428. Q&AF: Rebrand Or Restart, Holding High Standards As A Leader & Aligning Your Values With A Company
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Summary
In this episode of The Realists, DJ and Andy answer your questions and talk about how to be a better human being. They also talk about what it means to be an entrepreneur and what it takes to be successful.
Transcript
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What is up guys, it's Andy Priscilla and this is the show for the realists, say goodbye
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to the lies, the fakeness and delusions of modern society and welcome to motherfucking
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reality. Guys, today we have Q and AF. That's where you submit the questions and I give
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you the AFs. That's the answer as fuck or the Andy Priscilla answer or however you want
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to make up your own little acronym. That's cool with me too. You can submit your questions
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and they can be about anything. Two, guys, email those questions in to askandy at andypriscilla.com.
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And you know, dude, guys, personal development, business, success, winning, kicking ass, being
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handsome as fuck. I don't know how much I'm going to be able to give you on handsome as
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fuck because there's a lot of genetic things that go into that, but everything else, you
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know, we can talk about. When you tune into the show, you're going to find that we have
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multiple shows within the show. And other times when you tune in, we have what's called CTI.
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That stands for cruise the internet. Now cruise the internet is where we take up multiple
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headlines. We throw them on the screen. We talk about them. We make fun of them. We
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talk about what the problem is. And then we talk about how we can potentially solve these
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problems as individuals collectively. Okay. Then sometimes we have real talk and I haven't
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done real talk in a while, but I promise you, I'm going to get back to it on a regular
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basis. That's five to 20 minutes of actual real talk. Uh, just what I think needs to be
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said, little life lessons I've learned along the way that I'd like to share with you
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guys. And then we have full length and full length. We're going to do more of as well.
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And full length is, you know, a guest it's similar to what you guys see on most of these
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other podcasts, uh, where you have a guest, you have me and DJ, we have a conversation
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and, uh, you guys send me messages saying how I'm a shitty interviewer and I talk too
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much and I should let the other people talk. But guess what? Guess what? I get to do whatever
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the fuck I want and I do it. Okay. So if you don't like the full length, you can go listen
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to one of the other guys who might do the full length type things. And that's fine with
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me too. So for all of this amazing value that we give over the last, uh, you know, many,
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many years on this platform of podcasting, I ask that you share the show. Okay. I don't
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run ads. I don't take money from advertisers. I don't, you know, leverage my message because
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I'm getting paid. I try to keep it as authentic. And I want you guys to know that whatever I say,
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whether you agree with it or disagree with it, these are my actual thoughts. They're not bought
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and paid for thoughts by anybody. Yeah. For anybody. And that's it. You know, if I were
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to be bought and paid for, if I were, I would consider being bought and paid for by this amazing,
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tasty, refreshing, energizing, soul giving energy drink by first form, but this definitely not an
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ad, not an ad though. Yeah. I got the green one green machine, baby. Yeah. I like the green. I still
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I'm, I'm blue razz until I die. Anyway, with the fee, the fee, the fee is important. Yeah. The fee
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stay on topic. The fee is that because we're not bought and paid for guys, and I could really get
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a lot of money for advertising and I could spend 30 minutes of the show running ads in your fucking
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ears and pretending I use shit that I probably don't. Um, just share the show, dude. Like that's
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all we ask to share with your friends. When, when, when you, when you think there's valuable information,
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just share it. That's all we do. That's what we asked for. That's what the fee
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is real. And this is all valuable information. Super valuable. Yeah. Like, like just in the
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part, like this might be a side question, but like just the, the PD world itself, right? Like
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do you think that most, like, how do you, how do you think most people look at personal development?
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Do you think they see it as just like a, like an extracurricular hobby or is it like,
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cause you look at it as an investment, right? Like, yeah, I think there's two different kinds of
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people, bro. I think there's, there's people who consume mass amounts of personal development
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content. They go to every seminar, they read every book, they listen to every show. They try to get as
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close as they can to anybody who they deem has the magic formula, right? Thinking that there is always
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something that's being withheld, or there's always more secrets to have, or there's always more,
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there's something that like, I'm not sharing with them. And they got to get like real close to me
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for me to like, say, Hey bro, come here. Here's the secret. Those people, I call them success
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zombies. They're addicted to personal development content. Okay. And if I was an unethical human,
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I would not talk about this. And I would just sell you guys a whole bunch of shit.
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And which is by the way, what most of these other dudes do. Okay. So that's the first kind of person
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that thinks about personal development and those people never win. They never fucking win. They
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never win. They never create, they never build, they never become all the things that they think
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they want to be. They will never become because they can't cross the chasm from information to
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execution and put output. Yes. And, and then there's other people and dude, most of the people
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that are with us here, they're these kinds of people. These are people who literally listen.
