Ep 131 ｜ How to Be a REAL Cowboy ｜ Dale Brisby ｜ The Glenn Beck Podcast
Episode Stats
Length
1 hour and 20 minutes
Words per minute
174.13097
Harmful content
Misogyny
12
sentences flagged
Toxicity
22
sentences flagged
Hate speech
13
sentences flagged
Summary
In this episode of The Blaze, we sit down with a man who is somewhat of a contradiction. He blends the mythology of the cowboy with the tech smarts of the YouTuber. He is a cowboy in the age of TikTok. He s a smart, savvy businessman who is also the star of the Netflix original series, How to Be a Cowboy.
Transcript
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Today's podcast is with a guy who is somewhat of a contradiction.
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He pairs two worlds that many people don't assume go together, country and city, nature
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He blends the mythology of the cowboy with the tech smarts of the YouTuber.
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He is a cowboy in the age of TikTok, which is so bizarre.
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It's like John Wayne with Snapchat, you know, a rancher and YouTuber.
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He's also the star of the Netflix original series, How to Be a Cowboy.
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If you haven't seen it, it is well worth checking out.
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And one of the few reasons left to have a Netflix account, if you're looking for American values.
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He's smooth, you know, the strong, silent type.
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He's a role model in a time of glorified supervillains.
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I think you're going to see a side of him that you haven't necessarily seen before.
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But, you know, he runs cows and then tweets about Jesus.
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When he isn't riding bulls or birthing calves, he's coming up for ideas of his clothing line.
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Gets up 430 in the morning to maintain the radiator ranch, the largest ranch in Texas.
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Please, please welcome the greatest bull rider of all time.
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You know, it's sad if I asked you what the leading cause of death is in the U.S. and the world.
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Since Roe versus Wade, over 63 million babies have been aborted in the U.S.
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That's one in four pregnancies that don't choose life.
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In the midst of this epidemic and tragedy, we can do something about it.
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We have partnered here at The Blaze with the Ministry of Preborn.
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They sat in my office a few months ago and I said, let's rescue babies.
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Let's do something that people, you know, don't.
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They're uncomfortable talking about in the media, et cetera, et cetera.
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They are the direct competition to Planned Parenthood.
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They are the largest provider of ultrasounds, free ultrasounds in the U.S.
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They let women see their baby on an ultrasound and hear the heartbeat.
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When she does, she's 80% more likely to choose life for her baby.
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Preborn has a passion to save unborn babies from abortion.
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And they also have a passion to see people find the peace of Christ.
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Over the past 15 years, preborn centers have counseled 340,000 women considering abortion.
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Because you're the hero of every preborn baby in this nation.
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What I'd like you to do is help us by donating at pound 250.
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How many babies can you and your family circle save?
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But I'm sure it's not made out of the same fabric as that.
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American Hat Company, they're right here in Texas.
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So it's like from the, kind of the urban cowboy era.
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I mean, I own a ranch, but I am, you know, all hat, no cattle, pretty much.
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And I'm like, I'm going to stand here and watch you do it.
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I mean, to be a cowboy is, that is a different, hard, and dangerous life.
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But, um, I was kind of born into it, so I've never really known any other life outside of
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I mean, last night, we were bucking bulls, bucking horses, just at my house, you know,
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and then we just get done, wipe off our hands, like, all right, let's go eat it.
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So, I mean, how do you, I got to believe that if you're, if you're riding bulls, you don't
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So, I've had, I just, I'm recovering from a collarbone surgery, um, surgery on my hand,
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So, the timed events are the roping events, like team roping, uh, where the rough stock
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is, uh, bareback, saddle bronc, bull riding, and bull fighting.
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No, like, they'll just go in and distract the bull while the bull rider, like a rodeo clown.
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So, I grew up completely on the rough stock end of the arena.
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So, we did cowboy, like, when I was born, like, um, I was born, my dad worked on the
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It's right next to the four sixes that a lot of people are hearing about today.
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So, we grew up cowboying, but he was also a rough stock, you know, rodeo cowboy.
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And so, we were all, I mean, like, that was just second nature for us to.
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Uh, well, he was a, when he passed, he was a pickup man.
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So, when you get on a, like a, a bucking horse, you don't always just jump off.
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Oh, yeah, somebody comes and rides and grabs you.
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Yeah, there's, there's, I don't know, I mean, I lost my mom when I was young, and that made
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a huge impact, but there's something for guys when you lose your dad.
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It's just, you just lose a, you just lose, like, one of the points on your compass in a way.
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The one that you can call and go, can you recalibrate?
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It is, it's crazy that you phrase it like that, you know, like in 2020, 2021, I've had
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to, because both my granddads have passed too, so it's kind of being the oldest son in the
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family, I've now become the patriarch of sorts.
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Having employees, like, now all of a sudden having to navigate this world that we're in,
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I'm now looked upon by, you know, dozens of people, and it's heavy.
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Back, you know, when he was alive, it was, well, I'll just default to whatever he does.
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And so now, how many times do you think, what would my dad be doing?
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But it's really even just with, not only with what I see going on in the world, but also
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just business and relationships and, but the stuff going on in the world is probably what's
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And of course, everybody's going through, you're going through it.
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I mean, honestly, cause I mean, what you stand for your lifetime entertainment and everything
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else, but you're still very American and, uh, not hanging out with the Hollywood crowd.
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You know, I've, I've just one day at a time and it, it kind of, I think one of the reasons
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why, you know, there were a lot of networks interested in that show.
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Um, and I think the cowboy way of life is something sought after by a lot of people.
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I think, I think, um, Yellowstone to me is a confusing show, uh, because I find myself
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going, yeah, that's the way they should have handled him.
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But there's something about right and wrong, knowing what it is.
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And they clearly don't know what it is in many ways, but this look, this, this has to
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Cause all of us here know what's right and wrong.
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And again, they go way over the wrong side, but, um, it's really, it's refreshing and confusing.
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I mean, it's, you know, when somebody has a code, when somebody has, you know, a line
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that they're there, there's times when it's, it's an easy black and white, but there's
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other times when it's, it's not so easy to make those decisions.
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And when you're able to watch somebody, whether it's on social media or on Paramount, you know,
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Netflix, what have you, then, you know, and it just, it's refreshing to know that there's
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people out there that do have a code and, um, they're going to stick by.
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Like I've got, I've got questions in the back of my mind for you selfishly.
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You know, I went Monday, I was on Marcus Luttrell's podcast and, and we need to make an entertaining
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But during that podcast with him, I'm asking him questions, like, because I'm thinking,
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I literally thought my dad would probably have the same thought as this man, you know,
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And so like, I'm asking him questions and I'm hanging on every word.
