REAL AF with Andy Frisella - August 15, 2017


Why Long and Hard Is the Best Road To Rich and Powerful, with Andy Frisella - MFCEO165


Episode Stats

Length

50 minutes

Words per Minute

208.20523

Word Count

10,429

Sentence Count

703

Misogynist Sentences

6

Hate Speech Sentences

35


Summary

In this episode of the MFCEO Project, we dive into the topic of money, and why there is no easy way to get rich and why you should focus on the long term and not the short term.


Transcript

00:00:00.000 What is up guys, you're listening to the MFCEO Project, I'm Andy, I'm your host and I am
00:00:11.340 the motherfucking CEO. Guys, if this is your first time listening, welcome. We are here
00:00:16.220 to help. We are not going to fill your mind with mindless Instagram meme bullshit. We
00:00:22.600 are going to tell you the truth. We are going to talk the truth that come from real experiences
00:00:26.540 from real motherfuckers that have built real fucking businesses. As always, I'm joined
00:00:33.360 by my co-host Vaughn, the pastor of Disaster. What's going on, man? I can't even begin to
00:00:39.220 imagine how amazing this podcast is going to be since both Tyler and I are wearing salmon
00:00:43.480 shorts. That actually is true. I think his are shorter than mine too, if you can believe
00:00:47.600 that. I think they are and I'm kind of Target. Where'd you get those at? I got mine at Target.
00:00:51.800 I know you just went and bought them. I think I did like a last week or so. Yeah.
00:00:55.420 Yeah. So, let's get right into it because the truth is, is I'm in a fucking hurry and
00:01:02.620 I've got to get this shit done. When are you not in a hurry? I don't know. That's a good
00:01:09.580 question. Guys, today, before we get into what we're going to talk about, we do have the review
00:01:16.780 contest still going. The review contest is if you go on iTunes, leave a review. We're going
00:01:23.040 to pick five people to have a 20 to 30 minute Skype call with me where I'll answer all your
00:01:27.280 questions, help consult you. Whatever it is you need help with, we'll get that going.
00:01:33.180 How do people go do that?
00:01:35.100 They go to Vaughn at themfceo.com and just screenshot their review from iTunes.
00:01:39.660 How do they leave a review?
00:01:41.160 Oh, if you want instructions on how to leave a review, go to themfceo.com forward slash review.
00:01:47.140 You can also subscribe to the podcast and if you want to learn how to do that, you go
00:01:51.400 to themfceo.com forward slash subscribe. We just walk you through it. And once you do
00:01:57.660 it, if you take a screenshot and email me, Vaughn at themfceo.com and we'll choose the
00:02:03.020 winners.
00:02:03.520 Yep. Guys, you know, we do this for free. We don't make money. We're not here to sell you
00:02:08.140 a bunch of shit. We might have a few things that we have to sell here and there coming up,
00:02:12.500 but I can promise you all of it will be real shit from real entrepreneur, not this fucking
00:02:18.020 get rich quick bullshit, which by the way, happens to be related to the topic of what
00:02:24.740 we're going to talk about today. Now you guys hear me say again and again that there is no
00:02:29.900 quick and easy way to achieve success. All right. And when we're talking about success today,
00:02:35.440 we're actually talking about fucking money. All right. Um, success can be measured in many
00:02:41.980 different ways. And we always note that for everybody who decides to, you know, talk about
00:02:47.220 how money is and everything and all this other bullshit. Uh, you can achieve success in many
00:02:52.260 different areas today. We are specifically talking about money. Okay. We talk about all the time
00:03:00.440 that there is no easy way. And if there is an easy way, and if you do make it quick, you are doomed
00:03:06.060 to lose it just as fast. But one thing I don't think I've ever spent time on is explaining
00:03:12.220 that, you know, if there was an easy way to go do it, you don't want to do it that way, regardless
00:03:20.180 of what the financial outcome will be. And I know that sounds weird, right? Because we all want it as
00:03:25.260 fast as possible. And we all want to make money quick. And we all want to be rich and we all want
00:03:29.940 to be bosses and ballers and all this other fucking shit we see on the Instagram. But the reality is,
00:03:36.480 is that if you're pushing for wealth, if you're pushing for long-term success, which you should be,
00:03:42.800 because I've seen people make a hundred million dollars or more and lose it in less than two
00:03:47.180 years. Okay. And that's not that long of a time. You don't want to be the guy who makes money and does
00:03:53.560 real well and goes and lives high on the hog and then loses it all and gets embarrassed and has to go
00:03:59.140 fucking do something else. You don't want to be that person. And that's what happens to people
00:04:03.760 who actually do find a way to make money quickly is they lose it quickly. All right.
00:04:09.160 This is an intriguing topic. I'm genuinely interested to hear what you have to say about
00:04:14.100 this because it's so counterintuitive. People say, well, of course, of course, if there was a way to
00:04:19.200 get rich quick, of course you would take it. I mean, I think that's what most people think.
00:04:23.580 So I'm interested to hear your counterintuitive.
00:04:25.980 Of course they think that because usually most people don't have the fucking money,
00:04:29.140 right now. But, you know, I want to talk about why it's important to appreciate and understand
00:04:37.960 the process of gaining financial success. All right. And we see this all over the internet.
00:04:45.720 You know, we see every, I mean, how many people are preying on other people right now by my program,
00:04:51.500 by my course, by this, by that. And in 12 months, you'll be a millionaire. I mean, dude,
00:04:58.620 the urge to be wealthy in a very fast way is something that is preyed upon by hundreds of
00:05:05.980 thousands of people every day. And millions of people every day spend their last dollar
00:05:11.200 trying to pursue that path. And not only is that their moral, morally wrong, you know, implications
00:05:19.440 with doing that. It's a bad idea for you to even think that way in the first place. And I got a
00:05:26.660 couple of reasons that I want to talk about, you know, why getting money quickly and easily is not
00:05:34.200 a good idea. Okay. And the first one is this guys, if you find a way to make money quickly and easily,
00:05:42.340 you're going to lose it quickly and easily just as fast as you made it. We see this all the time.
00:05:48.780 We see this with people who win the lottery. We see this with athletes. We see this. I mean,
00:05:53.840 watch 30 for 30. We fucking see this all over society. People hit a home run, they come into
00:05:59.720 money and then all of a sudden it's gone just as fast as it came. And you don't want that. That's not
00:06:04.660 what you want. You know, people who typically work and earn and work long and hard end up keeping their
00:06:12.140 money and learning how to make their money, make more money for them so that they have true financial
00:06:16.840 security. It's very hard for people like that to lose it because they appreciate the process of
00:06:22.640 gaining it. You know, we've all heard the old saying, easy come, easy go. And I think that's just
00:06:28.620 a basic principle of life. It's not just about money, but it's about anything in life. You know,
00:06:33.220 the time and effort you put into getting anything is going to be the same time and effort you put
00:06:37.940 into keeping it. And guys, if you find a way to make a ton of money in a fast way, which doesn't
