REAL AF with Andy Frisella


Entrepreneur: Are You Or Aren't You? ft. Gerard Adams, with Andy Frisella - MFCEO124


Episode Stats

Misogynist Sentences

7

Hate Speech Sentences

219


Summary

In this episode of the MfCEO Podcast, Andy and Vaughn are joined by social media influencer and entrepreneur Gerard Adams to talk about what it takes to do real things in the real world.


Transcript

00:00:00.000 what is up guys you're listening to the mf ceo project i'm andy i'm your host and i am the
00:00:12.620 motherfucking ceo bitches as always i'm joined by my co-host vaughn the pastor of disaster
00:00:21.720 what's up my man things are good i got to go to the loo the other loo this weekend which
00:00:28.180 lou is that louisville oh louisville louisville that's how you say i know that's how you say it
00:00:33.520 those motherfuckers can't talk down there yeah yeah yeah but it was good it was a good weekend
00:00:37.660 yeah to drive by a big statue of muhammad ali yeah that's cool i forgot that's where he's from
00:00:43.220 yeah yeah it's interesting are you i know sal's a baseball guy are you a baseball guy yeah i like
00:00:48.580 baseball louisville slugger museum pretty cool yeah that's pretty cool you ever been there uh no
00:00:53.840 no i haven't been there but the concept is cool right like go look at a bunch of fucking baseball
00:00:58.980 bats yeah well you know i have to admit i didn't have a ton of respect for baseball players until
00:01:03.340 i went there and they have this little setup to where you can stand behind a uh you know a fake
00:01:08.040 uh what do you go home plate and you can take a pitch it's just insane how fast those pitches are
00:01:14.480 it's amazing that anybody hits any pitch i'm sure it's amazing to you well it is the athlete that you
00:01:20.320 are yeah well that's true i'm more of a you know basketball guy yeah yeah you look like a basketball
00:01:25.520 guy five two fucking white didn't look like a basketball guy yeah he was in college he was like
00:01:31.620 six seven okay you're like five seven point where five ten and a half also you guys know who else is
00:01:40.660 in the room mc salmon what up what up what's going on how much it was actually warm enough to wear
00:01:46.120 these salmon shorts today but but you didn't wear them if you don't wear the salmon shorts we can't
00:01:50.580 have a good fucking show i'm just in this you know the skinny jean mode right now i could tell
00:01:54.860 fucking skinny jeans are appropriate for you you like looking at my book rainbow stickers
00:01:59.200 so guys as you know if this is your first time listening um welcome this is the mfceo podcast we
00:02:10.500 do curse we do tell off-color jokes we do offend people but what we also do is tell the reality of
00:02:16.540 entrepreneurship uh core values and values in society will help you become successful no matter
00:02:23.880 if you own your own company no matter if you're an employee in a company no matter if you're trying to
00:02:28.100 uh whatever your goal could be we are going to talk about those principles um today we have something
00:02:36.440 that is very special that we don't normally do we have a guest uh the guest that we have today
00:02:42.460 is a very very well-known social media influencer if you're not following him you need to be following
00:02:47.740 him very successful real entrepreneur not one of these fake motherfuckers that sells info products
00:02:55.360 on the internet and pretends to be some sort of fucking guru we're talking about a guy who started a
00:03:00.600 company built the company sold it for 50 million dollars and has done things in the real world
00:03:07.240 okay key point being real world all right and as you guys know i don't bring guests on very often
00:03:14.900 but this is a great opportunity to connect with somebody to talk with somebody about what it takes
00:03:21.620 to do real things in the real world uh so i'm proud to have all my good buddy gerard adams what's up
00:03:29.560 my man how you doing it's good andy thanks for having me on bro listen to that voice man he's got
00:03:33.680 a voice for audio doesn't he yeah smooth yeah he was saying he doesn't like the audio his audio isn't
00:03:38.140 his thing but i think it might be a secret superpower yeah see i have a face for audio yeah you sure do
00:03:42.680 uh gerard and i and his crew and and uh emily went out last night and we drank uh quite a few beers
00:03:51.940 um i think you had what what we have set we figure it's like seven or no you guys have 14 so it was
00:03:58.620 mostly 14 yeah i had four four or 13 or 14 stella's wow yeah but who's counting right we well we
00:04:06.700 the only reason we counted was because we're talking at lunch how shitty we felt but it was worth it
00:04:11.180 where'd you take him we went to katie's pizza and pasta over rock hill yeah great place yeah you
00:04:16.220 didn't get that invite ball yeah i never get the invite well i didn't get invited to your msco meetup
00:04:21.040 so well that's true yeah i assumed how the fuck you gonna have an msco meetup without the
00:04:26.140 fucking msco i also assumed to know on that one yeah yeah so vaughn i threw this on vaughn at the
00:04:33.560 last minute i said hey we're gonna do a podcast my boy he's in town let's let's talk about some
00:04:38.640 things i think this is a great opportunity to talk about real fundamental shit that it takes to be an
00:04:46.960 entrepreneur um you know gerard and i spoke most of the night last night about the difference between
00:04:53.260 a plan and theory and actual application um why don't you tell people a little bit about you and
00:05:00.780 about what you've done and where you come from uh before we get into some of the conversation that
00:05:05.760 that we're going to get into and let people know where they can find you too yeah thanks andy um
00:05:11.340 i gotta admit guys uh pounding beers with andy fucking frisella was a highlight of so far 2017
00:05:19.000 so thank you brother for having me out here uh me elissa and i had a great time with you and emily
00:05:24.280 um but it was really cool to really dive in with you because i feel there is a a real problem
00:05:31.940 in society right now especially with the younger generation of who they're looking at and getting
00:05:38.560 guidance from uh you know for as far as like real role models especially in the in the entrepreneurial
00:05:44.600 world you know what people are considering success you know and i feel that um i relate to you in an
00:05:52.680 aspect that like i did grow up at a time where i didn't grow up into social grow up into social media
00:05:58.600 i grew up with you know hard-working american parents that like i saw work their asses off my mom's seven
00:06:05.620 days a week at a supermarket my father worked for prudential like to provide for me and my sisters
00:06:11.140 and i owe it you know i owe it all to them but like growing up they instilled in me very early on
00:06:16.480 old school values right you know stuff that you talk about all the time right work ethic i saw it
00:06:22.240 firsthand because my you know because of them right uh you know leadership skills at a very very young
00:06:27.480 age my father pounded that in me pounded that in me non-stop to be a leader no matter what i don't
00:06:33.900 give a shit what you do you don't you don't never be a be a follower you stand up for what you believe
00:06:38.440 in in life and you don't stand down to shit and he taught me that and he used to actually leave notes
00:06:43.580 around my house you know there were famous quotes of like marcus aurelius john f kennedy martin luther
00:06:49.060 king just like big leaders you know and um you know integrity all these values uh that my parents
00:06:54.980 instilled in me so i'm blessed uh to have that kind of foundation um and i just grew up like a natural
00:07:01.640 hustler man i used to you know shovel down you know if it snowed i was getting the block to shovel all
00:07:06.180 the block you know all the houses you know then it turned into like hustling you know tees car parts
00:07:12.240 fake ids at one point like doing whatever i could yeah you know when i was younger and um i was just
00:07:18.880 naturally you know uh just like a hustler you know what i mean i think i just really blood yeah i really
00:07:24.560 yeah it definitely was in my veins and you know i was definitely motivated because i wanted to take care
00:07:30.020 of my my my parents i wanted to kind of you know i saw them what they did i was like man i want to set
00:07:35.360 go to a new level for our family and like help my my parents after everything that they've done
00:07:41.880 um you know but i actually you know i dropped out of college my first semester even though my family
00:07:48.580 really wanted me to go that and they told me that that was the way to you know to make it and now i
00:07:52.980 know it's a little more people are dropping out and you know just like now it's the cool thing to be
00:07:56.760 an entrepreneur but back then when i dropped out of college it was like i was looked at as a as a loser
00:08:01.100 fucking failure yeah you know all that shit right and it was real like it really really was real like
00:08:06.620 even my family was disappointed like everybody was like oh we knew gerard was going to be that
00:08:10.440 fuck up yeah you know we knew that you know because i was the guy who wasn't the smartest kid i'll never
00:08:15.020 forget never like all the kids that i was friends with were in like 80 classes what they used to call
00:08:20.080 the yeah you know the higher higher classes and you know even in sports i was extremely competitive
00:08:25.620 competitive but i wasn't the tall bigger bigger dude man you know but i was um but i was a leader
00:08:33.140 my father taught me to be a to be a leader so no matter what i was like i loved pressure i loved
00:08:39.360 you know i was always creative and trying to create my own opportunities i didn't wait for nothing
00:08:44.260 in life i just was like did like i was a person who just did it and uh so when i dropped out of college
00:08:50.660 it was that pressure of you know my family saying to me look you're on your own you fuck up you know
00:08:56.100 you got to figure it out and i think that kind of pressure early on in my life taught me that it's
00:09:02.080 up to me and what i do nobody is gonna give it to me no one is gonna hand it to me there was back then
00:09:07.560 there was no i don't even you know info products i guess they were maybe tony robbins back then i guess
00:09:12.340 was probably big i didn't know who he was yeah i didn't know who any of these there was no there was
00:09:16.340 no one i really looked up to the people i looked up to when i was younger was like you know i guess
00:09:20.560 maybe i was a basketball fan as well vaughn like so i was like you know patrick ewing michael jordan
00:09:24.980 um you know but i really i didn't look to books because i never read i was an add kind of guy so
00:09:31.460 but i just had to figure it out man and i had to go through a lot of people ask me now to come and
00:09:35.560 talk about that elite daily exit but it took me 14 years of straight hustle figuring it out
00:09:42.040 you know failing getting back up failing getting back up having some success making millions losing
00:09:47.680 millions getting back up continuing you know and that whole journey over 14 years you know i learned
00:09:54.600 you know what it was i feel what it was really like to truly truly be an entrepreneur you know and
00:10:00.120 and i grew into the social media i grew into all that stuff but i never gave two shits about social
00:10:06.060 media in fact just this week with my team i took a step back and i've been analyzing what's going on
00:10:12.360 with culture right now with social media because it's like it's driving me insane right there's so
00:10:18.740 much lost perception in society right now yeah and social media is this unbelievable tool that we've
00:10:25.300 been gifted with you know this generation to use so that we can authentically connect yet we are now
00:10:32.660 seeing more than ever it being used for the exact same fucked up reason why the media is it is today
00:10:37.880 right you know people using it to tell fake ass stories have a perception get the fame sell people
00:10:45.580 on bullshit yeah and you know and and there's this there's becoming a lost perception people are
00:10:50.300 throwing the word entrepreneur on everything right people are trying to you know and i can go on and
00:10:54.900 on and on about this right but i'm taking a step back i'm saying again like a leader how do i make
00:11:00.400 sure that i'm stepping up as a better leader for this generation because we need it we need leaders
00:11:04.080 more now than ever before like right now right authentic leaders that are going to share real
