Jaguar's latest political ad has some people talking about the culture war, but what's the point in a culture war? And why is there a market for political advertising in a post-Trump world? In this episode of Stay Free With Russell Brand, host Russell Brand takes a deep dive into the world of political advertising, and why it might be getting a little out of touch with the modern world. Plus, a look at the history of corporate advertising and why we should all be worried about what we see as 'woke advertising' in modern times. Stay Free with Russell Brand is on all of the social medias, if you search for it, you'll find us. Stay Free, wherever you get your news and information, and don't forget to subscribe to Stay Free! To find a list of our sponsors and show-related promo codes, go to gimlet.fm/sponsorships and use the promo code: stayfree at checkout to receive 10% off your first purchase when you place an order of $5 or more. We'll be back next week with our first purchase of $10 or more! Stay free, stay free, and remember to leave us a rating and review in the comments below! If you like what you hear about this podcast, we'll be right back with a review of the podcast on Apple Podcasts! and a chance to win a copy of our new cookbook, Stay Free. by clicking here! Subscribe, rate, review and subscribe to our new podcast, Thank you, and spread the word out to your friends about the podcast! Have a cup of coffee and biscuits? and spread it around the word around the world! - Russell Brand - stay free! XOXOXO xoxo, Steve Daines, (and more soon, next week, next Monday, next Tuesday, November 5th, 6/27th, 7/28, 8/9, 9/9/19, 10/10/19th, 5/27, 6th, xo, the future is coming, right back, 5, 5k, 6, 5K, 6c, 5c, 6k, 7c, 7, 5C, 6C, 7C, 5F, 5D, 6A, 6B, 6F, 6D, 5G, 5B, 5A, 7F, 4C, 3C, 2C, 4A, 4F, 2B, 3F, 3B, 4D, 2F, A, B, G, A & 3C
00:04:36.000I suppose what's interesting there is people that you wouldn't even imagine venturing into the territory of quips, happily quipping about a subject that for a while was a kind of lever of control and communication.
00:04:57.000Again, not to harp on about Christianity, but if you, like me, accept Jesus, In so doing, you are granted the opportunity to treat everyone with kindness and love.
00:05:10.000And that will cover various subsets of issues, like speaking to people nicely, not hurting people's feelings.
00:05:20.000It's another thing that you wouldn't need the state to address.
00:05:28.000Let me know what you think in the comments and chat.
00:05:37.000Clearly though, the culture war is reformulating around the new dynamics, the new power dynamics in the post-Trump Part 2 world.
00:05:54.000You would have to think that that trope, the idea of woke advertising, might have expired, but it hasn't.
00:06:03.000And I suppose the people that make commercials for Jaguar may be many things, but is it possible that they are totally and completely out of touch?
00:06:12.000Or are they impoliticizing their product in the way this advert appears to?
00:08:27.000Any of you that know anything about Edward Benet's nephew of Sigmund Freud, credited with the advent and invention of the very profession of PR, know this.
00:08:37.000That the function of commercials is not to simply inform you of the availability of a product.
00:08:52.000Let's face it, you're just trying to get the chocolate bits and messing around with that cranberry bullshit while trying to get to the chocolate.
00:09:05.000Commercials used to be about letting you know that a product was available if you wanted it.
00:09:11.000Then they realized, specifically Edward Bernays realized, that using the psychological insights of Sigmund Freud, you could connect products to deep yearnings and fears within human beings.
00:09:24.000And therefore bypass their reason, their rationale, and make them believe that a product could do something for them that it simply never can.
00:09:34.000A car can move you from A to B in various degrees of comfort, maybe with a cup holder.
00:09:41.000I drove a Tesla for the first time recently, and...
00:09:45.000Frankly, I mean, I found it quite difficult.
00:12:34.000Well, you know, Jaguar is just like a car, really.
00:12:37.000It can't make me feel better about myself.
00:12:39.000It can't fulfil this yearning within me.
