Real Coffee with Scott Adams

00:00:00.000 Oh, I see them streaming in. Crusher, Gracie, Tom, hi Karen, EJ, EJ, a special shout out

00:00:10.120 to you this morning. I'm sorry for all the times I can't say hello back. Good morning

00:00:15.300 everyone. Hi Doctor. Good morning. Hey everybody. Good morning Mary Kay. Good morning fine people.

00:00:27.760 We're just going to give you a minute to come in and get settled, get a good chair. We have a guest

00:00:35.020 professor in the house today with us. So come up front where you can see. And we will be looking

00:00:43.980 at your questions later and asking some questions to Joshua. So get ready to be inquisitive. We love

00:00:51.520 it. All right. I think is YouTube going? Yep. I see locals. Hang on. YouTube. How are you? I know

00:00:59.540 Annie's over there. Hi Annie. I see some people on YouTube. Excellent. Okay. So I think we're ready

00:01:05.540 and we're going to let Scott take it away. We have something important to do. Here we go.

00:01:11.980 Good morning everybody and welcome to the best thing that ever happened to you.

00:01:15.700 Not only that, but the best thing that ever happened to anybody. Now you might say to yourself,

00:01:21.660 Scott, do you have any data to support your claim that this is the best thing that has ever happened

00:01:26.840 to anybody everywhere? Well, as a matter of fact, I do. And the quality of my data, it's as good as

00:01:34.140 your COVID hospitalization numbers, maybe better. And so you can depend on it. And if you'd like to

00:01:40.420 depend on something else, there is something called the simultaneous sip that is in your future.

00:01:45.580 And all you need to participate is a cover mugger, a glass, a tanker, chalice, a stein, a canteen jugger,

00:01:51.380 flask, a vessel of any kind. Fill it with your favorite liquid. I like coffee. And join me now for the

00:02:01.620 unparalleled pleasure, the dopamine hit of the day, the thing that's better than everything. It's called

00:02:08.500 the simultaneous sip and watch it happen now. Go.

00:02:18.000 Sublime.

00:02:21.320 That was some good sipping.

00:02:25.760 All right, you guys. So again, welcome to the Scott Adams School. This is separate than coffee with

00:02:32.960 Scott Adams. Okay. So all of Scott's videos and streaming, you will find them on YouTube. You'll

00:02:39.520 find a lot more on his locals page, which is scottadams.locals.com. I definitely urge y'all to

00:02:47.860 go over there, subscribe to his channel. It's very affordable. We're lining up interviews right now

00:02:53.560 with some of the subscribers who are amazing. And we also have some guests that are going to be coming

00:02:58.400 on. We already have those plans. So you're going to love that. A reminder that the Gilbert calendar

00:03:05.560 for 2026 was restocked. You can buy that on amazon.com. Okay. Oh, I have so many videos of

00:03:13.500 Scott with his Amazon orders. It would just be so fun to put those all together. But anyway,

00:03:18.540 the 2026 has been restocked. So grab that there, get one for a friend. If you didn't have a chance to

00:03:23.720 get one already, I see a lot of you already got it. And the Scott Adams School was Scott's wish for

00:03:30.600 us to carry on. We're not trying to be Scott. We could never be Scott. It is literally just to

00:03:36.580 keep some growth going, some discussion going, to encourage everyone listening to just chill and

00:03:42.840 have a good time with us. Don't take it so seriously that it's not the same exact format of

00:03:49.780 Scott. Okay. It's something different that he wanted us to do. We love having you here. And he

00:03:55.700 has asked Owen Gregorian. You hear his voice and you hear him on Spaces. He's joining us as one of the

00:04:03.700 hosts, of course. And we have our beautiful Marcella with a beautiful smile. And he is one of our hosts,

00:04:12.340 of course. And we today have a special co-host and guest professor. You guys love him. It's

00:04:20.100 Joshua Lysak in the house. Fan favorite. Is Joshua frozen? Is he frozen? Oh, there you are.

00:04:28.740 I was like that. I was going over to X to share it because the thing about the thing about Rumble

00:04:32.800 Studio is anytime you're trying to do anything else on your smartphone at the same time, it shuts down

00:04:37.580 everything. So I went to share the stream with my people. I was feeling so special. Like you were

00:04:43.640 listening to me, like you've never heard such amazingness in your life. I was like, he's

00:04:48.040 very intense. I was literally locked in. Yes. Behind my Rumble Studio. Yeah. After we cover the reframe

00:04:55.620 of the day, folks, we're going to be getting into something I like to call portmanteau persuasion,

00:05:00.360 something that Scott Adams was very successful at running on us all going back to the 1990s.

00:05:06.400 Portmanteau persuasion. You are absolutely going to want to stay for that. Probably about halfway

00:05:11.260 through the episode. I think we'll get to it. Other than that, you know, make sure you got your

00:05:15.880 reframe, your brain, hardcover, softcover. I've got the softcover. I think it's going to be page 94 of

00:05:22.040 the softcover. Marcella was saying that like page 63 of the hardcover. Page 63 of the hardcover,

00:05:28.680 you guys, and page 74 for your Kindle and your paperback. And Marcella, we asked Marcella to pick

00:05:35.960 a reframe today and I think it's perfectly perfect. It's chapter three and it is the mental health

00:05:43.880 chapter. And Marcella has honed in on internet, on the internet. Okay. So do you guys have time to

00:05:50.900 grab your reframe, your brain, hardcover, page 63, Kindle and paperback page 74. And let's take it

00:05:59.300 away. Marcella will just hit mute while you read. Okay. Google get your books, you guys. There'll be

00:06:05.740 tests. Just kidding. So the reframe I picked is from Scott Adams book is internet insults, which

00:06:16.740 yeah, it's, it's apropos for today and for the last few days for, for all of us. But I wanted to read

00:06:27.980 it and I wanted you to read it along with me and learn along with me. How I see reframes as most of

00:06:36.640 you do is a reprogramming of your brain. So let's go ahead and reprogram your brain right now.

00:06:42.880 Internet insults. Every day on social media, trolls and critics attack me over my appearance, 0.86

00:06:52.660 age, intelligence, personal life, character and talent. I become an accidental expert on how to

00:07:00.820 reframe deep insults into my own entertainment. And I recently came upon a reframe that helps a lot.

00:07:07.300 Usual frame. An insult is damaging to my mental health. Reframe. An insult is a confession that

00:07:20.500 your accuser can't refute your opinion and or has personal problems of some sort. This reframe won't

00:07:28.340 fit every situation. But people who enjoy good mental health are not spreading much time insulting people

00:07:34.840 on social media, or anywhere else. Likewise, when people have a strong argument, they stick with facts.

00:07:43.780 You only get triggered to insult someone when your argument has been dismantled, and you feel the need to act out.

00:07:51.200 On X, I use the reframe this way. Critic. Of course you have that opinion, dill weed. It's because you're an uninformed and stupid. 1.00

00:08:04.460 Me. I appreciate your confession. Then I excuse myself from the conversation without explaining what I mean by 1.00

00:08:15.460 confession. Sometimes I mean my critic has lost the debate because they resorted to personal attacks.

00:08:22.020 In that case, I claim victory. I scamper away to happiness. Other times the personal attacks are not associated with an argument.

00:08:33.840 In those cases, I mean the confession to be about the person's poor mental health. I'm no mental health expert, but insulting

00:08:44.960 strangers is rarely a sign of good mental health. When a critic, parenthesis, a jerk, enters fight mode by hurling a personal insult at you on social media, 0.99

00:08:57.280 they expect an insult in return, or perhaps a blocked account. What they don't expect is a puzzle. When the heck does it mean when someone says they appreciate a confession you never offered? 0.99

00:09:08.520 It instantly changes the tone of the exchange and puts you in charge because you know what you mean and your critic wants to know because it's about them. Don't tell them. Walk away. That's how you win.

00:09:23.300 I'm also testing. Sorry. I'm also testing another reframe. I borrow from an ex-follower that goes like this.

00:09:30.880 Usual frame. An insult hurts because it means someone dislikes or disrespects you.

00:09:38.520 Reframe. A stranger's opinion of you, even if it gets published in the New York Times, is little more than their personal diary entry.

