Ep. 1146 - Now We Know What Really Happened To Bud Light
Episode Stats
Length
1 hour and 2 minutes
Words per minute
183.11029
Harmful content
Misogyny
27
sentences flagged
Toxicity
22
sentences flagged
Hate speech
12
sentences flagged
Summary
The marketing genius behind Bud Light s new ultra-woke marketing campaign has come out to explain her strategy. She says that she wants the brand to evolve and ditch its quote-unquote frat boy image. Also, Kamala Harris comes to Nashville not to visit the families of the victims of the trans terrorist shooter, instead, she came for a photo op with the so-called Tennessee Three. And a jury in Texas votes to convict a man who shot a BLM protester in self-defense. Plus, the new mayor of Chicago makes the case against failing grades and homework in school.
Transcript
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Today on the Matt Wall Show, the marketing genius behind Bud Light's new ultra-woke marketing campaign has come out to explain her strategy.
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She says that she wants the brand to evolve and ditch its quote-unquote frat boy image,
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which only shows yet again that leftists don't understand the institutions that they run.
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Also, Kamala Harris comes to Nashville not to visit the families of the victims of the trans terrorist shooter.
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Instead, she came for a photo op with the so-called Tennessee Three, quote-unquote.
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And a jury in Texas votes to convict a man who shot a BLM protester in self-defense.
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But the governor of Texas has already said that he plans to pardon him, thankfully.
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Plus, the new mayor of Chicago makes the case against failing grades and homework in school.
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We'll talk about all that and more today on the Matt Wall Show.
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As a company, Bud Light has essentially gone into hiding
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ever since their partnership with womanhood cosplayer Dylan Mulvaney was first announced.
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They put out a brief statement meekly defending their decision,
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but other than that, they've basically been silent.
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Bud Light's Twitter account hasn't tweeted anything since the controversy began
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as the beer brand faces increasing backlash and calls for boycotts.
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In summary, the rollout for this marketing campaign has been,
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And now we know who we can thank for this brilliant idea,
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Although the company has said very little to defend their Mulvaney endorsement deal
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we only need to go back a few days before the announcement
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to get a more in-depth defense and explanation of it.
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A couple of weeks ago, the vice president of Bud Light,
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appeared on an obscure YouTube podcast called Make Yourself at Home.
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And there she went into great depth about her experience being Bud Light's first female VP,
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she begins to explain the marketing shift that she is engineering in the company.
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And this is an effort to be more inclusive and more, quote unquote, representative.
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Here's the piece of that discussion that has since gone viral.
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I had a really clear job to do when I took over Bud Light.
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And if we do not attract young drinkers to come and drink this brand,
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It's like, we need to evolve and elevate this incredibly iconic brand.
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And my, what I brought to that was a belief in, okay, what does, what does, what does evolve
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It means having a campaign that's truly inclusive and feels lighter and brighter and different
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And representation is at sort of the heart of evolution.
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You've got to see people who reflect you in the work.
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I mean, Bud Light had been kind of a brand of fratty, kind of out-of-touch humor.
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And it was really important that we had another approach.
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So we see right away from the outset that this woman has, of course, completely misdiagnosed the problem.
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Yes, Bud Light's sales and market share have been declining over the years.
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But she's somehow determined that the waning interest in the brand is due to its frat boy image.
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You know, customers have stopped drinking Bud Light, Alyssa decided, because they're concerned about its toxic masculinity
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and its insufficient focus on diversity and equity.
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So she imagines a scenario where the once-typical Bud Light drinker, you know, is at the liquor store scanning the options at the store of all the different beers,
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almost reaches for the Bud Light 30-pack, but then pulls back and says to himself,
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never mind, I'm only buying beer from companies that have displayed an outward commitment to inclusivity and representation.
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And then she imagines the consumer going up to the cashier and asking where they keep their trans-affirming beverage options.
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But, you know, I can't say for sure that that scenario has never played out anywhere on Earth.
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But this is not exactly how it typically works in the real world.
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The truth is that Bud Light is declining because the product is terrible, first of all, and people have other options.
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You know, it tastes like carbonated tap water flavored with notes of old hay shoveled off the floor of somebody's barn.
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And that's why it's not selling as well anymore.
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You know, before the explosion of the craft beer market, people drank Anheuser-Busch products because they were forced,
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basically they were forced to, they were forced to choose between that brand of piss water or some other brand of piss water.
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Most beer drinkers didn't even know back in those days, back in the old dark ages, what beer was supposed to actually taste like.
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They didn't know until the proliferation of craft beer and IPAs.
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And now consumers can pay three or four dollars more for real beer.
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The effect on Bud Light's sales, it's similar to the effect on, what the effect on Outback Steakhouse would be
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if a restaurant that actually knows how to cook a steak moved in right next door and only charged a couple of dollars extra.
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Meanwhile, compounding Bud Light's problems is the fact that sales of beer in general, all types,
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have dipped in recent years as many younger people unfortunately choose to smoke weed instead.
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So all told, Bud Light is facing many challenges and many challengers and increasingly it's losing that contest.
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But it's not the problem that Alyssa Heinerscheid wants to solve.
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For her, the only problem that she'll ever recognize when it comes to Bud Light or anything else
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And before we analyze that any further, I want to continue watching one more minute of this interview.
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The clip we just watched is the bit that went viral.
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But if you go to the YouTube channel and you look at the actual interview, it continues on.
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This part of the conversation continues on for another minute.
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And you hear something that I think is kind of important.
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I cast an incredible female choreographer who just brought incredibly positive, amazing energy to the spot.
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We cast Miles Teller and his wife Kelly Teller.
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But it was really crucial to me that if you see that spot, Kelly is the heartbeat of that spot.
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You're seeing this whole experience through Kelly.
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She, I would sort of argue, is sort of what propels you through that experience.
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First spot out of the gate was the first time ever we had a female protagonist in this really cool.
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She was sort of cool as hell bobbing and weaving through a bar.
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But anyway, listen, I'm not going to pretend that there isn't so much more work to do from a business results perspective
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and, of course, from a representation perspective.
