It’s Time to Win — Introducing: Jeremy’s Razors
Episode Stats
Words per Minute
189.00069
Summary
A year ago today, Harry's Razors dropped their ads on The Daily Wire because, well, because we disagreed with them on a political issue. They said their views were "indefensible," and then they publicly attacked us.
Transcript
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Hey, it's Jeremy Boren, co-CEO and God King of The Daily Wire.
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Do you remember one year ago today when Harry's Razors dropped their ads on The Daily Wire because,
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well, because we had the audacity to disagree with them on a political issue?
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Well, corporations cancel their advertisements on conservative shows and platforms all the time.
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They want conservatives to buy their goods and services, but they also want to virtue signal
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to the woke mob and their 23-year-old employees by publicly repudiating those same conservative customers.
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I remember every time one of these cowardly companies betrays us.
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They know our politics before they advertise with us.
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They want that audience to buy their goods and services.
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We go out of our way to make absolutely sure they know what we're about before they get
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And they get into business with us anyway because it works.
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They're happy that we leverage our personal credibility to tell our audience about their
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But then at the first sign of trouble, in the case of Harry's Razors, it was an attack from
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a Twitter account with two, yes, two followers online.
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Well, then they not only pull their sponsorships, but they publicly attack us and the very audience
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Harry said our views, in this case, the very common view that gender dysphoria is a mental
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They said it publicly, showing the whole world how pure they are, of course, but also signaling
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to all of our other advertisers that the only excusable thing to do would be to also cancel
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See, that makes it a direct attack on our business and a direct attack on our audience, too.
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Well, what conservatives have been doing for years is lose.
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We're supposed to take the L. We're supposed to get a little poorer.
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Stand up to the censorious left, we shout, by sending us your money.
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And what you get for your money is, well, more losing and more bitching and more begging.
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As far as actual action, at most, we might rally for a good old-fashioned boycott.
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Boycotts, of course, cost the offending company in question virtually nothing, and they're
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Because in the end, we still need those products.
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Nike may endorse Colin Kaepernick, but we still need good shoes.
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Hollywood may sucker punch us every time we turn on the TV, but we still need good entertainment.
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Harry's may call us inexcusable, but you still need a good shave.
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And I want to have a frickin' good time doing it, because losing?
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That's why today, The Daily Wire is launching Jeremy's Razors, a direct competitor to Harry's,
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where people with inexcusable values like mine can get a great razor without having
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to give their money to people who clearly hate them.
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It's why The Daily Wire launched its own film company last year, so people, again,
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with inexcusable values like mine, can get great entertainment without giving their money
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It's why The Daily Wire is in the podcasting business, and the news business, and the commentary
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We don't make our money by complaining and begging.
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We make our money by building value and selling it to people who think it's worth buying.
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The left is happy to bifurcate the culture, to rip it in two.
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They're convinced they'll pay no economic price for this, because they know what I know.
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So in order to win, we have to rip the economy in two.
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We have to give conservatives their own companies.
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We have to give conservatives their own products to buy.
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We have to build actual market alternatives that, in success, will force the left to take
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real losses if they don't compete for our business.
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It certainly won't work perfectly, this being the real world and all.
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And what doesn't work is the non-profit right losing its way to higher and higher donations
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from a smaller and smaller conservative movement that still has to actually spend its real money
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paying the left for all of its goods and services.
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And competition means building a future, not just lamenting the loss of the past.
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It means fighting in the economy and culture, not just complaining about the loss of the
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It means starting for-profit companies that create actual economic incentives for better
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If you want a better future, you have to build it.
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And if you want a better shave, well, we're going to build that for you.