00:09:48.920 No one cares what you write in your diary. That's between you and yourself. If you choose to make your opinion public, that doesn't suddenly make it matter.

00:10:01.200 Think of all the dark thoughts you keep to yourself. Do they matter to anyone else?

00:10:10.120 Nope. Saying a dark opinion in public doesn't suddenly make it matter. It's still just a diary entry in different form. Boring and unimportant.

00:10:20.360 For completeness, I must explain why you might see me engaging my critics more than my reframe suggests would be wise.

00:10:28.400 I direct energy to a critic when they make a defamatory and untrue claim of fact that would live forever as truth on the internet unless I deal with it.

00:10:38.820 In those cases, I want any future sleuths to know the false claim is disputed and why.

00:10:46.560 So I create an interesting body of semi-abusive content to draw attention away from the false claims to my often funny debunking of it.

00:10:56.860 For example, a prominent attorney on X accused me of being wrong on my pandemic commentary because I tend to trust institutional data, quote unquote.

00:11:11.800 I saw a need to remind his followers that I'm the creator of Dilbert comic and have been mocking institutional data for more than three decades.

00:11:21.680 Sometimes I think no one on the planet distrusts institutional data more than I do.

00:11:27.840 A recurring theme of my daily live streams involves reminding people to distrust data and any source and why.

00:11:37.280 The attorney's post got a lot of attention and amplified existing misconceptions about me that were, in my opinion, an obstacle to my good intention of being a useful public voice.

00:11:48.220 So I sprayed some insults in his direction on X, along with some debunking, to make sure as many people saw the correction as saw the initial claims.

00:12:00.220 Fake news can get 20 times the attention of a correction. 0.93

00:12:05.060 So I tried to solve for that problem by creating more of a spectacle and sometimes being more of a jerk than observers feel it's appropriate. 0.98

00:12:15.180 Don't be like me.

00:12:15.920 My situation is unlikely to be relevant to people who are not public figures.

00:12:21.160 I only mention it because my actions will seem inconsistent if you don't have the contact.

00:12:28.340 I was just talking about this with Shelly and Shelly's cousin Bree before we started the show,

00:12:37.760 that I would sometimes send a tweet or a post to Scott and be like, oh, look at what this person said.

00:12:47.420 And he, you know, and he would just be like, well, block them.

00:12:49.840 But I also explained that Scott had a way of letting us know if somebody makes it personal or, like he said, if they're trying to change the course of history that could live on the Internet forever, correct it.

00:13:04.900 But perhaps mock them a little bit about it first so they can see your response and then block them because he was just like, you don't need to engage with that person or even allow them.

00:13:15.820 And I just thought it was so funny because I remember Scott would just be like a like that, you know, hey, thanks for your confession, you know, and block, you know, give them just enough time to read it and block.

00:13:28.600 And I think that my take on that is it's OK sometimes just to block.

00:13:34.020 You can mute, but you can block because we are living, you know, so publicly on here.

00:13:39.860 And listen, I go off half cocked all the time, you know, because I'm reacting to something before calming down.

00:13:48.120 And I do have to calm down and I have calmed down.

00:13:50.440 You'll never believe it, but you're going to see it.

00:13:51.880 I have calmed down.

00:13:53.140 I saged my office.

00:13:55.780 Calm down, Erica.

00:13:56.780 No, I'm calm.

00:13:58.020 I'm calm, all right?

00:14:02.280 But I do think that like sometimes like if somebody's just out to insult you and just be that person, just, you know, block it.

00:14:12.060 Don't get reactive to it.

00:14:14.160 And we always do like to say, like Scott always said, mock them mercilessly, make them your mascot and then do what you have to do.

00:14:21.540 But I used to enjoy when Scott would accuse people of day drinking.

00:14:26.780 That was one of his funnier retorts to some of it.

00:14:29.620 And it made sense.

00:14:30.820 And I've done the same thing sometimes because sometimes people would accuse me of stuff and I'm like, what, what, what are you talking about?

00:14:36.960 Like either they are saying something where they clearly have no knowledge of anything about me.

00:14:42.300 And it's like, they're so far off base that I don't know how to respond.

00:14:45.920 I'm like, you know, you, you clearly just haven't been paying attention and you're just going off half cocked with no information with something that makes no sense.

00:14:56.680 And, and, you know, when Scott explained that day drinking reframe where he's like, people really are just like drunk posting on X on a regular basis, it made a lot of sense to me.

00:15:07.720 And I started using that sometimes, but it was always kind of fun to see Scott go off on his critics.

00:15:14.180 You know, Shelly, not this Shelly, but the other Shelly.

00:15:18.080 Oh, yeah.

00:15:18.740 I told Shelly about the other Shelly.

00:15:21.220 She didn't know about the other Shelly.

00:15:23.180 So those of you who've been around long enough, there was a woman named Shelly, nothing to do with our beloved Shelly. 1.00

00:15:29.280 And she was such a pain in the ass troll. 1.00

00:15:32.300 Like she just couldn't pull it together. 1.00

00:15:35.040 And the poor woman, I mean. 1.00

00:15:37.180 I think she capitalized all her posts on YouTube, like in the chat, in capital letters.

00:15:43.920 Remember that?

00:15:44.640 Oh, yeah.

00:15:45.220 But that means you're drunk.

00:15:47.280 He would, he would reframe it as if you capitalize all your words that you were drunk.

00:15:53.260 Scott had rules, no all caps.

00:15:55.340 You could not write in all caps or he would block you.

00:15:57.580 I like that.

00:15:58.920 What do you think?

00:15:59.680 If I, if I can, I want to jump in here on a couple of things.

00:16:02.680 And so most of you know, I'm the contributing editor to Reframe Your Brain.

00:16:07.500 And I had a number of conversations about this particular section and other sections, obviously, with, with, with, with Scott.

00:16:14.180 And so in order to, let's say, write anything effectively, you have to understand we're edited or revise it or allow it to fully pan out in print to communicate everything that you want to communicate.

00:16:27.680 You have to ensure that you are being effective and covering all the bases.

00:16:32.680 There's another section a little bit later on about how to be a fake in a good way that covers some of the stuff that I said to Scott, we need to address this somewhere in here.

00:16:43.000 And what I want to bring up is that particular reframe starts with insult, with insult, not with disagreement.

00:16:52.220 And oftentimes in our online culture, we will often misconstrue disagreement with an insult.

00:16:58.820 And just because someone is disagreeing with you, it does not mean that they're insulting you.

00:17:05.260 Also, and this is a particularly painful yet useful lesson.

00:17:09.780 Someone could be insulting you and providing criticism slash critique.

00:17:14.900 That is correct.

00:17:16.720 And they could be doing it at the same time.

00:17:19.100 There is a fantastic marriage advice book published back in the late nineties, I believe called love and respect.

00:17:26.860 And there's a quote.

00:17:27.940 This is what I read when I was a kid.

00:17:29.360 I would read nonfiction books for adults being homeschooled at the time.

00:17:32.900 I was rather odd in that way, but there was a quote in there that I remember from.

00:17:36.960 I was probably 11 years old or 12 years old at the time, and which I read and it said, you can be right, but wrong at the top of your voice.

00:17:45.240 And that goes both ways.

00:17:46.780 First of all, it's fantastic relationship advice that if you want to win, then you lose even when you win.

00:17:52.680 But also your critics can be right, but wrong at the top of their voice, or let's say all caps.

00:17:59.040 So that particular reframe is specifically addressing personal attacks, not criticism, not expose, not exposure.

00:18:11.920 I think there's somebody recently who absolutely botched this reframe in public, and it made the bad situation worse.

00:18:20.760 So given that she's already put herself out in the discourse, I'm going to leverage her example as an example.

00:18:26.800 And that would be Jordan Peterson's daughter, Michaela Peterson, or whatever she goes by now.

00:18:33.000 And in this particular case, she was attacking incels and gripers and other such terms he was using to describe her critics. 0.91

00:18:45.820 And she basically, and I'm not going to quote her, but the gist of it was, you're only saying these things about me because nobody wants you, nobody likes you, and you're a loser, effectively, something like that.