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I've got, I've got kind of a council of guys that I think are wise that, but, but then I'll
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soak up moments like this right here where I can get some wisdom from someone.
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Um, good friend of mine who was one of the most ethical men I've ever met.
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He, he actually worked in the Nixon white house and was the only one that no one interviewed
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because they were all like, you know, everybody else was interviewed.
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Um, but, uh, uh, he came into my office one time and he said, where are all the pictures
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And he said, when you're moving in a fast world, he said, pick your top five people for
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He said, cause when you're having to make snap decisions, that's your counsel.
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And I've done that and it's really quite helpful.
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I definitely have like a version of that for sure.
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You know, like with each area of my life, for instance, the fundamentals of bull riding,
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you know, I'm going to talk to JB moon, you know, I happen to be the greatest of all time.
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So I, I'm teaching JB, but you know, if I did have a question, that's what I would call.
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If it's, uh, you know, my dad and my granddad were two separate, completely different people.
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So my dad, when he'd passed, he had $800 in his account and we split it four ways.
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Um, but I wouldn't have traded it for any amount of money.
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And if you look through the lens of money, you wouldn't call him successful.
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Uh, my granddad, on the other hand, he, you know, heck it might've gone to the church.
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I don't know, but he, he died with a different, he was a businessman and he wasn't a cowboy,
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but, and so I wouldn't tip a waitress without asking him, you know, I wouldn't buy a truck,
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My dad, however, like he taught me how to be a man.
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Uh, it's only because I was so much fat, but I've actually lost 12 pounds.
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And one of the reasons that is happening is because I have built bars.
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My wife tried to get me to eat this and say, you know, you don't have to have a candy bar.
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And she'd eat them, but she's healthy and she does stuff like that.
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Uh, I've been eating them now for about two years and I may have eaten more than you
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should, but it was like the same calorie, five bars, like the same calories as M&Ms.
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There are only four grams of sugar, four grams of net carbs, 17 grams of protein.
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They're made with a hundred percent real chocolate and they have amazing flavors that you're going to love.
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I'm asking this question with a guy because I would think cowboys would take their glasses off.
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Cause there is, I mean, when you meet one, you know,
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another mentor of mine in this industry, his name's Cody Johnson.
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And he, uh, he said he was talking to the guy that wrote the biography for Chris LaDue.
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Chris LaDue is a cowboy, bareback rider, country singer.
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He passed of cancer, but the guy writing the biography,
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what's the one thing you wished you would have put in that book that you didn't?
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And he said it was Chris's definition of a cowboy.
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And that's let your yes be yes and your no be no.
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And, uh, that was Chris LaDue's definition of a cowboy.
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You know, there's, there's, uh, there are traits of a,
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if you're looking for a cowboy that can literally get the cows caught
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and we can talk about that, you know, which of which I am the best.
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But then there's other traits where you're dang right.
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You know, like, you bet he's actually, he can actually also get the cows caught.
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We can do a lot of things, but there is, um, that's why, I mean,
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I pine for my ranch because I'm surrounded by farmers and cowboys.
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And they understand community and they understand failure.
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Cause if you failed, you're going to help them that year.
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Cause we're all in it together and their word is cowboy contract, man.
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And you know, there's all, there's, there's rats in every industry.
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But one thing that, you know, Yellowstone is kind of helping with is, is, is, uh,
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I think is showing that there's more to, I mean, running a ranch is like running a business
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and you've got your, your upper level management.
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That's got to make these decisions and have the cognitive power to see what's going on.
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Make it, you know, profitable and see the future.
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You've got people that manage people that need to be good with those people and making
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And then you've got the technical guys that they're really there for the neck down and
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they need to be able to rope that calf right now.
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And, um, it's just like any other business where you've got those three levels and people
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just think we're all here, you know, dipping tobacco and kicking animals.
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My neighbor has, uh, I think two or 3000 Buffalo.
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And first of all, it will make you want to go back in time and see when it was 20,000 or
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You hear it before you see it and you see the smoke, you know, the dust rising up.
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I mean, it's a powerful experience, but as I'm there, um, with the owner and some other
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people and my wife and kids, and we're all in the bed of the truck.
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We went parked and then they had, you know, they started spraying food.
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So the Buffalo are coming running and we stay in the bed of the truck.
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Well, they surround the truck and there was one cowboy who just kept walking around the
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And you know, Buffalo or like any big animal, they'll kill you.
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And they would come towards and he would look at them and move towards them.
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Cause if he wasn't there, they would have come towards us.
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No, there's the same way with when guys are interacting with, for instance, bucking bulls,
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you know, and you can kind of teach a bull the, the way, you know, if you climb on the
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fence and you're constantly on the fence when you're handling a bucking bull, you know, it'll
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Whereas if you kind of handle, and you got to watch, you know, you got to watch your
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six, you don't just turn your back on him, you know, because some of them won't care.
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But it's just interesting to see, you know, in the arena, they know, they know to turn
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You know, you can't make these animals do anything.
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Cause my daughter, she loves animals and everything else.
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We go to a rodeo and she's like, dad, this is so cruel.
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And do you think the animal activists would not have video everywhere if they were beating
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Like I said, uh, maybe you can find an exception, but as far, like some of these bulls and horses
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Um, take a horse, for instance, those, that's an animal of flight.
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So if he's scared or if he's in pain, he's going to run.
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So the flank and some of them are mares, they don't even have jelly beans.
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How are you going to tie it around their jelly?
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Like you might have a mare bucking horse and, and, uh, if she doesn't want to buck, she's
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So when you see her bucking, that means that that's in her DNA and, and they'll get stronger
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And the, it's like you feed them better and then they buck better.
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You know, why would that be the case if they didn't want to do that?
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That, that flank is like tightening up your belt.
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Um, you know, but, but like I said, there, you, you can maybe go on the internet and
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find an exception, but there's rats in every industry, you know, but like, I don't know
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And, uh, and when you see, when you see horses, I mean, I am, I, we were getting them all cause
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they, all our cattle stay up on the ranch and then it gets too cold in the winter.
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And so everybody's just like, just get in the rhino and just follow.
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And, uh, these two bulls, they were not afraid of me at all.
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But these horses and the cowboys, those horses are amazing.
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And it looks like if you could talk to them, it looks like this is great fun for them.
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The way they move and they anticipate, I mean, it's, it's one of the most incredible things
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And that might be one of the things, for instance, your daughter, she, she, she might be watching
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those animals and she's thinking in human terms, you know, like, so for somebody to rope one
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of us, you know, it's going to feel a certain way.
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Well, these animals, like they'll stand outside in a hailstorm.
