19.760 At the end of the day, and after all is said and done, you can call yourself a man.
00:00:24.720 Hey men, what is going on today? My name is Ryan Mickler and I am the host and founder of this podcast, The Order of Men.
00:00:32.080 I am glad that you're tuning in today. This is your Friday Field Notes where you get to listen to me ramble and talk about some thoughts and ideas that I've had from throughout the week.
00:00:41.160 A lot of these topics and conversations that we have on the Friday Field Notes come from members of the Facebook group.
00:00:47.880 So if you're not part of the Facebook group yet, we've got I think 48,000 roughly guys over there having some amazing, amazing conversations about what it means to be a man and how we show up as husbands, fathers, business owners, community leaders, whatever area of life that we're showing up in.
00:01:03.240 And again, I get a lot of these topics and ideas for the Friday Field Notes from that group.
00:01:07.360 So make sure you join us over there.
00:01:08.940 Outside of this Friday Field Notes, we also have an interview show.
00:01:12.480 If you haven't heard it before, we interview the world's most successful men, entrepreneurs, athletes, scholars, New York Times, bestselling authors, you name it.
00:01:20.260 If they've got an interesting story to share and an incredible journey and some lessons to impart and share with us, then I interview those guys, ask them great questions and then get their responses so that we can take their information, their hard fought wisdom and apply it into our lives to become better men ourselves.
00:01:37.080 So guys, we've got a great one lined up today.
00:01:39.520 It's about how a man markets himself, such an important component, such an important topic, and we'll get to that here shortly.
00:01:46.800 I do want to mention very quickly, I was going through the registrants for our very first father-son event.
00:01:53.820 It's called Order of Man Legacy, and it's an event designed to foster and forge the relationship with you and your son between the ages of 8 to 15.
00:02:05.100 It's a three and a half day experience, September 20th through the 23rd, 2017, and there aren't a whole lot of spots left.
00:02:12.740 This is designed to be a rite of passage.
00:02:15.820 So we're going to equip you with the tools and the resources and the conversations that you need to have in order to help usher your son into manhood.
00:02:25.240 Again, it's a rite of passage.
00:02:26.580 It's called Order of Man Legacy, and we only have a few spots.
00:02:30.040 Really excited about this event.
00:02:31.400 And again, it's going to be held September 20th through the 23rd, 2018.
00:02:35.840 You get to Las Vegas, and we will pick you up and take care of the rest over the weekend, and then get you back down to Las Vegas.
00:02:43.080 So if you're interested, head to orderofman.com slash legacy.
00:02:46.600 Again, that's orderofman.com slash legacy.
00:02:48.960 You can learn a little bit more about what we're doing and claim your spot.
00:02:53.300 All right, guys, that's all the announcements today.
00:02:55.680 Let's talk about how a man markets himself.
00:02:58.040 Again, such a critical, critical conversation.
00:03:01.740 And it's so important that a man learns to market himself because everything that you do in life has an element or at least a relationship with another human being.
00:03:11.840 And when you have a relationship with another human being, you have to be able to market yourself effectively to produce desired outcomes for yourself and for other people that you might be leading.
00:03:23.480 And so your ability to market yourself effectively will spell the difference between your success and your failure.
00:03:32.280 So we're going to talk about, I think I've got seven tips here.
00:03:36.480 Yes, seven tips that are going to help you become a better marketer.
00:03:41.120 And I know this is a tough one because a lot of times when I talk about sales or I talk about marketing, a lot of guys think, well, it's about manipulation.
00:03:50.040 It's about being manipulative.
00:03:52.220 It's sleazy.
00:03:53.380 It's salesy.
00:03:54.420 We all think of the slime ball, used car salesman.
00:03:57.400 That's what we think of when we think of marketing and sales.
00:04:00.360 That's not what I'm talking about at all.
00:04:02.260 I'm talking about being genuine.
00:04:03.660 And again, I'm talking about creating win-win situations for you and the other people that you're working with, whether that's your family, your clients, business partners, employees, you name it.
