487. Q&AF: Making A Great Customer Experience, Loving The End Result Vs. The Process & Are You On The Right Path?
Episode Stats
Words per Minute
200.43314
Hate Speech Sentences
151
Summary
In this episode of The Realists, we discuss the term "pussy" and how it's been used in the past as a derogatory term for women. We also talk about why we should stop using the term and why we shouldn't even use it at all.
Transcript
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what is up guys it's Andy Purcell and this is the show for the realists say goodbye to the lies
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the fakeness and delusions of modern society and welcome to motherfucking reality guys today we
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have q and af that's where uh you get to submit the q's and we bring you the afs now you can submit
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your questions a couple different ways the first way and the best way the preferred way guys email
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those questions in to ask andy at andy for seller.com bro did you get a new shirt is that new
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maybe where'd you get that i can't i can't tell you that's not even available for sale yet man hey i got
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the plug sometimes yeah fuck i guess you do all right well there's a second way to introduce or
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to uh give us your questions and for those of you uh that don't know we are uploading the full
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episodes on youtube now uh we started that a couple months ago it's going pretty well it's really cool
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to see the community building there brand new audience for us i know most of you guys listen
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on audio but if you want to submit a question you can submit your question under the q and af episodes
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on youtube we'll pull some from there as well if you're a new listener to the show this is not just
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a q and a show we have multiple different formats today we're doing q and af you're going to find all
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about that uh here in just a second but other times we do cti cti is uh cruise the internet that
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is where we uh cruise the internet we put up topics on this big ass tv i have over here to my left
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uh we talk about what's going on in the world we make jokes about it we talk about what the real
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problems are uh we speculate on what's going on and we talk about how we can all be part of the
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solution and we do so in a very politically incorrect way uh if you are a pussy uh you won't like
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that show other times uh we have real talk real talk is five to 20 minutes did you know the term
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pussy doesn't come from female anatomy really yeah it actually comes from an actual term
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it's uh like put put pusopotamus or something like that a puss i fucking saw it on the internet
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hold on bro i got it right here i gotta i gotta bring this up because this is an important thing
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for everybody to understand it comes from uh-huh puss alanimus okay here's how you spell it p-u-s-i-l
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l-a-n-i-m-o-u-s look up the fucking definition right i got you right here what's it say showing a lack
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of courage or determination so let's just fucking remove this stereotype right now i'm gonna say
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pussy all the time now because all your feminists get offended and ain't even talking about you
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well i mean let's be honest bro like i think pussies are some of the toughest things in the
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world yeah they take a pounding that's what i'm saying yeah like so i think we've actually i mean
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it's obvious and evident we've been using it in the context hey i'm just saying i'm just saying
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don't don't add me on it because at the end it's a legal word well i'm saying like using using the
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anatomical version right there on the screen we're gonna throw this in the video yeah we got
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right throw that in there but using the anatomical version by definition we're both pussies
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because we take poundings bro you're a big black pussy no
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i'm a big black pussy man dude listen all i'm saying is it's a word that's allowed because it
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has it's a it's a shortened term for an actual word yeah all right anyway pusillan anyway
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pusillaneous if you are a pusillaneous you will not like cti so don't listen then we have real talk
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real talk is not pusillaneous well sometimes it is it's a bet that's who i'm talking to
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pusillaneous is uh the real talk is five to twenty minutes of me just saying some real shit that i
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think needs to be said and then we have full length and full lengths like what we did with
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uh alex hermosi last week which was very popular i appreciate you guys sharing the show i appreciate
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you guys uh sharing that one out i thought it was awesome i had a lot of fun doing it so uh with
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that being said we do have a fee for the show this is a personal development based show
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meaning uh we talk a lot about business entrepreneurship how to be better uh all of
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these things and for those of you that don't know i built uh a few successful companies that you may
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have heard of uh you may not have heard of them but you will but the point is is i trade my 24 years
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soon to be 25 years of personal development kick-ass entrepreneur business experience life experience
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uh and i ask something in return and what i ask in return is very simple if you get something from
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the show if it makes you think if it teaches you something if it gives you a new perspective it
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entertains you please share the show a lot of you guys listen to the show and don't share the show
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all right real talk i ask that you share the show i don't advertise the show so i'm depending
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on you guys to spread it out so i'd appreciate if you guys are actually avid listeners of the show
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if you would please pay the fee uh because that's how we fucking survive here i don't run ads for the
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show i don't run ads on the show uh i can make eight figures easy a year running ads for shit that i
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don't use and i can sit here and talk about how great it is and all this shit i don't do that so i
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just ask a very simple thing please share the show if you find value in it if you don't find value
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in it don't share the show it's that simple so that's what i mean when i say pay the fee so
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enough with the pussy anonymous is here is that how do you say it yeah ah we got him yeah yeah
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what's going on man oh nothing yeah learning new vocabulary hey always be learning yeah i'm
