538. Q&AF: AI: Pros & Cons, Becoming A Better Leader & One Time Customers
Episode Stats
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Summary
In this episode of the show, we talk about the benefits of the 75 Hard program and why you should get into it. We also talk about how you can become a badass if you take the time to complete the program.
Transcript
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What is up guys, it's Andy Priscilla and this is the show for the realists say goodbye to
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the lies of fakeness and delusions for modern society and welcome to motherfucking reality
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guys. Today we have Q and AF, that's where you get to submit the questions and we give
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you the answers. Now you can submit your questions one of a couple of different ways. The first
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way is guys, you can email those questions into askandy at andyfriscilla.com or now that
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we're on YouTube, if you go into YouTube and you get the Q and AF episode and you go down
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there and you click subscribe and drop a comment, uh, that is a question. We'll pick some of
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the questions from the comment section on YouTube as well on the Q and AF episodes. Other times
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you tune in, we have shows within the show. Okay. Lots of new listeners. Every single time
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we put an episode out, uh, you're going to hear a CTI CTI stands for cruise the internet.
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That's where we put topics up on the screen. We talk about what we think is true. What
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we think is not true. We speculate on what it all means. And then we talk about how we
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as individuals can work together to solve the problems that's going on in the world
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right now. Other times we have real talk, real talk is just five to 20 minutes of real
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talk, just shit that I think you need to hear. And then we have full length. Full length
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is what, uh, you see on most podcasts where we have some people or even one person come in
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the room. These people have usually done incredible things, uh, been great successes or whatever
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it is they've been working on. And we talk about how you can become bad-ass just like
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them. And then other times we have 75 hard versus this is where people who have completed
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the 75 hard program and made a tremendous transformation in their life, in their mental
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toughness, in their confidence, in all the mental aspects and physical aspects that come
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along with it. We bring them on the show. We let them tell their story. Uh, and then,
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you know, you can go and decide if you want to be like them or not, or you can just continue
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to be a weak little plebe. It's up to you. Uh, if you want to know that program, it's
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episode two Oh eight and it's for free. I don't sell it. Um, there is books available
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on my website, Andy for seller.com, but they're unnecessary. You can get all the information
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for free on episode two Oh eight. We're explained 75 hard and live hard. So that is the rundown
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of the show. Now we have this thing we call the fee. The fee is very simple. This means if
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you like the show, you share the show. It's really, really easy to understand. If we give
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you value, which I do every single show, I teach you the ins and outs of what it takes
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to build companies, what it takes to succeed in life. I've been pretty successful. I'm
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pretty young. I've done a lot of things. People my age just haven't fucking done. And
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I give them to you for fucking free. Okay. And also what I do is I talk about the shit
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nobody else wants to talk about. I do that for free too. And you guys message me consistently
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and you say, man, everybody should hear this. Well, only way everybody's going to hear
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it is if you tell people to listen. So when we say pay the fee, what that means is if
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you, if you find it valuable, it makes you laugh. If it gives you a new perspective,
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it teaches you new skills. It makes you think if you think it's helpful, please share the
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show. Okay. And that takes a little courage because I talk about controversial things on
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the show. But the big problem that we have going on in society right now is that you guys
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are relying on people like me and other people like that with platforms to talk about things
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and you're too afraid to stand up and speak up on your own. So let me be your voice,
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share the fucking show and let's fix what's going on in the world. I think that's a fair deal. So
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whenever we say pay the fee, that's what that means. All right. What's up, man? What's going on?
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Double yellow there. Huh? Oh yeah. Well, I didn't have time to change for the show. Yeah,
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there you go. I actually had work to do today. Oh yeah. Yeah. You know, I do these other things
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besides just podcasting and supplement selling or in the New York times or fucking post or whatever,
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whichever one of them. I'm going to get you some business cards.
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Say supplement seller and YouTuber. Bro, it's so fucking funny what these people say. Like the
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shit, like you guys are so afraid of it. Dude, I got the biggest papers and news organizations in
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the world coming at me and all I do is make fun of them. It's great. Like all you got to do is make
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fun of these people. They're fucking idiots. It's great. All right. Yeah. So you, so, so
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supplement selling is going good. Yeah. Supplement sellers go good. You know,
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YouTube is going good. I'm just vibing out over here, man. You know, it's all good.
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Yeah. Herbal tea and meditation. I'm about to give me a van traveling around the country.