00:12:42.000Indeed, even the theories of Sigmund Freud, other than a kind of excellent narrativisation of the impact of family of origin experiences on your subsequent sexuality, are largely voided because of their inability to incorporate a Spiritual component of Freud being broadly an atheist and this distinction being what caused the fissure and rift between him and Jung who
00:13:12.000always believed there was some aspect to reality that couldn't be contained within Freud's limited, albeit brilliant, and epochal analysis that all problems arose as a result of our sexual inhibitions and sexual prohibition and epochal analysis that all problems arose as a result of our sexual
00:13:32.000What I will say is I was in Phoenix quite recently for a little bit, and I saw them, like in Phoenix, they've got those Jaguar cars that are self-driving automated vehicles.
00:13:42.000They look a bit like when you see a Google car driving around your town that's taking shots for maps, and you think, "You're giving that directly to the government." Of course we are.
00:13:51.000The government started the satellites in the first place, did a deal with Google, and now the information is going straight back to the government, as well as the private information about all of your searches and every single data point we can derive from your online activity to turn you into a product also.
00:14:41.000Do you think they have not observed what the culture's doing?
00:14:45.000And they've gone, oh no, shit, everything people are now saying, like making jokes about pronouns now, and while hopefully people are respectful of all people and all identities, a principle covered by kindness and love doesn't need its own little subset, maybe...
00:15:00.000The people that are feeling aggrieved by Trump's victory, the people that are affiliated with wokeism because it's the only aspect of the Democratic Party campaigning ideology that has even a tangential value to it.
00:15:15.000The tangent being protect vulnerable people.
00:16:16.000It's an interesting window into a culture in continual flux and an attempt to reach a market that might be grieving in the aftermath of the election.
00:16:59.000Grand Canyon University, a private Christian university in Phoenix, believe that we are endowed by our Creator to life, liberty, and the pursuit of happiness from the Constitution.
00:17:11.000GCU believe in equal opportunities and equip everyone to serve others in ways that promote human flourishing, creating, as they believe, a ripple effect of transformation.
00:17:20.000Whether your pursuit involves a bachelor's, a master's or a doctoral degree, GCU's online and on-campus learning environments are designed to help you achieve your unique goals.
00:18:11.000You know that marshmallow test that they did at Stanford University where they gave kids one marshmallow and said, if you can resist eating that marshmallow, you can have two marshmallows.
00:18:25.000Hey, here's Sonny hosting, off the view, learning that you can't, every time you dislike someone or disagree with them, simply accuse them of being a rapist, as has been the case with...
00:19:10.000Matt Gaetz has long denied all allegations, calling the claims, quote, invented, and saying in a statement to ABC News that this false smear following a three-year criminal investigation should be viewed with great skepticism, that DOJ investigation was closed with no charges being brought.
00:19:33.000Look at the view, adjusting in real time.
00:19:35.000You mean to say that if we disagree with someone, or they're not a corporate globalist that can be controlled, and they're maybe anti-establishment and trying to get money out of politics, we can't just say they're a rapist and that's the end of it?
00:20:52.000Morning Joe have acknowledged the fact that X is the media now.
00:20:58.000We've already seen them taking a little trip to Mar-a-Lago in an attempt to cozy up and readjust, playing golf with a man that they were calling Hitler just a matter of moments ago.
00:21:08.000Now they're acknowledging that X is the media.
00:21:14.000As we used to say when I was a young man.
00:21:15.000One in five adults regularly get their news from influencers on social media.
00:21:21.000The number is even higher among younger Americans, with almost 40% under the age of 30 getting their news from those sources.
00:21:32.000According to the Pew Research Center, the social media site X remains the most widely accessed platform, followed by Instagram and I mean, that comes obviously for political news.
00:22:36.000My phone walking up the streets, getting your entire news digest of the day in less than a minute on your phone as you're walking into the crowd with coffee and wine.
00:22:52.000It's not, oh, it's just a snippet, a three and a half hour snippet where a person is forced to prove that they're a human being and talk about a variety of subjects without doing weird body movements and seeming like a drunk ant.
00:23:11.000Yeah, if anyone uses snippets, it's their legacy media.
