REAL AF with Andy Frisella - Making Money Matters, with Andy Frisella - MFCEO2

00:00:00.000 Hey guys, what's up? It's Andy Priscilla, host of the MFCEO Project. Thanks for tuning

00:00:14.840 in for this week's podcast. If you guys don't know a little bit about me, 16 years ago,

00:00:21.160 I started a company with my best friend slash business partner to this day. We had $12,000

00:00:26.160 saved up for painting the stripes on parking lots. We've since grown that into multiple

00:00:32.380 companies, multiple revenue streams, totaling over $100 million this year. This is a podcast

00:00:40.160 basically dedicated to cutting through all the bullshit about entrepreneurship, business 0.98

00:00:45.120 and motivation and getting you guys the truth. We're all tired of hearing the Peter Cottontail, 0.97

00:00:51.020 fluffy cupcake version of everything. And we're just going to get right down to the fucking nuts 0.99

00:00:54.220 and bolts. All right. Some of you guys might be offended. Maybe it's better to go listen 0.99

00:00:58.380 to somebody else. Most of you guys, I think I'll like it. I'm here with Vaughn Kohler. Good

00:01:02.920 buddy of mine. He's a co-host. Say hi, Vaughn. How you doing? This episode, we're going to

00:01:07.340 talk about money. Everybody wants to talk about money. Everybody has thoughts about money, preconceived

00:01:14.320 limits and notions about money that they are unconsciously brought up with. And we're going

00:01:19.840 to talk about some of those things. I think that, you know, I'm not going to tell you where

00:01:23.220 to make money. I'm not going to tell you where to invest your money today. I'm not going to

00:01:27.000 tell you anything like that. We're just going to talk about how you think about money. Vaughn,

00:01:32.040 you and I talked about having this show for a while. We think it's very interesting to kind

00:01:37.500 of dive into the way people think about money. You know, it's, it just varies across the board.

00:01:44.920 Yep. Yep. So the Beatles famously saying, can't buy me love. Money can buy you a lot of things,

00:01:51.900 but not love. Yeah.

00:01:53.220 The question is, can money buy you happiness?

00:01:57.380 I, you know, that's definitely something that people think, you know, I think most entrepreneurs

00:02:01.560 out there think that, you know, when I make X dollars, I'll be happy when I make, um, you

00:02:07.140 know, $10 million or a million dollars or a hundred thousand dollars or whatever it is. Uh, when

00:02:12.460 I purchase this material object, when I have this and that and this, you know, they think that

00:02:17.120 they're going to be happy. And the reality is, is no, it will not make you happy. Um, it will

00:02:24.020 accelerate what your thoughts and I guess views and, you know, standards are of life, but it's not

00:02:37.640 going to create purpose for your life. I think that's a big misconception that people, that people

00:02:41.880 have. Um, one of the things money does is it brings out what's in you and gives you the power to

00:02:46.400 express that more fully. So if you're kind of inside, if you're a good person, it'll help you

00:02:50.840 be more of a good person. And if inside, if you're kind of full of crap, it'll help you. Do you agree 0.99

00:02:56.120 with that or is that? Yeah, I do. Generally, I think that, you know, from my experience,

00:03:00.220 I feel like the guys who are successful that I've met who have basically built that themselves,

00:03:05.020 it's just brought out, uh, it's almost like adding a megaphone to your life. You know,

00:03:08.920 you're able to do the things that you would be able to do without it. And those things are not

00:03:13.860 going to be any different than, you know, what you would have done without it. It's just on a bigger

00:03:19.180 scale. So it kind of amplifies everything that you're about. So does that mean that you don't think

00:03:23.600 the money necessarily ruins people. It just, people were already a certain kind of person

00:03:27.420 and then money gave them the ability to ruin themselves. Yeah. The thing I see about that

00:03:30.900 though, is that the people who are like shitball people anyway, they don't ever get to where they

00:03:36.480 want to be because what happens is, is that they're climbing up the success ladder. And when you're on

00:03:43.120 the success ladder and you get to a certain level, everybody above it kind of sees what you're about. 0.99

00:03:46.920 If you're, if you're about bullshit and you're about fucking people over and you're about 0.97

00:03:50.680 all the negative connotations that people like to believe about money, those people above you on 0.99

00:03:55.400 the ladder are not going to let you get any further. They're kind of going to kick you back

00:03:58.000 down. So, I mean, scam artists and the kind of people that dick people over and all the shit that 0.99

00:04:03.880 basically everybody says about successful people, those people don't get very far, you know? And 0.98

00:04:08.560 the reality is, is that, you know, that mindset about money in terms of, you know, this guy's just

00:04:16.080 fucked people over to get to the top and this and that, that's what people tell themselves so that

00:04:19.620 they don't have to do the work. You know, that's something that I think that people, 0.95

00:04:23.700 when they sell their dreams and their hopes down the river, they say, Oh, you know what? I wanted

00:04:27.780 that, but then I saw what it really took and I didn't want to do that because it's morally wrong.

00:04:31.380 Right. And it's fucking bullshit. I don't know. I don't know personally, anybody that is 1.00

00:04:36.160 financially successful personally. And I know a lot of people who are morally bad people. I just don't.

00:04:42.060 Most of them are the opposite. Most of them use it as a tool to create fulfillment and value in other

00:04:46.980 people's lives, which is what got them there in the first place. Making money is about creating

00:04:50.780 value. It's not about making money, you know, and that's something we'll get to here in a second.

00:04:54.140 Yeah. Yeah. So kind of along with that, can money make you happy? I mean, let's play devil's advocate.

00:05:01.440 You're wearing a $60,000 watch. Maybe it's not that much. I don't know, but you've, you've worn

00:05:05.740 watches like that. I've seen your Lamborghini. Uh, I haven't seen your house, but I've seen pictures

00:05:10.360 of it or I haven't been to her house, but I've seen pictures of it. There's a guy that comes along and

00:05:15.280 says to you, Andy, come on. You're telling me that that's not happiness. You're telling me that

00:05:22.300 that didn't contribute to your overall satisfaction with life. Oh, I mean, here's the reality, man.

