REAL AF with Andy Frisella - 465. The Greatness Mindset Ft. Lewis Howes

00:00:00.000 What is up guys, it's Andy Priscilla and this is the show for the realists, say goodbye 0.99

00:00:20.520 to the lies, the figness and delusions of modern society and welcome to motherfucking 0.99

00:00:24.320 reality. 0.96

00:00:24.600 Guys, today we have a very, very special full-length episode for you.

00:00:29.080 I promised you I was going to do more full-length episodes and I'm going to keep that promise.

00:00:33.720 And today I have one of my very, very, very good friends who's been a great friend to me

00:00:38.760 for a long time, a fellow St. Louis boy.

00:00:42.760 He's in town visiting for the dedication of his old high school's gym and we decided we're

00:00:47.640 going to cut a podcast and I just want to welcome to the show my good friend, Louis Howes.

00:00:51.540 My man.

00:00:52.140 What's up dude?

00:00:52.760 Thanks for having me, man.

00:00:53.460 Yeah, man.

00:00:53.660 Appreciate it.

00:00:54.260 I miss you, man.

00:00:55.040 Yeah, I miss you too, bro.

00:00:55.860 You got to get out to LA more.

00:00:56.640 It's, yeah, unfortunately, man, I try to avoid that like the plague, but it's, it's a, I need

00:01:03.540 to come out and see my dentist.

00:01:04.620 I told you that.

00:01:05.300 So, you know, I got to come out and get my dental work done and maybe hop on your show

00:01:08.880 and let's do it talking.

00:01:09.980 Let's do it, man.

00:01:10.740 But for those of you guys that don't know Louis, Louis is a tremendous human being.

00:01:15.700 Uh, he's wrote, written a number of books, which we've had him on the show, uh, previously.

00:01:20.860 Uh, he hosts a very successful podcast.

00:01:23.080 How many episodes have you done so far?

00:01:24.460 I think it's almost 1400 episodes.

00:01:26.340 1400 episodes.

00:01:27.280 10 years.

00:01:28.200 10 year anniversary.

00:01:29.060 Coming up, right?

00:01:29.780 It just happened this week.

00:01:30.900 This week.

00:01:31.440 So it already happened.

00:01:32.460 Just happened.

00:01:33.020 Congrats on that.

00:01:33.500 Thank you, man.

00:01:34.180 Thank you.

00:01:34.600 That's amazing.

00:01:35.220 And, um, he's got a new book coming out, uh, which I'm holding in my hands, the greatness

00:01:41.340 mindset, unlock the power of your mind and live your best life today, which you guys know

00:01:46.080 is right up my alley.

00:01:47.460 So I'm excited to talk about this today and talk about what you're going on.

00:01:50.840 You know, you, you have the unique perspective of having interviewed pretty much everybody

00:01:56.540 who we would consider, or a society would consider a great contributor to humanity.

00:02:02.920 Yeah.

00:02:03.360 You know, very successful people in many different elements.

00:02:06.780 Um, and dude, you know, I am excited to dive into this and read about it, but tell me what,

00:02:13.580 let's just get into it, man.

00:02:14.980 Yeah, for sure.

00:02:15.460 Well, first, before we get into that, I wanted to ask you a question.

00:02:18.820 Yeah.

00:02:20.060 I'm in this new facility, almost 500 employees.

00:02:23.580 You have to, you know, hold the brakes back because you've had, you came, we were in the

00:02:26.880 old spot.

00:02:27.400 It's amazing, man.

00:02:28.200 It's so impressive.

00:02:29.320 Like to even have a dream like this is unbelievable.

00:02:33.360 And you're living it and fulfilling it, which I think is so inspiring.

00:02:36.140 So I just want to acknowledge you for what you've built and the culture you've built.

00:02:39.400 You know, I'm hearing about how I can't even step in the gym until I've been here for six

00:02:42.380 years and all these things.

00:02:43.340 But, uh, it's just amazing what you've built in the community and the culture and the impact

00:02:48.220 and the lives you you're impacting around the world for people in health and wellness,

00:02:52.500 but also in their mindset.

00:02:53.440 So I really want to acknowledge you for how you keep showing up in life.

00:02:57.500 And I know you got demons and dark sides that, that drive you and that you're still

00:03:01.180 overcoming and like all of us, but it's really cool that you continue to show up in service.

00:03:05.780 So I want to acknowledge you first for that.

00:03:07.440 Thank you.

00:03:08.240 And I wanted to ask you an honest question.

00:03:10.320 This is the real, this is the realness right here.

00:03:12.600 Uh, your business is bigger than it's ever been.

00:03:17.740 You're more successful than you've ever been in your life, essentially from this moment

00:03:21.380 previously.

00:03:22.140 Right.

00:03:23.060 In terms of like, you know, money and everything.

00:03:26.480 Right.

00:03:26.920 Now I'm curious if there was a scale on a scale of one to 10, call it the, the inner peace

00:03:33.460 self-love scale.

00:03:36.000 10 is like, you have a hundred percent self-love, you love and accept yourself fully and you have

00:03:41.360 peace all the time inside.

00:03:44.300 One is you hate yourself and you have zero peace.

00:03:47.980 Honestly, where are you at currently in your life?

00:03:51.820 Well, it's, you know, that's a difficult question to ask because I feel like the process of creating

00:03:57.320 inner peace and happiness is a daily process.

00:03:59.700 Yeah.

00:04:00.320 So like at any given day, you could ask me that question.

00:04:03.880 I'll give you a different answer.

00:04:04.940 Yeah.

00:04:05.280 On average, what do you think?

00:04:06.500 You know, I mean, the reality is, is I think I'm somewhere in between, you know, a six and

00:04:12.860 an eight.

00:04:13.400 Uh huh.

00:04:13.680 If I'm being real.

00:04:14.500 It's pretty good.

00:04:14.980 Yeah.

00:04:15.180 I mean, I, I do my work every single day.

00:04:17.700 Most days are good days.

00:04:19.140 You know, I live that live hard life lifestyle.

00:04:21.200 I'm doing, I'm, I'm doing the things that I equate to inner peace and happiness on a daily

00:04:27.320 basis, which is the combination of basically three elements, which is discipline, gratitude

00:04:31.700 and purpose.

00:04:32.980 And so I exercise discipline every day.

00:04:36.240 Um, I have a purpose.

00:04:38.160 I mean, it's clear.

00:04:38.960 I have all these people I have to look after and help, you know, grow their careers and all

00:04:42.920 these customers that we're trying to help and, you know, doing this show and serving

00:04:46.500 in that way and all these things.

00:04:47.720 So I have plenty of purpose.

00:04:49.340 Uh, but the part that really where I, like, if you were to ask me and I was giving you

00:04:52.560 a bad day, like, Oh, I had a bad day.

00:04:54.120 It's when I've abandoned my gratitude.

00:04:56.520 It's when I've lost sight.

00:04:57.860 You know, like we were talking right before the show, you know, there's days because the

00:05:01.820 vision of what we were trying to accomplish is so massive that I get caught up in the comparison

00:05:08.140 game.

00:05:08.500 Right.

00:05:08.920 And I'll go home and I'll sit in my garage.

00:05:11.180 That's like the Taj Mahal of garages.

00:05:14.260 Yeah.

00:05:14.360 How many cars you got in there now?

00:05:15.900 It's close to 40, I think.

00:05:17.660 40.

00:05:17.960 Yeah.

00:05:18.400 It's, I think, I think we're, I think we're right under 40.

00:05:21.180 Wow.

00:05:21.560 I actually just sold a couple cause I know we're under 40 cause I just sold a couple

00:05:24.680 to get under 40.

00:05:25.520 Wow.

00:05:25.900 So your garage has got a garage.

00:05:27.720 Yeah.

00:05:28.080 It's big.

00:05:28.660 It's a, it's almost 30,000 square feet.

00:05:30.500 It's amazing.

00:05:31.040 So it's, but it's, you know, that's up.

00:05:33.000 But you're, but you're still in the comparison game.

00:05:35.240 Yeah.

00:05:36.140 Somewhat.

00:05:36.500 I mean, I think there's healthy comparison.

00:05:38.520 I must've got to be sometimes.

00:05:39.900 Well, yeah.

00:05:40.280 And, and so, so I'll sit, you know, there's days where I'll go home and I'll look around 0.94

00:05:43.900 and I'll be like, fuck dude, I'm so far behind where like, you know, Nike would have been. 0.91

00:05:48.900 And this is, you know, I start comparing myself to Amazon and Nike. 0.99

00:05:51.780 Cause like, dude, that's the ultimate vision of what I see for what we're trying to do.

00:05:56.680 I don't compare myself to other companies that are in my same industry.

00:06:00.020 I compare myself to companies that are, you know, the best companies that ever existed.

00:06:05.320 And I believe that if they did those things that we can figure out how to do those things.

00:06:08.820 And so, you know, it's easy to get caught up because even though I've been at this for

00:06:14.320 24 years and we've been successful so far, I also understand that my success will end

00:06:19.020 the day that I stopped showing up.

00:06:20.600 And so, you know, there's a balance there that I walk, you know, I, I like to be a little

00:06:25.520 bit, uh, I liked, I don't really want to find that exact place of perfect inner peace

00:06:30.980 because it's going to make me complacent.

00:06:32.480 And so what I like to do is I like to balance and be a little bit dissatisfied, uh, because

00:06:38.600 it helps me stay driven, you know?

00:06:39.960 But do you think there's a place where you could be satisfied and peaceful and create

00:06:44.140 more abundance in your life and get the vision faster?

00:06:46.900 I mean, let's be real, bro.

00:06:47.820 How much more abundance can I create?

00:06:50.080 Well, based on your vision.

00:06:51.380 I mean, I'm going to get there.

00:06:52.760 Yeah, yeah, exactly.

00:06:53.740 But I wonder if-

00:06:54.900 I'm only 43 years old.

00:06:56.620 I have no doubt you're going to get there, but I'm curious, do you think you can get

00:07:00.120 there more peacefully is the goal?

00:07:02.660 Yeah, maybe, but I don't know if I like that version of myself that much, bro.

00:07:05.680 Like, like real talk, like I can get, I can get a little bit more peaceful, but the truth

00:07:10.040 is, is I kind of enjoy the dark side of myself.

00:07:11.880 There you go.

00:07:12.260 I like it.

00:07:12.680 You know what I'm saying?

00:07:13.060 That's great.

00:07:13.540 Like it's a, it's something that's a part of me that I enjoy.

00:07:16.360 And I think, I think if you, I think real talk, you've known me for a long time.

00:07:20.400 I think if people, I think if you were given an honest assessment for me, you know, I think

00:07:24.040 I made a lot of progress away from-

00:07:26.620 A hundred percent, yeah.

00:07:27.040 Yeah.

00:07:27.420 Both of us.

00:07:28.040 Yeah, for sure. 0.98

00:07:29.060 Being so fucking driven by the dark side. 0.98

00:07:32.560 The chip on your shoulder nonstop. 0.98

00:07:33.980 And I still have it, but I just don't show it the way I used to show it.

00:07:36.620 Yeah, yeah.

00:07:37.320 You've got a lot more lightness to you.

00:07:38.600 Yeah.

00:07:38.840 And if, you know, it's, it's a, that does feel better if I'm being real.

00:07:43.600 You know what I'm saying?

00:07:44.380 So I try to, I try to walk that line and one day I'll find the whole Zen, you know, peace

00:07:48.880 thing, but you know, I'm just not there yet.

00:07:51.540 Well, the thing I love about you is the purpose and the mission that you live by, because

00:07:55.500 I think a lot of people think about success.

00:08:00.140 Like I grew up thinking about pretty much wanting to have success in sports and business

00:08:04.920 and wanting the things that would make me look and feel successful to prove people wrong.

00:08:10.300 That was a lot of my upbringing and it worked that being driven to prove people wrong and

00:08:14.780 to win and look good and all that stuff.

00:08:16.400 It worked to an extent externally and it got me results.

00:08:20.240 But when I would accomplish it, I kept saying to myself, like, well, why am I still angry

00:08:24.860 and why do I need more?

00:08:25.940 Like, and I need to go for something bigger.

00:08:27.620 Right.

00:08:28.540 And when I realized that there was a difference between success and greatness, when I started

00:08:31.980 on my healing journey and on a, and on a, on a journey of progress, right.

00:08:36.380 It's not like I'm perfect or anything like that, but on the journey of process where success

00:08:40.480 was selfish when it's just for me, when I have goals and dreams that are just for me,

00:08:45.180 that's success.

00:08:46.240 And I feel like that's never going to be enough.

00:08:48.040 Right.

00:08:48.380 When we, when we lean into greatness, it's going after our goals and dreams and having

00:08:53.400 a bigger purpose and mission to serve others around us in that pursuit.

00:08:57.520 Yeah.

00:08:57.720 And I think that's what you've done really well.

00:08:59.380 You've, you've always been about the mission, but I feel like it's even more about the mission

00:09:03.620 now where it's less about, okay, you have the cars, you have the money.

00:09:07.040 Yeah, there's nothing I want.

00:09:07.860 Right.

00:09:08.100 Exactly.

00:09:08.720 There's nothing I want, bro.

00:09:09.800 I show up here every day for these guys here, for these guys out here, you know, and I look

00:09:15.960 at it as a, as a, it's, it's transition, bro.

00:09:19.280 You're exactly right.

00:09:20.080 Like when we first met, which was probably 2015, 14, I think 14, 15, we, it was, I was

00:09:28.280 trying to prove that I was going to be successful.

00:09:32.140 You know, I had all these people hating on me.

00:09:34.280 I had all these people, you know, the things that everybody deals with.

00:09:37.500 And I was very much so driven like that.

00:09:40.440 And then I got to a point, you know, a number of years later, you know, I lost 110 pounds.

00:09:46.560 I got my physical shape in check.

00:09:48.220 I, I, the company started really growing and, you know, true personal success materialized

00:09:54.080 in a massive way.

00:09:55.320 Right.

00:09:55.820 And.

00:09:57.140 You know, you find yourself in that situation.

00:09:59.340 You're still pretty young and you're looking around.

00:10:02.140 And you're like, well, this ain't it right now.

00:10:05.100 What?

00:10:05.400 Yeah.

00:10:05.860 And so what I, what's helped me is that I started to figure out, I had the situation

00:10:10.840 happened to me where I got sick.

00:10:12.940 Um, for like, I had pneumonia and I got sick for like 17 days and, uh, I missed that much

00:10:18.980 work.

00:10:19.560 And I'm at the time, you know, this was, this was 2016 or so.

00:10:25.020 I think I was making the most money I'd ever made in my life.

00:10:27.720 I thought I was rich right now.

00:10:29.560 Like, I look back and I'm like, bro, you, you had nothing.

00:10:31.940 Yeah.

00:10:32.240 You weren't rich.

00:10:32.980 Did you have the jet then?

00:10:34.100 No, no jet.

00:10:35.100 Yeah.

00:10:35.340 You were flying, you were flying, you were flying, you were buying stuff.

00:10:37.780 Yeah.

00:10:37.920 I still don't have a jet.

00:10:38.940 I charter because like, sometimes it's just me.

00:10:41.340 Sometimes it's 15 people.

00:10:43.520 Sure.

00:10:43.700 Sure.

00:10:43.900 So I don't want to fly a massive jet everywhere I go just for me.

00:10:46.880 Yeah.

00:10:47.100 Yeah.

00:10:47.380 But, uh, but I started to see my bank account go up and I was very sick and I was very bored

00:10:54.000 and I was miserable at home.

00:10:55.440 And every day I checked my sales, sales were going up every day.

00:10:58.480 I checked my bank account.

00:10:59.500 My bank counts going up, you know, over the course of 17 days, I got paid a couple of times

00:11:03.360 during that time.

00:11:04.000 Right. 0.99

00:11:04.580 So I'm fucking miserable. 1.00

00:11:08.000 Why do you think you're miserable? 0.99

00:11:08.980 Well, cause dude, I was, I was real.

00:11:11.000 What I, this is the realization I came to.

00:11:13.020 I came to the realization that like, dude, you have everything that you need.