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I would never let you, well, you got a van technically. You do get a van. My shit is
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pimp though. It's not, I'm not, listen, dude, my fucking existence is so good. Why the fuck would
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I want to drive around the country in a fucking van? Yeah. All right. Let's be real. The reason
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y'all want to do this shit is because you ain't got nothing else to fucking go home to that
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you're proud of. Maybe you should focus on being proud of the shit that you have going home to
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instead of hiding from it, from going in a fucking van and traveling all over the country for five
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years. And then in 10 years, when you don't have shit, you're going to look back and be like,
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fuck dude, I wish I hadn't wasted that time, man. It was beautiful, but fuck. Oh, I got to work at
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McDonald's. That's how it's going to work out for you, man. So build something that you don't want
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to leave. That's my recommendation. Yeah. All right. That's the show. Pay the fee. See you fucking
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later. See you guys. Yeah. All right. What we got today, man? What's going with you? Oh, nothing much.
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You just had a birthday yesterday. Yeah. It was a double decker. Yeah. Yeah. The birthday and
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father's day. Yeah. That was cool. Um, what'd you, what'd you get? I actually got some pretty
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cool shit, man. I got, uh, I've been interested for you. We are here in America. We got to talk
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about what you got. Yeah. Right, right, right, right. We're a bunch of capitalist materialistic
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fucks here. Just ask the internet. No, it was cool, man. I've been, uh, interested in for a
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minute. I guess I've been kind of hinting to Alex, not intentionally by any means. Three ways with
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it, dude. Yes. Yeah. And she came through. So you're invited. All right. The fuck out
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of here. No, man. But I've been, uh, I've been interested in, uh, getting into golf. All
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right. I have. And, and, uh, so I might do that with you, bro. Like I've, it's been like
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a serious, like I desire interest, you know, and, uh, I've never played before. Um, I always
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see the shit on TVs. It looks interesting. I'm more, uh, more so want to get into it for the
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golf carts and beer. Yeah. So yeah. Yeah. Well now that cannabis is legal, I mean, that's even
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better, but dude, it's cool, man. So she got me a whole golf set, man. It's a, uh, a 12 club set.
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Oh, that's cool. Uh, it's all Calloway. She got me a couple of outfits. I mean, I got everything I
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need to get started except the skills. I can't wait. So you're wearing your fucking one of your golf
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outfits on the show this week. I'm done, bro. Cause they're fucking clean as fuck for Friday
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show. Okay. For Friday show, we're wearing our best golf outfits. Done. All right. I'm in on it
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too. Shoes too. I mean, can you wear, you're not supposed to wear those. Like you're supposed to
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like, that's a question. I see you wear those. Like no driving to the golf course. You put them
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on, you put them on there. Listen, your bag's got a little bag area for shoes. I'll show you.
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Okay. I played golf for a long time, but then I quit. All right. And then I, when I went back,
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I was so fucking bad that I couldn't do it. I started dating this girl in a, like in college.
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Like I went, I played from when I was like, I don't know, seven or eight up until I was about
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20. And then I quit. And then when I was like 25, I like, there was this girl that I liked and
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she liked to play golf. So I started playing golf again. I was so fucking bad, bro. I was so bad.
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Yeah. It's tough, bro. I've done like top golf a few times. I know that doesn't compare.
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I don't want to hear all you. I mean, it's whatever, but I can hit it. You know, I can,
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I can see I'm real bad. Yeah. Well, listen, we'll start together. We'll add some, you know,
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my dad used to be like really good. Yeah. Like Sal shot par, but he was a part of par golf. I know
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what that means. Yeah. My dad, my dad was like, I've been learning. My dad was like a 10 handicap.
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Okay. So I know what that means. Yeah. Yeah. So, but like, dude, I was never, I don't have
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like the finesse and the patience for that kind of a sport. Like I was always like a destroyer.
