REAL AF with Andy Frisella - 419. Q&AF： Expanding Your Product Line, Positively Moving On From A Company & Working Towards Premium Pricing

00:00:00.000 what is up guys it's andy priscilla and this is the show for the realists say goodbye to the

00:00:20.880 lies the fakeness and delusions in modern society and welcome to motherfucking reality guys today

00:00:25.380 we have q and af that's where uh you submit the q's and i give you the afs as always you can submit

00:00:32.200 your questions to guys email those questions into ask andy at andy for seller.com that's dj hello

00:00:38.880 children what's your instagram dj you guys follow me on ig at officially d johnson give dj a follow

00:00:45.500 guys now sometimes we get some new listeners on the show and if that's you you have to understand

00:00:52.380 this is unlike any other show that you have ever heard we have multiple formats of the show within

00:00:57.280 the show today you get q and af sometimes you get cti that's more of our domestic extremist branch of

00:01:04.360 the show that's where we uh put up three headlines that's why it's called cruise the internet and

00:01:10.760 then we talk about how these fucking psychopaths running shit are fucking up our entire world and

00:01:15.440 then we talk about how we as individuals can be the solution we also make fun of them a whole lot so if

00:01:21.200 you don't have a sense of humor you probably should listen to the show that was sometimes we have real

00:01:25.860 talk real talk is five minutes to 20 minutes of me having some real talk and uh that's what it is

00:01:31.280 and then we have full length and full length's more like what you hear on most podcasts which is like an

00:01:35.360 interview um but on on this show it's more like a conversation okay so don't criticize me on my

00:01:42.880 interviewing skills i'm not trying to interview people and if you fucking still do we'll fuck you 1.00

00:01:47.640 how about that all right uh we do a fee for the show the fee is very simple uh if you like the

00:01:54.500 show please share the show if it gives you good information share the show if you learn something

00:01:58.320 which you're going to learn today for sure please share the show we don't run ads on the show the

00:02:02.800 reason i don't run ads on the show is because i don't want to have to answer to anybody else uh when

00:02:08.040 i talk my bullshit all right so that's pretty much it isn't it yeah i think that's it yeah q and a f 0.91

00:02:14.820 today q and a f don't be a hoe don't don't be a hoe share the show what's going on dude 1.00

00:02:22.280 oh you know monday happy monday yeah yeah

00:02:27.780 all right let's let's get into it man yeah i got some good ones we're gonna start the week off

00:02:36.240 right right right uh andy question number one i create and sell handmade wedding rings since

00:02:44.200 wedding rings are very rarely purchased uh how would i go about retaining customers it's not

00:02:51.880 something i can understand happening in this industry i do my best to wow the customers like

00:02:56.500 and then the progress photos the rings uh being created but i don't feel like that's enough you

00:03:01.280 have any advice or tips uh for me on getting my name out there more yeah for sure continue to do

00:03:07.660 the the added things that you're trying to do to create value with the process make it a special

00:03:13.220 experience you're already doing that that's amazing uh that's what you should be doing until you

00:03:17.660 listen to the show good job what can you do to expand this um so this would be a situation where

00:03:25.520 you would start to probably expand your business into other items that may be consumed on a more

00:03:30.160 regular basis that would go along with such items that you're already selling i don't know what those

00:03:34.800 are but in uh you know diversifying your offering to that same customer would be a good place to start

00:03:42.920 and i would start thinking about what could i sell this person who's interested in this custom wedding

00:03:48.180 ring what other things would this kind of person be interested in could i offer them and if possible

00:03:54.800 what are the things that i could offer them that would be something that they would buy over and over

00:03:59.920 and over again so i can maintain that relationship and through the course of the relationship you should

00:04:06.700 be working to continue to wow that customer over the top with the experience that you're already

00:04:13.700 building upon with your wedding rings yeah all right that way you're capitalizing on every possible

00:04:18.800 opportunity for a positive story to be told about what it is you do so that's how i would think about

00:04:25.400 it i don't know the exact answer you're going to have to think about those things because that's not

00:04:28.920 my line of work and honestly i don't have the mental capacity to really dig into it and try to figure

00:04:34.220 it out for you but that's how i would think yeah i would think what else can i offer them how can i

