Playing to Win - April 20, 2023


083 - Dan Martell - Buy Back Your Time


Episode Stats

Length

1 hour

Words per Minute

212.10014

Word Count

12,817

Sentence Count

7

Misogynist Sentences

21

Hate Speech Sentences

15


Summary

In this episode of the Plainwood podcast series, I sit down with Dan Martell to chat about his life story and how he became the man he is today. Dan is the author of the best selling book, Buy Back Your Time and is the founder of two 8-Figure companies, a $100 Million dollar fund, and is one of the most successful entrepreneurs in the entire world.


Transcript

00:00:00.000 all right what's up guys live for the 83rd installment of the plain wood podcast series
00:00:07.040 dan dan martell is my guest today what's up my man dude i'm uh pumped to be here i'm excited this
00:00:13.460 is uh from what i've seen of your audience online i'm excited to chat with them i think
00:00:20.380 we're gonna have a lot of fun i have a very interesting audience i think you're gonna like
00:00:24.320 this one um a lot of people want to hear from you too because um for years people ask me about time
00:00:30.660 management entrepreneurship and it's something that i lean into and i deal with a bit on my
00:00:35.860 channel but uh i think uh this is something these these guys are really going to enjoy i just finished
00:00:41.240 reading your book um buy back your time it was dude it was all over my social media for months
00:00:47.420 i was traveling i was like fuck it i'm just going to download his book and listen to it it's got to
00:00:51.620 be good it's dan so great book i sent you a dm on facebook and you said let's do a podcast so here
00:00:57.740 we are today why did you write this book let's let's just start with that simple man it's uh it
00:01:04.600 was the number one thing that i could create to serve the most people that i love in my life
00:01:10.720 that would buy me the most time back i mean like literally the one thing that i get asked all the
00:01:18.380 time from all of my friends it doesn't matter if it's like somebody that's got a you know solopreneur
00:01:22.760 creator podcaster to my nine figure friends um is how do you do what you do like they see the life i
00:01:30.520 live with you know just the multiple like because i i run two eight figure companies 100 million dollar
00:01:35.700 fund i invest in sas companies i run the largest sas software as a service uh coaching group for ceos
00:01:42.040 so i work with all the top guys and i also train for ironmans and travel the world two and two and
00:01:48.200 a half months a year with my family and don't do anything in my house that doesn't require my unique
00:01:53.520 ability which is pretty much nothing so it's it's i don't know man i just i kept like piecemealing it
00:01:59.260 out to people and they would like get parts of it and miss other parts and you know i had a friend
00:02:04.400 ron reach out to me three years ago and just say like you need a book and i'm like i don't need a book
00:02:08.480 like i'm good my life's great i don't you know he's like you know i was doing a lot of stuff on
00:02:12.820 on youtube and social so i didn't i didn't have a feel for a need but he convinced me that it would
00:02:19.780 serve people in a completely different way and since it's been released holy moly did i underestimate
00:02:26.100 the value of a book by like 10x easily wouldn't i i was an idiot like that i will just say that
00:02:33.360 i want to get into your like batman origin story the whole running from the cops pulling the gun
00:02:42.200 it getting stuck because that because that kind of sets the tone for a lot of guys can you can you
00:02:47.660 kick off with that story yeah man i mean i grew up in eastern canada in a small town called moncton
00:02:54.120 new brunswick and the way i explain it to friends because people see me today and they don't get it
00:02:59.600 they're like i don't like i hear these stories you know i've seen you share that story but it's
00:03:04.880 like meeting you it doesn't make sense like i've met your family i've met your brothers and sisters
00:03:08.500 and it was it was kind of like this i mean i grew up second of four in the family so i'm the second
00:03:14.200 oldest my sister's older and i didn't know it at the time and we lived in this neighborhood you know
00:03:20.120 20 minutes outside of town you know but it was a normal neighborhood like very white collar my dad
00:03:24.640 was an electrical engineer eventually got into sales but what happened was i got i diagnosed with
00:03:30.420 adhd at 11 which was really a moment in my life because like all of a sudden i started feeling like
00:03:38.560 i was broken because they put me on ritalin and i'd have to see a therapist and all this crazy stuff and
00:03:43.480 i had anger issues and like my home life was you know and i didn't know this at the time was only 11
00:03:49.560 but you know my mom was was an alcoholic you know but not like um she's just distance and i mean she
00:03:56.280 struggled with it her whole life that's why my parents actually got divorced when i was 13 and
00:03:59.400 and what happened for me when i ended up in high school is i discovered drugs and i just went full
00:04:05.580 on like you know sons of anarchy style like started spending time with guys in the hell's angels um
00:04:13.880 people twice my age you know getting myself into situations where i was transporting stuff i shouldn't
00:04:19.940 have been growing weed i mean break it and then just crime i mean everything from you know shoplifting i
00:04:27.420 got put on probation i ended up in jail the first time for selling drugs to the daughter of a cop at
00:04:33.080 15 14 15 i mean just just stupid stuff that i think a lot of people i talked to friends and they're
00:04:38.900 like oh i went through that but i just didn't get caught and i'm like yeah i always got caught that was
00:04:43.380 like just the certain thing and what happened is uh i ended up in juvenile detention the first time
00:04:48.980 when i was 15 for the summer i went for seven weeks i get out i tell myself you know this is done i'm
00:04:55.540 changing my life you know i'm not gonna hang out with those people and i last like 16 hours like i
00:05:01.080 got out in the morning and by that night i was i was drunk partying at a place i shouldn't have been
00:05:05.080 at and and that's that's kind of like when things because like once you have some space to look at life
00:05:10.520 if you ever have an addiction and you get sober for a bit if you relapse it's actually like worse
00:05:15.700 because now you feel super guilty right and um and that's what happened to me the year after that
00:05:22.440 i just spiraled like crazy out of control and got to a place where my brother called me one day and
00:05:28.760 said you can't come home because the police are waiting for you and you know drives he would have been
00:05:34.000 15 i think he had like his uh his like 50 cc motorbike license and like drove to meet me at this
00:05:39.900 abandoned uh concrete building and he gave me like 63 bucks and said you got to get out of here and
00:05:46.900 i decided to steal a car i had a a handgun that i had gotten from a break and enter i did
00:05:52.860 and a backpack and i took this car and i decided to head to montreal my uncle lived there and he was he
00:05:58.080 was actually in the the mafia and you know he he always said like if you ever need to get away just
00:06:05.080 come see me and i it was the only person i thought that maybe i could you know go get some some you
00:06:11.300 know support from and um on my way from new brunswick to montreal i take this exit um high and
00:06:18.860 drunk driving this car and to get some gas and there's a routine roadblock and i pull up and i'm like
00:06:24.660 okay it's going down because before i took the car i told myself if the cops stop me i'm just gonna
00:06:29.200 pull the gun and let them do their job and take my life and you know i lied to them said it was my
00:06:34.760 mom's car and i didn't have my driver's license on me they asked me to pull over and i just took off
00:06:39.540 and um it felt like it lasted like 10 minutes probably lasted like freaking three minutes but
00:06:44.580 i ended up getting ahead of them in this like neighborhood and i saw an open garage door and i thought
00:06:50.940 you know maybe i could like hide in this garage and then sneak out the back and run into the woods and
00:06:55.760 i came into the driveway carrying way too much speed and just smashed right in front of the car just
00:07:00.480 smashed into the corner of the garage door and i wasn't wearing a seat belt just hit friggin you know
00:07:06.180 everything goes off the the airbags go off and you know as soon as i kind of realized what happened
00:07:11.800 i grabbed i went for the gun and whatever reason as i was pulling on it got stuck between the seat and
00:07:18.060 the bag and i kept pulling on it and pulling i could hear the cops get close and they literally