00:11:09.680 fucking stories real value of what it really truly takes to truly create your own you know opportunities
00:11:17.420 in life and what that means dude do you think that this is interesting i was thinking about this while
00:11:23.080 you were talking do you think that there is a lack of men and women that are successful between the
00:11:31.980 ages of let's say 30 and 40 which would be where you and i are um that are taking the role of
00:11:39.180 we're the leaders of the next generation do you think there's a lack of that abso-fucking-lutely
00:11:45.900 yeah why do you think that is huge it is like i feel like i feel like when when you know i feel like
00:11:52.940 when we were younger like teenage guys you know there was a lot of men and women between the ages of 30 and
00:12:00.700 40 that i looked up to in business right you know that were willing to like write a book or or put out
00:12:07.320 uh you know some sort of information or this or that you know like tony robbins wasn't the only guy
00:12:12.740 um i was very see you're not a reader i was a very like voracious reader and like consumer of content so
00:12:19.900 i know that there was like a lot of there was a lot of people that were willing to step up it seemed
00:12:24.860 it seems like now i feel like even though it's the obligation of people between that age to stand
00:12:31.120 up and say lead the next generation you know the guys that are freaking 18 to 30 right yeah instead
00:12:36.600 an example i feel like that example is not being set on the scale it should be what do you think i think
00:12:42.500 you're 100 right and you know what's the reason why is because we've never had in the history
00:12:47.920 you know of you know i guess you can say the united states you know because i can't you know the
00:12:53.520 world is it consumes media differently but right now there's a there's a disruption with you know
00:12:58.760 the way that people connect through social media it's you know and it's being because of disruption
00:13:03.540 opens up opportunity now that opportunity in like leveraging social media like technology can be used
00:13:10.420 in two ways for the good or the bad and a lot of people are leveraging it to take advantage of it
00:13:16.780 right to you know for for today for today for the you know for those own reasons rather than being
00:13:22.400 like really coming out the people that are you know that that should be the role models coming out
00:13:27.760 and leveraging it so that there's there's the right people to look up to right that makes yeah no
00:13:32.360 totally i think i think what we're seeing is a lot of people i think when you get any new tool right
00:13:39.100 the like this is going to be a weird analogy but you guys will know what i'm saying if you listen
00:13:44.380 to the show before i just kind of say weird shit sometimes all right like when you when you have
00:13:49.860 something new it's always like the criminals that figure out how to fucking utilize it first
00:13:54.200 you know what i mean they like take the new tool and then like run with it and they figure out all
00:13:59.800 the things about it and then it comes back to legitimate use i feel like i'm not saying that
00:14:04.740 there's fucking criminals out there right i'm saying that there is inauthentic people there are
00:14:09.440 people who are pretending to be something they aren't there are people that are making a living
00:14:14.440 selling things that they aren't qualified to sell or talk about and those people are not the real
00:14:22.660 people and i feel like those people figured out you know because like dude they're hustlers right
00:14:26.840 how i'm gonna how am i gonna make people to see that that opportunity to take advantage yeah exactly
00:14:31.420 and i feel like you know the legitimate people the people who are real entrepreneurs guys that are
00:14:36.880 really building things um they're busy building their things right you know so they haven't
00:14:42.400 the social media is so new that these the real entrepreneurs are kind of behind the quote-unquote
00:14:49.680 criminals you know cartoon characters that we see on the fucking internet right that so they're not
00:14:54.780 they're not having the millions of followers exactly right and they're and and they're not in the game
00:15:00.020 so to speak as much as some of these other dudes have learned how to manipulate the system and
00:15:04.120 manipulate the tool and you know it is uh it is kind of scary and at the same time we have this huge
00:15:10.820 younger generation right now that's right coming right up looking for you see it looking for it
00:15:15.940 they're seeing these motherfuckers and they're trying to be just like these dudes and it's like
00:15:19.700 dude i can't tell you how many 19 year old fucking life coaches i see on the internet like dude bro
00:15:25.320 calm down let's build some shit you know what i mean like it's entrepreneurship is the meaning of
00:15:32.480 entrepreneurship is getting so lost that it's almost like you know like you said when you dropped
00:15:41.680 out of college and people you say oh i'm an entrepreneur i'm gonna do something people used
00:15:44.740 to look bad at down on that now i feel like it's it got it got accepted now i almost feel embarrassed
00:15:50.040 to say that again yeah but back then i gotta say i didn't even call myself an entrepreneur yeah see
00:15:55.020 people are doing things because they want to be they want to be called entrepreneurs they want to say
00:15:58.420 they're entrepreneurs because they're looking for some kind of maybe a you know to prove themselves
00:16:02.420 right now entrepreneurship doesn't mean no job you know what i'm saying like just because you don't
00:16:06.880 have a job you don't get to call yourself an entrepreneur and be something right like what are
00:16:10.640 you creating what are you building what are you contributing what kind of value what kind of solution
00:16:15.100 you know who are you impacting those are the things that make up entrepreneurship right and it's big
00:16:20.660 it's bigger than yourself yeah it is man and like we talked about uh earlier today we were talking about
00:16:26.260 you know there's always the plan and then there is the application of the plan and those two things
00:16:33.140 are completely different and the problems that you have to bridge and overcome are really where
00:16:39.260 entrepreneurship skills you know come into play and like dude all these dudes out there are selling
00:16:44.960 these these plans and these uh books and these courses and all this shit and these kids think they're
00:16:52.640 gonna buy this fucking shit go out follow the 75 steps to this and they're gonna all of a sudden
00:17:00.300 have this business and they're not taught any of the skills that are necessary to actually execute the
00:17:06.760 plan so then they end up getting their asses fucking beat and then they think well fuck i'm stupid or i
00:17:13.160 don't have it or i don't you know and they never try anything again you know what i mean and it's
00:17:17.220 it's just very it's a very weird potentially damaging situation that is going on you know and
00:17:25.720 i feel like entrepreneurship as a as a career deserves better representation than what it's getting
00:17:35.740 before we go on since we are talking about the issue of being a real entrepreneur as opposed to a
00:17:41.580 would-be or a fake entrepreneur i think it'd be helpful people knew some of the things that you've done
00:17:46.080 i i was really impressed reading about like elite daily and sure and founders so why don't you give
00:17:51.240 us like a quick rundown of what you've got going right now so um so after i did drop out of college
00:17:56.780 the first thing i wanted to do was uh create a solution to the very first problem that i had and
00:18:03.700 i still use that exact same method today as an entrepreneur right it's that's simple and the problem
00:18:10.360 that i was facing as when i was 19 years old is i wanted to learn what made companies great i want to
00:18:14.920 learn how to invest into good companies at the time i really was interested in the stock market i wanted
00:18:19.720 to understand it you know so i could i would go online i would look at these forums and you couldn't
00:18:25.760 to learn from other people but there was no sense of credibility on any of them so i was like well i'm
00:18:29.640 going to create my own community online and i'm going to steal the same idea that amazon or ebay has of
00:18:35.080 you know color coordinated like rating systems so i would have one to five stars each member had had a
00:18:42.060 color coordinated between one to five star rating so you can click on a member's name and know okay
00:18:46.440 this guy's got four and a half gold stars that means he's ranked over a hundred times he's talking
00:18:50.340 about why he he likes apple for these fundamental reasons now you know this guy's somebody i should
00:18:54.680 listen to and for me i was just trying to create a platform so that i can find i guess you would say
00:18:59.700 like online gurus or mentors to learn from and um i basically would stay up till fucking three four in
00:19:06.360 the morning literally scouring the web going to every message board on for different companies
00:19:11.060 and saying hey come to stock spot and talk about this on my platform and little by little by little
00:19:17.160 i got it up to about 10 000 members which back then was a lot yeah and i had people communicating like
00:19:22.240 crazy and i started learning i started learning asking questions learning how to read an income
00:19:27.160 statement learning how to balance sheet i became a fundamentalist of public companies and started
00:19:31.780 studying the market and eventually a ceo calls me one day he's like you know i want to advertise on
00:19:37.500 your site and i was like oh shit i can make money doing this and uh because at the end of the day i
00:19:43.020 wasn't doing it for that i was doing it to kind of learn right bring value to bring value to this
00:19:46.660 community together and i was like all right this is great and then he was like how old are you i'm
00:19:49.660 like oh i'm 19 he's like i have a company called emphase technologies out of new jersey i want to meet you
00:19:55.380 come here i don't think you understand the value of what you've created so i met with this ceo
00:20:00.360 and he was like uh i'm gonna teach he i was kind of pioneering digital media at that time
00:20:06.940 um to tell stories and for you know the ceo was like you can leverage this platform to be able to
00:20:13.340 tell stories for companies that need exposure but and back then what was called investor relations or
00:20:19.140 public relations was done in a very traditional means you know it was done with road shows press
00:20:23.720 releases things like that so he was like i'm gonna mentor you to teach you this this business and you
00:20:29.100 help me from a digital media perspective so um he brought me on board that year i had helped the
00:20:34.340 company get i got them written up in all types of online publications did video marketing for him
00:20:39.380 new website you know started learning the social media aspect of it back then and built him to have
00:20:44.300 18 000 shareholders which was the largest shareholder base at any small cap company at the time
00:20:49.940 freaking things going crazy and uh what the company had was they had a partnership with lucent bell labs
00:20:55.920 which was then a renowned lab and they created this a nano battery and um you know i loved it because
00:21:02.180 i still to this day don't understand why we're charging our cell phones two three times a day to
00:21:05.140 keep up with battery technology so after a year goes by everything's going great i tell the ceo let's do
00:21:10.580 our first ever live demonstration of the nano battery he's like you handle everything so i got the room
00:21:15.660 set i got a huge uh venue in new york city at a steakhouse i had like a really nice uh you know open
00:21:20.960 area i did invited um investors the media got it packed about 200 people and um you know that day
00:21:28.700 i'm in the bathroom my cue cards you know never did public speaking no one's ever met me i look like a
00:21:33.440 baby you know i was freaking i look young as it is no facial hair at that time and the ceo was like
00:21:38.540 just be yourself so i went out there introduced myself hi i'm gerard adams this is why i believe in
00:21:43.700 this company i've been behind all of the you know the website which you've read the releases all these
00:21:48.940 things and then i introduced introduced the ceo the ceo comes up and he's showing how the nano
00:21:54.020 battery is not using any energy and the product was an infinite shelf life battery and it's until you