00:04:39.600 create create products that they will buy over and over again what kind of things are these sorts

00:04:44.680 of people into and will continue to build upon that experience to increase the word of mouth

00:04:49.240 that will you know and there's a very good there's a very good possibility that when you start

00:04:54.720 thinking this way that the wedding ring may not even be your main product offering three or four

00:04:58.860 years from now so yeah you know just bring it to something else yeah just widen your perspective

00:05:03.820 of thinking on this um because that's how that this is how i would be thinking about it yeah

00:05:09.460 uh any question number two i'm in a position now at my job where i'm very happy i'm among great

00:05:15.560 people and i'm treated with the utmost respect an opportunity came along where i have a better

00:05:20.660 opportunity to branch out on my own since i've been treated so well by these people and i've always

00:05:26.300 been taken care of i feel a little bit of guilt having to tell the owner that i'm going to branch

00:05:31.200 off and move on it would be the absolute best move for my family and me but do you have any advice

00:05:37.020 for me on how to approach the situation and not feel as much guilt uh when i do have to cut ties

00:05:42.800 look i i think everybody who runs anybody who's reasonable that runs a company understands the

00:05:50.560 that people change and that things change and that priorities may change um you know sometimes people

00:05:58.520 have their own dreams you know they decide that they want to build them and and you as a business

00:06:03.880 owner all of you guys listening should encourage that not try to stifle that i used to try to

00:06:09.420 stifle it and it fucking piss and it pisses me off that i used to be that way that i used to think 0.99

00:06:14.460 that way um but it was only because i was so desperate to get our shit off the ground that like i took 0.82

00:06:22.800 it personally like you didn't believe in me and that's not actually what the case was most of the

00:06:27.620 time so anybody who's a mature leader that was back when i was a less mature leader probably an

00:06:32.660 immature leader and a poor leader yeah um but anybody who's a mature leader in a company will

00:06:38.940 appreciate very much what you've done for them they will be a lifelong friend of yours they will

00:06:43.780 probably support you throughout time um and i think you'll probably get a really good response if you

00:06:49.760 just handle it with the truth yeah like hey man i i fucking love you dude like i love working here 0.83

00:06:55.200 i learned more here than i've ever learned i've enjoyed being around your family i've enjoyed being

00:06:59.320 around this i've got this better opportunity and i think that person if they truly care about you and

00:07:04.240 if they treat you that well when you were there they probably do truly care about you and if somebody

00:07:08.980 truly cares about you they're going to be excited for your progress in life yeah so i think you know

00:07:14.120 i think maybe you know maybe you know because society is so fucking like hateful right now you know and 0.93

00:07:21.660 so many people just are are just totally selfish fucks yeah you know you might be anticipating

00:07:28.560 uh that response based upon you know things that you're experiencing in other places but it sounds

00:07:34.500 to me if they're treating you that good and you've had such a great time i i don't think that these are

00:07:39.020 people that are going to probably turn around and not want the best for you right but how so like

00:07:43.580 let me ask you this how many times have you seen where like an employee leaves for whatever

00:07:49.300 reason and like you know you don't you may not know the reason why up front but then you find out

00:07:53.520 you know maybe a month or two months down it's like well shit if he would have just talked about

00:07:57.120 this we probably could have fixed that that's that's a very common thing that happens yeah so i

00:08:00.780 mean what's your advice to like i mean how do you because i mean dude like that's the thing a lot

00:08:04.620 of young people right now they they have a hard time having those conversations whether it's

00:08:08.800 yeah but just confrontation or whatever it is but yeah and the problem the problem with that dj is that

00:08:14.400 they end up screwing themselves out of opportunities that could be their dream opportunity

00:08:18.720 because they they didn't have the courage to muster up and go have a direct conversation about

00:08:25.200 the situation yeah right that's a very common thing dude i hear that not only i've not only have

00:08:30.800 i had that happen here or in any of my companies but i've also seen that as a common occurrence

00:08:36.480 uh in the rta community with employees where employees just won't have a constructive

00:08:43.380 constructive conversation and instead just go and find some other shit to do and they come in and 0.78

00:08:50.440 they say well i'm fucking leaving i'm going to do this and you're like well why and they're like 0.95