00:18:56.800 And it was, first of all, it was, it was a sort of a counterattack that was not a counter to an attack.

00:19:09.160 The conversation started with deep disagreement with her, I understand, on a number of points that are, let's say, objective or logical.

00:19:17.860 This is good, this is bad, this is right, this is wrong, this is legal, this is illegal, this is just, this is unjust, this is moral, immoral, ethical, unethical.

00:19:25.420 Okay, relatively objective conversations.

00:19:28.780 But she got emotional and lashed out, reacted in a subjective way.

00:19:35.500 It was as if her opponents were saying, I think this, and I think you're wrong, Caleb.

00:19:40.020 And her response was, well, I feel like you're just a bad person.

00:19:44.660 So what's interesting was, and then she made the argument that women should not be considered adults until they're 23.

00:19:51.400 Oh, I saw that, yeah.

00:19:52.700 And I thought, Jordan Peterson's daughter makes a virulently anti-feminist message that women should not be allowed to vote until they're 23, uniquely. 1.00

00:20:02.360 I should have seen that one coming.

00:20:05.180 That was not, I don't think that was the point that she intended to make, but the reactiveness made that become her point.

00:20:11.860 And then she was like, I'm going to go log off.

00:20:14.480 I spend time with my glorious husband and my three kids.

00:20:18.280 And then one of the replies to those, you're three kids from three different men.

00:20:22.720 And it was inviting criticism that made it work on the online space.

00:20:32.440 I'm not critiquing, let's say this, Michaela, I'm not critiquing you because you were a woman over the age of 23.

00:20:39.640 Be clear.

00:20:40.480 I am critiquing you because in an objective argument where there were issues related to rightness, wrongness, legality, illegality,

00:20:50.540 you took an objective argument and made it subjective, went from, I think, well, I feel like.

00:20:58.620 And then you gave your enemies ammunition to metaphorically attack you where you are the most vulnerable.

00:21:07.520 Don't ever do that.

00:21:09.220 The correct approach to responding to something like this, I have noticed, is I call it the Huberman technique.

00:21:17.460 It's the Huberman technique.

00:21:18.540 Many of us might recall how Andrew Huberman, the podcaster and researcher, he faced an attempted me-tooing.

00:21:29.360 It turned out that he had something like a soft harm of approximately eight women.

00:21:35.560 And he was spinning plates to use that language of modern dating.

00:21:40.400 And there is a saying, and Eric, Marcella, perhaps correct me if I'm wrong, but there is a saying that goes something like,

00:21:48.580 women would rather share the king than be stuck one-on-one with the jester. 0.98

00:21:54.800 And Huberman was basically the king who was being shared by all these women.

00:21:59.700 And the thing is, not all of them knew about one another.

00:22:02.780 This is my recollection of the story.

00:22:04.380 But the point is, there is this attempted cancellation of him.

00:22:08.840 And he's like, oh, Andrew, you've got to release a statement.

00:22:10.720 You've got to press release.

00:22:11.480 You've got to do something.

00:22:12.100 You've got to respond.

00:22:12.820 You've got to...

00:22:13.380 He said nothing.

00:22:15.180 He did nothing.

00:22:16.160 And everyone forgot.

00:22:17.800 The Huberman technique is when they come to cancel you, when they attack you, when they criticize you, say nothing whatsoever about it at all.

00:22:27.120 That is the Huberman technique.

00:22:29.720 What do you...

00:22:30.620 Go ahead.

00:22:31.100 In my opinion...

00:22:31.580 I might call this the Richard Gere technique.

00:22:33.920 The Richard Gere technique.

00:22:34.980 Yes.

00:22:35.980 You've got to explain that one.

00:22:38.260 People under 35 won't remember that one, though.

00:22:40.000 My question to you, Joshua and Owen, since you bring it up, is what about Grok?

00:22:45.740 What about AI and getting...

00:22:49.460 Because Scott talked about it.

00:22:51.320 Like, the history will be written by your enemies if you don't say anything against it.

00:22:59.560 And I only say that because we're entering the world of AI.

00:23:03.360 So, if Grok is getting X and they're projecting all the comments and you're actually not refuting it in writing, like you said, like the Huberman approach, which in his matter, it might be.

00:23:19.680 So, what does that look like?

00:23:22.120 How do you do that?

00:23:22.800 It looks like this.

00:23:23.440 It looks like this.

00:23:24.440 Scott himself gave it to us.

00:23:25.740 It doesn't matter what...

00:23:26.360 Okay.

00:23:27.040 And so, the usual frame versus reframe concept.

00:23:29.580 Usual frame, Huberman has eight girlfriends who don't know about each other.

00:23:37.320 And this is my recollection.

00:23:38.940 They may not exactly be true, but it's directionally accurate.

00:23:41.220 Usual frame, oh my, Huberman has eight girlfriends.

00:23:43.920 Oh, whatever.

00:23:45.700 The reframe in that, following Scott's formula, is not, well, that's not true.

00:23:51.360 Let me explain myself.

00:23:54.120 Now you're falling into their frame.

00:23:55.800 That's not a reframe.

00:23:56.840 The usual frame to reframe concept is a completely different agenda, perspective.

00:24:06.280 So, the usual frame is not, or rather the reframe, in this case, it's your counter to the news about you that's going to be recorded and remember by chat GPT or Grok or Wikipedia or whatever, is not, that's not true.

00:24:19.420 I was coaching somebody who's a highly public figure the other day.

00:24:22.920 She was responding to an accusation, and she wrote two novellas in response to, like, two-sentence posts from a journalist.

00:24:29.840 How all this is not true.

00:24:31.040 It's not true.

00:24:31.520 It's not true.

00:24:31.980 It's not true.

00:24:32.480 Not true.

00:24:32.900 Not true.

00:24:33.280 Not true.

00:24:33.800 Something like that.

00:24:34.480 It was just like, I'm not a racist.

00:24:35.680 I'm not a this.

00:24:36.160 I'm not a this.

00:24:37.120 It's just all the things that she's not.

00:24:38.240 And I said to her, consider deleting all of this.

00:24:44.460 You're coming across like you're pleading, like you're defensive, like you're reacting, and your enemies will go, oh, she's vulnerable here.

00:24:52.440 We got her.

00:24:54.260 Where you defend yourself aggressively, you show yourself to be vulnerable.

00:24:59.700 Versus apathetic.

00:25:02.320 Passé.

00:25:03.120 Don't care.

00:25:03.820 What do you say about the accusations?

00:25:06.300 Blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah.

00:25:07.740 And then you don't even address it.

00:25:09.080 You just talk about what you want to talk about.

00:25:10.880 I think a good example of this is when, in 2017 or 18, Mike Cernovich went on 60 Minutes.

00:25:17.040 And Scott Pelley just attack, attack, attack, attack, attack.

00:25:20.740 Of course.

00:25:22.100 And Cerno didn't.

00:25:23.440 He would answer the question that wasn't asked.

00:25:25.900 It was rather frustrating in 60 Minutes.

00:25:27.620 Journalists in the mainstream generally hate when you do this.

00:25:29.860 But this is, in my opinion, unless you're trying to.

00:25:33.820 Enjoy yourself.

00:25:36.220 Now, Scott, being a humorist, would regularly enjoy himself at the expense of his critics

00:25:40.400 and his haters.

00:25:41.680 Legitimate haters who were insulting him.

00:25:43.480 I think he was having a good time, plus he was creating fodder for Dilbert.

00:25:47.540 But most of us are not the professional humorist of Scott Adams who are out here to enjoy ourselves.

00:25:53.320 Anybody who aspires to be anything like a niche expert or authority or even a semi-public figure,

00:25:59.840 I think I am deemed all of those.

00:26:02.480 I'm not, like, famous in some respect.

00:26:04.340 I'm occasionally recognized in public around town or when I'm traveling or airports and whatnot.

00:26:09.460 But it's generally not like when I'm with Jack Posobiec, for example.

00:26:14.480 And every single person, like, kind of clogs their way in front of him.

00:26:20.480 Stop him and get a photo or something like that.

00:26:22.160 Right.

00:26:22.300 So I'm not on Jack's level.