00:11:17.740 This is not cool.

00:11:19.100 And this isn't cool.

00:11:20.020 Like I'm not getting anything out of this.

00:11:21.400 I've already got that.

00:11:22.680 And it dawned on me that the purpose had to, what I was really supposed to do was to drive

00:11:31.060 our company so that these people who had paid their price for me to even have that would

00:11:36.760 also be able to create their dream underneath that umbrella.

00:11:39.640 And so that's whenever I, I can point it down to a specific time where it went from, you

00:11:46.280 know, the pursuit of success to the pursuit of greatness is how you're defining it.

00:11:50.380 I love it, man.

00:11:50.940 And I think it's really cool to witness.

00:11:52.440 And I, and I had to do my own transition where it was all about me in a sense.

00:11:56.280 I was unconscious to it.

00:11:57.280 I was just like, I want to accomplish this goal and this dream and I want to make it,

00:12:00.420 I don't make this much money.

00:12:01.560 And then when it happened, it still wasn't feeling like, where's the feeling I'm supposed

00:12:05.120 to have.

00:12:06.860 And once I started to look back and say, okay, I've done a bunch of stuff, but I still don't

00:12:13.320 feel fulfilled.

00:12:14.760 That's when I said, I got to start making everything else about how can I impact the

00:12:18.720 people around me the best way possible?

00:12:20.580 How can I lift them up and elevate them?

00:12:22.680 It's one of the reasons why I started the school of greatness because I was like, I want

00:12:25.520 to shine a light on everyone else and not make it about me originally and just lift

00:12:30.100 others up and create a platform for those.

00:12:32.140 And that helped me let go of the ego a lot of just being successful for me.

00:12:36.680 I still want to be successful, but I think.

00:12:39.300 You've probably also figured out that being successful is a product of what you do for

00:12:43.800 others.

00:12:44.180 A hundred percent.

00:12:44.780 Yeah.

00:12:45.300 A hundred percent.

00:12:45.860 Impacting the people around you and adding as much value as possible, which you guys do

00:12:48.940 at first form.

00:12:49.660 It's beautiful.

00:12:51.380 But what I realized was that self-doubt was the biggest killer of my dreams.

00:12:55.520 The insecurities, the doubt, the fears that held me back.

00:12:59.300 And I started to dissect over the last 10 years and ask all these great people that

00:13:05.180 I've interviewed, you've interviewed a lot of them, you know a lot of them as well, about

00:13:08.780 how they overcame self-doubt and the fears that held them back the most.

00:13:13.100 And I realized that there were three main fears that causes anyone to doubt themselves.

00:13:17.180 The first one is the fear of failure, which as an athlete, I don't know if you ever had

00:13:20.780 the fear of failure.

00:13:21.440 I didn't because I knew as an athlete, like I was going to fail my way to success.

00:13:26.540 That was the process.

00:13:27.420 You miss a shot.

00:13:28.340 You just like realign it.

00:13:29.580 You keep shooting.

00:13:30.340 Right.

00:13:30.820 I was the same.

00:13:31.640 Yeah.

00:13:31.820 So I wasn't like, I'm afraid to fail.

00:13:33.360 So I'm not going to even attempt the shot.

00:13:35.300 I would shoot and fail and okay, I'm going to learn and grow.

00:13:38.040 So fear of failure was not a thing for me.

00:13:41.260 But if you ask a bunch of people listening and you guys DM Andy and say, have you ever

00:13:47.240 been afraid to fail?

00:13:48.220 I bet a lot of people will say, yes, I've been afraid to fail.

00:13:50.820 And it's why they don't start the show or launch the book or do it or start the company

00:13:55.080 or whatever it is.

00:13:55.780 They don't go for the girl, whatever it might be.

00:13:57.640 They're afraid of failure.

00:13:59.280 The second fear is the fear of success.

00:14:02.280 I didn't understand this growing up either because I wanted to be successful, right?

00:14:05.580 You never afraid.

00:14:06.220 This is one I never got either.

00:14:07.260 Exactly.

00:14:07.780 But when I go and speak in rooms and I ask people who here has ever been afraid of success,

00:14:12.380 I'm shocked more than half the room raises their hand.

00:14:15.040 I never understood it.

00:14:16.200 It confuses me.

00:14:17.060 Never understood it.

00:14:17.360 Because I get the same thing, dude.

00:14:18.680 Here's the thing though.

00:14:20.160 When I started to ask questions about it, I realized that there's a weight to gold.

00:14:24.780 There's a massive responsibility you have being the leader of this company, being the

00:14:27.800 leader of 400 plus employees, being the leader of hundreds of thousands or millions

00:14:32.840 of customers and living a life that people can model and be inspired by.

00:14:38.660 There's a weight to gold.

00:14:40.060 And there's an amazing documentary called Weight of Gold that is about Olympic gold medalists

00:14:44.640 who get depressed after they win the gold medal, get suicidal, commit suicide, overdose,

00:14:50.540 and all these things because they don't know how to handle success.

00:14:54.240 Not all of them, but there's a series that talks about the ones that do.

00:14:58.160 And as I started to make money and I started to become more successful, it's funny because

00:15:03.400 when I left St. Louis and went to go pursue my dreams, I had tight friends from high school

00:15:10.660 and college.

00:15:11.840 For whatever reason, they stopped calling me back when I went to go pursue things that

00:15:16.760 they could have done as well, but they didn't.

00:15:18.860 And I didn't get it.

00:15:19.760 I was really hurt by that.

00:15:21.120 And then years later, I would start to get phone calls once they saw me successful in

00:15:25.580 business and making money and then asking for things.

00:15:28.020 I'm so proud of you, bro.

00:15:29.260 Thanks, man.

00:15:29.860 Appreciate it.

00:15:30.160 I knew you could do it.

00:15:31.640 You know what I'm saying?

00:15:32.480 Yeah, but the thing is there, I understood when you leave a tribe, your family, your tribe

00:15:39.580 to go pursue something, and if they don't believe in you and they kind of push you away

00:15:45.100 or they stop responding to you, it doesn't feel good.

00:15:48.400 It feels lonely.

00:15:49.420 And you want to go back to that friend group, the family group, the people that supported

00:15:54.640 you once.

00:15:55.200 It's scary.

00:15:56.100 And it's also scary to figure out, do people truly like me for me or because I have this

00:16:01.060 platform or because I have the money or because of whatever now.

00:16:04.160 And so I understood as I started interviewing people and kind of experiencing it, the fear

00:16:08.740 of success.

00:16:09.400 But again, it wasn't something holding me back from at least putting myself out there.

00:16:12.700 I would still try and launch the thing I wanted to do.

00:16:16.480 But the third fear is the fear that crippled me for most of my life.

00:16:20.480 And I think that holds a lot of people back too, which is the fear of judgment, the opinions

00:16:24.680 of other people.

00:16:25.940 Again, I could try anything and fail and be okay.

00:16:30.280 I wasn't afraid to at least attempt.

00:16:32.180 I wanted success, so I was going after it.

00:16:34.500 But it was all the criticism and judgment behind my back, publicly online, comments that would

00:16:42.400 just kill me.

00:16:44.160 And I felt like I had to defend myself every time there was an attack, a judgment.

00:16:48.900 Because at the core of all three of these fears, failure, success, and judgment, the

00:16:54.320 center is I'm not enough.

00:16:56.520 Somewhere I believe that I am not enough.

00:16:59.500 I'm not good enough, smart enough, talented enough, worthy enough, whatever it might be.

00:17:02.820 And that was definitely my biggest insecurity was I'm not enough in so many ways.

00:17:07.440 And so I needed people to give me the approval.

00:17:11.100 I needed people to accept me because I didn't accept me fully.

00:17:15.240 Now, I accept myself fully now.

00:17:18.280 It doesn't mean I'm still not hungry.

00:17:19.860 It doesn't mean I'm still not a work in progress.

00:17:21.980 It doesn't mean I'm still not driven to create results in my life and make an impact and do

00:17:27.120 all these beautiful things.

00:17:28.200 But I finally come to myself after literally 10 years of different healing modalities and

00:17:34.700 processes and making big mistakes and learning and growing, I finally feel at peace with accepting

00:17:41.620 myself.

00:17:43.140 And from that space, I feel like I can do anything, no matter if people talk crap about me.

00:17:50.980 It doesn't mean I have to like it, but I can still do it and not be afraid of that.

00:17:55.860 And that's really at the core of the greatness mindset is identifying which fear holds you back.

00:18:02.160 Because I believe self-doubt is the killer of dreams.

00:18:04.980 If we doubt ourselves, it's just going to hold us back.

00:18:08.120 Or if we accomplish, it'll never be enough.

00:18:10.800 And so we must learn how to accept and love ourselves.

00:18:15.160 I know that's maybe not the talk you would have here about acceptance and loving yourself,

00:18:19.520 but I truly feel like it's learning to see yourself truly for who you are, all your flaws

00:18:24.960 and insecurities, all your shame, all your past, get to a place of meaning about everything that's

00:18:30.560 happened to you to accept yourself now so that you can lean forward in your life in alignment

00:18:35.960 with your best self.

00:18:37.360 And that's what it's about.

00:18:38.300 Yeah, dude, I think, first of all, I agree with everything you're saying 100%.

00:18:43.800 And what you just said about this might not be the thing here, okay?

00:18:48.000 The reason that I do not really address that is because I believe that in a lot of people,

00:18:55.040 it's become a toxic mentality.

00:18:56.720 100%.

00:18:57.240 Where they are not, it's like when I talk about luck.

00:19:01.260 They're not disciplined.

00:19:02.340 No, at all.

00:19:03.200 And so they're accepting who they are with zero effort to try and become the best version of

00:19:09.200 themselves.

00:19:09.580 100%, yeah.

00:19:10.280 And so when I talk about luck, bro, like the minute I mentioned luck, okay, because

00:19:16.260 we talk about success, personal development, you know, when I go speak, minute luck comes 0.96

00:19:20.700 up, 50% of the room shuts the fuck down. 0.81

00:19:23.200 Because they're like, dude, see, you got lucky. 0.96

00:19:27.120 I didn't get lucky.

00:19:28.240 And so they use it as a thing.

00:19:29.720 It's the cop out.

00:19:30.500 Yes.

00:19:31.000 And so the reason I'm so hard on the self-love space, because I am hard on it, because I

00:19:37.260 believe it means something else than what most people believe that it means.

00:19:40.760 I agree.

00:19:41.060 I believe that it means you should recognize the potential in yourself and love yourself

00:19:45.940 enough to make the changes that produce the best possible version of yourself.

00:19:50.520 Amen.

00:19:51.000 It doesn't mean accept yourself and all your flaws and do nothing about them and continue 1.00

00:19:56.660 to be a piece of shit. 1.00

00:19:57.580 And be lazy. 1.00

00:19:58.180 Right.

00:19:58.520 Exactly.

00:19:59.240 And so like, I feel like it's gotten toxic.

00:20:01.520 So the reason that I hammer on it, and it does get misunderstood a lot. 1.00

00:20:05.680 Like a lot of people hear me talking, they're like, fuck, this guy's a psychopath. 1.00

00:20:09.040 That may be true. 1.00

00:20:10.200 No meditating, guys. 1.00

00:20:11.500 You fuck out of here. 1.00

00:20:12.260 It may be true. 1.00

00:20:13.260 You might be right.

00:20:14.300 But it's not that I don't believe in these things.

00:20:17.080 It's just I believe they're misunderstood.

00:20:18.780 Yeah.

00:20:19.220 You know?

00:20:19.640 And I believe that there's, you know, like, for example, like when we talk about, you

00:20:24.200 know, the body positivity movement, you know, you should feel good about how you look

00:20:29.700 if you're doing the things that are to improve what your health is supposed to be.

00:20:35.880 You're in alignment.

00:20:36.660 Yes.

00:20:37.140 And your actions are in alignment with your greatest self, your higher self.

00:20:40.140 Or if you're being honest with yourself, like, are you really happy with how you look?

00:20:44.260 If not, you're probably not making the actions you need to do.

00:20:46.420 You're not being your word.

00:20:47.520 Yeah.

00:20:47.620 Well, I was going to ask this, Louis, because the thing, like we talk, Andy talks about

00:20:51.080 it quite a bit.

00:20:51.780 You know, the work comes before the belief.

00:20:54.400 Right?

00:20:54.760 So like, do you, would you agree that a lot of people that have these issues of the self

00:20:58.780 doubt is because they have not put the work in to have the belief in themselves that they

00:21:03.460 can accomplish whatever it is?

00:21:04.980 I mean, yours, it took 10 years, right?

00:21:07.120 Like you got to, but now those fears that he's talking about too, bro, those are paralyzing

00:21:10.920 fears.

00:21:11.340 They, they, you're right.

00:21:13.280 Yeah.

00:21:13.620 But what these three fears that we're talking about here, these are things that create in

00:21:20.140 action by the nature of the fear.

00:21:22.020 By the fall.

00:21:22.540 Right.

00:21:22.860 And so addressing these fears up front and especially hearing, you know, I think most

00:21:28.400 people should hear that like, even somebody like me or somebody who's you're looking at,

00:21:33.940 we struggle with those three things.

00:21:35.700 Absolutely.

00:21:36.180 Yeah.

00:21:36.800 Now, do I understand the fear of success?

00:21:39.800 Not really.

00:21:40.700 But as I've gotten more successful, it has become more of a, of a weight.

00:21:46.100 There's a pressure.

00:21:46.740 Yes.

00:21:47.020 A responsibility.

00:21:47.720 And that's real.

00:21:48.680 Yeah.

00:21:48.920 That's a real thing.

00:21:50.020 It doesn't get easier.

00:21:50.800 Nobody prepares you for that.

00:21:52.020 It doesn't get easier the more successful you become.

00:21:54.100 No, it gets much harder.

00:21:55.360 You have.

00:21:55.980 If you're, if you're an ethical human.

00:21:57.500 It gets easier in terms of you can take care of financial things easier, but it doesn't

00:22:02.380 make your emotions easier, managing people easier, understanding people's intentions.

00:22:06.160 It's easier dealing with a more conflict, dealing with whatever people are saying about you.

00:22:11.180 Like the weight of it is big.

00:22:13.460 And I think a lot of people don't want that weight.

00:22:15.620 They don't want the responsibility and they don't actually know how hard it is to be in

00:22:20.060 your position.

00:22:20.660 Dude.

00:22:20.840 I never thought about that weight.

00:22:22.260 Like, like, like on my journey, you know, it's 24 years now I've been in business.

00:22:27.520 I never thought I never stopped to think about it.

00:22:31.740 Like of all the fears that you mentioned, I struggled with the third one as well.

00:22:35.280 Judgment.

00:22:35.520 Yeah.

00:22:36.920 It's usually because we judge ourselves so much.

00:22:38.860 Yeah.

00:22:39.040 Well, what it is, is that we know our own weaknesses. 1.00

00:22:41.860 We know the shit that we're not great at. 0.99

00:22:43.840 And then when someone else happens to point it out, we feel like, oh my God, we've been 1.00

00:22:47.000 exposed.

00:22:47.580 I know.

00:22:47.980 It's like, dude, everybody knows this.

00:22:50.260 You know what I'm saying?

00:22:50.960 Like everybody's the same.

00:22:52.440 And, but I never thought about the, the, the weight, you know, but that's a real thing.

00:22:58.220 Huge thing.

00:22:58.780 It's a massive thing.

00:22:59.700 And people don't, you know, nobody prepares you for that.

00:23:03.540 Like nobody talks about how much pressure you feel.

00:23:07.060 If you are a decent human running a massive company where you're responsible for hundreds

00:23:11.920 and thousands of people.

00:23:13.520 And so many, no, not every person is going to understand your intentions and they may

00:23:17.900 be upset for a multitude of things that was not your intention.

00:23:20.840 And there's really nothing you can do about it except just take it on the chin.

00:23:24.180 It's part, it's, it's part of being great.

00:23:26.020 It's part of being great is you have to be willing to be misunderstood.

00:23:28.920 A hundred percent.

