REAL AF with Andy Frisella - How to Create Amazing Opportunities For Yourself, with Andy Frisella

00:00:00.000 All right. Hey, guys. What's up? It's Andy. You're listening to the MFCEO Project. I am

00:00:22.020 the MFCEO. I'm here with my co-host, Vaughn Kohler. What's up, buddy?

00:00:25.380 Not much. We're experiencing climate change here in St. Louis.

00:00:28.460 Yeah, we are, man. It's beautiful. It is. It's crazy. Yeah. It's amazing what this great

00:00:32.240 weather does. If I could have this all the time, I would be in such a good mood every

00:00:37.520 day. Yeah. I mean, nothing could go wrong. It is perfect. Yeah. This is your ideal weather

00:00:41.720 too, right? Because you like to get out on the farm and do all the manual labor, although

00:00:46.020 maybe you like it when it's hotter. No, no, no. This is perfect, man. 75, breezy, not a

00:00:51.100 cloud in the sky. The sun's not too hot. It is beautiful in the loo right now. Well, we

00:00:56.460 were just talking about how we didn't want to overemphasize local stuff, but I have to

00:01:01.880 say it's getting about that time where things are getting excited for baseball. Dude, I

00:01:06.300 love the Cardinals. I hate the fucking playoffs. You do? Yes. Tyler knows why. Tyler knows

00:01:12.520 why. Because he likes to drink during the playoffs. I like to drink during the playoffs. I end up

00:01:16.860 taking all our guys to the games. Basically what happens is at the end of the playoffs, I end

00:01:23.540 up fat, I end up broke, and I end up with a terrible hangover. And not only that, business

00:01:30.720 is terrible during the playoffs here in St. Louis. Oh, I would imagine this. So no one

00:01:33.380 gives a shit about working out or supplements. And it makes you drink more. Yeah. Dude, it's

00:01:38.140 just a, it's like a downhill slope, but I still love the Cardinals, man. Well, you should

00:01:42.080 do what I do and get a dietary allergy that prevents you from drinking beer. That way you

00:01:47.160 won't get a beer belly. That sounds horrible. That's why you smoke all that weed. Yeah,

00:01:50.780 right, right. That's your favorite joke. I love it. All right. So what are we talking

00:01:56.480 about today? We got the question of the day, all right? Yeah. Question of the day. Okay.

00:02:00.380 Here's my question. All right. Who's the most impressive person you've encountered in the

00:02:04.760 last month or two? You mean outside of you? Of course. Of course. There's no competition

00:02:09.540 there, right? Well, you go first. Cause I, I, I'd have to think about that one. Man, does it

00:02:16.040 have to be in person or did, you know, can you be impressed with somebody you see on

00:02:20.860 television? I think it could be either. Okay. Okay. So maybe pick two. All right. In

00:02:26.500 person, no question was Will Compton. Oh yeah. Our guests we had here on the podcast

00:02:31.720 on leadership, uh, 24, 25 years old, uh, very old soul, very intelligent. I mean, when I was

00:02:39.480 speaking to him, I feel like I'm speaking to somebody who's 60 years old and it just has

00:02:43.340 a great grasp on life. Yeah. No matter what happens to that guy, whether it be in the NFL

00:02:47.880 or business or anything coaching, he is going to be ultra successful. Um, I meet a lot of

00:02:54.880 people. I meet a lot of people in my day to day. I've been very, uh, it's been very hard

00:03:00.540 for me to find anybody. I think that has impressed me the way that he has personally. That's a

00:03:05.040 great answer. Yeah. Great dude. So what about, uh, like on TV or something? TV famous personality.

00:03:10.880 You know what? And this is going to piss people off, but I don't really give a shit.

00:03:14.360 I'm impressed with Donald Trump. All right. Yeah. Let me tell you why I can imagine why,

00:03:19.160 but go ahead and tell us anyway. Here's why. Because politics has typically been a game of

00:03:24.900 say what you're supposed to say, say what you're expected to say. And that's how you get the votes,

00:03:29.620 even if it's a lie. Okay. And what I enjoy about, and I don't agree with Trump's delivery. I think

00:03:34.420 his delivery is fucking terrible. Um, a lot of times, a lot of times it's genius, but what I do

00:03:41.320 agree with is that he is being authentic. He's being himself. He is saying what he believes in

00:03:46.120 without any regard for what people are going to have in response. So most people go into a situation

00:03:52.460 like that, trying to manipulate the outcome. He's just going in and being himself. And because of that,

00:03:58.160 he's finding success at this point in time. You know, every time you see him on TV,

00:04:02.540 you have all the quote unquote political, um, experts saying, Oh my God, he just totally fucked

00:04:09.280 up. You go look at the view, the, uh, polls the next day and he's up. Right. You know? And the reason

00:04:13.740 is, is because he has fucking balls and I admire him for that. I admire his business career. You

00:04:19.680 know, you could knock on him. People say, Oh, his dad gave him 30 million bucks. Yeah. He's turned

00:04:23.560 it into fucking billions. And he also went bankrupt and rebuilt it. Yeah. Four times. Yeah, exactly.

00:04:28.560 So, I mean, you know, and I'm not saying I'm not sitting, this is not a political endorsement

00:04:33.300 of Donald Trump. Right. All right. There's a long way to go, but so far I know that I'm

00:04:40.600 sick of the fucking traditional rhetoric, bullshit and politics. None of those motherfuckers

00:04:45.300 care about us. What they care about is creating issues that divide us and get us to fight so

00:04:51.040 that they can take their focus, take our focus away from them so that they can go do whatever

00:04:55.420 the fuck they want. That's what their, that's what their goal is. So I can appreciate and

00:05:00.860 I'm ready for, and I hope you guys listening are ready for someone to come in and just fucking

00:05:05.740 do what they think is right. Regardless of, you know, scratching each other's backs and

00:05:10.100 all this secret handshake bullshit that goes on up there, you know? And I think Trump is

00:05:15.140 somebody, there may be other guys, but I think he's somebody that's willing to do that.

00:05:18.880 I think it was perfect. He's on the front cover of time magazine. I don't know if you saw

00:05:22.140 that, but deal with it. Yeah, exactly. Deal with it. Yeah. The, the, the, the phrase

00:05:26.860 was perfect. Yes. And, you know, obviously if you're listening to this podcast and you're

00:05:31.400 not a brand new listener, you could see where I can relate to somebody like that. Yeah.

00:05:35.680 But I think we're all ready for that. I mean, I think we're all, I think all of us, man, you

00:05:40.720 know, black, white, yellow, red, gay, straight, female, male, whatever, whoever's listening

00:05:47.160 to this, it doesn't matter. All of us as Americans are ready for somebody who's just going

00:05:50.740 to be honest with us. I think that that's, I think that's why his appeal is so strong

00:05:55.680 and I respect it. I think we're tired of being ruled by political correctness and this culture

00:06:01.620 of everybody's offended by everything. Oh dude, people are sick of it. Yeah. I mean, definitely,

00:06:06.920 you know, so those are my two guys. Yeah. What about you? Uh, well, I'm glad you talked,

00:06:12.020 uh, like you did cause you gave me some time to think about it. And I'm going to say, this

00:06:16.100 is somebody who actually has a connection to you and you don't even know it. Um, and it's actually,

00:06:20.400 uh, the guy that I, I began working with a couple of months ago. He's our digital consultant. He helps

00:06:25.500 me with some of the technical aspects of the, of the website and some other things that we're trying

00:06:30.820 to develop on the site. And his name is Jurgen. He's German, but he lives in New Jersey. And the

00:06:36.760 reason I'm so impressed by him is he is a workhorse. I mean, he, he literally is on top of things like

00:06:42.600 when the website has gone down a couple of times, he's known before I did. Right. And, uh, he just

00:06:47.040 puts in the time. In fact, sometimes when I Skype with him and work on different things, he just

00:06:50.600 looks really tired because he is a hard, hard worker. And so I really appreciate that. He's

00:06:55.440 also the kind of person that, you know, you ask him what time it is and he'll tell you how a clock

00:06:59.660 works. So he's, he's very thorough. Right. And so I was, I was really impressed by him. And then,

00:07:03.960 uh, and then this is gonna, this is gonna, uh, possibly cause some people to, to scratch their heads,

00:07:09.540 but I I'm really impressed with at least one thing about the new Pope. Oh yeah. Yeah. I'm

00:07:18.760 going to turn, I'm going to go this direction. I don't know if you've heard this, but this shows

00:07:22.680 you how ignorant I am to current events. Like how new is the Pope? Well, I mean, I say he's new. He's,

00:07:27.220 he's been around like a year, year and a half, maybe, maybe, maybe a little bit longer, but he's

00:07:31.500 still relatively new. Pope Francis. I was thinking the same fucking thing. Right. Well, I say new,

00:07:37.440 but he's, he's, you know, still relatively young and we can't see that smoke from, but, uh, yeah,

00:07:41.420 exactly. Exactly. But I mean, that's, I don't know if you heard this story, but he, you know,

00:07:45.620 typically the Popes are in these, you know, they, they, they live in these big palatial mansions and

00:07:50.380 that sort of thing. But he, uh, he actually said, no, I'm just going to live in the, the small, uh,

00:07:55.880 apartment, I guess that, that is available. And I, I just thought that was, you know, we were talking

00:07:59.920 about humility and I don't think it would have been wrong for him to live in the, in the palace or

00:08:04.600 whatever it is. That's a choice to be modest. Yeah. That's a choice to be modest. And I,

00:08:08.200 and he's really connected with people cause he's really down to earth. Right. And, uh, he's had,

00:08:12.040 he's taken selfies with people and he's gotten into social media. So I, you know, I got, I gotta,

00:08:17.180 I gotta respect that. So that was, that was kind of impressive. But, um, but yeah, I, you know,

00:08:22.300 we've, before we get into the topic, I think, uh, I'll take a second to do the, uh, you know,

00:08:27.180 the important, the boring shit, the boring stuff. Yeah. Yeah. Okay. So, so those of you who have

00:08:33.540 listened to us for any length of time, know that this is something you have to endure, but check

00:08:37.480 out the MFCEO.com, our website, there's all sorts of stuff there that you can, um, listen to and,

00:08:43.380 and download. And we're working on, on developing that, uh, significantly. In fact, we were just

00:08:48.320 talking just a few minutes ago about, uh, can I, can I reveal that, that we were working on

00:08:53.340 throwing up some, uh, some, some t-shirts that this comes out. Yeah. By the time it'll be up. So we're

00:08:59.020 going to offer some t-shirts and we're also working on getting some products that, that are going to be up

00:09:02.420 there. But, uh, for show notes and for links galore and for just more, uh, resources, uh,

00:09:10.100 specifically the page for this episode is www.themfco.com forward slash P 13. And of course,

00:09:18.540 you know, kick connect with Andy on, on Twitter, actually not Twitter. You're not on Twitter. I

