The Charlie Kirk Show - A Plan to Fight America's Woke Corporate Villains

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00:00:24.000 Charlie, what you've done is incredible here.

00:00:26.000 Maybe Charlie Kirk is on the college campus.

00:00:28.000 I want you to know we are lucky to have Charlie Kirk.

00:00:31.000 Charlie Kirk's running the White House, folks.

00:00:35.000 I want to thank Charlie.

00:00:36.000 He's an incredible guy.

00:00:37.000 His spirit, his love of this country, he's done an amazing job building one of the most powerful youth organizations ever created.

00:00:44.000 Turning point USA. 0.65

00:00:45.000 We will not embrace the ideas that have destroyed countries, destroyed lives, and we are going to fight for freedom on campuses across the country.

00:00:54.000 That's why we are here.

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00:01:35.000 Welcome to this episode of the Charlie Kirk Show.

00:01:35.000 Hey, everybody.

00:01:37.000 With us today is the Blacks with Second Vote. 0.87

00:01:41.000 That is the way to put it in is 2ndvote.com.

00:01:46.000 Welcome both of you to our program.

00:01:49.000 Well, thank you, Charlie.

00:01:50.000 Thank you for having us.

00:01:51.000 Yeah, thank you very much.

00:01:52.000 Well, we're thrilled about Second Vote on exposing some of the corporate wokeism that has been happening over the last couple of years.

00:02:02.000 Why don't either of you could take this?

00:02:04.000 Tell us why did you, how did Second Vote come to be?

00:02:09.000 And, you know, Dr. Black, I think you have a great anecdote on this.

00:02:14.000 Well, I'm going to let Diane tell the story, but we have been researching corporate social activism or what we now call wokeness since 2012, but I'll let Diane tell the origin story.

00:02:25.000 Yeah, this is a really good story.

00:02:27.000 This is a good husband and wife story.

00:02:28.000 So we came home from church and we always stop at the grocery store on the way home and we were shopping and checking out.

00:02:34.000 And the gal there asked if we wanted to give some money to March of Dimes.

00:02:37.000 And of course, my dear husband, who is a big pro-life person, he hands her money.

00:02:43.000 And as we're walking out to put the car, the groceries in the car, I said, why did you do that?

00:02:47.000 And he said, well, why wouldn't I do that?

00:02:49.000 And I said, well, first of all, you should always ask your wife before you make that kind of decision.

00:02:53.000 But second of all, March of Dimes supports abortion.

00:02:58.000 And he was like, just blown away.

00:02:59.000 And he said, well, how would I know that?

00:03:01.000 And that was really the beginning of this, because I said, I'm not sure how you would know that.

00:03:05.000 I know that because I'm intimately involved with a number of these organizations.

00:03:10.000 And so that was when David began to think about how could he help people understand and know where their dollars are going to.

00:03:17.000 That was the beginning of Second Vote.

00:03:19.000 Well, terrific.

00:03:20.000 So tell us why you feel so passionately about this because it's kind of become now a forefront issue, right?

00:03:29.000 Where a couple years ago, corporate activism really wasn't that big of a deal.

00:03:32.000 And, you know, you served in Congress.

00:03:34.000 So you know that corporations are really running a lot of big legislative choices.

00:03:40.000 Kind of walk us through what made you take action and then actually design this platform for people to interact with.

00:03:47.000 And Charlie, I'm going to let Dave talk about that, but we want people to know that their first vote is in the ballot box.

00:03:47.000 Yeah.

00:03:53.000 And that's the reason for the name of Second Vote, because their second vote is with their money in their pockets.

00:03:59.000 So I think Dave should talk a little bit more about what has been done over these last nine years.

00:04:04.000 Well, Diane and I both grew up from very humble circumstances.

00:04:10.000 We're a couple of poor kids who have lived the American dream.

00:04:15.000 And that American dream is based upon great Judeo-Christian values that have really formed this nation. 0.57

00:04:22.000 And as Second Vote began and we began to research what's really going on with where our money goes after we spend it or donate it, we discovered a lot of that money is funding radical leftist organizations that are attacking the American dream.

00:04:36.000 They're not just attacking our institutions.

00:04:40.000 Fundamentally, what really comes out of that is they're attacking what has made America the light of the world since it was founded in 1776.

00:04:49.000 Well, that's terrific.

00:04:51.000 So let's get into some of the specifics.

00:04:52.000 And I encourage everyone to go to secondvote.com.

00:04:56.000 It's 2ndvote.com.

00:04:58.000 And they can use our special promo code.

00:05:00.000 I believe the promo code is Charlie to get 50% off.

00:05:04.000 And it's literally like $25 a year.