00:06:44.480 exist by the way, but let's say it did, you're going to fucking lose it right away too, because
00:06:49.620 you haven't learned the skills that you need to manage that money longterm. All right. Um, I think
00:06:58.200 that's a really hard concept for people to grasp when they don't have any money. Cause they're like,
00:07:02.020 well, I don't fucking care cause I don't have any money. But the reality of what we're talking
00:07:07.140 about is that if you're dead set on making money, on becoming financially successful,
00:07:14.220 on becoming wealthy, you need to put, you know, effort into figuring out how to keep your money as
00:07:19.320 well. You know what I'm saying? As you were talking, I was thinking just the whole tendency
00:07:26.440 of people who are average or people who just don't get it, like how life works is they want
00:07:31.520 to avoid the struggle. They want to avoid the suffering. They want to avoid the hard work.
00:07:37.060 Um, but I, I think they don't realize that it's those things that help make something permanent.
00:07:42.840 Dude, it's not even, it's not even just the, the permanency of, of what it makes. It's the
00:07:49.320 skills you learn. It's the perspective you gain. It's all the things that you're going to ever,
00:07:54.340 dude, you do, you cannot find a fucking wealthy person who doesn't have a story of how hard it
00:08:01.900 was for them to, to, to get there. I'm talking about self-made people, not people who inherit
00:08:05.840 things, but you know, those people typically are of sound character. They have, you know,
00:08:13.520 they have their head on straight. They're doing things the right way. They understand what it means
00:08:18.360 to persevere. Um, all these things, perseverance, vision, goal setting, um, you know, patience,
00:08:27.780 uh, consistency, discipline, all of these character traits are forged through the struggle.
00:08:34.920 And when you try to avoid the struggle and avoid the hardship and avoid all the hard things that are
00:08:40.280 coming your way, you create a situation where you don't gain any of the tools that you need to
00:08:45.660 ultimately, uh, have to find the outcome that you're after. You see what I'm saying? It's, it's,
00:08:53.320 uh, it's sort of like, you know, I want to be a world champion power lifter, but I don't ever want
00:09:00.620 to go to the fucking gym. Well, you, you can't be a world champion power lifter without going to the
00:09:06.360 fucking gym. You won't develop the skills. And even if you could figure out how to get the weight
00:09:10.000 up, you're still not going to have the muscle needed to do it. And that's what it comes down to.
00:09:13.820 You know, people constantly, and dude, it's, it's, it's almost like society has rigged it
00:09:19.720 so that people search for these, these instant gratification moments, you know, uh, or, or pass,
00:09:26.680 you know, they want, cause like me, dude, think of the stories we're told, right? The stories that
00:09:31.240 were told on the, on TV, on the internet, the clickbait that we see, all it is, is glory stories. It's,
00:09:38.300 it's the quick, easy shit. It's, I was in my basement 12 months ago. Now I'm a millionaire.
00:09:43.820 It's, you know, it's the celebrity who, who doesn't do anything, but is worth, you know,
00:09:49.760 millions and millions of dollars. You know, it's, it's the athlete who got a $200 million
00:09:55.600 signing contract. It's the fucking lottery winner. We don't see the story of the, the two guys who
00:10:04.860 are 19 years old, who fucking finance their whole company on credit cards. We don't see the story of
00:10:10.200 the single mom who, uh, you know, decided she was going to start a company. And then,
00:10:15.200 you know, 15 years later, it's a $30 million company. We don't see those stories because it's
00:10:20.920 not sexy, but the majority of successful businesses and the majority of millionaires
00:10:26.560 have some sort of story like that. It's not, it's you see, people are so conditioned to swinging for
00:10:34.740 the fences and swinging for the grand slam and going for the fucking half court shot that they
00:10:40.080 don't practice the fucking layups and dude, the motherfuckers that get paid and, and, and what wins
00:10:44.720 games is the fucking layups. It's the step by step by step by step by step over the course of 15
00:10:51.040 years. And you know, what's really unfortunate about the way things are in society is that because
00:10:57.740 of the internet, right now you have all these young kids who are trying to be entrepreneurs.
00:11:04.860 They, they see it as like a glory thing and they think it's all, they think it's all, you know,
00:11:10.960 Rolls Royces and fucking private jets and shit and stacks of cash. And you know, they look at somebody
00:11:16.780 like me who, who's really in perspective, not that much older than them, you know, 15 years is not that
00:11:22.180 long of a time, but they think that that shit came, you know, that I've always been living that way.
00:11:26.960 What they don't see is like when I was living in the back of the store, sleeping on a fucking
00:11:31.100 mattress that I got from the Salvation Army, five fucking stores down or, or having to fucking spend
00:11:36.860 the night at girls' houses or friends' houses or having to shower at their place, not having enough
00:11:41.940 money to fucking afford an apartment, not having enough money to fucking go out to eat or, or even
00:11:46.800 fucking consider it. You know, they don't remember that shit. They never saw it because dude, in my
00:11:53.240 case, the internet wasn't existent when it wasn't relevant when that was going on. So it
00:11:57.700 couldn't be documented. But I mean, all they know is the glory and that's all people want
00:12:02.780 to show. That's the problem with the fucking internet, right? Like, dude, I feel like, and
00:12:06.820 I don't want to like sit here and say, Oh, my fucking content's the best. But dude, I feel
00:12:11.580 like my content is some of the best. And the reason I feel like it is because I actually tell
00:12:15.780 the real shit that nobody else likes to talk about. All these other motherfuckers out there
00:12:19.900 like to talk about how genius they are and how fucking how, how they're so smart and they
00:12:24.700 did all this and they blah, blah, blah, blah, blah. And you know, dude, the truth is, is
00:12:29.280 that it doesn't come down to fucking genius. It comes down to common sense. You touch the
00:12:33.200 hot stove, you don't fucking touch it again. And if you do enough shit wrong, eventually
00:12:37.720 you know what to do right. And if you do enough shit wrong for a long enough time, eventually
00:12:41.960 you know what to do right really fucking well. And that's called grit. That's pursuing through
00:12:46.700 fucking all the obstacles, learning the lessons. And like, dude, that's the thing that matters.
00:12:51.120 It's not about how fucking genius you are. Like everybody listening to this right now,
00:12:55.240 they probably look at people like myself or, or other successful people. And they say, well,
00:13:00.360 fuck, I don't have what he's got. Bullshit. Do you know to fucking not touch the stove when
00:13:05.420 it gets fucking hot? If you know that, then you know enough to be successful in fucking, in
00:13:09.780 fucking business. Because dude, you got to be willing to touch the stove a bunch of fucking
00:13:13.980 times, you know, in different ways. You follow what I'm saying? Absolutely. I think just
00:13:18.200 with the sheer number of people out there, the predators who want to take advantage of
00:13:22.120 people, they're going to find the one exception. Dude, look, even the legit guys, even the legit