00:05:26.560 You know, it's the same thing, just on bigger scales. I mean, anybody here who's gotten a new

00:05:31.760 car, do you not tell me that after four months of having that car, it's just a car for you?

00:05:38.020 I mean, I'm asking you. Yeah, no, it's true. You bought new cars before, right? It's a law of

00:05:41.860 diminishing returns. That's right. Your excitement fades. And then, and then what's your

00:05:45.080 natural thought? Uh, it's usually what I'm going to, what's next. Yeah, exactly. So it's no

00:05:50.620 different when you, it's no different whenever you're buying more expensive things. So, and that's

00:05:55.420 where it comes down to like, you start to figure out that it's not the things that make you happy.

00:06:00.920 It's the work that makes you happy. Right. You know, it's not, I'm going to buy this car,

00:06:05.520 even though I do like Lamborghinis, I'm a huge fan of the brand. I'm a huge fan of the story. If you

00:06:10.260 want to hear an awesome story about entrepreneurship, go read about Lamborghini there. It's a,

00:06:14.900 it's a great fucking story. And that honestly combined with the fact that, you know, every 0.99

00:06:19.740 time I drive the car, I get out of the car with like a boner. Okay. That's, that combines,

00:06:24.520 uh, you know, I love for that brand. Yeah. Okay. Um, but I gotta be honest. I mean, it, you know,

00:06:33.220 it, you get used to it. You know what I mean? So for somebody that's, that's just starting out

00:06:39.120 and you say, Oh, I'm going to be happy when I have all these things. No, you're not. You're

00:06:40.900 going to feel the same way that you feel about things that you accomplish. Now you're going to

00:06:44.860 get to that point. You're going to say what's next. Yeah. And dude, the people that don't say

00:06:48.080 what's next are that people that end up with all the money in the world that go out in the backyard

00:06:51.460 and shoot themselves in the head. Right. You know, Oh, that guy had everything and this and that. 0.98

00:06:56.520 And he was miserable. And that's another belief that people have, you know, if you have all this

00:07:00.060 money, you're going to be miserable. Well, yeah, that's true. But if you define yourself by the

00:07:04.100 amount of money you make and being successful and that's all you ever shoot for and then you get it

00:07:10.280 and that's, that's all you've ever defined yourself by, you are going to be depressed

00:07:15.280 because you're going to feel like there's nothing left to accomplish. Right. So, you know, it's not

00:07:19.980 money that ends up making somebody happy. It's the ability to affect people with that money

00:07:25.180 that brings value to your life. I mean, you take a guy, a guy like, I mean, you look at the three,

00:07:33.280 the big three, you know, the big three in the U S or who Warren Buffett, Bill Gates and Steve Jobs.

00:07:38.060 Right. Right. Do you think that they do or slash did and Steve Jobs case did what they did for the

00:07:42.960 money? They did it because they want to change people. They want to change lives. They want to

00:07:47.120 change the industry. They want to change the way people live. You know, Warren Buffett has, yeah,

00:07:51.800 he's an investor, but he's an investor in some pretty innovative businesses. You know, he's done some

00:07:57.280 really cool shit and he goes to work every day and works his ass off. It's not because he wants more 0.93

00:08:01.900 money. It's because he wants to be good and he wants to make a change. He wants to make a difference.

00:08:05.980 And that is the paradox that you have to get under control. And it's very hard to see whenever you're

00:08:14.880 just starting out is that, you know, money, making money is not about making money. Making money is

00:08:20.820 and write this shit down because this is the truest shit you're going to ever fucking hear. 1.00

00:08:25.420 Making money and the amount of money you make is in direct relation to how much value you bring to the 1.00

00:08:32.020 world. If you don't bring value to the world, you're not making any fucking money. If you bring a 0.99

00:08:36.140 tremendous amount of value to the world, you're going to make a tremendous amount of money. That's it.

00:08:40.720 Right. You know, it doesn't matter if you're an entrepreneur, a guy inside of an organization,

00:08:45.120 you know, if you're a guy working inside of an organization right now and you say, man, I can only get

00:08:48.420 so far. Well, I'm going to tell you what, the more value you create, the more you're going to learn,

00:08:52.320 the more valuable you're going to be. And yeah, you might outgrow that organization,

00:08:55.580 but you're going to be extremely valuable when you do. Right. You know, and people don't think

00:08:59.440 like that. They think like, oh man, I'm working for somebody that could never be this. Well,

00:09:03.960 first of all, that's a shitty fucking attitude. Right. Second of all, you know, it's about fulfilling 1.00

00:09:09.580 your own potential, you know, and, and creating value. And if you create value, you're going to have

00:09:13.400 income. Yeah. So, so we're, we're in the process of unfolding Andy's manifesto of money. So obviously

00:09:19.240 point number one was it will not bring you happiness. And you, you kind of transitioned

00:09:23.760 into point number two, which is, it's really not about money. It's about, it's about, it's

00:09:28.200 about creating value. And you've also said, I know when we've talked, you talked about,

00:09:31.960 about people who are successful, don't make it about earning money. They make it about being

00:09:36.380 great. Right. So talk, talk a little bit about that. Well, here's the deal. So when I was younger

00:09:41.500 and I used to look and read, I used to always hear the same saying, and it was do what you're

00:09:47.780 passionate about and you'll be successful. And I used to think like, dude, that makes no

00:09:52.840 fucking sense at all. Like that sounds like the biggest bunch of bullshit I've ever heard. 1.00

00:09:57.040 But as I've grown and as I've had experiences and as I've become more successful and when I, 0.99

00:10:02.900 and I don't like saying I'm successful because in my terms, you know, other people may look at

00:10:08.580 me and say, Oh dude, you've got everything you want. In my terms, I'm not successful because

00:10:13.220 there's so much more potential to fulfill. So like, I don't like saying that, but like,

00:10:17.040 I get the fact that people look and say, say, Oh, it drives this kind of car, does this and that.

00:10:21.540 And they say that's success. Well, okay. That's, that's their form of success at this point in time.