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They understand that a lot of personal development is overlapping. They understand that there's only
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so many rules and so many things that really matter. And they are listening and consuming for that one
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sentence or that one paragraph or that one chapter of a book or that one thing that will make them
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1% better. Okay. And they spend most of their time not consuming other people's information,
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but actually going out and executing. Right. Those are the people that value my, personally,
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my content. Okay. This is why, you know, in Arte Syndicate, these are, these are people that are really
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doing shit. These aren't people that are like, Oh, one day I want to be something. No, these are the
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people who are doing exactly what I just said. And it's unfortunate, dude, because the first group,
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they have all the tools, they have all the knowledge, they, they, they are just trying
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to figure out a way around having to do the uncomfortable part. Yeah. Having to invest many
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years of your life on the same goal, having to lose relationships, lose friends, work obscene amounts
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of hours. There's this misunderstanding and propagating of balance in the success equation
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over the course of the last 10 years where a lot of people have come along and they have pointed at
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people like me and they say, that's unhealthy living. Look how hard he works. He doesn't live the
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kind of life. Blah, blah, blah, blah, blah. Well, yeah, but what the fuck have you done?
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You see, when you look at any of these people who are saying this shit, the only thing, the only thing
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that they've ever done is they may have sold you some information, books, courses, you know,
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personal development content of some sort, they figure out a way to monetize it, but like,
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they never actually practically built a business from the ground up, which guess what? That's what
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all of you get to fucking go do or build a career from the ground up within an organization. These are
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the real world things that people have to do. And, you know, we have an element of the personal
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development space. I spoke about it on yesterday or on the show that we did with Tommy, um, where
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it's, it's frustrating for someone like me where I'm like, bro, this is not that fucking hard.
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It's just hard to do, right? Like there is no secret. There is no quick fix. There is no hack.
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There is no path of least resistance. The quickest way for you to go from where the fuck you are to
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where you want to be is that shit you're trying to avoid doing. That is the, and not only is it the
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fastest way, it's the only way in most cases to get where you're trying to go. And people are far
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better off committing to accepting that as reality. Okay. I must grind. I must work hard.
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I must have failure. So I develop skills and I must not quick. So I can continue to push forward
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as other people fall off the game, because really that's what we're talking about, bro.
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We're talking about a game of endurance. We're talking about a game of outlasting everybody else.
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That's really the key that no one talks about because as you move forward and as you get better
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and as you push harder, the same people that started with you on day one, let's just imagine
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there's 10 other people doing the exact same thing that you're trying to do, or there's probably a
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hundred or a thousand or 10,000. It doesn't matter. After the first year, there's only half of those
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people left. If that, after the second year, there's only half of them. After the third year,
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it's you and like three other people. And after 10 years, you're successful by default because
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everybody else is fucking quick. This is the game. This is the game. Nobody fucking teaches. And the
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reason nobody teaches it is because they haven't fucking done it. They spent their entire lives
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selling idealistic theories, feel good theories that do not work in application over the course of
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time. And so dude, it's very frustrating for me because I completely understand the game.
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I've been successful in the game in many different projects at many different levels. And I continue
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to be, and that's just the fact. A dude who sells information and courses and seminars and shit
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that hasn't built a real company does not deserve your investment. 100% fact. They don't deserve it.
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So you're going there to hear shit that they read about or that they think they know about,
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or that sounds good that gets you pumped up in the minute. And then you walk out the fucking door
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and what do you do? You see what I'm saying? So if you're going to be someone who consumes personal
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development, which you should, you should look at it as an investment. And what is it the purpose of
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an investment to have a return that get a return? Okay. And, and it's up to you what return you get
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because it's up to you to go apply. And that's what people are not understanding. It's very frustrating.
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The, uh, the idea of balance, the idea of you could just like positive, think your way through
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this shit and it's just going to happen. Like, bro, that's, you're going to, I, I want you guys
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to hear me. The person who continues to look for the shortcut continues to look for the hack. Now I'm
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not saying that you shouldn't look for the best ways to do things, but what I am saying is that not
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a single one of those things that are going to be effective is actually easy to do in real life.
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Hmm. And I got a question the other night when we were in Arte group and they were talking about,
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um, you know, I don't know, like, I forgot what the, how it was phrased, but it was basically like,
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I don't know, like, sometimes I feel like I'm becoming a workaholic and blah, blah.
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That's what the fuck it takes. And people don't want to hear that shit. They want to hear that they
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can show up. They can do, you know, a little bit of work or the bare minimum. They can live a great
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life. They can fucking get it celebrated. They can get all the claps and all the praise,
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live in the big house, drive the nice car, have the available funds, travel to earth and not really
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pay anything for it. And that's just not reality, dude. Right. And the people who propagate that
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are harming literally anybody who listens to their shit. Yeah. Because it's planting a false idea in
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their head and then they'll get into it and they're like, well, what the fuck? Well, bro,
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those people end up spending it's, this is why it's so frustrating because those people not only
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spend their money with those people, but then because they've been told that there's these
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other ways to do things that are like somewhat, you know, healthy. Okay. There ain't fucking nothing
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healthy about what the fuck I do, bro. There's you're with me every fucking day. Like most, like,
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I'm not saying this to be an asshole, but most people couldn't do it. They really couldn't do it.
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That's also not like, that's, that's not to say that you're still not fulfilled and you're not
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chasing a fucking passion. I fucking love it. You know what I'm saying? No, I fucking love it.
