Order of Man - January 31, 2023


MICHAEL HYATT | Success Starts with Your Thinking


Episode Stats

Length

1 hour and 5 minutes

Words per Minute

193.20824

Word Count

12,661

Sentence Count

863

Misogynist Sentences

5

Hate Speech Sentences

4


Summary

Michael Hyatt is a New York Times bestselling author, keynote speaker, speaker, and keynote speaker. He has been featured in the Inc. 5000 list of fastest growing companies for three years in a row, and in 2020, he was named to Inc.'s Best Dividend Companies of the Decade list. He has scaled multiple companies, including a publishing company that had over 700 employees, and his own company, Full Focus, has grown over 60% over the past four years.


Transcript

00:00:00.160 Our mind is the most powerful thing we can control, and yet if you're anything like me,
00:00:04.840 you don't spend nearly enough time training the mind to produce the results that you desire.
00:00:10.040 In fact, if things don't seem to be working well in my life, I tend to be a man who just
00:00:14.640 goes even harder, hoping I can drive right through the problems that I'm dealing with.
00:00:20.020 Instead, my guest today, Michael Hyatt, makes the case that the stories and narratives,
00:00:24.060 often even subconscious, in our minds actually dictate much of the results that we experience.
00:00:29.560 So today, we dive deep into how to retrain the mind to draft stories that serve us rather
00:00:35.780 than hurt us, the value of listening to what he calls the narrator of your life, why we
00:00:41.300 should all really listen to the language that we're using, how to interrogate the stories
00:00:47.100 of your life, and create a new fundamental sense of identity.
00:00:52.680 You're a man of action.
00:00:53.920 You live life to the fullest, embrace your fears, and boldly chart your own path.
00:00:58.100 When life knocks you down, you get back up one more time, every time.
00:01:02.720 You are not easily deterred or defeated, rugged, resilient, strong.
00:01:07.740 This is your life.
00:01:08.840 This is who you are.
00:01:10.240 This is who you will become.
00:01:11.940 At the end of the day, and after all is said and done, you can call yourself a man.
00:01:16.840 Gentlemen, what is going on today?
00:01:18.580 My name is Ryan Michler.
00:01:20.020 I am the host and also the founder of the Order of Man podcast and global movement.
00:01:25.520 I don't take that phrase lightly.
00:01:27.140 It is global.
00:01:27.960 It's amazing to me how much we've been growing over the past several years, which is not necessarily
00:01:32.800 a testament to what I've been doing, but a testament to the fact that you guys are tuning
00:01:38.040 in and applying this stuff in your life.
00:01:40.680 And also very importantly, that you're sharing it with other people.
00:01:44.740 I really believe that if we have tools and resources and information that has helped us,
00:01:52.200 then as men who want to be protectors and providers and want to lead as men, we have
00:01:57.220 an obligation, a responsibility to share what we have available, what resources we have at
00:02:03.340 our disposal with other people so they can thrive as well.
00:02:07.280 I do appreciate those of you who share the podcast, and if you haven't, I would ask humbly
00:02:12.960 that you leave a rating and review, take a screenshot, post it up on the socials, tag
00:02:18.120 me, tag my guests, send a text to somebody, just copy the link for this podcast, wherever
00:02:22.800 you're listening, send a text to somebody, multiple, multiple ways to share.
00:02:26.760 It goes a long way in what we're doing here.
00:02:28.700 I am deeply appreciative of those shares and also you're serving a fellow brother, which is
00:02:33.480 important.
00:02:33.940 Now, if you're new, we're interviewing incredible men.
00:02:36.480 I've got Michael Hyatt on today, repeat guest and New York Times bestselling author, but
00:02:40.860 I've had other men, guys like Jocko, David Goggins, Ben Shapiro, Terry Crews, Tim Tebow,
00:02:46.920 Matthew McConaughey, the lineup of probably at this point, over 500 men that we've had on
00:02:53.680 the podcast is phenomenal.
00:02:55.720 And again, a testament to the fact that you're tuning in and getting value from what we're
00:02:59.080 doing here.
00:02:59.580 So I'm going to introduce you to Michael in just a minute.
00:03:02.020 Before I do, I just want to mention that in our Order of Man store, we've been selling
00:03:06.780 a lot of battle planners lately, and that's because it's January.
00:03:10.420 Everybody's thinking about their New Year's goals and resolutions as we should all throughout
00:03:15.040 the year, not just in January.
00:03:16.460 But if you're trying to get on the wagon right now and get things planned out, go to store.orderofman.com.
00:03:22.360 We have our brown leather battle planner.
00:03:24.600 We also have the black leather battle planner, and you can pick up a copy.
00:03:28.500 And when you do, you're also going to see in the booklet itself, the planning tool itself,
00:03:33.000 a link to a video that's going to explain exactly how to use it.
00:03:37.020 So again, go to store.orderofman.com.
00:03:40.800 All right, let me introduce you to Michael.
00:03:42.460 He is the founder of his organization, Full Focus, and he has scaled multiple companies
00:03:47.420 over the years, including a $250 million publishing company that had over 700 employees.
00:03:54.540 And his own goal achievement company that has grown over 60% year over year over year
00:04:01.480 for the past four years.
00:04:03.220 Under his leadership, Full Focus has been featured in the Inc. 5000 list of fastest growing companies
00:04:09.500 in America for three years in a row.
00:04:11.660 And in 2020, the company was named to Inc.'s best workplaces list.
00:04:16.720 He's also the author of several New York Times bestselling lists and the Wall Street Journal
00:04:24.180 and USA Today, including Platform, Living Forward, Your Best Year Ever, Free to Focus,
00:04:30.820 The Vision-Driven Leader, Win at Work and Succeed at Life.
00:04:34.040 And I'm sure that his newest book is going to hit New York Times as well.
00:04:37.020 It's called Mind Your Mindset.
00:04:39.420 So this is a very qualified man to talk about the mindset, to talk about success, and to talk
00:04:43.940 about creating those results in your life.
00:04:46.440 Enjoy, gentlemen.
00:04:48.500 Michael, great to see you.
00:04:49.680 We just looked it up.
00:04:50.460 It's actually been three years since we had our initial discussion, which is wild to
00:04:54.220 me how quickly time goes.
00:04:56.120 I know.
00:04:56.520 So true.
00:04:57.380 Well, hey, it's good to be with you.
00:04:58.940 What's been going on in the past three years?
00:05:00.420 Other than you've got, obviously, a new book, but I'm sure you've got a lot of other things
00:05:03.800 going on as well.
00:05:04.580 You're a man who is very, very busy.
00:05:06.200 I know that.
00:05:07.360 Well, you know, we had this thing called a pandemic.
00:05:09.940 And yeah, that was kind of crazy.
00:05:12.480 It didn't really change our business model other than we went remote on some of our live events
00:05:17.500 and then ultimately hybrid.
00:05:19.480 But yeah, we've just been trucking along.
00:05:21.820 Business has been doing great.
00:05:23.480 So yeah, we're glad to be on what I think is the other side of it.
00:05:27.900 Yeah, I hope so.
00:05:28.540 I mean, I think people are waking up to some realizations.
00:05:32.140 And, you know, when you talk about going remote on some live things, obviously, we've
00:05:36.860 done a lot of that too over the past several years.
00:05:39.000 Our organization was set up to do that a lot to begin with.
00:05:42.120 So the pandemic didn't, I don't usually say the pandemic, I usually say the response to
00:05:47.500 the pandemic didn't really impact as much as maybe other organizations.
00:05:51.720 But have you found that to be eye-opening the way that you viewed your business in the
00:05:57.160 past and how efficient things are now, knowing that we can be so productive online?
00:06:03.360 I mean, absolutely.
00:06:04.200 I think, you know, as an entrepreneur, you kind of change the way that you look at, quote,
00:06:11.220 crises or adversities.
00:06:14.400 I heard Jocko Wheeling speak last week, and he said as a Navy SEAL, when the guys would bring
00:06:19.800 him some insurmountable problem or something that they were dealing with in combat, his
00:06:24.560 first response, he just got to this point where he always said, good, because he knew
00:06:28.220 that that was an opportunity to develop capabilities that they didn't have.
00:06:31.920 Yeah.
00:06:32.100 And I think it's been true for us.
00:06:33.120 That's, and Jocko is a friend of mine, and he said that to me, in fact, as I've brought
00:06:41.600 up issues to him, and it's so true, and we know it's true, and yet in the midst of challenge,
00:06:51.580 obviously, it's very difficult.
00:06:54.020 And I think that's where your book comes in handy in the message of minding your mindset
00:06:58.540 and making sure that what you're thinking and the stories that you're crafting in your
00:07:02.240 head are actually the ones that are serving you.
00:07:05.120 Absolutely.
00:07:05.840 Because I think the story that we tell ourselves is going to have a demonstrable impact on the
00:07:12.640 results that we get.
00:07:13.720 And if we're not thinking in a way that's empowering or in a way that enables us to get breakthroughs,
00:07:19.600 then those things can destroy us or certainly inhibit our growth.
00:07:23.120 And I think that's why the key to better results is not more action, not smarter action.
00:07:30.240 It's actually the thinking that creates the action.
00:07:33.600 So we've got to go upstream from the results to the actions to the thinking.
00:07:38.420 I got to be really honest with you.
00:07:40.220 This is such a hard concept for me.
00:07:42.440 I don't disagree.
00:07:43.340 I think you're right.
00:07:43.980 And you've proven that you're right through your research as you laid out this book.
00:07:50.380 But I'm a driver.
00:07:52.180 I'm an action taker.
00:07:53.200 I know you are.
00:07:55.120 Most of the people who are listening to my podcast and listening to your messaging, I'm
