Order of Man - January 04, 2022


RYAN HAWK | Uncommon Behaviors of Productive Achievers


Episode Stats

Length

1 hour and 24 minutes

Words per Minute

208.65173

Word Count

17,557

Sentence Count

1,137

Misogynist Sentences

2

Hate Speech Sentences

4


Summary

In this episode, Ryan Hawk joins me to talk about why we should focus on long-term results over short-term gains, privilege and nepotism, and how to tip the odds in your favor. Also, the difference between being liked and being respected, how to find meaning and joy in the climb, and ultimately how to achieve excellence in your life.


Transcript

00:00:00.000 Guys, we're all focused right now on producing maximum results. And while most men will likely
00:00:05.180 bow out of their new year's resolutions in the next 30 days or so, I still think it makes a ton
00:00:10.580 of sense to consider what new habits and actions that you personally can implement on your path to
00:00:16.040 change your life. And that's why I wanted to have my good friend and fellow podcaster, Ryan Hawk
00:00:20.980 back on the podcast. He's got a new book coming out that I highly, highly recommend. It's called
00:00:25.800 The Pursuit of Excellence, Uncommon Behaviors of the World's Most Productive Achievers. Today,
00:00:32.440 Ryan and I cover why we should focus on long-term results over short-term gains, privilege and
00:00:38.660 nepotism, and how to tip the odds in your favor. Also the difference between being liked and being
00:00:44.220 respected, how to find meaning and joy in the climb, and ultimately how to achieve excellence
00:00:50.460 in your life, especially as we roll into 2022. You're a man of action. You live life
00:00:55.660 to the fullest, embrace your fears, and boldly chart your own path. When life knocks you down,
00:01:00.880 you get back up one more time, every time. You are not easily deterred, defeated, rugged, resilient,
00:01:07.820 strong. This is your life. This is who you are. This is who you will become. At the end of the day,
00:01:14.320 and after all is said and done, you can call yourself a man.
00:01:18.400 Gentlemen, what is going on today? My name is Ryan Mickler. I'm the host and the founder of the
00:01:22.400 Order of Man podcast and movement. Welcome here and welcome back. The very first episode of 2022.
00:01:29.820 Guys, the amount of downloads and people that have been listening over the past several months is
00:01:35.520 far exceeding my expectations. So I want to thank you for tuning in. I also want to thank you for
00:01:40.980 sharing the work and the message of reclaiming and restoring masculinity. And it seems to me that you
00:01:47.160 understand and appreciate how important it is that we develop strong, capable, righteous men
00:01:54.000 in society. And that's what I'm going to continue to do as we roll into the rest of 2022. So excited
00:02:00.240 that you're here. Before I introduce Ryan, just want to make a very quick mention of my friends and show
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00:03:18.620 All right. Let me introduce you to Ryan. Uh, he's a good friend of mine. He's a fellow podcaster.
00:03:23.620 He's got the learning leader podcast. Uh, I believe that Ryan and I started podcasting around the same
00:03:30.280 time. And I've, I've learned a ton from him watching him and grow his movement and tandem with
00:03:34.640 me trying to do the same on my end. This guy's a speaker. He's a podcaster. He's an advisor. He's
00:03:39.800 an author of two books now and has done a phenomenal job of leveraging his talents in the corporate world
00:03:45.620 and in the football field and the football arena and all, all the areas of life that he's lived,
00:03:50.480 uh, to help fortune 500 companies, NBA and NFL teams, and also some of the most recognizable brands
00:03:57.300 on the planet. So guys, you're really, really going to, uh, get a lot of value from our conversation.
00:04:03.600 He's the author of, uh, welcome to management. And then his newest book, which we talk a little
00:04:08.280 bit about today, the pursuit of excellence. So enjoy. Ryan, man, it's so good to see you.
00:04:15.000 You were saying before I hit record here, it hasn't been seven years since it has been so
00:04:20.420 for May, really May. No, you published our first episode together, which I think it was your eighth
00:04:25.460 one, I believe in May of 2015. And we both were kind of getting started around then. And now
00:04:33.520 yeah, like seven years, man, which is nuts. That's why I, I became a fan like, right. As we started
00:04:40.160 talking and to see where you and the whole movement and everything you're doing is compared to then
00:04:46.080 it's just that, you know what it is, man, it was really cool to me. It shows like, if you show up
00:04:51.240 every day, consistently putting in the work, like this is possible. And I think that's, what's
00:04:57.800 inspiring to me because that's like what you're all about. At least from, from my perspective is
00:05:02.080 this is a dude who gets smarter and it's a thoughtful guy, but just puts in the work.
00:05:10.140 So when people ask me about starting podcasts, you're one of the ones I point to is like,
00:05:14.160 this is a great example of a person to look at his story from the beginning to where he's at now.
00:05:18.960 And I still think you're probably only scratching the surface of where you're going to go.
00:05:23.360 And it's a, it's a whole movement, man. So it's just, I'm so honored and it's so cool to be with
00:05:28.240 you, man. I really appreciate all the flattery and, and I'll certainly take it, you know, I'll
00:05:33.120 certainly take it, but I feel the very much the same way about what you've done. And, um, you know,
00:05:38.200 I've always enjoyed our conversations and to follow your progress. And you, and you talk a lot
00:05:42.880 about that even, cause I know you've got the new book coming out is I think people overlook
00:05:48.400 consistency. They think, well, you know, this, this guy has something special, right. Or,
00:05:55.820 or, or this person has a connection. I don't, or this person's independently wealthy. And so they
00:06:00.780 can afford that. And for me, and, and I imagine you probably feel the same way. And a lot of your,
00:06:05.140 your guests have as well. Like I personally, I can't afford the luxury of being inconsistent.
00:06:11.760 Yes. Like that's like, if there's anything I can do is just show up every day and,
00:06:15.320 you know, hope, hope and pray that things work out. Well, I think it's just, it's not a really
00:06:19.960 sexy quality, right. Of, of when somebody says, you know, how do I, you know, how do I make it,
00:06:26.120 whatever the, however you define that, or how do I get a big show? Like, like you've got, or how do I
00:06:30.560 get anything like you've got? And if you tell them, well, here's, here's, here's maybe some of it.
00:06:37.060 And that is work incredibly hard every single day, ship the same time, the same day, the same,
00:06:46.280 every single week for about four or five years. And then maybe, maybe something good will happen.
00:06:54.780 Maybe you'll achieve some of those things. Maybe. So think about that though. Like what,
00:06:59.400 how much work goes into you shipping consistently every week? And I mean shipping, like shipping,
00:07:03.520 whether it's your book or books, your podcast, like everything that you do, the events you host,
00:07:08.860 right. All of that takes constant, consistent work every day, essentially. And then you might,
00:07:17.360 might be in a position that you're in. And I think that's just not a fun answer. People don't like
00:07:22.260 that answer. They want something faster. They want it now. They, they, they want it, want it to happen
00:07:26.960 for them immediately. And that's just not how it works. So to me, it's like, I think you have to,
00:07:31.060 what I tell them is you have to almost fall in love with the daily actions of what it takes in
00:07:37.560 order to potentially get what you've got. And that's, that's what I've, I firmly believe in.
00:07:42.500 Like, I love the actual process of doing exactly what you and I are doing right now. And if we didn't,
00:07:48.420 I don't think it would work because you probably get the same thing where like, Ryan, I want to get,
00:07:52.480 I'm going to get more keynote speeches, or I want to publish a book, or I want to do this.
00:07:56.120 So that's why I'm starting a podcast because it could be a good marketing tool. And I'll say,
00:08:00.820 I don't think it's going to work if that's the reason you're doing it. I think it has a chance
00:08:06.220 to work if your reason for doing it is because you love the thought of talking with thoughtful people
00:08:12.960 and you're willing to prepare and you're willing to listen and you're willing to take notes and
00:08:18.420 you're willing to do all of the work it takes to produce a good podcast. Like if you love that part
00:08:22.920 of it, that's what gives you a chance. But if you want it for like all the other stuff,
00:08:27.200 I don't know. I think it's too hard for you to have something like that work, especially for guys
00:08:32.080 like you and me who are not famous or, or don't have any, you know, didn't, didn't go into it with
00:08:37.000 anything. I think that's, that's the part of it. That's that people also don't love to hear.
00:08:41.620 Well, you know, the other thing too, is I think you have to be okay with to some degree of just
00:08:48.220 letting the chips fall where they may, you know? So, so many people have this direction they want
00:08:52.820 to pursue and they have this ultimate objective they want and they put in some work and then they
00:08:58.860 see themselves or the results deviate a little bit like, Oh, maybe it's not taking me in the path
00:09:04.800 I want to go. And so they throw in the towel. And one of the things I've noticed over the past seven
00:09:09.400 years and even longer than that now is, yeah, I have this benchmark, this, this objective I want to
00:09:15.040 hit. But what, what I found is that through being consistent, that benchmark has shifted a little
00:09:20.720 bit for me. And so you said, well, you know, it may not work. What you originally set out to
00:09:28.020 accomplish may not work, but if you're consistent in productive, healthy habits, something's going to
00:09:33.820 work like something, like it's going to be better. We just don't entirely know what it is.
00:09:39.360 Exactly. You're going to learn through the process. I think that's like a, a key metric to think
00:09:43.860 about of any project or anything you're going to start is even if quote unquote, it doesn't work.
00:09:49.380 What am I going to learn through going, going through it? I think that's a key question to ask
00:09:54.080 and to answer. And what you said also reminds me of Bill Walsh's book is called the score takes care
00:09:59.580 of itself. And basically champions behave like champions long before they become champions.
00:10:05.120 And I think that's, again, you're, you're, you're, you're kind of proof of that. Our stories of
00:10:09.420 consistently showing up and shipping a weekly or even more than that helps that score kind of take
00:10:16.720 care of itself, but we can focus on the input of like, this is what I'm willing to do. And then as
00:10:20.980 you said, the chips kind of fall where they may. And I'm a believer that the, the score will take
00:10:25.280 care of itself. And I consistently work at trying to, to, to produce something that's useful for other
00:10:30.360 people and helps them out. What, what keeps people from deviating though? Cause I, I don't think
00:10:36.080 what you're saying with all due respect and the things I'm talking about with you right now,
00:10:39.840 it's not necessarily new information, right? Like everybody knows, okay, I have to be consistent.
00:10:45.440 I have to ship a product. I have to do it. Even if I don't feel like doing it, I have to be
00:10:49.620 committed to the process, but what is it that keeps people from doing it over long periods of time? Is it
00:10:56.460 just boredom? Is it something else? I think sometimes if you start like, I don't know about you,
00:11:02.900 but I'm sure it is a little bit motivating to see your show grow, right? You see that more and more
00:11:09.420 people are, are getting value from it. You're improving the lives of other people. And that
00:11:15.160 is a motivating factor. Like to me, that that's helpful. So if you don't see that, that could be