00:07:22.820 charged the car opened the door didn't even like i don't because like i watch car movies now they
00:07:29.120 wouldn't do that i don't know why maybe they knew that i was a kid and they just like opened the door
00:07:32.220 and grabbed me and like this is in sussex new brunswick this small town of like 8 000 people you
00:07:38.240 know they've probably never seen that kind of thing happen in a while and they just essentially carried
00:07:42.280 me across the lawn and threw me in the back of the car and um i woke up sober the next morning
00:07:48.260 wondering what my life was going to look like and i didn't believe in god at the time i didn't believe
00:07:53.360 in a higher power but i just kind of said you know if anybody's looking out i would you know if you help
00:07:58.820 me get through this i'll i'll commit to just being good there was no big plan there was no like i'll be
00:08:04.460 the best no there was zero it was just like and i ended up um getting released to or getting uh put
00:08:11.860 away for about a year and a half almost two years so i i got because of the severity of my crime ended
00:08:15.980 up in a place called st john regional correctional center and it was an adult prison and with uh these
00:08:21.740 two juvenile blocks so there was cell block style prison and um i was there for a few months and i tried
00:08:29.800 to stay out of the kind of the politics when you're when you're in that kind of environment there's a
00:08:33.540 lot of things that'll pull you down and i remember one day we're having breakfast we'd always they'd
00:08:39.240 let us out of ourselves and eat as a group and um there was this kid kurt who uh i don't know like
00:08:45.760 growing up there was always these like handful of people that were like built like a muscle uh kurt
00:08:49.720 had like an eight pack you know like he was 14 but you know he had like a little mustache right
00:08:54.680 and um he was one of the aggressors and he just went for the coffee and it was empty because i'd just
00:09:01.320 finish it and he just looks around the table he goes who's the goof that drank the last of the
00:09:05.280 coffee and put my hand up fight goes off i get i get grabbed out of the the cell block thrown in the
00:09:12.340 hole and it's probably the most degrading thing you can do to another human is put them in a
00:09:17.680 you know i don't know six by eight room in your underwear you know on a steel literally it's a steel
00:09:24.520 or a cement block and i'm staring at the friggin for three days they don't give you anything they
00:09:30.580 feed you and that's it they let you out for 30 minutes in this like caged in area with like
00:09:36.400 essentially four walls with a with a a roof that's just a cage like that like a fence and
00:09:43.540 you're staring at like for me this steel toilet and sink it's like this combo unit and i just
00:09:49.820 sat there until on the third day you know i didn't know how i was gonna be there the door opens in this
00:09:55.500 guard named brian and um he asked me to follow him and brian was one of those like cool guards
00:10:02.740 like the people that if you listen to him he would look the other way if you wanted like a second
00:10:07.320 dessert or you know if you knew you were like you know collecting other people's peanut butter i mean
00:10:11.180 simple stuff in prison man it's just you know that kind of stuff and um he asked me to follow him
00:10:17.740 and as we're going down the hallway we passed the cell block door which i'd never been passed
00:10:22.500 essentially when you leave your cell block it's orderly fashion you go to the gym you can come
00:10:26.560 back there's no messing around and he walks me past there into the door after which is the the guard
00:10:31.860 unit and um the one thing is nobody's allowed in the guard unit no matter what and he asked me to
00:10:37.040 follow him in there and i was like oh shit you know what did i do and he sits me in the corner
00:10:41.760 and sits me down grabs the chair sits in front of me and just looks at me and he goes what are you
00:10:46.680 doing here and i was like well what do you mean he's i was like i got in a fight with kurt
00:10:51.580 he's like no no he was not that he was what are you doing in this place what do you do in jail and
00:10:56.700 i go you know high speed chase had a gun other crimes history he's like he was not that man he
00:11:04.880 goes dan i've been following you and and like watching the way you act like you don't belong here
00:11:12.160 and um i don't know if that was the first time anybody ever told me that but it was the first time
00:11:19.740 i ever heard it and he just said like if you haven't realized like it doesn't make sense to
00:11:28.060 me that you're in this place and that was like this moment where i was like well if brian sees this
00:11:35.140 and he's been working here for like a decade maybe there's truth in this maybe he sees something
00:11:40.600 in me that i never saw myself and it was just like something something flipped inside this this
00:11:46.280 belief in me that i never had and at that point after i just like worked really hard to just stay
00:11:51.860 out of it right like i knew where i shouldn't be and all this stuff and a few months later i got
00:11:56.240 released to this rehab center that literally saved my life i mean it uh i spent 11 months in this place
00:12:01.520 where i finished out the rest of my sentence and i learned about my feelings and my anger and i rebuilt
00:12:07.380 the relationship with my family and um really got to know what made me tick which as a 16 17 year old
00:12:16.340 it was the biggest gift in the world i mean today i wouldn't be who i am if it wasn't for that place
00:12:20.740 and um towards the end of my program i was helping rick the maintenance guy clear out one of the old
00:12:26.040 cabins because it's built on a church camp and in one of the rooms there was this old computer with
00:12:30.840 a yellow book on java programming sitting next to it and for whatever reason it spoke to me and i never
00:12:36.100 touched a computer my whole life we didn't have a computer and uh this is 1997 and i boot this thing
00:12:42.760 up and i followed the first you know chapter of this book and i get the computer to spit out hello
00:12:47.320 world which is i thought i was a genius i was like holy shit you know and it turned out i i wasn't but
00:12:54.160 it didn't matter it literally there was something in that moment where i just thought okay maybe my
00:12:58.940 brain's wired differently and i went down this obsessive path of literally becoming addicted
00:13:05.920 to writing code and creating software products and then eventually i discovered this little thing
00:13:11.580 called the internet right it's 97 and what happened was is like that became the that filled the hole
00:13:18.340 that was left through my addiction when i got out and i would stay up till three four in the morning
00:13:22.960 just writing code and then eventually starting businesses and products and and then entrepreneurship
00:13:27.780 is just has been the ultimate personal development program for me and it's it's why i'm here man like rich
00:13:33.260 i'm i you know some people are like what did you figure out you went to rehab and you didn't relapse
00:13:39.940 and you created this life what did you figure out and i don't know if i have an answer to that
00:13:45.080 i don't know and i wish i did because man i've had so many people i've seen along the way they're not
00:13:51.860 alive anymore man they didn't make it you know or they ended up in prison for the rest of their lives and
00:13:56.220 i'm just grateful that i had these people and moments that showed up when i needed the most and
00:14:01.600 whatever reason the the story i told myself allowed me to connect to it and latch on to it and use it as a
00:14:07.300 an opportunity to be better and not use as an excuse to be shitty and that's that's why i think i wake up
00:14:14.540 every day not looking to waste a second that's why i wrote this this book is just who i am i mean i've
00:14:19.240 just from 17 i didn't take a day for granted i like just because of what i went through i i appreciate
00:14:27.020 the fact that i'm breathing today that i'm not locked up in prison that i'm not being
00:14:30.760 freaking body circuit you know cavity search i mean it's just the shit i went through is just not
00:14:36.300 not not something i wish on anybody and that just led to this crazy amount of gratitude i have for living
00:14:43.400 life have you ever had a a job like a salaried employee or have you always worked for yourself
00:14:49.760 i've never had like an official job with any okay so i've worked i worked with my dad part-time doing
00:14:55.300 construction stuff so like building decks ripping roofs off of you know his rental properties or his
00:15:02.440 cottages he'd buy or like my neighbor my neighbor would hire us but we'd get dude we get in trouble
