The Jordan B. Peterson Podcast - January 30, 2025


519. If Another Country Did This to Our Citizens, It Would Be War | Vani Hari


Episode Stats

Length

1 hour and 11 minutes

Words per Minute

170.53346

Word Count

12,204

Sentence Count

873

Misogynist Sentences

9

Hate Speech Sentences

11


Summary

Vani Hari is a food activist who has been fighting for years to force food companies to be held accountable for their impact on our health and well-being. In this episode, Vani shares her story of how she became involved in the fight against the food industry, and why she thinks food companies should pay their fair share of taxes.


Transcript

00:00:00.000 People are fat and diabetic at rates that are criminal.
00:00:03.700 38% of preteens ages 12 to 18 now being pre-diabetic when it used to be zero.
00:00:09.800 38%.
00:00:10.260 38%.
00:00:10.900 I don't think I ever recovered from reading about the fact that marketing people built the food pyramid, right?
00:00:17.040 Not scientists. How the hell did we get there?
00:00:19.700 There's this revolving door of people who are working for chemical and food corporations
00:00:24.480 and then going to serve in government to kind of uphold their interests.
00:00:28.120 Tell me what you know about the tobacco company's purchase of the food industry.
00:00:47.700 So I've been dragged kicking and screaming into the issue of nutrition, I would say.
00:00:54.000 And some of that's for personal reasons and some of it is for intellectual reasons, let's say.
00:01:02.400 I had reason in my own family to look at nutrition very carefully because it turned out that my daughter,
00:01:08.040 who had a very serious illness, Michaela, was reactive to a very large range of foods.
00:01:15.760 And that was rather a shock to discover, you might say.
00:01:20.940 And I've been experimenting with diet for quite a long time in a radical way, far more radically than I like.
00:01:28.560 That's the first thing and that I would have ever expected to do.
00:01:31.400 And that's had some pretty positive consequences.
00:01:34.360 And I've heard from many thousands of people positive tales about the consequence of their shift in diet.
00:01:44.220 And I've interviewed people like Chris Palmer, who's a psychiatrist at Harvard,
00:01:48.180 who's been using dietary manipulations to treat intractable psychological disorders.
00:01:55.120 And I know that people are fat and diabetic at rates that are criminal.
00:02:00.320 And so even though this isn't something I ever hoped I would be interested in, even that's become necessary.
00:02:07.900 Now, I went to Washington a while back at the invitation of Ron Johnson to partake in a hearing there.
00:02:15.880 And I met Vani Hari at that roundtable, at that discussion.
00:02:23.600 And I had a chance to talk to her today.
00:02:26.020 She's the food babe.
00:02:27.360 And she has a large following and is very interested in the pathologization of the American food system.
00:02:34.780 And for personal reasons, as well as professional reasons, let's say,
00:02:39.100 some of which are akin to the issues that my daughter faced.
00:02:44.040 And so she came in today and we had a chance to talk about, well, the hearing that we participated in jointly.
00:02:53.200 And then we talked about her career, how she moved from consultant to food activist and rekindled that more recently at this hearing.
00:03:05.320 And we walked through a discussion of the major problems that beset the American family, let's say, especially children.
00:03:16.340 Children and mothers, I would say, probably most are most effective, although men are not far behind for obvious reasons.
00:03:23.600 Made a chance to walk through all that and to start to puzzle out, well, the nature of the problem.
00:03:29.800 Tremendous rise in obesity, tremendous rise in diabetes, there's catastrophic consequences of the transformation of our food supply.
00:03:40.140 And we talked about that and we talked about what might be done about it.
00:03:43.960 And especially given the radical transformations that are upcoming in the new Trump administration.
00:03:49.940 And it's surprising synergy with this Make America Healthy Again movement.
00:03:56.180 So, if you don't want to be fat and stupid and diabetic, this is not a bad podcast to listen to.
00:04:04.860 So, Vanny, we met in D.C.
00:04:07.440 That's right.
00:04:08.120 Yeah.
00:04:08.420 So, why don't you talk about that event a bit and how you got invited and what you thought of it and why you were there.
00:04:16.960 Just tell the story.
00:04:18.140 Yeah, absolutely.
00:04:18.720 So, you know, I've been a food activist for many years, for over 10 years.
00:04:25.160 And I have been wanting to hold American food companies accountable for using ingredients that are banned or heavily regulated in other countries for a long time.
00:04:40.560 I think it's disgraceful.
00:04:42.280 I think it's unethical.
00:04:43.840 I think it is hypocritical.
00:04:45.920 I think it's immoral that an American food company can serve a better, safer version of their product for another country and not their own citizens.
00:04:58.100 And how, when they find out they can make a product that's safe, they don't do it for all of their customers.
00:05:06.860 And so, I've been working on this issue for a long time through petitions, through campaigns to get food companies to change because government regulators have been asleep at the wheel.
00:05:20.380 They haven't held these food companies to change because they haven't held these food companies accountable.
00:05:23.920 The conflicts of interest are riddled in the government that prevent them from enacting anything that would be helpful to safeguard ourselves from these chemicals.
00:05:36.000 And so, when I was invited to be part of the Senate roundtable with Senator Ron Johnson, at first I said no, actually, because for many years I've been off the scene.
00:05:51.820 I haven't been holding the food companies accountable in that big, bold way because I became a mom.
00:05:58.040 I started a food company to change the food industry from within.
00:06:02.560 I took kind of a backseat to this activist role because you could say my nurturing phase of my life became more important to safeguard my kids.
00:06:15.280 And when I was an activist and I hit the national level and the national stage, I was attacked.
00:06:21.860 I was attacked by the media. I was attacked by paid-for scientists. I was attacked by, quote-unquote, independent experts who were actually getting paid by the food industry.
00:06:33.960 And to the point where I had to have security when I went to go speak at universities.
00:06:39.520 I had people drive by my house. I had, you know, death threats, rape threats online.
00:06:45.500 So that work going up against a trillion-dollar industry kind of took a backseat when I became a mom.
00:06:51.280 When did you become a mom?
00:06:53.520 Almost eight years ago now.
00:06:54.860 How many kids do you have?
00:06:55.960 Two.
00:06:56.360 Two. Okay.
00:06:57.020 Yeah.
00:06:58.340 And so earlier this year, I was called upon to be part of this new kind of campaign to hold Big Food accountable.
00:07:10.380 And my friend, Jason Karp, who was also at the Senate hearing, called me and says,
00:07:15.620 Bonnie, this is something I really want to do. Let's get together and figure this out.
00:07:19.500 And then we got together with Callie Means as well.
00:07:22.820 And we started working together again.
00:07:25.340 And it was like my passion was reignited.
00:07:29.360 And I realized that we really have an opportunity at this point in time that I never thought was possible in my entire career with the emergence of Robert F. Kennedy Jr. taking these issues at the national level.
00:07:43.380 Yeah, what a strange thing to have happen, eh?
00:07:46.140 It wasn't anything that you'd predict in relationship to Trump.
00:07:49.140 Nothing.
00:07:49.800 Nothing like it.
00:07:50.340 It came out of the blue.
00:07:51.240 It's very weird.
00:07:52.340 It really did.
00:07:53.800 Yeah.
00:07:53.940 And, you know, for so much of my life, I was jaded about politics.
00:07:58.540 I, you know, I was a Democrat delegate for President Obama in 2008 and 2012.
00:08:07.800 I put him up on a pedestal.
00:08:09.600 I thought he was going to be the savior of our world.
00:08:13.080 And when he got into office, I quickly realized that special interests, lobbyists, corporations were controlling him and controlling the message and controlling what he could get done.
00:08:24.260 And then the two-party system itself allowed him not to get much done.
00:08:28.900 And so—
00:08:29.480 Yeah, well, it's not obvious how much power the president actually has, right?
00:08:33.520 Right.
00:08:34.440 Because the system is very complex and there's weird things wrong with it that aren't obvious at all until you understand them.
00:08:42.540 You know, like congressmen, this is something that just stunned me when I found it out.
00:08:47.760 Congressmen spend about 28 hours a week fundraising.
00:08:51.060 They can't do that in their own offices.
00:08:52.660 So they have these ratty offices in the outskirts of D.C.
00:08:55.960 They basically act like telemarketers.
00:08:58.340 That's a dismal way of spending your time.
00:09:01.240 So they're spending—and if they don't do that, they're not funded by their parties.
00:09:05.460 And then they spend a bunch of time campaigning because they have to be elected every two years.
00:09:09.620 And then they travel.
00:09:11.220 It's like they don't have any time to do their job.
00:09:13.440 And it isn't a job I would take, you know.
00:09:15.340 So that's a big problem.
00:09:17.400 Yeah.
00:09:17.680 And it's only one of a multitude of problems.
