Amala Epanobi was a radical leftist activist as a young person, and has undergone quite a political and philosophical transformation in recent years. She is now the host of PragerU s popular show, Unapologetic, with Amala. She inspires millions of young people every day to discover the truth, defend their values, and lead better lives. In this episode, I talk to Amala about how she went from a leftist to a conservative personality, and what it means to be a "right-of-center" person in the 21st century. She also shares how she became a viral social media sensation, and how she was able to create a career as a conservative commentator, working for a media company like Prageru. I hope you enjoy this episode and that it inspires you to pursue your own personal and political growth. Thank you for listening and supporting this podcast. Please know you are not alone, and there is hope and a path to feeling better. Let s take the first step towards the brighter future you deserve. Dr. Jordan B. Peterson. With decades of experience helping patients, Dr. Peterson offers a unique understanding of why you might be feeling this way. In his new series Dr. B. P. Peterson has created a roadmap towards healing, showing that while the journey isn t easy, it s absolutely possible to find your way forward. We know how isolating and overwhelming these conditions can be, and we wanted to take a moment to reach out to those listening who may be struggling. -Dr. Peterson's new series that could be a lifeline for those listening, and help them find a way to feel better. "Let s help them feel better." -Dailywire Plus Now. The Dailywire Plus Podcast - - This is a podcast that could help you feel better? - Thank you, I'm listening to you, too, and I know that you're not alone. . -Alyssa's bio on my podcast is on my website - My bio is on Insta: and I'm not a pup? My bio on Instafeed - my bio is & so on so on and so on etc. , etc. - etc. etc. ... - etc., etc. Thank you! so on, etc. so on... etc.. ...and so on. ... , so on .
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00:00:57.420Hello everyone on YouTube and its associated platforms and podcasts.
00:01:18.040She was a radical leftist activist as a young person and has undergone quite a political and philosophical transformation in recent years.
00:01:28.420And so we're going to talk to her about that and about her work with PragerU today.
00:01:33.500She's an American YouTube commentator, as I said, working under the PragerU brand.
00:01:37.500Her channel, Unapologetic, has amassed over half a million subscribers in a very short time, by the way, spearheaded initially by her story.
00:01:45.240Her mother is a left-wing pundit who works on professional fundraising.
00:01:49.480Amala grew up fully believing in leftist ideology before having a radical change in thought.
00:01:54.180Recognizing the hate coming from those around her who were tolerant, she made a hard choice to confront her bosses in a leftist organization on these thoughts
00:02:04.200and was not only shut down but belittled by being told, you don't even realize how oppressed you are.
00:02:11.840From here, she left her workplace, dived into her own education on the founding fathers and the institutions as they were originally designed in America
00:04:20.760So, okay. How did you come to start doing videos for PragerU?
00:04:26.160Tell me exactly what you're doing at PragerU.
00:04:27.860Sure. Yeah. So at the moment, my job title is PragerU Personality, which I guess assumes that I have some sort of personality.
00:04:36.140And what that involves now is I do podcasting and social media content and just talk about cultural issues, today's politics and news from a young person's perspective and particularly a young conservative-leaning perspective.
00:04:52.360So that's what I do now. And PragerU found me because I started making videos on the internet about a journey that I had from being what I consider to be a really radical leftist to a now sort of right-of-center person.
00:05:06.180Right, right. So you're a conservative personality.
00:05:10.140Those two words haven't gone together that well during the entire span of my life.
00:05:14.360So that's kind of a funny thing altogether.
00:05:16.420And so how often are you making videos for Prager?
00:05:23.480So we're constantly staying on our toes and keeping up with everything that's going on in the world.
00:05:28.300And that's our daily life right now is just looking at what's happening, looking at the conversations that people are having and what's trending, and then hopefully giving a reasonable perspective on it.
00:05:39.140Right. So how much content are you producing every day?
00:05:42.420At least, I would say, three short-form videos that are about 60 seconds long, as well as one long-form video that will be anywhere from 15 minutes to an hour.
00:05:55.620And then we do a live podcast on Mondays, Wednesdays, and Fridays that goes for about an hour.
00:06:03.080Oh, yeah. Okay. Okay. And on the short form, so those are about 60 seconds long?
00:06:07.980Yep. Yep. We'll pick a trending topic or a news story and then just give you a 60-second rundown of what's happening, as well as a little bit of opinion on it.
00:06:17.260Right. And so what platforms are you using for the short forms?
00:06:21.380Everything. We're on Instagram, Twitter, YouTube, Facebook. You name it, we're there.
00:06:46.060Yes. Yes, definitely. And so where do you have the biggest following?
