684. Q&AF： Entrepreneurship Expectations, No Support From Family And Friends & Protecting Company From Negativity
Episode Stats
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Summary
In this episode of the Realists, the boys discuss a variety of topics, including shaving, drinking, and a new addition to the show. This week's guest is none other than the one and only Urda, a member of the Kansas City Chiefs.
Transcript
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what is up guys it's andy for selling this is the show for the realists say goodbye to the lies
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the fakeness and delusions of modern society and welcome to motherfucking reality guys
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today we have q and af and i will spare you the entire intro you know the deal right uh don't be
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a hoe share the show as always we got my co-host dj what's happening hello children what's going on
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oh nothing much man nothing much gotta get a shave in huh and shaving you use uh what do you use use
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like a head blade or a regular razor yeah it's like the gillette five like the pro thing oh yeah
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does it does it the one with the vibration on it no that's for the that's for the belt that's for
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the butthole yeah that shit seems to work the vibration yeah i think it works for the butthole
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yeah that's good tingles a little bit at the same time yeah left hand you know no uh yeah no i i
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typically you know i've been wanting to do the uh like like using a fucking straight razor like the
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old school butterfly razor thing i don't know if you're supposed to do that to yourself though i
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think you're supposed to have someone like let somebody do that yeah i never had a straight
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razor shave they're nice i had one once oh i did have one once at the at wedgewood springfield yeah
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like i mean i've had it once and i used to like when i was clean shaving i used to use a straight
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razor for a minute but my skin's so fucking sensitive bro mine too and so it's like i gotta
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be super careful with that i can't shave against the grain or i'll fucking get ingrown
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fucking hairs man same same yeah same i don't know how you guys do it with your soft beard and
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shit i ain't got one of those soft beards my shit's not soft my shit's like no i'm saying
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like these dudes that can shave the opposite way oh yeah i don't know i don't know how you could do
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that yeah i don't know anyway well what else going on oh you know you know i wanted to bring this up i
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saw this we got this email i was uh checking through some of the questions and submissions and
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stuff and i thought this was pretty cool um we had a email response this isn't really a question
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just feedback um i'll pull it up here on the screen for you though uh this email comes from uh
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bert deweese bert in house burton house from topeka kansas he says uh andy i've been following your show
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for the past year and thoroughly enjoy each episode on yesterday's episode you were talking about morgan
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wallen's situation and that he was probably drinking ultra you had mentioned milwaukee's best
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as the beast and that would have tore him up it would have killed him back in high school we drank
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the beast as our go-to so we made our senior shirts to honor this i have a top attached a picture for
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you let me know what you think here's a picture of bert's senior oh man that's gang paraphernalia
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right there i can promise you that those group of dudes beat people's asses i think that just goes
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to show how much of a difference high school has come yeah there's no way i could have had that as
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a fucking senior shirt no now they're cutting off their wieners and now exactly yeah exactly bro i'm
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gonna tell you right now that's a pretty clean shirt it's cool yeah i like it beast masters i'm glad i'm
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not the only one that fucking you know the problem with with drinking milwaukee's beast is twofold
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you do become the beast master because you you your standards get pretty low yeah you know what
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i'm saying and uh you master the beast for real yeah that's right you know it's the end of the
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night you know what i'm saying the beasts are the beasts are last one left is still breathing
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you gotta be the beast master yeah i get it that's trying not to play that game you know i'm saying
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but like we've all been there well you speak for yourself i've witnessed it i've heard of it
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yeah you got a friend right that's right yeah motherfucker couple friends i can fucking say
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their names too but i ain't because i'm not that kind of friend but so so so they were definitely