00:13:26.460 stories don't tell the whole story. Right. So when they start out at the beginning, when
00:13:30.980 people start out at fucking day one and their first year, they do fucking 40 grand, they're
00:13:36.200 discouraged. Well, fuck, that's what I did. You know, my second year I did a hundred third
00:13:41.260 year. We did fucking 200. It just takes fucking time, man. It takes grit. It takes perseverance.
00:13:46.420 And, and the unfortunate thing, what I was saying a minute ago is that like, you know,
00:13:51.140 because these people see all these fucking success stories and all these lies about what success
00:13:57.480 really is, they don't think they're doing it right. And they quit and they say, well, dude,
00:14:04.400 I'm not an entrepreneur. I can't do this. When in reality, dude, all real entrepreneurs go through
00:14:09.740 the shit you're going through. Right. You know what I'm saying? Oh yeah. No, it's far
00:14:13.060 more ethical to tell people what's involved. Well, don't. And, and dude, that's the thing
00:14:16.620 is like, you got to look at the whole story. I mean, dude, there's dude, drive up and down
00:14:20.640 your fucking your, whatever your main drag is in your town and look around at all the
00:14:25.760 businesses. Every one of those is a success story. You cannot fucking tell me that every
00:14:31.420 single person that started that company up and down the fucking five miles of your town
00:14:36.420 that has all the main businesses on it is smarter than you. No, you can't tell me that.
00:14:43.000 But what I can tell you is I can, I bet they dedicated themselves to something a lot longer
00:14:47.640 than you've dedicated yourself to anything in your life. I bet they have fucking patience.
00:14:52.660 I bet they've got the determination, the discipline to fucking pursue things, even when things aren't
00:14:58.640 going well. And when they don't have passion for it, right at this moment, they keep doing,
00:15:03.920 they have the discipline to show up every day and put in their best, you know, dude, I got this
00:15:08.600 question the other day on fucking, uh, yesterday on fucking Instagram. I put up a post about, um,
00:15:14.760 about, uh, commitment. And some guy said, well, it's commitment. The same thing as burning desire.
00:15:20.620 Fuck. No, it's not the same thing. Commitment is when you follow through when fucking the burning
00:15:24.880 desire is fucking gone. That's the problem with people is they fucking, they fucking show up when it
00:15:31.200 feels good. And when the burning desire is there and when it's fun and sexy, but as soon as that
00:15:35.660 shit goes, that's when they say, well, you know what? I don't have passion for this anymore. So
00:15:39.980 I'm going to fucking shit. Motherfucker. Nobody has passion for what they do every fucking day.
00:15:45.000 We all go through phases. We all go through ups and downs. We all go through fucking ebbs and flows.
00:15:50.200 There's days. I fucking love what I do. There's days. I love to be in this building. There's days.
00:15:55.800 I love to record podcasts. There's days. I love to fucking public speak. And there's days. I fucking
00:16:01.520 hate everyone. And that's the truth. I don't have passions on those days. I want to fucking punch
00:16:08.540 every single person I see in the fucking mouth. What do I do on those days? Do I come in and punch
00:16:14.400 them in the mouth and go home and cry and make posts on Instagram about how fucking shitty my life is
00:16:19.420 and how I'm miserable? No, I show up and I do what the fuck I'm supposed to do regardless. And that's
00:16:25.180 the difference between people who are successful and people who aren't. And dude, because we have
00:16:29.520 all these fuck faces on the internet who, who make it seem like, you know, they're, I'm 23 year old
00:16:35.960 entrepreneur and they got a fucking Lamborghini, which isn't even theirs. They rented. You have all
00:16:40.720 these other kids who are 19, 20, 21, 22, 23, thinking that the buying that dude's program is the
00:16:47.640 fucking answer or the fact that they're out cutting lawns right now. And you know, they've got 10 lawns
00:16:53.660 that they cut that they're doing something wrong. Motherfucker. If you're cutting 10 lawns at 20
00:16:58.480 years old, by the time you're 30, that could be fucking 2000. You could be a multi, multi,
00:17:03.640 multi fucking millionaire. You know what I'm saying? But people get distracted because
00:17:07.700 they're sold this bullshit story. Right. So let me, let me highlight and draw out something you just
00:17:12.420 said, because I think it's super, super important. The difference, you know what? If you get somebody
00:17:15.920 who's doing that grass and fucking building a legit company and by the time he's 30 years old and
00:17:21.320 then go compare to that dude who was 23 flashing the Lambo when he's fucking 30. And I bet I'll put
00:17:26.120 a, I'll put every fucking dollar I own that that guy who was cutting grass and building this company
00:17:30.540 is in a far better position. Absolutely. So here's the difference between the Joe scammers and all
00:17:35.120 the other fraudulent people out there. And I think you and MFCO project, how we do things,
00:17:39.420 they're pushing products and they're saying your hope for success is in my product. Whereas we're not
00:17:46.100 doing that. We're saying we're a resource, but your hope for success is in you. That's why like
00:17:51.720 when we do develop our courses, cause we're going to do courses too. When we develop our fucking
00:17:56.060 academy, it's going to be all real tools. It's not like the secret system. It's like, here's how you
00:18:01.840 do this. Here's how you build a culture. Here's how you create customer loyalty. Here's how you do
00:18:06.520 these things that actually create a real fucking company. It's not about like, Hey, I got the secret
00:18:12.020 fucking system. No motherfucker. I'm going to show you the real shit and how you do it. Who's out
00:18:16.180 there teaching that? Because I know right now, not one person I know on the internet is teaching that
00:18:20.540 not one. They're teaching their fucking secret system, how to set up an advertising agency, how
00:18:25.560 to, how to sell real estate, how to do this and that, and this, this, this, this. And dude, you still
00:18:31.140 need, this is why so many doctors and lawyers fucking fail because they don't know how to operate a
00:18:36.540 fucking business. They don't know how to market. They don't know how to fucking create culture.
00:18:40.860 They don't know how to fucking do the things that they need to do. And dude, when we start our
00:18:46.220 academy, that's what it's going to be about. It's going to be how to actually run a real fucking
00:18:51.160 business. So like, even if you have a real estate business or you have a fucking, uh, long cutting
00:18:56.580 business, or you have this or whatever you're trying to do, you're going to need the shit that
00:19:00.740 we're talking about. Right. Like, but you agree that we're never promoting something like this is
00:19:04.880 the be all end all because you have to be all and you have to be the be all end all. You have to
00:19:09.760 take the tools and use them. Dude, look, I had another question yesterday. You know what I'm
00:19:12.500 saying? Yes, dude, for sure. I had this other question yesterday that goes along with what
00:19:15.660 you're saying. He goes, uh, he goes, well, how do you know what the right thing is to
00:19:20.280 commit to? And I said, it's not what the right thing is to commit to. It's making what you
00:19:26.440 commit to the right thing. And there's a big fucking difference. You understand what I'm