00:23:13.000What about them snippets where they try to make it look like Kamala had said pro-Muslim stuff to one audience, pro-Judaic stuff to another audience in order to navigate the tricky territory of ongoing conflict in the Middle East?
00:23:29.000If anyone's using snippets, it's there.
00:23:31.000Shane Robinson, do you agree with Mike?
00:23:33.000Because I find this hard to believe, that younger voters would be more interested in getting an entertaining 20-second news snippet than watching...
00:24:51.000They're trying to bring down and shut down independent media contributors.
00:24:55.000I have deep personal experience of this, that if you are outspoken in a way that is truly detrimental to the interests of the establishment, what you will find is that the establishment will come for you in a variety of ways.
00:25:07.000And now, with it being proven, the independent media is more effective than their old school, centralized, corporately funded, big pharma supporting generals from the military industrial complex advocating for war platforming.
00:27:58.000You might have been protected from that stupid by these network shows.
00:28:01.000If you want to exist online and you don't like criticism on Twitter, or you think there's disinformation on Twitter, community notes on Twitter is the greatest fucking thing that's ever been created.
00:28:10.000Because people get to look through the community notes and find out, oh, that is bullshit, and here's why it's bullshit.
00:28:44.000You might not know that in my country, the United Kingdom, farmers have taken to the streets to protest further punitive measures, this time not being promoted by the EU, Britain left the EU, but being promoted by the British government, who are essentially now a centralist WEF organization.
00:29:05.000They're trying to destroy the lives of British citizens in favour of an agenda, a global war agenda, that can never ever be won.
00:29:13.000Unless by victory you mean ordinary people are annihilated by nuclear strikes.
00:29:17.000Among their targets and their victims are British farmers.
00:29:21.000And the problem is with destroying British agriculture is you won't have no food left.
00:29:27.000The problem is that they are a significant portion of the population.
00:29:31.000I don't mean by their numbers, but by their duties and by their tasks, and by their willingness to get out on the street with tractors.
00:29:39.000Now, if you're not British, you might not know about Jeremy Clarkson, unless you're a Top Gear fan.
00:29:45.000The car show that he fronted for years that was a global phenomenon and success.
00:29:49.000Jeremy Clarkson is now a farm owner, and therefore I suppose a farmer, himself.
00:29:54.000And he was participating in these farm protests where, like everywhere in the world, like Sri Lanka and India and Germany and the Netherlands, farmers are protesting almost as if there is some sort of global agenda against farmers.
00:30:06.000If farmers everywhere are protesting, like how people are protesting everywhere about free speech prohibition, it's likely that there's possibly a centralized, almost New World Order-style campaign.
00:30:18.000Let me know in the comments in the chat.
00:30:19.000So this farm protest in the UK had notable attendees like Jeremy Clarkson, like Nigel Farage, and as usual with farm protests, there were like hay bales being put up in the street and maybe some sewage and slurry being dumped.
00:30:35.000But who's going to smell that in Westminster?
00:30:37.000That's our equivalent of Capitol Hill, where all the politicians are.
00:30:41.000Anyway, Anyway, here's Jeremy Clarkson being confronted by a BBC. Remember, that's taxpayer-funded state media journalist who's saying that he has dubious undergirdings for his own participation in the protests and that the farmers' protests themselves are illegitimate.
00:30:59.000Remember, that's what the powerful have always done.
00:31:02.000They smear their opponents and bring them down.
00:31:04.000And if there is a legitimate reason to protest, like, hey, why are you trying to destroy farmers?
00:31:11.000In this instance, specifically, it's because they're imposing a type of inheritance tax that's particularly punitive to farmers who don't have a lot of cash in their business, their businesses and their assets.
00:31:21.000And if they're hit with this tax, it's going to annihilate their model.
00:31:24.000And some people think that's the point.
00:31:25.000To annihilate their model so that farmland can be acquired at scale by billionaires.
00:31:48.000Or does it make you a conspiracy theorist?
00:31:50.000Now, in the same way that you can't just go on The View and call people a rapist, unless they've been convicted of rape in a court of law, you also now can't just call someone a conspiracy theorist if they say stuff like, it's a bit weird, isn't it, that farmers all over the world are protesting?