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Yeah. Yeah. But dude, this is also, this is also why the idea of entrepreneurship should not be
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glorified the way that it is. Yes. There's massive prizes. Yes. It's fucking awesome. Yes. My life
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appears to be very fucking cool and it is cool, but it's cool for me. Yeah. And there's a price to
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pay for that. Dude, I pay it every day and it's incredibly difficult even for me who's built myself
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into someone with skills, with the understanding of how much effort it actually takes. And it's still
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hard as fuck. It's still fucking hard every single day. So you have to understand, dude, there's a
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trade. Yeah. Know what the fuck you're signing up for. That's it. And do not every, and I'm not saying
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this to shit on anybody or put doubt in your brain. There are some people listening that are not cut
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out to do this. They're just not. Yeah. Okay. And there are some people listening who are going
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to go do it no matter what the fuck anybody says to them, no matter what. Uh, and the, by the way,
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those are the people that win. Yeah. Those are the people that win. I mean, would you say too?
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Cause I mean, if you, even if you look at just the history of the U S right. And where we are,
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bro, it's like, you know, a hundred years ago, 150 years ago, 70% of the population were
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entrepreneurs, right? Like the world needs quality entrepreneurs. They changed the landscape of
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everything. Well, I think what's important is in our current landscape of, of our country
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is that you don't have to be an entrepreneur, but you have to have an entrepreneur mindset
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and you have to behave as if you're an entrepreneur in the way that you handle your own self.
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Yeah. Right. You, you are a brand, right? Okay. And everybody listening, you are a brand. When you
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walk in to your office or wherever it is you work, it doesn't matter. Your stock is either going up or
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it's going down. Yeah. And there's a lot of things that go into a personal brand. Okay. How much
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does this brand actually contribute to the project that we're working on? Yeah, bro. Like
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people think of it all wrong. It's not about being an entrepreneur, dude. In a lot of cases,
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being an entrepreneur inside a great company is a lot better than being an entrepreneur. A lot better
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because you get a lot of the prizes without one eighth of the fucking stress risk. Yeah. Risk and
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pressure and all that shit. So I think the important thing for people, it's not to think like,
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am I an entrepreneur or not? I'm an entrepreneur. It's to work, to develop the mindset and skillset
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of an entrepreneur and then attack life that way. See what I'm saying? Absolutely, bro. Absolutely.
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All right. Well, I guess enough about us. Yeah. Well, I just think it's, you know,
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that's some real shit though, man. Real shit. We have a lot of people, bro, who have the wrong idea
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about winning. Yeah. You know, they've been listening and there's all this victim culture right now.
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There's all this shit that tells people there's something wrong with them and that it's okay to
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like set up boundaries and take space and you know, and that is okay. That is okay. But not for
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your whole life. That's it. Yeah. And if you, if you do not break out of that and you do not
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understand that the more time you're sitting on the sideline, quote unquote, whatever, like whatever
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the fuck you guys look for this, I can't relate to it. It's just not how I'm. Okay. Like this
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quality of life balance that you're trying, the longer you sit on the sideline, the more work you
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got to do when you get off the sideline. True. You've been in that fucking safe space for fucking
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your entire life. Well, and dude, the victim culture that's going on in the world right now
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is so strong. It sucks people in and never lets them out. Yeah. You know, they get people convinced
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that they got to spend their whole life healing from some shit that happened to them when they
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were fucking, uh, you know, 10 years old. Hey motherfucker, guess what? I hate to tell you this,
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but you're not the only one that some bad shit happened to. There's a whole lot of people that
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bad shit has happened to. I'm one of them. There's all kinds of motherfuckers that have had bad
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shit happen to them. And guess what? There's millions of people who have had worse shit happen to
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them than what's happened to you and still go out and kick ass and get it done and have build a
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great fucking life. There's nothing noble about living your life as a fucking victim. No. And
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it's the popular thing to do these days because it's what gets attention on the fucking interwebs.
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You know what I'm saying? Yeah. Like it's, you showed your age there a little bit though. I don't
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fuck. I said it on purpose. You think I say anything on accident?
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It just sounded old school. I liked it though. It's cause I am old school. That's true.
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All right. Let's do the show. All right. Well, uh, Andy, question number one,
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uh, Andy, two years ago, I quit my job and jumped ship, uh, into starting my own remodeling business
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to keep it short and sweet. I tried to get too big, too quick and fucked up my reputation.
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Uh, after a lot of self-educating and self-evaluating, uh, I now know what it's going to take to build,
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uh, a real business and what not to do. My question is, should I rename and rebrand my business?
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And start from square one to rebuild a solid reputation? Or should I continue basically pick
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up where I left off, build better practices, um, and struggle until the good reputation buries the
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shitty one. Um, I don't want to run from my problems and I fully accept that I fucked up,
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but I'm worried, uh, that I may have fucked my business name up to the point of no return.
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So in 2006, um, we had the opportunity to absorb a company here locally. That was a retail chain.
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Okay. And I, at the time, because I was living in Springfield, Missouri, and they were here in St.
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Louis, I knew of this company. I was very familiar with this company. In fact, the reason I whole start,
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I started my entire business was because this company existed. And I said, Hey, those guys are
00:19:02.480
doing it, man. We should do this, but do it better. Yeah. So in my mind, the company that I looked up to
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was a great company. Okay. So when the opportunity came for me, you know, we started in 1999, 2005,
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I was presented with this opportunity. It took us a little bit to get it done. So in 2006, we took it
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over and we took over five stores and those stores were not called supplement super stores. They were
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called something else. And I jumped at the opportunity to take them over. Cause I'm like,
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fuck dude, we can go from two stores to six stores fucking one day. We're doing it. And I did it.