00:19:30.860 saying? Yeah. Oh, 100%. Right. Yeah. So I think just because I want to make sure that
00:19:35.620 I understand you and by extension, the audience understands you. Well, I'll say it again.
00:19:39.360 Okay, go ahead. It's not about, you know, this, it's not about, you know, committing to the
00:19:44.300 right thing. It's about making what you commit to the right thing. Right. No, I get you. So
00:19:50.660 can I just use this analogy? So when I was growing up, I was, you know, a fourth grader
00:19:55.140 and my dad bought me this fairly cheap, my dad was a lifelong musician. He brought me this
00:19:59.060 fairly cheap trumpet. And I said, dad, I got to have a Stradivarius, man. I got to have
00:20:04.240 a good trumpet because that's well, that's how I'll play well. He's like, no, in the
00:20:08.720 hands of a master, a cheap instrument is always going to be better than a Stradivarius by somebody
00:20:14.080 who doesn't know how to play it. And his point was, you got to work. It's you that makes the
00:20:18.060 music. It's not the instrument. I mean, the instrument ends up helping eventually, but
00:20:21.560 that's what I hear you saying. I hear you saying that basically, you know, don't look for
00:20:25.720 the perfect program, find a program and make it work. Is that, yeah. Did I get that
00:20:30.040 right? Yes. All right. I don't, I mean, we got off track there, but I mean,
00:20:34.140 that's, you know, it's important stuff though. Yeah, for sure. Yeah, for sure. What's our
00:20:38.920 next, what are we going to talk about next? I don't know. What's your next point? Well,
00:20:42.320 why do people, why do people want to take the long and hard road? Well, I think I covered it
00:20:45.960 a little bit, but the point number two is that, you know, you need to have patience and let
00:20:51.260 experience extended periods of time pass because, uh, the hard work that you put in, you need to
00:20:57.220 become a habit and all the character traits that you develop, you need to become, they need to
00:21:01.460 become part of who you are. And basically you need to develop the tools that are going to allow you
00:21:07.180 to mature and process and become the person that you need to be to handle the success that's coming
00:21:14.420 your way. And so many people don't do that, right? They like, let's say they do make a hundred
00:21:19.900 thousand dollars on fucking selling shit on eBay or some crazy shit. Dude, they go out and buy a
00:21:24.740 fucking car with it. You know what I mean? Instead of rolling it back in or, or figuring out a way to
00:21:28.740 make money or do it, doing the responsible things, you know, money's an incredible resources, but if
00:21:34.020 you put it in the hands of somebody who doesn't have the tools or hasn't put the time in to develop
00:21:38.760 the tools, you know, it's not going to do anything for them. They're not going to be able to create
00:21:43.720 any more of it or, or worst case scenario, it's going to do bad things. They're going to, they're
00:21:47.580 going to, that's why you read about people going out and do a crazy shit once they earn some money,
00:21:51.660 like, you know, like go out and fucking buy 10 pounds of cocaine, snort it off cookers,
00:21:57.220 hookers, fucking assholes. You know what I mean? Like, dude, that's what people fucking do, man.
00:22:02.040 And, uh, it makes them crazy cause they haven't developed it little by little by little, because
00:22:07.600 if you develop it little by little by little, you know, you go from an extra 500 to an extra
00:22:11.700 fucking thousand to an extra 10,000 to an extra 50,000. You're constantly on edge about how to
00:22:17.740 develop more and more and more. And you're constantly developing skills and you're constantly
00:22:22.180 conscious of how to manage the money. And you know, people want to, it's like we talked about
00:22:28.120 a minute ago, you know, they want to skip all the things that create the ultimate product,
00:22:32.660 which is you. So there's a great proverb that says a fool and his money are soon parted.
00:22:39.180 And I think that I've never, I've never seen that ever not be the truth. Yeah. Yeah. No matter how
00:22:45.720 much money comes into a fool's possession, he's going to lose it. Right. So what I hear you saying
00:22:49.980 though, is just that this whole process of maturity, it takes time and it takes being in a crucible
00:22:55.540 where, where your character is being formed and you're, and it's just not something you
00:22:59.360 can rush. And if you try to rush it, yeah, you might come in, into some wealth, but it's,
00:23:04.140 it's going to leave as quickly as it can. Dude, people spend their whole lives trying to rush it.
00:23:07.340 And that's why they never get anywhere. You know, we talk about that all the time, you know,
00:23:11.460 go ahead. I just think another issue is that, you know, once people do make a little bit of
00:23:16.600 money or get some money, they think it's always going to repeat itself. Yeah. Keep coming. Yes.
00:23:21.840 That's right. And dude, that's, and it doesn't know, you know, like, dude, if you're not,
00:23:25.900 that's such a good point, dude, I'm glad you brought that up because if you're not, even in
00:23:30.280 business, even if you're an established entrepreneur, like I am almost 20 years in,
00:23:34.760 if you're not constantly evolving and constantly looking and dude, I even see this amongst a lot of
00:23:39.280 my peers, like a lot of guys, a lot of guys who were much bigger than me three or four or five years
00:23:43.700 ago now are calling me for advice because they, they don't understand what we're doing. Well,
00:23:50.260 the only thing we're doing is keeping our finger on the pulse of what's going on and adapting as we
00:23:54.740 go. You know, it's not, you can never, ever, ever an entrepreneurship or even in career, because
00:24:01.200 like, dude, I talked to my guys about this on Sunday at our meeting, you know, you have to think
00:24:05.380 of yourself as an entrepreneur. That's what this is about. It's personal develop podcast. If you sit,
00:24:09.480 if you do good, like if you get a raise at work or you own the company and you, you, you, you have a
00:24:14.560 great year and you put your fucking feet up, dude, you might make it another year or two or three,
00:24:19.360 but, but you're not going to keep progressing. And, and a key to success guys is to a, never take it
00:24:25.420 for granted. B always understand that you can lose it in one second and C keep your fucking finger on
00:24:31.920 the pulse of what's going on in your industry and constantly adapt your product, your methods,
00:24:36.020 your, your ways of marketing. And we don't see people doing that because how many people do you
00:24:41.180 see? I mean, I'm sure a lot of people in this podcast, the list of the podcast are doing pretty
00:24:46.460 well financially. I'm sure there's people even doing better than me. Um, and, and I'm sure that
00:24:51.600 there's also people who, who aren't doing well, but we, everybody listening right now knows people
00:24:57.160 who are very wealthy, like as peers or, or friends, or they just know of them. How many of those guys do,
00:25:03.180 you know, are real casual about their business. You know, they're playing golf every day, their
00:25:08.840 feet are up there, this or that. And I'm sure everybody's like, well, I know guys like that.
00:25:12.860 Well, those are the motherfuckers that are going to fucking never progress where the past where they
00:25:16.420 are. And they're just going to fucking maintain. And you're going to see in the next three, five years,
