00:00:00.000You cannot win if you are not willing to lose.
00:00:06.520Risk-taking is the masculine DNA, or it's in the DNA, I should say.
00:00:14.240Because when you remove risk, you also remove growth.
00:00:19.680You remove the factors that build your character.
00:00:22.780And a man who has never risked anything, I don't think has really ever lived his life fully.
00:00:30.000Here's a question that nobody is asking out loud.
00:00:34.340What if the economic system that you have been told by the government and by the media to hate is actually one of the most masculine forms of economies ever invented?
00:00:46.960and what if everything that the free market demands of you it's the risk the accountability
00:00:52.480the competition the grind the failure the the rebuilding if necessary is exactly what turns
00:00:59.620a boy into a man and what if the push towards socialism and communism isn't really compassion
00:01:09.500as it's packaged it isn't progress it isn't some enlightened evolution but it's a slow
00:01:17.620quiet surrender of everything that makes you and me a man i want you to think about that for a
00:01:24.700second we are living through quite honestly it's a crisis of masculinity when i talked about this
00:01:30.54010 years ago people scoffed at it and now people see it men are checking out they're disengaged
00:01:36.280from work. They're separating from purpose. They're lost. And at the exact same time,
00:01:43.040we're watching a generation of men get sold on the idea that the answer is less personal
00:01:50.500responsibility. It's less competition. It's less risk. And that the government, big daddy
00:01:56.480government should flatten or level the playing field and guarantee the outcome for millions of
00:02:07.520Americans. That comfort in your life is automatically a right and that any sort of
00:02:14.740struggle in your life is automatically the enemy. But guys, you know this as well as I do. Struggle
00:02:19.740isn't the enemy struggles the point it always has been every man who ever built something
00:02:29.800a business a family a legacy for himself did it by walking into that arena that theodore
00:02:38.040roosevelt talks about taking hits getting back up and the free market is that arena it's brutal
00:02:46.080but it's honest it doesn't care about your feelings and i'd argue that's exactly why men
00:02:54.060and society at large need free markets because we live in a moment where
00:02:58.500masculinity is is under fire where our young men our sons and and brothers and friends and
00:03:08.460neighbors they're being told that the system is the enemy and dependency on the same system
00:03:15.440is their salvation i don't buy it i don't think you do either or you wouldn't be here you wouldn't
00:03:20.660be part of this movement so today we're going to pull on that thread a little bit and we're going
00:03:25.760to unravel what i've seen so many men deal with regarding economic systems it's free markets it's
00:03:32.860masculinity we're going to talk about threats the stakes that we're playing at and what we lose if
00:03:38.980we walk away from the greatest economic system ever invented by man. So we're going to go there
00:03:46.060today. So I want you to stay with me because I know this one's going to probably raise a lot of
00:03:50.960eyebrows and there's going to be a lot of contention. But if we can't have the difficult
00:03:54.540conversations, then what good is this? So if you're new to the show, guys, we talk about all
00:04:00.980things manly and masculinity. We cut through the noise. We talk about things that actually matter,
00:04:05.820how to live well how to think clearly and how to build something worth having worth following
00:04:11.400so we're gonna go in a direction that again might raise some eyebrows but this is one of the most
00:04:17.500important conversations that i think we can have right now because i see us falling into a dark
00:04:23.520and dangerous deadly even path we're gonna be talking about free markets and why i believe at
00:04:28.000their core they are deeply and fundamentally masculine not masculine in a way that you know
00:04:33.480excludes anybody necessarily, but masculine in the sense of values and virtues and character
00:04:39.760traits that we as men have traditionally and historically been called to embody.
00:04:45.520And frankly, that a healthy, robust, thriving society depends on. So let's get into it.
00:04:53.120Before we dive too much further into this, I really want to be honest about the moment that
00:04:57.980we're in because there is a growing sentiment, especially among young men, towards socialism
00:05:03.960and even outright communism. I mean, you can see this in the polls. You see it on social media.
00:05:10.200You hear it on college campuses. The idea that the system is rigged, that the market is your enemy
00:05:15.760and that the state, the very system that people are complaining against or about, should step in
00:05:23.420and equalize the outcomes for us. And look, I get it. I understand the frustration
00:05:27.740when housing is unaffordable. And quite frankly, it is for millions and millions of young men
00:05:34.760when wages feel stagnant and they are when corporate giants seem untouchable and they can
00:05:41.180the free market can actually feel like a, like a broken promise almost, but here's the thing.
00:05:49.880what's being said and sold is an alternative, but it's not liberation. It's dependence.
00:05:59.480It's dependence. And dependence, I think, is the enemy of masculinity. Socialism at its core
00:06:07.760asks you to outsource your sovereignty to the collective, but not even the collective,
00:06:13.620just the state, to the bureaucrat, to the committee. Socialism promises security in
00:06:21.140exchange for your sovereignty. And a man who trades out his sovereignty for security, I think
00:06:27.820you're going to find out that you've made a very bad deal. And if it isn't bad for you,
00:06:32.520it'll be bad for your kids and grandkids. But the free market, on the other hand,
00:06:37.000makes you an offer that is harder. It's a harder pill to swallow, but it's more honest, to compete.
00:06:43.620to create something great, to take risk in your life, to earn your reward, to eat what you kill.
00:06:50.700And to me, that's a more masculine proposition. So what I want to do is I want to walk you through
00:06:57.040five core reasons why I believe that free markets align with what it means to be a man.
00:07:04.080A man in the fullest and truest sense of the word. So number one, personal responsibility.
00:07:09.980the free market does not care about your excuses i've been in businesses that have failed i've i've
00:07:16.820had times where i've struggled financially and it does not tolerate for excuses it doesn't grade on
00:07:23.200a curve right it rewards value and it rewards the value that's created and it also also punishes
00:07:32.000the value that's destroyed and that's exactly the standard a man should hold himself to
00:07:40.820because masculinity and manliness have always been tied to accountability it's the idea that
00:07:48.440you are responsible for your outcomes i just heard that spirit airlines might be
00:07:54.440might be saved you know by saved so to speak by the government too big to fail you guys
00:08:01.900remember that that's nonsense we should not be rescuing companies that don't understand how to
00:08:09.260add value that free markets don't uphold okay it it's it has nothing to do with your circumstances
00:08:17.760it's not your upbringing it's not the economy it's all on you now that doesn't mean that life
00:08:23.680is fair because it isn't you heard that growing up you probably said it to your kids life isn't
00:08:28.640fair, but a man who internalizes responsibility, who refuses to sit in the victim seat, I think
00:08:35.800is a man who ultimately will act and taking action and improving and getting better is
00:08:42.480how you change your situation. We're on the back of a very successful event we did called
00:08:48.560the men's forge. And if we didn't add value, then I would expect that we wouldn't be able
00:08:54.660to do that event next year, but we did add value. And I'm going to be spending some time tomorrow
00:09:00.860doing an after action review on the event itself with our organizers and our partners so that we
00:09:06.920can make sure that we continue to add value so that you guys will come out and experience
00:09:10.880lasting change and ideas and insights and systems that will work for you.
00:09:16.780The free market should not be rescuing you. The free market should not be rescuing Spirit Airlines
00:09:22.460or all the other organizations that we did, I don't know, 10, 15 years ago.