00:07:59.020 sure, are very much the same way.
00:08:00.980 And I don't want to say that thinking strategically, talking about the stories is a waste of time.
00:08:08.420 But I think somewhere, one of the stories that I actually do tell myself is, hey, if it's
00:08:13.540 not working, just do it harder.
00:08:15.980 Exactly.
00:08:17.380 And it's hard for me to step away and like start thinking about thinking.
00:08:21.980 Well, let me tell you a story.
00:08:23.060 And that's the big challenge.
00:08:24.620 And that's the first part of the book, Mind Your Mindset, is how to identify the story.
00:08:29.400 Because our life is made up of stories.
00:08:32.160 We are meaning-seeking people.
00:08:35.060 You know, we can't live without meaning.
00:08:36.440 We can't live without stories.
00:08:37.760 And even in the absence of a story, we make stuff up to try to explain the facts that
00:08:43.140 we experience.
00:08:44.460 So this was back during the Great Recession, about 2009, August of 2009, I had an executive
00:08:50.080 coach, Eileen, to whom I dedicate the book.
00:08:53.240 She would fly in and be with me for one full day a month.
00:08:56.720 And I laughingly look back on it and say it was about 75% to 80% psychotherapy and the
00:09:02.560 rest of it was business coaching.
00:09:03.760 But so she comes in in August of 2009.
00:09:06.720 We're in the midst of the Great Recession.
00:09:10.580 And we had missed our budget.
00:09:12.260 I was running a public company at the time, Thomas Nelson Publishers.
00:09:15.640 And so she said to me, she said, hey, how did last month, meaning July, how did it turn
00:09:21.140 out?
00:09:21.980 And I kind of shook my head.
00:09:22.840 And I said, well, not so well.
00:09:24.600 She said, well, what happened?
00:09:25.500 I said, well, we were about 10% short on the top line and we lost money on the bottom
00:09:30.480 line.
00:09:31.540 And she said, wow, I'm surprised because when I was here a month ago, you were so confident
00:09:36.960 not only that you were going to hit the budget, but you're going to beat it.
00:09:40.300 What happened?
00:09:41.320 And I said, well, we're in the midst of a great recession.
00:09:45.280 You know, the economy is upside down and that's had an impact on consumer confidence.
00:09:49.100 In addition to that, and this was a book publishing business, I said, we're in the midst of this
00:09:53.680 huge digital transformation where people are moving from print books to digital books to
00:09:59.340 Kindle and all the other formats.
00:10:01.100 And we're not sure what that's going to mean, how it's going to affect our margins.
00:10:04.760 Everybody's a little bit uncertain right now, and that's had a measurable impact on our
00:10:08.740 business.
00:10:09.480 And I said, third, I mean, that wasn't enough.
00:10:12.140 Third, we're trying to figure out how to use social media to sell our books because the
00:10:16.480 traditional marketing that we used to do isn't working quite in the same way.
00:10:20.120 So we're kind of caught here where we can't figure it out.
00:10:22.700 So she said, okay, I get that.
00:10:25.760 And then she said this, she asked me this question.
00:10:28.000 She said, what was it about your leadership that led to these results?
00:10:34.280 I did not like that question at all.
00:10:38.580 And in fact, I got a little bit defensive and I said, Eileen, I just got done explaining
00:10:43.500 to you the problem.
00:10:45.640 And the problem is the recession, the transition from physical to digital and the whole landscape
00:10:52.180 of marketing.
00:10:53.720 She said, okay, I get that.
00:10:55.840 But what was it about your leadership?
00:10:57.940 And I defended myself again.
00:10:59.680 And then she finally said to me, she said, okay, let me ask it another way.
00:11:02.720 If you could go back 30 to 45 days, would you have led differently than you did lead?
00:11:09.520 What would you have done differently knowing what you know now?
00:11:12.080 And I said, oh, well, I would have met with the sales guys in a stand-up meeting every
00:11:16.280 day to make sure that we were tracking towards the number we were trying to hit.
00:11:20.120 She said, okay, good.
00:11:21.040 What else?
00:11:21.680 I said, I would have gone on that sales call to Walmart because I don't feel like we loaded
00:11:26.080 in enough product.
00:11:27.280 And I felt like if I had been there, I could have made a difference.
00:11:30.060 Okay, what else?
00:11:30.880 So I gave her like three to five things.
00:11:32.680 Sure.
00:11:33.360 And then she said, okay, so what you're telling me, it was about your leadership.
00:11:38.140 And I went, oh, she got me trapped.
00:11:44.480 But here's the thing, Ryan, I was thinking the problem was out there because of this story
00:11:50.200 that I had created that essentially exonerated me.
00:11:54.340 You know, it wasn't my fault.
00:11:56.520 And I had the problem out there instead of in here in my thinking.
00:11:59.880 Once she got done with me, I realized that it was my fault.
00:12:06.060 And that had a simultaneous impact on me.
00:12:09.980 First, I didn't like it.
00:12:11.660 I didn't like it being my fault.
00:12:13.080 It was much more comfortable to blame something else, particularly something that was so outside
00:12:17.960 of my control.
00:12:18.660 But once I accepted responsibility for my leadership, I realized, oh, well, I can change my thinking.
00:12:26.100 I can change the actions I'm taking.
00:12:28.540 Now, all of a sudden, I'm empowered.
00:12:30.320 I'm not just this, you know, cork floating downstream, but I've actually got agency.
00:12:35.520 And that made all the difference.
00:12:38.360 So in the story that you just shared, which is obviously powerful lessons, you explained
00:12:42.920 these three factors that were not untrue.
00:12:45.480 And I think that's where the hangup is, is you're not, you didn't lie to yourself, but
00:12:51.620 you told yourself the truth.
00:12:52.900 Those are the things that you said are unequivocally true.
00:12:56.840 And, and yet it doesn't serve us, even though that's a true story, or maybe it's, maybe it's
00:13:05.540 true, but it's not the entire story.
00:13:07.700 Maybe that's what it is.
00:13:08.880 Yeah.
00:13:09.040 Well, I would say it this way, and we get into this in the book in, in great detail, but we
00:13:13.140 have to separate what happened from the meaning that we assign to what happened.
00:13:20.520 So what was true?
00:13:22.120 Was there a recession?
00:13:23.520 Yes.
00:13:24.400 Right.
00:13:24.780 I mean, we knew exactly what it was.
00:13:26.340 Was there a measurable impact on consumer confidence?
00:13:29.340 Yes.
00:13:29.780 In fact, I quoted the numbers to Eileen and I quoted them to my board of directors a few
00:13:34.480 days before Eileen showed up.
00:13:35.760 Was there a measurable impact for marketing and all these things?
00:13:39.580 Yes.
00:13:39.800 Those were the facts.
00:13:41.420 Got it.
00:13:42.340 Unfortunately, kind of like Lego blocks.
00:13:44.500 I mean, you could build, you know, a millennial Falcon full size out of Legos, or you could
00:13:50.440 build, you know, a dumpster truck.
00:13:52.780 That was a small thing.
00:13:53.740 Your kid could do.
00:13:54.640 I mean, same building blocks, completely different results.
00:13:58.900 And so I had created a story out of those same, that same fact set that said, it wasn't my
00:14:06.040 fault.
00:14:06.740 I'm the victim and just being harsh, but I was the victim in the story.
00:14:11.960 All these things are outside of my control and I was being acted upon, or I could knit
00:14:17.120 together this story that basically said, yeah, those exist.
00:14:21.600 But in any kind of economy where there's a lot of churn and a lot of upheaval, there are
00:14:27.020 winners and losers, and I'm going to be a winner.
00:14:30.020 And I need to take control of what I can take control of.
00:14:32.480 And that's enough.
00:14:34.060 Can I tell you another quick story?
00:14:36.200 Absolutely.
00:14:37.400 Yeah.
00:14:37.660 So I have a friend, Dan, who grew up Mennonite.
00:14:43.140 And as an adult, he said, you know, and he's a speaker and he said, so here's the story.
00:14:49.880 He said, I grew up in this very religiously oppressive environment.
00:14:55.680 We had no technology.
00:14:57.840 We had no television.
00:14:59.800 We didn't even have a radio.
00:15:02.360 My parents were very strict.
00:15:04.580 We weren't allowed to go really outside the community.
00:15:07.820 All my friends were within the community and it was just boring.
00:15:11.860 And I didn't feel equipped to really meet the challenges of life because I was ensconced
00:15:17.280 in that community.
00:15:19.880 Or I grew up in this amazing, tight-knit community where my parents spent an enormous
00:15:27.380 amount of time with us.
00:15:28.520 We weren't distracted with technology.
00:15:30.400 We would play board games in the evenings or have these amazing conversations.
00:15:34.600 Our neighbors were always there for us.
00:15:36.140 We were always there for them.
00:15:37.720 You know, we knew our neighbors and it was an amazing community.
00:15:40.640 And I feel like that really equipped me to be the person I've become today.
00:15:45.500 Interesting.
00:15:46.460 Same facts at two different stories.
00:15:48.800 It reminds me of the anecdote of the, and I've heard different versions, but the two
00:15:53.720 brothers, you know, one is an alcoholic and a drug addict and a criminal and has had a
00:15:59.400 horrible life.
00:16:00.040 And the other one's successful and he's got a beautiful family and he's wealthy.
00:16:03.820 And somebody asked one brother, how have you done this?
00:16:07.300 And he says, well, my dad was an alcoholic and abusive and all of these things.
00:16:10.940 And so I didn't want to be like that.
00:16:12.380 And they asked the brother, the other brother and the brother said, well, my dad was abusive
00:16:16.340 and alcoholic and I turned out just like him.
00:16:19.620 Yeah.
00:16:20.000 I mean, perfect.
00:16:21.200 That's exactly what I'm talking about.
00:16:22.640 So what type of litmus test do you run your narratives and your stories through to determine
00:16:31.560 whether or not they're serving you?