00:09:20.400 And, of course, the president's term is limited sometimes to four years.
00:09:26.020 And four years, you know, it takes two years just to figure out how to do a complicated job.
00:09:30.580 Yeah.
00:09:30.780 Two to three years.
00:09:32.020 So there's a lot of things that have gone sideways.
00:09:36.000 Okay.
00:09:36.180 So let's go into this—your past as a food activist.
00:09:41.560 Okay.
00:09:41.860 So why did you do that?
00:09:44.440 Like, how did that happen?
00:09:46.460 You could say it happened by accident because I was so wounded by the truth about the food industry when I was finding it out.
00:09:57.960 Like, you know, as a child, I grew up with two immigrant Indian parents who came to the United States.
00:10:03.440 And they were so trusting of the American food supply and the American way of life that my dad introduced my mom to a McDonald's hamburger.
00:10:13.060 It was the first thing he introduced her to when they had an arranged marriage and came back to the United States and said,
00:10:16.960 if we're going to live in America, we're going to eat like Americans.
00:10:19.760 And they lived in a very poverty-struck environment in India where it was hard to get food and hard for people to eat.
00:10:29.800 And so it suddenly became so easy, and it was cheap, and it was readily available to the point where, you know,
00:10:37.040 my parents thought it was great that you could go and get fast food very quick.
00:10:41.120 And they would give a free meal to you if you colored a drawing on Mother's Day and Father's Day.
00:10:46.540 I mean, I was there at McDonald's doing that every holiday so I could get the free meal.
00:10:51.560 And as a result, I had such terrible health issues, me and my brother.
00:10:57.640 I mean, in and out of doctor's offices on prescription drugs nonstop throughout my childhood.
00:11:06.360 Can I ask you what those were?
00:11:07.700 Sure, yeah.
00:11:09.280 Everything from three different medications to control my asthma, Singular, Adver, Aburrol.
00:11:15.380 So asthma was one of them?
00:11:16.740 Asthma was one of them.
00:11:17.860 Then to just control the situation when it would flare up, I'd be on prednisone.
00:11:21.880 I'd be on antibiotics three or four times a year.
00:11:25.900 Then there was the eczema medications, the costacorduroid on my, you know, the cream.
00:11:30.400 Then there was shots in my ass.
00:11:32.260 You know, I mean, all of the things that they had to deploy to just make me feel normal, right?
00:11:38.880 And I look back at my childhood, and I was walking around like a zombie.
00:11:46.020 I mean, I didn't feel motivated to go to school.
00:11:50.080 I didn't feel motivated to read.
00:11:52.360 Even though I had these two immigrant Indian parents that put a lot of emphasis on my academics because of where they were.
00:12:01.920 You know, my dad's a PhD.
00:12:03.380 My mom's a master.
00:12:04.500 So it was, they put a lot of emphasis on that.
00:12:07.380 So I think that's where I ended up going, where I went.
00:12:09.920 But I know I could have done so much better in my early career, in my early life as a student, as a young person, if I had not been subjected to that food.
00:12:25.880 And what made you determine or discover that your health problems as a child were food related?
00:12:33.100 In my early 20s, I hit rock bottom.
00:12:35.820 I was working for a big six consulting firm called Accenture.
00:12:40.340 They put me on the road on an expense account.
00:12:43.200 I was in this situation, again, where I'm outsourcing my food to the corporation this time instead of to America, right?
00:12:49.460 And it's nonstop wine and dine dinners, five-course meals.
00:12:56.520 I've never done anything like that before.
00:12:58.220 It was so exciting.
00:12:59.760 I just, you know, they would bring in droves of food, breakfast, lunch, and dinner, so that you would bill more hours to the client.
00:13:05.820 At these big banks, I was working.
00:13:08.520 And I hit rock bottom.
00:13:10.840 I became depressed.
00:13:12.340 I became overweight.
00:13:15.140 And I had appendicitis.
00:13:18.080 And when I went to the doctor the first time, the doctor said, oh, there's nothing wrong with you.
00:13:22.460 You can go bad.
00:13:23.040 Take some Advil.
00:13:24.680 And thankfully, my parents said, you know, something doesn't seem right.
00:13:27.460 You need to probably go see your regular doctor in the morning.
00:13:29.580 And when I did, he was like, you have appendicitis.
00:13:32.940 You need to have an emergency appendectomy right now.
00:13:35.920 It's going to burst.
00:13:37.460 And at that point, I went to see the surgeon, had my organ taken out of my body.
00:13:43.160 And this whole time, the doctors are saying to me, nobody needs their appendix.
00:13:49.660 Don't worry.
00:13:50.340 This is something routine.
00:13:51.580 You'll be fine.
00:13:52.440 You're going to survive.
00:13:53.200 They're trying to ease my parents' worries.
00:13:56.320 And something doesn't seem right, that God would give you an organ that you don't need, first of all.
00:14:01.580 Second of all, I started to question, first of all, why a young 22-year-old is in the hospital with this type of surgery.
00:14:12.320 How much weight had you gained?
00:14:14.000 Probably 30 or 40 pounds.
00:14:16.040 Okay.
00:14:16.460 So, yeah.
00:14:16.920 Yeah.
00:14:17.120 Right, right.
00:14:17.540 And it was that moment that I decided to take my health seriously.
00:14:25.080 And the first thing I did was research why you get appendicitis.
00:14:29.560 And I found out the reason you get appendicitis is because your body's inflamed and your digestive system has become inflamed.
00:14:35.780 And actually, your appendix is there for a reason.
00:14:37.600 It actually populates your gut with good bacteria.
00:14:39.200 Right, right, right.
00:14:41.000 Yeah, it's a reservoir, right?
00:14:42.340 Yeah.
00:14:42.640 And so, I started to discover all these things about my body and about the human body that I couldn't stop learning about.
00:14:50.500 And I started to channel this.
00:14:51.460 What was your educational background?
00:14:53.320 So, I was a, I have a bachelor of science in computer science.
00:14:58.660 Oh.
00:14:59.260 But in high school, I was a top-tier debater.
00:15:05.000 I got recruited to college to be in debate.
00:15:07.100 I was number one in state three years in a row.
00:15:09.680 And.
00:15:10.380 Is that why you got hired as a consultant?
00:15:12.640 Did you do well in university as well?
00:15:14.460 I did.
00:15:15.460 Because it's hard to get hired as a consultant.
00:15:17.080 It is.
00:15:17.520 It is very hard.
00:15:18.420 But I think my debate skills are probably what allowed me to do that.
00:15:22.540 Okay, got it.
00:15:22.720 Because I interview well.
00:15:24.180 Yeah, yeah.
00:15:24.680 So, but back then we didn't have Google.
00:15:27.120 We had to go to the library and we had to look at the microfiche and carry these big tubs of evidence around and photocopy evidence to take.
00:15:34.740 And you'd have to learn both sides of the argument, affirmative and negative.
00:15:37.260 So, you learned to see the world in a whole view through these topics and debate.
00:15:43.760 And so, one year's topic, what happened to be healthcare when I was in high school, I never applied anything I learned to it to my own body.
00:15:49.280 But then it suddenly came rushing back.
00:15:51.480 And so, I started to check out these big books on nutrition.
00:15:55.240 And one of these early books that I read was called Conscious Eating.
00:16:00.140 And in there, he talked about how the majority of foods in the grocery store shelves are dead.
00:16:05.340 And I was like, that's how I felt most of my life is dead.
00:16:08.260 You mean like the whole center of the grocery store?
00:16:10.820 Yeah, the whole center of the grocery store.
00:16:13.840 I don't think I ever recovered from reading about the food pyramid.
00:16:18.900 Yeah.
00:16:19.340 Really?
00:16:20.120 It was like, really?
00:16:21.840 No way.
00:16:22.820 Not possible.
00:16:23.880 That it was a marketing lie from beginning to end.
00:16:30.620 You know, when you first started talking, I thought, you know, I have qualms about activism as an entity.
00:16:38.760 And there's a lot of, like, nutrition is such a complicated topic.
00:16:43.760 It's like, there's so many ways this can go wrong.
00:16:46.860 Why are we concerned about it?
00:16:48.260 And then I think, people are so overweight.
00:16:51.760 They're so diabetic.
00:16:53.200 Like, it's really bad.
00:16:55.940 You know, you see on, if you go on X now, you see these videos of people on the beach in the 1960s.
00:17:02.040 Now, people smoke, too.
00:17:03.420 But regardless of that, like, when I was a kid, there was, like, one kid who was plump in our class.
00:17:10.360 And we thought he was fat.
00:17:11.600 And, like, he would be well within the normal range now.
00:17:15.800 And so something, yeah, I went home to my hometown, Fairview, last Christmas.
00:17:23.120 And I went to see a hockey game, 17-year-old hockey players, you know.
00:17:27.920 Hockey players are in pretty good shape.
00:17:29.460 Hockey's a hard game.
00:17:30.440 It's very aerobically demanding.
00:17:32.160 And after the game, the guys invited me into the dressing room to talk because they knew me and knew who I was.
00:17:41.720 And so I went in and I saw three or four of them without shirts on.
00:17:45.000 And I thought, Jesus Christ, you guys, you look like 45-year-old men, you know, like breasts, guts.
00:17:52.220 It's like no one that I knew looked like that when I was 17, certainly not the bloody hockey players.
00:17:58.160 And I thought, man, if the hockey players look like that, what do the rest of the kids look like?
