Order of Man - January 31, 2024


Unnecessary Intellectualism, Perfection Paralysis, and Imposter Syndrome | ASK ME ANYTHING


Episode Stats

Length

1 hour and 1 minute

Words per Minute

189.20732

Word Count

11,657

Sentence Count

1,025

Misogynist Sentences

4

Hate Speech Sentences

3


Summary

When life knocks you down, you are not easily deterred or defeated. You are a man of action. You live life to the fullest. You embrace your fears and boldly chart your own path. When life knocks us down, we get back up one more time.


Transcript

00:00:00.000 You're a man of action. You live life to the fullest. Embrace your fears and boldly chart your own path.
00:00:06.000 When life knocks you down, you get back up one more time. Every time.
00:00:10.460 You are not easily deterred or defeated. Rugged. Resilient. Strong.
00:00:15.500 This is your life. This is who you are. This is who you will become.
00:00:19.740 At the end of the day, and after all is said and done, you can call yourself a man.
00:00:25.000 Kip, what's up, brother? Great to see you, man. I hope you had a great weekend.
00:00:28.280 Looking forward to getting back into the week and getting after it. I woke up pretty motivated.
00:00:32.820 You know how those days where you wake up and you're like, ugh, I don't want to do anything today.
00:00:37.700 And then you have those other days which you're like, all right, I'm ready to grab life by the balls and get after the day.
00:00:44.340 So that's where I'm at right now. So looking forward to having this conversation to kick things off.
00:00:48.280 I just want some of that. So go ahead and share as much of that as you'd like.
00:00:51.960 I woke up the opposite. Like, ugh, I don't want to go to the gym. I don't want to go to the office.
00:00:58.840 I don't know what I want to do, to be frank. Zero motivation this morning. So I'll take some of yours.
00:01:06.040 What do you do on days like that? Because we have them. They're inevitable.
00:01:09.580 And you still have things to do. You got to go to the office. Your family still requires your attention.
00:01:13.820 What do you personally do on days like that?
00:01:16.460 Still go to the gym. Still go to the office.
00:01:18.480 Although I was thinking about this this morning, I heard something yesterday. I actually read something yesterday while at church.
00:01:27.240 And for whatever reason, I've heard this before. I'm sure you've heard this. This idea that things don't get easier. We just get better.
00:01:35.260 And I'm like, oh, that's great. That's a nice statement. And I've heard it a hundred times.
00:01:41.480 But for whatever reason, yesterday, I was like, it connected. And it connected in a way because I keep having expectations that things shouldn't be the way they are.
00:01:53.240 I keep going, well, I'm going to bust ass and it's going, circumstances are going to change. And I think they shouldn't be. And it blocks me from dealing in reality.
00:02:04.380 And what I should be saying in that morning or in those days is I'm going to be better today. And that's how I address circumstances. I don't hope for them to be better. My hope is in me showing up more powerfully.
00:02:17.800 And I don't know. That was present to me this morning. I thought, man, I need to ponder on that more often because that's where I get sideways, to be honest with you.
00:02:28.120 It's life isn't the way I think it should be. And I make it wrong. And then I get wrapped up into that expectation versus saying, okay, well, it is what it is, Kip.
00:02:38.860 So now what are you going to do about it? And how can you show up powerfully regardless of those circumstances?
00:02:44.940 That's awesome. Yeah. A couple of things stood out as you were saying that. One, a quote came to mind. This is attributed to John F. Kennedy. He says,
00:02:53.260 do not pray for easier lives. Pray to be stronger men. I always liked that quote. And then the other thing I wrote down here, and this is along the same lines as what you're talking about.
00:03:03.520 I've had this thought run through my mind lately, and that is solve better problems.
00:03:12.280 So for example, the mortgage payment shouldn't be a problem for you. Now it might for a lot of guys listening, it might.
00:03:20.920 And I'm not saying that you shouldn't fret over that. You should. But there comes a point in time where making the car payment or making the mortgage payment,
00:03:29.380 that's no longer a concern, which is great because it doesn't make life easier. It gives you the opportunity to solve better problems.
00:03:38.180 Now I don't have to worry about the mortgage being paid. Now I can worry about starting a business that serves tens,
00:03:42.920 tens, if not hundreds of thousands of men or whoever your clientele is. So I'm always looking for ways to,
00:03:49.700 yes, address the problems I'm dealing with, but I don't want a lack of problems in my life. I want better problems to solve.
00:03:56.420 Totally. Well, and Asia and I were just talking about this literally last week. We were just kind of both stressed.
00:04:03.380 And I said, you know what? I don't know if shit's getting any easier, right?
00:04:08.660 Like I thought as we'd get older, it'd maybe get easier. And it absolutely is not any easier.
00:04:18.740 In fact, I would say the stakes are higher. The repercussions of our decisions, whether good or bad,
00:04:27.180 are just greater than they've ever been. And that's it. And as we've improved, the stakes get higher.
00:04:36.060 And as we get better parents, the stakes get higher and they just keep getting higher. Right.
00:04:41.300 And it's like, man, maybe we should stop focusing on, you know, waiting for an easy life and just
00:04:47.440 realize, Hey, this is, this is, this is the game. And this is how we continue growing, right. By taking
00:04:52.540 on bigger problems to your point versus, you know, staying passive or playing small, maybe say it that
00:04:59.780 way. Well, and you said taking on bigger problems and, and I'm, I don't even think that's necessarily
00:05:05.200 the case. I say better problems because I think there's a lot more intentionality about which
00:05:09.780 problems you choose to shoulder. For example, I have people reach out every single week, probably
00:05:16.400 even daily at this point. They'll say, Oh, Ryan, you should do this. You should talk about this.
00:05:20.820 You should address this. You should, you should do that. Look, if you're giving me a suggestion,
00:05:25.360 that's in the vein of what we do. I'm not saying, I don't want your suggestions. I do,
00:05:28.260 but I'm also saying that being an issue, take that upon yourself. You do that and I'll help and
00:05:36.840 I'll support and I'll talk about it. But I would love to see more guys have an issue with something
00:05:41.500 in the world or whatever, and then start solving it for themselves. And I'm here to support, you know,
00:05:47.560 if I can do something that will help you, you know, spread the word, get the message out, whatever I can
00:05:51.560 do that. But I want people to take on those problems. They feel like are better problems to be
00:05:56.540 solving. Yeah. I've heard this. Someone told me years ago that everyone has problems.
00:06:04.300 You might as well choose yours and choose something big. Yeah. And, and, and I think that is so true.
00:06:12.760 Like, I don't know about you, Ryan, but I have people in my life that, that unfortunately for them,
00:06:19.280 don't have anything going on for them. But if you go talk to them, they have problems.
00:06:26.540 Yeah. They got all kinds of problems. It's almost like it's part of the human condition
00:06:32.060 to have problems. And the difference is, is their problems are being act, like they're acting upon
00:06:39.200 them. They're all these things outside their realm of control. They're not doing anything about,
00:06:44.340 about it. They're victims to them. So they're highly disempowered about them versus to your point,
00:06:51.060 you don't like something, you see a gap, make it your problem. And it's kind of interesting when we do that,
00:06:56.540 all that other kind of noise problems, those low hanging, those, those problems that we used to
00:07:03.320 have end up not becoming problems anymore. Right. Right. Cause I remember when I started,
00:07:08.900 I remember when I started order a man, I had people who'd say, Oh, that's not, that's not a thing.
00:07:14.580 We don't need that. That's not a problem. Well, maybe you don't see it as a problem,
00:07:18.940 which is why you're not doing anything about it, but I see it as a problem. And so,