00:23:29.580 And accept that it's going to be lonely.

00:23:32.300 And you might only have a, a core group of people who truly see you and fully acknowledge

00:23:38.320 what you're up to and accept you for who you are, where everyone else might be judging

00:23:41.660 you, complaining, gossiping behind your back.

00:23:44.000 No matter how loving and caring you are, it may just not be the case.

00:23:47.500 And to go back to what you were saying, um, I'm, I'm a hundred percent in agreement that

00:23:52.700 it's the consistent actions of doing the hard things or just the things you say you're

00:23:58.000 going to commit to and completing those things, which build the confidence and the belief

00:24:02.360 in yourself.

00:24:03.020 It's hard to believe yourself when you do nothing.

00:24:05.880 Like you said, you can't be lazy and say, I believe in myself because you're not getting

00:24:08.880 any results.

00:24:10.220 And it's really not even about the results.

00:24:11.920 It's about the consistency of the effort and saying, I'm going to do this every day

00:24:15.800 for seven days.

00:24:16.580 And you did it great.

00:24:17.980 Now you can have some, even if you didn't accomplish what you set out to do, which is

00:24:21.820 I'm going to lose five pounds in two weeks, even if you didn't do it, but you did exactly

00:24:25.540 what you're supposed to do on 75 hard and you did it to the program.

00:24:29.820 That is something to build confidence in.

00:24:32.100 One of the things I talk about in the book is I w I had so many insecurities and fears,

00:24:37.120 uh, after I was done playing arena football, which again, I was only making 250 bucks

00:24:41.460 a week, uh, back playing arena football.

00:24:43.460 So it wasn't like I was some huge stud in the NFL, but for me, it was a dream.

00:24:47.900 It was a dream to like get a little check and catch a football.

00:24:51.380 I was like, this is unbelievable.

00:24:52.940 Right.

00:24:53.560 It was amazing.

00:24:54.440 And I probably would have done it for free to be honest, you know, cause I was like,

00:24:57.360 this is just unbelievable.

00:24:58.160 Um, but after that, I went through a period of, I had a surgery and went through a period

00:25:04.380 of just like kind of who am I?

00:25:05.940 What's my identity, you know, and what's happening in the world in 2008 to 2009, 10, I was trying

00:25:11.880 to figure things out.

00:25:13.020 And I was afraid.

00:25:13.960 I realized I was acting like I was confident, but I was really afraid inside with so many

00:25:19.720 things.

00:25:20.960 And I had a mentor who said, I want you to make a list of all your fears.

00:25:24.640 And he said, create a fear list.

00:25:26.800 And what I want you to do is start knocking it off one by one, start with the biggest fear

00:25:30.500 first.

00:25:31.860 And public speaking was a big one.

00:25:33.440 I couldn't stand in front of a classroom without stuttering and kind of trembling and just

00:25:38.260 feeling very insecure.

00:25:39.840 Cause I had a very low reading level and a communication level in middle school and high

00:25:44.380 school.

00:25:44.880 That's amazing to hear.

00:25:45.680 Honestly, I was thinking about, cause like, dude, honestly, real talk.

00:25:48.900 I think you do one of the best interviewers on the planet.

00:25:51.440 Thank you.

00:25:51.800 Thank you.

00:25:52.160 I appreciate it.

00:25:52.800 But in eighth grade, when I came to St.

00:25:54.420 Louis in eighth grade boarding school, Principia high, they tested me for all the standardized

00:26:00.540 tests.

00:26:01.080 I had a second grade reading level.

00:26:02.860 So from eighth grade all the way through seven years of college, I had a tutor during lunch.

00:26:08.160 I was in special needs classes and really in my senior year at high school, um, the English

00:26:14.000 teacher was like, Lewis, if you you're failing right now, if you don't pass, you cannot

00:26:18.660 graduate high school English.

00:26:20.580 You can't go play college football.

00:26:22.320 And so she would help me after class every day to just get to a passing grade, just cause

00:26:26.320 it was very challenging for me.

00:26:27.320 So I had this insecurity because I felt like everyone else around me was just way smarter

00:26:32.180 and based on evidence and results on the grade cards that we had, they ranked us.

00:26:38.360 I don't know if they did that at your school.

00:26:40.280 So I was always in the bottom four.

00:26:42.000 Me too. 0.99

00:26:42.300 So I was always just like, okay, I'm the dumbest person here and probably in the world. 0.96

00:26:46.060 That was the belief that I built based on the evidence and the results I was getting. 0.97

00:26:49.680 And I was working hard.

00:26:50.880 I was trying to study.

00:26:52.020 It wasn't like I wasn't given effort, but it was just didn't understand it.

00:26:55.160 And so he said, I want you to create a fear list.

00:26:58.980 Public speaking was a big one cause I have that insecurity.

00:27:02.280 And so what I did is I met someone who was a public, um, you know, professional speaker

00:27:07.000 who got paid to speak.

00:27:09.260 And he said, you need to go to Toastmasters.

00:27:11.880 And if you really want to overcome your fear, you've got to do it every week.

00:27:14.800 You can't just go once a month or once in a while.

00:27:16.820 You've got to do it every week for a year and act like it's a sport.

00:27:19.960 Like you're training for the championship.

00:27:22.860 What's Toastmaster?

00:27:23.540 Toastmasters is a, an international association that teaches public speaking.

00:27:28.560 It's cool.

00:27:28.940 They give like workshops and classes, uh, from basic speaking to advanced.

00:27:33.420 And they teach you how to communicate effectively.

00:27:36.400 Um, and they give you like different prompts.

00:27:38.220 So you do 10 speeches to finish like your first course.

00:27:41.900 Um, 10 kind of main speeches, but I would go every week and I would present something

00:27:46.060 for at least a two minute speech, but sometimes it was longer.

00:27:49.720 And the first time I got, so I was like, okay, I knew I had a vision or a

00:27:53.520 dream to want to impact people one day.

00:27:55.120 I didn't know if it was going to be me working in a, in an office or me as a coach.

00:27:59.500 I had no idea, but I knew I needed to be able to communicate effectively and

00:28:03.700 confidently to do anything in my life.

00:28:06.340 Dude.

00:28:06.500 I just covered this on the fricking last show that we reported.

00:28:10.300 Yeah.

00:28:10.500 What you're talking about, how important this is.

00:28:12.700 Yeah.

00:28:13.320 And so he said, I want you to go every week.

00:28:15.660 And so I committed to it.

00:28:16.540 Like it was a, I was training for a sport and I went every week in the first week.

00:28:21.480 I remember I had to give a speech.

00:28:23.500 Um, my first speech, it was after a few weeks of going, but my first speech, you're supposed

00:28:28.440 to give a five minute speech and they call it the icebreaker.

00:28:31.220 It's like, tell us a little bit about who you are and you have five minutes.

00:28:34.760 It took me weeks to figure out how am I going to speak for five minutes?

00:28:38.580 No joke.

00:28:39.380 This is what, 15 years ago.

00:28:40.920 It took me weeks to think about how do I have an interesting story?

00:28:44.240 Like, is people going to be interested in this?

00:28:45.880 I have no clue what to say.

00:28:47.260 All you have to do is speak for five minutes.

00:28:48.800 And I was terrified.

00:28:50.500 I wrote down word for word, the speech, and I practiced it for weeks.

00:28:55.040 And when I gave my first presentation, I stood behind a podium in front of 20 people

00:28:59.720 and word for word, looked down and read the whole speech.

00:29:02.980 I did not look up one time.

00:29:04.660 I was terrified to look at people, to see them laughing at me, judging me, you know,

00:29:10.100 kind of just giving me awkward stares.

00:29:13.040 So I couldn't look people in the eyes.

00:29:14.680 It was terrifying.

00:29:15.980 And I remember after you get feedback after every speech you give.

00:29:20.560 So it's a safe environment, but I was still terrified of the judgment, right?

00:29:24.220 Of what people were going to say, even though they're supposed to lift you up.

00:29:26.760 I was terrified.

00:29:27.820 And they give you feedback.

00:29:30.940 And, and I remember I was like, okay, I got the hardest part done.

00:29:34.820 This is the most embarrassed I've ever felt.

00:29:36.880 These are all professional speakers.

00:29:38.680 They gave me feedback.

00:29:40.500 It's a safe environment, but I still feel humiliated, you know, sweating out of my pits,

00:29:44.420 just like horrible feeling.

00:29:45.960 I was like, okay, I got to train this like a sport.

00:29:48.360 Every week I went back and I, I couldn't wait to go back.

00:29:52.040 I was like, okay, I'm going to improve on this.

00:29:53.600 I'm going to get more feedback.

00:29:54.420 And I got a coach from there.

00:29:55.620 And I was just like meeting with my coach every week, teach me how to do this.

00:29:58.840 By the end of the year, I got a standing ovation.

00:30:03.460 I didn't need any notes.

00:30:04.700 I didn't need anything, but it was that, that consistency of diving into the thing that

00:30:09.220 I was most afraid of every single week till the end of the year, you know, being able

00:30:13.920 to do it with confidence and poise and being able to remember my points without having to

00:30:19.180 read them down and just being able to implement all the things I learned in a year that has made

00:30:25.220 me so much money going all in on my fear.

00:30:28.200 And I talk about in the greatness mindset, it's, it's, it's really figuring out the talents

00:30:33.600 and the skills and the things that make you feel powerful and leaning into those things,

00:30:37.960 which you've done so well, but also in this fear list, it's figuring out where you feel

00:30:42.440 the most insignificant and also the most powerless.

00:30:47.360 And this was an area that I felt powerless.

00:30:50.220 But after this process of doing what you said, which was taking action consistently to build

00:30:55.120 up your belief, I felt like it was a superpower.

00:30:58.580 I felt like, okay, now this is a superpower.

00:31:00.820 Something I thought I would never be able to do that made me feel powerless is now a superpower.

00:31:05.440 I'm putting this in my tool belt as a confidence tool that I have now.

00:31:09.820 Let me go down the list of fears and check off the next one.

00:31:13.360 Let me go take it on like a sport, the next fear and the next one and the next one.

00:31:18.300 By doing that, that's how you build belief.

00:31:20.520 But you turn your fear list into something that is really supporting you for the rest of

00:31:27.340 your life by going all in on it.

00:31:28.880 So that's what I, that's what I did.

00:31:30.320 And that's what a lot of the greats do.

00:31:31.760 So they figure out what is their biggest fear and insecurity and they attack it.

00:31:35.680 They don't hesitate.

00:31:37.160 They attack.

00:31:38.120 Dude, I failed my college public speaking course.

00:31:42.500 You know what I'm saying? 0.99

00:31:43.760 Like I'm one of the highest paid speakers on the fucking planet. 0.99

00:31:45.740 I know. 0.99

00:31:46.080 Look at you now, man.

00:31:46.720 Yeah.

00:31:47.300 You turned it into an asset.

00:31:48.500 It's the same thing you're talking about.

00:31:49.700 It's amazing.

00:31:50.220 Yeah.

00:31:50.600 Like I used to get nervous standing in front of my eight employees over on Manchester

00:31:58.060 Road at a supplement store.

00:31:59.680 Really?

00:31:59.940 And I would, the same thing, dude.

00:32:01.400 I'd have to read it.

00:32:02.660 Oh, man.

00:32:03.120 People don't understand that.

00:32:04.160 Like you have to go through that process.

00:32:06.800 Like everybody you look at, everybody you admire, everybody you want to emulate or be

00:32:12.180 like, or who inspires you, they've all been you before.

00:32:15.920 Yes.

00:32:16.540 All of them.

00:32:17.520 And I think if people would just take a minute to remind themselves of that, you know, nobody

00:32:23.080 comes out of the womb, an amazing public speaker or an amazing entrepreneur or an amazing,

00:32:28.440 you know, uh, humanitarian or philanthropist or organizer or whatever it is that you do.

00:32:33.900 Nobody comes out that way. 1.00

00:32:35.320 The first time they try it, they get punched in the fucking face, man. 1.00

00:32:38.660 Multiple times. 1.00

00:32:39.280 Yeah.

00:32:39.540 Right.

00:32:39.860 And it keeps happening.

00:32:40.820 And the, the real key is that perseverance, man.

00:32:44.460 And every single time, if you're willing to just learn the lesson and put it in your tool

00:32:49.900 belt, like you're like, I like to say that too.

00:32:52.040 Uh, it becomes an asset, man.

00:32:53.800 Huge asset.

00:32:54.420 Yeah.

00:32:54.620 And, and you kept doing it, you know, you turned that fear of like speaking to eight

00:32:58.600 people and you just kept trying and practicing and trying new stuff and some things didn't

00:33:02.720 work and they didn't listen to you. 0.96

00:33:03.900 And then you figured out, you know what, sometimes I go out there now and I suck. 0.99

00:33:06.940 Right. 0.98

00:33:07.260 It's true.

00:33:08.220 You know what I'm saying?

00:33:09.200 Like it is what it is.

00:33:10.680 I just accept that that's part of the deal.

00:33:12.560 You know, like you, you don't get to, you can be a hall of fame baseball player and hit

00:33:16.500 the ball, you know, three times out of 10.

00:33:19.280 Exactly.

00:33:19.680 You know, I mean, that's kind of how I look at it.

00:33:21.460 It's just the numbers.

00:33:22.140 Like nobody's perfect all the time.

00:33:23.860 Nobody's great all the time.

00:33:25.520 Uh, but people will remember you for your greatness when they get to witness it.

00:33:29.820 Absolutely.

00:33:30.300 And I think that's something that, you know, people have to understand, like no matter how

00:33:33.440 good you get, you're still going to have days that are bad.

00:33:36.740 Absolutely.

00:33:37.600 Another tool that I learned, cause after, so I started making money as a speaker after

00:33:41.760 this, which I never thought would happen.

00:33:43.380 I was like, who would ever pay me?

00:33:45.260 You know, what do I have to offer on a stage?

00:33:47.760 I started making money for years and then I started speaking on even bigger stages, you know,

00:33:51.580 five, 10,000 people, whatever, like you.

00:33:54.860 And I was like, okay, I'm, I know how to speak.

00:33:57.700 I've been speaking for years now.

00:33:59.300 I've been doing it over and over again, you know, probably two speeches a month for years,

00:34:02.920 but I was still getting nervous before my speeches.

00:34:05.720 And I don't know if this happens for you, but I, this happened about five years ago when

00:34:10.080 I was like, I'm sick and tired of being nervous.

00:34:12.320 After 10 years of doing this, why am I still a little bit insecure before I go on stage?

00:34:16.700 And you always hear people say, well, nervous is a good thing is it makes you prepared.

00:34:21.240 It makes you focused.

00:34:22.080 Yes.

00:34:22.360 But I was insecure and I didn't know why that was happening.

00:34:25.620 And I called a coach of mine probably 30 minutes before a big speech.

00:34:28.920 And I go, I don't know why I'm nervous and why I'm kind of like still insecure and worried.

00:34:33.780 And he said, Lewis, you care so much about how you look.

00:34:38.080 You're focused on saying the joke the right way.

00:34:41.100 You're focused on the opening line.

00:34:42.440 And you're focused on this and you just need to focus on service.

00:34:45.840 You need to know and own that you will forget something you want to say.

00:34:49.900 You're going to forget that funny joke or the timing's going to be off.

00:34:52.640 You need to know it and own it and be okay with it.

00:34:54.940 Like go into it knowing this is not going to be a perfect speech.

00:34:57.940 And I accept that it won't be.

00:35:00.480 I accept that it won't be.

00:35:01.500 I'm prepared the best I can to give the best I can, but I know I can always do better and

00:35:06.600 it's okay.

00:35:07.540 But what I'm going to do is I'm going to show up.

00:35:09.260 I'm going to serve the audience and give them what they need.

00:35:11.620 Not get what I need out of this, give them what they need.

00:35:14.280 And it shifted everything for me with a lot of things.

00:35:16.980 My podcast, when I had a big guest on, I'd be nervous.

00:35:19.880 And I just said, I'm here to serve the audience and I'm not going to be perfect.

00:35:23.340 It's your intent.