00:11:19.580 hard. I would bet if you're like, Oh my gosh, it's not helping people or it's not, it's nobody seems to
00:11:25.380 really care. Uh, I think that could be part of it. Actually, hold on Brian, before you move on to the
00:11:30.000 next one with that, do you think people, and here's what I've identified anyways, is that
00:11:34.980 sometimes people have the wrong metrics. So, so like they're, they're thinking, well, I should
00:11:40.880 worry about, let's just take our, our example. I should worry about podcast growth and they don't
00:11:45.760 see the, the growth that they expected. And so they throw in the towel, but really maybe they were
00:11:50.960 measuring the wrong thing or even they had an unrealistic expectation of what is even achievable.
00:11:57.900 Yeah. I think, I think that you, I think you're right. Uh, there's a chance to that, that I guess
00:12:06.640 I'm speaking for myself that it would, it would bother me if there was, if it wasn't growing.
00:12:11.920 Cause that, that would be like a signal in a way that it's, it's not helping people or the word of
00:12:16.620 mouth isn't spreading. Cause that's how you truly know if something's good. Cause they're, you honestly
00:12:20.800 give a recommendation to your friend. Hey, you should listen to this. You should read this,
00:12:23.860 whatever it may be. So I think that's part of it, but also you, you bring up something that makes me
00:12:29.520 think. And that is like, why are you doing it? So I initially started doing it as a way to, to
00:12:36.500 create my own form of a leadership PhD program. Like I earned my MBA and I, I thought about going
00:12:42.720 back to school for another graduate degree, but didn't like love the MBA process because you don't
00:12:49.480 really get to pick your classes. They tell you, you have to take this, this, and this with these
00:12:53.760 specific professors. And then you get the certificate of saying you have a master's of business
00:12:58.980 administration. And I thought, well, I'm kind of glad I have the certificate and it'll probably help
00:13:04.740 me in my career, especially where I was at that point. But, but I don't necessarily like love the
00:13:10.820 thought of going through that again for another, another degree. So I thought, what if I could
00:13:15.800 choose my own professors and speak with them directly one-on-one and that could become my
00:13:24.520 leadership PhD? Now I won't get a certificate. I won't get a PhD, but I'll, I'll, I'll build one
00:13:31.220 and create one that I think could be more beneficial for me and maybe help other people along the way,
00:13:38.040 because I'm going to learn in public. I'm going to publish these conversations. And then obviously
00:13:42.580 what goes along with that is it gives you the opportunity, like, like, you know, as well as
00:13:46.860 anybody, if you have, if you start building a platform, all of a sudden, you know, you might
00:13:51.220 be sitting next to David Goggins and getting to talk to him as a, as one of those professors for you,
00:13:56.580 as opposed to just randomly kind of cold calling people. Cause if you have a podcast platform,
00:14:02.000 it will attract people to want to share their message, especially if they're like promoting
00:14:06.240 something. So that's another big benefit of learning in public and publishing the work is if you
00:14:10.760 are fortunate enough to build a platform that, that people pay attention to, then others will
00:14:16.000 come to you, uh, as opposed to only you going to them. Yeah. I mean, I even think about that with
00:14:22.120 the college degree, you know, it's, it's, it's got some value, no doubt. Um, I've, I've been an open,
00:14:27.700 uh, critic of having a college degree unless it's needed. Like, let me just throw that disclaimer
00:14:35.680 unless it's needed. You know, if you're going down a career path that a PhD or a doctorate or whatever
00:14:40.420 is required, then, okay, I get it. I understand. But if you're just doing it for a piece of paper,
00:14:45.420 I could spend the same amount of time, four years, let's say, or six years, however long it's going
00:14:49.360 to take you. And I could build an incredibly powerful network and be light years ahead of
00:14:54.620 you, not only with information, but access to opportunities because I spent four to six years
00:15:00.240 actively engaged in building out a network. So we just released. I'm curious podcasts.
00:15:05.560 Oh, you're going to go with your son. Yeah. Your son. Go ahead. Yeah. We just released a podcast,
00:15:09.700 my son and I, and I said, you know, what, what do you think is the most valuable thing of this?
00:15:13.300 And I don't prompt him on this stuff. Like I ask him questions. I don't tell him what to answer.
00:15:17.560 And he said to me, well, just like the guys I've been able to meet. I'm like, Oh man,
00:15:21.740 I'm so glad that you get that because you're a 13 year old kid, young man. I don't like to say kid
00:15:29.680 you're a 13 year old young man and you understand better than grown adults, how powerful a network
00:15:38.460 can be. If you have the right people in your circle. Yeah. I was, I, I love what you're doing
00:15:44.020 with your son. I think it's, it's, it's amazing to watch again. It's, it's, it's inspiring to watch as
00:15:48.700 a dad, um, the stuff that you're doing. Um, but the one thing I will say the caveat to the college
00:15:54.800 question is if you, the, the, the, so I went to college to play football, I football scholarship.
00:16:01.620 So I, I, I was not a good student. I was pretty good. Um, I didn't, I did well enough, but not a
00:16:08.940 great student for me. It was about doing that. I would say that when I was 18, 19, 20, I wasn't
00:16:16.180 mature enough to really know what to do. I think your son and your kids in general probably are
00:16:22.260 going to be in a much better position because they have you and your wife helping them. If they decide
00:16:28.400 not to go to college, to do what you should be doing in a way, college is good because if you're
00:16:33.880 like me, where you're not necessarily mature enough to actually know what to do. Um, so I think that's
00:16:41.000 the one caveat I would, I would put, if you actually have a plan and a strategy of what you're going
00:16:45.520 to do instead of going by all means, but if you don't and you're going to, and you're like me and
00:16:50.520 you're kind of immature and you need to grow up, that's the part where I think could be, could be
00:16:54.320 an issue for people. Yeah, I agree. And, and I think, I think probably somewhere along your path
00:17:01.200 of, of acquiring that degree, maybe not immediately. Cause you just wanted to play football. It sounds
00:17:06.160 like, but you got a little bit more intentional about it. And so look, if you go to college and you're
00:17:12.720 not intentional about it, okay. I mean, you could waste four years and tens, if not hundreds of
00:17:18.220 thousands of dollars and walk away in the same position you were four to six years earlier,
00:17:23.180 but if you're intentional about it, then college, even college, something, again, I've been openly
00:17:29.300 critical about even college becomes a powerful path because again, you're going to build networks.
00:17:34.920 You're going to have information. You're going to open doors to opportunities. I guess I'm an
00:17:40.120 advocate for intentionality more so than I am going to, or not going to college.
00:17:45.060 And, and I, I, this is a big thing I think about all the time is your who, right? The, the who,
00:17:52.500 or your mentor board of advisors or your kitchen cabinet, whatever you want to call it, the people
00:17:57.480 that you build mutually beneficial relationships with. That's really what makes all of this go.
00:18:06.180 I think, I mean, if, if you look at the people you're surrounded by the relationships you build,
00:18:10.940 that gives you the greatest chance for things to go well. That's, I remember I, when I was
00:18:16.420 recording with Jim Collins, you know, one of my literary heroes, I was, I was kind of amped up
00:18:21.860 and similar to how I am with you actually, and kind of excited and going on and on. He's like,
00:18:25.440 calm down, bud. He goes, who, who's your mentor? Who are your friends? Who's your spouse?
00:18:31.740 Who are you spending the most time with? Your who will have the single greatest determining
00:18:37.400 factor in your long-term success or failure, your who. So really get clear on that. And that's the
00:18:44.060 biggest advice I'd give to my younger self. I get to everybody is how are you intentional? Again,
00:18:48.500 using that word intentional about the people you're choosing to surround yourself with. How are you
00:18:54.200 pouring into them? How are you adding value to their life so that they actually want to have a
00:18:58.580 relationship with you? That I think is, is key. And a lot of us, when people say, oh, it's not what,
00:19:03.980 you know, it's who, you know, like, I don't, I don't like that when it's said in a cynical way,
00:19:08.880 but that is kind of how life works. Like if you build solid, great relationships with people,
00:19:16.060 I think your odds of things going well, go up. And I don't think there's anything wrong with that.
00:19:21.240 When I was in hiring positions, when I'm in hiring positions, I'm thinking about that. Like,
00:19:25.780 who do I trust? Who do I believe in? Who have I built relationships with? I usually call them
00:19:29.900 first, right? Why wouldn't you? I've been called first on the other end of that. Like, I think
00:19:34.680 that just makes sense. And that's human nature. But you said, I don't think there's anything wrong
00:19:39.640 with that. Are there people who fault that? Like that, because you're kind of alluding to it that
00:19:44.980 maybe there's something wrong with it. Well, sometimes you hear that. Like, I think it's usually a more
00:19:49.740 cynical voice where they make that comment because for example, I got a job once. It was a big job
00:19:56.480 in corporate America. I was a VP of sales. It was in charge of a lot of revenue. And there's a little
00:20:01.900 criticism because the guy who hired me had been a mentor of mine for seven years. And I built a
00:20:07.720 relationship with him for seven years where we met quarterly and he really helped me. And the interview
00:20:13.360 process kind of got fast tracked and people said, Oh, it's not what he knows. It's who he knows.
00:20:17.660 And to an extent, they were right. I mean, they were right. That's the point.
00:20:23.220 He hired me because he believed in me. He trusted me because we built a seven year relationship. So
00:20:27.880 I think people got upset because they felt like the interview process wasn't fair. Well, in a way it
00:20:32.500 was like, well, I've been interviewing for the job for seven years. That's how I got it. So I would say
00:20:37.620 that's the thing to think about is I know I didn't go into that relationship thinking like, I hope this
00:20:42.740 guy hires me someday. I went into it thinking, well, he's, he's really thoughtful,
00:20:47.280 intentional guy. He went to Harvard and West Point. He fought overseas. He did a lot. And so
00:20:52.640 I was impressed by him and I worked hard to build that relationship because I wanted to learn from
00:20:57.640 him. And then that turned into eventually someday a job, but yeah, there were some people who didn't
00:21:02.840 like the process because of, you know, it was fast tracked and, and, and it was, it was probably
00:21:08.760 because of our relationship and not about like the, the so-called interview process being fair.
00:21:13.020 I mean, look, for me, when I hear it's not fair, I'm like, good. Yeah. I don't want it to be fair.
00:21:17.260 I want to tip the tables in my, like my direction. I, why would I want a fair fight? Like, you know,
00:21:23.320 it's like the old adage of bringing a, bringing a knife to a gunfight. It's like, no, no, no. I want
00:21:28.140 the guy to bring a knife and I bring a gun. Like I want it to be unfair.
00:21:32.020 Exactly. And the other thing too, is man, like what were you doing the last seven years? Like,
00:21:37.020 I know if I am going for a job and the other person who's going for it had been building a
00:21:43.180 relationship with the person making the decision for seven years, dude, I'm not winning that. I'm
00:21:48.340 not getting that job. Like that's life. Like that, that's how it works. Like it's just not going to
00:21:52.360 happen. I mean, so I think that's what, you know, I read, I like to read books about like the building