00:09:23.360 don't think some people have asked for you to be on Twitter, but, but, um, Instagram stuff to

00:09:28.060 maintain. Yeah. Instagram, Snapchat, uh, Periscope's your favorite. You're at Andy for sell up for

00:09:34.120 pretty much everything. Snapchat is MFCO dash MFCO dash one. And I'm pretty much at Von Kohler for

00:09:39.720 everything except for Snapchat, but you can look me up by my name and that's fine. Well, so we're doing

00:09:46.240 something a little different and I don't want to worry everybody because Andy's still the main guy

00:09:51.600 and he's going to be providing the, the meat. I'm the potatoes. I might also be the A1 sauce. I

00:09:57.100 don't know. Tyler's just shaking his head, but anyway, but what we thought we do today is a lot

00:10:04.460 of you guys have been asking how, uh, Andy and I started working together and we've gotten some

00:10:08.600 emails about that. We touched on it a little bit briefly at the beginning of, of this whole podcast,

00:10:13.620 not, not this particular episode, but literally the beginning of the podcast, episode one. And as we

00:10:18.820 thought about it, we began to realize that being an entrepreneur, having an entrepreneurial mindset

00:10:23.240 isn't just about starting a business and working for yourself or being your own boss. I mean,

00:10:27.520 that's a huge part of it, but being an entrepreneur is about creating the ideal job situation for

00:10:33.140 yourself. Um, it is literally creating your dream scenario and it may be for you that that's not

00:10:39.580 starting your own business as much as it's maybe one of two other things. It's either one,

00:10:44.140 establishing a partnership with someone who's doing something that you think is really cool

00:10:48.260 or two, it could be creating a position for yourself and then persuading someone, someone

00:10:52.740 who's successful and wealthy to let you serve them in that position. So some people call that hiring

00:10:58.620 a boss. I don't, I don't know if that's how I'd refer to it, but in any case that's entrepreneurial

00:11:03.480 because it's, it's starting a completely unique enterprise. You, you, you with me so far?

00:11:08.780 Yeah, for sure. I think it's, I think a great way to say that is basically a way to, um,

00:11:13.320 network, connect and create value, uh, you know, for yourself and create opportunity for yourself.

00:11:19.260 Everybody's always looking to get, to get closer to people that can help them progress. And I think

00:11:26.080 that's what we're talking about, right? Exactly. So, so what I thought I'd do today is share a little

00:11:29.880 bit of the story about how we started working together. And again, I'm not claiming to be the

00:11:34.220 expert. These are, we just put our heads together and, and came up with some principles because we

00:11:38.420 actually a long time ago, uh, had recorded a podcast about basically how would you approach

00:11:44.860 somebody like Andy, if you, if you wanted to work with them or, or, or, or somebody, yeah,

00:11:49.820 anybody who's, who's successful or, or, uh, influential. And really at the time we thought,

00:11:55.520 eh, this isn't up to our, to our level of excellence. So we just scrapped it. But so we're

00:11:59.500 going to do that today. We're going to talk a little bit about the story of how we started working

00:12:02.680 together. And, uh, because I'm going to tell you guys out there, there are a lot of very wealthy,

00:12:07.880 successful people out there for whom you could offer a lot of value. And there's a lot of

00:12:13.080 opportunity out there. And I'm going to, together, we're going to talk about the principles that we've

00:12:17.800 used. We get people all the time. I mean, I personally get people all the time. Hey man,

00:12:21.900 how can I work for you? How can I do this? How can I do that? And if you're sitting around waiting

00:12:26.900 for that to happen, it's never going to happen, right? That person's never going to come to you,

00:12:31.100 you know, no matter who it is, you know, and say, Hey, I want you to work for me. You know,

00:12:36.320 you've got to come to them with the idea and the opportunity and to show the value that you're

00:12:41.700 going to bring to that person in which way you're going to provide that. And then they have to

00:12:46.540 believe it. And that that's how it goes. You know, so many people sit around and wait and wait and

00:12:51.020 wait and wait and wait, hoping that one day Donald Trump's going to call them or fucking, you know,

00:12:55.660 Gary Vaynerchuk's going to call them and say, Hey, come work for me. You know, clearly that doesn't

00:12:59.700 happen. Right. The world rewards action. You have to take action. You have to take initiative. And

00:13:04.380 that's what we're going to talk about today is how to actually do that. Absolutely. Absolutely. So

00:13:09.080 I'll, I'll throw it over to you, Andy. Why don't you, cause I, I'd like, you know, I know my side

00:13:13.360 of the story and what led me to, uh, to meet with you, but why don't you tell, tell it from your

00:13:17.500 perspective? Yeah. I mean, it's real simple. Uh, Vaughn was working in a magazine called the nines here

00:13:23.260 in St. Louis. They want to do a piece on myself and our companies, um, locally here in St. Louis. Uh,

00:13:29.560 we have a very big following and you know, he came in, we started talking. Uh, I mentioned

00:13:35.520 that I was wanting to do some books and stuff like that. Vaughn happens to be a writer and

00:13:39.300 we just kind of hit it off and went from there. He's like, Hey, you know what? I can, I can

00:13:42.960 help you with this stuff. Yeah. And, and that's where the idea was born. And the idea from the

00:13:47.740 podcast was born through our works on the books. So what we did was we will record, um, the book

00:13:54.880 sessions and then Vaughn would take the recordings and basically transcribe them and edit them

00:13:59.560 up. And we're like, you know what? We should just do a fucking podcast. Um, we're having

00:14:05.000 fun. We like this. There's good stuff. And that's how the podcast was born. Right. Right.

00:14:10.280 So those, those are definitely the cliff notes. So we're going to go, we're going to, we're

00:14:13.760 going to go back and unpack it. But yeah, basically that's, that's exactly how it happened. So

00:14:18.180 what I'm going to do is I'm going to just kind of throw out a principle that, you know,

00:14:21.980 either, either it happened, you know, intentionally, or we just sort of stumbled upon it, but either

00:14:27.240 way, they're, they're principles that I think you guys can use. Um, and the first one is,

00:14:32.100 is simply this is to work with the person that, that you're really impressed with before you

00:14:39.300 work for. And what I mean by that, and, and, you know, as always, Andy, we're excited about

00:14:45.140 hearing your take on this, but I think a lot of people out there are very, um, they try to

00:14:51.060 manufacture some sort of artificial connection with someone. And I think the reason that we

00:14:56.220 worked together was there was a very natural reason that originally put us together. Right.

00:15:00.980 You know, it wasn't forced. And so I, how would you encourage somebody who, you know, thought,

00:15:07.880 well, I just want to find a natural way to work with a person that I, that eventually I'd like

00:15:11.780 maybe a deeper investment. How would you encourage them to go about forging that, that connection?

00:15:16.860 Start by thinking about how you can, how can you get their attention? And, and by getting

00:15:22.040 attention to somebody who's in a position, um, like what we're talking about, it's going

00:15:27.260 to be something that's going to benefit them. Okay. You're going to have to go to them with

00:15:31.540 something that is going to benefit them. Um, whether that be, uh, you know, like what we did

00:15:37.280 an article or whether that be something like, um, you know, creating a charity or talking

00:15:45.540 to them about, you know, how they can increase their sales without you actually like selling

00:15:51.060 them anything. Right. Hey, I want to share an idea with you. I had, I think it's good.

00:15:54.920 I don't want anything for it. Um, there's a lot of things that you can do, but basically

00:15:59.900 you're going to have to figure out a way for yourself to create value. That is not attached

00:16:05.420 to the person having to buy something. Right. Okay. Because that's what it comes down to

00:16:09.480 because people get hit up every day. Successful people, um, get hit up every day, a million

00:16:16.000 times a day with, I've got this great opportunity. It's only going to cost you X. And the minute

00:16:20.780 it's only going to cost you comes out of their mouth. I'm fucking over it. Right. I don't even

00:16:25.140 hear it because it's so every day. Now, if you want to step up, you know, I think a good

00:16:30.620 idea is to start with a, with, with a step of good faith, you know, knowing that that

00:16:34.800 investment, that relationship and that friendship is going to be worth it. Right. For example,

00:16:39.500 I was asked to sit on a board of a very prestigious fitness company, um, that is well known, uh,

00:16:45.600 recently, um, I was going to receive a percentage stake in the company, a significant stake in

00:16:51.660 the company. Um, the guy who owns it's a multi-billionaire. All right. I told him in return

00:16:58.640 that I didn't want anything. I didn't want anything out of it. Okay. I didn't want any

00:17:03.920 equity. I didn't want anything. I just want to help. Okay. And the reason I did that is

00:17:09.520 because that relationship is going to be more valuable to me than the percentage of whatever

00:17:13.480 it is. And most people are thinking like, what can I get today? Okay. Instead of what

00:17:18.080 can I contribute today? And I've always found that the more you contribute and the more you

00:17:22.660 give, the more you get back. And so I told him, I said, Hey, I said, look, man, um, I appreciate

00:17:27.820 the offer. I'm humbled. I really appreciate it. Uh, but I'd like to do it for free. And

00:17:32.780 he like, he's like, dude, you're fucking nuts. And I'm like, that's how I roll, man. You know,

00:17:36.960 it'll work out one day. I'm going to come to you and I'm going to ask for you a favor

00:17:39.660 and that'll be your favor back to me. And, and he, he wouldn't accept that. He, I ended

00:17:46.080 up getting the equity in the company, but the point was, is that that I meant it a hundred

00:17:49.920 percent, right? I would have genuinely helped him every bit that I can and sat on his board

00:17:55.000 for free just to have the relationship because dude, I'm not a billionaire. I don't know one

00:17:59.960 day I'm going to have to go seek outside financing and I'm going to need to go to somebody like

00:18:03.680 that and say, Hey man, I need some, I need you to show me where I can do this. Right.

00:18:07.560 And I already know where that value is going to come in later down the road. And how much

00:18:10.740 can I learn from him? Right. He's a big corporate guy. Who's made billions of dollars. You know,

00:18:15.560 I'm a little bitty fish in a, in a, in a big pond, you know? So I think bringing value to

00:18:22.060 somebody without asking anything in return is one of the best ways that you can do it.

00:18:25.520 Yeah, definitely. I mean, it sounds like more important than money building goodwill. In fact,

00:18:30.080 I think you said that I might, I might not have caught it, but, um, so what I think was probably

00:18:35.120 really attractive to that guy in that situation was the fact that you didn't have an ax to grind.

00:18:40.760 He asked for your help, but it was, it was just very natural for, for you to help him out. And,

00:18:46.120 and you were almost, I don't want to say disinterested, but you were almost detached. Like you

00:18:50.220 weren't desperate to help him. It was, it was this sort of laid back approach.