00:06:51.460My biggest following is now on YouTube. My TikTok account is currently banned. That would have been my biggest following at about 640K, I believe.
00:07:00.500But now we've reached that on YouTube.
00:07:03.400Oh, well, congratulations. And how fast are you growing on YouTube?
00:07:06.900Well, we started our channel, I want to say, about in April of this year. So that's how quickly. It's been about nine months.
00:07:15.940Ah, and you said you were making videos before Prager picked you up.
00:07:20.900And what platforms were you using for those videos? When did you start doing that?
00:07:25.380I started out on TikTok of all platforms, and I want to say I started there at the end of 2019.
00:07:33.520And I, in a matter of months, managed to amass a few hundred thousand followers because I think I was speaking to a perspective that people weren't used to on the platform.
00:07:43.800And I have a particular look being a biracial female. I think that's not to be ignored in it having a factor in me growing so quickly on these platforms.
00:07:51.580But TikTok is where things really started to take off.
00:07:54.280Going online without ExpressVPN is like not paying attention to the safety demonstration on a flight.
00:08:00.980Most of the time, you'll probably be fine.
00:08:03.020But what if one day that weird yellow mask drops down from overhead and you have no idea what to do?
00:08:08.720In our hyper-connected world, your digital privacy isn't just a luxury.
00:08:13.680Every time you connect to an unsecured network in a cafe, hotel, or airport, you're essentially broadcasting your personal information to anyone with a technical know-how to intercept it.
00:08:23.160And let's be clear, it doesn't take a genius hacker to do this.
00:08:26.360With some off-the-shelf hardware, even a tech-savvy teenager could potentially access your passwords, bank logins, and credit card details.
00:08:33.740Now, you might think, what's the big deal? Who'd want my data anyway?
00:08:37.400Well, on the dark web, your personal information could fetch up to $1,000.
00:08:41.260That's right, there's a whole underground economy built on stolen identities.
00:09:46.400And I suppose the combination of those two things and the fact that you were offering a counter-narrative.
00:09:51.640But that doesn't seem to me to be enough.
00:09:53.680Like, when you see that kind of explosive growth across multiple platforms, you have to think that you're saying something in the right way for the moment.
00:10:04.660And so what is it about what you're doing that is attracting attention?
00:10:25.540You know, when I started out on the platform, it was just a leisurely thing.
00:10:29.100I unfortunately had downloaded TikTok as a form of entertainment and started scrolling through this curated for you page,
00:10:35.600which of course takes in your demographics and realizes somewhat of who you are as a person and then feeds you videos that they think you'll like.
00:10:42.480And the videos that I was being fed were just a lot of leftist radical ideology, really reducing me down to my gender, my race, talking about how pivotal it was that I was to be a member of the feminist movement or of Black Lives Matter.
00:10:56.300And I saw that and thought, wow, it's very interesting that this app took in my demographics and this is what it fed me.
00:11:03.200I wonder if there's anybody saying anything contrary to this.
00:11:06.620So one day I took out my phone and I filmed a video talking about how I used to be a former leftist and now I'm on the other side of things.
00:11:16.220And that part of me sort of died off but spoke to it a little bit.
00:11:20.100And my videos started taking off purely due to hatred.
00:11:24.020People were very upset at me espousing these views.
00:11:27.740I was called a race traitor, an Uncle Tom, a coon.
00:11:30.540I got every single name you can think of for what I was doing.
00:11:38.400It was something that I expected by virtue of having been on that side of things already.
00:11:43.460I knew what I was going to walk into with that.
00:11:45.780But with that came just this wave of support of people seeing the hate that I was getting and wanting to be a part of the counter-narrative of that.
00:11:56.500Well, that's interesting because it's certainly been the case that in respect to my rise to notoriety, let's say, the most vitriolic attacks have been the ones that have done me the most good.
00:12:14.800It isn't necessarily how you look at life, but the first video that really went viral in relationship to my political activity, I had put up a couple of videos criticizing the University of Toronto's idiot HR policies, you know, predicated on diversity, inclusivity, and equity, and their half-begotten, dimwit interpretation of human psychological functioning.
00:12:38.540The idea that you could use explicit anti-racist training to overcome implicit bias, which is like the most preposterous thing ever from a psychological perspective.
00:12:50.260I criticized that in this compelled speech law in Canada.
00:13:55.100The idea was to damage my reputation, but exactly the opposite happened.
00:14:00.480And then I've had a number of encounters with journalists that have been definitely, the journalists were just, they're real vipers, you know.
00:14:09.320They're the sort of people, in fact, one of them eventually admitted that this is what she was doing.