00:26:24.260 But I will point out that rather than say, here's all the things that I'm not, my reframe

00:26:29.560 is, here are all the things that I am.

00:26:32.360 And here's a lovely reframe I got from my hypnosis trainer named Shannon Keys-Susevich from

00:26:37.560 Ohio Valley Hypnosis.

00:26:39.360 She does fantastic work.

00:26:40.380 One of her specialties, by the way, is hypnosis for infertility.

00:26:44.200 Hypnosis for infertility, for those who are curious.

00:26:46.180 Shannon taught me that one way to effectively persuade someone to a more useful way of thinking

00:26:53.460 is to use yes and when you're disagreeing with them.

00:26:58.460 So, for example, Rupert Lowe, Minister of Parliament, he is in trouble right now because he's

00:27:08.900 dotted this Restore Britain business.

00:27:13.520 And he's being accused of all manner of things.

00:27:16.180 And I'm like, you specifically said young white males have been disenfranchised.

00:27:23.160 Well, that's literally the 1933 neo-Nazi platform, somebody said today. 0.99

00:27:28.500 And realizing that there was no neo-Nazi in 1933, so either critics are morons. 0.97

00:27:34.540 And he responded something to the effect of this accusation from a journalist. 0.98

00:27:40.440 He said something like, not exactly, but there's this accusation.

00:27:44.400 He used Shannon's response, which is something like, yes, and anti-white racism is unacceptable.

00:27:53.940 So he didn't even just, no, I'm not a racist.

00:27:56.500 Look at my black friend.

00:27:57.860 Right. 0.94

00:27:58.500 Which is what I want you to do.

00:28:00.400 Yeah, he refocused.

00:28:02.000 Yes.

00:28:02.420 So when someone attacks you, you say you're a sexist.

00:28:05.180 Yes.

00:28:05.380 Yes, and, and then the thing you want to assert to be true.

00:28:08.680 Yes, that's one of the funniest things.

00:28:09.760 Yes, and go make me a sandwich.

00:28:13.420 Yes, that would be, that would be like a humorous response to that where it's, it's just dismissing it.

00:28:19.980 Right.

00:28:20.220 Sometimes it's best to dismiss it.

00:28:21.700 Other times, if there's a way that the controversy makes you look good, stoke it.

00:28:27.280 I did that in December, 2022 with the Mary Sue affair, I like to call it.

00:28:31.400 It was the number one story on social media the entire weekend in December, first week

00:28:35.480 in December, 2022.

00:28:36.740 That's when I wrote a piece on the Mary Sue archetype that's popular in fiction.

00:28:42.420 That's an entertainment movie shows, video games, et cetera.

00:28:45.740 And the various fandoms of Star Wars, Disney, and so on and so forth got a hold of it.

00:28:51.660 And I, when I saw that they began sharing it, I thought, oh, I can, I can make this a,

00:28:56.620 make, I can make something of this.

00:28:58.220 And so I got out my, my bellows, and I stoked the flame.

00:29:04.580 I stoked the fire.

00:29:05.400 And one of the ways I did that was anytime someone would write a diatribe against me,

00:29:09.440 I would quote, post it, quote, tweet it.

00:29:11.260 It was called the time.

00:29:11.980 I would quote, tweet it and say, thank you for sharing.

00:29:14.260 Like, Josh realistic is a real POS.

00:29:17.320 He's an incel who's never blah, blah, blah, blah.

00:29:19.260 Thank you for sharing.

00:29:20.420 And then people would reply to that being very confused.

00:29:23.880 Wait, what?

00:29:24.620 Thank you for sharing.

00:29:25.380 What's wrong with this guy?

00:29:26.980 And then that's even more engaging, more engaging.

00:29:29.300 I like those techniques.

00:29:30.580 That also is something I've, I've noticed is like, sometimes people will just rant at

00:29:34.960 you and have these long diatribes.

00:29:37.400 You know, you've seen it.

00:29:38.300 I'm sure it's where it's like kind of verbal vomit on a page.

00:29:40.760 And the most effective thing is to reply to it with just some very little thing.

00:29:45.840 And usually like, you know, one sentence, one line that triggers them again.

00:29:51.320 And one letter, the letter K.

00:29:53.340 I like the K. 0.72

00:29:55.060 Yeah. 0.99

00:29:55.340 And they, but it, it often sets them off and it just makes them look so foolish and emotional. 0.85

00:29:59.880 And you win, you know, you win the argument. 0.91

00:30:02.880 And I've had this in my professional life too, where somebody sent me this long rambling email

00:30:07.360 and I just sent him a one line reply and then he sent me another long rambling, like just,

00:30:12.860 he was so upset.

00:30:13.820 And it was just kind of funny to watch how you can set somebody off and it makes them 0.99

00:30:18.220 look so foolish. 0.97

00:30:20.760 I like the redirection. 0.99

00:30:21.900 It's a lot of fun, especially when you're saying like, maybe, or they insult you.

00:30:26.040 I did this on my YouTube channel, Daily Persuasion.

00:30:27.940 I will get people disagreeing with me.

00:30:29.460 Well, you're just obviously a partisan and you're not taken seriously and you need to check

00:30:33.100 your bias.

00:30:34.000 And I just reply, maybe.

00:30:35.360 Check your bias, man.

00:30:37.360 Maybe.

00:30:38.080 I also like the word, oh, like just writing, oh, but I mean that, that in itself I see

00:30:44.940 as a reframe because it puts you in the dominant position.

00:30:48.820 Like it makes you seem like the authority figure where you're kind of gracing them with a few

00:30:52.800 words, but you're not engaging in the whole, you know, argument at the top of your lungs

00:30:57.700 thing.

00:30:59.140 And when they keep going on and on and on, it just, again, it just makes them seem weak

00:31:03.720 and emotional and like, they've just totally lost control.

00:31:09.100 I agree.

00:31:10.740 I think that the yes and is something we should all, you know, start trying because yes and

00:31:17.740 like if you really need to refocus what it was that they said about you or you really just

00:31:23.300 want to put your two cents in about actually what the situation is, just be like, oh, yes.

00:31:29.340 And I also won an award for being the blah, blah, blah, blah, blah. 0.86

00:31:33.240 But okay.

00:31:33.960 You know, whatever.

00:31:34.840 But also try the letter K and try the word O. 0.61

00:31:39.260 They're really useful.

00:31:41.000 This reminds me of the meme.

00:31:43.060 I don't know if you guys know it.

00:31:44.660 It's like there's two or three people in a balcony.

00:31:47.600 They're like royalty from the like French royalty Marie Antoinette.

00:31:55.100 And they're looking down at the rest of the people.

00:31:57.780 It's like, oh, yeah.

00:31:59.120 And then like you put yourself in a high ground, you look down upon them and when you make small,

00:32:07.380 when they make a, what did you call it, Owen, verbal or written, what did you call it, Owen,

00:32:15.340 when they write a lot to you?

00:32:17.580 I don't know.

00:32:17.800 Just like a verbal rant, just, you know, vomit.

00:32:19.780 Verbal vomit.

00:32:20.600 Verbal vomit.

00:32:21.960 So when they verbal vomit and then you're like looking down and then you just go, okay.

00:32:27.600 And so it just makes it like you take control back.

00:32:32.880 Yeah.

00:32:33.160 I think that just.

00:32:34.120 I'm sorry.

00:32:34.800 Go ahead, Owen.

00:32:35.440 No, I was just going to say, I just, I would say like this is kind of an art form.

00:32:38.840 It is a skill.

00:32:39.760 It's not like there's any hard and fast rules that will always work in every situation.

00:32:43.840 And, you know, in many cases, it is better to just block and move on and not engage.

00:32:49.080 And the other technique that I learned over the years that is very effective and kind of in a surprising way

00:32:55.960 is sometimes when someone insults you, if you compliment them back, it totally disarms them 1.00

00:33:03.540 because they realize they're, they were being the asshole. 1.00

00:33:07.100 And if they keep going, they're going to look even more like the asshole. 1.00

00:33:10.880 So they can't like, they, they literally can't follow up because you just complimented them 1.00

00:33:15.940 on something.