00:10:28.400 Make sense? Right. So when I sit there and think about, you know, the, the statement,

00:10:35.840 follow your passion and you'll be successful. I used to think it was like,

00:10:38.580 this hocus pocus pie in the sky, like just fluffy shit that, you know, I honestly just hate. 0.99

00:10:44.400 Right. But the reality is, is this, 0.99

00:10:47.440 you're not passionate about what you do, especially when you're not making any money.

00:10:51.460 It's very hard to dedicate the time it is to be great at what you do. You know,

00:10:56.800 if you hate what you're doing, are you going to really put in the extra time at home to be great

00:11:00.660 at that? No. Right. So the point is, is that everybody who earns money is really fucking good at

00:11:08.200 what they do. And the reason they're really fucking good is because they love what they do most of the 0.88

00:11:12.400 time. And the reason that it's important to love what you do is because for a long time, when you 0.84

00:11:16.460 first start, you're not going to make any money and you have to get better for a reason other than

00:11:19.820 just money. So you have to love what you do for that reason. Does that make sense? Yeah, absolutely.

00:11:25.580 Okay. So the better you are at something, I mean, everybody always asks for the fucking secret. 0.99

00:11:29.940 They're always like, Oh, what's the secret? What's the secret to success? Blah, blah, blah. 0.99

00:11:32.860 There's no fucking secret. The secret is to be fucking great at what you do. That's it. Point 0.99

00:11:38.400 at me one person who makes huge money in anything that they do and is extremely successful. That

00:11:44.680 isn't fucking good, very good or great at what they do. It does not exist. No. So I'm going to 0.99

00:11:50.800 have you take a detour just for a second, because I know that this is a huge part of your business

00:11:55.780 philosophy in terms of what you, what you talk to your guys in the store about doing it. Like in terms

00:12:01.080 of selling, you say, don't make it about the money, make it about helping people.

00:12:05.700 That's right. Yeah. Well, that goes in right in with creating value. You know, even when

00:12:09.800 I was first starting in business, you know, I used to always focus on how much money we

00:12:13.280 can make. You know, I think about today's sale. It's not today's sale, man. It's, it's

00:12:18.400 the, we live in an age where word of mouth travels so fast that, you know, I can put something

00:12:24.040 up on Facebook or on Twitter or on Instagram and I have, you know, a hundred and something

00:12:28.660 thousand people knowing about it instantly. You know, word of mouth is not like it was

00:12:32.920 40 years ago when our parents were working and in business and it took a month for someone to find

00:12:37.680 out that you didn't provide what you said you would provide. So you can look at that one of

00:12:43.400 two ways. You can look at that in a way of, Hey, it's important that I bring value to people because

00:12:48.940 otherwise people are going to fucking know. Or B it's important to bring value to people because 0.77

00:12:55.680 and go way past just bringing value, but like going over the top because everybody's going to

00:13:01.420 know, you see what I'm saying? They're going to know either way. So when you, when it comes to

00:13:07.660 like doing the right, like really, man, the great thing about social media and the way people

00:13:13.320 interact nowadays, you know, all the quick things, cell phones, texts, emails, Twitter, Facebook,

00:13:18.740 Instagram, all of the new social media platforms coming up is that it's instant. Okay. So what that

00:13:25.560 does is that weeds out people who are the old type of entrepreneur where they're like, they have

00:13:31.160 this mindset of like, dude, we're going to sell this, this cheap product that has a lot of margin 0.99

00:13:34.800 and we're going to market the shit out of it because that shit doesn't work anymore. You know, 1.00

00:13:38.840 it doesn't, you can't trick people, you know, like it has been for the last 40 years with television, 0.97

00:13:44.680 you know, new, the new medium for selling is fucking social. It's word of mouth. It's what it always 0.93

00:13:49.260 has been, but this is accelerated at times a billion. Right. You know, so, you know, you have

00:13:56.400 to, you have to consider that, you know, when you're talking about making money, it comes down

00:14:01.440 to basically bring so much value to that person that they become a speaker for you just because

00:14:07.120 you made their, whatever their experience was so great and you've solved their problems so great

00:14:12.980 that they're going to go tell their friends about how great you solve their problem. Right.

00:14:16.400 That's, it's as simple as that, you know, making money comes down to solving problems

00:14:20.380 and the people who solve the problems the best and create the most value in the interaction

00:14:24.260 are going to make the most money. Now, I know you, I know you originally learned that lesson

00:14:28.080 because you told me about this. You originally learned that lesson in the very early days of S2

00:14:34.200 when you and Chris, you didn't have any money for marketing. Yeah. So we were real lucky

00:14:40.780 because we started in a time that was, we, we started in 99 and that was like when the internet

00:14:47.080 had really kind of just started to be something, you know, um, people didn't really know how to use

00:14:52.540 it, but it was there. There was emails and that's, people started doing business that way. They didn't,

00:14:57.220 there was no social network, so to speak, but email was kind of the first social network. You know

00:15:01.940 what I mean? And, uh, and then we, we were, we were just really fortunate to start at that time

00:15:07.880 because, um, we didn't have any money to advertise because average traditional advertising was still

00:15:14.740 very expensive. You know, if you wanted to run TV commercial or you want to run a radio commercial,

00:15:18.040 it costs a lot of fucking money that we didn't have. So we were forced to go out and create and, 0.86

00:15:23.580 and, and become creative in the ways almost like guerrilla marketing type ways of meeting people

00:15:28.740 and creating value one step at a time. You know, there were days in our first retail store,

00:15:33.180 we didn't see anybody. There were two, three days in a row. We didn't see anybody. So when that first

00:15:36.720 person came in, you know, it, it wasn't just like, Hey, I'm going to try to sell them something. It's

00:15:40.760 like, dude, I want to keep the guy in the store as long as possible because I'm fucking bored. So, 0.93

00:15:46.200 you know, but, but what we inadvertently did was pay a lot of attention to people. And we talked to

00:15:52.160 them, we got to know them, we shook their hands, we got to know their kids' names, you know, not out

00:15:57.600 of like, we're trying to like purposely, you know, not on purpose. It was just a matter of circumstance.

