1033. Q&AF： Maintaining Momentum, Making Right Business Decisions & Developing Urgency
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Summary
In this episode of Q&A, DJ and Andy discuss the importance of a solid plan for the new year and what they plan to do to make the most out of it. DJ also talks about his new book, The Live Hard Program, which is the most famous mental transformation program in history. You can get the entire program for free at episode 208 on the audio feed. You can also go to Amazon and buy the book on mental toughness.
Transcript
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what is up guys it's andy frisella and this is the show for the realists say goodbye to the lies
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the fakeness and delusions of modern society and welcome to motherfucking reality guys today
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That's where you submit the questions and we give you the answers.
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If you want to submit some questions to be answered on the show, you can do so.
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Guys, you can email your questions in to askandy at andyfrusella.com.
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You can also click the link in the description below and submit them there
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or just drop them in the comments section of the Q&AF videos on YouTube.
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That's where we put topics of the day up on the screen.
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we speculate on what we think is actually going on and then we talk about how we the people have
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to solve these problems going on in the world. Other times we'll have real talk. This is five
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to 20 minutes of me giving you a little rant and then we'll have 75 hard verses. 75 hard verses
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is where people who have completed the 75 hard program come on the show. They talk about how
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they were before, how they are now and how they use the 75 hard program to fix their shit. All
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If you're unfamiliar with 75 Hard, it is the initial phase of the Live Hard program,
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which is the world's most famous mental transformation program in history.
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You can get that entire program for free at episode 208 on the audio feed.
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You can also go to andyprissela.com and buy the book on mental toughness.
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The book on mental toughness has the entire Live Hard program, plus a whole bunch of other
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content about mental toughness, how to cultivate it, why it's important, and how to use it
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Now, one thing about this show, we are the biggest show in the world that doesn't run
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The reason we don't run ads is because I'm not for sale.
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yes yep i'm you know i'm gonna try to speak a different language every episode
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oh yeah let's see how that goes you should start with english
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all right i think that this will be my last no more all right
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damn dog how you doing you're all right i'm just i'm good so we're just laying that one up there
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just desk popping over there dog come on man you shot me you fucking served that up pretty easy
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i mean you know yeah you gotta you gotta be defensive i was typing something else
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something up earlier mike looked at me he's like they're not gonna think you wrote that i'm like
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why he's like because everything's spelled right yeah you know so listen you know i might still be
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a little sensitive on that subject you know uh but it's fine man everything is good it's a big
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week man yeah it is got a big week dude it's uh we're rolling bro yeah it's gonna be a good time
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it's gonna be a great time dude yes it's so crazy too like you know people don't understand this but
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like if you want shit to be right and like fucking perfect because you can't get there bro yeah the
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amount of planning and prep that has to go into that like people think you can oh shit dude we
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start planning this we start planning next year summer smash the week after summer smash 100%
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yeah the first thing we do is we sit down and we talk about and debrief everything that happened
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how it went what we liked what we didn't like and how we're going to make it better next year
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that way the ideas are all fresh right away so we start working on that immediately yeah like
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actively literally next week on monday or tuesday we will sit down and we will debrief the entire
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thing and we'll make the plan for next year yeah and we'll start working on it you got people out
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here thinking this just happens yeah of course how's everything else yeah and it's weird too
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dude because there's like a there's like we just keep getting lucky man don't you know that's what
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what it is yeah yeah that's what you're lucky for damn near 30 fucking years you know that's what it
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is dude no but you you have so you have those people who think it needs requires no preparation
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and then you have the other group of people who feels like it's all preparation and no execution
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dude yeah what the fuck is that about well i think you know uh it's two different mindsets
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right the person who prepares and consumes and plans and consume some more they're
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lacking courage okay and courage is a massive massive massive requirement to succeed you cannot
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win you cannot build you cannot create you cannot become unless you go and so a lot of people will
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over plan over prepare and tell themselves well i'm just making sure i got everything
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set up you know and i'm just making sure i know what i need to know most of what you know you're
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going to learn doing it this is no different than working at burger king bro you can read the manual
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but you're not going to know how to make a whopper until you're making them all right
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that's the same with anything uh you know these guys go to flight school to be fighter pilots