00:33:16.480 Like I had a project, a crypto project where, you know, people who are familiar with that

00:33:21.040 space would know there's all this rivalry and people would be like, well, my project's

00:33:24.900 better than your project.

00:33:25.660 And they go over to somebody's discord and they'll brigade them and say, you know, here's

00:33:29.880 all the terrible things and you should come over to my project.

00:33:32.020 And somebody did this to my project.

00:33:33.960 And I would just say, you know what?

00:33:35.520 I really respect what you guys are doing.

00:33:37.180 It seems really cool.

00:33:38.000 And that one statement turned everybody like they couldn't keep insulting our project because 0.99

00:33:45.740 they realized they would just look like a dick. 0.99

00:33:48.360 And a lot of them said, you know what? 0.97

00:33:50.740 Like you guys are doing some cool stuff too.

00:33:53.120 And like they, I actually converted a bunch of people just with the fact that I wouldn't

00:33:57.140 engage in the insults back and forth.

00:34:00.800 That meme you're thinking of is, uh, I think it's from the film adaptation of new moon of the

00:34:07.440 twilight series.

00:34:08.360 I think so.

00:34:09.940 It's the 18th century.

00:34:11.180 The Stephanie Meyer calls them the volti.

00:34:12.820 The vampires.

00:34:13.500 Yeah.

00:34:14.020 Yes.

00:34:14.340 In Europe.

00:34:15.000 I think that's what it does.

00:34:15.720 But they basically like, we, we are, we are immortal.

00:34:18.360 We've been doing this for hundreds of years, thousands of years.

00:34:20.660 Who do you think you are?

00:34:21.880 And a funny way to kind of get that into your brain is have that meme at the ready.

00:34:27.600 Uh, and when you see a hater, just look at the meme and you will chuckle to yourself

00:34:33.180 because you're kind of imagining you as that role, looking down at this

00:34:37.180 person, you don't even have to respond to them.

00:34:38.920 You don't even have to reply.

00:34:39.660 You don't have to do anything.

00:34:40.240 Um, I, I generally will think whenever there's negative negativity coming towards me online,

00:34:48.000 I will think, can I benefit in this, from this in some way?

00:34:51.580 How can I use this?

00:34:52.880 Right.

00:34:53.620 And for example, current affairs magazine, it's a socialist publication very openly.

00:34:59.980 So it's one of the main, most mainstream ones that there is on, on the, on the radical

00:35:03.340 left, um, I have a line that they wrote about me in my bio and it was this deliciously salacious

00:35:12.460 hit piece about me and Jack, both of us personally.

00:35:16.000 Um, and one of their insults or their condemnations of me, they called me Trump world's favorite

00:35:23.280 writer.

00:35:24.880 Oh my gosh.

00:35:25.760 And that was just in their mind, just an absolute diss of congratulations.

00:35:30.500 That's a good one.

00:35:32.100 Yeah.

00:35:32.300 So I put that in my bio and honor and I pointed that out and they said, and they replied to

00:35:37.620 it and said, that was not supposed to be a compliment.

00:35:41.660 So anytime you get a hater, you get people coming at you, how can you use it?

00:35:46.840 You know, I, I, so I have a book called so good.

00:35:48.680 They call you a fake.

00:35:50.000 Scott gave his permission to allow me to use talent stack in the subtitle.

00:35:52.960 Cause that's one of the things I talk about in there.

00:35:54.940 Uh, and he's, my experience with him is a number of the case studies that are in there.

00:36:00.480 Um, but one of the points of that book is, and this is a useful reframe.

00:36:04.640 Anytime you're getting negativity towards you, bad reviews from bad people are good reviews.

00:36:10.320 What do you do with good reviews?

00:36:11.880 You share them.

00:36:13.580 That's right.

00:36:15.480 Yeah.

00:36:16.360 I, I, you're just making me think of, I was laughing so hard.

00:36:19.860 So I, I do different things on different platforms at different times.

00:36:23.860 And so, for example, I sold a dress to somebody.

00:36:28.600 Okay.

00:36:29.720 And your ratings are very important.

00:36:32.540 And so she gave me a one-star review and, you know, said that she got the item quickly,

00:36:40.780 but she hates the dress.

00:36:43.400 Why would they put pockets there?

00:36:45.040 You know, I don't like the fabric.

00:36:47.260 It feels weird.

00:36:48.280 Da, da, da, da, da, da, da.

00:36:49.960 And, you know, so I actually published her one-star review to publicly.

00:36:56.860 And I was like, and my response to her was, I am so obsessed with your commitment to hating

00:37:04.520 this dress that I'm giddy.

00:37:06.160 And, um, I was like, well, I'm glad you got it quickly.

00:37:10.380 And that, um, you know, I, I said something like to the effect of that.

00:37:14.520 So I was just like, so if anyone sees this one-star review, it had nothing to do with

00:37:17.940 me.

00:37:18.440 She didn't like the dress, but I got the one-star review, but I used it to publicize what I

00:37:24.740 was doing.

00:37:25.240 And that post got so much attention and people were like, oh my God, that's amazing.

00:37:29.800 Your response was hilarious.

00:37:30.960 And also there was a, uh, restaurant nearby and they had one of those little like sandwich

00:37:36.700 boards outside, like a whiteboard that they wrote on.

00:37:39.320 And it was like, come in and have the most disgusting, nasty burrito you've ever had in 0.97

00:37:47.500 New Jersey. 0.71

00:37:48.420 According to Yelp review, Mike loves dogs at whatever, whatever.

00:37:54.400 And I was just like, oh my God, like they took this crazy one-star review, wrote it all

00:37:59.320 out.

00:37:59.600 We're like, come in and try it.

00:38:00.960 And I was just like, that's the way to just like take a weird message and use it to your

00:38:05.100 advantage.

00:38:05.660 And I think if you could also make someone laugh or feel like a sense of relief, like

00:38:10.720 then they connect with you in a nice way also.

00:38:14.000 So I do like that.

00:38:16.300 Yes.

00:38:16.900 Uh, that makes me, uh, think a little about kind of taking screenshots of hate from you

00:38:23.080 and anytime you get screenshots and like sharing, sharing it with it, we know, knowing that context

00:38:28.480 when I promote books of mine, I regularly screenshot and share the one-star reviews.

00:38:32.800 And when you see the extreme, it's just, it's just, it's just rather funny.

00:38:36.100 Now, in this case of this dress, any, uh, semi-educated utility, first millennial fashionista

00:38:43.880 reads that review and goes, you're selling a dress has pockets.

00:38:47.920 Oh my gosh.

00:38:49.900 Yes.

00:38:50.100 What sizes, thinking what sizes, right?

00:38:52.480 So this negative review is like, blah, blah, blah, blah, blah, blah, blah.

00:38:54.960 The thing I'm looking for, cause every millennial fashionista, she wants dresses with pockets 1.00

00:38:58.480 in them.

00:38:59.000 Right.

00:38:59.520 So it's like, just to address the pockets.

00:39:02.380 Right.

00:39:02.620 So even in the negative review, um, it's containing the negative review is actually the endorsement

00:39:08.960 that people are looking for when they're shopping for.

00:39:10.920 And I have bought many products with information that was tucked into the one-star and two-star

00:39:16.000 review.

00:39:16.520 Okay.

00:39:16.960 Wine, wine, wine, wine, wine, wine. 0.96

00:39:18.300 I'm an idiot who can figure out the packaging user error, user error. 0.80

00:39:21.440 Oh, that one feature I was looking for to see if it had some comments on that, you know, 0.99

00:39:26.760 uh, I hate this, hate this, hate this.

00:39:29.180 Embrace your haters. 0.86

00:39:30.660 Yes.

00:39:30.880 And when I use this one feature, uh, I couldn't stand how blah, blah, blah.

00:39:34.820 I'm like, there it is.

00:39:35.820 It has the feature I was looking for.

00:39:37.000 Thank you.

00:39:38.000 Right.

00:39:38.420 So I'm not afraid of one-star reviews.

00:39:40.060 I invite them and I will often share them.

00:39:42.760 In fact, one of the most, um, one of the highest ranking search results, actually two

00:39:49.540 for so good, they call you a fake are, are, uh, bloggers who've written bad reviews about

00:39:53.500 the book, like one star, full one-star reviews.