00:18:02.360 So something's gone seriously sideways.
00:18:05.880 Okay, so you suffered from all sorts of health complications when you were a kid and then a young adult.
00:18:10.840 So that's very reminiscent of my daughter, by the way, as you know.
00:18:13.940 And you started preusing the scientific literature.
00:18:17.340 You had a little bit of background in that because of your preparation as a debater.
00:18:22.420 And so you had to teach yourself at least to some degree to think like a scientist, which is to contrast the evidence, to learn to read the journals as well, which is not a simple matter.
00:18:32.580 Most scientists can't read the journals.
00:18:34.520 So, yeah, okay, okay.
00:18:36.300 And so, and then you had this bout with appendicitis.
00:18:39.500 And so, okay, let's continue on from there.
00:18:42.360 So, you know, I continued working on in the corporate world.
00:18:45.640 And I remember having this really terrible boss.
00:18:48.380 And he was.
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00:19:46.440 So bad that I started not being able to sleep at night.
00:19:53.320 I started to get very fearful of, you know, just going to work, and it was becoming an issue.
00:20:00.580 He was very aggressive, and in the way he not only managed his employees, but treated me in general.
00:20:11.660 You know, it was very misogynistic, if you will, and so I started to feel like kind of this situation where I suddenly just stopped sleeping.
00:20:25.740 So I went to the doctor, and I just remember this moment because I sat in her, you know, she was my internist, and I sat on the table, and I told her, I was like, you know, I just can't sleep.
00:20:35.800 I have a lot of stress at work, and she just asked me, like, kind of what's happening, and she goes, oh, okay, this is what you need.
00:20:41.140 You need Ambien, you need Xanax, and you need, starts with a C, it's an antidepressant, starts with a C, I can't remember the name of it.
00:20:53.280 But, and I said, wait a minute, like, really, like these, you want me to take these three drugs?
00:21:00.660 And I was so trusting of my doctor and so trusting of the medical system that I took those drugs to get through that time period when she should have just been saying, hey, Vani, why don't you quit your job?
00:21:16.140 You're 25 years old.
00:21:18.220 Like, why don't you quit your job, right?
00:21:20.440 Why don't you go look for another job?
00:21:21.680 You don't need to take this mistreatment from this dude because you're making a big paycheck.
00:21:25.340 Like, go find another job, right?
00:21:28.860 But this is kind of where I think the rubber meets the road for me when I was going through that period because that's really where my—
00:21:37.340 Symbalta?
00:21:38.840 Symbalta.
00:21:39.420 That's it.
00:21:39.840 Thank you.
00:21:40.900 I was like, it starts with a C.
00:21:42.760 Symbalta, yeah.
00:21:43.540 And it was around that time where I said, I don't need to be on these drugs.
00:21:51.320 They were, first of all, making me completely numb and crazy, right?
00:21:55.860 I wasn't—I suddenly was laying on the couch all day not doing anything, right?
00:22:01.420 And it was that moment that I just said, you know, these drugs aren't for me.
00:22:04.760 I need to get off these drugs, but I don't know how to do it.
00:22:06.980 I found an integrative psychiatrist that also practices acupuncture, and she helped me get off of it.
00:22:15.060 And I started learning about natural foods, and I started learning about real food.
00:22:20.660 And I started learning about food in a way that I had never known before in terms of—
00:22:28.980 And I started looking at ingredient labels of things that I had been eating most of my life,
00:22:35.620 and I became horrified because I realized that they were man-made chemicals invented for one sole purpose,
00:22:44.700 which was to improve the bottom line of the food industry, not improve my health.
00:22:50.160 And so I was eating this, like, science experiment.
00:22:53.900 No wonder I didn't feel good, right?
00:22:56.040 And I had gained the weight and ended up in the hospital with appendicitis,
00:22:59.060 but also didn't even have any other mechanism to get through a stressful time.
00:23:05.580 The only option I was given from my doctor was,
00:23:08.580 here you go is, you know, all of these different, you know, brain-altering medications.
00:23:15.480 And it wasn't until I made the connection that you can actually get through stressful times
00:23:21.440 through meditation, through sleeping well, through, you know, eating well,
00:23:26.760 from getting off of processed foods that actually make it very hard to think clearly.
00:23:32.620 And as soon as I changed my diet from a processed food diet to a real food diet,
00:23:39.120 things from earth—basic meats, cheeses, fruits, vegetables, nuts, and seeds—
00:23:45.280 when I did that, everything changed.
00:23:47.640 I lost all the weight.
00:23:49.600 I went off nine prescription drugs.
00:23:52.340 I started to look completely different to the point where my friends and my family around me
00:23:58.420 couldn't believe the remarkable transformation to the point where one of my aunts joked with one of my cousins,
00:24:04.900 did she have some work done?
00:24:06.880 Like, and—
00:24:08.160 How long did that take?
00:24:10.660 It took a period of two to three years.
00:24:13.800 Yeah, two to three years.
00:24:15.700 And a lot of trial and error, too.
00:24:18.120 Yeah.
00:24:19.120 Of, oh, I thought this was healthy and this isn't.
00:24:21.980 You know, and there were so many time periods where, you know,
00:24:24.520 I wouldn't eat a McDonald's hamburger anymore, but I'd go to Subway
00:24:27.620 because it was, quote-unquote, eat fresh.
00:24:29.940 Mm-hmm.
00:24:30.320 Right?
00:24:31.140 And then I found out Subway's bread had close to 50 ingredients,
00:24:34.880 an ingredient in there called azodicarbonamide that you find in yoga mats and shoe rubber,
00:24:39.360 and they don't use it in—
00:24:41.440 It can be good if you prepare them for it.
00:24:43.920 You know, they don't use it in Singapore and Europe and Australia and everywhere else,
00:24:48.640 but they use it here in the United States.
00:24:50.060 Like, what is this chemical doing in our bread?
00:24:52.480 Oh, when you—
00:24:53.080 Why do they do that?
00:24:54.120 I mean, if—I mean, look, Europe is very over-regulated, right?
00:24:59.160 In many, many ways.
00:25:00.160 Yeah.
00:25:00.360 And America is less so, and it's much more competitive.
00:25:03.680 Right.
00:25:04.160 And so excess regulation can really be a problem.
00:25:06.660 And now I know that has to be differentiated, and I'm not taking issue with the case that
00:25:11.380 you're making, but I'm also curious.
00:25:12.920 It's like, if they're selling these products in Europe and in Canada, and they're free of,
00:25:19.340 what would you say, chemicals that people have—whose utility people have questioned
00:25:24.440 elsewhere, why do they continue to do it in the U.S.?
00:25:28.640 Like, what difference does it make, fundamentally?
00:25:31.160 Fundamentally, for the food companies, it makes them more money because it's cheaper
00:25:35.020 to use a chemical additive made from petroleum or coal tar or some other substance than to
00:25:40.120 eat real food.
00:25:41.680 And the reason why it's cheaper for them to do that is because it doesn't break down
00:25:45.940 over time.
00:25:46.200 So you think it's just a matter of—
00:25:48.160 Economics.
00:25:48.780 It's just a matter of economics.
00:25:50.200 Yeah.
00:25:50.500 I mean, it's economics because it allows them to keep that bread there longer at every subway
00:25:56.180 around the block, right?
00:25:57.920 It allows them to have that uniformity of that product as well, which is what fast food
00:26:03.660 tends to do, which is you want that same product every single time, and you want it to taste
00:26:08.840 the same every single time, no matter who's making it.
00:26:11.320 Yes.
00:26:11.760 Well, and there's also utility in producing food that doesn't spoil, as long as you
00:26:15.240 don't poison it, because spoiled food is also poisonous.
00:26:18.420 So it's not like this is simple.
00:26:20.100 Like, I've had a lot of mixed feelings about all of this because, as you pointed out too,
00:26:25.380 when your parents immigrated to the U.S., there was the immense advantage of free and
00:26:30.400 abundant calories—or cheap and abundant calories.
00:26:33.260 And that's not nothing.
00:26:35.360 Like, not starving is a very good thing.
00:26:37.760 Now, not starving and becoming obese and diabetic, well, that's not an optimal solution.
00:26:43.780 And that's definitely happened too.
00:26:45.520 I mean, I was shocked 25 years ago when I drove across the U.S., especially in the northern
00:26:51.940 states, in the more rural areas.
00:26:53.820 God, you know, we'd go into towns where—and into little shops when we were driving across—where
00:26:59.420 Tammy would be the smallest person by a lot, including the nine-year-olds, you know?
00:27:04.660 It was just unbelievable.
00:27:06.040 And so I could tell at that point that something was off, and it's got much worse since then.
00:27:12.280 But these problems are so complicated because it is necessary for the fast food companies
00:27:18.080 to produce something approximating a uniform product and to work against spoilage.
00:27:24.040 And there is the complex problem of over-regulation that plagues the Europeans, that's for sure.
00:27:29.740 And—but when I look at it, you know, I try to look at the most important data first.
00:27:36.960 So when I look at the climate change problem, for example, I think the planet is 20% greener
00:27:42.040 than it was 20 years ago.