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they read the manual they don't learn until they're in the plane that's right okay like
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especially after someone has had a few wins right people get what i call the midas touch
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they believe because they've had a few wins and they've done a few things that everything they do
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and and everything that they're going to do is going to win because of who they are now and
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that's just not reality it's it's arrogance and that'll get you killed just as much as the guy
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who never goes so it's a problem on both ends yeah it's so it's so crazy but yeah dude it's
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gonna be a great fucking week i'm excited for it excited to see some of you guys there as well
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yeah it's gonna be awesome and uh hell yeah man but uh but yeah so let's get this week
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kicked off with a bang let's do it with a shebang yeah yeah man let's have uh we got we got a long
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week ahead of us yeah let's make some people better today guys andy i got three good ones for
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you question number one andy recently i have been struggling with transferring momentum from one day
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to another i've heard you talk about how successful people will do anything to keep the momentum and
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i'm wondering how big of a problem this is if i can't keep it going need some advice now you
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haven't built it yet momentum carries you if you have a problem going from one day to the next day
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that means you don't have momentum that's the definition of fucking momentum you've created
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energy that is pushing you and you catch it and it makes things feel like they're effortless okay
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momentum is not something that you catch accidentally it's not something that just
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happens okay if you look at every single time in your life where everything has become nearly
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effortless where you're in the zone you're locked in you're kicking ass everything seems to be
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working that is a result of you forcing the execution for so many days before that all right
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usually for people it's about 10 to 12 days of force before the momentum kicks in and when i
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say 10 to 12 days of force i mean you're gonna have to force it yeah all right if you get to a
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point and you think like after two days you're supposed to have this momentum you haven't been
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doing it long enough you don't have the momentum so you got to build it in order to keep it and
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the reason that you don't feel like that is because you haven't built it yet it's not some
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magical force that shows up after two days bro yeah here you go billy yeah and by the way the
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the less disciplined you are the longer it takes to build so in the beginning let's just say you're
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an undisciplined human and you're going to start to work out and train that could take you you know
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20 30 some days to really get locked in but if you're someone who has a high level of discipline
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that has been developed that just needs to be sharpened up because it's a perishable skill and
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we need to make sure that we're that could be three days it could be four days like for me it's
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about 10 days okay but it used to be like 30 40 days all right so i'm talking like 10 years ago
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yeah all right so when you have that disciplined muscle developed to a certain level and you know
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what it is and you know how to utilize it you know how to leverage it the amount of time it takes to
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create the locked in momentum that you're looking for is is much shorter um here's the reality dude
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you don't have it that's it you don't have it you got to do it longer than what you're doing it and
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those days where you're like oh man i don't feel like doing it that's the important day
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that's the most important day okay the most important day is the day that you don't feel
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like doing it that you actually do it because that's where the growth comes from that's where
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the extra discipline muscle comes from all right so when you like say oh and by the way
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it's not going to be just easy when you have the momentum you're still going to have to apply
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yourself it's not like i think the way the question's framed and and maybe it's framed
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wrong i don't know but it sounds like this person thinks it's like magic like oh man i got trouble
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no shit man like you don't think that i have trouble doing what the fuck i need to do 27
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years into this game there's days when i there's days when i have you know a hundred days of wins
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in a row and then a day shows up and i'm like fuck i don't want to do this man but then i think
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well i got a hundred days in a row and that adds extra pressure for me to force that through and
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that's what i'm talking about what people do when they've created that momentum because dude it only
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takes two or three days to a lot to get totally washed out of that yeah so uh and that's why in
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75 hard the rule the rule is that if you fail you start over the next day all right but a lot of
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people seem to forget that because they say oh i'm gonna start again after this or after that or
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after this that's why you are where you are because you're telling yourself some bullshit
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okay you're justifying it you're making a negotiation you're trying to make it convenient
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you fucking fail you pick up right after that and there's a lesson in that it's designed that way
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for a reason because if you are living your life and you have a hundred days in a row of kicking