00:16:04.000 And what happened was we became friends. All right. So when you become friends,

00:16:09.400 people want to shop with their friends. If you think about how you buy something,

00:16:14.800 when was the last time you saw a commercial on TV and you immediately went online and bought

00:16:19.140 something? Boy, for me, not very often. It doesn't happen anymore. It's not like that. What happens is,

00:16:25.900 is you see a commercial for TV and you go to your buddies at the gym or wherever it is you hang out

00:16:31.300 or, you know, and you say, Hey man, did you see that commercial for this? And the guy would be like,

00:16:35.360 yeah, you know, I saw that. I was thinking about this too. And then the third guy comes up. He's like,

00:16:38.880 yeah, I fucking got that. It sucked. And you immediately drop it. You don't buy it. Right. Right. 1.00

00:16:44.060 Right. Or the third guy comes up and he says, yeah, man, I heard about that too. And it was

00:16:48.760 fucking awesome. I love it. It's my favorite thing I ever bought. And what happens? Two fucking sales. 0.89

00:16:52.300 Boom, boom. Cause the other two guys that just heard you talk. So basically advertising now has, 1.00

00:16:57.440 has gone from a, something that convinced people to buy to where it's something that convinced people

00:17:03.140 to talk. You see what I'm saying? Absolutely. And if you don't have, um, a positive outcome of that

00:17:09.940 conversation, you're not, you're not only are you not going to sell the demise of your brand is going

00:17:14.640 to be accelerated that much faster. Right. So we were just really lucky at, at a young point in

00:17:19.740 business to be in a situation where we were forced to do business, quote unquote, the old way,

00:17:26.120 which is like one handshake at a time, one friend at a time, which is honestly the way that people

00:17:30.400 have bought since day one. Since, since, since there was marketing, that's how people buy. Right. And so,

00:17:36.420 you know, me and my brother had this saying called make a friend, make a sale. Well, dude,

00:17:40.300 the better you can make friends, the better value, the better you solve the problem, the more sales

00:17:44.080 you're going to make. Right. You know, and it's just really, it comes down to creating value for people

00:17:48.040 solving problems. It's very, very simple. And, and we were lucky to learn that in a retail aspect.

00:17:52.980 And we've been able to keep that as part of our core values, you know, over the last 16 years.

00:17:57.680 And I would say more than anything, that's the reason we've been successful.

00:18:00.660 So I don't want to be the guy on the podcast whose role it is, is to simply restate the obvious,

00:18:05.500 but, um, it's basically what you're saying is don't make it about money, make it about being great.

00:18:11.700 But along with that is, is part of making money is, is to genuinely value people.

00:18:18.560 Yeah, man. Uh, it's, it's, it's caring. Yeah, it is. It's, you know, everybody looks for this way

00:18:24.820 around that. Okay. Like they look for this, how do I make a sale and the quickest way possible? And

00:18:31.060 how do I grow a business the quickest way possible? So they look at all these fucking shortcuts out 0.99

00:18:34.820 there like, Hey, I'm going to try and do this and it'll trick people into doing this and this and 0.99

00:18:39.120 this. First of all, people are fucking smart. They're not stupid. Right. Okay. Assume that 0.99

00:18:42.860 every single person, if you're in any business right now, don't assume that you're smarter than

00:18:49.640 anybody else. Assume that they are smarter than you. Okay. So when you assume that they are smarter

00:18:53.640 than you, you automatically have to do the right thing because you, you know, it's impossible to

00:18:57.720 trick them. Right. So the biggest mistake I see with young business owners is there is they think

00:19:02.540 that they're going to trick people. You're not tricking people. People aren't fucking stupid. And if they

00:19:06.840 are fucking stupid, they're going to go ask their friends who aren't fucking 1.00

00:19:09.080 stupid and they're going to tell them to stay away from you. Right. Okay. So, you know, 1.00

00:19:14.200 you have to be genuinely interested and genuinely passionate about solving a problem for people.

00:19:19.580 And the better that you're genuinely interested and genuinely passionate about solving the problem

00:19:23.660 for people, the faster you will be successful. That's the fucking shortcut. The shortcut is do the 0.99

00:19:28.820 fucking work, do it the right way, do it consistently, do it for a long period of time. And you're going to 0.99

00:19:33.860 be successful. Any other thing that you do is not the fucking shortcut. And that's something that 0.98

00:19:38.240 people have to understand from day one. Right. Right. Well, I mean, obviously from what you're

00:19:43.880 saying, it's, it's clear that, uh, you don't think money's a bad thing. So that leads me to the next

00:19:48.660 sort of commonly held misconception. And that is that money is the root of all evil. True or false?

00:19:56.160 Dude, that is the most laughable. When I hear that from people or see that posted, like I see,

00:20:03.880 I see a blatant fucking excuse and I see limits that people have been brought up to believe 0.98

00:20:10.800 generationally over time. I, when I hear that, I, you never hear about the good shit people do with 1.00

00:20:18.520 money. You know what I'm saying? You never hear, you know, that guy that says, Oh, look at that guy. 0.99

00:20:22.620 He's driving a fucking Rolls Royce and gives him the finger, you know, of course, after he drives 0.97

00:20:26.680 away and you can't see him. Right. You know what I mean? But I can see some people in the audience 1.00

00:20:30.260 saying, wait a minute, Andy, that's in the Bible, isn't it? Doesn't, doesn't the Bible say that money

00:20:35.380 is the root of all evil? We've had this conversation, brother, and you're the pastor. You're, you know,

00:20:39.380 for you guys that don't know, this is, this is, this is former pastor Vaughn. So, you know,

00:20:45.280 you're the religious expert here. So you enlighten me on exactly what the Bible says. I know the Bible

00:20:49.720 doesn't say that, but who's going to believe me because I'm not the religious expert. Right. You

00:20:53.320 are. Right. Right. What does the Bible say? Does the Bible say money is the root of all evil? It

00:20:58.380 does not. What does it say? It says the love of money is the root of all evil. And the greater

00:21:04.080 context of that is basically saying, if you love money above anything else, i.e. people or God, then

00:21:10.600 yeah, that's evil. But it does not say that money is the root of all evil. But it's so convenient for

00:21:17.120 people to just quote the Bible and say, the money is the root of all evil. The Bible says

00:21:20.740 so. Right. To make themselves feel good. Right. How, how many times have you seen that in your

00:21:24.760 career as a pastor? A lot. A lot. So people will come to you and, and maybe not come to

00:21:29.980 you, but you see the belief of like, Hey, that guy's driving a Lamborghini. He must be a bad

00:21:33.680 dude. Right. Right. Absolutely. And that's something people have been brought up to believe.