00:04:14.760 And if you look at your life, I mean, think about this for a second.
00:04:17.540 You need to learn to market yourself with a potential spouse or even your current spouse.
00:04:23.640 If you're trying to move the family in the right direction, well, you need to be able to build the credibility and have the credibility that your wife will follow you and that she'll take your advice and want to move in the same direction.
00:04:36.380 And it's the same thing with your children.
00:04:38.180 If you're trying to get your kids to do chores or do something, maybe they're a little afraid of, whatever that may be, then, well, it's pretty important that they listen to you, that you have trust and you have credibility with them.
00:04:49.800 And the only way to do that is to market yourself effectively.
00:04:52.340 It also could be your clients.
00:04:54.840 I know when I was in the financial planning practice and even here, you listening to this podcast, I need to be able to market myself effectively so that at a minimum you think, well, maybe this guy has something to share.
00:05:06.420 Maybe this is a man worth at least listening to, if not doing business with.
00:05:11.400 It's the same thing with your potential employer.
00:05:14.540 If you're trying to secure a promotion, I mean, the people that get promotions, yes, they work hard and yes, they do the work and yes, they're successful.
00:05:21.080 But they also know how to market themselves because I know plenty of people who are talented and educated and gifted and yet they haven't quite learned how to market themselves.
00:05:33.020 And it seems to me from my experience that the guys who know how to market themselves always get the girl, always get the clients, always get the promotion, their kids listen to them.
00:05:43.180 And this is why it is so, so critical that we learn to develop this skill of marketing ourselves.
00:05:50.140 So with that introduction and talking about that, let's break this down.
00:05:55.240 These are seven strategies, tips, tactics, whatever you want to call them.
00:06:00.240 I'm hesitant to use the word tactic though, because again, this is not about manipulation.
00:06:05.160 This is about painting yourself in the best light possible, but it's got to be accurate.
00:06:11.620 All right.
00:06:11.820 So let's talk about these things.
00:06:13.160 And these seven tips that I'm going to share with you today are not necessarily in any order, but this first one is.
00:06:19.120 All right.
00:06:19.540 This is the most important one from my perspective, and that is becoming a man of value and having integrity.
00:06:27.560 You have to be able to be a man of value.
00:06:30.760 And when I talk about being in integrity, what I'm talking about is that your words match your actions, that your words match your deeds, because if they don't, you might have temporary success.
00:06:41.700 You might be able to trick and fool a few people into believing that you have things figured out more than you do.
00:06:47.540 But over the long term, over the long haul, if you are not a man of integrity, if you don't actually provide any value and you talk a big game, but you can't back it up, you will never achieve any level of long-term success.
00:07:01.600 This is why you see those guys who have the silver tongue and they're very smooth and slick.
00:07:06.060 They'll have short-term immediate success, but they bounce around from job to job or relationship to relationship.
00:07:12.920 Why?
00:07:13.580 Because they're found out.
00:07:14.920 They get found out.
00:07:15.840 They get found out that they're a fraud, that they're not actually able to back up the things that they talk about.
00:07:21.480 And we've had tons and tons of conversations about how to be a man of value.
00:07:25.460 You guys can listen to past podcast episodes, but number one, you've got to be able to back up your talk.
00:07:30.520 If you're all show and you don't have anything to back that up, nobody's ever going to believe you over the long term.
00:07:37.020 You might fool them once, but you're never going to fool them twice.
00:07:40.260 So you have to become a man of value.
00:07:43.200 Go out there, earn, provide value, have a track record of success, develop yourself, learn new things, apply new information, read new books.
00:07:54.860 The more that you can consume yourself with improving who you are and showing up as the best version of yourself, the less that you're going to have to manipulate this idea of marketing yourself.
00:08:05.480 So again, number one, become a man of value.
00:08:08.260 Now, number two is you've got to know your audience.
00:08:11.300 If your audience is a potential spouse, well, you've got to know what you're looking for in a woman. 0.76
00:08:17.140 You've got to know what she looks like and what she needs to be interested in and the activities that she's engaged in and her level of education or her goals for family.