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curious where you got that fucking shirt really yeah because i'm the only motherfucker that has
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those really well apparently apparently you must have got that from my shit yeah that's my shirt
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joke's on you you're the plug yeah because i got three oh and i'm missing one no no listen i tell
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you right now this ain't it i promise you that all right there's this this ain't it um no but i was
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i was in a i was in a dire situation we had just finished rucking we were sweaty yeah and cold and wet
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and uh i was in a need of a new uh pullover and contacted my plug and and she gave it to you
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they hooked me up she gave it to you they hooked me i know who did this
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i'm so sorry yeah all right i'm full under pressure bro
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so what's going on yeah yeah i mean dude shirt's cool though yeah dude i like it yeah i like it it's
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comfy it's cold as shit in here dude it's cold everywhere right now i'm sick of this winter shit
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yeah yeah like so like if you could if it well i mean you could right but like tomorrow you closed
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on you closed on a fucking house where is it at oh fuck just one house yeah i mean just right now
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like like closed tomorrow oh man fast close monday's not an issue where are we going
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man i can't answer that because i got like all kinds of different dream lives that i haven't lived
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yet so like like dude part of me wants to have like a farm in tuscany like a like a ranch that
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would be fucking dope yeah like i'd like to go there and be anonymous and you know walk around
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and fucking drink wine you fit right in yeah bro you fit right here uh
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i like mexico a lot i think mexico be an awesome place to have a place i love the people i love the
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culture i love everything about it i love the food um i love the lifestyle everything uh
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but i mean if we're talking in the united states dude there's this uh there's this ranch up in uh
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wyoming uh that i keep on my phone here and i'm just going to give a little plug to the ranch
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in case any of these dudes listen or dudettes whatever you guys got up there um it's called
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the diamond g ranch diamond yeah it's up in wyoming and uh it is it is 61 million dollars
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shit yeah diamond g ranch that would be a cool place that's right it's in dubois wyoming
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61 million dollars and you can see it on the website hall and hall which is my favorite website
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to look at as all the ranches i would say that would be a choice but then there's also a couple
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pieces of property down in florida i wouldn't mind getting in on uh there's a place down outside of uh
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uh down there in the keys yeah there you go that's it dude there you go fuck man that that is
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beautiful yeah it's fucking pimping you're riding like how many acres is this 5 000 something jeez
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yeah i've looked at it like every yeah 5,056 yeah they got everything dude look at that view
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look at how big that barn is i can i can like i can already imagine like how just how clean it
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smells bro you know what i'm saying like to be the i can imagine no dumb fucks i can imagine how
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non-dumb fuck infested it is dude yeah so except when i get there it'll be one one more and like
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you're not like there's nothing around you no it's surrounded by national forests it's it's
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incredible anyone with an extra 61 million bucks uh should go buy this place yeah that is fucking
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i didn't have to be here every single day and do what i do and i really wanted to like go do
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something like like real talk that's what i would do so i mean so this is something like let's let's
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actually talk about this a little bit because i know you do this quite a bit this uh like i mean
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i don't want to call it window shopping that's what i call it is it window shopping yeah you do that
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quite a bit every day so like i mean let's talk a little bit about that man because like keeping your
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your visions and your dreams and like i because you use it almost as like a source of motivation
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almost right like no i i actually believe that one day i'll own that place you see what i'm saying
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like bro like you like everything i have in my life everything like the house i live in the business
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the businesses that i own or have built they've all been inspired by things that i've seen and looked
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at and focused on and uh look at that look how beautiful that is yeah anyway i don't see it as
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a waste of time i believe that you i believe that we as human beings are legitimate creators of our
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own reality and that if we don't spend time focusing on what it is we want to be or where we want to be
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or how we want to be on a consistent basis those things never appear now for the last 20 something
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years you know i've gotten on dupont registry or james edition or i used to get the dupont registry
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magazine um and i would you know look at cars and and i would cut out pictures of cars put them on a
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vision board or pieces of property or this or that and like if you go back i still have my vision board
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from back in uh you know like the early 2000s and and i still have it all put together just like it
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was um and all the shit every single thing on there i've done every single every single thing every
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car on there i've owned or i've owned better cars um every property i've owned or i've owned better
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property and i think it's real shit and i think if you don't sit down and really put out into the
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universe what it is you desire to be and what it is you desire to to to do and how you want to live
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it'll never happen and so i actually look at window shopping on websites or in real life as
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you sampling or or putting the inspiration in your brain that allows those things to actually
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manifest in your in real life and you know i know people think oh that's bullshit you you have to work
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really fucking hard too it's not just what people miss yeah it's not just i can envision shit and it
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just appears like that's the problem with the book the secret the book the secret is a great intro to
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like the law of attraction um but it goes way deeper than that and it goes into quantum physics