00:18:53.940 It's a funny thing that, you know, how that works. Right. I mean, this is definitely not

00:18:58.040 in this situation. It is not something I did on purpose, but you know, it's just like when you

00:19:03.620 go to the bar and you're going to pick up girls, right. And you're going to go up, you're going

00:19:06.340 to go up to the table of girls. You'll be like, Hey, what's your number? What's your number?

00:19:08.940 What's your number? What's your number? And you know, they're all going to be like, dude,

00:19:12.840 get the fuck away from me. You know, cause you're acting all desperate and being weird. And it's

00:19:16.860 just weird. Is that true, Tyler? That is a hundred percent true. So, so, so, you know,

00:19:23.720 when you, when you act like it's not the end of the world to you, you know, people realize

00:19:29.600 that you have something of value to bring to the table and it naturally makes you more

00:19:33.380 attractive. Yeah. So, I mean, I wasn't doing that on purpose, but I guarantee you, you know,

00:19:40.780 he was shocked when I told him, Hey, I don't want anything. I just want to do it. Right. I know

00:19:45.540 he was cause he told me he was right. But the reality is, is look, I just want to help

00:19:49.100 out. And I, I believe that the more help that I give, the more help I get back in the relationship

00:19:53.760 with somebody like that, which I don't have many relationships like that is totally worth

00:19:57.980 it. Yeah. So, yeah. So I, my first point was work with before you work for, but it sort

00:20:03.120 of organically grew into work with someone naturally and work with them in a detached way.

00:20:09.500 That's not like you have this for that. Yeah. This for that, that, you know, that you have

00:20:13.700 some sort of ax to grind or, or really strong agenda that, you know, makes you desperate.

00:20:18.320 So, but you know, that leads us to the second point. And I know you feel very strongly about

00:20:23.460 this because we've talked about, you know, all the guys that, that, you know, want, want

00:20:28.260 your attention, want your time. Cause they're like, Oh yeah, yeah, yeah. I want to, I want

00:20:32.000 to mentor. I want, you know, I want you to mentor me so bad and I'll, I'll do this and

00:20:35.500 this and this, and you invariably ask, you know, well, what do you have going on? And

00:20:39.700 so that's the second point that I would say is that, um, have your own stuff going on.

00:20:44.620 Don't wait around hoping somebody else hires you because that was the situation that we

00:20:49.360 had. Right. No, look, nobody in a position of success that you're going to want to work

00:20:54.400 with is going to want to hold somebody's fucking hand from day one. All right. A big part of

00:21:00.440 what you have to show that you're valuable is that you are willing to go out and do the work

00:21:05.120 on your own. So when, when somebody comes to somebody, um, who's successful and they

00:21:10.460 want to get in with them, let's say you want to go to Donald Trump. We'll just use that

00:21:14.740 example. Cause we talked about him. You know, if you're like a day one and you said, Donald

00:21:20.220 Trump, I just, I'm Mr. Trump. I love you. I, you're my hero. Uh, you're a legend, blah,

00:21:24.100 blah, blah. I want to work for you. And he says, well, what do you got going on? Nothing.

00:21:27.220 I'm going to do everything you say. Right. He already knows that's bullshit because if you

00:21:30.760 were truly ambitious, you would already have a bunch of things going on yourself. Right.

00:21:34.840 You know, so you're not going to fool anybody into like just pulling you along. You're going

00:21:40.780 to have the more things you have going on, the more impressive you are. And that's whenever

00:21:45.020 somebody says, Whoa, look at all this cool shit. This guy's got going on, man. What if

00:21:49.080 I could pull this guy in with us and he could do that kind of stuff for us? Yeah. You know,

00:21:52.560 and that's where something people don't think that most people that come, um, in a mentorship

00:21:59.380 situation, they want their fucking hands held from day one. You know, they want to be baby.

00:22:04.660 They want to be patted on the ass. They want to be show the way. And they think that just

00:22:09.400 because they connect with somebody who is successful, that they're going to be successful.

00:22:13.580 But the reality is, is if you lack the ability to go out and initiate those tasks and those

00:22:21.380 jobs and those projects and all that stuff on your own, you don't fucking have what it

00:22:25.160 takes. Right. You're going to be a worker bee for somebody. And nobody in a position of success

00:22:29.940 can everybody in that position can recognize that every single time. Yeah. All right. So having

00:22:37.400 your own thing going on, having your own momentum, having your own projects, you know, having a

00:22:42.660 history of going out and doing, even if you fail, even if, Hey, I had this business and it failed,

00:22:47.680 I had this business and it failed. All right. Well then my question is going to be, well, what'd you

00:22:50.760 learn? You know, and then we can, we still have something to talk about. Right. But if they say,

00:22:55.380 that's a great point, even if you failed, it showed that you tried. Right. Dude, how many times do I

00:22:59.100 fail? How many times did everybody fail? You know, um, everybody fails. So even if someone fails,

00:23:04.040 you know, at least they show that they have that go getter. I'm going to go out and kill shit

00:23:09.700 mentality that, that I'm going to find valuable. Right. Okay. So yes, you have to have your own

00:23:15.360 shit going on or don't waste the person's time because they're going to see right through that.

00:23:20.180 It's crazy. And I promise you, I didn't, I didn't plan it this way, but it's crazy how many

00:23:23.860 analogies there are to relationships, because going back to that bar scene, which guy is,

00:23:29.240 is more attractive. The guy who's sitting at the bar by himself, kind of looking around or the guy

00:23:34.780 that's got two or three girls already with him for when he approaches another girl. I mean, it's,

00:23:39.440 it increases social value. It shows that you, you know, you have value, you have value. You're

00:23:44.380 already doing your own thing. Man, I wonder why all the girls are around that guy. Yeah. I mean,

00:23:48.220 here's a tip for you single guys. If you want to go pick up girls, go to the bar with four of the

00:23:52.580 girls period. Yeah. I don't think it works the other way around though. No, no, it doesn't,

00:23:58.040 but I'm just kind of a double standard, but you know, man, I used to be friends when I was in

00:24:01.620 college with all the prettiest girls and I would hang out with them and I was perfectly content being

00:24:06.740 friends because just be having that surrounding all the time and it's just, it's, it's exactly what

00:24:11.360 you said. But you don't think the, you don't think the analogy is forced though. Right. I mean,

00:24:15.280 it makes it, what I'm saying is it's true. I mean, if you've got stuff going on,

00:24:19.060 you're going to attract more. Yes. Yeah. A hundred percent. Yeah. So another thing that I,

00:24:25.360 you know, I love about the way that things kind of unfolded, uh, with us is that when I walked into

00:24:31.700 it, you know, I've, I said this before in the first, in the first episode, uh, you know, I admit

00:24:37.340 that, you know, I heard this guy has this supplement empire and he's 34 and I got to admit, there was a

00:24:44.100 part of me that your last name was for seller. So I was like, he's going to be one of these cocky

00:24:48.120 Italian guys. It'd be a douche bag with a fucking chest beard and a fucking, uh, fucking gold chain.

00:24:54.420 Gold chain. Yeah. Italian Mr. T Corvette. So, but I went in there and, and we went into your office

00:25:00.760 and, uh, first thing I noticed was a big picture, like a big, a big picture. What was it? Uh,

00:25:09.040 my office is filled with pictures of bulldogs. Yeah. Bulldogs. Yeah. So we started talking about

00:25:13.800 bulldogs. The picture, the picture that we talked about was, um, a picture of my American bulldog

00:25:19.360 Oscar that had just passed away. Yeah. And, and, uh, like, like a few months before that. Yeah.

00:25:26.800 And, and, and I asked you about that and you, and you talked about it and you basically gave me this

00:25:30.960 really cool, I don't want to call it lecture cause it's, that sounds boring, but it was this really

00:25:36.520 cool, like take on American bulldogs versus, versus English bulldogs. And there was just a really

00:25:41.920 like, I mean, I took us a while to even get to the point of what we were doing, which I know,

00:25:47.040 I know with some people can be, can be kind of a dangerous thing if you get too, you know,

00:25:52.100 chatty on that sort of thing. But it worked, I think, because, and this, this is the point.

00:25:57.940 Well, you tell me what the point is. It's got to be genuine. You're right. It's got to be

00:26:00.480 genuine interest. If you want to make connections with people who are somebody that you want to work

00:26:06.620 with, you have got to be genuinely interested in what they're about. If you're just there because

00:26:12.340 you think it's going to be some sort of opportunity for you again, those people are going to sniff that

00:26:16.840 out within two seconds. Right. You know, if you're, if you don't, if you aren't genuinely interested

00:26:21.660 and genuinely like, um, curious about this person's life in general, they're, they're the wrong person

00:26:28.240 for you to be trying to work with because what's going to happen is you're going to get in with

00:26:31.380 that person and it's going to be boring. It's going to be filled. It's going to be filled with

00:26:36.160 boredom, mundane tasks, and it's going to be all about the money and all about the result. And

00:26:40.820 you're not going to have anything in common. So it's just a bad idea. So if you're not genuinely

00:26:44.300 interested, not only is it not going to work out for you, it's not a good idea for you. If that makes

00:26:51.920 sense. Right. Yeah. Cause you're not going to be happy. Absolutely. So, so we had a great conversation

00:26:56.460 about, I mean, dude, you and I can talk about anything. That's why we do this. Right. I mean,

00:27:01.280 there's genuine interests on both sides. And I think that comes from, you know, you and I just

00:27:04.740 being from such polar opposite walks of like our careers. Yeah. You know what I mean? Yeah,

00:27:11.400 absolutely. I mean, you, you've been a pastor and a writer. I've been a fucking businessman.

00:27:15.040 Right. You know, it's kind of, it's just, I'm interested in you. You're interested in me.

00:27:19.680 Right. Right. Not sexually. No, I know. But it's funny you should say that because I just,

00:27:24.200 I can't. Cause you're interested in me sexually? No, no, no, no. But I have to.

00:27:26.960 What the fuck, mom?

00:27:30.080 So I have a funny story to tell. You guys are, oh, I can't even believe I'm going to tell

00:27:33.080 this story. But well, so I'm reading this book. It's called. So I had this dream the

00:27:36.320 other night. No, it's a book called fascination or fascinated. No, it's fascination. This isn't

00:27:43.600 going to be like a single white female shit. No, no, no, no. It's, it's, it's a, I technically

00:27:49.480 it's a marketing book. Have you, have you heard of it? No. The name of the author

00:27:53.500 is Sally Hogshead. Fascination. So I'm learning about this and it talks about how everybody

00:27:59.180 has, there are seven triggers marketing wise that, that people that fascinate people.

00:28:05.400 Okay. And like one of them's power. One, of course, one of them was lust. One of them

00:28:10.020 is a mystique, like mystery. And so the book basically talks about how you, how you, you

00:28:15.960 know, whether you're a person or your brand, how you tap into what you're, what you're

00:28:20.320 fascinating power is. Okay. And it's a really interesting anyway. So in the course of it

00:28:24.520 though, she tells about the, the, the etymology, the, the word origin of the word fascinate.