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Like it just, their, their pain tolerance, everything is completely different.
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You know, they'll get bit by a rattlesnake, a cow wheel on the jaw.
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And you may not even know it six months later, she's fine.
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A human can't get bit on the bit by a rattlesnake and be fine, you know?
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So anyhow, I think there's, there's a lot of, there's a lot in the Western world that
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And so people make assumptions, but I will say that, you know, Crystal Dewey had a song,
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you just can't see us from the road and the internet has changed that.
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And so there's a huge interest in this industry, hence the show, hence my show, how to be a
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But do you think that's, do you think that's because of the, I mean, I don't watch Yellowstone.
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I watch Yellowstone partly because of the beauty.
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But mainly I watch it just because it's like they speak my language.
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Not the killing part, but they just speak my language.
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I understand that world where I think there's, well, they use a lot of hungry.
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You know, it's, it's just like, okay, yeah, that, that makes sense.
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For some reason, people just think to be a cowboy, you have to have an IQ that's, you
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know, below this or that, you know, and that's not the case.
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I don't think I've ever met a stupid cowboy.
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There may be a few out there, but the point is, is like, it's just, you know, we're middle
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I mean, I don't even know if you can talk about this, but the meat thing.
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I mean, I was just in Colorado that what they're doing for water.
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They're now saying in Colorado that water is a natural resource that belongs to the state
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Um, the things that are happening all over the country are just killing our farmers and
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And then you have these four big companies who you cannot convince me.
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How can be, how can there be this much of a shortage?
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But when I personally take my calves to the sale barn, I'm getting pennies.
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You can't raise your cows and, and make, and break even really at this.
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So my, my whole program, how to be a cowboy, you know, it's, you watch my interns and I'll
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So because of that interest in this industry, people message me every day, 30, 40, 50, a
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You know, because I'm a quote unquote influencer in this.
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And so they'll come to me like, yeah, I want to have a family.
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You know, like, okay, well, did you inherit millions of dollars?
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Because if not, like you're not just going to buy land, buy cows and make a bunch of
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I said, uh, he said, you want to make a million dollars in this business?
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I mean, you're just, you're never going to, it's hard, hard work.
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But right now, everything is being stacked against, you know, I think they've made the decision
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that we're not going to eat meat unless you're very, very wealthy.
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Well, you know, one of the people in my council, so to speak, you know, we were talking about
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And, and, and he said, you know, there'll come a time when this country will apologize
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to those, to producers in every industry, not just the agriculture industry, but like,
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You don't have to do this, that, or the other to do business.
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And, and I just hope that that time is sooner rather than later.
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You know, but I think that's coming when it's just, hopefully it'll become obvious.
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Hopefully it'll happen before we commit national suicide.
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Where's America's bottom might be suicide.
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If you want to go back to feeding us, that would be great.
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If the last two years have taught us anything, it's that you have to take control of your own health.
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It is clear you can't rely on the government or big pharma to protect you and your family.
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I've never seen anything happen in medicine where the doctors are like, oh, well, you know what?
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Yeah, your lungs might collapse and you will cough blood out in maybe a week.
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That's why I called a doctor, a very famous doctor when I had COVID.
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I mean, he'll give you the formula, but you can go to the, you know, buy a billion bottles or he has formulated this.
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President Trump credited him with the successful early treatment protocol and his decision to take hydroxychloroquine.
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He became my doctor during my last bout with COVID.
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And I will tell you, I want to say he healed me.
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He gave me the medicine that other doctors would not give.
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And he also explained why these things work together.
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And I've been taking his immune system, boosting the Z-Stack for, well, since I got sick.
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And I will take it every day until we pass this nonsense.
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Part of the problem with our society is we don't know where our food came from.
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Like, just let us, you know, like, get somebody over here watching us that knows what they're doing.
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Don't make these decisions based on, I don't know.
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Are we really talking about, like, I don't understand it.
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But it makes sense, like, as far as, like, in this, it's a chess game to them.
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But, man, you're playing with, like, people's livelihoods.
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I'm talking about, like, people that need to eat what I'm producing.
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And it's, what's odd is I was talking to a guy whose father or grandfather was a rancher
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And he said, no, I'll show you pictures of Dallas.
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All of this stuff, all of the beautiful trees and everything else, for the most part here
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You know, it's been planted, et cetera, et cetera.
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I know that, like, where I'm at, outside of city limits, you know, there's just a certain
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way of life that it's, like, people in the news are telling me, like, how bad it is for
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this and that reason and how we're, but, like, I'm not seeing it where I'm at.
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Like, that's just not, maybe that's true for you in city limits, but.
00:30:20.340
You know, like, right here, like, I don't think that's anyway.
00:30:23.940
We were talking about this the other day, just on COVID.
00:30:31.120
And you hear these people on TV, and you're like, really?
00:30:50.720
It's not, you know, like, everything's fine, except for us out here, you know, in the middle,
00:30:57.480
like, apparently, I don't understand, like, I knew when he came on and said last summer,
00:31:04.320
this past summer, he's like, we're not through this yet.
00:31:07.260
It was just like a, it was like a wave of peace.
00:31:15.260
Like, I didn't mean to, I wasn't trying to be like that.
00:31:17.800
I wasn't trying, but it was just like, oh, man.
00:31:21.180
It was my, it was the first moment where I was like, man, we're through this thing.
00:31:24.480
Yeah, I think, I think everybody, I mean, when you have real big, you know, liberal
00:31:30.680
pundits who have been screaming for, you know, practically internment camps saying,
00:31:39.080
Did you see the, did you see the latest poll was 40% of the American populace now says,
00:31:46.820
if you're not getting your kids vaccinated, you should have your kids taken away from
0.96
00:31:56.900
But at the same time, what year is it that we're allowed to see what is in it?
00:32:05.380
Like when we're all dead, like, wait a second, wait a second.
00:32:08.520
You're going to make me take it, but you can't even tell me what's in it.
00:32:12.040
And you, you, it's, it's alarming that it's one thing if you can't tell me what's in
00:32:27.760
What if I have to watch this Viagra commercial where they're taking separate baths, which
0.81
00:32:33.140
And then in a 60 second commercial, I have to hear about all of the side effects.
00:32:39.820
And worry about, uh, you know, what, four hour, six hour erection.
00:32:44.020
I mean, I don't want to think about those things, but they make us think about those
00:33:03.760
I'm just trying to make sense of it as a, as an American, you know, the other thing I
00:33:11.180
That would, that would be what my question for you is just, you know, from friend to friend,
00:33:15.560
like, seriously, like think like a German Jew in 1935 or 38, you got to put it into something
00:33:24.280
Um, I mean, you have me, um, but, uh, put it in things land.