00:08:55.640 well i had this problem you're like well you could have just asked me i would have fixed it yeah i make

00:09:00.340 two hundred dollars more over here yeah a month yeah but here's the problem when you when you are an

00:09:06.180 employee and you can't communicate and that's your that's the way you solve the issue is you go and

00:09:11.860 find another thing um you have to realize that you will never be in a position long enough to cultivate

00:09:18.980 the true fruits of that position and that true fruits of that career because that takes a decade or

00:09:25.060 two decades to actually do and so when you are constantly jumping from you know one opportunity the

00:09:33.760 next opportunity the next opportunity the next opportunity because you're frustrated and you you

00:09:38.900 lack the ability to communicate the things that you are frustrated about you're actually shooting

00:09:44.560 yourself in the foot every two or three years because you can never get in long enough to actually

00:09:49.320 be relevant or an important part of of that machine right you see what i'm saying so it's super

00:09:54.720 important for people everybody out there to realize that most of your issues most of the problems with

00:10:00.960 your boss most of the problems with your manager most of the problems with your employees most of

00:10:05.520 the problems with your husband or wife most of the problems can be uh drastically reduced or eliminated

00:10:12.600 by having just a very simple conversation and we tell ourselves these stories over and over and over again

00:10:18.720 about how these conversations go and rarely do they go the route that we envision which is usually the

00:10:24.040 worst route you know what i mean yeah yeah so i would stress to all employees out there to be

00:10:30.820 sure that you when you start feeling like oh i gotta move on you should really analyze how hard the

00:10:37.040 problem would be for you to be satisfied see what i'm saying especially in this job environment like

00:10:44.080 you guys have been used to a job market for the last 12 years that's been very pro-employee

00:10:51.200 and with the economy turning the way it's turning it's going to become the opposite it's going to be

00:10:58.040 you have to perform or you don't have a seat on the fucking bus right okay so a lot of people have 0.94

00:11:04.160 been coasting through their career path and they're in for a rude awakening when times are going to get a

00:11:10.520 little tougher because companies will not keep anybody except the people who produce and so like

00:11:17.680 this idea of i don't like the fucking way someone you know tweets right okay and you leave jobs for 0.97

00:11:28.140 shit like that it's very likely that you're going to be without or off the bus or out of real work for a

00:11:35.540 long time any fucking bus bro it's a big problem right now it's a big problem and so you're you're dealing 0.99

00:11:41.500 with an entitled culture generally of the employee culture is very entitled right now okay they believe

00:11:48.080 that they can demand anything they want and you have a drastic shrinkage in the job availability

00:11:53.900 which means that these jobs are more in demand and when those jobs when there's less jobs and there's

00:11:59.080 more fucking talent pool that means only the highest skilled people are going to get the opportunities

00:12:03.020 and so a lot of people who have been running around in companies stirring up shit because they think

00:12:08.660 they can are going to find themselves sitting on the sidelines because they're not bringing any real

00:12:13.060 value and i say that as a matter of reality i'm like if you are an employee or you're an

00:12:19.660 intrapreneur you need to make sure right now that you are driving tremendous value to that fucking 0.98

00:12:26.220 spot that you're in because there's tons of talent that's coming available and that spot is becoming

00:12:32.440 more and more valuable and if you don't rise your value in that position right now there's a very good

00:12:37.860 chance that your company could find someone that can do that job better yeah and that's that this is

00:12:43.780 an element of competition that we haven't had to deal with in our job culture since maybe

00:12:50.120 two thousand fucking nine eight or nine yeah nine or ten yeah yeah so you have an entire generation of 0.98

00:12:57.180 workforce that has never had to truly compete so it's going to be interesting to see what happens

00:13:04.160 andy our third and final question question number three andy i started an online training service

00:13:11.580 while being in college i priced my plans at 45 thinking that people would uh want to work with

00:13:17.960 me because that is a moderate to high amount for a plan high price equals high value or so i thought

00:13:23.520 i did my research and put time into making the plans and i believe it's a fair price i was wrong and i'm

00:13:30.220 am i thinking about and i'm thinking about lowering my prices so more people would maybe want to buy

00:13:36.220 in and then i can market through word of mouth getting more motivated clients is this the right