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But I feel like you have to put your money where your mouth is when you're trying to evolve a brand
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So there she's explaining the thought process behind Bud Light's most recent Super Bowl ad campaign,
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That commercial, the one she's referring to, is the one where the actor Miles Teller
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comes in the room and dances with his wife while she's listening to hold music.
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okay now the interesting thing is that if anyone had watched that ad when it first aired
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and then complained that it was woke you know they would have been mocked for it they would
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have been treated as a paranoid conspiracy theorist if they had claimed that the bud light super bowl
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ad that that one where they're dancing to hold music had a liberal bias if anyone had said that
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after all just a commercial with two people dancing in their living rooms what's woke about that and yet
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she proudly admits that she chose that ad because it helps further her agenda to feminize the company
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and bring it into alignment with her left-wing values it was just done in that case in a relatively
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subtle way and that's always more clever when they make it a little bit more subtle
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and that's going to be more you know then you have the subtle messaging which gets into people's minds
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without them even realizing but also they put themselves in a position where if anyone who's
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slightly perceptive notices what they're doing and says it out loud everyone else could say what are
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you talking about don't be ridiculous there's no agenda here except there is they'll tell you
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the dylan mulvaney sponsorship was on the other hand far less subtle and now they're paying the
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price for really just a lack of subtlety except that from vice president elissa's perspective
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they're not paying a price at all because she obviously is not really concerned with bud light's
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health as a company or its sales or its long-term prospects she almost certainly doesn't even like
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the product probably hasn't had a single sip of it in her life you could work at a liquor store for
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30 years and never once see someone who looks like elissa heinerscheid or has a name like elissa
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heinerscheid walk up to the counter with a six-pack of bud light i'm not sure if i've ever seen a woman
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drink bud light ever in my entire life she doesn't like the product she doesn't like the company she
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doesn't like the customer base she is yet another liberal woman put into a position of power within
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an institution despite not understanding the fundamental point of that institution and hating
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whatever she does understand about it now we've discussed in depth why these companies go woke
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why almost every major company goes woke ours are already gone woke long long ago and all those
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points still stand but here's another reason just as pertinent every institution in our country is being
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taken over by people who hate the institutions they're in charge of this is true in the corporate
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world this is true in government this is especially true in the military this is true in many of our
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churches this is true even down to the level of the family which is the most fundamental societal
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institution where many families are led by mothers and fathers who have no interest in marriage or in
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parenting they treat their children like pets or fashion accessories hence the proliferation of quote
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unquote trans kids so across the spectrum you find institutions that aren't really uh collapsing you know
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from any pressure from without so much as imploding it's a controlled demolition
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an intentional act of sabotage from within bud light is just one example certainly not the most
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significant or important it's a symptom of a of an underlying thing and it's no surprise to see this
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happening as the left seizes hold of the culture hatred of societal institutions has always been
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one of the essential animating principles of the left and self-hatred too now as i've said before
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leftism is a religion of self-loathing teaches boys to hate their masculinity it teaches girls to hate
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their femininity it teaches white people to hate their race it teaches americans to hate their country
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it teaches westerners to hate their history and heritage and so on that's where you find the kind of
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engineered self-loathing at its deepest levels closer to the surface is bud light and all other woke
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corporations managed by executives who hate the companies they run and especially hate the customers
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that they serve and hopefully at least now that feeling will be mutual now let's get to our five
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unfortunately this story was just breaking as i went to film so there isn't a lot of information at
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this point but here's what we know uh at this point from the daily mail it says five people have died and
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at least six others have been wounded including at least one police officer in a shooting outside the
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old national bank in louisville kentucky it's believed the death toll includes the shooter who apparently did
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not steal from the bank um so that wasn't the motive behind the shooting apparently in the area
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of the 300 block of east mainstream and downtown in the downtown area of the city located just hours
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from nashville where a gunman recently opened fire to christian school and killed six people
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um dispatchers heard on the police scanners have uh just have heard have indicated that the shooting
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occurred on the first floor of the building which is in front of uh louisville slugger stadium
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metro police have said that they neutralized the gunman at the bank where terrified workers tried
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to shelter inside a vault authorities say there is no longer a threat to the public but are continuing
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to urge people to avoid the area so uh they're saying five five people have died so 11 casualties
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include wounded including a police officer here's what the police had to say um just after the shooting
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at a press conference once they received a report of shots fired and a possible active shooter at 333 east
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main street at the old national bank shortly after officers arrived on scene with louisville metro fire
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and ems where they encountered active gunshots still being fired inside the location at that time