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And it was a great, it was a great move. Okay. Because it'll, I learned it was, it didn't work out the
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way that I wanted it to, but it taught me so much because it was, it ended up being a very difficult
00:19:52.500
move. I'm going to tell you why. Unbeknownst to me during that time, that company for that five
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years, while we were operating in Springfield, three hours away, they were operating here in St.
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Louis. They had been alienating their customers and basically doing bad shit, creating a terrible
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reputation for themselves. I didn't do my due diligence. I didn't know this in my mind. I had
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automatically thought these guys are the shit and we're trying to be like them. I didn't know that
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they had this fucking massive decline. And you have to remember there was no way for me to know
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it because there was no fucking social media. Right. Where the mouth was. Yeah, that's it. Got it.
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So I wasn't coming to St. Louis like for years and years and years, guys, I didn't come back because
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we were open seven days a week. You see what I'm saying? So here's what I learned. So we did the deal.
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I took over the businesses and what I learned, we changed all the, we refitted the stores. We
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changed everything. We changed the name to our name. And because those stores were in those
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physical locations where people had had bad experiences, we still couldn't get them to
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fucking go. The stigmatized, the stigmatization of the location with a bad experience was with the
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customer so strong that we had to move all the stores, except one of them to get them to work.
00:21:17.420
Man. Okay. So when you ask me, I think this is a very good question to ask. And I also think that
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you're, you're humbling yourself properly to ask it because the truth is, is that once people have
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made up their mind about a certain company, it's very difficult to get them to see it in a different
00:21:40.140
light again. And if I were this person, I would take the opportunity to build an entirely new
00:21:46.640
company from the ground up. And I wouldn't try to create the old company. I would, I would set up
00:21:52.100
with a specific mission, specific values, specific way of operating all of the things that you need to
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do to be the exact opposite of that company. That was the one creating the reputation. And I would start
00:22:06.060
from there because now you're going to have a customer base that's more open. And even if the
00:22:13.880
customers come to you and they eventually figure out, Oh, well, that's the same guy that owned this
00:22:19.580
over here. And they're getting a good experience along the way. They're already in the process.
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So now they're willing to give you a second or third chance. Whereas if you just try to do this,
00:22:29.620
bro, they're not coming back. This is like when you see a restaurant that you've got a shitty meal
00:22:33.980
or a shitty fucking service at and you drive by and it says under new ownership, do you go in or do
00:22:40.540
you not? No, most people don't. Most people don't. Okay. So then this is, this is the unfortunate
00:22:46.460
reality of stigmatizing your customer base to feel a certain way about your brand. I think the move,
00:22:53.580
if me and you were partners, I'd say, let's start over, dude. Yeah. That's what I would do.
00:22:57.260
Yeah. Yeah. I, I, you know, it's, I think McDonald's does something similar to that,
00:23:01.440
but like, it's looked at like, they're just redoing their fucking stores. But like,
00:23:05.620
if you notice when they switched over to the modern locations, they completely tear down the
00:23:09.720
entire fucking building. And I wonder if that has to do with some of that psychological,
00:23:13.460
you know, anybody had negative experiences. Well, there's a difference between,
00:23:17.060
there's a difference between refreshing a brand and creating a new brand. Completely rebuilding.
00:23:21.980
Yeah. And, and like, bro, sometimes like if McDonald's had caused the Spanish flu outbreak
00:23:29.340
and kill 50 million people, they would have to not be called McDonald's anymore. Right. Okay. So
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there's, there's, there's levels to the decay and to the stigma, stigmatization that can happen in
00:23:39.480
the consumer's mind. And it sounds to me like this person has already figured out that he's past the
00:23:46.480
point of no return. Yeah. He's at the Spanish flu. Yeah. Yeah. So I would, I would, I would start fresh,
00:23:51.900
bro. And I also think, I also think you'll enjoy that process because you won't be constantly
00:23:57.180
reminded of all the bad shit that this other brand, you know what I'm saying? Yeah. Tainted
00:24:03.880
with people. For sure. Now follow up on that though. Would you still try to reach out to those
00:24:08.860
past customers? Yes. Okay. Yes. I would reach out and I would apologize for the, I, if not, I wouldn't
00:24:15.540
even, I wouldn't even reach out for the sake of trying to get their business. Like a pitch. I would just
00:24:21.160
acknowledge that you didn't think bad things didn't, that things didn't go the way you wanted
00:24:26.080
them to go. And, you know, let them know that you acknowledge that and move forward from there.
00:24:31.400
Yeah. And that's what I would do. Fucking love it, man. Uh, Andy, question number two,
00:24:36.640
I've come to a spot in my journey where I feel I am a good leader to good employees, but I struggle
00:24:44.140
being a good leader to bad employees, uh, being passive, letting small things go, et cetera. And the
00:24:50.600
good employees are taking notice. What advice would you have for a young leader to break
00:24:55.580
through that and become a good leader to all types of employees?
00:25:00.260
Stop questioning yourself about like, bro, why are you, I'm confused on the question a little
00:25:09.140
bit. Is he saying that he's letting shit go with the bad employees? You cannot do that.