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ass and you have one bad day you don't want that one bad day to turn into seven and then you'd be
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totally downhill from there all right so you got to pick right back up but you know a lot of people
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seem to ignore that yeah dude i'm a very visual learner right if you think about it just so we're
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clear when you pick up that day okay let's say you're let's say you're 300 pounds and you want
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to be 220 or you want to be 215 okay you're probably not going to lose that much weight in
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75 days i would say the chances are you're not but let's say you get to day 40 and then you have a
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bad day and then you start right back over the next day what happened now you've got another 75
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days and like real talk you could probably hit that goal if you do that that's what it's teaching
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you okay it's teaching you that when you have one bad day that's not an excuse to turn into two or
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three or four and then lose control of your entire shit and a lot of people fail to understand that
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there's a really strong lesson in starting right back over because dude when you become aware of
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your own discipline and your own skill set of discipline and where it's at and where it stands
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and how sharp it is in the moment you you become aware of how easy it is to lose and that's what
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part of that reason is so you know you dude if you follow the program the way that it's designed
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you really can't fuck it up like you can't fail it's going to build you into a fucking weapon
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yeah yeah dude i'm a very visual learner right and so when you were explaining the momentum
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process i started picturing uh like like having to push a car right car is neutral it's just
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sitting there right you gotta start pushing it and then when you start pushing it though it starts
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coasting a little bit but if you stop pushing it it stops again it's a lot of effort to get it going
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so it's a fair to say objects in motion tends to stay in motion that's right it's physics it's a
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law yeah no no it's real bro and so i guess my point is like you know you would say it's true
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that your momentum is directly just tied to the constant inputs like it has to constantly be there
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yes this whole like why so why do people get so tied in with this momentum thing then like
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what do you mean because like it's not like you said dude first of all everybody has the wrong
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idea about it yeah they think you catch it yeah okay but every time you've caught it in your life
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if you went back and audited what you did the days before you caught that you would see how
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you created it yeah so it's not something that you catch it's something you create that's the
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point yeah most people completely misunderstand it just like they misunderstand discipline as
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being a trait that someone's born with instead of being a skill set that you have to develop
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yeah all right so it's just a misunderstanding of what it is yeah and and you know they also
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think too it's just going to continue to carry them like that's like you know i'm saying i know
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you still have to do the work it just makes the work a little bit easier yeah but yeah man you
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have to keep pushing and that's the reality and you know what that translates into every area of
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your life. That's not just your fitness. It's literally a mentality. That's why live hard is
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a mental fucking program is not a weight loss program. It's not a fitness challenge. It is a
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mental development, mental toughness program, because if you pay attention to what's happening,
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you become aware. And like we've been talking about a lot more lately, that awareness allows
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you to know where you are at any given time i know when my discipline's getting rounded off
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i know when i'm not sharp i can feel it i may not be like fat andy way off the reservation
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okay but like i can start to see it and i could start to feel it and the idea is
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is that you want to close the gap before it gets out of hand right so once you understand how all
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these things actually work versus what we're kind of led to believe how they work how most people
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think they work it becomes easier to understand why it's so important to you know on that fifth
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day to push through that because you've already got four days going dude you know what i mean
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100 dude 100 uh guys andy question number two andy i run a small business and one thing nobody
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prepared me for is how often you have to make decisions without knowing if they're right
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hire a person fire the person take the contract expand wait i always assumed successful people
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became confident because they had better answers now i'm wondering if they just became comfortable
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making decisions without that level of certainty so how did you learn to trust yourself when there
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was no guarantee that you were making the right call oh that's tough no it's not tough there's
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just a lot to it first of all you have to understand there's always going to be risk
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that's the reality of the game of being an entrepreneur yeah there's going to be risk
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but the risk is on both sides all right there's a risk what happens if i make this decision
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what the right decisions are is to make the wrong ones,
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So the wrong decisions that you make along the way
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they're nothing compared to what you're going to be