00:35:24.000 It's my intention is to serve people the best way I can.

00:35:27.200 And I'm going to stutter and I'm going to forget something. 0.98

00:35:29.200 I'm going to say something stupid and that's okay. 0.94

00:35:31.900 And when I started to do that, I actually relaxed a lot more and perform better because 0.99

00:35:36.760 I wasn't thinking about me.

00:35:37.920 You weren't nervous and it wasn't fucking up your flow. 0.64

00:35:39.720 It was, it wasn't about being successful is about service, which is greatness.

00:35:43.260 And you actually achieve more when you lean into service.

00:35:46.320 And so that's just another tool for people.

00:35:48.380 If you feel insecure and nervous, stop thinking about me and start thinking about how can you

00:35:52.340 give?

00:35:53.040 Dude, what you just described, it's so cool that you described it that way because the

00:35:58.540 same exact process happened for me.

00:36:01.060 You said, you don't know if I get nervous.

00:36:02.520 I did used to get nervous, but I do not get nervous at all anymore, ever, ever for really

00:36:08.780 anything.

00:36:09.780 And the reason I don't, and Ed Milet is the one that pointed this out to me.

00:36:13.220 He's great.

00:36:13.720 He's the best.

00:36:14.400 He's my best friend, dude.

00:36:15.560 He's the only guy I can truly talk to who I know will actually not judge.

00:36:21.620 You know what I'm saying?

00:36:22.540 Yeah.

00:36:22.840 At this point in time.

00:36:23.720 Yeah.

00:36:24.600 He's not going to run away and say, oh, Andy told me this.

00:36:27.140 I could be real with him.

00:36:28.200 You know what I'm saying?

00:36:28.660 And, um, but he's, he pointed this out and he's like, look, man, he's like, if you want

00:36:35.540 to drop the nerves, he's like, just remember that you were there.

00:36:39.780 Your intent is for them to get better.

00:36:41.660 And if, if you approach everything, whether it be a speech or whether it be a podcast

00:36:46.400 or whether it be your business plan or whether it be a conversation or a relationship and

00:36:52.160 your intent is always in the right spot, you don't have anything to be nervous about.

00:36:56.740 Yeah.

00:36:57.140 And people pick up on it.

00:36:58.520 The energy that people pick up.

00:37:00.040 Once I actually came to the understanding that this is what the key was, the energy that

00:37:06.400 the people pick up is much better.

00:37:07.840 It's, it's, it's, it's like you said, it's lighter, you know what I'm saying?

00:37:12.460 So I'm not up there, you know, when I go up and speak, you know, I, bro, I don't even

00:37:17.480 prepare anymore.

00:37:18.280 I speak from the heart.

00:37:19.440 It's a beautiful.

00:37:19.840 So when I go up there, I'm now, if I'm teaching an art or something, I might use slides to

00:37:23.560 make points.

00:37:24.440 But for the most part, if I'm giving a speech, dude, you're hearing what's on my heart that

00:37:28.600 day at that time.

00:37:29.640 That's amazing.

00:37:30.240 Yeah.

00:37:30.700 My friend, Rory Vaden said to me one time, it's hard to be nervous when your heart's on service.

00:37:35.400 Yes.

00:37:35.760 And it's really, it's hard to be nervous when your heart's on service.

00:37:38.880 And I think it's so true.

00:37:40.080 It's just like when you're, when your heart's thinking about yourself looking good, you're

00:37:44.440 probably going to be more nervous.

00:37:45.580 But when we're just focused out and just thinking, how can I give knowing it's not going to be

00:37:49.120 the perfect thing, but it's going to be exactly what people need right now.

00:37:53.000 That's when it's magic.

00:37:54.080 Yeah.

00:37:54.660 That, that, that piece of advice really, really made a difference for me in a lot of different

00:37:59.200 areas.

00:37:59.480 When did I tell you that?

00:38:00.880 Well, uh, it's been a couple of years.

00:38:02.380 Yeah.

00:38:02.700 You know, it's been a couple of years.

00:38:03.860 I mean, I was already great at speaking and doing, you know, all these things, but you

00:38:07.400 know, my point is always get better and improve.

00:38:10.400 And, you know, Ed and I, our conversations, you know, they're very much so like very honest

00:38:15.980 with each other about how we can improve each other.

00:38:18.220 And that was just something that he pointed out.

00:38:21.140 Um, and one of the many conversations that we've had that just stuck with me and you just

00:38:26.360 described the whole process.

00:38:27.600 Yeah.

00:38:27.700 That's beautiful.

00:38:28.320 Yeah.

00:38:28.740 He respects you so much.

00:38:29.780 I was just with him yesterday and he's just like amazed at who you are, who you've become

00:38:34.020 as a human and what you're building.

00:38:35.760 A lot of that has to do with my friendship with him.

00:38:38.140 Yeah.

00:38:38.440 I mean, he's been a great, you know, cause he's a little bit older than me.

00:38:41.920 He's got more life experience and he's been great at subtly directing me in a, in a, in

00:38:48.980 a, in a healthy, you know, productive way.

00:38:51.700 Yeah.

00:38:51.980 You know, he's never been someone that's been like, Andy, you're too much or Andy, you're

00:38:55.160 this or that.

00:38:55.880 It's always been, you know, Hey, have you ever thought about this?

00:39:00.260 You ever thought about that?

00:39:01.380 And those things, you know, for me, that's the best way to communicate with me.

00:39:05.560 Yeah.

00:39:05.920 Right. 1.00

00:39:06.180 Cause like when people tell me what to do, I fuck, I'm like, fuck you. 1.00

00:39:08.460 You're like, yeah, I'm curious. 1.00

00:39:10.500 How old are you now?

00:39:11.560 43.

00:39:12.200 43.

00:39:12.740 Yeah.

00:39:13.080 If you could go back to 33 and think about where you were in that time and where the

00:39:20.480 company was, where you were personally, your health, your relationships, intimate and

00:39:25.940 friendships, family, career stuff.

00:39:28.760 And you could think about where you were then.

00:39:31.480 And what advice would you give your 33 year old self from what you know now?

00:39:37.140 Like, what's the number one thing you would say to support you and just having a little

00:39:43.560 bit more, you know, fulfillment or peace or getting here faster or, you know, not beating

00:39:47.860 yourself as much up.

00:39:49.280 What would you say to yourself then?

00:39:51.680 I would have sat myself down and had to talk about my own discipline and what it meant to

00:39:55.880 be disciplined in all areas.

00:39:58.680 Cause you weren't as disciplined.

00:39:59.460 No, I was at that time at 33, I was 330 pounds.

00:40:03.600 You know, I, I, a lot of, I was drinking all the time, partying all the time.

00:40:07.820 I thought it was cool to be the wild guy, you know, and you know what I'm saying?

00:40:11.040 Wild man.

00:40:11.620 Yeah.

00:40:11.920 And that's how I was always that way growing up.

00:40:14.360 And, um, you know, I wish I would have had someone that sat me down and said, Hey bro, 0.97

00:40:20.500 you know, that's not as cool as you fucking think it is. 0.91

00:40:22.600 You know what I'm saying? 0.99

00:40:23.380 Man, and you're very undisciplined and you're emotionally undisciplined and if you could

00:40:28.600 develop this discipline now, you will get much further ahead at a much faster rate.

00:40:33.100 Yeah.

00:40:33.380 And I think that's the advice that I would have focused on there because I didn't really

00:40:37.620 figure that out until I was about 36 years old.

00:40:41.040 Right.

00:40:41.440 And at that time I was 350 pounds.

00:40:43.660 I, I was big dude.

00:40:45.240 And you remember, I remember, man.

00:40:46.800 I was going to put my arms around.

00:40:48.940 And, uh, you know, once I started figuring that out, man, everything accelerated and it's

00:40:55.040 undeniable.

00:40:55.620 I mean, it's all areas of my life.

00:40:57.720 Everything's gotten much better.

00:40:59.000 Uh, not just from a, you know, success standpoint, but from a happiness standpoint and a fulfillment

00:41:04.720 standpoint and a, and a, um, a feeling of gratitude standpoint.

00:41:10.040 You know what I'm saying?

00:41:10.520 Everything got better when I, when my discipline, when I learned how to be disciplined and the

00:41:15.420 thing that, you know, people should understand is that discipline is not just about your body.

00:41:21.660 Like we, we talk about it in 75 hard and live hard and it focuses heavily on your physical.

00:41:26.300 But the truth is, is that discipline, once you learn it can be applied to all areas.

00:41:31.540 And so that's the thing that I wish I would have understood at a younger age that had I had

00:41:37.940 the skills to not only be disciplined in a physical, not, you know, I struggle with my

00:41:42.300 physique.

00:41:42.600 Like it wasn't like I had never been in shape before I had just become undisciplined.

00:41:46.240 Right.

00:41:46.760 And.

00:41:47.800 You know, I think if, if I had understood at 33, what that could actually do for me,

00:41:53.640 I would have bought it hook, line, the sinker and dedicated my entire life to it.

00:41:57.640 And gone all in like, yeah, for sure.

00:41:58.960 Because dude, the, the amount of progress that has happened in my life in all areas from the

00:42:06.760 time I started figuring that out to now is like, I did like 20 years worth of, I got 20

00:42:12.480 years worth of results in like four and a half years.

00:42:15.260 You know what I'm saying?

00:42:16.300 And so that's the impact of taking true control over your existence is that it greatly accelerates

00:42:24.060 everything else.

00:42:24.980 I'm curious then in that, that discipline phase over the last 10 years, what is the

00:42:30.260 one, the one thing you'd change about your thinking sooner?

00:42:37.000 And the one thing you would change about your emotions sooner, since we are a product of

00:42:43.260 our thoughts and our feelings, you know, our, as Dr. Joe Dispenza says, our, our, our personality

00:42:48.200 becomes our personal reality.

00:42:50.340 So your thoughts, what would you have changed about how you think about yourself?

00:42:54.440 You think about other people, the world life, you know, what would you have changed differently

00:42:58.940 about your thinking?

00:42:59.780 And then also your feelings.

00:43:03.200 Well, in regards to feelings, I was on Lexapro for 11 years.

00:43:09.560 Okay.

00:43:10.720 And there was just a study that came out that showed that Lexapro not only keeps you from

00:43:16.080 being depressed, but it also keeps you from feeling anything.

00:43:18.920 All right.

00:43:19.820 Right.

00:43:20.100 And so when I got off of it, which was last year, uh, which was really, really hard to

00:43:24.720 do, uh, I started feeling things again and I started like, it was weird, dude.

00:43:29.380 Cause like, you, you know me, like I'm not known as a most like emotional type dude, but

00:43:34.220 like I would have these situations where I would just break down like, and it wasn't that these

00:43:39.740 situations were overly emotional.

00:43:41.200 It's just, I hadn't felt any emotions in so long that it hit me really hard.

00:43:45.100 Things were hitting me hard.

00:43:46.180 Um, and, um, I wish I had understood what that medication was doing to me and I would

00:43:55.300 have looked into it further than just following those, the doctors telling me to take this

00:43:59.740 pill because the truth of the matter is, is had I become disciplined and had I control

00:44:04.380 the things I control, had I done those things, I wouldn't have needed that.

00:44:08.380 Yeah.

00:44:08.940 You know?

00:44:09.360 And, um, so that's, that's, that's a regret of mine, but it's also a massive learning lesson.

00:44:14.320 And I try to talk about it because I want other people to, to come to that realization.

00:44:18.880 Um, but you know, to answer your question, man, you know, I, I subscribe to the feeling

00:44:25.140 and I know this is, this is not a cop out, but this is how I truly feel.

00:44:28.780 I truly feel that everything happened the way that it should because it's led me to this

00:44:33.940 point.

00:44:34.260 And I feel like now, you know, I do, I feel like, like if I'm comparing the two versions

00:44:39.640 of myself, I was definitely more aggressive in terms of like, I mean, dude, you remember 0.93

00:44:49.600 my old videos where I'm going fucking crazy, but that's the shit that made my brand. 0.97

00:44:54.200 Right. 0.96

00:44:54.540 So it's like, yeah, it's hard to like, it still comes out.

00:44:58.440 But it still comes out when I get real passionate, but I wish I had done a better job of controlling

00:45:04.240 that part of me because that part came out too often and it came out in, in situations

00:45:11.860 where it wasn't appropriate.

00:45:13.040 For example, like, you know, there's people who I would have a meeting with.

00:45:17.480 Right.

00:45:17.820 And like, what would end up happening is, is like, they would be afraid that that was

00:45:21.700 going to come out.

00:45:22.400 So I didn't get anything good from anybody.

00:45:23.800 Right.

00:45:24.080 Right.

00:45:24.520 So I sabotaged them and now here I am years later and I like, I'm realizing and I'm like, 0.99

00:45:31.020 fuck, that wasn't good. 0.98

00:45:32.040 Right. 1.00

00:45:32.360 You know what I'm saying?

00:45:33.200 And so there's some.

00:45:33.900 And still look what you created.

00:45:34.980 Yeah.

00:45:35.260 You know what I mean?

00:45:35.820 Yeah.

00:45:36.080 But I mean, you know, it's hard, it's hard, man, because I, I feel very fortunate to be

00:45:45.760 where we are.

00:45:46.680 Yeah.

00:45:47.160 And so it's hard to really criticize the past, but I can tell you this for sure.

00:45:52.820 I was thinking about this just earlier today, you know, had I had like, like, let's just

00:45:56.860 say me now could talk to me then in the beginning, like back when I first started in 1999, I could

00:46:06.320 have saved myself probably two thirds of the success journey that I was on just from the 0.94

00:46:13.860 shit that I know now that I didn't know then. 0.98

00:46:15.380 But more importantly, I could have saved myself tons of mental agony because I could have 0.99

00:46:21.840 reassured that, Hey, look, this is just the way it goes.

00:46:24.200 And this is just, this is just part of the deal.

00:46:26.180 And you signed up for this and nobody ever tells you those things.

00:46:29.120 You know what I'm saying?

00:46:29.800 Like when you're getting your face beat in, in business, right?

00:46:33.140 Like it's nobody comes along and says, Hey, it's going to be okay.

00:46:37.180 You don't feel like it's going to be okay.

00:46:38.920 You feel like your world's ending.

00:46:40.240 And, uh, you know, for a lot of people, you know, going back to that third fear that you

00:46:44.620 mentioned, that's almost like the deal breaker, you know, the minute that their friends or

00:46:49.940 their family or someone that they thought was their friend says one thing about their,

00:46:55.380 they're doing like, it's the end.

00:46:57.500 Like I remember when I first started, uh, posting is how, how my brand got started was

00:47:03.380 I, I was on Facebook.

00:47:05.480 I didn't know what to talk about, bro.

00:47:07.120 And so what was interesting to me was success.

00:47:09.100 And so I just started talking about things that I understood that you need to do, like

00:47:13.160 make a little motivational quotes and things, you know, and dude, real talk, like I could

00:47:20.420 understand why people thought it was ridiculous.

00:47:22.160 Like looking back, you know what I'm saying? 0.63

00:47:24.680 Uh, I was broke.

00:47:25.960 I was a struggling business owner.

00:47:27.580 We weren't very successful.

00:47:29.080 I was not in great shape.

00:47:30.700 So like, I get why people would question it, but I remember posting a couple of times in

00:47:36.060 the very beginning and you know, people that were in my family, like people that were related

00:47:40.980 to me getting in the comment section and being like, who, like, I remember, like, I know the

00:47:45.480 exact person and not going to say his name.

00:47:47.780 You know, the day and time you saw.

00:47:48.820 I do.

00:47:49.340 Yeah.

00:47:49.560 And I never forget it.

00:47:50.340 That's a problem.

00:47:51.020 That's a problem for me.

00:47:51.880 Cause I have basically a photographic memory.

00:47:53.800 I can remember anything.

00:47:55.000 Like if I read your book, I can recite it to you.

00:47:57.020 Wow.

