REAL AF with Andy Frisella - Do You Feel Alone？, with Andy Frisella - MFCEO297

00:00:00.360 I can stack them hunters to the roof. I ain't stopping till they stack to the moon.

00:00:05.020 Without me, my family wouldn't have food. Anybody go against me gotta lose.

00:00:12.200 MC Salmon Pants is wearing khaki pants today. That's not a good sign.

00:00:17.360 They are short, so I think that makes up for the salmon-ness. The lack of salmon-ness.

00:00:22.700 Alright guys, what is up? You're listening to the MSCEO Project.

00:00:27.080 I'm Andy, I'm your host, and I am the motherfucking CEO. 0.95

00:00:32.420 Today, I've got a very important podcast for you guys. 0.96

00:00:38.220 But before I get into that, I wanted to...

00:00:42.080 Somebody asked me the other day at our RTA live event, which by the way was amazing.

00:00:49.900 If you came to the event, if you purchased a live stream, thank you so much.

00:00:54.280 Next time, if you purchased a live stream, try to come to the event.

00:00:59.740 Because there's just an aspect to the event that you can't get through the live stream.

00:01:04.980 And that's kind of what I want to talk about today, and I'm going to talk about.

00:01:09.600 But I just want to say thank you guys.

00:01:11.500 You know, you guys did a great job representing the RTA culture.

00:01:16.360 I was personally blown away by how friendly, how welcoming, how supportive everybody was.

00:01:26.220 I expect that, by the way.

00:01:28.800 And you guys exceeded that expectation.

00:01:30.960 I just want to say thank you, man.

00:01:32.360 Because, you know, somebody asked me during the weekend why I do this.

00:01:41.500 And it made me think, because the way they asked it, it was like they really wanted to know why I do it.

00:01:50.680 They asked me why I use my Instagram the way I do, and why I started the podcast,

00:01:58.340 and why I give out so much content.

00:02:03.660 And I get frustrated when people don't listen to it.

00:02:07.060 And honestly, I get very little monetary reward back for it relative to what I give out.

00:02:14.260 And they recognize that, and I appreciate that.

00:02:18.240 And I thought about it, and I really couldn't give them a solid answer as to why I do it on the spot.

00:02:24.480 But I thought about it over the course of the next couple days.

00:02:28.660 And that was Saturday.

00:02:31.040 Today is Wednesday.

00:02:32.140 So I've had some time to digest that question and really think about it.

00:02:35.640 And, you know, the truth is, guys, the reason I do this is because of how alone I felt when I was trying to build a company.

00:02:48.340 You know, we didn't have social media.

00:02:50.740 We didn't have anything other than really books to learn from.

00:02:56.460 And, you know, I've just always felt called to put out that sort of information.

00:03:04.840 I feel an obligation, a true obligation, and a true responsibility to try and bring the best out of other people

00:03:13.480 and to try to help other people see that there is lots more available to them if they choose to draw on it.

00:03:23.460 Guys, we are infinite, infinite sources of power.

00:03:29.860 But the truth is, you know, we're told from the day that we were born that we're not.

00:03:35.820 And we're told that we're supposed to fit here or do this or do that.

00:03:39.920 And there is no road plan for life.

00:03:42.340 There is no map.

00:03:43.620 There is no guide.

00:03:44.820 There is no set way that makes it right or wrong.

00:03:49.480 And I just remember what it felt like trying to figure this out over, I don't know, the first 12 years of my business about how I didn't really have anybody.

00:04:03.260 I had my dad.

00:04:04.060 My dad was my dad knows business very well.

00:04:06.620 But I realized that not everybody has that.

00:04:11.120 And I didn't see anybody doing it.

00:04:13.640 I didn't see anybody truly trying to contribute to anybody else's success.

00:04:19.220 I saw a lot of people claiming to want to contribute to other people's success and then charging them ridiculous amounts of money for information that was honestly not spectacular.