00:21:38.100 Right. You know, that's a misquote. That is not true. It's not in the Bible. And regardless of

00:21:43.200 whether or not you're, you know, a Christian or a Muslim or anything, the belief of money

00:21:49.000 is an evil thing. Um, and, and, you know, it even ties into the thing like, you know,

00:21:54.980 you should be humble and Christ-like in the way that you live and this and that. Well,

00:21:58.420 being humble has nothing to do with driving a nice car. Right. Being humble knows that A,

00:22:03.320 you know, you have a lot to learn. You have a long way to go. B, you're not that great. And C,

00:22:07.340 you're not better than any other man. Right. Driving a nice car doesn't mean that.

00:22:10.200 Exactly. Well, I think, I think what it is is I think it's well-intentioned, but I think people

00:22:14.640 are also making an illogical leap because they're looking at their, you know, they're reading the

00:22:18.580 Bible and they say, Oh, God cares about the poor. So then the logical conclusion that they draw is

00:22:23.280 He cares more about the poor. He cares more about the poor or

00:22:25.640 You're supposed to be poor. You're supposed to be poor. 0.51

00:22:27.620 Right. Which in reality is not true. You know, let's be honest here, you know, because this is where the

00:22:33.400 objection, the reason we're getting on the religious subject here, which I really don't like getting into

00:22:37.420 because everybody has their own beliefs and I respect anybody's beliefs. I'm not saying your

00:22:41.120 beliefs are wrong because here's the reality. None of us fucking know. We don't. Okay. That's 0.99

00:22:46.200 where the idea of faith comes in. You don't know. We just have to choose to believe, but let's talk

00:22:51.360 about that. Let's talk about a lot. Vaughn, you used to be a pastor. You have a daughter. I do.

00:22:57.200 Okay. Do you not want your daughter to grow up and be as successful as she possibly can?

00:23:01.460 Yeah. Do you not want her to grow up and provide as much value to the earth as she can? 0.81

00:23:04.380 Absolutely. And if that makes her drive a Lamborghini one day, because she chooses to

00:23:08.200 use that as the fruit of her labors, does that make her a bad person? 1.00

00:23:11.120 No, not at all. Right. So, so, and I, I get caught up and I get frustrated with people who

00:23:15.880 look at it that way because that's their way of telling themselves, in my opinion, actually,

00:23:20.540 it's not even my opinion. I dude, I know enough to know this is a fucking real deal. These people 0.98

00:23:24.660 are telling themselves the reason this guy's successful is because he's fucking evil and I don't 1.00

00:23:30.100 want to be evil. So I'm okay being what I have. Right. There, there is nothing wrong 0.99

00:23:34.180 with appreciating what you have. Right. And wanting more. Right. And he's obviously not

00:23:38.620 gotten to where he is without stepping on people or maybe doing backroom deals and that sort

00:23:45.480 of thing. Yeah. And that's the thing is, like I said a few minutes ago, is that you can't

00:23:49.700 be successful doing immoral things generally because eventually people who are good people 0.99

00:23:56.160 who have been successful are going to fucking stomp you down the ladder. Right. You know, 0.99

00:24:00.560 right. Dude, being successful financially has everything to do and especially long-term has

00:24:07.620 everything to do with creating value. You're not going to find somebody who has gotten to

00:24:12.780 be a hundred millionaire, billionaire, multimillionaire, whatever you think your level of success is. 0.99

00:24:19.660 You're not going to find somebody who's been there long-term by, you know, fucking people 0.98

00:24:24.460 over. Right. Because eventually people catch on. Right. And then you lose it. Especially 0.99

00:24:27.620 in today's day and age. Yeah, man. There's just no way to hide it. Yeah. So like, dude,

00:24:30.660 say, oh, dude, that guy's evil for being successful. It's just a fucking justification for 0.99

00:24:36.120 the position you're in. And instead of thinking like, hey, that guy's, that guy's successful 0.99

00:24:41.120 because he fucked people over. Why don't you think about like, hey, you know, maybe what did that 0.93

00:24:45.100 guy do to get to that point? Really? How long did he suffer? How long did he go through a time

00:24:49.280 with no money? You know, for me, it was 10 years, almost 12 years. Yeah. You know, I

00:24:54.140 mean, people just don't, it's easy to point the finger and say, oh, that's evil. But the

00:24:58.060 reality is, is like anybody who tells you that the Bible says money is evil is fucking, 0.99

00:25:04.500 it's not true. Right. You know, for what it's worth, I used to be a director of development, 0.99

00:25:09.440 which is, you know, a fundraiser. Right. And when I first started my job, I was talking to

00:25:13.040 the guy who had done it for a long time. And I, and I told him, I said, you know, I gotta be

00:25:15.980 honest with you. I'm a little, I'm a little hesitant about work, you know, approaching

00:25:20.140 rich people. Cause I'm going to assume that they're really, you know, they're really full

00:25:23.280 of themselves and everything. And this guy who had done this for many years, he said,

00:25:26.580 oh, it's exactly the opposite. He said, the guys who have the most money are actually the

00:25:31.600 nicest. It's actually the mid tier guys that feel like that they have something to prove.

00:25:36.260 Well, it's the guys faking it. Right. It's what I call, I call them the 30, 40 K millionaires.

00:25:41.600 You know, it's the guys that are mortgaged out as far as they go to put off a

00:25:45.700 persona of that. They have a lot of things going and then they have something to prove

00:25:49.660 the guys. I know that are a real deal. Those guys, they're not trying to prove anything.

00:25:53.840 They're humble, man. They're humble. They realize like, Hey, look, because here's the

00:25:57.460 reality too, is that if you're a successful guy, you've probably been friends with other

00:26:01.180 successful people that have lost everything and you've seen it happen. Cause it happens a lot.