00:47:57.380 So that's a, that's a gift. 0.99

00:47:59.060 It is a gift, but it's not a gift when it comes to shit like that. 0.99

00:48:01.980 Right. 0.99

00:48:02.340 Because I remember every single fucking thing, every single fucking thing that anybody ever 0.99

00:48:06.240 said wrong to me. 0.99

00:48:06.900 I remember it forever.

00:48:08.340 And so this guy who's related to me got in my comment section.

00:48:12.600 He's like, he like laughed and he's like, Oh, I guess you think you're Tony Robbins now.

00:48:17.220 And this is somebody that grew up like looking up to, okay.

00:48:21.120 You looked up to.

00:48:21.820 Yes.

00:48:22.120 Wow.

00:48:22.380 It was devastating for me. 1.00

00:48:23.680 And I got pissed and I went back at him real hard and called him out on all his shit. 0.99

00:48:28.320 But, but the truth of the matter is, is like, you know, for most people, that first time 0.99

00:48:33.700 that happens, cause that went on to happen a bunch of different times in different ways.

00:48:37.000 Right.

00:48:37.840 The first time that happens, people stop and they're like, you know what?

00:48:40.920 I'm not Tony Robbins.

00:48:42.280 And you know what?

00:48:42.880 I'm not Tony Robbins.

00:48:43.660 You're only one Tony Robbins.

00:48:44.660 I'm me, you know? 0.99

00:48:45.940 And is it because they're thinking the same shit inside, like internally, they're thinking 0.99

00:48:49.280 the same thoughts and now they're getting this external validation of like, well, the 0.99

00:48:53.120 thing is, you know what I'm saying?

00:48:53.960 No, no one creating anything meaningful is criticizing someone else.

00:48:57.580 No, you don't see, you never see a winner hating on a winner.

00:49:00.500 And you never see negative comments on an Amazon review from other authors.

00:49:04.800 Yeah. 0.98

00:49:05.180 No other author is going to go and say, this book sucks. 1.00

00:49:07.740 This podcast sucks. 0.97

00:49:08.860 If they have a podcast, they're not going to do that because they know how hard it is 0.99

00:49:11.980 to create something.

00:49:12.840 Yeah. 0.97

00:49:13.020 Even if it does suck. 0.81

00:49:13.800 And there's a base level of respect. 0.97

00:49:15.440 A hundred percent.

00:49:15.840 That you went through the process.

00:49:17.480 Yes.

00:49:17.700 Like, bro, I've had, I've been asked to have lots of people on my show where their book

00:49:21.680 wasn't that great.

00:49:22.740 So I didn't have them on the show.

00:49:23.840 Yeah.

00:49:24.060 But I also commended them and I said, Hey, this is great that you wrote that book.

00:49:27.220 It's just not the right time.

00:49:28.200 Exactly.

00:49:28.540 And you know, I let them, I don't like hammer them down.

00:49:31.260 Yeah.

00:49:31.500 I let them continue to grow.

00:49:32.980 Yeah.

00:49:33.160 Yeah.

00:49:33.280 And eventually they'll end up sitting over there, you know?

00:49:36.080 Exactly.

00:49:36.540 And so dude, you know, we all deal with these things.

00:49:39.440 Like every single person listening to this, like the, the third fear, especially the fear

00:49:44.100 of judgment is, I think, I think that's the fear that paralyzes most people.

00:49:48.980 I think it's, I think most people are so afraid and especially with the prevalence of cancel

00:49:54.720 culture over the last five or six years, people could end your career for a period of

00:49:59.680 time, bro.

00:50:00.460 It could have, listen, you and I have opened through it.

00:50:02.560 Yeah.

00:50:02.820 You know what I'm saying?

00:50:03.460 And, and dude, these, what ends up happening is, and this is the real damage of cancel culture.

00:50:09.100 Okay.

00:50:09.420 I've been canceled a number of times because I'm opinionated.

00:50:12.300 I'm loud.

00:50:12.920 And some people find me obnoxious.

00:50:14.520 I know you guys all love the fuck out of me, but some people don't.

00:50:17.700 All right.

00:50:18.000 I know it's hard to believe.

00:50:19.060 Fingers up.

00:50:19.700 Yeah.

00:50:20.160 But the reality is, is that, you know, every single time that happened, I grew.

00:50:25.000 My brand grew, my business grew, everything grew.

00:50:28.600 So I learned to not be afraid of just being who I am, but other people see it. 0.98

00:50:33.600 And here's the fucking damage that cancel culture really creates. 0.99

00:50:37.620 They get scared. 1.00

00:50:38.480 Bro.

00:50:39.040 And it suppresses their potential.

00:50:41.020 I'm not going to say anything.

00:50:41.780 I'm not going to do anything. 1.00

00:50:42.700 I'm not going to put my ass. 0.99

00:50:43.460 So much good potential sitting on the sidelines of the game of life because they are afraid 0.99

00:50:49.680 of the way that society has behaved towards each other for the last five or six years.

00:50:55.160 And dude, that's what I think of when I see people going through it, man, and getting hammered.

00:50:59.520 You know, every single one of my friends who's really doing anything has been a victim of

00:51:03.600 this culture at some point in time.

00:51:05.320 And when I see them going through it, dude, I know they're going to be okay because dude,

00:51:10.140 all of us will take care of each other.

00:51:11.660 We'll push each other back to the top. 1.00

00:51:13.460 But the reality is, is that there's so many people that watch that and say, fuck, I don't 1.00

00:51:18.620 ever want that to happen to me. 0.99

00:51:19.760 I don't want those arrows.

00:51:20.780 Yeah.

00:51:21.040 Don't feel good.

00:51:21.700 Yeah.

00:51:21.980 And so the first time they set out to, you know, write a book or do something, own a

00:51:27.020 business.

00:51:27.420 And they get any little criticism.

00:51:28.500 Bro, they're like, oh, here it is.

00:51:30.160 Here, it's coming for me.

00:51:31.200 And they stop.

00:51:31.960 And dude, it keeps it like, I truly believe that cancel culture is an intentional propaganda

00:51:41.180 idea to, to make people be more, more mediocre.

00:51:47.300 It's, it's too, it's too, it's no different than political correctness or censorship, political

00:51:52.540 correctness, censorship.

00:51:53.500 These are ideas that were created so that people wouldn't speak up.

00:51:59.060 It's for you to self-censor yourself.

00:52:01.160 Okay.

00:52:01.520 Oh, I don't want to say that because it's offensive.

00:52:03.400 We don't have to. 0.98

00:52:03.860 Well, what if it's fucking true? 0.98

00:52:05.700 You know what I'm saying? 0.98

00:52:06.480 So, so we have all these psychological operations that have been introduced into our culture.

00:52:12.460 And I believe that cancel culture is the most painful one.

00:52:15.160 And I think it's the most intentional one because what it does is it creates a scenario

00:52:19.700 where people are so afraid to even step out and create anything that everybody loses.

00:52:25.360 And so, you know, you guys have to understand, first of all, you shouldn't pile on people

00:52:31.420 that are doing that.

00:52:32.600 And second of all, you should stand up for them.

00:52:34.460 And third of all, you should remember that even when you hate someone and everybody's

00:52:38.480 palling on them, that that's not a good thing because other people are witnessing it and

00:52:43.360 they're deciding right there and then that they're going to be nothing because of that.

00:52:46.920 Yeah, bro.

00:52:47.560 Yeah, man.

00:52:48.660 I love it.

00:52:49.440 Yeah.

00:52:49.620 It's dangerous.

00:52:50.240 The rant.

00:52:50.480 I love the rant, man.

00:52:51.280 Oh, you know, it's, it's, it goes with that fear of judgment.

00:52:54.360 A hundred percent, man.

00:52:54.960 It hammers it home.

00:52:56.180 I think that's what a lot of us need to learn how to overcome.

00:52:58.160 And when we, again, when we put ourselves in situations where we can totally embarrass ourselves

00:53:03.020 and realize I'm still alive, I'm okay, like everything is going to be okay and then do

00:53:07.960 it again and again, we only expand and grow not only physically, mentally, but spiritually

00:53:12.980 because when we cleanse the ego, when we put ourselves through that and we do get criticized

00:53:17.800 and judged and we're able to still accept ourselves, our egos get cleansed and we can

00:53:23.560 just get bigger and grow and serve more people.

00:53:26.060 But that takes a lot of courage and it took me a lot of courage to try to like manage

00:53:32.320 it.

00:53:32.640 And I've, and I've felt the criticism and things like that time to time.

00:53:35.660 There've been moments where I'm like, maybe I should stop.

00:53:38.120 Maybe I should just pause for a while.

00:53:39.740 Yeah.

00:53:40.200 And luckily I reached out to some good mentors and were like, this is all going to pass.

00:53:45.160 You know, that's the point.

00:53:47.100 They want you to stop.

00:53:48.020 Exactly.

00:53:48.460 They want you.

00:53:48.880 And my, my fear was like, maybe I should stop.

00:53:51.260 Yeah.

00:53:51.500 Maybe I should stop posting on social media.

00:53:52.800 Maybe I should stop my podcast.

00:53:53.980 Maybe I shouldn't do another book because this doesn't feel good.

00:53:57.740 It does not feel good to be attacked.

00:53:59.400 I can tell you that.

00:54:01.240 But when you learn that this is going to happen, no matter what, you're going to be criticized

00:54:05.240 whether you're on your sister's couch and you're going to be criticized, whether you're

00:54:08.080 got the business that you got, the size you have.

00:54:10.400 Yeah.

00:54:10.900 Either way, people are going to discount you and criticize you.

00:54:13.360 So you might as well do something you enjoy and love if you're going to get judged.

00:54:17.280 Yeah.

00:54:17.460 And you better, you'd rather be criticized a few bucks in your pocket.

00:54:20.040 Exactly.

00:54:20.580 I'm not saying.

00:54:21.180 Do you guys think that's also stems too from the, the idea that people want, like, I want 0.98

00:54:26.340 a hundred percent of everybody to fucking love you.

00:54:29.200 I don't think anyone doesn't want people to love them except for maybe Andy. 0.98

00:54:33.160 But no, dude, no, he's right.

00:54:35.440 Like there, there's a, I think there's a big thing to that.

00:54:39.180 I think a lot of people can't understand the basic concept that not everybody is for you

00:54:44.580 and they're not going to be.

00:54:45.780 Right.

00:54:45.900 And you can't please people.

00:54:47.360 No, no matter what you do, they are not going to like you.

00:54:49.740 And if you, if you bend yourself to, to trying to appease everybody, you lose yourself completely.

00:54:56.360 That was me for a long time.

00:54:57.580 Bro.

00:54:57.860 It's a lot of people.

00:54:58.680 Giving in to please others, giving in to make people like me. 0.99

00:55:01.900 You have to be willing to say, Hey man, it is what the fuck it is. 0.99

00:55:03.840 Yeah. 0.99

00:55:04.260 You know?

00:55:04.620 And, and that's the truth.

00:55:05.980 And this is what I talk about all the time.

00:55:08.180 You know, you guys in business, like you guys are trying to build a personal brand.

00:55:12.140 And you, you should just accept today that 50% of the population is not going to resonate

00:55:17.300 with you.

00:55:17.740 And in fact, they're going to have a propensity to not like you.

00:55:20.600 So like when you get on your story and you start talking, they're going to say, well, 1.00

00:55:23.060 fuck this guy. 1.00

00:55:23.840 That's what the fuck those 50% are going to do. 1.00

00:55:26.360 You are far better off creating content and being who you are for the people, the 50% that 1.00

00:55:33.800 are going to listen and they are going to have a propensity to like you and then doing

00:55:38.060 yourself in such a great way that they, these people end up loving you.

00:55:42.100 Yeah.

00:55:42.460 And that's really the game.

00:55:43.640 The game isn't, you're going to get everybody to love you, dude.

00:55:46.520 It's, it's impossible.

00:55:47.800 But I will tell you this, it's still fucking hurts when people don't.

00:55:51.940 And that's what people, that's what people don't realize. 1.00

00:55:54.400 Like you have to, you have to let it hurt a little bit and then be like, well, fuck those 1.00

00:55:58.880 people and then just move on. 1.00

00:56:00.220 Right.

00:56:00.500 Right.

00:56:00.700 Yeah.

00:56:01.160 And I think it's beautiful what you guys have done here at first form and also your

00:56:03.780 show is you are unapologetic of your identity and who you are and what you stand for.

00:56:10.360 And it's one of the reasons why it's grown so big.

00:56:12.560 And there's going to be, there's a hundred percent going to be some people that will never

00:56:17.320 follow, never listen, never buy.

00:56:19.240 Yeah.

00:56:19.620 And that's okay.

00:56:20.340 But it's going to expand you into more of the people that do relate, that do love the

00:56:25.720 way you communicate, that do see what you stand for on those walls here in the, in the

00:56:30.220 studio and in your, your warehouse.

00:56:32.040 And they represent that same value and vision that you have.

00:56:35.300 And I think you standing for these things, even though others may not like it or may be

00:56:39.920 offended by it, attracts people that do love it.

00:56:42.860 And that's really cool is leaning into your identity more and more and more.

00:56:46.300 That's what allows you to expand.

00:56:47.460 And I wanted to follow up with a question on this because I loved your wisdom and your

00:56:52.700 insights on what you would say to your 33 year old self.

00:56:55.260 I'm curious if you could go in time to your 53 year old self and you could reflect back

00:57:02.160 on what you're about to create over these next 10 years, because you're about to expand

00:57:06.600 into your vision into the world, probably even beyond your dreams right now, based on what

00:57:12.340 I know you're capable of.

00:57:13.280 Based on what you've done in the last 10 years, it's going to multiply times 10, a hundred

00:57:16.880 potentially in the next 10 years.

00:57:18.640 So knowing this is going to happen, knowing the impact, the growth, the service, the success,

00:57:26.000 the fulfillment of the customers, the clients, the people you have around you, that they have

00:57:30.000 in their lives now over 10 years, another decade.

00:57:33.900 What advice would you give yourself then to yourself now, knowing everything you're about

00:57:39.340 to create?

00:57:43.280 Probably just to keep going, you know what I'm saying?

00:57:46.500 And, and accept the journey for what it is.

00:57:48.980 And I think, you know, I, I, I think when I think about myself, that my purpose here is

00:58:01.260 much bigger than business.

00:58:02.640 Yeah.

00:58:03.220 I think it's much, I think we're going to create a great business.

00:58:05.680 You know, we're going to create an iconic brand, but I don't think that's like my, my, like

00:58:10.860 biggest thing.

00:58:12.240 What's your thing?

00:58:14.760 I think.

00:58:18.100 That I was put here to help.

00:58:22.620 And this is going to sound insane, but I believe that I was put here to truly wake people

00:58:28.480 the fuck up so that they can actually understand what freedom truly is.

00:58:33.060 And I believe that I was put here for that mission. 0.98

00:58:36.400 I don't think there's anything I can do to stop it.

00:58:38.980 I think that's where my route's going to take me.

00:58:41.240 And I think, I think me building the company and doing all those things is something that

00:58:47.300 will happen as well.

00:58:48.220 But I think probably when I die, people are not going to remember me for that.

00:58:55.280 That's what I think. 0.98

00:58:56.140 And I know that sound, that probably sounds egotistical to some people and shit, but like 0.91

00:58:59.980 I have so many of these crazy signs that point me that way that, and it's such a passionate 0.68

00:59:08.780 thing inside of me that burns inside of me because I recognize the manipulation that's

00:59:14.280 happening.

00:59:14.620 And I recognize the damage that happens because of that.

00:59:18.220 And I recognize the greatness that everybody has inside of them.

00:59:21.160 So there's like this mixture of like all these things inside of me where I'm like, Hey, you 0.99

00:59:26.300 fucking guys are being lied to and you're being manipulated and you're being conned into 0.99

00:59:32.180 becoming a lesser version of yourself. 1.00

00:59:34.600 And I think all of these things are going to combine and they're probably going to end

00:59:39.580 up killing me for it.

00:59:40.580 But, but you know, I think that's what I'm here to do.

00:59:43.280 Yeah.

00:59:43.560 You know, I can't help it.

00:59:45.680 That's beautiful, man.

