266. Q&AF： Right Path In Business, Providing Value To Great Companies & Customer Attention
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Summary
In this episode of the Real Talk podcast, Andy Priscilla answers a question about how to know if your business is on the right path, and what to look for when it's going through a growth patch.
Transcript
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what is up guys it's andy priscilla and this is the show for the realest say goodbye to the lies
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the fakeness and delusions of modern society and welcome to motherfucking reality guys today we
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have q and af this is where uh you ask questions and i answer them and the reason it's called af is
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because sometimes you won't like the answer because it's the fucking truth all right now we
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have a fee for the show the fee is share the show if you learn some shit if it made you laugh it gave
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you a new perspective if it gave you a new understanding if it helped you uh share the
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show okay um where can they submit their cues oh guys as always email those questions in to ask
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andy andy for seller.com all right hey so got that out of the way um we also have other kinds of
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shows we do we have a cruise the internet show which we're gonna make fun of everything uh we
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have real talk which is uh i'm gonna tell you the fucking truth and then we have full-length episode
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where myself and a guest and some other guests are going to make fun of everything um and in the
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midst of this making fun of everything and laughing you probably learn learn some shit
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uh we don't run ads i don't run ads to you i don't run ads on the show i don't waste your
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fucking time so please share the show well let's get started andy question number one when a company
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when one of your companies are going through a significant growth patch right that's all the
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time what are some signs that you're on the right path that you're doing like you made the right
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fucking decisions what are the signs i would say the fact that you're growing is probably a really
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good sign you know i spent 10 years uh not growing and scavenging for every single fucking
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transaction i could get and i'm very lucky that that happened because what that created was a
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situation where i value each and every single transaction um and that culture has now replicated
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itself uh over the over the size of our company which is thousands of people deep um so that's a good
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sign okay a good sign is that things are going well a good sign is that your company understands
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to value every single customer even when things are going well and especially when things are going
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well because here's the thing most people buy a word of mouth all right you can advertise you can run
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billboards you can run super bowl ads you can do this that this this this this this at the end of the
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day how humans buy is through word of mouth you buy a pair of shoes i've seen the ad 17 times
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i look at you and i say oh i saw their ad on tv i saw you got some what you think right okay how was
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it right and that's how we buy okay very few people buy off of an ad an ad is created to uh create
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awareness around a product now a lot of you guys out there do e-com and you do direct response style
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advertising that's a different thing um but in both ways it's important to have excellent follow-up
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have excellent service have excellent customer service um these things have to be valued even
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when you scale so so my advice isn't what's some signs that i'm doing it right the signs that you're
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doing it right is that you're lucky enough to have some fucking growth okay um but what what really
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fucks people is is that when they start getting that growth they start valuing that each transaction
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less right and this is this is what kills most businesses over the course of time right they're
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they're they're nobody they value the transaction because they need it they get really good so they
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stop valuing the transaction as much as they did in the beginning then they get bad again right no
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transaction so you have to look at that period of hyper growth as a period to extend as long as possible
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um by creating the best experience possible at scale and that takes a lot of work it takes a lot
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of effort it takes a lot of understanding inside your office um and it's going to take time for you to
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to understand that i could sit down with you and i do this in rt i sit down with people uh i i show
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them exactly how to design a culture uh that will do exactly what we're talking about yeah and it takes
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it usually takes these these people in rt who are already experienced entrepreneurs two three years
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for this to start playing out so um that that's basically the answer i would not look for things
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as a sign of oh we're doing it right i would always look and always choose to look as to how
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you could do things better i think that's a much more powerful way to look at your business you know
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um one of the things that we've been able to do because i've been in all phases of business i've been
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the nobody i've been the competitor and i've been at the top of industries um and i could tell you one
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thing that has kept us moving whether it be in any of the areas of business is always to look for where
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where you're weak always look for the things you're doing wrong i don't typically look for the things
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i'm doing right i look for the things that we're doing wrong or could be done better um and i'm very
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diligent about those things because i know if there's no holes in the boat the boat fucking is
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going to float right right so um i'm always looking for ways to not just plug holes in the boat but also
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make the boat go faster yeah so i don't look at like i never i rarely and anybody who works with
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me or works around me um will will vouch for this i rarely uh i rarely look around and say oh man we're
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doing it so good like i don't back i don't think i've ever done that you know what i mean i love that
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no holes in the boat boat's gonna float like that andy question number two okay we talk about uh adding
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value right um as an employee adding value the question is what are some ways you can think of
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adding value to a company that appears to have it all example how can you possibly make nike better
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how do you add value to a nike right what's your response on that well first of all in a company
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like nike that's been around for a long time um the opportunity is in the complacency of the upper
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level people that work there who have been there a long time all right so while you may not innovate