00:21:57.900 of companies. There's one on HBO that just came out called Tinder box and all, it's the same thing.
00:22:02.280 Like all the people who are built, who built that from the beginning. And when they started hiring
00:22:06.840 others to help them build it, as it grew, who do you think they were calling? They were calling
00:22:11.560 people they knew. They were calling people they trust, right? They're calling people who they,
00:22:14.700 who they believed in that, that would be able to help them build that company. That's kind of how
00:22:18.400 all companies are built. I mean, for the most part, you're going to call people that you trust,
00:22:21.920 that you believe in that can get the work done. And I think that's, that's the critical component is as
00:22:25.960 you're building relationships, are you known as a value added resource? Are you a person who makes
00:22:31.400 people, places, and things better? And, and so that's how I would try to approach like building
00:22:37.020 a career is every person I meet, am I helping them? Am I making them better? Am I adding value
00:22:41.620 to their life? If not, well, then it's kind of on me. It's my fault for, for, for, for not going well.
00:22:47.920 It's not anybody else's. So that's what I mean by that when it comes to kind of the who versus the
00:22:52.280 what. I mean, that makes sense. Cause you hear these things thrown around like privilege or
00:22:56.500 nepotism and it's like, okay, well, you know, you can think what you want to think, but at the end of the
00:22:59.960 day, I still have a job. Um, and you don't, so, uh, but I also wrote here, you know, you wrote that,
00:23:06.360 or you said it's the importance of who, you know, and I think maybe just to put that on its head a
00:23:13.420 little bit is not only that, but it's the importance of who you're important to. And you, you alluded to
00:23:21.260 that already. Cause you said, Hey, when I'm interacting with people, you know, I, I try to add value. I try to be
00:23:27.620 a value add. I try to give and share and contribute. And they want me around. You know, I think about
00:23:32.120 the relationship that you and I have, you're valuable to me because you share insight with me
00:23:36.900 and I've read your books and, uh, you've had me on your podcast and I'm valuable to you because you
00:23:41.820 can come here and you can promote a podcast and we have that value exchange. And I think that's where
00:23:47.240 a lot of guys get hung up namely because they don't think they have value to add. So I want to ask you
00:23:53.400 about that. When somebody thinks that, Hey, I get it, Ryan, I hear what you're saying,
00:23:58.020 but I don't have anything to contribute to these people. What advice do you give those individuals?
00:24:04.820 Well, so this, this question usually happens from someone who maybe is a little younger
00:24:09.120 and I, I really push them to surround themselves with mentors or people who have gone before them,
00:24:15.760 people who have accomplished something that maybe they want to accomplish and they've done it in a
00:24:19.820 way that they, that you admire. Right. So somebody like that comes to me and they say,
00:24:23.640 well, I don't have any value to give. I don't have anything. I promise you there's always something.
00:24:28.400 And I'll give one example. There's many, but I'll give one example of this. Let's say, Ryan, I say,
00:24:34.080 you know, find a way to, to, to, um, uh, get in the room with this person one-on-one or have a zoom
00:24:40.720 call, whatever it may be. And I'll usually help them with the cold email. The one word I'll say with
00:24:44.840 writing cold emails, not to get too much off track, which is just be very specific
00:24:49.800 in your ask. I'm sure you hate the email. Hey, Ryan, love what you've built. Can I pick your
00:24:56.660 brain? Right. That is not really helpful because there's, it's like, well, what does this guy want?
00:25:01.860 Like he said, he didn't want to literally pick my brain. Like, what does he want?
00:25:04.440 It's the opposite of helpful. You're actually look, I'm going to be really frank right here.
00:25:08.720 When you send an email like that, what you're asking me to do, if somebody sends me an email like
00:25:12.460 that, what they're asking me to do is to do work. Oh, so you want me to help you and you want me to do
00:25:18.340 the work by showing up or by being prepared or by asking you a series of questions. Sounds like
00:25:24.600 a bad deal right out of the gate. What would be better if I was going to reach out to you for
00:25:29.820 advice is, Hey, I saw you restoring a barn or building a boat or was it a canoe, a build canoe
00:25:37.840 or building a canoe with your son. And I love the pictures you posted. I love what you said about
00:25:45.040 that. And the whole process, I would love to learn about that one specific thing. At least now,
00:25:49.620 you know, okay, like I'm going to talk about building a canoe. I'm going to talk about restoring
00:25:52.340 a barn. Like you, you don't have to do any work to figure things out. You could then talk about like,
00:25:56.100 Oh, I love this process with my son, whatever. So let's say that. So anyway, that's part of the
00:25:59.660 cold email is just be very specific in your ass, be very specific in your praise. Let's say you get
00:26:04.580 the meeting with the mentor. One of the things you can do, if you feel like you have nothing to add,
00:26:08.780 this is a practical thing that I've, I do and still do and push others to do following the
00:26:15.700 meeting. You know, you can send the handwritten note, do the thank you thing. That's, that's great
00:26:19.720 too, but send them an email. It could be a text. It could be an email, whatever. And say, Ryan,
00:26:26.080 I loved our meeting. Here are a few things I learned and kind of bullet point them out, whatever.
00:26:32.180 Here are a few things I'm going to take action on because of what you told me. So I'm very grateful.
00:26:40.600 So I'm showing I'm a good listener. I'm showing I'm an, an action-oriented person, right? A bias
00:26:44.960 for action. This is your, this is how you are. And then at the end, I realized, you know, you probably
00:26:51.400 are really busy and I'm not the only person you mentor. Go ahead and click forward on this email
00:26:58.020 and send it to anybody else that you mentor. So now me as the mentee, how have I added value?
00:27:03.580 One, I've documented their thoughts. As you know, as a busy guy, sometimes it's hard to document your
00:27:08.460 thoughts. You're in the middle of writing a book. So you're doing that, but you know, there are times
00:27:11.500 where it's hard. You may have given this amazing advice, but you didn't really think about it because
00:27:15.920 it just kind of ingrained in your mind. Now that person has documented it for you. Wow. You're grateful
00:27:20.560 for that too. You're happy that they're going to actually take action. You know, hopefully their words go,
00:27:25.480 but, but they've written it in the email. I'm going to take action three as the mentee. I'm
00:27:30.400 thinking about other people, right? I want to help other people. I'm making it easy. Go ahead,
00:27:35.320 click forward on this email. And this is the way I've actually met other people, other mentees of
00:27:40.640 a really kind of powerful person because they've clicked forward to say, Hey, I think this could help
00:27:45.060 you out too. And then that person sees my email. They email me and away we go. So this is, this is one
00:27:50.260 example. There are many, but that's one example of how someone who feels like they have no value
00:27:55.260 to add, or they have no experience or they have no knowledge base. That person can add value to a
00:28:00.740 much more powerful senior or more experienced person than them by just doing a little extra
00:28:05.940 work afterwards. Because as you know, most people don't follow up. You do all this, you do some
00:28:11.500 awesome stuff for them. They just like, they may say like, Oh, thanks, man. That was great. But they
00:28:14.700 don't really follow up. They don't take action. They don't necessarily take notes. And they certainly
00:28:17.980 don't take it a step further and say, Hey, go ahead. Let's try to help somebody else in the process
00:28:22.560 because I know you mentor more than just me. And I found that to be a really useful practice that
00:28:27.360 people seem to like. And I save all those emails. So I have like a bunch of documentation of things
00:28:33.060 that I've learned from really smart people. So I have all of that for myself as well. That comes out in
00:28:38.860 many different forms on podcasts, writing books, whatever it may be. So there's a lot of, a lot of
00:28:43.720 advantages and value to doing something like that, which is just one small example.
00:28:47.840 Yeah, man. I really appreciate what you're saying. Cause I can't tell you, you know, how often
00:28:53.520 somebody will ask for my advice or ask for input and then you give it to them. You don't hear
00:28:57.800 anything from them ever. And it's like, you know, just a little, a little giving back and telling me,
00:29:03.760 Hey, you implemented something goes such a long way, but there's also, there's another strategy
00:29:08.340 that I think a lot of guys can use and like buy people's stuff. That's a great, like you have a
00:29:16.620 couple of books. I have a book. You have a podcast. We all have courses. We all have programs. We all
00:29:22.060 have email series. We all have this. So if somebody buys, for example, the pursuit of excellence
00:29:26.520 and they want to get to know you, a great way to do it is to buy your book, read it, and then shoot
00:29:32.740 that email and say, Hey Ryan, in chapter three, you talked about focus and discipline. And you said
00:29:39.580 this one thing and shared the story. I have a very similar story. And, but I did have one follow-up
00:29:45.000 question. That's a great way to get you in the door. Cause it proves to me, okay, you're willing
00:29:50.600 to buy, you're willing to invest in me, which makes me a little bit more likely to invest in you
00:29:55.020 completely as well as it's helpful to see what resonates with people. Like, as you know,
00:30:00.440 in the book writing process, when you live in the material for a while, you, you can kind of forget
00:30:07.180 what's going to resonate most, or you don't really know. So I'll have that. I'll have people send me,
00:30:12.200 Hey, I read your book in here, like my notes and they'll send a couple of pages. That's very
00:30:16.700 valuable to me. It's super helpful for me to see what resonated with, with others. And it's a good
00:30:23.060 reminder because again, you're living in the material, especially if it's for a past book and
00:30:26.960 not the current one, that stuff's super valuable. And the chance, the likelihood of me responding is
00:30:31.300 a hundred percent. If you do that, it's a hundred percent. So, but let me ask you this,
00:30:35.980 cause you said somebody sent a couple of pages and I'm not trying to be arrogant when I say this at
00:30:40.520 all. I'm trying to give guys the best information I can here. When somebody would, if somebody sent
00:30:45.400 me an email with pages of notes, I wouldn't get to it, man. Like there's no way.
00:30:50.320 No, I mean like the attachment, the attachment of like a word doc to see like what resonated,
00:30:53.800 you can scan it like in two seconds. You know what I mean though? But like, I don't save that
00:30:58.060 like in my, my book folder or whatever to say like this would resonate. So I'll look at, I'm not
00:31:03.080 going to read a word for it, but I will look and see what resonated most. I'm not talking about
00:31:06.960 in the body of the email being pages long. No, that's not what I mean. I'm like, Hey,
00:31:11.380 see the attached document here are my notes. I really resonate. And then maybe they highlight
00:31:15.620 one thing in the body. So it's not too long to where you're not going to respond, but I'm with
00:31:20.540 you. Yeah. If it's, if there's the novel within the body, it's it's, I guess you could maybe get
00:31:26.640 lucky on the day when it's a slow day, but there aren't many of those. So for who it's probably not
00:31:30.380 going to happen. Like who's going to have, who has a slow day? Like the guy that has a slow day
00:31:35.840 is probably not the guy that you're really wanting to reach out to anyways.
