Valuetainment - Episode 184： 13 Rules of Being Relentless by Tim Grover; Michael Jordan's Personal Trainer

00:00:00.000 So I want you to think about Michael Jordan, Dwayne Wade, Kobe Bryant.

00:00:20.380 Imagine if those three had a personal trainer and that person trained all three of them.

00:00:24.620 And what if I told you the same guy that I interviewed, Michael Jordan paid him an amount of income per year as long as he could no longer train anybody else in the NBA for the time being.

00:00:35.860 And that's none other than Tim Grover.

00:00:37.420 Here's what I will tell you for some of you that have a hard time with profanity.

00:00:40.640 There are no filters in this interview.

00:00:42.840 He's going to talk to you about the 13 rules of being relentless.

00:00:45.900 Tim Grover, who's here with us today.

00:00:49.000 Patrick, how are you?

00:00:49.740 I am.

00:00:50.160 I'm good, man.

00:00:50.920 I've been looking forward to this like you have no idea.

00:00:52.980 We just had good lunch together.

00:00:54.340 We had a great lunch.

00:00:55.420 Yes, we did.

00:00:56.040 And I got this ring on right now, which goes perfect with the outfit.

00:00:59.780 It's a 1990, 1991, the first one they won.

00:01:03.580 The first Bulls championship ring that they won.

00:01:05.440 First Bulls championship.

00:01:06.540 I kind of like wearing it.

00:01:08.620 You can wear it until this interview is over.

00:01:13.140 So let me tell you guys what he's promised us.

00:01:15.520 You have promised me that in today's interview, you're going to cover stuff you've never covered before in any other interview.

00:01:22.660 Absolutely.

00:01:23.060 Never.

00:01:23.720 Never.

00:01:23.980 The stuff that I'm saying today in this interview, okay, from the questions that you're going to ask me, the answers I have never said before.

00:01:32.240 So let's get right into it, man.

00:01:33.420 I'm like a 12-year-old right now, sitting, asking all these questions to get into it.

00:01:37.500 Okay.

00:01:37.680 So look, before we get into the whole mindset and relentless and the cooler, you know, the closer, the cleaner, all these other things, how did this whole thing come about?

00:01:49.100 So, you know, who was Tim Grover in high school post?

00:01:52.280 How did that relationship with MJ get started?

00:01:54.260 Why don't we start off there first?

00:01:55.520 Well, I actually played college basketball myself.

00:01:58.020 I mean, I played at a University of Illinois-Chicago small division one school, mid-major, but in order for me just to play at that level, you know, I had to work extremely hard.

00:02:09.000 But I knew I wasn't going to go pro, all right?

00:02:11.620 You know, you had to realize, hey, it's not going to happen.

00:02:13.920 I'll tell you this great story about it.

00:02:15.340 I was actually, I was either a sophomore or junior, and this point guard came into the gym from a high school, and I played him in a one-on-one.

00:02:26.980 He was a junior in high school, and I was either a sophomore or junior in college. 0.99

00:02:31.140 He kicked my ass. 1.00

00:02:34.660 Really? 1.00

00:02:35.920 Kicked my ass. 1.00

00:02:36.880 I'm talking about three years younger than I am in high school. 1.00

00:02:41.420 Younger than you?

00:02:42.140 Yeah, younger.

00:02:43.220 I was in college.

00:02:45.780 He was at high school.

00:02:47.000 He was a junior in high school.

00:02:48.340 I was a junior in college.

00:02:50.180 You know who it was?

00:02:51.660 Tim Hardaway.

00:02:53.140 Tim Hardaway in Miami?

00:02:54.280 He hit Tim Hardaway in Golden State?

00:02:55.320 Tim Hardaway?

00:02:56.080 Okay.

00:02:57.020 Wiped the floor with me.

00:02:58.060 Wow.

00:02:58.780 I knew right then and there.

00:02:59.880 I said, one, I knew he was going pro, and second, I said, I have no chance.

00:03:05.540 Wow.

00:03:05.880 No chance.

00:03:06.840 Okay?

00:03:07.100 But I wanted to be involved in sports.