00:04:31.780 It's basic stuff.

00:04:35.440 But I didn't see any real contribution.

00:04:38.440 And what I've always tried to do, guys, and I know I have a different technique and a different way to really get through to people.

00:04:47.260 I'm a little rough around the edges, maybe a lot rough around the edges for some people.

00:04:52.800 I understand that.

00:04:54.000 But I also am giving you what I really am.

00:04:58.520 You know, the way I speak, the cursing, the intensity, all the things that you guys recognize from me that you either love or hate, that's really me.

00:05:10.600 That's how I talk to my friends.

00:05:11.920 That's how I talk to Vaughn.

00:05:13.040 That's how I talk to Tyler.

00:05:14.380 That's how I talk to my dad.

00:05:15.900 That's how I talk to my mom. 0.78

00:05:17.260 So cursing and all, you know, it just is what it is.

00:05:21.860 And I've always tried to be authentic with you guys so that you could see that I'm not really that smart.

00:05:31.360 I'm not really any different than you.

00:05:34.880 I'm just a normal guy.

00:05:36.380 And I figured out what it takes to get shit done, and I've tried to share it. 0.58

00:05:41.780 And I've tried to share the emotional struggles and the mental struggles and all the things that come with the pursuit of an extraordinary life. 0.94

00:05:49.920 If you're going to try to build an extraordinary life, you're going to have extraordinarily hard issues to deal with.

00:05:56.700 And guys, as people who want more, as people who demand more, as people who are not going to settle for less than more, we ultimately end up putting ourselves in a situation where we feel alone.

00:06:11.180 And I want you to really think about the culture that we live in right now.

00:06:16.420 It's a society that somewhere along the line has completely lost its way.

00:06:22.600 We live in a population of people who seem entirely incapable of understanding what it takes to succeed or why it's actually important to succeed and win.

00:06:35.360 And I'm talking about the society that values self-esteem over self-discipline, tells people they are special when they have accomplished literally nothing in their lives that make them special.

00:06:52.100 A society that doesn't want to keep score at sporting events to protect the feelings of the people who lose.

00:06:58.500 A society that gives out trophies, not for winning, but for just showing up.

00:07:05.760 And a society that truly wants and expects and feels entitled to a certain level of life without earning it.

00:07:15.280 This is also a society that makes excuses for failure based on race, based on gender, based on income, disability, or literally anything a person can think of.

00:07:28.500 They build an excuse around.

00:07:30.880 People get offended when someone speaks their mind.

00:07:33.860 People want to censor the truth because it makes them uncomfortable.

00:07:38.440 And you know, you guys know I call it the society of rainbows, unicorns, and delicate flowers.

00:07:44.220 Because to be completely honest, that's what it is.

00:07:48.220 It's full of people who want to feel good about themselves for no good reason.

00:07:52.820 It's full of people who their first response to every single thing that they do is, or receive, is I'm offended.

00:08:02.040 All right?

00:08:02.540 Their mantra is, must be nice. 1.00

00:08:05.960 They bitch. 1.00

00:08:06.880 They moan. 1.00

00:08:07.700 They make excuses.

00:08:09.320 They are complete zeros and do nothing, contribute nothing, win nothing.

00:08:14.500 But yet, expect all of the things that go along with the exact opposite of who they are.

00:08:22.240 And unfortunately, when I look around, it feels like these kinds of people are not the minority anymore.

00:08:29.100 They are the majority.

00:08:32.020 But there are exceptions.

00:08:34.340 And the exceptions understand certain things.

00:08:37.240 They understand that in order to succeed in life, you have to develop a killer competitive attitude and unparalleled will to win.

00:08:46.980 They understand that you have to have the will to be the best no matter what you're doing in life,

00:08:54.080 whether you work at the stock market trading floor or you're just sweeping it.

00:08:58.920 These people also understand the nature of real life.

00:09:03.080 Not the world as they want it to be, but the world as it actually is.