00:31:39.940 You're right. You're right, dude. You're right.
00:31:41.720 So I always suggest to guys like, all right, get to the point, get to it quickly and ask me
00:31:47.260 something as succinctly as possible. Like, like for example, if you said to me, um, Hey, uh, what's
00:31:53.060 your one, what's the one best piece of advice you ever received? I'm less likely to answer that
00:31:58.380 then, Hey, I started this podcast, uh, and I'm having a hard time getting a hold of this individual
00:32:05.260 is there one specific question or sentence you've used to get people's attention?
00:32:10.460 Yep. Got it. I can, that I can answer, but I can't answer. Hey, what's the one piece? Cause
00:32:15.200 I don't know. I don't know what you're looking for. Well, as well as it's with specificity,
00:32:19.580 right? That question's very specific. That's what I say. Be specific in your praise and specific
00:32:23.860 in your ask. Like if, if there's something you like, what is it exactly? Like what's specifically
00:32:28.880 about it as well as your, your praise and your ask. I think it increases odds of a response
00:32:33.820 when, when you can do that. And obviously as succinctly as possible.
00:32:38.600 All right, man, let me hit the pause button on the conversation between Ryan and myself
00:32:42.120 for a minute. Exciting, exciting news. Uh, we just released our first two episodes of my son's
00:32:49.400 newest podcast called man in the making. We're building an empire over here guys. And, and my
00:32:54.420 son and I are having some, uh, incredibly powerful conversations about loss and grieving and girls
00:33:02.160 as he becomes more interested in them and discipline and drug and alcohol use and growing
00:33:07.140 up and being a man and just so many more insightful conversations that are conversations that you
00:33:13.220 likely want to be having with, with your boys. So if you're a father of a son, or, you know,
00:33:18.020 even if you're a single mother, uh, of a boy or boys, and you're trying to raise them on your
00:33:22.320 own, I think you're going to find a ton of value from what we offer in our father, son podcast
00:33:26.500 called man in the making. Now guys, we're getting a ton of positive feedback so far,
00:33:31.440 which is really what Brecken and I obviously like to hear. And if you've listened and enjoyed,
00:33:37.760 then please, if you would take a minute, leave him a five-star rating and review in order to get
00:33:43.320 the mass, the message to the masses. You can listen to that podcast, man in the making anywhere.
00:33:49.120 You're listening to this one right now. All you have to do is type in man in the making
00:33:52.320 in the search bar and you'll find it. Listen, listen with your boy, leave that rating and review
00:33:57.800 and help us get this, this word out again, man in the making podcast, two episodes live. Now,
00:34:03.860 another one coming out this Thursday, please do that. Uh, for now I'll get back to it with Ryan.
00:34:09.840 I like what you did in the book. You, you, you really broke it up into some pretty good parts.
00:34:13.880 So you talk about the build, the fuel and the chase. Um, and I, I naturally gravitate more towards
00:34:20.020 the build. I enjoy the building process. I enjoy seeing things grow, seeing things progress,
00:34:25.560 looking at my metrics, seeing those things improve. Uh, but, but I know a lot of guys get
00:34:30.500 hung up on the fuel component of it because I, and I don't entirely know what it is, but they just,
00:34:37.660 they get deflated. They run out of gas. Um, they, they don't have the fortitude maybe to continue to
00:34:45.960 drive on. Like what do you suggest to somebody as they're on this journey, this progress to continue
00:34:50.380 to fuel that progress for themselves? I think this is an individualistic thing, similar to what we said
00:34:56.200 at the beginning is I think, I mean, we've heard like the phrase fall in love with the process,
00:35:02.960 but the reason that I think that is miss said a lot is because there's a lot of truth in it. But,
00:35:09.460 but to me, uh, like somebody said, well, uh, friends who have regular jobs, I'll say like,
00:35:15.800 well, do you get to kind of take, take off around Christmas and new years? And I, I don't, I don't
00:35:21.300 want, I'm not trying to like sound weird, but I'll say, well, I do what I want to do every day.
00:35:27.560 So like, why would I want to take off from doing what I want to do? Like, I'm going to continue doing
00:35:31.820 it. Like it, am I not like meeting as much or doing some of the things that aren't as fun? No,
00:35:36.820 I'm not doing that, but yeah, change. Yeah. I'm still in my office every day. Um, working every
00:35:41.900 day, uh, at least for a part of the day, because this is the stuff that I would do. This is what
00:35:46.880 I did when I had a full-time job. Like I would yearn for these moments when I could work on the
00:35:52.140 stuff that I love, whether it's writing or preparing for a podcast or recording a podcast. So,
00:35:56.860 so to me, like, I think it really helps if, if like you think about like, this is, this is how I
00:36:04.000 measure, like if a kid wants to play a sport or not, when your kids have free time, what do they
00:36:09.320 choose to do? Right. And, and to me, that's a measure of, cause when I had free time as a kid,
00:36:15.480 what was I doing? I was throwing a football with my brother in the backyard. I was, I was shooting
00:36:19.740 baskets and football went on to become a huge part of my family's life. It still is. Yeah. And
00:36:26.320 that's what we chose to do without anyone saying anything to us when we had free time. Now,
00:36:30.540 what do I choose to do when I have free time? This I I'm, I'm preparing, I'm recording, I'm
00:36:35.980 writing, I'm, I'm, you know, filming videos, whatever. This is the stuff I would do if I had
00:36:40.140 free time. So to me, I think the fuel is the fact that like, I love the, the, the, the part that like
00:36:48.220 not everybody really sees. I love the preparing. I love the reading of the books. I love to crafting
00:36:54.520 questions. I love thinking about kind of the arc of how a conversation could go like that parts.
00:36:59.900 I love. So to me, if you again are doing whatever it is you're doing for this, this result you're
00:37:08.800 hoping for, I just don't know. I don't, I think it's too hard. It's too hard to continue at it.
00:37:15.700 If you don't have a love for kind of the daily actions of what it takes to potentially get that
00:37:20.180 result. So to me, that's, that's what it's all about is like, what do you do when you have free
00:37:24.440 time? And if you're fortunate to do that for a living, that, that I think gives you a better
00:37:30.220 chance, you know, like you left being a financial advisor guy, right. To do this, because I assume
00:37:35.760 this is what you did on your, during your free time. This is what you wanted to do. Right. I mean,
00:37:40.120 it's actually something, you know, maybe, I don't know. There's a follow-up question I had for you
00:37:47.660 on this one, but you know, for me personally, I, I was doing a podcast with my financial planning
00:37:53.900 practice and found out through that, that I really love podcasting, not so much the financial planning
00:37:59.580 stuff. So I made those pivots over about 15 months, maybe a little longer before I made the
00:38:06.260 shift to like finally go full time with this might've been slightly longer, maybe a year and
00:38:10.820 a half or so. So my follow-up question was, yeah. So to answer your question, I found the thing I
00:38:16.440 liked about it and just pursued that path more to answer your question. But the question I had for a
00:38:21.840 follow-up was what are your, what's your take on the debate between, you know, following your passion
00:38:28.440 and then just being passionate or at least committed to where you currently are. Where do you find that
00:38:35.780 balance? Is one better than the other? What's your thoughts on that? Cause, cause look, there's a
00:38:40.160 lot of guys who are listening. We're really unhappy with, or at least dissatisfied with where they are
00:38:45.480 in life. And, but they don't know what they want to do. Like there's no calling that they have outside
00:38:50.440 of what they're doing. They just know they're not happy or satisfied. Yeah. So, you know, as Scott
00:38:56.940 Galloway said on my podcast, the, the people who usually tell you to follow their, you follow your passion
00:39:01.560 are, are old rich dudes, um, who didn't necessarily follow their passion. They built a business and
00:39:07.560 sold it, or they have equity in that. So I, I, I understand the advice. Um, but I think of like
00:39:14.320 the first job I ever had, I was an inside sales rep for a company called LexisNexis. So I had a
00:39:19.820 cubicle. I was making 60 to 70 cold calls a day. Was that my passion? Of course not. But I actually
00:39:27.360 grew to really be passionate about the work because there were stack rankings, there was
00:39:34.180 unlimited uncapped compensation. Um, so small base salary, but huge upside. Um, and I became
00:39:42.040 passionate about my team, the people that I was surrounded by as well as landing and being at the
00:39:47.620 top of the stack ranking. So I wasn't passionate about the product or even passionate about the
00:39:52.180 company, but I was passionate about achievement and improvement and growth and winning awards.
00:39:59.640 Like that stuff was juice for me. Um, and so whatever it is, I think it's, it's more about like
00:40:05.020 getting really good at whatever it is, the thing that you're doing. And that's where the passion will
00:40:10.700 come in. So you like get good at it first. The, the cool thing I think for you and I, that is a little
00:40:16.440 different from the guys who may be listening, who don't necessarily love their job or whatever
00:40:20.800 they're doing is we happen to work really hard to get good at whatever we were doing and get some
00:40:27.700 passion for that. And then shifted into something else that was actually kind of a love of, of
00:40:35.260 podcasting, speaking, writing all of that. So in a way we get to do that. I realized not everybody
00:40:41.320 gets to do that. My whole thing with, with, with that is try like crazy to get really good because if
00:40:46.760 you build the habits of becoming excellent at anything, I think those habits can transfer.
00:40:51.260 You can transfer those habits into something else. And so, yes, was I passionate about making 60 to
00:40:57.740 70 cold calls a day for a product that was kind of a commodity, right? It was good. It's a good
00:41:02.620 company and they treated me really well. And the pay was good. When, if you did well, not passionate
00:41:07.440 at all about any of that stuff, I don't really care, but I was passionate about doing great work.
00:41:11.620 I was passionate about becoming excellent at my current role. I was passionate about potentially
00:41:16.300 getting promoted and getting my own team to kind of run and being able to pick my players and that
00:41:20.920 type of thing. So that's where the passion came. It kind of came after the fact of getting good,
00:41:25.320 not before it. Yeah. Well, you know, I also think there's a, a dirty little secret I'm going to share
00:41:31.480 with, with some of the guys here. Here's what a lot of people will say, Hey Ryan, can you just
00:41:37.120 interview like ordinary guys? And I'm like, well, what do you mean by that? You know, they're like,
00:41:41.800 Oh, I have a hard time relating with these, these people that you have on the podcast. Cause they're
00:41:45.680 at the pinnacle of their achievement. And, and I tell these guys, like they're all ordinary,
00:41:49.940 you know, all you, me, anybody else that I'm, we're all ordinary guys. Maybe we just do something
00:41:55.180 a little bit extraordinary. You know, maybe we do it long enough or we excel at one particular area
00:42:00.700 and we really dive into that. But to give an example, you know, the book writing process,
00:42:05.520 I don't know how you feel about it personally. I know everybody's different. I actually, I find it
00:42:10.080 to be a miserable, miserable thing. Like I don't, I don't like sitting in front of my computer
00:42:16.000 and writing. I don't, I put me in front of a microphone, put me in front of a video camera.
00:42:21.260 Sure. All day long, put me in front of a word processing or word editing software. No, but you know