00:22:00.280 turn the device on that's when it would release energy so they went to prove that concept in front
00:22:07.000 of the everybody's waiting it's not showing no energy is being used he hits that button to prove out
00:22:13.020 this concept and crickets doesn't work so in front of everybody in the room everyone's like what the
00:22:21.220 fuck you know everything and i'm sitting there like oh my god all this hard work and you're gonna tell
00:22:26.200 me you're not prepared to make sure that this thing is gonna work so i thought my career was over this
00:22:31.120 is my first experience with failure and uh i never forget a couple guys came up to me in that room was
00:22:36.660 like hey kid i'm surprised you got me in the room here's my card call me so when i left i was like
00:22:41.140 you know what i can learn something from this fuck it there's got to be other companies out there that
00:22:46.540 would love to use my expertise right so i decided to build my first company which was a digital media
00:22:52.380 marketing agency for telling stories for small cap companies and i'll never forget i started i would
00:22:58.540 print out at home in my parents basement i would print out every public company that i found that i
00:23:05.480 thought you know met these characteristics these fundamentals had a good story and i would literally
00:23:11.120 fax the ceo call the ceo mail him a letter email him everything to give me a shot give me a shot to
00:23:17.780 help me tell your story and i finally got one company to give me a shot 750 dollars for a month for
00:23:23.360 a monthly retainer and i just fucking worked my ass off to overperform for this company because i knew
00:23:29.800 if i did a good job for him this one client then it would spread and you didn't just create a logo and
00:23:35.780 then you know sell it for 50 million dollars this is uh yeah this is even pre-elite daily and um
00:23:42.280 that one client overperformed he introduces me to another guy that one client's under the three
00:23:47.520 clients i go from 750 to 1500 1500 to three grand all the way up until i was getting six so wait wait
00:23:53.800 wait my mind is blown here you mean to tell me that you put in the extra work before you were
00:24:02.760 actually getting paid for it exactly no way you don't say yeah yeah still you know and that's uh
00:24:11.680 people don't get it i mean that's that's what you got to do you know what i mean still to today it's
00:24:15.400 like it's not it's not brain sense you can go read all the books in the world you can go and get all
00:24:19.600 these info products man it's pretty simple yeah you know what i mean do more than you get fucking paid
00:24:23.820 for yeah period i'm curious about your website did you build that yourself so so what happened is like
00:24:29.680 so i built out that agency to about 10 million in revenue i was about 24 years old this is and this
00:24:34.380 is how it led to elite daily i started investing into the market i started traveling and making
00:24:38.540 documentaries on companies that were building that that i believed in and primarily into like gold
00:24:44.400 miners and stuff like that because i saw we had this national debt problem inflation so i was like
00:24:49.300 you know i kind of took the warren buffett model i would invest in these companies a little bit of
00:24:52.880 documentary on them gold mining and gold mining i used to be i used to invest in a gold mining
00:24:57.220 company yes i did really well i had like some seven figure trades and then finally i was up 20
00:25:02.060 million dollars in the market on a company mid-20s 24 and uh man at that time i was living life man i
00:25:08.980 was like traveling the whole country getting villas everywhere like top mgm grand like you know the g
00:25:15.440 suite i had you know the bentley the penthouse i thought i had it all figured out i thought i was
00:25:19.800 invincible man and it's when i finally found out about i got my ego yeah and uh the market crashed if you
00:25:25.860 remember the recession i lived through that my father got fired my mom ended up losing getting
00:25:29.620 out of work and uh around that time and i had lost everything in the market i was up 20 million
00:25:34.920 boom and i'll never forget my ego getting hit and i was like what the fuck am i gonna do now
00:25:40.480 and um i had to sell my car all this stuff and then my mother told me a story that that changed my
00:25:46.960 life at that time she basically told me how my grandparents immigrated that uh they lived in a
00:25:52.580 studio apartment that that apartment caught on fire they lost everything and at like 14 years old
00:25:57.600 my mom had to go get a job on canal street in the middle of the winter in new york just to make a
00:26:01.880 little bit of money to help my grandparents put food on the table she was like if i was able to do
00:26:05.740 that and now you got this roof over your head you better get out there and do it again so i was like
00:26:09.720 shit that's that was the only motivation i really needed so at that point i was like well i have a
00:26:15.440 passion for content i'm good at this there's a everyone in my generation is paying attention to kim
00:26:20.060 kardashian and jersey show all these reality tv shows but no one's paying attention to the economy
00:26:23.600 so i started doing documentaries on the economy economy and i did one on the student loan debt
00:26:28.240 crisis at the time because all my friends now are graduating from college and they can't fucking pay
00:26:32.600 their bills they can't pay their bills they got student loan debt they can't get a job so i i exposed
00:26:37.780 that got some coverage on tv and at that time my intern you know was uh was like hey i'm interested in
00:26:44.820 creating a millennial publication around business so he's like let's create this website
00:26:49.640 elite wall street and i was like fuck that wall street's tainted let's do something bigger
00:26:54.400 let's if we look at we started looking at the market we're like there all these publications
00:26:58.400 been handed down to us let's create a publication that's the voice of generation y for millennials
00:27:02.440 by millennials and every vertical from business to health to dating to lifestyle to luxury to
00:27:07.960 you name it and then that's when we bought elite daily for 9.99 and go daddy in my apartment
00:27:13.980 three of us there were 19 i was mentoring them i was in my mid-20s i told david you're going to be
00:27:19.240 the ceo i'm going to be the president start mentoring david and we weren't journalists people
00:27:23.780 fucking said you know you know who are these guys you know you don't you don't have a degree in
00:27:27.820 journalism but you know all this shit buzzfeeds of the world's we're raising hundreds of millions
00:27:32.060 of dollars we were bootstrapped but we didn't you know we didn't care man we were doing it for
00:27:36.420 it was bigger than anything else we were doing it because we wanted to show that like you know
00:27:41.680 that millennials should have a voice that all these publications that were being handed down to us
00:27:45.860 telling all this shit but like nobody was being authentic right so we decided that that would be
00:27:50.220 us and we figured out a way to go to go across the nation to all these universities and get these
00:27:56.060 ambassadors which then led to writers that got us 2 000 contributing writers around the country
00:28:01.460 and that's how we were able to keep up and scale to 80 to 100 articles per day and then eventually
00:28:06.820 obviously went from three of us in apartment to 200 employees culture that was ride or die they would
00:28:12.180 sleep shit in this fuck you know blood sweat and tears into this brand you know everybody knew
00:28:16.660 understood the purpose of elite daily was bigger than you know than than than like the publication
00:28:21.500 right it was like making a name like showing that this was this was the voice of generation y if you
00:28:26.220 need if you wanted to tell your story and you're a millennial you do it through elite daily and um you
00:28:31.120 know we were able to build up to 80 million unique visitors and then uh 2015 we we got john
00:28:37.460 steinberg to join our board because we saw he left buzzfeed and he made an acquisition offer when he
00:28:42.600 joined the daily mail and uh we sold the company in uh yeah in 2015 and then and then right after that
00:28:50.320 moment people asking me to go speak about this elite daily they didn't see all those years prior to get to
00:28:57.020 that and then i started seeing again what's going on with the millennial generation and i'm i'm i started
00:29:05.940 looking into thought now i've never at this point in time right 2015 this one time i don't even have
00:29:10.520 a fucking facebook i've never had my space i didn't give a shit about me right i only cared about
00:29:17.160 my team my brands my businesses right and then what happened was when i finally sold i was like
00:29:24.440 fuck man now what i sold my baby i didn't want to sell i was the blocking vote but we were looking at
00:29:29.400 the industry and how facebook was there was some uncertainty how they were changing algorithms and
00:29:33.460 so we did the deal and then afterwards i took a look back it's now i'm looking at social media
00:29:38.320 like looking at like who are the leaders that are millennials out there sharing stories as real
00:29:42.680 entrepreneurs and all i see are these guys that are fucking that are putting you know showing all
00:29:48.080 the fancy fucking cars and fucking selling people on fucking books yeah and not actually real fucking
00:29:53.900 entrepreneurs building shit so i'm like not even their shit so i'm like fuck i'm i have to step up i can't
00:29:59.260 let this happen right and then i saw i went to i got invited to a tony robbins event i went and when i
00:30:06.120 saw this guy the number one thing i took from him i was so taken back with the number one thing i took
00:30:11.080 was success without fulfillment is the ultimate failure that was my this quote that just like got
00:30:15.900 ingrained in me and i'll never forget so i flew to silicon valley i got ranked in tech and stuff like
00:30:22.220 that i'm speaking in silicon valley and i'm seeing these ecosystems that they have there to support
00:30:27.720 entrepreneurs that are starting off that i never had growing up right but i'm seeing how powerful it
00:30:33.080 was and i was like damn why aren't we building those kind of ecosystems nationwide in especially
00:30:40.200 in inner cities so that's when i started formulating this idea of founders to build a brand that when on
00:30:48.580 when people do want to become real entrepreneurs there's a place that they can go to that's not just
00:30:53.640 online shit like a place they can go to to get a part of a culture and really truly be in an
00:31:00.060 environment that's gonna fucking be like picture like an an entrepreneurial like military boot camp
00:31:05.320 right you know and i was like and i spent many months a little over six months building a curriculum
00:31:10.740 of what i if i were to go back and teach myself at 19 20 years old what i had learned through through
00:31:16.940 all those years over 14 years what would that look like so i ended up building that in a place
00:31:22.260 you know i built a building developed a building with 25 units apartments where there would be a
00:31:28.780 live live work play kind of aspect to this district in norc where my parent my grandparents were from
00:31:34.640 and i've been building this thing out man like just building out this accelerator you know building
00:31:39.680 out a whole district in norc and then um looking to master that process and then go and partner with
00:31:46.520 leaders across the nation in their respective communities and bring founders you know nationwide
00:31:52.060 replicate it out yeah if you guys want to follow founders on instagram it's at f-o-w-n-d-e-r-s
00:31:58.700 just thought i'd throw that out there yeah i got the word own in the middle of it because what we do is
00:32:02.600 we teach people to own it you know own who the fuck you are own what you've gone through in your life
00:32:06.200 own it whatever it is own it so like dude that's a good that's actually a good segue into
00:32:11.800 you know when we were talking earlier about you know what it takes to be successful and be a real
00:32:21.360 entrepreneur and you just said own it um and we talked about how many people want to be an entrepreneur
00:32:28.380 and and they so they instead of like becoming an entrepreneur they become what they think an
00:32:35.240 entrepreneur should be yeah and ruin the the authenticity of themselves which is actually
00:32:42.940 their greatest competitive advantage if they ever ask themselves the hard questions what would you say