00:28:32.540 Do you know what it is? No. Okay. It comes from the, the Latin word fascinum, which means

00:28:39.060 literally erect penis. Hey man, I guess if you're super fascinated, that could be the,

00:28:47.960 uh, I'm probably never going to use that word. Did I? No, not me neither. Tyler, you are

00:28:54.040 so fascinating, buddy. Do you feel anything? Wow. Uh, learn something new every day here.

00:29:00.440 Yeah. Hey, Hey, I'm just keeping it intellectual. It's based on, you know, based on hard science.

00:29:05.240 Yeah. Hard. Oh man. Well, moving right along. So, so anyway, the point being, so basically

00:29:16.520 what you're saying is you have to be genuinely fascinated. Exactly. Exactly. Exactly. No,

00:29:22.620 but, but really it, the idea is that, I mean, you've, you've been here and in frankly, I've

00:29:27.260 even been here where people are, they act like they're interested in you or they act like they're

00:29:32.200 interested in what you have to say, but then, then almost immediately they're asking for

00:29:36.520 something or there's an agenda and it's just too much. Right. And I think the reason you

00:29:41.380 could feel that coming. Yeah. I mean, if it's not genuine, see, that's the thing is a lot

00:29:45.240 of these people that come and they think that they're going to like what they try to go through

00:29:50.760 the motions on the shit we're talking about. So they try to build rapport, but you could feel

00:29:54.720 that it's not genuine. Right. You know? Right. And they're not, they're not being real with

00:30:00.340 you and they're doing the rapport thing as a, you know, they know that that's a step.

00:30:05.800 Yeah. Exactly. Like they read in a fucking bookstore. Yeah. Exactly. And you're just waiting

00:30:08.980 for the, the, the, you know, the request or the question or, you know, okay, can I borrow

00:30:14.220 a thousand bucks or whatever it is? Right. You know what I mean? And so if it's not genuine,

00:30:19.240 if it's not a real thing, um, people are going to know. Okay. So really just the point being

00:30:26.320 when you're wanting to connect with somebody like that, make it personal. Don't, don't have an

00:30:30.220 agenda. Don't, you know, have your professional plan that you, you want to advance. Just try to

00:30:35.780 establish rapport with someone. Don't have an agenda, uh, that that's, that's basically using

00:30:40.480 them, you know? Um, you know, I think now would be a good time if, if you're ready to go ahead and

00:30:45.980 share, you know, we got a sponsor. What was it last week? You want to share that again? Yeah.

00:30:50.400 We got our first sponsor, um, the dollar beer club, man. Uh, and, and it's a legit product that

00:30:56.680 I use. Okay. They, these guys, I've, I respect them from so many different angles. They're just,

00:31:04.380 first of all, they're fucking hilarious. Okay. If you're not following dollar beer club on Instagram,

00:31:08.260 go follow them. Super entertaining. Okay. But they also are brilliant entrepreneurs and they are

00:31:14.660 creating excellent products. Okay. I've been a lifetime beard wearer for many, many years.

00:31:19.180 I've, I use beard oil. You probably don't know this cause you don't have a beard, but

00:31:22.700 if you have a beard and you're not using beard oil, you're missing out. Okay. Beard oil

00:31:26.860 help keep your beard looking like it's not a homeless dude's beard. You know, it just keeps

00:31:31.380 it looking nice and clean and you know, not just rugged and nasty. Um, but here's the thing.

00:31:38.160 So they make their products, they market the products the right way. Okay. Which is only possible

00:31:43.240 because they make excellent products. But, uh, but the bottom line is, is like these guys asked

00:31:48.180 me to invest in their company eight, nine months ago. And I was like, you know, okay. Um, I ended up

00:31:55.820 not really reading the email. I kind of skimmed through it, you know, but now they're fucking

00:31:59.400 blowing up everywhere and I'm kicking myself in the ass cause I didn't invest, but here's the thing.

00:32:04.280 I'm proud of it. It's awesome. And I'm proud that they wanted to sponsor the show and I'm proud of

00:32:08.600 them for what they're doing and they're good guys. And if you have a beard, if you have a,

00:32:13.500 uh, a mustache, if you, you know, if you have a mustache fucking grow a beard cause mustaches

00:32:18.760 are creepy. But if you have a beard, subscribe to the dollar beard club and, uh, and, and check

00:32:25.620 it out, man. It's, it's awesome. They've got awesome products. I just got mine in the mail

00:32:29.300 yesterday. Um, my newest one that it's, it's just a really cool concept guys. You can learn

00:32:35.480 a lot from watching their business model too. So very cool. Very cool. I got invited to go

00:32:40.360 to, uh, they're having an Epic pizza party September 4th. Um, and I got invited to go

00:32:46.960 to it, but I can't because my, we're getting ready to move. Um, so I'm, yeah, you're moving

00:32:54.040 out to like a smaller town again, right? Yeah. Yeah. We're moving out to the country. Very

00:32:59.400 cool. And that's how far is that from the farm? Is that closer to the farm? We're moving

00:33:03.500 to the farm. Oh, you're moving to the farm. Okay. Oh, wow. Very cool. All right, guys.

00:33:08.800 My fucking overalls on, you know, my straw hat, the MF farmer. That's right. Motherfucking

00:33:14.460 farm daddy. Sounds good. I like it. Okay guys. So just to recap so far, work with someone

00:33:21.320 naturally before you work for them sort of officially, uh, have, have your own stuff going

00:33:26.120 on. Don't wait around hoping to hire you be personal before professional. This helps

00:33:30.600 you establish rapport. Uh, number four for us is, you know, become a real student of the

00:33:36.300 person and, and their business. Uh, it is amazing to me. And I know you've experienced

00:33:41.540 this, Andy. It's just amazing to me how many people, you know, want to come work for you

00:33:47.660 or want to come work with somebody successful. And, and in the course of the conversation,

00:33:51.520 they haven't even done their homework. They don't have, they don't have nothing. They might

00:33:54.540 know that the, the product you offer, but they don't know anything about the culture, anything

00:33:59.380 about the, the company. There is no greater way to impress somebody who's an entrepreneur.

00:34:04.720 Let's be honest. Every entrepreneur has a fucking ego. Okay. Um, it's okay to have an ego, having

00:34:11.080 a gigantic ego, but it gets in a way of your decision-making process. Totally different

00:34:14.520 story. Right. But everybody's got an ego and it feels good whenever you talk to somebody

00:34:19.360 and they know all the details about your business, about your culture, about the things you've

00:34:22.900 accomplished when you never even met that person. And they say, dude, I love how you did

00:34:26.860 this, this, this, this, this, this. I believe in this. This is what I like. Um, can you tell

00:34:31.880 me more about this? And they know all these details about you. Um, that is extremely impressive.

00:34:39.000 It shows that person took the initiative to do their homework, to, to genuinely learn about

00:34:44.520 that person. And, um, and, and there's nothing you can do that would be more impressive than

00:34:50.300 that. Now don't take it overboard and show up at their front door of their house or their

00:34:54.580 apartment or, or take it out of bounds, respect boundaries. Right. But knowing the details

00:35:01.320 of that person's success, their business, their journey is extremely impressive because

00:35:06.440 it shows that you're willing to go out and learn and become a student of what that person's

00:35:12.120 projects and passions are. Yeah. It shows, it shows a lot more investment than just, you

00:35:17.160 know, how can you serve me? Right. And that's where most people get off the wrong foot, man.

00:35:21.520 It's not about, you have to give first, you have to give first. Uh, if you're not the

00:35:29.020 person giving first, you're not the person that's going to receive first. All right.

00:35:34.220 So you have to be the person who's giving more. You have to be the person who's giving

00:35:37.760 first. And then if you are that person, you're, you're going to end up being the person who

00:35:42.060 receives first. You know, we just did this, this podcast last time on humility. And I think

00:35:47.340 there's probably people who are thinking like, well, what, what, you know, to be humble,

00:35:52.640 shouldn't I have the attitude? Well, you know, you're the entrepreneur, you're the one who's

00:35:56.780 successful. What do I have to give to you? But that's, that is the wrong mindset.

00:36:01.200 Don't be overly humble. Right. There's a difference between being humble and also being confident.

00:36:06.980 Right. All right. There's not a person listening to this podcast that can't create enough value

00:36:11.340 to be valuable to somebody who's successful. Right. All right. Or a CEO of a company or somebody

00:36:17.480 who is in the line of work they want to be. And if you're wanting to be in a specific line of work

00:36:24.320 and you have, let's say a role model or a mentor or somebody who you want to work with, what better

00:36:30.260 way to learn than to try to create value for that person? Because it forces you to analyze and think

00:36:35.660 and come up with ways how to improve that person's path. And what do you do there? You're forcing

00:36:41.860 yourself to think. All right. And when you force yourself to think, you come up with solutions and

00:36:46.460 what you're, what you're, what you're doing in the end game there is training your mind to become

00:36:51.940 solution based, to become results oriented and to become in tune with giving, which are all benefits

00:37:00.120 that you'll be able to carry on no matter what opportunity that you have. Right. You know,

00:37:03.740 a lot of people get fucked up with their thinking because they think like, I just did a Periscope

00:37:09.240 on this this morning. If you're following me on Periscope, um, I talk about this a lot. It's about

00:37:13.800 creating value. Right. And a lot of people will do this shit. They'll hide in the corner. They'll do

00:37:18.340 the minimum amount of work, you know, that possible. And they'll say, Oh, I don't fucking like that boss,

00:37:22.820 blah, blah, blah, blah, blah. Well, have you thought about it like this? Have you thought about it? Like

00:37:27.940 what habits are you creating for yourself by doing that? And, and what kind of lifestyle are you

00:37:34.600 creating because of those habits? You know, it's not just about you not liking the boss. I mean,

00:37:38.940 clearly you probably shouldn't be there if you don't, but you know, the point I'm trying to make

00:37:42.900 here in a roundabout way is that when you start thinking about how to help somebody be successful,

00:37:48.640 when you start thinking about how to contribute along that journey, and that's the journey that you

00:37:52.660 ultimately want to be on personally, you're investing in yourself without even really investing in

00:37:57.500 yourself by investing in someone else. That's the point I'm trying to make.

00:38:01.680 No, it makes total sense. Makes total sense. I feel like I was tripping on myself.

00:38:04.200 No, no, no, no, no, no. I mean, I got what you're trying to say. I mean, we've had a lot of

00:38:07.360 conversations, but too bad. It must be something wrong with you, not us. But, um, but going back to,

00:38:13.720 you know, earlier at the beginning of the podcast, you summarized, you gave the cliff notes of, of

00:38:19.160 kind of how things unfolded with us. And I understand why you did, but the reality is, is that on our first

00:38:24.000 meeting, really, it wasn't until several interactions. This is like the love story of

00:38:28.120 Vaughn and Andy. Yeah, exactly. Vaughn was extremely fascinated.