00:15:08.220 every time like if you met we had this neighbor sheriff he was a guy that lived next to my dad's
00:15:13.740 cottage and like he hired us for a day and by the afternoon the cops show up with me because i was
00:15:19.780 taking his truck to go empty out all the the rubbish that we were pulling out of this old cottage but i
00:15:25.160 was 15 i didn't have my license but i told sheriff i did so like i don't stop at a stop sign i get
00:15:31.060 pulled over i'm 15 like just the stuff we would do is hilarious i mean so yeah no i've never had like a
00:15:38.080 a normal job i would do enough to make money to probably go party with my friends but um yeah
00:15:45.200 no i've always just been a builder a creator is there is there a a common code a fabric of dna
00:15:51.740 some sort of commonality that you see with guys that do well as entrepreneurs
00:15:56.760 yeah they they understand how to deal with the large amount of chaos and uncertainty i mean that that
00:16:04.260 is it dude that's you that's everybody that's every entrepreneur when i go speak to entrepreneurs
00:16:08.440 early in my career i would i would do this right especially the software folks that i speak and like
00:16:13.720 nobody wanted to talk about it but i knew it was just such a part of who they were so i would ask
00:16:18.460 everybody to close their eyes and i'd say raise your hand if you've gone through some kind of adversity
00:16:24.380 or chaos between the ages of 7 and 12 and 90 of the room would raise their hands and i'd tell
00:16:31.700 everybody okay put your hands down open your eyes and i go you are my people like here's what i know is
00:16:37.420 because you went through that that essentially qualifies you to be somebody that can succeed in
00:16:43.640 this crazy world of entrepreneurship and the reason why is because there is zero certainty zero
00:16:49.960 zero structures zero anything you literally have to learn how to be the person who can create this
00:16:58.060 stuff and guess what if you don't figure it out you're gonna you're gonna stumble for the rest of
00:17:01.960 your life and if you figure out a little bit you'll make a little bit of money but if you don't do the
00:17:06.260 work you're gonna give it all back like i've just you know there's levels to this game but it's why
00:17:11.200 those people even i mean it's kind of a crazy proposition rich it's like to believe that you can go
00:17:18.620 create something from nothing and be a thousand percent accountable for your life most people
00:17:24.820 can't even be accountable for anything they don't want that level of responsibility they want to blame
00:17:30.800 their kids and their neighbor and their government and the and all these people around them for the way
00:17:35.960 they are and entrepreneurs say no i do not want to give those people my power i'm going to be 100
00:17:42.720 accountable for this and i'm going to mold and create this and i believe i don't know if it's
00:17:49.280 just my hallucination that they also know that they need to work on themselves to become the person
00:17:54.840 who can create and maintain it right like jim rohn said this a long time ago he said uh you know uh
00:18:01.400 if somebody ever gave you a millionaire you better hope that you become a million or if somebody ever
00:18:05.480 gives you a million dollars you better hope to become a millionaire really fast because if not
00:18:09.500 you're going to lose it all right because having a million dollars does not make you a millionaire
00:18:13.460 and you see this all the time with professional athletes and people win the lottery and it's just
00:18:17.640 funny like some people they say to me it's like my goal is to be worth 100 million i go dude if you
00:18:23.440 were worth 100 million in the next six months you would just lose it all because you have not become
00:18:27.660 the person who can like the the financial complexity of that right like people don't get it they think i
00:18:33.720 want this life it's like you couldn't handle that life you can't even handle a ten dollar
00:18:39.380 overage on your cell phone bill and you think you can handle that you you've got some work to do
00:18:44.060 and that's that's the part that i find fascinating is that i think entrepreneurship
00:18:47.500 is the best place to attract that kind of person and create the space for them if they're willing
00:18:53.980 to use that friction to grow to to be a feedback loop for that i get people that ask me often what
00:19:00.120 do you think you know important skills are to have to be successful as an entrepreneur and i've
00:19:03.760 always gone back to being a really really good problem solver you have to be able to solve
00:19:08.480 problems what is it for you resourcefulness creative i i just i have i have zero um zero
00:19:20.520 connection with people that say like i need money to make money or i need this to do this or i need
00:19:26.200 that it's like no you need to go figure out how to be resourceful right and you call them problems
00:19:30.860 i like the word puzzle i think puzzle is a cool word if you can get rid of your word problem and
00:19:36.240 replace it with a puzzle your life will be dramatically better if you just think about
00:19:39.740 like hey i'm dealing with this person and they created a real puzzle in my life then people
00:19:43.780 around you're like hey i like puzzles how do we solve this it's fascinating how words really
00:19:47.740 set frames for forward motion or activity or action so to me i think being resourceful is the
00:19:55.000 underlying um skill that allows people to solve puzzles right and resourceful is fun because
00:20:02.220 it's saying with the constraint of not having all of the resources in the world i need to be creative
00:20:09.540 right and this is why like sometimes you know so i buy companies and i have ceos report to me
00:20:15.240 and i always pull the extra cash out of the business and they and i remember one ceo i hired is like why
00:20:20.280 do you do that it makes it really hard for me to grow the business i go because if i left it there
00:20:24.180 you would spend it and no innovation is going to come from it if you have an abundance of cash
00:20:29.360 okay your innovation your creativity your resourcefulness is a muscle and it will only
00:20:35.040 be developed if i put you in a position where you have to create with less resources than you think
00:20:39.520 you have and that is true for you and it's true for your whole team so i'm actually doing you a
00:20:44.160 service by not giving you that capital to redeploy now if you can present me with an opportunity
00:20:50.000 that makes sense and argue for it you have unlimited funds you literally consider a line of credit
00:20:55.940 that's unlimited to do whatever you want but most people and this is true for personal or business
00:21:01.660 investment they don't have that rigor of resourcefulness of saying okay what what is the
00:21:07.540 constraint so so to me it's the question right it's like how do i get this outcome without this resource
00:21:12.640 right how do i go buy a building without any money how do i uh build how do i hire an employee without
00:21:20.100 any money so like people like i need somebody to help me buy back my time it's like great ask the
00:21:24.700 question how or what's the puzzle the puzzle is how do i get an employee without spending any money
00:21:29.000 okay well that's called an intern oh i didn't think of that i know you didn't think of that because you
00:21:33.140 had already set the constraint as i need money to bring somebody into my life to buy back my time
00:21:37.960 and it's just not true right so it's it's that kind of stuff i think i think people that just decide
00:21:44.660 to say like i'm not going to use things for as an excuse and i'm just going to try to and i i don't know
00:21:49.540 man for me personally i find it fun like being resourceful being creative saying i don't have all
00:21:54.700 the resources when i built clarity.fm i know you were on there and many other people like google
00:21:59.380 announced their competitor it's called help outs and all my investors sent me an email like hey dan
00:22:04.860 did you see this what are you gonna do with that etc and i was like i actually think google's like okay
00:22:11.240 yeah they have search they have billions of dollars they have the smartest people in the world but
00:22:15.000 they're at a disadvantage because they have all the stuff and because they have all the stuff
00:22:19.800 they don't have any clear direction they have no constraints that they have to observe and i know
00:22:25.160 exactly what's happening in this company is they've got about a ton of people working on a bunch of
00:22:29.540 different things and because there's a bunch of different stuff they're distracted they have no
00:22:32.980 they have no focus so i actually reached out to the product manager that was working on this