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the shooter was uh confirmed to be dead on the scene we do not know exactly the circumstances
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of his death at this time five people have been confirmed to have been killed inside at least six
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were transported to university of louisville hospital including one officer with various injuries we
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are unable to confirm the status of those who have been transported at this time i will reiterate that
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this is an ongoing investigation this information is preliminary and it will be updated shortly we ask
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that the public remain away from the scene it will be an ongoing scene that will take a long time to
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investigate but there is no active danger known to the public at this time if anyone has any
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information related to this incident we ask that you call 574 lmpd we will have an another update press
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conference at 11 30 where we'll be able to answer more questions and put out more information as of now
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that is all so uh not much else is known about the shooting so we have to wait for more details i did just
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see this from the latest from cnn and they're saying four killed in mass shooting that's the
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number that they have but they are also saying that it was a former employee so we've already been
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told that um which leads you to believe disgruntled employee kind of situation although we still
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we still don't know um what we do know it seems at this point is that uh this is another example of
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the police once again running towards the gunfire uh this time one of them at least one was uh was
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shot in the process went to the hospital we don't know the status of any of the people that are in
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the hospital um and that's another reason why we just we can't forget about the people who wanted to
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defund the police wanted to make cops into the villains and pariahs in society are still working on all
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those on all of those uh goals um who exactly is running in to stop a mass shooting at a bank like
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who who's going to do that in society if you think we can get rid of the police the police or completely
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demonize and villainize them you know to the point where nobody wants to be a cop anymore
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well who's who we were lying on in that situation i mean what what's what social worker is going to run
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into that so that's something we just cannot forget about the people who called for defunding
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the police actually went forward with it in some cases which is an absolutely suicidal policy as we
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see yet again here um this is from reuters u.s vice president camilla harris flew to nashville
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on friday in a show of support for tennessee state lawmakers expelled for staging a rule-breaking
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demonstration otherwise known as an insurrection for gun control on the state house floor after a recent
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school shooting the so-called tennessee three as the media has dubbed them and camille harris decided
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that she was gonna uh fly out and she came here to nashville to do a little photo op with the uh
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with the quote-unquote tennessee three also biden has invited them to the white house we'll talk more
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about that in a second but here is camille harris in tennessee um speaking out in her very eloquent way
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it wasn't about the three of these leaders it was about who they were representing it's about whose
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voices they were channeling understand that and is that not what a democracy allows
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a democracy says you don't silence the people you do not stifle the people you don't turn off their
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microphones when they are speaking about the importance of life and liberty
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that is not what the democracy does okay i don't know exactly what she said i had to pull my earphone
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out just that that shrill voice i can't especially going directly into my eardrum that way i can't
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handle it uh but it did look like she was speaking to um a cheering crowd there she doesn't get that very
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often so she's very excited about that and there is the uh from what i could discern the claim again
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about this is uh what silencing democracy no this this is actually exactly how democracy is supposed to
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work because again uh according to according to our state constitution legislators have the authority and i
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would say responsibility to expel um representatives who engage in this kind of disruptive behavior
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which is exactly what you know and that's and that is really underselling what they did to call it merely
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disruptive is quite an understatement because what they actually did was was lead a screaming mob into the
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capitol building and then they pulled out bullhorns on the floor of the house which is not something
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that you're allowed to do and if you do that um you know you you have now made yourself according to the
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state constitution you have made yourself eligible for expulsion the only thing wrong with what happened to
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the tennessee three is that it was only the tennessee two who got expelled they all all three of them
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should have been expelled and it's only because of one by the way it's only because of one republican
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lawmaker that the third one wasn't kicked out as well gloria johnson so if you want to have any
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complaints it's that all three of them weren't kicked out but certainly the two that were kicked out deserved
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it and that's uh that is that's how our system works you know we have a state constitution our
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lawmakers abided by it that's exactly what's supposed to happen but more to the point here uh it just shows
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you how evil these people are i mean kamala harris joe biden the democrats in general that what was
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it a day after a day after these uh two ridiculous showboating phonies were kicked out of congress
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which was like they had no interest to being lawmakers in the first place i mean we saw the
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speech from the one guy i think it was pearson last week and doing his uh best martin luther king jr
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impersonation comparing himself to jesus christ this is not somebody who wants to be a lawmaker
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he wants cameras he wants the cameras focused on him okay he wants to work on cable news somewhere
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and he'll do that now okay he'll he'll have a if he has not already signed a contract with msnbc or cnn
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that hasn't already happened it'll happen within a week guaranteed so he got exactly what he wanted out