00:33:31.460
You know, I know people who have a lot of money and they've bought, uh, really, really super
00:33:37.020
classic cars because they know, uh, you know, 68 Mustang Shelby will always.
00:33:47.600
Just find things that, you know, like from food, uh, cigarettes, alcohol, all the way
00:33:56.300
to art, anything that is tangible that you know, will never go out of style.
00:34:05.680
That it will always, a lot of people in Germany, in the end, they traded their art for their
00:34:20.680
So he's a big podcaster and he's Jewish and I, he just moved out of California and I
00:34:24.980
said to him, Dave, I've never thought this way before ever, but I think I can begin to
00:34:31.840
understand how Jewish people didn't learn, leave Germany.
0.99
00:34:40.160
People talked about putting them in camps, but you still think that's not going to happen.
00:34:45.240
At what point do you go, these people will do it.
00:34:56.980
It's a short book, but it's like, how do you literally like, if you think about it,
00:35:00.500
like 11, 12 million people, that's a lot of people.
00:35:05.700
Like, well, the, the, at the, at the end of the book, it's spoiler alert.
0.94
00:35:11.620
That was like, and I read that book like 10 years ago.
00:35:14.240
That, that really, and it stuck with me in the back of my head, but.
00:35:21.200
Um, are you seeing people from, like we used to be a group of people and we'll never
00:35:28.220
get back there unless we, you know, we used to say E pluribus unum.
00:35:32.940
Um, and, uh, from many one and I always thought I never really understood, you know, I knew
00:35:39.540
the phrase, but what was the unum and it's the bill of rights.
00:35:43.880
If you don't agree with the bill of rights, I can't talk to you about anything.
00:35:49.060
Um, are you seeing people who have maybe voted differently or disagree on things?
00:35:54.980
Have you started to see them at all, start to shift and go, you know, I might be on the
00:36:04.860
I think the shift is that it may not necessarily be people, you know, it's hard for people to
00:36:10.480
admit if they're wrong or right, but I think the shift is definitely that there's a lot
00:36:15.180
more people being way more quiet than they were at a certain time, you know, um, that's
00:36:26.180
Well, I'm saying like, they're pretty loud about, I mean, like how, right.
00:36:30.240
Like how, how has, we're definitely not in a better place than we were a year and a
00:36:35.780
half, but there seem to be a whole lot less people, you know, as far, like I'm saying
00:36:40.620
like things have gone a certain direction where you'd think everybody that was complaining
00:36:47.040
But like, I don't know, like I, what I, I, I feel like there's not a lot of hope right
00:36:57.100
now, you know, just for, for the everyday person, you know, as far as this country is
00:37:10.580
Um, but I think the, um, cause I feel that today, I just, I just, I read the news today
00:37:16.500
and it's just like, there's a noose that is around all of our necks and it's just being
00:37:22.000
tightened slowly, you know, and we're helping, not us, but the people we elected and,
00:37:27.100
the things that we've tolerated for so long, we're just, you know, how does a man go bankrupt
00:37:33.220
very slowly and then all of a sudden, um, how's this, how's this coming?
00:37:38.640
Well, it's been very slow, but it's coming faster and faster every day.
00:37:44.580
And, uh, but then I look at things like you called me and said, I'll take refugees.
00:37:53.940
You know, we never talked about that on the air or anything, but you called and said,
00:38:18.040
And I think all they need is the example of stop listening to the lies.
00:38:28.780
Stop listening to people who clearly are not doing things in your best interest, telling
00:38:41.200
And I lived through the Carter years and that's the only thing that changed was Ronald Reagan
00:38:51.060
So, I mean, so what's the, a guy like me, you know, I'm a cowboy, I live in Texas and I'm
00:39:05.020
I'm trying to teach young people, what, what, what's, what's the next step?
00:39:10.720
Like, what, what do I do as a, for instance, I was talking about being the, the, the patriarch
00:39:15.400
If I've got, you know, 15, 16 people looking to me as a leader, you know.
00:39:27.160
Just, you know, I'm, I'm, I'm adopting something I've heard a long time, a long time ago and I
00:39:43.500
Whatever that is, just do the next right thing.
00:39:52.380
Not easy, not convenient, not popular, but what is right?
00:40:05.820
You have a different place because you're media and, and a celebrity and it's weird, isn't
00:40:17.580
And it, it plays, I know because I've gone through it, it plays all kinds of weird mind
00:40:40.640
No, there's been opportunities to sell my soul for things.
00:40:43.660
And like, I just, there's always, I'm just not going to do it.
00:40:46.820
You know, I'm just, there's, I just, I was, and people for some reason, like with what
00:40:52.700
I do on social media and, you know, it's a, it's a pretty replicatable thing, you know,
00:40:56.980
with social media, there's fundamentals, building a business, building an audience on social
00:41:03.540
I do it through comedy and entertainment and, and then you, you just replicate it, rinse
00:41:10.620
But, um, um, there's, there's shortcuts, you know, that, that a guy could take, but I just,
00:41:16.740
I've, I've, I've adopted that and I'm not going to sell my soul to make it.
00:41:23.460
Anyway, people, for some reason, when they look at what I do, they think it might be like
00:41:27.340
a flash in the pan or whatnot of like with being on social media.
00:41:33.140
And so guys will come up to me that don't understand what I'm doing is like, what are
00:41:38.980
And, uh, I was like, well, what are you going to do if you get fired tomorrow?
00:41:42.320
You know, and before, before the first video, like I was living in my sister's office, doctor
00:41:51.400
So if, if, if I get canceled for some reason and they turn the switch off, you know, hopefully
00:41:57.260
I've made good decisions where at least when I got to go back to doing that, I got better
00:42:02.100
Like, I don't know, like I'm, my peace is determined by, you know, the Lord, not money.
00:42:10.840
If you stay there, cause fame and fortune, battery acid, people all want it.
00:42:26.960
There's a reason you make so much money because you are trading something, you know what I
00:42:33.340
Whether that's time, privacy, or just the onslaught of whatever you're trading that.
00:42:41.340
That's one of the reasons they pay you a whole lot of money.
00:42:45.200
Cause you will get into it and go, this isn't worth it.
00:42:51.700
Um, but it's velvet handcuffs and once you start seeing what you can have, it will fade
00:43:05.220
And that change might come in uncomfortable ways.
00:43:09.120
And if that happens and you're not right with the Lord, you will, you'll be like a man
0.69
00:43:17.320
drowning and you'll grab for anything to keep your head above water.
00:43:24.260
You'll, you'll be a, you'll, you'll sell out fast and bad.