00:38:34.400 Well, see, now, now you, you, uh, referred to that. I was going to cut that whole part out,

00:38:38.540 but maybe I should leave it, you know. Hey man, I like the role unedited. Yeah,

00:38:43.940 no, that's a good idea. But anyway, what I was saying was that, uh, you know, it, it wasn't,

00:38:48.980 it wasn't like on the first meeting where we talked about working together. Um, and I think

00:38:54.380 again, not to pat myself on the back, but one of the things that I, that, that I kind of learned

00:38:58.620 interacting with you and, and kind of observing and being a student is there were a couple things

00:39:04.220 that were very clear to me. Number one, you're very passionate about motivating and mentoring people.

00:39:09.840 That wasn't your full-time job per se. Right. You had, you had, you had gained this following from

00:39:16.660 being yourself. Right. You already have, I mean, you clearly have communication skills,

00:39:21.520 both written and verbal. Right. But what appeared, what was clear to me is that the one,

00:39:28.080 maybe more than anything else that you didn't have was time. Right. You know? And so I think,

00:39:33.660 I think that was, I think originally the way that we, I approached this as I just said,

00:39:39.420 Hey man, let me handle this for you. Yeah. You're not, you have all this potential. See,

00:39:43.540 a lot of times people, everybody has their insecurities and everybody has their, their

00:39:49.180 weaknesses. Okay. No matter how successful they seem to be from the outside. All right.

00:39:54.340 First of all, one thing that Vaughn did for me was he made me believe that there, that actually

00:39:58.900 people would listen. All right. Because I was, I can remember telling you, I'm like, I don't know,

00:40:02.580 man, like, you know, I believe this shit, but, and this is how I run shit, but do you think people

00:40:07.200 really care? And you're like, no, dude, it'll be fucking awesome. And that's why we're here. And now

00:40:11.440 we're in the top 10 iTunes every week. Right. You know? So, you know, encouraging someone,

00:40:16.860 even when they're 10, you know, there, they might be a hundred levels above where you are. And I'm

00:40:21.120 not saying that's where I was. No, you are. I mean, I mean, professionally, you know, I mean,

00:40:25.520 if we, I'm just saying no matter how successful that person is, and no matter where you're at on

00:40:30.080 your journey, encouraging someone is a positive thing that really can be really, really strong

00:40:35.980 asset. Like, dude, come on, you could fucking do that. That's bad-ass. You know what I mean?

00:40:39.900 Absolutely. And then also offering, which is different from flattery, by the way, encouraging

00:40:44.180 is, is genuine and sincere and heartfelt and understands what that person needs to hear.

00:40:49.660 It comes from a place of confidence. Yes. Right. Not a place of ass kissing. Right. Exactly. And

00:40:53.680 then also, um, the other thing that you did was you said, Hey, you know what? I believe in this so

00:40:58.640 much. Let me fucking handle it for you. And dude, I'm like, all right, let's do it. And now here we

00:41:05.040 are. We got three books going. We got a fucking podcast going top 10 on iTunes. None of that

00:41:09.740 shit would be possible if it wasn't for Vaughn. And he created the opportunity on his own.

00:41:13.620 Well, I appreciate that. Yeah. But I mean, that's what we're trying to teach people, right? Yeah.

00:41:16.920 Yeah. No, you're right. You're right. I mean, and it's, and again, it goes back to, you saw an

00:41:21.080 opportunity that needed to be solved and you fucking solved it. Right. It's that simple, you know? And

00:41:26.900 that's what you need to start thinking about guys. Now, you know, we're, we're, now we're doing all

00:41:31.640 kinds of shit. Now we're planning national speaking tours. You know, we've created this whole

00:41:36.260 business out of his idea, you know? So you guys have to understand that just because you're one

00:41:44.060 place and they're at another place, that doesn't mean that you can't come up with a solution or an

00:41:48.420 idea that, that they enjoy, because I'm going to tell you right now, you know, you know what I'm

00:41:53.520 passionate about and it's coming in here and fucking ripping this mic apart. Absolutely. You

00:41:57.140 know what I mean? Yeah, absolutely. And that's what I love to do. And I love doing this. I love,

00:42:02.540 I love speaking. I love learning. I love spreading good vibes and good messages. And I get to do that

00:42:08.320 now every day. And it's, it's become not only just a passion, but an outlet, you know, where I

00:42:13.360 don't feel like, cause the, my aggressive tone and the way that I am and all that, I've always been

00:42:18.860 like, fuck, am I the only one that thinks this way? Like, why is everybody else so fucking pussy in

00:42:23.480 society? But here's the reality. It's not that everybody's so pussy. It's a lot of people think this

00:42:29.200 way. They just haven't gotten to the point where they feel comfortable expressing it. Right. And

00:42:33.720 so we've learned that by doing this. So guess what guys, you're doing me a favor. Cause I don't feel

00:42:37.700 like I'm the only one on earth is fucking nuts. All right. We're all fucking nuts. Right. Exactly.

00:42:42.440 But you guys have to understand that you bring a tremendous amount of value to somebody, regardless

00:42:46.580 of income differences or socioeconomic or race or sexual preference or any of this, you could connect

00:42:52.540 with people and create opportunities for someone like that. And when you, when you just have enough

00:42:57.340 confidence to say, Hey, I got this idea and have a beat come from a selfless place. Like even,

00:43:03.560 even if Vaughn would have came to me and said, dude, I got this idea. I believe in you. I think

00:43:08.660 you should do this. Oh, let's. And I think you even said this a couple of times. Let's find somebody

00:43:12.760 that can do this. Let's find somebody who could do that. He didn't come to me and say, Hey, I'll do

00:43:16.600 all this for you right away. And I eventually we got to a point where I'm just like, well, Hey,

00:43:19.740 why don't you fucking do it? And you become this person, you know? Right. And it's genuine,

00:43:24.980 man. And that, you know, it took time. It took building rapport. It took finding common ground,

00:43:30.300 but it didn't take that much time. Right. Right. You know? Well, yeah, no, you could cut the time

00:43:37.280 that it takes to build rapport down by 1 million times. If you come from a genuine place in your

00:43:43.180 heart, you know, when you don't come from a genuine place, successful people are perceptive. They can

00:43:49.040 figure that out. They deal with people all day long. My number one gift on earth is being able to

00:43:54.080 evaluate someone in 30 fucking seconds. Every CEO I know, and I know a lot of them has the same

00:44:00.800 thing. They can evaluate someone so fast. It's unbelievable. Is that innate or is it learned?

00:44:07.420 You know what? I'm not sure. Maybe a little bit of both. I'm not sure. Yeah. I think for me,

00:44:11.340 you've been screwed over by people. So nothing teaches like experience, right? Exactly. So I'm sure

00:44:15.960 it's both. Yeah. But, but the reality is they all have that skill. Okay. So you're not going to come

00:44:20.680 in there and bullshit them. Just get that out of your head. So until you can come up with a way to

00:44:25.580 build rapport and if it's coming from a genuine place in your heart, that's, what's going to get

00:44:30.320 you where you want to go. If you come in and try to manufacture it, you're going to get that salesy

00:44:34.740 vibe or that, that fan boy vibe. Like, Hey, I'm such a big fan of you. You know, I want to shine your

00:44:40.420 shoes. No motherfucker. I want to go out and work with somebody who's going to kick ass with me.

00:44:44.080 You know, I'm not here. You know, I guess some people like that shit where people just like,

00:44:49.620 you know, kiss their fucking bottoms. You know, I think, I think people that like that are probably

00:44:55.260 people who are new to fame. Don't you think? Because I mean, I want somebody who's going to

00:44:59.560 come in and rock and fucking have ideas of their own and point out things. I mean, dude,

00:45:04.700 Vaughn, you're pointing out shit to me on a weekly basis that we could do better. I'm not asking you to

00:45:08.920 do that. You're taking control of the situation, you know? And when we build this into a fucking

00:45:13.240 couple hundred million dollar business, which we will, right. You're going to be a huge part of

00:45:17.860 it. You're gonna be fucking running it, you know? And guys, that's, that's what you have to

00:45:21.380 understand. You create your opportunities. You guys are in control of this. You have to think about

00:45:27.540 it the right way and be genuine because if you come in from some bullshit perspective that this

00:45:33.600 person is just going to write you a fucking check to do something, you're wrong. You're wasting your

00:45:38.360 time. You're wasting their time. Don't fucking do it. You know, unless you can go right at that

00:45:42.800 person with a genuine heart and be like, dude, look, I respect you. I know this, this, this about

00:45:47.580 you. And I feel like I can help you do this. And it's genuine. You're never going to get it because

00:45:52.800 people know better. Absolutely. And you're on a roll. So I don't want to, I don't want to

00:45:57.080 interrupt you here. Well, one of the things that I think is, is a real sign. I think the reason that

00:46:04.520 we, and this, this, all of these points kind of tie into one another by design, but, uh, but one of the

00:46:11.180 reasons why I think it worked for us, and this is, this is my next point, which is don't be in a

00:46:17.620 hurry. This stuff, realize that this stuff takes time. Now things did happen relatively quickly

00:46:22.680 with us, but that showed, yeah. What's a year in the big picture, right? Exactly. It's fucking quick.

00:46:28.340 It's, it's quick. Right. And, and I think, I think one of the reasons that you probably felt

00:46:33.960 comfortable was that I wasn't like pushing this down your throat. I wasn't saying, you know,

00:46:41.140 we got to do this now, you know, um, there's a big, there's a thin line between being persistent

00:46:46.780 and being a pest or being annoying. Right. You know, it's, it's very thin line. A persistence

00:46:53.480 is a fucking value asset. Annoying is annoying. Right. You know what I mean? Right. And I think

00:47:00.500 what I've learned from being around you in the last year that I, I maybe had heard somewhere

00:47:05.200 awareness, self-awareness. And it's also that people who are really successful, they do things

00:47:11.560 in a timely way and they do things in a way that they're sensitive to the urgency of the situation,

00:47:16.620 but they don't do things in a hurry. And, and I, you know, true confessions. I mean, let's face it

00:47:22.800 six months ago, I don't know, might've been a little bit longer than that. I had an idea for you that,

00:47:28.560 that had to do with like organizing this big mentor network and everything. And your answer was

00:47:33.340 the timing's not right. Right. It's just not right. Right. And I, and I respected that because

00:47:37.760 I was like, you know what? He's right. Yeah. We can't take this on and do it. Speaking of that

00:47:41.940 idea, we're not going to get into details about it, but just between you and me on air, whatever.

00:47:47.280 Now, how much bigger would that idea be now? It would be. That idea is too small for now. Right.

00:47:52.960 You see what I mean? Absolutely. That's why you don't hurry into things. And the reason why we,

00:47:56.900 like that idea that you had is too small for where we are now. You're right. Right.