00:25:21.160 those same guys are going to be out of fucking business. They're going to be the guys like,
00:25:25.060 Oh dude, business went bad. The mark, the economy changed. No, the economy didn't fucking change.
00:25:29.860 You didn't fucking adapt to the economy. You know what I'm saying? Right.
00:25:35.060 Do you like brick and mortar stores? You know, it took a huge, dude, you're seeing brick and
00:25:38.740 mortar stores go out of fucking business every single fucking second right now. My brick and
00:25:43.480 mortar stores are killing it. Right. Do you recognize the name Josh McDaniel? Yeah. The coach from
00:25:48.860 fucking the football coach. Right. So I don't know who's extremely cocky and sucked. Right. Right.
00:25:54.000 Right. So like after he gets his first job as a head coach in the NFL, he wins his first five games
00:25:59.620 and in a press, in a press conference, he says, gosh, I didn't realize it would be this
00:26:04.540 easy. Three years later, what's he not doing? He's a, he's an assistant coach. He might've
00:26:09.580 just now. No, no, no. He's an assistant coach with the Patriots. Yeah. Yeah. But three years
00:26:13.400 later, he, the point is, is that that now I don't know him and I've never met him and
00:26:18.780 I know a lot of pro athletes. So I want to be careful what I say. He might even listen to
00:26:22.280 the show because a lot of pro guys listen to the show, especially in the NFL. But what I want
00:26:26.780 to say is this, that's a prime example of somebody of exactly what we're talking about. They jumped
00:26:32.860 into a situation that they hadn't put enough time into to get to. And they saw it as easy.
00:26:39.120 They didn't appreciate what it took to get there and they lost it. Right. And I'm not saying
00:26:42.780 he's a bad guy. I think that's, I think that's natural for anybody who gets something quick
00:26:47.100 and easy and doesn't know what to do with it. I mean, I think I would have been the same
00:26:53.340 way if I was him, I would have been like, fuck yeah, man, I'm fucking good. Right.
00:26:56.800 You know, but dude, you know, unless you've had your teeth kicked in enough to know over
00:27:01.820 the course of time that you're really not that good, then you don't appreciate where
00:27:06.720 you are. Cause I can tell you right now, I'm not that good. Like you'll hear other of these
00:27:10.060 motherfucking guru dudes talk about how good they are. I ain't that good. I just, I just
00:27:14.480 know how to not get my teeth kicked in the same way twice. Right. You know what I'm saying?
00:27:18.100 Man, I ain't done learning. I got a lot to learn still. You know how to spit dirt out
00:27:22.920 of your mouth. That's right. And up. Fuck. Yeah, exactly. That's the truth, dude. And
00:27:26.720 like, I'm, you're never going to hear me say, Oh, I know everything. Or I'm the fucking guru
00:27:30.960 or I'm the genius or I, I'm that good. Like these other guys say, you know, Oh, I've just
00:27:35.640 cause I'm that good. No, you're fucking not get the fuck out of here. You know, nobody's
00:27:39.380 that good. You know, the reality, and I'm not going to lie to people about it. Like I'm, I'm
00:27:43.640 a fucking dude who sells fucking vitamins and I know how to fucking sell them. So I
00:27:49.480 follow you. You're basically saying a long time has to pass so that you have some development
00:27:53.360 character so you can handle money. So I would guess the other things that have to happen
00:27:57.540 is talk about McDaniel. Yeah. Had he taken, let's say, I think he was only 35 when he got
00:28:01.540 that coaching job, you know, and dude, I can tell you right now I'm 38 and the difference
00:28:06.680 between 35 and 38 for me is massive in terms of what I know and my humility level. Three
00:28:12.860 years ago, I did think I was more of the shit than I think now. It's funny because
00:28:16.940 what do they call that? What's that curve? The, uh, bell curve. No, the, the Dunning
00:28:22.800 Kruger effect. Isn't that what it is? I have no idea. Yeah. Is that a business thing? It's,
00:28:28.860 it's, it's an effect of confidence basically. Like when you don't know anything and you get
00:28:33.020 into something, you think you know everything. And the more you do it, the less you, the, the,
00:28:37.220 the more of an expert become, the less you, you realize that, you know, and then as you
00:28:42.280 become a real expert, you start to become confident again. Gotcha. You know what I'm
00:28:45.260 saying? I've been through that whole fucking thing, you know? And I think that, you know,
00:28:48.760 that's something that is a, it's a psychological natural thing for people that don't earn their
00:28:55.600 positions. Dunning Kruger. I almost got it right. Yeah. What'd I say? You said an actress
00:29:00.480 Diane Kruger from national treasure. All right. I thought I said Dunning Kruger. I think you need
00:29:08.600 to go back and edit that. So I said Dunning Kruger. So, um, so yeah, I mean, the bottom
00:29:16.480 line here, guys, I guess like I got another point I want to cover or a couple more, but
00:29:21.840 the real thing I want to get across is that like, you know, you guys should welcome these
00:29:28.580 things. You should welcome the hard shit. You should welcome the struggle. You should welcome
00:29:33.600 the anxiety and the pain because you have to know, uh, that that's where, where all the
00:29:39.780 good shit of your whole character is going to come from. You know what I mean? Dude,
00:29:44.040 what's, what's better living your whole life in a fucking cube, not learning anything, doing
00:29:50.620 everything everybody else does or living your whole life scared as fuck because you're constantly
00:29:56.020 putting yourself out there, stretching yourself thin, learning, progressing, developing new
00:30:00.080 tools. You know, that's why people who put their head down for 10, 12 years and they don't hang out
00:30:05.900 with the same group of friends. And then they go back and hang out with their old friends. They
00:30:09.520 don't even have anything in common. Cause it's just, it's so powerful and how it helps you develop.
00:30:14.240 And it's hard for me to understand why people hide from that, but it's also hard for people to,
00:30:22.240 I think the first couple of times really embrace that as something that's welcome. Like now I,
00:30:27.740 I love the challenge. Like I love challenge. Um, like if something's wrong here or whatever,
00:30:33.600 I I'm like, all right, cool. This is a chance for us to get better. Like, that's what I look at.
00:30:37.700 And, and I don't panic. I don't freak the fuck out. Uh, I, I look at it as, all right, look,
00:30:42.920 this is a great opportunity for us. That's going to help us be better longterm. And I don't,
00:30:49.960 I think that's real scary for people in the beginning. Don't you think you learned that though?
00:30:54.380 Oh yeah. That's the whole point of no, no. Right. Yeah, definitely.
00:30:56.820 You have to start seeing the benefit of it before you start realizing it's a good thing.
00:31:00.600 Yeah. You know, in the beginning when shit goes wrong or things are tough,
00:31:03.240 you freak out cause you think that people have like, people have the idea in their head that
00:31:08.700 it's only them. Like, it's only hard for me. It's, you know, this is tough for me and this,
00:31:13.240 you know, I don't have it or I, they doubt themselves or they think like, Oh, I don't know if I can do it.
00:31:18.460 And that's normal. You know, that's the normal way to think. Like everybody thinks that
00:31:24.800 I think that everybody who says they don't think that as a fucking liar,
00:31:28.520 you know what I mean? Um, real quick, going back to when you said stretching, you know,
