Pearl - Shiv Reveals EXACTLY How to Start SEO for Passive Income @ShivAiyar

00:00:00.000 So step one would be find a niche.

00:00:01.940 It's a niche in cities.

00:00:03.220 So I tend to like blue-collar service-based businesses.

00:00:07.040 So I love towing, tree service, things like that.

00:00:09.200 So the first thing you'd want to do is find a small city.

00:00:11.160 So I actually like cities smaller than 350,000 in the population.

00:00:14.780 So that's why I use Foster City, California,

00:00:17.000 because I lived there for a little bit.

00:00:18.240 But it's like 30,000 people in it.

00:00:21.140 And so you pick a city like that.

00:00:23.800 And then the second thing you do is actually just go Google search

00:00:26.420 and see are there even tow truck companies or tree care companies

00:00:29.060 that even have websites in that area if you see a lot of like yelp listings angie's list

00:00:33.860 like those um yellowpages.com if you see a lot of what i call directory sites that's how you know

00:00:38.820 you can dominate okay because if you think about it from google's vantage point yelp is google's

00:00:42.900 competitor okay so google if they're ranking yelp that's reluctant they don't want to right they

00:00:48.580 kind of have no choice because it's the only thing there in the area so that's what i would look at

00:00:52.420 and then i go step three build a site um so for like foster city towing i'd buy like foster city

00:00:58.740 towing.com so those words match with the search it's called keyword matching okay um and then

00:01:03.640 just build some ugly site together the only thing that sucks is you have to write a bunch of content

00:01:07.440 i i give people content writers in my program but um you you can just put some text together

00:01:12.620 build a couple pages out and then um really a lot of it's just waiting around google takes up to six

00:01:18.380 months to rank um but then what i do is i would text message and call business owners like tow

00:01:23.540 truck companies in the area um and i would go to like yellowpages.com try to find a list of

00:01:28.180 businesses. And I just ask them, hey, would you give me 10% commission for every customer I gave

00:01:34.200 you? And then you can go to callrail.com to buy like a voice over IP phone number. That's a number

00:01:39.620 that will track how much customers you're getting them. So it's like a very simplistic.

Pearl - May 02, 2025