00:09:08.880 They understand that the whole human existence and experience is set up for competition.

00:09:16.280 I said this once.

00:09:17.900 I've said this a million times. 0.99

00:09:19.760 If you look at any fucking video game that's made for a two-year-old, it keeps score. 0.99

00:09:25.900 Life on planet Earth is not kindergarten. 1.00

00:09:28.480 It's kill or be killed.

00:09:30.480 And it's not a playground. 0.97

00:09:32.140 It's a battleground. 0.96

00:09:33.880 And we do people no service by preparing them for a situation where everything's going to be fair and nice and equal when it just fucking isn't. 0.98

00:09:45.920 Your self-esteem, your need for significance, the real world doesn't give a fuck about that. 0.87

00:09:51.860 It's going to be on you figuring out how to create those things.

00:09:55.780 The real world deals in facts, not feelings.

00:09:59.120 And what matters is action, education, and results.

00:10:04.980 History will never remember people who make excuses.

00:10:09.340 It's never going to remember people that whine.

00:10:11.860 It's never going to remember people that wait for tomorrow.

00:10:15.920 It's never going to remember people who try hard. 0.98

00:10:18.860 It's going to remember the people who fucking win. 0.98

00:10:22.820 That's the bottom line, guys. 0.98

00:10:25.040 The nature of real life demands that we see the pursuit of greatness and success as a competition.

00:10:32.380 And only tough-minded, gritty, hardworking, straight-shooting people win that competition.

00:10:39.420 I'm super thankful, extremely thankful that my dad taught me from the moment I was old enough to understand my ABCs.

00:10:49.300 I was taught these principles.

00:10:51.860 It has made all the difference in the world for me.

00:10:54.740 It's the reason I'm highly successful by most people's terms.

00:10:58.040 Not by my terms.

00:10:58.920 It's the reason why I am a multi-millionaire.

00:11:04.640 It's the reason why I'm going to continue to grow companies.

00:11:08.060 It's the reason why whenever I go speak, people show the fuck up.

00:11:12.880 All because of this one attitude that I was instilled with when I was a young kid.

00:11:18.560 It's the reason why we have the number one podcast in the business category in the world.

00:11:24.620 Thank you very much, guys.

00:11:25.780 I appreciate you.

00:11:26.760 That's you, not me, by the way.

00:11:28.240 And it's the reason I've had the privilege of getting paid to speak to thousands and thousands and thousands of people on the topics that I'm passionate about.

00:11:37.040 Okay?

00:11:37.400 And that's incredibly humbling to me.

00:11:39.640 I'm incredibly thankful for all that.

00:11:41.800 But you know what else I'm thankful for?

00:11:44.700 I'm thankful I'm not alone.

00:11:47.140 Guys, I thank God every single day that even though the majority of people in our society are committed to mediocrity,

00:11:55.420 even though it's extremely frustrating, even though it makes me aggravated,

00:11:59.900 I thank God that I am definitely not the only one who is out there killing it in business and life.

00:12:06.460 And I thank God that I am not alone because I know what that feels like.

00:12:11.500 And I know more than you guys because when I was up and coming, when I was doing my thing,

00:12:16.480 when I was doing all the really, really gritty, hard struggle shit, there wasn't these resources around.

00:12:24.940 There wasn't podcasts. 0.95

00:12:26.440 There wasn't YouTube.

00:12:28.380 There wasn't these kind of situations like Instagram where I connect with these people.

00:12:33.700 Okay?

00:12:34.920 It just didn't exist.

00:12:36.660 And the good news is, is that through my Instagram posts and my podcast episodes,

00:12:42.060 I've discovered that there's a significant segment of the population, you guys, 1.00

00:12:47.660 who has had it with the fucking bullshit, La La Land, rainbows, everybody wins, 1.00

00:12:54.760 everything's fair. 1.00

00:12:56.180 And this total nonsense idealist approach to life that has become literal commonplace.