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Like I was, I was like a forceful athlete. You know what I'm saying? Like I was good at
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powerlifting. I was good at fucking football. I was good at hockey. I was good at shit where
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there was like force to, you know, I was a good hitter in baseball. I hit the fuck out of the
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baseball. Like the, the, the technical sports, like where it takes like patience and finesse
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and actual skill. I pretty much suck at it. Yeah. Like if I can't break it to win, like
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it ain't going to have no chance. Yeah. Yeah. I got you. We'll do it. Yeah. I'll be down,
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man. Let's let's get it. Ed's got me all fucking wanting to play golf too, bro. Because like
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I see Ed getting out there and getting fucked up. I'm like, man, that looks like fun. Don't
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look too bad. Yeah. Throwing shot glasses in the fucking bucket from 30 yards away for a hundred
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bucks a pop where I'm, I'm in on that shit. I'm in. Yeah. I'm down. Like apparently he's
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like such a good golfer. He wins all these fucking tournaments with his son, max. It's
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like, dude, I could golf for a hundred years and not get on that level. Yeah. Yeah. I'm,
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I'm just, I guess I was just one of those things I wouldn't be able to say, you know,
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if like, you know, somebody invites like, Hey, you want to go golf? Like, yeah, I can come
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and I can fucking, yeah. I'm not going to embarrass myself. That's the goal. Yeah. So yeah,
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let's, let's get started. Bro, if you can shoot under a hundred without cheating, you're,
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you're a functionally good golfer. Okay. Okay. All right. Yeah. I'm, I'm down. I'm down,
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man. So yeah. So that, that's what I did. It was a good weekend, man. What about you? Had
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a good weekend? Yeah. I, Oh dude, you know, I, I, I, I didn't do shit. It was great. Well,
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let's make some of these people better. Yeah. Uh, Andy question number one, uh, Andy with all
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the technological advancements of AI you've said before, it needs to be regulated. How exactly
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would that work? I am getting concerned that it may come from my job as my company is starting to
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fully automate my field. First, it was robots on the assembly line. Now with AI call customer service
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lines, I am low key freaking out. Is this something that is even possible to regulate? And if so,
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how do you do it? And I also would like to know your input. Are there any potential benefits of AI
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in your opinion? Oh man. Well, it's a deep question. It is. And the problem here. Okay.
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Well, a lot of us try to tell you, all right. And a lot of you kept cheering for it. You've been
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calling for it and cheering for it and rooting for technology for the sake of technology for a long,
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long time. Okay. It's been going on since the internet first came around in the late nineties,
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where it started to catch on. And everybody wants to pursue technology, but no one ever stops and
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asks, should we pursue this technology? And because no one stopped and asked about the internet in
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terms of censorship, like how do we keep these companies from interfering in the conversation
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of the facts and the truth? And we failed at that because we've allowed these companies to do
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whatever they want. Section 230 does not regulate the companies strong enough. They do not have any
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accountability. They're able, as we've seen for the last three years, to censor anything that we say.
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And to the point now where it's almost like they've given up because they realized that
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it's going to be impossible to do, but they're going to continue to try. And the thing about AI is that,
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you know, while I understand the argument that a lot of people try to make, right? Like I understand
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the argument of it's a tool. It's not, it's something to look into incorporating into what
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you do, not to replace what you do. But, and that's, that's okay. That's a, that's a fair argument,
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right? The internet's a tool. Social media is a tool. AI is a tool. And I think that's a fair argument.
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However, we have to look at the history of these companies and their overstepping of boundaries
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with the intended use of these tools. Okay. The internet and social media was created to bring
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people together. Well, do you think that the internet and social media brings people together
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or do you think it actually divides people now? I think it's way more division than it is bringing
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people together. It's been, now it's been used for propaganda for long, long time. So the original
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use of how the privacy invasion, yes. Okay, bro. I mean, did you not see the story of this guy who
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got his house shut down by Amazon? Yeah, I saw that. Okay. So there was a guy who has a smart house,
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you know, has all the Amazon tech, which by the way, I have none of it. And this is just proof to
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what I've been telling you that they listen to you all the time. And so the driver, nobody talked
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about that part. What? I said, nobody's even talking about that part. So they listen and audit you all
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the time. No matter what you say, if you have Alexa in your home, it is on all the time. If you
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have a microphone in your home, that's on a TV or that's on your phone, those things are always on.
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That's what people fail to realize. And apparently some dude made a racist comment, quote unquote,
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according to the driver of Amazon. And it's been proven that he didn't, by the way,
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he went even home and he shut down. It was a total fucking lie on the part of the driver,
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which that's a whole nother fucking topic. We live in the most racist country in the world
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where half the fucking racism is fucking made up. Right. Okay. Interesting. You know, and,
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and who's writing the racial slurs and all the insides of the bathrooms and the schools. Oh,
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it always comes back to, Oh, it's, it's actually the people that they're writing the slurs about
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doing it. Okay. So like, what the fuck? First of all, that's a whole nother topic. But the reality
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of it is, is we're putting ourselves in a super vulnerable position by pursuing technology for
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the sake of technology. And so while I can respect and understand the argument that AI can be seen
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as a tool, you're not thinking far enough down the road. And you're also not taking into consideration
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the precedent that these people who run these tech companies and have access and influence over
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these tech companies, meaning the three letter agencies and their own government, you're not taking
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into effect their, into account their track record of overstepping and what they will use it for.