00:27:44.140 That's like, that's this data point.
00:27:45.960 All the other data points are this big.
00:27:47.720 You just ignore them.
00:27:48.760 It's like, no, semi-arid areas have got much greener.
00:27:54.100 That's the end of the argument, as far as I'm concerned.
00:27:56.380 And then with the health thing, it's like, well, everybody's fat and diabetic.
00:28:01.620 Everybody, virtually.
00:28:02.900 You know, for example, this is a terrible thing.
00:28:05.360 So, you know, when they measure your blood sugar, they adjust the blood sugar norms by age.
00:28:11.420 Yeah.
00:28:12.080 Well, this is a terrible thing because it means that when you're 40 and you get your blood
00:28:16.200 sugar tested, you're normal.
00:28:17.960 But if you were 20, you'd be diabetic.
00:28:19.760 So what does that mean?
00:28:20.760 It means you're diabetic.
00:28:22.980 Yeah.
00:28:23.380 Right, because you shouldn't age norm that particular measurement.
00:28:28.540 And so that's terrible.
00:28:29.720 And if you, and you undoubtedly do know, insulin resistance is a disaster and too much sugar
00:28:36.400 is really hard on people.
00:28:38.440 That's why diabetics lose their limbs.
00:28:41.560 It's really bad.
00:28:42.640 It's really hard on your brain.
00:28:44.320 Yeah.
00:28:44.600 And so this is definitely bad.
00:28:46.860 And then, you know, I came to all this kicking and screaming to some degree because I always
00:28:51.600 thought that people who were concerned about food, over-concerned about it, were neurotic
00:28:56.540 and really needed to find something better to do.
00:28:59.940 But when I saw the rising rates of diabetes and obesity, and then also learned about the
00:29:09.680 food pyramid, it's like, oh, I see.
00:29:11.340 This is a complete bloody catastrophe and a real, like a rat's nest and a Pandora's box.
00:29:17.000 And well, you found that out when you were in your 20s.
00:29:19.640 All right.
00:29:20.000 So what did you conclude?
00:29:21.160 Like, what did you just, you changed your diet and then that's a personal thing.
00:29:26.360 Yeah.
00:29:26.900 Yeah.
00:29:27.040 And so then I couldn't shut up about everything that I was learning.
00:29:30.620 Right.
00:29:31.160 So my friend.
00:29:32.120 Well, you're a debater and extroverted.
00:29:33.620 So that's not surprising.
00:29:34.620 So I started a blog and I wanted to call it eathealthyliveforever.com.
00:29:40.560 And my husband, who's the tech geek in the family, thought that was a terrible name.
00:29:44.080 And so he said, he found on auction a few minutes later, Food Babe for $10.
00:29:50.600 And at first I didn't want to call it Food Babe because it felt kind of foreign.
00:29:54.300 Like, I didn't feel like a Food Babe for most of my life.
00:29:57.140 Right, right.
00:29:58.000 But I said, you know, why don't we teach people to become a Food Babe?
00:30:00.840 Like, how to be a Food Babe.
00:30:02.560 And so-
00:30:02.800 Yeah, it's got a catchiness.
00:30:03.780 It's funny with marketing.
00:30:05.240 It's a tricky thing, right?
00:30:06.300 Because Food Babe has the, it's a, what would you say?
00:30:11.120 It isn't a serious name, but-
00:30:15.400 But it makes people uncomfortable in some settings, which I find so interesting.
00:30:19.300 And maybe you can comment on that because it's really interesting that it makes people uncomfortable.
00:30:24.800 Okay.
00:30:25.380 Like Senator Ron Johnson, for example, like when he announced, you know, that I was about to give my testimony.
00:30:30.680 Yeah.
00:30:30.840 He's like, I didn't come up with the name Food Babe, right?
00:30:33.260 He just, he didn't want to take responsibility for it.
00:30:37.400 Yeah.
00:30:37.820 Well, I think it has the advantage of popular appeal and the disadvantage that it isn't a
00:30:43.580 serious name.
00:30:44.380 And so those are competing advantages and disadvantages.
00:30:47.640 Obviously, it worked.
00:30:49.920 And there's no sense talking unless people are listening.
00:30:52.760 And of course, that's always the marketing conundrum.
00:30:54.820 So, you know, I don't have anything more to say about it than that.
00:30:57.660 So, okay.
00:30:58.260 So that's what you started.
00:30:59.460 And you started blogging.
00:31:01.180 That's right.
00:31:01.700 Yeah.
00:31:01.880 And, and so.
00:31:03.160 Where?
00:31:03.800 On what platform?
00:31:05.060 WordPress.
00:31:06.100 Oh, yeah.
00:31:06.540 Okay.
00:31:06.740 On WordPress.
00:31:06.980 And so when was that?
00:31:08.400 In 2011.
00:31:10.740 Okay.
00:31:11.100 So you're an early blogger.
00:31:12.420 Relatively early.
00:31:13.080 And I gave up television to find time to blog outside work.
00:31:16.620 So.
00:31:17.200 You gave up watching television.
00:31:18.140 Yeah.
00:31:18.340 Gave up watching television.
00:31:20.060 That's an interesting comment.
00:31:21.660 Yeah.
00:31:22.040 You know, for everybody watching and listening, you know, if you're looking for time to do
00:31:26.000 something that you want to do, you can always give up something that's not particularly
00:31:29.180 useful that you are doing regularly.
00:31:31.900 And that giving up TV, that was probably good for you too.
00:31:35.760 Oh, it was great.
00:31:36.580 It was the best thing I ever did.
00:31:38.020 So I found time to research and write.
00:31:40.600 And I started to just have this insatiable curiosity about all the things that I was eating
00:31:46.340 and then looking at the ingredients and posting the ingredients for people to see what they
00:31:51.460 were eating.
00:31:52.040 And my friends and my family, like my mom and my few friends that wanted to read my blog
00:31:55.660 at the time, but it started to reach a wider community.
00:31:59.560 And I realized there's other people out there looking for this information on what they were
00:32:04.180 eating.
00:32:04.580 And there was a food movement starting.
00:32:06.940 And it was probably when I wrote the article, Chemical Filet or Chick-fil-A that went viral
00:32:13.980 and Chick-fil-A invited me to their headquarters to consult on their menu changes and ingredient
00:32:19.000 changes that I finally made the decision.
00:32:22.440 Why did they do that?
00:32:25.960 They were smart.
00:32:27.440 They were smart.
00:32:28.440 They rolled out the red carpet.
00:32:29.640 They picked me up in a cow wrapped car.
00:32:31.920 They were really smart to try to make friends with me.
00:32:37.720 More food industry executives should hear that message because the reason why Kellogg's
00:32:45.480 is suffering so bad right now is because they wouldn't let us in, right?
00:32:49.440 We just recently went to their headquarters with over 400,000 signatures to get artificial
00:32:54.480 food dyes and a preservative called BHT that's linked to cancer out of their cereals.
00:33:00.380 And they wouldn't let us in.
00:33:02.280 They wouldn't even sit down with us to take the petitions in person.
00:33:05.700 So what is that going to do to activists?
00:33:08.120 It's going to rile us up.
00:33:09.200 It's going to make us mad.
00:33:10.500 It's going to make us go harder.
00:33:11.520 And we started a national boycott.
00:33:12.980 And now Fruit Loops is down 54% in the last 12 weeks on grocery store shelves.
00:33:18.080 And their stock price is down.
00:33:20.160 And they're going to-
00:33:20.920 I've got to say, Fruit Loops should be down.
00:33:23.380 No, seriously.
00:33:24.720 Well, of course, right?
00:33:25.760 I knew that was not a good food when I was like four.
00:33:28.600 Right.
00:33:28.840 I'd like, so Fruit Loops were fine, but really?
00:33:32.220 The reason Fruit Loops is such a good example, they already make other cereals without these
00:33:39.660 additives for virtually everywhere else.
00:33:42.100 Canada, Australia, Europe, India, you know, everywhere almost.
00:33:47.180 And this has got to stop across the board.
00:33:49.080 And so Kellogg's is one example of a larger problem.
00:33:52.660 Are you concerned with Fruit Loops, for example?
00:33:54.140 Like, are you concerned about the fact that it's basically sugar?
00:34:00.100 I mean, it's not-
00:34:00.700 Are you concerned more about the-
00:34:02.040 I'm concerned, number one, I think the main concern I have with Fruit Loops is I don't
00:34:09.560 want anyone to ever eat it again.
00:34:11.100 Right?
00:34:11.500 Okay.
00:34:12.080 Well, that's a major concern.
00:34:13.360 Right?
00:34:13.560 But what is it about Fruit Loops, particularly, that if you have to focus on what you think
00:34:19.280 isn't acceptable, what aspect of it is?
00:34:21.480 You talked about the chemicals, but it's also a highly processed carbohydrate.
00:34:25.600 That's right.
00:34:25.940 It's radically sugar loaded.
00:34:29.040 And targeted towards little children.
00:34:30.940 And the biggest profit generator for Fruit Loops is actually in U.S. schools, in schools.
00:34:40.820 Oh, yes.
00:34:41.720 I see.
00:34:42.420 So it's being sold to schools and served for breakfast to our little children.
00:34:46.780 And then it has chemicals in it that affect their brains.
00:34:49.860 It causes hyperactivity.
00:34:51.500 In Europe, you have a cigarette-type warning label on any product that has artificial food
00:34:56.100 dyes that warns parents that says may cause adverse effects on activity and attention in
00:35:00.040 children.
00:35:00.600 In Europe, parents get to know, have full informed consent on a product.
00:35:06.220 Here in the United States, we don't have that.
00:35:08.880 Right?
00:35:09.060 We allow our companies to just put these poisons in our food when they've already reformulated
00:35:14.620 them better for other countries.
00:35:16.020 And then on top of it, these carcinogens are made from petroleum and-
00:35:20.120 And these are the colorines?