00:16:33.900 Because I think we have a human beings in general have a very good ability to trick ourselves
00:16:40.180 into believing the stories that we tell ourselves, whether they are accurate or not.
00:16:46.140 So what, what series of tests or questions do you run yourself through to make sure that
00:16:51.440 you're telling yourself the right story to produce the right result?
00:16:54.840 Well, I think for a lot of people, it's, it's a big step to get to the point where they are
00:17:00.140 aware that there's a story that's running things behind the scenes.
00:17:05.020 And so I think whenever you're frustrated, whenever you're angry, whenever you're not getting
00:17:09.600 the results in your business or your personal life, it's important to just stop, push the pause
00:17:13.920 button and say, wait a second, what is the story that I'm telling to myself right now?
00:17:21.420 And, and, you know, we're making that up in, in real time to explain the facts of our existence.
00:17:28.360 And we have to ask ourselves the question, is there another way to tell that story?
00:17:32.020 And we have to interrogate the story.
00:17:34.540 And that's the second part of the book, Mind Your Mindset is to interrogate the story.
00:17:38.840 So identifying that there is a story and realizing that inside of our head lives this narrator.
00:17:46.440 And that's what we call him in the book.
00:17:48.400 And the narrator sounds suspiciously like us, same voice, everything.
00:17:54.140 We just think it's our thinking, but it's, it's, it's like somebody's living inside of
00:17:57.920 our head.
00:17:58.560 And, and much like if you were to watch a football game and there's, you know, the color commentators
00:18:03.080 that are telling you what's happening on the field.
00:18:05.460 Those are the, that's the facts, but they're telling you what it means, you know, if they
00:18:10.820 don't begin to, to pick up the pace and really, you know, complete this drive, the team's going
00:18:15.580 to fall behind and there's probably no way they can recover.
00:18:18.200 You know, somebody's telling you a story and that person we call the narrator.
00:18:23.080 So what is the narrator saying?
00:18:25.760 And, and one of the most helpful exercises you can do is just write down on a sheet of paper.
00:18:30.880 What are the sentences in my head?
00:18:33.060 What is the narrator telling me?
00:18:35.460 So back in 1992, I'd had a business for about five years.
00:18:40.180 The business had been doing great.
00:18:41.680 We've been growing like crazy.
00:18:43.360 We had three full-time salespeople.
00:18:44.920 It happened to be a book publishing business.
00:18:46.500 And we said, if we could just get into a distribution relationship with a larger publishing
00:18:51.820 company where they had a bigger sales team, we could really exponentially increase our sales.
00:18:57.760 I mean, if we could do what we've done with three salespeople, what would happen if we got
00:19:01.300 in a distribution relationship?
00:19:02.580 So we signed a contract with a distributor and that distributor never came close to what
00:19:08.080 we were doing as a small, highly focused company.
00:19:11.880 And so that put us in a situation where we began to experience for the first time, negative cashflow.
00:19:18.620 That same company lent us money in order to meet our financial obligations, believing that they were going to catch up.
00:19:26.040 And it was kind of like a sales advance and we'd make the money back.
00:19:28.500 Long story short, we essentially went bankrupt.
00:19:30.700 And it was, it was humiliating.
00:19:35.320 I was embarrassed.
00:19:36.760 I was discouraged.
00:19:38.320 I wanted to quit.
00:19:39.740 I had a lot of thoughts.
00:19:41.440 Well, then about two years later, a friend of mine hearing that story said to me, he said, you know, you're not very good with money.
00:19:49.160 Are you?
00:19:49.780 Well, I kind of just took that as the truth and I adopted his opinion based on a story that I told him and very little evidence.
00:20:00.400 I just adopted that story.
00:20:01.720 I'm not very good with money.
00:20:03.260 So I spent the next 10 years proving that, that I wasn't very good with money because that was the story that I believed that it wasn't until I began to interrogate.
00:20:13.140 Well, first of all, become aware of that story and say, wait a second, that's a story in my head.
00:20:19.140 Have there been times where I've made good financial decisions?
00:20:22.440 Yes.
00:20:23.240 Why have I chosen not to focus on that?
00:20:26.820 Why do I only focus on the things that I've screwed up?
00:20:30.300 Because that made me hesitant.
00:20:32.280 It made me nervous about anything related to financial stuff.
00:20:34.960 And it wasn't until I interrogated the story and said, okay, look, I can learn about money.
00:20:41.340 I can become better at managing money.
00:20:44.340 You know, I'm, I'm the people that do this well are not any smarter than I am.
00:20:48.220 They've just applied themselves to learn about money and that empowered me.
00:20:52.620 And then I got pretty good at it.
00:20:54.660 Yeah.
00:20:55.160 Well, I like this concept of the narrator.
00:20:58.400 I'm thinking about it when you were talking about commentators with sports, you know, there's certain commentators that we naturally gravitate to, or we like more than others.
00:21:08.500 And I'm thinking about this narrative narrator that we have in our heads.
00:21:13.060 And there's certain narrators that we like.
00:21:15.160 And I, and I think more often than not, I like the narrator that excuses away my behavior.
00:21:20.680 I don't like the narrator that says, no, this is your fault.
00:21:24.460 So I have to be aware of that.
00:21:25.880 I was actually, it was interesting.
00:21:27.060 I was having a, a, I won't say heated, but a, a tense conversation with my wife this morning.
00:21:33.820 And she had brought some things to my attention and I immediately went into defense mode, immediately went into defense mode.
00:21:41.580 And within a matter of, I would say 10 to 20 seconds, fortunately, I realized what I was doing and stopped and said, you know what?
00:21:51.980 In my mind first.
00:21:53.380 Yeah.
00:21:53.640 What she's saying is unequivocally true.
00:21:56.460 It is accurate and turned from the defensive narrator to the, okay, you're right.
00:22:05.420 What can I now do to improve my behavior or the situation moving forward?
00:22:11.440 Right.
00:22:11.960 I can't say that happens all the time.
00:22:13.500 More often than not, it doesn't, but fortunately in this instant, it worked out well.
00:22:17.340 So yeah, and it's, I mean, the real challenge is to be able to take the moment in real time and stop reacting, ask yourself the question, what's really going on here?
00:22:28.740 And then begin to proactively do the right thing.
00:22:31.760 And again, I don't think it's that easy.
00:22:34.540 You know, it takes, it takes some work and we give you some hooks in the book to do that.
00:22:38.280 But another story, uh, I've taken really good care of myself in terms of nutrition, in terms of eating, in terms of fitness and all that.
00:22:48.260 I've had a trainer for over a decade, a nutritionist.
00:22:50.900 You look great, by the way.
00:22:52.200 Thank you.
00:22:52.820 Thank you.
00:22:53.500 You look lean.
00:22:54.200 You look fit.
00:22:54.880 You've got the beard going on.
00:22:56.040 So you look great.
00:22:57.440 Well, thank you.
00:22:58.900 But I had a heart attack in September.
00:23:01.020 Oh, wow.
00:23:02.040 And thankfully it was a mild heart attack.
00:23:04.020 Didn't kill me.
00:23:04.620 So I, I'll consider that a mild heart attack, but, uh, and there was,
00:23:08.280 no damage, but when they got in there and they started examining, you know, they did an angiogram
00:23:13.620 and they said, buddy, you're about 90% blocked in one artery.
00:23:18.180 We're going to have to do bypass surgery.
00:23:19.720 When they first saw me, they said, you look so healthy.
00:23:22.880 Probably the most you're going to need a stint, but probably not even that.
00:23:27.400 What I didn't realize at the time was like 67% of men who have a first time heart attack
00:23:33.000 are asymptomatic.
00:23:35.240 And most of it's related to genetics.
00:23:38.620 Could I have done different things previously?
00:23:41.620 Yes, I could have if I had known what I know now, because precision medicine makes it possible
00:23:46.820 to turn on and off genes, but I didn't know that at the time.
00:23:50.640 And so I had some calcium buildup that I didn't, didn't know about.
00:23:53.620 So anyway, fast forward, uh, after you have cardiac surgery, they put you into cardiac rehab
00:24:00.260 so that you can begin to exercise again, but so that you're monitored and, and you don't
00:24:05.800 experience some negative thing.
00:24:08.720 So part of that is education.
00:24:10.300 So we're sitting around a table.
00:24:11.340 I'm sitting around with seven of the people that are in cardiac rehab.
00:24:13.980 And the nurse says to us, she says, what is your heart attack mean to you?
00:24:18.180 Well, first of all, that is a great question because there's the fact of the heart attack,
00:24:23.440 right?
00:24:24.100 And then there's the, there's what we assign as the meaning of the heart attack.
00:24:28.480 So the guy directly across from me, he says to me, and he was a little bit older than I
00:24:32.200 am.
00:24:32.440 And he answers the question.
00:24:34.240 He said, well, I'll tell you what it means for me.
00:24:36.400 Um, my life's pretty much over, you know, from this person, from this point forward, it's
00:24:42.340 a, uh, it's a continued descent until I die.
00:24:47.160 And I'm just kind of managing the decline.
00:24:50.240 And I went, wow.
00:24:52.620 Yeah.
00:24:53.300 And so I had a doctor in Los Angeles that I deal with through zoom.
00:24:58.180 That's a peptide therapist.
00:25:00.060 I've been dealing with it for a couple of years.
00:25:01.320 He calls me in the hospital and he says to me, he said, look, I know your, your medical
00:25:07.100 profile inside and out because I'm one of your doctors.
00:25:10.340 And he said, there's really nothing else you could have done, but he said, I want you to,
00:25:14.780 I want you to remember this.
00:25:16.960 The past is the past.