00:31:34.280 if you're one of these people that stretch yourself then, I mean, I used to be like that. Uh,
00:31:38.380 I think it's really important that if you are that type of person that you go back and you reassess
00:31:42.500 how big your goals are, you know, are they big enough to keep you from stretching yourself then?
00:31:48.840 Cause that was, I think most people's limits in life truly are. Uh, and if you listen to Grant
00:31:55.020 Cardone's or read Grant Cardone's 10 X book, or even talk to him ever. And I love Grant. I think
00:32:00.620 he's a fucking amazing dude. Um, a lot of people get on his case cause they think he's too salesy,
00:32:05.960 but dude, that's just, he's just a character, man. Like the guys like that. One of my favorite
00:32:10.140 dudes on this. I agree. I watch all of his stories. I agree. And like, people are like,
00:32:14.080 Oh, he's so pushy and salesy. And it's, you got to remember first, Grant's like 60 something
00:32:19.580 years old. He's fucking pretty. If I look like that, even at 50, like he, he comes from the old
00:32:25.540 school of sales. Okay. But, but the second of all, Grant is just an outgoing, cool ass dude.
00:32:34.960 And like, they think it's like an act, like how he talks and shit, but that's just how he is. He's
00:32:39.900 cool as fuck, you know? So like, but anyway, if you listen to his book or read his book,
00:32:44.080 he'll even tell you, and I really respect him a lot because he's, he's a guy who will tell you
00:32:48.600 the truth about his struggles, about how hard it was to get where he was. And, uh, and he,
00:32:53.440 he will tell you, man, you know, his biggest prop, his biggest thing that he did wrong in life was
00:32:57.740 that he didn't set goals big enough. You know, he set small, small goals and, uh, he didn't think
00:33:02.380 big enough. And because of that, you know, it took him a long time to reach the level where he,
00:33:05.900 where he's happy. But, uh, but yeah, I think that's a huge deal, man. You know, I think most people
00:33:11.880 don't even have the capacity in their brain to think on a large scale because of the way that
00:33:16.360 they were brought up. They were brought up in a middle income home or lower income home. Uh,
00:33:20.700 they went to a regular school. They weren't around successful people. They never knew anybody
00:33:24.640 successful. So how the fuck do you supposed to think these big dreams if you've never even seen
00:33:29.000 it or touched it or been around it? Well, that's another thing too, is, you know, not only assess
00:33:32.720 your goals, but the people that you surround yourself, their goals. Dude, look, man, almost everybody
00:33:36.840 I'm personally friends with that I'm on a personal level friends with is more successful than
00:33:40.900 me. And that's by design. You know what I mean? I'm not hanging out with people I can't learn
00:33:46.160 shit from because you can have just as much fun with motherfuckers that you can learn shit
00:33:50.640 from as, as motherfuckers that you can't. Right. You know? Right. I, I think, uh, you've
00:33:57.060 said this before, but you always play to the level of your goals. So there's no question.
00:34:00.900 So why not set them the highest level possible? Right. You know? So, well, what's, uh, our
00:34:07.420 baseball coach used to do this thing where he would, uh, he would be like, you know, these
00:34:12.680 guys are three, you know, in this tournament right now. And they just kicked this other
00:34:15.620 team's ass, like 15 to nothing. You guys better wake the fuck up. And meanwhile, they just got
00:34:20.500 their shit kicked out of them. But you know, that allowed us not to play down to our competition.
00:34:24.880 Right. Right. Right. Yeah. That's hilarious. It only worked a couple of times and then we
00:34:30.200 got smart and we're like, Hey, did this team really do this? Right. So next point, dude,
00:34:35.180 I think, uh, the next point is, is that, you know, and this is kind of like, this is kind
00:34:41.460 of like when I talk about your obligation to be successful, what I mean is that people who
00:34:46.560 come into things quick and easy, you're actually, you have to realize that like your story and
00:34:52.580 your, your, your, your, your, your come up, so to speak is a story that should be told
00:35:00.360 and use as an example to help other people realize that things are possible. And when
00:35:05.920 you always choose the easy way, I mean, what the fuck are you going to tell your kids?
00:35:10.300 Oh, Hey, uh, I needed a bunch of money. So I started a porn site and I made million dollars
00:35:14.760 in the first fucking month. You know, like there's no fucking honor in that. There's no respectability
00:35:20.400 in that. Sure. You might've made some money, but there's no fucking story to really, to
00:35:24.780 really share there. You know, by being someone who says, yes, I'm going to do this the right
00:35:31.080 way. You're setting yourself up to have an amazing war story, so to speak, you know, and
00:35:37.340 that's something that I personally wouldn't trade for fucking anything. Like if somebody
00:35:42.880 said, Oh, would you trade the last 17 years of your life and make it five years to not have
00:35:48.300 those stories? No fucking way. No way. Not even, not even if I had the same skills because
00:35:53.820 the stories are like the fun thing about business and you guys, you guys who were in your first
00:35:59.920 few years of business, I hope you can, cause I didn't realize this when I was in business.
00:36:05.460 I hated it whenever we were struggling. Like I fucking hated it, but I look back now and it
00:36:12.240 was seriously like the most fun that we've ever had in business when it was just me and Chris,
00:36:16.620 we'd sit in the back of the store. We talk about all this shit that we were going to do.
00:36:21.260 We talk about all the shit we could do or would do if we had the money. You know, we talk about
00:36:26.720 the things that, you know, all the things now that have materialized, we talked about back then.
00:36:32.280 And, and a lot of things that haven't materialized. So, I mean, we've got a long way to go, but the
00:36:37.240 point is, is like to not have that, you know, people respect that and people look up to that and it
00:36:45.980 inspires people and it helps people. And a lot of you fucking guys listen to the podcast right now.
00:36:51.160 The only reason you listen is because you know that we took that road and cheating yourself out
00:36:57.120 of that road by always trying to, to, uh, skip all of that. It dude, you're cheating yourself out of
00:37:04.180 some of the best parts of life, you know, and not just for you, but for the other people who are
00:37:08.640 going to look up to you, your kids, your cousins, your aunts, your uncles, anybody who follows your story.
00:37:13.860 And let me note this, by the way, you should be documenting the struggles and story right now.
00:37:19.860 Okay. Like, like if it were me, like, and I was back to where we were in year one or two or three
00:37:24.560 or four, and I know I had the Instagram and the shit available now or blogs or YouTube, I'd be
00:37:31.580 documenting that process now because that way you can look back and be like, dude, look how far we
00:37:36.080 fucking came. You know, like I can't even hardly find any pictures of back whenever we were in the
00:37:42.480 first store because I was honestly embarrassed to be there. So we didn't take any pictures.
00:37:47.060 You know, we've got a couple, but I see, I love the stories about you sleeping on this
00:37:50.440 mattresses and stuff, you know, but that's cool stuff. Yeah. Because it gives hope, right? Like