00:13:04.400 These people are men and women of integrity and intensity who want to win and they want to win

00:13:11.300 big in both business and life.

00:13:15.220 Okay?

00:13:15.580 You are not alone.

00:13:17.260 I am not alone.

00:13:19.040 There are millions upon millions upon millions of people just like you out there.

00:13:24.520 So if you're that kind of person, you need to know that you're not alone,

00:13:29.220 even though we feel alone every single day in our daily lives,

00:13:33.620 because nobody around us understands the kind of people that we are.

00:13:38.280 We are the minority.

00:13:40.800 Okay?

00:13:41.000 But what you need to understand is that there is a growing movement.

00:13:45.100 You need to understand that there is a community being built,

00:13:48.520 a force that is rising and a family being formed.

00:13:52.780 And our number one value of that family is mental toughness.

00:13:58.040 And that means that people of confidence, people of self-belief, people of self-esteem,

00:14:03.860 people of discipline, people of determination, people of perseverance, people of grittiness,

00:14:10.560 they all exist.

00:14:13.360 They exist a lot more commonly than what you think.

00:14:16.720 They are out there.

00:14:17.940 We are out there.

00:14:19.320 Okay? 0.99

00:14:19.720 And we are the people that are changing shit. 1.00

00:14:22.760 We are the people that this entire fucking planet depends on to create the proper culture. 0.99

00:14:30.960 And I want you to think about the obligation of that. 0.98

00:14:34.020 I want you to think about the gravity of that.

00:14:37.200 It's huge, guys.

00:14:39.040 It's going to take us all.

00:14:40.580 It's going to take all of our efforts.

00:14:42.500 It's going to take everything we got.

00:14:44.300 And it's going to take our whole lives to get it right.

00:14:47.040 Because unfortunately, this world right now is in a shitty spot. 0.66

00:14:51.440 And it's in a shitty spot because of all the qualities I listed off that are laziness, entitlement, 0.76

00:14:58.960 you know, lack of work ethic. 0.99

00:15:00.800 However, all the shit, fairness, you know, all the shit we want to talk about here. 0.99

00:15:05.680 Those qualities are more common than the qualities you possess. 0.99

00:15:10.580 And that's a great opportunity for you.

00:15:12.560 Absolutely.

00:15:13.560 But it also creates a very lonely feeling.

00:15:17.300 Now, you're probably listening right now and you're like, yeah, that's me.

00:15:20.400 Yeah, that's me.

00:15:21.160 I feel that way.

00:15:22.480 And if it is you, I know you're asking some serious questions.

00:15:26.880 You're saying, why do I feel like I'm the only one?

00:15:29.280 Where are the others who believe what I believe that Andy's talking about right now?

00:15:35.100 Where are the ones who live like I'm trying to live that Andy's talking about?

00:15:39.100 How come they're not here?

00:15:40.680 Why can't I see them?

00:15:42.060 Why do I feel so alone?

00:15:44.500 And I'm going to tell you why.

00:15:45.860 Actually, I'm going to give you two reasons why.

00:15:47.920 Number one, in general, there's an epidemic of loneliness going on in America and around

00:15:53.460 the world that you're probably affected by.

00:15:55.480 Okay, I just read a New York Times article not too long ago that talked about this.

00:15:59.860 Different forces are shaping our society to where people, even though they might be connecting

00:16:06.160 online in some way, are feeling more and more separated from each other.

00:16:11.380 Isolated, disconnected, alone, depressed.

00:16:15.280 That's the truth of our society as a whole right now because technology has not only created

00:16:22.180 great opportunities to connect, but it's created a huge divide as well.

00:16:27.700 The Harvard Business Review also just wrote an article about how the average employee sits

00:16:32.580 in their cubicle, works with a sense of meaninglessness, and feels disconnected from the rest of the

00:16:39.020 company.

00:16:39.800 There's no sense of team.

00:16:41.440 There's no sense of togetherness.