00:22:37.700 product i went down to the googleplex and had lunch with them dude as soon as i sat down i looked
00:22:41.720 them in the eyes i was like there's no there's zero issues for a few reasons one they were doing
00:22:47.460 a bunch of stuff that i'd already tested i know it's not going to work so let them go figure that
00:22:50.960 on their own and two when i looked this guy in the eye i could tell he was not going to die to solve
00:22:56.880 this problem and now that might sound intense for people i don't give a shit dude i was willing to
00:23:02.780 personally sacrifice everything i had in my life to solve the problem of connecting entrepreneurs with
00:23:07.500 other entrepreneurs to move their dreams forward period full stop i would fight for that result
00:23:12.140 and i knew for a fact that that pm at google who's one of thousand was not going to fight for google
00:23:19.360 he did not care about the problem to the level i cared about and to me when i because i've invested
00:23:24.380 in hundreds of companies the entrepreneur who cares about the problem that falls in love with the problem
00:23:31.080 will be resourceful enough to come up with the right solution to solve the problem and that's that to me is
00:23:36.200 why it was important for me to look at him in the eye and see does he have it inside of him no okay
00:23:42.040 team let's get back to work don't worry investors we're good team stay focused yeah um so i want to
00:23:49.800 get into some of the uh stuff in your book you got a few chapters here and i got some notes i want to
00:23:53.820 get to you i know i only have you for about an hour um before we get into that stuff can we just
00:23:58.360 answer jerry's question over here he says dan could you briefly discuss individuals who opposed
00:24:02.300 or hindered your efforts to reclaim your time and how you handle them yeah it happens every day man
00:24:08.220 like and and it's subtle at my level it's just um people that don't think it's their job to do
00:24:13.760 something right like um my whole my i think it's the frame for me what's what's uh important is the
00:24:21.660 mental models i create the belief systems i create to support buying back my time so the frame right off
00:24:27.600 the bat is i don't think any of the work that somebody else does for me is less than me i don't
00:24:32.840 think it's people call it shit work or work i don't want to do i don't call it that i go i need
00:24:37.760 people in my life to support me so because i believe that the language that i use with my team
00:24:43.560 or even my family because sometimes it's like stuff around our house or like whatever projects i'm
00:24:48.400 working on i always go like hey i need your support okay i've got this thing there's a puzzle
00:24:53.120 could you help me with it and sometimes they'll say well we don't have the resources to do that i
00:24:57.820 go oh that's fascinating the whole resourceful thing right so i teach them i said and there's
00:25:01.400 a bunch of different stories i can tell them to help them kind of like broaden their ability to to be
00:25:06.420 resourceful but um yeah i think most people when they're trying to buy back their time it's an it's
00:25:12.940 a personal area and the big one is and and and this is i want people i need to make sure it lands
00:25:19.180 is they don't understand that the next level for them requires them to deal with a new level of
00:25:24.560 complexity okay i call these problems of zero stacks right so when you start off it's a ten
00:25:30.040 dollar problem that's a complexity ceiling hopefully you get past that because if not you're going to
00:25:34.360 be broke for a long time then it's a hundred dollar problem right like rich you know this for
00:25:39.880 yourself like there's problems that if somebody brought to your attention you'd be like can you
00:25:44.040 please not do that like this is your why are you asking me to do your job these are little
00:25:48.860 problems i want to deal with massive problems and i think that at every stage of growth as an
00:25:54.880 entrepreneur has to learn to buy back their time a big part of that is for them to be comfortable with
00:26:00.700 the level of chaos around these factors of 10 problems you know yesterday i was talking to a ceo a
00:26:07.000 woman and she has like a team and an executive assistant all these things but one area of her life
00:26:13.940 that she cannot let go of is personal finances she has a finance team and all that stuff on the
00:26:19.800 business side but when it comes to paying personal bills she couldn't let it go and she has a house
00:26:26.000 manager like this is it's it's fascinating but i knew what her problem was her problem was that
00:26:31.160 her fear of not getting a bill paid on time and that person personally looking down on her as an
00:26:39.280 individual for not paying her bills that fear was bigger than the potential reward of not doing it
00:26:44.720 does that make sense because it was a personal like i don't want somebody to think i can't pay
00:26:51.300 my bills or i'm not somebody that pays them on time so for this area because it was so personal
00:26:56.300 and i explained to her i said this is cool and i totally appreciate it but that is your complexity
00:27:02.140 ceiling you have just demonstrated to me that in your life your ability to buy back your time will be
00:27:07.860 capped and which means your ability to produce and serve other people will be capped based on that
00:27:12.400 belief and as soon as i correlated her ability to serve and and create more to that belief she's like
00:27:19.500 all right we just got to solve it now the thing is she knew how to solve it like literally once she
00:27:24.240 allowed herself to release the belief then she went to attacking the problem which she knew how to
00:27:29.980 solve because she's done it in her business so it was just literally building the same playbook
00:27:33.220 inside of her personal life that she'd already done in her company and you know in three or
00:27:37.840 four months you're gonna look back and kind of smile that it was this thing that she held on
00:27:41.020 near and dear to her heart for so long that didn't have to be there i want to um ask you
00:27:47.740 because i mean one of the things that i came to realize after going through your book is that
00:27:51.640 i need an assistant um i'm i'm a company of one yes you do i was like i gotta do this company
00:27:58.920 of one thing i read the book you know a few years ago i was like oh yeah this is totally me i
00:28:02.980 don't want employees i don't want contractors i don't want any of these obligations any of these
00:28:06.860 headaches any of these meatballs you know causing me nightmares so i went the company one route now
00:28:11.980 i figured out what my um what did you call it the uh estimated hourly rate buyback yeah your buyback
00:28:19.280 rate yeah so my buyback rate's about four grand right yeah so i clearly need to get myself you know
00:28:26.220 an assistant so can you talk about the notion of a company of one i'm sure you're familiar with the
00:28:30.840 concept in the book totally yeah how does that um like well here's the thing and i guess i'll tell
00:28:39.140 you a story my buddy mike who you you may know he's from toronto he he's let he's given me permission
00:28:44.280 to tell the story because he sent me these two messages on facebook and um he read my book when
00:28:50.660 it came out because he's you know he's one of those guys kind of like us rich we don't see each other
00:28:54.240 often but we're friends on social media so like he'd watch me and he'd he'd had put me in this like
00:28:59.620 camp of hustler and aggressive and get shit done and just go go go and all this stuff and he sends
00:29:06.700 me this message after he reads my book and he pretty much states that he goes i read your book
00:29:11.040 and first off i want to apologize because i thought you were this way and now that i've read your book i
00:29:16.180 realize you believe in the same things i believe in work-life integration family health balance like
00:29:23.960 it's aggressive balance because like at the same time i wake up at four in the morning and i get shit
00:29:28.300 done like i'm not i'm not one that's going to sit on a beach and do nothing right and and and he so
00:29:33.760 that was like message number one 90 second or the 60 second cap on facebook and then it was fun because
00:29:39.100 on the second one he goes and the other thing i want you to know is my last company left me and i'm
00:29:47.100 paraphrasing okay but left me essentially emotionally scarred where i said i'd never want to do another
00:29:53.700 company like that so his new company has created this great life that he has and he's happy with it
00:30:00.760 it's the company of one style because it provides all the things he wants etc but then he says and