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and it goes into metaphysics and you can read deep deep deep deep deep into it and there's scientific
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studies that show that the power of intention is a real thing so if you don't take the time to intend
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to live a certain life that you want to live you're going to float and you're going to end up with
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being the byproduct of someone else's dream yeah see what i'm saying and you know and and sometimes
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that's okay too because sometimes you end up in part of someone else's dream like dude we're all part
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of someone else's dream that's the truth um we all you know intertwine and work and be a part of
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but but the reality is is that like dude if you don't take time to envision and decide what it is you
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want how can you expect to ever get it how can you get something if you don't know like if you get in
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your car right now and you say all right i want to end up somewhere cool but you don't decide where
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the fuck it is and you don't decide how to get there how are you gonna get there yeah you see
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what i'm saying you can't get there you you can't just drive randomly and hope that you end up in the
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place you want to be and this is where most people fuck up their entire lives is they never actually
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truly decide where they want to be or if they decide where they want to be they make the decision in a
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in a in a internal dialogue way of like well that would be nice but right that would be nice but
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i can't afford that i'll never be able to afford that or that would be nice but uh you know i work
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at fucking jiffy lube that would be nice but like and so automatically we're canceling out the reality
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of the possibilities of creating this thing that we want to create by automatically every time we see
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something adding the butt and then whatever comes after that and the point of the law of attraction
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and visualization is that you're not supposed to worry about how you get there you're just supposed
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to see yourself there and the rest of the shit as long as you work hard tends to at least put you in
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a position to get some of those things you may not get all of them i don't know but uh in my life
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i i've been very consistent at checking those things off the list and a lot of a lot of it can be
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chalked up right to just hard work relentless pursuit of never quitting but there's a lot of
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that stuff that just kind of magically kind of happen you know the house i live in like i started
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looking at that house when i was like 17 18 years old you know what i'm saying right the house i lived
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in before that uh over over off sunset bluff i was i was driving by those houses when i was a teenager
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thinking like man one day i'm gonna live here and then i did i lived there for five years right you
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know what i'm saying then then this new house that i live in the one i live in currently like i used to
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drive by while they were building that house and then you know i couldn't afford that house and dude
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every time i wanted to quit every time i wanted to fucking give up in business i thought about that
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fucking house i'm like bro if you quit you'll never have a house like that and in my mind the picture
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of the house that i saw like that like i never intended to actually live there yeah yeah but the
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stars aligned and i took some initiative to to put that process into play and it ended up coming my way
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you know people don't realize i looked up the owner on facebook uh through the tax records and started
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communicating with him for eight years before i actually bought the house you know what i mean and
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i wasn't in a place to afford those the house at that point either so like i'm emailing this dude
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saying hey man if you ever want to sell your house make sure you come to me first when i didn't even
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have the money to fucking buy it right wow so so so i end up in this exact house that i visualized
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the entire time i was struggling in business and no reason there's no fucking it's not an accident yeah
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like you can't and i could tell you 50 stories like that they're not it's not an accident shit's real
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so the window shopping thing is a real thing and every successful human being i know does it
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and my let does it every other person you've had on this show that talks about visualization they all
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do it we all do it yeah we all shop with with the out the intention to buy and eventually you know
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like shit kind of materializes but you're the crazy ones right yeah we are but let's dig into i'd
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rather be that kind of crazy than the broke kind of crazy yeah no shit i think there's like a there's
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like a common denominator there when i was hearing you talk and it made me think man like a lot of
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limitations that people have they're self-implied right like they impose these these limitations on
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themselves right like i can't get the house because this well well most of it's nice but right like how
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do you remove those things well most of it's language most of it's just your automatic in either
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internal dialogue or actual vocal dialogue that happens as a reaction to that like like if you and i were
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driving down the street and you saw a fucking uh rolls royce right and you're like fuck that'd be
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sweet one day you know blah blah blah and then you stop it there stop it there don't say that brother
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part stop saying that part the part where you say but you know i'll never be able for that exactly or
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whatever it is whatever because dude we have as human beings we have this thing that we do to keep
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us where we are and keep us safe and keep us comfortable and keep us from feeling and facing
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the work and the agony and the struggle that's going to take to actually achieve the things that
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we truly want and if we would just remove a little bit of that you'd be surprised at what can actually
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happen for you yeah and how quick yeah quick dude and the better the better you get at it the quicker
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it happens so i'm a big believer in it there's not a human being on this planet that could talk me out