00:05:07.000 And look, this stuff takes time.

00:05:09.000 It takes effort to research and get into in-depth with this, which is why it's just not open for everyone.

00:05:17.000 And so let's get into some of the specifics here.

00:05:22.000 So you have been able to engage with companies with a lot of success stories.

00:05:26.000 Tell us some of the anecdotes of going toe-to-toe with Macy's or Target or Enterprise.

00:05:32.000 Sure.

00:05:33.000 The Macy's is a great story in that we have a lot of followers at Second Vote.

00:05:38.000 We've had about 300,000 followers, but we also are connected to other great conservative organizations.

00:05:45.000 So the word gets out through our research about what these corporations are doing.

00:05:51.000 A lot of people through our website had directly contacted Macy or perhaps even called Macy's and commented about their support of abortion.

00:06:01.000 And so right before Christmas, several years ago, we get a call from Macy's Public Relations Department, and they say, please change our score on life, on the life issue.

00:06:12.000 We're going to discontinue our matching grants for abortion.

00:06:16.000 And so we were able to change their score from a one, which is extremely liberal, to a three, which is neutral, which is where we want companies to go is to go neutral.

00:06:26.000 On the Target issue, when Target announced their transgender bathroom policy, men could go into women's bathrooms.

00:06:32.000 We ended up with 4 million visitors to our website.

00:06:36.000 The bad guys did take us down, but we got ourselves back up.

00:06:39.000 But we had an anywhere but Target for Christmas campaign, and we brought down their revenues by a billion dollars.

00:06:44.000 And I say we collectively by everybody who followed the information and took the action.

00:06:50.000 And we brought down their stock price also by about 17 or 18 percent.

00:06:55.000 Wow.

00:06:56.000 And so we had an impact.

00:06:57.000 We had significant impact.

00:06:59.000 So we do have success stories.

00:07:01.000 When conservatives speak up, we can affect change.

00:07:05.000 Yeah, Charlie, though.

00:07:06.000 Yeah, please go ahead, Dan.

00:07:07.000 No, I was just going to say that people don't realize the power that they have in their pocket.

00:07:11.000 It's more than just to purchase an item.

00:07:13.000 It is also to drive the things that they believe in.

00:07:16.000 And so making those calls, I know when I was in Congress, if we had five calls in our office for something that people say we like or we don't like, we paid attention to that.

00:07:26.000 And so these corporations, you don't have to have 3,000 people to call.

00:07:30.000 All you need is just a number of like 50 to call.

00:07:35.000 And then they realize, wow, they are watching and we have to respond to that.

00:07:40.000 Well, yeah.

00:07:41.000 And so I want to kind of focus on that.

00:07:43.000 Do you think currently the corporate class respects conservatives?

00:07:47.000 I don't think they do.

00:07:49.000 Because you look at what happened with Major League Baseball, with Delta, with Coca-Cola.

00:07:53.000 Shake Shack has now said they're not going to serve unvaccinated customers.

00:07:58.000 I'm not allowed to go to Shake Shack.

00:08:00.000 Why is it they don't respect conservatives?

00:08:02.000 It seems as if they take us for granted.

00:08:04.000 We're half the country, if not more.

00:08:07.000 I think my conclusion after being engaged in this for the last nine years is that we haven't been speaking up.

00:08:15.000 They don't hear our voice.

00:08:17.000 They are only hearing the voice of the very well-organized, very well-funded left.

00:08:23.000 But, you know, typically conservatives are busy working in jobs.

00:08:28.000 They're raising families.

00:08:29.000 They're busy with a lot of different parts of their life.

00:08:34.000 But for the left, for the radical left, they are on a campaign.

00:08:38.000 This is a mission on their part.

00:08:41.000 So they are heard because, again, they're very well organized.

00:08:45.000 They do have a lot of money behind them.

00:08:48.000 They're playing a very tough game with a lot of history behind them as well.

00:08:52.000 They've been doing this for years.

00:08:54.000 Again, we've been telling people for nine years about this corporate activism, but in the last two years through the campaign, the last presidential campaign, now everybody sees how these corporations are behaving.

00:09:08.000 But in the meantime, they haven't been hearing the voice of the conservatives.

00:09:11.000 So I agree with you.

00:09:14.000 It looks very grim.

00:09:15.000 It looks pretty challenging.

00:09:17.000 But I do think we have a lot of great folks on our side.

00:09:20.000 We just have to mobilize them.

00:09:22.000 We have to activate them.

00:09:25.000 Look, it doesn't matter what your politics are or who you voted for.

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00:10:44.000 And so the name second vote is that you argue that the first vote is obviously where you show up and vote in the ballot box, but the second vote happens every day, which is the combined purchasing power of all grassroots conservatives.