00:30:07.020 this was the comma but if i truly say i want to serve as many people as i say i do then i've realized
00:30:14.620 i'm full of crap because i could do way more if i implemented some of the stuff in your book
00:30:20.700 and i'm gonna go do that and i go that's why i wrote the book that's why the subtitle of the book
00:30:26.520 is create your empire because first and foremost i want to teach every entrepreneur how to create a
00:30:31.480 life of unlimited creation that they never have to retire from and that's an individualized area for
00:30:37.980 every person whatever their output creatively is i just want them to never feel constrained based on
00:30:44.480 their time what they can put out that's why specifically in the book i use andy warhol i use
00:30:50.340 oprah i use but i use a ton of people to say like these very creative people steve jobs etc that you
00:30:57.760 guys all know they implemented this stuff to actually live a high caliber life and create
00:31:03.080 massive amount of output that served a lot of people in very unique and creative ways right that
00:31:08.300 most people i until you learn this stuff you're like oh i didn't know that i didn't know the the
00:31:13.520 author wrote a bunch of books and he's been dead for 20 years because there's a whole structure on how
00:31:17.780 books are written like i mean it's just fascinating once you understand how some of these creative
00:31:20.840 projects work and um so that would be my thing to you is like i just want you to live a a higher
00:31:28.440 caliber of work rich where if you are doing something it is something that is green lights you up and i
00:31:35.320 talked about this in the book and b makes that buyback rate go from four to five to six to ten thousand
00:31:41.160 right and if those two things are true i just can't see a world where you wouldn't want to do
00:31:47.940 that and if that requires you to you know and it could be a change of the vehicle that you're in the
00:31:53.380 business vehicle so that you can get higher leverage it could be uh definitely the assistant i mean it's
00:31:59.320 just the lowest hanging fruit where you're like hey there's all these things i just don't want to do
00:32:02.620 anymore that have to be done and when i get that time back i'm going to go work on these projects that
00:32:07.620 are going to give me more leverage i mean that's that's the big thing so it's there's four master
00:32:11.980 skills okay naval ravikant talked about this a long time ago he's one of my mentors from the valley
00:32:16.860 and you know alex ramozzi renamed them to the four c's right and i really like it naval taught
00:32:22.340 called them something else but the four c's of the master skills is what i call it is first one is uh
00:32:27.300 capital we all know capital so it's like to the degree that you can master capital you have one of
00:32:33.640 the master skills of leverage the second master skill is content now content shows up in different
00:32:39.020 format playbooks is a forum so can you create great playbooks that other people can follow to get the
00:32:43.600 same results do you create content like this podcast the fractional cost of 10 million people
00:32:48.720 watching this versus 10 is zero i'm pretty sure right like there's no maybe like it's on youtube it's
00:32:54.680 whatever no cost huge leverage content third is uh code software automation and today ai like
00:33:02.940 fascinating right you know ai isn't going to take your job somebody that's using ai is going to
00:33:08.080 take your job right off the bat period full stop and then the fourth c is collaboration it's the
00:33:13.900 people side it's labor and that's what i i speak heavily about in my book is how do you create the
00:33:21.640 structure where as you grow you don't hire people to grow your business you hire people to buy back your
00:33:26.900 time so that if you do it that way it's impossible for you to actually build a life that you hate
00:33:32.520 it's impossible because you can't bring somebody onto your team unless they buy time out of your
00:33:38.700 calendar which makes your life better to go do the thing that only you can do and you do it in a way
00:33:43.880 fall on the buyback rate principle so that you don't also build what i see a lot of people do which is
00:33:48.260 build a top heavy company and then grow and make less profit um talk to the viewers right now about
00:33:57.260 chapters three in your book the five time assassins and why that's important so when i wrote the book
00:34:03.380 which i appreciate you asking that question i um wrote down 25 of the people that i loved the most
00:34:10.860 that were entrepreneurs that i knew struggled with this concept the most right and as i wrote the book
00:34:17.320 i would ask myself okay and look my brother was on there my wife's on there and my best friends are
00:34:21.660 on there and like and then a bunch of other people right near and dear and i go as it pertains to
00:34:27.160 these frameworks these concepts and the book is as you've seen it's not just a time management book
00:34:33.020 it's actually a bit of leadership book it's a strategy book it's a vision book it's it's got
00:34:37.140 the pieces to really do what i want people hopefully sell them on it and get them to implement and execute
00:34:42.720 and as i was going through these 25 people's names to figure out like what belief system that i need to
00:34:49.280 write about and their story and tool that i need to give them i realized that some of them didn't fit
00:34:54.640 in the core frameworks i was teaching so i created these five time assassins to kind of like bring all
00:35:00.220 the other ones in there right so the five because i even tweeted this out this morning i said the number
00:35:04.940 one thing the cheapest thing you could do to buy back your time is just turn off all your notifications
00:35:08.860 on your phone like all of them like i don't have notifications on my phone it's such a weird i like
00:35:13.940 yesterday i was getting uh uh a photo new headshot it's been a while um and the the photographer
00:35:21.000 says to me he goes how do you like the new ultra right i'm a garmin guy i do triathlons and iron
00:35:26.220 mans and stuff and i moved to the ultra because he's got a battery life and he asked me about it
00:35:30.020 and he says yeah i used to have it but all the notifications were were distracting me when i was
00:35:33.920 doing my work and when he said that i was just like turn them off dude like that was such a fact he
00:35:39.060 he switched watches because of notifications and like it's been a decade now i just don't
00:35:45.260 because i build software i know how great the phd doctorates are and the engineers that build this
00:35:49.500 stuff they literally are designed to get your attention oh dude the color shade of the red
00:35:54.580 notification jewel on an icon on your phone it is split tested to the nth degree like there's books
00:36:00.460 out there and studies and phd research etc yeah hooked by near el and many others i lived in that world
00:36:06.020 right um so the the time assassins and the five of them are the staller the speed demon the supervisor
00:36:15.940 the saver and the self-medicator right they were designed to tell people like hey even if you didn't
00:36:21.780 hire another person let's just address where you're you're losing time right the staller is somebody that
00:36:27.580 hesitates by just not making decisions one of the most productive things you could do in your life
00:36:35.680 is to be decisive like it sounds crazy but people waste more time by not making a decision than a
00:36:43.180 decision right so that was a big area i had this bucket of friends i was like you guys are stallers
00:36:47.560 and then the speed demon right rich i don't know about you but this is definitely it resonates with
00:36:51.980 me you can be multiple of these i used to be the guy that would make rapid decisions like hiring people
00:36:57.540 and partnerships and all this stuff only to find myself dealing with the downside of those
00:37:01.420 fast speed demon decisions because i was like i'm making decisions in business i'm moving forward
00:37:07.340 but i didn't even have any level of like criteria or you know it's the people that post on facebook
00:37:13.360 are like i need to hire a new designer or like they they have a friend that's like oh my friends
00:37:18.320 are designers like oh i'll hire them it's like are they the best person really the supervisor somebody
00:37:23.580 that that can't let go the micromanager i think we've all been there at different stages of growth
00:37:28.480 right but that if you don't do that you will always be required the saver is the penny pincher
00:37:35.120 right and this one this one bugs me a lot rich because you probably this is this is your crowd
00:37:39.620 dude i think it is anyways and you tell me but these are people that don't understand that if they want