00:48:01.760 And that's why you don't jump into things. Yeah, exactly. You know what I mean? And I think the

00:48:04.920 reason why we both felt good with the timing and with putting that aside was because this,

00:48:11.140 this wasn't about either you or me being invested in our own selfish gain. It was what's going to

00:48:17.460 create the best situation. And sometimes the best situations take time. Right. And so I would tell

00:48:22.620 anybody out there who, let's say you, you see somebody like through social media or somebody

00:48:27.320 in your network and you're like, man, I want to work with that person. I want to create something

00:48:31.260 really amazing. Realize that they might not see the vision as quickly as you, you do, or as in probably

00:48:39.040 the case, because this is the case with you, that person, because they're so successful is incredibly

00:48:45.020 busy. So it's selfish for you to say, or, or, or they may see things past the point of where

00:48:51.920 you're thinking. Right. And they just want to give it time to materialize. Right. Right. I'm saying

00:48:55.780 so just chill out. Don't, I mean, this is, I mean, you get this all the time and I, even I get it now

00:49:01.120 I'm getting, I'm getting DMS from people saying, Hey, I got a, I got an international business

00:49:06.240 opportunity, but you got to respond now. Really? No. If it's a real opportunity, there's that's,

00:49:11.500 come on. I mean, I'm not saying that I'm not saying that someone who fucking doesn't know

00:49:18.480 any better. Right. You know, I've already learned all those lessons. You know what I mean? Exactly.

00:49:23.500 You got to act today. And if you act now, I'll throw in two steak knives. Yeah, exactly.

00:49:27.440 Get the fuck out of here. Exactly. So yeah, don't be in a hurry. And we coupled the next point,

00:49:32.200 which was there's a thin line between persistence and being a pest. You mentioned that. Um, and what you

00:49:37.420 really want to do is just keep yourself in the, in the mind of the person that you're trying to

00:49:41.480 work. I call it sensory acuity. Yeah. It's great. Great phrase. When we, when we teach

00:49:46.480 our salesmen on the floor, you have to be self-aware. You have to be able to pick up on

00:49:51.840 that person's cues. Okay. You have to know what that person's thinking without them saying

00:49:57.580 it or what they're feeling without them saying it. If you feel like you're being too pushy,

00:50:02.980 you fucking are being too pushy. If you feel like you're not being aggressive enough, you're

00:50:07.640 not being aggressive enough. Okay. You, you know, those cues cause they're innate. They're,

00:50:14.060 they're in your brain. They're in there. They're in your soul. They're in your heart. When you

00:50:19.120 walk up to somebody on a sales floor and they don't want to hear your shit, you know, you

00:50:23.600 know that, right. If you're paying attention, you know, is try to force that. Right. You know,

00:50:27.760 so approaching someone that, you know, you're trying to reach and connect with and network with,

00:50:33.220 um, make sure that you're, first of all, a lot of times you won't get a response the first time.

00:50:42.400 So being persistent, be persistent in the right way. Okay. Um, for example, like this happens a lot.

00:50:51.180 I, dude, I get, I literally probably get a thousand messages on Facebook a day. All right. And I,

00:50:57.760 I do try to get back with them, but I can't always, um, it's just impossible. It is. It's

00:51:03.060 literally impossible. You, you, you see how it is. I, I'm help. I'm helping answer, answer your mail

00:51:07.620 and it's insane. Right. Guys, by the way, thank you so much for the mail, but be patient. So what

00:51:13.140 you're saying, that's the, that's like the catch 22 that you're in because I'm so grateful and so

00:51:18.660 happy. And so I think it's so fucking cool that we're connecting with people, but it's impossible

00:51:24.740 to get back to everyone. And, and I, and I try, I do my best, but even at my best effort,

00:51:30.900 I could sit down for 12 hours a day and answer emails and still not get to it. All right. So

00:51:36.460 when, what you don't do, if you're trying to connect with somebody is this, they write a real

00:51:43.420 nice email, right? And they, they're, they say, Hey, I've got this idea, blah, blah, blah, blah, blah, blah,

00:51:47.660 blah. And they're going through and like, I read it and shows us red. All right. And

00:51:53.560 then an hour later they post on my Instagram. Hey, I saw that you fucking read my email and

00:52:00.640 then you didn't respond. Blah, blah, blah, blah, blah. All right, dude. Like, first of

00:52:04.740 all, I'm never working with you ever. Yeah. And, and now I don't care how good your idea

00:52:08.860 was. I'm, I'm, I'm never fucking using it. Right. And if it is a great idea, I'm gonna go do

00:52:13.260 it on my own. Right. Right. That's the reality. No. While we're on that subject. Right. And

00:52:18.500 again, you know, don't be an asshole. You know me, I respect people's time, respect the

00:52:24.640 idea that they have an unfathomable amount of mail to get through. Yeah. You know, and

00:52:30.980 just be patient. Yeah. You know what I mean? Don't be in that huge hurry. Like you have no

00:52:36.380 idea what's going on with that person, especially like in somebody like my case or some of these

00:52:42.780 other, I mean, some of these dudes doing podcasts and, and, and YouTube personalities, they don't

00:52:47.160 have other jobs. You know, I'm running six other companies, you know, somebody like Gary

00:52:51.160 Vaynerchuk, dude, I have a hard time getting ahold of him. Gary fucking call me, dude. You

00:52:56.600 know what I'm saying? Yeah, no, I want to meet Gary, have a fucking whiskey with him and

00:53:00.000 say, Hey dude, thank you for everything that I've learned from him. Right. But you're also

00:53:03.620 in a position to understand that Gary's not being rude. No, he's just fucking busy, man.

00:53:08.780 Right. I know the day will come when him and I will be fucking buddies. Yeah. You know what

00:53:14.060 I mean? It'll come. I'm not in a hurry. But the point is, is that, you know, you have to

00:53:20.940 understand that people have life happening, you know? Right. And just be respectful of

00:53:25.880 that. Right. You know, and if, if somebody doesn't get back with you, be persistent, but

00:53:30.220 be respectful, you know, be like, Hey man, I, you know, you might not have seen this,

00:53:34.420 but I've, I sent you to this to blah, blah, blah, blah, blah, you know, and, and just,

00:53:38.980 just be a good dude, man. Right. You know? And you know, I don't like saying stuff like

00:53:43.240 this because I feel like if, if you're listening, you're going to probably know that I'm talking

00:53:46.640 about you. I'm not trying to be a jerk, but putting in the subject line Vaughn, don't effing

00:53:53.580 delete this email, give it to Andy. Really? Yeah. Like seriously? Yeah. You, okay. First

00:54:00.800 of all, don't give me that email. Okay. Cause that's fucking rude. Yeah. So don't give me

00:54:05.620 the email. Okay. Cause just for the record, I don't, I don't, I don't, what I mean is I

00:54:11.200 don't delete any email. I read all of them. Dude, look, man, that's the case and point of

00:54:16.300 what we're talking about just a minute ago. Yeah. All right. You can't be fucking rude

00:54:20.300 and you can't. Well, why make, why, why even make the assumption that I'm deleting

00:54:26.340 emails and not giving them? I don't want anything to do with that person. Yeah. I

00:54:29.440 don't care who the fuck it is. Yeah. I don't care if that's the motherfucking

00:54:32.520 Sultan of Brunei and he's going to invest a billion dollars in my company. I don't

00:54:37.200 fucking want anything to do with that person. Delete the fucking email and don't

00:54:40.720 send it to me. Yeah. It was Gary. Yeah, I'm sure. The point is, no, we, I don't want

00:54:48.000 to be, I don't want to be around people like that. Yeah. Yeah. No,

00:54:50.080 I hear you. I hear you. Um, so yeah, thin line between being a, uh, past and being

00:54:56.260 persistent and guys, here's another good point. It's not even on our fucking

00:54:59.520 agenda, but look, you know, people's assistance when people have assistants or

00:55:03.780 they have people points of contact. Let me tell, let me give you a hint. That

00:55:08.580 person that you're trying to get in touch with probably spends more time with that

00:55:12.220 assistant and more time with that point of contact than you spend with your

00:55:15.620 fucking kids. So if you treat them rude or treat them with disrespect,

00:55:19.320 they're going to fucking say, fuck off. All right. So you better treat whoever's

00:55:24.020 assistant or colleague or whoever's handling someone's email or helping them

00:55:28.680 as, as if it were them themselves, because I can promise you the bond and

00:55:33.480 loyalty that the main person you're trying to get to has with that person is

00:55:37.600 going to be a hell of a lot more than some mother random motherfucker sent them

00:55:40.280 an email. Right. Period. So treat them like they're fucking gold. And if you treat

00:55:44.580 them any other way, you're not going to get respect. Period. Absolutely. It comes

00:55:48.720 down to, dude, you should treat people, you should treat everybody that way. Okay.

00:55:55.020 That's what we're talking about having a genuine heart, being a good guy, you know,

00:55:58.220 or good, good person. You should treat everybody with respect, but unfortunately

00:56:02.580 people just fucking don't. And nothing gets on my nerves worse. Dude, I used to

00:56:06.580 have, um, a female assistant. Um, her name was Terry and, uh, she, she left to go

00:56:14.640 start a family and do the family thing. But dude, people would email her. You, you

00:56:20.160 would not fucking believe the emails that how people would talk to her. Like she

00:56:23.480 was a piece of shit. And then whenever I met him, they were nice as fuck to me.

00:56:27.800 And I'm just like, dude, you are the fakest motherfucker I've ever come across my

00:56:31.280 entire life. You know what I mean? Right. You want to, you want to out yourself for

00:56:35.280 being a true, true scum of the earth, piece of fucking shit. Human treat

00:56:39.920 somebody's fucking assistant, like a dog turd and then go be nice to the face of

00:56:44.340 the other person. Not only scum, but stupid. Did they really think she wasn't

00:56:47.720 going to mention that? I mean, no, we laugh at it. Yeah. You know, and then I'll

00:56:51.780 call them out on it. So what I will do, this is what I do. Cause I don't give a

00:56:54.860 fuck is I'll have them come in for a meeting and I'll print the email out and

00:56:58.680 I'll fucking let them do their whole fucking presentation and be like, man, you

00:57:01.880 know what? I think that's a really good idea, but here's the reason why I'm not

00:57:05.100 going to do it with you. Wow. I've done that a hundred times. No, I think it's

00:57:10.100 powerful. Right. People learn that way. Or like, dude, for example, I've had

00:57:14.440 people write negative shit about me on the internet and then, and then what

00:57:18.500 happens is like they work for a competitor and they're talking about the

00:57:21.000 competitor. Yeah. And they're talking negative about us and blah, blah, blah.

00:57:25.020 Well, eventually the fucking tables turn and eventually that person emails me and

00:57:28.640 they say, Oh Andy, I'm so fucking proud of you and I want to be part of your

00:57:32.060 organization. And I always keep all that negative shit and I do the same thing.