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of it really in many ways nothing to complain about but a day later kamala harris on a plane showing up in
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tennessee to meet with these poor uh put upon persecuted lawmakers ex-lawmakers now and yet
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it's been two weeks since um a trans terrorist
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you know massacred children at a christian school no visit from kamala harris no visit from joe biden
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and and to add insult to injury not only was there no visit but then she came here for something else
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and she didn't stop and meet with the families she didn't even stop and you know go to visit outside
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the school where there are flowers and candles she didn't do anything like that
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completely ignores the families of this uh mass shooting and then comes here anyway and is like
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right down the street from them and makes no attempt to meet them
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and then biden who also has not visited and won't uh he doesn't invite the families to
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the white house he also doesn't invite the hero police officers who ran in there
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and took the trans terrorist out didn't invite them to the white house
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now none of this is shocking it's exactly what you'd expect we know that these people are evil
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scum really the only thing that's notable about it is just how
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how little they're doing to hide it anymore they're not even trying to hide it you know i
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think that uh maybe i'm naive but i think if if something like this had happened uh i don't know
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uh obama's first term and you had a similar thing happen at a christian school i think that they would
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at least pretend to care now the democrats of 2010 wouldn't have cared any more than they do in the
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year 2023 but they would have at least felt like they had to do something to pretend and maybe they
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would have sent somebody from the administration to one of the vigils or to a funeral or you know they
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would have met with the police they would have done something at least putting on a front and now
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at this point they're not putting on a front they don't care anymore they're they in fact
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it's more than that they want us so when when we notice that they're treating these families like dirt
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and they're acting like they don't care that well they want us to notice that
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so they might if they heard everything i'm saying right now they would say well yeah exactly
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yeah that's right smart guy it's like now you're now you're catching on that's exactly the point
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we want you to know that you are dirt that we don't care about you
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and if you're a christian family and uh you know you send your kids to a christian school
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you know and you're shot and killed your your children shot killed they don't they don't they want
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us to know that they don't care it's not like you know it's it's not like these people are totally
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oblivious i know that with kamala harris sometimes it may seem like that and you'd be forgiven for
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00:25:27.120
thinking that well she's just an idiot and and and she is certainly i mean this is not a high iq
0.98
00:25:32.000
person by any means uh probably not even triple digit iq but at the same time these are politicians
1.00
00:25:39.520
and so there was definitely a conversation guaranteed there was a conversation at the white house
00:25:44.960
when before kamala kamala harris went to uh to nashville there was absolutely a conversation
00:25:51.280
about the fact that well you know the families of the the people murdered at covenant are there
00:25:56.400
are you going to visit with them if you don't visit with them it's going to look there was that
00:25:59.120
conversation and the decision was made no we're not going to do it
00:26:02.000
you know let people know yeah yeah it sends a message we're glad it sends that message
00:26:10.320
that's where we are now all right daily wire uh has this report texas governor greg abbott
00:26:15.200
signaled saturday that he was working to get daniel perry a pardon after he was convicted in a case
00:26:19.600
involving self-defense perry who shot and killed a man who was carrying an ak-47 at a black lives matter
00:26:25.120
protest in 2020 was found guilty of murder by a jury on friday in texas
00:26:29.680
the uh the jury found perry not guilty of the exact aggravated assault charge
00:26:35.360
perry was not initially charged with any crimes after the incident but in 2021 district attorney
00:26:40.400
uh jose garza took took office and decided to prosecute perry garza is one of many district
00:26:45.440
attorneys whose campaign was backed by billionaire democrat mega donor george soros that's in a very
00:26:50.640
important aspect of this case just to emphasize that when this first happened and for a year
00:26:57.280
afterwards there was no effort to prosecute daniel perry the police who looked into it obviously
00:27:04.400
they're going to investigate anytime somebody is shot and killed there's going to be an investigation
00:27:07.920
they're going to question the person people involved obviously and they did all of that and
00:27:11.920
they arrived at the conclusion that they're not going to prosecute it because no crime was committed
00:27:15.120
and then the soros goblin da gets in there and uh decides hey we're gonna we're gonna circle back
00:27:20.640
and go after him um abbott said in a statement quote texas has one of the strongest stand your
00:27:27.520
ground laws of self-defense that cannot be nullified by a jury or a progressive district attorney unlike
00:27:32.160
the president or some other states the texas constitution limits the governor's pardon authority
00:27:35.680
to only act on a recommendation by the board of pardons and parole and paroles texas law does allow the
00:27:42.240
governor to request the board of pardons and paroles to determine if a person should be granted a pardon
00:27:47.040
i have made that request and instructed the board to expedite its review i look forward to approving
00:27:51.600
the board's pardon recommendation as soon as it hits my desk additionally i've already prioritized
00:27:55.760
reigning in rogue district attorneys and the texas legislature is working on laws to achieve that goal
00:28:01.200
abbott's decision to go after the rogue district attorneys comes after florida governor ron
00:28:05.040
de santa sent law enforcement officials to remove a woke soros prosecutor from from power in the state
0.89
00:28:10.240
the only time that a soros prosecutor has actually been removed from power by a governor david fugit
00:28:17.120
who's the the lead investigating detective in the case said in a 2021 affidavit that garza acted with
00:28:22.320
criminal behavior in the case now garza again is the district attorney being accused by a lead
00:28:27.760
investigator of acting with criminal behavior in this case um quote i had several conversations with
00:28:35.280
the district attorney's office regarding the presentation of exculpatory evidence related to
00:28:39.440
daniel perry it became clear to me the district attorney's office did not want to present evidence
00:28:44.160
to the grand jury that that would be exculpatory to daniel perry on more than one occasion i was
00:28:49.840
directed by the travis county attorney's office to remove exculpatory information that i intended to
00:28:55.200
present to the grand jury during my testimony of my original 158 slide powerpoint presentation
00:29:01.360
the presentation was reduced to 56 slides with almost all of the exculpatory evidence ordered removed
00:29:08.640
so that's 100 slides 100 bits of evidence um that would potentially exculpate daniel perry that the
00:29:17.760
district attorney decided to remove and hide which indeed is uh is criminal behavior and i hope that
00:29:24.640