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of it could convince me that it wasn't it wasn't a real like a really real thing um you have to do
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your part but you also have to do the visualization part and i think those two things are where the
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magic is and i actually believe this is part of the this is part of the thing that they don't want
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us to understand about our our capabilities you know like when i say they try to suppress our
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capabilities and humans capabilities i believe this is part of it i believe they don't want us to know
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what we're capable of doing and how we're capable of doing it because that creates a scenario of
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massive power and abundance on our part meaning the people and and it makes it harder for for them
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to control us and so i think it's real i like i i you know i think it's real yeah yeah man
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well wyoming would be up there dude yeah i mean so so so so would the keys though like i think the key
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like a beach lifestyle down in the keys would be fucking sweet and there's a lot of cool properties
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down there there's there's some cool properties that have you know 10 20 acres that have like their
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own cove and their own beach and like dude rush limbaugh's house just went up uh just got sold i
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think where in florida oh is he in florida yeah yeah like but it's so for like 125 million dollars
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or something like oh really yeah it's sound i mean dude it's astronomical numbers yeah you think a lot
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of that those numbers are fucked like made like you know pushed up like or those properties
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legitimately worth those numbers 155 million where was it uh palm beach oh well palm beach is palm
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beach bro yeah that's the new that like at palm beach like you're that's the best real estate in the
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fucking you're not in the whole united states yeah so like and people argue and they say malibu or laguna
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beach or all these other places but yeah you got to live with all that california bullshit right
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you know what i'm saying right like florida's got its own bullshit like rednecks running down the road
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like fucking riding alligators and shit crocodiles on but you know what i'd rather have that shit than
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the shit they got in california it's facts so um you know no i don't think that's inflated if it's in
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palm beach but i mean that's i mean everybody's leaving california dude yeah you know what i'm saying
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like it's got it's it's it has a mass exodus going on right now with the affluent population
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for a number of different reasons and you know what's funny is they're talking about this fucking
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asshole from out there running for president yeah it's like bro this is literally the but that's
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what they want the progressives want that because he's the fucking he's the destructor of
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what what they hate which is capitalism freedom in america yeah and he is the he is the number one
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destructor of that if you look at what he's done based off you know what they want to do he's done
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a good job by their standard done a great job well that's why they want him as president and it's just
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scared the fuck out of everybody else yeah it's real man well let's go let's get into some of these
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questions um we got some good ones for you as always we got a little mix here we got some business
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some life and uh guys andy question number one andy uh you've talked about making the customer
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experience the best with customers simple and plain um but once they have that first experience
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how do you make sure their experience is still great once they're no longer that new or first
00:21:01.100
time customer um and and get used to how you do things i'm in a products based business also by the
00:21:07.360
way so how how do you how do you maintain that customer experience throughout the customer's lifetime
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and well this is why you join rt okay because we explain this in detail over and over and over
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again from top to bottom left to right all directions by the way i think we still have a
00:21:27.520
few tickets for rt live available i don't think many but do we have any do we know i think we might
00:21:33.020
have a couple left if you go to rt syndicate.com we have rt live april 22nd great place for you to go
00:21:38.760
if you're interested in this sort of thing that i'm about to answer um the answer is this uh
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it's hard very very very fucking hard and it's especially hard to do at scale the bigger you get
00:21:53.500
the harder it gets and when you set it when you set a level of expectation for your customers that is
00:22:02.340
higher than all the other competitors it's a great thing right until you aren't that high
00:22:09.400
until you don't ride that fucking level okay yeah because the minute even though your competitors may
00:22:15.180
be 10 steps behind you the minute you lose one step you're fucking shit oh shit's going downhill over
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there they fucking change they don't give a fuck about people like they used to that's the shit you'll
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hear okay and what ends up happening which is good is those people usually go to your competitor or
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somebody else and get a totally shitty experience and then get their perspective kind of reeled back
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in but the short answer and long answer is the same it's very difficult and if you set a standard
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that's very high and you're going to continue to to work to create a situation where that customer is
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wowed and impressed and blown away by the level of experience that you provide guess what that means
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bro you got to keep evolving the experience to a higher level for everybody and that's very fucking
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hard to do and it takes a lot of commitment to do so how do you do it well you got to first off
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accept that it's going to be a lifelong journey throughout your whole course of your customer or
00:23:15.180
your your business career all right uh secondly you've got to get committed to it uh to the reality
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of it like you can't just say here's the standard and this is where we are and and we're never going
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to go past that because what will happen is like i said people will get used to it and then what
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eventually happens is other competitors will rise their level to your level so now when they
00:23:38.060
nobody talks about man yeah now when they do when when you do set that standard and other competitors
00:23:42.960
are on that level now other now the people that you created have options okay so what does that mean
00:23:49.260
that means you have to continue to press the bar forward yeah and that's that takes that takes a
00:23:53.960
lot of attention it takes a lot of awareness it takes a lot of like thinking creatively how to do so