00:26:06.340 And dude, you know, you know that like, Hey, that could be me sometime and it keeps you

00:26:10.700 humble. Right. You know what I mean? You got to think about it though, man, instead of pointing

00:26:14.160 into like all the evil things that people, you know, you think about money, you know,

00:26:19.840 how do, how come people don't think about the good things that happen from people with

00:26:22.600 money? You know, I mean, I could tell you right now, you know, um, I mean, I could list

00:26:28.440 off a half a dozen things that, that, that we've been able to do, whether it be by employees

00:26:32.960 cars because their car was broken down for work or whether it be build our high school

00:26:36.780 weight room or whether it be, you know, helping people who truly need it that are on the street

00:26:42.220 and they need, you know, they need to get off the street. I mean, dude, we've done so many

00:26:45.540 things that nobody knows about because dude, people that have that are also humble enough

00:26:50.800 to not brag about it. Right. You know? And because, and so by, by them not telling those

00:26:56.340 stories because they're humble, people are going to automatically assume they're just

00:26:59.860 greedy. Right. You know, they see, they see somebody like me driving a Rolls Royce or a

00:27:03.900 Lamborghini and they think, fuck that guy's so fucking blah, blah, blah. Dude, I give away more 0.99

00:27:07.800 money than I keep for myself. Right. Right. You know what I'm saying? Yeah, absolutely. Well, you know,

00:27:11.820 I think what I always thought was hilarious was, you know, you go to a college campus and

00:27:15.500 you've got these, not to get into politics or anything, but you've got these far left

00:27:19.080 professors who are railing against, you know, the, the, the evil rich. And the reality is

00:27:25.280 that that guy probably has a job and that college is probably funded by those guys, funded by

00:27:30.480 those guys, those good capitalists. But you know, dude, here's the deal, man. You know,

00:27:34.680 and the whole point is conversation. Like, dude, I'm sure we're going to get emails that say,

00:27:38.280 oh dude, you're, you're, you're fucking one of the evil kind. You're just trying to protect 1.00

00:27:41.820 yourself. Dude, what if, what the fuck ever don't fucking listen then. But here's the reality. 0.99

00:27:46.140 If you're a young man, young woman, you're trying to have big, the reason we're saying this is

00:27:51.020 because I want people to understand this. If you're a young man and you're a young woman,

00:27:54.900 you want to be successful. There's nothing fucking wrong with that. People are going to try to make 0.75

00:27:58.540 you feel guilty. They're going to try to make you feel selfish. They're going to try to make you feel

00:28:01.640 like you're doing something morally wrong. And that is not true. Okay. Realize that when people tell

00:28:08.240 you that, that what's happening is, is they are telling you an excuse that they have told

00:28:13.280 themselves and made themselves believe for their own lack of work ethic or drive to be successful.

00:28:21.740 Okay. So if you're a young man, you're a young woman, it could be, and you're on your own.

00:28:26.100 You've maybe got, maybe it's just you. Maybe you have three employees. Maybe you have huge dreams

00:28:30.020 and you go tell your friends and family about them and they shit on them. Dude, that's fucking normal. 1.00

00:28:34.980 And it's okay to want to be successful. Right. Does not make you a bad person. Does not make you 0.99

00:28:40.580 an evil. Does not make you selfish. You're going to have, if you're a good person, you want to be

00:28:44.880 successful. Think of the amount of good that you can do with extra financial capital. Yeah. You know,

00:28:50.660 instead of thinking like, oh, my, my cousin says that I'm just greedy and I want to, I'm materialistic 0.99

00:28:56.040 and all this other fucking shit that people say, dude, think about the shit that you'll be able to do 0.99

00:29:00.360 that's good when you have the, the, the, uh, the means to do so. Right. And I think on that note, 1.00

00:29:06.100 I mean, I, I've known you long enough that the flip side of this is true. And I know that, you

00:29:11.580 know, you've as passionately as you feel about, you know, money can be a good thing. I also know

00:29:17.520 that you feel like the flip side is true, which is that if you have money or if you have some resources

00:29:22.000 and you're not using it to help people or to better the world, I've heard you say this,

00:29:27.340 that your life is worthless basically. Well, I mean, here's, here's the, here's the bottom line,

00:29:31.600 right? We're all going to die. Right. You know, and you've all heard the sayings, you can't take

00:29:35.440 it with you. You know, although dude, I did just buy a brand new 2015 Rolls Royce Wraith and I have

00:29:41.260 decided that I'm going to be buried in it. That's how much I fucking love the car. So if you have the 0.95

00:29:45.260 means and if Rolls Royce is listening, I'm going to be your number one fan. I used to hate him and now I

00:29:50.020 love him. And I decided that you're going to bury me in it. Not because of the symbolic nature of success

00:29:55.260 that Rolls Royce has, but because it's just so fucking comfortable. Now I'm going to lay there 0.97

00:30:00.500 for a long time. Yeah. I want to be comfortable. Yeah. Now question though, would you be buried in

00:30:04.880 it as is, or would you want them to convert it into some sort of coffin? No, man. Just as is perfect.

00:30:10.380 It's just perfect. Backseat. Hey man, if I've got it, if I've got to be there for a long time,

00:30:14.060 you know, I want to be comfortable. That's it. What color is it? It's a, I've got a two-tone black.

00:30:18.320 It's, it's called black and Jubilee silver. Okay. So it's a, I'll show you after the show I've got it here. Nice.