00:35:21.200 These are the colorines.
00:35:22.420 That's correct.
00:35:22.620 Yeah.
00:35:23.240 And just the way that they are produced create all kinds of carcinogens and other problems,
00:35:28.920 immune response, allergies, other things in the human body, eczema.
00:35:32.500 So one of the things that I first did when I went through my transformation is I suddenly
00:35:38.360 gave up artificial food dyes.
00:35:39.660 I just said no artificial food dyes.
00:35:41.680 And just that alone helped me transition to a better, cleaner, healthier life because
00:35:47.560 the products that didn't contain artificial food dyes were few and none, right, at the
00:35:52.300 time.
00:35:52.660 Now, there's a whole other industry being created without a lot of these chemicals, which
00:35:57.500 is great.
00:35:58.280 You know, one being my company, Truvani, where we're creating products that are processed.
00:36:03.340 Like our bar is processed, but it's made with ingredients you would find in your own kitchen.
00:36:08.520 Dates, maple syrup, nuts, right?
00:36:10.880 And that's the kind of food we should be consuming and have available to the public to eat, not
00:36:18.500 food that is made with poisonous carcinogens that make, for example, like let's take yellow
00:36:26.020 number six that's in Cheetos.
00:36:28.020 Yellow number six, there's a new study that just came out.
00:36:30.320 Cheetos are very Froot Loops-like food.
00:36:33.620 It's like they're-
00:36:34.600 Yeah, but how many-
00:36:35.740 They stain your fingers.
00:36:37.400 They're terrible, but I grew up on them and so many children eat them.
00:36:40.640 And they're served in schools too.
00:36:42.040 Oh, yes.
00:36:42.580 Yes, and Doritos.
00:36:44.340 And so-
00:36:44.760 Oh, yeah.
00:36:45.120 Yeah, yeah.
00:36:45.900 They're a pretty sketchy item as well, all things considered.
00:36:50.240 But this is what we're eating.
00:36:53.040 You know, this is what kids are getting after their soccer match.
00:36:55.580 This is what is happening out there that's available whenever you go to a show or anywhere
00:36:59.780 else.
00:37:00.200 This is what people-
00:37:01.740 I mean, you go through the airport, that's what's available.
00:37:04.300 And if these are riddled with these carcinogens like yellow six, for example, that they just
00:37:09.800 showed that turn the skin of mice transparent.
00:37:14.700 Like, I can't make this up.
00:37:17.440 Like, this is horrifying what it's doing to animals in animal studies, but we allow ourselves
00:37:23.660 to continue to eat it.
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00:38:44.000 Diving into the scientific literature in relationship to nutrition is, it's just a rat's nest.
00:38:51.340 I mean, any clinical studies are, clinical studies are impossible, right?
00:38:55.680 I'm amazed that anyone ever does a clinical study on anything because it's so hard.
00:39:00.460 And then on the nutrition side, you have the problem of an immense number of variables,
00:39:06.640 right?
00:39:06.880 So most of the studies that you read that the press publicizes pick one variable among a
00:39:14.760 thousand and make the claim based on a correlation that, you know, X causes Y and the probability
00:39:21.740 of that is zero most of the time as far as I'm concerned, which is why there's been so
00:39:25.920 much rubbish published about nutrition.
00:39:27.660 How do you know that you're a bit, how do you know that you have any ability even to
00:39:33.400 parse the literature?
00:39:34.520 Like, I mean, I understand your claim and your claim is that, at least in part, that European
00:39:41.820 countries, Canada even, have taken a different approach to the regulation of extraneous chemicals,
00:39:47.980 colorings, for example, in food, and the U.S. is lagging behind that.
00:39:52.180 And that's, that's, that's an interpretation, but that's predicated on the idea that the
00:39:56.760 Europeans know more about what they're doing than, than Americans do.
00:40:01.620 Now, their obesity rates are quite markedly lower in Europe, which is very interesting,
00:40:06.100 right?
00:40:06.320 I mean, it's not obvious why either, because that's even true in places like Italy, where
00:40:11.160 the diet's pretty carbohydrate loaded.
00:40:13.360 And so it's, it's, it's, it's not easy to figure out exactly what's going on.
00:40:19.480 And so it's possible that the differences in food constituents are contributing to that.
00:40:24.460 How the hell you'd ever parse that out is beyond me.
00:40:26.980 But you seem relatively confident in your ability to separate the wheat from the chaff.
00:40:31.640 And I'm kind of wondering, like, why?
00:40:33.320 Because it's, it's really hard.
00:40:34.860 It is really hard, but I don't think nutrition has to be rocket science either.
00:40:40.760 Like, I don't think, I think the only people that have made it difficult to understand or
00:40:45.440 calculate in a way has been the food scientists themselves that have created these chemicals
00:40:50.720 using the same technology as tobacco companies.
00:40:54.400 You know, RJ, R. Reynolds, and Philip Morris bought up all the food companies in the early.
00:40:59.980 Yes, that's another thing.
00:41:01.100 See, I don't know much about that.
00:41:02.360 So we should go into that a little bit too, because that, that's a fact that I've only
00:41:06.140 stumbled on, I don't know, maybe it was only since that Senate hearing, you know?
00:41:11.780 Yeah.
00:41:12.880 Because that came to light there.
00:41:15.400 And I thought, oh no, that can't be true.
00:41:18.180 We have the food pyramid catastrophe.
00:41:20.320 And so the food pyramid catastrophe is the fact that marketing people built the food pyramid,
00:41:26.100 right?
00:41:26.360 Not scientists.
00:41:27.400 And they justified it scientifically.
00:41:29.300 Yeah.
00:41:29.520 And their own scientists warned them, their own consultants, that they would produce an
00:41:33.700 epidemic of obesity and diabetes.
00:41:35.540 And they ignored that.
00:41:37.000 Yeah.
00:41:37.220 And that was the Department of Agriculture.
00:41:39.180 Yeah.
00:41:39.560 And I guess it was out of that, I hope I have this right, that subsidies that made corn syrup
00:41:45.340 dirt cheap came about.
00:41:46.780 And I suppose that had the advantage of cheap calories, but like everything and its dog has
00:41:52.080 corn syrup in it.
00:41:52.980 And that seems to be a relatively bad idea.
00:41:55.440 I mean, it's a basic question to ask, why does the Coca-Cola served here have high fructose
00:42:02.280 corn syrup made from genetically engineered corn here in the United States, but in other
00:42:08.240 countries, they're using real sugar, right?
00:42:11.160 Like we have a seriously different set of ingredients and chemicals that we are being exposed to than
00:42:20.420 other countries.
00:42:21.060 So why do you trust the Europeans more than the Americans on that front?
00:42:25.340 Because they're using more natural ingredients, things that came from the earth.
00:42:28.500 And I'm using my own, again, going back to this idea that it doesn't need to be rocket
00:42:32.960 scientists.
00:42:34.240 The food scientists have made our life complicated because all you have to do is go back to real
00:42:39.220 food.
00:42:39.620 Like intuitive eating and going back to like what you would find in a farmer's market is
00:42:46.100 literally the first step to unleashing your grips on this industry that has harmed our
00:42:53.300 health, right?
00:42:53.940 Well, so one of the things that I've thought through with regards to this carnivore diet
00:42:58.220 that my daughter and my wife have been instrumental in pursuing is that it radically simplifies the
00:43:07.460 playing field, right?
00:43:08.400 I mean, and I'm trying to think just strictly as a scientist in that regard, if you have
00:43:14.880 a chronic illness or a set of chronic illnesses and the etiology is unspecified, which is generally
00:43:20.900 the case for chronic illnesses, the first thing you might want to do is simplify the landscape,
00:43:26.780 right?
00:43:27.040 Now, you can't simplify it more than with a meat-only diet or a beef-only diet even.
00:43:31.860 That's the simplest you can possibly make it because you can live on beef almost indefinitely.
00:43:38.300 Forever.
00:43:38.680 And so—
00:43:39.280 I think about the Maasai, right?
00:43:40.680 Like—
00:43:41.000 Yeah, right.
00:43:41.540 Yeah.
00:43:41.700 Or the Inuit, for that matter.
00:43:43.380 Right.
00:43:43.500 Although they don't eat beef, but, you know, they eat meat and fat fundamentally, and they
00:43:49.820 live on it indefinitely.
00:43:51.640 And you can do that.
00:43:52.640 And so that way you eliminate, well, a plethora of potential food-related symptoms, and then
00:44:03.980 all the interactions between those foods.
00:44:05.800 And if it works, well, then you can experiment slowly to see if there are particular things
00:44:10.320 that you're sensitive to, you know?
00:44:12.480 Or that—because what we've seen with the carnivore diet, you know, they say the plural
00:44:17.960 of anecdote isn't data, which is a cliche I really hate because the plural of anecdote
00:44:22.400 is hypothesis, actually.
00:44:24.520 If, you know, a thousand people tell you something, it's like, maybe, maybe we can test it and
00:44:31.180 see, like, something might be there.
00:44:33.080 It's not proof.
00:44:34.320 Definitely.
00:44:35.220 Proof is hard to come by.
00:44:36.380 But it's the beginnings of the process of investigation.
00:44:41.680 Well, it's clear to me that the carnivore diet radically reduces obesity.
00:44:48.320 I mean, I had a friend who recently started it.
00:44:50.680 Again, this is an anecdote, but I've seen this with many, many people.