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taming some beasts but the other thing is that we know they were extremely violent this is a gang
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you want to stay away from because there's levels to this there's levels to the beer there's levels to
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beer and violence correlation what's the hot what's the what's the list what's well it goes like
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all right like bud light miller light coors light right that's like the baseline it's basic level like
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a regular you know you might yell at someone or whatever right but it's not gonna get crazy
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right okay then you got bush all right and bush you're definitely beating up your girlfriend
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right so you should stay away from bush it's got corn alcohol in it anybody that drinks bush
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is that a malt beer i don't know just i'm telling you it makes you fucking crazy
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then you got above that you got mountain dew all right
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right how the fuck does it just does okay all right that's the rules okay and then that's where
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mountain dew is like about this high right uh-huh but lights down here right bush in the middle
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but heavies i'm sure somewhere in there yeah but light or but weiser's a little below bush right
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but mountain dew is a pretty significant jump and then you got way the fuck up here you got beastmaster
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all right you got milwaukee's best yeah every time i ever drank milwaukee's best i beat someone's ass or
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i got my ass beat oh man most of the time it was getting my ass beat okay because i would talk
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shit to like 40 dudes because that's how dude you think you're the beastmaster bro you think you
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could take on the world and it just ain't true that ain't how we ask me how i know
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sweet man well that's a cool yeah that is obviously a mean son i wouldn't fuck with that guy
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yeah no burt burt you up burt do you still drink the beast burt burt is a bad motherfucker
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that's a fucking fact well because if he can't beat people up he could take a beating that's true
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yeah that's true that's true yeah all right that's a burt badass burt from kansas there's always there's
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at least one in kansas and it's burt that's what we know for sure that's right sweet man well let's
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make some people better yeah we got some good good questions here for you guys uh let's dive into
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these andy guys question number one andy uh i'm 20 years old and about to start climbing that
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entrepreneur ladder my question is what were some expectations you had of entrepreneurship that you
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got right what did you get absolutely wrong and what were the uh what were some things that threw
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you completely off guard oh man that's such a deep question it's a good question um
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like most people i believe that it was going to be pretty easy i thought when we started our business
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that in a two or three years because when you start a business people will tell you this it's a pretty
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standard thing they'll say it takes three years to start making money and remember i grew up in the
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era before social media all right you guys now have so many amazing tools to get business that did not
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exist when i started in 1999 it took 10 years for that to really get any traction um
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so the internet was around right but the social media aspect and everybody using it as it exists today
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was not available okay you couldn't run ads you couldn't uh geofence you couldn't
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you know uh inexpensively advertise right but at the same time people still said the same shit they
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said oh it'll take you three years to start making money and what i interpret that to mean was
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it takes three years to be wealthy and have like lamborghinis rich yeah right and be baller and shit
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and uh that was completely wrong um it's much harder it takes much longer than what people expect
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and for that reason a lot of people quit uh before it actually starts to happen for them
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and that's unfortunate because i see a lot of people in today's society who have never built
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anything in their fucking lives telling people how easy it is and how quick it is and the problem
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with that is that when those people buy into that and then they go out there and they get their face
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kicked in they blame themselves they say well i must have been doing it wrong or i don't have what
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it takes and that's just not true you're just not understanding the game the difference between
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what it actually takes and what you think it takes for most people is almost polar opposites so you