00:08:27.000 You've got to understand these things.
00:08:28.520 Same thing with your clients.
00:08:29.700 If you don't know what your clients need or want or the solutions that they're looking for, how are you ever going to market yourself effectively?
00:08:37.240 I also use this scenario when it comes to promotions or getting a raise.
00:08:42.240 A lot of people will ask, Brian, how do I secure a raise?
00:08:44.820 Well, you've got to understand what your boss is looking for.
00:08:48.100 And your boss is looking for increase in the bottom line.
00:08:51.080 Your boss is looking for additional revenue.
00:08:54.700 And if it's looked at purely as an expense by giving you a raise, then that's never going to help him win.
00:09:01.160 If, on the other hand, you know that your audience is after a higher or a greater bottom line,
00:09:06.420 well, in that case, you can actually go into a salary negotiation equipped with showing a potential employer or your boss what exactly you're going to provide in order for him to increase his bottom line.
00:09:21.700 Why it's in his or her best interest to give you a raise or to give you that promotion or to create the new department that you're after.
00:09:29.400 Please understand who your audience is and that way you can cater your message to your audience.
00:09:36.460 And this is, again, not about being manipulative.
00:09:39.300 It's not about being somebody different than who you are, but it's understanding what the other party is after so that you can craft a message with integrity that will highlight and illustrate what that other party is going to receive.
00:09:54.140 And how they're going to be benefited by giving you what it is you want, whether that's a date or a marriage proposal or a promotion or just getting your kids to do the chores.
00:10:05.940 All right.
00:10:06.140 So, number two, know your audience.
00:10:08.100 Now, number three, you have to be able to communicate vision and expectations.
00:10:13.660 I've never met a man who didn't have an idea or a vision for the future.
00:10:18.620 Every single person that I've met has ideas and things that they want to accomplish down the road.
00:10:23.200 But I think it's infinitely harder to find a man who's able to articulate that message in a way that's meaningful, in a way that's credible, in a way that's inspiring to other people.
00:10:36.240 And frankly, that's what I've been able to do here with Order of Man is I've got a vision.
00:10:40.860 I've got an idea.
00:10:41.920 I've got an objective and a goal.
00:10:44.120 And because I'm fairly good at communicating what that vision is and what those expectations are, we continue to see exponential growth on the podcast.
00:10:52.460 We continue to see exponential growth in our Instagram and Facebook and Twitter and other social media platforms because people are inspired by what we're doing.
00:11:03.260 It's not that I have a vision and I'm not able to share it.
00:11:05.680 It's that I have a vision and I can communicate it effectively.
00:11:09.840 So, learn to communicate.
00:11:11.880 Learn to open your mouth.
00:11:13.060 Learn to inspire people.
00:11:14.360 How do you do this?
00:11:15.080 Find other people who inspire you and mimic and model what it is they're doing.
00:11:20.380 Read books on communication.
00:11:21.760 Practice.
00:11:22.660 Get up and speak in public.
00:11:24.060 Go to Toastmasters.
00:11:25.420 Whatever you can do to strike up conversations, to share your vision, to learn how to be a better communicator, to expand your vocabulary,
00:11:33.480 to elicit feeling and emotion and story into your conversations, the more successful that you're going to be.
00:11:41.880 And I'll give you one other tip on this.
00:11:43.960 Stories, guys, are critical.
00:11:46.480 They are so important to weave into the fabric of the conversations that you're having.
00:11:51.000 I used to do presentations at my financial planning practice and I was so data-driven.
00:11:56.640 Everything was data and everything was numbers.
00:11:59.860 And I would look at people and I would see these eyes.
00:12:02.200 They would just gloss over and I would completely lose people.
00:12:05.360 But it wasn't until I shared stories of bankruptcy or financial success in retirement that people actually started to stand up.
00:12:12.520 They started to be attentive.
00:12:13.920 They started to listen to what it is I was sharing because I was able to craft and weave those stories and those stories elicited emotion.
00:12:22.080 You've probably heard the adage that facts tell and stories sell.