00:25:18.480 You can't fix it.
00:25:19.520 You can't change it.
00:25:20.300 It's behind you.
00:25:21.300 Here's the good news.
00:25:23.180 You've got the rest of your life in front of you and you have never been in better shape
00:25:28.200 than you are right now.
00:25:29.800 You've got better blood flow than you've ever had.
00:25:33.800 You're in great health.
00:25:35.080 You're going to recover quickly.
00:25:36.700 And he said, you're going to go above and beyond what you were doing before, because
00:25:41.600 he said, you're going to even be more motivated now.
00:25:43.960 So like he was giving me a completely different story and very different from the guy that was
00:25:48.520 sitting across the table from me.
00:25:49.740 You know, if you, if you think that this is the beginning of the end, that it's going
00:25:55.000 to be a low or a slow, long decline till you die, then what's the point of eating good?
00:26:01.040 You know, let's bring on the fried chicken and the cheeseburgers.
00:26:03.720 Might as well enjoy it on the way out.
00:26:05.480 Might as well enjoy it.
00:26:06.380 Because there's nothing you can do.
00:26:08.360 Me, on the other hand, based on what my doctor told me and the story that he gave me, which
00:26:11.620 I adopted, I'm like, oh my gosh, I need to really take even extra good care of myself
00:26:17.400 because I realized the value of health now more than I ever have.
00:26:22.240 Well, and imagine what it, what it would have been, how much more severe it would have been
00:26:25.920 or earlier, these issues would have arisen had you not been in shape.
00:26:31.480 Yes.
00:26:32.140 And I, and I got to say, I'm impressed because I know, I know plenty of CEOs of large organizations
00:26:37.220 and companies that do not take their health as seriously as, as it appears that you do.
00:26:42.580 And they excuse it away.
00:26:43.820 Like I'm busy and I've got this and I can't, I don't have time for this.
00:26:47.260 And what an unfortunate and tragic situation, but I'd also suggest, and I'm learning this over
00:26:53.140 my own health journey specifically, even over the past couple of months, you know, how radically
00:26:57.680 different I feel and how much more productive I am and how much more fulfilled I am.
00:27:04.140 And just seemingly insignificant moments, like the health aspect is something so many people
00:27:09.300 overlook, especially a lot, not especially, but a lot of very, very successful people in their
00:27:14.580 own right.
00:27:15.140 Excuse that away.
00:27:16.880 I was, I was speaking for a bank yesterday and it was all their clients in the room.
00:27:21.500 And, and, you know, they were pretty successful people.
00:27:24.720 They were business owners, CEOs, C-suite executives.
00:27:29.060 And I said, the reason why you're not making time for your health, and this is the story
00:27:33.380 they're telling themselves is you've convinced yourself that the situation you're in right
00:27:38.440 now is temporary.
00:27:40.100 That's the story you're telling yourself.
00:27:41.700 And I said, trust me, I've, I've been there.
00:27:44.320 I've lied to myself and I've lied to my wife because I've said things like, well, you know,
00:27:49.940 I'm in a new position.
00:27:51.480 And once I get acclimated, then I'll be able to get the balance back and give you and the
00:27:57.500 kids the time you need and deserve.
00:27:59.600 Sure.
00:28:00.120 But then about that time, you know, I have somebody resign and I say, honey, you know,
00:28:04.320 right now I'm working two jobs.
00:28:05.500 As soon as I get this position filled, I'll give you and the kids the time you need and
00:28:10.180 you deserve.
00:28:10.800 And you go from one temporary situation to another temporary situation.
00:28:14.400 And before you know it, that temporary situation has become permanent.
00:28:18.820 And that's when you get into trouble.
00:28:20.220 Man, let me just step away from the conversation very quickly, and then we'll get right back
00:28:25.760 to it.
00:28:26.520 If you want another resource to create the mindset of winning, like we're talking about
00:28:31.440 today, you will definitely want to check out our free battle ready program that will
00:28:37.000 walk you through not only creating the proper mindset around your life's vision and goal
00:28:42.160 planning, but walk you through the exact strategy for accomplishing more potentially in the next
00:28:48.580 30 days than you have at any other time in your life.
00:28:52.180 Now, this is a free series of emails.
00:28:54.100 Again, it's going to walk you through how to be prepared and ready for whatever life has
00:28:58.800 to throw at you, but also what you can do to get out ahead of life and being, uh, and
00:29:04.140 being assertive in taking what is yours.
00:29:07.420 So if you're ready to step up your game this year, 2023, then head to order a man.com slash
00:29:12.600 battle ready order a man.com slash battle ready.
00:29:16.680 You can do that right after the show for now.
00:29:18.440 Let's get back to it with Michael.
00:29:20.820 I want to go back to the concept of the narrator.
00:29:23.920 What is the value in having this narrator as almost an external rather than your own voice?
00:29:33.380 Did you deliberately look at it like that?
00:29:35.760 Is there information that you came across that makes that more effective?
00:29:40.040 What's your reasoning behind that?
00:29:41.880 Yeah.
00:29:42.020 The reason behind it is because I think it helps objectify the thinking because we get kind
00:29:47.960 of caught up in this sort of subjective quagmire where we can't really, we really don't know
00:29:52.980 what's true and what we're making up.
00:29:54.820 And when we, we create this narrator, because the way that the narrator shows up is that
00:30:01.160 there's these sentences in our head.
00:30:03.840 He says very specific things like, you know, Ryan, you're not very good with money or Ryan,
00:30:09.880 you're never going to be in the same shape you were in, in your twenties or whatever it
00:30:14.360 may be.
00:30:14.860 But, uh, I just think it helps to objectify and identify that, that there's this narration
00:30:21.480 that's going on in my head that in fact can be adjusted.
00:30:25.940 You know, we, the narrator can be enormously helpful when, uh, we partner with the narrator
00:30:32.000 for our benefit.
00:30:33.040 It's only when the narrator is there sabotaging us.
00:30:35.800 And, and part of the job of the narrator is to keep us safe.
00:30:39.920 This is part of what's happened through evolution.
00:30:42.640 You know, the, the narrator wants to keep us in the comfort zone, wants to keep us from,
00:30:46.820 you know, getting too far outside of that, where there is danger.
00:30:50.040 And the narrator wants to protect us from that danger.
00:30:52.620 And so, you know, once we can recognize that we realize that there's a whole world that opens
00:30:57.460 up to us.
00:30:58.240 If we can change the perspective of the narrator, that's really what the book is about is taking
00:31:03.440 control of your mindset.
00:31:04.320 So then what are some ways that you can begin to understand the motive of the narrator,
00:31:11.060 which is to preservation first and foremost, right?
00:31:14.800 Like, Hey, don't, don't go out and start a business.
00:31:17.300 Cause that's risky.
00:31:18.220 You know, you're risking your livelihood.
00:31:19.420 You're putting your family at risk.
00:31:20.700 There's all sorts of things, you know, don't, don't go work out because if you do, you might
00:31:24.420 get injured and you're not ready for that.
00:31:26.060 And then you can't do other things that are important to you.
00:31:27.960 There's all sorts of things we tell ourselves.
00:31:29.300 So how do we understand the motive of the narrator?
00:31:32.800 And then also, I think you cover in the book, I can't remember what you termed it.
00:31:37.100 I believe it was separating fact from fiction, if I remember correctly.
00:31:40.880 So how do you begin to do that?
00:31:43.620 Well, I think that, you know, that's where we've got to get into making sure that we understand
00:31:48.320 some of the ways that we think, you know, for example, there's a way that we think that
00:31:54.300 X means this, you know, that for example, if I go through a bankruptcy, it means I'm not
00:32:00.400 very good with money.
00:32:02.080 Or it may mean that if sales are down this last month, you know, like this is, this is
00:32:07.360 what I've, I feared and it's now coming to pass.
00:32:11.200 This is going to prove that I don't know what I'm doing, whatever.
00:32:14.120 Or Megan tells a story in the book.
00:32:15.760 And I wrote this book with my oldest daughter, Megan, who's the CEO of our company, Full Focus.
00:32:20.020 And she tells the story about learning to speak publicly.
00:32:25.720 She had this, like this terrible fear.
00:32:29.460 Like if she went to her church and they were making the rounds inside of a small group where
00:32:34.420 everybody was reading from a book or something, she would like break out in hives just at the
00:32:39.460 thought of having to read something to a small group of seven or eight.
00:32:43.360 And what she found is that that story became very confining to her.
00:32:48.020 And she knew as a, as a CEO, which she wasn't yet, but was about to become, that she was
00:32:52.960 going to be asked to speak more and more publicly.
00:32:55.240 But as she chased that narrative back, she realized that when she was in high school,
00:32:59.960 her best friend, when they were juniors in high school, had to stand up in front of the
00:33:04.460 class and give a speech and just kind of blanked out, got embarrassed, began to cry and ran out
00:33:13.120 of the room into the restroom.
00:33:14.440 And Megan said, that will never happen to me because I will never speak publicly.
00:33:19.260 I'm just not going to do it.
00:33:21.440 And so then all of a sudden, fast forward several years now, she's the COO of our company.
00:33:27.220 And my team comes to her and says, Hey, we're doing this big conference called the Achieve
00:33:31.320 Conference.
00:33:31.800 And we want you to be one of the keynote speakers.
00:33:35.620 Well, now she was too embarrassed to say no, but she was scared to death.
00:33:41.400 Yes.