00:13:41.180 approach or should i just stick it out at my original price point of 45 dollars okay well um

00:13:48.540 here's what you're learning is you can't fake it till you make it it doesn't you can't do that

00:13:54.880 okay especially in an economy where people are becoming very selective about where they spend

00:13:59.960 their money yeah so the strategy that you should be thinking is the strategy that even lane norton

00:14:07.220 who was just on the show utilized in the very beginning he did a ton of work for free he got

00:14:12.840 people really good results and then he used those results to show what he's capable of doing then he

00:14:18.660 was able to charge whatever price he fucking wants okay and that's the plan that you should be 0.87

00:14:23.400 looking to replicate you should be thinking and there there's you know your logic is is is sort of

00:14:30.480 right like but you just don't have the experience or the results to show it you understand yeah it

00:14:36.380 makes sense like you should have a high price if you're offering high value you may very well

00:14:40.640 and i'm sure you're not but you may very well be the greatest fucking trainer ever but you also may 0.96

00:14:48.260 very well be a college kid that doesn't know shit that's trying to make some money fucking training 0.86

00:14:52.980 all right yeah so so testosterone even flowing hold on who are you more likely to be at this

00:15:01.060 point right okay let's be fair right the more likely answer which is the one i think that you're coming

00:15:06.180 to young man which is okay yeah is that you don't have the experience to charge that money all right

00:15:12.200 so i appreciate the hustle i appreciate the ambition i think you were thinking along the right track

00:15:17.100 like we just got to do a little work first and the work is this go out find yourself 10 or 12 people

00:15:24.300 that will fucking and you need to make these people pay because people that don't have skin in the game 1.00

00:15:29.920 won't fucking do it okay so you need to charge these people i would instead of trying to find 0.97

00:15:35.440 50 or 100 clients i would go find three make them pay something reasonable all right

00:15:41.760 pick the people that you believe are going to follow through pick the people that are that you

00:15:48.360 can coach through legitimately and get some great results all right help them get great results

00:15:55.840 then take that result and leverage that into an actual campaign for you to get real clients

00:16:04.160 then the fun really fucking starts because now you have multiple people that you must pay attention 0.88

00:16:12.980 to simultaneously and get them great results at scale so that people will not say that your shit

00:16:21.640 doesn't work okay but you need a couple before you can get many and and then as you get many you

00:16:29.040 could start to up your price because you're getting people such great results

00:16:32.720 that your time is valuable because you can only do this for so many people at once yeah so the price

00:16:39.920 must go up or you are going to work yourself to death for no money so this is how you need to be

00:16:46.040 thinking about this that's real creates be willing to work for a discount be willing to put uh you know

00:16:53.820 disproportional effort into people in the beginning produce the amazing result leverage the result into a brand

00:17:01.580 get the word of mouth going about how amazing you are then when the people do come and they pay your

00:17:06.980 price get them the most amazing results that you could possibly get them so that your fucking time 0.96

00:17:12.680 it becomes a top dollar amount that you can charge and and then after you have hundreds of people out

00:17:18.980 there people will start to know you won't have to talk about how good you are you must have got

00:17:23.580 trained by andy then you listen motherfucker i don't have to advertise my shit yeah i don't have to beg 0.99

00:17:28.940 people to buy my shit i don't have to post rta live 4 000 fucking times on instagram i don't have to do 0.98

00:17:36.760 these things i can show up to a place posting at one time and people will show up and the reason is

00:17:43.960 is because for years and years and years i've continuously provided more value than i've asked in return

00:17:49.800 and that's what you want for yourself you want to get yourself to a point where people no longer have

00:17:55.580 to be sold on you because you've created a legend out of the fucking shit that you've done yeah and if 0.91

00:18:01.200 you care enough and you do it long enough you'll get to that point and then you also remember this

00:18:06.080 that that entire reputation can be eroded very quickly the minute you stop holding that standard of

00:18:11.880 being excellent it's not a one-way ticket to the fucking promised land where you just have to get to

00:18:17.380 stop working or stop being great the demand gets harder your standards get higher the amount you

00:18:23.260 have to put in gets more but it's great because you become acclimated to it and it becomes automatic