00:12:26.800 So learn to elicit emotion.
00:12:29.800 Know your audience, which is what I talked about on point number two.
00:12:32.400 And then number three, communicate a greater and a grander vision for that individual based on what it is they're looking for.
00:12:39.280 So that's number three.
00:12:40.200 Now, number four, guys, and I think we've hinted at this a little bit, but you've got to frame the dialogue.
00:12:45.900 Frame the dialogue.
00:12:46.880 What do I mean when I say this?
00:12:48.080 What I'm suggesting to you is that you've got to be able to articulate what is in it for the other party that you're working for.
00:12:57.020 Too many men are self-centered and they focus all of their wins and attention and everything else on themselves.
00:13:03.760 And they completely forget that this is a relationship with another person or a group of people.
00:13:09.940 And the better you can get at articulating what's in it for them, what's in it for the other party, the more likely it is that that person will follow you, will be led by you, will be inspired by you.
00:13:22.100 And will eventually buy whatever it is you're offering, whether it's again, the date or the promotion or having your kids do the chores.
00:13:30.600 What is in it for the other party?
00:13:34.200 Is it a increased bottom line?
00:13:36.620 Is it excitement and adventure with a potential date?
00:13:41.240 Is it allowing your kids to get the chores done so they can go out and do the fun stuff or hang out with the friends or go swimming or do the things that they want to do?
00:13:47.980 Or is it maybe even earning an allowance, for example, so that they can go spend money and buy the things that are important to them.
00:13:54.900 Frame the dialogue so they know what's in it for them.
00:13:57.840 Now, one word of caution that I would give you here is there's a lot of what I refer to as, quote unquote, nice guys, where men will bend over backwards and succumb to everybody else's wishes and desires at their own expense.
00:14:11.200 Guys, this has to be a win-win situation.
00:14:13.680 So you can frame the dialogue in a way that it will help other people succeed.
00:14:18.080 But if you're out and you're not winning because of that dialogue or negotiation or conversation, it's not a good idea.
00:14:26.500 Don't allow yourself to be a doormat.
00:14:28.640 Don't roll over.
00:14:29.500 Don't get beat up.
00:14:31.280 Offer what's in it for the other person and also be able to articulate and share what's in it for you.
00:14:36.400 Everybody knows that you've got to have a winning situation, too.
00:14:40.120 So to hide that or try to pretend that you're not going to get ahead on this is not a good idea.
00:14:45.000 Share what's in it for them.
00:14:46.360 Share what's in it for you and come to a mutual understanding.
00:14:49.180 That's number four.
00:14:49.800 Now, number five, guys, people are not attracted to ugly.
00:14:55.040 Please hear me.
00:14:56.740 Understand me on this.
00:14:58.040 People are not attracted to ugly. 0.76
00:15:00.520 So if you are in a business, for example, and your logo looks like crap and your website looks like it was built in the late 90s or early 2000s and you've never updated it, you're going to have a hard time convincing clients to do business with you. 0.98
00:15:17.300 If you want a date with a woman and you're a slob and you're overweight and you don't dress well and you can't communicate and you can't articulate your points, trust me, she's not going to be convinced that she should spend her time and attention on you. 0.95
00:15:33.240 Now, some people hear this and say, oh, you shouldn't judge a book by a cover. 0.95
00:15:36.600 And that's pretty superficial.
00:15:38.840 Yeah, maybe it is, but it's the truth.
00:15:40.680 Every single day we're walking around and basing who we're going to invest our time, our energy, and our other resources, including our money, based on how people look, based on the way they present themselves, based on the way they communicate, based on their logo, based on their website.
00:15:56.720 So if your stuff looks like crap, including yourself, if you're the product, you need to learn to improve that, up your style, improve your ability to communicate, enhance the website, enhance the logo, have professionals help you with these things so that you can look the part.
00:16:17.200 Understand that your message and your goal and desire matches the way that you present yourself. 0.96
00:16:23.860 I'm always blown away at how often I see men who don't care about the way they look.