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the next sneaker um you can easily move up because the people who have been there for a long time are
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very complacent now you're going to run into things like oh you know tony who my boss is his friends
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with his boss and they've been doing it a long time but um you know there's tons of opportunity and
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mature companies right now because a lot of the people who have been there for a long time just don't
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give a fuck anymore right not such yeah for sure so that's one position uh another position would be
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um uh actually i think that's the main position i think that's the main the main way to contribute to
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a mature company is to uh do the job that people have been there longer than you uh and do it better
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and and that's what's going to help you move forward inside of that organization as far as adding value
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value um value adding to a company is a 24 hour a day job it doesn't count just when you're in the
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walls of that company it counts when you're outside the walls it counts when you're on the internet it
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counts when you're out in public it counts when you're in a restaurant you know i would encourage
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everybody out there who's part of any organization no matter what it be to really consider that with
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the essential uh and obligated communications that we have with social media now that it's important to
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be a strong representative of your company no matter where you go um and how you represent yourself
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whether it be in private or in public is still a representation of that and you know sometimes
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people forget that sometimes people make mistakes sometimes people get sloppy and you know that's not
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a good thing in today's society because everybody wants to see uh how the fucking steak is made in the
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back right and sometimes they don't like it so it's important to keep that in mind you know we have full
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transparency nowadays uh everybody's watching so the better of an example that you can be inside it
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uh for a company i think the more value you bring right like for in our company you know we're not a
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mature company like a nike um by those terms we're just a baby but um you know i can tell you for sure
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like i value the people who live that way all the time the most and not when they're just in here
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that's right yeah that's i feel like going out there at nike you see this big giant but dude they got
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problems oh fuck you know i'm saying like like slave i mean they got they got major problems you
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know i'm saying like look man don't pick me to be on their board yeah well they wouldn't right
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right and that's the problem that's the problem okay when you start picking everybody that agrees
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with everything you fucking say you create a company like nike that only stands for certain
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things that excludes a huge potential of their population the minute there's a real competitor
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of nike they're fucking blasted okay yeah and there's a lot of people out there going after
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them it ain't just it ain't just me right you know i'm saying like they're the next group of young
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hungry people are they're already in business you know these guys are doing 20 30 40 100 million
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dollars a year you know what i mean 200 million dollars a year 500 million dollars a year and
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they're these people nike's not even those people aren't even on nike's radar because like i said in
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the previous question or maybe it was earlier this question you know a lot of the people in that
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company don't give a fuck right so they don't even pay attention so you have all these companies run by
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all these young people who are hungry starving yeah we're just one of those companies right like we're
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not the only company there's a whole bunch and i know all the owners of all of them and and bro these
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guys aren't gonna stop i'm not stopping they're not gonna stop the next generation of iconic companies
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has already been born it just hasn't grown up yet you know so if i were someone instead of trying to
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go fucking work at nike i would try to get in with somebody like that that's that's me personally
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because the opportunity is that much uh greater to contribute i think the companies of the old days
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even though they're they're massive giant corporations um and you know they have the money and all these
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things like it's not going to be easy to remove those guys from where they are but it'll happen
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organically because uh you know they've chosen to take a side uh that isn't in line with the majority
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of of what's going on and people are catching on to this corporate um fascism type shit where big
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corporations are all linking together to put an agenda down and dude the average american doesn't
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believe in that right and so like they can recognize like oh adidas oh nike oh under armor oh
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uh fucking they're all messaging the same shit that is like bro it's anti-american for the most part
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it's divisive and and this is like this is this is all tied together with the world economic forum and
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their alliance all those companies are part of that um as far as i know i could be wrong but i'm pretty
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sure they are the world economic forum gets their financing from fucking a thousand different
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companies that are all huge and they all band together with the same bullshit message to try to
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change the narrative in society and at the end of the day um you can't change the laws of nature here
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in america in america we're always going to be founded on hard work we're always going to be believe in
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merit-based uh rewarding if you work hard you're going to get rewarded if you fucking lay around and be a
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piece of shit you're not right and everybody believes that whether what the only people that don't
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believe it are the far left people that they have chose to align with and that's alienating a huge
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part of their audience so the the opportunity to take their fucking lunch is right there in front of
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us i mean we do it every day bro it's just going to take time because they're so big right you know so
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if i was a young person i would get in line with someone who who one of these companies who is not
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so far positioned that way and is more positioned for freedom and the american values because that's going
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to become the next hot thing and when that trend fucking starts to hit in business which you'd
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already asked business owners just haven't figured it out yet once business owners figure out that you