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And so now we have these things with AI avatars. And I actually just had this super interesting
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business opportunity presented to me, um, by somebody that I, I totally respect. Who's a true
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fucking legend in the personal development field. Um, and he wants to library his content in an AI
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format. And he wants me to be in the, in the video with him. Cause he's, he's an older guy. He's at 77
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years old. Okay. And I'm a younger guy and he wants us to go through the content and it to live
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on AI, meaning my avatar and his avatar. And you know, the idea is really cool. Like it's a cool
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idea. However, I, I don't feel right about it because I feel like it morally violates my personal
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feelings on AI. And I think that AI, you should be scared of AI and those people that are scared
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for their jobs. You should be. And I tried to tell you this, and I've been trying to tell you this for a
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long, long time that technology has to be regulated and we have to come up with a way to create a
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situation where, um, you can't just replace human beings. And so like how to regulate it, how, how
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would you do it? Um, that could come in many different forms that could come in, you know,
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straight up laws that they can do this and not that I think reasonable restrictions on technology
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are needed to create the situation where humans are always going to be valuable. All right.
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Because if you look at the whole agenda of everything that's going on and you have these
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guys at the world economic forum talking legitimately about depopulating, you have Bill Gates talking about
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depopulating, you have Anthony Fauci talking about depopulating, you have half the fucking government
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leaders in the world talking about depopulating in the name of environmental, uh, governance. All
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right. Which in reality is not even true. We have a population collapse problem, not a overpopulation
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problem. If you think about what they're trying to do to replace human beings with technology,
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and then you think, why are they trying to depopulate? Well, it should make logical sense to
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you that the reason they're trying to depopulate is because they don't need human beings anymore.
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They don't need 8 billion people. They need like a billion. Okay. So these fucking God complex
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weirdos have decided that they're going to go ahead and try to reduce everything down to a billion and
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replace everything with technology. And that's the bigger play of what's going on. So you should be
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worried. Now, how do you regulate it? You have to convince people, uh, in our country to make laws
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that restrict the use of these technologies. However, uh, I don't know if that's going to
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happen because I think that we've gotten so in line with this idea of pursuing technology, pursuing
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technology. Oh, this is great. Look how cool this is. Look how convenient this is. Look how this works.
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Look how this makes my life easier that now fucking half the world's a fat piece of shit sitting at
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home, not having a purpose at all because everything's available right at their fingertip,
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their entertainment, their food, their companionship through porn. Okay. We go through the list
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like, dude, it's making people legit like vegetables and legitimate permanent mega consumers of the,
00:17:03.900
I would say, you know, the fascist complex that we have going on. Okay. The true fascist complex,
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which is the coordination of government with corporate America to create mega consumers out of
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the population, which means like, you know, why do they encourage you to be fat? Well,
00:17:23.780
they encourage you to be fat because they know that if you consume their foods, they make money
00:17:28.260
on their foods. And if you get fat on their foods, uh, you need their medicine too. So then you make
00:17:33.180
money on the medicine. And, and then once you, you know, start in that cycle, you consume more of
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their information. You're on social media more, you're consuming more of their data. So all of these
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things are synergistic and they're working to create a mega consumer. And this is why I say all the
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time that personal excellence is the ultimate rebellion because through personal excellence,
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being fit, being intelligent, being wealthy, um, being spiritually aware of what's going on,
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culturally aware it's going on, living at a high standard, helping people bring your neighbors
00:18:04.620
along, uh, improving society. The reason they're so against that is because it reduces their ability
00:18:11.600
to profit off of that particular human being. So they're trying to crush this in culture and
00:18:17.480
they're trying to use technology to, uh, accelerate that process. And the reason they push for AI is
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the same reason they put 400 pound fitness models on a magazine and say health. Okay. Because they
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understand that ultimately it ends up creating a less functional, less healthy, poor, dumber mega
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consumer that they have an easier time controlling. And if those people die, it helps them anyway,
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because they got less people to control. So what they're building is a total jail of technology
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around the human race. It's not just here in America and they've got people championing it to
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come to fruition sooner. Like all you tech nerds that are out there fucking like, bro, stop and think
00:19:01.920
about what the fuck you're actually doing. There is a whole entire real world out here with air and birds
00:19:07.880
and fucking water and rivers and people. And you're, you're championing these people removing
00:19:14.860
that for the rest of humanity forever. So if I were president, how would I regulate it? I'd probably
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make the shit totally illegal. That's what I would do. Um, or if you wanted to use it, you, you pay the
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same, you pay the same taxes we pay now. If you don't use it and you employ regular people, you get a
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a hundred percent tax credit. You don't pay any tax. So there's this like top down regulation,
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right? What's the bottom up? What's the grassroots? The grassroots up is, is going to be people having
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enough discipline to understand that it's not a good thing and not to utilize it and to reject it.