after daniel perry is pardoned if the pardon goes through that you know he goes after the district
00:29:30.720
attorney for malicious prosecution because that's exactly what this was so this is uh i mean it
00:29:36.720
starts with terrible news that daniel perry who absolutely acted in self-defense okay he's in a car
00:29:41.920
his car swarmed by a mob uh somebody points an ak-47 at him i mean you don't have to wait like obviously
00:29:48.640
you don't have to wait until a shot is fired in your direction before you act because by that at that point
00:29:55.440
it is it's too late so if that becomes the standard if the standard for self-defense is that you have to
00:30:03.280
wait someone's pointing a gun at you you're being swarmed by a mob whatever it is but you have to wait
00:30:10.160
until they fire the first shot if that's the standard for self-defense then that's just another way of
00:30:16.160
saying that self-defense is criminal that you're not allowed to do it because you're not going to get
00:30:20.800
a chance more than likely especially if someone's pointing an ak-47 at you so that's the horrible
0.61
00:30:27.520
news the good news is that abbott is looking to pardon and um you know this is this continues a
00:30:34.800
streak of you know impressive decisions and behavior from elected republicans maybe not on the national
00:30:42.160
level but we just saw in just tennessee last week tennessee republicans decided no they had enough
00:30:48.880
of this uh they were not going to allow democrats to use the floor of the house as a staging ground
00:30:55.280
for a political demonstration because that's not what it's supposed to be they kicked them out
00:31:00.000
and then just a couple days later greg abbott responding to this conviction hours later by saying
00:31:05.920
i will pardon him if we get the recommendation from the board i think that um you know not to take
00:31:12.720
credit away from republicans in tennessee or republicans and the governor of texas or you know what we see
00:31:18.720
what's happening down in florida not to take credit away from them because they have to be the ones to
00:31:22.640
make these decisions but they are also responding like their response this is this is a reflection of
00:31:28.800
conservatives demanding this it's like we don't want to see we've we've we've heard a lot of talk
00:31:34.080
for decades from you people uh we're not interested in that anymore we know that you can go on fox news
00:31:39.600
and you can sit there and you can say all the talking points that maybe that you know might be enough
00:31:44.560
for some people but for most of us it's not we need you to actually take action and we're starting
00:31:50.640
to see that from republicans at least in certain states and that's good but again the fact that he
00:31:57.200
was convicted in the first place um is uh a very troubling sign to say the least and this is only a
00:32:05.200
week or two weeks after the da in manhattan pressed charges against a parking garage security guard uh for
00:32:12.160
shooting someone in self-defense after being shot in the stomach so you know i just said a second ago
00:32:15.760
that well if the standard is that you have to wait for someone to shoot at you before you're allowed
00:32:19.680
to respond with with with lethal force um actually in in manhattan they want to make the standard even
00:32:28.560
tougher than that because in that case the security guard was actually shot in the stomach and then he
00:32:34.560
responded by shooting the guy and they still press charges now we know that in that case they dropped the
00:32:40.400
charges because of the intense backlash that the da was getting and also i think because you know he
00:32:48.000
he has this case against trump that he's trying to prosecute and he's a lot more concerned about
00:32:51.920
that i mean that's the only thing he really cares about and so he didn't want to he don't want any
00:32:55.520
scrutiny that would jeopardize that and that's what ultimately saved the security guards you know uh saved
00:33:03.120
him in that case but they wanted to prosecute him for that in uh in texas they want to put this guy in
00:33:11.520
prison for what is a clear-cut case of self-defense and we know that the goal is to demoralize us as
00:33:20.160
citizens it's to make us hesitate to to defend ourselves make us vulnerable
00:33:25.520
make us helpless because you know they know ultimately that um yeah they want to take all
00:33:36.800
the guns they want to confiscate our guns they want to they want to overturn the second amendment
00:33:41.680
essentially they'd let if they could repeal the second amendment they would and yeah they want to do
00:33:46.480
that but they know that they can't that they're not they're not going to be able to do that they're
00:33:51.520
not going to be able to do even half of what they want to do when it comes to uh to gun control or
00:33:55.440
even close to half because because gun rights that's like the one area where conservatives have
0.99
00:34:04.720
all have drawn a hard line and they did that and that's been the case for decades now
00:34:12.000
unwavering you know unwilling to compromise at all this is maybe the one area where that's the way
00:34:19.840
conservatives conservatives you know conservatives in the mainstream have have handled it um
00:34:25.680
so they know that uh that they're just they're not going to be able to do even a fraction of what
00:34:29.920
they want to do so now they're thinking well can we do an end run that's what it's going to be we
00:34:35.520
can't get rid of the second amendment if we do an end run around it and one way to do an end run
00:34:40.080
around the second amendment is to say well sure you can have your you can have your gun you know and
00:34:44.960
you can have your right to self-defense however if you ever exercise that right then we're going to
00:34:50.800
destroy your life so yeah you have that gun but just so you know if you're ever in a position where
00:34:56.640
someone wants to harm you it's lose lose because if you don't do anything you'll be killed if you do
00:35:04.640
something you're gonna go to prison we're gonna ruin your life that's the goal here if they can't take the
00:35:10.160
guns away they can uh in their minds anyway neutralize the fact that people have guns by
00:35:15.200
making them too terrified to use them when the situation calls for it all right so this is a
00:35:19.360
video being passed around of the uh the new mayor of chicago brandon johnson i think this is video
00:35:24.160
this is a little bit of older video uh it's not it's from before he was actually elected but um
00:35:29.920
in the video he's he's a former teacher so he's talking about his position um against homework and
00:35:36.720
failing grades so he's he is opposed to homework he doesn't think that kids should get failing grades
00:35:41.840
in school here he is explaining that it taught me though was pushing like to eliminate sort of the
00:35:50.640
standardization of our public schools um my students sometimes would get frustrated i didn't offer any test
00:35:56.240
prep many of my other colleagues were doing it at the time i was pushing our administration to move
00:36:01.600
away from that to be quite frank with you i didn't issue a lot of homework for students um that was
00:36:07.520
my own way of sort of rebelling against the structure um i i don't think i ever gave a kid an f
00:36:15.360
i just i i don't i don't know how a student sits in front of you and fails i know some professors may
00:36:20.960
find that you know you know this is slightly troubling you know so this is uh this is being shared
00:36:28.000
mainly from what i could see by by people on the right uh on social media and another example of
0.92
00:36:34.320
crazy you know another crazy lefty what doesn't want failing grades in school doesn't want homework
00:36:40.960
um i actually agree the thing is i agree with him partially on this but but for wildly different
0.89
00:36:46.240
reasons so if you were to continue listening to that you can almost guarantee that before or after
00:36:51.200
that we're both uh he's going to make a case that uh that you know there's inequity in the schools and
00:36:58.480
it's a lot of it is racial you know always comes back down to race and so uh that's part of the reason
00:37:02.720
why i didn't assign homework like it's gonna it's gonna become a racial thing it's gonna all uh fit into
00:37:07.760
their narrative of systemic oppression against so-called marginalized people all the rest of it i don't
00:37:14.160
agree with that part of it but the first part i do you know for example homework i i think that
00:37:21.760
there's a very good argument to be made that schools really shouldn't be assigning homework
00:37:27.600
um because and it's it's one of those things that it only you know you hear that and instinctively
00:37:34.240
especially if you're conservative you react against it because it sounds you know it's it's it's not what
00:37:40.320
we're used to you know we're used to all of us went to school we all got homework and so it sounds
00:37:46.240
like if you're saying well we shouldn't give homework to kids that this is all this is more