00:33:42.220 Because, and this is back to your point.
00:33:45.200 How do you figure out, you know, what's the narration?
00:33:48.080 What's the fact from the fiction?
00:33:50.000 The story that she was telling herself is public speaking equals death.
00:33:54.000 If I speak, if I speak publicly, then it's an existential crisis for me.
00:33:59.640 There's something so fundamental that's, that's threatened that I'm just going to avoid that
00:34:04.460 situation at all costs, except that now she couldn't.
00:34:07.900 And so she didn't get control of the story and change it.
00:34:10.320 Um, it was, her career was going to go nowhere.
00:34:14.580 And so she called upon a speech coach and, you know, she hired a speech coach.
00:34:19.500 She hired a therapist.
00:34:21.040 They really worked hard on it.
00:34:22.600 And she spoke in front of 800 people and killed it, but she had to change the narrative.
00:34:29.380 And she had to realize that X doesn't always mean Y, you know, public speaking doesn't always
00:34:35.380 mean death or existential threat.
00:34:37.400 It can mean opening up additional opportunities, getting new clients, making an impact on more
00:34:44.140 people, you know, all those things.
00:34:46.300 And so that's now, now her story.
00:34:47.900 I mean, she speaks all the time publicly and does phenomenal at it.
00:34:51.460 So part of separating the facts from the fiction is realizing that X doesn't always equal Y.
00:34:58.740 There's another one too.
00:34:59.840 And we talk about four or five of these in the book, but there's, there's a fundamental
00:35:03.200 difference between correlation and causation.
00:35:05.420 Just because something didn't happen or because something did happen at the same time, doesn't
00:35:11.060 mean X caused Y.
00:35:14.120 So one of the things we talk about in the book is that there's a high correlation in the summer
00:35:21.800 between shark attacks and ice cream sales.
00:35:27.480 Sure.
00:35:28.240 Now, right.
00:35:28.800 Does it mean that ice cream sales cause shark attacks?
00:35:33.420 No, of course not.
00:35:35.760 You know, it makes you make, maybe it makes you more tasty to the sharks.
00:35:38.480 Right.
00:35:38.800 A little bit.
00:35:39.380 No, that's just, that just happens to be correlation.
00:35:42.500 It's summer.
00:35:43.480 Ice cream sales are going to go up in the summer.
00:35:45.640 Shark attacks.
00:35:46.280 So it's the beach.
00:35:47.520 It's the beach.
00:35:48.680 Yeah.
00:35:49.020 Yeah.
00:35:49.280 So I think, you know, separating that is enormously helpful too, but we've got several little
00:35:54.060 hacks like that, how you can separate the fact.
00:35:56.360 But typically a fact is the kind of thing that's going to appear in a police report.
00:36:00.200 You know, it's objective.
00:36:01.540 It's verifiable.
00:36:03.180 It's something you can write down that, that if you had two different observers, they would
00:36:06.320 agree.
00:36:06.700 This is the fact.
00:36:07.900 But then when you start talking about what it means, you have extraordinary, extraordinary
00:36:12.200 divergence there.
00:36:13.100 Because again, people are assembling the facts into a narrative that may be very different
00:36:19.000 from another person who is observing the same facts.
00:36:22.660 Yeah.
00:36:23.120 I'm reminded of this.
00:36:24.280 I'm occasionally, you know, I might be downstairs doing some, some crafts or drawing or painting
00:36:28.760 or doing something with my children.
00:36:30.200 And we have all the same tools at our disposal, but it's amazing how many different paintings
00:36:34.760 we can come, an infinite number of ways to put the mediums together to create whatever
00:36:39.980 it is we're going to create.
00:36:41.080 You know, and that's, I think that illustrates the point too, is it's not the fact, it's
00:36:45.640 what you do with it.
00:36:46.280 Like your daughter, where she said, you know, I will never let that happen to me again because
00:36:51.040 I'm never going to speak in public or I'm never going to let that happen again because
00:36:55.780 I am going to be more prepared.
00:36:57.460 I actually had a very, very similar story to your daughter.
00:37:02.400 And yeah, very like strikingly similar.
00:37:05.320 I was in eighth grade and got, got up.
00:37:08.580 I was on a leadership council or something like that and got up and went to all of the
00:37:14.080 leadership council members.
00:37:15.600 We're going to say their little part.
00:37:16.960 And I completely froze and somebody came in and rescued me and saved me.
00:37:20.720 And I was mortified, mortified of it.
00:37:25.020 So it's interesting.
00:37:26.180 That's a, it's very, that one hits home.
00:37:29.100 I had a similar experience and this wasn't that long ago.
00:37:32.020 This was probably 10 or 12 years ago, just as I was starting this company and really
00:37:36.040 ramping up my speaking.
00:37:37.880 And I would sweat so profusely before I got on stage that I got into the habit.
00:37:44.160 This is embarrassing to admit.
00:37:45.440 I would wear two t-shirts hoping that I didn't sweat through two and make it obvious that
00:37:50.000 I was scared to death.
00:37:52.000 And, and it was my relationship with adrenaline.
00:37:54.580 And when I would begin to feel butterflies in my stomach or my pulse would rise or my
00:38:00.400 hands would begin to sweat, then I thought that was a negative thing, that there must
00:38:04.100 be something fundamentally wrong with me.
00:38:06.120 And therefore I shouldn't be a speaker.
00:38:08.020 And it caused me to be hesitant when I spoke.
00:38:10.340 I wasn't confident when I got on stage.
00:38:12.840 And then I started to tell myself a different story about adrenaline.
00:38:15.540 And so now what I say, like I said, I spoke yesterday, I spoke last week.
00:38:18.220 And, and typically what I say now is when I feel those same things, I say to myself, oh,
00:38:24.100 that's my body's way of preparing for peak performance.
00:38:27.940 And so I welcome it.
00:38:29.740 You know, I love the adrenaline because with adrenaline, you think faster, you think better
00:38:35.520 things occur to you in real time that, that wouldn't occur to you.
00:38:38.940 Otherwise you're hyper vigilant, hyper aware of what's going on in the environment, which
00:38:43.860 enables me to connect with the audience better.
00:38:45.620 All those things are good, but it's, it's just a story.
00:38:49.200 Yeah.
00:38:49.680 The facts are the same.
00:38:51.280 You know, my hands still sweat before I, I get up, not as bad as they used to, because
00:38:54.620 I know I'm going to make it through it, but that's just, that's just part of the drill.
00:38:57.740 And that's how my body prepares itself for peak performance.
00:39:01.000 And that's a good thing.
00:39:03.000 It's interesting because you can through your mindset based on what you're saying, you know,
00:39:07.920 give paint a different story.
00:39:09.580 And I don't even think the story has to be true.
00:39:11.560 As long as you believe it, then your body is going to physiologically respond to that.
00:39:17.420 You said it, you, you sweat less now because the story isn't as negative or, or scary as
00:39:25.420 it once was.
00:39:26.080 And so in a way it's self-fulfilling prophecy either way.
00:39:30.180 It's really true.
00:39:32.040 You know, Ryan, one of the best ways that we can get access to is, is to listen to our
00:39:36.560 own language and sometimes this is the real value of having an executive coach or somebody
00:39:41.400 that can come alongside us and listen to our language and point out to us, you know, what
00:39:46.780 we're thinking based on the language we're using.
00:39:48.920 I'll give you a concrete example.
00:39:51.260 So not too long after I started this business, I was speaking a lot.
00:39:54.740 You know, I was at one point I was speaking 70, 80 times a year, which for me would be a
00:39:59.340 lot.
00:39:59.560 So I remember, uh, I just sat down on the airplane, we were still at the gate and my
00:40:05.700 phone rings and it was one of my best friends.
00:40:07.640 And he said, Hey, what's up?
00:40:09.320 And I said, well, I'm on my way to San Diego because I have to speak at an event in San
00:40:14.740 Diego tomorrow.
00:40:16.020 Hmm.
00:40:16.620 Pause.
00:40:18.160 He says, wait a second.
00:40:19.680 I just, I just want to challenge you on something.
00:40:21.980 He said, um, you're going to San Diego, right?
00:40:26.260 And I said, yes.
00:40:26.980 He said, you know, that has like the best climate on the planet and the best fish tacos
00:40:31.980 on the planet.
00:40:32.960 And I know you love fish tacos.
00:40:34.360 I said, that's true.
00:40:35.520 And he said, for as long as I've known you, you said you wanted to be a public speaker
00:40:39.760 and you wanted to get paid a lot of money for it.
00:40:41.480 And now you're doing it.
00:40:43.040 You're living the dream.
00:40:43.960 So you don't have to do anything.
00:40:45.780 Nobody held a gun to your head.
00:40:47.400 You get to do something.
00:40:49.840 Well, the language of having to do something is the language of obligation and duty and
00:40:56.660 something that physiologically, you know, I'm just like, uh, I got to go do this thing
00:41:01.000 versus I get to go do this.
00:41:03.560 I mean, that totally changed my, my physiology and the way I experienced it.
00:41:06.840 I'm thinking like, yeah, I get to go to San Diego.
00:41:09.500 I get to speak.
00:41:10.840 I'm living the dream.
00:41:12.280 Totally different perspective.
00:41:13.840 Yeah.
00:41:14.000 I've thought that way with the word can't as it, as it relates to obligations or requests
00:41:19.680 for my time or attention.
00:41:20.780 So somebody might say, uh, Hey Ryan, send me an email.
00:41:23.760 Hey Ryan, uh, can you join me on my podcast?
00:41:26.780 And my old language was, I can't, I'm sorry.
00:41:30.440 Unfortunately I have other things.
00:41:31.980 Well, none of that is accurate.
00:41:33.340 I can, I'm not sorry.
00:41:35.840 And it's not unfortunate that I'm busy doing other things.
00:41:38.400 And yet I was lying to this individual by saying, I can't, I'm sorry.
00:41:42.180 It's unfortunately I'm doing something else.
00:41:44.480 Instead.
00:41:45.160 I now say I have placed my priorities in these other projects.