00:32:48.320 to entrepreneurs young entrepreneurs who are struggling to figure out what their voice is and
00:32:57.880 how they want to be heard and how they want to brand themselves in regards to owning it stop
00:33:04.980 following look i get it there's all these people out there that you can keep scrolling and scrolling and
00:33:12.980 scrolling and scrolling analyzing what everybody else is doing and there's got to come to a point where you
00:33:19.540 look yourself in the mirror you stop fucking scrolling dig down deep inside of yourself i always say like
00:33:27.320 most entrepreneurs the problem is that they focus on the external you know they're looking at
00:33:32.520 everything else right they got to start looking internal you you know i challenge you stop following
00:33:38.940 everybody else i'm thinking that anybody's going to give you the answers they're not everybody has
00:33:43.460 their own strategy everyone's figured out in different ways we all have a story i look at
00:33:48.200 entrepreneurship as like i i have have a passion for also art like i feel like dude it's your life
00:33:54.040 you know what i'm saying you got to fucking paint your own picture you're gonna have to learn you
00:33:57.660 have to figure this shit out there's no perfect right path so it's like i would tell you if you're
00:34:03.220 young entrepreneur out there you know stop looking at everything else around you is what you think
00:34:08.340 successes is and trying to replicate and start being authentic to who you are what you've been through
00:34:14.740 what you want in your life and and start and then just start fucking taking action it's that simple
00:34:20.840 start putting it into play stop worrying about what everyone else thinks stop looking for you know
00:34:26.600 looking for everyone else's opinions or and i mean just start doing what you want to fucking do
00:34:31.780 and and literally i would tell you also focus like we as a generation have a problem with focusing
00:34:37.780 everyone wants you know all over the place and there's procrastination because of it starve your
00:34:42.900 distractions feed your focus do one core fucking thing right and do that consistently
00:34:50.580 over and over and over and over and over again and don't fucking stop and don't fucking look back
00:34:59.040 dude i think what you said is super super important regarding the focus aspect we talked about this a couple
00:35:08.240 weeks ago vaughn on the millennial podcast that we did and i'll just bring you up to speed on what i was
00:35:13.220 saying we actually talked about this at lunch a little bit um simon sinek did a interview regarding
00:35:19.580 millennials and we kind of dissected that and did a podcast around his remarks on that uh one of the
00:35:25.580 things that that he says that i i don't agree with is that you know they have short attention spans and
00:35:37.100 they have this and they have that and and that and he was saying it in a way that it makes
00:35:41.440 millennials sound like as if there's something wrong with them but you have to think about it like this
00:35:47.960 you and i have been brought up and vaughn you too uh and tyler you too everybody in this room has been
00:35:54.280 brought up in the pre-social and post-social era we kind of grew through both of them and we know
00:36:01.420 that not everything is instant i remember having a fucking beeper i remember i remember not having
00:36:08.000 a fucking cell phone i remember when cell phones came in a fucking bag okay and then they had car phones
00:36:13.700 which were attached to your car my dad yeah dude and like we remember all this shit right like that's
00:36:20.280 the innovation of of communication like you and i and all of us can remember those things the sound
00:36:26.680 of logging onto the internet exactly like dude but these kids don't remember that dude like they've
00:36:33.140 been grown up with high speed they've grown up with every single thing they need on the touch of a
00:36:39.960 screen of a fucking six inch device that's unbelievable if you really think about it so
00:36:44.300 it's so like powerful when you think about patience and what is required for you to build patience
00:36:51.200 they have had that really kind of limited from their scope of development just by the way that the world
00:36:59.200 is so is that their fault because they have a hard time focusing or they have a hard time missing
00:37:05.880 patience i don't think so because how the fuck can you blame somebody or expect somebody to have
00:37:11.080 something when their entire environment doesn't provide that so when you say like just what you
00:37:18.520 just said about focus it's so important and this goes for older people too but it's so important to
00:37:25.460 realize that like dude it's not about trying to do 10 things or 12 things or three things or two things
00:37:31.940 it's about doing one fucking thing and it's about doing that thing better than fucking anybody and
00:37:38.720 doing that one thing long enough to where the rest of the people who are trying to do that one thing
00:37:43.420 get their fucking asses beat by you and quit and then guess what you're fucking winning but people
00:37:50.020 don't do that they think that entrepreneurship is about three ideas six ideas ten ideas oh dude i got all
00:37:57.260 these ideas bro that doesn't impress me does that impress you hell fucking no what's what impresses
00:38:03.060 you yeah man someone who's able to say i'm going all in like all fucking in 110 no matter what the
00:38:12.040 fuck it takes yeah just on this on this vision this is going to work and like dude like when i talk to
00:38:18.360 people who are successful and i talk to my friends who are successful and like him and i sat down drank a
00:38:23.840 bunch of fucking beers last night but no matter how many beers we drank did we ever think oh we're
00:38:29.460 going to do all these ideas no we continued to talk about his founders project and my fucking project
00:38:36.560 okay we talked about first form we talked about our podcast obviously and our content but everything
00:38:43.480 revolved you know we didn't try go off of these fucking wild paths like we're like dude you need to
00:38:50.080 realize and gerard's been through the fucking shit so he knows this but dude that one idea that you're
00:38:57.460 trying to like consider as an option is going to take all of your fucking effort all of your heart
00:39:04.360 all of your energy forever to make it succeed so why the fuck are you trying to do three of them
00:39:10.980 yeah because if you do three of them you're cutting your energy into thirds which means you don't have
00:39:15.380 enough to make any of them work and you're gonna get fucking beat dude there's no question because
00:39:20.480 the ones you're competing against let you know you have three things and each of those three things
00:39:25.920 have competitors those motherfuckers are going all in like it's their only way to survive and you can't
00:39:30.960 beat somebody with 30 energy who's putting 100 into it it's just the way it is there's all kinds of
00:39:37.020 other factors too dude zero option mentality like dude when you don't have any other options guess what
00:39:42.640 you'll figure out creative ways to make shit work you know it's it's that's what being entrepreneur
00:39:47.620 is being resourceful pivoting solving problems as they come yep being the fucking captain of a ship
00:39:53.660 that is in the middle of a fucking storm dude you know like captain ahab with the fucking or whatever
00:39:59.300 the gordon the fisherman fucking fish stick gordon like we're on the motherfucking boat bitch i think
00:40:04.040 that's what makes it makes it that's what makes fucking entrepreneurship so great that is that that's
00:40:09.800 we talked about this remember just fucking thriving when it's not the money it's the little bitty
00:40:15.600 victory it's it's it's seeing that fucking iceberg coming at the ship yeah and missing it by a fucking
00:40:21.140 hair and be like fuck you mr iceberg you know what i'm saying like dude you can't you can't understand
00:40:27.240 that unless you've been through it and like i think what you're saying is so cool because and i agree
00:40:33.580 with it a thousand percent which is no surprise because we've talked about this before but it's such an
00:40:38.660 internal it's internal to external process it's not external to internal process like a lot of
00:40:46.460 people say fake it till you make it so they go out and they put a fucking suit on yeah and they try to
00:40:50.900 get the nicest car they can drive and they post a picture of fucking 10 grand on the fucking internet
00:40:56.760 all the money they have and it's like dude you're not that's not what this is about dude it's not about
00:41:03.020 what you wear what you drive or how much cash you fucking show it's about who you are on the inside
00:41:08.420 letting that develop and become something yeah that resonates and using that to connect people
00:41:15.360 in a way that somehow is going to create revenue streams yeah for you and other people around you
00:41:22.460 yeah i mean we talked about it too it's like money doesn't lead it follows man and you focus on do say
00:41:26.980 that again money does never it never leads it follows and explain that because that needs to be
00:41:32.160 yeah i mean it's it's impact over money you know i'm saying it's for me it's like it's it's legacy
00:41:38.240 it's like for it's so like dude when people hear that though like when people hear like a kid who's
00:41:42.860 22 years old who wants to fucking be rolling around balling yeah you know he wants to be like you were
00:41:47.560 when you were fucking 24 yeah killing it like when they hear that term legacy or they hear that term
00:41:54.940 impact like dude dig into that because these kids need to know what that means i know exactly what
00:42:00.720 you mean but these kids they they that shit goes like this dude in one year out the other year and
00:42:07.680 then they want to say well when are we gonna talk about the money yeah so let's talk let's let's dig
00:42:11.760 into that man you know for me it's like how i look at it is like for instance with founders right
00:42:15.660 you know for me it's like a legacy play but let's go into it as from a business perspective for a second
00:42:20.080 what i do is right now what i'm focusing on is 2027 you know people are talking about new year's
00:42:26.320 resolutions 2017 i'm thinking about 2027 i'm talking about 10 years so again when you get that focus
00:42:32.300 where's where's that idea what is that vision you need to be a visionary where do you want your
00:42:37.420 business to be in 10 years and then you need to reverse engineer that back all the way down to the
00:42:43.440 to the exact values you stand for and implementing and executing on a daily basis for the next 10
00:42:49.620 fucking years and every business that i've ever built i don't even take a salary i eat shit i don't
00:42:56.080 it's it's completely everybody else around me in the business first they're like the people that i'm the
00:43:01.540 people that i'm serving okay so for founders it's the entrepreneurs right the communities that i'm in
00:43:07.480 right the city that i'm in which is newark right now and all it is is how to make sure that i could bring
00:43:13.200 the very best value to those entrepreneurs to that community that i'm in with founders
00:43:19.360 every single day and continue and look it's a process so i'm consistently the curriculum that
00:43:26.140 i built for my first cohort of entrepreneurs to the curriculum i'm now going to launch in
00:43:30.340 february 20th for the next 12 weeks is different it is improved i have new mentors coming in i have
00:43:36.880 and this cohort andy fucking versella is going to be coming and speaking like there's new people like
00:43:41.680 about that will come in and speak each time it gets better and better and better and better and
00:43:46.700 better and you continue to add and you continue to fucking execute bring better people sacrifice
00:43:51.760 for your team make sure everybody understands the values that you all standing for because it's bigger
00:43:56.640 than any one of us and it doesn't matter if you're just if you're the person that's you know doing
00:44:01.840 whatever you can be the janitor to the fucking c motherfucking ceo everyone lives and breathes
00:44:07.280 those values how are we going to bring that value in it to to impact whoever it is we're serving
00:44:13.720 and you do that consistently and you will probably start to see the real tangible results in three
00:44:19.860 years that's from my experience about five years you start to really see how you can scale to a much
00:44:25.420 bigger company and then you know what in it for for for founders our goal is we want to impact a