00:37:44.560 to move faster they have to make investments right you you you don't get returns on life on your
00:37:52.060 business on an outcome you're trying to achieve if you don't make an investment of time or money
00:37:57.260 right so like i tell this story about one of my friends he's running a two million a year
00:38:01.340 masterminds 20k to be in it he calls me up because you know he hears what we're doing and he's like
00:38:06.600 how did you do that and i was like well i first off because he was like frustrated that every event
00:38:12.420 he would do it just felt like he was like always doing this like show like how good was the last
00:38:16.760 event i was like well it's because you don't have a framework for what you're teaching it's just kind
00:38:19.640 of a come and pay me to feel good about yourself but there's no like framework or process or ladder
00:38:25.340 right so i introduced him this guy simon bowen who is the expert at doing this this is like simon is
00:38:31.520 the mozart of models okay he's got a company called models that sells and his response to me was
00:38:37.920 um well how much is he and i go i don't know how much he's gonna charge you because i got a bro deal
00:38:44.680 because i actually helped him on something but you know it's it's tens of thousands like it's not
00:38:48.760 nothing but it's not crazy he's like oh does he have a book i'm like no he doesn't have a book
00:38:54.820 he's like all right well let let me go let me go search online first and see what i can put
00:39:00.040 together myself and in that again i didn't say anything like i'm i'm a i'm a weird cat because
00:39:05.200 here rich i will tell you how i feel but in person i don't because it's i like to be the lighthouse
00:39:11.660 right that's the way i resolve things so i didn't say anything to him but in my head i'm thinking
00:39:15.600 how do you have a two million a year mastermind that you're about to shut down because you hate it
00:39:20.780 that you charge people 20 grand that a guy that you that you reached out to me and you know we're
00:39:25.640 like multiple eight figures and i hired the guy to solve the problem and you're sitting there going
00:39:30.700 does he have a book yeah come on like holy moly i just i can't deal with that stuff sometimes and
00:39:38.280 then then the self-medicators the person that you know turns to anything like food alcohol drugs to
00:39:45.300 to celebrate and to deal with with stress and to check out and usually with that comes a lot of
00:39:51.740 downsides in their life that they have i call it emotional shrapnel and it sucks a lot of time
00:39:57.500 energy headspace etc and i seen that amongst these 25 friends were like there was about six or seven i
00:40:03.680 would say hey you're a heavy self-medicator you can't win without saying we got to go celebrate at
00:40:09.100 a meal or i got to go have a bunch of drinks and i mean dude that's that that will and then you got
00:40:15.040 to deal with the upset wife and then you know your kids upset and i mean geez the most expensive thing
00:40:20.420 is is going through a divorce i mean you want to talk about sucking your time and energy up i mean
00:40:24.980 that'll be a big one so so to me it's like i had to write this chapter to address the mindset side of
00:40:30.860 things before i teach the tactical because if i didn't address that i wouldn't have got people bought
00:40:36.140 in to then say okay enough's enough i want to solve these things you've got 14 chapters in this book
00:40:42.480 i know that if we sat down we could do this for three or four hours straight no problem and and we
00:40:48.440 completely lose track of time i want you guys to read the book um it's it's quick the chapters aren't
00:40:54.800 long it's it's very similar to the way that i wrote my book it's it's just dense it's like drinking
00:40:59.620 from a fire hose and you'll get exactly what you need from it i have a few other questions that i
00:41:03.240 wanted to ask you because i only got you for another 20 minutes um you talked about a house
00:41:08.520 manager in your book so so i'm gonna be a little bit selfish here because i'm working from my house
00:41:14.020 and i wanted to ask you personally how do you find a house manager you talked about the house manager
00:41:18.880 taking care of like a lot of simple tasks in your home um one of the things that uh you know front
00:41:26.980 and center four o'clock i'm working my house manager makes me a protein shake brings it to me hands
00:41:31.660 it over i'll be on yeah exactly yeah so how do you find a house manager and how do you design that
00:41:36.620 job for them ours is called betty and we call her betty because i think betty is going to become an
00:41:41.840 icon like you know that's uh she's just incredible but here's the thing test first hiring method i
00:41:47.440 actually chapter on how to hire because most people don't follow those processes okay so the way i found
00:41:54.200 her was following the process i taught in the book which is we put a job posting up we asked them to
00:41:59.240 submit a video they did a profile assessment we then did a test project and betty rose to the top
00:42:04.980 okay where was betty before she was working at an ihop but other people that applied were professional
00:42:10.600 um you know estate managers house managers executive assistants etc so like we had all over
00:42:16.200 but for us in our environment she resonated now here's the roi people don't understand this because
00:42:24.520 my wife was even like um we've had we have several uh people in our home over the years like
00:42:29.680 sarah house so like betty is the ceo of my life and some people are like how do you find and train
00:42:36.780 somebody like that i go did anybody train you on managing your life no is it possible that other
00:42:45.380 people in your city manage their own lives yeah okay well then they're already trained to do what you
00:42:50.880 need them to do you just need to give them the permission to do the work right so not only does
00:42:55.120 does betty make sure that all the stuff is and this is the thing i want people to understand
00:42:59.140 she is responsible for the outcome she doesn't necessarily do it like my meal prep is done by a
00:43:05.100 company she just coordinates with my nutritionist and the meal prep and make sure that the food's ready
00:43:09.280 right she makes sure that she cooks it and brings it to me if i'm on meetings at lunch or whatever
00:43:13.120 um you know she has a routine and a checklist she manages all of our financials our passports our credit
00:43:19.200 cards anything personal literally anything personal that either my wife or i would have to deal with
00:43:23.680 she deals with it now she doesn't have time because she's so busy with our stuff our real estate our
00:43:28.780 our vehicles and all this stuff uh that like even cleaning we have sarah that takes care of all the
00:43:33.440 cleaning stuff she has a whole crew that takes care of the all of it like she's built a team around
00:43:38.200 her she's 32 years old she's incredible she's um she she just but i mean we we found that person
00:43:46.560 because we know what we were looking for because we built the process around it so i i just tell
00:43:52.040 people though like just start simple like literally just house cleaning meal prep um you know uh find
00:44:00.820 somebody that's the jack of all trades person that can come in and hang pictures and deal with like
00:44:05.160 the repair side of stuff yard work like just set a budget aside i want to i want because i when people
00:44:11.760 hear that they're like a house manager that sounds expensive and crazy it's like look a increase your
00:44:17.780 buyback rate and if your buyback rates there then just do the time and energy audit which i teach in
00:44:22.400 the book and if a large part of your time is taken from this like a lot of uh women ceos that i i coach
00:44:28.940 they always say like i want more time to go to the gym and i'm like great then stop making your kids lunch
00:44:35.040 and they're like why could i but i want to know what they're eating write it down and ask the
00:44:41.880 person to make sure that that's what's in their lunch but i i need to know it's like no you have
00:44:48.060 a belief that you show your appreciation and love to your kids by the fact that you make their meals
00:44:53.260 but then you're telling me in the same breath that you don't have time to go to the gym
00:44:56.680 so you don't have to do that stuff you just don't understand what's more important to you and what
00:45:01.980 what do you think your kids are going to value more my mom being uh have the energy and confidence
00:45:08.120 and feelings and and stress relief by going to the gym or the fact that you made them their lunch that
00:45:14.300 they didn't even see you make that is in the fridge that they just grab out of their box like it's that