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You know, the metaverse was rejected, you know, but here's the problem. We have all these young kids
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who are hungry to me. I told you this before, by the way, how'd I tell you they're going to usher this
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in by greed, by greed. They are going to fucking cater it to, to people in business, making
00:20:06.500
opportunity, money, making opportunities. And what do we have? We have all these young kids
00:20:11.060
who haven't done shit, who don't know shit, who learned how to put prompts in and don't have any
00:20:15.440
real substance. Okay. And this is very dangerous too, because like, let's just say, I don't know,
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they set off a nuclear weapon in the sky and fucking EMP every single electronic device in the world.
00:20:27.500
And you've relied on AI the entire time to build your whole business. Now you're fucking legit
00:20:32.300
dead. You have no skills, nothing to fall back on. You can't provide any value as a human being.
00:20:38.060
And the reality that this technology, um, is going to create a scenario where we have an entire
00:20:44.100
generation of people or more entire population of people potentially be literally useless in the
00:20:50.760
real world is a real thing. So, um, the way you fight it, dude, is by keeping yourself in good.
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It sounds stupid, but it's the truth. You keep yourself in high physical condition. You keep
00:21:02.120
yourself in high mental condition. You work to make as much money as you can. You work yourself off the
00:21:06.640
system and you try to do it without using the technology that they offer and becoming a pawn in
00:21:10.900
their game. So, but it needs to be related. It needs to be regulated. Government needs to regulate it.
00:21:15.680
They should have learned a lesson with social media. Now social media is so big and so
00:21:19.660
powerful and so influential and so much money pours into the democratic, uh, uh, political
00:21:25.800
campaigns that none of the democratic party at all will fucking say anything about what I'm saying
00:21:30.680
right now. And a lot of Republicans won't either because they make so much political contribution
00:21:34.880
that they, those people rely on that now there's, there's like this machine feeding the government
00:21:40.400
that the government's afraid to cut off because these motherfuckers are personally walking out worth,
00:21:44.880
you know, tens or hundreds of millions of dollars because of the contributions of some of these
00:21:49.260
companies make to them. So it's a big fucking mess. Um, the only way it's going to get solved is by
00:21:54.720
people rejecting it and, uh, you know, or the government making some common sense regulations
00:21:59.820
that, that should be made across social media and across the internet. Like social media should not
00:22:05.380
be able to censor at all. They also shouldn't be able to turn your traffic up and down at all.
00:22:11.060
They shouldn't be able to manipulate, uh, your traffic because this is how they do it. They
00:22:17.220
manipulate the people who are on their agenda. They give them a white list, which allows them to
00:22:23.680
access their whole audience. And then people like me or people who have differing opinions or people
00:22:28.200
who have even questionable opinions of any sort that are outside the norm, they completely fucking
00:22:32.800
block off their ability to have the audience. And that should be illegal. It's communism.
00:22:37.140
It is communism. Yeah. So, you know, but the government's not doing anything about it because
00:22:43.240
let's be real. The government's a bunch of fucking pussies. That's it. Yeah. I was going to say some
00:22:47.900
other shit, but I stopped it there. Yeah. That's real, man. Uh, Andy, I just got promoted into a small
00:22:55.820
leadership role. I have a great relationship with my team members already. And I was trusted for this
00:23:01.280
position because of my work ethic and production. However, I understand that this is
00:23:07.100
my first real leadership position and I know I'm not perfect or even close to it. So my question
00:23:12.820
is, what are three things I can do right now today to become a better leader for my peers?
00:23:19.300
Well, look, man, leadership is often talked about and most of the time it's overcomplicated because
00:23:25.100
it's very, very simple. Vince Lombardi said it the best. No one's ever going to say it better.
00:23:30.780
He said exactly what it is. He said, leading by example, isn't the best way to win. It's the only
00:23:36.360
way to win. Okay. And here's the thing. If you truly lead by example, you won't have to learn
00:23:42.640
anything else about leading. Literally. Everybody will just follow you. They will do what you do.
00:23:47.280
They will emulate you. They will live at that standard and it will be natural. So what are
00:23:51.700
three things that you can do to make the people that you are leading become the kind of people that
00:23:59.020
you want them to become? Well, those three things are going to depend on where you are as a person.