00:07:23.180 yeah, I, and as far as looking for problems, I think humans were, we are problem searcher. We are
00:07:30.900 looking for problems. It's a defense mechanism. Yeah. It's, you know, it creates safety.
00:07:35.380 Right. It's, it's, it's why you're head, you know, you're driving down the road and what are
00:07:38.660 you doing? If you're paying attention and not on your phone, you're scanning, right? You're
00:07:42.040 looking left to right. You're checking your side view mirrors, your rear view mirror. You're looking
00:07:45.720 in front of you, anticipating things. Cause you don't want to get hit by another car that's
00:07:48.980 hurling down the road at 80 miles an hour. And that's what we do in life is we're looking for
00:07:53.840 problems and too many people, they just avoid them. You know, imagine doing that down on the road.
00:07:59.540 You know, you see a car in front of you swerving around and you're like, Oh, that shouldn't be an
00:08:02.740 issue. And you just kind of ignore it. Like, no, you're looking for problems. You're looking for
00:08:07.620 solutions. You're anticipating what could go wrong. And we don't bury our heads in the sand. When we see
00:08:11.880 it, we actively engage with whatever that is. And then we adjust our course as necessary.
00:08:16.760 Anyways, let's, let's move on to some questions. We've got a lot of good questions today. I want
00:08:20.800 to make sure we get to. Yeah. We're going to first fill some questions from the iron council
00:08:25.300 to learn more about the IC order of man.com slash iron council. We'll talk about the battle
00:08:30.280 ready program before we wrap up today. Our first question, Regan Huefner consistency is one,
00:08:36.320 if not the most important trait to have in just about any pursuit, what are some of the best
00:08:41.260 ways to strengthen and improve this trait? This is, this is a funny question. Purely because
00:08:49.120 the best way to be consistent is to be consistent. The answer is the question.
00:08:54.600 And you said it great. When we kicked off the meeting, I said, what do you do on days you don't
00:08:58.760 feel like going? You said, well, I still go to the office. I still go to the gym. That's how you do it.
00:09:03.660 You make a deliberate and conscious decision that regardless of how you feel in any given moment,
00:09:09.400 because that's fleeting, you're going to do what you said you're going to do. And in the spirit of
00:09:13.900 the question, I also suggest you make that decision ahead of time. So going to the gym is a great
00:09:18.320 example. I slept in past my alarm today, but so I didn't go to the gym this morning, but I made a
00:09:24.680 commitment to go to the gym. I know. Yeah. Well, no, that's not, I thought you were going to say
00:09:29.920 something else. You caught me off guard with that. That's no, that's actually, I'm feeling great in
00:09:33.960 spite of that. In spite of, of not going to the gym, of not going to the gym, but I made a
00:09:39.860 commitment to it. And so I looked at my calendar for today when this is done, I'm, I'm, I'm already
00:09:44.940 ready to go. Like I've got my stuff on. Like I'm all I have to do is take my hat off. I got my drink
00:09:50.020 in the fridge. You know, it's cold right now. And I already know what the workout is. I'm going in
00:09:53.980 right after we get done with this discussion. No excuses. You know, yes, I woke up late. That's not
00:09:59.680 really an excuse because it's not keeping me from doing it. It's just the reason I didn't get to the gym
00:10:03.460 yet. And so I'm going to go anyways. So I would suggest that if you're having issues with
00:10:08.460 consistency, you do two things, make decisions before the moment, because you're going to get
00:10:13.600 tired. You're going to get lazy. You're going to feel sick. You're going to, whatever, you're
00:10:16.460 going to come up with all these reasons why you can't do it. And then the other thing that I would
00:10:19.960 suggest, and this is shared quite a bit by James Clear and his book, Atomic Habits, you want to grease
00:10:26.020 the grooves. So you want to make sure that it's as seamless as possible to do what you said you're
00:10:32.540 going to do. And for example, if you said, Hey, I'm going to take my wife out on a date
00:10:37.280 every single week, and we're going to do this. Then in order to be consistent with that, you have
00:10:42.300 to have a regularly planned day. So maybe every Thursday night or Saturday morning or whatever
00:10:47.480 works for you. And it's booked. It's in the calendar. Another thing you might consider is
00:10:52.700 having multiple babysitters that you can call on a given notice, just in case one can't make it,
00:10:58.120 you can pick up another one, maybe even have her on quote unquote retainer where every Thursday
00:11:02.420 night she's yours. And she knows that. And she comes over at whatever time and watches the kids.
00:11:07.660 The kids, you know, making sure their homework gets done, making sure there's groceries,
00:11:11.980 making sure the sitter knows how to cook for them, put them to bed, whatever your thing is.
00:11:15.760 You want to make sure all of that is streamlined to eliminate the excuses, eliminate the reasons,
00:11:22.300 anticipate like we were talking before about problems that may arise before they even come up.
00:11:27.120 And I feel like if you make decisions beforehand and you grease the grooves,
00:11:31.680 you're going to have a much easier time staying consistent. And the counter to that with what
00:11:37.200 James Clear talks about in his book, Atomic Habits, is you want to create friction for the things that
00:11:42.520 you don't want to do. So a great example of that is if somebody's trying to quit drinking,
00:11:46.920 a little way to create some friction is to get rid of all the alcohol in the house.
00:11:51.340 Now, if you want to drink, you got, you got to get in your car. You got to drive down to wherever
00:11:57.220 you got to pick up your drink, got to come home. There's, there's sometimes that's enough friction
00:12:01.500 to keep you from making that decision that you know, you don't want to make. So that that's what
00:12:05.540 I would suggest for consistency. Yeah. What would you say to this? I remember I used to do like P90X.
00:12:13.900 Do you remember that guy? I do. Yeah. Horton or I can't remember his name. He always has like
00:12:21.220 funny statements, right? He's like a tip of the day. Don't smash your face when he's like doing
00:12:25.740 these, you know, tricep extensions. And one thing he says a lot, he says, do your best, forget the
00:12:32.160 rest. Just let go of it. Let go of the story. Let go of everything. Just do your best.
00:12:36.960 And for whatever reason that allows me to be consistent sometimes, because I, I get in my
00:12:44.300 own way about how it's going to go. Oh, this is not going to work. I'm not going to have a good
00:12:50.360 workout. I'm too tired. I won't be able to get my reps in. Like I, I come up with all these stories
00:12:56.900 of how it's going to go that almost deters me from actually doing it. And I like that statement of just,
00:13:03.980 just do your best. That's it. Just show up. Just go. Don't worry about how it's going to go.
00:13:08.920 Don't worry about anything else. Just show up and do your best with whatever you are,
00:13:15.160 wherever you're at. And, and that allows me to get a little bit more consistent. So
00:13:19.840 maybe there's just a little bit of when you get in your own head or the minute, and I've actually
00:13:26.880 even had this thought in the past of the minute I start excusing, that's when you just act.
00:13:32.200 Yeah. That's how you're, that's the trigger of you're about to be out of integrity is the minute
00:13:40.480 of, well, uh, and then you're like, no, no, no, that's, that's out of integrity already. If I
00:13:47.360 have to excuse it, that means I should just do it. I like that. I, I also think what that hits on Kip
00:13:53.660 is the perfection paralysis, I guess I'd call it where everything has to be perfect. And if it
00:14:01.720 isn't perfect, then you won't do it at all. An example of that, when I was doing financial
00:14:05.800 planning, I'd have clients where I'd tell them, you know, here's, here's how we can get you out of
00:14:10.200 debt, or here's how we can save for you. Here's how much money you should be investing. And let's
00:14:14.200 just say, hypothetically, their plan called for an investment of a thousand dollars per month into
00:14:18.740 various investment accounts. Every once in a while, I'd get quite often, actually, I'd get