00:39:55.740 And one of them, I think it's a higher ranking now.

00:39:58.380 It's, it seems like the guy didn't actually read the book because he writes the 700, 800

00:40:04.800 word review of the book without mentioning any of the content inside the book, like what

00:40:10.060 specifically disagreed with.

00:40:11.480 Right.

00:40:11.920 And, and then as I skim and scan, I noticed a suspicious number of M dashes. 0.92

00:40:17.340 And then I read Joshua Lysik doesn't just over promise.

00:40:22.160 He under delivers.

00:40:24.080 Here's the kicker.

00:40:25.400 The truth is the harsh truth.

00:40:27.760 M dash about, Oh, this is AI.

00:40:30.220 AI.

00:40:31.000 This is AI.

00:40:32.120 He had AI right.

00:40:33.200 It would make a review of the book because it's so popular.

00:40:35.460 Oh my God.

00:40:37.920 He was committed to.

00:40:39.560 Yes.

00:40:39.880 But he didn't say anything about the contents of the book.

00:40:41.760 It had words.

00:40:42.720 It was like a book report that you write the night before it's due for your senior.

00:40:46.260 And I'll just mention, you know, we were talking about AI and, and things like that.

00:40:49.880 I did post an article today about AI and how it can be, um, essentially hacked pretty easily

00:40:55.660 right now for misinformation.

00:40:57.040 And the example was some journalist that said he, he just put an article on his own website

00:41:02.880 that said he was like the best hot dog eater journalist or something.

00:41:07.320 And he convinced all the AIs to scrape his site.

00:41:10.420 And, and now he's known in the AI world, if you ask it as the best hot dog eater in the

00:41:16.300 journalism world or something.

00:41:17.700 And so, you know, right now we are in this weird space.

00:41:21.540 It might be different sometime in the future, but right now there are ways to hack AI where

00:41:25.620 you could put information out there and kind of, I don't know if it would be poison the

00:41:29.900 AI or, or pollute the AI, or just put whatever information you want it to think about you just

00:41:35.700 by putting it on a website and letting it scrape your information.

00:41:38.500 Sort of like Scott's IQ.

00:41:40.640 185 IQ.

00:41:41.640 185, right.

00:41:42.460 185.

00:41:43.520 Which I don't doubt.

00:41:44.640 Um, I also want to just remind everybody before we move on to Joshua's lesson that remember

00:41:50.660 this also.

00:41:51.460 So when you see negative reviews, people are more apt to like run, to make a negative review

00:41:58.960 than a positive review.

00:42:00.340 Okay.

00:42:00.600 So they're like, Oh, I am never coming here.

00:42:02.980 I'm going to go on Yelp and I'm going to do this and I'm going to do that.

00:42:05.940 And like my poor mom, she sees me doing this podcast now.

00:42:09.840 She's like, Oh my God, Erica, somebody said this.

00:42:12.380 And somebody said that.

00:42:13.820 And I was like, Oh mom, listen, like we're on the internet.

00:42:17.440 Like it's a free for all.

00:42:19.300 So wild west.

00:42:20.460 I was like, please, these things don't bother any of us that are on here.

00:42:24.020 You can't be on here without having a thick skin.

00:42:27.340 And I also reminded her, but we get so many compliments and, and from the people that actually

00:42:32.940 know us and know why we're here and what we're doing.

00:42:35.720 I don't know the people you're talking about.

00:42:37.700 They don't know the conversations we have with Scott.

00:42:39.860 It's okay.

00:42:40.500 And she's like, well, you know, I don't like to see that.

00:42:42.900 And I'm like, turn off the comments, just turn it off.

00:42:45.200 So just remember, a lot of people are more prone to making a negative comment than a

00:42:50.980 positive comment, unfortunately.

00:42:53.080 So always take them with a grain of salt and don't let them affect you personally that way

00:42:58.660 because people really are bored.

00:43:00.820 It's okay.

00:43:01.960 All right, Joshua, I want to just transition over to what you're here to teach us.

00:43:05.860 Um, we have about less than, uh, 20 minutes.

00:43:10.160 So if you could, um, help us with more reframing and then we can have a quick discussion, um,

00:43:17.300 about what you're teaching us.

00:43:19.260 Sure thing.

00:43:20.120 Yes.

00:43:20.580 Um, I, I wish that Rumble Studio had figured this out where you could put, you know, the

00:43:24.440 person's name, uh, on here.

00:43:26.240 So I'm at Joshua Lysak.

00:43:28.240 Hello.

00:43:28.640 I also happen to be Joshua Lysak.

00:43:30.520 So that's an ideal match.

00:43:32.880 Portmanteau persuasion was I promised at the outset.

00:43:35.080 Now a portmanteau is where you take two words and mash them together into one.

00:43:39.500 A good example of this, of course, is one that I have become popular, uh, associated

00:43:44.880 with is the, there's the term bad verb, bad and adverb, bad verb.

00:43:49.940 And that of course is where you tend to see, uh, journalists, reporters, commentators, politicians,

00:43:55.360 and other public figures will use adverbs to slide falsehoods, white truths or white lies,

00:44:02.900 rather half truths into the popular consciousness using adverbs.

00:44:07.360 For example, you might have a commentator who would say, president Trump literally just

00:44:14.040 said, followed by something he did not.

00:44:17.480 In fact, literally just say it's a, it's an attempted, uh, convincer, an emotional convincer.

00:44:24.600 They might say, uh, ICE is basically the Gestapo.

00:44:29.840 Is it basically, is it basically at its most basic level or is it basically just simply law

00:44:39.340 enforcement enforcing federal, state, and local law?

00:44:42.320 Is that what it basically is?

00:44:43.680 So we want to beware of adverbs used unscrupulously as bad verbs.

00:44:52.940 So that portmanteau within that one word I've created, you now have a whole new way of viewing

00:45:00.680 reality just with one word, one word alone.

00:45:04.020 Scott Adams was fantastic at coining these portmanteaus over the years, going back 30 years.

00:45:08.960 One of the first ones that he did, uh, was in the Dilbert future in 1997, I have a copy

00:45:15.440 of it sitting right over there.

00:45:17.040 He described people who got internet access for the first time and because they could perform

00:45:23.960 an internet search of the worldwide web, remember surfing the web was something that was regularly

00:45:30.500 used.

00:45:31.100 You would surf the web and feel like you were so much more educated than anyone else.

00:45:35.760 He called these people in the visuals with the D U was spelled D U H. They'll dash it

00:45:44.960 so you can see individual is an individual.

00:45:47.300 So it's portmanteau of individual and duh. 0.98

00:45:50.500 And the idea was that not only would these individuals try to make you feel stupid by saying 0.97

00:45:57.180 duh to everything, but I read about it on the internet. 0.99

00:45:59.920 Duh.

00:46:00.180 Of course I already know that.

00:46:01.240 They would also share with you facts that they had learned because they were so educated

00:46:07.300 and able to use the internet.

00:46:08.940 They were able to log on dialogue, right?

00:46:12.900 And they had this fantastic information that they uniquely possessed being so educated and

00:46:17.760 up-to-date and progressive, technologically advanced as a home computer user.

00:46:21.880 They would share something with you that they thought positioned themselves as all high and

00:46:25.520 mighty, to which you would go, uh, duh.

00:46:29.360 And so it works both ways.

00:46:31.160 Now, everything I've shared in the last minute is contained in that one word, that portmanteau

00:46:35.120 of individual and duh.

00:46:37.340 He also created Loserthink, for example, the 2019 bestseller of his, where what he wanted

00:46:44.500 to do was to take these cognitive biases and unproductive ways of thinking.

00:46:50.740 And he, ironically, he wanted to, uh, let's say impersonalize them.

00:46:56.380 Because often if someone is prone to cognitive bias, then there's a tendency for us to condemn

00:47:02.240 that person as a person.

00:47:03.780 Maybe get a little bit of a dehumanization going on there. 0.93

00:47:06.480 But by taking Loser, the person, and putting Think with it, Loserthink, it's now an approach.

00:47:14.320 It's a tactic.

00:47:15.280 It's a strategy.