00:37:56.420 it gives people hope of like, of like, Hey, if, if they can start here, then I can start here and do
00:38:02.600 this. And that's absolutely correct. That's why I tell that story, you know? Um, but what people don't
00:38:10.480 realize is that you, those times are good times. You know what I mean? There's just something about
00:38:21.120 it. I mean, when you're in battle and you get shot, it sucks. But when the battle's over that
00:38:25.800 wound now suddenly becomes something you can brag about. That's right. Isn't it crazy the way that
00:38:29.560 works? And that is the way it works. People respect that. Well, I mean, and there's a lot
00:38:35.500 of value in that, you know, you don't want to be the guy who you don't want to be a guy who
00:38:40.420 fucking, like I said, starts a porno site or some bullshit that like, you know, somehow scams his
00:38:47.640 way to the fucking top or whatever. You want to be that motherfucker. You want to be the guy who's
00:38:51.440 built a real something real, who's provided jobs, who's provided. And like a lot of people might not
00:38:57.600 think that matters now because they're not doing well. But like, I'm going to tell you right now,
00:39:00.740 the biggest source of pride I get from our company right now is our employees having success.
00:39:05.200 That's the truth. You know, uh, it's not about all the things that you think it's about. Like
00:39:12.400 people think it's about the cars or house or having shit. It's not about that, man. It's about what you
00:39:18.540 contribute to other people. And it's about, you know, it's about seeing other people who you've been
00:39:24.120 in the trenches with buy a new house or buy a new car or succeed or grow or become more
00:39:30.500 valuable, you know, or decide to become a bigger part of the company on their own and start taking
00:39:35.100 shit serious. Like, dude, that that's the shit that's cool. And like, um, you know, that, that
00:39:41.940 15 years or 10 years it's going to take to get there, that shit's going to pass anyway. And it's
00:39:46.960 going to pass quick. I was talking to a couple of my guys after our meeting on Sunday and they're
00:39:51.280 like 22, 23 years old, I think. And I know they're like less than 25, but you know, I remember,
00:39:58.100 dude, I remember my 22nd birthday. Like I remember exactly what I did, where I was,
00:40:02.280 you know, everything. And you know, that seems like it was yesterday. You know, it doesn't,
00:40:09.600 it seems like we got here. It sounds like a long time, but it seems like to me, like we
00:40:13.600 got here in a fucking snap, you know? So I just think doing it the right way, man, you know,
00:40:19.080 I think it's a big deal to earn it. Yeah. You know, the, the conflict is always what makes
00:40:26.640 the book or the movie interesting. It's if you don't have a struggle, you don't have
00:40:30.740 a story. No. And no one gives a fuck and no one respects it. You know, um, when you
00:40:36.420 take the long road and really earn things, you know, it's not just the way other people
00:40:45.400 perceive you, but it's about the way you perceive you, you know? And that's my last point
00:40:49.640 really is like, it's what builds ultimate confidence and ultimate respect and ultimate
00:40:54.420 self-esteem for yourself is doing it the right way. You know, you see all these guys
00:40:59.120 who are like unfulfilled by, by, uh, their success or they have a lot of money and they're
00:41:03.680 miserable or this or that. Most of those people inherited their money or most of those people
00:41:08.000 came into it some sort of freak way and they're miserable because they didn't fucking earn it.
00:41:13.520 They looked themselves in the mirror and they say, dude, I'm a fucking fraud. You know,
00:41:16.980 they got the cars, they got the house, they got the fucking watch, they got the all
00:41:21.400 vacations. They got the life, but they're not happy with the life because when they look
00:41:25.260 in the mirror, they see a fucking fraud. And, and dude, that's why people are depressed
00:41:28.960 whenever they're, they have all this shit, you know, like these people who are multi-generational
00:41:34.320 millionaires, families, and you hear about their suicides all the time. Well, that's why
00:41:38.500 because dude, they never were given a chance to really earn something and they were never taught
00:41:43.120 that they needed to. And guys, all of our self worth, all of our self esteem, all of our
00:41:48.100 things that make us feel good in life, those things are all earned regardless of what they
00:41:53.120 fucking tell you in, in school or in the, on the internet or whatever.
00:41:58.400 Yeah, absolutely. I, I, I was, it's funny you was mentioned that about the millionaire
00:42:02.580 thing and, and the suicide rate, because that is something you'll hear sometime. You'll
00:42:06.760 hear people who, and we've talked about these people before, they go too far and they say,
00:42:10.580 oh, money is evil. And one of the, one of the evidences of that is that wealthy people
00:42:14.780 a lot of times kill themselves. There is a higher suicide rate among wealthy people,
00:42:19.040 but it's exactly for why you said it's because they, they were born into it. They didn't do
00:42:24.400 anything to earn it. They didn't, they didn't develop as people. They just had all these
00:42:28.200 toys that they could, they could use to ruin themselves. But the people that really do go
00:42:32.540 through that hard struggle, earn it, value it. No, those are the motherfuckers. Those
00:42:37.000 are the guys that, those are the guys that look in the mirror and they don't see a
00:42:39.980 fucking fraud. Right. They see fucking Superman. Right. And they go in and they say, look,
00:42:44.640 I'm powerful. I'm strong. I'm confident. And dude, those are the alpha people. Those are
00:42:49.640 the real motherfuckers. And like, you can always know the real motherfuckers from the people
00:42:53.500 who fucking are the fake motherfuckers because the fake motherfuckers will be in awe of the
00:42:57.680 real motherfuckers. Absolutely. You know what I'm saying? Absolutely. And you don't want
00:43:00.480 to be the guy who has some money and wearing a fucking nice suit and a $50,000 watch and driving
00:43:07.520 a Ferrari that you didn't fucking earn and then go talk to somebody who fucking earned
00:43:11.440 it because that motherfucker will look you in the eye and you will feel like a piece
00:43:14.480 of dog shit. It happens to me all the time. Absolutely. And as you would well agree, those
00:43:19.740 are the kind of people. And when I say it happens to me all the time, I'm not the one that ends
00:43:22.540 up feeling like dog shit. No. You know what I'm saying? Yeah, absolutely. And as you would
00:43:26.620 well agree, those are also the people that if tomorrow they lost everything. They
00:43:30.340 couldn't rebuild it. They could rebuild it. They'd move on. That's right. They wouldn't
00:43:33.580 fall apart. That's right. Like, dude, if I lost everything today, I bet you in six
00:43:36.840 months I'd be back to, I would be back in the, in the game hard. Right. Not in this
00:43:41.140 game, but making money. Kind of cliche to say, but you have the money. The money doesn't
00:43:45.080 have you. That's right. Yeah. Like, dude, I could lose everything and I know how to
00:43:48.580 rebuild it in fucking any business. And that's the truth. And not only that, dude, here's
00:43:52.700 another thing. Here's another thing to say. Like when you take the long, hard road and
00:43:56.260 you do it the right way, you run into other people who have done that and you connect with
00:44:00.060 those people and make friends with those people. And when shit goes bad, those people