00:16:30.820 They don't care about the way their products are packaged.
00:16:33.580 I've had people reach out to me and say, man, how long have you been in business with Order of Man?
00:16:37.440 When I say three years, a lot of people are shocked because they look at our site and they listen to this podcast and they hear the things that we're doing and they know that it's professionally produced.
00:16:47.660 Then we have experts that are helping us with design and colors and packaging and communication.
00:16:52.620 They're always blown away by that, but it's important.
00:16:55.200 It's the first thing people see and they're making a judgment based on that before you even open your mouth and propose an offer.
00:17:03.580 So guys, people are not attracted to ugly.
00:17:07.420 Make sure you clean everything up.
00:17:08.960 That's number five.
00:17:10.460 Number six, evaluate yourself.
00:17:13.000 I talk about this all the time.
00:17:14.800 We have constantly got to be doing after action reviews.
00:17:18.700 And this is difficult because it's very hard for us to have an objective look at ourselves.
00:17:23.020 Nobody wants to face the fact that they are inadequate in certain areas, that they can't communicate or their style needs to be improved or their hygiene or the way that their product or their website looks.
00:17:34.300 And so we wander around in ignorance, believing that we're actually presenting ourselves in a way that's not congruent with that way that it's being delivered or received.
00:17:44.580 So you've got to evaluate yourself.
00:17:47.580 You've got to do after action reviews.
00:17:49.760 You've got to be brutally and ruthlessly honest with yourself.
00:17:53.640 If you want to improve in any area of life, whether that's fitness or your marriage or your business, any area of life, then you've got to be evaluating yourself after the fact and being objective as to what you did.
00:18:06.740 Well, what you struggled with, where you shined, where you fell behind and what you're going to do moving forward.
00:18:14.460 Do you maintain the course of action or do you change?
00:18:17.860 Do you change the way that you communicate?
00:18:19.500 How did that presentation go?
00:18:20.980 Well, if it flopped, then you need to know why it flopped.
00:18:23.820 Maybe get some feedback from other people so that you can improve.
00:18:26.880 And next time you do that presentation, you're better.
00:18:29.980 But don't bury your head in the sand and pretend that you have it figured out or that even if you produce some desired objective or result, that you can't make it even better.
00:18:41.940 Next time, constantly be looking to improve.
00:18:45.040 Look for feedback from yourself.
00:18:46.900 Be objective in those reviews.
00:18:48.860 Look for feedback from other qualified.
00:18:51.620 And I say qualified.
00:18:52.760 You don't want to ask anybody and everybody, but from qualified sources, look for feedback, implement and improve.
00:18:59.980 And you will be able to enhance yourself and the opportunities that present themselves moving forward.
00:19:06.660 That's number six, guys.
00:19:07.720 And number seven, and this one is very, very important.
00:19:11.640 I saved this one for last because it's one that a lot of people overlook.
00:19:15.560 And the tip is do not chase.
00:19:19.900 Do not chase.
00:19:22.220 Don't chase.
00:19:23.960 When you chase, whether that's a potential relationship with a romantic partner
00:19:28.820 or a potential client or your boss or whoever it may be,
00:19:34.860 I tell you what, I'm telling you, you're coming across as needy.
00:19:40.260 And the more that you are coming across that way, the less attractive you are.
00:19:47.740 This is a really tough one.
00:19:49.220 I'll give you an example.
00:19:50.160 When I started in the financial planning practice 10 years ago, I was needy.
00:19:54.300 I didn't have any clients.
00:19:55.840 Income was low.
00:19:56.980 I had my wife and son to take care of.
00:19:59.180 And it was a real challenge.
00:20:01.240 And so I would chase clients around.
00:20:03.520 I would call them all hours of the day.
00:20:05.920 I would call them over and over again.
00:20:07.980 And my clients or potential clients could sense that.
00:20:11.880 And I gave them the power that I should have maintained.
00:20:15.760 This is so, so important.
00:20:17.900 It's the same thing with a woman, whether that's a potential, again, romantic interest,
00:20:22.080 but even your wife, the more that you chase and put yourself in the position of being needy,
00:20:29.380 the less desirable, the less attractive that you are.