00:42:28.140 what? None of that matters how I feel about it because what matters is putting the content out there.
00:42:34.040 And I find value in putting the content out there and that outweighs the disdain I have for the
00:42:39.740 writing process. Right. I like having written. I don't like writing. Sure. Yeah. I think that's
00:42:45.480 what it is. I like, I like the result that, but I know what it takes to get the result and just like
00:42:51.200 I'm willing to do it and you're willing to do it. There are parts of the process I enjoy.
00:42:56.940 But the reason I don't know about you, the reason that I write books and will continue to write books
00:43:01.080 is because it's so hard. It's so hard to sit there and do that every day and be consistent and show up.
00:43:10.580 And there's, I don't know if we're sick or something's wrong with us, but that aspect of
00:43:14.920 it is why it's so attractive to me because I love the challenge as well as I'm a, I love reading books.
00:43:21.780 So, um, I love that part and I love in a way like having a physical kind of documentation of what I
00:43:29.940 was thinking in that moment to me. Yeah. Like that's the coolest thing is that there, I look at
00:43:35.780 my first book and I'm like, Oh man, like there are parts of it. I don't agree with. And that was just
00:43:39.620 a few years ago. And I think that's the way it should be where you, you kind of, you grow and you
00:43:44.580 learn more and like, well, you know, like the foundational kind of core value things, those don't
00:43:50.140 necessarily change, but there are parts and elements of the stories that I don't always agree
00:43:54.140 with all parts of it. That to me though, is, is the coolest part is like, I want to regularly document
00:43:59.300 what was going on in my life, what I was thinking at that time, what I was learning. And so that's why
00:44:03.880 I like the process of the fact that it's really hard. Um, I don't love it all the time, but I do
00:44:11.700 love kind of the outcome that comes from showing up in, in a way, like, don't you like proving to
00:44:16.500 yourself that you can do hard stuff? Like you move your family, there's a level of pride that
00:44:20.920 comes with, you move your family across the country, you build barns and boats and host people
00:44:25.740 and do all these crazy things that if 2015, what would you think of yourself? I'm curious, man.
00:44:31.080 What would you think of yourself? If you're in 2015, we're like, Hey dude, in like six, seven years,
00:44:34.420 you're going to have hosted thousands of people. You're going to move across the country and have
00:44:38.740 the big house and, and, and, and, and all the stuff that you've created. What would you think?
00:44:44.620 Would you have said like, nah, there's no way or yeah, I'm going to keep at it. And I think that's
00:44:48.300 realistic. I look, let me say this first and foremost, you make me sound way cooler than I
00:44:53.900 actually am. Like I don't build barns. Yeah. We're putting together a canoe. Like let's, let's be real
00:44:58.960 here, guys. Like I'm not seeing it, dude. I watch you do a lot more. I don't build anything. Like I
00:45:03.600 try to build a business. I know you're building all this stuff. I'm amazed by it. Maybe because out of
00:45:07.760 like, dude, I don't know how you do that stuff. Look, here's what I would say is I don't know that this
00:45:13.600 was the path. If you asked me five, six years later or earlier, I don't know if this was the
00:45:18.720 path I thought I'd be on, but I'm not surprised. Like in that, and that I'm not surprised I'm
00:45:24.400 successful in that. And that a lot of people are going to hear that and think, well, that's really
00:45:28.220 arrogant. Maybe, maybe it is. Dude, I had a track record of winning. Like I was doing well in my
00:45:34.200 financial planning practice. I had failed a lot with my relationship and built that to, to be more
00:45:39.000 intimate and connected with my wife. And so, yeah, maybe I wasn't on this path, but I think
00:45:44.320 the lesson here is you don't have to prove yourself to be the best in order to go down that
00:45:49.760 path. Like we got a lot of other opportunities and, and, and past successes that we can draw upon
00:45:55.720 and say, well, look, I was a, I was a success here. So like I can see, you said it earlier. I can see
00:46:00.860 how that would be translatable. So at the risk of sounding arrogant, I'm not surprised things are going
00:46:05.480 well. Uh, I just wouldn't have imagined it would be on this path. I, I had an interview one day with
00:46:10.980 a guy I was a member at a Starbucks and this guy was like a head of a company and he was, uh, he
00:46:16.460 wanted to hire me to leave the company I was at. And he said, I, and I, and I like to kind of like
00:46:20.620 ask questions during those, um, especially when you have some leverage where they, they want you to go.
00:46:25.180 And I said, well, like, what is it? Like I was still kind of early. And, and he said,
00:46:30.600 I hire people who have had success in multiple life categories because I'm certain they'll figure
00:46:39.420 out a way to, to make it happen at my place of work. And I've never forgotten that where he's
00:46:44.900 like, if you, you, you know, whether it's on the athletic field and then in the business world and,
00:46:49.840 and podcasting, but whatever it may be, because you have kind of a, uh, this kind of mindset and
00:46:55.980 these foundational kind of belief system of, of getting up and going to work and finding a way
00:47:03.640 and figuring it out and not complaining or making excuses. If you have that mentality and that
00:47:09.420 mindset, and then I, I pick you up and I sit you down over in this job or this other thing here,
00:47:14.920 my guess is you'll probably figure it out. You may gather up the people who you need to help you out.
00:47:20.620 You may like, you know, do some of the things on the side. You'll work extra hours if that's what's
00:47:25.120 called for. Right. That. And so I'm, I feel that way. Exactly. Like I look at, I look at that when
00:47:30.400 I've been making hiring decisions and I've seen people have success in multiple life categories.
00:47:34.760 I'm like, they'll probably find a way they'll probably find a way. And I think when you say
00:47:39.120 like, I'm not surprised, like that's, that's you, your belief in yourself. I love that, man.
00:47:44.100 I think that's awesome. I don't think it's arrogant. I think it's realistic. I think it's being honest
00:47:48.600 with yourself and it's also being authentic, being willing to say it. Cause it's probably in your head
00:47:53.660 and if it's in your head and you hold back, then it's not fully kind of being you. And
00:47:57.760 I don't, um, I'd rather, I'd rather like you be your full authentic self. I think we all want that.
00:48:03.860 Well, and I, and I think that there's a natural tendency to dismiss and downplay that and maybe
00:48:08.520 not even vocalize it because we're not so consumed. Well, we're not as consumed, I should say
00:48:15.220 with being excellent ourselves as much as we are making sure that other people are comfortable
00:48:19.440 with our level of success. So maybe we don't shine as brightly or we don't work as hard or we don't
00:48:26.500 talk about the successes that we have as much as we have a desire to maybe because we're worried about
00:48:32.460 how it may make somebody who's underperforming feel. But I don't feel like that at all. Like
00:48:38.600 if, if that, if what I say about my own level of success makes you uncomfortable, good. Like I
00:48:44.420 actually want you to be uncomfortable. Maybe you'll actually do something about your life and
00:48:49.220 you have everything at your disposal to be able to do it. So maybe all you needed was somebody to
00:48:54.940 tell the truth about the fact that you can be successful and you don't have to settle for
00:48:59.020 mediocrity. One of the questions I had for you, I was thinking about this because it's something I
00:49:02.640 really am not good at and struggle with. I don't, and maybe you can, you can point to a time in
00:49:08.540 your career or in this kind of building of order of man that, that you can say, like you really
00:49:13.360 kind of turn it on. I think you are fearless when it comes to having a point of view and being okay
00:49:21.840 with the fact that people are going to dislike you, um, and disagree with you and maybe leave
00:49:28.220 because you're like, this is what I believe in because that to me is hard. Like I'm, I struggle
00:49:34.960 with this and I feel like you have figured this out where you're like, I'm going to say what I believe.
00:49:39.800 Some people are going to leave. They're going to cut out of whether it's iron council or the
00:49:44.820 Facebook group or whatever it may be, but this is what I believe. And I'm going to stand for
00:49:48.520 something. And I think I struggle with that still. I'm curious. Was there like a moment or a point
00:49:53.940 where you just said, Hey, you know what, dude, I'm just, I'm just gonna, I'm just doing that.
00:49:58.940 I'm going here. I'm not trying to kind of like sit on the fence or like get everybody to like me.
00:50:04.200 Like I'm not, and I think most people do that and I struggle with this. So when was that moment?
00:50:08.540 Like how did, how, how did you get over that? Because I think that's really hard.
00:50:13.260 I don't know, man. I don't know if there was, well, you said it seemed to be fearless and that's
00:50:17.180 certain. That's not the case. I know that's not the case. Like every time I make a post or share,
00:50:22.640 you're scared of you. Oh, all the time. I wish I could say it wasn't. Yeah. I wish I could say I
00:50:28.820 wasn't, but what, when, when I put a book out or a podcast or, um, make a post on social media,
00:50:35.060 I'm like, man, people aren't going to like this. Like that's, that's actually something that crosses
00:50:38.560 my mind. But here's what I will say is that the importance of serving the people who could be served
00:50:46.480 by what I would share outweighs the fear that I have that somebody may not like it. And, and to
00:50:54.860 me, I'm so convicted in this work, just like I know you're convicted in your work that I can have
00:51:02.480 fear, but I can't let it dictate it because that means that there's going to be a dad who's not
00:51:08.300 going to be as good of a father, or there's going to be a husband who's not going to be as engaged
00:51:12.360 with his wife, or there's going to be a business owner who doesn't know how to serve his employees
00:51:16.480 and clients, or there's going to be a community leader who doesn't know how to step up within the
00:51:20.320 walls of his, his neighborhood and his community and cities. And so all that requires is for me
00:51:25.920 to get over myself because fear is selfish, man. I'm going to, I'm going to take that bet all day
00:51:30.760 long. I love to hear that. What, what do the, what do your friends think of you now who were friends
00:51:39.080 with you before all of this got going? You're, you're, you're flipping this podcast around now.
00:51:44.820 I'm just curious, dude, because I feel like we've been on very similar paths.
00:51:48.380 I'm just saying it's funny. Well, we've talked, we've talked, you're one of the few guys who I've
00:51:54.280 talked to from the beginning of this, where we kept in touch, you know, messaging and all that
00:51:58.820 stuff. We've both recorded with each other. So like, that's not, cause I think about this too,
00:52:02.360 for like my friends who are from before this, like it's sometimes it's a little weird. Like it's
00:52:06.100 different. Like some people it's not at all and others they're, it's like weird. It's just changed
00:52:10.420 a little bit. Like what, what, how about for you? I think everybody, maybe I'm delusional.
00:52:14.840 Everybody that I know is supportive. So maybe, you know, and I think they appreciate the growth,
00:52:20.420 but look, I don't ever hide it either. Like I know I was a dumb ass, you know, I know I was full of
00:52:25.720 shit. I know that I was fat and overweight and out of shape. And I know I was a loser and I know I
00:52:31.220 wasn't good to my wife and my kid. Like, I know all that. Like, I never ran away from that. I share
00:52:36.180 that every day. I tell those, these guys all the time. And so when guys, you know, a buddy might
00:52:41.280 bring up, you know, jokingly about my past, I'm like, yeah, you remember that time I passed out