00:30:23.500 Um, but here, you know, the point is, is that that doesn't fucking matter. Yeah. Right. What 0.96

00:30:31.060 car I drive, what car you drive, what, how much money I have in the bank, we're all going to be

00:30:35.100 dead. So I believe my personal belief and, and, and some people might disagree, but I also think

00:30:41.660 that this is in congruency with the thought of creating value for people, you know, people who

00:30:46.520 genuinely have, excuse me, the mindset of creating value want to do good stuff. You know, it goes

00:30:53.480 hand in hand. So, you know, I haven't met anybody that fits the stereotype of the old stingy, you

00:31:02.740 know, uncle Scrooge who pulls all his money and puts it in his money bin and doesn't, and doesn't

00:31:08.820 give back, you know? And so I think it's a natural progression that good people do good things. They

00:31:14.600 create value and they create enough value and become great enough to where they, they reward it

00:31:18.940 with money and those people naturally want to give money back. And I haven't yet to meet anybody who

00:31:23.620 doesn't contribute in positive ways because a, it's the right thing to do. B, it makes you feel

00:31:27.780 tremendously good. Right. And C, you know, it's just the morally right thing to do. Right. In my opinion,

00:31:33.680 you know, some people may disagree and I haven't met anybody who disagrees with that, um, who has the

00:31:39.460 ability to give back. You know, um, I haven't met anybody who said, Oh, you know, it's all about me and

00:31:44.320 fuck everybody else. I, it's because you can't, the reason I've not met anybody is because you can't 0.99

00:31:48.560 fucking get there with that mentality. Right. So, you know, but let's say you are, let's say there 0.98

00:31:54.540 is people out there like that. I don't respect that there. What, what meaning are, what contribution

00:32:00.180 are you giving to the world being like that? You're not right. You know, which is why you see guys like

00:32:04.760 Bill Gates giving away his wealth. You know, you see, um, Warren Buffett giving away his money. The reason

00:32:10.660 people give away that money is because of their attitude that got them there in the first place.

00:32:15.900 Am I making sense? Absolutely. Absolutely. I mean, it's, it's, you know, crazy. Sometimes I feel

00:32:20.420 like I'm, I'm, I'm, I'm going in circles cause like, but because I've thought about this so much,

00:32:25.080 but the reality is, is the reason that they're giving away the money is the reason they're

00:32:28.720 successful in the first place. It's the mentality that they have. Well, a lot of these things are

00:32:32.540 overlapping, but I mean, it's crazy and revolutionary, uh, hashtag sarcasm. But basically what you're

00:32:38.400 saying is that money is morally neutral. It's how you use it. That makes it either good or bad.

00:32:43.320 Right. Right. Right. And I mean, I don't, you know, I mean, sometimes you're going to go to the

00:32:47.940 strip club and you're going to donate to some young girls college fund. But the reality is, is,

00:32:52.320 you know, that's the way it works. You know? So, you know, I don't know, man. I'm, you know,

00:32:55.940 obviously I'm just kidding kind of, but the reality is, is that do good shit. You know, 0.99

00:33:01.840 when you're successful, realize that it's your obligation to do good for other people. Right. You know,

00:33:06.700 some people, you know, they don't, and that's part of the point of the show. Yeah. You know,

00:33:11.640 I'm trying to help people understand some people don't have mentors. Some people don't have the

00:33:15.940 luxury of being surrounded with success. And it's very hard for them to grasp limits outside of what

00:33:21.620 they've grown up with. So when you're a successful dude or a successful girl, you know, help other

00:33:26.540 people realize what they can do, give people the opportunity. You know, one of our biggest things is

00:33:30.400 we like to donate to our high school. Um, and the reason why is I feel like I learned a lot there. I feel

00:33:35.900 like I was, you know, people really cared about me. And are you going to say the name of the high

00:33:40.640 school? Yeah. I went to, I went to St. John Vianney high school here in St. Louis, Missouri.

00:33:43.820 And what's, what's the, what's the stereotype associated with Vianney? I'm just curious.

00:33:48.240 Well, it's all boys school. It's an all boys school. Yeah. So they all, all, what they did,

00:33:51.320 what they usually think is you can't get any girls when you go to all boys school. That's the first

00:33:55.380 question I get about it. They're like, Oh dude, how'd you go to all boys school? Well, number one,

00:33:59.120 it was awesome because like, you didn't have to like, you know, put gel in your hair and do all the shit that you would 0.93

00:34:04.360 do going to, cause I went to both. I went to public school and then private school as well. But

00:34:07.860 the number two is, is like, you have these mixers where like you have, it's you and your boys from

00:34:14.440 the all boys school and then girls from like six different schools. So like when guys ask me like,

00:34:18.820 dude, how'd you do that? What about the girls? It was like fucking great, man. It was like 10 times

00:34:22.200 as many girls as it was like at a regular school. So, right. Right. You know, that's the stereotype. 1.00

00:34:26.160 How'd you go to all boys school? But really, man, you know, it taught you a lot about camaraderie.

00:34:31.180 It taught you a lot about culture. It taught you a lot about like being a good friend. Right.

00:34:34.160 And, uh, and so you supported that. Oh, dude, I learned more there. You know,

00:34:39.460 I could never repay what I've learned. Yeah. Yeah. I mean, that's the truth. I mean, they got the,

00:34:44.760 the men that work there, you know, they don't make as much as they get, could make at public

00:34:48.700 school. They're there for a reason. They're there because they're good dudes, you know? And, uh,

00:34:53.420 and I, that's why I choose to, you know, support that cause. Yeah. But I'm passionate about it.

00:34:58.180 You know what I mean? And I think that when you give kids an opportunity, you know, tuition at that

00:35:02.280 school, I think is like 15 grand a year, you know, and that's a lot for a high school, man.

00:35:07.820 Yeah. You know, a lot of kids can't afford that experience. And those are the kids that need

00:35:11.000 that experience. You know what I mean? So, um, you know, just, just give back, man. Yeah. Well,

00:35:17.960 we're all about spreading, spreading around the love. So what, I mean, any other, uh, worthy causes

00:35:22.580 you think people should consider? Um, I think everybody's got their own little passionate,

00:35:27.520 you know, nooks that they believe about. And, uh, I, I think it's, I think that when you find one

00:35:33.980 that you really care about, that can be the motivation some days to get out of bed, you

00:35:36.960 know? Cause like, I don't have to get out of bed every day, man. I've got to figure out ways to

00:35:40.820 motivate myself. And, you know, it used to be like, Hey, I wanted a nice house. I want a nice car.

00:35:45.180 Now, now it's different, you know? Uh, now it's, Hey, I want my employees and the guys that

00:35:49.620 really bleed and sweat for our company to do well. Um, I want to see them achieve their goals.