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back in you know 1999 through 2005 or 6 now we'd be out of business and nobody saw those mistakes
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because i wasn't relevant okay that's the other thing you're not making the mistakes in front of
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the whole world because dude nobody knows who you are anyway that's right so you follow your face
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yeah man it's okay that's part of the process and if you just reframe how you look at what the
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outcome of the decision it's really a win either way because i get it right or i learned quickly
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that it was the wrong decision i don't do that again and like i talk about there's really only
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two things that you need to have to be successful man you got to be able to understand that when
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you make the wrong decision don't make it again okay certainly don't make it three times because
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you are going to make some twice and then the other thing is you have to develop the grit and
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toughness to continue on when everybody else quits and if you can do those two things man
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you're going to win you can't beat someone like that so the uh you know when we really talk about
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like what we're you know there's no certainty man like even when you've made the mistake before
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and then that same thing comes up again you've just minimized the risk it's still not it's still
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not a hundred percent yeah okay so you have to be willing to understand that we're living
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with some risk that's part of the game and you have to learn how to evaluate it properly which
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is what we're talking about right now the other thing is that based on those decisions
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you develop a better vision for the playing field okay you kind of know that like just in baseball
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right like you know a guy who is a left-handed hitter who pulls 85 percent of the balls that
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hits you know that you could put a shift and run three infielders to the right side of the infield
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because you've seen it so many times that's a calculated bet now he may fucking uh you know
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he may go the opposite way and hit it right through the hole where the shortstop is my butt
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he's only done that 15 of the time so you kind of know you see what i'm saying so it's it's about
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allowing yourself to learn the lessons that then develop the skill of being able to see down the
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field and understand what's about to happen all right the reason that my vision is so good and i
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can be two three years ahead of everybody else and almost everything including what we talk about
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in politics and all this shit is because i've been doing this for so long dude it's not a gift
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it's a it's a skill that i've developed by looking ahead right it's a sharp fucking knife yeah and i
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look at it you know in in business where i've been you know fortunately very successful i always have
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to look ahead that's my job my job is to be at the top of the mast we're all in a we're all in a boat
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together dude and you know everybody's down there and they're fucking rowing and my job is to stand
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at the top of the fucking lookout and be like all right guys we gotta go left right now or we're
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going to drift into this iceberg okay and then we got to make a sharp right and we got to go over
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there that's my job okay so and then when i'm not when i when there's open seas i get down and row
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the fucking boat that's right that's what a good leader does all right but the vision part of it
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is an acquired skill set that you just don't have yet so it makes it real scary dude but the only
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way that you develop it is by having the courage to make the decision based upon the risk assessment
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that you can that you can make at the time and this is where like having and being surrounded
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by good mentors is super important and when i say mentors i don't necessarily mean go pay someone i
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mean like find dudes that are older than you find ladies that are older than you that have been
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through this journey you know make friends with them um you know pay attention to them like watch
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them like one of the things that that i think i've done very well that has helped me is like i watch
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other entrepreneurs that are ahead of me and how they move and how they operate and how they think
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and then when they make moves i try to evaluate like why do they do that or why do they think
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that i don't ever assume that these guys are stupid i always assume this person knows what
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they're doing and even if i think it's stupid there's a reason for it so what is that reason
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yeah you see what i'm saying 100 so it's it's there's you have to have humility about your
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own skill set um but dude like when you're just getting started man you know it's it all seems
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like magic dude like if you can't see behind the curtain yeah you figure like it's all magic but
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it's not man it just comes from having the courage to make a decision that you if you can't make a
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decision that you don't know the outcome of you can't be an entrepreneur because it's literally
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that's that's the fucking game yeah now as you get more experience and as you make more mistakes
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and as you add to that skill set and understanding of the game that you're playing it becomes easier
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to make the right decision with certainty but there's still always risk and you've got to be
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able to tolerate that yeah um and you've got to have the courage you know to to do that and the