00:41:49.840 So I will not commit to that right now.
00:41:52.060 And that's the truth.
00:41:53.360 That's the reality.
00:41:54.280 And I think that's more fair to other people, but it also helps me understand that I'm conscious
00:41:59.000 about the choices I'm making and where I want to invest my time and energy.
00:42:03.140 Well, and if your experience is anything like mine, cause I do a similar kind of thing,
00:42:06.300 you know, I basically say, you know, Hey, this sounds like a great event.
00:42:10.080 Thank you so much for thinking to me due to my other commitments.
00:42:14.340 I have to say no.
00:42:15.760 Yes.
00:42:16.480 Or in order to be faithful to my other commitments, I have to say no.
00:42:19.820 Well, everybody respects that.
00:42:20.940 I've never had anybody, you know, say to me like, well, you know, you just need to overcommit
00:42:25.240 and do this thing I'm asking you to do.
00:42:28.020 Well, I also don't think we make these types of promises to people because we don't, I don't
00:42:32.960 want to let people down.
00:42:33.860 You know, I want to serve.
00:42:34.680 I don't want to let people, other people down.
00:42:36.300 I want to help them.
00:42:37.800 But I've also come to realize that if I do overcommit or commit to something, I'm not
00:42:42.540 really all that interested in doing that.
00:42:44.340 I'm going to show up in an inferior way and I'll end up reducing the quality of service
00:42:50.620 that I might give to that person and my other obligations that I've committed to.
00:42:55.060 Yeah, totally.
00:42:56.560 And I think, you know, I think this is the essence of leadership because real leadership
00:43:02.160 begins with self-leadership.
00:43:04.420 And if we can't lead ourselves and this whole thing about managing our mindset is an issue
00:43:09.760 of self-leadership.
00:43:11.720 If we can't lead ourselves, we're really not capable of leading other people well.
00:43:16.140 And, and I'm the most difficult person I have to lead, you know, getting me to do the things
00:43:24.140 I know that I need to do.
00:43:25.480 That's, that's the biggest challenge.
00:43:26.560 That's pretty much full-time job for me.
00:43:28.320 I think for most people.
00:43:29.400 Well, I think it's because we know how to get ourselves out of things that we don't want
00:43:35.020 to do because we're so intimately familiar with all our little cues and triggers and little
00:43:39.720 hacks and all of this kind of stuff.
00:43:41.760 Yeah, no doubt.
00:43:43.240 You know, this whole issue of, of languages is, is so interesting.
00:43:47.200 I, you may have seen this game.
00:43:49.160 I don't know if you saw this game between the Colts and the Vikings this fall.
00:43:52.100 Greatest comeback in football or in NFL history.
00:43:55.340 Did you watch that game?
00:43:56.680 I don't watch football, so I didn't, I didn't see it.
00:43:58.560 Well, I didn't used to watch it until this last year.
00:44:02.020 I have a grandson that's playing football.
00:44:04.180 And so we've gone all in.
00:44:05.800 Oh, that's awesome.
00:44:06.880 Well, yeah, it's been, yeah, look, I have nothing against it.
00:44:09.380 It's just, I don't watch it.
00:44:10.620 So I don't know much about it.
00:44:12.120 It's a huge time commitment, you know, for starters, no doubt, but, but this game just
00:44:17.360 happened maybe about a month ago, maybe about six weeks ago, but at halftime, the Colts
00:44:22.540 led the Vikings 33 to zero.
00:44:25.060 And it would be easy to think as you go into the locker room at the half, 33 to zero, you're
00:44:30.760 behind 33 to zero.
00:44:32.180 It'd be easy to think the game's over, you know, what's the use?
00:44:36.680 Let's just kind of go through the motions.
00:44:38.700 You know, the fans are out there.
00:44:39.860 So we've got to look like we're making an effort, but essentially you've resigned yourself
00:44:43.420 to the inevitable.
00:44:44.380 You're going to lose the game, right?
00:44:45.640 Nobody has ever came up, came, come back from that big of a deficit, not in the history
00:44:50.380 of professional football.
00:44:51.800 So Patrick Peterson, who is a cornerback for the Vikings, he walks in, this is not the coach.
00:44:59.100 This is a cornerback cornerback.
00:45:01.080 He watches, he walks into the locker room and he says this, we only need five touchdowns
00:45:07.840 to win this game.
00:45:08.940 Hmm, only, only, and they want it, but it blew the hair back on the coach because he
00:45:17.560 was like, what?
00:45:18.680 Even the coach had fallen into the narrative that the game is over.
00:45:23.260 Why try?
00:45:24.500 Yeah.
00:45:25.800 But not this cornerback, this cornerback, Patrick, from, from his perspective and he, and the,
00:45:34.160 the word only is telling building five touchdowns, you know?
00:45:38.960 We can do this.
00:45:40.060 And they did it.
00:45:41.820 And they won, they scored the five or they score even more.
00:45:45.040 They scored even more.
00:45:46.000 And it'd be like 30.
00:45:47.120 I think the final score was like 39 to 36.
00:45:49.840 Oh, wow.
00:45:50.720 That's amazing.
00:45:51.960 Yeah.
00:45:52.180 I'll have to check that out.
00:45:53.780 I, I'm curious about your take on the concept of labels.
00:45:57.920 I think so often we put labels on ourselves, you know, I'm this, I'm the, I'm fat, I'm lazy,
00:46:04.400 I'm an alcoholic, I'm a this, I'm a that.
00:46:06.400 And I don't think our labels are, are usually good.
00:46:09.580 I don't hear too many people saying I'm a champion.
00:46:11.820 I'm a winner.
00:46:12.800 I'm somebody who, we don't do that.
00:46:15.440 We always equate negativity with our, our labels.
00:46:18.740 Have you done much on that or delved into the idea of labels?
00:46:22.480 And what would be a more appropriate way to address inadequacies and shortcomings than labeling
00:46:27.800 something that's, you know, finite and concrete?
00:46:31.800 Well, labor labels, and we do talk about this in the book, but labels are really important
00:46:35.460 because how we define ourselves, our fundamental sense of identity, our behavior is going to
00:46:41.500 flow from that just like it flows from our thinking.
00:46:43.360 Because all, all our identity is, is a collection of thoughts about who we are.
00:46:49.580 That same executive coach who said to me, what was it about your leadership that led to these
00:46:54.460 results?
00:46:54.840 I was in another conversation with her probably a year later.
00:46:58.600 And somehow we got talking about introverts and extroverts.
00:47:03.220 And I said, well, you know, I took that Myers-Briggs test and I'm, I'm really an introvert.
00:47:08.080 And she said, well, what does that mean to you?
00:47:10.320 Okay.
00:47:10.500 So now I've got a label.
00:47:11.300 I'm an introvert.
00:47:11.940 Right.
00:47:12.380 Right.
00:47:12.600 She says, what does that mean to you?
00:47:13.520 I said, well, if I'm honest, I don't like meeting new people.
00:47:17.580 I don't like being around a lot of people.
00:47:19.580 I enjoy spending time by myself.
00:47:21.820 You know, I need a lot of recovery time if I'm around people.
00:47:24.760 And to be honest, I kind of avoid people.
00:47:27.780 She said, well, how's that working for you?
00:47:30.440 And I kind of laughed and I said, well, she said, you know, after all, you're, you're
00:47:35.820 a CEO of a publicly held company.
00:47:38.180 And I would think that you have to meet a lot of people.
00:47:40.960 And I said, I really do.
00:47:42.660 And she said, what if, what if this was just a label?
00:47:47.220 Like if you decided you were an extrovert, or let's say you got the test results back
00:47:51.600 and they were different than you thought, and it labeled you as an extrovert, what would
00:47:55.840 that thinking look like?
00:47:57.700 And what would that behavior look like?
00:48:00.440 I said, well, I think if I were an extrovert, I would enjoy meeting new people.
00:48:06.620 I would love engaging with people.
00:48:09.260 And yeah, I would, I would just enjoy it.
00:48:12.620 She said, well, what if you tried that?
00:48:14.360 Like for 30 days, you just decided, hey, look, I'm going to be an extrovert.
00:48:18.280 And she says, you know, I get that there's probably a fundamental wiring and maybe you
00:48:21.180 need to take more recovery time.
00:48:22.940 But what would it make possible if you label yourself as an extrovert?
00:48:29.120 Well, my head exploded.
00:48:30.640 Because what that would mean is that when I walk into a room, I wouldn't be kind of the
00:48:34.900 shrinking violet that doesn't go up and introduce himself to people.
00:48:38.060 But I would be aggressive in terms of going up to people, engaging them in conversation,
00:48:43.280 and I might even be better at it because I would be informed by sort of the introversion
00:48:48.260 side as well.
00:48:50.160 And I realized it was just, it was just a collection of thoughts.
00:48:53.160 Now, again, fundamentally, I think you can make a case that there are introverts and extroverts,
00:48:57.800 but this is the thing she said, when the label begins to limit your freedom, it's no longer
00:49:04.260 serving you.
00:49:07.540 Interesting.
00:49:08.480 Yeah, it takes away some of your, what was the word that you used earlier?
00:49:13.580 Agency, maybe?
00:49:14.640 Agency.
00:49:15.220 It was, it was agency.
00:49:16.460 That's the word.
00:49:18.440 Yeah, because I'm thinking all the things I can't do.
00:49:20.940 And again, all the excuses for why I am the way I am, as opposed to saying, you know,
00:49:26.640 it's just a way of thinking and I can adopt that way of thinking for the sake of the result
00:49:32.700 I'm trying to create.
00:49:34.860 Yeah.
00:49:35.340 Good point.
00:49:35.960 I mean, so one of the things that I've been doing lately is there's this question that,
00:49:40.940 that I've scripted and that, that continues to run through my mind.
00:49:44.220 And, and it's, what is the man that I, what, what would the man I want to be do?
00:49:50.180 Yeah, that's a good one.
00:49:51.540 It's kind of like, you know, you see the WWJD, what would Jesus do?
00:49:55.400 It's like that, you know, it's what would the man I want to be do in this instance.
00:49:59.260 And I had, I had a small funny one this morning.