00:52:46.180 drunk and couldn't remember the night before. Yeah. Like I'm not, I'm not trying to hide from
00:52:51.440 that. That was right. But you've like transformed though. Like you've transformed it for sure.
00:52:55.900 Right. And aren't we supposed to, you know, you hear guys who will say things like, well, Ryan,
00:52:59.480 you know, you've really changed. Yeah. Yeah, absolutely. Cause if you haven't over 10 years,
00:53:04.880 like, what are you doing with your life? I agree, man. And that's why I think like
00:53:08.880 sometimes a measure of growth is that like, you just kind of grow apart from certain people who
00:53:15.020 do not want to be on that path or who God forbid, maybe are kind of even going the other way
00:53:20.980 and letting things go and being what you just said you used to be there like that now.
00:53:26.380 And that happens every once in a while, but in a way it's like a signal. It's a, it's a,
00:53:30.820 it's a marker. It's a reminder that growth is just different. Not everybody loves. I just had
00:53:36.280 Stan Johnson on a coach of a loyal Marymont and LA great dude. And that's what he said. He was
00:53:42.280 talking a lot about the fact of the growth sometimes scares people. Growth is, is different for everyone.
00:53:48.180 And at times you kind of grow apart from those who are just not on that path. And I think that's
00:53:55.740 what I meant by that question that, that there are some, some relationships where you may have
00:54:01.340 known them for a really long time. And I don't think it means like, you're not a loyal person.
00:54:04.820 I just think it means sometimes you just grow to different places. And I've, I've, I've felt that
00:54:10.660 a little bit over the past few years. So do you have a hard time then letting go of, of things in
00:54:16.380 the past, whether it's friendships or behaviors and relationships? Is that, has that been a challenge
00:54:23.620 for you? I just think about it. I think, and it's like, this is why when someone says the value of
00:54:28.560 loyalty, I'm, I'm always curious, like what that means for people, because I sometimes think,
00:54:33.580 think, am I not loyal since we've been friends for a really long time, but we're clearly on different
00:54:40.700 growth paths right now. And we have been for the last few years. Does that make me not a loyal person?
00:54:46.700 And I, I asked myself that and I'm wondering, I'm like, maybe I'm not to, to, to, you know what I
00:54:51.960 mean? Like, I'm curious, what do you think about that for someone who you've known for a really long
00:54:55.580 time, but you're clearly not headed in the same direction. Does that make you not a loyal person
00:55:00.640 to them? Well, I think most people are waiting for other people to do things. So here's a great
00:55:06.420 example. You reached, reached out to me several months ago about the book and I messaged you back
00:55:10.960 and said, yeah, let's do it. But we hadn't talked for a long time actually before that, you know? And so I
00:55:16.020 think, I think knee jerk reaction, a lot of people would say, oh, well, you know, he's just reaching out
00:55:20.480 because he wants something, right? That's what people would say. Sure. And, but, but I, but
00:55:25.400 successful people don't do that. I don't think, at least in my experience, like I didn't judge you
00:55:30.720 for that. I was like, oh yeah, he's got a book. He wants to promote it. That's awesome. And we
00:55:34.980 haven't talked because I'm busy and he's busy. And if I felt like I wanted to talk with him or needed
00:55:40.640 to talk, why is it his responsibility to reach out to me? Like, why wouldn't I reach out to him?
00:55:45.440 Yeah. You know? So like, but, but that's a successful mindset. You know, a loser mindset
00:55:51.880 is like, well, you know, he'll, he didn't care about me and he didn't, well, when's the last time
00:55:55.680 you reached out to somebody else? Well, no, cause I've been busy. Yeah. So you're excusing your
00:56:00.560 behavior, but you're looking at somebody else through a different type of judgment lens that
00:56:06.280 you're not willing to look at yourself through. It's not a right thing to do. Yeah. It's a really
00:56:11.140 good point, man. I liked kind of the ownership mentality there, right? You're owning, you're
00:56:16.380 owning the part of it. And I think, I think, I think too, with those relate, like we have a
00:56:20.980 relationship, like it goes back many years now where it's like, yeah, I mean, I was, I tried to
00:56:26.300 be very clear, like got a book coming out. I'd love to talk to you about it. You have, you have a massive
00:56:29.600 audience. It would be great. And I enjoy talking to you. So it's like, win, win, win, hopefully,
00:56:35.080 hopefully I can add some value to the audience's life. But yeah, I think I'm with you. It's like,
00:56:39.120 there's, and I also am a believer too of this. There is so, there is plenty out there for all
00:56:45.100 of us to win. Plenty. This abundance mindset, I feel like I've learned over the years. There is so
00:56:52.440 much out there, like even in like the keynote speaking world, I always am trying to like get
00:56:57.800 people on stages, like friends and others who are doing it. There are plenty of stages and plenty
00:57:02.860 of opportunities for all of us to kill it. That's, that's the way that, that winning happens
00:57:09.480 is like, let's try to help one another. And I think the same way with, with you or whatever.
00:57:14.140 And, and because like, I'm just a big fan, man, I'm a big fan of what you've done because I admire
00:57:18.960 people who put their head down and work because I think it's rare. And, uh, that's another reason
00:57:23.960 too, that I'm like, I'm like, dude, I'm just, I'm a fan of a guy who puts his head down and really
00:57:28.280 works at it for many years and, and, and then, you know, sees the difference he's making in the
00:57:33.620 lives of so many people. Well, I think that's another, you're, you're, you're touching on
00:57:39.400 the value that you can add in addition to what you already talked about is, you know, if there's
00:57:44.700 an opportunity this weekend to, to speak and you've already got to have, you already have a speaking
00:57:48.840 engagement and I don't, I don't speak a lot in public. So I know you're, you're obviously way more
00:57:54.220 versed in that. Um, and you can't do it. Like, why wouldn't you give that opportunity to somebody
00:58:00.500 you care about? Like talk about a way to add values. Like, like you wouldn't, I wouldn't just
00:58:05.000 say, Hey, sorry to the venue. I can't make it. I'd say, Oh, you know, I'm sorry. I can't make it,
00:58:09.700 but I've got three guys who I think would do an exceptional job.
00:58:13.360 Or maybe they want something that is not really in my wheelhouse, but it is in yours.
00:58:18.100 Sure. Boom. Right. Great opportunity to go like, I'm not going to say, Oh yeah, I could
00:58:22.440 talk about something that I don't know a lot about, but I know like three or four people that are
00:58:27.000 world-class. Well, you should talk to them and have them do it then. Like that's the part of you,
00:58:32.500 by the way, do you want to, do you want to do that more? You just don't want to do that. You
00:58:35.360 don't want to be traveling around. I don't like to travel that much. Frankly, that's, that's the
00:58:39.700 biggest thing is I just don't enjoy. I want to be here with my kids and my wife and do podcasts and
00:58:45.840 have guys come to events. That's like what I want to do. What's your event schedule for 2022? Like
00:58:51.720 how are, what are you going to do? Most, most of our events happen in the fall just because it's
00:58:56.480 cold at any other time. So they happen in the fall. You know, we've got three or four different
00:59:01.960 events scheduled. We've got one late spring event scheduled. So we've got like four or five events
00:59:05.640 here next year. It's going to be wild. So I love having guys here. I love that a hundred percent
00:59:10.480 as far as going other places, not something I particularly enjoy. In your books, September
00:59:14.960 ish. Is that right? That's, and that's going to be part of the deal is traveling around and doing
00:59:19.860 podcasts and doing interviews. And I'm like, Oh, dreading that part of it. Yeah, dude. How's
00:59:26.100 it going with the writing? Like I thought, I thought, so I just posted, you're kind of halfway
00:59:30.020 through. Are you? Yeah. Halfway. It's, it's good. You know, I, I write, I was going to ask you how
00:59:36.500 you write, but I write at least a thousand words per day. That's my goal. Wow. Without exception.
00:59:42.620 Yeah. And so I'll write the book in a little over 60 days. That's, that's my goal. Um,
00:59:50.560 cause I can't do it any other way. I just, I can't draw, draw it out. I can't like have a book.
00:59:56.700 Are you a big outliner? Are you, do you have a big outline to kind of, to get you started or what?
01:00:01.120 I have a good outline and then, and then I write and then it changes as I write. I'm like, Oh,
01:00:05.540 like I had five chapters that I actually just got rid of completely just yesterday. I'm like,
01:00:12.160 I don't, I don't have the space for that. I don't, I don't want to go that deep. It doesn't fit. And so
01:00:16.680 I pulled a bunch of stuff out. So it morphs over time. How do you, but how do you write? Do you,
01:00:21.760 do you do it differently when I'm in like, okay, it's time to go. It is, it is a seven day a week,
01:00:28.160 every day thing of I'm sitting down and like, there's usually like two different times of day. So
01:00:33.420 I like it to be right when I wake up. So, you know, stretch and drink some water and then get
01:00:39.060 to it for at least like, even if it's like 30 to 40 minutes to, to make sure there's not a blank
01:00:43.820 page. I'm also a stop in the middle of a sentence writer, which I read, I learned from other writers,
01:00:48.720 which is essentially never start from a blank page. So I always try to stop in the, stop in the
01:00:54.720 middle of, even if it's in the middle of a story, because I know I could pick it back up. And then
01:00:59.620 if there's something like, I don't want to, if there's something I don't want to forget, I will
01:01:03.120 always be taking notes like on my phone or writing it down to make sure I have the notes. So I don't
01:01:07.640 forget something that could be a cool story, but then I'm also like the research process happens
01:01:12.340 before and during. So I'm constantly out there looking for stories, for ideas. I'm obviously
01:01:16.860 drawing from my podcast and then trying to create the narrative off of, okay, I'm a story. I'm a story,
01:01:23.340 science, practical application speaker and writer. So whether it's on stage, there's the story to grab you.
01:01:28.940 The science proves that the story is true and the practical application answers the question.
01:01:33.620 So what, why should I care? How does this impact my life? So if you speak and write that way,
01:01:38.760 that that's like a good kind of process for me to try. I don't get it right all the time,
01:01:43.640 obviously, but that's like the, the, the, the goal, the method for me. And so if you look at the
01:01:49.020 bits within this latest one, like the, the best ones, um, kind of follow that. Um, not all of them do,
01:01:56.280 but for the most part, that's what I try to do. But yeah, I have to do it every day. I keep track
01:01:59.920 of it. I send it to a writing coach. So like, there's an accountability part of that as well.
01:02:04.480 I, you know, I, I, I send it, I hire an editor to help me before I send it to the official editor
01:02:10.000 at my publisher McGraw Hill. So like all those things I try to do. And then I, you know, give it a
01:02:15.760 last pass before it goes to the full blown real editors, I guess you'd call them, but it's a process,
01:02:22.000 man. Like, like, that's why, like we said, like, it's so hard to do it. Well, um, that's,
01:02:27.800 that's kind of the attraction, right. In a way, like I'm attracted to try to do in the hard stuff
01:02:32.120 that, that, um, it just really pushes me. It really challenges me to do it. And that's why I
01:02:38.060 like to, to, to, to, to kind of push my edges in a way to, to be doing that. Yeah. I think anybody
01:02:43.400 who's successful is probably going to push towards those things that they aren't comfortable with.
01:02:47.520 Uh, you and I actually do a very similar to that. And like, I, I never heard of that