00:14:23.620 clients who would say, you know, I can't really do a thousand dollars a month. I'm like, we'll get
00:14:28.180 there. Like what if we started with 300 or 400 or 500 or whatever? And they're like, ah, well, you
00:14:33.740 know, I can't, yeah, I could probably do a couple hundred, but until I can do a thousand, like, I'm
00:14:39.000 not really going to do anything. Like you would be surprised how often I hear that. Like things aren't
00:14:44.140 going to get better until you start doing them. And this is that perfection paralysis where we
00:14:48.960 think if, oh man, I'm not really feeling it. So I won't get as good a workout at the gym today.
00:14:54.660 I'm off my game. So like, I'm maybe I'll just call in sick at work. You know, I'm not feeling up to
00:15:00.000 it. I'm tired from the day. And so maybe I'll just tell hon rain check. We'll go out to dinner another
00:15:04.540 night. Guys, everything doesn't have to be perfect. Sometimes going through the motions is enough.
00:15:10.040 And one of our senior leadership guys, Alan Placer and iron council often talks. And I scoffed at
00:15:15.120 this initially when he said this, and he says this a lot, celebrate the small wins. I don't know what
00:15:22.160 celebrate. I got out of bed, celebrate. I went to the gym that shit we should all be doing anyways.
00:15:28.040 But he kept saying this over and over again. I'm like, no, you know what? Yeah. I don't need to
00:15:32.820 make a, you know, a Facebook post about it or throw myself a little party every time I get out of bed
00:15:37.700 on time, but I can tell myself, good job, man. You know, you didn't feel like it today,
00:15:43.380 but you went in anyways. It wasn't awesome on a scale of 10. The workout was maybe a six,
00:15:48.820 but you feel like a two. So that's a win. Good job. And I think we can tell ourselves that a little
00:15:55.620 bit more. And then the only thing, other thing I'd say Kip is after the fact, when you fail in
00:16:02.280 consistency, you have to get back on the horse as soon as possible. We all know that analogy.
00:16:08.160 You fall off the horse or you fall off the bike. You know, if you're teaching your daughter how to
00:16:12.160 ride her bike and you finally take the training wheels off and she falls and scrapes her knee,
00:16:18.340 do you say, Hey, let's pick it up tomorrow. Let's, let's do it tomorrow.
00:16:21.700 Put the training wheels back on. Yeah.
00:16:23.340 No, you, you say, Hey, you know what, hon? Like, Oh yeah, that hurts. Let's wipe you off.
00:16:27.240 You know, dust it off. Say, let's get back on. Let's do it right now. Let's do it right now.
00:16:33.120 And that's what I would suggest to anybody who falls off the wagon. Do fix it immediately.
00:16:38.980 Here's what guys will do. Yeah. I'm on this diet and I'm on this program right now and it's going
00:16:43.140 really well, but man, I ate like dog shit for lunch. And so I'm just gonna, I'll just screw it.
00:16:49.540 The rest of the day, I'll just eat whatever I want. That's a loser mentality. I'm not saying that
00:16:54.820 loser is in your worth. I'm saying that's what losers do. If you want to lose in life,
00:16:59.320 get derailed and then compound the problem by saying, by justifying your, your continued poor
00:17:06.560 choices by your previous derailment. No, just, Hey, you know what? Yeah. I, I ate more than I
00:17:13.580 should have at lunch. So, you know, maybe I'll skim back on dinner. That's a winner mindset.
00:17:19.820 Yeah. Not, Hey, I'll just skip through it. It's like, Hey, maybe I just won't eat dinner tonight.
00:17:23.640 That's what a winner would do. And so if you want to win, get back on the horse as quickly as
00:17:28.800 possible and get back to your point earlier in integrity with yourself. Totally. Ironic enough,
00:17:35.820 left knee, little wobbly kind of acted weird over the weekend. Cause I played some pickleball on
00:17:41.760 Saturday and it felt kind of odd, you know, you should not hurt yourself in pickleball, but I have
00:17:47.060 too. And it's sad as old men that we're getting hurt, man. Anyways, keep going. But you know how it is?
00:17:52.560 Knee seems. Yes. Right. And I'm like, Oh, and I got legs today, Monday leg day. Don't ask why I do
00:17:59.460 that. So Monday leg day. And I totally crossed my mind this morning. My legs, my knees kind of loose.
00:18:06.140 I probably shouldn't go do legs and just win. Anyway, probably the best leg day I've had
00:18:14.180 for about a month. I can barely leave the building. Yeah. I had to go down the stairs,
00:18:19.560 holding two hands on the rail. My God, my like thighs are just rock hard, just swollen. I'm like,
00:18:27.520 man, felt good. And I thought, look at that, man. I wasn't even planning on going.
00:18:32.500 Right. Wuss. You know, it ended up being a great workout. I felt great. And so now it's not always
00:18:39.180 going to be that way, but my point being just extending on what you're saying, sometimes just
00:18:45.820 showing ups to win. And then sometimes it ends up being even better than what we even thought it
00:18:52.020 was going to be. And we, and we end up better off regardless of whether it is ends up being the
00:18:57.160 best PR day or not. You know, we don't know what we don't know. So yeah. All right. Kyle,
00:19:03.840 Christian, how do you recover from burnout? I thought this question was interesting, by the way.
00:19:09.160 So he says, recover from burnout. Then he says, what are some ways to combat imposter syndrome
00:19:14.360 when taking on a moonshot goal? No basic stuff of life, but how do you deal with it when we are doing
00:19:21.780 something bigger than we have ever done before? So maybe Ryan explain moonshot first and then,
00:19:29.240 and then maybe hop into the question. Yeah. So Mike Massimino, former NASA astronaut,
00:19:34.160 came on the podcast about a month and a half to two months ago. And we decided to incorporate his
00:19:40.480 book moonshot into our iron council monthly topic, which is shoot for the moon. And we're talking about
00:19:46.000 goal setting, goal planning, achieving our goals, figuring out what resources we need, and really trying to
00:19:51.340 move ourselves forward to our goals and ambitions. I'm not sure if these questions are correlated.
00:19:56.900 Do you think they are Kip or are they completely separate questions?
00:20:01.800 I, he, I think he's illustrating the same. I just thought it was interesting. He threw in
00:20:06.160 imposter syndrome as something that generates burnout. Now I actually, now that me too, but I kind of love
00:20:16.200 it. And I love it because a Dale Carnegie quote, which I completely love. And I reference probably
00:20:21.440 way too often is that most burnout is not in the work, but in the feelings of worry, frustration,
00:20:30.600 and resentment, AKA when people feel burnt out, it's not that they're working so many hours. It's,
00:20:38.640 it's something, it's their impression of the work that they're doing. And so maybe Kyle's suggesting that,
00:20:45.320 like, Hey, burnout is maybe a result of having imposter syndrome when having a big goal, like
00:20:52.740 a moonshot goal. Yeah. That's interesting. Yeah. It is interesting. If that's what you're saying.
00:20:58.640 If, if people don't know what imposter syndrome is, it's feeling like you're not worthy of whatever
00:21:06.220 you're chasing because you're not that person. So if you want to run a marathon, you're like,
00:21:11.340 I'm a poser, right? I'm a, that's another word for it. That's what we use when we were kids.
00:21:16.120 You're a poser. Yeah. Right. Yeah. And so it creates a lot of self doubt towards your goals
00:21:21.780 and accomplish it. Look, I don't get it. I don't get imposter syndrome. When I say that,
00:21:28.960 what I say is I don't understand it and I don't get it personally. It's not something I deal with.
00:21:35.140 And I'll tell you why, because I'm not an imposter. Like I'm not telling people I'm God's gift to
00:21:42.120 whatever activity I'm engaged in. I don't believe that. I just believe I'm on the path. If it's
00:21:47.540 something as simple as running a marathon, like, I don't believe I'm going to break the world record
00:21:53.360 for a, for a marathon, but I don't have any problem with a guy going, you know, running and
00:22:01.700 saying, yeah, I'm going to run a marathon. Like there's no, there's no disconnect for me.
00:22:06.940 You know, for example, if I'm going to write a book and I've written a couple,
00:22:10.420 like, I don't feel like I'm unworthy of writing a book. I know I'm capable of writing a book and
00:22:16.480 I'm not telling myself something different than the reality of the situation, but I'm a published