00:44:04.320 were there to fucking pick you up. Those people, you know, like, dude, I was talking
00:44:08.020 to my one friend who's, he's a real estate guy and he's, he's worth about 400 million
00:44:12.580 bucks. And, um, we were taught, we were just bullshitting. And he goes, uh, and he was
00:44:18.180 serious. It wasn't like, it wasn't bullshit talk. I was like, cause I tell him, cause
00:44:22.660 like, dude, for me, you know, we do well, but there isn't a day I come into work that I
00:44:27.120 don't fucking fear losing fucking everything. Like it's, and not because we're doing anything
00:44:31.280 wrong. It's just the way I am. Like I've seen too many people lose their shit. And
00:44:35.120 I was asking him, I said like, dude, when, when do you, cause he's older, he's like 55
00:44:39.880 and I kind of ask him shit, you know? And, uh, I'm like, when do you like, do you ever
00:44:44.620 get over that feeling of being scared? Like you're going to fucking lose everything. And
00:44:49.860 he laughed and he goes, dude, I had that forever. He goes, here's the thing I realized. And
00:44:54.180 he told me this story about how he, he was making from the time he was like 27 until he
00:45:00.440 was like 40, he was making a three or $4 million a year doing something. And then, and then
00:45:06.020 he lost everything. And one of his fucking friends who he had made during that time wrote
00:45:12.660 him a $25 million check to get his business going again. Yeah. And yeah, without even fucking
00:45:18.740 question it, but the point of my, and then, and then he was like, dude, I would do that
00:45:22.760 if that happened to you, like to me. And I'm like, I started thinking, I'm like, dude,
00:45:26.820 you know, that's, that's the, that's why you, you go and build shit the right way because
00:45:33.480 you make those kinds of relationships. You know, they, people will take care of you.
00:45:37.280 You'll meet people who fucking, who will help you if shit goes bad. It's not like this thing,
00:45:42.280 like people think it's this official thing where they got to go in and like wear a suit
00:45:46.540 to the bank and blah, blah, blah. No dude, you text the motherfuckers say, Hey bro, I'm
00:45:50.000 fucking, I'm $2 million short on this. Can I borrow $2 million for 60 days? And they're
00:45:55.740 fucking like, yeah. Cause you got boys that have 10 times more money than you. Yeah.
00:46:00.760 You know what I mean? And to them, it's not charity. It's an investment. No. Cause they
00:46:04.040 respect you for what you've done and they know you're going to work. And like, dude,
00:46:07.480 the general public is so fucking ignorant to the way business is really done. Like, like,
00:46:13.440 you know, I've been spending a lot of time in LA and it's funny because I, cause I go out
00:46:17.800 there with Fleischman all the time and dude, he fucking, that dude knows everybody. And he knows
00:46:21.780 like all the fucking Hollywood guys. And the funny thing is, is like, I was at this party
00:46:26.200 with them, uh, or a barbecue and we were talking to, uh, uh, a couple of dudes who fucking produced
00:46:33.520 the movie Iron Man. And we were taught, we were just drinking beers and bullshitting. And, and,
00:46:37.700 uh, you know, people think that like business is done in like this formal setting and this
00:46:43.340 and that. And like, dude, this one dude sitting there and this other dude sitting there who was
00:46:47.520 the movie producer. And the one guy's like, dude, I got this idea for a movie, blah, blah,
00:46:51.600 blah, blah, blah, blah, blah, blah. It rips it off. I'm sitting there drinking fucking Corona.
00:46:54.740 Like the other dude's like, man, I like that. You got a script. He's like, yeah,
00:46:58.560 I'll fucking sit to you tomorrow. And like, dude, that's how shit's done. You know what I mean?
00:47:01.840 Like it's not done. It's done in a fucking barbecue with your friends that you connect with.
00:47:05.580 But the only way you make those kinds of connections is by doing shit the right way where they respect
00:47:09.640 what you've done. You know what I mean? Those guys all know me. They know what I've done.
00:47:13.860 They know who we are. They know what we're doing and they respect it. And I respect
00:47:17.500 them. And dude, that's what, that's a huge deal by doing things the right way. It's not
00:47:22.040 just about fucking money guys. It's about everything in life, your whole circle, everything that
00:47:27.560 you do. And, and, and to cap this podcast off, cause we could talk about this forever. But
00:47:32.200 the, the, the thing is guys, is that you have to realize that, that on top of all the things
00:47:41.000 that we talked about here, there is no real easy way anyway. So stop fucking chasing
00:47:47.480 it. Stop, stop looking for it. Stop, stop trying to figure out how to, and like, dude,
00:47:53.420 when we say 17 years, that's, that's a little misleading for me because I was, I was doing
00:47:58.760 well at like 12 years in. Right. But the point is, is like, we have technology now you can
00:48:04.480 do things faster than what I did it, you know, but it's not going to be six months. It's not
00:48:08.440 going to be 12 months. It's going to be four or five or six years, you know, and I would
00:48:14.040 kill to have that timeframe. So stop chasing the easy way. If not for, if not for believing
00:48:20.560 that there is no easy way for all the things we talked about today, you're not going to build the
00:48:24.860 relationships. You're not going to build the skills. You're not going to build, uh, the
00:48:28.340 network. You're not going to build any of the character traits that you need. And, and guys,
00:48:33.340 that shit matters, man. We're here for a long time. Everybody's like, Oh, YOLO. You only live
00:48:37.960 once. Life is short. Motherfucker. We're here for a long time. You know, millions or millions
00:48:43.080 of dollars are made and lost in fucking one year or two years and lost again the next two
00:48:47.680 years. You know, what are you going to do then? Yeah, definitely. Good stuff, man. I'm
00:48:53.280 going to recap real quick. So five reasons or four, I think you had that you want to take
00:48:59.020 the long and hard road. Number one, if you get money quickly and easily, you will lose money
00:49:02.740 quickly and easily. It's kind of that old thing of easy come and easy go. Cause if you work
00:49:07.320 hard and long for something, you're going to keep it and work hard to keep it. Uh, second
00:49:11.960 point you made, I believe was you need extended periods of time to work hard so that working
00:49:18.520 hard becomes a habit before you become someone great and worthy enough to handle massive amounts
00:49:22.760 of wealth. Kind of along with that, you need time to pass so that you learn experiences.
00:49:27.320 They become part of you so that you can hold onto that wealth and keep it. And then, uh, you
00:49:31.360 talked about war stories, you know, the importance of not cheating yourself out of, of the great
00:49:36.500 story, everything that goes along with the struggle. If you, if it comes easy, you're,
00:49:41.260 you're not going to have any of that stuff. And then the fifth one of course is, uh, when
00:49:44.520 you don't take the long and hard road, you don't really earn anything. When you don't
00:49:47.600 earn anything, you can't really feel as if you have earned the right to be respected or
00:49:52.260 really have any swag. That's right. So good points. Yeah. So quit chasing the fucking short
00:49:57.600 term shit and dig in for the long haul. It's the only way it's the best way. And it's going
00:50:02.220 to benefit not just your pocketbook, but your whole entire life.