Apeel, ＂Safe & Effective＂ Produce ＂Coating＂ Bankrolled By Bill Gates
Episode Stats
Words per Minute
147.29594
Summary
You can t always trust if your veggies are organic anymore. There s a new label on your produce called Appeal, which is supposed to be a plant-based protection that helps the produce you love stay fresh for longer. In other words, a chemical coating put on your veggie which you can t wash off, so it doesn t brown or decompose in a normal amount of time because it's more environmentally friendly than coming wrapped in plastic.
Transcript
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You can't always trust if your veggies are organic anymore.
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There's a new label on your produce called Appeal, which is supposed to be a plant-based
00:00:08.800
protection that helps the produce you love stay fresh for longer.
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In other words, a chemical coating put on your produce, which you can't wash off, so
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it doesn't brown or decompose in a normal amount of time because it's more environmentally
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Well, on Appeal's website, it says, we have formulations that are OMRI listed for the
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growers and distributors of USDA-certified organic produce.
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They state on their FAQ that there's only one ingredient, but then go on to say that
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it's only composed of food-grade multiple ingredients made from, quote-unquote, plant
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materials, trying to fool people that it's natural and of the earth.
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Appeal brags about its purified mono and diglycerides, a food ingredient that is
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They are the go-to replacement for deadly trans fats and a food industry staple that
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But this additive is a byproduct of oil processing, including partially hydrogenated canola and
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This additive is a byproduct of oil processing, which contains artificial trans fat, a danger
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food ingredient known to cause coronary heart disease and linked to 50,000 fatal heart attacks
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In fact, if I have some of these vegetable oils, I literally can feel it in my heart.
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You can't scrub this Appeal, just Appeal, off either without damaging the produce.
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When asked if Appeal is a chemical, Jenny Do, the co-founder states, well, everything is
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Stop being a crunchy, annoying white woman and asking me so many questions.
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Appeal was founded by three people after launching with a Bill and Melinda Gates Foundation grant.
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They attracted big-name investors and celebrities like Oprah Winfrey.
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In fact, they have an ESG link on their website.
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If you scroll down to the footer, you'll find it there.
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Everything that's bad for us is getting environmental social governance funding.
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Well, look out for this label because it's even in health food stores and places like
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That avocado might look like it was picked yesterday from a nearby farm, but it could be
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These people think they're saving the planet, but in truth, their products are actually
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At Appeal, we see ways to use the power of nature to make a difference in the world every
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