00:25:15.300
Hmm. You cannot do that. Yeah. Okay. Because the, your good employees will soon join the ranks of bad
00:25:21.100
employees because they understand what's acceptable and what's not. And when they, when they understand
00:25:25.980
that Bob over there can get away with half the fucking standard that I get away with and why the
00:25:32.620
fuck am I working so hard to hold this high standard? Right. Right. You see what I'm saying?
00:25:37.080
And what happens in the line? No, they lose respect for you, dude. You won't have any pull with
00:25:42.240
anybody. If you keep doing that, like that's, that's like sin number one. Like you cannot let
00:25:47.300
slip shit slide below whatever the fuck your standard is. If you do so, you're not being a,
00:25:55.060
you're being a terrible leader. You're not even being an okay leader. Like that's the worst thing
00:25:59.580
you can fucking do, bro. If you let shit slide with your weak employees and you let the, cause like
00:26:05.020
every company, every person has a standard. Okay. Your standard should be as high as you could
00:26:10.640
potentially hold it. And it should work every single day to get better. If you allow these
00:26:17.380
other people over here who aren't necessarily bought in and aren't part of that standard to get
00:26:23.300
away with it, how do you expect anybody else to be held to that standard? Right. Your words mean
00:26:29.820
nothing. It like, bro, that's terrible leadership. Like you, whoever wrote that, like whoever you are,
00:26:36.280
you need to knock it the fuck off right now. Like you're, you're, you're fucking weak employees
00:26:41.280
wrote those people who are weak, that slide by that. They, they will try to make you feel guilty
00:26:48.680
for holding a high standard or they'll try to make it feel like, uh, you know, you're very tough on them
00:26:54.560
when in reality you're just holding the standard for everybody. And they, they know that you're not
00:27:01.280
easily fooled by them. So then they try to make you feel guilty. Fuck that shit, bro. That's
00:27:06.740
gaslighting bullshit. Okay. Get, if people do that to you, get them the fuck out. Like honestly,
00:27:13.440
that's what I would do. Yeah. Okay. There's, there's, there's a mass shortage of career and jobs
00:27:18.540
right now. And there's a lot of people out there that are hungry that want to fucking work. And
00:27:23.020
anybody who doesn't want to live up to my standard, they can get the fuck out today. Yeah. I fuck a pack
00:27:28.800
of shit. You know what I'm saying? Like that's that bro. You're that person's going to ruin
00:27:34.480
their business if they don't stop that. You cannot do that. Bro, you'll have no, you'll
00:27:42.980
have no credit. You have, you are so fucking lucky to even have employees right now that
00:27:47.720
are living to the standard at all. If you're doing that kind of shit. Yeah. Who knows? Cause
00:27:52.200
who knows how long you've been doing it? Yeah. Um, you better, you better take those motherfuckers
00:27:57.980
that are living up to the standard out to eat and say, Hey man, I'm sorry. Like fuck
00:28:01.220
these guys. I'm with you guys. I've been slipping. Yeah. It's my fault. Fuck these guys. I'm
00:28:05.080
with you guys. Cause what do what, what don't you, what people fail to understand is that
00:28:09.400
the people who are working hard, they understand that those people who aren't are actually hurting
00:28:14.300
them. It's hurting these careers. It's hurting the people who are working hard careers because
00:28:19.500
it's dead weight to pull along and then you're pacifying it as the leader, bro. Don't do
00:28:26.580
that. Yeah, that's fucking real. Uh, Andy third and a final question for you. Uh, Andy, while
00:28:35.020
I like being the guy, my company can rely on. Sometimes I feel like they take advantage of
00:28:40.780
my time. Uh, for example, expecting me to stay late every time that they mismanage time, last
00:28:46.200
minute work. What are your thoughts on this? Do I continue putting work first all the time
00:28:51.300
or do I set the boundaries at some point and let them know I have a life outside of
00:28:54.800
work? It's kind of builds right off that last question. Well, it sounds like you, it sounds
00:29:00.560
like you could potentially be in an organization that is not aligned with your work values.
00:29:07.120
Okay. If you find yourself outworking everybody, literally everybody in the office, and you're
00:29:12.780
the person that gets dumped on and you're this, that, and this, it could be that the entire
00:29:18.060
fucking company is not living to your standard. All right. And what that means is you can either
00:29:24.540
work to change the standard, meaning you can start leading from within and pulling people
00:29:29.880
to your standard so that you don't have to shoulder all the load, or you could start looking
00:29:35.440
for a company that does align with your standards and make a career move. Yeah. Those, those are
00:29:40.220
the options, or you could stay where you are and be frustrated for a long time. If you don't
00:29:44.820
make one of those moves, it's not going to get any better. Yeah. Yeah. I, but I was thinking
00:29:51.260
on this, bro, because like, you know, we talk about this all the time. I think sometimes
00:29:55.580
people over inflate how hard they think they're actually doing. Absolutely. Yeah. You know
00:30:00.600
what I'm saying? Absolutely. I think there's like self-reflection in this point too. I think
00:30:03.900
everybody, I think, I don't think very many people work harder than they say they work.
00:30:09.840
Right. I think a lot of people work less hard than what they say they work. Right. Okay.
00:30:15.460
Because there's like a, there's like a chest beating. I'm the hardest worker. Are you?