00:35:54.800 And some days it is like, Hey man, I, I, you know, I'm, I'm trying to give to this cause or

00:35:59.100 that cause. And I want, I want, uh, I want to be successful because I could do that. You know,

00:36:04.080 I want to be able to still afford to do that. And I think that, you know, saying, Hey, I,

00:36:07.980 you should give to this cause or that cause that's up to you, you know? But, uh, I think that,

00:36:14.680 you know, finding something you're passionate about could be a tremendous amount of motivation to get up

00:36:19.120 and go to work every day, you know, especially once you've reached that point. And I know a lot

00:36:22.900 of people listening are not to that point yet, but trust me, when you get to that point, the

00:36:27.740 difference between ultra successful people and people who just make a little bit and maybe get

00:36:31.880 one or two toys and you know, they, they kind of just exist right on a, on a very moderate level

00:36:38.440 of success, um, is that they find reasons constantly to continue to progress, you know? And so once you have

00:36:47.560 enough money in your bank account, which quite honestly, isn't that hard to do, I mean, I know

00:36:51.360 when you have nothing, it seems like it's fucking impossible, but, and it does take a long time and 0.72

00:36:56.160 it does take, you know, effort and it does take blood and sweat and tears, you know, but the reality 0.92

00:37:03.120 is, is like, there's a lot harder things to do. And when you get to that point, you have to start

00:37:08.640 finding ways to motivate yourself outside of just what it is that you do. And so, you know,

00:37:12.860 helping people is one of the ways I do that. Um, I, I think that I, I think that a lot of people who

00:37:19.500 have gotten to that moderate success level as I have, you know, I'm not a billionaire or anything,

00:37:23.980 but we're doing okay. Um, I think that they, they all find causes that are worthy in their heart to

00:37:29.700 give to. So, um, you know, I can't really answer the question, like what should somebody do, but, you

00:37:35.440 know, they should consider where can I help and what do I like to help with? Right. Well, you build this

00:37:39.960 as a, uh, as a discussion about money and your views on it and dispelling some, uh, misconceptions.

00:37:45.320 And we have, we have covered a lot of things, everything from Bill Gates and Warren Buffett to,

00:37:49.500 uh, to the Bible and, uh, what it might mean to potentially support either a high school or a

00:37:55.660 stripper. So, uh, so, so we've, so we've covered a lot of things, but why don't you, why don't you 0.62

00:38:00.480 wrap us up? Yeah, guys, look, man, here's the, here's the reality. You know, when you're young and you

00:38:05.840 don't even have to be young when you're at a point, when I say young, sometimes I mean like just in the 0.97

00:38:09.700 beginning of your entrepreneurial, um, success journey, dude, people are going to fucking try 0.99

00:38:15.160 to convince you that you're morally fucked up. They're going to convince you that you're selfish. 0.99

00:38:19.240 They're going to convince you that you're morally wrong. They're going to convince you that you're

00:38:22.300 greedy and dude, it's just not fucking true. Okay. There's nothing wrong with wanting to be 0.98

00:38:27.080 successful. There's nothing wrong with wanting to make a good living. There's nothing wrong with

00:38:30.260 wanting more period. Okay. So when you get this, this static and this, this hesitation from people in

00:38:36.540 your lives, you have to learn how to ignore it or you have to learn how to avoid it. All right.

00:38:41.220 And I'm here to tell you, and I think anybody else who would come on the show in my position,

00:38:45.980 who has accumulated some sort of financial success will tell you there's nothing wrong with it. So

00:38:51.400 the whole point we want to talk about money is to correct the thought process that there's something

00:38:55.400 wrong with making money, right? There's nothing wrong with making money. Go out and make a lot of

00:39:00.260 money and do good shit with it. And that's really, that's really the point of the show. Uh, 0.99

00:39:04.960 this particular episode, you know, we're going to cover more as we go. We'll talk about what good

00:39:09.560 investments are and how, um, you know, to use money, to make money and all these other things 0.97

00:39:15.740 that they don't teach in school, you know, which they don't even teach you how to balance a fucking 0.97

00:39:18.780 checkbook in school, which makes no sense, but we're going to cover these, these financial aspects, 0.94

00:39:23.280 uh, more in depth, but this is more just about how to think about it. So somebody is telling you

00:39:27.680 there's something wrong with it. They're full of fucking shit, you know, and that's, that's really the 1.00

00:39:31.400 bottom line. So after this episode, uh, we're no doubt going to have questions and feedback and 1.00

00:39:36.840 probably some complaints. So why don't you tell people how to contact us? Yeah. For all your

00:39:40.980 complaints, you can contact me at go get fucked at MSEO. No, I'm just kidding. Um, complaints are 0.99

00:39:47.080 welcome. Feedback's welcome. Questions are welcome. Uh, it's, it's, uh, we have a link on the website,

00:39:53.300 the MSEO project.com hit us up. We're always looking for good topics to talk about, you know,

00:39:58.540 even if you don't agree with what we're saying, it's totally cool. We'll, uh, we'll tell you how

00:40:02.340 full of shit you are. So, um, hit us up with your questions. Um, like I said, the MSEO project.com, 1.00

00:40:10.840 uh, always welcoming feedback. I really appreciate you guys, uh, listening to the podcast and,

00:40:16.400 and you're a big part of, of what we're trying to get to. So your, your input is extremely important.

00:40:21.780 So make sure. And how do they follow you on Instagram? Oh yeah. Um, Instagram it's,

00:40:24.940 it's just Andy for Sella, uh, at Andy for Sella on Instagram. Um, on Facebook too. I don't do the

00:40:30.720 Twitter thing, so, um, I'm not on there, but, um, yeah, man, you know, if you don't post your

00:40:37.040 questions for me on Instagram, I, I'm not big on answering those up there. It's just too hard. Uh,

00:40:41.660 hit us up and, and, uh, you know, we'll, we'll take care of your questions as we go. Sounds great.

00:40:47.580 Thanks for listening guys. And, uh, we'll have a new episode for you coming up soon.

00:40:54.940 Bye.

REAL AF with Andy Frisella - June 16, 2015

Making Money Matters, with Andy Frisella - MFCEO2

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