00:37:49.440
coddling of the younger generation and we don't want to make them work hard and again that might
00:37:53.600
be for people on the left when they make this argument that might be what motivates them but
00:37:57.920
there is a good argument to be made for getting rid of homework uh kind of the absurdity of the concept
00:38:02.800
of homework and the good argument is that um you're you know if we're talking about public school
00:38:09.440
you're sending your kids to this school building for six to seven hours a day or longer and they're
00:38:15.040
there for five days a week and you got them for nine you know eight to nine months of the year
00:38:20.320
if not more uh you should be able to do you should be able to to educate them and do all of your
00:38:27.520
teaching within the parameters within those parameters that's a lot of time okay it's hundreds
00:38:33.200
and hundreds of hours that you have available to you and you should be able to so if you if
00:38:39.840
you find yourself as a teacher needing to assign homework all that tells me is that you're wasted
00:38:45.840
there's a lot of time being wasted in class because it's actually not now if the kids are at school for
00:38:52.640
six to seven hours a day and they're and they're actually being taught for six to seven hours a day and
00:38:56.800
that time is being utilized and they're being educated then to have additional work to do at
00:39:01.840
home that that is in fact too much okay you don't want is a kid like a nine-year-old kid
00:39:08.720
shouldn't be working on schoolwork for 10 hours a day it's too much it's overload you gotta have kids
00:39:16.640
you gotta give kids some time and space to actually be kids and play and all that um
00:39:21.520
so either it's work overload but i don't think it's really that i think it's that so much time
00:39:29.520
is wasted in school you're not properly utilizing the time i remember this from when i went to school
00:39:34.960
it always would you know of course i was biased i didn't want to do my homework and very often i just
00:39:39.600
wouldn't do it anyway which is why i got terrible grades but um i i can remember noticing this even when
00:39:46.000
i was a kid that it would be very interesting that we would uh you know say we would go to spanish class
00:39:50.480
and we'd sit there and we'd spend three days watching a movie there's that movie uh selena
00:39:58.400
with jennifer lopez that came out in the late 90s and we watched that in my spanish class in seventh
00:40:03.280
grade like i think three times in a year and so we'd sit there but this is you know you break it up into
00:40:08.160
45 minute chunks it's really like three days of classes taken up by watching jennifer lope jennifer
0.92
00:40:13.280
lopez movie and then after watching the movie the teacher would say okay well here's your homework for
00:40:17.920
today well this is all work we could have been doing now instead of watching the movie so you're wasting all this
00:40:24.080
and the other thing too is that when when kids go home
00:40:29.520
they should be home with their parents they should be with their families
00:40:35.440
so what the schools try to do i think this is part of this is part of the strategy
00:40:39.640
they waste a lot of time in school waste tons of i mean hours a day if the kids are there for six
00:40:43.920
hours a day very often three and a half to four hours is a total waste busy work nonsense you know
00:40:50.880
all this kind of stuff um but they take up their time with busy work during the day and then they
00:40:55.920
send them home and they're still claiming a hold on those kids the teachers are saying well here's
00:41:01.200
all the stuff we need you to do while you're at home well how much time is there for the kids
00:41:04.960
to actually be with their families and be at home
00:41:09.520
now the message to the school system should be that this is your time this is the time we're giving
00:41:13.680
you with our kids it's a lot of time okay six hours in a day to teach a child the subjects they
00:41:20.160
need to learn that's a lot of time and you should be able to make use of that time when they come home
00:41:27.040
they're with they're with us now that's family time and you don't get to claim ownership of that
00:41:32.880
time too so brandon johnson actually right almost right but for the wrong reasons as usual let's get
00:41:42.080
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genucell.com slash walsh genucell.com slash walsh before we get to these comments uh i need to tell
00:43:28.880
you about something it's the tragic conclusion to a saga that has unfolded over many months and um
00:43:35.920
i've been putting off this actually happened a few days ago i've been putting off telling you
00:43:39.520
uh and i don't know how else to say it other than johnny the walrus is no more he has passed away
00:43:45.440
he has gone to live in the big arctic ocean in the sky um he has been destroyed by my own hand
00:43:53.200
i must say so here's what happened as you know if you've been following this very important story
00:43:58.480
the most important most important thing happening in the country for months now really um i finally
00:44:02.480
succeeded in taking possession of the giant left life-sized walrus that was rightfully mine i brought
00:44:06.720
it home in december and i think it was and this giant stuffed walrus sat in our living room it sat there
00:44:12.160
for a couple of months because there was nowhere else to put it and uh because it's so big and my
00:44:16.480
wife strenuously objected to having a giant stuffed walrus right in our living room and um she said you
00:44:22.160
know crazy things like it's embarrassing when we have guests over takes up too much space you know
00:44:27.280
the joke isn't funny anymore like she kept saying all these things and um and they were all absurd
00:44:31.920
arguments i thought but finally i compromised and i said uh i said i met her halfway and so i moved the
00:44:36.880
walrus to our son's bedroom and it was really hard getting in there i had to like roll this big thing
00:44:42.560
down the hallway i was knocking over picture frames and tables and everything everything was falling
00:44:47.040
apart and i got it in the room because i was trying to save johnny's life i didn't trust my wife around
00:44:52.000
him anymore and um and because she had repeatedly threatened harm against him and so i i uh i moved him
00:45:00.560
because because of the threat of domestic violence against my stuffed walrus but there were more
00:45:04.160
problems because now this huge walrus was taking up my son's room and two of our boys share a room
00:45:08.320
and it was taking up the room they couldn't access the their closet because the the walrus is in the
00:45:13.040
way and we couldn't put a dresser in there because there's no room because of the walrus and so then
00:45:17.040
their stuff was getting thrown all over the floor and uh and she had a problem with that and it just became
00:45:24.560
it it you know it became a source we would my wife and i would have a disagreement about
0.78
00:45:29.600
something unrelated to the walrus and would always go back to the walrus you know i would make a good
00:45:34.000
point she would say oh yeah well you're the one who brought this walrus home and it just became
00:45:37.440
this thing civil war was threatening to break out of my family was tearing us apart at the seams
00:45:42.640
johnny the walrus who had only ever given us love and affection okay and frankly a lot of money and
00:45:47.200
book royalties that sweet innocent walrus had become a burden on the family and i was left with no choice
00:45:53.280
so on sunday i did what i had to do i had i had to take i you know i couldn't i couldn't get him out of
00:45:58.560
the house in one piece so i had to cut him into pieces to dispose of him i had to rip out the
00:46:04.560
stuffing cut off his flippers i was just about to cut off his head with scissors and then my
1.00
00:46:10.320
three-year-old daughter comes in and uh and you know bursts into tears and she says what are you
00:46:15.040
doing i said well i have to cut johnny the walrus's head off sweetie and my other daughter is there and
00:46:19.280
she said you didn't have to put it that way dad is a little bit harsh so i had to buy off my daughter
1.00
00:46:23.360
by buying her a different but smaller stuffed animal so she'd be okay now she's okay with that
00:46:28.560
and my my kids were all like harvesting pieces of johnny the walrus you know my son wanted his head
00:46:34.080
one of my kids wanted a flipper it was a very grim scene and uh but it was what needed to do and now he
00:46:41.200
lays in ruins in my garage until trash day and that's it that i tried okay i gave it i i fought for
00:46:50.080
this thing i fought as long as i could but sometimes a tactical retreat is your only option
00:46:55.920
it's not a loss i mean it is but uh this is what we're left with i brought him out to the garbage
00:47:04.000
and i wept bitterly not outwardly not outwardly but deep in my soul i wept and i'm still weeping
00:47:11.120
uh jessica harling says the adhd thing is why i begged my husband to let me homeschool our oldest