00:16:43.080 In many cases, men and women are actually scared to talk to each other because they're

00:16:48.200 worried they'll offend each other. 0.99

00:16:50.860 Are you fucking serious? 0.98

00:16:53.200 Is that really the kind of society that we've become? 0.99

00:16:58.340 You can't joke.

00:16:59.720 You can't tell a joke to someone.

00:17:02.200 You can't even communicate to someone without somebody crying and whining and bitching about

00:17:08.020 it.

00:17:08.880 Do you really want to live that way?

00:17:11.300 I know you don't.

00:17:13.780 Okay?

00:17:14.080 And the second reason is this.

00:17:15.820 Whenever you are a person who wants to rise above the level of mediocrity and pursue real

00:17:21.620 excellence, you are always going to separate yourself from the crowd.

00:17:26.020 That's a good sign because the crowd is 1,000% committed to being average.

00:17:32.500 They're weak-minded. 0.95

00:17:33.740 They're quitters. 0.99

00:17:34.720 Okay?

00:17:35.360 So while the rest of the world is out partying and doing nothing, when they think they're

00:17:40.360 doing something, you're all alone trying to accomplish something and feeling like there's

00:17:44.500 something wrong with you.

00:17:45.840 And there isn't.

00:17:47.360 So here's the thing I need you guys to get.

00:17:50.100 You're already part of a culture where loneliness is a problem.

00:17:54.340 And then to add to it, you have the mindset of a champion where you're pursuing a life

00:18:00.800 that is going to put even more space between you and everybody else.

00:18:06.340 So is it natural for you to be separated and isolated alone? 0.99

00:18:11.540 Fuck yeah, it is. 0.99

00:18:13.180 But is it a good thing? 1.00

00:18:14.780 No, it isn't.

00:18:16.300 It's terrible.

00:18:17.580 I hate that feeling.

00:18:19.060 I know you do too. 0.99

00:18:20.280 It puts me in depressive mode because I feel like, dude, I'm literally the only motherfucker 1.00

00:18:25.400 on earth that even understands this shit. 0.99

00:18:28.360 It's not right that you guys, hardworking men and women who are trying to literally change 0.99

00:18:35.860 your lives and as a result change the world, who are trying to be mentally tough, who are

00:18:42.760 trying to be productive and hardworking and doing their best to be successful should feel

00:18:48.660 alone while all the sheep are out there partying together. 0.84

00:18:54.220 It's not right that people who are committed to being their very best, to being winners,

00:19:00.320 to being ferociously aggressive and achieving every single goal, every single dream should

00:19:07.220 be off by themselves while the losers get to hang out together.

00:19:10.840 It's not right and it's not the most effective way to succeed in life because as much as I 0.96

00:19:18.180 believe in individuality, as much as I believe kill or be killed, okay, as much as I believe

00:19:24.060 in the power of one human being, there is a reality to this.

00:19:28.180 When you're striving to be mentally tough, when you're trying to be the absolute best,

00:19:33.160 when you're trying to develop all the traits of confidence, of discipline, of determination,

00:19:40.060 grit, perseverance, the ability to endure, you can do a lot by yourself.

00:19:46.480 But at the end of the day, guys, we can't do it alone.

00:19:51.620 We have to connect with other people.

00:19:54.940 You have to connect with other people like you.

00:19:58.420 You need to be in a community of great people who do the right thing, but also do everything 0.98

00:20:08.100 they need to do to get shit done. 0.98

00:20:10.880 You need to be in a family of dominators. 0.99

00:20:15.340 Guys, this is how I've run my business for the last 20 years.

00:20:19.400 I didn't just sell nutritional products to people and just all of a sudden I was here.

00:20:25.120 I did everything I could and continue to do everything I can to help people get in shape

00:20:32.660 by building real relationships with them, okay?

00:20:37.740 You want to know the secret to my success?

00:20:40.060 The secret to my success is very simple.

