00:05:31.220America now stood as the undisputed manufacturing economic superpower on the planet.
00:05:37.300So having survived economic collapse and two global wars, this greatest generation, this group of people, was marked by a sense of toughness toward the world, but a tenderness toward their children.
00:05:54.360And it culminated in a cultural vow that I believe would shape the rest of the 20th century.
00:06:02.460It was, quote, our children will have it better than we did, end quote.
00:06:07.300Now, between 1946 and 1964, America experienced the largest birth surge in its history.
00:08:23.380Toys R Us launched its first dedicated toy store in 1957.
00:08:27.060and Lego started in 1958. So millions of entitled children with millions of overindulgent,
00:08:36.740newly permissive parents came on the scene. And the men who grew up poor were now, to their
00:08:43.560standards, rich, and they wanted their kids to not want for anything. And as a result,
00:08:50.360television exploded into American homes and it was right on time. Okay. RCA introduced its first
00:08:58.240mass market TV in 1946. And by the 1950s, over 90% of American households owned at least one TV.
00:09:07.640And this is a faster adoption rate than even the internet decades later. So television quickly
00:09:13.420became the family nanny, right? Children spent twice as much time in front of the screen as they
00:09:20.900did socializing with others. This was all new. For the first time in history, a machine, not parents,
00:09:26.580not the church, not the local community, became the central tool of child formation.
00:09:32.640The influence shifted dramatically from local and familial to now national and commercial.
00:09:40.040You were no longer primarily raised by a village, you were being raised by a nation, a country that was carefully programmed to meet your desires or to make you want more.
00:09:53.720See, but it wasn't the television shows or even the movies that most profoundly shaped the baby boomer generation.
00:10:02.140For the first time in history, advertisers began speaking directly to kids, creating desires and insecurities and demands that parents have never had to deal with before.0.77
00:10:15.760So toys and cereal and candy and clothes and gadgets and all of these things were marketed to these boomer children with sophisticated psychological techniques that's aimed at the hearts and minds of the young.0.81
00:22:45.480So not only did churches become modern consumer centers to meet the materialistic and historically rebellious desires, but they also filled this generation with prophecy charts and rapture fever and increasingly empty of this kind of long-term vision that was characterized in the church.
00:23:07.900The greatest generation was characterized by working, just like many other generations.
00:23:13.520But the boomer generation was characterized by waiting.
00:23:18.160And as one preacher famously quipped during this time,
00:23:22.060why polish brass on a sinking ship?0.90
00:23:25.060And I think that phrase captures the spirit of that age.
00:23:29.140Everything was about living for the moment.
00:48:46.580America will either have Christ, or it will have chaos.
00:49:06.820For years, conservatives believed that Trump could reverse America's decline.
00:49:11.520But after Trump, the right is now fractured, exhausted, and losing ground.
00:49:17.600Endless infighting and electoral losses have exposed a deeper problem that politics alone cannot solve.
00:49:26.220A nation that rejects Christ cannot be restored by mere personalities, grandstanding, or Christless conservatism.
00:49:35.520So NXR Studios' first annual conference, America After Trump, brings together pastors, politicians, commentators, and Christians that are committed to strength, cooperation, and a durable future for the American right.
00:49:53.160Complaining is not a strategy, and despair cannot be an option.