00:11:00.000 So give us some hope because I talk to a lot of people about this that are Trump supporters.

00:11:05.000 They wave the Trump flag.

00:11:06.000 Meanwhile, they're sipping a Diet Coke and they're about to go fly on Delta Airlines and they're season ticket holders for the Braves.

00:11:16.000 And I say, what are you doing?

00:11:16.000 They're like, oh, whatever.

00:11:18.000 It's no big deal.

00:11:20.000 Can you make a difference in your purchasing power?

00:11:23.000 Absolutely, you can.

00:11:25.000 And someone who is a gun owner that goes shopping at Dick's is like a chicken eating a KFC. 0.99

00:11:31.000 I mean, this is just ridiculous. 0.98

00:11:32.000 Think about what you're doing and what the end result is.

00:11:36.000 And so it is a matter of sometimes sacrificing a little bit to get a lot.

00:11:41.000 And it will make a difference.

00:11:42.000 I wear this necklace that says hope, and I have hope.

00:11:46.000 I don't take this off because I believe if we as conservatives were to get together and actually do this together, that we would see a huge difference because it's all about money.

00:11:57.000 Let's face it, corporations are about making money.

00:12:00.000 And if we, as conservatives, which is over 50 percent of the country, we're really actually doing this, and that's the reason why Dave and I are just excited about getting the word out there: is that people can make help us make a difference.

00:12:14.000 So, we implore them to go to secondvote.com, find out about where you're shopping, and then shop the right way.

00:12:20.000 So, let's get to some specifics on how you actually grade these companies.

00:12:23.000 I'm pleased to say, right here, Coca-Cola has a one score, which is liberal.

00:12:28.000 So, what goes into the formula?

00:12:30.000 What's the research?

00:12:31.000 What's the process?

00:12:33.000 Is it just an arbitrary sticker?

00:12:35.000 You guys don't just see a story and say, Okay, you guys go through a lot of digging.

00:12:40.000 Walk us through that and then let's go through some of the examples.

00:12:44.000 Well, the uh first of all, people I would like people to appreciate we have nine PhDs who are principally economists, but people very familiar at looking at this kind of information that have helped develop the scoring methodology as well as the actual scoring itself.

00:13:01.000 And the scoring is not just a simple one plus one equals two, there's much more to that mathematics than that.

00:13:08.000 So, we capture information about yes, what dollars are the corporations donating, but what are they also doing with supporting banquets or dinners for nonprofit organizations that may be bad actors?

00:13:24.000 What are the corporate executives saying?

00:13:27.000 We weight all of the information.

00:13:31.000 By weighting it, I mean we put different value value amounts to it, and ultimately it comes together as a score between one to five, with the 1.00 being as left as you can be, and then a 5.00 being as far right as a traditional Judeo-Christian American.

00:13:50.000 So, and a three is neutral.

00:13:52.000 So, and you'll see scores that might read a 1.17, 1.26.

00:13:58.000 And one thing, Charlie, for people to appreciate is: you know, we go through all of this information for these big corporations, but you know, 80% of America is still small business.

00:14:08.000 So, we do say shop small businesses first, shop local.

00:14:13.000 And to go back to the issue of what Diane was raising about, say, Starbucks, you know, we live in Gallatin, Tennessee, and next door we have Hendersonville.

00:14:23.000 We have 56 small local coffee shops in these two communities.

00:14:27.000 We also have a couple of Starbucks, but you can get a great cup of coffee.

00:14:31.000 You don't have to go to Starbucks, who is rated.

00:14:35.000 I have their total score right here in front of me.

00:14:38.000 Their total score is 1.

00:14:41.000 I think they're a 1.7.

00:14:44.000 Yes.

00:14:44.000 Yeah.

00:14:45.000 And so, Starbucks is about the worst you can do.

00:14:50.000 And conservatives are buying the product, and then money is going into places they would never want to see their money go.

00:14:56.000 But they have good alternatives.

00:14:58.000 But we do have a lot of it, like all the big tech players, as we now know, are very, very bad.

00:15:04.000 Google, Apple, YouTube, these organizations are all scored at a 1.00.

00:15:12.000 In fact, I think if we could create a lower score, we'd probably create a lower score just for them.

00:15:16.000 But think of them as big international corporations.

00:15:20.000 And these big international corporations are really the key to the problem because they're making money all over the world.

00:15:27.000 They're not necessarily also just paying attention to Americans.

00:15:31.000 So we've got this bigger issue with these big corporations to get them to listen to our voice.

00:15:38.000 And the more we can come together and raise that voice, the more they will listen.

00:15:42.000 But it is a challenge.