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um but at the end of the day i think it's one of the most rewarding parts of business is to create
00:24:06.320
experiences for customers that just nobody else is willing to create and i think if you can build
00:24:11.220
your company around that um you know especially now people are people are really tired of this
00:24:17.560
the phone um i'm holding the phone in my hand for those of you on audio people are really tired of that
00:24:22.880
they're really tired of overly uh over technology um the non-human experience so if you have the
00:24:28.580
opportunity to create more humanity inside your business model more person-to-person contact if you
00:24:34.360
have the time the willingness and the resources to do it uh you have a tremendous opportunity
00:24:39.960
because of the way where where the where the vibe is in society right now yeah so um you know
00:24:47.220
without getting like dude i could i could go on i could go in the auditorium and teach fucking four
00:24:52.100
or five days on this one question yeah okay so like i don't know how deep i can actually get into
00:24:56.860
here because the show would take like five hours but ultimately it's a commitment that has to start
00:25:01.720
with you the owner the manager the the person in charge uh that has to flow down you have to live
00:25:07.960
that by the way people have to see you doing it they have to see you do it they have to they have
00:25:11.620
to watch you do it um they have to know that you do it uh fuck dude i write fucking thank you cards
00:25:16.940
to this day you know what i'm saying like there's there's there's there's people that buy first form
00:25:22.680
products that get a fucking thank you card from andy priscilla every fucking week okay
00:25:27.500
who else is doing that on my level right you see what i'm saying right like it's a commitment and
00:25:34.860
your team has to see it and they have to know it and if they know it and they see it then they'll
00:25:39.240
repeat it and that's how you can scale it out so it's a culture it's something that you have to
00:25:44.640
create it has to come from you you can't hire it out you can't sub it out you can't make people do
00:25:49.460
it if you're not willing to do it because it's extra it's it's extra by anyone's standards you know
00:25:54.860
what i'm saying yeah and uh and i think it's it's it's one of the biggest advantages that um
00:26:00.980
that small businesses have over large businesses is that small businesses can create those experiences
00:26:06.660
easier than large businesses can because large businesses involve many many many more people
00:26:11.900
and many many many more moving parts uh but if you find a large business that does that shit it's
00:26:17.440
it's an incredible thing because um i well i know it's incredible because i understand how hard
00:26:22.600
it is to do yeah but um you know it's not something that is easy it's not something that
00:26:28.440
you can you can sub out there's no there's no company out there that you can pay to come in and
00:26:33.940
do it see this is the shit that this this is the different corners bro bro listen this is the
00:26:39.040
difference this this really is the difference this is the difference between entrepreneurs who make
00:26:45.060
it and entrepreneurs who don't fucking make it entrepreneurs who don't make it are constantly
00:26:49.660
looking for the hack way to do it what could i bolt onto my business to make it appear that we care
00:26:55.500
but i'm gonna tell you right now there ain't no fucking bullshit about it it's just hard it takes
00:26:59.980
a lot of work takes a lot of attention it takes a lot of awareness and by the way does the ball get
00:27:05.200
dropped sometimes absolutely absolutely but that's that's the nature of the game like you're not
00:27:11.160
going to fucking win every single fucking time you're not going to score a touchdown every time you
00:27:14.460
touch the fucking ball sometimes you're going to fumble the ball sometimes you're going to fumble
00:27:18.460
the ball and the other team's going to pick the motherfucker up running for a touchdown you see
00:27:22.140
what i'm saying it's just playing the game and the more you play the game the more you learn the
00:27:26.780
better you get and the more you realize that this is a lifelong commitment to experience of your
00:27:33.400
business and if we're really breaking it down we're at a point in business where every single
00:27:39.800
business is a commodity every single one because the barrier to entry is so low because of the internet
00:27:46.140
and people people that didn't people that didn't live pre-internet era don't understand this
00:27:52.720
like you couldn't just go online and google where do i start my widget company like how do i who sells
00:28:02.380
the widgets where can can i go to alibop there was no fucking there was nowhere to go yeah the barrier
00:28:07.880
to entry was extremely high because you had to know people you had to have relationships you had to go to
00:28:12.980
trade shows and meet people and maybe they could solve your problem bro it was incredibly labor
00:28:17.620
intensive to even get off the ground today it's not that way all right so everybody's everybody's can
00:28:23.980
get into business so easy that there's a lot of people that shouldn't even fucking be in business
00:28:28.200
and because they get in business so easy they don't understand what the fucking objective is you ask those
00:28:33.980
people what business is about they will always respond the exact same way what's the purpose of your
00:28:39.440
business well to make money no shit no you know that's how i know you're going to be broke because
00:28:45.680
that's not the purpose of your business the purpose of your business is to serve your customer and solve
00:28:50.720
a problem that they may be struggling with in a way that makes them say holy fuck these guys really
00:28:57.080
give a fuck and they solve my problem and how do you get people to say holy shit these guys actually
00:29:01.220
give a fuck and they solve my problem by actually giving a fuck and solving their problems and so like
00:29:06.380
dude that shit takes effort and it's hard as fuck and people can't appreciate how i'm glad it's this
00:29:12.740
way because i see these guys come in i see these guys go out i see them come in i see them go out
00:29:18.100
it doesn't matter what business i can talk about every single fucking business i'm in in out in out
00:29:22.660
in out because the barrier to entry so so low people think they can start and they it's just dude you
00:29:29.140
don't learn the principles that you need to learn because the struggle is so hard does that make sense
00:29:33.480
absolutely so like dude think about this so think i want you really like really you guys really really
00:29:38.820
fucking think about this you go on the internet right now most of you guys have fucking at least
00:29:45.880
a few hundred followers okay even if you don't even try you have a couple hundred people that you know
00:29:50.600
you're you're able when you start a business to tell those two 200 people that you know about your
00:29:58.920
business you could go through the dms write them a personal message it would take you one fucking
00:30:04.260
day to do and all of a sudden you've got at least a hundred people that really know what you're doing
00:30:09.300
and you probably got 20 that are buying your shit and that's that to me to them to these people
00:30:16.960
nowadays that sounds hard that sounds difficult okay now you take that same perspective with me where i
00:30:24.880
didn't have fucking internet i didn't have social media all right i open up my motherfucking store
00:30:31.580
and i'm standing out in the front of it like well fuck what do we do now right so i go out and i walk
00:30:40.000
around springfield missouri introducing myself to people telling people what i did and i did that for
00:30:44.140
years all right i'm talking about walking up and down the fucking streets not fucking driving
00:30:47.980
walking okay who do you think values their customers more right who do you think values
00:30:56.520
their customers when that one customer comes in that i spent three days trying to get that one
00:31:00.840
motherfucker what kind of treatment do you think they're getting you understand no massive perspective
00:31:07.100
difference massive perspective difference and most of the companies now in any industry see their
00:31:14.660
customers as the the scenario that i didn't have which is they don't value them as much because
00:31:21.300
they're easier to get and have to work for them yeah but if you can take that fucking if you can take
00:31:26.100
that appreciation and that gratitude and that understanding of value of every single fucking one
00:31:32.180
customer and you can scale that out with technology can't be beat bro nobody can beat you no can't be
00:31:39.560
beat it's impossible cannot be beat okay but the problem is is that a lot of you young bucks have