00:59:46.200 And I think for me, I love that you said freedom, giving people the ability to feel

00:59:51.500 free and freedom in their life is a beautiful mission.

00:59:56.200 Two years ago, I didn't feel free inside.

00:59:59.660 You know, I'm a physically free man.

01:00:02.000 Well, that's giving.

01:00:03.000 Well, are we?

01:00:03.860 Well, I mean, I'm not behind a prison.

01:00:05.720 How much tax do you pay?

01:00:06.760 I'm not in a prison.

01:00:07.620 I'm just saying.

01:00:08.320 Right, right.

01:00:08.780 Well, I'm not in a, well, I am in California.

01:00:10.280 I mean, bro, we, we live in a highly oppressive environment that is accepted as freedom.

01:00:16.860 Sure.

01:00:17.220 And so.

01:00:17.680 Well, let me, yeah.

01:00:18.220 I mean, so, I mean, I'm not behind bars.

01:00:19.740 I'm not behind bars.

01:00:20.640 Yeah.

01:00:20.860 I mean, I'm not, I'm free to do certain things.

01:00:23.080 But you're bringing up a great point because what you're, go ahead, because what you're

01:00:27.420 saying is truly a massive part of freedom.

01:00:29.940 Yeah.

01:00:30.180 For me, it's, it's the inner freedom, right?

01:00:31.920 I mean, you know, I had a brother that went to prison for four and a half years.

01:00:35.580 He was sentenced six to 25.

01:00:37.320 I was eight years old when he went in.

01:00:39.520 Uh, and he sold drugs to an unrecovered cop when he was 19, when he was in college.

01:00:43.300 And back in the nineties, it was the war against drugs, especially in America.

01:00:47.700 Right.

01:00:48.120 And so first offense, six to 25 years.

01:00:51.740 Every weekend for four years, almost every weekend, we would drive two hours to a prison

01:00:58.420 and, and be able to spend a few hours with my brother.

01:01:01.060 And I don't know, there'd be 30, 40 other convicts in the room and their families, right?

01:01:06.020 So every weekend I witnessed what it was like and experienced it, you know, next to him.

01:01:11.200 And just the energy of the room is kind of intense.

01:01:13.780 What it feels like to be in a prison.

01:01:15.660 I've never experienced that.

01:01:16.840 Thankfully, I never want to.

01:01:18.000 It's one of the reasons why I never drank, never smoked, never did drugs.

01:01:20.520 Cause I was like, I don't even want to be influenced to get to this place because

01:01:24.760 I saw the suffering and I saw that it was very painful for a lot of people and their

01:01:28.920 families, people that were impacted by it.

01:01:31.860 However, there were some men there that truly felt free, that looked free and their energy

01:01:38.840 was free and light.

01:01:40.380 They had done whatever they did to process and mend and heal and forgive and accept.

01:01:46.300 And they felt free, even though they were behind bars.

01:01:48.560 There's a lot of people that, you know, that are not behind bars and they are in a mental

01:01:54.700 and emotional prison.

01:01:55.960 Absolutely.

01:01:56.080 And that for me is a massive crime being physically free, not behind bars, but not being

01:02:02.120 free, but not being free.

01:02:03.780 I don't think that's greatness.

01:02:05.520 And, and I didn't have freedom in my heart or in my mind fully.

01:02:12.340 There were moments and times, but I still felt like a prisoner of my emotions in my mind

01:02:17.420 until a couple of years ago, until I went on a deeper healing journey.

01:02:21.400 And you've, you've heard me talk about being sexually abused when I was a kid.

01:02:24.240 And a lot of other things, I started healing a lot of these things, but I realized that

01:02:28.980 I didn't heal enough of it where I fully accepted who I was and forgave myself for everything

01:02:34.440 that I was ashamed of, guilty of, insecure of from my entire past.

01:02:39.880 And I started on the journey and this journey was this one of the scariest things I've ever

01:02:44.980 done emotionally a couple of years ago.

01:02:47.920 And by diving into these elements of my past that I was the most ashamed of and starting

01:02:54.240 to create new meaning from those memories, new meaning from the pain, the hurt, the things

01:02:58.920 I did that I wasn't proud of, things that I did that I was ashamed of and secure of all

01:03:03.240 this stuff and create a new meaning and started to bring that meaning into my heart and accept

01:03:09.940 it, that's when I started to, the pain in my chest that I had off and on for years disintegrated

01:03:16.880 and it hasn't come back since.

01:03:19.000 And it's been a beautiful feeling to have peace in my heart and to feel freedom, even though

01:03:26.320 I'm paying taxes and all these other things.

01:03:28.360 There's levels to it.

01:03:29.060 Yes.

01:03:29.340 There's levels to it.

01:03:30.120 But to feel free in my mind and my heart and my soul, it really is an unbelievable feeling.

01:03:39.440 And it doesn't mean I don't get frustrated and have to deal with stuff from my, you know.

01:03:43.300 Let's dig in on this.

01:03:44.280 Yeah.

01:03:44.440 Because this is an important thing that is very, very important for people to understand.

01:03:51.060 Especially those of you who are young, you may not understand this yet.

01:03:56.200 But those of you who are a little bit older and have witnessed some life and done some

01:04:01.520 things, the idea of forgiving yourself is a confusing idea for people.

01:04:06.660 Okay.

01:04:07.640 And what you just described is the actual process of doing that.

01:04:13.220 Yes.

01:04:13.920 And so many people live with guilt and shame because of the things they were in the past,

01:04:20.460 not realizing that you are no longer that person.

01:04:22.980 Yeah.

01:04:23.440 Right?

01:04:23.680 Even a year ago, you're not the same person you were a year ago.

01:04:27.520 And when you look back and you feel guilty about all these things that you've done, you

01:04:32.760 should realize that doing those things is the reason that you now realize that those things

01:04:38.820 are not good to do.

01:04:40.040 They're not right.

01:04:40.660 Yeah.

01:04:40.840 So they actually served you in a productive way.

01:04:44.020 And furthermore, I have this thing that I tell people because I get asked about forgiveness

01:04:50.140 of self.

01:04:50.680 And bro, real talk.

01:04:51.620 I struggle with it too.

01:04:52.560 Yeah.

01:04:52.800 Okay.

01:04:53.680 It's not easy, man.

01:04:54.300 No, it's not.

01:04:55.080 But the one thing that really helped me was what you said, assigning a new meeting, understanding

01:05:01.120 that this happened so that I could get here.

01:05:04.720 And you wouldn't be here without it.

01:05:05.940 Yes.

01:05:06.360 And not only would I not be here, if I hadn't learned that lesson, I'd be doing the same 0.99

01:05:10.240 shit from here on out. 0.99

01:05:11.620 Exactly. 0.99

01:05:11.820 And that's a powerful thing to really give yourself credit for.

01:05:14.520 Yeah. 1.00

01:05:14.740 And then also, you know, you know, a lot of people feel guilt and shame over stupid shit 1.00

01:05:20.860 that is like really stupid. 1.00

01:05:22.680 That no one cares about. 1.00

01:05:23.460 Yeah.

01:05:23.920 And so like, dude, here's my advice to those of you.

01:05:26.920 Okay.

01:05:27.180 There's two elements to this forgiveness and probably more Lewis, you know, you, you might

01:05:32.560 have a lot to say about this, but what Lewis just said is extremely powerful, a sign of

01:05:37.500 meaning to these things that you did and understand that you are no longer that person and give

01:05:43.220 yourself the freedom to recognize that.

01:05:45.620 Okay.

01:05:45.900 And let, let that go.

01:05:47.360 You're, you're not that person.

01:05:48.840 And that's another thing cancel culture does. 0.99

01:05:50.840 Right. 1.00

01:05:51.160 It makes us afraid of the shit from 10 years ago. 1.00

01:05:53.800 Well, fuck bro. 1.00

01:05:54.660 10 years ago, I was an idiot. 1.00

01:05:56.060 I don't know what to tell you. 1.00

01:05:57.020 Right.

01:05:57.280 You know what I'm saying?

01:05:58.180 Like, so, and so were you probably.

01:06:00.620 Okay.

01:06:01.540 So let's be real about these bad things that we have said or done or in our lives.

01:06:07.620 And let's understand that they brought us to a point where we now recognize that those

01:06:11.240 things were not good.

01:06:13.340 And now we have wisdom about it.

01:06:14.800 Yes.

01:06:15.140 And we could share that.

01:06:16.680 Exactly.

01:06:16.840 That's what allows us to share that with people on the path.

01:06:19.780 DJ is 27 years old.

01:06:21.380 I get to share a lot of things with him that he wouldn't have heard otherwise.

01:06:25.640 No.

01:06:25.860 Here, here's the thing.

01:06:27.680 There's another way to look at it too.

01:06:30.220 And this really helped me a lot.

01:06:33.580 How would you react if you were sitting in front of you and you, instead of being you,

01:06:42.180 was just a friend of yours.

01:06:43.180 Yeah.

01:06:43.600 Okay.

01:06:43.920 And you're sitting there and you're telling and spouting and venting about all these things

01:06:48.040 you feel guilty about, how would you actually react to it?

01:06:51.540 How you would likely react is you would say, bro, come on, man. 1.00

01:06:56.320 Everybody does dumb shit. 1.00

01:06:57.380 Right, right, right. 1.00

01:06:57.960 It's all good. 1.00

01:06:58.420 Like you did some dumb shit. 1.00

01:06:59.640 Everybody does dumb shit. 1.00

01:07:00.880 And then you would say, but it's good you're not doing it. 1.00

01:07:03.780 Yeah.

01:07:04.140 Right? 1.00

01:07:04.340 And then you would make fun of him and be like, yeah, that's pretty dumb. 0.99

01:07:06.600 Right, right. 0.98

01:07:06.860 Remember that one time?

01:07:07.820 Yeah. 0.99

01:07:08.240 And then you would move the fuck on. 0.98

01:07:09.740 Exactly. 0.97

01:07:10.060 You know?

01:07:10.720 And so if we could stop and analyze our own guilt and shame and then address it as you

01:07:18.520 would address it if a friend were confiding in you.

01:07:21.260 Yes.

01:07:21.660 I think that's been very helpful for me.

01:07:23.280 Yeah, and I think that's the healing journey.

01:07:25.440 It's not a destination or a one-time thing.

01:07:28.520 It's an ongoing journey of understanding that I've got to integrate these lessons.

01:07:33.580 I've got to keep mending and growing beyond the old self that was hurting myself or other

01:07:38.480 people.

01:07:39.680 And the thing that I love about you, what you said a few minutes ago, is that you see the

01:07:43.080 masterpiece in everyone.

01:07:44.760 And so you see their greatness in them even when they don't see it themselves.

01:07:48.460 I believe that I look at people the same way.

01:07:50.620 Yeah, you do.

01:07:51.020 I want them, I see what's possible and I see where they're at now, the vision and how

01:07:56.040 they can get there if they just overcame a few things.

01:07:58.980 And a lot of it is how we beat up ourselves from the past stuff we did.

01:08:03.900 And if we can do what you said, which is heal, I call it healing, but if we can address

01:08:08.720 process-

01:08:09.320 I stay away from that term.

01:08:10.160 Yeah, yeah.

01:08:10.540 But it's all good.

01:08:11.520 Yeah, exactly.

01:08:12.060 But if we can address it, process it in a healthy way and integrate the wisdom, for me,

01:08:18.280 that's healing.

01:08:19.380 If we can do that-

01:08:20.480 No, it's a fair word.

01:08:21.500 Yeah, exactly.

01:08:22.320 I get it.

01:08:22.960 Remember that healing may not be talked about in this show, but that's how I speak about

01:08:26.580 it.

01:08:26.660 Yeah, yeah.

01:08:27.360 Because really, I don't think you can have freedom without healing.

01:08:29.900 No, you can't.

01:08:30.920 So call it what you want, but I think you got to integrate-

01:08:33.080 I'm just teasing you.

01:08:33.660 And I think if people want to be the masterpiece that they are born to be, if they want to

01:08:39.480 be able to step into that greatness that they are able to step into, we must at some point

01:08:45.160 mend and create meaning from the past things that hold us back.

01:08:48.360 We must come to a place of, I'm processing this.

01:08:51.480 I'm no longer going to be defined by these things.

01:08:53.580 I'm going to move into the masterpiece that I'm capable of creating.

01:08:57.540 And that's what the whole process is about.

01:08:59.520 It's about mending, healing, and moving forward into a meaningful mission, not just about

01:09:05.940 me.

01:09:06.420 How can I fill up me and succeed and win and prove people wrong?

01:09:10.600 It's about how can I fill up all of us around me?

01:09:13.640 How can I fill up we and serve by leaning into my talents and gifts and doing something

01:09:19.660 beyond me?

01:09:20.460 And that's what you've done so beautifully here.

01:09:22.460 It's bigger than you.

01:09:23.680 And it impacts so many people in the world.

01:09:26.420 Thank you, bro.

01:09:27.300 You know, there's people listening right now and they're like, yeah,

01:09:29.580 but I did this and this and this. 0.99

01:09:31.320 Bro, listen, you didn't reinvent the fucking world of fucking up. 0.98

01:09:36.080 We've all, there's plenty of people who have done whatever it is, whatever it is that you, 0.99

01:09:40.820 you know, are ashamed of or holding guilt for.

01:09:43.920 It doesn't matter what it is, bro.

01:09:45.620 We all have those things in our past.

01:09:48.900 Every single, if people were truly honest and like you could see people's true lives, 1.00

01:09:53.880 like everybody would feel a lot better because they'd be like, oh shit. 0.99

01:09:58.060 And here's the thing. 0.99

01:09:58.740 The thing that I was pretty bad, but that, okay. 1.00

01:10:00.940 That's kind of fucked up, but die. 1.00

01:10:02.160 You a little, you messed up. 1.00

01:10:03.580 Well, here's the thing.

01:10:04.580 You know what?

01:10:04.920 What's crazy is, you know, I've talked about this many times that I was sexually abused

01:10:09.880 when I was five years old by a man that I didn't know, right?

01:10:12.300 Not a family member, but a man that I didn't know.

01:10:15.120 And for 25 years, no one knew this about me except for me.

01:10:19.020 It was, I was riddled with shame and insecurity thinking to myself, if anyone knew this, specifically

01:10:25.360 any men or guy friends of this knew this about me, no one would accept me.

01:10:29.980 No one would love me.

01:10:31.220 They would all want to just kick me out of their group and I would have no community and 0.97

01:10:36.620 I would be a loser forever.

01:10:37.820 That was the fear that I lived with for 25 years.

01:10:40.080 So I amassed a sense of false confidence to try to fit in.

01:10:44.820 But really, I was really deeply wounded and insecure and afraid that if people actually

01:10:49.000 knew what had happened to me, no one would accept me.

01:10:53.000 So it's a huge fear and an insecurity.

01:10:55.220 And here's the crazy thing.

01:10:57.000 One in six men in America have been sexually abused.

01:11:00.200 So you think about all the men in this place.

01:11:02.300 I don't know how many men work here, but it's probably a few hundred.

01:11:06.040 There's likely that a lot of people here and they've probably never spoken about it.

01:11:11.920 Or maybe that hasn't happened to them, but they were, they were manipulated by an abusive

01:11:15.920 father.

01:11:16.520 They were beaten.

01:11:17.280 They were this, that whatever, or they were abandoned, whatever it might be. 1.00

01:11:20.440 And we're talking, we're talking real shit. 1.00

01:11:22.240 We're not talking made up victimhood shit. 1.00

01:11:24.620 No, no. 0.99

01:11:24.960 We're talking about this actually happened.

01:11:26.340 Stuff happened. 0.99

01:11:27.240 This shit we ain't make no post about. 0.99

01:11:28.420 That's right. 0.99

01:11:29.200 I know you went through a lot of stuff that you've talked about publicly and privately.

01:11:33.740 And I think it doesn't mean we have to talk about it all over the social media and say

01:11:38.840 these things of what have happened to us.

01:11:41.120 But I feel like we must learn to address it with ourselves, with a friend, with a coach.