00:45:19.480 kind of stuff rich that i see all the time that's fascinating to me but that the house manager there's
00:45:25.220 two people right i would sell the cars and the houses before i'd ever let these people go and it's my
00:45:31.000 executive assistant and my house manager there's no more important trade like dude if you if tomorrow
00:45:36.780 i woke up and poof it was gone i'm going to my brother's house he already knows this because
00:45:40.940 we're going to do it for each other i'm going to go borrow like i don't know 250 grand and i'm going
00:45:46.660 to live off that hire those two people i probably don't need a house manager if i'm living on my
00:45:50.280 brother's couch but as soon as i get my own place right and then i'm going to build because it's it's
00:45:55.060 there is no better roi on my time than those two places the problem is most people don't know what
00:46:00.760 to do with that free time yeah does the house manager live in the house in like a guest unit do
00:46:06.260 they live close by like how did you structure that yeah she probably is six seven minutes away she
00:46:10.720 shows up and we've changed it over the years like right now her schedule is 10 to 6 most days
00:46:16.320 so she's here uh but i mean again she manages stuff so she's like i don't know if she's in the
00:46:21.340 house or not in the house right she got she got her little office in our house um and yeah she just
00:46:27.840 manages stuff like i get i get a uh my wife cares more about what she does than i do but um i'll just
00:46:33.920 read it to you if you guys are curious we have we have like a voxer chat okay and this is like this is
00:46:38.720 we just got back from travel and literally this is all the stuff that betty did for us okay so let
00:46:44.020 me go there patio furniture sold uh new furniture installed windows and railings cleaned in and out
00:46:50.140 moss removal patio tiles bmw x6 tires swapped out booked out so winter tire exchanges uh our dog
00:46:56.860 blaze took to the groomer plane uh drain drain plug clean filled iphone repair i break phones all the
00:47:02.820 time so new iphone it's right there i got two iphone so it's just my life uh old knife set sharpened
00:47:08.960 outdoor lantern returns fixed master bedroom wall painted mass blazes bed blankets toys wash bird
00:47:14.760 protection community fridge mclaren taken out of storage like it's literally all the stuff that
00:47:20.980 people would do that i don't do i haven't been to like a dealership or grocery store bought myself in
00:47:27.480 a like i just don't do that i either spend time with people i love my family or i create cool shit
00:47:33.480 that's it that's all i'm gonna do and you know what's fun is i'll do both of those at the same
00:47:37.360 time on my boat wake surfing so it's like hey i like you and you're my business partner and i want
00:47:42.940 to go wake surfing so our board meeting is on the boat do you get to do that a lot with brad i noticed
00:47:48.100 you mentioned him in the book i do it all we do every morning yeah yeah brad we do every friday
00:47:53.400 we have friday that's one of the best dudes out there man dude he's the reason all of us came here
00:47:58.900 right like he came first with he came first yeah kuzmich literally six minutes we just got back from
00:48:05.200 cabo there was herman todd herman nick kuzmich my buddy jason and our family we all went to the
00:48:10.620 same resort and just did life together i mean this is why like the buyback principle to me is such an
00:48:15.580 important concept is because i think the quality of life that you can live like kuzmich just hired
00:48:20.980 and a house manager and it took a while little ocd little control freak had to get to the place but
00:48:28.200 he did it and he shared this publicly so i'm not talking out of school and he will say and his wife will
00:48:33.580 say the most incredible thing like one of my clients recently david in in our facebook group
00:48:38.700 he posted i need to share this win i've been watching dan heard dan read the book put it off
00:48:45.620 finally got a house manager and she started on monday and on friday i came home from work
00:48:50.700 and when i drew turn around the came around the corner i saw my wife in the front yard playing with
00:48:55.100 our kids there's a first time he's ever saw that when you're talking about what people want to hear
00:49:03.540 man it's it's powerful yeah yeah no i i'm trust me i i don't need to be sold on that freedom like
00:49:10.120 the amount of time that i spend like even on car stuff like you know if you have to get the car to
00:49:15.580 the dealership to swap out the tires um shit to do with the mclaren you know dude i let betty
00:49:20.720 drive my exotics like isn't that crazy like most people would not do that that might be the thing
00:49:25.680 that i'll struggle with to be like you know just take the car to you know take the mclaren to the
00:49:29.300 dealership and whatever it needs sort of thing um yeah but i get it i can i can certainly see the
00:49:35.500 appeal and the list that you're reading there solves a lot of problems that would that would end
00:49:39.920 up being tasks or errands in your spare time that you could really do with fun shit you know with
00:49:44.720 your kids or family or whatever um you were talking about a assistant and i saw you mentioned
00:49:52.300 somewhere on your so if you go to dan's um book site buy back your time then you can opt into his
00:49:59.300 email list and you'll get the webinar and the worksheet so i was looking at that before i hopped
00:50:04.100 on this call with you and you mentioned delegated.com um is that the place where you got your assistant
00:50:09.760 from no i'm just i own that company so okay i own a lot of companies a lot of people don't know
00:50:15.600 about but yeah delegated.com i bought uh five years ago just because again people would ask me where'd
00:50:20.940 you find your assistant where'd you find your assistant so essentially um that is an a tool but
00:50:26.620 here's how little i care about i just want people to find the person for them like rich you're at a
00:50:33.320 level dude you should have somebody if you need them and this is where it all depends because an
00:50:37.600 assistant can be called a runner can be all the executive assistant can be called the chief of
00:50:40.840 staff it all depends on your situation that's why the time and energy audit is so important because
00:50:45.280 it'll tell you what you're dealing with and then who the right hire is right so like for my buddy
00:50:50.720 matt bertulli who you know his executive assistant lives locally because she also acts as his pa his
00:50:57.480 personal assistant okay so she does work stuff and she does personal stuff because that's what he needed
00:51:02.480 right but because i have both and i have so much volume in just the executive corporate stuff
00:51:08.400 and on our my personal stuff with my wife because we're both entrepreneurs so she helps with my wife
00:51:13.200 stuff like and then she reports it's just it's what you need so i don't like if people want to go try
00:51:19.340 it out and start with delegated.com for sure because it's fractional it's by the hour they know my
00:51:23.460 playbooks they can implement it and then over time go like oh i need somebody more dedicated and
00:51:27.900 focus in full time then they can swap that out as well got it um what do we got about nine minutes
00:51:34.920 left so last question for you um i think that my audience would like to get some feedback from you
00:51:42.360 on personal stuff um one of the things that i spend a lot of time talking about on my channel
00:51:48.280 and even in my book is intersexual relationships uh you've been married for a long time um what would
00:51:55.960 you is there any one thing are there things that you would identify as success mechanisms that has
00:52:03.680 allowed that to work out for you um another actually let me ask you this question first when you hear
00:52:09.840 the soundbite happy wife happy life what comes to mind first of all oh it's stupid it's the dumbest
00:52:16.800 thing in the world it's the i'll tell you why it's the dumbest thing in the world other people's
00:52:21.260 happiness does not make you happy like everybody else's happiness is their responsibility and your
00:52:27.540 responsibility is to be happy like the world doesn't get easier oh just just through the the
00:52:33.860 auditing of the narrative of the stories in my head you know it's just like realizing that people
00:52:39.420 respond to different things that were completely different than mine that had nothing to do with
00:52:43.080 the actual facts or circumstances it had to do with their personal reality inside of their brain
00:52:48.200 their hallucinations about how the world's supposed to be so it's like the more you unpack that you
00:52:52.880 realize like oh other people's happiness include dude i tell my kids daily your emotional health is