00:03:09.380 I still wanted to be involved in sports, ideally basketball.

00:03:12.460 So I said, you know what?

00:03:13.560 If I can't do it, all right, let me figure out a way.

00:03:17.120 Let me educate myself so I can help others stay injury-free, become better athletes, make better decisions, become the top of their game.

00:03:27.760 So I started to study kinesiology and exercise physiology, and that's what led me towards working with the greatest.

00:03:35.120 What year is this?

00:03:36.500 Oh, my goodness.

00:03:37.260 We're talking about late 79 to 84, 85 in those years.

00:03:45.180 That's when you're playing or that's when you're studying kinesiology?

00:03:47.100 Both.

00:03:47.640 Okay.

00:03:48.160 Yeah.

00:03:48.580 I'm a couple months older than you.

00:03:50.460 No, you're listening.

00:03:51.220 I'm doing the math.

00:03:51.860 You don't look your age, though, but I'm doing the math right.

00:03:54.200 Yeah.

00:03:54.420 Okay, so when did you get to the point where you started saying, I'm going to go and get some of these NBA players?

00:04:00.400 And was your target, like, did you put target right off the bat, I'm going straight to MJ's?

00:04:05.020 Well, you know what?

00:04:05.720 When I started studying, everyone says, oh, you're going to be a gym teacher.

00:04:09.620 I said, no.

00:04:10.280 I said, I'm going to work with professional athletes.

00:04:12.320 I knew what I wanted to do.

00:04:13.320 I said, I'm going to work with professional athletes.

00:04:15.820 So that was the goal I set in my mind, and I just said, hey, that's going to take a place in my head.

00:04:23.720 That's the only thing that I want to do, and I've got to figure out a way to get there.

00:04:29.260 So I studied and learned my craft better than anybody else.

00:04:33.180 Did I start with the professional athletes?

00:04:35.080 No.

00:04:35.420 After I graduated, I went to work in a local health club.

00:04:39.140 Really, I knew everything from a book standpoint, but still, you've got to know how to apply it.

00:04:44.540 And so I worked with anybody I could.

00:04:49.460 These are not pros.

00:04:50.420 These aren't pros.

00:04:51.080 I'm talking about housewives. 0.99

00:04:52.560 I'm talking about individuals that just want to get in shape, people that have had injuries from different sports, kids, anybody.

00:05:01.060 Just kind of developing programs, implementing what I've learned, and actually being able to apply it.

00:05:06.800 And once I started to look at that craft, I said, okay, now I'm starting to figure out how to actually apply this stuff and how to use it and put the formulas together and put the workouts together and do all these different things.

00:05:19.460 I mean, stuff that they're doing now from a workout standpoint, I was doing 30 years ago.

00:05:25.140 Wow.

00:05:25.280 So none of the stuff is new to you.

00:05:27.060 No, no.

00:05:27.420 I mean, some of the stuff is different.

00:05:29.960 I stay on top of it.

00:05:31.180 Right.

00:05:31.420 All right, I've got to continue to learn, you know, continue to better myself so I can better my athletes, better my craft.

00:05:38.580 But it's just a different way of doing the same thing.

00:05:43.940 Okay, now there's a lot more resources, a lot more education, a lot more testing available.

00:05:49.060 Back then, you kind of had to just figure it out.

00:05:52.020 And I think that's what...

00:05:52.660 There was no YouTube.

00:05:53.200 There was none of this online stuff to go to and research.

00:05:55.700 Right.

00:05:55.720 But see, I also think now is the ability that you have all this stuff now, people just can't figure it out.

00:06:04.520 Got it.

00:06:04.780 That's one of the things that's taken away from individuals now.

00:06:07.680 Okay, because they have all this vast information and they're always...

00:06:11.720 There's so much information available and there's so much help out there that everyone's always looking for somebody else to figure out stuff that you should be able to figure out yourself.

00:06:20.040 So, Tim, how do you pick and choose who to listen to?

00:06:23.020 You know, I pick and choose who I want to listen to as somebody that resonates with me.

00:06:29.080 Okay?