01:11:46.040 I don't care how you address it, but you've got to learn to speak it into existence

01:11:50.080 or write it down so that you can get it out of you.

01:11:52.660 So it doesn't poison you anymore.

01:11:54.040 And sometimes it is appropriate if you feel the need to say it on social.

01:11:58.040 That's okay too.

01:11:58.640 100%.

01:11:58.880 It empowers other people.

01:11:59.820 Here's what's not okay. 0.99

01:12:01.080 What's not okay is telling the same fucking story for the next fucking 20 years and using 0.99

01:12:06.200 it as an excuse as to why you didn't progress from there on out. 0.99

01:12:08.420 Exactly.

01:12:08.960 That's what's not okay.

01:12:09.680 What did you do about it?

01:12:10.720 Yeah.

01:12:11.060 That's right.

01:12:11.520 Now what?

01:12:11.980 Yeah.

01:12:12.140 Exactly.

01:12:12.480 So anyways, I feel like, especially with men, and I know you got a lot of men listening

01:12:17.060 and watching, it's like, get the poison out.

01:12:21.140 Yeah.

01:12:21.340 Whatever the shame and the thing that you haven't forgiven yourself that you've done or that

01:12:24.820 others have done to you, find a way to process however you want to and get it out of you so

01:12:30.220 that you can become a masterpiece. 1.00

01:12:31.720 Dude, I hear from so many men specifically who struggle with this shit. 0.99

01:12:37.560 And they're like, bro, I did these things and I don't know how to forget. 0.99

01:12:41.420 Like, I get so many, so many questions from men about not understanding how to forgive themselves.

01:12:49.860 I mean, it's hard, man.

01:12:50.700 Yeah, dude.

01:12:51.340 Especially the soldiers that listen to your show, a lot of former military guys that are

01:12:55.180 part of this community and the things they've had to experience to be in service.

01:12:58.720 But still, they feel like, man, I can't believe I did these things to these people.

01:13:02.660 Yeah.

01:13:02.880 And I can imagine what that would feel like.

01:13:05.240 Yeah.

01:13:06.000 So I didn't mean to cut you off.

01:13:06.900 I think, no, I mean, bro, I'll cut you off.

01:13:10.560 I'm kind of known for it.

01:13:11.680 It says right up there, let people talk.

01:13:13.480 You know, I can't help it.

01:13:14.780 This is a reminder for you.

01:13:16.000 So like, you're the best interviewer on earth and you and Ed, in my opinion.

01:13:20.440 And then, you know, I like to call our full length episodes conversation.

01:13:25.060 Sure.

01:13:25.640 Because I am a terrible interviewer.

01:13:27.800 You're great, man.

01:13:28.500 You do a great job listening.

01:13:29.540 Well, I notice it.

01:13:30.880 I've worked a lot on it.

01:13:31.600 I know.

01:13:31.820 I see it.

01:13:32.260 Yeah.

01:13:32.400 Well, and I learned from watching you.

01:13:35.800 You remember that commercial?

01:13:36.900 Back in the day, dude, like the dad came in with a boxer.

01:13:39.500 Yeah.

01:13:39.660 I know you remember, Keith.

01:13:41.080 Yeah.

01:13:43.680 Dude comes in, finds his kid smoking weed.

01:13:46.140 He's like, where'd you learn this?

01:13:47.100 He's like, I learned it from watching you.

01:13:48.620 Oh, yeah, yeah, yeah.

01:13:49.620 Yeah.

01:13:49.980 That's funny.

01:13:50.660 What were you saying?

01:13:51.160 I interrupted you, though.

01:13:52.140 What were you saying?

01:13:52.720 I don't know.

01:13:53.500 I got a question for you guys.

01:13:54.680 I mean, talking about the struggle, things that, you know, you're, you know, I guess not happy

01:14:01.680 that you've done in the past, things like that.

01:14:03.220 Would you guys say a healthy way of kind of dealing with that is just like one thing for

01:14:06.740 me personally, I've had a lot of hardship struggles, right? 0.99

01:14:10.220 But I've always, in the back of my mind, had a mentality like, well, fuck. 0.99

01:14:14.640 I mean, I know there's somebody else out there that had it worse. 0.99

01:14:17.180 So it's not that bad.

01:14:18.840 But that's discounting it.

01:14:20.520 It's, yes.

01:14:21.720 Someone's always going to be worse than you.

01:14:23.580 There's going to be people doing horrible things or having worse things done to them

01:14:26.980 than you or, you know, whatever it is.

01:14:28.560 A hundred percent, but that's, that's discounting still the things that you've gone through.

01:14:32.780 You're not, you're not validating that this is a real thing that's bothering you.

01:14:35.640 Yeah, exactly.

01:14:36.540 And I used to do that for a long time.

01:14:38.060 For 25 years, almost every day, I would have this movie in my mind of me being sexually

01:14:44.040 abused that was happening, right?

01:14:45.780 It was kind of like my mind was replaying it over and over again.

01:14:49.720 It's traumatizing to like experience in your mind almost constantly.

01:14:53.160 It's why I couldn't sleep at night.

01:14:54.340 It was just like, it's exhausting.

01:14:56.100 And I kept trying to discount it and say, oh, it's not that big a deal.

01:14:59.980 Like in my little brain developing over years, I was just like, ah, whatever.

01:15:04.000 It's not a big deal. 1.00

01:15:05.020 Don't be a pussy. 1.00

01:15:05.740 Don't be a wuss. 1.00

01:15:06.380 Just step up. 0.99

01:15:07.040 Just like get stronger.

01:15:08.020 Who cares?

01:15:08.600 Like it doesn't matter.

01:15:10.400 And again, that darkness drove me to get results in sports.

01:15:15.240 And so it worked in terms of success, but it left me feeling very alone and unfulfilled.

01:15:21.880 So it didn't work in terms of spiritual success.

01:15:25.180 It won't work in practicality either.

01:15:27.220 And here's the thing.

01:15:28.120 I meant to say this earlier, but I missed it.

01:15:30.760 But it doesn't practically work either to drive.

01:15:33.720 You cannot be driven by the dark side all the time.

01:15:36.420 And that's coming from me, someone who preaches the usefulness of it.

01:15:40.080 Because it is useful at times.

01:15:41.300 Very useful.

01:15:42.340 And you are going to have to use it no matter what phase you are in at certain times.

01:15:47.220 The key is knowing when it's appropriate to use it and knowing that it shouldn't be all

01:15:52.740 consuming and burn you to the ground. 0.92

01:15:54.160 And that's something that I think since I've met you, I think that's the most profound 0.98

01:15:58.560 improvement I've made personally.

01:16:01.040 That's what I'm most proud of.

01:16:02.280 That's great, man.

01:16:03.060 So, but practically speaking, that dark side will drive you.

01:16:09.260 And I didn't mean to interrupt, but this is an important point.

01:16:12.400 The direct, the dark side will drive you to a certain point of success.

01:16:18.340 And that point of success is in the seven, eight figure range.

01:16:21.000 I mean, you can do very well with that.

01:16:22.520 A hundred percent.

01:16:22.980 Okay.

01:16:23.960 However, when you want to expand past that, you have to come to the realization that it's

01:16:30.260 not about you and it's about serving.

01:16:32.100 It is.

01:16:32.480 It's about providing some sort of value.

01:16:36.200 However you see to the people around you, to your customers, everything.

01:16:40.980 And what you'll realize is that when you become purpose-driven, you actually make a whole lot 0.98

01:16:47.360 more fucking money. 0.98

01:16:48.360 A hundred percent. 0.99

01:16:48.820 So it's a, it's a, there's practicality to what you're saying.

01:16:51.800 It's not just, Hey, uh, the dark side's not good.

01:16:55.500 No, it is good.

01:16:56.280 Sometimes.

01:16:56.800 Sometimes that's all you got.

01:16:57.980 Sometimes.

01:16:58.480 Guess what? 1.00

01:16:59.260 Fuck you motherfucker. 1.00

01:17:00.080 And I'm going to fucking do this. 1.00

01:17:01.120 I'm going to shove it down your fucking throat. 1.00

01:17:02.320 So that is very practical when you're in the beginning phases. 1.00

01:17:05.740 Yes.

01:17:06.180 I believe, but once you get you off the ground.

01:17:08.400 Yes.

01:17:09.000 Yeah.

01:17:09.260 And dude, and I don't think you should ignore it.

01:17:11.060 I think you should use it. 0.98

01:17:12.060 I think you should recognize that these people are being dicks and you're going to shove it 1.00

01:17:16.560 down their fucking throats and that will get you off the ground and get you to a good 1.00

01:17:20.240 place, but it's not sustainable. 1.00

01:17:21.420 It's not sustainable.

01:17:22.580 And it, there is a ceiling to it.

01:17:24.860 There's a ceiling to it because you have to, you have to come to the understanding that that's

01:17:30.420 that's not what actually makes empires or fortunes or true wealth that will make you a decent

01:17:38.220 income.

01:17:39.200 What actually makes you wealthy is a combination of your purpose, the value you provide, the

01:17:47.020 money that you make from providing that purpose, but also the fulfillment that you feel by actually

01:17:53.580 delivering value to other human beings.

01:17:55.740 Yeah.

01:17:56.260 That's wealth.

01:17:57.100 The beliefs there.

01:17:57.840 And I also think, and I also think wealth is having beautiful relationships in your

01:18:01.760 life.

01:18:01.940 For sure.

01:18:02.400 That people that care about you, that are there for you.

01:18:04.760 You can't do that when you're burning the world down.

01:18:06.340 Nah, man.

01:18:06.820 You can only do that when you become purpose-driven.

01:18:08.540 Because you become resentful, you become a win-lose mentality.

01:18:11.140 Yes.

01:18:11.480 And you're going to hurt the people closest to you.

01:18:13.100 You're going to push them away.

01:18:13.980 You're going to have to find new friends always, and it's exhausting.

01:18:16.620 It's a balance, bro.

01:18:17.680 Yeah.

01:18:17.880 It's knowing, truly it is.

01:18:19.780 It's knowing where it's appropriate to use and where it's not.

01:18:24.760 But ultimately, if you want to save 10 years, real talk, 10 years of being pissed off, just

01:18:32.120 understand right now that the reason that you're in business, the reason you do what

01:18:37.180 you do is to serve your customers and to serve your employees.

01:18:40.340 If you could realize that that is actual truth right now, you are much further ahead.

01:18:46.040 And I think, DJ, to follow up with what you were saying, there's a lot of men out there

01:18:52.200 who are really good men, but they don't do the extra little courageous work that it takes

01:18:59.040 to become great men.

01:19:00.540 I'm not speaking about this with you, but it's just like if men have the thing of, you

01:19:05.120 know, well, I had it rough or this was tough, but it wasn't as bad as my buddy or this person

01:19:09.340 or this person I see on the news, you discount it and you still don't address the things that

01:19:13.240 are holding you back, whatever that is, your shame, your insecurity, your guilt, your flaws,

01:19:17.480 you don't address it.

01:19:18.400 It's going to keep you at good and it's not going to make you great.

01:19:21.740 And I think that's the switch.

01:19:23.460 That's like the next level unlock that supports you from expanding your ability to experience

01:19:32.240 all the stuff you want in life that you love, a rich life.

01:19:35.760 If it's more love, if it's more intimacy, if it's more wealth, if it's better health,

01:19:39.740 whatever it is, that's that extra unlock that takes it to the next level in my mind.

01:19:44.300 And that's what I get worried about is men who stay good and don't become great by doing

01:19:48.200 that extra little work.

01:19:50.460 I think, I think, I think that's a very great point, bro, because.

01:19:57.420 Well, society tells us otherwise.

01:19:59.420 Well, what do you mean?

01:20:01.140 Like society tells us that as, as men, like it's okay.

01:20:03.640 Like, you know, we don't have to talk about our feelings.

01:20:05.540 We, you know, we, we, we can.

01:20:07.100 Yeah.

01:20:07.120 But see, dude, I also believe that society has overcorrected to the point where people 1.00

01:20:10.880 are just gushing out all their bullshit. 1.00

01:20:12.880 Too much victimhood. 1.00

01:20:13.500 Yeah.

01:20:13.760 And it's like, bro, come on, man.

01:20:15.320 That's what I'm saying.

01:20:15.680 Like I'm addressing it, bro. 0.99

01:20:16.560 I was fucking broke as a kid. 0.99

01:20:17.720 I get it. 0.99

01:20:18.180 Yeah.

01:20:18.380 You know what I'm saying?

01:20:19.140 But there's, there's a, there's a balance there.

01:20:21.920 Yeah.

01:20:22.160 And there's a, there's a line to walk.

01:20:23.660 The time and a place.

01:20:24.380 And there's a balance.

01:20:25.120 And what we've seen over the last five or six years, in my opinion, is we've seen a culture

01:20:30.560 of victimhood, uh, overtake because, you know, it's being celebrated.

01:20:37.300 It's being celebrated.

01:20:38.360 That's the challenge.

01:20:39.100 And it sounds good.

01:20:39.960 It sounds good to like, accept yourself and love yourself. 1.00

01:20:43.940 And it doesn't matter that you're 450 pounds and that you eat shit every day. 1.00

01:20:47.980 You should still love yourself. 1.00

01:20:49.440 And it's beautiful.

01:20:50.500 And it's just broke.

01:20:51.560 Like there's been this, this societal shift to where, you know, it's almost the opposite

01:20:58.700 of the way it was.

01:20:59.560 What you're describing is the way that it was, but I'm tough.

01:21:03.440 I'm, I'm overly, you were a whole book about this. 0.99

01:21:05.680 We all got shit to deal with. 0.99

01:21:07.200 Yeah. 1.00

01:21:07.680 And, and, you know, fucking man up. 0.99

01:21:11.000 Right. 0.99

01:21:11.360 And there, there's, there's a time for that.

01:21:13.940 Okay. 0.98

01:21:14.300 Like if you're in the heat of fucking battle, bro, and you just don't have time to deal 1.00

01:21:17.180 with the shit right this second. 1.00

01:21:18.280 Yeah. 0.99

01:21:18.620 And we've corrected over to this point now where people have made their identity victimhood

01:21:24.800 and they talk about their thing, their, their, you know, their, whatever it is, the traumatic

01:21:30.340 thing, your upbringing, your, your, the sexual misconduct, these things, these things become

01:21:36.540 our identity.

01:21:37.400 Okay.

01:21:37.880 And when they become our identity and we talk about them all the time, what actually happens

01:21:42.200 is we create a prison for ourselves to live in as victims.

01:21:44.840 Yes.

01:21:45.280 And that's why I'm so anti that culture.

01:21:49.120 Yeah.

01:21:49.400 I understand there's a place for vulnerability and there's a place for, and there is real

01:21:55.480 and you need to have it.

01:21:56.600 There, there's a place for addressing the issues internally, but there's also a place 0.98

01:22:00.840 for saying, well, that doesn't make me who the fuck I am. 0.99

01:22:03.500 Yeah. 1.00

01:22:03.860 That's something that some dickhead did to me fucking 25 years ago. 1.00

01:22:08.180 And you know what? 1.00

01:22:09.600 It sucks. 0.98

01:22:10.660 I learned this. 0.99

01:22:11.640 This is what it did for me.

01:22:12.660 And now I'm going to leave it over here and I'm going to continue to move forward.

01:22:15.000 Yeah.

01:22:15.180 And I think to add to what you're saying is like, yes, you can accept and love yourself,

01:22:19.300 but it doesn't mean you get to be lazy.

01:22:21.800 It's like, how can I be even more disciplined in my mission moving forward and make the masterpiece

01:22:27.440 come out of me?

01:22:28.660 It's not, it's not saying I'm, I accept myself, I forgive myself.

01:22:31.680 And now I'm good to just be lazy.

01:22:34.380 Unless that, that brings you fulfillment.

01:22:36.300 But a lot of us get fulfillment from the discipline, from using our gifts and talents and adding

01:22:41.240 values to others.

01:22:42.140 Yeah.

01:22:42.420 That's why the meaningful mission for me is so important to have.

01:22:45.240 And I think every man and anyone should have a meaningful mission for me.