00:43:28.820
Well, if, and I think a lot of people look at life through, it sounds like this might
00:43:33.760
be one of the points you're, you're, you're trying to make, but people, when you look at
00:43:37.200
life through the lens of money, you know, it makes you think that that might be the answer
00:43:43.800
But if there's ever been one millionaire commit suicide, then that's not true, which there
00:43:51.360
have been, you know, there's a lot of entrepreneurs and famous people.
00:43:54.560
And that just like, why, if that is the answer to the problem, why would they ever choose
00:44:00.900
You know, you are, you know, I just watched something on, uh, Charlie Chaplin.
00:44:04.780
Uh, it was a documentary and, um, you know, he was a fascinating guy, fascinating, um, and
00:44:12.980
I mean, I think Mickey Mouse is modeled on Charlie Chaplin.
00:44:17.800
He was the most famous man in the entire world before fame was really like that.
00:44:24.220
Um, he came from nothing, lived in a one room apartment with his mom on a third story flat
00:44:42.460
He almost doesn't make it, you know, something happens as always does.
00:44:47.260
And he hit fame that fast and he was married four times, the highest paid actor or highest
00:45:04.900
All four of his wives said he never believed that anyone would like him.
00:45:13.500
He, they, he always said, why would anyone like me?
0.95
00:45:23.040
That he was as a kid, even with all that wealth, it doesn't, it, it like, it'll make your life
00:45:29.600
easier at times, but it doesn't change anything.
00:45:38.720
And if it does, it's usually in the wrong direction.
00:45:42.220
The problems are problems, whether your bank account is full or whether it's, you know,
00:45:49.900
Somebody, uh, I was listening to Joe Rogan podcast or something.
00:45:53.060
Like I was saying, you know, healthy man wants 10,000 things.
00:45:57.440
A sick man wants one, you know, and, and no matter what you have, you know, like there's
00:46:02.800
We rescued a bunch of Christians a few years ago in Iraq and I went over and, uh, I was
00:46:10.980
freaking out a little bit because ISIS knew that we were meeting these Christians in this
00:46:17.620
church and, uh, and they were leaving the next day.
00:46:21.820
We were taking, we were getting them and then taking them and flying them out.
0.99
00:46:25.240
And ISIS, uh, said, uh, we know what you're doing and where you are to them.
00:46:34.560
And at 8 PM, we're going to blow up the church.
0.63
00:46:41.820
So did they, I arrived and it's like seven o'clock at night and the church is packed and
00:47:04.500
They had, these were doctors and lawyers and successful people who literally were living
00:47:17.120
And they knew the only thing that mattered was God.
00:47:21.520
It was one of the greatest groups of people I've ever been with.
00:47:25.860
Well, if you think about like a lot of people, I think chase happiness in this life.
00:47:34.300
And, and, and the word happy is, is kind of, to me, it's tricky because happy is like circumstantial
00:47:41.540
and emotional and things can happen around you that will affect your happiness.
00:47:45.760
So I like to use the word peace, you know, and, and if you, if you chase, because you can have
00:47:50.600
a bad day and still be at peace, but you're not going to be happy.
00:47:54.220
And so, you know, as, as Christians, you know, we're called to God's just, he's not as concerned
00:48:05.540
And so when you, you know, as a Christian, it does not mean you're guaranteed that, you
00:48:11.280
He wrote most of the new Testament and he wrote a lot of those letters from prison.
00:48:15.680
And, um, yeah, it's, he knew what was important.
00:48:20.440
What was the, what was the priest name that was in a concentration camp in Nazi Germany and
00:48:27.440
he would volunteer to take the beatings for others and he'd never cry out and, uh, they
00:48:35.660
So they put him underneath in this cellar underneath one of the deals and he eventually went blind
00:48:45.800
But they came in to kill him because he was singing all the time.
00:48:52.020
And they were like, you're, you got to kill him.
0.99
00:48:59.060
He knew who he served and what the meaning of life was.
00:49:03.920
And it ain't, you can't kill that out of somebody.
00:49:10.280
And that's just, I mean, I guess ultimately whenever, at the end of the day, whenever I think
00:49:14.100
about what's going on in the world and, and, uh, get nervous about, you know, communist
00:49:20.580
presidents meeting up, I just think that, you know, nations will rise and fall, but you
00:49:30.720
That's exactly like he knows, like he knew the one nine was going to happen.
00:49:37.760
So, um, but I, I, anyway, it'll be tough, but yeah, my old man, I do every day.
00:49:50.440
So right before my dad died, we were talking about things and he said, Glenn, I, you know,
00:50:12.380
He said, and I've always told you, don't worry.
00:50:20.360
Then this is like, like a few weeks before he dies.
00:50:23.760
And he said, but this time I'm glad I'm not going to be around very much longer because
00:50:29.920
I have no idea how you guys are going to work this out.
00:50:41.380
He was like, this is the worst generation yet.
1.00
00:50:44.380
Well, that was however long, every generation and your dad and my dad, like, you know, their
00:50:50.560
generation said that about this upcoming generation.
00:50:55.980
You know, like, but don't you think that I think that sorry.
00:51:01.220
You know, I think it's, it's our duty to, to find, you know, find hope and give, give
00:51:07.180
this next generation and an answer, you know, and be leaders in that thing.
00:51:13.880
That's what I'm trying, you know, maintaining, you know, my peace in the midst of these things.
00:51:19.360
He was like, it's not whether or not you're going to go through that trial.
00:51:23.760
You're, you're, they're going to watch you and how you go through it is what's going
00:51:29.980
And so I don't know what's coming, but I think what's important is how we navigate through
00:51:35.160
Like you said, like you were saying earlier, do the right thing for the right reasons and
00:51:40.440
Um, it's, uh, uh, it's interesting to me that we are, everybody's always down on this
00:51:49.800
generation, but I know history well enough to know that the world war one generation thought
00:51:56.760
the world war two generation, there were nothing but they, right.
0.69
00:52:06.660
And I, and I, I wondered with my dad, we talked about this.
00:52:11.140
I said, dad, if you, if you lived through what's coming, do you think that would be a blessing
00:52:26.780
And I said, I think in my generation, I've never had to fight for the country.
00:52:32.800
I've, I've, I've had things come to me relatively easy.
00:52:37.260
I mean, I've worked hard for everything I have, but anyone in America, even the poorest,
00:52:45.020
Um, and I think our generation is actually, um, we're not as blessed because we've never
00:52:55.700
until now we've never had our, as a generation back up against the wall.
00:53:03.360
And so you don't know who you really are until you have nothing left and you either have to
00:53:10.200
be a bowl of jello or stand up and be, you know, Lincoln was not the big statue, you know?