00:14:14.380This was Nellie Bowles, who used to work for the New York Times.
00:14:19.040She actually wrote an apology, a public apology, although not specifically to me,
00:14:22.980saying that as a New York Times journalist, she made her career by going out to purposefully destroy people.
00:14:33.280And so talking to journalists like that, it's really like, it's like walking through a nest of vipers.
00:14:39.600Because the people who do that sort of thing ask their questions in a way that is designed to make you say something that will be fatal to your reputation permanently,
00:14:51.540so that their status can be elevated as the person that outed you.
00:14:56.400But interestingly enough, just to wrap this story up, is every time that's happened,
00:15:00.600although it made things shaky for a couple of weeks or a couple of months afterwards,
00:15:06.360the positive consequences have eventually been far greater than the negative consequences.
00:15:12.880And so that being attacked, you know, that can be a, well, first of all, it forces you to get your arguments in line.
00:15:20.560But it also can be a real, well, as you said, you know, your sense is that had you not been subject to all that abuse,
00:15:27.920you probably wouldn't have grown as quickly.
00:15:31.600Yeah, all of the pivotal moments in what has been a very, very short career so far
00:15:36.740have been when people have come at me with hatred and vitriol and painted this really evil picture of me.
00:15:43.740And then people who want to believe that and want to see what I have to say in order to throw hate at me
00:15:48.900end up finding my message and eventually having this reaction of, wow, she's really not that bad.
00:15:54.780Because I understand the people that I speak out against,
00:15:58.540I come forward and say, here's why you believe what you believe.
00:16:02.000And with everything you're seeing right now, I completely understand it because I was there.
00:16:05.680I'm not going to shout at you about how you're stupid or brainwashed because, you know, that was me four years ago even.
00:16:12.240And so I try to approach all the conversations I have with that perspective.
00:16:16.120So people are expecting to meet this really evil, bulldog, abrasive individual.
00:16:21.440And then they find my videos and go, oh, it's not at all what these hate comments were saying.
00:16:27.800Yeah, well, so when this first viral video went out, I already had about 150 hours of YouTube content up because I posted a lot of my lectures because I was playing around with YouTube at that point,
00:16:40.300trying to figure out how useful it was as a broad communication platform.
00:16:44.260And so what happened, again, parallels your experience, was people went to check out my YouTube video because they were assuming that I was, you know, foaming at the mouth and found out that,
00:16:55.180well, this is actually literally the case.
00:16:57.180I probably have 200 hours of lectures up.
00:17:01.820And the people who've been interested, say, in mischaracterizing me and also in taking me out haven't been able to find in all of those hours one single statement
00:17:13.860that even taken out of context would indicate that, you know, I have any of the nefarious notions or motivations that have been ascribed to me.
00:17:22.740And so what's so interesting about that, it's really powerful in a paradoxical way because people go looking for you, let's say, assuming that you're some kind of junior monster.
00:17:35.560So not only do they find out that's not true, they find out that the opposite is true.
00:17:43.840And so then they find out that you're being pilloried not only by people who are lying and who are corrupt and malevolent because of their lies,
00:17:51.880but they're doing something worse than lying because, you know, if you're a skillful liar, you tell a lie that's very close to the truth, right?
00:18:03.960But there are anti-truths which are different than lies, and an anti-truth is something that couldn't be farther away from the truth if you tried to make it farther away.
00:18:13.800And so you had the benefit of that is that you were pilloried by people who were telling anti-truths about you.
00:18:19.940And then people come and see, oh my God, she's nothing like I was led to believe, and then that starts to raise serious doubts in the back of their mind.
00:18:29.380It's like, just what the hell is going on here?
00:18:50.180Within a matter of months, I received a message on my Instagram from somebody working here at PragerU, and they said, you know, we've seen your videos, and we're very interested in you coming out here and telling your story.
00:19:03.840Is it possible that we could get you on a call?
00:19:06.300And I got on a call and told my story over the matter of a couple of minutes.
00:19:10.080And they said, let's fly you out to Los Angeles, and we want you to do a video for a series we have called Stories of Us, where you sit for an hour, you tell us your story, and we will chop that up and put that out to the internet.
00:19:24.540I met with many of the higher-ups who were working here.
00:19:27.240And on the second day of my trip was offered a job, and they said, would you like to come here and do this full-time?
00:19:35.360Start making your videos and putting them out on social media, and we'll support you and resource that for you.
00:19:39.800And at the time, that had really not crossed my mind.
00:19:42.820I was working at a medical clinic as a tech and had every intention of continuing my schooling and going into nursing and midwifery.