00:22:21.200 author. That's a fact. So I don't know why we get into this thing of like, I don't, I'm not worthy.
00:22:29.760 I'm not, who's, who says you have to be, why are you putting that on yourself? I don't understand
00:22:35.340 it. Help me understand. Yeah. Is it because let's use the book as an example. Cause I think,
00:22:41.080 I think some people would see that as a moonshot for them, right? It's like, man, writing a book
00:22:46.260 that, that means something. Now you obviously 100% believe that that's within your realm of control.
00:22:54.060 You don't doubt you can do it. And, and thus your confidence is high is the imposter syndrome is
00:23:02.460 the result of if Bob says, Hey, I'm going to write a book. That's an ambitious idea for him,
00:23:09.420 but he really doesn't believe that he's capable. He really doesn't believe, but it sounds nice as a
00:23:18.800 goal. Right. And, and thus he, he has imposter syndrome versus you. You're like, no, I broke
00:23:25.240 this down. This is a logical process. I'm going to write so many words, you know, per week on a
00:23:29.240 repetitive basis. I, and I'm, I'm going to be a published real writer. It's that simple, but everyone
00:23:35.640 else, they just, their confidence level is just so low that they don't even think that's possible
00:23:40.620 for them. Well, that's the problem. They get imposter syndrome. I think that's the problem. You feel
00:23:45.100 like you need to be confident. You've never written a book. Why should you be confident in
00:23:48.560 writing a book? Yeah. Yeah. So here's what I think. Anybody who suffers from imposter syndrome,
00:23:54.560 and I'm not trying to beat people up. I know this is something to deal with. I'm trying to give them
00:23:57.900 a different perspective. This is good to flush out. Yeah. But anybody who deals with imposter
00:24:01.660 syndrome is not being humble. It's actually excessive hubris. It's hubris. It's arrogant.
00:24:08.320 Most people think, well, no, I'm humble. Like I don't feel that good about myself. And so that's why I
00:24:12.200 have imposter syndrome. No, you're being arrogant. Let me explain. You think you deserve something
00:24:18.340 better than you currently have. Just what? Because? Like you think, like if I said, if I,
00:24:24.780 if I had imposter syndrome and I felt like I, I, you know, I should be on the New York times
00:24:29.300 bestseller list, but I'm not because like, I'm not good enough. Right. Bingo. You're not good enough.
00:24:36.680 Now that's not meant to deflate. It just means you need to do something that New York times bestselling
00:24:41.080 authors do. That's it. So when it comes to writing a book, people will say, Oh, I don't know. I don't
00:24:46.240 know if I can do it. Well, yeah. What gives you the right to think you should, you never did it before.
00:24:51.980 That's the imposter and the arrogance. Who are you to believe that you should have the result of
00:24:58.680 something that you didn't earn? I think, I think humility crushes imposter syndrome
00:25:05.920 because now it's, you know what? Yeah. I don't think I'm good enough. Then I'm not talking about
00:25:12.200 false humility. I'm talking about actual humility, which is this. Yeah. I don't know if I can do this,
00:25:17.620 but damn, if I don't try. Yeah. Damn. If I don't wake up today and get a thousand words under my belt or
00:25:26.040 buy a course or read some material on how to write better, or, you know, talk to somebody who's written
00:25:32.040 a book and actually do something about it. And I think that is what helps you overcome imposter
00:25:39.540 syndrome. Stop worrying about what you should and shouldn't have that you haven't earned yet.
00:25:43.540 Now you can have goals like, Hey, if it's being on the New York times bestselling, it's cool,
00:25:47.820 but that shouldn't be deflating now reverse engineer, exercise some humility. And we're not
00:25:55.380 after confidence guys. Confidence is just the result. What you need is courage. That's what
00:26:02.380 people miss when, when people want to start a business, right? I hear from a lot of people
00:26:06.000 who want to start a podcast. They'll ask me, I'm just not confident. Yeah. Why should you be
00:26:10.300 confident? Have you ever done a podcast before? No. Why would you be confident about it? Then
00:26:14.220 you don't need confidence. You need courage. You need to act in the face of fear. And then through
00:26:21.680 those actions and overcoming your, your fear and uncertainty and doubt and concern,
00:26:26.120 you develop confidence, but that's a by-product of the exhibited courage that is required.
00:26:33.500 What do you think about this? Someone writes a book. It's not that the goal is I want to write a book.
00:26:40.680 It's the story that goes with it, right? Well, I'm going to be an author and I'll, you know,
00:26:45.720 maybe I'll be famous and I'll be well known. And it's, it's all that other stuff versus, okay,
00:26:51.660 I want to publish a book. This is what's required. Here's the tactical. And, and it's the arrogance
00:26:56.380 that, that suggests all these other things that you're going to get out of it, that, that you think
00:27:01.400 you deserve when in reality, it's, it's not really the goal of just writing the book.
00:27:06.680 Well, it, it, I don't think that I,
00:27:11.320 Do you get what I'm saying? Like they're latching on to the story of it, not,
00:27:15.740 not the tactical goal itself.
00:27:18.140 I think that I was going to say, I like the shoulds, like that shouldn't be,
00:27:22.460 I don't, if you're the, you hitting New York times is a motivation of yours. I'm not going
00:27:26.940 to say that shouldn't be the motivation. I just think it's inferior motivation because here's how
00:27:32.140 I'd look at it. If you want to be on New York times, how many books do you need to sell? I don't
00:27:35.800 know the number to that, but let's just say it's a hundred thousand. That's arbitrary. I don't know.
00:27:40.320 You need to sell a hundred thousand in the first, you know, eight weeks. Again,
00:27:43.480 I don't know, but let's just throw that as a number. It's not really about hitting the
00:27:47.940 New York times. It's about reaching a hundred thousand people with a message you think is
00:27:52.400 important to me. That's a significantly greater motive than I want to hit New York. New York
00:27:58.740 times is the by-product of reaching a thousand, excuse me, a hundred thousand people in eight
00:28:03.800 weeks with a message that you feel is important that you think is going to impact them in a positive
00:28:08.440 way. That's the motive. Yeah. Well, and if you feel the message is really important,
00:28:12.820 it's like, whether that's a thousand or whether it's 500, it's like, that's still important to
00:28:16.880 you. Right. If you, if it's, if you're really committed to the message and making an impact.
00:28:22.200 Well, I look, um, I was watching a show the other day. I started a new series. I think it's called
00:28:29.520 for all mankind. And it's, and it's a show that starts with the, um, the space race to the moon
00:28:37.780 with the Russians. And in the series, the Russians actually beat the Americans to the moon. And it
00:28:44.440 kind of starts that way. And then what, what takes place and transpires from there. So I got thinking
00:28:48.860 about this the other day and we're talking again about Mike Massimino, uh, for the book moonshot
00:28:53.480 did Neil Armstrong. I don't know the answer to this, but did Neil Armstrong do what he did so he could be
00:28:59.700 the first man on the moon or was it more about advancing technology and exploration and the,
00:29:08.380 the discovery for all mankind? Was that the motive or was being the first man on the moon,
00:29:16.940 the motive being the first man on the moon is, it's just, it happens to be what it is
00:29:22.600 in the pursuit of space exploration. Right. Yeah. And I think if we focus on that rather than title
00:29:31.700 or the, or the result, again, I believe that that's a superior motive. That's all I'm saying.
00:29:36.980 Sorry. One other thing, the first part of his question was recovering from burnout. Two things
00:29:41.620 on that. If we have a superior motive, burnout becomes less relevant, I think. And then the other
00:29:46.980 thing that I would suggest on that really briefly, cause I want to get to some other things here
00:29:50.960 is you can mix things up, but stay on the same course. So again, well, sure. Yeah. As long as
00:30:01.500 you're moving towards your objective, again, another example, since we talked a lot about writing a book