00:06:29.680 And I'll tell you, this is a little different.

00:06:33.200 Okay?

00:06:34.460 You know how I choose a client and who I listen to?

00:06:38.480 How? 1.00

00:06:38.800 That person has to be as fucked up as I am. 1.00

00:06:42.340 Okay? 1.00

00:06:43.020 Seriously.

00:06:43.960 Okay?

00:06:44.380 So, we're in a good position here.

00:06:45.580 Yeah.

00:06:45.940 That person, if...

00:06:47.620 When I choose a client, okay, they have to be as messed up. 0.64

00:06:51.900 When you say messed up, you're saying crazy, off-chip, dark side, vice.

00:06:57.080 Yes.

00:06:57.760 I'm talking about addicted, everything to being great.

00:07:02.160 They have to...

00:07:02.880 They got to want it.

00:07:04.380 Okay?

00:07:04.820 They got to want it.

00:07:05.800 Okay?

00:07:06.160 I know I'm crazy.

00:07:07.340 How do you figure that out?

00:07:07.920 I know I'm...

00:07:08.040 How do you figure that out when you see them?

00:07:09.220 You know what?

00:07:09.700 You can figure it out in 10 minutes just by talking to them.

00:07:12.140 Wow.

00:07:12.740 Okay?

00:07:13.080 You ask the right questions, you talk to the individual, and then you see if they back it

00:07:17.520 up.

00:07:17.760 Because anybody can talk a story.

00:07:19.400 Right.

00:07:19.700 You know, what's the cheapest thing in the world?

00:07:21.840 Talk.

00:07:22.160 The price has never gone up.

00:07:23.960 It's never going to go up.

00:07:25.200 But when you actually tell somebody to back it up and you say, hey, now I want you to

00:07:28.740 do this, this, and this, now it becomes a different point.

00:07:32.580 So when you're choosing somebody, when you choose somebody to listen to, and you choose

00:07:36.580 somebody to learn from, or you choose a business partner, you choose a client, they got to be 1.00

00:07:42.360 as crazy, and they got to be as fucked up as you are. 1.00

00:07:45.580 Wow. 1.00

00:07:45.660 That's how you get success.

00:07:47.700 That's how you know you're going to be able to push that individual.

00:07:49.960 That's how you know that relationship is going to last.

00:07:52.820 You know, people talk about in business or think, oh, you got to find a balance.

00:07:56.820 You got to find that person.

00:07:57.820 You know, if you're one way, you got to find a person that's the other way. 1.00

00:08:00.700 No, that's bullshit. 0.93

00:08:01.760 That's pulling you away from how you want to do things and how, if you're intense, the 0.99

00:08:06.140 next person I want is to be as super intense.

00:08:09.680 Now, those people around you, they got to be smarter than you are.

00:08:12.620 Right.

00:08:12.840 You don't want to surround yourself with people that, if you're the smartest person in the

00:08:16.580 room, you need to get more people in the room.

00:08:18.740 Sure.

00:08:19.000 You should not walk into the room and ever be the smartest person in there.

00:08:23.320 The people around you have to be much smarter, or at least in certain things.

00:08:28.000 You may have an expertise in one thing, but that other individual better have an expertise

00:08:32.580 that's beyond yours in something else. 1.00

00:08:36.760 But from a mind standpoint, you know, MJ was just as fucked up as I was. 0.99

00:08:43.300 Kobe is just as fucked up as I was from being the best. 0.99

00:08:47.780 Okay, I wanted to be the best at what I do. 1.00

00:08:50.560 They wanted to be the best at what they do.

00:08:53.760 All right.

00:08:53.840 So there was an attraction there.

00:08:54.980 It's an attraction.

00:08:56.000 And those are the people that allow you to push them and allow them to, they understand

00:09:01.560 they want to get, they want to get better.

00:09:03.520 You know, they don't need to be motivated.

00:09:05.240 Okay.

00:09:05.780 They're like, you tell them, hey.

00:09:06.920 That's so interesting.

00:09:07.860 They're not hiring you to come motivate me.

00:09:10.020 No.

00:09:10.160 They already want it as bad as you.