00:20:42.540 No matter what business I'm in, no matter if it's first form, no matter if it's anything

00:20:47.720 else, no matter if it's RTA, it doesn't matter.

00:20:50.020 No matter what I'm doing, no matter what it is, I am going to do and work to provide every

00:20:57.960 tool, every avenue, every single thing I can offer someone to help them be successful

00:21:06.340 at whatever there is.

00:21:07.520 And guys, the funny thing about this is, is that the best thing that you can give other

00:21:12.680 people is letting them know that they aren't alone.

00:21:15.420 You don't have to work towards your goals alone.

00:21:19.840 You can join our community.

00:21:22.680 You could be a part of our family.

00:21:24.920 It doesn't matter who you are. 0.99

00:21:27.480 If you want to be a good person and you want to be a badass and you want to fucking dominate, 0.98

00:21:31.720 guess what? 0.99

00:21:32.760 You belong here.

00:21:34.140 That's the truth.

00:21:35.360 It doesn't matter what business you're in.

00:21:37.600 That's the culture I've worked to create in my business.

00:21:40.860 That's the culture I've worked to create in this podcast.

00:21:44.060 And that's the culture I'm going to work to create in this world over the course of however 0.99

00:21:50.460 long I happen to be here until I'm in a fucking box. 0.99

00:21:55.360 Okay. 0.99

00:21:55.920 That's the attitude and approach I've tried to create within our leadership and team.

00:22:01.380 And it's what we constantly try to communicate with our customers.

00:22:05.760 It's not only the right and morally right approach to take.

00:22:10.380 It's also highly effective.

00:22:12.280 This is the approach that has helped me build a nine-figure business.

00:22:16.680 And three years ago, I took that commitment to mental toughness to the next level.

00:22:21.680 That commitment to developing confidence and self-esteem and self-belief and discipline

00:22:26.980 and drive. 0.53

00:22:27.800 That drive to be the best to fucking work myself to the bone on a daily basis and go after what 0.89

00:22:34.740 I truly want, not 60% what I want, 100% of what I want in business and life. 0.61

00:22:44.020 And I started the podcast that you're listening to right now.

00:22:47.260 And over the course of the last three or four years, we've talked about every conceivable

00:22:51.980 way to become excellent in business and life.

00:22:55.200 Whether it's building a business to six, seven, eight, nine figures, or crushing their fitness

00:23:00.980 goals and becoming the best version of themselves physically and mentally, or becoming a better

00:23:05.880 force for good in the world.

00:23:08.220 I've tried to teach you guys practical skills of building a business and the fundamental mindset

00:23:14.720 it takes to succeed.

00:23:16.060 And I feel I've done a pretty okay job at that, but all of that ties back into a basic

00:23:22.840 thing.

00:23:23.620 And the response guys has been humbling.

00:23:25.520 Okay. 0.95

00:23:26.160 It's been fucking awesome. 0.58

00:23:27.700 There's literally a movement growing. 0.82

00:23:30.360 There's a community being built and a family being formed around these concept guys.

00:23:36.520 People are sick of the status quo.

00:23:40.100 They are sick of mediocrity.

00:23:42.480 They are sick of settling and they are sick of having to accept what society imposes on

00:23:50.220 us as what our lives should or shouldn't be.

00:23:54.440 And until recently, the whole movement has been represented by the hashtag 100 to zero.

00:24:00.640 And if you don't know what that means, go listen to episode 179.

00:24:04.940 It's called 100 to zero.

00:24:06.680 It's a lifestyle.

00:24:07.480 And basically that's a way of saying we want to pursue excellence so hard that if we were

00:24:14.520 ever competing against someone else in a game of football or basketball or soccer or anything, 0.98

00:24:19.900 the score would be 100 to zero total fucking domination. 1.00

00:24:26.700 The shit that everybody looks down on now, the shit that everybody villainizes now, that's 1.00

00:24:32.700 what we're going after. 1.00

00:24:34.500 I introduced that hashtag 100 to zero about a year and a half ago and it caught on like

00:24:40.880 crazy.