00:31:45.480
a really hard time grasping the potential power of that one customer you you're you're fucking spoiled
00:31:52.240
is what i'm trying to say okay so one customer can change your fucking life bro you don't believe me
00:32:01.140
go read the story of dell computer and a guy named jeff jarvis i'm not going to even tell the story go
00:32:07.740
google it and fucking read it for yourself read what jeff jarvis did to dell okay i'll tell you
00:32:13.560
all right i tell you the rough framework here's the fucking rough framework of the fucking power of
00:32:19.800
one customer one experience dell back in the day was one of the biggest computer companies all right
00:32:28.480
pcs laptops all that shit they were right up there with fucking apple and everybody else they were
00:32:36.100
now a lot of people are like who right well i'm gonna tell you why you think who okay they had
00:32:42.220
this guy his name was jeff jarvis jeff jarvis was a blogger back when blogging was the fucking shit
00:32:48.680
except dell didn't know that jeff jarvis was a blogger all right so jeff jarvis loved dell computers
00:32:55.760
jeff jarvis uh uh ordered a new laptop the laptop had a whole bunch of problems twelve hundred dollar
00:33:02.120
laptop twelve hundred dollars okay probably cost them fucking three hundred dollars to make
00:33:07.540
the guy asked for an exchange they wouldn't give the exchange now it's been a long time since i read
00:33:13.260
this story so if you go google it there's some details i'm missing they say no so this dude and
00:33:19.360
they not only know they like were rude to him about it like no we're not fucking doing shit for you and
00:33:23.180
this guy had bought many computers from them before so real cost three four hundred bucks on that
00:33:29.340
computer maybe less i don't even know what they cost to make this guy who has at the time one of
00:33:36.780
the world's biggest blogs starts to write in his blog about the experience from dell and how they
00:33:42.600
fucked them this guy ended up costing dell 10 fucking figures of business billions of fucking dollars
00:33:51.060
because the stupid customer service rep at dell didn't just do what the fuck was right which is take
00:33:57.020
care of your fucking loyal ass customers not because he's a blogger not because that's right
00:34:01.280
yeah because he's just a dude who's having a problem with his computer because he's a customer
00:34:05.560
and they didn't know now if they knew he was a blogger i'm sure they would have kissed his ass oh for
00:34:10.060
sure but that's the point yeah you should always pretend like all of your customers have the power to
00:34:16.180
make you or break you and treat them as such that's how you should be doing it and if you're not doing
00:34:22.300
it that way it's because you don't value because you've never struggled and you don't know what it's like
00:34:26.200
to go out on the street and get one motherfucking customer i challenge every motherfucker every
00:34:31.340
motherfucker listening to this i challenge you instead of going on the internet instead of fucking
00:34:36.200
going on a computer instead of going to your e-com ads for one fucking day take your fucking fat ass
00:34:44.200
and walk around your fucking your street okay and i'll allow you to you might live in the suburbs go
00:34:50.220
park yourself in a place where there's some business okay right walk up and down the street
00:34:54.820
and try to make a customer and then tell me if you fucking value them after that
00:34:59.960
change your whole fucking life oh shit man i love that it's the truth it's i'm so thankful i'm so
00:35:08.960
fucking thankful that that stuck with me like a lot of people are like how'd you how did you endure
00:35:14.000
those first 10 years because in 10 years bro i still had retail stores that saw zero people
00:35:18.740
how'd you do this how'd you do that fuck i did it one customer at a time dude one at a time
00:35:24.820
it's the only way to do business and these young bucks you guys listening right now most of you
00:35:30.860
don't have this perspective because you weren't allowed to have the perspective so i'm not blaming
00:35:35.320
you for not having it but you should take the opportunity to try and gain as much of that
00:35:40.960
perspective as possible because if you truly value that one customer then you you would treat all
00:35:47.220
your customers differently yeah see what i'm saying absolutely man i love it rfk tickets are still
00:35:52.980
available oh they are yes okay we got do have a few tickets for rt they're still available
00:35:57.460
just so you know artesyndicate.com sweet moving right along guys uh any question number two
00:36:03.140
one second guys i'm just saying there might not be any ads but if there were
00:36:10.860
if there were will you ever change it up no you like the cherry lime made too don't you no that's
00:36:17.540
gross really yeah the chair whoever whoever developed the cherry lime flavor should be
00:36:22.060
fire i think it's actually people's like who did that not me all right i'm cutting off heads today
00:36:29.540
brother fucker that fucking cherry lime tastes like shit don't buy that shit buy the orange buy the blue
00:36:35.200
yeah buy the green that don't buy the cherry well that's my that's hey i'm honest i'll tell you
00:36:40.520
when we make something i don't like i don't like it i guarantee you it tastes like fucking like i'm
00:36:44.060
having a fucking nyquil drink or something i don't know bro people like it though we sell
00:36:48.340
those are the same people keeping long john silvers over yeah i mean everybody listen i don't know what
00:36:55.060
i don't know what to say guaranteed i don't know what to say all i'm saying is that if i were taking
00:37:00.860
ads yeah definitely would be for this amazing orange sunrise first form energy drink
00:37:08.460
that's what i would do that was a message from our not sponsor not an ad not a sponsor i definitely
00:37:16.220
don't get paid for that yeah all right though good no cherry lime see that man i tell i tell you if we
00:37:25.260
hey don't buy that shit buy the orange i thought it was pretty good i think it's pretty yeah well you
00:37:29.920
would yeah well that's fair andy that wasn't racial because i'm sure people are going to say
00:37:38.280
that any question number two now if it was grape now we could talk yeah now that's kind of i am in
00:37:45.680
development for a certain flavor that you say only white people drink i swear i am developing a certain
00:37:53.260
it better be to a certain flavor if they're not too released at the same time andy so you're saying
00:37:59.820
grape and cream soda gotta come out like a set they have to like a two set they have like a four pack
00:38:05.060
but with two of each yeah they have to like ebony and ivory that's the that piano keys that was the
00:38:10.500
deal all right i got it that was the deal all right i got it i am in i am in i am in and it better
00:38:15.360
be fucking grape grape like you gotta be grape grape well you know i don't know what cream is cream
00:38:20.560
like you know it's not hard to fuck that up huh it's not isn't i guess it's not hard to develop
00:38:25.180
cream yeah you know it's going to be the most delicious flavor we'll see about that yeah all right
00:38:31.360
andy question number two we got a show to do quit fucking around dj yes i am yeah fuck yeah key
00:38:39.180
key fucking key andy question number two andy you always talk about loving the journey right um and
00:38:46.560
even though i follow all your teachings i find myself obsessing over the end result i work hard
00:38:52.300
and the numbers are are proof of that and i also raise the bar when i get close to the bar etc like
00:38:58.260
you always say um but what i love the most about my work is the end result should i also start to
00:39:05.360
develop this love for the process or is it okay to just focus on the end result um because it feels
00:39:10.500
so sweet what's your what's your take on that i think you could do both i think i think as you know
00:39:21.360
i have a different perspective on this where i'm at now versus where i was 20 years ago
00:39:26.200
i used to obsess over the end result uh only and i didn't give a fuck about how hard it was i still
00:39:34.120
don't give a fuck how hard it is like i'm still gonna go um but what i realized is that if you
00:39:40.380
focus enough on the end result you're you're gonna eventually get to that point but that doesn't
00:39:45.740
mean that you you can't enjoy the journey there so so like if i could go back and change things a lot
00:39:52.420
of people are like oh how could what would you change if i knew what i know now and i could just
00:39:58.520
like transplant my brain into my 20 year old body i would spend more time enjoying the process
00:40:08.440
of getting there knowing that i would get there and so it's a hard thing when you don't know that
00:40:15.520