00:53:18.520
He was a guy who was freaked out just as much as I would be freaked out.
00:53:23.520
After the fact, you're just like, okay, that was obvious.
00:53:32.020
And so I, I think that we give the younger generation and people look at us and say,
00:53:40.060
And honestly, when push comes to shove, you remember saving private Ryan?
00:53:45.820
I've always been afraid that I would be that guy who was on the stairs that just was crying
00:53:54.760
And you won't know until you're in that situation.
00:54:02.240
So, um, yeah, I, so I had this exact same, we were talking about this topic with Marcus
00:54:09.020
and, uh, cause I'm curious, you know, because I was thinking like, man, if they're coming
00:54:14.320
over here, if anybody was going to attack this country, you know, please do it now while
00:54:19.460
we've got these guys that like a Marcus Luttrell, you know, to lead us because like, we've got,
00:54:24.740
I've got a buddy that I rodeoed with and he, he's going into Iraq and he's the first Marine
00:54:30.840
fighting in Iraq and the, all the guys around him never seen battle, you know?
00:54:37.820
Well, now we've got 20 years of some, some Patriots that like, they know how to handle
00:54:43.200
And so anyways, I'm talking to Marcus about this and I was like, um, like, are you nervous
00:54:48.520
about the, and, and he said, um, he said, no, like a resounding, absolutely not.
00:54:56.400
And he pointed at, I had two interns there that are younger and he pointed at, he's like
00:54:59.780
this generation right here, they're going to handle it.
00:55:04.000
And, uh, and I hadn't really thought about it like that.
00:55:12.660
And, and, uh, and I wasn't, I'm not like a, I don't, you know, part of my French,
00:55:18.260
I won't piss on this younger generation at all.
00:55:22.200
I'm just nervous about our future as an American, you know, but like to hear somebody like Marcus
00:55:28.820
So have you, have you ever read the, uh, fourth turning is fourth turning?
00:55:38.260
It, it, it, they've taken this, um, pendulum swing that is in economies.
00:55:47.600
It's in, it's, it's, it's, it's a wave that just happens.
00:55:53.740
And, um, and this one group of scientists started looking at the generations over this 80 to a
00:56:02.520
And they, they broke them up into four different categories.
00:56:08.520
Well, the one now that's coming up and you're probably in it is the hero generation.
00:56:15.780
Um, and that last time that happened was world war two.
00:56:23.180
No, just, you know, the hippie generation that just burns things down and tears it apart.
00:56:27.980
That, that, that generation happened 80 years before in the, you know, in, in history all
00:56:42.860
It's, uh, to summarize, I think, uh, strong men make good times.
00:56:57.240
No, strong men make soft time, hard men make soft times, uh, soft times, soft times make
00:57:12.520
And, and I believe it to be true, you know, and, and everything I do in business and in
00:57:18.240
life, you know, which I'm not saying I've perfected this, but I try to think, what will I wish
00:57:25.280
Like, I don't want to learn a lesson the hard way and, and, uh, um, like I want to listen
00:57:31.340
to, that's part of the reason why I seek wise counsel, you know, especially in business,
00:57:34.900
not necessarily because I've, I've got some goal of, you know, owning my own Island.
00:57:39.920
I don't, but essentially like I've got 17 employees that depend on me who I would like
00:57:54.880
And I, I, that's what I think about with this country.
00:57:57.360
Like I would hate for us to learn a lesson the hard way, you know, which there's, we're
00:58:01.940
learning some now and, and we have learned some.
00:58:04.740
Um, um, the thing that I just, is there a way to learn, is there a way to really learn?
00:58:13.600
And I mean, I've been very successful for about 10 years and did, I thought the same kind
00:58:26.220
And I look at that and go, I didn't really learn anything here.
00:58:32.960
I learned it hard times made us, you know, you really learn things.
00:58:39.820
Well, and I think there's certain situations and maybe this happened in your story.
00:58:43.580
It's certain times where it's just like, there's things that are completely out of
00:58:46.760
your control, you know, um, that, that there's a little bit, I'm not saying it doesn't hurt,
00:58:53.800
but there's a different kind of piece about it where it's just like, all right, well,
00:58:58.080
I couldn't avoid the meteor hitting my warehouse.
00:59:08.720
That's cool that I don't know if you use that a lot.
00:59:13.360
So, um, uh, I used to really have a vision and then I'm driving that way and I want to
00:59:20.940
go that way and this is my plan and I would not take no for an answer.
00:59:26.140
And now I explore, I pray about it and I explore and then, uh, you know, for instance, uh, uh, I just had this feeling recently that, um, that, uh, that success, but I don't mean it money wise or fame wise, that success on what we're trying to do is coming on this particular thing.
00:59:50.700
And I was talking to my wife and I was talking to my wife and I was talking to my wife and I said, but I have no idea what God thinks success is.
00:59:58.800
Whatever happens when you can get to a place where you're like, I did everything that I thought you were telling me to do.
01:00:09.380
So I tried my best and you know what, this is going to take me someplace I would have never taken me.
01:00:16.940
It's, it's, yeah, it's, I mean, not to just keep going back to the Holocaust, but I can't remember the book.
01:00:24.160
I'm sure this story, but there's a, uh, I believe she might've been a Christian that was helping Jews, but she's in a camp.
01:00:30.980
And where she's in that and she's like, I'm in this camp and then the fleas come and she's just like, all right, come on, God fleas.
01:00:41.920
And so she writes and, you know, she writes and thanks the Lord for the fleas.
01:00:45.400
Well, come to find out there was a guard that was going around raping women and, uh, he didn't go there because he didn't want to get fleas.
01:00:54.960
And so the, the story that, and my pastor told me that I've been looking for the book ever since.
01:01:00.000
It is, I can't remember, but it's by Corey Ten Boom.
01:01:03.720
And, uh, and there's a great movie that came out in the seventies.
01:01:14.700
The book is, you know, better obviously, but the, the movie is really good.
01:01:18.720
I think it's, you know, and in business, um, one of my mentors, he said, you know, it's kind of like pouring water on a table and you just see where it goes.
01:01:26.280
But essentially like you might end up somewhere where you never imagined in the first place, but going back, like you said, it's, if it's hard.
01:01:33.400
If you're, if you look through life and success through the lens of money, you, you, it may not end up the way you want it to, but.
01:01:52.380
My lawyer keeps telling me, well, he has told me, he doesn't keep telling me cause I don't listen to him.
01:01:56.940
But he said eventually, you know, to grow my business, I live in a town of 500 and, um, we've got a little warehouse.
01:02:03.640
It was, you know, just all in God's plan that I even got it, but, and people have to commute.