00:24:41.460 But I want to emphasize it again, guys.

00:24:43.900 I want us to start using it again.

00:24:46.680 I came on.

00:24:47.760 I told you to stop using it in the post because Instagram had had a shadow ban to my account

00:24:53.900 because they thought it was bots.

00:24:55.740 All right.

00:24:56.480 That's how strong this community is.

00:24:58.860 But you know what? 0.99

00:25:00.620 I don't really don't give a fuck what Instagram thinks. 0.99

00:25:02.940 I am more concerned with they can ban or block or shadow ban my page all they fucking want. 0.99

00:25:08.900 I'm more concerned with helping this community fucking win because I want the hundred to zero 0.96

00:25:14.180 hashtag not just to refer to the concept or lifestyle or really even the movement, but 0.98

00:25:20.800 to a family.

00:25:21.620 I've been giving out this content to help you guys become people of excellence, to help you 0.99

00:25:28.200 become mentally tough motherfuckers who everybody else can hitch their wagons to and you could 0.98

00:25:35.820 take them where they need to go. 1.00

00:25:37.440 All right.

00:25:38.580 Now I want to help you guys connect and draw together with other good people who also want

00:25:45.000 to be mentally tough.

00:25:45.980 People who want to kill it, people who are tired of being average, people who are a thousand

00:25:51.840 percent committed to doing the work.

00:25:55.780 I want you to be able to say, I belong to a community.

00:25:59.680 I belong to a family.

00:26:01.740 I belong to a group of people who care about my success as much as I care about my success.

00:26:11.320 And I want you to be able to see someone else who uses that hashtag and know, Hey, that guy's

00:26:17.980 like me, or Hey, that girl's like me. 0.96

00:26:20.600 And I want you to be able to reach out and establish relationships with that person so

00:26:26.160 that you guys can help each other develop the skills of confidence, determination, grit,

00:26:31.760 and all the other character traits and skills that we develop so that we can help each other

00:26:38.680 master this game of success.

00:26:42.420 So I have an ask for you guys.

00:26:44.840 And my ask is this, I want you to start using the hashtag again, and I want you to start using

00:26:49.960 it more aggressively.

00:26:51.400 A hundred, two, zero, one, zero, zero, the letter T, the letter O, zero.

00:26:58.080 And in addition to just using it, I wanted to create something else that would bring us all

00:27:03.240 together to get us in the same space and get us talking about the same things.

00:27:07.900 So I came up with this brand new concept to utilize the 100 to zero hashtag and build this

00:27:14.960 community the way it should be.

00:27:16.940 All right.

00:27:17.180 And here's how it is.

00:27:18.000 It's called the MFCEO power play.

00:27:20.640 All right.

00:27:20.960 Right now, hockey is huge in St. Louis right now.

00:27:23.380 The playoffs are going on.

00:27:24.880 The blues are huge in St. Louis.

00:27:27.380 If you're from St. Louis, you know that if you're not, I'm sorry because the blues are

00:27:31.560 awesome.

00:27:32.300 But if you're familiar with hockey and you know what the power play is, it's crunch time.

00:27:36.620 It's a little bit of time, two minutes that you have to take advantage to score when you're

00:27:42.100 a man up on the opponent.

00:27:43.480 So basically, you're normally five on five.

00:27:47.260 One dude would be taken off the ice and it's five on four.

00:27:49.800 That's what a power play is.

00:27:51.140 All right.

00:27:51.380 And it gave me an idea for a new thing that we're going to do here at the MFCEO project

00:27:57.280 and on my Instagram page.

00:27:59.080 And it's called the MFCEO power play.

00:28:01.220 All right.

00:28:02.020 So what I want you to realize, guys, is this isn't just to have fun or drive engagement 0.95

00:28:07.620 or get comments or any of this other shit. 0.93

00:28:10.440 Okay. 0.90

00:28:10.860 It's to hold you accountable to post your critical tasks.