0.97
00:47:17.760
when he was old enough for kindergarten i had worked as a preschool teacher and after school
00:47:22.400
an after school caregiver for years i was my son's preschool teacher and i knew from my experience with
00:47:27.280
other kids that the public school would push push us to get him diagnosed and drugged i'd seen it so
00:47:31.920
many times these little normal kids mostly boys zombified by drugs thank god my husband disagreed
00:47:38.160
now 16 years later we found a million reasons why it's so important to homeschool the kids adhd was
00:47:42.640
just one of many bullets our family has dodged by homeschooling our kids are smart articulate
00:47:47.520
well-adjusted and talented let kids play limit screens teach them rich important and true things
00:47:52.560
no need for drugs yeah well it's you made the right decision and that's um exactly right and you know
00:48:00.640
you're also if if uh it is always interesting even though we heard that adhd die that the adhd
00:48:07.840
adhd diagnosis is is rising among all demographics including among women it still is more common
00:48:14.560
among men and especially more common among among boys in school um which was always an interesting
00:48:20.560
fact that never gave anyone pause the people who believe in adhd as an actual illness they never
00:48:25.520
really stopped to think like well okay if this is simply a mental disorder that you're born with or
00:48:30.880
something however it works uh why is it that most of the time it's a you know a boy in a school
00:48:36.800
environment who seems to be have come down with this mental illness or just so happens he was born
00:48:42.240
with it however you think it happens well it's because in large part where we are diagnosing boyhood
00:48:48.640
itself these are just boys who are energetic uh they you know they don't do well sitting still and and
00:48:57.920
doing busy work for hours at a time boys are not as good at memorization as girls are so the school
1.00
00:49:04.880
environment is tailored for girls not for boys and because the boys don't fit in we drug them into submission
00:49:13.040
to try to fit that you know square peg into the round hole um alison says i wasn't diagnosed with adhd
00:49:18.880
until i was 17 taking medication really helped me to ease my anxiety and be able to function in school
00:49:24.640
it's a real mental illness um although it is being overly diagnosed
00:49:29.120
well and i and i hear this a lot alison this will just be representative of many of the other
00:49:36.000
comments that made the same point from people saying well you say adhd isn't real but uh i took medicine
00:49:41.680
for it and i'm doing better now or you know we gave medicine to our son and now he's doing so much better
00:49:48.560
in school look the fact that you took a drug and it's helping with your performance that might be a
00:49:59.600
good thing it might be a bad you know however you would judge that but the fact that the drug helped
00:50:04.240
you with your performance or helps you feel better that in and of itself doesn't prove that there's a real
00:50:10.880
underlying illness here okay any more than you know if you are um if you play baseball and you
00:50:20.560
decide to take steroids that's going to help your performance uh on you know when you're playing
00:50:26.400
baseball it's gonna make you a better baseball player does that prove that you had some sort of
00:50:32.800
disorder which made you an inferior baseball player is like being not as good at baseball is that
00:50:37.440
does that now become a disorder the fact that you can cure that affliction with a drug does that
00:50:42.560
make it now a disorder no just it's performance enhancing there are drugs that enhance your
00:50:48.400
performance there are drugs that are you know that are licit or illicit that make you feel better
00:50:54.560
make you feel good right there's drugs that do that um alcohol can do that that doesn't in and
00:50:59.920
of itself prove that it's curing some kind of disorder and that's really you know that's actually
00:51:05.520
what adhd drugs are these are these are like performance these are kind of educational
00:51:09.760
performance enhancement drugs it's kind of the it's the it's the academic equivalent of giving
00:51:14.880
steroids to someone playing baseball or playing a sport um and the fact that it works in that way
00:51:22.320
again does not at all prove that uh that there's an actual underlying disorder here uh and finally
00:51:30.240
ed bread says to be fair matt it's the intensity of the symptoms not just the symptoms it's how
00:51:36.400
extreme they are well yeah i get it i get that's what they're diagnosing right i think i acknowledge
00:51:41.440
that that you look at the the symptoms of adhd and all of them whether it's for kids or adults
00:51:48.480
all of them are going to be totally normal things these are just you know the symptoms of adhd in
00:51:54.320
children that's just you're describing a child that's how children are the symptoms of adhd in
00:51:59.360
adulthood not able to focal focus disorganize you have mood swings all that kind of stuff
00:52:05.920
everybody goes through that everyone does um and everyone acknowledges that which is why and i
00:52:14.240
acknowledge this when we were talking about on friday um the people who diagnose this the doctors
00:52:18.800
who diagnose this stuff they'll say that well it's not yeah everyone might feel this way and everyone
00:52:22.720
might have these uh you know tendencies and character traits but if it's if it's to a certain
00:52:28.240
level if it's extreme well now it becomes a disorder but what you haven't done still is explain
00:52:34.720
who decides what qualifies as an extreme level for these different character traits personality traits
00:52:42.320
behaviors what what's extreme what does that mean where is that line crossed who judges that and why
00:52:47.840
should we trust them to judge it and even if we could all agree you know uh a kid not being able
00:52:56.080
to pay attention that's normal if there's like an extreme level of not being able to pay attention
00:53:02.160
if we could agree if we could all agree where that line is that still doesn't prove that it's a disorder
00:53:08.160
all it does is prove that that's how this kid is maybe inconvenient it may be difficult doesn't make
00:53:15.440
it an illness though on its own let's talk about something i don't usually talk about unless i'm
00:53:22.000
reading this copy which i do a lot in fact uh hair not mine my hair is handsome and brilliant because i
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use jeremy's razor shampoo and conditioner i'm talking about yours because if you're not also using
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jeremy's restorative tea tree and argon oil blend to wash your mane well you're doing it wrong and you're
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asking to be canceled and banned from the show forever jeremy's razors is more than a razor
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they don't have that either most importantly it's all woke free they don't have any wokeness in the
00:53:58.400
product i know that so stop giving your money to woke companies who hate you head over to jeremy's
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razors.com check out their shampoo conditioner and body wash bundles today now let's get to our daily
00:54:08.240
cancellation today for our daily cancellation we must officially cancel san francisco state university
00:54:17.200
as you probably recall on friday we discussed the chaos that ensued at the school when uh
00:54:20.880
former ncaa swimmer riley gaines came to speak there gains has been described by some media outlets as a
00:54:25.920
conservative speaker but as far as i'm aware she's never announced her political views publicly at least
00:54:31.600
i don't think she has she may she may be conservative she may not be all we know is that she recognizes that
00:54:36.400
men are men women are women and uh she doesn't think men should compete against women in women's
0.88
00:54:40.240
sports if this is a right-wing belief these days and i suppose by default it is it's only because
00:54:45.360
the left has entirely succumbed to madness i mean now if you recognize that the sky is blue and two
00:54:50.080
plus two equals four you're automatically a far-right conservative which is a situation that as an actual
00:54:55.600
far-right conservative myself i guess i'm okay with because if the left wants to give us exclusive ownership
00:55:00.720
over uh the most common sense and fact-based observations you can make then i'll take it i
00:55:07.680
suppose anyway gaines spoke at uh san francisco state university on thursday it wasn't until after
00:55:14.080
her talk that all hell really broke loose a mob of enraged frothing at the mouth trans activists
1.00
00:55:19.920
assaulted gains chased her down the hallway forced forced her to barricade herself in a room for her own
0.99
00:55:25.040
safety and uh just to review again if we didn't see this video on friday but here's what that looked
00:55:45.620
trans rights are human rights, trans rights are human rights.