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thing is is you know any entrepreneur you show me an entrepreneur that says this for sure is going
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to work every single time i'm going to show you guys about to lose yeah real talk is that real
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oh yeah yeah they there's the game is always changing dude look you got to understand
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you're look man i like to use the analogy of being in a boat because it's very accurate
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because like they're it's it's one thing to row a boat when the lake's smooth and the and the
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water's glass and everything's easy it's a completely other thing to row the boat when
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there's a fucking hurricane that's right okay it's a completely another thing to row the boat
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in the winter time as it is the summertime the one of my point is is that the environment is
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always changing and it's always changing in business there are fundamental rules that stay
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the same but if you think that what you did three years ago or five years ago or last week
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is going to work the same two years from now just because you won then that's that's that's not right
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that's not it's not gonna work that's no different than being in a football game and saying oh man
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we did a you know we did a toss sweep to the left at the 20 yard line one time and it went 80 yards
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so it's gonna work right now like that's not how it works you have to evaluate the the environment
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and by the way just so you know uh it's never smooth water and the sun is never shining and
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things are never perfect which is also why the live hard program and the 75 hard program is so
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important because it's not convenient you have to learn to operate when things are not convenient
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especially because that's when other people quit dude other people they're in their boat and they're
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they're like in the boat see you're all in a boat you just don't fucking realize it okay they're
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they're in their boat and they're like man i'm just gonna wait to start rowing until the fucking
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weather's perfect but the weather ain't never perfect so conditions are never perfect and you
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have to be able to evaluate bait this is why like old sea dog captains are so good because it's not
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because you know there's some genius it's because they've been through all the shit man without all
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the fancy tools and equipment yeah dude and then if you're an entrepreneur like myself who has been
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through and i've run successful companies before the internet i've run them after the internet and
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before social media i've run them after social media dude i fucking know the game okay and one
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of the game one of the biggest things about entrepreneurship is you have to be able to
00:25:21.660
adapt to the environment that's what's going to be conducive to you winning currently yeah so
00:25:25.960
like when people say you know like when guys get real confident because they won once or you know
0.52
00:25:30.880
like dude there's there's dudes you know like oh my fucking uncle worked at target and i got my
1.00
00:25:35.960
product all over the country bro you don't know shit you don't know anything you hit you got up
1.00
00:25:43.300
to the first you got up at batting practice and the first pitch you hit a home run you think you're
1.00
00:25:48.020
fucking babe ruth that's right right like there's people like that the game is long too yeah fuck
0.99
00:25:54.320
dude and this is also why this is also why when guys get to be like my age and they've gone through
0.99
00:26:03.500
all this shit built all this shit done all these things and then they get resources and they're
0.71
00:26:07.920
able to maintain that hunger and that they've built relationships and they've got some money
0.99
00:26:12.760
and they've got bro they become super fucking dangerous because dude now they know like all
1.00
00:26:18.320
this shit and now they have resources behind it now now you're dealing with a fucking problem
0.99
00:26:24.400
you could go with some gas there i'm just saying yeah entrepreneurship is the only sport that you
1.00
00:26:29.160
can play where the older guys are far more dangerous than the younger guys yeah they just
00:26:35.060
are yeah yeah i've also heard you talk too about you know just decision making in business it's
00:26:40.440
like you know you there i can't remember which one you were talking about but there was a decision
00:26:44.220
that you made and it wasn't that it was just it wasn't that it was the wrong decision it just
00:26:50.340
wasn't the right time because like it had now you implemented the years later it's like oh it's
0.61
00:26:55.600
fucking work it wasn't ready time the environment the market that's another thing is you can get
00:27:00.020
you your vision can get so fucking sharp that like dude like look at how we handle cti okay
0.99
00:27:06.120
like let's just use as an example the shit that people are talking about today you could go back
1.00
00:27:11.840
and i was talking about five years ago 100 legitimately 100 okay and the shit i'm talking
0.99
00:27:17.080
about today nobody's gonna be talking about for two or three years like it's just what it is man
0.83
00:27:22.540
and and so like i'm i'm ahead and it makes you sometimes it makes you look like you're wrong
00:27:27.860
but you're not wrong you're just way ahead yeah and i don't know yet that's all it is yeah dude
00:27:32.480
and uh you know that's a whole not that opens a whole nother problem because in business that
00:27:37.780
can become a problem too right like you you can you could kind of see what's forming
00:27:42.100
and position yourself too quickly to where you actually go backwards before you go forwards
00:27:47.920
so there's a lot here dude so like when you said you know it's a hard question it's not hard
00:27:53.140
but like we could talk about this one thing for literally like two days yeah you know like this
00:27:59.320
is this is it's a fluid environment man and you have to be able to recognize what's happening
00:28:06.140
you have to be able to recognize the changes that are happening in the environment you have to be
00:28:11.420
able to make decisions today that are going to put you in the spot when all those things converge
00:28:15.780
to push you forward i'll give you an example four years ago five years ago six years ago now
00:28:21.960
i was telling everybody i said pro america's coming back people are going to be patriotic
0.98
00:28:27.580
people aren't people are going to get their fuck you back and they're going to want to support
0.99
00:28:30.980
companies that didn't go with all this woke bullshit and look what's happened everybody
0.99
00:28:35.720
at that time was like andy but if i do that you're gonna fucking hate me no now everybody knows who
0.99
00:28:42.780
the real people are and who the fucking fake people are and that's a big problem with influencers