00:50:01.760 I got back from the gym and that was a challenge.
00:50:04.000 Cause I woke up this morning.
00:50:05.000 I'm like, I don't want to go to the gym.
00:50:06.380 I've been pretty consistent.
00:50:07.760 I'm going to hit snooze.
00:50:09.100 And I was like, okay, well, what would the better Ryan do in this case?
00:50:12.540 He would go to the gym.
00:50:14.280 So I went to the gym and then I get home and we, I entered through, through the side barn
00:50:19.900 door and I come in the house and the first room is our laundry room.
00:50:22.960 And, and that's where we put the dogs.
00:50:25.120 Occasionally we lock them in the laundry room.
00:50:26.560 If we have to, you know, go run errands or whatever.
00:50:28.340 So they spend some time in there.
00:50:29.820 And I saw a, a milk dud carton that the dog had got out of the trash and chewed up a little
00:50:35.660 bit.
00:50:35.920 And I walked in, I saw it.
00:50:38.660 It was right there on the floor.
00:50:40.020 And I walked right over.
00:50:41.440 I took two or three steps right over it.
00:50:42.920 And I'm like, I stopped, I stopped in the doorway of the next room.
00:50:45.960 And I'm like, okay, what would the Ryan that you want to be do?
00:50:50.460 And I've, I turned around and I took 20 seconds.
00:50:54.580 I cleaned it up through it in the trash.
00:50:56.700 And I know that's silly.
00:50:58.140 I know it sounds stupid, but it is significant when you start stacking those types of little
00:51:03.640 actions together based on a version of the man that you want to be and what that person
00:51:09.800 would do.
00:51:11.300 Well, and I think what you've just illustrated there is that if you want to change your
00:51:15.420 behavior and change the results, it's got to begin with your thinking and you created
00:51:21.800 a little hack to change your thinking in those moments.
00:51:25.280 I've, I've asked my clients a similar question when they're faced with some really difficult
00:51:29.540 decision, like they're going to let somebody go.
00:51:31.420 And I'd say, okay, how can you do this in a way that 10 years from now, looking back on
00:51:37.160 it, you'll feel proud of the way that you did.
00:51:40.000 Powerful.
00:51:40.440 So the, again, it's a way of accessing our thinking and changing our thinking about something
00:51:46.800 so we can change our actions so we can get a different result.
00:51:49.960 There's only so much you can do through brute force.
00:51:52.940 And I'm, believe me, I'm a fan of hard work.
00:51:54.860 I'm a fan of working harder.
00:51:56.580 I'm a fan of more focus and being more productive, but there's only so far you can get with that.
00:52:02.460 It's the thinking that creates the breakthrough.
00:52:05.240 It's the thinking that creates the exponentially different results.
00:52:09.320 I, I, I love the concept.
00:52:12.640 I think what you're talking about here is, is conscious thought, right?
00:52:16.060 We can project ourselves out into the future or to a different place in time and, and give
00:52:21.180 ourselves a perspective that we don't currently have.
00:52:23.260 And I've been thinking a lot about just because of my own personal experiences.
00:52:27.300 And then of course, the guys that I work with, I see, I see a lot of despair in men.
00:52:32.020 I see a lot of depression and anxiety and even suicidal thoughts.
00:52:35.720 And then in other men, I see, you know, a lot of, a lot of hope and optimism, even if
00:52:41.800 they're in a difficult situation.
00:52:45.220 And I think conscious thought is what gives us hope because we have the ability to project
00:52:52.080 ourselves to a better place in time than we might be today.
00:52:55.480 And if we can't exercise that we're humans, we should be.
00:52:59.200 And if we don't exercise that consciousness, then we see, stay stuck where we are, which
00:53:04.380 might be really hard for a lot of guys right now.
00:53:07.440 Maybe they're in bankruptcy.
00:53:08.620 Maybe it's health issues like the gentleman in your, in your, um, your, uh, rehab rehab.
00:53:15.220 Yes.
00:53:15.480 Um, or, or, or going through a relational breakup.
00:53:19.780 And I was like, have some hope by thinking about how the future might be better, which
00:53:23.380 I think leads us to different behaviors that will fulfill those prophecies for us.
00:53:29.560 No doubt.
00:53:30.000 And I think this is the real value of community because I think when, when we go through difficult
00:53:35.500 times, it's really tempting to isolate ourselves and be left alone with our own thoughts.
00:53:40.580 And then it's just us versus the narrator.
00:53:43.140 But if we can, if we have a small group, you know, a band of brothers, a group of guys
00:53:47.540 that can encourage us and with whom we can be truly authentic and honest, it makes all
00:53:52.140 the difference in the world.
00:53:53.780 We talk about this in the book because, you know, Jim Rohn said, and everybody quotes this,
00:53:58.660 but you know, you're the average of the five people you spend the most time with.
00:54:02.860 And scientifically that's, that's true.
00:54:05.980 You know, the people that you choose, I don't know if it's five or if it's seven or whatever,
00:54:08.800 but the people that we choose to be around and the way they think makes all the difference.
00:54:14.420 This is why it's so important for people that are trying to build a company or for people
00:54:18.160 that are running a company to pay attention to the culture because the culture affects
00:54:24.220 the thinking.
00:54:25.320 And the culture is that unseen force that drives operating results.
00:54:28.940 So if you get that right, if it's toxic, it's going to lead to bad results.
00:54:32.820 If it's positive where people are empowering and encouraging one another and people are saying,
00:54:38.500 what maybe the narrator won't say, and that is you can do this, then all of a sudden we begin
00:54:44.500 to believe in the narrator begins to change his tone.
00:54:48.240 Yeah.
00:54:48.400 And I think the narrator is naturally brutal.
00:54:52.980 Like, you know, you're, you're watching a football game and you see the commentator and
00:54:56.420 he's like, you know, well, in this situation, I would have done X, Y, and Z.
00:54:59.860 And it's like, let's see you get on the field and execute flawlessly.
00:55:03.820 But then in our own minds, you know, we beat ourselves up.
00:55:07.800 You're a loser.
00:55:08.880 You hurt these people.
00:55:10.380 You hurt yourself.
00:55:11.280 You're no good.
00:55:11.880 You're not worth it.
00:55:13.240 That's brutal.
00:55:14.180 And that's what we're listening to on a daily, hourly basis.
00:55:18.320 I know it's, it's so true.
00:55:19.660 I, I had somebody, uh, the other day I was talking to a coaching client and as their screensaver,
00:55:25.740 they had a picture of them as a little boy and it was a reminder to be kind to themselves.
00:55:33.260 Like, would you say this to that little boy?
00:55:37.300 Yeah.
00:55:38.200 You know, and I thought that was, that's really good.
00:55:40.800 Cause I think if we objectify it, we wouldn't tolerate, we wouldn't allow anybody to talk
00:55:46.080 to us the way that the narrator talks to us.
00:55:48.620 You know, we wouldn't put up with it.
00:55:49.840 We get new friends.
00:55:51.260 But I think we, we sometimes don't differentiate and see that, that, that really is a voice
00:55:56.720 and we can force them to change.
00:55:59.340 And it may seem very rote initially, but to, you know, if, if the narrator is saying, you
00:56:05.000 know, you're not very good with money, say, no, here's what you're going to say.
00:56:08.160 I'm going to give you a script to say from now on.
00:56:10.900 And the script is going to be, I'm getting better with money or I'm learning to manage
00:56:16.220 my money well, or whatever it is.
00:56:17.720 I mean, it doesn't have to be woo woo.
00:56:19.060 It doesn't have to be way out there.
00:56:20.480 It just has to be a different story.
00:56:23.140 And if you really want to get fancy, you can actually record those as a series of affirmations.
00:56:28.680 And there's, there's an app that I love called think up.
00:56:32.840 And I have no connection with the company.
00:56:34.620 I don't know the people or whatever.
00:56:35.520 I just use it, but you record these and for affirmations in the app, and then you can
00:56:41.360 play them back like in a loop with a music bed, all kinds of things.
00:56:45.760 But because it's in your own voice, the science shows that it slips into your subconscious more
00:56:50.920 easily because you trust yourself.
00:56:53.680 And when you hear yourself saying it, it goes into your subconscious and then you begin to
00:56:57.620 believe it over time.
00:56:59.060 Wow.
00:56:59.180 That's interesting.
00:57:00.120 You know, I, early in my financial planning practice in another life, uh, I would, I would,
00:57:04.820 I would get down on myself because I wasn't producing the results that I wanted.
00:57:08.840 And I start, I, I created an email folder for testimonials from people.
00:57:14.380 And so if somebody would send me an email and I would say, Hey, Ryan, we just really
00:57:17.540 appreciate your help.
00:57:18.520 Or here's what we did.
00:57:19.440 Or we paid off the car or we, we retired or we took a family vacation.
00:57:22.960 I would store it in that email folder.
00:57:25.520 And then if I was having a bad day or something didn't work right, I would pull up those emails
00:57:29.620 and I would just look through those emails.
00:57:31.140 And it was amazing how quickly it elevated my spirits and caused me to get my head back
00:57:36.300 in the game and get back after it.
00:57:38.300 So good.
00:57:38.900 Cause that becomes sort of a proxy for the narrator, right?
00:57:41.540 It's another, it's another voice that's speaking into your life that because it's, you
00:57:48.060 know, it's more than one.
00:57:49.120 And because there's a chorus of people that are supporting you, and this is the effect
00:57:52.500 of community, then you believe what you couldn't believe if you were just left to your own
00:57:56.440 devices.
00:57:57.720 Yeah.
00:57:58.220 The exercise about when you were talking about what you're telling yourself, imagine telling
00:58:03.160 that to someone else.