00:44:30.740 billion lives you know i i'm aiming 10 years well who knows maybe it's 12 maybe it's 17 like you
00:44:37.400 maybe it's fucking 30 i don't give a fuck until that happens but you know you need to have that
00:44:43.580 vision you know 10 years out what does this company look like where is it and then it's just you know
00:44:48.260 impacting reverse engineering that through impact on a every single day every choice you make in your
00:44:56.980 business is around those values is around making that impact and that's it you do not waver around
00:45:03.660 that regardless of whatever the fuck money or whatever you know it doesn't matter so it's so i
00:45:08.580 think the interesting thing here which people need to pay attention to is that look at no point in time
00:45:15.160 did he say we're trying to make x amount of money at no point in time he say we're going to make a
00:45:19.280 billion he said we're going to impact a billion lives all right and when we talk about impact we talk
00:45:25.140 about legacy and we talk about all these things that you people who are listening put like
00:45:30.680 arbitrary value into when you think and hear and you kind of ignore those terms you have to realize
00:45:36.520 that things like impact things like solution which are the words that he used okay those when he says
00:45:44.800 the money follows he means that the money follows the impact the money follows the solution the money
00:45:51.340 follows the help the money follows the quality of whatever product you have the money always follows it's
00:45:59.480 not in front it's it back and so when we're talking about being impactful or building a legacy
00:46:07.040 realize that we're doing so with the understanding that if we do those things we are 1 million percent
00:46:16.980 certain that the money will take care of itself 100 so you kids listening and you adults listening you
00:46:23.720 know who are confused as to why you have a hard time finding yourself in an abundance of money
00:46:30.100 i'm gonna tell you why because that's not success well not only that you're thinking about the fucking
00:46:34.840 money like dude you're at fucking work i don't care what job you're at you're at work thinking about
00:46:40.900 you know if you're a salesman you're thinking about how much you sold if you're if you're uh working
00:46:45.140 in a warehouse you're thinking about how much you make an hour if you own a business you're thinking
00:46:49.240 about your numbers for the week look think about these things instead yeah think about how much
00:46:56.280 solution did i provide for my people how much extra go how far over the top did i go for them
00:47:01.960 how much of an impact did i make for them how much easier did i make my boss's job how much easier to
00:47:07.900 make my manager how you're transforming the lives of everybody that touches your brand yeah and your
00:47:13.820 brand which is you yeah you know and you guys have to stop thinking about the fucking scoreboard and
00:47:20.520 start thinking about the quality of the product that you're putting out and that product could very
00:47:25.980 easily be yourself you know we get so many people and like dude i'm guilty of it too right i show my
00:47:34.440 fucking lambos i show my fucking rolls i show when i fly around private yeah you know i floss a little bit
00:47:40.220 on the internet because you know what i fucking earned it and i like it and you know if you don't
00:47:44.020 like it i don't give a fuck but here's the thing 17 fucking years not two years not fucking 12 months
00:47:54.120 i was living in my mom's basement and all of a sudden i'm a millionaire 17 fucking years okay so when
00:48:00.340 you see the shit that i post that's not some rented shit that's not some fake shit that's my daily shit
00:48:06.780 yo also we talked about it maybe andy you should talk about it a little bit right but it's
00:48:10.440 it's more about it's not about even those things like those are things you love but people look at
00:48:15.040 it because it's a material thing but explain we talked about this yesterday it's the feeling of
00:48:19.580 accomplishment that you're treating yourself you know it's that it means it's more that's that has
00:48:25.800 more meaning than the actual car itself watch itself because i went through that when i bought my
00:48:29.820 first ferrari right you know when i bought my first ferrari and i went in there yeah you know they
00:48:35.280 thought i was a drug dealer yeah and they were like fuck this kid yeah and i was like and i should
00:48:40.740 have fucking said fuck you and walked out but i was like i'm here to buy a fucking ferrari yeah and
00:48:46.080 you're either selling to me right now or i'm never coming back and they were like well you know remember
00:48:49.940 i had to uh so so my one of my good friend's fathers said if you buy a ferrari finance it because
00:48:57.820 what happens is you can then ferrari's always updating new cars and it's like a club right and he's
00:49:02.340 like you got to join the ferrari club it's like getting accepted into that club and then you
00:49:06.400 continue to always update your ferraris or if you're blessed you can collect them right so i was
00:49:11.700 like all right i'm gonna do that so i got my first i went there and he was like well look the finance
00:49:15.300 department's closed so i was like well i'm here to buy a fucking ferrari he's like the only way that
00:49:18.800 you're buying a ferrari kid is if you fucking pay for the car all up front and he thought like that
00:49:23.820 was not happening yeah so i was like i'm buying this fucking ferrari i came here to buy a fucking
00:49:30.480 ferrari so i'm like get he's like well i have dinner with my wife i said well i'm telling you
00:49:34.620 right now you're coming with me to the bank otherwise i'm never coming back here so i took
00:49:38.180 him now in the time it was on weekend my bank was closed on the weekend in jersey so i drove him the
00:49:44.100 salesperson all the way to manhattan to the bank took out a fucking certified check for i think it was
00:49:50.760 three hundred and twenty five thousand dollars it was the best fucking feeling in the world and he
00:49:54.900 looked at me he said no in all the years i've been selling fucking cars no one has ever fucking
00:49:58.340 taken me all the way to fucking a bank in manhattan to do some shit like this you're fucking nuts
00:50:03.100 went back to that dealership it was the best feeling in the world and i left there
00:50:07.680 fucking with so much i felt so much pride like i earned this thing it was more about the fucking
00:50:13.600 car yeah i fucking worked my balls off yeah you know for fucking so i think it was probably like
00:50:18.920 10 years it was like 2010 when the it was when the 458 italia just came out yeah it was right
00:50:23.820 before i had the fucking that that that uh that stock thing happened and i but the best feeling
00:50:29.320 was driving down that fucking highway gunning it down that highway that fucking feeling of thrill and
00:50:34.700 fucking accomplishment and i earned this it was a dream that came true yeah you know i didn't give a
00:50:40.220 fuck what people thought of me or the pictures and the likes no no it was a it was more about for me
00:50:44.920 yeah you know that feeling and then i drove right to my fucking parents house you know what it felt
00:50:49.720 like to pull in the fucking driveway actually i do yeah but that's what people don't realize yeah
00:50:55.800 it's not like you're showing off man if those are fucking things you put in the fucking sweat and you
00:51:00.020 earned it right i don't care it could be anything it could be anything do whatever meaningful to you
00:51:03.920 yeah right yeah you know so and dude when i was young i was and i still am motivated by material shit
00:51:09.460 like there's nothing wrong with that like a lot of people like to shit on that idea that like there's
00:51:13.680 something wrong with wanting material things there's nothing wrong with that what what
00:51:17.440 where it becomes a problem is when you start putting those things in front of everything else
00:51:21.620 yeah you use that as like your way of showcasing what success is that's not right that's that's a
00:51:27.040 you know like we talked about right you know i find i find that uh you know the older i get the more
00:51:34.900 i start realizing that you know i really don't give a fuck about that shit like i like it but like
00:51:41.000 it doesn't it's not like it was when i first started getting into it you know it's like you get used to
00:51:45.740 everything a little bit you know what i mean except for that new that new uh that new four gt
00:51:49.640 that's coming bro sick yeah that one's gonna feel good don't tell the color on i won't i won't i won't
00:51:55.180 it's top secret you're the only person i've told the color to wait till you guys fucking see this car
00:52:00.860 i've never seen anything like it in my entire life and i'm a car guy would you lie to me when i
00:52:04.960 fucking asked i didn't no one knows the color he's only one oh that's bullshit i got that one i got i
00:52:11.400 gotta ask questions sure you've been talking a lot about it's been bothering you over there hasn't
00:52:15.440 it no no you're like he's fucking twitching well i think this is this is a huge a huge question and
00:52:24.460 you've been talking a lot about providing value leave andy you talked about leaving legacy you
00:52:31.520 know i've heard a lot of people say that money doesn't change you it just brings out the kind
00:52:34.840 of person you are what's clear to me is that prior to getting money both of you guys were quality
00:52:41.400 human beings and the money over time you realize that the money ultimately wasn't going to make
00:52:47.700 happy it's it's all the things you could do with it and yes you agree that you said that material
00:52:51.820 stuff isn't bad but you you also reference the kids that want to just be ballers what happens
00:52:58.180 if a person like that they're just not a good person i mean how do they become in your mind
00:53:04.960 how do they become a good person to therefore be motivated by the things that you guys are saying
00:53:09.420 because i feel like you guys can talk all you want as long as you want about no you got to be
00:53:14.140 motivated by legacy and you got to be motivated by value and provide you know solving people's
00:53:18.120 problems but reality is there are people out there they're just d-bags yeah i mean you know what i'm
00:53:22.920 saying like how but what if somebody here's listening and going okay so like you're familiar with
00:53:27.020 like the concept of natural selection of course okay right yeah all right so and i definitely
00:53:34.580 gerard you give your take this is my take yeah okay it's like natural selection okay when you're
00:53:43.400 a fucking douchebag and you're in it for your selfish reasons you're in it for yourself you're all about
00:53:48.000 the bling bling and that's fucking it you don't give a fuck about anybody it's very hard to build
00:53:51.960 success because to build success you can't do it on your own you have to have people who are genuinely
00:53:56.660 interested genuinely committed genuinely engaged in what it is you're doing and if you're a fucking
00:54:02.060 dickhead all the time and people are going to be even not all the time even if you're good at hiding
00:54:07.100 it people are going to eventually see you for what you are and they're not going to want to work with
00:54:12.460 you they're not going to want to help you i i have like a little analogy i use for it that like
00:54:17.140 climbing the ladder of success right you could only get so high before the people that are genuinely
00:54:23.200 belong on the ladder of success will kick you down the fucking rungs for being the wrong kind
00:54:28.620 of person and dude i've met a lot of fucking successful people and i know you have too a lot
00:54:34.080 like a lot and almost all of them understand the concepts that we're talking about of providing
00:54:41.720 a solution providing quality providing value so to speak you know and doing that not only with
00:54:49.200 their customers but with their employees i just the way they live their lives dude all the self-made
00:54:54.020 guys none i don't know anybody that is self-made that is a selfish sob because dude the problem is
00:55:02.460 well not the problem the the truth is is that back in the day because there wasn't social media and there
00:55:10.360 wasn't transparency and there wasn't all these easy ways to access people people could create this
00:55:17.380 alternative they could be dicks and still be successful because nobody saw them right but
00:55:23.340 nowadays like you posted about this a week or two ago do you think it's possible to be successful