00:30:20.720
Right. Exactly. Are you, bro? Exactly. You know, like, and I think that's a good point for
00:30:25.720
you to bring up too, because there is, there are people that perceive themselves to be harder
00:30:33.840
workers, better performers than they actually are. And what ends up happening to those people
00:30:39.960
is they end up in a situation where, you know, they get frustrated because they're not being
00:30:47.000
appreciated for being who they feel they are. When in reality, they're not really that. And
00:30:52.560
that creates, what that ends up creating is a cancerous situation. Right. Where, where
00:30:56.920
you're bitter, you're bitter at the company. The company's like tired of you talking about
00:31:02.220
how fucking much better you are than everybody. You see what I'm saying? Yeah. Because you
00:31:05.500
put yourself in your own echo chamber, bro. Yeah. And it's, dude, it's important for you
00:31:08.520
to have a real true self-assessment. Yeah. And this, this goes for whether you're seeing this
00:31:13.200
perspective from a leadership perspective or a superior perspective or an operator perspective,
00:31:19.280
or if you're the employee that's frustrated, it's important to see it as the truth. Like
00:31:23.880
is, are these things that I'm saying the truth? Am I the hardest worker? Am I the top performer?
00:31:30.180
Am I the best teammate? Am I this? You see what I'm saying? Bro, I read this question. I looked
00:31:35.980
like the time. It was like, okay, maybe you just suck at fucking managing your time. It's,
00:31:39.380
it's very possible. You know what I'm saying? No, it's, it's very possible. Yeah. That's,
00:31:42.780
that's highly possible. Yeah. Okay. So you have to be honest in assessing yourself. And most people
00:31:49.320
have a very difficult time with that because it's not fun, man. It's not fun to look at yourself in
00:31:53.720
the mirror and be like, fuck, I'm kind of a piece of shit in this area or real. Yeah. No, dude,
00:32:00.060
bro, you got to be real with yourself. Like, like I've had to do a lot of hard conversations over the
00:32:05.640
years for me to continue to grow and not a single one of them has been fucking fun. Yeah. You know,
00:32:11.880
like I understand where my faults are and I've worked very hard to overcome those faults and
00:32:16.700
it's made me better to at least now, am I a perfect? No, I'm not fucking perfect. I'm not even
00:32:21.540
close. I have a long way to go, but I also know that once I start addressing the issue,
00:32:27.920
because I've told myself the truth, I feel better instantly. Yeah. And that's something that a lot of
00:32:33.580
you guys struggle with. You struggle with internal frustration because you're telling yourself a
00:32:38.280
story about yourself. That's not even close to being in line with reality. And that creates all
00:32:43.080
kinds of frustration, anxiety, stress, animosity towards others, bitterness. And like, dude,
00:32:50.920
the reality is the conversation that you really need to have is one with yourself. So the fact, man.
00:32:56.520
Yeah. And so obviously this, this could be viewed from many different perspectives. Yeah.
00:33:01.460
If you really are the hardest worker and you really are being dumped on and you really are,
00:33:06.660
you know, having to do the work of many other people who aren't working as hard as you.
00:33:11.940
Again, you have a couple of different options. One, you can make everybody else better.
00:33:16.000
You could take it upon yourself to be the leader inside that unit that lifts the standard for everybody.
00:33:21.900
And that is the person that will be the most rewarded. And even if you don't get rewarded in this
00:33:27.540
scenario, developing that skillset will make you tens of millions of dollars because it's very
00:33:32.700
fucking rare. Okay. Or you can recognize that the company doesn't align with you and you're going to
00:33:39.280
go do something else with some other people that are on the same page as you. That's assuming that
00:33:43.460
it's true. Right. But those are your options, man.
00:33:45.860
Yeah. That's real. Yeah. We'll just follow up on that. Let me ask you this. So like as,
00:33:50.700
as a owner operator, right. What are there like tools, like systems that you put in place? Because
00:33:58.220
you know, this idea of I work harder than everybody, how do you like, how is that actually measured?
00:34:04.580
Well, first of all, I don't really care how hard you work. Yeah. I care what you produce.
00:34:08.380
Right. Okay. I care what you, I care how you lead. I care the example you set.
00:34:13.140
Now, working hard is the example that needs to be set. However, just coming in and saying,
00:34:19.840
I work hard, but you don't produce it. That doesn't mean shit to anybody. Right.
00:34:22.900
Ever. Right. And any organization ever. Right. Okay. Like, and that's the ideal,
00:34:29.300
that's the idealistic mentality that has crept its way into our culture as, as, as Americans here in
00:34:37.040
America. And maybe worldwide too. I don't know. But where people, like I saw a stat today,
00:34:42.260
uh, Sal posted on his IG story. It was like the labor, the labor usage of available is only like
00:34:50.760
62% of available. The available workforce is actually working. That means there's 38% of people
00:34:58.960
who are choosing not to work when there's jobs out there. Okay. Well, that's an ambition problem.
00:35:04.140
And that's a pride problem. And that's a, that's a fucking, that's an integrity issue.
00:35:08.280
Those people are perfectly fine riding on the coattails of the people who produce waiting for.