00:30:05.640 is maybe you just push that chapter aside for a minute. Cause you're like, ah, like I'm burned out.
00:30:11.100 I'm tired. Like this, like I'm creating inferior work. I don't really know. Go write a different
00:30:15.940 chapter for a minute. We did, uh, early on six years ago, we had this event called uprising and
00:30:21.740 it was 28 men would come in and we did, I think we did three or four of these. And I got tired of
00:30:27.100 that particular event. I was like, I don't want to do that event anymore. It wasn't that events were
00:30:31.480 wrong. It wasn't that I didn't want to advance what we're doing. It's like, I I've done that. I got
00:30:35.480 it. And so we created legacy, which is a father son event, very similar, but it's with fathers and
00:30:42.060 sons. Uh, so we did that and had a lot of good times and, and, and things with that still advancing
00:30:47.540 the mission, just doing something a little different. The cool thing is we're actually
00:30:51.120 redoing legacy now in a new way, uprising, or excuse me, uprising. Yes. And we have one coming
00:30:58.260 up in may it's may 2nd through the 5th. If you want to know about that, I think we have seven or
00:31:01.740 eight spots it's order a man.com slash uprising, but it's not that I got like completely deviated from
00:31:09.440 the mission or just said, Oh, I'm bored of that. I'm going to burn order a man to the ground. Now
00:31:12.800 I was like, okay, I don't want to do that. Let me do something else for now. That helps me because,
00:31:17.840 uh, I tend to get distracted and I think I have to go in a completely different direction. No,
00:31:24.620 you can go in the same direction, just doing different tactics. That's helped me personally.
00:31:29.240 Yeah. When I think, I think you enjoy the creativeness of coming up with something new.
00:31:35.760 Right. And, and even if, because I, I loved uprising when you, when you choose not to do
00:31:41.040 them again, I was like, are you crazy? They're like so awesome. I couldn't understand it,
00:31:46.720 but I understand the idea of like, man, but I w I want to be creative. I want to try out something
00:31:52.960 new. I want to evolve and not just do the same thing really, really well. And I think that's just
00:31:58.960 part of your personality a little bit. Yeah. So yeah, for sure. And I think a lot of,
00:32:03.520 I hear from a lot of people who get burned out and tired of things. I get it. The fact that,
00:32:08.080 that we've done order of man for nine years in March is a miracle for me because I could have
00:32:17.920 been, I've, there's been times where I'm like, Oh, again, what? 1400 podcast, another podcast. Yep.
00:32:25.800 That's true. That's a lot. Because every single week I talk with outside of you and I having this
00:32:30.480 conversation, I talk with completely different people every single week. And that keeps it
00:32:34.940 exciting and refreshing for me. I get a little bored and stagnant with you, but the other guys,
00:32:38.760 they keep me in the game. Yep. All right. Lewis Tarone, who are your top three to five bucket list
00:32:46.540 guests talking about podcasts? Yeah. Who you have not already had on the podcast. Are you taking
00:32:52.280 actionable steps to get them on? I think this ties into the moonshot discussion that we're having in
00:32:57.160 the iron council. I saw this question. I wanted to come prepared. Uh, so I wrote down a couple of
00:33:01.800 people that immediately came to mind. Number one, Jordan Peterson. Uh, and we've had him scheduled
00:33:06.200 two or three times and just haven't, haven't secured it, even though they've been scheduled
00:33:10.900 very frustrating, but I think we'll get that. I think we'll make that happen. Um, you know, and,
00:33:16.140 and I've, I've, I've talked about this in the iron council because the other one that came to mind
00:33:20.380 is Andrew Huberman. I call it unnecessary intellectualism. And I, I, I see this trend of,
00:33:28.160 of intel, like, like Andrew Huberman, Jordan Peterson, those two, they're intellects.
00:33:34.160 Yeah. And I, every time I subscribe to their podcast, I don't always listen. I think there's
00:33:39.520 great information and I think they do a phenomenal job backing up what everybody already knows
00:33:44.260 anyways. And, and I think some people need that. Like Andrew Huberman will do a podcast for three
00:33:50.160 hours on why sleep is important. We already know that sleep's important, but some of us need the
00:33:56.460 reason and the data and everything else behind it. Some of us need an excuse and it's mental
00:34:01.960 gymnastics and mental masturbation rather than just getting your sleep and getting your nutrition,
00:34:05.780 your exercise. You spend a bunch of inordinate amounts of time learning about it, but they are
00:34:10.000 intriguing. The thing I like about Jordan Peterson, although there is a lot of
00:34:13.760 unnecessary intellectualism is you can see the man in real time working through problems. And I
00:34:20.920 like that about Jordan Peterson. Like he, as he talks, it's the, he's, it's almost the way his
00:34:26.960 brain is processing information, which is why it's kind of a little bit sporadic and kind of all over
00:34:32.200 the place. And because he's thinking through the problem. I like that. That's interesting to me.
00:34:37.680 And I also do like with Andrew Huberman, even though it has some of that unnecessary intellectualism,
00:34:42.880 um, I like that it's supporting, like we're looking at the factual data because in today's
00:34:51.860 societies, there's so much driven by bias, by opinion, by ideology, by dogma. And he comes in
00:34:59.640 with the data and says, no, here's what alcohol is doing to your body and brain.
00:35:03.940 Well, but it's cool. That's fine. Whatever. Like if you need it for stress relief or whatever,
00:35:08.660 then fine. But here's the data, no opinion about it. Here's the facts. And I like that
00:35:15.400 for certain topics. So it's a long way of saying, I, even though I see some, I struggle with some of
00:35:21.740 their messaging, Jordan Peterson and Andrew Huberman would be great additions to the podcast.
00:35:25.200 Um, micro and then enough, you know, in the political realm, I would love to have DeSantis
00:35:31.440 on and Trump. I'm a little, I'm a little disappointed. Admittedly that Ron DeSantis
00:35:37.300 isn't getting the nod. You know, he backed out of the race several weeks ago. I'm a little
00:35:42.700 disappointed. I think he would have made a great president. He's a great governor. I think he would
00:35:48.000 have made a great president. And I get so frustrated because, you know, you'll hear like, why can't we
00:35:53.080 hire or why can't we elect? Like, this is the best we have. Why can't we elect, you know, guys who are
00:35:58.400 good people who would do a good job? We had, we had somebody and we screwed it up, you know?
00:36:06.160 And everybody's like, Oh, Trump, he's an at this, that, and this like, yeah, the guy who could have
00:36:10.980 done a good job, who who's proven time and time again in the state of Florida, that he can run a
00:36:17.640 political office and move an agenda forward. We said, no, I don't understand. I think it's just
00:36:26.640 the reality TV thing that we're interested in, you know, like, like Biden, Biden, Trump, you know,
00:36:33.100 season four or whatever it is. And so we're just attracted to the drama, but I would be interested
00:36:38.420 in having DeSantis and Trump. And then I was thinking it would be cool to have them together.
00:36:42.640 If I could even manage that, I don't know if I could handle that, but that would be cool.
00:36:47.640 And then the last person I put on here was Rogan. Of course he's on everybody's list. So there's four
00:36:52.240 or five or six people that I'd love to have on. Cool. Anybody you'd have a skip, man. No, I mean,
00:36:59.400 those are, those are all the ones that I would think that you would have on the list. I mean, I would
00:37:04.520 love to, I mean, I could listen to and watch Peterson process data all day. You know what I mean?
00:37:11.780 I love that guy. So very interesting. No, there's a couple of guys I, I like, but I don't know if
00:37:19.760 you'd want them on, you know, that they're a little rough on the edges, you know? So who is it?
00:37:25.060 I think, I think Theo Vaughn would be a blast. He'd be great to talk to. I think who's my,
00:37:35.220 I always talk about him, Ryan Hummington. I think I, I told you to, Oh, is he a fitness guy?
00:37:41.700 You should reach out to him. Yeah. Yeah. Super rough on the edges on his fitness videos, but