01:02:51.520 stop in the middle of a sentence or a story. I like that idea. Um, one thing I did to help me,
01:02:56.680 because I know that if I, if I come to a blank plate page, it's going to take me a lot longer
01:03:00.740 to ramp up and get those words and get the momentum going for the day. So what I typically do is I'll
01:03:06.560 stop at the end of the story. I'm like what you just talked about. Uh, but before I close my computer
01:03:11.700 for the day, I'll usually put three to five prompts on the screen, bullet points of things I
01:03:16.600 need to talk about tomorrow, whatever the chapter I'm on. So similar, like getting,
01:03:21.540 like getting ahead of it a little bit, like creating like whatever, whatever process you
01:03:26.100 need to create to, to, to start like running, as opposed to this slog that sometimes happens
01:03:32.300 in the writing process where you're sitting, you're like, Oh my God, I don't know what I'm
01:03:35.700 going to do here. But like, if you, if you help, like it's like the, the friction is like James
01:03:40.680 clear talks about is, is, is kind of lacing up the shoes and starting the run. Once you're running,
01:03:45.320 you can usually continue to run. It's a little easier at least. And I mean, I know it hurts,
01:03:49.840 but you can keep going because you built momentum. The same thing I think with writing is like trying
01:03:54.020 to figure out ways so that you're not just sitting there, ice cold, lacing up the shoes,
01:03:58.540 getting started. You want to try to start mid run in a way I view writing that way. Cause it's,
01:04:04.260 cause it's hard. It's just really hard to do it in, in compelling fashion, but it's, I think it's
01:04:08.740 super rewarding when you can, you know, have that physical artifact of this is, this is what I was
01:04:14.780 thinking at this time. And I was willing to kind of put it out there for others to judge. Cause
01:04:18.840 people, as you know, they're not afraid to write bad reviews on Goodreads or Amazon. Like they're
01:04:24.080 not afraid. And, and those hurt, I'm not going to lie. Like at times they hurt, but in a way
01:04:27.840 it's good. It's good for you to say like, okay, this is, this is, this is like some honest feedback
01:04:32.540 from people on the work that you kind of had the guts to. I don't, I don't know. I don't know if I
01:04:37.080 agree with that because like, I don't know those people, like they have no credibility with me.
01:04:42.960 You know, they might be true. They might be right. I'm not saying they they're wrong.
01:04:46.500 I'm just saying that they, I don't know their motives. And so I have to take everything they
01:04:51.940 say with a grain of salt, but I'll tell you what, somebody who I really respect and trust,
01:04:57.000 like my wife, for example, um, I'll usually write for a couple of days and I'll say, Hey,
01:05:02.260 can I read some things that I wrote? And she's like, yeah, she, I don't know that she particularly
01:05:06.400 enjoys it, but she's willing to entertain it. And so I'll read it to her and she's like, Oh,
01:05:10.780 it sounds really good. I'm like, okay, thank you. Now. Can I have the real feedback? And then she
01:05:16.440 says, I like this. I don't like this. That story didn't make sense. Or I don't really understand
01:05:21.900 what you were saying or what point you were trying to make, but I know her motive because her interest
01:05:26.880 and my interests are aligned. And so I know intimately what her motive is. And therefore I
01:05:32.320 can take constructive criticism, fully embrace that because I know that she's coming from the right
01:05:39.640 place. But I don't know that about somebody who leads a review on Amazon. That's a good point.
01:05:44.160 I think that that's, that's, it's, it's better to really, when I think about like feedback,
01:05:48.800 like I really value it from those who I know are aligned with me. Right. I know they want the same
01:05:55.400 thing that I want. Or at least they care about you. Right. Right. Right. They, they, they care enough
01:06:01.380 because I think feedback's hard. And I try to be that for my friends too. The ones that I really
01:06:06.460 admire and respect if it's happened recently, a friend of mine was like, he's, he's, you know,
01:06:11.000 making this very video series for LinkedIn. And, uh, uh, I was like, well, do I be nice or do I tell
01:06:18.340 him the truth? And I think, I think I owe it to him because I care about him. I need to tell him
01:06:23.340 the truth. Right. And it may sting a little bit, but you know how to get, cause that's what I would
01:06:28.740 want. And that's what I owe him as a friend of mine who I really care about. And I want things to go
01:06:33.220 well for him. So I had to give him the, the, the kind of the criticism. He took it great,
01:06:37.980 but I think at times we're a little hesitant to do that. And I thought about it for a second and I
01:06:42.840 thought, well, no, like I want the real feedback. I don't want the nice feedback. Um, and, and so I,
01:06:49.120 I, I like your mindset there. It's something I could probably get better at too, of not reading the
01:06:54.480 one where they, where they write something negative and you're like, Oh man, I want all the reviews to be
01:06:59.460 good. But in reality, it's not going to happen. It just doesn't work that way.
01:07:04.860 Well, you use, I think you use the right word too. It's nice. You know, everybody's so focused
01:07:08.580 on being nice and nice to me is you want people to feel good. You don't want to hurt anybody's
01:07:13.380 feelings. You want the world to just operate beautifully and everybody to be in this, you
01:07:17.760 know, euphoric state that, that, that doesn't help anybody, you know, that doesn't make anybody
01:07:23.460 better. And so I think there's a better word and it's kind, you know, kind is if you're asking me,
01:07:29.760 for example, for constructive criticism or feedback, I can be kind and still be truthful.
01:07:36.020 Like I can soften the blow. I can, I can deliver it in a way that's effective that I know is going
01:07:41.360 to land and resonate with you. I don't need to be an asshole about it. So I can be kind, but still,
01:07:46.080 because in the long run, what's more kind you lying to somebody and letting them flop on their face,
01:07:52.160 or are you telling them the truth because you care about them and then, then making some pivots
01:07:56.260 and they succeed because you were kind enough to tell them the truth. And you weren't so wrapped up
01:08:01.060 in being nice and being overly concerned with people's feelings. And that's a big problem with
01:08:06.460 modern culture today. Well, it's actually really selfish. It would have been selfish of me
01:08:12.180 not to tell him the truth because I was putting my needs ahead of his. I was more worried about him
01:08:19.940 liking me than I was about actually helping him. And so I think the best teams that I've ever been
01:08:26.300 on, whether it's sports or business, whatever, they weren't selfish in a way where they cared
01:08:31.860 more about what you thought of me versus just telling them the truth. It's like my friend,
01:08:36.340 Brooke Cupps, a great basketball coach who I love, and he's become a really valued friend of mine.
01:08:41.740 And that's his basketball team won a state championship last year. And that was,
01:08:45.140 that's a big motto in their program is it's selfish of me not to hold you to our standards
01:08:51.500 as a teammate. And I think then the score for him has taken care of, taken care of itself.
01:08:57.780 And that's the way I would view is it is selfish. It's a selfish act, not do it in a kind way for
01:09:04.180 sure. But if you have a standard or, and they're not living up to that, uh, or they go against your
01:09:10.120 values or they ask you for feedback on a book or a video or whatever, and you don't tell them the
01:09:16.560 truth when you know the truth could help them and would help them, that's a selfish act. And that's
01:09:21.160 not, I don't think that's a way to behave. Well said. I mean, there's also ways to cater your
01:09:26.240 message in a way that will land. You've got five kids. I've got four kids. I think about that with
01:09:30.980 each of my kids. You know, I can get my oldest son's face and say, Hey man, this is what's wrong.
01:09:35.840 And he's like, got it. Check. I'll, I'll fix it. And, but if I did that to my youngest son,
01:09:42.160 he's going to laugh in my face and then go out of his way to like spite me on purpose because he's a
01:09:48.760 little rebel. And so I need to approach him and his personality different. So the way I give feedback,
01:09:55.200 the way that I offer discipline, the way that I offer structure as a father, although I'm trying
01:10:00.460 to get them all to a similar place, I I'm mature enough to cater that based on what the person
01:10:06.400 needs from me. What do you, uh, I know you've talked about this, but I'm curious just to talk
01:10:11.180 about it now. Like when it came to your son, wrecking your oldest son, um, kind of like how
01:10:15.700 he transformed his body. And this could be a really touchy subject in America today with guys,
01:10:21.680 girls and everything in between. Yeah. That only comes though, from within, like he had to be
01:10:26.200 intrinsically motivated to a hundred percent. I think it really helps though, to have probably
01:10:31.800 people like you and your wife in his life. What, what advice do you give to someone who has a kid
01:10:36.780 who maybe needs to make some sort of transformation physically, because it's just more healthy. Um,
01:10:42.940 which again, I know people seem to be afraid to talk about, like we need to work out and eat healthy
01:10:47.020 food in order to, especially if we need to go to the COVID place, but that I had COVID, like,
01:10:51.600 I think that helped me beat it pretty quick was I work out and try to eat decent,
01:10:55.380 but like for a kid, what, what was like your overall mindset that helped, helped him make the
01:11:01.640 choice to, to transform himself? Just honesty. That's it. Like, what do you mean? Like, well,
01:11:09.280 so he came to us, uh, one day and he said, dad, I'm, I'm not feeling good about my weight. Like I feel
01:11:15.780 fat. And I didn't say, oh no, you're okay. And you're special the way you are. And don't worry about
01:11:21.040 that. Cause that's a lie. Like he was fat. And so I said, he came to you first and said that he
01:11:27.340 came to us. Yeah. Because he wasn't confident. Like we knew it, he knew it, he hadn't vocalized
01:11:33.840 it, but everybody knew it. And we tried to foster an environment where they can tell us things free
01:11:40.780 of judgment. You know, we still have to administer discipline and structure. Sure. Um, but at one point
01:11:46.900 he felt comfortable enough to tell it, tell us, and I didn't say, you know, it's okay. I said,
01:11:51.760 yeah, you know, you are getting a little heavy and I can see why you would feel uncomfortable and
01:11:56.280 lacking confidence. So what are you going to do about it? Like it was never like soften the blow.
01:12:02.780 It was never, it's okay. We'll, we'll help you. Or maybe we need to go have a, have a therapist or
01:12:09.500 something like that. That wasn't appropriate in that moment, but what was appropriate is saying,
01:12:15.080 yeah, I, I agree with you and I'm glad that you recognize it. And so there's, is something that
01:12:21.900 needs to be done. What are you going, it's your problem. It's not my problem. What are you going
01:12:27.100 to do about it? He says, well, I'd like to work out. I'd like to eat better. And I'm like, great.
01:12:31.200 Not good enough. Like what workouts, what kind of food? And so we started working out and doing
01:12:36.720 CrossFit with, with his mom. Cause she mostly does CrossFit. I train a lot of jujitsu now at this point.
01:12:41.520 Um, and then we just started eating better. He made those choices, but 99% of it was on him,
01:12:47.600 but we never enabled poor behavior or lied to him about how healthy he was or wasn't. Like we're
01:12:53.320 really truthful with him again, in a kind way that would resonate with him. Wow. That's awesome,
01:12:59.460 man. I, I, I, um, cause I, I have to imagine like the, the confidence level of like, it just
01:13:06.640 change. It's like life changing. Uh, I would imagine. Absolutely. And then to see him now,
01:13:11.160 you know, it was hard. It was hard to tell him that because you don't want to see your kids suffer.