00:35:15.280
And by the way, that's not going to ever produce a life that you ever want to live. You never want
00:35:20.520
to live that life, bro. It's going to be shitty. And these are the same people who, you know,
00:35:26.840
villainize success and villainize people who work hard and villainize, you know, driven people and
00:35:33.680
villainize people who are out there producing. And they better quit doing that because those are
00:35:38.200
the people that are even allowing you to fucking eat over there. You don't know that because you're
00:35:42.040
too stupid to understand it, but those people's tax dollars allow you to fucking survive. So maybe
00:35:46.900
you should stop villainizing. Yeah. You know what I'm saying? And maybe you should get off your ass
00:35:50.940
and join the fucking party and we all go fucking win together. So it won't happen though, because
00:35:56.420
this idealistic mindset of work-life balance, live, laugh, love fucking dude, I can't, I didn't want
00:36:06.300
to get in on it. I will turn into a fucking violent rant. It will like it's, it's, it's absurd shit.
00:36:13.360
Yeah. Okay. We, I can't fix everybody in the world, bro. I can't help the fact that fucking
00:36:19.100
30 plus percent of the fucking people are lazy as fuck and don't want to contribute at all.
00:36:23.960
And they say, Oh, it's not, it's opportunity. No, it's not opportunity because there's lots of
00:36:28.840
opportunity right now. There has been for the last 15 years. You haven't done shit, right? Has
00:36:34.060
nothing to do with opportunity. It has to do with you being a lazy fuck that wants to fucking live
00:36:38.120
your life and not work any which way whatsoever. You have no personal pride. You have no fucking
00:36:44.080
integrity. You have no fucking drive. You have no ambition. You're going to be nothing.
00:36:48.720
You're going to contribute nothing. You're going to, when you die, it won't fucking matter
00:36:53.380
at all. Nobody will care. And you'll say, well, my family will care. No, because you're teaching
00:36:58.940
your family to live the same way and nobody will care when they're gone. So who's going
00:37:04.760
to be left to care? What is your life going to mean? It's going to mean fucking nothing.
00:37:10.160
Yeah. And these people don't realize this until they're fucking way, way too late.
00:37:15.060
Yeah. On top of that too, bro. It's like, what happens when that 62% gets down to 50%?
00:37:20.840
Well, it's down to 49%. If you read the book, there's a book, which is a thousand plus pages
00:37:25.220
long called Atlas Shrugged, which is completely about that. Yeah. When the producers say, fuck it
00:37:31.800
and stop producing, everybody becomes dependent on the government. And this is what I've been trying
00:37:36.680
to talk about for years and years and years that some of you people still message me and say,
00:37:42.000
I'm here for your personal development content. I don't care about, well, you're a fucking idiot
00:37:46.820
then because you're not understanding what's happening. You're not understanding that we are
00:37:51.560
losing the things that allow you to actually go out and win. So you who only cares about the personal
00:38:00.760
development and thinks that all the other shit is crazy, you don't understand that the environment
00:38:06.600
and the landscape is changing. And it's going to create a situation where no matter how hard you
00:38:12.340
work, you will not be able to win. You will not be able to make money. Your kids will not be able
00:38:19.240
to make money. They will fucking starve. That's what's going to happen. If you do not start to pay
00:38:25.000
attention to both sides of it, you cannot do the entrepreneurship without fucking freedom.
00:38:31.740
It's real shit. And we are under attack. Our ideological systems and our fucking value systems
00:38:38.160
are under attack. It's obvious when 40% of the country that can work won't. Pretty obvious to me.
00:38:44.240
And they're not doing anything to change that. The answer to that is to make it impossible for those
00:38:51.440
people to fucking survive without working. Nobody wants to say that. It's the truth. If you make
00:38:57.820
it impossible for them to survive without working, what will they fucking start to do? They will work.
00:39:07.360
They will contribute. They will get up in the morning instead of smoking a blunt at fucking 6am or
00:39:12.420
7am or 10am when they wake the fuck up. You get it? Yeah. It's important too to share the fucking
00:39:19.480
success. Like, like, like stop demonizing that might speed that shit up too. What do you think
00:39:24.020
on that? I think losers are always going to demonize winners. Yeah. I don't give a fuck what
00:39:29.520
anybody says about my success. I don't like, bro, I've paid the fucking price. I've been in this game
00:39:34.860
24 fucking years. Whatever the fuck I do, I earn. I promise you that I didn't grow up in some fucking
00:39:39.920
mansion. I didn't grow up with this fucking privilege that you fuckers all like to talk about. It's not
00:39:45.920
real shit. Okay. Building anything is hard for anybody. They've got us all convinced that there's
00:39:51.980
some sort of like certain people have it easier and certain people have it harder and certain people
00:39:57.120
have this. That might be true. That might be true, but that's still not enough of a reason for you not
00:40:04.040
to try and not to attempt and not to contribute and not to do the best that you can. Because the fact
00:40:10.640
of the matter is this, there have been people for any of you listening, for any of us, for any of us
00:40:17.600
who have had it far harder than you or me or anybody and went out and won bigger and better than me or
00:40:25.760
you, whatever will. It's just fact. There's people out there. There's people out there that are not white
00:40:35.880
men who have grown up poorer than me, who have gone out and won in ways that are probably bigger
00:40:45.020
than I might ever win. Now, if it's up to me, that won't be true because I'm going to win bigger than
00:40:48.920
everybody. But you understand what I'm saying? Absolutely, bro. There's no fucking excuses here.