00:37:48.560 highly intelligent, but funny to listen to. I listened to a couple of videos. I'm like,
00:37:53.260 I don't know. Is this guy funny? But maybe I didn't give it a fair shake. Cause you sent me
00:37:57.600 that. I'm like, Oh, this is funny. Maybe I didn't see the funny one. I don't know.
00:38:00.680 You got to watch it more. You got to watch it more. All right. I'll check it out. I probably
00:38:04.660 didn't give him a fair shake. Yeah. There you go. Come on. So then that way you can show Ryan that
00:38:10.620 you're so funny. If you guys have other suggestions, let me know. Cause I'm all about it. And he was
00:38:15.020 asking, am I actively doing anything? Oh yeah. We reach out to these guys and we ask for connections
00:38:19.740 from other podcasts they've been on. So I've got a list. In fact, the couple of you just told me,
00:38:24.180 I wrote down on the list myself. What do you, what do you think about Huberman? You said a little bit
00:38:29.940 about Jordan Peterson. One thing I like about Jordan Peterson is I love his vocabulary. Like
00:38:34.900 his vocabulary makes you think about concepts in a new way. I do like that. It might be an old
00:38:41.940 concept that all of us know, but the way he says it, you're like, Oh shit. I never thought about.
00:38:45.760 Yeah. Yeah. I never thought about it like that. And I love his vocabulary. Yeah. No, I love
00:38:51.940 Huberman's solid. I love what you said though. Cause it's so true. Right. And, and that if
00:39:01.840 something's right, they, they, it gets overly explained, which could be valuable to some people.
00:39:06.900 And then in, in some cases it's just noise. And, and a perfect example of that is, you know,
00:39:13.160 him in the interview he did with Jocko. Right. So he talks about Jocko's day. Right. And if you ask
00:39:18.980 Jocko, I said, Hey, what does your typical day in your workout look like? Jocko would be like,
00:39:23.300 I do these things because it's good for me. Right. Period. And then Huberman spends the next
00:39:28.200 two hours explaining the science around why Jocko is right. You know, it's like, did, did I need to
00:39:34.120 know all that? Probably not. But, but there's stuff that he shares that I'm like rocks my world.
00:39:40.660 You know, like a key thing was sunglasses. Have you heard that episode? No, where you increase
00:39:49.120 your chances of being sunburned by wearing sunglasses when the sun is out. Right. Because
00:39:57.120 you go out in the sun more, I mean, and you're, and you're telling your brain that it's overcast
00:40:03.920 and your skin adjusts based upon the brightness and UV rays. And, and so by wearing sunglasses,
00:40:11.520 you're sending the wrong message to the brain. I think that's fascinating. Like those kinds of
00:40:17.160 things that he shares. I'm like, no way. But yeah, but the concept, like, this is what I'm saying.
00:40:22.500 Like, I never heard that episode, but right. Like, yeah, you, because you're more, you expose yourself
00:40:29.320 to the sun more. Cause you think you're good. Like it took me a half a second to explain that
00:40:34.160 like, we all know that. True. Like I might not have thought about that as soon as you said it,
00:40:39.540 to understand the principle. Yeah. As soon as you say it, look, I'm not like, I'm just saying like,
00:40:44.840 it's interesting. And I'm interested in how his mind works. Cause he's brilliant.
00:40:49.880 And the other thing I like about Andrew Huberman is he looks the part, which means that he lit,
00:40:57.580 dude. I saw that guy with his shirt off. I think he went and ran with campaigns. Damn for a scientist
00:41:03.860 for a, I don't even know what his name, a neurologist or what I don't know. Yeah. No,
00:41:08.660 he's got like a, like a medical degree, I think. And then I saw him like, he's a neuroscientist.
00:41:13.900 Yeah. Yeah. This guy's, this guy's legit. Like he's actually following his advice. So that's one
00:41:19.440 thing I'd really respect about him as well. So yeah. Um, real ones. Who's that? That does podcast.
00:41:26.800 My, uh, John Bergenthal. Is that his name? John Punisher.
00:41:31.560 Bernthal. Bernthal. Something like that. I'm writing his name down. His rawness. His,
00:41:37.880 his, his, how raw he is. The one that he did with, uh, Shia LaBeouf or LaBeouf, whatever that guy's
00:41:45.180 name is. That's one of the best conversations I've ever heard. Absolutely. Yeah. Yeah. He has a,
00:41:55.760 an ability to get people to get real raw on his, on his podcast, which I just, yeah, I love, I love.
00:42:05.860 Yeah. Yeah. I agree. Cool. All right. Cody gold gold. You can't change anyone's opinion of you,
00:42:13.540 but how do you deal with this as you are trying to evolve? The world carries a people never change
00:42:19.620 mentality. And so many people will always see me as a person I was before and not the man I'm working
00:42:25.720 to become. I know they will see the chart, the change eventually, but the negativity is, is enough
00:42:31.820 some days to make me want to give up as a lot of people in my life, including family continually tell
00:42:38.340 me I won't ever change. How do you deal with this? When you're working on the man, you know,
00:42:43.480 you need to be, I love, I love this question. I love this question. Cause this is something a lot
00:42:48.460 of guys deal with the PR. I don't agree with the premise first and foremost. You said you can't
00:42:54.080 get people to change their opinion of you. That's not true. Of course they'll change their opinion
00:42:58.800 about you. Like you, you even pointed out later in the question, you said, I know it'll take time.
00:43:03.160 Well, there you go. So you just disproved what you, the premise of the question, you can get people
00:43:08.280 to change their opinion of you. It takes time, but that shouldn't be your motive anyways.
00:43:15.120 This is the problem with the question, not the question, but the idea that the thought process
00:43:19.280 that you're working through right now is you're considering giving up because your motive is to
00:43:24.520 get people to change their opinion of you. And then when they don't, because it takes longer than
00:43:29.380 you feel like they should, as you can control somebody, then you're going to throw in the towel
00:43:34.820 because you know, they're not doing what they should be doing. Change your motive, Cody.
00:43:40.920 Your motive shouldn't be, I want to get this person to change their perspective of me. Your
00:43:44.240 motive should be, I want to be a better human being. And if they change their perspective of me,
00:43:48.040 great. And if they don't, so what? I'm not doing this for other people anyways.
00:43:53.660 So what is your motive? Is it to convince everybody around you, how great you are, or that you can get
00:43:58.880 better, or is it to actually get better and improve? Now, having the support around you is a
00:44:05.540 good tool for you to continue to move forward. If you have somebody in your corner cheering you on
00:44:11.280 saying, bro, you're doing such a good job, that's going to be better than having somebody in your
00:44:14.940 corner saying, you're a horrible piece of shit. I remember who you were before.
00:44:19.600 Yeah.
00:44:19.740 So it's not the motive. It's just a tool. And in order to do that, you have to find different people.
00:44:24.220 You're right. There's going to be people in your corner that there's people that know me
00:44:29.100 from high school. And they're like, I knew you in high school, bro. That was 25 years ago.
00:44:34.180 Of course, I was a little douchebag in high school because I was 17 years old.
00:44:39.840 I'm still a lot like that at 42 years old. But look, if that's your perspective of me from 25 years
00:44:47.300 ago, yeah, like I really don't need you in my corner. So find different people. You're one of
00:44:56.020 those, Kip. You know, we played each other in sports, but we didn't know each other in high
00:45:00.980 school. So you didn't ever know that side of me. You know who I am and who I'm working to become.
00:45:06.900 And we have this connection. And you're somebody in my corner as I'm I and yours who are supporting
00:45:11.660 and encouraging and saying what needs to be said in a loving, empathetic way. Those are the people
00:45:17.960 that you need in your life. So start being selective about who you have in your life.
00:45:23.100 The saying often goes, what is it? Never a profit in your own land or something like that.
00:45:29.980 Right. Because people know you from who you used to be or the mistakes you used to make.