00:09:11.540 They want, the best of the best already want it more than anybody else.

00:09:15.760 There's a reason they're the best.

00:09:17.420 You know, we talked about this earlier at lunch.

00:09:19.980 They're the ones that show up to practice early.

00:09:22.880 Okay.

00:09:22.980 They're the ones taking the extra shots.

00:09:24.520 They're the ones doing the wind sprints at the end.

00:09:26.400 They're the ones, you know, getting treatment, taking care of their body.

00:09:29.740 They're showing up, they're showing up on off days.

00:09:32.060 I mean, you're saying, you're sending the guys home.

00:09:34.120 You're saying you got to go home.

00:09:34.860 You got to go home.

00:09:35.440 Go home already.

00:09:36.200 You got to literally, you got to, you got to tell them to leave.

00:09:38.340 You don't have to tell them to show up.

00:09:39.660 You got to tell them to leave.

00:09:40.560 Wow.

00:09:40.940 That, that, that, that's enough.

00:09:42.680 You know, you have people in your office and you look at it.

00:09:45.300 You know, how many employees do you have now?

00:09:47.060 We got 4,200 agents.

00:09:48.660 4,200 agents.

00:09:50.360 Okay.

00:09:51.020 Out of 4,200 agents.

00:09:52.560 Okay.

00:09:52.860 If you put them all in the, all in the room.

00:09:55.260 Okay.

00:09:55.540 And you were able to put them all in one shop together.

00:09:57.700 All right.

00:09:58.120 And say your hours were nine to five.

00:10:00.400 Okay.

00:10:01.280 You'd have 4,200 people in here from nine, from nine to five o'clock, from five o'clock.

00:10:06.260 After five o'clock, you may have 500.

00:10:09.240 After seven o'clock, you may have 200.

00:10:12.360 After nine o'clock, you may have five.

00:10:14.540 And then guess what?

00:10:15.460 At the end of the day, there's going to be one light left on.

00:10:17.860 Maybe two, yours and somebody else's. 1.00

00:10:19.900 That person's as fucked up as you are. 1.00

00:10:23.720 You know what? 1.00

00:10:24.680 I love that.

00:10:25.860 Right.

00:10:26.320 But you can count on that individual.

00:10:27.840 I love that.

00:10:28.280 You can count on that individual.

00:10:30.140 Tell me first time with MJ.

00:10:31.260 So what happened there?

00:10:32.600 So how did you connect with MJ?

00:10:34.820 How did you get to the point where MJ?

00:10:36.500 This is how it really started.

00:10:38.320 So I sent letters out to everybody in the Chicago Bulls organization, all the players.

00:10:46.440 But now you have to be a historian of basketball to really know this.

00:10:49.340 And you may not even know this because of your age.

00:10:51.060 There was a player on the team named Brad Sellers, little skinny kid, 6'11", out of Ohio State.

00:10:56.820 So I was like, okay, kid's got some talent, you know, need some help physically.

00:11:00.420 Maybe I can target him.

00:11:01.380 So I sent letters to all the Bulls players except Michael.

00:11:08.000 Except Michael.

00:11:08.400 Why did you do that?

00:11:09.660 You know, I'm a young kid.

00:11:11.580 He doesn't need any help.

00:11:13.160 You know, he's going to be great.

00:11:14.940 He's going to be all that.

00:11:16.600 I get one phone call back.

00:11:18.320 Guess who it's from?

00:11:19.760 Michael.

00:11:21.000 There you go.

00:11:22.500 The best of the best wanted to get even better.

00:11:26.460 The guy who didn't get the letter called you.

00:11:28.660 The guy who didn't get the letter went and looked into the, went and got it out of somebody else's locker

00:11:35.000 and told the athletic trainer and the team doctor at the time, talk to this guy.

00:11:41.160 Okay?

00:11:41.540 Talk to him.

00:11:42.360 So I met with the athletic trainer who was Mark File at the time.

00:11:45.000 I met with a team doctor who was Dr. John Heffron at the time.

00:11:48.180 Long interview process.