00:18:27.960 for you and then you start changing motherfuckers lives and become a legend okay so go down that path 0.80

00:18:33.760 don't be the typical college bonehead who thinks he's just gonna fucking pretend because you know he 0.82

00:18:39.560 happens to be in decent shape actually give a fuck dude if you actually give a fuck about these people

00:18:45.120 they will be damn proud to spread your fucking message

00:18:48.820 well that was three you want a little uh special sauce on this one yeah is that really the time

00:18:57.060 yeah we've really burned through three in 20 minutes yeah it's been three yeah we can do another one

00:19:02.060 little special sauce shit i must be on fire today 0.93

00:19:05.680 a little special sauce any i feel like i'm gonna give us some good fucking shit dude no i've been fire 0.99

00:19:13.660 yeah but it's 20 minutes i mean hey sometimes that's all you can give i thought it was just

00:19:18.820 three minutes all right andy special sauce question what mythical creature would improve the world the

00:19:28.380 most if it existed today and why is this multiple choice no so do i get to make a creature up whatever

00:19:36.220 you want no but like i'm saying where do i choose from oh it'd be like dragons it could be fucking 0.98

00:19:41.720 yeah but do i get to say like dragon with like disappearing like does ob-wan kenobi

00:19:45.920 what do you think ob-wan would say about trump dude yeah right

00:19:55.500 why you gotta ask me this goofy shit so i sound like one of these dudes that's the special sauce 0.84

00:20:01.060 question all right i fuck i don't okay i got a better one i got this might be better one a mythical 0.95

00:20:05.620 creature bro yeah you know what a pretty badass mythical creature is no one talks about enough is a

00:20:11.300 griffin griffin so the mascot at my high school is a griffin oh okay it's half lion half eagle

00:20:17.520 so it's got a fucking lion's body all right it's got wings and it has an eagle head isn't that from 0.92

00:20:24.160 harry potter no bro it's from it's a mythological creature yeah the griffin like in that harry

00:20:28.740 griffindors there's something i never watched harry potter bro what oh my god you never see

00:20:35.640 harry potter yeah because i'm not a fucking dumbass i fucking actually read books and i 0.99

00:20:43.380 fucking watch historical documentaries and then i watch comedy which you don't understand anything 0.94

00:20:48.940 about all right so griffin's yeah okay so griffin was fucking harry potter over here man 0.94

00:20:55.860 harry potter is the shit and jk rowland's like she's with the shit too she not woke 0.86

00:21:01.860 no all right good yeah harry potter's awesome buy some more harry potter shit 0.54

00:21:08.060 and that's our new sponsor right right right i fucking griffin's pretty badass bro yeah yeah 0.83

00:21:15.280 but you say you had a better question yeah i mean i mean i don't know if it's better let me not

00:21:20.140 preface that um question what's the weirdest thing a guest has ever done in your home

00:21:25.800 if you can count on anything ah man you know what dude i don't let weird motherfuckers in my house 1.00

00:21:31.520 you know what i'm saying or on my show there's a number of tests you must pass before you even

00:21:37.180 get to be on the show right right you know so like usually it's pretty cool okay yeah it's been

00:21:42.060 never had no no weird no shit i don't let weird motherfuckers around me do you know sometimes you 1.00

00:21:46.020 don't know yeah like sometimes you know you don't know yeah but dude like i try to like you know when i

00:21:54.880 when i book guests on the show i try to book guests exclusively to agree with everything i fucking say 0.91

00:21:59.700 all right to make me look twice as smart all right let's be fucking honest um no i just don't 0.84

00:22:05.940 you know i don't have weird motherfuckers on the show that's real like who the fuck we had on the 1.00

00:22:09.340 show that's weird like you could bleep it out but i mean who we had well yeah i mean there was that

00:22:16.240 one guy he would have did some shit some weird shit in your house guaranteed man like what i don't 0.92

00:22:21.460 know weird shit do people do at your house like i don't know like change all your toilet paper roll 0.91

00:22:25.780 something no come on like flip them upside down like the not the weird people do weird people do

00:22:32.740 what's weird i don't leave my house bro i'm probably weird as fuck have you ever had anybody ever just 0.95

00:22:38.000 like completely destroy your bathroom yeah me yeah yeah me yeah i've done that oh you you have also 0.68