00:45:35.340 And so just find different people. Cody, that's why you're in Iron Council. You can go to business
00:45:40.380 luncheons. You can go where successful people are and insert yourself into the environment and they
00:45:45.640 know nothing about the past you. They know who you are today. And that gives you a great opportunity
00:45:50.660 to a start over and be find supportive people who will be in your corner as you progress along your
00:45:55.880 journey. Yeah, I like it. I, I want to share a message. I got, I got a message on Instagram last
00:46:04.880 week from a guy and he said that, um, he's, he was reaching the end breaking point. I'm making some
00:46:14.620 assumptions, maybe suicidal, whatever living in his car, life fell apart. Just everything is dire
00:46:23.140 grabs the podcast for whatever reason. I don't know how he found or whatever listens to an episode,
00:46:29.800 shoots an email. And he's like, thank you. Right. I, I, I, I'm, I'm, I'm going to become
00:46:39.280 the man that I need to become. Right. And, and I felt inclined to, you know, not just give him a fist
00:46:46.320 bump. I'm like, you got this. Right. But I actually sent him an audio file. And what I told him was,
00:46:52.440 I truly believe we can recreate, or we're constantly inventing who we are. And the man
00:47:03.700 that he was yesterday, he can choose not to be that man today. I, I so like, I, I believe it in
00:47:11.000 the depths of my soul. That's up to us to do. And, and, and I told him, and don't wait to become some man,
00:47:20.960 you know, a year from now, just be that person today. How you show up today, be that person.
00:47:29.140 Now, are you going to make mistakes? Absolutely. Are you going to be perfect? Absolutely. Do you
00:47:33.120 want to be a better version of yourself tomorrow than you were today? Absolutely. But just be that
00:47:38.120 person today. And I hear that a little bit in Cody's, right. Working on becoming right. No, no,
00:47:44.520 no, no. Just be become, yeah. Become be that man today. That's it. And when, when people in your
00:47:51.740 life remind you of the dipshit you were, then you say, yeah, you know what? I'm sorry about that.
00:47:59.340 No, you don't excuse it. You don't make excuses. You own it and you go, yeah, you know, I was sorry
00:48:05.780 about that. And then you keep being that person today. And, and I've done this, right? I had an
00:48:13.640 ex-wife that she did not want to let go of who I was. And every single time she reminded me of how
00:48:21.720 I quote unquote ruined our family and destroyed it. I just said, yeah, you know, I'm sorry.
00:48:29.760 I'm sorry about that. And then I just kept trying to become, or be the man I know I should have been
00:48:38.400 right now in this moment today. And just keep repeating that.
00:48:44.860 It's powerful. It's also an interesting way to shut down the people who are chirping at you.
00:48:50.760 Cause I like, I have people on social media to be like, you're an asshole. It's like, yeah,
00:48:54.740 I know I try not to be, but I definitely fall short every single day. Or I'll say,
00:48:59.440 man, and you're only seeing the best of me. Imagine if you saw the rest of me.
00:49:06.400 Yeah. Like you start saying stuff like that. Yeah. And everybody else around me knows like
00:49:11.000 you say stuff like that. People just stop. They're like, Oh, okay. I think he knows.
00:49:17.160 Or I had one guy one time tell me, he's like, you're, you're such what it is. It was like,
00:49:22.100 you're, you're a, you're like a poser or something. You're a fraud or whatever. You fall short of what
00:49:26.360 you say. I'm like, yeah, absolutely. Every single day I fall short of the ideal of who
00:49:32.000 I want to be. I don't know. What's your point? Nothing. Cause you just own it. It's like, yeah,
00:49:37.640 I know I'm, I'm a human. I fall short. I'm not great. Um, there's a question I ask myself
00:49:42.980 quite often that has been a powerful question for me. And it's along the lines of what you talked
00:49:48.320 about of being versus becoming. And it's this, how would the man I want to be show up in this
00:49:55.980 situation? So earlier I talked about missing the gym. How would the man I want to be show up?
00:50:03.640 What would he do? Well, he'd go to the gym after this conversation. That's what he would do. So
00:50:09.260 that's what I need to do. Or if you're frustrated with, you know, you talk about with your ex and I,
00:50:14.120 you know, I have that situation at times too. How would the man I want to be converse with her
00:50:19.860 in spite of the frustrations? Well, he would do this, this, and this good do that. It's just a
00:50:26.200 great practice in conscious thinking, projecting out into the future about who you want to be and
00:50:33.140 thinking about something other than what you currently are. And then using that as a litmus test
00:50:37.080 for your behavior today. Yeah. And after all, it's all we have today. It's all we have really.
00:50:44.080 Yep. Right. In the grand scheme of things. Yeah. Yeah. All right. We're going to hop over to
00:50:47.880 Facebook, facebook.com slash order of man, John, sorry, interrupted you. Uh, Pedroza. No, you're
00:50:55.340 fine. John Pedroza. So I've spent the last year and a half in Zay, Zay, Zay Hoff, Poland. And this
00:51:04.040 guy's like, he's like, Oh, I purposely added that because I want to see Kip stumble. So,
00:51:08.180 you know what, John, take that. But he, although I did read ahead. So I was going to say he gave
00:51:12.900 the pronunciation of it. Full disclosure, full disclosure. All right. 2.5 years before that,
00:51:21.000 he was in Afghanistan, Afghanistan. I'm coming back to visit in February. So he's coming back to the U.S.
00:51:27.020 Okay. Looking at the news from the U S it seems absolutely insane these days. Is this a case where
00:51:33.840 the media is blowing things out of proportion or are things really that crazy in the U S love the
00:51:39.460 show? Long time fan fan. I found order of man in the darkest time of my life. And it has helped me
00:51:46.240 immensely. Thank you and Kip for all that you do for the men everywhere. Well, we're, I mean, first we're
00:51:51.240 honored to be able to do it. I mean, to even be in the position to be able to do it is something that
00:51:55.040 I'm really grateful for. So thank you. Uh, yes. And yes, yes. The media is blowing things out of
00:52:01.700 proportion and yes, we live in crazy, crazy times. And you know what? Brace yourself. Cause then it's
00:52:06.960 going to get worse. I'm going to get a little political here. If Biden gets reelected, it's
00:52:11.660 going to get significantly worse. I'm just going to throw that out there right now. You think it's bad
00:52:15.800 now? Uh, me and a friend of mine, Rick trimmer went to lunch the other day and he bought like a salad
00:52:22.460 with some chicken on it was $17, $17 for a salad lettuce with a little bit of chicken on it.
00:52:32.080 There's inflation for you. You think it's bad today? Wait till there's no, uh, re-election bid for
00:52:38.180 Biden. Cause right now he's got a little bit of concern cause he has to get reelected.
00:52:42.780 If he gets reelected again, you're not concerned about getting reelected.
00:52:46.220 You think the border crisis is, is rough now? Wait till there's no consequence. It's going to
00:52:53.640 get bad guys. Like go out and vote for conservative values. And I, I don't get, I don't get a political
00:53:02.540 a whole lot here. You guys can do what you want to do, but I'm telling you, if we want to steer the
00:53:07.160 direction of this country in the right way, we can't vote for this, this modern leftist ideology.
00:53:13.300 It's an antithetical to what we stand for and antithetical to what men are about. And, and I'll
00:53:20.080 put, you know, my stamp on that for sure. Uh, so it's going to get crazy, especially in an election
00:53:25.000 year. Look, I know even to, to again, political, uh, with Trump, people are like, Oh, he's a horrible
00:53:31.640 human being. Yeah, I know. Like we all know he's not a moral person and highly polarizing.
00:53:36.780 Unfortunately, presidential just right. I know that, but you know, I'm not going to say,
00:53:43.580 I don't care about that. I do care about that. But if you're saying that Biden is better on the,
00:53:48.180 the moral high ground, I would say, think again, he presents differently, but definitely not a moral
00:53:54.960 individual. Uh, what I care about in a president is policy. Yes. I would love to have a moral person
00:54:02.160 in the, in the Oval Office. I think the person that we could have had, we said we didn't want,