00:32:03.000Does that suggest that there might be some agenda against farmers?
00:32:05.000And why would there be an agenda against farmers?
00:32:08.000Because if people can grow food and access food, even if it came to the moment where inconceivable...
00:32:15.000And ludicrous measures of control were imposed.
00:32:18.000People could reject them and say, well, what we're going to do is we're going to set up our own parallel systems.
00:32:24.000I'm going to have a nibble on this turnip and a bite on this cow butt.
00:32:28.000You know, it's like if you've got control of food, you've got Ultimate control of people if you've got control of food, water, resources, shelter, if you can compel people to carry digital ID, if you can stop them from travelling if they didn't take the latest shot, or if they didn't pay the latest tax that you've levied in order to protect them from this or that.
00:32:46.000So these farm protests are pretty significant and pretty important.
00:32:49.000And Jeremy Clarkson is a person who's always been a bit like me, I suppose, controversial in my country.
00:32:56.000He's one of those people that every so often there's a great big scandal.
00:32:59.000He punches someone in the face on a TV show or something.
00:33:06.000Anyway, I'm just letting you know what Jeremy Clarkson represents.
00:33:09.000In a sense, he's a kind of populist who, if he ended in politics, would make a real impact, let me tell you that.
00:33:15.000And in a way, we're all in politics now because everything is becoming politicised because if you start trying to take away people's free speech, that obviously affects all of us.
00:33:24.000And in fact, all of us should be involved in politics anyway because power should be managed by the people affected by that power.
00:33:31.000We should reject all forms of centralisation and we could do that now because of the miracle of technology Anyway, I've said enough.
00:33:38.000Let's have a look at Jeremy Clarkson versus the BBC. Why are you here, Mr Clarkson?
00:33:45.000Well, because I've been here to support farmers.
00:35:44.00096% of the population of the UK. Ensure that massive global corporations like Apple, YouTube pay taxes in the country where they're running their businesses from.
00:37:19.000That woman there, Victoria Derbyshire, I believe her name is, isn't like, you know, she's not been briefed that morning and been told, right, this is how you support the agenda of WEF-sponsored politicians like Keir Starmer.
00:37:30.000This is how you participate in the destruction of farmers.
00:38:07.000How about we accept together that things aren't working?
00:38:10.000How about we don't allow global corporate interests to run our country?
00:38:14.000Unelected bodies, whether that's the EU, they've gone out of Britain, but NATO still seem to have an incredible impact.
00:38:20.000Or the WHO, they want to be out of levy taxes in our country and your country and across the world.
00:38:25.000How about we allow the will of the people to be represented?
00:38:28.000And when people rise up and protest, We don't say, oh, they're stupid, they stink, they're farmers, they're greedy, they must be racist or rapists.
00:39:29.000What Jeremy Clarkson was, of course, saying is...
00:39:32.000People that work in positions of government that are oddly inaccessible and sort of circuitous, circular positions about the maintenance of power, get rid of them, reduce the size of government.
00:39:44.000These great apparatus that are designed mainly, it seems, to asphyxiate the will of the people.
00:40:28.000Mankind's reason or will they be derived from a belief in something incredible and something powerful that goes way beyond the remit of the bureaucrats, the mandarins, and those that advocate for further and further centralized power in their blissful utopian new world order and those that advocate for further and further centralized power in their blissful utopian new world order my friend, is go to sleep forever dreaming their dreams on their behalf.
00:40:53.000I would say resist that with your last drop of blood.
00:42:54.000If only we could allow ourselves to access the divine instead of being tethered here in their world of entanglement, red tape, bureaucracy and negative messaging where naught but sugar or pornography is offered to get you through the dreadful day.
00:43:13.000Anyway, there's an offer of some caffeine.
00:43:15.000It's one of the things that gets me through my day while I accept my fallen condition here as a human being.