00:44:53.920 He lost 30 pounds in one month.
00:44:56.060 He's like 35, you know?
00:44:58.340 30 pounds.
00:44:59.200 How the hell do you do that?
00:45:00.500 That isn't even possible.
00:45:01.820 Yeah.
00:45:02.220 You know, because obviously that wasn't all fat.
00:45:04.680 Right.
00:45:05.260 I don't think it's even metabolically possible to do that.
00:45:07.880 Maybe it is.
00:45:08.520 I can't see how.
00:45:09.580 But in any case, so what was that?
00:45:12.480 Reduction in fluid from inflammation, maybe, at least to some degree.
00:45:16.020 Yeah.
00:45:16.440 But the typical response that I've been told by people is that people seem to lose about
00:45:23.540 seven pounds a month, which is still, that's a lot, man.
00:45:26.780 Yeah.
00:45:27.120 That's like world shaping.
00:45:29.180 That's 84 pounds in a year.
00:45:30.800 It's a lot.
00:45:32.100 Yes.
00:45:32.360 You know?
00:45:32.720 And so, okay.
00:45:34.160 So your take is that you simplify, right?
00:45:37.140 That's right.
00:45:37.540 You're trying to go down to more basic foods.
00:45:39.380 Yeah.
00:45:39.600 You go back to real food without added chemicals.
00:45:42.000 Yeah.
00:45:42.200 Well, people say you eat around the edges of the supermarket.
00:45:45.160 That's right.
00:45:45.720 Yeah.
00:45:46.060 Or the farmer's market.
00:45:47.020 You go there.
00:45:47.500 Yeah.
00:45:47.780 And it's really that simple.
00:45:49.900 It really is.
00:45:50.760 It's not complicated.
00:45:52.260 And, you know, I think what has been so disturbing about the American food supply is
00:46:00.740 it's been engineered to get us to eat more than we should.
00:46:04.420 Well, that's the next thing.
00:46:05.960 Okay.
00:46:06.200 So this is where we're going to talk about the tobacco companies.
00:46:09.100 That's right.
00:46:09.380 Okay.
00:46:09.660 That's right.
00:46:10.440 So tell me what you know about the tobacco company's purchase of the food industry.
00:46:16.840 And like, just lay that out because I don't really understand.
00:46:19.840 Yeah, absolutely.
00:46:20.460 So RJR Reynolds and Philip Morris bought up General Foods and Kraft back in the day.
00:46:28.420 And what they did was they said, we have an opportunity now to get into the food business
00:46:34.500 because there was a decrease in the use of tobacco because of the cigarette type warning
00:46:39.300 labels, you know, the warning labels that they enacted.
00:46:41.560 And people became clear on you shouldn't really smoke tobacco.
00:46:44.740 It causes cancer.
00:46:45.400 And so they were looking for another opportunity to diversify their portfolio.
00:46:51.520 And so they said, well, we have all of this amazing research that we've used to hook people
00:46:58.440 to tobacco.
00:46:59.760 Well, we can use the same research and the same scientists to do the same thing to food.
00:47:04.260 And we're going to buy the flavoring companies too, right?
00:47:07.540 We're going to buy-
00:47:08.180 So that's a very serious allegation.
00:47:10.300 Yeah.
00:47:10.640 Which is true.
00:47:11.360 It's 100% true.
00:47:12.860 I mean-
00:47:13.500 Which parts of it?
00:47:14.320 Let's take it apart.
00:47:15.540 Yeah, yeah.
00:47:16.820 So it's easy to verify whether or not the tobacco companies bought the food companies,
00:47:21.760 right?
00:47:21.980 That's a matter of public record.
00:47:23.220 Right.
00:47:23.320 But the next parts of it, like, why do you think that's true?
00:47:27.100 Like, I understand that they bought the food companies.
00:47:29.740 Yeah.
00:47:30.060 And the fact that they were tobacco companies and they bought the food companies is suspicious,
00:47:35.660 right?
00:47:36.060 Right.
00:47:36.280 But then to say after that, that they consciously plan to use their scientists to addict people
00:47:44.820 to fast food, let's say, or processed food, that's a different thing.
00:47:49.040 So let me push back on that a little bit.
00:47:51.420 Well, because-
00:47:52.520 Well, I mean, PepsiCo has a robot that has mimicked real human taste buds that they use for testing.
00:48:00.840 Okay.
00:48:01.860 And this kind of information is getting out now because we have a teenager in Pennsylvania
00:48:06.700 that just filed a lawsuit.
00:48:08.520 He's 16 years old, has non-alcoholic fatty liver disease-
00:48:13.840 Oh, yeah.
00:48:14.300 ...and diabetes.
00:48:15.800 And he is suing 11 of the top food companies in America for his ailments, saying that the
00:48:21.840 ultra-processed food diet that he was on made him that way because it was addictive in nature.
00:48:27.540 And so as part of that lawsuit, they've come out with this evidence, right?
00:48:32.900 And more is going to be discovered in Discovery, which I'm so excited about because when I read
00:48:37.520 the lawsuit, it was over, I don't know, 150 pages or something.
00:48:41.100 And when I read it, it was like a horror movie because it showed, even though it was in the
00:48:47.220 exact pictures of what kind of technology they used to addict our taste buds and our senses to
00:48:54.320 food, they showed the types of technology and the brain nodes that they actually attach
00:48:58.600 to rats and to humans and to-
00:49:03.300 Yeah, well, people understand the opening system pretty well now.
00:49:06.420 Right.
00:49:06.660 So, okay.
00:49:07.780 But how would you distinguish delicious and easy from addictive, right?
00:49:14.360 Because, look, it's not surprising that food companies would attempt, of course, they're
00:49:19.180 competing to-
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00:49:51.560 Now, that's the thing, is that are they competing to please you or are they competing to addict
00:49:57.220 you?
00:49:57.480 And then the next question is, why are those different?
00:50:00.880 Like, because the hallmark of addiction is maximization of short-term pleasure.
00:50:06.160 Now, it becomes pathological when the maximization of short-term pleasure interferes with medium
00:50:12.820 to long-term thriving, right?
00:50:15.240 That's not a good combination.
00:50:16.920 Yeah.
00:50:17.580 But it's a fine line.
00:50:20.720 The line between addictive and pleasurable is, that's a thin line.
00:50:25.300 And so if I'm a food company and I want to make a product that's competitive, I'm going
00:50:28.760 to try to make it as delicious as possible and as easy.
00:50:32.340 And then, so-
00:50:34.660 So that's where the moral dilemma comes in, right?
00:50:37.460 Yes, yes.
00:50:38.520 Right?
00:50:38.780 Well, and the criminal dilemma for that matter.
00:50:40.560 Yes, for the criminal dilemma.
00:50:42.040 I mean, when we have 38% of preteens ages 12 to 18 now being pre-diabetic when it used
00:50:48.080 to be zero.
00:50:48.620 38%?
00:50:49.360 38%.
00:50:50.080 And the age range?
00:50:51.360 12 to 18 years old.
00:50:53.340 38, yeah, that's terrible.
00:50:55.040 It used to be zero, right?
00:50:56.820 Right.
00:50:57.180 We have to look at what's happening in the food supply.
00:51:00.100 We have to hold someone accountable for it or create some type of regulation or change
00:51:06.080 that would prevent this from continuing to go down in the dumps, which is where we're
00:51:10.500 headed because right now we're last when it comes to 60 other kids.
00:51:13.100 Okay, let me ask you another question.
00:51:14.320 Why not hold mothers responsible?
00:51:16.920 You know, because one of the things that I think has happened too is that, and I don't
00:51:20.840 know how to make heads or tails out of this, is that obviously what's happened is that
00:51:25.680 food preparation has been taken out of the home and transferred to companies.
00:51:30.500 Yep.
00:51:30.740 Now, the advantage of that is that it's fast and cheap.
00:51:33.960 That's right.
00:51:34.360 Right?
00:51:34.560 And easy.
00:51:35.280 And there are advantages to that.
00:51:36.800 Let's not forget.
00:51:37.720 I mean, when people were preparing, this would be particularly true of your home country,
00:51:42.160 I mean, how many hours a day would women be spending preparing Indian food in the traditional
00:51:47.420 way, like in a village, like all day, right, right, all day, 100% of the time now, and they
00:51:54.360 were using a variety of different spices and a variety of different fermentation techniques.
00:51:59.340 And they're very complex.
00:52:00.360 Like I know that one of the reasons that modern bread isn't as edible as traditional bread
00:52:05.400 is because we use fast rising yeast, which speeds things up, which is a plus because we
00:52:10.600 like time, but it also, it's less effective in breaking down the proteins, and so they're
00:52:17.260 harder to digest, et cetera, et cetera.
00:52:19.380 I mean, all these traditional ways of making food were time-tested.
00:52:23.540 Fermentation, for example.
00:52:25.380 Now, we've substituted ease and we've substituted industrial ease for home food preparation.
00:52:32.700 Now, the upside of that is, well, that's four hours a day, five hours a day that are freed
00:52:37.280 up primarily for women.
00:52:38.860 Yeah.
00:52:39.060 So then why go after the companies and why not go after the home and say like, because
00:52:46.320 if you're going to solve it, you need to solve the crux of the problem.
00:52:50.040 And I mean, you can say that I'm doing both in a way because I'm an activist on one side,
00:52:54.540 but I also am a cookbook writer on the other, right?
00:52:56.540 I've written two cookbooks where I'm teaching people how to make things faster with real food
00:53:01.660 in the house that doesn't take all day, right?
00:53:03.760 And so, but the problem is the way our nutritional science gets divvied to the public and decimated
00:53:12.800 to the public, it's riddled with conflicts of interest.