00:11:49.520 They asked me all the questions, you know, from a medical standpoint, from a training standpoint

00:11:53.420 to know if I knew what I was talking about.

00:11:55.640 Then I had to do the process again.

00:11:57.380 Then I had to do the process again.

00:11:58.660 Then I get a phone call.

00:12:00.500 And they said, hey, Michael wants to meet you after practice.

00:12:03.800 So you still haven't met Michael, by the way.

00:12:05.340 I still have not met Michael.

00:12:06.100 I still have not met Michael.

00:12:07.380 Okay?

00:12:07.980 So this is in December of 1989.

00:12:13.240 This is when Pippen first comes.

00:12:16.280 Yes.

00:12:16.360 Because I think Pippen came in 88, right?

00:12:17.560 Yes.

00:12:17.700 So December.

00:12:18.560 Grant came in 89, I want to say.

00:12:19.980 Yeah, December.

00:12:21.220 I think Pippen and Grant came the same year, if I remember right.

00:12:23.600 They did.

00:12:23.960 Because they used to party together.

00:12:25.160 Yeah.

00:12:25.300 That's right.

00:12:25.660 So in 89, in December, I go to, they tell me, Michael wants to meet you after practice

00:12:30.220 at his house.

00:12:31.000 So I go to his house.

00:12:32.400 All right.

00:12:32.900 I pull up over there and I look down on my shoes.

00:12:35.540 I'm wearing Converse.

00:12:37.240 And, you know, everybody knows Michael's Air Jordan.

00:12:39.820 It's the iconic Jumpman logo.

00:12:44.060 And I'm like, man, I can't go in this house wearing Converse.

00:12:47.680 Okay.

00:12:47.800 Now, remember, this is December in Chicago.

00:12:50.480 It gets kind of cold.

00:12:51.480 Yeah.

00:12:51.880 When they see.

00:12:52.300 So I take off the shoes, I got holes in my socks.

00:12:56.140 I'm like, oh.

00:12:57.240 I said, all right, I can't have this guy.

00:12:58.480 So I take off my socks, too.

00:13:00.280 I knock on the door.

00:13:01.380 He opens up the door.

00:13:02.380 And the first thing he looks down, he goes, I said, you know, Michael, hey, real clean

00:13:06.540 house.

00:13:06.940 You know, I wanted to take off my shoes and socks.

00:13:08.580 I'm going to leave them out.

00:13:09.140 I'm going to leave them out here.

00:13:10.480 He said, okay.

00:13:10.980 So I come in.

00:13:12.080 He says, introduce myself to him, tell him my background, tell him what I've studied and

00:13:16.420 so forth.

00:13:16.900 And he goes, all right, how can you help me?

00:13:18.720 And I go through all the process of how he's had these nagging injuries.

00:13:22.300 And why he's had these things and what we can do to alleviate these things and help

00:13:27.000 him, you know, feel better and be allowed to perform at a higher level.

00:13:30.940 And he just goes, he goes, this just sounds too good.

00:13:34.240 I said, no.

00:13:34.860 I said, this is actually, I can lay this out pretty much.

00:13:37.760 I said, I can tell you how you're going to feel in 24 hours.

00:13:40.400 Are you going to feel in 48, 72?

00:13:42.880 This is exactly what's going to happen.

00:13:45.120 All right.

00:13:46.380 And he's-

00:13:46.920 Are you guys the same age?

00:13:48.060 Are you-

00:13:49.160 We're pretty close.

00:13:50.420 I am going, I think, I always lost count.

00:13:52.360 I'm either 52 or 50.

00:13:53.520 I'm a 64 baby.

00:13:55.020 Okay.

00:13:55.520 And Michael's 62.

00:13:57.920 So he's two years older than I am.

00:13:59.340 So you're still younger than him.

00:14:01.380 I'm still-

00:14:01.940 And he is listening to you.

00:14:03.640 Yes.

00:14:04.300 Okay.

00:14:05.180 All right.

00:14:05.560 Age has got nothing to do with-

00:14:07.860 You know, some cats say, well, you know, this person's older than me.

00:14:09.980 They're not going to listen to me.

00:14:11.040 No.