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can make 10 times more money by being a pro america freedom brand everybody will do it and i'm not
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saying that's right i'm just saying that's what the actual trend will be and so because people will
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do anything to make money right right that's also why it's going to be important for you to identify
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the brands who have been about that from the beginning they want and not just people who are doing it
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for marketing yeah but regardless we need it and so like i don't really care why the fuck people do
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it because we're going to lose the country if we don't so but that's that's something i would talk
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about on cti but the point is if i'm a young person who wants to get in and wants to add value get one of
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these younger companies because for the next 10 20 30 years you're going to be able to fucking have
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unlimited upward mobility because they're going to be working to catch these big behemoths i would not go
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work at nike i would not go work at adidas right i would not go work at underarm i wouldn't go work
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at these companies because i feel like there's the opportunities greater in the smaller brands
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no that's real that's real andy our third and final question for you and this actually kind of ties into
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a little bit what you were saying on question one um but about you know that that individual
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transaction right so the question is who gets more attention your current customers or your future ones
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that that's a loser question they should all get attention it's equal yeah it's not fucking it's
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not listen this is the biggest thing that people have to understand as entrepreneurs it's not this
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or that it's all of it like like people want to think like they have this natural propensity to think
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like okay i've got this machine and it has parts one two three four five six and my parts three four
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and five are shitty but my parts one two and six are good right and i'm just gonna fucking
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go with those three good parts and not worry about these these three shitty parts and there's
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entrepreneur gurus out there who really haven't ever operated a business in real life who say this shit
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all the time you know oh go go on your strengths and don't fuck your weaknesses well the weaknesses is
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an area for someone else to come in and attack you okay so if i'm another strategic business owner and i
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look and i say okay that company's doing one and two and six very strong but those the two three and
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five or whatever in the middle that i don't remember what i said the point is the shit that's where i
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attack them right and if you want to build a real company you have to be strong across all facets it has
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to be united front your offense has to be strong your defense has to be strong yeah your products
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have to be great your service has to be great right like it's not this or that or or what's more
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important it's all important all the time and that's something that business own amateur business
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owners that don't understand what it really takes to win think that they can slack on certain areas
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and be good as other areas and bro you you just can't do that anymore it's just not reality there's
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better options out there and people aren't going to shop with you just because you're you your friends
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aren't going to shop with you just because you're you so what does that mean that means you have to be
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fucking great that means part one has to be strong two has to be strong three has to be strong four
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five six they got to be strong too and your days and life will become consumed with literally going
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from part to part to part to part like the one through six could be departments right for me right
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and addressing issues there like one day i come in here me and sal might be working on something
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with the warehouse the next day it might be customer service the next day it might be products
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and then on the on the fourth day might be back to the warehouse right like this is the it's it's
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like whack-a-mole you know that game whack-a-mole yeah it's like that except you got to be really
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good at it like real good and whack the shit out of it yeah and and dude that's what people people
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think that it's not like that that's just how it is like dude everybody like people from the outside
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believe you know and i've heard this oh andy just shows up to work and fucking fucks off all day
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like like i'm like dude i get about that on cardio yesterday i get this from my friends who are who
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are even in the same business as me that aren't even that aren't on the same level right and they'll
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be talking to me and i'll say well hey this is what you got to do well it's different for me because i
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didn't i don't have this and this and this hey motherfucker i didn't have this this list either
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right i built the shit from fucking nothing okay so i didn't have a team i didn't have people i
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didn't have this i built all that shit and you could build it too and like dude it's funny because
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when i see people like try to take little passive aggressive knocks at me like i'm just like dude
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you're you sound like a moron right like i saw i heard one time someone say oh yeah andy has people
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to do that stuff what the fuck are you talking about people to do what stuff right like this is a huge
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operation it's massive i see it every day bro the exact the exact example that i remember was oh you
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know if i have to go out in the parking lot and move a truck um i would go do that myself and andy
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won't do that himself well no shit motherfucker because i value my time and i understand what
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it's fucking worth right okay and i did do that 15 years ago whenever it was fucking my period of
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time to do that but guys will say shit like that trying to devalue me and value them right well all
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that shows is that you don't know how to organize a team or organize your own time or value your own
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time or know what the fuck it's worth because if you're still doing that it means you don't know
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how to lead properly you don't know how to team build properly right okay so before you come
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knocking on my shit and think i just got it made understand like all this shit was created
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right so that's my answer man it's fucking fine yeah guys andy that is three so go pay the fee yeah
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do that went from sleeping on the floor now my jewelry box froze fuck a bowl fuck a stove counted millions
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in the cold bad bitch booted swole got her on bankroll can't fold that's a no headshot case closed