00:15:44.000 But we do have, you know, Target has scored.

00:15:47.000 You know, we talk a lot about the Target transgender issue, but Target has scored in a 1.50.

00:15:54.000 And Target is bad on life.

00:15:56.000 They're bad on Second Amendment. 0.99

00:15:58.000 They're bad on border security, which we call civil society or civil and safe society.

00:16:03.000 They're bad on environmental issues.

00:16:06.000 So Target's not just bad on transgender issues. 0.92

00:16:09.000 They're bad on a lot of issues.

00:16:11.000 And they were even bad before we all heard about the transgender issues. 0.99

00:16:15.000 But you know, Charlie, the good thing about this is let's turn this to a positive.

00:16:19.000 Yes, we have a lot of negative here, but the positive is it's easy to find out what the alternatives are because in secondvote.com, people can see that.

00:16:28.000 They can see, well, I'm getting ready to go in to get a cup of coffee, but Dunkin' Donuts is much better.

00:16:34.000 And it's just right across the street.

00:16:36.000 So some of these things might be more difficult that you'd have to sacrifice for.

00:16:40.000 But, you know, a lot of them are really small.

00:16:42.000 But if we all did this, even the small would add up to something big.

00:16:47.000 And we would get the attention of a lot of these companies that would maybe say, maybe this is not as important as we thought it was because we're losing dollars.

00:16:55.000 Let's put it right on the line.

00:16:57.000 It's all about money.

00:16:58.000 So if they lose money, they're going to change their minds.

00:17:02.000 Yeah, I agree.

00:17:03.000 And I hope you're right.

00:17:06.000 I'm not convinced of that because I don't know how Coca-Cola could make these decisions if they cared about making money.

00:17:11.000 I really don't.

00:17:12.000 I think that they are happy making less money and wanting Democrats in control.

00:17:16.000 So I hope you're right.

00:17:17.000 I just, I don't know where the breaking point is.

00:17:19.000 You know, for example, I don't watch baseball.

00:17:21.000 I used to love baseball.

00:17:22.000 I hope that they all fail.

00:17:24.000 You know, they hate the country and we're not going to interact with them anymore.

00:17:28.000 So let's go through the best companies.

00:17:30.000 Then we can go through all the worst ones.

00:17:32.000 What are the ones that are doing this right?

00:17:33.000 What are the ones that are actually conservative?

00:17:36.000 And then what are the ones that are at least neutral, legitimately neutral?

00:17:40.000 Well, you know, we have, I think, the obvious examples of In-N-Out Burger.

00:17:46.000 We have Chick-fil-A.

00:17:50.000 We have, oh, gosh, Wendy's.

00:17:53.000 And there are quite a few companies that we know their names that Hobby Lobby that certainly are corporations stay neutral on almost all these issues.

00:18:06.000 In fact, many companies are neutral because traditional benevolence or traditional charity at corporations was really feeding the poor, helping with local clinics to help those that are not covered by insurance.

00:18:23.000 So historically, and this is what neutral companies do: they give their money to things that are not going to aggravate 50% of the people.

00:18:32.000 So we do still have corporations, but I will say, if you go to our database, and we do provide alternatives, but you are going to see a lot of bad actors.

00:18:43.000 Yeah.

00:18:44.000 And so what are the ones that would surprise people if they found out that they were more on the liberal side?

00:18:52.000 For example, on your website, Chick-fil-A, which I, you know, I started to boycott Chick-fil-A years ago.

00:18:57.000 I still find Chick-fil-A in our office, and I get very upset.

00:19:00.000 Just yesterday, I saw some people hiding in the corner eating Chick-fil-A, and I made them go outside because Chick-fil-A fund pro-abortion groups, right?

00:19:08.000 Even though they say they're Christian, they're BLM activists, right? 0.79

00:19:13.000 And they kind of pretend that they're Christian and they really actually fund the opposition.

00:19:18.000 You guys give them a 2.26 score.

00:19:20.000 That's a lot of courage for you guys.

00:19:22.000 And it shows how objective your rating is because people like to think Chick-fil-A is this wonderful company and they're not.

00:19:30.000 Talk about some of the surprises that people would be blown away with.

00:19:33.000 And then I want to get into the details of how people can download this app and use it as a day-to-day reference.

00:19:39.000 Yeah, Chick-fil-A is a difficult story because until recently, they were one of our greater than 3.00 scored organizations, but they have caved under pressure.

00:19:54.000 And that is indeed extremely disturbing.

00:19:58.000 But another surprising story is USAA, which really advertises to the military.

00:20:05.000 And yet they're very bad on open borders.

00:20:09.000 And they help support sanctuary cities through the United States Hispanic Chamber of Congress.