00:22:45.360 you've done some weird shit in other people's house yeah i told a whole story about it on like the 0.79

00:22:49.140 first real af it's the fucking dump protocol yeah why don't you it's on episode three joe why don't 0.98

00:22:57.400 you just cut that in right fuck it's the greatest story ever told on fucking real af bro so let me 0.95

00:23:05.280 get this straight just so i fucking understand completely so the protocol for this situation 0.95

00:23:14.620 yes is wife beater first no no no socks first sock sock okay so you got two socks yep underwear

00:23:21.060 underwear then you're undershirt then you're undershirt okay but you gotta wear a nice undershirt

00:23:25.340 see so you can tear it this is like what happens to this if you're like it's like a swimming pool

00:23:30.060 oh man you're fucked dude you need to be on that show i haven't come into like episode four yeah 0.98

00:23:35.960 that makes sense yeah it you don't know the dump protocol for real no seriously all right so look

00:23:42.340 so so let's say we're out on cardio bro okay we're doing cardio and like we get all the way out

00:23:49.740 and you have to shit yeah like you fucking have to that was that's happened to us yeah i know yeah 0.97

00:23:55.720 we had to call fucking chris to come get us at one time yeah yeah that was fucking that was real 0.90

00:24:01.100 emergency it was bad yeah did we both have to shit yeah we both did and that was the fucked up 0.98

00:24:06.940 i know this that was the closest i ever came to shitting my pants without actually i was close yeah 0.60

00:24:12.260 that was close like i fucking fully expected when i sat down and seeing that my shit in my underwear 0.88

00:24:17.000 bro and there was none in there well the worst part is that like an old hq there was only two

00:24:21.080 bathrooms i know available i know i'm sure i think one of them was actually fucking taken i know 0.95

00:24:27.000 it was traumatized dude so listen let's just say we didn't have merge the evac okay and you had to

00:24:36.120 fucking take a shit okay all right and there was nothing to wipe your fucking ass with uh-huh okay 0.99

00:24:40.640 but the clothes you were wearing what clothes would you what would you start with wiping your ass socks 0.86

00:24:45.420 all right that's correct all right yeah the socks first now what what well it depends hold on hold on

00:24:51.280 what's the second thing you would use the second sock that's actually correct that's actually correct

00:24:57.280 what's the third thing you would use i think probably underwear okay that's correct what's the

00:25:04.220 fourth thing you would use uh i mean how cold is it outside what's the fourth thing you would use

00:25:10.320 probably a t-shirt okay that's the dump protocol a man fucking knows it and he knows that 0.93

00:25:14.960 instinctually i'm gonna say i just been in bad situations that's right i mean so that came from

00:25:21.380 a bad situation yeah i tell the story in episode three i'm just happy we're on the same page man

00:25:27.980 it's not just me yeah no i mean hey listen chris is a hero bro he i think there was a medal for that

00:25:32.880 one yeah saved me for having to throw my underwear down fucking green park yeah you did 0.98

00:25:39.400 hey dude he fucking saved us i love two because we got the car that was like there was no words 0.93

00:25:46.180 that were even needed yeah nobody's not only that he drove back up real fast too

00:25:50.620 all right so anyway that's uh that's the show yeah that's all i got man yeah

00:25:57.200 fucking you got the bonus of the dump protocol that's it everybody's happy 0.77

00:26:01.400 show the show

00:26:03.140 went from sleeping on the floor now my jewelry box froze fuck a bowl fuck a stove counted millions 0.96

00:26:09.840 in the cold bad bitch booted swole got her on bankroll can't fold doesn't know headshot case close 1.00

00:26:17.320 you

REAL AF with Andy Frisella - November 21, 2022

419. Q&AF： Expanding Your Product Line, Positively Moving On From A Company & Working Towards Premium Pricing

Episode Stats

Summary

Transcript

REAL AF with Andy Frisella - November 21, 2022

419. Q&#x26;AF： Expanding Your Product Line, Positively Moving On From A Company &#x26; Working Towards Premium Pricing

Episode Stats

Summary

Transcript

419. Q&AF： Expanding Your Product Line, Positively Moving On From A Company & Working Towards Premium Pricing