00:55:29.720 without social media yeah i think you can but it's going to be limited right it's not going to be on a
00:55:35.440 global scale or even a national scale anymore because people want to buy from fucking people and if
00:55:41.520 you're a dong bag and you can't fucking you know you don't represent the right shit you don't have a
00:55:46.640 good heart you don't treat people right you're all in it on your own it doesn't take 20 years people
00:55:51.540 to find out it takes fucking 20 days okay so my follow-up question for that though is of all the
00:55:56.860 people that you know that are successful that are these quality people did any of them start out
00:56:02.020 yeah as horrible people and have that moment where their conscience was pricked and they're like
00:56:06.840 yeah oh i need i just think it's like a learning curve like i think it's what's called new money
00:56:11.460 i think if you're like that you're new money like i was like that when i made my first money
00:56:17.620 i when i was new money i was a fucking i thought i was i thought i was like this you know i was a
00:56:22.440 little schmuck you know i'm saying i thought i was too cool for fucking anything i had all this money
00:56:26.340 i wanted to buy things for the wrong reasons for showing off that happens i think when people you
00:56:30.060 see people like that to me i just look at them and i just kind of nod my head like man you're just
00:56:34.400 new money it's coming bro that's coming what i think and when i say it's i mean fucking karma
00:56:39.360 because it's going to smash your fucking face yeah we talked about that last night too yeah for
00:56:43.360 sure like and i would challenge them like why don't you for once instead of going and doing
00:56:47.060 something for yourself i challenge the person that's listening to this if you are if you're
00:56:50.880 like that kind of person you the next time you want to do something do something for somebody else
00:56:55.840 that's that that's in need like that's for me it's like see how it feels to it for a second not to
00:57:03.700 put yourself first and take somebody else that's actually that actually maybe needs that mentorship
00:57:10.460 it doesn't have to even have to do with money and actually put some effort into trying to transform
00:57:15.620 somebody's life genuinely and then if you do when you do accomplish that let me know how you feel then
00:57:21.440 and then compare the two that's what i would say you know because i think that's when you realize
00:57:27.320 holy shit again success without fulfillment is the ultimate failure and i think when you start to
00:57:32.520 actually truly impact lives and not worry about just the money like there's a sense inside of like
00:57:38.100 so many people well of real wealth that's so many people think that it's this it's it's one or the
00:57:44.080 other it's it's it's money or it's making an impact right when in reality it's impact first then money
00:57:51.340 people don't get that like it's not i think that comes from like people thinking money is morally wrong
00:57:56.800 right you know what i mean you think so absolutely yeah like like like it's not this it's not
00:58:02.500 this or that you can have both yeah and nothing is cooler than having both because when you have
00:58:08.800 the means you can fucking do some pretty badass shit for other people fuck yeah you know absolutely
00:58:14.820 no good thoughts good thoughts so i had america conversation fuck yeah i had this he loves the
00:58:21.580 4gt video oh cool best fucking video of 2016 is andy versella's 4gt video to ford the application
00:58:30.040 ford if you're listening this you need to sponsor i told her that we did that like an hour even though
00:58:35.160 like it from like a filmmaker standpoint like a lot of things bug me about it because i couldn't put
00:58:40.080 more time and effort into it but dude that was like for like an hour or two like i'm okay with
00:58:44.920 we're gonna put that in the leaders create leaders episode that we did with andy here um
00:58:49.220 uh everyone listening if we got a real um thank you again andy he let me tell people about your
00:58:55.080 tell people about how they could follow you and sure brother like your show and your social and
00:59:00.180 everything like that so i launched a uh i launched a series i wanted to differentiate myself i always
00:59:06.500 want to do that as a leader so i started looking at everybody and i was like all right everybody over
00:59:10.180 here i see is um you know vlogging and stuff like that how can i be a little bit use content a little
00:59:16.940 differently so i came up with a series it's 12 episode i did season one and now this is around season
00:59:21.960 two and it's about interviewing all the modern day leaders of our generation i traveled travel the
00:59:27.780 country meet these leaders and i deep dive into their world so i tell a whole their whole story from
00:59:33.580 you know coming from the bottom what they went through to get to where they are today but then also
00:59:37.900 show show it right like i think that there we live in this world of like thought leaders and i and then i
00:59:43.340 looked at it from the outside i was like fuck thought leaders man like we need more show leaders we need
00:59:48.140 people to see real entrepreneurship not just fucking read about it you know in theory so that's what
00:59:54.380 this show is about is showing people the true you know true entrepreneurship with true entrepreneurs
00:59:59.560 so andy is in this season it'll be coming out shortly you can follow me on instagram at gerard
01:00:05.780 adams and then the show goes on my youtube channel gerard adams tv that's awesome man nice yeah we did
01:00:12.380 we did a really cool show today that's awesome if i don't say so myself yeah so two days ago i had a
01:00:18.040 conversation with somebody in a coffee shop and i started telling them kind of about what i was
01:00:21.620 doing with andy and everything and i was telling him about andy's emphasis on hard work execution
01:00:26.660 that sort of thing and they got kind of a smirk on their face and they're like well yeah i mean you
01:00:30.180 got to give people hope and i was like well what do you mean by that and he said i would almost
01:00:34.660 guarantee that andy frisella is way way smarter than everybody else but in order to give people hope
01:00:41.120 that they can do what he did they just he just says stuff like oh work hard you know be all in
01:00:47.860 have a lot of you know you know work ethic that kind of thing wait gerard let me no no no listen
01:00:53.220 so gerard my question is this can you honestly say you're not smarter than everybody else
01:00:57.860 uh because that's what this guy was saying i don't understand what the fuck he was saying
01:01:03.100 what he was saying was that people like your you guys who are successful are actually a whole lot
01:01:09.100 smarter than anybody else but what you tell people what you tell people is just work hard
01:01:15.140 uh there's no secret uh have have a you know strong work ethic and be all in and you too can
01:01:21.360 be successful in other words if people knew how really smart both of you guys were and that's
01:01:26.400 really the secret man i'll tell you what if i'm if i'm fucking on that level of smart i sure as fuck
01:01:30.240 don't know it so so speak to that gerard because i mean can you can you say with a clear conscience
01:01:36.500 in front of god and everybody you're not smarter than everybody else a hundred percent i mean the
01:01:41.460 moment you think that that's the case you ready you look you lose man you you know it's uh i'm we're
01:01:47.820 we're all students of of the of this game entrepreneurship it's a constant evolution a
01:01:52.300 constant learning constant putting yourself today i learned a shit ton from andy it's just about that
01:01:58.440 sharing and yeah it's like that man you got to continue to build out that circle of influence
01:02:03.000 building relationships learn from others i'm a mentor to millennials but i'm the reason where i
01:02:08.140 got to where i am today is because i'm a mentee i'm a student i'm constantly looking for mentors in
01:02:12.960 my life to help guide me build long lasting relationships which is another thing that i
01:02:18.740 think that you know everyone needs to realize it's about building real relationships not just
01:02:23.180 through social that's why i try to get out and really put out impromptu meetups together or go and
01:02:28.500 meet like with andy and real entrepreneurs um and it's constant constant you know learning you know
01:02:35.120 but i could say that um at this point i do feel like i have a master's degree at least at
01:02:41.300 entrepreneurship at this point if if there was ever a degree for it but i'm constantly pushing
01:02:45.660 myself to to grow and learn it's just amazing how many people think there is some sort of secret or
01:02:50.440 that you have some that's a fucking excuse man that's an excuse that's something that people tell
01:02:55.340 themselves because they don't want to see the truth the truth is this you don't have to be the
01:03:01.600 fucking smartest guy you just have to be smart enough to not do the same things that are wrong
01:03:05.500 over and over again and then you've got to be willing to get the fuck up off the floor when you
01:03:09.340 do those things wrong and if you keep making mistakes learning from those mistakes and moving
01:03:15.060 forward eventually you figure the shit out yep it's really that simple but so many people either a
01:03:21.340 don't want to do the work or b aren't resilient enough or persistent enough to push through the
01:03:28.180 shit that sucks which is a lot of it that they just don't get there and you know what not everybody
01:03:34.000 has to be there you know what i mean but to say that you've got some shit that nobody has or i have
01:03:41.340 some shit that nobody has is inaccurate like there's lots of dudes out there i learn from everybody
01:03:47.100 and i think the difference between people who are perceived as intelligent in their i mean there
01:03:52.640 is dudes who are legitimately fucking genius like elon musk right but like guys like me i'm not
01:03:59.780 fucking like that like you're not like that no offense you know we're regular dudes and like the
01:04:04.120 thing is is that i think what separates i think what separates maybe us from this guy right is that
01:04:13.060 we are willing to always learn we are willing to always listen and as much as i fucking talk
01:04:18.940 i listen a hell of a lot more you know what i'm saying so it's being a conscious um engaged student
01:04:29.020 like gerard said all the time and figuring out you know what works what doesn't work how can i learn
01:04:38.440 from his mistakes how can i learn from her mistakes how can i avoid those mistakes and it is about being
01:04:43.420 savvy to a point you know what i mean like there's some smoothness that you need to have but that all
01:04:49.860 comes along you develop that i didn't have that shit when i started no but dude now i'm constantly
01:04:55.360 looking at what everybody else does and i'm like i make notes i'm like yeah i probably shouldn't
01:04:59.620 fucking do that yeah you know or like you know i'm saying like this guy fucking loses his whole company
01:05:04.340 i probably shouldn't have uh done what he did yeah you know i'm gonna try to avoid that like
01:05:08.420 it's it's got like to me yeah it's it's not i don't know man like i know like you build your
01:05:15.540 discipline bro i know like i'm on the other end of the spectrum right like i'm not at the end i'm
01:05:19.860 somewhere in the middle though yeah right and like to somebody who's listening from the beginning of
01:05:24.040 the spectrum and they're just trying to get started they're listening like oh bullshit you've got all
01:05:29.320 these skills i have experience yeah that's it you know and you have experience and as we gain
01:05:39.000 experience from actually doing real shit in the real world we learn things you learn new skills you
01:05:47.580 learn how to operate yeah it's like wisdom dude that's it and it's it's just you you know it's it's
01:05:54.220 no different than when you touch the hot stove when you're fucking two years old you don't touch
01:05:57.280 your motherfucker again you know what i mean like and one thing i would say too is that like
01:06:01.760 it's entrepreneurship you know from you know all around is is about testing it's about it's about
01:06:09.180 trying it's like you know you got to constantly do that you know if you want to be an entrepreneur
01:06:13.380 you you gotta get burned you gotta do you know what i mean if you haven't made i always say if
01:06:18.120 you're not making mistakes you're not moving forward no you gotta fucking make mistakes you gotta get