0.96
00:28:47.980
it's a big problem with companies right now how do you unwoke your company you see what i'm saying
0.98
00:28:53.400
i mean bro look harley davis is going through right now they're getting fucking destroyed
0.64
00:28:58.160
because they didn't understand that they needed to be america's brand when it wasn't cool to be
0.89
00:29:06.980
america's brand okay and now they're paying the price for it because they're getting called out
0.99
00:29:11.900
by everybody and you know who's benefiting indian because an indian makes great shit they make
0.97
00:29:17.640
okay great bikes so now you got a competitor who would say faster off the wall off the floor i mean
0.99
00:29:23.440
look bro now you got a competitor yeah that you gave the fucking ground up to because you didn't
0.99
00:29:30.100
have the foresight or the balls to stand on who the fuck you are all right but i said that years
0.99
00:29:36.680
ago and and you know a lot of you guys who are entrepreneurs you know you guys were hesitant to
0.99
00:29:41.380
do that and and now you have a problem so and this goes back to what we talked about with ferrari
0.98
00:29:49.120
okay on the last show you got to know what your core brand structure is and you have to fucking
0.63
00:29:54.740
stick to that framework what this is why core values and living by them and standing by them
00:29:59.800
knowing who you are are so much more important than trying to be the thing
00:30:04.840
that is popular at the time yeah okay and getting back to the point i was making
0.98
00:30:09.220
we were that way before all the woke shit we were that way during all the woke shit
0.96
00:30:16.260
and now we're being rewarded for it yeah you see what i'm saying so our brand's exploding again
1.00
00:30:22.780
and the reason it is is because people know that we don't fucking bend the knee to this bullshit
0.99
00:30:27.260
we are who the fuck we say we are we've always been that and that's what you're going to get
0.99
00:30:32.700
and people like that so so like dude when you you know there's an art to this okay it's not
0.98
00:30:41.980
a science science is for sure art is like an educated guess almost yeah you know what i mean
00:30:52.900
in a different way yeah um take some finesse it does that maybe is a better word than art but
00:30:59.260
it's more artistically creative than it is science yeah you know what i mean um maybe it's like a
00:31:07.540
hypothesis right uh but it's certainly not a definitive for sure proven thing yeah and you
00:31:15.780
know that's what makes business fun i think yeah that's what i enjoy about it most there's nothing
00:31:20.200
more rewarding to me in business well there's two things that i i going back to what i said a minute
00:31:26.280
ago about the older guys that only applies if they maintain their hunger okay a lot of older
0.90
00:31:32.380
guys get fucking lazy they get comfortable and they become easy to beat because of that
0.99
00:31:37.200
the younger guys eat them up but that older guy who knows all his shit is able to maintain that
1.00
00:31:42.980
drive by expanding the vision that motherfucker's hard to beat can't can't fuck with it it's hard
1.00
00:31:48.260
okay you're gonna have to hit some fucking uh unscheduled home runs that's right okay
0.99
00:31:54.140
um but over the long haul that guy you can't really catch that guy because they've got the
0.95
00:31:59.720
years on you and the experience and the environment and they've been through the bad weather and all
0.99
00:32:03.760
these things but dude the reason is a lot of these old guys what they do is they get in their 40s and
0.96
00:32:08.180
shit they sell their business and then they kind of lose uh the plug-in of them paying attention
0.55
00:32:14.020
to the environment they're not really and then like when you try to get back in it's like learning a
0.90
00:32:18.420
whole new language because like you you forgot it you know what i mean um but there's two things
00:32:23.920
I really love at this point in my life and one is I love helping people change their lives whether
00:32:31.980
that be through you know the live hard program or whether that be losing weight or whether that be
00:32:39.240
transforming their personal lives and the other thing and whether that be an employee here that
0.99
00:32:44.260
we're trying to develop I love that shit and then the other thing is I love I love
0.99
00:32:50.780
coming up with a concept building it out putting it out into the market and then
0.99
00:32:59.980
seeing how right i was or wrong i was and then learning that process like that whole thing
0.99
00:33:05.100
now when you're when you're young and your ass is on the fucking line literally every day that's a
0.99
00:33:11.000
scary thing but that's also like what becomes the the most fun once you know some shit yeah
0.99
00:33:17.560
you know what i'm saying so can i actually one last piece on this just the the entrepreneur
0.82
00:33:23.020
owner you know making these decisions what what's the level of transparency do you recommend an
00:33:31.260
entrepreneur who's leading a small team whatever it is in making these decisions how transparent
00:33:36.980
should you be during this process in what regard uh so there's a decision that has to be made that
00:33:42.640
you know you feel like i gotta go left or right right like and you have people that you know are
00:33:46.700
answering to you or you're answering to them however you're looking at it how transparent
00:33:50.120
are you in the process about the decision you're making how you made it why you're making well
00:33:54.300
there's a lot to that yeah okay um depends on decision i mean yeah no look part of what you're
00:34:03.300
asking is how to build a strong culture too you just don't know that you're asking it okay all
00:34:07.600
right because like when you don't know you don't fucking know all right and so as a leader you got
0.97
00:34:13.260
to know what the fuck you don't know which means you got to listen to the guys to get their input
0.97
00:34:17.880
on the things that they may see differently there's a big difference between a guy calling in uh you
0.99
00:34:23.340
know airstrikes in the fucking tent yeah from the guys that are on the fucking ground and if you
0.97
00:34:28.820
can't listen to those guys and hear what they're saying and trust them then it makes it impossible
0.99
00:34:33.900
to make the right decision also if you just make decisions autonomously all the time
00:34:41.360
these people don't really feel like they're part of it okay so if you want to build a strong
00:34:47.240
culture you have to show the humility to take their input now some people will take this to
00:34:53.920
the extreme and the extreme is they start making decisions by committee which is how you end up
0.99
00:34:59.180
with a piece of shit like ferrari just ferrari making an ev okay that's that's not what we're
0.98
00:35:05.020
talking about here we're talking about hearing people out and then you as the leader taking
1.00
00:35:13.260
responsibility for the decision that is right for the team and the outcome that we're after
00:35:19.020
even if it's not your idea okay because you're not always going to have the best idea
00:35:24.860
a lot of people that are shitty leaders feel like they have to make the call
00:35:31.400
and have it be theirs because it discredits them if they do this when in reality dude that's what
0.67
00:35:38.000
bonds the team all right so how transparent do you need to be does that all make sense yeah 100
00:35:45.240
because what happens here is you end up getting buy-in all right these guys on the ground they
00:35:51.580
understand that they can talk to you they understand you're going to evaluate the information
00:35:55.560
and they understand that you're going to make what you think is the best decision even if it's not
00:36:00.820
your decision like meaning your idea okay that's a that's a hard thing for leaders to do because
00:36:07.400
they want to flex their authority that's right uh flexing the authority i don't you know know