00:24:04.040
And I would say if I'm starting with a clay figure and I'm molding them into the perfect
00:24:08.800
leader, the first one is physical presence. You have to become, and this is the truth. People think
00:24:13.880
this is bullshit. There is science behind this. Okay. If you are physically in shape, people take you
00:24:20.960
more seriously. That's rule number one. So I would get your fat ass in fucking shape. First things
00:24:27.140
first. I will get yourself a mental shape while you're at it too. By the way, I know this program
00:24:31.520
it's called fucking live hard. All right. It's episode 208. I talk about it all the time. This
00:24:35.580
is how I live. If you do 75 hard and you do it perfectly without compromise, by the time you're
00:24:40.800
done with that 75 days, you will be an exponentially better leader in all areas because you'll be more
00:24:46.160
confident. You'll be more patient. You'll be in physical better shape. You'll be more intelligent.
00:24:51.120
You have learned all of these things about discipline, which will allow you to lead by example at a
00:24:54.940
higher level. And so getting yourself to a point where you are mentally disciplined,
00:24:59.100
you are physically fit and you are willing to do the job that the other people need to do.
00:25:04.000
And you are willing to do it at a high level every single day, day in and day out, day in and day out,
00:25:08.200
no matter what, that is an example that people will follow. And that makes your job as a leader
00:25:13.640
much easier. The problem with leadership is that most people don't live any of the example and then
00:25:19.040
expect their team to live the complete example. And every single person just reversed the roles.
00:25:24.700
How many shitty leaders have you had that have said, do this, do this, do this? And they do none
00:25:29.740
of it. And the minute they walk out, everybody's like, yeah, fuck that dude. How many you had?
00:25:35.080
We've all had them. So we all know what it's like to be on the other side of that audience.
00:25:39.560
So all you have to do is be the kind of leader that you would have respected when you were sitting
00:25:43.420
on the other side of the audience. And if you become that, the people will follow you. If you don't
00:25:47.920
become that, there's no way to lead them. I see a lot of people out there trying to lead with this
00:25:52.380
authority because of a title or because of a position they have. Bro, people don't give a
00:25:59.220
fuck if you're the CEO. They don't give a fuck if you're the president. They don't care about your
00:26:03.360
title. They don't care about what you own. They don't care about how big your company is. Here's
00:26:07.300
what they care about. Is this motherfucker doing what he's telling me to do? And can he do it at a
00:26:12.340
high level? And until you show them that you are not only willing to do that, but also capable of
00:26:17.300
doing that, you're not going to get much motion out of your team. So that's, you know, I would say
00:26:24.120
the main thing, you know, you say, oh, give me three things. If you do that, you don't need three
00:26:29.300
things. You only need fucking one thing. All right. And then you can do a lot of things on top of that
00:26:33.860
to make it a little better. But those things are like the sprinkles on the fucking cupcake, bro.
00:26:37.760
You know what I'm saying? Like a lot of you guys are trying to like create the sprinkles. You think
00:26:41.740
that's like the main course. The main course is what I just gave you. Once you build that foundation,
00:26:46.240
now you're in a situation where leadership becomes that much easier. You don't have to
00:26:50.200
yell and scream. You don't have to threaten people. You don't have to like fucking be a
00:26:54.140
tyrant. You could just simply fucking do the shit and you'll find. And here's the best part. When
00:26:59.320
you actually live this shit, you'll find out who your players are because they will naturally just
00:27:04.060
follow you without you having to say shit. And those are the people that now you can, you know,
00:27:08.180
you can count on, you know, are your strong leaders and you can start to move forward with that.
00:27:12.640
And the people who don't, they kind of cut themselves out automatically.
00:27:16.240
You know, just through their inaction or their complacency of being exactly where they are.
00:27:20.280
So, you know, I mean, if you want three things, you know, I could fucking throw in a hundred other
00:27:26.540
things behind those things, but that isn't going to fix the problem. The problem is going to be this
00:27:30.700
main thing that I'm talking about. You have to live it. You have to be it. It has to be undeniable.
00:27:35.660
And if you do those things and you become that person, the people behind you will respect it and they
00:27:39.780
move forward with you. You know, let me give you just two things to satisfy the question on top of
00:27:46.520
it. Another thing with leadership where a lot of leaders fail is they can't paint and articulate
00:27:50.720
the vision of where we're trying to go clear. And they don't do it in a way where the people that
00:27:56.180
are leading actually believe it and believe that their dreams are also possible within this mission
00:28:02.400
that we're on. That's a huge deal. Okay. So when you're a leader, you have to be great at painting
00:28:07.500
the vision and tying the why of the mission back to what it means for the individual. And you have
00:28:13.100
to communicate that in your language all the time. This would be things like, you know, Hey, look
00:28:17.400
guys, we're trying to do this and this and this, we're going to build this company that does this
00:28:21.600
and this and this, what it's going to mean for you is we're going to have a tremendous impact.