01:22:49.120 I know what it is in one sentence.

01:22:50.660 And then I make decisions daily based on that one sentence mission for my life in this season

01:22:57.340 of my life.

01:22:57.840 I know you guys are very clear on your mission and allows you to be disciplined because there's,

01:23:03.620 if there's a meaningful mission, it requires you to become something you aren't yet.

01:23:07.800 You have to be disciplined to get there.

01:23:09.880 It's not going to happen by being lazy.

01:23:11.660 Right.

01:23:12.000 And that's why I think we need to be clear on what that meaningful mission is for us.

01:23:15.220 Well, and I think we also have to be conscious that our point is we have to be very careful

01:23:19.060 to not make these bad things that happen to us, our identity.

01:23:23.680 Yes.

01:23:24.140 Right. 0.93

01:23:24.440 Like I got stabbed in the face, bro. 0.75

01:23:26.360 Like, like here, here, here.

01:23:28.740 And I got once in the back too.

01:23:30.440 Okay.

01:23:32.020 It was, could have been very easy for me as a 23 year old man who worked retail, who had

01:23:36.760 to deal with people face to face to make that my entire identity and say, that's the whole

01:23:41.760 reason I couldn't make it because people had to look at my face.

01:23:45.540 And then when they looked at my face, it scared them or it made them uncomfortable, which it did. 0.99

01:23:49.880 It was swollen the size of a grapefruit for a fucking year, bro. 0.98

01:23:53.340 People would either look at the floor or look like look around or they would look right at your 1.00

01:23:59.160 face and they said, bro, what the fuck happened to your face? 0.99

01:24:01.380 So you're dealing with this all the time. 1.00

01:24:03.220 It would have been easy for me to say, man, fuck, I can't do business now because this happened to me. 0.99

01:24:09.320 Yeah. 0.98

01:24:09.520 But instead, and I was lucky because I had an incredible, uh, angel kind of bring me this

01:24:15.840 message.

01:24:16.740 Uh, you know, the, the, this woman who I met in the grocery store had been burned over 90% of her 1.00

01:24:22.320 body and, uh, her whole family had died in a plane crash and the, like, dude, her face was like

01:24:28.640 melted off.

01:24:29.400 Really?

01:24:29.820 Yeah.

01:24:30.120 And we, we, you met her in a store. 0.66

01:24:32.300 Yeah, bro.

01:24:32.820 So like, I, you know, I went through a bad, uh, a bad time, like where I was very suicidal.

01:24:39.220 You know, for real, like I had thought about how I was going to do it.

01:24:41.780 It was basically just a matter of when I was going to, and, uh, you know, you got to remember,

01:24:45.820 bro, I was 23 years old.

01:24:46.800 Like I was decent looking dude.

01:24:48.360 I'm like, you know, I'm like crazy man.

01:24:50.720 I'm never going to meet any girls.

01:24:52.200 You know what I'm saying?

01:24:52.860 Like it was bad.

01:24:53.980 It was a lot to deal with.

01:24:55.820 And I didn't have the maturity or understanding to know, like, actually, bro, it's not that

01:24:59.840 big of a deal.

01:25:00.480 Right.

01:25:01.200 Um, but I was walking down the, the, the, the aisle of grocery store and this woman, 1.00

01:25:08.020 we bumped carts at the end and I would have my head down and I looked up and she was standing 1.00

01:25:14.800 there and I couldn't tell if it was a man or a woman because she was wearing like a raincoat

01:25:18.240 and a rain hat and brought her face was completely gone.

01:25:21.940 Melted.

01:25:22.500 Completely gone.

01:25:23.560 Like, you know, like no nose or anything.

01:25:26.160 And she looks at me, bro.

01:25:27.580 And she looks at me right now. 1.00

01:25:28.740 She goes, what happened to your fucking face? 1.00

01:25:31.100 No way. 1.00

01:25:31.660 Yeah.

01:25:31.860 Like as a joke, like, cause she knew, because at that time I had a big swelling going on.

01:25:36.260 She knew what I was going through.

01:25:38.700 And, uh, we had like a 15 minute conversation and then I left.

01:25:42.600 I never saw her again, never heard from her again or never anything.

01:25:44.760 Like I, I, I don't know if that was like a real person or if it was an angel or what the

01:25:49.680 fuck happened, but whatever it was, it set me on a different trajectory.

01:25:52.700 Really? 1.00

01:25:52.960 Yeah.

01:25:53.500 And the trajectory that I went on from that point forward was how can this serve me?

01:25:58.200 How can this serve me?

01:25:59.740 And the, the immediate thing that I found that it served me was, well, nobody remembers

01:26:05.760 you because you guys are so insignificant.

01:26:07.400 Now people definitely remember you, you know, like, Hey, who's a, who, you know, those guys

01:26:11.840 over supplement super stores.

01:26:12.960 And they're like, no, who's that?

01:26:14.040 You know, Andy, the guy with the scars, it may as silly as that sounds, it was an advantage

01:26:19.980 that other people didn't have.

01:26:20.980 Right.

01:26:21.380 So I was able to find meaning in that.

01:26:23.080 And like, instead of me going down the road of like, I could have went one of two ways.

01:26:27.760 I could have went the way I went and ended up here and continue to go. 0.99

01:26:31.600 Or I could have been the person that said, fuck, this doesn't happen to anybody else. 1.00

01:26:36.340 Nobody else has been stabbed in the fucking face. 1.00

01:26:38.760 Everybody else, you know, I could have made that story and I could have just quit. 1.00

01:26:42.800 Yeah.

01:26:43.120 And that's, that's the problem with the victim culture that we have.

01:26:46.940 Anything that you're going through, anything that you've been through, these things have

01:26:53.020 positive and meaningful purpose.

01:26:55.600 If you choose to examine them and sometimes it's really hard, right?

01:27:00.240 Like sometimes it's a family member dying.

01:27:02.720 Sometimes it's something that you have a really fucking hard time understanding what good could 0.96

01:27:08.400 possibly come from this. 0.56

01:27:10.180 But if you look hard enough and you think hard enough and you give yourself enough openness

01:27:14.660 to consider the realm of possibilities, there's always a way to serve that comes from these

01:27:19.740 things.

01:27:20.140 A hundred percent.

01:27:20.580 Yeah.

01:27:20.880 And I found that to be true, man.

01:27:22.360 That's a beautiful story, man.

01:27:23.280 The most impactful people that I've ever met in my life, brother, are people who have been 0.98

01:27:26.880 through the worst shit. 0.99

01:27:28.020 The worst. 1.00

01:27:28.640 The worst.

01:27:29.360 You know, Jason Redman?

01:27:30.780 I know who he is.

01:27:31.780 I haven't met him, but I admire him.

01:27:33.440 Yeah, I almost got his face blown off and came back and it's unbelievable the amount

01:27:39.100 of peace he has and the amount of joy because what he thought was like the end of his life

01:27:44.460 or the end of his purpose became his purpose, right?

01:27:47.460 And he leaned into how can I actually teach and serve from this place, not from a victim

01:27:53.040 mentality, but this happened to me.

01:27:55.100 It's unfortunate.

01:27:55.840 I almost lost my whole face and reconstructed it.

01:27:58.160 Uh, and I think he got a shot a few other times and he created a sign in the, uh, in

01:28:03.940 his hospital room that essentially kind of made it, it went viral.

01:28:06.780 It was like, if you enter this room, you must be positive, a hundred percent positive and

01:28:11.100 have zero pity for me.

01:28:12.560 It says something like this.

01:28:14.040 Yeah.

01:28:14.060 Yeah.

01:28:14.820 And, um, he was just like, I'm not going to be taking any pity from being a victim saying

01:28:20.740 it's going to hold me back from living my life, building relationships with my family,

01:28:25.000 being of service and it's catapulted him because he's owned it, right?

01:28:30.060 He owned what happened to him and he said, I'm going to go out there and make a big impact.

01:28:33.800 And it's a beautiful thing when someone owns the traumas or the tragedies that happen and

01:28:38.320 they serve.

01:28:40.100 Yeah, bro.

01:28:41.320 By the way, Jason, if you hear this, I would love to have you on the show.

01:28:44.000 Oh, you got to have mine.

01:28:44.860 He's great.

01:28:45.260 He's friends with a lot of my friends.

01:28:46.700 I just never met him in person.

01:28:47.840 Yeah.

01:28:48.020 He's great.

01:28:48.780 Um, bro, I'm super excited for your book to get out there.

01:28:53.580 Um, thanks man.

01:28:54.460 When does it, when does it actually March 7th drops?

01:28:57.200 Okay.

01:28:57.300 This is what it looks like for you guys on YouTube.

01:28:59.420 We're doing YouTube now.

01:29:00.520 I love it, man.

01:29:01.480 We just started.

01:29:02.480 Oh man.

01:29:02.760 You should have done that years ago.

01:29:03.840 I know, bro.

01:29:04.660 Well, I think you told me that.

01:29:05.840 And I just wait, it's going to blow up for you.

01:29:07.400 It's going to blow up, man.

01:29:08.280 Yeah.

01:29:08.640 I, uh, it's been cool so far, you know, it's still pretty slow.

01:29:11.800 We're getting, uh, we're getting shadow banned on YouTube for the cursing.

01:29:15.880 So like they have green, yellow, and red apparently.

01:29:18.240 And I'm in the yellow.

01:29:19.800 So it's, you know, which is like, I thought we were, but these guys are working on getting

01:29:26.620 that taken care of YouTube promised me that if I, if I, uh, uploaded full episodes that

01:29:30.880 they would make sure that didn't happen.

01:29:32.080 So we're working on getting that taken care of, but it's been cool.

01:29:34.260 I think it's giving people a different ass, uh, different, um, like, I think it's different

01:29:39.260 for people when they just listen versus when they watch. 0.98

01:29:41.660 Yeah, man.

01:29:41.900 And you're going to get a whole new audience.

01:29:43.200 We've got almost like almost, I mean, 2.6, 2.7 million subscribers on our main channel.

01:29:48.100 Yeah.

01:29:48.380 On YouTube.

01:29:49.060 On YouTube.

01:29:49.640 Yeah.

01:29:49.800 That's awesome.

01:29:50.340 We got a hundred million views last year on the main channel and we dub in Spanish.

01:29:55.620 Uh, and we got 50 million views on our Spanish channel.

01:29:58.080 Yeah.

01:29:58.200 You're killing it.

01:29:58.740 So you're going to be able to really impact more lives because people are to discover you on

01:30:02.440 YouTube more.

01:30:03.140 Yeah.

01:30:03.380 And, uh, it's just going to expand your reach.

01:30:05.940 You know what I found too, also on YouTube, which I think is really cool.

01:30:08.620 And a shout out to everybody that watched on YouTube is that the comments that people

01:30:12.240 make are much more real comments.

01:30:14.980 Yeah.

01:30:15.180 It's good.

01:30:15.620 It's not trolling. 1.00

01:30:16.680 It's like they actually give a shit. 0.99

01:30:18.740 And I thought, I think the culture on YouTube is better. 1.00

01:30:21.020 It is.

01:30:21.500 Um, you know, Instagram is so trolly.

01:30:24.140 It's just like. 0.68

01:30:24.880 So many bots and trolls.

01:30:25.980 Yeah, dude.

01:30:26.400 Yeah, dude.

01:30:26.740 It's just like, they need to clean it up.

01:30:28.360 Yeah.

01:30:28.780 Um, but anyhow, uh, this is the book.

01:30:32.900 And I think you guys, I got to skim through it for about 15 minutes before, um, we started

01:30:39.240 the show.

01:30:39.640 I haven't read it yet.

01:30:40.440 I am going to read it.

01:30:41.260 It's going to be my next book.

01:30:41.980 I read on 75 hard.

01:30:42.980 Um, but the main thing that I want to make you guys understand is that Lewis understands 0.98

01:30:50.680 what the fuck is going on. 0.98

01:30:52.040 Okay. 1.00

01:30:52.440 He's interviewed very well.

01:30:55.700 Some of the greatest minds that are alive.

01:30:57.720 Right.

01:30:58.180 I mean, dude, hundreds and hundreds and hundreds of them.

01:31:00.860 And I'm not saying thousands, cause I'm sure there were some duds along the way, but the

01:31:04.680 reality was this dude understands and he's done a lot of great things in, in, uh, in his

01:31:09.780 life.

01:31:10.140 And I hope you guys support him by buying his book.

01:31:12.920 Um, and bro, I appreciate you coming on sharing today.

01:31:16.040 Thanks brother.

01:31:16.480 Thanks for having me.

01:31:17.160 Yeah.

01:31:17.600 It's really good to see you too.

01:31:18.660 It's good to see you brother.

01:31:19.320 Yeah.

01:31:19.440 It's been, it's been a couple of years.

01:31:20.820 Missed you, man.

01:31:21.440 Yeah.

01:31:21.760 I'm going to give you a bigger bear hug when we leave.

01:31:23.440 Yeah.

01:31:23.840 Yeah.

01:31:24.620 Thanks.

01:31:24.860 So anything you want to leave them with, I just love that you are a big believer that

01:31:33.020 every human being is a masterpiece waiting to come out.

01:31:36.080 And I would leave people with that.

01:31:37.780 You know, if there's something you feel like you haven't done yet, or you haven't said yet,

01:31:42.600 or you haven't stepped up into yet, whether inside of you or outside of you, now's the

01:31:46.920 time.

01:31:47.240 I think your show is an amazing platform for people to find meaning and create consistent

01:31:53.680 discipline in their life.

01:31:56.280 Um, yeah, I just love seeing everyone who's doing 75 hard constantly.

01:32:00.960 I still haven't done it fully myself.

01:32:02.680 You know, I got to get the courage to complete that thing fully, but I love seeing other people

01:32:06.500 transform their mind and their discipline from that.

01:32:08.620 I'm a pretty disciplined guy in other ways, but I love seeing that being a catalyst for

01:32:12.560 so many.

01:32:13.500 And, uh, I would just encourage people to keep listening to you, watching you.

01:32:17.000 If you're new to YouTube, make sure you subscribe, uh, and share this out because I love this

01:32:22.020 conversation.

01:32:22.540 So lean into your masterpiece and be disciplined and consistent along the way. 1.00

01:32:27.700 Great, great shit. 1.00

01:32:29.000 Gotta keep it real, bro. 1.00

01:32:30.760 I love you, man.

01:32:31.360 Love you too, man.

01:32:31.900 Thanks for that.

01:32:32.440 Appreciate you coming on the show.

01:32:33.380 Thanks, man.

01:32:34.000 All right, guys, that's the show.

01:32:35.400 Uh, pay the fee.

01:32:37.340 Don't be a hoe. 1.00

01:32:38.400 Share the show.

01:32:39.060 All right.

01:32:39.300 Went from sleeping on the floor.

01:32:42.940 Now my jewelry box froze. 1.00

01:32:44.640 Fuck a pole. 1.00

01:32:45.460 Fuck a stove. 1.00

01:32:46.320 Counted millions in the code. 1.00

01:32:47.980 Bad bitch. 1.00

01:32:48.820 Booty swole. 1.00

01:32:49.640 Got her on bankroll.

01:32:51.280 Can't fold.

01:32:52.160 Doesn't know.

01:32:52.960 Headshot.

01:32:53.800 Case closed.

01:32:54.500 Close.

01:32:55.020 Chris, big man.

01:32:59.440 rules.

01:32:59.740 affirmous.

01:33:08.140 Speaker 6, 100 Prozent.

01:33:11.920 We'll be back.

01:33:12.020 We may be back. 0.99

01:33:12.340 The more you're here, uh, dollars Über goddamn. 0.99

01:33:12.820 Come on. 0.99

01:33:13.860 Come on.

01:33:15.100 Come on.

01:33:16.000 Come on.

01:33:16.900 Come on.

01:33:17.520 We'll be back.

01:33:18.360 We'll be back.

01:33:19.260 Come on.

01:33:20.100 Come on.

REAL AF with Andy Frisella - January 31, 2023

465. The Greatness Mindset Ft. Lewis Howes

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