00:20:33.740 The challenge here is that you want something.
00:20:38.000 You want your wife or you want that woman or you want the promotion or you want the business 0.59
00:20:43.140 or you want the client.
00:20:44.700 I get that.
00:20:46.000 I understand that.
00:20:47.000 But the way that you overcome the need and desire to chase everywhere you go is to adhere
00:20:53.800 to these other six steps.
00:20:55.940 When you adhere to these other six steps, you put yourself in a position where you don't
00:21:00.360 have to chase, that your prospects are abundant, that if something doesn't work out, the promotion
00:21:07.160 or the job offer, that you've got another one lined up behind it.
00:21:10.880 That if that woman, for whatever reason decides to reject you, that you have the potential for 0.79
00:21:15.600 another date.
00:21:17.220 Again, the more that you incorporate these other areas into your life and your ability
00:21:21.700 to market, the more desirable, the more attractive you become.
00:21:25.440 And I'll tell you what, when you do, people will come to you.
00:21:29.580 Now, granted, you don't want to overlook being able to go out there and pursue what's
00:21:33.860 desirable to you, but you're going to find that opportunities are going to be presented
00:21:37.920 to you when you become a man of value, when you know your audience and know who you're
00:21:44.080 talking to, when you communicate great visions and expectations, when you frame the dialogue
00:21:49.700 in a way that makes other people or allows other people to win, when you enhance the way
00:21:55.380 that you look and the way you present yourself and through constant evaluation, this is how
00:22:01.600 you put yourself in a position where you don't need to chase, that you have enough clients,
00:22:05.780 that you have enough prospects, that you have enough confidence in yourself, that you don't
00:22:10.520 need to be needy and you don't have to chase every single opportunity that could possibly
00:22:15.300 present itself.
00:22:16.360 So guys, I hope that helps.
00:22:17.720 Obviously, we're skimming the surface on this.
00:22:19.800 We're not getting very in-depth.
00:22:21.400 We did another podcast episode.
00:22:23.200 So if you go to the show notes for this particular show, I'll link that up.
00:22:27.040 Between that show and this show, you should have enough tips to get you started, but constantly
00:22:31.220 be evaluating, see what works for you, see what's not working for you.
00:22:34.740 But again, I want you to understand that you've got to wrap your head around the fact that
00:22:39.460 if you are to be successful, you need to learn to be a marketer.
00:22:43.420 This isn't about being sleazy or salesy or a slime ball.
00:22:46.840 This is about living in integrity and being able to articulate the value that you offer
00:22:52.260 so that you can help other people win and you in turn can win as well.
00:22:57.840 So that's how a man markets himself.
00:22:59.660 If you have questions, thoughts, ideas, additional input, additional tips, please share those
00:23:05.540 with me.
00:23:05.980 You can do that in our Facebook group, facebook.com slash groups slash order of man.
00:23:10.420 You can head over to my Instagram profile, which is at Ryan Mickler.
00:23:14.940 My last name is spelled M-I-C-H-L-E-R.
00:23:18.220 And share with me what you're doing to market yourself and the tips that you have, because
00:23:21.700 it'll serve the other guys that are tuning in as well.
00:23:24.880 And then on a final note, just a reminder, our order of man legacy, which is our very
00:23:29.520 first father son event, September 20th through the 23rd, 2018 in the mountains of Southern
00:23:35.320 Utah, you get to Las Vegas.
00:23:36.600 We'll take care of the rest.
00:23:37.660 You can check it out at order of man.com slash legacy.
00:23:42.060 So with that said, guys, I will sign out for the day and for the weekend.
00:23:45.660 We'll catch you on Tuesday until then take action, learn to be a better marketer, become
00:23:50.740 the man you are meant to be.
00:23:52.160 Thank you for listening to the order of man podcast.
00:23:55.640 You're ready to take charge of your life and be more of the man you were meant to be.
00:23:59.680 We invite you to join the order at order of man.com.