00:28:24.880
We're going to have a lot of fun, but it's also going to mean you don't have to worry about
00:28:27.640
college for your kids. You get to live in any house you fucking want. You could drive
00:28:30.840
whatever the fuck you want. If we do this, this vision is so big that all of your dreams are going to
00:28:35.060
come true in it automatically. And then the third thing is, guess what? You got to go actually do
00:28:40.260
it. Okay. Because if you preach this vision and you preach these things and you don't take the
00:28:45.240
action and you go to the lake on Thursday and come back on Monday morning and you're all fucked up half
00:28:49.900
the time and you're fat and out of shape, bro, nobody believes the vision. So they're not going
00:28:54.100
to fucking buy in. Okay. And there's a thousand other things, bro. This could be a, this could be
00:28:58.900
fucking 50 hour library of content, but really it comes down to these basic things. But the main thing is
00:29:04.920
you got to live it. You got to be, it's got to be undeniable. And if you do those three things
00:29:08.660
on, as the foundation of leadership, everything else is, is sprinkles on the cupcake, bro.
00:29:13.860
Everybody's going to eat. Everybody's going to like the cupcake and everybody's going to be happy.
00:29:17.880
I love that, man. Uh, guys, Andy, our third and final question and question number three,
00:29:23.980
uh, Andy, I run a construction company, uh, building extensions and installing new windows and doors
00:29:32.140
based on this. Most of my customers are a one-time purchase as once their windows are installed,
00:29:39.500
they don't need to replace them again, uh, in their lifetime or however long they are at the
00:29:43.380
property. Uh, now you mentioned a lot about customers coming back again and again to buy from
00:29:49.080
you. Meaning, uh, you have to spend less time trying to win new customers, but what advice, uh,
00:29:54.340
would you give for a company like mine that are not seeing return customers every week?
00:29:58.540
Well, first of all, you got to understand every business that I'm involved in is consumable
00:30:02.940
items. Okay. So there's a buying cycle to that. That means it's either a 30 or 60 or 90 day buying
00:30:08.740
cycle. That's from the perspective of where I teach from. Okay. Consumable goods. Um, your focus
00:30:15.700
should be on being the main fucking window guy and door guy that there is on the planet. When anyone says
00:30:24.620
who should do my windows, they should automatically say Bob, Bob, the window motherfucker, right? Like
00:30:31.540
that's what the fuck you want to be. You want to be Bob, the window motherfucker. All right. And you
00:30:35.620
want every single person that ever thinks about windows and doors to say my experience with Bob,
00:30:41.440
the window motherfucker was the best fucking experience I've ever had my entire life.
00:30:45.080
And if you can at least offer that kind of experience to your one-time customer,
00:30:50.000
it's just as good as having them as a repeat customer, because if you can create the amazing
00:30:55.020
experience, they do the marketing for you because they have all these friends that at some point
00:31:00.360
are going to need a window or going to need a door or going to need a repair. And you, if you make
00:31:05.120
your experience in delivering those items that much more exceptional than anybody else, and this
00:31:11.380
would be easy to do because these companies do not try. Yeah. Okay. To where people would at the
00:31:16.940
very least never go anywhere else. Okay. You're going to have, uh, a library of long-term referrals
00:31:26.380
that come from every single customer that you do. Okay. So you have to think of it like this.
00:31:31.760
Everybody's got a family Rolodex. Everybody has a friend Rolodex. You don't know what a Rolodex is.
00:31:35.960
Go fucking Google it. Okay. I've learned. Yeah, I know. So it's a, it's a book of contacts. Yeah. Okay.
00:31:42.700
It's your, it's your entire encyclopedia of anybody that, you know, nowadays it would be
00:31:48.140
like your social media, right? So if you can do such a great job to where someone tells a story
00:31:54.560
about your door or window installation or the quality or the experience that they posted on
00:31:58.800
social and you get enough of these, you're, you're going to automatically create this automatic
00:32:04.140
reputation of, of Bob, the window motherfucker, right? Like it's going to happen and you're going to be
00:32:08.640
that. So, um, instead of worrying about the return of now, there's another way to look at this too,
00:32:16.320
but I'm going to cover this in a second. Instead of worrying about them buying more windows,
00:32:20.700
worry about who they're telling to buy the windows from you. Okay. And that will accomplish the same
00:32:26.040
goal that we're trying to accomplish with a consumable good. Now, here's another thing you
00:32:29.780
can think about. If I were you, this is what I would think. I would think about ancillary products
00:32:35.580
that you can offer as upsells to these people that get doors and windows that are consumable.