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have to reframe your expectations into how hard it's going to be and how long it's going to take
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and you have to focus on building yourself into someone who can accomplish that mission someone
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with grit resilience perseverance the ability to endure mental toughness okay this is why we talk
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about 75 hard and live hard so much because it finally tunes your mental focus to where you
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become the kind of person who can push through the inconvenient and difficult things that other
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people can't and i didn't understand that in the beginning i just didn't have any other options i
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didn't have any other options on anything to do so the amount of time that i thought it was going
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to take and how hard i thought it was going to be i grossly underestimated all right that was my
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biggest mistake um and i think it would have been a lot less frustrating had i actually known what it
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was going to take but also i don't know that i would have went and did it because it was so fucking
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hard you know the ignorance aspect almost kind of serves you in the beginning so my goodness you're
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saying like you know we're not knowing if you were to go back to your 19 year old self and like oh
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listen this is this is really what it's going to take it would have been a lot tougher thing for me to
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swallow and and i don't say these things to discourage people i say these things because
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it's honest truth and people need to know the path that they're choosing because the way
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entrepreneurship is glorified on the internet right now is not congruent with the way it actually is
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you have a lot of people out here lying to people fucking telling them bullshit who haven't built a
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motherfucking thing setting expectations that aren't reality you know you got 19 year old fucking life
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coaches talking about how they make 250 fucking grand a month and all this bullshit bro and when
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people go out and they try to achieve things and they don't do that they they they they fucking blame
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themselves and they end up quitting and then they end up just residing to the fact that like well i'm
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a loser right and that's the wrong mentality so that was something that i got wrong for sure um
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another thing i got wrong is i thought that everybody would support me i thought my friends i thought
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my family i thought everybody would rally behind me and you know buy my products and you know all that
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stuff and what i found out was that yes there was a few people that did uh there was far more people
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that didn't and those people not only did they not support me did they not you know they laughed and
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they joked and they talked shit to my face and when i wasn't around uh whenever they needed what we had
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they wanted that as a discount they wanted it for free and that was very frustrating because we
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weren't making any fucking money and we had all these people coming to us asking us for special deals
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if you're truly friends with someone you buy shit at full price bro that's the reality okay i do that
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with all my friends i don't take anything for free if they send me something for free i send them
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something back of equal value because that's the right thing to do all right um so that's another
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thing i got wrong uh you know another thing i got wrong i actually think those are the two main things
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i got wrong yeah um that were the most difficult for me to process and deal with you know nobody owes you
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support nobody owes you belief nobody owes you cheers and claps and celebration before you do it
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it's not that's not how it works it works like this you go out you do something everybody doubts it
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everybody questions it everybody says you're not going to do it because you've never done any of these
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things before and likely they've observed you over the course of your life try things and quit try things
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and quit try things and quit and so we have to be honest with ourselves about what we've shown the
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people around us and then be honest with ourselves of what they probably believe if you've witnessed
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someone quit 17 times or say they're going to lose weight 500 times on the 501st time are you going to
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believe them no and so we have to be real about that and learn not to take those things as personal um but
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there's also a benefit to taking them personal because it makes you have something to prove and