00:47:16.200 It's a way of doing the thing that you can just stop doing.

00:47:20.460 So it's like, oh, that's engaging in Loserthink, where you're, you're, uh, grasping onto a cognitive

00:47:25.900 bias, confirmation bias, for example, and running with it.

00:47:28.940 And now that's your argument.

00:47:30.120 Like, oh, that's Loserthink.

00:47:31.200 So it's a way that makes clear it's an unproductive, non-ideal way of thinking and being in the

00:47:39.640 world that allows the person to then take off the Loserthink.

00:47:43.200 So it's not about them being a loser. 0.94

00:47:44.720 It's the Loserthink. 0.98

00:47:45.820 And all of that is within that one word.

00:47:47.740 Of course, this is not exactly a portmanteau, but TalentStack, by the way, is talent and full

00:47:56.500 stack developer.

00:47:58.740 Talent and full stack developer.

00:48:00.480 And of course, a full stack developer is, has been one of the most desirable computer

00:48:05.500 programmer skill sets out there.

00:48:07.580 In fact, I would even dare say it's the, when you're, when you're, when you're thinking about

00:48:11.440 what you want in a programmer, you're going to pay a lot of money.

00:48:14.280 Full stack developer is probably one of the things that's on the job description as, as

00:48:18.480 an absolute requirement, not just the ideal, but the absolute requirement for the job.

00:48:22.920 So he portmanteaued, uh, which now is a word.

00:48:26.440 I'm now turning portmanteau into a portmanteau.

00:48:28.800 Wait, how do you spell portmanteau?

00:48:32.200 Uh, it's French.

00:48:33.020 So it's like port, right?

00:48:34.360 P-O-R-T-M-A-N-T-E-A-U. 1.00

00:48:40.060 Portmanteau.

00:48:40.540 Okay.

00:48:41.040 Got you.

00:48:41.380 Yes.

00:48:43.340 And we can even make a funny joke about a port, a man in a toe.

00:48:46.780 And, and, and like that could now become an explanation of the word.

00:48:49.900 Um, there have been a number of others that he's come up with over the years that are,

00:48:53.940 that are like this loser things.

00:48:56.120 One of them. 0.82

00:48:56.500 I like, I like that bad verb, of course.

00:48:58.440 And then word thinking is another one.

00:49:00.180 Sometimes he wrote it as one word.

00:49:01.700 Sometimes it's two.

00:49:02.460 Sometimes with a dash.

00:49:04.280 Confusopoly.

00:49:05.460 What's that?

00:49:06.620 Confusopoly.

00:49:07.600 Yeah.

00:49:08.200 Confusopoly is another one.

00:49:09.700 Um, I think hoaxocracy is another one where you kind of government by hoaxes, uh, an oligopoly

00:49:16.460 or a monopoly where it's just simply a bunch of companies confusing customers.

00:49:19.520 So they don't know who to pick.

00:49:20.220 So they just pick someone, one of whom's us, right.

00:49:22.660 By being intentionally, uh, intentionally similar to competing offers.

00:49:28.360 So, you know, uh, oh, I'm just gonna, I'm just gonna get my, um, you know, get my AT&T

00:49:33.140 plan.

00:49:33.720 You have Verizon.

00:49:34.560 Yeah, whatever.

00:49:35.380 Same thing.

00:49:36.180 Right.

00:49:36.620 So, so the marketing of one becomes the marketing of all.

00:49:39.700 They all benefit.

00:49:40.320 That's the Confusopoly concept where why is it that all companies are offering something

00:49:44.220 that's almost identical.

00:49:45.720 Right.

00:49:46.200 And then young me moon, a professor at Harvard business school, I believe she wrote a book

00:49:50.200 called different, which is about escaping the competitive herd.

00:49:54.440 She calls it for the business nerds amongst us of how, how do you, uh, become the opposite

00:50:00.200 of a Confusopoly and own your own niche with being highly precise, but wildly different from

00:50:06.080 everything else that's on the market.

00:50:07.600 And she gives examples of like soft drinks and toothpaste that did this effectively to

00:50:11.380 carve out their own niche.

00:50:13.220 Another metaphor that teaches us is the book, uh, blue ocean strategy, blue ocean versus

00:50:20.180 red ocean where all the sharks and other, uh, predators are going after the chum and

00:50:24.900 there's blood in the water everywhere.

00:50:26.180 Well, where is there less competition for resources?

00:50:29.240 That would be your blue ocean metaphorically speaking.

00:50:31.600 Those are two great books different by young me moon and a blue ocean strategy, which has

00:50:37.000 like 50 follow-ups and workbooks and whatnot to call it.

00:50:39.820 Um, but I think in our own lives in our own world, those of us who want to teach a reframe,

00:50:47.440 one of the best reframes you can come up with is one of these portmanteaus where you, you,

00:50:53.400 I'm trying to describe why journalists and how journalists deceive the public and they,

00:50:57.960 they intentionally mislead and Oh, bad verb.

00:51:01.500 So all of the ideas I have on the subject are in one word alone.

00:51:06.080 I like reframes like bad reviews from bad people are good reviews as a reframe of, uh, we need

00:51:12.780 that downplay or negative press, hide it, conceal it, delete it, block it, mute it, ban it, get it

00:51:17.220 removed, whatever, bring in the lawyers, reframe bad reviews from bad people are good reviews.

00:51:22.520 So sentences are nice, but when you can distill your reframe, you can compact it down to this

00:51:27.980 one dense little word.

00:51:29.660 That's fantastic.

00:51:30.080 And I posted about this a couple of days ago and people came up with all manner of creative,

00:51:35.500 uh, words that they came up with in, uh, in the replies.

00:51:41.220 Um, you know, one, one that I used to describe AI is that, you know, in the AI output is that

00:51:47.820 AI writes in marketer speak and everyone chuckles themselves because you know exactly what that

00:51:52.960 is.

00:51:53.180 It's like, it's overly optimistic and, uh, let's say exclamation points, an undue number

00:52:00.320 of exclamation points.

00:52:01.500 And it sounds like it's trying to hype you up and get you excited to buy something.

00:52:05.020 It's marketer speak one word, right?

00:52:07.160 That's a portmanteau.

00:52:08.060 It speaks like a marketer.

00:52:09.900 And so now all, all, all criticism that I have of AI outputs is writing style is, is, is, uh,

00:52:16.200 compact now in one single portmanteau.

00:52:18.320 Portmanteau and anything else that you want to teach or sort of persuade, if you can condense

00:52:25.440 that into one word, then you've got something fantastic.

00:52:27.660 And I'm wondering if we have any questions in the comments of, or suggestions of Joshua,

00:52:31.880 could this be one guys, what do you think about this one?

00:52:34.440 And I also think that we should try to create some after, just so you guys know, after the

00:52:39.960 show, um, we'll repost this show.

00:52:42.580 I'll link Joshua in there and ask you to create some, you know, give us the two words, put

00:52:50.140 them together, tell us, you know, what it stands for, and maybe we can start utilizing

00:52:54.960 them.

00:52:55.480 But does anyone have any questions?

00:52:57.220 Marcella, do you see any?

00:52:58.480 You're scanning locals for us.

00:53:02.440 I don't, I don't see any, um, they're loving all of this.

00:53:07.080 Um, there is a little bit of a delay.

00:53:09.460 So I asked them, um, America speech.

00:53:12.460 Yeah.

00:53:13.660 America speak.

00:53:15.020 No, America, like America, America speech.

00:53:19.240 So how do you find the portmanteau or how do you think of them?

00:53:22.600 Like when you came up with bad verbs, how did you do that?

00:53:25.220 I was trying to teach something.

00:53:26.720 I noticed, I noticed that journalists on the left in particular and left-wing politicians

00:53:31.220 and other cultural commentators, I noticed an undue number of adverbs when they were, when

00:53:36.560 they were criticizing president Donald Trump in his first term, that's when Scott's material

00:53:41.680 began to, uh, let's say deprogram me and, and, and bring about a TDS cure, a Trump arrangement

00:53:47.760 syndrome cure.

00:53:49.120 Um, and I noticed that my team at the time were using adverbs for everything.