00:20:16.000 And so here we have men and women who are protecting the integrity of our country and protecting our borders.

00:20:23.000 And yet USAA, which reaches out to veterans specifically to purchase their insurance products, are supporting a bad actor.

00:20:32.000 You know, what's interesting, Charlie, is these companies have never really put into their TV commercials what they do with your money behind the scenes.

00:20:40.000 If they were to do that, it would be a game changer.

00:20:43.000 If I could afford to make those commercials, I would love to make those commercials because they don't tell people what they're really doing with their money.

00:20:50.000 And so when I tell veterans about USAA and what they're doing with open borders and sanctuary cities, they can't believe it.

00:20:58.000 Yeah, I'm just looking at some of them right here.

00:21:00.000 The lowest score that I've seen of any company on secondvote.com is Victoria's Secret.

00:21:05.000 It is a red across the board, 1.00.

00:21:09.000 Now, what do you have to do to get that?

00:21:10.000 Do you have to like have transgender open borders, gun grabbing, BLM marching? 1.00

00:21:17.000 Is that like, how do you get a total red across the board on secondvote.com?

00:21:22.000 Well, you've got to work at it.

00:21:24.000 You have to work at it.

00:21:26.000 It takes some effort, it looks like.

00:21:28.000 That's right.

00:21:28.000 You don't just tumble into that.

00:21:29.000 You've got to be conscious about it.

00:21:31.000 But they are.

00:21:32.000 They're supporting abortion. 0.89

00:21:33.000 They're supporting open borders.

00:21:36.000 They are supporting.

00:21:38.000 And what we do is we have six issues that we are scoring on.

00:21:42.000 And why don't you tell them the six issues?

00:21:43.000 I think that would be helpful.

00:21:44.000 Yeah.

00:21:44.000 So we have what is First Amendment, but we've called basic freedoms.

00:21:49.000 There's a kind of a longer story why we do that, but it's really the First Amendment referred to as basic freedoms.

00:21:55.000 We have Second Amendment. 1.00

00:21:56.000 We have life.

00:21:58.000 We have education.

00:22:00.000 We have immigration or border control.

00:22:03.000 And then we have extreme environmentalism or non-scientific environmentalism.

00:22:09.000 And so on all six of those issues, they have to, for somebody to score one, they've got to be actively involved in funding attacks on all six of those issues.

00:22:19.000 And so that's how you earn a 1.00.

00:22:23.000 You've really got to work at it.

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00:23:15.000 Unlimited talk, text, and six gigs of data for just $30 a month.

00:23:19.000 The average person is saving $400 a year.

00:23:22.000 So here's the deal.

00:23:23.000 Unlimited talk, unlimited text, plus two gigs of data for just $20 a month.

00:23:27.000 All you have to do is grab your mobile phone and dial pound 250 and say keyword Charlie Kirk.

00:23:32.000 That's pound 250.

00:23:33.000 Say keyword Charlie Kirk.

00:23:34.000 And what you do, you save 50% off your first month.

00:23:39.000 You really got to do some effort towards it.

00:23:41.000 So walk us through the tabulation of like, you know, so people, they download this app.

00:23:48.000 Tell us how you guys use it.

00:23:49.000 You know, you go Christmas shopping.

00:23:51.000 You know, it's August.

00:23:51.000 So let's talk about Christmas.

00:23:52.000 Why not?

00:23:53.000 You know, it's July, August.

00:23:54.000 You know, so you walk to the mall, right?

00:23:56.000 If we ever have malls open again, um, how do you use this?

00:24:00.000 You use the app, right?

00:24:02.000 Do you look it up?

00:24:03.000 Do you reference it?

00:24:04.000 Walk us through that.

00:24:06.000 Yeah, right.

00:24:06.000 One of the things we do is we put out a every year we put out an annual Christmas shopping guide through Second Vote.

00:24:12.000 We tried to highlight products as well as stores that you could look at for purchasing for Christmas.

00:24:20.000 So we do have an actual shopping guide we put together for that holiday.

00:24:25.000 But yes, again, shop local, look to go to your local stores for gifts or gift cards or support your local community.

00:24:33.000 You know, keeping a dollar in your community is going to most likely be a dollar kept with people who share your values.

00:24:40.000 So there's a real benefit there.

00:24:42.000 And the dollar circulates in the community, so it becomes worth more than a dollar.

00:24:45.000 So there are a lot of benefits by shopping local.

00:24:48.000 But then as you go to purchase gifts at all, let's look at the big chains that are scored higher and ideally scored a 3.00 or higher.

00:25:01.000 So you can't approach this very logically and methodically and reasonably.