00:19:53.220So I thought about it for a second and thought, you know, this is a pretty important opportunity that I get and that is just sitting at my feet right now, and I'd be pretty dumb to not take them up on it.
00:20:04.000So I dropped everything and moved out to L.A. within a matter of weeks.
00:20:10.700I mean, yeah, when opportunity comes knocking like that, then, you know, it's sensible to take advantage of the situation in the most positive possible way.
00:20:21.280What's it been like working with the Prager crew?
00:20:25.320I think the best thing about working here is that I have freedom to really talk about whatever I want to talk about on any given day.
00:20:30.880And I think it's very rare to have a job that supports you in that sense.
00:20:34.680So I really wake up every day and get to look at things that I'm passionate about speaking about and then bring that to the forefront for other people to hear.
00:20:43.680There's certainly a lot of pressure that comes with it, as I'm sure you feel as well.
00:20:47.460You want to be on the right side of things.
00:20:50.360You want to speak to things that are true.
00:20:52.820And that can be difficult because we make mistakes and sometimes we're wrong.
00:20:56.660And I'm very young to be doing this, so that's something that stays on my brain a lot.
00:21:00.840But other than that, it's a really great job.
00:21:03.860How do you keep your ego under control?
00:21:08.220Because I know how fallible I am as a human being.
00:21:12.440I think that's what keeps me in control.
00:21:16.160And I try to stay hyper-aware of my shortcomings and my blinders.
00:21:20.640And I really approach things with the sense that I could be wrong about anything I'm saying on any given day.
00:21:27.700And I want to have that sort of care for myself, so I'll give that care to other people.
00:21:33.500And it really keeps me humble because there's many times where I'm wrong or I'll come at a subject matter feeling super defensive about it or needing something to be right.
00:21:42.540And I don't realize that until far later.
00:21:44.740So I try to keep that in mind whenever I'm doing anything.
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00:22:55.580Yeah, well, it hasn't been that long since you've done a 180 on your belief system, and so that's also got to be kind of paramount in your mind.
00:23:10.280When I was a kid, 14, I worked with a woman named Sandy Notley and her husband, Grant Notley, and Grant was the member of the Legislative Assembly for my home constituency, my riding in Fairview.
00:23:27.340And he was the only opposition member in the entire Alberta Parliament, essentially, and he was a socialist.
00:23:37.160The entire province was conservative, except for him.
00:23:41.500Now, the reason he was elected in that riding wasn't because he was a socialist.
00:23:46.000In fact, he was elected, I would say, in spite of the fact that he was a socialist.
00:23:50.660He was actually a good man, and everybody knew that and trusted him.
00:23:54.540And so I worked for the NDP, the New Democratic Party, for about three years, and I was a good friend of his wife.
00:24:04.740She was the librarian at our local junior high school, and she introduced me to serious literature, and I really liked her.
00:24:11.080She was a real good mentor, kind of an eccentric New England woman, quite well-educated by the standards of the little town that I grew up in.
00:24:18.180And so she pointed me to Huxley and Orwell and Solzhenitsyn and Ayn Rand as well, to her credit, because, of course, Rand is no socialist.
00:24:28.060And then, you know, because I had access to her and her husband, and her husband, Grant, was the leader of the socialists in Alberta,
00:24:36.000he had access to premiers of Alberta provinces and the national leader of the NDP.
00:24:43.020And over about a three-year period, I got to be a fly on the wall in many meetings between senior labor leaders and senior socialist leaders.
00:24:52.260It's this kind of Fabian socialism that's got a British twist.
00:24:55.400It isn't really derived from the same, say, school of thought that the communists were derived from.
00:25:00.840And I stopped working for them when I was about 17, for reasons that I'll go into.
00:25:06.740But I got to say a few things about the socialists of that time.
00:25:11.980First of all, most of them had been labor leaders.
00:25:16.460You know, so a lot of them were working-class guys, mostly guys, not all, mostly,
00:25:22.000who, and this was the leaders, who had worked themselves up the working-class hierarchy
00:25:26.760and then had adopted political responsibilities of one form or another.
00:25:30.280And most of those guys, when I listened to them, I actually had a fair bit of respect for them and admired them.
00:25:36.220I actually thought that they were genuinely doing their best to put forward the interests of the working class.
00:25:46.660And at that time, the Conservative Party in Canada was pretty much middle-class,
00:25:51.200upper-middle-class guys in three-piece suits, you know, banker types.
00:25:55.220It was clear the Conservative Party was a voice of the corporate world.
00:25:59.420And then the liberals, who were genuine centrist liberals, sort of played both ends against the middle,