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there's a lot of people out here who have never built anything who give out this feel good hippie
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advice about oh you don't have anything to prove to anybody bullshit you got lots to fucking prove a
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whole lot to prove and the minute you think you don't have anything to prove is the minute you stop
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progressing it's the minute you get complacent and that's the minute that things go bad in your life
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and then eventually you're looking around you're saying fuck dude why am why am i losing why is my
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income bad why is my life bad because you think you made it you got comfortable and you think you
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don't have anything to prove we got a whole lot of shit to prove every single one of us okay so that's
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how i choose to look at it um outside of that dude i think you know the rest of the things you just
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learn along the way because you're so ignorant in the beginning you don't know how it works um
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and you just pick them up you you make mistakes you learn the skills and you keep going but i would
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say those two things are the probably the biggest uh misconceptions that i had coming out the gate and
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i think a lot of people struggle with that yeah yeah did you did you get anything right did you have
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any expectations that that were right when you first started looking back
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here's the other thing i got wrong um i thought i didn't i bought into the idea that most young
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entrepreneurs buy into today where they're okay with selling somebody something
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even if they don't know even if they know it's not the best thing for that person right they're
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they're focused on themselves they're trying to make money a lot of these kids nowadays are selling
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products that are total bullshit and they don't give a fuck about reputation and they don't care
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about actually building relationships and that was a huge mistake because not only does it fuck your
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reputation it creates a scenario where you're not building a book of loyal customers that are going
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to support you so you can't ever really compound what it is you're trying to do when you look at like
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your what you do as a business you have to understand that really if we're very honest about the game
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we're playing we are in the customer acquisition business that's what the fuck we are doing every
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single one of you every single one of you who is doing anything in business anything in your career
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the answer to your problems is to acquire customers and keep them and if you imagine a bucket
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and you imagine a bucket that you need to fill up with customers okay the only way to fill them up
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with customers is to make sure that the bucket doesn't have any holes meaning there's no way for
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them to fall out the bottom and what most people do is they create their bucket it has a bunch of holes
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in the bottom like customers don't stay they don't spread word of mouth you're not actually making
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them loyal so customers flow in and then they flow out the bucket and what happens is the ones that flow out
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eventually start talking and they talk so much that you have a hard time putting new ones in there is
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a finite amount of customers because of the speed of the word of mouth that is created with social
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media all right if you get a terrible reputation it doesn't take too long for your business to fail
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and this is unlike what it was like before the internet because it would take years and years and
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years and years and years for the word of mouth to circulate now it takes one second all right so
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like most people i was concerned with just getting people in getting them to buy my shit and then i
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didn't really care and i'm just being honest that's something that a lot of young people buy into
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and it wasn't until i figured out that i had to be the real deal we had to solve their problems
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we had to give a fuck we had to help them produce results we had to make excellent products we had to do
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all these things to plug the holes in the bottom of the bucket and then create an amazing experience
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so that when we were putting people in the bucket they were staying in the bucket okay and that's
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where you're going to start to gain traction so that was a massive mistake that i made uh for the first
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probably eight nine years of our business as well so that was something as well now you ask if what did