00:53:17.540 It creates a situation where, for example, you know, you have these studies that come
00:53:22.220 out and they say, you know, candy is actually makes kid athletes better at their sports.
00:53:28.820 You know, this was a headline that went out, right?
00:53:31.320 And it was a study funded by Mars and, you know, the company who makes M&Ms and the other
00:53:37.920 American candy companies.
00:53:39.480 Well, these studies come out, not because they, like, we're going to believe them and we're
00:53:45.620 going to call out the bullshit for them, but it makes it so that when a mother is in the
00:53:52.180 line at a grocery store and their child is tugging at their skirt, grabbing those M&Ms and wanting
00:54:00.180 to put them in the cart, they say, oh, it's really not that bad, right?
00:54:05.060 It makes that situation so that they feel okay doing it.
00:54:11.880 And that's how probably 90% of the information that gets sent out to the American public through
00:54:19.360 media, through marketing, through magazines, through wherever we're listening, TV is happening
00:54:26.020 when it comes to food.
00:54:27.440 The real information about how our food is full of chemicals and has been designed to make
00:54:33.340 us overeat is not getting out.
00:54:36.820 And so when you make such an interesting argument, and I love that you've delved deep into the
00:54:42.020 psychology behind this, because it is true that the food companies want to make their food
00:54:46.280 delicious.
00:54:47.640 Yeah, well, and I would say they've succeeded as well.
00:54:50.240 Yes.
00:54:50.260 Oh, I mean, of course, because, but is it an unfair advantage to an American, to a human being,
00:54:59.900 that a company can have that kind of technology, a robot that has taste buds?
00:55:06.100 Yeah.
00:55:06.660 Right?
00:55:07.240 Well, you can say the same thing about social media.
00:55:09.580 Oh, totally.
00:55:10.500 I know, I know.
00:55:11.080 Well, you have industry-sized enterprises focusing on maximizing short-term pleasure for commercial
00:55:18.640 gain.
00:55:19.260 That's right.
00:55:19.780 Well, that's rough.
00:55:21.680 And that is, it is like, it is a hard thing for the average family to compete with.
00:55:27.420 We can't compete with that.
00:55:28.780 It's hard.
00:55:28.880 And mothers can't compete with that.
00:55:30.380 We can't, we don't even stand a chance up against that science because they're creating
00:55:34.580 the one millionth best part of a taste.
00:55:37.380 You know, the reason why nature is so important for a child to eat at a very young age and allows
00:55:45.140 them to become a less picky child is because, take a blueberry, sometimes they're mealy,
00:55:50.180 sometimes they're hard, sometimes they're juicy, sometimes they're plump, sometimes they're
00:55:53.840 small, sometimes they're big.
00:55:55.200 It's different every time you have a blueberry.
00:55:58.280 Whereas if you go and get a blueberry Nutri-Grain bar or some other cereal, it's the exact same
00:56:03.760 time every single time.
00:56:05.700 And then they're using the one millionth best part of a taste in a flavor component that they
00:56:10.920 call natural flavor on the label, which could mean a thousand different chemicals.
00:56:15.720 And if your kid grows up on that, they're going to be picky and hate real food.
00:56:20.180 And they're going to end up in that 38%, you know, pre-diabetes situation that we have right
00:56:26.260 now with pre-teens.
00:56:27.360 Whereas if you start your child on blueberries, real blueberries, they're going to have a chance,
00:56:33.400 right?
00:56:34.040 And so we have to hit it from both sides.
00:56:37.840 We have to hold the food companies accountable.
00:56:39.680 We also have to educate the public the truth about the food industry, the truth about nutrition,
00:56:45.040 the truth about real food, what's been done to our food in the last 50 years, how to undo
00:56:49.980 that in your own home and how to get the products out there and how to pick the right products
00:56:54.180 that are using less, you know, chemicals and additives so that you don't expose your family
00:57:00.120 to this.
00:57:00.700 And we're just at this critical phase right now where we have an opportunity like we've
00:57:07.120 never had before because of the national conversation.
00:57:10.620 And I have more hope now that we can actually change the trajectory of where we're headed
00:57:17.480 than I've ever had in my entire career.
00:57:19.880 And it's allowed me now to get back in the game, whereas before, again, I was worried
00:57:25.540 about getting back in the game because I have children now, right?
00:57:27.840 And it was the reason why I wanted to say no to doing the Senate testimony.
00:57:31.500 But I'm so glad I did because now we have created a—it's beautiful because we've created
00:57:38.260 this community of people, this movement of people that not only care about their own health,
00:57:43.960 but they want to hold these companies accountable.
00:57:46.840 They want to spread this message far and fast and wide.
00:57:50.880 And it's taking over social media to the point where it's getting to people that I
00:57:54.880 never thought would ever listen or understand.
00:57:57.760 And that's the piece that I think is so important about the work that I do is I want people to
00:58:03.980 wake up.
00:58:04.980 And so when I pick a certain company and I target some individual company for a chemical,
00:58:10.000 it's not necessarily about that chemical or that company.
00:58:12.420 It's about waking people up because of the injustice of what's happened to our food system.
00:58:18.340 All right.
00:58:20.480 What were the consequences for you of the Senate hearing?
00:58:25.120 Well, first of all, after the Senate hearing, I couldn't believe the media, for example.
00:58:32.300 We had the left-leaning mainstream media either ignore us or call us names.
00:58:41.020 They called us the woo-woo caucus.
00:58:42.720 Yeah.
00:58:42.980 Well, you know, there's nothing more corporate friendly than the left-wing media.
00:58:48.120 Yeah.
00:58:48.540 Like, how the hell did that happen?
00:58:50.240 You know, it's so weird.
00:58:51.400 I don't understand the current political situation at all because 20 years ago, if you stood up
00:58:58.020 against the giant corporations, the left was all over you regardless of who you were.
00:59:03.540 The mere fact that you were standing up against the giant corporations was sufficient to validate
00:59:08.380 you. And now, like, I can't really think of anything that should appeal more to people who
00:59:15.260 are on the left than individuals standing up against gigantic corporations run by, like,
00:59:22.440 cigarette companies.
00:59:23.540 Yeah.
00:59:23.820 Right? But no, that's not—now, obviously, that has to have something to do with advertising.
00:59:28.760 One hundred percent. One hundred percent. Because they didn't even bother to ask for
00:59:33.500 comment or, you know, interview us or anything like that. They just wrote the article. And
00:59:37.500 it's in the Atlantic, you know, this is—
00:59:40.220 The Atlantic is done.
00:59:41.600 Yeah, they're done.
00:59:42.300 The Atlantic disappeared five years ago.
00:59:44.580 Yeah.
00:59:44.880 You know, I used to read it all the time. It was a great magazine. And then something—I
00:59:48.320 think it changed ownership. It did change ownership. And I think that's what did it in.
00:59:53.240 It became a propaganda magazine.
00:59:54.740 It makes me mad because it was one of the—you know, it was one of the—it was great.
00:59:57.960 —the Christmas gifts that my father-in-law would send to us. And I'm like, great, I can
01:00:01.100 read this. This is fantastic.
01:00:02.000 Yeah, right.
01:00:02.460 You know, I would quote it all the time.
01:00:03.600 Yeah, yeah, yeah.
01:00:04.840 So, you know, that was really disappointing. And it was—
01:00:08.340 Were you surprised that it was Ron Johnson who did this? I mean, this is the other thing
01:00:12.440 that's so weird. It's like, okay, so it's the Republicans and more the traditional
01:00:17.400 Republicans.
01:00:17.880 Right.
01:00:18.080 It's not even the Trump types.
01:00:19.640 Yeah.
01:00:19.760 The traditional Republicans are calling on food activists to go after the large food
01:00:26.000 companies run by the cigarette companies. It's like, how the hell did we get there?
01:00:29.660 And let me just tell you, the four hours we were there, there was not one political partisan
01:00:38.500 party talking point talked about. It was four hours on how to save humanity. And nobody wanted
01:00:48.920 to cover it. It was insane. I just couldn't believe it. That, like, the mainstream media
01:00:53.260 just completely, you know, ignored us in a way.
01:00:56.400 Well, luckily, it's just part of their demise.
01:00:58.960 I mean, and I just—it was like the Twilight Zone. I really couldn't believe it. And I also
01:01:04.500 want to say thank you to Senator Ron Johnson for allowing me to—
01:01:08.920 How did he get involved? Like, why did he do this? Why, like, you know?
01:01:13.200 I mean, I think he cares deeply about what's happened to our health in this country. And
01:01:19.840 he wanted truth tellers to be there at the table telling the truth. And he allowed me
01:01:25.460 to talk about the food companies in an uncensored way that has never been before Congress in
01:01:32.480 that way ever to the point where—
01:01:34.600 It was a very weird day.
01:01:35.480 Oh, yeah. I mean, and I honestly am so thankful for that because my testimony went so far and so
01:01:44.000 wide. I mean, hundreds of millions of views across so many different platforms. And people were all