if you're going to get there or not to enjoy what you're going through right um and so it's almost an
00:40:22.960
impossible thing to do it's almost an impossible thing for someone who's desperately trying to
00:40:30.900
they're such in a hurry and they're so and and it's required to be in a hurry it's required to
00:40:37.640
have urgency because you have to act and you have to take things serious and you have to
00:40:41.300
so it's kind of like this weird uh conundrum that doesn't really like add up because like i feel like
00:40:52.420
if i had enjoyed the journey the way that i enjoy the journey now i would have been less urgent because
00:40:58.660
i would have not been concerned whether or not i'm going to get there yeah okay so i think it's
00:41:03.620
very hard for someone who hasn't come to the realization and doesn't understand factually that
00:41:11.560
this is your life is a result of the actions you take it's an equation it is it's totally an equation
00:41:17.580
like everything else yeah and what you put in you get out and you may not get it out this week this
00:41:22.740
month this year two years five years but it comes out the other side and so it's hard for someone who
00:41:29.900
doesn't recognize that with the hindsight to understand how to
00:41:34.540
enjoy the process when it feels like pure desperation and panic all the time pain yeah
00:41:42.440
so like it's hard to do but like if i look back and i'm honest with myself a lot of the most fun
00:41:48.320
things that i ever did my whole life were along the journey of building the business and the
00:41:53.520
friendships i've created uh the the brotherhood that i have with a lot of my people that i've
00:41:59.280
been going to battle with for years and years and years those things are important and those things
00:42:04.820
really matter and honestly i think those things matter more than the entire business and so had i
00:42:11.060
had i known better i would have tried to enjoy it more and i guess what you guys should take from
00:42:16.440
that is like maybe like try to be present and enjoy what you're going through understanding that
00:42:21.340
if you put the inputs in you guys work hard you'll get where you want to go yeah um it's a regret of
00:42:26.680
mine like i you know i share the wins and the regrets and that's a regret of mine i spend a lot of time
00:42:31.160
fucking thinking about it there's a lot of people out there that probably think i'm a fucking that i don't
00:42:35.820
give a fuck about them um when in reality i give a lot of fucks about them and that's why i was
00:42:41.180
fucking hard on them at the time you know what i'm saying and uh it's you know you live and you
00:42:47.640
learn man and i try to get better about it every single day now i want to the flip side of that coin
00:42:53.860
would you say that there's there's also you you would equally regret i guess focusing too much on
00:43:00.620
the journey and not even not focusing at all i don't think if you i think if you do that you're
00:43:05.660
going to have a happy-go-lucky easy attitude and you're never going to get where you want to go
00:43:09.280
because you'll lack urgency right part of what creates urgency is the fucking scare factor i'm
00:43:14.140
scared i'm never going to get there what if i never make it yeah what if i can't do it what if i
00:43:18.360
fucking fail and like those are useful emotions and useful thoughts a lot of people will tell you
00:43:23.240
oh that you got to get that shit out of your head no that's not true the shit's going to be in your
00:43:27.260
head and if you try to get it out of your head you're going to fucking obsess over it because you
00:43:31.160
can't get it out of my say it makes it worse yeah so you're gonna make it worse so the alternative is
00:43:35.420
to use those emotions and use that that mindset to press yourself into urgent action today right
00:43:42.820
that you can utilize to move yourself forward today and then you do that again tomorrow you do it again
00:43:49.380
the next day if you do that for 10 years bro you're going to be fucking wealthy you're going to be
00:43:53.020
winning you're going to be kicking ass that's just the way it goes um but it's definitely something
00:43:58.540
that i've had to struggle with and it's something that i've learned along the way
00:44:01.120
and uh you know it's something that i have regrets about and you know i i think back to
00:44:07.020
to you know to the to the journey and like some of the best fucking times i ever fucking had in my
00:44:13.780
life were were just when we were really fucking struggling and i didn't appreciate them because
00:44:19.500
i never i didn't know if we would actually get to a point where i'd be secure or not that makes sense
00:44:23.720
yeah so would you say it's easier for you now because you you've mastered this equation you know
00:44:29.540
that it's inputs and output is it do you think it's easier for you now to have a better outlook
00:44:34.580
and and take time i guess being more intent on the journey enjoying it while you're on the journey
00:44:38.960
i'm a fucking pussycat now compared to what i was that puts anonymous yeah puts a llama
00:44:45.240
that's what i that's what i am now um i i am and uh it doesn't mean that i still don't have that
00:44:53.000
but like i i consciously try to keep that at bay because i realize like dude even though i'm high
00:45:00.360
strong and i want to win and i'm urgent i can't get that out of me it's who i am i realize that when
00:45:05.980
i do that you know it scares other people it scares them like because like dude i'm a very fucking
00:45:12.940
intense person you know what i'm saying like you've seen me get wound up and it's like fucking real
00:45:16.920
yeah and uh you know so i have to work hard to like bring that down and to realize that we can
00:45:24.340
still execute urgently without the emotional shit right um and and when it comes out honestly like
00:45:32.760
it embarrasses me now because it is who i am but i put a lot of work into like becoming a reasonable
00:45:38.400
human uh and like you guys that listen to my content you're like fuck i i fucking liked it when
00:45:43.380
you went bro i still got that it's just i'm now in more of control of it which i think is just
00:45:48.300
maturity right yeah um and sometimes i i'm not in control of it sometimes i do lose my shit but
00:45:53.740
i think that's called being a fucking human being giving a fuck about what you're doing
00:45:57.580
deeply and passionately and caring and i don't think there's anything wrong with that occasionally but
00:46:02.280
um you know i i think it's what you said you know it's it's yeah i understand how it works i
00:46:10.220
understand the game very clearly so there's very little anxiety for me about the game anymore
00:46:15.380
does that make sense yeah there's there's no like uh like i used to think like unknown yeah i used to
00:46:21.060
think like bro fuck dude am i gonna be one of these people that's like i have this saying called the
00:46:25.840
success fairy and success fairy is this fairy that flies down from the sky and fucking taps certain
00:46:31.540
people because uh i didn't realize and you can't realize like you can't realize that
00:46:38.080
if you haven't ever built anything or you haven't gotten to that first level of success
00:46:44.200
it's literally impossible for you to understand how it actually works so going through the process
00:46:50.560
has to show you that's that's why i'm able to look back and say fuck dude i would have made it either
00:46:56.700
way you know what i mean i didn't need to lose my shit on fucking when the fucking uh you know this
00:47:02.660
thing went wrong or whatever right um so you know it's a mindful that's what it is you can't
00:47:10.920
like how can you understand something if you don't have the perspective it's like trying to explain a
00:47:14.740
color to someone that's been blind their whole life right like you can't explain it it's red what the
00:47:19.440
fuck does that mean right exactly so like for from where i'm at i understand the game so there's very
00:47:24.840
little anxiety about it um and had i removed that anxiety when i was back in the beginning
00:47:31.280
i wouldn't have been as urgent which means i wouldn't maybe not have gotten here yeah so i think
00:47:36.460
it's you know i think there's a lot to think about there but i actually i just think that's just called
00:47:40.820
the way it fucking goes you know i'm saying and you get older you learn some shit you see some shit
00:47:45.520
that you didn't see before and uh things change and um you know that's that's happened for me yeah
00:47:52.520
uh a third and final question andy uh question number three andy i am 24 years old and i listen
00:47:58.820
to a relay of podcasts religiously um and try to deduce the lessons from it i have network got out
00:48:05.320
of my comfort zone set up my future etc the issues i have is that i feel conflicted between my professional
00:48:12.640