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i get right the one thing i got right is that i wasn't a fucking pussy okay i showed up every day
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i gave it everything i had i had the grit i had the resilience i had the fortitude to stick with it
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and that came from a situation of me not having any options i didn't have an option to go uh work
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you know somewhere or fallback plan or uh you know inheritance or some shit i didn't have that
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so i either had to make it work or i fucking wasn't going to make it and that's a beautiful blessing
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for most people a lot of people when they're starting out they look around and they say well
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it's not fair it's not fair that tommy has rich parents it's not fair that joey raised a whole
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bunch of money it's not fucking fair blah blah blah well bro while you're standing around judging
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what's fair and not fair there's other motherfuckers with harder situations than you that's less fair
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situations than you have that are building and creating and overcoming and those are the people
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that win and so you can't look around at fair and think that it's even relevant because it's not
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shit's not fucking fair and you have to make the best of it and um that was something that you know
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those are those are things that i think young people struggle with and i struggle with the same
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things and that's why i put so much effort into trying recalibrate how you guys see things you know
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what you see on the internet from 95 percent of the fucking people out here that are doing
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entrepreneurship is bullshit they're teaching you quote unquote how to do something that they've
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never fucking done all right and you guys buy it hook line and sinker over and over and over and over
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and over and over and over and over again because you want to avoid the hard work and while you're
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trying to avoid the hard work there's other people who are saying fuck it this is the path i gotta go on
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then that's what i gotta do and they're showing up and they're showing up with balls and courage
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and fortitude and discipline and showing the fuck up and getting it done and those people win and
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everybody else that looks for the shortcut over and over and over and over and over again they end up
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working at a bar when they're 45 years old and they can't understand why it's because you ignored the
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rules of the game i didn't make the rules nobody else made the rules it's just the way it is and that's
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why we say real af okay it's realist thinking it doesn't matter how i feel about the game what
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matters is i play by the rules okay and the rules are that it takes time it takes effort it takes skill
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and it takes your ability to not fucking quit no matter how hard it is and when other people quit
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that's even more confirmation for you not to quit because now there's less people in the game
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that you're competing with all right so that's something i did right the the one thing i did
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right was when shit got hard i didn't fucking quit and and i actually believe that that's like 90
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fucking percent of my success you know i want to i want to hit on this because i think it's important
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you know you talk about how how wrong you did things you know eight almost 10 years in business yeah
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looking back on it honest assessment like how close like looking at it now like how close would
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you say you actually were to like i mean fuck maybe even losing the company because of how
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bro operating bro most of the 10 years that we were in business the first we had like less like a
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thousand dollars in the account at all times like it wasn't it was so fucking like people don't
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understand like it wasn't like this shit that the shit you see on the internet is total bullshit
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we were fucking bootstrapping the entire time we were fucking it was crazy it's actually crazy that
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we're here honestly that's how tight it was i can't tell you how many times we had to go out and do
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other things to pump cash in the business to even keep it going i mean dude i hundreds of times hundreds
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of times not not a couple times right you know what i'm saying it was very common for us to do other
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things for money and then pay into the business to keep it going so i don't know those that's the
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thing i did right and those are the things i did wrong and uh you know the quicker you guys stop
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believing in these shortcuts and stop fucking believing there's a hack around the way the faster