01:02:08.760
And he was like, man, eventually you're going to have to move your operation, you know, to a city or, or somewhere.
01:02:14.580
And no, you don't, I'm just not going to do it.
01:02:20.260
And, and what, what have, cause you, I mean, small town, regular guy working on a ranch.
01:02:37.000
And how, what are the worries about you because of the changes in your life?
01:02:48.600
I mean, like I, it's really just the weight of, so I've got, there's decisions every day.
01:02:53.980
You know, like as you probably have way more than I do, but essentially like there's these decisions that after they're made and they're successful,
01:03:02.940
the public can look and be like, oh yeah, well that was a no brainer.
01:03:07.580
But, and then if you fail, they're like, oh, well that was a no brainer.
01:03:11.960
But like when you're in the decision, it's, it's very difficult, you know, and you're trying to make a decision about business where it's like,
01:03:19.320
you know, now all of a sudden like these six figure decisions that are, they're heavy.
01:03:24.860
And like these 17 employees are depending on that to be successful.
01:03:29.280
And one of the big ones, which I, whether it was on this podcast or not, I wanted to ask you about is just like leverage.
01:03:36.080
And like, so most of my business, like I try not to use it at all, like credit or debt or at all.
01:03:41.860
But there's other parts where I've thought that it might be okay to use it and not, don't, don't.
01:03:49.880
And never, I mean, that's the only thing that saved me is debt free.
01:04:00.060
Once you do it, then others, you know, I don't have a boss.
01:04:06.580
Well, kind of, cause I don't own my house outright.
01:04:13.960
But what if it was like, even for instance, like a rent house where it's like an income producing property or something like that, or you're just saying never.
01:04:24.800
I don't like debt, but, and I think debt's going to work against us, but there's not a problem, you know, having, there's reasonable amount of debt.
01:04:35.840
And if it's reasonable amount of debt, then I don't think, and it's making money, then I don't necessarily think that's bad, but I shy away from it myself.
01:04:44.800
You know, we, at one point I had 250 employees and my wife and I, we did not sleep when it comes to bad time.
01:04:54.860
And we did not sleep because I saw the face of every employee and the children and everything else.
01:05:01.800
And I thought, oh my gosh, oh my gosh, oh my gosh, oh my gosh.
01:05:08.040
Again, that's why people should not hate business people, especially at the lower end.
01:05:16.300
And you're struggling, you don't know, you're doing your best.
01:05:20.400
I have not met an entrepreneur at a, you know, smallish level.
01:05:25.260
I'm sure when you get to be a CEO and you're, everybody's faceless, I'm sure it's different.
01:05:29.600
But I don't know anyone who owns a company and sleeps well at night in hard times.
01:05:37.020
I've got my, my, my right hand man, so to speak, woman, she's, uh, her name's Lisa.
0.65
01:05:44.400
She's a single mom, five kids, you know, and we joke, like I'll go into a little call or something.
01:05:50.440
And she manages the warehouse floor and, you know, she's my number two.
01:05:54.780
So she's technically in charge of everyone else, 16 people.
01:05:57.980
And, and, uh, yeah, the other day she was like, uh, all right, have fun.
01:06:03.240
We're dependent on you, you know, you know, and, and it's just a joke.
01:06:07.020
Because she knows what I think about mentally, but it's crazy.
01:06:09.800
Just at the end of the day, like now it's like, you know, I'm the evil one, you know,
01:06:16.360
in some people's eyes because of capitalism and what, you know, the free enterprise, like
01:06:20.260
now all of a sudden, but at the end of the, cause I would have thought like, for instance,
01:06:23.520
if you made a million dollars, you got a million dollars, you know, the younger me, that's
01:06:28.980
Well now it's like, no, you might have 90,000, you know, like you might 10% net is like, that's
01:06:43.460
And then, well, I think that's why people sometimes before taxes and government's like, well, we
01:06:49.440
And it's, what's crazy is, uh, the fact that people know this, when they ask the question,
01:06:57.360
do you, should the tax, should the rich pay their fair share?
01:07:08.420
Do you think 30% is fair for people to be taxed?
01:07:17.000
And then you go back to them and say, did you know that's what the rich are paying?
01:07:29.320
And I understand, I mean, just some of it makes no sense, but, um, that's what I'm trying
01:07:37.940
But that's why, I think that's why your, your faith, that's where your faith comes in.
01:07:45.360
Because if you just try to serve him, you can look at the failures that you'll have
01:07:55.040
and go, he's bringing, he, he, I've counseled with him and I did my best and maybe I misheard
01:08:05.140
But, you know, Billy Graham said to me, um, we were talking and, um, uh, he was just amazing.
01:08:16.220
And, um, we were sitting in his house and he looked at me with like these, like twinkly
01:08:23.540
And he went, you know, I'm not afraid to die and you could see it.
01:08:30.780
He said, although the actual dying part scares me, being dead doesn't scare me.
01:08:38.000
You know, and, uh, uh, we were talking and he said, I'm not afraid to die.
01:08:48.960
Everything that I've done wrong, every mistake, everybody I've hurt, everything that all came
01:09:01.020
He said, and I know the difference and he knows I've tried to do the right thing.
01:09:07.640
And I think it hurts more when you try the right thing and you get bashed for it.
01:09:19.100
There's a, there's a certain piece that comes along with like being in prison for, I'm sure
01:09:25.300
I've not been in prison for being a Christian, but you know, like in Paul's situation, but
01:09:36.280
You were going to say, say, oh, just, just like it kind of getting off topic.
01:09:40.880
I was just thinking about Paul being, you know, as kind of the ultimate, like he's persecuted
01:09:46.180
for his faith, he's in prison and all he really had to do was just denounce it, you know, and
01:09:53.600
And, uh, it's just a testament to somebody that's holds true to their values.
01:09:58.100
So, you know, I talked to a Chinese dissident once, um, and persecuted unbelievably.
01:10:14.360
And she said, oh, well, you know what we're praying for the United States.
01:10:22.020
And she said, uh, that you, uh, well, she didn't say collapse, but basically that you lose your
01:10:39.240
She said, and only tell the Lord brings you down and humbles you.
01:10:44.360
And then you'll rescue the rest of the world again.
01:10:47.760
You know, so it's kind of a, an exciting time if we can stay humble.
01:10:59.160
And, and, and the getting punched in the face part, you know, it, I just keep wondering,
01:11:08.780
You know, like, when are we, when is it time to, you know, like, is there, we're not even
01:11:19.100
And we just have to be, you know, what's amazing to me is how many Christians I know
01:11:25.780
And yet you'll say, you just got to do the right thing and know that the Lord has it.