00:57:36.180 Bring them in for an interview, talk to them, blah, blah, blah. And I'd be like,

00:57:38.960 Hey, what do you think about this? And they're like, Oh, well that was blah, blah,

00:57:42.240 blah. I'm like, well, you know what? That doesn't reflect our core values. So I'm

00:57:45.460 not going to be able to hire you. I'm sorry. Yeah. You know what I mean? Yeah.

00:57:49.620 Do you like stroke a cat? Like, is there a cat on your, on your, no man. But I mean,

00:57:56.120 if you don't know the reference to that movie, the people should, you're not American. Yeah.

00:57:59.780 The people should have fucking respect, dude. No, you're right. And I enjoy pointing out

00:58:04.520 people that fucking the world turns and it always comes full circle. Right. Period.

00:58:10.840 Absolutely. And you said this earlier and for me, this is what it comes down to is that

00:58:15.300 people who are successful, who have made something of their lives very often, they either have

00:58:21.740 learned or it is innate that they can sense people's like motives. And so whether it is

00:58:28.300 you being a jerk to somebody or you flattering people in, in, in your position for sure. And,

00:58:35.620 and I, to be honest with you, I've developed this myself. They can tell when you're not being

00:58:40.540 genuine. They can't. Anybody can. Yeah. Anybody can. It's just,

00:58:45.300 it's like, dude, go to the used car salesman lot. You know, the average person goes to use

00:58:49.580 car lot and they're like, Holy shit, this guy's a douche bag. Well, that's how you look when

00:58:53.540 you act that way. Right. You know what I mean? Exactly. It's very simple. Exactly. So final

00:59:00.460 point, I'm actually going to tell a quick story and because this is just an, a super important

00:59:05.340 point to me. Uh, and I know it is to you too. Years ago, like what it's going on probably

00:59:11.780 five or six years ago when I left being a pastor for very good reasons, by the way,

00:59:15.980 it wasn't like a turning my back on God or anything, but I left and I realized the little

00:59:20.640 boys. So here's Vaughn. Vaughn gets mail from people that says shit like this Vaughn. Don't

00:59:28.120 you feel bad for turning, uh, your back on God and, and, and trading it for the riches

00:59:33.960 of fame of podcasting. Fuck you. Hey, I can't wait. I can't wait till our podcast is over,

00:59:41.120 bro. We go swimming. Fucking nice. My gold bin. Like I'm screwed. No kidding. Oh my gosh.

00:59:46.800 No kidding. People are weird. They are weird. How much, how much is it to download a free podcast?

00:59:50.620 Anyways. Yeah. That's a good question. Yeah. For the record, I'm, I'm driving a, uh,

00:59:56.040 or that guy who fucking put the review up that said, Oh, just another group of group of scammers

01:00:01.100 try to get people to buy their pockets. It's fucking free, bro. Yeah. Yeah. I had to laugh.

01:00:06.360 I, uh, I, the, the first thing that I thought of when that person emailed me about the, the

01:00:10.960 life of riches and podcasting, I'm like, does he see the 1997? No, it's not 97. Does he see

01:00:16.920 the 2003 Nissan Versa that I drive? Yeah. It's, uh, you know, it's my, it's my wife's car. I said,

01:00:23.460 I'm basically driving a vagina. It's, it is not a man car, but, uh, anyway, so here's my story.

01:00:33.680 My story is that when I left the pastor, I basically had to reinvent myself. I had to,

01:00:37.540 I had to figure out, you know, what am I going to do with my life? Okay. And there was a, I wanted

01:00:42.960 to live in the Kansas city area because my, my, my wife lived and worked in that area. Well, at the

01:00:47.160 time she's my girlfriend, but, um, lived and worked in that area. And there was a really cool

01:00:52.300 college that I wanted to work for. Um, and I, well, basically I wanted to teach in their

01:00:58.320 communications department. Like I wanted to teach interpersonal stuff and communication,

01:01:01.460 but I knew I didn't have a PhD. So how am I going to do this? So basically I, I became a student

01:01:06.260 of the college. I learned everything I could about it. I figured out what they needed and I went in

01:01:11.520 there and I, and I, I even timed it perfectly in between semesters so that the president, like I

01:01:17.440 could meet directly with the president. Oh, and by the way, before I did that, I connected with the

01:01:22.680 secretary and the, and the, and the personal assistants. And I, you mean, you, you mean you

01:01:26.420 didn't write her a rude fucking email? No, I didn't. I said, Hey, you better introduce me to the

01:01:30.540 fucking president. Yeah, exactly. So I connected and then, and, and I was successful. I like

01:01:35.860 literally talked them into hiring me and creating a brand new position. And so this guy who had found

01:01:41.420 out what I did, he had been evidently tried to do the same thing and he failed. And I said, well,

01:01:46.260 how did you do this? How did you do it? And he said, well, I just knew that this college was really

01:01:51.020 growing and it had a lot of stuff going on. And, and that the president was like really dynamic and

01:01:55.340 everything. So I went there and I met with the president. I actually saw, I actually kind of

01:01:59.520 cornered him at a theater and he said, ah, I really want to work for this college. And the president

01:02:04.240 said, well, what could you do for us? And you know what his answer was? Anything you want me to.

01:02:10.360 Wrong answer. Wrong answer. That's right. Wrong answer. Always the wrong answer. So this is my

01:02:15.280 final. Here's what we get. I'll do a lot of, I'll do whatever you want. I'll sweep the floors.

01:02:19.840 No, I already got guys sweep the floor. Yeah. What can you fucking do? I sweep the motherfucking

01:02:25.040 floors. Right. All right. You better bring a specific benefit to that conversation or don't have it

01:02:34.800 because you're going to waste an opportunity. Exactly. And that really is in some ways the most

01:02:39.040 important point is that if you guys want to convince somebody of your value, you need to

01:02:43.580 be a student. You need to know exactly what you bring to the table. And you, and if you're going

01:02:48.540 to create a job, you need to create a job for which you are the ideal candidate. Dude, here's the

01:02:53.980 reality about those guys that come in and say, I'll do anything you want. All right. Well, if you

01:02:59.420 really want to work here, go get a job in something with super stores, retail store to entry level

01:03:03.520 employee, work your way up. Like every fucking person in this building has done every person with

01:03:09.980 the exception of one guy in this building has started working the counter in my company. And

01:03:15.620 that one guy is a web programmer that is a special skill. Right. Guess, guess what? None of us have.

01:03:22.060 All right. So these people who say, I'll do anything you want. Well, take the initiative to go

01:03:27.840 get a fucking job with us. Go call the store, figure out how to get on, do it all yourself.

01:03:32.720 I have a guy who I work with every day. Aaron Summers here in my office who moved here from

01:03:38.320 fucking North Missouri because he wanted it to work for us. He got a job with something with

01:03:43.600 super stores. He worked his fucking ass off through our system all the way up, created value. And guess

01:03:50.660 what? Now I work with him every day. Same thing as Jake. He moved from California. Yeah. Jake Taylor

01:03:55.540 moved here from California. Oh, tall guy with. Yeah. Yeah. Yeah. Yeah. Right. So dude, those guys

01:04:02.060 moved here without a guaranteed anything to come take the initiative to get a job. So when people

01:04:08.820 say, Oh, I'll fucking do anything. I got people to show up here on a daily basis from other parts of

01:04:13.500 the country that are willing to start from the bottom and they don't talk to me about it. They just

01:04:17.540 fucking do it. Right. That's how you do it. Right. And I love, and I'm going to tack on something to what

01:04:22.060 you just said, because you said they came here without a guarantee. That's the other thing that

01:04:25.920 I, I mean, it's not necessarily a point in and of itself, but it's just something to make a note.

01:04:30.240 And that is, is that when you and I work together, I mean, we, we were already working on the plan and

01:04:37.240 the, and the relationship was already established before we ever talked money. Right. We never,

01:04:41.340 I never, I mean, is that true? I don't want to lie. Like I don't, I don't remember ever really

01:04:45.820 bringing up money anywhere in the, in the early stages of, of, I think we were already on the

01:04:51.200 plan deal. The deal is this. I've talked about this a hundred times in other, in other episodes,

01:04:56.460 there is no guaranteed result. You control the guarantee, not the universe, not the boss,

01:05:03.620 not the people above you. You know, the people who come in and want this guarantee like, like this,

01:05:10.300 Hey, I'm going to come there. And if you guarantee me this, I promise I'll work this hard.

01:05:14.020 That is not the fucking way the world works. The world works like this. You go work hard first,

01:05:19.920 you provide solutions first, you provide value first, and the world will reward you with success.

01:05:27.440 And that's the fucking guarantee. Right. Okay. You are guaranteed to be successful. If you go do

01:05:33.100 those things, nobody is going to follow through and say, Oh yes, I guarantee you success. Because what

01:05:39.220 happens is, is the people who think like that, they get that guarantee. And then they go coast

01:05:43.260 because they have a guaranteed result. There's two kinds of people, right? There's the people who

01:05:47.220 are willing to do it. And there's people who are willing to talk about doing it. The talk about

01:05:51.500 doing it, people are the people that come and say, what are you going to pay me? Cause my time is

01:05:54.920 fucking valuable. Really? What have you shown me that makes your time fucking valuable? Right.

01:06:00.040 Okay. That's the point. Right. Work hard first. Success is guaranteed. Work smart first. Success is

01:06:08.460 guaranteed. Pay your dues, put your time in, do those things, create value, create, um, benefit,

01:06:16.620 provide solutions. Success is guaranteed. But when you think that you're going to just show up and

01:06:22.100 somebody is going to guarantee you success, and that's your cue to start working, you have got it

01:06:26.260 completely fucking backwards. And that is the problem with 97.25647% of the fucking population.

01:06:37.180 Science. I just quoted it. You know what I'm saying? Absolutely. Fuck work first. We're going

01:06:43.880 back to that hard science, but the reality is, is that if you read, if you read, it's actually quite

01:06:48.360 fascinating. Yeah. Dude, listen, I'm going to get, I'm going to get emails for that. Yeah. Can't argue

01:06:56.060 with it. No, but, but there are surveys out that say that one, one of the number one complaints about,

01:07:00.940 uh, employer by employers right now, uh, and I'm going to pick on the college students. This is a lot

01:07:05.800 of, a lot of times this is, uh, the complaints about college students or, or young, young workers

01:07:10.600 coming right out of, uh, I deserve a hundred grand. Yeah. I want to, I want a hundred grand.

01:07:14.800 Everybody does. Yeah. Yeah. I don't want to do my dues. It took me 11 years to make a hundred

01:07:18.720 grand. Yeah. 11 fucking years. Yeah. And just not willing to pay the dues. Right. So, cause Kim,

01:07:25.640 Kim Kardashian didn't pay her dues. Hey, look, man, you know, we could go on a whole episode of,

01:07:30.140 of generational misconceptions, but the reality is, is that you do the work first and then you get

01:07:36.720 rewarded. That's how you guarantee your success, you know? And that's it.