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you're going to get where you want to go i love it i love it guys any question number two uh andy i grew
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up in a very dysfunctional family where uh we were never close it's the same with my extended family
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i'm not a social person and i am an introvert uh at that so my friends are few i want to start
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something huge and change the world but i can't muster the energy or confidence to get out of my
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head the fact that i have zero support system in this world my wife of course but you need deeper
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connections than your partner um that only your family can provide i have two older brothers but they
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have had their own little club for a couple of years but um before i got here and then uh they
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never really let me in so the fucking question is how do you get ahead when you have zero family and
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zero innate support system and are an introvert to boot it's so stressful and sometimes i'm jealous of
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my wife because she has a huge colombian family and i love that about their culture the closeness of
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family um if you were to give me some ideas uh you could really change my life i'm here uh well number one
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your exclusion from your family is probably you doing it to yourself you're sitting here telling
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yourself i'm an introvert i'm not very social i don't really get along with family well how is that
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productive to having a strong family relationship to have a great relationship with anybody including
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your family effort has to be made you have to invest in those relationships which means you have
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to show up you have to try you have to stop thinking that everybody is mad at you or doesn't like you
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or doesn't want you there those are insecurities that are keeping you from having what you really
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want okay so i would be very cautious about how you label yourself in this regard all right so
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start making an effort start talking to yourself differently about how you are and when you're
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around these people make some strong efforts to be friends with them and contribute and call them
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and check up on them you know a lot of people that talk like this they don't make any effort they think
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that it's it's a lot of ego shit they think that everybody's supposed to come to them and they think
00:24:08.960
everybody that doesn't come to them doesn't like them bro it's a two-way street and a lot of you guys
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put yourself in this lonely situation because you have overinflated self-importance that everybody should
00:24:20.180
reach out to you we see this shit on the internet with like the memes and shit right oh keeping keep
00:24:26.620
in mind who checks on you and who doesn't motherfucker who are you checking on right who are you fucking
00:24:31.560
checking on most of you are entitled little bitches that's why nobody wants to be around you nobody wants
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to be around you because you think you're better than everybody else because you think they should
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come to you and bow the fuck down so make sure that you're not doing that but i think you are
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okay and uh correct that second point is is that you need to realize that you don't fucking need
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anybody you other people supporting you is irrelevant to your success it's legitimately irrelevant when
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we're talking about your family and friends network okay do you know what matters in success what you do
00:25:10.340
what do you do what inputs do you put in because the inputs equal the outputs okay so how can your family
00:25:19.100
not liking you how can you not having any friends deter you from making the inputs necessary to produce a
00:25:27.340
result all right if you're a farmer and your fucking family hates you and your friends hate you and you go out
00:25:34.660
and you plant seeds in the fucking field and you make sure that they get water and cultivation they're guess
00:25:40.980
what's gonna happen yeah they're gonna grow and you're gonna have a harvest and your life is the same way and you
00:25:47.100
guys get it confused you think that everybody you think you're entitled to everybody's support you think
00:25:53.820
everybody's gonna clap you think everybody's gonna cheer before you even fucking did anything where does that
00:26:00.580
happen in life people get this instant gratification from being like big plans i'm gonna i'm gonna make
00:26:08.940
this and do this and then nobody says anything and they're like oh yeah clap nobody believes in me bro you
00:26:14.140
haven't done anything yet you want to celebrate before you go and society is immune to that because so many
00:26:20.720
people do it okay so they are not going to celebrate you until after you did it because they see people not
00:26:28.520
just you every single day say i'm gonna do this i'm gonna do this watch out here i come nobody can
00:26:35.000
stop me better get out of my fucking way and then you sit your fat ass on the couch and don't do anything
00:26:39.840
so what do you think they're gonna think all right you're no you're no exception you're not a fucking
00:26:45.700
you're not except you're not excluded from the rules of the game bro it's like this for everybody who
00:26:52.000