01:13:15.240 You don't want to see your P I say your people that could be your kids. Uh, that could be your,
01:13:20.200 your coworkers, your colleagues, your neighbors. Those are your people. You don't want to see your
01:13:24.980 people suffer, but they can either suffer right now temporarily, or they can suffer forever
01:13:32.640 perpetually. And I'd rather have them suffer a little bit right now, dealing with the harsh
01:13:36.600 reality of where they are and then get them to a point where they can develop and build a confidence.
01:13:40.680 So down the road, you and your wife are completely better. You and your wife completely aligned in
01:13:45.140 that. Cause sometimes there isn't alignment there. She was completely aligned. Like, cause sometimes
01:13:49.640 I'm not trying to generalize, but at times, you know, the, the maternal instinct, uh, for some can,
01:13:57.780 can be like, not like you in that regard. You know what I mean? Yeah. No,
01:14:02.540 I agree. I agree. But also think about what the maternal instinct is. Like you want,
01:14:08.840 you care about your children. Well, if you care about your children, you're not going to let them
01:14:11.640 get fat. Yeah. Like, like if, if you care more about yourself, you said this a minute ago,
01:14:17.420 if you care more about yourself, you'll let them get fat. Cause you'll give them all the sugar and
01:14:21.140 all the candy and all the treats they can eat whenever they want. Get no sleep, get no exercise
01:14:25.400 because they love you. When you do that, they don't actually love you. They just like the fact that
01:14:30.140 you're giving a bunch of crap. And so that's for that's selfish maternally, even paternally,
01:14:37.740 both doing what needs to be done to give your child the best chance of success.
01:14:43.840 Well, and also you're thinking long-term, which is really hard. It's the harder thing. It's just
01:14:49.160 like, like whatever the hard things we're talking about. It's the harder thing that your son will
01:14:54.600 greatly appreciate and love you. Even if let's say other people, their kids don't like you in
01:15:02.020 the short term, or they're upset with you in the short term because you're whatever it is you may
01:15:06.800 be doing. I think that that's the part about parenting that is, that is you have to be mindful
01:15:12.960 of all the time. And I definitely mess it up and struggle with it of, of thinking longer term of
01:15:19.380 my job. I know you talked about this is to put you on a path so that you have no need for me.
01:15:27.120 You're completely self-sufficient. You can take care of yourself. Yes. I love it. If you want to
01:15:33.400 kind of see me and talk to me and be with me, but you don't need to, you won't need it. You're you,
01:15:37.940 you can take ownership of your life. I think ultimately that's like what our jobs are easier said
01:15:43.300 than done, but you have to think more longer term to create kind of habits and behaviors and rituals
01:15:47.740 and routines that put, put your kids on the path to doing that versus getting them to like you and
01:15:54.240 love you. And like the short term, because of the sugar highs of literal sugar or other things that
01:15:59.560 are, that are more like short-term fun. Well, I mean, what's your goal as a leader? I mean,
01:16:05.020 you talk about leadership and management and pursuing excellent. You talk about these,
01:16:09.120 is your goal to be liked by everybody? That's not leadership being respected, having influence with
01:16:17.340 other people. That to me is the mark of a leader is somebody who can be respected, not feared.
01:16:24.300 That's one end of the spectrum, not liked necessarily. That's the other end of the spectrum,
01:16:28.700 but respected falls somewhere in a healthy balance between the two.
01:16:32.760 The, the, the best football coaches in my life. There were a lot of moments where I did not like
01:16:38.720 them at all. Of course, of course, but today those people, I love them, you know, and I tell them and
01:16:46.620 we get to still talk. There were a lot of moments where I was like, not into this guy. And I look back
01:16:55.840 now and I realized some of it in the moment because we wouldn't, you'd win or you'd score a lot or
01:17:00.400 whatever. And I'd be like, man, I'm so lucky. I'm so lucky to have a guy who cares this much that he's
01:17:07.120 willing to push and push and push getting me, even though I, I don't like him. And a lot of my friends
01:17:13.200 don't either, but he, he's doing it for something greater. He knows there's more to that, that,
01:17:19.360 that I can do. He has higher expectations for me than I have for myself. And he's doing everything
01:17:25.600 he can, even in the moment, getting us where we don't like him and, and helping us perform to
01:17:31.620 these great, great levels and helping kids earn scholarships or whatever it may be, or helping
01:17:36.320 them learn to develop a work ethic and persevere and deal with adversity. I mean, those things are
01:17:42.080 now are the foundation of my life because of those guys that I was so lucky to have. That's leadership
01:17:49.660 man. Like that's what leadership is all about. And I'm so grateful for that. Even if in the moment,
01:17:55.100 I was not liking the dudes all the time, but yeah, I, I love them. I'm so grateful for them.
01:18:01.040 Now, when I look back on like the impact I had on my life and that's what motivates me and inspires me
01:18:06.260 to be a leader for others, because I know it's possible. I know I've, I've lived it. I know what's
01:18:11.900 possible. And, and, and to me, like, that's what leadership's all about. I agree, man. I agree.
01:18:17.540 I always enjoyed these conversations. I didn't actually expect it to go this way, but the fact that we're
01:18:21.960 sitting here and having a conversation, hitting record and just having a conversation between you
01:18:26.620 and I, I think it's going to add value, man. That's what we want, right? We want it to be
01:18:30.100 valuable for the people who are listening. Like I said, I'm not trying to blow smoke. I'm just super
01:18:34.440 grateful for you, man. What you do. I'm inspired by it. Likewise, brother. I love, love seeing it. And I
01:18:38.800 love talking to you. We should, I'll make it a point too, on my end, take ownership to do this more
01:18:43.040 often. Um, because whether we're recording or not, uh, I, I, I know I learned from you and I'm,
01:18:48.760 and I, like I said, I admire kind of the way that you're willing to kind of say what you believe and
01:18:54.300 what you think. And it's not, it, your, your thoughts and beliefs come from a place of doing
01:18:59.900 the work. It's not like you're just randomly spouting off it's, it's from doing the work and
01:19:04.580 living it. That's why I think I really value it. And I'm appreciative of, of, of you. Um, and I know
01:19:10.500 obviously so many others are as well. Thank you, man. That means a lot. And I, and I feel
01:19:15.040 the same way about you and what you've done and your leadership as well. I'm actually really glad
01:19:19.360 that we did this a couple of weeks. I think after we had scheduled, I cannot exactly remember why I
01:19:25.360 needed to reschedule. I just remember I was pissed that day and I can't even right now remember why it
01:19:32.140 was. I have to think about it for a second or talk with, with Brandy about it. But I was like,
01:19:36.980 I need to reschedule with Ryan. Cause I was just, I don't know what it was now. It's bothered me.
01:19:42.380 Anyways, I was, it would not have been nearly as productive as our discussion today. If we did it
01:19:47.780 two or three weeks ago, wherever we had it initially scheduled. It's all good, man. It's all good. I'm
01:19:52.220 glad we got a chance to do it, man. I'm really glad. Well, tell me, uh, tell me where the guys can go
01:19:56.720 to check out your work. Obviously they can pick up a copy of the book, which I think comes out.
01:20:00.720 Is it the 25th, January 25th, the pursuit of excellence. Where do guys go to connect with you?
01:20:06.180 Yeah. Learning leader.com. That's kind of the home of everything. My podcast is called
01:20:09.900 the learning leader show. So it's all like the home base of books and my podcast and
01:20:13.980 all of that. And I'm super, um, much obviously like you, Ryan, I think I get so much joy out of
01:20:20.020 having a long form, thoughtful conversation with another person. So I've done 450 of those, um,
01:20:26.960 over the past seven years. And that's, uh, yeah, it is, it's pretty crazy, but it's like,
01:20:32.080 it's my favorite thing to do. Like when I have free time, I, what I want to be doing is preparing
01:20:36.240 or recording a podcast. And I don't know, man, I don't, as people say like, do you get tired of it
01:20:41.020 or do you ever want to stop? And I actually feel the opposite. Like I want to do more. Uh, I want to,
01:20:45.140 I definitely want to at minimum continue doing it because I just love the process of trying to get
01:20:50.460 better at it. I love the, like, I just love these types of conversations. Um, like I, I learn,
01:20:56.880 I grow, I get better from, from doing it. And so, um, yeah, I, I, I love talking to a wide array of
01:21:03.700 people who have crazy life experiences that are different from mine and that I can, uh, I can,
01:21:09.360 I can learn from. So yeah, learningleader.com is where all my stuff is. And yeah, I really appreciate,
01:21:14.980 appreciate you, man. Yeah. Right on, man. We're going to sync it all up. So the guys know where to
01:21:19.040 go, but, um, yeah, let's make sure it's not seven years or whatever before we do another podcast.
01:21:23.700 Obviously we're going to talk in the meantime, but I don't want it to be that long, man.
01:21:27.860 I appreciate all your work and everything you do. I read the book. You sent it to me months ago. You
01:21:31.900 sent me the, uh, PDF of it. So guys, I'm telling you, go pick up a copy. If you want to be excellent,
01:21:37.380 you want to pursue something meaningful and something important and do well at it. Like
01:21:40.820 this is a great read to be able to do just that. So brother, I appreciate you. Thanks for your time
01:21:45.080 today. Thanks, man. I appreciate it. All right, you guys, there's my conversation with my friend
01:21:50.960 and fellow podcaster, Ryan Hawk, uh, obviously went off script a little bit on this one. And
01:21:55.980 you know, I try to do that. I want this to be more conversational, like, uh, two friends. We are
01:22:00.900 talking and having conversations and not really being too scripted about where the conversation
01:22:05.880 goes, but allowing the conversation to develop organically the way that it should, the way that
01:22:10.720 we as men have these types of conversations. So if, uh, if you enjoyed it, please make sure to
01:22:15.400 connect with him on Twitter or Instagram or Facebook, uh, also pick up a copy of his book,
01:22:21.780 the pursuit of excellence. It's a great, great book. I, I read it, uh, before it was released
01:22:26.180 and I would highly recommend it to anybody who wants to achieve big things in 2022, uh, connect
01:22:31.100 with me, take a screenshot right now. And then the last thing I was looking, we've got a seven ish
01:22:35.860 thousand ratings and reviews on iTunes. Do me a favor, guys, just take 30 seconds, 60 seconds
01:22:41.860 right now. You're already on iTunes. You're already on Spotify or Stitcher or SoundCloud
01:22:47.440 or wherever you're listening. Just pull that up, leave a quick five-star rating and review.
01:22:51.980 Let's bump that up. As they say, those are rookie numbers. We need to bump those numbers up.
01:22:57.160 So we need to get up to a 10,000. It's 3000 reviews. We can do it guys. So please, if you
01:23:03.200 would do that, also go check out man in the making podcast, subscribe to that, man, we got a lot going
01:23:08.720 on. So I appreciate you being on the path with me. Couldn't do it without you. And I'm looking
01:23:13.100 forward to a great, profitable, productive, effective 2022. Let's make it happen guys.
01:23:20.120 We'll be back tomorrow until then go out there, take action and become the man you are meant to be.
01:23:25.220 Thank you for listening to the order of man podcast. You're ready to take charge of your life
01:23:29.800 and be more of the man you were meant to be. We invite you to join the order at order of man.com.
01:23:38.720 We'll be right back.