00:43:20.000Okay, one of the things I'm sure we'd like to avoid, whether we're Democrats or Republicans, or whether we believe the new emergent systems of politics will come about if only we allow ourselves to awaken and follow the divine guidance available to us all.
00:43:37.000One thing we can probably agree on, can we, is we don't want a nuclear war with Russia.
00:43:43.000So why is it that the United Kingdom appear to be sort of right up for a nuclear war with Russia?
00:43:50.000Certainly of being sort of passive-aggressive and sort of slightly stupid on the subject of like, well, this is entirely Putin's fault.
00:43:57.000If he doesn't want a nuclear war, it's down to him.
00:43:59.000Like he's talking about some sort of like breakup.
00:44:01.000Like he's talking about a quarrel in a playground instead of a nuclear winter.
00:44:06.000Also, Thomas Massey, who's generally, wouldn't you say, one of the most reliable people in political life...
00:44:12.000It's calling for Biden's impeachment for using long-range missiles inside Russian territory, a needless provocation of Vladimir Putin at the moment.
00:44:21.000Hopefully, one might assume at least, Putin's already in communication with Trump and will hopefully pull back from the brink of apocalyptic strikes rather than have a nuclear war before there's an opportunity to at least experience what 2024 Trump might have been like.
00:44:38.000So let's have a look at Right now, whether or not we're going to be able to get to the inauguration without a nuclear war.
00:44:46.000Is Putin, let me know in the comments and chat, up for a nuclear conflict?
00:44:51.000It would seem to me that he's the kind of very kind of person that would do that if provoked.
00:44:56.000So maybe we should just, you know, keep provoking him and find out.
00:44:59.000There have been threats from the Kremlin after Ukraine fired American long-range missiles into Russia for the first time.
00:45:05.000President Vladimir Putin has now revised a key military doctrine, lowering the threshold for the use of nuclear weapons.
00:45:42.000It's a qualitatively new phase in the war against Russia that demonstrates empirically that it's not a war between just Russia and Ukraine, but Russia and NATO and NATO members.
00:45:54.000Even better still, let me tell you, you're paying for this.
00:45:58.000We're going to destroy your life, your family's life, and the world.
00:46:56.000We don't need Instagram moments of lit candles and futile, ludicrous gestures.
00:47:02.000We need adult diplomacy and an end to this escalating war.
00:47:07.000Hopefully, Russia don't have access to any meaningful retaliatory measures.
00:47:12.000Perhaps the dead hand system, the Russian dead hand system, which is the name of the nuclear system they do have, is just some sort of pirate technology from the mind of Jack Sparrow.
00:47:25.000Let's read about it so we know exactly what we could all be facing when we wake up to a new grey and ashen dawn.
00:47:33.000Breathing radiation into our once clean lungs.
00:47:37.000The Dead Hand, or Parima, is a Cold War-era automated nuclear command system developed by the Soviet Union, with whom Reagan had a deal not to impede on former Soviet territory by even one inch, which has been breached by NATO, in your name, with your money.
00:47:54.000To ensure retaliation, even if its leadership was destroyed in a nuclear strike.
00:48:00.000Designed to detect nuclear attacks via seismic radiation and pressure sensors, it can send launch orders to missile silos through a command missile system.
00:48:10.000Activated manually during a crisis, it reduces risks of hasty decisions, ensuring mutually assured destruction and Deterrence.
00:48:18.000The system operational since the 1980s remains functional in Russia, symbolizing the commitment to maintaining second strike capability amidst evolving threats.
00:49:21.000Talking about emasculated puppets of the deep state, Britain has a prime minister called Keir Starmer, who on literally day one of being elected into office on a dubious landslide mandate due to the nature of our electoral system,
00:49:37.000Made as his first act as Prime Minister, a commitment to continue to use UK taxpayer money to perpetuate an unwinnable war against Russia, rather than use the UK's diplomatic influence to bring about a peaceful solution.
00:49:51.000Perhaps because when there was a peace deal on the table between Zelensky and Putin, it was Boris Johnson, presumably at the behest and suggestion of Joe Biden, that went to Kiev to break that deal down and ensure peace.