the fuck do you think you are to get excluded from the way it is for everybody else see you do think
00:26:58.340
you're special because you think that all your family should clap and all your fucking friends
00:27:03.160
should clap and everybody should come to you and then you think that everybody should support your
00:27:07.960
business and you gotta have it and you you don't it's not reality what you need to do is put your
00:27:13.940
head to the fucking grindstone and start doing what it is you want to do and eventually you'll start
00:27:20.360
producing some results and those results might take a year they might take three years like i said
00:27:25.580
you have technology that i didn't have so you can go a lot faster but the reality of this is that when
00:27:32.120
people start to see that you're producing some results some of those people will start to support
00:27:37.660
you okay when you are undeniably great at what you do everybody who didn't support you in the beginning
00:27:45.260
will tell you how proud they are of you they'll say man i always believed in you i was always proud of
00:27:50.940
you and here's the thing when you're in that position you're gonna look at them and you're
00:27:56.020
gonna be like motherfucker you weren't here during my struggle you weren't here when i was in my fight
00:28:01.020
you weren't here when i was fucking dying to do this you didn't support me you didn't offer to help you
00:28:06.500
didn't text to check on me i don't need you and you're gonna feel very good about yourself because
00:28:11.460
you're gonna learn the reality that you are self-sufficient and you do not need anybody to help you
00:28:19.400
plant the seeds that are going to create the harvest in your life it depends on what you do
00:28:24.820
all this other shit that you're saying is legitimately irrelevant i love that let me ask you this i mean
00:28:31.540
is this an opportunity to to really turn on that that negative uh like production pivot that you talk
00:28:38.360
about right like i mean yeah this is if there was any great scenario this would be it look dude you're
00:28:43.960
supposed to take shit personally sometimes and when you get shit that makes you feel personal
00:28:49.140
about it you're supposed to take that put it into a big chip that sits right up here on your fucking
00:28:54.640
shoulder and when you don't feel like doing it when you don't feel like sending that email or getting
00:28:59.260
up and doing that workout or doing what it is you know to do that's going to move you forward
00:29:02.820
you fucking remember what they said you go line by line so and so said this so and so said this
00:29:08.980
and eventually you're going to go down the list three or four statements you're like fuck that
00:29:13.340
and you're going to get up and you're going to go do the thing all right and the negative
00:29:17.180
the dark forces the dark energy is a much more motivating energy than the positive reinforcement
00:29:25.580
anyway and a lot of people like to say oh well that's not right that's not that's not true you
00:29:31.440
should do it to prove people right not prove people wrong okay well you know show me someone
00:29:36.460
who's actually built something iconic that believes that because it takes dark energy to
00:29:44.880
be a fucking champion bro you look at kobe bryant you look at michael jordan you look at the greatest
00:29:51.080
champions of all time when they're in competition bro they look at the other guy and they're like
00:29:56.220
fuck you i'm offended you showed the fuck up i'm gonna fucking crush you now they might drink beer
00:30:01.960
after the game they might be friendly but in the level of competition it is fucking war and people
00:30:09.000
have to understand that and they think they can come in with this idealistic perspective of well
00:30:14.400
you know that's really not my style and i don't really have what it takes and you know what i'm an
00:30:19.540
introvert and you know what that's just not my bro you then you're gonna fucking lose
00:30:24.260
this the game doesn't fucking adjust itself to your preferences like how the what kind of fucking
00:30:32.100
arrogance is that so everybody in history has had to play this this go down this path and learn these
00:30:39.720
things almost identically and you're the exception and you don't like the way it is and you it's
00:30:47.080
fucking ridiculous like coming from where i'm at looking back the ego on some of these people is
00:30:53.460
fucking insane bro and they're not even aware of it they're not even aware of it yeah like how big
00:30:58.960
is your ego to think that you get a special pass around the process yeah yeah that kobe didn't get
00:31:05.100
michael nobody got it nobody gets it brady didn't get it nobody gets it yeah no nobody gets it for
00:31:09.960
sure here you go bro yeah right because you breathe air and you're born who the fuck are you
00:31:14.640
i love it i love it man guys andy our third and final question question number three uh hey andy
00:31:21.700
i have an employee who was with me in the beginning of my business when it wasn't making much she used
00:31:27.640
to complain i didn't charge enough and gave away too much free stuff now we have grown a ton we are
00:31:34.080
making more money and seeing more people than ever and i still give away free stuff all the time
00:31:39.140
she seems to have a problem with financial goals of the office and seems disgruntled anytime we are
00:31:45.880
pushing to be better and make more we highlighted patient care experience all the time but we also
00:31:51.820
have money goals we want to meet my gut says to fire her especially because i feel like um i
00:31:58.980
consistently have to protect the culture of the office from her negativity do you think that's the
00:32:04.260
right move is that the right move yeah fire right now walk into her office right now fire her if you
00:32:11.220
have to spend one fucking ounce of energy protecting the rest of your team from an individual that
00:32:16.940
person should be out of your ecosystem immediately immediately and whatever backlash that's going to
00:32:23.200
create in the short term is nothing compared to the damage that person's going to create in the long
00:32:28.360
term so yes the fact that you already are trying to protect your other people from this person you
00:32:37.020
already know what to do bro you're just asking me for confirmation yeah let me actually i mean i was
00:32:41.800
reading this i mean if she's been is do you think there is some nuance here like could it possibly be