00:32:40.620
Maybe the products that they clean their windows with, maybe it's a cleaning service. Maybe it's
00:32:45.880
Christmas light decorations or decorations for your home or some sort of ancillary business where it
00:32:52.360
can improve cashflow and customer contact point, because the more point and the more contact points
00:32:59.040
you have with your customer over the course of time, the more loyal they become. So if you sell them
00:33:03.100
doors in December and they don't hear from you for two years, they kind of forget about you.
00:33:07.820
But if you can come up with a service for their home that they need every spring or every fall,
00:33:12.680
or they need one every four seasons along with this, and you own this company too. Now you start
00:33:18.040
to create a synergistic machine of referrals because not only are you Bob the window motherfucker,
00:33:23.360
now you're Bob the Christmas light motherfucker too. Okay. So like you're, but there's multiple
00:33:28.240
things that you can do here to increase customer touches that increase revenue, but more importantly,
00:33:33.700
increase the ability and the frequency of customers to tell your brand story, which is ultimately what's
00:33:39.300
going to grow your company. Fuck man. Yeah. Been doing this for a minute. Yeah. Fuck yeah, man. That's
00:33:44.460
fucking great. Yeah. Well guys, Andy, that was, that's what I would do. If you're asking me what the fuck
00:33:49.900
I would do, I would do the second part of that. I would do such a great job to where there's no doubt
00:33:56.020
that when I walk away, they say, dude, you can't go anywhere else. Yeah. Andy's that guy. Yes. Yeah.
00:34:02.160
And then I would follow it up by working to create little services for the home
00:34:08.220
over the course of time that allow that story to be refreshed in their mind. Okay. Because now
00:34:16.180
if I come back in, let's say, uh, around Halloween and I do your Halloween decorations,
00:34:22.280
I'm just making this shit up. Okay. Like there's other things. It could be window cleaning.
00:34:25.860
It could be, it could be all of these things. My point is, is get you, I'm trying to get
00:34:31.420
you to think outside of the windows and the doors and to think how you continuously service
00:34:35.900
these customers in a way that not only makes you money, but also gets them to spread the
00:34:39.800
word of mouth for you, because that's the economy that we work in. We work in a word of mouth,
00:34:44.280
um, authentic recommendation, loyalty economy. And we're not trying to get the one sale anymore.
00:34:52.120
Like you guys out there who run these little widget campaigns and your e-comm and you're
00:34:56.600
making a couple grand or fucking 20 grand or a hundred grand a month right now. And you think
00:35:00.600
you're rich, you don't know what the fuck rich is because you're in bed. You're using a single tool
00:35:05.280
to create cashflow instead of using the tool to create the brand. And the brand is where the money's
00:35:10.540
made. So we have to widen our thinking. Okay. First things first, start with the experience,
00:35:17.420
make it amazing, make it undeniable, make it so they will never call another person for these
00:35:21.600
things ever again. And they will actively refer you because they love you so much to every single
00:35:26.880
one of their friends. You start there and then you work in, how can I, how can I keep in contact?
00:35:32.040
What can I do? How can I reinvest my profits from windows and doors into this thing that now services
00:35:38.160
them three, four times a year where I get to build a real relationship. And then they push the business
00:35:43.640
out through the word of mouth and the technology that we have today, man. So it's just a different
00:35:48.700
way of thinking. Oh, for sure. For sure. I feel like a lot of people get always, I mean,
00:35:52.740
I feel like it'd be easy to get caught up in that, right? Like expand your thinking, right? These sounds
00:35:56.960
like, you know, not super complex things to do, but like, where is the hangover? Remember bro,
00:36:02.800
I've been doing this for 24 years. Yeah. This is not like, I'm just on day one. Right. You know what I'm
00:36:07.880
saying? Like I'm, I'm not just a supplement seller and a fucking YouTuber. Okay. I'm also
00:36:13.500
pretty well respected in the personal development community. Yeah. I love it, man. Pretty much at
00:36:18.040
the fucking top. I love it. So I love it. Well guys, Andy, that's three. Yeah, guys, that's the
00:36:23.740
show. Don't forget to subscribe. I appreciate you guys. I love you guys. Let us know what you think
00:36:27.100
in the comments and we'll talk to you next time.