01:06:23.380 out and try and experiment and do like and again and again and again and some things will work and
01:06:28.340 you double down and you act quick and you and you double down you keep pushing forward some things
01:06:32.940 don't work and you just say fuck it you move on try something new keep going now that's that's a good
01:06:37.140 point to bring up too now like like dude a lot of people when the things don't work instead of being
01:06:42.500 able to say fuck it and move on they get hung up on those things yeah you gotta know when to dude you
01:06:46.920 gotta have a short memory man and that's for good or bad things like dude don't toot your horn like we
01:06:52.560 just did a toot your horn fucking episode like nobody's gonna talk about you unless you talk
01:06:56.400 about yourself that's true but don't toot your horn for too long because dude you you know you
01:07:01.400 gotta keep your eye on the fucking ball and don't just just like don't brag about yourself or think
01:07:05.060 you're shit for too long when you do good stuff yeah same when you do bad stuff yeah let it go
01:07:08.780 you know dude i couldn't even i could not literally list the amount of mistakes that i've made and how
01:07:15.280 much money i've lost me too like me too millions millions and millions of dollars millions and
01:07:20.720 millions of dollars for me as well just being stupid yeah like do a dumb shit dumb shit yeah
01:07:24.600 and like people don't see that though yeah right like i'm not on the internet being like guys be
01:07:29.300 dumb as fuck and lose millions of dollars i mean it's it's about the war right i haven't lost 20
01:07:34.540 million dollars at once but i bet i've lost that cumulative yeah over a bunch of dumb fucking shit
01:07:40.100 you know and like dude but that's the cost of the education like you said you have the master's
01:07:46.020 degree you know and that costs money yeah it costs time it costs experience just like you're just not
01:07:52.100 paying it back on a back-end loan you're paying it as you go yeah you know i'm just curious andy was
01:07:56.340 most of your money lost out of ignorance or impatience impatience for sure yeah for sure
01:08:02.760 for sure i can see that yeah like it's a good mix of both it's got like peanut butter and jelly
01:08:08.920 you know what i'm saying like dude that's probably now that i would say patience probably because i
01:08:14.800 can my hardest lessons were because i was impatient and i wanted shit now and i saw opportunities i
01:08:21.060 thought i could make money quick that's the same with me yeah and then and then they never work
01:08:25.500 ever i've never had one work nope never have i had a one thing work where i thought like oh dude
01:08:31.740 this is gonna work it's gonna make it quick and i start doing the fucking you know the entrepreneur
01:08:35.120 math you know i'm talking about like you get your calculator out you're like 12 dudes times
01:08:38.840 2,000 times 50,000 times this you know and then you're like that's 50 million dollars in one
01:08:43.440 month yeah like you know what i'm talking about yeah anytime i've ever done that shit i fucking lost
01:08:48.800 like i've lost like i think it comes down to i'm not gonna pretend i've never done that we everybody
01:08:54.100 does that shit like dude i know you do it because we talk about it here you're like dude all you need
01:08:57.840 is 12 people to do this and that i'm like let's tell a friend carry the wine let's let's let's stop
01:09:02.920 that you start talking like that we fucking lose but dude you know it's it's just i think to wrap this
01:09:12.780 all up you know we could talk about this for hours and hours and hours but what would you say what do
01:09:21.900 you say to the millennial not just millennials to any entrepreneur or want to be entrepreneur
01:09:30.100 what is your number one you know and i know number one's gonna turn into number two three four
01:09:36.800 five because you and i are kind of the same guy here but what is your best piece of advice to someone
01:09:43.120 who really thinks that entrepreneurship is the route they want to go in life what would you say
01:09:52.240 look man like look bro i know you think this is the right thing for you
01:09:57.580 but let me give you a piece of advice yeah how would you fill that in i would tell them i would
01:10:04.120 say first and foremost you know prepare for absolute war um know that it is not going to be it is going
01:10:16.360 to be a long long long long journey and it is going to be the most fulfilling journey in your entire
01:10:26.000 life but go with like i would tell them like be ready to go into the storm be ready to just go
01:10:31.880 all in on on them on themselves like really really you know go all in on themselves and um i like i we
01:10:40.120 talked about i mean we talked about a couple different things um this was an amazing podcast but
01:10:44.540 you know don't focus on the money you know focus on looking deep down inside yourself before you stop
01:10:51.920 people will say you said don't focus on money how am i supposed to survive look obviously you got to
01:10:56.280 fucking survive yeah all right so so take care of survival but then after that yeah don't i mean
01:11:02.440 look as entrepreneurship is definitely business right so you have to be smart and you definitely have to
01:11:07.120 like getting into the business you do need to think about you know your strategy your business model and
01:11:12.020 all these things but if i were to give you the one main piece of advice is that what makes an
01:11:16.340 entrepreneur great is not how good you are at accounting it's not how good you are at like
01:11:22.740 get writing the best business plan it's not how good you are at you know calling yourself a ceo
01:11:28.340 it's it's how good you are at being a fucking badass leader that's it's how good you can find that leader
01:11:35.420 within yourself know that you're willing to go through a fucking brick wall no matter what stands in
01:11:40.780 front of you you're willing to fight through anything for for what you believe in in your life
01:11:48.000 and that you need to learn how to also care more about building a team you're not gonna be able to
01:11:54.080 do it alone so you need to be able to put be a good leader to the people around you empower them to be
01:12:00.120 to become the best leaders inside of your organization inside of whatever it is that you're looking to
01:12:05.000 build because you can't do it alone you need good people around you in all aspects both personally
01:12:10.540 and professionally so you need to attract good quality people around you understand what you're
01:12:16.660 great at go all in on that be the best leader that you can possibly be fight through it all
01:12:21.660 and surround yourself with other people that meet your values me and share that same fucking passion
01:12:28.880 and drive and that are gonna fucking ride or fucking die for for what you believe in and you need to
01:12:35.940 and then it's and then it's just about man taking action and that's it battling when you get knocked
01:12:40.560 down get the fuck back up i think that's great advice man i think the last sentence was the best
01:12:46.080 advice like dude just be prepared to get the shit knocked out of you and when it happens know that
01:12:51.780 there's nothing wrong with you that's part of the deal and get back up you know it really
01:12:57.980 it really doesn't get any more simple than that and i feel like people want to create problems they
01:13:11.100 want to create uh and make it harder than what it should be in their mind so that way when they fail
01:13:19.880 or when they quit it's justified you know the reality of success is that it like your friend at the
01:13:26.780 coffee shop doesn't know what the fuck he's talking about because i know the path i've been on and
01:13:32.880 you know the path that you've been on and nobody knows your path but you you could tell it all day
01:13:38.400 long but nobody was there on the fucking nights where you wanted to fucking kill yourself or the
01:13:44.280 nights where you wanted to fucking give up or you know all the bad news you've had all the bad
01:13:49.300 relationships you've had all the all the tough decisions and sacrifices yeah nobody knows that shit so
01:13:56.540 like it's real easy from the outside to point at anybody and say they have something special when
01:14:02.140 in reality the probably the biggest thing they have is the ability to just keep fucking moving
01:14:06.640 you know it's not about you know their brains or their smarts or their parents or this or that or any
01:14:15.140 other thing really it's about their fucking grit it's about their ability to fucking persevere it's about
01:14:20.900 their ability to move forward while getting punched in the fucking face four days out of the seven for
01:14:27.560 the rest of your life yeah you know and that's what entrepreneurship is so like when i hear people
01:14:32.520 say oh i want to be an entrepreneur not everybody's cut to be an entrepreneur you know and i can can people
01:14:40.660 be successful and make some money sure can people run some ads on facebook and sell some fucking products
01:14:46.000 sure but very very very few people have the grit to truly pursue that path long term yeah you know
01:14:57.240 um so while not everybody listening may be a true entrepreneur you could still take the entrepreneurial
01:15:06.380 values and lessons and skills and ideals to benefit you in your career path mainly being
01:15:13.960 focus on the quality of your product whether you're when i say product i mean whether you're
01:15:20.340 solving a problem providing a service making other people's job easier your product is you and if you
01:15:26.460 focus on the quality of your product you will not have to worry about the scoreboard and it's going
01:15:31.740 to take time it's not going to happen people don't notice you because you swept the floor extra good
01:15:37.120 one fucking time how about this how about try it for a year how about try uh you know doing
01:15:43.900 the extra shit for a year straight and see where it takes your life you know thinking like an
01:15:49.340 entrepreneur doesn't mean you have to be an entrepreneur but thinking like one is a pretty
01:15:53.520 good fucking idea yeah 100 and that's why we're teaching entrepreneurship to the local middle school
01:15:58.720 in newark to kids you know because no matter what those are skills that you need to carry that's
01:16:03.280 right throughout your whole entire life no matter what how many people i mean you have a awesome team
01:16:07.880 of people not every single person that works for you is an entrepreneur right they're they're
01:16:12.000 pieces of the puzzle that are extremely extremely extremely valuable yeah and and you know getting
01:16:18.920 them to think on their own autonomously to act and find solutions and think like an entrepreneur on their
01:16:25.560 feet makes them fucking valuable so like dude if you're listening to this and you're not the guy
01:16:30.720 you're not the ceo don't feel like this doesn't apply to you because it does like these same principles
01:16:37.540 apply to every single fucking person listening every single person no matter if your job is literally
01:16:44.040 to cook the fucking french fries cook the best motherfucking french fries that people have ever
01:16:48.980 tasted in their fucking mouth you know what one day you're gonna get recognized for it and you're
01:16:53.900 gonna get an opportunity for it you know it's life is not that hard man people just make it hard
01:16:59.700 yeah you know they try to make it like vaughn's buddy at the coffee shop they try to make this
01:17:04.520 ulterior path yeah that is more complicated than what it really needs to be you know it's the shit
01:17:11.680 our dad's taught us like dude work hard do the best you can and document it authentically don't try to
01:17:17.820 be someone you're not yeah from the inside out yeah you know be who you are in the heart and show that
01:17:22.760 as opposed to throwing all this shit on the outside and trying to paint you know a polish a turd you know
01:17:29.800 a fucking polished turd still a fucking turd man you know i'm saying like dude it doesn't matter what
01:17:36.260 car you drive what watch you wear what this that this this who no one fucking cares what what what
01:17:42.100 people are attracted to is authenticity the reality the journey the struggle the true stories
01:17:48.740 yeah you know not the fucking glory man everybody's telling the glory story yeah tell the fucking hard
01:17:54.420 story yeah and i mean even trust me we need more of that we need more leaders like that i was
01:17:59.180 going to wrap this up but i want to talk about that because dude you are very very smart and