00:40:53.840
And every fucking excuse that you tell yourself, every lie that you tell yourself, every fucking
00:40:58.200
little story you tell yourself about not being able to do what it is you want to do because
00:41:06.660
of whatever the fuck it is. Fill in the blank. Bro, that's just you. That's just you telling
00:41:12.320
yourself another thing that will keep you where you are for a longer period of time and where you are
00:41:19.060
somewhere that you don't want to be. And we're only here for a certain amount of time. So you're
00:41:24.620
literally stealing yourself of your own fucking life and potential by telling yourself this shit
00:41:29.220
in the first place. Yeah. Exactly where they want you to be. Dude, what's frustrating to me, bro,
00:41:41.640
I get very frustrated with these people who, you know, they say, oh, I like the Q&A F, but the CTI is
00:41:49.840
too much for me. You're the reason it's happening. Yeah. You're the reason it's happening.
00:41:55.080
The truth is that they're probably the success zombies you talk about. Bro, no. They're the
00:41:59.180
reason it's happening because they refuse to. It's the same thing of looking in the mirror with
00:42:04.600
the conversation I said five minutes ago. Yeah. They refuse to look because it's difficult and
00:42:12.180
because it's hard and because it's painful. But until you look and understand, you cannot be a part
00:42:18.900
of the actual solution of fixing it. And bro, if more people don't start to understand what's
00:42:25.080
happening, this you as entrepreneurs and success driven people will not have the opportunity that
00:42:32.720
we have traditionally had in America for very much longer. Real talk. It's real shit. And you guys
00:42:41.020
think, oh, everything seems good now. Yeah, it might be okay today. But understand, I'm continuously
00:42:48.540
and the reason I'm successful is because I continuously look three years, five years,
00:42:55.580
10 years down the road. That's where I'm looking. I'm not looking at today. I'm not looking at
00:43:01.200
tomorrow. I'm not looking at next month. I'm looking at the big picture. All right. And so many of you
00:43:07.720
refuse to like even think that way. You can't see what's actually happening. What's actually happening
00:43:13.760
is that there's people in the world who are inching away your opportunity and your children's
00:43:20.840
opportunity to actually do the things that we've always been able to do here in this country.
00:43:26.980
Okay. And if you refuse to look at it, just like the person who tells themselves the story that I
00:43:34.860
said two minutes ago that keeps themselves in that same place, you're allowing the landscape to erode
00:43:42.160
to where while you may be okay, your children certainly aren't. Right. It's an ignorant way
00:43:48.200
to fucking look at things. So with all that being said, if you still message me and you say,
00:43:54.600
I'm here for the personal development. Don't like hearing the other shit. Well, then fucking go
00:44:01.600
listen to someone else. I can promise you, you won't get that personal development shit from
00:44:06.720
anybody else. And if that's cocky, I don't give a fuck because it's the truth. So go away.
00:44:14.800
I don't fucking care. Go fucking make a post about me talking about how I'm an asshole or whatever the
00:44:19.840
I don't fucking care, bro. I'm trying to help you. And you're not understanding it. You're not
00:44:26.460
getting it. Look, look, it's happening inch by inch by inch by inch by inch. And if you want your
00:44:35.000
children to have the opportunity that you have had, that you sort of take advantage of. Okay.
00:44:45.160
We are going to have to protect the landscape of freedom in this country.
00:44:48.260
Mm-hmm. That's, that's real shit like that. It freedom is the soil that we plant our success
00:44:56.140
seeds into without the soil. You can't do it. It's impossible. You know, when the government
00:45:05.860
is taxing us at entrepreneurs who are successful at a fucking level of 48, 52, even some, some places
00:45:14.940
all in up to 58% tax, close to 60% tax, bro, that creates a financially oppressive environment
00:45:23.220
where those fucking seeds have a harder time growing. And you have these people who are idealists
00:45:30.200
who think, oh, well, you know, all the rich people could take care of the poor people. No, they can't.
00:45:34.820
They cannot. That will not happen. It's, it's, it's mathematically impossible
00:45:41.140
because what will happen is they keep inching the tax dollars on the people that produce.
00:45:46.200
Why the fuck would someone who produces continue to like, why the fuck would I continue to run
00:45:51.000
this business if my tax went up to fucking 80%? Right. I wouldn't fucking do it. No.
00:45:58.260
Which means there goes the jobs, which means, which means there goes a tax dollar, which means now
00:46:02.600
we're all on fucking soup and bread from the fucking government on a fucking certificate.
00:46:08.140
And this is communism, dude. That's what, that's how it happens. If people would learn history
00:46:14.600
and read a little bit and not just like be stuck in their fucking belief system and, and not think,
00:46:22.660
not be so ignorant to think that you can sprout success out of soil. That's not fertile.
00:46:30.360
Like you're not that good, dude. I'm not that good. Nobody's that good. You can't do it.
00:46:36.100
That's the whole reason I do CTI. If you hadn't fucking noticed, almost every point I tie into,
00:46:41.660
I tie back into us protecting freedom. So all of us out here that like to go out and make money and
00:46:47.520
build shit and do shit can still do so. Right. So it's whatever, bro. Guys, Andy, that's three.