00:28:15.860 If you go public with them, you're way more likely to hold yourself accountable.

00:28:20.420 That's just the truth.

00:28:21.420 And I want to create accountability between somebody you might not know in Africa and

00:28:27.340 you.

00:28:28.340 Okay.

00:28:28.880 And a million other people that are all listening to this show.

00:28:32.480 This is the way we're going to reward you for it.

00:28:36.660 All right.

00:28:37.000 So here's the rules, guys.

00:28:38.180 And this is what I want you to do.

00:28:39.600 Every time I post on Instagram, you're going to comment a comment.

00:28:44.860 All right.

00:28:45.160 And that comment is going to look like this.

00:28:46.780 It's going to have a hashtag 100 to zero, and then it's going to say my power play is.

00:28:53.120 And then after you say hashtag 100 to zero, my power play is, you are going to write in

00:28:59.860 whatever it is the critical tasks that you had to get done for today is.

00:29:05.200 Okay.

00:29:05.500 Or that you have to still get done.

00:29:07.380 So it'll look like this.

00:29:08.780 Hashtag.

00:29:09.180 I write a post.

00:29:10.020 You're going to hashtag underneath hashtag 100 to zero.

00:29:13.320 My power play is to call the 10 people on my potential new client list.

00:29:19.200 Okay.

00:29:19.420 Or hashtag 100 to zero.

00:29:21.680 My power play is to get in my 45-minute outdoor workout today.

00:29:26.660 Okay.

00:29:27.120 Whatever it is that you still got to get done that is going to be the most challenging thing

00:29:31.340 for you that day, I need you to write 100, hashtag 100 to zero.

00:29:36.280 My power play is to fill it in.

00:29:38.100 All right.

00:29:38.900 Now, we're going to have prizes for this.

00:29:41.260 The prizes could include MFCEO swag bag.

00:29:45.380 All right. 0.98

00:29:45.560 That could be t-shirts, stickers, key chains, all kinds of shit, coffee mugs, all the stuff 0.96

00:29:49.920 you see on my site. 0.94

00:29:51.220 You could get a shout out of your business or brand on the MFCEO podcast.

00:29:56.320 You could get a Skype or an IG video chat with me.

00:29:59.920 I could share your page on my IG stories.

00:30:02.600 You could win a visit to St. Louis to come hang out, talk some business, drive some cars, 0.99

00:30:08.040 maybe ride some dirt bikes, and have a cup of fucking beers after 75 hard, of course. 0.95

00:30:13.780 So, guys, this is my way of building this community up and then also connecting with each 0.98

00:30:21.180 other and also holding each other accountable.

00:30:23.960 So, guys, if you're a man or a woman who wants to be a person that helps others become relentless 0.90

00:30:31.300 forces of fucking nature that crush every single goal, and you're somebody who literally loves 0.99

00:30:38.240 seeing other people win, if you want to help transform our society from weak-ass quitters 1.00

00:30:44.560 and complaining, you know, like a bunch of little bitches to a nation of mentally tough 1.00

00:30:50.220 fucking freight trains who stop at nothing to get what it is they want, then you belong 1.00

00:30:57.120 with us, okay? 1.00

00:30:58.800 And I want you to participate in this contest.

00:31:01.460 So, join the 100 to 0 movement.

00:31:04.380 Become a part of the family.

00:31:06.560 Start using the hashtag participate in the MFCEO Power Play Contest and let's start connecting

00:31:13.640 and start crushing. 0.98

00:31:15.760 And, guys, I'm going to give away shit on every single time I post for this, okay? 0.98

00:31:20.520 This is a way for us to dominate together, and I cannot wait to watch you guys win. 0.98

REAL AF with Andy Frisella - April 11, 2019

Do You Feel Alone？, with Andy Frisella - MFCEO297

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