00:52:59.860 not my responsibility i am here to support you i'm here to work with you but you are responsible for
00:53:05.780 your mental health like that's how much i believe that my job you know my life isn't going to be
00:53:10.980 dependent on and like if my kids are entrepreneurs or complete failures it does not personally it's not
00:53:16.020 going to be a reflection on me as a father i knew i showed up and i did the work and my intentions were
00:53:20.560 there and the activities were there how somebody else responds to that that's on them and i think the
00:53:25.600 moment you can disconnect that you live a completely different life where my wife's happiness is not
00:53:32.120 gonna it doesn't make me happy now do i want to become the person who can support people around me in
00:53:41.440 their journey hell yeah man like this is this is the part where you know i shared this recently where
00:53:47.360 my dad you know we've always had like a really cool relationship i went through chaos and hell with him
00:53:53.460 as a teenager and then he actually moved parts of town for me to to get sober and stay sober and he
00:53:58.760 bought all these computer books for me and he's just he's my hero but there's always like this awkwardness
00:54:03.720 like he it's like he never and for all the boys you know two two other brothers he never did
00:54:08.300 any one-on-one stuff which sounds crazy to some people but we just thought it was normal
00:54:12.020 and about a year and a half ago he finally said yes to come and spend time one-on-one with just me
00:54:18.320 for two days and and then in that moment time together i would ask him you know do you want to
00:54:24.240 work out do you want to come do it oh no no i don't want to slow you down blah blah and then i got
00:54:27.800 in a major snow biking accident with brad i fell off a 25 foot cliff and took my handlebars and my
00:54:32.680 femur and so i was injured so i asked my dad you want to come to the gym we were in nashville at one of
00:54:38.220 my events he came to and he goes okay young buck since you're injured you know and my dad worked
00:54:45.760 out with me every day for four days in a row every morning and that was the first time i'm 43 dude he
00:54:51.500 said no to me for 20 years and i share this because i wanted to if i didn't become the person who could
00:55:00.420 show up and be consistent and create the space and be willing to ask and never turn that off i would
00:55:08.160 have never been at a place where now he said yes and i just think like other people's happiness is
00:55:13.940 their responsibility but in the same breath my responsibility is to become the best version of
00:55:18.880 myself so i am prepared to support them when they're ready for me like my my family my mom still
00:55:25.080 struggles with different things and i feel like my whole family has written my mom off she's 70 years
00:55:30.860 old and they've written her off she sleeps with a sleep apnea machine she's very unhealthy she can't
00:55:35.180 walk upstairs and i still hold the belief that she could absolutely transform her life
00:55:40.140 and until she takes her last breath there will never be a moment of belief where i don't believe
00:55:45.880 that because i just know i've seen it happen thousands of times for people doesn't matter what
00:55:51.040 stage at their life young or old in a moment things can absolutely change and you can see miracles
00:55:55.860 happen but if i'm not in a position when she's ready to make that decision to support her because i didn't do
00:56:02.020 the work then that i think would be the biggest fallacy so it's not my responsibility if my wife's
00:56:06.620 happy but it's my responsibility to become the person that does the work the trauma the the you
00:56:12.820 know all that stuff that have the financial resources do we have a family coach we fly her in from
00:56:16.880 california to come live with us and look at how we interact and give us feedback that's not
00:56:21.100 inexpensive i get it's a luxury but i also realize that's why i get up and do what i do is so that
00:56:25.900 whatever i need if if i get a call that my kid's sick and there's a two million dollar operation
00:56:30.640 that is done in guatemala and i can't pay for that i don't want to i don't want to i can't even
00:56:36.320 imagine what that would feel like what is the uh there's a family coach what does a family coach do
00:56:41.980 like what was a big aha moment for you with that oh there's so much i mean think about this rich
00:56:46.840 there's the story you tell people that happened and then there's what really happened so so having
00:56:51.940 her live wake up in the morning watch us interact see the moment see the this take us individually do
00:56:57.460 some one-on-one take the boys one-on-one ask them questions probe integrate those learnings come to
00:57:02.540 dinner with us like the whole shebang um was just really valuable the biggest one i'll share with
00:57:08.180 people that it sounds subtle but really changed the way like literally on a daily basis we change
00:57:13.140 our behavior was called takeoffs and landings meaning that when i leave i used to just go it's
00:57:18.880 like this morning i had a run with my buddy rich in the past i would just leave i would just go at
00:57:24.700 seven in the morning i'm meeting my buddy i'm gonna go for a run i'll come home now because of
00:57:28.200 learning this when i go to leave i go find my wife i give her a big hug i tell her i love you
00:57:32.480 babes i'm heading out for a run with rich i'll be back at eight that subtle thing means so much to her
00:57:38.160 and to me when i come home it feels great because there's a landing that everybody goes hey what did
00:57:45.080 you do how are you doing right versus just staying busy doing their thing i mean it sounds so subtle but
00:57:50.180 it's like these little tweaks that can have such a beautiful impact um and that's just the small
00:57:55.460 stuff she did so much other things as well but we've been working with her for like five years
00:57:59.320 i mean and i have an emotional coach for my kids i mean i'm just a big fan of investing in the world's
00:58:05.040 best to teach us the skills that i think are force multipliers for huge impact on our lives
00:58:09.880 sounds like it's working for you so last question you've got two minutes you're giving your son's
00:58:14.700 advice they're going off into the world they're men now what advice do you give them
00:58:20.020 that's a great question because i i mean i've thought about this so i've given them a lot of it
00:58:30.260 like i mean i always believe that all kids are homeschooled whether the parents know it or not
00:58:34.320 because most schools just government assisted daycare um i would say
00:58:40.860 it's it's i would i would encourage them to just be them a thousand percent because like that that's
00:58:49.280 the and and what i mean by that is that there is nothing more unique in this world than somebody
00:58:55.660 that owns their truth about what they like what they enjoy what they want to do with their time and
00:59:00.080 how they want to create value for others than people that just allow themselves to live that life
00:59:04.960 right it's it's when you meet these people it's why they're they're inspiring and i'm not surprised
00:59:09.460 that those people are also the ones that have the biggest following online the biggest businesses
00:59:12.580 etc because they attract people that admire that because most people do not walk away around the
00:59:18.040 world this way so i would just hope that if i would try to say it in a way that would really land but
00:59:23.880 the whole idea of just like do it for you don't do it for dad don't do it for mom don't do it for
00:59:29.920 your girlfriend or your boyfriend or whatever like do it for you and because from that place it's it's
00:59:36.740 is it authentically you and is it a place of service i think those are two things that have
00:59:40.500 to be true those two things are true you can't live an unfulfilled life and i don't i don't wish
00:59:46.500 they're happy i wish that they're fulfilled all right guys check out uh dan's book it's available
00:59:52.560 on amazon the audible's read by him so it's a great listen it's my favorite way to consume books uh
00:59:57.380 yeah there's bonus material yeah um dan martell.com is a website i think
01:00:03.400 yeah and buybackyourtime.com and i'm very active on instagram so if you guys want to message me let
01:00:08.680 me know what resonated the most i'd mean it'd mean the world to me and then if you read the book leave
01:00:13.120 a review on amazon that's how we create the movement and the flywheel moving and uh i'm uh i'm really
01:00:18.280 grateful for the opportunity rich a thousand percent so the links are pinned in the description below
01:00:23.280 guys have an awesome day dan thanks for joining me brother