00:50:04.000Here he is reassuring a nervous population that there's no way there's going to be a nuclear war.
00:50:14.000We love the planet and the people above all else.
00:50:17.000We consider it our duty as servants of God to make sure that we come to some sort of peaceful, Diplomatic agreement with Putin, whatever our differences are, even if we believe him to be a war criminal and a monster and the aggressor in this conflict, we can see that there can be no victory for Ukraine if there are nuclear strikes across Europe and America.
00:50:39.000So, of course, what we're going to do is whatever is necessary to bring about a peaceful solution.
00:50:45.000Here is Keir Starmer saying, you know, I'm being him now.
00:50:49.000I'm going to go to Moscow right now and I'm going to resolve this.
00:50:56.000Let's acknowledge that Russia are a mighty nation, always have been, and that they're not going to be kowtowed by threats of a bureaucratic entity like NATO that have spoken ill of them, that have tried to exploit them, that have reneged on deals.
00:51:09.000And there's a complex history between Ukraine and Russia and a significant portion of the population of Ukrainians that are ethnically Russian within their territory that want some kind of peaceful conclusion to this matter.
00:51:24.000That's why we got into politics, isn't it?
00:51:26.000It certainly wasn't to serve globalism and corporatism and to turn everything into a crime and to throw people into jail for social media posts while allowing the nation's fabric to be disrupted and besmirched by unchecked migration and not investigating correctly the murder of literal children.
00:51:45.000We're going to really turn this country around.
00:51:47.000We're going to be transparent with you and we're going to bring about a solution.
00:51:51.000That is what Keir Starmer is about to say.
00:52:25.000I would say to Putin, you smelt this nuclear war, you dealt it, and, you know, you'll smell that radiation as it drifts back across Europe after you've blown up London.
00:52:36.000Russia has to be the one that makes the move to stop this war.
00:53:06.000Is this human being like you or I? The same as us.
00:53:11.000In a way, he's been placed on some preposterous peninsula of power.
00:53:17.000Place no person should stand alone or maybe even stand at all, particularly not if they are a mere conduit for powers that are way beyond them, powers that should in fact be beyond any of us.
00:53:29.000From where will the principles be derived to prevent this situation escalating further?
00:53:35.000This is a thousand days of conflict and there is a very high cost if Russian aggression is seen to pay off.
00:53:44.000Yeah, I'd say that Armageddon is a pretty high cost.
00:53:57.000I'll just go and lay down in a coffin and wait for death.
00:54:01.000Hopefully, what will be granted are a class of leaders that are able to handle this while we ourselves navigate to new ways of governing communities, We're good to go.
00:54:33.000Make a list of those corporations and bureaucratic entities and even individuals and say, these are probably the people that benefit from crisis.
00:54:40.000If we're going to have government at all, let's make sure that we use the government to impede their interests rather than continue to facilitate and support those interests, whether they are military or pharmaceutical or big tech.
00:54:50.000Hopefully what we don't have is a situation where state power and corporate power have allotted the degree where ultimately we have the fascism that Benito Mussolini described.
00:54:59.000Only stripped of its feathery caps and its amusing moustaches and replaced instead with a dead bureaucratic grin.
00:55:19.000If you're watching this on YouTube, turn on the notification bell and subscribe.
00:55:22.000But consider becoming an Awakened Wonder and joining us when we have our glorious conversations with Christians from which my purview is daily benefiting.
00:55:33.000Here's Jack Posobiec and I talking about...
00:55:42.000And really, since I think he survived his brush with death earlier this year when Trump was at that field in Butler, Pennsylvania, we saw not only did he immediately for the first time.
00:55:57.000And he doesn't usually talk like this.
00:55:58.000He doesn't usually use religious language or theological language.
00:56:03.000The very first thing he said was it was God alone.
00:56:05.000And he gave thanks to God for saving him.
00:56:09.000And then this huge public embrace of God and Christianity from Trump that we've never seen before, I think in his entire life.
00:57:28.000A lot of you are saying four, because you did vote for Joe Rogan, because I knew you would do that, and that's how commercials work, alright?