growth and my personal growth and i don't want to be one of the people who in your words gets into a van
00:48:18.300
and finds myself what's the best or uh what is a way that you have used to truly understand if
00:48:24.660
you're on the right path for yourself um if you're allocating all of your resources and if you're
00:48:29.380
allocating all of your resources to the right thing is this in terms of like a like dating or no i think
00:48:38.100
just just like just life success like he's pouring everything in like how does he know that he's on the
00:48:43.360
right path path like are there going to be milestones or things to kind of show you like
00:48:48.580
that's that's the answer of faith like and and faith can mean a lot of different things um you
00:48:56.460
know it can be faith in god it can be faith in general faith in your life but the truth of the
00:49:00.940
matter is is what we're talking about here is faith in yourself and if you're willing to show up
00:49:05.920
every single day and put the inputs in then you have to have faith that what i'm telling you is the
00:49:10.880
truth and that those outputs will happen and and every every person who's 40 plus years old who's
00:49:17.580
built real shit will tell you that same thing they tell you inputs and outputs inputs and outputs inputs
00:49:23.540
and outputs and consistency over long periods of time if you do that i'm just telling you like
00:49:29.860
you'll you'll fucking get there but you have to have the faith that i and other people that you look at
00:49:36.580
are telling you the truth because you're going to have to work for a long time before you ever start
00:49:41.540
to see the the the result materialize yeah this is where i talk about the work comes before the belief
00:49:46.720
because you may believe that other people like myself or people you may you may listen to in other
00:49:52.500
other cases are telling you the truth but you don't believe it for yourself yet because you're not
00:49:56.700
seeing it and so we have to have faith in the beginning to understand that what we're doing is going to
00:50:02.920
pan out later and and that's why i do this this is why other people of of my caliber and even above do
00:50:09.920
this okay we do this because we want you to understand that if you keep going you'll fucking get there
00:50:14.340
and so uh as far as balancing out your personal life and your professional life you know like dude look
00:50:22.120
if you're going to be an entrepreneur it kind of all becomes the same thing you know your your personal
00:50:26.820
life you may not like dude i don't really have any friends outside of my company you know what i'm
00:50:33.180
saying like like i have my my success friends like like hermosi or fucking in my let like these guys
00:50:40.020
right and they're they're good friends but i'm saying like on it they live in california or texas or
00:50:46.180
vegas or all over the world right i'm talking about here in my community like i hang out with my
00:50:51.020
what with the people that i work with and i go to dinner with those people and i'm around those
00:50:56.240
people and those are my people and so like i feel like it's part of it's part of the deal now and i
00:51:06.180
understand that's not the case for all of you guys to have jobs like you might work somewhere and then
00:51:10.320
you have outside friends but for an entrepreneur someone who actually owns the shit who's taking all
00:51:15.040
the risk who's got all the sweat equity and all this shit in it there's really no room for any of that
00:51:20.360
other shit well i mean when you talk about elevating your circle i mean what if like i mean you're
00:51:25.000
going to probably come to a point where your friends are not trying to aspire and do the same
00:51:28.680
shit you're doing anyway so it's usually not your local friends not the people you grew up with it's
00:51:32.640
very rare that the people you grew up with will stay on the same path as you and by the way that's
00:51:37.840
okay you know what i'm saying like you're choosing a path of entrepreneurship that is very hard it's very
00:51:45.520
difficult and it's very lonely um because most people don't choose it and most people you know
00:51:51.000
like dude i can remember when i and like i'm not saying this to talk shit i'm saying this as a matter
00:51:55.640
of fact you know when i was four or five years in my business i still wasn't making any money i was
00:52:00.860
five years in i was making 695 dollars per month well all my friends at five years in because i started
00:52:06.740
when i was in college guess what they're doing they got jobs making 60 70 80 100 grand a year
00:52:11.800
right they're looking at me and being like like bro like what the fuck are you doing with your
00:52:19.060
life like i'm a fucking loser right job yeah well no i'm just saying like they they looked at me like
00:52:25.320
i was a loser for a long fucking time right and now you know things are different and and you know
00:52:31.520
uh i use that as fuel for a long time like you you you've probably seen me post before where i post
00:52:38.020
something and i say yeah not bad for a little vitamin shot right that's me talking shit back
00:52:42.120
to all those motherfuckers that told me that and if i had to take it they can take a little bit of
00:52:46.160
it you know what i'm saying but i don't i don't i fucking love them i hope they're happy i hope they're
00:52:50.980
winning but the reality is is like a lot of your friends aren't going to be on the same path and that's
00:52:55.720
what makes it hard as an entrepreneur is because they you do go through a phase first you're the you're
00:53:01.160
the one that goes through it first of being the loser okay do you understand what i'm saying so
00:53:07.900
like you're starting a business your friends are going to go because it's going to take you three
00:53:12.320
four five years to really get going yeah your friends are going to go on and they're going to
00:53:15.840
get they're going to get jobs and they're going to do things and they're going to you know become
00:53:19.040
things and they're going to look at you and they're going to be like why the fuck are you still a
00:53:22.600
loser why are you still hanging on to that dream why are you still working at this why do you do
00:53:26.680
that they're going to be going on vacations they're going to be fucking buying nicer houses but
00:53:30.800
nicer cars and they don't mean to but they do insult you you know by asking you like like for
00:53:38.160
example like when i was 10 years in i went to my fucking family's easter and they're fucking one
00:53:42.900
of my relatives looks at me and goes you still got that little vitamin shop yeah you know i'm
00:53:49.520
saying or like when i'm 15 years in and i'm employed fucking hundreds of people and they
00:53:53.340
look at me and they're like you still got that little vitamin shop like it makes me want to
00:53:57.100
punch you in the fucking face but i use it you know i'm saying i use it and i say yeah yeah okay
00:54:02.520
well we'll show we'll show you how little the vitamin shop is yeah you know i'm saying and i
00:54:06.980
still get driven by that but like you know most of your friends aren't going to be on the same path
00:54:12.000
as you most of your friends aren't going to fucking ride all the way to the end of time with you they're
00:54:16.140
going to go on their own ways and as you get older you start to appreciate your friends from the old
00:54:20.460
days for exactly what they are bro you know they're they're they're your friend they you guys are really
00:54:24.780
close at one time it's great to fucking see them it's you hope they're doing well you'll do anything
00:54:28.900
to help them but at the end of the day they're really not in your circle anymore that's not
00:54:33.260
that's not what you're doing and entrepreneurship requires so much effort so much energy so much
00:54:38.040
focus that those people usually can't understand that because they don't have to do those things
00:54:42.660
so they'll call you things like obsessed and they'll say you know you need more balance and you
00:54:47.520
need to do this and you need to do that well if you listen to that you're not going to end up
00:54:52.100
where you want to be and that's the truth nobody wants to say oh that's very unhealthy advice well
00:54:56.680
fuck dude i'm not telling you about health i'm telling you how to win right you know i'm saying
00:55:00.540
right like my concern here isn't like oh what's the healthiest way to live a life there's other shows
00:55:05.640
for that i'm telling you how to build a fucking life for the people that want to make a lot of money
00:55:10.100
and build cool shit yeah you know simple as that yeah i love it well guys that was three
00:55:18.920
went from sleeping on the floor now my jewelry box froze fuck a bowl fuck a stove counted millions in the
00:55:26.380
cold bad bitch booted swole got her on bankroll can't fold that's a no headshot case closed