01:01:50.640 of a sudden just waking up going, oh, my gosh, I had no idea these chemicals are in American food and
01:01:57.480 not other countries. And why are American companies doing this? And the questioning starts to happen in
01:02:02.620 someone's mind. And they start to question what they're eating. And that's where it starts, right?
01:02:06.480 That's where the change happens. And I do this work because I want people to never get in the
01:02:12.720 position I was in when I was younger. I want to reach them before they get to that point.
01:02:18.220 I don't know if I'm successful or not. I feel like I'm successful in that I get the people that
01:02:23.340 are starting on the verge of being sick or they're looking for change. But I'm really hoping I get to
01:02:27.680 the people that haven't had to go through the trouble that I've been through. And that is what
01:02:35.880 ultimately motivates me to keep my message loud and clear. Because I think where people start to
01:02:45.320 pay attention is sometimes this situation where it's taken from a different point of view. It's not the,
01:02:52.780 oh, you should eat healthy. You should eat more fruits and vegetables. Oh, you should look at
01:02:57.560 your nutrition, what the traditional route of a nutritionist or a registered dietitian would have
01:03:04.000 done, right? But from an activist standpoint, I think it's like everybody wants to hold someone
01:03:09.180 accountable for this mess. There has to be a villain in this, right? And the villain right now is the food
01:03:15.400 industry in a way because, again, they have put profits over people over and over and over again.
01:03:22.920 And now we're in a situation when we look at the chronic disease rates.
01:03:27.820 Hey, everyone, real quick before you skip, I want to talk to you about something serious and
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01:04:16.060 brighter future you deserve. We are in a dire situation where we all have to work together,
01:04:24.920 corporations and government, to try to solve this. And that's what I'm so excited about because after
01:04:33.240 that Senate roundtable, it was like an explosion happened with our movement. I don't know if you
01:04:42.380 felt that. I mean, I just felt like it was the turning point in a way. I mean, just having Robert
01:04:49.180 F. Kennedy Jr. sit down with us and hear each one of our testimonies and him say these words to me,
01:04:55.480 and I'll never forget, he said this. He said, if another foreign nation was doing this to us,
01:05:01.400 it would be considered an act of war. When it came down to, you know, American companies using
01:05:08.000 ingredients that are banned or heavily regulated in other countries, not in their own, you know,
01:05:12.360 not, you know, they use a safer version for other countries and a more toxic version here.
01:05:19.240 That is something that just needs to change and fundamentally stop. And so-
01:05:24.300 Have there been companies, I mean, you talked about Chick-fil-A and they worked with you.
01:05:28.560 Have there been companies that have reached out to you other than Chick-fil-A to improve the quality
01:05:36.780 of what they're offering? I mean, I know what's happening with Robbie Starbuck. Now, it's quite
01:05:41.600 frequently the case that when he reaches out to a company now, particularly, they make changes very
01:05:48.500 quickly and adjust their behavior. I mean, he said when I interviewed him, he said that a lot of the
01:05:55.660 executives didn't even really know what their DEI people were pushing fundamentally, which doesn't
01:06:02.460 surprise me in the least because what people don't know about DEI and its philosophical roots
01:06:08.600 could fill many books. And, but they, you know, and one of the things about corporations that's a
01:06:15.740 positive, I mean, there's many things about corporations that are positive, but they do tend to
01:06:20.060 be quite responsive to the public. I mean, corporations that aren't responsive to their
01:06:25.020 customers disappear quickly. And so you'd think there would be a pathway to cooperation on this
01:06:32.280 front. And especially given, it's so weird though, eh? Because obviously the MAGA crowd have decided
01:06:40.060 they're on the make America healthy again side, which is weird, but it happened. And that's half the
01:06:46.500 American population at least. So you'd think there'd be a massive marketing opportunity there. I guess
01:06:52.200 part of the problem is that likely the corporations don't know how to market except through the legacy
01:06:58.840 media. And the legacy media leans left in this weird way that's pro-giant corrupt corporation, which
01:07:06.040 is also impossible to understand. So, you know, how much of it is that they just don't know, that they don't
01:07:12.500 know what to do. Right. Yeah. I mean, it's, it's, it's really interesting. You know, when we took
01:07:17.400 the petitions to Kellogg's headquarters and I used, you know, my Senate testimony kind of lay the
01:07:22.620 framework of that petition drop because- So this was after this Senate hearing.
01:07:27.040 That's right. And so I, I said in this, in my Senate testimony, I said, I was going there on October
01:07:31.980 15th and you should come. You know, I invited everybody in the room and I invited other activists
01:07:37.000 and in the public and they came. I mean, we had a thousand people on the ground in Battle Creek,
01:07:42.300 Michigan, very hard place to get to. And we, we marched to Kellogg's headquarters. It was
01:07:48.980 a pivotal moment in my career to see that many people care about the American food system and
01:07:55.680 changing it. And, and they understood that this is a much bigger issue. But when, you know, Kellogg,
01:08:01.920 when we got to the front door and they didn't let us in, they sent out a security guard.
01:08:05.460 Uh, we looked up in to the building and in, in the window, one of the executives was still in
01:08:11.600 the building. They actually told most of their employees to go home that day. Uh, he, on a
01:08:16.580 whiteboard, that rolling whiteboard, he wrote, get off our lawn and, and showed it down to all of
01:08:21.320 the women and the children and everybody who was gathering there that day. And it was all captured
01:08:25.760 on film. And this really made a lot of people mad, made me mad. I had to cool off for a second
01:08:33.320 seeing that sign. Like, I can't believe they don't even have the decency to take these petitions
01:08:38.100 in hand. I mean, when I, when I did this with Kraft, when they were doing this with Kraft macaroni
01:08:42.640 and cheese, using one set of ingredients here in the United States and another, in other countries,
01:08:46.740 I petitioned them as well. And I delivered those petitions. They, they invited me in,
01:08:50.540 you know, that's what you do when someone gathers that many signatures and takes them to your
01:08:55.040 headquarters. You don't deny them entry and, and, and treat them like a, you know, a terrorist,
01:08:59.320 right? Um, but since then, what's been so amazing to, to watch is I, I'm sending letters now to other
01:09:08.840 big food corporations. I sent a letter to General Mills. Immediately they responded. They didn't
01:09:14.980 ignore me. And, and that's what I expect food corporations to be doing from this point forward,
01:09:21.400 because it is the biggest PR mistake ever. Oh, definitely. Especially right now. Yes.
01:09:28.580 Because the tide is obviously turned. Right. To not listen to us, not sit down and talk to us.
01:09:32.380 Oh, and also to not market to half the American population, right? That's right. That's a big
01:09:36.980 mistake. Big mistake. So what that also means is that companies that do pivot will have a definite
01:09:41.840 advantage and quite rapidly. So, right. And General Mills has already created a new cereal without
01:09:47.820 artificial dyes. So they're on, I think they're on their path. I think they're going to be probably
01:09:51.660 one of the first to change. Um, but again, you know, cereal is not exactly the healthiest thing we want
01:09:57.720 people to be eating, but this is about a bigger issue, which is getting the chemicals out of the
01:10:02.900 food, making it more real, having processed foods be available, but not full of carcinogens and other
01:10:09.460 toxins that could be affecting your brain, affecting your body, affecting your immunity,
01:10:14.420 um, and increasing cancer incidences. Uh, we have to look at everything, right?
01:10:23.260 That's a good place to end this section, I would say. So, um, for, for those of you who are watching
01:10:30.140 and listening, you know, we continue our discussion for half an hour on the Daily Wire side. And I think
01:10:34.540 what we'll talk about there is what, what could be done with the new administration and the new
01:10:42.280 health initiatives that are being put in place. I mean, the Trump administration people are sorting
01:10:50.620 all of this out now, trying to figure out how to rejig the food system, for example, so that it
01:10:56.360 doesn't produce the catastrophic consequences that we can see now. And so I think we'll get
01:11:02.100 Vanny's opinions about what she hopes that Trump team might do, like where's the biggest bang for
01:11:11.400 the buck, so to speak, in terms of re-evaluating how we prepare food and eat it and what we serve
01:11:17.760 to our children. So that's what we'll do on the Daily Wire side. So you could all join us for an
01:11:22.440 additional half an hour there. Thank you very much for coming in today. It was very nice to meet you
01:11:26.980 again, and to hear a bit more about what you've been doing. And to everybody watching and listening,
01:11:32.980 thank you very much.