00:36:11.680
if you guys understand this but uh flexing the authority uh is is not the outcome here we're
00:36:16.980
trying to win that's right okay that's right that's what we're trying to do you know what
0.99
00:36:20.860
popped up is like like uh football coaches you know i'm saying it's like fucking you got five
0.98
00:36:25.000
seconds on the clock and the coach is usually no like the quarterback what play do you want to run
0.99
00:36:29.640
and the coach lets the fucking quarterback maybe you know maybe the quarterback it depends on what
0.95
00:36:35.300
he's saying yeah you know like there's other times like there's dude this is where the experience
0.99
00:36:39.400
comes into play because sometimes you're going to end up hearing things from certain people
00:36:44.300
that work with you that aren't actually the reality but they are saying those things in
00:36:49.780
their best interest to make their job easier so you have as a leader you have to be able to evaluate
00:36:55.500
why is this person saying this are they saying this because they're on the team are they saying
00:37:00.780
this because they want to work less yeah the the way that you get them to make decisions about
00:37:07.860
what's best for the outcome is by cultivating what i'm talking about here this back and forth
00:37:12.360
and then a decision making that you make and then if it's wrong you take responsibility you don't
0.81
00:37:16.540
say steve is the one that came up with that idea i just fucking thought it was you know no it's
0.99
00:37:20.920
your fucking fault you made a fucking decision it didn't work now we're going to do this and you
0.99
00:37:25.060
there's no ego involved all right and when when when you think about like how to get people to
1.00
00:37:34.120
not make those those decisions about making their job easier it's by giving them buy-in to what the
00:37:39.840
overall mission is so this whole process helps eliminate a lot of that you see what i'm saying
00:37:44.740
100 so so then when we talk about how transparent you're going to be as your operation gets bigger
00:37:54.760
right you're you're you're not going to go to the entry level dude is right and say oh look you're
00:38:02.560
going to keep your core circle that's tight this is why they have boards of directors or you have
00:38:07.560
executive teams c-suite yeah right yeah these are people that you can trust these are people
00:38:13.260
whose outcome and their incentives are tied to the accomplishment of the mission and you keep it
00:38:20.260
tight there and you let them do the other part that we're talking about you have to coach them
0.99
00:38:23.960
on how to do that yeah uh because dude the the like if we're being real the worst fucking leaders
0.99
00:38:29.440
in the world are middle management leaders really fuck why is that because they think that that's
0.99
00:38:33.960
some sort of fucking title it's the first time they've ever had leadership they think it's about
0.99
00:38:38.300
flexing on people and put you know telling people what to do when in reality it's about developing
0.97
00:38:42.760
people and accomplishing the mission so so when you say how transparent should i be
00:38:49.860
it depends on where you are in the business journey yeah right like in the beginning and
0.99
00:38:55.660
you've got fucking 10 people you know they're probably going to know most of the shit
0.98
00:38:59.860
when you have a thousand people they're not people people aren't going to know but that's
1.00
00:39:07.020
why you're going to have a meeting you're saying this is the general direction what we're trying
00:39:09.780
to do we need you to do this do you do this do you do this the guys on the inside those guys
00:39:14.100
are going to know the exact details of why what how what the key the key moves are and and you
00:39:22.220
know those people are always you're always going to want to be fucking mega transparent with those
00:39:26.600
people and um you know your job as the leader of a bigger organization is to paint the vision and
0.75
00:39:34.500
get everybody organized to move down what the solution is and protect them from worrying about
00:39:40.580
the other outcomes that are possibilities right like because those can be distractions distractions
0.99
00:39:46.700
that's your job your job as a leader is to put that shit on your back and that's a trade-off
0.99
00:39:52.040
and and fucking let them do their thing no different than being at the head of your household
1.00
00:39:56.540
okay if you're a man and you go home and you unload all your shit onto your family
1.00
00:40:01.340
you're being a fucking bitch okay and thousand percent that's the truth yeah so you've got to
1.00
00:40:07.480
learn that your part your role on the team whether it be in your family or whether it be in your
1.00
00:40:11.860
business or whether it be this is to protect the people who are doing the work from the
00:40:20.160
stress of what could go wrong so that they can do their work in a well-focused manner
00:40:28.540
right this is why being an entrepreneur and leader is so tough dude i mean there's lots
00:40:33.100
of things that make it tough but um but yeah man uh you know transparency is mega important dude
00:40:40.940
because transparency creates trust which creates buy-in which creates better work so i love it i
00:40:46.820
love it man guys andy third and final question uh andy question number three andy uh i had a buddy
00:40:54.540
pass away unexpectedly last year um since then i can't stop thinking about time not in a depressing
00:41:02.880
way but in a very real way it made me realize how many things i've been putting off because i'd
00:41:08.540
assume i'd get to them later i'm 42 uh going through this now was there ever a moment in
00:41:14.540
your life that made time feel real to you and how did it change how you operated afterwards
0.60
00:41:20.280
uh yeah um when i got stabbed in the face almost fucking died um i realized that my life could
0.75
00:41:26.400
have been over and it installed a whole new sense of urgency and i'm very fortunate that happened
0.87
00:41:31.180
to me when it did it happened to me when i was 23 years old okay i understood after i got over
00:41:38.460
my self-pity that holy shit this could be could have been over all right and then it happened
0.98
00:41:45.120
again when i was in 2011 12 when i was misdiagnosed with the fucking brain tumor
0.99
00:41:50.720
and it ended up being a benign cyst that you know was nothing but he said you had like two
0.99
00:41:58.380
weeks to later no he said no he said it was inoperable though oh fuck but uh you know the
0.97
00:42:04.280
point is is yeah dude uh those things and like your friend and you know these things happen and
0.97
00:42:10.220
most people uh fail to see the other side of the gift of that happening right like you know
00:42:17.400
your life changes when your own mortality comes into question you know everybody lives as if they
00:42:25.340
have forever to do everything they want and you simply don't and then you wake up one day and
00:42:30.920
you're 50 years old and you're like holy shit i haven't been taking care of myself i've not lived
0.91
00:42:35.160
the life i want to live i've not lived the life i want to live with the people i want to live it
1.00
00:42:38.540
i and now i'm like way behind and then they just give up because they're like fuck i can't do
0.99
00:42:43.180
anything about it so which is total bullshit by the way um yeah you can always do something about
0.98
00:42:49.180
it even if you're 70 you can change things um but the younger you are when this question comes
0.91
00:42:58.000
into play and this realization happens the better for you i was very fortunate for that to happen to
00:43:05.440
me when i was 23 all right because then i started moving i started realizing well if i'm gonna do
00:43:11.200
this i gotta go now and a lot of people don't have any of these moments come into their lives
00:43:27.840
they just refuse to look at the other side of the coin, right?