01:18:03.480 intelligent about personal branding yeah let's talk about that for a second because we just talked
01:18:07.120 about this on my fucking fuck what about it's unbelievable how powerful i mean since i started
01:18:11.660 about 18 months ago because i did it because i really genuinely thought you know we really need
01:18:17.500 better role models mentors out there that are real entrepreneurs but holy shit the power of what i call
01:18:24.500 social currency had trademarked this term because i'm like this is a real this is a real tool a real
01:18:31.100 what i call social currency i mean i've been able to you know it has opened up unbelievable things
01:18:36.700 leaders create leaders for instance right got me to meet you andy build a relate i build relationships
01:18:41.200 with some of the greatest real entrepreneurs because of my social currency now right you know and
01:18:45.760 things have opened up you know like i couldn't even tell you i mean shit i've it's it's helped me build
01:18:50.480 even my business like i think that when you build a lot of people are building social currency for the
01:18:54.600 wrong reasons for the fame to be cool to be liked whatever the whatever the fuck the case is you
01:19:00.200 know for me it's for making impact making real relationships being human and like for my for a
01:19:06.180 big something bigger than me which is founders and it's allowed me to get entrepreneur aspiring
01:19:11.260 entrepreneurs from 13 countries this last court we had over 400 people trying to get into this last
01:19:16.560 core it's it's it's it's helped my business thrive and you know and um you know i think it's it's
01:19:22.640 extremely powerful i mean i've been able to go across the i have been able to you know travel with the
01:19:27.820 social currency speak in different places because of it you know and meet great amazing people and i
01:19:33.120 have been able to leverage that to impact more people so you know i think it's important um i just
01:19:37.660 think you got to leverage it for the right reasons not for you can't do again you need to not just be
01:19:42.820 use it for something selfish see how you can build that social currency to build a real community
01:19:48.580 you know or real business or brand something that's bigger than you and leverage it so that
01:19:54.360 it's another tool to communicate and impact you know and that's and uh and that's what i've been
01:20:00.040 working on and i've been basically using the same strategy that i've used for all my brands that i've
01:20:04.800 built you know with content and i just started implementing that strategy on my own personal brand
01:20:09.760 and it's been one of the most powerful things i've done for me for building relationships and
01:20:14.800 you know and now building you know founders and allowing it to be you know impactful yeah i mean
01:20:19.760 it's a real thing man you know uh a lot of people turn their nose up at social media and they think
01:20:25.680 especially like guys who have been successful before social media dude this this you've heard this
01:20:30.420 before too i'm sure like dudes who have been ultra successful and then they don't take their social
01:20:34.640 seriously yeah they're like oh i don't i don't fucking need that well you know what you may not have
01:20:38.400 needed it 10 years ago when you were fucking doing your work that has made you the money you make now
01:20:42.860 but don't fucking confuse that if you don't do it for the next 10 years you won't be making the money
01:20:47.760 that you're making now no fucking shot no no people are now consuming we like you as an individual you
01:20:53.660 are the media platform trust me trust me you take it from someone who's built a real you know
01:20:58.920 publication people don't want to read the like the news is filled with fucking shit people don't even
01:21:04.240 want to watch the news anymore people want to get you know they want to be they want to uh you know
01:21:09.600 get the information from people they're building you know they're it's it really is it's it's amazing
01:21:15.220 the influence peer-to-peer i mean look at think about your community right now listening to this
01:21:19.580 you know what i'm saying how powerful has it been for you andy with with mfceo it's exponentially
01:21:24.520 powerful period i mean it's it's opened up doors for me that i wouldn't have even thought were like
01:21:34.180 even open it's crazy it's even hard to put in yeah it's unbelievable it's totally life-changing
01:21:40.180 shit and for your business too not even just for your relationships we're fucking in la i walk out
01:21:44.800 of the hotel you've got fucking 10 dudes standing there and they're all like motherfucking cdo and i'm
01:21:49.940 like who the fuck are these kids like you know it's it's weird dude like it's like and you know
01:21:57.380 people say oh these insta famous no motherfucker it ain't insta famous no more it's fucking famous
01:22:02.480 yeah you know i'm saying it's people you've got to start taking your brand serious yeah it's not
01:22:09.360 this is a tool it's it's yeah it's a way to truly have leverage yes man it's a way to communicate
01:22:15.920 on an exponential level that never existed before and this is just the beginning yeah like say you
01:22:22.880 only have 500 friends on instagram right now that's okay we all started at zero yeah dude and we're in
01:22:28.060 the beginning stages like don't think because you only have a couple thousand or a thousand or less
01:22:33.540 than a thousand followers that you're somehow left behind dude no we're we're this is the fucking
01:22:38.500 first two or three years of tv we're still in the first round of radio yep you know imagine if the
01:22:43.660 rock didn't have social media would he have the career that he has now right no there's no fucking
01:22:48.020 way no fucking way yeah if the rock didn't have social media i just don't think social media would
01:22:52.700 exist no no yeah exactly so dude if the rocket have social media he'd be still be doing uh he'd be
01:22:58.160 still be doing that movies like uh walking tall you know like the one he wants to forget you know
01:23:04.180 right but you can't help but watch it when i love walking tall i love it dude i mean i'm just saying
01:23:08.900 it wasn't the best movie yeah like it was just okay while we're on that while we're on that topic
01:23:13.940 we do have people who listen to the podcast that inexplicably are unaware that you actually do short
01:23:19.100 videos on your ig so why don't you once again share your uh yeah your connection guys i do if you guys
01:23:24.740 aren't follow me on uh instagram i do like little mini podcasts they're almost every day so uh it's at
01:23:31.180 andy frisella on instagram that's where i do most of my content um and you know if you're if you're
01:23:37.800 liking the podcast you know you need if you don't have an instagram fucking create one and follow
01:23:42.000 me and i guarantee you get content out of it so um so yeah man uh what i mean what what else do you
01:23:52.800 have going on man like what else what else you want to talk about fuck man i'm focused dude yeah
01:23:57.220 like i'm focused man this is it for me so it's just like building out my community i think it's
01:24:03.680 interesting how focused and all in you are on one project when there's all these dudes who have
01:24:07.720 never built fucking anything yeah you know like dude doesn't it like it's it does kind of it really
01:24:14.320 does fucking hurt me it does because it's almost arrogant it's like bro who do you think you are
01:24:18.160 you could do five things yeah you know when it takes all of me and i built shit to do one thing
01:24:23.800 so it's like part of me gets pulled in a direction where it's like fucking like i'm concerned
01:24:29.540 yeah like again i'm concerned about you know the influence in in which the next this gen our
01:24:34.020 generation this next generation is coming up and who they're who they're being influenced by
01:24:38.360 and then on the other side it's like okay you know like i always said pressure you know pressure is a
01:24:43.100 privilege you know so it's like that puts more pressure on guys like us you know and all the all the
01:24:48.740 all the men and women out there that have actually really truly built something it's like you have a
01:24:53.540 responsibility at this point to to step up you know to start start building that social
01:24:58.820 currency start getting out there and spreading your story talking about it spreading those lessons
01:25:02.500 we need better leaders out there we need better role models out there you know so uh and shit hit
01:25:08.260 hit me i'll help you i mean i'll i will help you you know if you're a real entrepreneur out there
01:25:13.640 and you're like fucking oh man i don't know and you know you're questioning listen i'll help you
01:25:18.940 you know um hit me up but you know we we uh it it fucking irks me that there's so many people out
01:25:24.740 there that are leveraging social media for the you know for for selfish reasons for the wrong reasons
01:25:29.200 um but at the same time it's like it's opportunity and it's a it's a it's a privilege that we have the
01:25:35.740 opportunity to go out there and and and actually represent what real entrepreneurship what real if
01:25:42.340 you want to call it success you know what that really means you know everything from the way you
01:25:47.500 live your life i mean shit i talk about my i get asked a lot about my relationship being you know you
01:25:52.460 you know still you know you know a young hustler out there and having an amazing girlfriend who
01:25:58.320 you know supports me and what's that like to have a real relationship you know andy we were so inspired
01:26:03.740 by you and emily and your wife and how yous hold each other down last night it was just like to us we
01:26:09.440 we man we love that dude like that needs to be shown more man like success is it's business but man it's
01:26:16.020 like you need to have that support system you need to have that that person that's in your life that's
01:26:20.740 gonna help you support you love you fucking like want to build an empire with you family all that
01:26:27.480 shit you know that matters we need to see more of that shit you know what i mean so i don't know
01:26:33.120 i'm i'm excited for for the opportunity to to help be a better role model man and and and i'm blessed
01:26:39.760 to have relationships like you bro well dude likewise man loved having you on the show for sure
01:26:45.620 loves energy man it's got good energy yeah i gotta ask one content question what's that i saw so
01:26:51.540 gerard you're putting out content that's very very high production value so i'm curious is that
01:26:59.120 something that people absolutely have to work toward in your in your opinion or tell me tell me your
01:27:04.460 approach to no absolutely not i mean i take a you know obviously i take a lot of private look this take
01:27:11.620 this this has taken me i think i did my first documentary i've been writing since i started my
01:27:16.660 career but i did my first videos and documentaries back in like 08 you know what i'm saying like close
01:27:23.420 to close to 10 years you know what i'm saying so it's taken me a long time and um and like being
01:27:31.160 getting to the ability of having a good team that can put out that kind of production value but
01:27:35.220 no you don't need that you know you for now man i mean with the iphone today you can literally that
01:27:41.480 that thing this thing like if i had this thing when i started like when i was fucking 19 years old
01:27:46.340 18 years old if i had this smartphone and fuck are you kidding me like man i'm excited to see what
01:27:52.100 this gen z is gonna fucking create i mean they have the fucking everything in their fingertips
01:27:56.660 like it's a powerful thing you don't need to have you know the best fucking camera anymore
01:28:03.060 you know all this crazy equipment you know just authentic content yeah it's gotta be fucking real
01:28:08.840 which is really easy to do it's just taking the courage to be yourself yeah you know
01:28:13.660 cool well guys make sure you're following gerard hit up with the instagrams gerard adams
01:28:20.380 okay at gerard adams um g-e-r-a-r-d-a-d-a-m-s he's putting out quality content dude travels the world
01:28:28.120 he's always doing cool shit like i always tell you guys if you want cool social media go be fucking cool
01:28:33.480 in real life and this motherfucker's as cool as it gets so thanks for being on the show brother
01:28:38.000 thank you brother yeah thank you really appreciate you coming on all of you thanks gerard thanks for
01:28:42.420 having me and uh we'll catch up with you guys next time
01:28:44.960 you