01:11:33.300
That, yeah, that's great, but it's not going to work.
01:11:35.800
And you're like, yeah, what's not going to work.
01:11:37.680
You don't, all of a sudden you don't believe in the power of God.
01:11:41.480
That is truly the only thing that can save us, but he won't until we all turn back to
01:11:51.100
No, there's, there's definitely, you know, like in the Bible, it talks about just certain
01:11:54.700
countries and leaders and people that, you know, just kind of continually disrespect
01:11:59.480
the Lord and there's, there's certain things that happen like Lord, hopefully, you know,
01:12:06.680
I don't know who you're looking at in this country, but hopefully there's a group of people
01:12:11.080
in the country that are, you know, and I'm not saying that I'm living shiny enough to
01:12:18.140
I'm not saying that what I'm saying is hopefully there are some people that are living that
01:12:21.680
kind of life where, you know, we can, you can buy some time.
01:12:30.960
Um, you know, we've got, you know, Netflix could call tomorrow about a season two.
01:12:35.900
They could call in two years, you know, they kind of do what they want and, uh, they're
01:12:39.880
great to work with, but you never know what they're going to do.
01:12:42.840
Um, and so either, either that, or, you know, there's been talks of some other shows coming
01:12:49.160
up, but at the end of the day, like that, those kinds of calls, like they'll come and
01:12:55.140
My daily grind is, is I've got a media team and we just, we put out content on the internet
01:13:00.580
every day and, um, I don't have a monetary goal.
01:13:06.700
Um, I think that like, that's the right way to do it.
01:13:09.920
I feel like if I were to set like an income goal, it would put too much pressure on my
01:13:15.000
sales, which then is like, no, let's bring the value first.
01:13:18.460
And then the sales, let them fall where they may, you know, so from that point on, it's
01:13:23.260
just me navigating the backend supply chain issues, same as everybody else.
01:13:27.680
Um, but yeah, just trying to be wise with what little I, I am blessed with as a businessman
01:13:34.040
and then just try to be comedic, positive, uplifting voice in a, you know, be a light in a dark world
01:13:44.620
That's, it's a slow growth, but you know, it, I think it's impactful and it's created a loyal
01:13:49.840
following and, and, um, to try to daily bring value.
01:13:54.380
So can I ask you a question on, um, you know, my wife and I watched that show.
01:14:04.440
And, uh, you know, all of a sudden you watch it for a while and you think you're a doctor.
01:14:11.140
They just have to, you know, and every doctor, every nurse I've ever talked to went, it is
01:14:22.940
When you watch Yellowstone, are you, are you just like, please for the love of Pete, how
01:14:31.800
Oh, you know, I mean, there's parts of it that knowing what I know about showbiz, maybe
01:14:38.460
I'm a little bit more lenient on some of the things you might be talking about.
01:14:41.560
Like, you know, they're messing with that baby calf and that baby calf jumps up and kind
01:14:46.040
And, and, you know, obviously the calf is at least nine days old, 10 days old kind of
01:14:50.860
calf, which is completely, I mean, it's, it's, it's TV, you know?
01:14:54.540
And so, uh, you know, I give a little bit of, I give a little bit of grace there.
01:14:58.520
Uh, but you know, Taylor Sheridan that put that show together, like he is a cowboy and
01:15:06.900
Is it just me that the storyline is that Kevin Costner is trying to save his ranch and this
01:15:15.060
season he is trying to save it by making it famous for horses and he's got to find a way
01:15:27.160
Taylor Sheridan, who owns the four sixes is making the four sixes famous by putting it
01:15:36.180
into this show about a ranch, trying to make a ranch famous to save it.
01:15:42.240
It's well, it's, it's definitely like makes you think like, Ooh, I got to see what's next.
01:15:47.260
Which is, I think the whole, the whole point of it.
01:15:49.820
But as far as like a ranch with a noticeable brand, like that's the one, you know, like
01:15:55.420
they're definitely people outside of Texas don't know the four sixes is like the, they'll
01:16:00.820
know King ranch maybe, but that's not the ranch in tech.
01:16:04.540
I mean, it's good ranch, but that's not the ranch.
01:16:11.120
Well, they've, I mean, the tradition that comes with that ranch and the integrity behind
01:16:17.960
So, um, the four sixes brand meaning like actual integrity of the people that run it, but then
01:16:25.220
also the quality of, of the horse, the, their, their horse program is crazy bar none.
01:16:31.920
Like they have a Ramuda sale in October and it's just the absolute best horses in the industry
01:16:37.560
And their cow, their cow calf operation that they have there.
01:16:41.060
I mean, just everything they do is, is to the nines, but they've been doing it for a hundred
01:16:48.880
There's a lot of ranches right in there, you know, pitchfork ranches right next to it.
01:16:52.580
Tongue river, you know, begs, there's all these ranches, it's cow country.
1.00
01:16:56.460
And so that, that's another thing that, that, um, and the way that these cowboys, that's, that's
01:17:02.880
kind of the difference in cowboys is the country.
01:17:05.040
You know, you'll find cowboys in Arizona and, and Wyoming and Louisiana that, you know, they're
01:17:15.460
Um, but most often, you know, the values that they stand for are the same.
01:17:20.480
Um, so, but, but the four, six is it's, it's always been one where that area in there of
01:17:26.260
West Texas, like it's just, when, when I was, like I said, when I was born, my dad, we lived
01:17:31.680
on West camp at the pitchfork, which I mean, they've got it, they share a fence line.
01:17:36.520
And, uh, and so those were the values that I was raised on.
01:17:39.900
And, and so watching my old man, that's kind of where I, where I picked up on that, but
01:17:44.460
it was a, it was a neat thing to get to, but it is a pleasure.
01:17:51.680
Well, I wanted to ask you, I don't know how much time we have, but about your book, um,
01:17:59.300
Um, anyway, we, we may not, I will get you a, yeah, I'll get you a copy of it.
01:18:05.660
I will tell you that, uh, it is our world war two.
01:18:12.040
If we don't learn this and do it and find ourselves to each other, we're done.
01:18:22.200
And a year and a half ago, we started doing research on it and I thought, I can't really,
01:18:28.800
and it got worse and worse and worse and worse.
01:18:38.160
Well, now that Marcus Luttrell is like my best friend, I fancy myself a seal and I run.
01:18:49.760
I take a 30 second cold shower in the morning and then I run like three quarters of a mile.
01:18:55.400
So I'm, you know, pretty much made it through base training.
01:18:57.560
Then I run 10 miles, but it doesn't look like it.
01:19:16.840
Just a reminder, I'd love you to rate and subscribe to the podcast and pass this on to a friend