00:25:08.000 So those are some of the things we look to do.

00:25:11.000 Yeah, we try to make it as easy as we can when you get on the app because if you get on there and let's say you're purchasing something, you're at a store where they sell it and you're looking at it before you go in and then you find out, oh my gosh, I've driven here and I cannot purchase this gun at Dick's because of their liberalism.

00:25:29.000 There is a part of the app that will say they're down the street, there is a private owner that may have that same gun that you could go to and it would match your values.

00:25:39.000 So we do try to help people to understand that they're not going to be stuck with not being able to purchase what they need, that there are other alternatives, but it is about the alternatives.

00:25:50.000 Are you starting to see Republican lawmakers wake up to this?

00:25:54.000 Because I would love to see this also be a metric and a scorecard of what corporate donations our lawmakers take when they run for office.

00:26:02.000 I mean, you served in Congress, and to be perfectly honest, you know, Republicans cut the taxes of all these companies that hate America.

00:26:10.000 Are you starting to see that change a little bit amongst some of the lawmakers that you still talk to?

00:26:16.000 No, it's a really difficult thing to say because there are so many representatives there in Congress.

00:26:23.000 But when I was there, I tried to help people understand what we were doing and how it was important for you to decide.

00:26:29.000 There were times where I would send checks back because frankly, an organization would send me a check and it was like, no.

00:26:36.000 Now, I did have a friend that said, you shouldn't send it back.

00:26:39.000 You ought to, you know, give it to, go ahead and put it in your account and then give it away to somebody.

00:26:45.000 But I wanted the message to go back that I don't want your money.

00:26:48.000 I don't like what you represent and I'm not going to represent you.

00:26:51.000 Now, not everybody will do that because, frankly, sometimes, Charlie, and you know this, it's difficult to raise money and legislators are always wanting to have what they need in order to win that race.

00:27:01.000 So it is a difficult thing to do.

00:27:04.000 But I did have a number of my colleagues that say, wow, this is a real eye-opener, and I'm not going to take money from these particular people any longer because they don't represent my values.

00:27:14.000 And furthermore, I don't want the people in my district to think if they see I got a large amount of money from that organization, that in any way that, so if they're really pro-life, for instance, and they took money from a company that is giving a lot of money to the other side, the pro-abortion side, that you wouldn't want to say, well, I took money from some place like that.

00:27:34.000 And I don't believe in abortions.

00:27:36.000 So you give the money back.

00:27:38.000 Yeah, I suppose that I think you're, I think you're spot on.

00:27:42.000 I just, I'm so frustrated with a lot of Republican lawmakers because they cozy up to these companies.

00:27:49.000 They're giving them handouts and carve-outs, special interest dealings.

00:27:53.000 And so I want everyone listening right now, go send this to your lawmakers too.

00:27:58.000 Send this to your elected officials.

00:27:59.000 For example, according to secondvote.com, Harley-Davidson has a two, which means that they tilt liberal.

00:28:05.000 I don't think the demographic of people who are buying Harley's are BLM and transgender activists.

00:28:12.000 I would say that's probably a 95% Trump demographic.

00:28:15.000 I could be wrong.

00:28:16.000 Maybe there's a bunch of Biden Harley people.

00:28:18.000 I don't know.

00:28:19.000 But so, so maybe, can you guys help me understand something from the corporate side?

00:28:25.000 Are the corporate, are the C-suites, are they at all feeling concerned that they've overshot?

00:28:30.000 Are they trying to compensate?

00:28:32.000 You know, just help me through that because I've become to the place where I just think they quite honestly don't care very much.

00:28:41.000 Charlie, I think what's interesting is, for instance, you brought up Enterprise earlier, and we spoke to the executives of Enterprise because they were not happy with the score from Second Vote.

00:28:54.000 And as we explained to them what our research revealed with what they were supporting, the CEOs we were talking to, they kept saying, no, we don't support that.

00:29:02.000 We don't support that.

00:29:04.000 What's happening is there's a disconnect in many cases between the CEO and what the diversity office is doing.

00:29:11.000 That's exactly right.

00:29:12.000 And so there's the rub: it's a big company.

00:29:15.000 The CEO isn't really paying attention day to day on the micromanagement of what's happening down here, but they created this diversity office.

00:29:24.000 Whoever leads that diversity office most likely is going to be a pretty radical individual.

00:29:28.000 And they're going to get that company engaged in things that the founders of the company would have never done.

00:29:34.000 A lot of the people in the C-suite would not be engaged in.

00:29:38.000 And then they get caught by discovering that their own company is engaged in behavior.

00:29:44.000 And it's pretty hard getting them to even understand that, yes, this is what you're doing.