00:53:54.980 And I noticed it wasn't literally true.

00:53:57.440 And there was another headline, I don't remember which publication it was in, but it was something

00:54:02.320 like, I remember the story distinctly.

00:54:04.740 It was one of the ones that, that accelerated me towards the Trump world, right?

00:54:10.460 Using that term again, meant, which is also a portmanteau, by the way, uh, or magosphere.

00:54:16.340 I see that one too.

00:54:17.160 That's another portmanteau.

00:54:18.220 Um, but this particular story back in 2017, 2018 ish, it was something like, uh, Trump and

00:54:27.500 they always say Trump, they would never say president Trump, right?

00:54:29.840 It's sort of like, he's not a real president.

00:54:31.440 That's what Hillary said. 0.98

00:54:32.400 You know, it was fake.

00:54:33.580 Speaking of doubting elections, right?

00:54:36.400 Um, they would, the headline was something to the effect of Trump literally rolled back

00:54:42.220 child labor laws, 200 years, something like that.

00:54:45.420 I was like, that's pretty bad.

00:54:46.720 He literally just did that.

00:54:47.980 I go and I read the story, which is a rare, uh, phenomenon these days.

00:54:52.680 I go and I read the story as kind of a, as a little bit of a Liddy at that time.

00:54:56.980 And the story is effectively 16 and 17 year olds are now permitted to, while in high school,

00:55:06.540 participate in trade apprenticeship programs in the United States and receive college credit

00:55:11.900 and payment for their work.

00:55:13.660 And I thought that's just about the greatest thing I've ever heard of on the subject.

00:55:20.100 I didn't even know we weren't doing that.

00:55:22.620 That sounds like a really good thing.

00:55:25.020 And then go back.

00:55:26.340 He literally rolled back child labor laws, 200 years.

00:55:30.580 Nothing like that actually happened.

00:55:32.340 And it was that one particular story that first made me notice literally.

00:55:36.840 And then I know it began to do additional noticing.

00:55:40.220 It was essentially, it was basically, it was very, it was totally, it was completely adverbs

00:55:45.600 that left-wing journalists were using to put words in Trump's mouth or in his tweets that

00:55:50.540 he wasn't actually saying.

00:55:52.120 And then I noticed that cultural commentators, not just politically, were also doing this,

00:55:56.740 for example.

00:55:57.520 And to communicate this one idea, I created the portmanteau of bad verbs.

00:56:04.280 So anytime you're trying to communicate a sophisticated idea, like with loser think,

00:56:10.940 it's our tendency to resort to cognitive biases in place of logic and reason,

00:56:19.300 and yet not be aware of those patterns.

00:56:24.060 And as a result, stumbling into unproductive ways of being and doing in the world.

00:56:30.400 That or Luther think.

00:56:32.560 So you take this complex multivariate, multisyllabic, multisentence, multi-paragraph arguments that

00:56:40.800 you're trying to teach.

00:56:41.600 There is some, some new port, portmanteaus.

00:56:47.880 I think you're saying portmanteaus.

00:56:51.000 Sorry.

00:56:51.980 I'm really bad at French, even though I speak Spanish.

00:56:55.700 I was going to say they came up with, I don't do it justice.

00:57:00.600 Let me go through them.

00:57:02.260 Just a few.

00:57:04.100 Give me one second.

00:57:06.140 I'm trying to find a literary example.

00:57:09.580 Like purboly?

00:57:10.620 Purboly?

00:57:12.720 Purboly?

00:57:13.480 As in, it's like a person or hyperboly? 0.97

00:57:15.840 Like hyperboly, but with a lie.

00:57:18.400 Oh, hyperboly. 0.92

00:57:19.260 Oh, that's a good one.

00:57:19.760 Hyperboly.

00:57:20.140 That's a great example.

00:57:20.880 Yeah, portmanteau of lie and hyperboly.

00:57:23.580 Yeah, that would be used to explain the idea that a given group tends to exaggerate when

00:57:31.880 they're attacking the other side or they're in any kind of argument where they're trying

00:57:38.120 to persuade others.

00:57:39.600 Yeah, so I think that, I like that one a lot.

00:57:43.520 It would need a little bit of explanation because it could mean a number of different

00:57:46.420 things.

00:57:46.880 That's from Trekkie.

00:57:48.400 I like that.

00:57:48.920 And then Dave came up with high, like being high, sorry, hyperboly. 0.99

00:57:56.640 And then there's alien baby that came out with bitch sphere, Democrat party, I guess. 1.00

00:58:05.000 That's what he wrote. 0.99

00:58:06.260 I don't know.

00:58:10.880 Give me one second.

00:58:12.080 Well, hyperboly and hyperboly are both a lot of fun. 1.00

00:58:16.560 Anytime you can do rhyming, rhyming works really well.

00:58:20.360 Like bad verbs, ad, bad, like there's a natural rhyme in there.

00:58:24.040 Anytime you can work in a rhyme, you're more likely to get it to stick and go viral.

00:58:28.120 Let me see if there's a...

00:58:31.400 I like it.

00:58:31.900 I think we should keep working on them, you guys.

00:58:34.140 And read them in the post.

00:58:35.800 Go ahead.

00:58:35.860 I asked Grok to come up with some.

00:58:37.420 They came up with border evasion, tax torsion, woketastrophe, and debtpocalypse.

00:58:47.200 I've heard debtpocalypse before.

00:58:51.140 It looks like something that I would read in The Economist.

00:58:53.620 So, you know, if they can be funny or cute, that's ideal.

00:59:06.560 Or it's like, oh, I haven't heard that one before.

00:59:08.380 Like hyperbole with like high, like you're on marijuana or like lyperbole.

00:59:13.160 Those are both funny.

00:59:14.620 Something that's obvious, like debtpocalypse or...

00:59:18.260 I left another one they posted.

00:59:20.660 It's a bitchasaurus, Rex. 1.00

00:59:23.620 I wouldn't know what that refers to.

00:59:26.360 Ideally, the portmanteaus refer to something we know what it is that they're like talking about.

00:59:34.040 You know what I mean?

00:59:34.720 It would be ideal, any type of portmanteau.

00:59:38.680 It's relatively self-explanatory.

00:59:41.460 Like bad verb, like loser think, like individual, and even positive ones.

00:59:48.120 You know, talent stack.

00:59:49.000 It's not exactly a portmanteau, but it follows the principle of, you know, full developer stack and then talent.

00:59:55.260 And then you have talent stack concept.

00:59:57.020 That teaches the same thing with following the portmanteau principle, but without that exact precision.

01:00:03.260 Another one that Marcel might like is meritopia.

01:00:08.240 Meritopia.

01:00:08.720 Oh, I love it.

01:00:11.580 All right, you guys, I'm not going to let you down.

01:00:14.140 I see the chat looking at me for the time.

01:00:16.320 I'm not asleep at the wheel over here.

01:00:18.660 So, guys, didn't the hour go by so fast?

01:00:22.100 This was so fun.

01:00:23.100 Joshua, we love this.

01:00:24.620 Like, please, we have to make this a regular thing.

01:00:28.060 You know you're one of our favorite people in the world.

01:00:30.960 So, we will be back tomorrow with the news crew.

01:00:34.140 So, it'll be the three of us with Sergio.

01:00:37.620 And, Sergio, we see you over there in the comments.

01:00:40.020 Love you.

01:00:41.400 So, tomorrow you guys will cover some news.

01:00:43.660 It'll be Friday, and Saturday you'll have O and On for Spaces.

01:00:48.340 So, please look for my repost of the show after the show, and you guys put your portmanteaus in there, and we'll tag Joshua, and he can give you a little critique or praise or whatever we need.

01:01:03.200 And don't forget, try the word K, and, oh, if somebody is insulting you and you have nothing to say.

01:01:11.460 Thank you, Joshua.

01:01:12.500 We're going to do a closing sip to Shelly and to our beloved Scott.

01:01:16.260 We miss you so much.

01:01:18.060 And everybody, be useful today, and be kind.

01:01:22.060 To Scott.

01:01:23.540 To Scott.

01:01:24.080 To Scott.

Episode 3098 - The Scott Adams School 02⧸19⧸26

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