01:07:41.180 So the show notes for this particular episode are the MFCEO.com forward slash P 13. And, uh,

01:07:49.300 like I said, you can go there. It's the dedicated page for this episode. You'll find, uh, links galore.

01:07:55.540 And, uh, I don't know if we've mentioned any books, but book recommendations. And again, it's always good

01:08:01.340 to go to our website, go there frequently. Cause we're going to be hoping to, uh, to be putting up some,

01:08:07.340 we're going to be hoping we're going to be putting up some additional, um, resources here in the next

01:08:12.640 couple of months. So keep your eyes out for that. Yeah. I'm never gonna, I should never have told

01:08:17.880 that story. I don't know. Or, or provided that insight, but so yeah, at Andy for Sella is Periscope

01:08:24.520 is Instagram. What else you got? Uh, I got Facebook. I should know these by heart by now.

01:08:28.820 Just put my name in there. And then I got a Snapchat, which is MSEO dash one. Cause somebody

01:08:33.880 stole my name. Yeah. So whatever, man. Hey, look, what's your, what's your social media,

01:08:39.540 Yvonne at Vaughn Kohler, not V O N by the way, Vaughn Kohler, V A U G H N K O H L E R. Yeah.

01:08:48.720 I really am going to, Oh, I should, I should mention, uh, very soon I am going to do a Periscope

01:08:52.940 and the Periscope basically that I want to, I want to start with is I'm going to do a couple

01:08:56.520 of focus groups for, you know, the MF CEO and just be asking questions about, you know,

01:09:01.360 you should do it, man. Periscope's the shit. I know. I know. I know. I'm going to be honest

01:09:04.960 with you. I I'm, I'm going to nervous. I'm nervous. I'm not, I'm not nervous. I'm

01:09:09.400 going to have a glass of wine. Yeah, man. I'm not doing some. What do you think? I love

01:09:13.660 it. Yeah. Guys, if you, how many, how many guys you have listened to you? Because I'm

01:09:16.660 worried I've got a hundred, I get mainly girls, but yeah, I don't know, maybe like 30, but

01:09:22.120 I only do like one a week. Organically grown. So like, here's the thing you have to understand

01:09:26.000 about, I guess you only need one guy. Let me explain Periscope. Okay. Just short one minute

01:09:29.900 explanation. Guys download Periscope. It's a live broadcast application. Okay. Basically what

01:09:36.360 it is, is you, people will go online. It's like a video, except for you could communicate

01:09:41.220 live with them just as if like, let's say, um, Bill O'Reilly was on Fox news and you wanted

01:09:47.380 to type in, Hey, fuck you, Bill. All right. He'll see it. Or you could ask him a question.

01:09:51.680 Hey, Bill, what do you think about this? And he'll say, Hey, Andy, you know what? I think

01:09:56.000 you should run with Donald Trump. That'd be fucking awesome. All right. You could communicate

01:09:59.900 directly with people that you will really never get a chance to communicate with. It's really

01:10:03.780 cool too. And, and, and a lot of people don't understand how do you make Periscope work for

01:10:08.060 them because they're like, Oh, I only have two people or only have three people. Well,

01:10:11.500 if you get those two or three people to share your content, which they will, if you put out good

01:10:15.580 content, that, that following can grow by hundreds of hundreds of people instantly. So, um, guys

01:10:24.420 download it. It's really fucking cool. I think it's going to be the future because I spent,

01:10:28.280 you know, where normally I don't watch much TV, but normally where I would be watching TV,

01:10:32.240 I'm watching Periscope and I'm learning directly from people who I look up to, you know, it's,

01:10:38.380 it's fucking awesome. Yeah. You know? Yeah, I definitely am going to try it. I wouldn't

01:10:42.060 worry about doing, you know, everybody starts off and everybody's trying to figure out how

01:10:45.600 to do it because the reality is just the dynamic. Cause I love public speaking. I mean, I love

01:10:50.240 being in front of people, but everybody thinks everybody could type, everybody can borrow

01:10:54.540 somebody's content. Everybody can take a meme and put some fucking words on it and post

01:10:58.880 on the internet, but, but dude, getting live interaction, not everybody can do. So there's

01:11:04.240 broadcasters and then there's, there's people who watch, not everybody's going to be a broadcaster,

01:11:08.780 but dude, if you figure out how to be a broadcaster, you could build a powerful platform at a very

01:11:13.720 fast rate. Yeah. So it's awesome. That is cool. Don't be a pussy, Vaughn. Okay. That's that's the

01:11:20.440 salient point from the entire podcast. So my, my final word, and I'm going to kick it over to

01:11:25.280 Andy in just a second, but my final word on, on this episode is simply guys, there's so much to

01:11:33.300 say, but I would say this, Andy and I are friends, but we are not carbon copies of one another. And,

01:11:39.420 and that's what I, I think is so great. And I think that, that ultimately what, what made it work

01:11:45.400 between us, I'm here, I'm talking about our great romance again. Um, but I think what makes it work

01:11:50.700 between us is that we're really genuinely trying to watch out for the other person. We're trying to

01:11:55.040 provide value and we're, and we're trying to do something that's going to provide value to the

01:11:59.100 world. And so that's what I would say is that lead with that. Like if you're looking for somebody

01:12:02.760 who's, who's like an Andy, who has a lot of influence, who has a lot of wealth, who's doing

01:12:06.700 something really cool, go with that mindset. Don't go with, Oh, I want to leech onto this guy. And,

01:12:12.500 and, uh, and, and I don't know, drive his Lamborghini or something, but go with the mindset of let's

01:12:18.240 create something really incredible, something literally life-changing and world-changing and,

01:12:23.400 and, and just know that you're not going to do everything perfect right away or that everything's

01:12:28.240 going to fall into place right away. It's just going to happen organically. And if, if you,

01:12:32.140 if you really dedicate to doing the right thing, I think amazing things happen. I mean, is that cheesy

01:12:37.100 to say that? I, I, man, that's your way of saying it. It's the same thing that we always talk about.

01:12:41.720 All right. I'll finish up. I'll finish up here. Here's the deal guys. If you could create value,

01:12:48.280 all right, if you could create solutions, if you could create benefit, if you could create

01:12:53.000 a situation where you could bring something to the table that benefits that person,

01:12:59.560 you're, you're halfway there. All right. But it has to be from a genuine place. It can't be from like,

01:13:06.500 I'm, I'm going to come help you with your podcast, or I'm going to come, you know, help you with

01:13:11.260 speaking and you're going to pay me X dollars, blah, blah, blah, blah, blah. No show your value first,

01:13:17.000 because let's face it. When you're on the bottom side of that relationship,

01:13:20.660 you have less leverage than the other person has. They don't need you. But if you show how you

01:13:26.040 could truly benefit and are willing to show that for free, dude, you're creating a shitload of

01:13:32.940 fucking value. And I don't know anybody who's going to take advantage of that for longer than

01:13:37.660 the time it takes for you to explain and show and provide the value. All right. Because what,

01:13:42.740 here's the thing. People are afraid to provide value for free because they think,

01:13:46.480 oh, that person is just going to use me. But here's the thing. When you create value in yourself,

01:13:52.160 you create a position where you're indispensable. All right. And if you create enough value in

01:13:57.340 yourself, the person is going to pay you because they see what you're worth and they're going to

01:14:01.860 pay you to keep you because they know that you could go be just as fucking worth, provide just as

01:14:07.180 much as worth to their main competitor or anybody else doing the same thing. So if you come in and show

01:14:12.240 the value for free and then say, Hey, look, I've been doing this, this, this, we got this. Let's

01:14:16.040 have a talk about what you think I should be compensated. That's doing business, baby. That's

01:14:20.260 the fucking way to do it. But if you come in and you say, you're going to pay me this and I'm going

01:14:23.520 to do this, then it's probably not going to work out favorably for you. Right. You know, so show the

01:14:28.760 value first. And once you express and show and, and become valuable to that person, the goal is for you to

01:14:36.540 become invaluable. Right. Then you're in command. Then you've taken a position where you were, had

01:14:43.660 the least amount of leverage. And now you have the leverage because that person who's paying your

01:14:48.060 paycheck knows that you could just as well go do this for their competitor or whoever else. You see

01:14:53.060 what I'm saying? Yeah. Now with that being said, don't ask me for fucking, I was just going to say,

01:14:57.080 so you're saying that this is all part of my evil plan. I'm just saying, I'm listen, we're going to be

01:15:01.800 honest here. No, no, no. Create value, be genuine, come from a place of trying to, to genuinely

01:15:07.780 benefit. Don't just try to come in for a paycheck. Yeah. People see through that shit, you know?

01:15:14.340 So, and you'll be amazed that if you get your mind thinking in that habit, like we talked about

01:15:19.400 creating a habit of creating value, you may go through one or two situations where it doesn't

01:15:24.140 work out. But if you constantly are in that mind state, eventually you're going to come to somebody

01:15:29.020 who's going to recognize that and you're going to be handsomely rewarded, not only with, with pay,

01:15:33.520 but with opportunity. Right. All right. So guys, with that being said, I want to close out. I just

01:15:39.720 want to say thank you to everybody who's been downloading the podcast, who's listening, who's

01:15:43.820 following on Periscope. Um, we just crossed 10 million hearts today, which if you follow Periscope,

01:15:50.400 you know, that's a big milestone. Um, you know, we started this with the idea like, Hey, this might be

01:15:57.800 fucking cool. You know what I mean? This might be something cool to do, but now it's turned into

01:16:01.760 this thing where it's like growing steam momentum and just every day it's getting stronger and

01:16:07.220 stronger and stronger. And I just want to say thank you to you guys, especially the people who are

01:16:12.240 listening now, because we're just in the beginning. And I just want you to know that like, I recognize

01:16:17.500 the names. I see the people spreading the word and, um, I love you guys for it, man. It's awesome.

01:16:22.980 So thank you so much for everything that you're doing. Um, it's, it's, it's getting to be a

01:16:28.640 really fun ride. Absolutely. Thank you guys. Um, and we'll get back at you here soon with

01:16:34.600 another episode. All right. I'm Andy. I'm the MS CEO. I'm here with Vaughn and Tyler. Ben

01:16:39.660 Newman will be back next week. And, uh, let's go kick some ass.

01:16:54.940 All I do is work, all I do is work, all I do is work, all I do is work, all I do is work,

01:17:02.320 all I do is work, all I do is work, all I do is work, all I do is work, all I do is

01:17:11.420 work, all I do is work, all I do is work, all I do is work, all I do is work.

REAL AF with Andy Frisella - September 01, 2015

How to Create Amazing Opportunities For Yourself, with Andy Frisella - MFCEO13

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