00:29:49.000 So now we've got to convince the C-suite to intervene, the board of directors.

00:29:54.000 If they really don't believe in this, why are they continuing to do it?

00:29:58.000 But we've seen time and time again where the C-suite doesn't really know what the diversity office was.

00:30:05.000 And now, you know, they're now talking about a new position in the C-suite, the chief purchase officer or purpose officer, chief purpose officer.

00:30:12.000 Purpose.

00:30:13.000 Yeah.

00:30:13.000 This is just bringing, yeah, this is just taking the diversity office and moving it up to the C-suite.

00:30:20.000 So this is really troubling.

00:30:23.000 You know, one of our goals ought to be to eliminate the diversity office in every academic institution, every organization.

00:30:31.000 The diversity office is the source and focal point of the problem. 0.97

00:30:36.000 But Charlie, I'm not willing to give up.

00:30:38.000 I'm just not willing to give up because I know that if we get a loud enough voice, as the Democrats do, and that doesn't always take a lot of people, but it takes a lot of people willing, or it takes a small group of people willing to actually get out there and say it.

00:30:53.000 Because I can tell you, it does make a difference when you get a call.

00:30:57.000 And so not only do we want people to use second vote for their idea, for their purchase power, but we also want them to be active.

00:31:05.000 Call these organizations.

00:31:06.000 Tell them, I don't like what you're doing.

00:31:10.000 I'm not going to any longer spend money with you.

00:31:13.000 And that is the other point of this: yes, with a power in the purse, but there's also power in the voice because when they get these calls, it does make a difference.

00:31:21.000 And so I'm so grateful that you're giving us this opportunity to talk about what the conservative can do.

00:31:28.000 I have so many friends that say, Well, what can I do?

00:31:30.000 Well, here's something you can do.

00:31:32.000 And it's not hard.

00:31:33.000 Pick up the phone, use the phone number that we give you there and call and let your voice be known.

00:31:38.000 So it can work.

00:31:39.000 I have hope.

00:31:40.000 That necklace says, I have hope and I have hope for our country and hope that folks like you can help us get the message out.

00:31:48.000 Well, real quick, you can communicate directly to the company through our website.

00:31:53.000 You can let your voice be heard through our website.

00:31:55.000 You can email to them directly.

00:31:57.000 And it's secondvote.com to ND, just to make sure how it's spelled.com.

00:32:03.000 Use the promo code Charlie when you go through it.

00:32:05.000 It should be the go-to shopping guide for every single one of our listeners.

00:32:10.000 So you know whether or not Lowe's or Home Depot or Wendy's or McDonald's or Burger King.

00:32:15.000 And if every one of our listeners, which is a significant audience, just made 10 different purchasing decisions, that makes a big difference and also supports the good guys as well.

00:32:24.000 So I know you rattled off the list.

00:32:26.000 Just what are the five best companies?

00:32:28.000 The ones that are out there.

00:32:29.000 I know Cabela's has a pretty good score.

00:32:32.000 Hobby Lobby has a good score.

00:32:34.000 And I do have a question about that.

00:32:35.000 Do you guys rank how much Chinese goods they have, or is that not part of the current?

00:32:41.000 Our intention is to build into our scoring system at Made in America.

00:32:46.000 Yes.

00:32:47.000 Overlay score.

00:32:49.000 We've not taken that action yet, but the Chinese involvement is extremely important.

00:32:57.000 As we've seen through the virus, we've seen by other activities of the communist Chinese. 0.97

00:33:04.000 They are not our friends.

00:33:06.000 They're getting a lot of our money, which is only empowering them and enabling them to further attack who we are as Americans.

00:33:15.000 So that is an issue that we absolutely want to address.

00:33:20.000 In fact, we have to address because the Communist Chinese have made it very clear they're on a mission to destroy the currency of America. 1.00

00:33:29.000 They're on a mission to destroy the infrastructure of America.

00:33:34.000 And sadly to say, we have more and more people in elected office that are not just sympathetic to communism and socialism.

00:33:43.000 I think they've been raised with the ideology of communism and socialism.

00:33:47.000 We're seeing that by people turning their backs on Cuba, elected politicians turning their back on Cubans as they fight for their freedom.

00:33:56.000 Yeah, no, I agree with that.

00:33:58.000 So give us the five or the best companies that come to mind across different industries.

00:34:02.000 Oh, gosh, the reason why I created Second Vote is so I didn't have to have all this on the top of my head.

00:34:09.000 But Publix is a really good place to go for your shopping, for your everyday groceries.

00:34:16.000 Yes.

00:34:18.000 Again, for fast food, I would say Wendy's is a really good one.

00:34:22.000 Wendy's is a really good one.