00:54:08.460 as I referenced earlier, uh, in the absence of morality. Now I have to base my decision on policy
00:54:16.520 and, and under Trump, the direction of this country, the border being secured, uh, inflation
00:54:24.020 going down, booming and growing economy, foreign conflicts, uh, less of an issue, a non-factor,
00:54:31.320 frankly, at all that's policy I can get behind. So it's so in the spirit of the question, again,
00:54:37.960 I'm getting a little political. I normally don't, but it's important. We discuss this, especially
00:54:41.820 in an election year. And that's the point of the answer is it's going to get crazy because we're in
00:54:47.380 an election cycle right now. And it's a very serious one. It's a very, very important election
00:54:52.740 cycle, probably the most important election cycle in my lifetime for sure. So I think this is
00:54:59.220 important we discuss. Um, and also, yes, the media blows things out of proportion because they want
00:55:03.560 our eyeballs. So you have to collect information from different sources and exercise some discernment
00:55:09.460 and think critically about these things. Uh, all in all, I still believe that America is a great
00:55:14.020 place to live. Uh, I, I think there's a lot of opportunity here. I think the people here generally
00:55:19.380 are great people on both sides of the aisle for the most part. We have extremists on both sides and
00:55:24.760 people that I can't stand on both sides. And, but I think if you find deviants, uh, deviations on one
00:55:32.400 side or the other, it's, it's not that far off really. Um, but yeah, I think this is a crucial
00:55:38.500 election cycle that could dictate a lot of the direction of this country for the next
00:55:42.680 several decades or century. So take that for what it's worth. Yeah. Welcome back to the U S when
00:55:50.020 you show up. Yeah. Move, move to a, move to a conservative place, a good state. Yeah. Stay,
00:55:56.780 stay, stay out of the coastal cities and the big cities and the Democrat run cities. And I think
00:56:01.480 you'll have a better experience. Yeah. Austin Chamberlain, what are some lessons that you've learned in
00:56:07.900 marketing? What are some good metrics for measuring how well it's working for context? I'm teaching
00:56:13.240 firearm classes and I'm marketing primarily through social media. Yeah. Good metrics are sales. That's
00:56:20.060 it. Are you selling? Yeah. You know, if you sold 20 spots this time and you sold 25, the next time you
00:56:28.160 did something better than you did the first time, figure out what it is. That's the key, right? That's
00:56:31.600 the key to marketing because it's hard to isolate what exactly worked. Cause if you're talking about
00:56:36.500 selling firearm courses and you sell one in January and you sell 20 spots and then you have
00:56:42.920 one in let's say June and you sell 40 spots, did you do a better job marketing or are people more
00:56:49.980 interested in being outside in June than they are in January? So that's going to give you some
00:56:55.560 feedback. And the way you do that is you ask, Hey, what, you know, what is it about this one?
00:56:59.420 We had another event, but you signed up for this one. Why? Oh, because it, you know, the kids are out
00:57:03.320 of school and it makes more sense, or I was going to be here anyways, or the weather's better or
00:57:06.980 January, you know, we're just kind of getting a new year. We're busy. So you start to see what's
00:57:11.780 going on. So I think one of the things you can do from a marketing standpoint is get who your
00:57:15.740 demographic is, get to know them really, really well. And there's tools like Facebook, Instagram,
00:57:22.460 these social media tools, YouTube, where you can actually go down and break down the demographic.
00:57:27.600 And Facebook does a phenomenal job on this because they want to advertise. It's a big advertising
00:57:32.360 platform really is what it is. If we strip everything else away, it's, it's an ad agency.
00:57:38.300 They just have a medium that's never been introduced to us before up until what,
00:57:42.100 15 years ago or whatever it's been 20 years, maybe, I don't know. But you can get the demographics
00:57:47.780 and then figure out. And then you actually ask the people who come, why they come, what they're
00:57:53.800 interested in, what they're here for, even what verbiage they like. Cause you'll start to notice,
00:57:58.620 you know, we noticed it in the iron council. We did, we do surveys and we asked guys what was
00:58:04.280 their biggest reason for joining. And I thought it was going to be accountability. It wasn't
00:58:08.200 accountability. Do you remember what it was, Kip? Yeah. It was like a brotherhood or like-minded
00:58:13.900 being around like-minded people. And that was the verbiage. The verbiage was brotherhood.
00:58:18.040 So guess what words I use in my marketing? Brotherhood. Why would I say anything else?
00:58:24.820 That's what they said they're here for. So of course that's the, the, the method I'm going to
00:58:28.920 use. So I would say, again, get to know your audience, figure out where they are, figure out
00:58:34.540 who they are, figure out what motivates, scares, and entices them and customize your marketing message,
00:58:41.320 whether it's on Instagram or doing videos or a podcast like this or Facebook or YouTube,
00:58:47.160 whatever your medium is, figure out a way to communicate a message that they want to hear.
00:58:55.980 Yeah. And for you guys that would love to join us in the future, but are unable to due to our
00:59:02.500 enrollment, not being open until this February, you can sign up for our battle ready program.
00:59:09.140 Go to order of man.com slash battle ready. This is a program where you can actually walk through
00:59:14.680 the battle plan process. I think you get weekly emails in regards to what that looks like. And
00:59:22.580 you kind of get a guided process. We believe that guys that do the battle ready program even sets you
00:59:27.460 up even for quicker success when you do join us in the iron council. And if you want to learn more
00:59:33.800 about the iron council, you can go to order of man.com slash iron council. As always, you can connect
00:59:39.040 with Mr. Mickler on Twitter and X or Twitter and Instagram or X and Instagram. Jeez. I got a lot of
00:59:45.340 notes or whatever it is on the socials at Ryan Mickler. That's M I C H L E R on the last name.
00:59:52.720 And just a little uprising may second through the fifth order of man.com slash uprising. And we're
00:59:59.420 not actually open until March. Just want to throw that out there in the iron council. That's right.
01:00:02.740 Sorry. March. And the battle ready program is a series of emails over 30 days that you'll receive.
01:00:08.380 So you're going to get one every day or two, depending on what the assignment is. And that's
01:00:13.240 the cool thing with this guys is that you're actually going to get assignments and they're
01:00:17.160 not lengthy. They're not going to take all day. They might take one might take, you know, 10 minutes
01:00:22.020 and another one might take you 30 minutes. But we give you some space and the time you need. But the
01:00:26.580 idea is that when you're done after 30 days, you've got this beautifully crafted plan for the next
01:00:32.180 quarter of your life. And you have the very specific actions required to go out and implement
01:00:39.320 this. I don't want you to have some beautifully crafted plan. If you're not exercising it,
01:00:43.480 I'd rather to have you an ugly plan that you're actually doing. So we're going to help you create
01:00:48.500 a beautifully crafted plan that you're actually implementing. That's what we're about. So
01:00:52.840 check that out at order man.com slash battery Kip. I really enjoyed this conversation. We had some
01:00:58.220 really, really thoughtful and interesting questions today. So I appreciate the guys.
01:01:02.180 Yeah, I agree. I agree. We're always appreciative of you guys participating, right? In making these
01:01:09.060 conversations available for all of us to consider, right? Us as well as those listening. So thank you.
01:01:14.680 Yeah. All right, guys, you've got your marching orders and we'll be back for our Friday field notes
01:01:21.860 on Friday. Until then, go out there, take action and become the man you are meant to be.
01:01:25.920 Thank you for listening to the order of man podcast. You're ready to take charge of your life and be
01:01:31.580 more of the man you were meant to be. We invite you to join the order at order of man.com.