00:55:59.260
Trans rights are human rights, trans rights are human rights.
00:56:20.540
As we saw on Friday, the mob stayed outside the room for a long period of time, refusing to let her leave.
00:56:25.240
At one point, someone suggested forcing her to pay cash for the right to leave safely.
00:56:30.520
The crime, that crime, kidnapping, can be added to the charges of assault, harassment, intimidation,
00:56:35.240
or at least that crime would be added to the charges if there were any charges being filed,
00:56:40.040
if either the university or local law enforcement cared to hold a rabid horde of trans activists accountable.
00:56:47.140
Instead, the next day, a woman named Jamila Moore, who's the vice president for student affairs and enrollment management at the school,
0.98
00:56:52.720
she sent out an email, which makes the mob into both the heroes and the victims of this story, of course.
00:57:00.820
Dear SF State community, today, San Francisco State finds itself again at the center of a national discussion
00:57:09.560
Let me begin by saying clearly, the trans community is welcome and belongs at San Francisco State University.
00:57:14.160
Further, our community fiercely believes in unity, connection, care, and compassion,
00:57:17.540
and we value different ideas, even when they're not our own.
00:57:21.220
SF State is regularly noted as one of the most diverse campuses in the United States.
00:57:24.580
This is what makes us great, and this is what makes us gators, and this is what makes us great.
00:57:29.300
Diversity promotes critical discussions, new understandings, and enriches the academic experience.
00:57:34.760
But we may also find ourselves exposed to diversion views, and even views we find personally abhorrent.
00:57:39.960
These encounters have sometimes led to discord, anger, confrontation, and fear.
00:57:43.900
We must meet this moment and unite with a shared value of learning.
00:57:51.280
Diversity does not, in and of itself, promote critical discussions or new understandings,
00:57:55.980
and neither does it enrich the academic experience, unless, of course, a swarm of leftist zombies chasing a woman down the hallway,
00:58:03.280
like a scene from 28 Days Later counts as enrichment, which, in Jamila Moore's case, or in her mind, it certainly does.
00:58:11.100
It's also what she means by discussion and understanding.
00:58:14.440
Specifically, she wants people like Riley Gaines to come to the understanding that her views are heretical and unwelcome,
00:58:21.100
and her life has no value so long as she remains in her state of apostasy.
00:58:28.100
Thank you to our students who participated peacefully in Thursday evening's event.
00:58:31.580
It took tremendous bravery to stand in a challenging space.
00:58:35.640
I'm proud of the moments where we listened and asked insightful questions.
00:58:39.060
I'm also proud of the moments when our students demonstrated the value of free speech
00:58:44.380
Yeah, that's chasing her down the hallway, screaming.
0.94
00:58:48.160
That's not only protesting peacefully, but it's also demonstrating the value of free speech.
00:58:53.500
We're to come and assault you and try to rip you to shreds if you say something we don't like,
00:59:32.660
Once again, we see how the words are violence crew doesn't believe that actual violence is violence,
00:59:38.560
or even that words are violence, depending on what the words are and who they're being said to.
00:59:44.220
You'd think that if any words could be violence,
00:59:46.820
if words could ever qualify as violence in and of themselves,
0.81
00:59:50.120
it would be the words that are screamed at a young woman by a slobbering throng of lunatics
0.98
00:59:58.120
Except in that case, words aren't violence, and actual physical assault isn't violence either.
01:00:06.820
because apparently it requires bravery to accost and harass a woman who you outnumber like 10 to 1.
01:00:16.540
And she offers counseling services to those who need to heal.
01:00:20.320
who was barricaded in a room while a gang of trans militants stood outside negotiating for her surrender
0.99
01:00:31.420
Instead, they're concerned about the trauma inflicted on the mob itself.
0.69
01:00:35.260
Which is ridiculous, of course, but it's not as far from the mark as we might think.
0.51
01:00:39.680
Because the people in that crowd, they do need intense psychological counseling,
0.91
01:00:43.700
just not for the reasons that Jamila Moore would say.
01:00:47.120
You know, these people, they love to talk about nuance.
01:00:52.320
We need to have nuanced conversations to understand the nuanced situations
01:00:56.420
in this very nuanced world we live in, they say.
01:00:58.640
But there could not be, as we see time and time again, and again here,
01:01:03.200
there could not be a less nuanced worldview than this, than modern leftism,
01:01:11.220
To them, it's all very simple, very black and white, both literally and figuratively.
01:01:15.120
Because if you are the enemy, and Riley Gaines qualifies as the enemy,
01:01:23.240
And there is nothing anyone could ever do to you,
01:01:32.280
that would be unjustified or overboard in their mind.
01:01:35.640
Enemies do not deserve to speak, or to live in peace, or to live at all.
01:01:41.000
Their well-being is not taken into consideration,
01:01:43.480
unless we're considering how to destroy it, that is.
01:01:48.860
And San Francisco State University could not be clearer about it
01:01:53.240
And this is how nearly every university would view this situation, by the way.
01:01:57.040
Which is something to keep in mind before enrolling in one of these places,
01:02:01.280
And it's also why San Francisco State University is today canceled.
01:02:06.260
And that'll do it for the show today, or for this part of the show anyways,
01:02:08.840
we'll go over to the members block and become a member today
01:02:10.540
by using code Walsh at checkout for two months free on all annual plans.