00:34:25.000 Gasoline is loves.

00:34:26.000 Loves.

00:34:27.000 A couple of the others.

00:34:28.000 I'm afraid I didn't come with a list of the best.

00:34:30.000 No, it's okay.

00:34:32.000 I'm looking at some of them here.

00:34:34.000 Oh, good.

00:34:35.000 Yeah, well, Home Depot has a pretty good score.

00:34:38.000 Haines has a pretty good score.

00:34:41.000 Nissan, not so good.

00:34:44.000 Papa John's has a pretty good score, which is good.

00:34:48.000 Pay Less Car Rental right down the middle.

00:34:50.000 Patriot Mobile has a five out of five.

00:34:52.000 That's pretty good.

00:34:53.000 Yes.

00:34:53.000 So that's not a huge surprise there.

00:34:56.000 AMAC, ADF, obviously.

00:34:58.000 Jelly Belly, that's good to see.

00:35:00.000 So Reagan's favorite jelly beans.

00:35:04.000 And just like some of the ones that you would expect, Pure Flix and kind of Cornerstone.

00:35:11.000 But there's some on here that are actually pretty surprising that have really, really good scores, as I mentioned.

00:35:17.000 But FedEx, you know, 1.83, not very good, you know, kind of dipping below there.

00:35:25.000 So in closing, guys, I just want to close out this segment here.

00:35:28.000 I just want to re-emphasize the point that every single person has power in this process, that they could step up.

00:35:35.000 And you have to, if you wouldn't give your money to Planned Parenthood, then don't go buy a trinket or a hamburger that will go give money to Planned Parenthood for you.

00:35:43.000 It's the same thing.

00:35:45.000 And especially when you look at a family and they say, hey, we're going to go redesign our home.

00:35:50.000 Okay, if you're going to go redesign your home, you're going to spend $10,000.

00:35:54.000 Then the profit margin on that at a certain home improvement store will be pretty significant.

00:35:59.000 And you might even be giving as much as $250,000 to their charitable account, right?

00:36:05.000 I mean, that's not unforeseen considering the markup.

00:36:08.000 But if you go to the right store, it won't go to Planned Parenthood.

00:36:11.000 It won't go to these kind of pro-abortion, anti-American, open-border companies.

00:36:17.000 And we want these companies to feel the pressure from us.

00:36:21.000 In fact, we have to start boycotting some of these companies.

00:36:23.000 And conservatives don't like boycotting.

00:36:25.000 It's not who we are.

00:36:26.000 It's not part of it.

00:36:27.000 But we should also reward the good guys as well.

00:36:30.000 So I want to thank you guys for the great work you're doing.

00:36:33.000 Any closing thoughts from either of you?

00:36:36.000 Well, Charlie, I will just say what you have just said is that people don't realize the enormous power that they have in their pocket.

00:36:42.000 And that power can be used if we all came together and we said we're going to use this power together, we can make a difference.

00:36:50.000 Listen, the Democrats do it every day in different ways.

00:36:54.000 And we just have to get used to not necessarily just go, everybody going their own way and thinking, well, I'm working hard and so on.

00:37:02.000 But no, we can come together and the power of our purse really will make a difference in the way that this country operates.

00:37:08.000 I have hope in that people will do that.

00:37:11.000 And I would say that most people think that we have to have a majority of Americans with us, but really all we need is a minority that is bigger than the minority on the other side. 0.93

00:37:22.000 Yes, but it's a committed minority.

00:37:24.000 And that, I think, is what you've been doing with your messaging, your mission.

00:37:28.000 That's what we're trying to do with our mission.

00:37:31.000 We just need to find those patriots that are willing to be committed to how they handle their money, that they're good stewards, and that they're thoughtful about where they spend and donate their dollar.

00:37:43.000 Well, I agree.

00:37:43.000 It's secondvote.com.

00:37:45.000 Use the promo code Charlie, get half off.

00:37:47.000 It's $25 a year, which is literally $2 a month to be able to know where your dollars are going.

00:37:54.000 Thanks so much, you guys, and speak to you soon.

00:37:57.000 Okay.

00:37:57.000 Thank you, Charlie.

00:37:58.000 Thanks guys so much.

00:38:01.000 Thanks so much for listening, everybody.

00:38:03.000 Email us your questions, freedom at charliekirk.com.

00:38:06.000 If you want to support our program, you can do so at charliekirk.com/slash support.

00:38:11.000 God bless you guys.

00:38:12.000 Speak to you soon.

00:38:16.000 For more on many of these stories and news you can trust, go to CharlieKirk.com.

The Charlie Kirk Show - August 03, 2021

A Plan to Fight America's Woke Corporate Villains

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