00:43:32.580
They will just say, man, this happened and it's horrible.
00:43:39.920
the lesson to be learned out of that situation.
00:43:42.560
And that's the important point of perspective, okay?
00:43:47.260
depending on how you look at things most things there's almost everything there's a lesson in
00:43:53.800
and that lesson can apply to you and if you refuse to acknowledge those lessons you're
00:43:58.840
gonna have a hard life if you're able to be truthful and honest and be a realist about it
0.99
00:44:04.800
hey my friend steve man he's 40 years old and he's dead and fuck dude that could have been me
0.98
00:44:12.360
and i better get my shit together that's a powerful thing yeah but how many people actually
0.98
00:44:18.000
get to that point instead of just saying oh my friend steve died right yeah like it's it's not
0.78
00:44:24.340
it and i think a lot of people don't look at those things because they're so comfortable in
00:44:33.180
the situation that they're in that they don't want to do the work required to change it right
00:44:38.820
they know they they could see it they know it's there they understand it but then they act like
00:44:45.720
they don't so they can pretend to live in ignorance but the truth of the matter is is
00:44:49.680
that once you see it you can't unsee it so if you've had that realization and you're trying
00:44:54.660
to bury it you're going to be miserable your whole life because you're really knowing that
00:44:58.820
you're actively wasting your own opportunities so it's uh you know going through these things
00:45:06.120
they're you know they're bad but it's the bad things that allow you to realize
00:45:11.560
that you have opportunities that you should you know take advantage of while you're here
00:45:22.660
whether that be traveling whether that be uh you know building a business whether that be
0.99
00:45:28.640
uh whatever it is that you're into man yeah you know like that's real shit yeah is there a way
0.95
00:45:35.740
because you know you mentioned like not everybody's gonna have those type of moments or experiences
0.94
00:45:40.900
that kind of wake that push that selective urgency i guess is what it is so is there a way to always
00:45:46.000
learn from other people i was about to say like i mean how how do you do that you know i'm saying
00:45:49.640
like how do you create that sense of urgency then i mean you don't think anybody listening here
00:45:54.000
knows someone that's died when they were 30 years old right right freakishly i know you do i do
00:46:01.060
yeah 100 you know you have a situation in your family where a young man died at what nine nine
00:46:07.200
years old yep okay did that change you absolutely yeah absolutely right so these things if we're
00:46:13.740
willing to acknowledge them instead of being bad things they become things that drive us
00:46:18.360
and it depends on how you look at it right like it would be very easy for me
00:46:23.600
to this it would have been very easy for me when i got stabbed to just quit everything and
0.97
00:46:31.020
like become this piece of shit and then hang on to that story my whole life and really dude nobody
0.96
00:46:35.860
would have blamed me i'm gonna say yeah you probably would i mean yeah justifiably so
1.00
00:46:39.260
it's a fucked up situation yeah but i mean bro like and there's people that had it way worse
0.69
00:46:46.540
than me like dude people that have lost their legs or whatever and they become champions at
0.95
00:46:51.060
something new you know um a guy that just passed away alex zinardi he was a famous f1 driver he
00:46:59.020
got in a car wreck and he lost his legs and they said oh you're never gonna he became a wheelchair
00:47:04.440
race champion then he got back in a race car and he became a champion again like
00:47:08.740
you either allow these things to move you forward or you allow these things to be the reason which
1.00
00:47:15.560
is bullshit that you don't do anything so are you gonna be full of shit your whole life are you
0.99
00:47:21.640
actually going to become what it is you're supposed to become and that's what it always
1.00
00:47:24.660
comes down to man so at the end of the day for you the guy that wrote this um you know i don't
00:47:31.940
want to sit here and say it was a blessing that your friend died but you should look for the
00:47:36.180
blessing in that and the blessing in that you've already identified which is i've realized that i
00:47:42.320
don't have all the time that i thought i once had and that is a blessing that's not a curse some
00:47:48.580
people never have that so your job now is to figure out what it is you want figure it out who
0.74
00:47:55.200
you want to become what you want to create and go do those things before the same shit happens to
0.99
00:48:00.400
you that's fucking real man that's fucking real man guys andy that was three bro yeah that's three
1.00
00:48:07.160
all right guys let's get out there let's have a good week uh don't be a hoe shut the shop
1.00
00:48:12.640
Went from sleeping on the floor, now my jewelry box froze
1.00
00:48:16.260
Fuck a pole, fuck a stove, counted millions in the code
1.00
00:48:19.580
Bad bitch, booted swole, got her on bankroll
1.00
00:48:22.880
Can't fold, just a no, headshot, case closed
1.00