00:58:04.480 I've got a friend, he came on the podcast a couple of weeks ago.
00:58:07.200 I think you'd actually hit it off with him.
00:58:08.480 His name is Brett Bartholomew.
00:58:10.420 And he shared an exercise that he does with his team and also his coaching clients.
00:58:15.300 And he'll have men or his clients, men or women, um, think about the negative scripts
00:58:22.060 that are running through their heads and the things that they're telling themselves.
00:58:24.760 And he'll pair people up and he'll say, write all those scripts out.
00:58:28.860 So the, so the individuals write the scripts out and then he says, now take that.
00:58:32.840 And I want you to read it as if you're saying it to the person sitting across the table from
00:58:37.780 you.
00:58:38.600 That's good.
00:58:39.580 And inevitably the people are like, I can't say this.
00:58:41.800 I don't, this, this is mean, I can't say this to this person.
00:58:45.280 Like I'm not going to hurt this person that way.
00:58:47.900 And it just crystallizes how we talk to ourselves.
00:58:51.800 Yeah, it's really true.
00:58:53.240 And how sometimes we're unfair with ourselves.
00:58:56.460 And if we can just learn to be more kind and again, take control of that narration
00:59:00.480 and change our mindset, we're going to get better results.
00:59:03.120 We're going to make a bigger impact in the world.
00:59:05.020 Yeah.
00:59:06.320 You talked a little bit about the concept of a brotherhood and having men in your corner.
00:59:11.380 Is this, is this the idea of more brains?
00:59:13.780 I was intrigued by that.
00:59:15.020 Having more brains is better.
00:59:16.360 I think is what you said in the, in the book.
00:59:18.920 So explain that walk, walk me through that.
00:59:21.520 Well, anytime you can get divergent thinking and more perspectives, there are people that
00:59:25.940 are going to be able to see things in you that you can't see in yourself.
00:59:29.400 And they're going to be able to appreciate and see, you know, the, the benefits, the positive
00:59:34.600 characteristics.
00:59:35.700 And that's just really all I mean.
00:59:37.420 There's just, we need, we're, we're not always the most objective source of truth.
00:59:41.820 We need other people to kind of give us a perspective, a reality that we can't see for
00:59:46.180 ourselves.
00:59:47.740 Are there specific things you're looking for in those other brains?
00:59:51.620 Cause I, you don't want to let everybody in like that would be prudent.
00:59:55.180 So are there things that you're looking for?
00:59:57.620 Yeah.
00:59:57.880 I definitely, I definitely want people that have a positive outlook on life.
01:00:00.840 People that don't have a negative view of adversity that see it as an opportunity that
01:00:07.960 are, are willing to be supportive and other centered enough to encourage people so that
01:00:14.880 they're, they're going to be for me and for me getting better results and not people that
01:00:22.260 are going to be threatened by my success, but people that are going to celebrate it with
01:00:26.780 me.
01:00:26.980 And that's the value of getting, I mean, we do this in our coaching group coaching program.
01:00:30.700 Anytime you get a bunch of entrepreneurs or business owners or guys together that have
01:00:35.300 that, you can create the culture for them or with them, but maybe they're just not getting
01:00:40.400 in the company that they work for or with.
01:00:43.460 Yeah.
01:00:44.500 That's a good point.
01:00:45.380 I think one of the things I've, I've been aware of too, is, you know, we have a lot of
01:00:49.160 guys who are like, well, I want to find men like that.
01:00:51.100 Like I, I, I want men like that in my corner.
01:00:53.720 I just don't know where to start.
01:00:54.640 And I would suggest that you write those things down.
01:00:57.260 It's apparently you've thought about it and be first, be that like you be that guy first.
01:01:03.480 Totally.
01:01:03.900 Cause then you're going to attract those types of people, but maybe you, you might say you
01:01:07.580 want positive people in your life, but if you're a negative person, what positive person
01:01:11.260 is going to want to be around you?
01:01:12.520 You won't attract it.
01:01:13.860 Right.
01:01:14.920 Yeah.
01:01:15.220 Yeah.
01:01:15.460 Be, be the person.
01:01:16.800 I say this to people who say, I just don't have any friends.
01:01:18.980 Well, be the friend you wish you had, you know, and, and describe that friend and now
01:01:24.920 become that person.
01:01:25.620 Just as, as you said, Ryan.
01:01:27.400 Yeah.
01:01:28.800 Michael, I appreciate you.
01:01:29.960 I, I enjoy our conversations.
01:01:31.520 I think I told you last time, man, I have been following you for years and years.
01:01:36.140 I've got your books.
01:01:37.160 I've, I've, I, you know, in fact, one of the things that really helped me, what of yours
01:01:42.300 was how to write a book proposal.
01:01:44.020 I don't know if I told you that.
01:01:45.760 No, you didn't.
01:01:46.460 Yeah.
01:01:46.900 That goes way back.
01:01:47.580 It was how to write a book.
01:01:48.160 Yeah.
01:01:48.360 Way back.
01:01:48.960 And it was how to write a book proposal.
01:01:50.980 And I actually ended up my first book.
01:01:53.420 I self-published my second book.
01:01:54.940 I was offered through a literary agent.
01:01:58.200 So I didn't have to go out and pitch anything, which was nice, but it helped me with the process
01:02:03.820 of writing the book to have that book proposal done.
01:02:06.380 So I got to tell you, I, I, man, just to be able to have these conversations from somebody
01:02:10.240 I really respect and have used your information is, is, uh, is good for me.
01:02:15.320 I'm, I'm really grateful.
01:02:16.540 Well, thank you so much.
01:02:17.420 I really appreciate you sharing that.
01:02:19.060 Can you tell the guys where to connect with you to learn more about coaching and then obviously
01:02:22.600 pick up a copy of mind your mindset?
01:02:24.040 Yeah.
01:02:25.160 So my main website is full focus.co and you can learn more about our coaching program there.
01:02:32.520 We have a business coaching program called business accelerator.
01:02:35.880 Also have a website for that business accelerator.com.
01:02:38.520 Um, but for the, for the book, it's at mind your mindset book.com.
01:02:43.320 And let me tell you why people need to go there is because when you buy the book from
01:02:47.680 any major retailer and come back with your receipt to mind your mindset book.com, you
01:02:52.580 will get over $500 worth of free bonuses, including the audio book.
01:02:57.160 So don't buy the audio book.
01:02:58.300 Even if that's what you intend to listen to, we'll give it to you for free.
01:03:01.780 Also, of course, the mind your mindset course.
01:03:04.240 And then this amazing tool that we have, uh, that's kind of like an, a legal pad where
01:03:09.820 you rip off the pages, but it's called the self-coaching tool so that you can walk yourself
01:03:15.000 through the process of identifying your story, interrogating your story and imagining a better
01:03:19.980 story.
01:03:20.400 And it just walks you through that process whenever you feel stuck.
01:03:24.120 Excellent.
01:03:24.400 We're going to sync it all up.
01:03:25.280 So the guys know where to go.
01:03:26.040 Last question.
01:03:26.660 I see some guitars over your right shoulder there.
01:03:28.940 I believe what, what, uh, you obviously play, what's, what's your favorite type of music?
01:03:34.200 Uh, I would say probably I live in Nashville, Tennessee, but probably singer songwriter kind
01:03:38.580 of music, uh, to get even more narrow.
01:03:41.000 I love what we call in Nashville, new grass.
01:03:44.060 It's like bluegrass, but it's sort of the modern version of that.
01:03:47.540 New grass.
01:03:48.300 Good example.
01:03:49.420 Oh yeah.
01:03:50.020 Yeah.
01:03:50.200 I'm familiar with them.
01:03:50.920 Okay, cool.
01:03:52.500 Well, good.
01:03:52.860 Well, thanks again, Michael.
01:03:53.720 I appreciate you.
01:03:54.360 And I wish you all the, all the success that you deserve.
01:03:56.280 Thanks for joining me today.
01:03:57.460 Thanks Ryan.
01:03:58.020 Thanks for having me on.
01:03:58.940 All right, gentlemen, there you go.
01:04:01.940 The one and only Michael Hyatt.
01:04:03.440 Uh, I, I have been following this gentleman for a very long time.
01:04:07.040 In fact, I attribute a lot of my early success with the podcast and the movement and what
01:04:12.060 we're doing here, uh, to Michael's indirect mentorship and to be able to have conversations
01:04:18.200 with men like him is it's a treat for me.
01:04:21.480 It's, it's a real honor.
01:04:22.720 Um, I thank you, I thank him.
01:04:24.500 I'm just glad to be able to, uh, be of service.
01:04:26.800 And hopefully this one was.
01:04:27.800 Make sure if you found this of interest, I'm sure a lot of you did.
01:04:30.840 I would hope anyways, uh, that you check out his newest book.
01:04:34.960 It's out today as of the release of this podcast, it's called mind your mindset.
01:04:39.680 So please check it out.
01:04:40.940 And like I said, to begin with, uh, please just take a screenshot real quick before you
01:04:44.740 move on to the next podcast or work or exercise or mowing the lawn or whatever it is you're
01:04:49.260 doing, just take a screenshot right now, tag me, tag Michael Hyatt, uh, post it up on Facebook,
01:04:54.760 Twitter, Instagram, wherever you're at and, uh, let other people know what you're listening
01:04:59.240 to.
01:04:59.480 That, that is appreciated on my part.
01:05:02.000 Hit up Michael, let him know you heard him on the order of man podcast.
01:05:04.720 That is also appreciated on my part.
01:05:06.460 And we'll let him know that, uh, what he had to share resonated with you.
01:05:10.060 And then last, you know, obviously share it too.
01:05:12.540 Uh, that's all we've got for you today.
01:05:14.260 We'll be back tomorrow for our ask me anything until then go out there, take action and become
01:05:20.020 the man you are meant to be.
01:05:21.800 Thank you for listening to the order of man podcast.
01:05:24.560 You're ready to take charge of your life and be more of the man you were meant to be.
01:05:28.360 We invite you to join the order at order of man.com.