00:32:46.860
that she actually just gives a fuck a lot of fucks about the company and doesn't want to see you know
00:32:52.300
bad decisions that could you know maybe is she seeing something he's not seeing could be possible but
00:32:57.680
what it sounds like is happening is she's upset that he's doing it his way and it's succeeding
00:33:02.760
that's what it sounds okay more so more ego you just that's what it sounds got you because like
00:33:07.640
a lot of people yeah get really upset about that right like and that's a very weak skill
00:33:12.820
or a very weak trait when it comes to being a team player it doesn't matter whose idea it is it matters
00:33:19.760
that it works all right like if you're a leader of a team and you're one of these guys that has to
00:33:25.460
have your idea be the idea every single time bro you're only going to get so far because you don't
00:33:30.920
have the brain capacity to know what to do every single time a great leader surrounds themselves
00:33:36.160
with very intelligent people that are actually hopefully more intelligent than them and then
00:33:42.480
they say what do you think we should do and then they go to the next person and they say what do you
00:33:47.060
think we should do and they go around the table and they ask you know however many people are there
00:33:51.780
five six people they said what do you think what do you think and you take all the data and then you
00:33:57.100
make a decision that is best for the team about which parts of each solution you're going to put
00:34:03.660
together to form the solution and that is the role of a leader the role of a leader is not to know the
00:34:09.340
best thing to do it's to listen and choose the best thing to do and sometimes that will be your idea
00:34:16.060
sometimes you'll listen to all the ideas and you're going to say well i think i got a better idea than
00:34:21.280
that i'm going to do this but you know that's the role of a leader and if that woman is in your office
00:34:29.320
and uh you know she's a key employee that's been with you for a long time i'm assuming that she's a
00:34:34.320
leader and it sounds like she has a trait that is unfavorable to team atmosphere which is her idea
00:34:41.280
has to be right and uh if it's not right she's upset about the problem yeah and and there's a lot of
00:34:48.300
people like that dude yeah is there some caution that he should take about you know giving away a
00:34:53.540
shit ton of free stuff is that something i mean did you have that that issue i guess early on in
00:34:59.620
business that you had to go back a little bit it depends yeah it depends you know are you getting
00:35:04.980
some sort of return is it creating goodwill are you getting word of mouth are you creating good
00:35:11.140
relationships it just depends i mean if you're just standing in the front of your place and giving
00:35:15.500
away free shit to whoever um see you later yeah that's probably not a good thing yeah but if
00:35:20.840
you're being intelligent and you're choosing situations where it would be a good idea to
00:35:26.740
contribute to things like a community golf tournament or uh maybe an influencer that you you're trading free
00:35:33.900
product for uh views and likes uh and attention those are situations where that makes sense um if you know
00:35:44.200
if you're overdoing it of course that's terrible idea like you're you can't do that yeah uh but if
00:35:49.540
they're growing it seems like they're probably not overdoing it no i think i think sampling free
00:35:54.720
product is one of the best ways to get new customers in your fucking funnel okay and every
00:36:00.420
big brand in the world does this nike gives away free shit red bull gives away free shit monster gives
00:36:06.960
away free shit you know what i'm saying tell me one company that doesn't give away free shit that's a
00:36:11.480
fucking iconic big company they do it and you can do it as a small company to bring people into your
00:36:16.820
ecosystem no different than the sample carts at costco how many times have you walked down to costco
00:36:24.500
and you saw them cook in and you get to the aisle and there's this little old lady with some really
00:36:29.580
good smelling treats and you pick a couple treats and then you're like fucking i'm getting this and
00:36:34.100
you go to the freezer and you get the shit how many times that happened oh i love those okay
00:36:37.820
yeah i know you do bro i do too the shit smells so good i'll go back with different disguises bro
00:36:42.300
you're making laps you're doing laps that's the fat guy never tried these i'll have one yeah you hope
00:36:49.300
that she doesn't see you the second time but you know that she's gonna see you the third time so
00:36:52.700
you go to a different a different aisle alex go give me two of those that's right that's right bro
00:36:56.880
i know the game i know the game listen it is what it is it's a fucking fast go have some good shit
00:37:03.300
hey man i like costco yeah costco is good um but the that's the game bro there isn't a sense of
00:37:12.320
yes there's three ways to get people into your funnel bro like real talk there's really only
00:37:17.320
three ways one is word of mouth two is advertising and three is sampling all right those three ways
00:37:23.620
are the three main basic channels to pull people in your funnel and it's a necessity to figure out how
00:37:30.320
to sample your product and if you do so strategically where you're building relationships with people who
00:37:36.360
have influence that makes a lot of sense that's how you'll grow your business so uh yeah of course
00:37:42.620
you can do that all right sweet we'll tell her fuck off yeah that's what it is i do look i it could be
00:37:48.860
all those things it could be she cares it could be she's being cautious it could be it could be it could
00:37:55.540
be but the problem is that if you feel like you have to protect the rest of the people from her
00:38:01.820
that's a massive problem that will only metastasize into a full-blown cancerous culture if you don't cut
00:38:08.800
it the fuck out so that's why i said what i said and i think you should yeah i love it man i love it
00:38:14.560
guys andy that was three yeah don't be a hoe share the show
00:38:19.540
went from sleeping on the floor now my jewelry box froze fuck a pole fuck a stove counted millions
00:38:28.680
in the code bad bitch booted swole got her on bankroll can't fold doesn't know headshot case closed