00:14:11.400 Age has got nothing to do with-

00:14:12.820 No, not.

00:14:13.440 Okay.

00:14:13.680 I don't come across as an expert at what he does.

00:14:16.500 I come in as an expert at what I do.

00:14:19.200 Okay.

00:14:19.800 And there's a lot of individuals out there that try to come in and they try to become experts

00:14:23.900 at everything.

00:14:25.360 All of a sudden, you know, you have trainers and so forth that if they're working with a baseball

00:14:30.000 player, they're all of a sudden teaching them how to swing a bat or how to-

00:14:33.240 No.

00:14:34.060 Do what you do.

00:14:35.740 Do what you do.

00:14:36.560 So when I did, when I got with MJ, I did what I say.

00:14:39.940 This is what I do.

00:14:41.660 Now, do I know about the game of basketball?

00:14:44.260 Yes, I do know about the game.

00:14:45.700 As much as he does, no.

00:14:47.400 But that's where my learning process comes in.

00:14:50.320 He's going to learn from me.

00:14:51.780 I'm going to learn from him.

00:14:53.940 He said, let's try this out.

00:14:55.180 He said, I give you 30 days.

00:14:56.920 But 30 days turned into 15 years.

00:15:01.040 15 years he stays with you.

00:15:02.740 15, 15.

00:15:03.520 And that's, you know, and that's key there because a lot of individuals now, okay, especially

00:15:09.280 in this generation, not only from a training standpoint, but from a knowledge standpoint,

00:15:13.180 they're jumping from one thing to another.

00:15:16.340 Yeah.

00:15:16.480 You know, they're using this trainer this week.

00:15:18.600 They're using another trainer next week.

00:15:20.600 You know, they're using this person as a mentor on YouTube.

00:15:23.680 Then they're using this person over here.

00:15:25.480 Okay.

00:15:25.820 And they're getting all this conflicting information.

00:15:28.680 Okay.

00:15:28.980 You got to, you got to master what you're going to master.

00:15:35.060 Okay.

00:15:35.560 You have to fit.

00:15:36.680 You have to figure it out.

00:15:37.840 Too many people are jumping from place to place to place.

00:15:41.640 Michael, Kobe, all these individuals, they mastered one aspect of the game.

00:15:46.820 When they mastered that aspect of the game, then they moved to another aspect of the game.

00:15:52.900 You know, how many individuals, you have a hundred and thousands people following you.

00:15:58.900 Okay.

00:15:59.280 You put content out on a regular basis.

00:16:02.140 And what are people always asking?

00:16:03.600 They want more content.

00:16:04.800 They want more content. 0.99

00:16:06.240 They can't remember what the fuck you said two days ago. 0.99

00:16:08.520 That's right. 1.00

00:16:09.320 Okay.

00:16:09.680 And they're already on to the next lesson.

00:16:11.620 You got to master that stuff first.

00:16:14.560 That's such a message I'm aligned with.

00:16:16.320 I mean, Tim, I'm 100% aligned with that message.

00:16:19.320 So he stays with you for 15, he keeps you for 15 years.

00:16:22.060 15.

00:16:22.340 I did basketball.

00:16:23.880 I did the retirement.

00:16:25.080 I did baseball.

00:16:26.120 I did back to basketball.

00:16:27.120 You did all of it.

00:16:27.700 I did all of it.

00:16:28.920 So he had a deal with you.

00:16:30.920 He said what?

00:16:31.480 He said he wanted you, he hired you, but there was one rule.

00:16:34.600 You couldn't train anybody else.

00:16:35.940 What's that story all about?

00:16:37.160 It was a thing.

00:16:37.880 It's as MJ used to say, he goes, man, I don't pay you to train me.

00:16:41.420 I pay you not to train anybody else.

00:16:43.200 Yes.

00:16:44.500 Okay.

00:16:45.180 Now, for the first three years I was with him, he didn't allow me to train anybody else.

00:16:51.140 Three years?

00:16:51.740 Three years.

00:16:52.280 He said you can't work with...

00:16:52.840 So this is what, 89, 90, 91?

00:16:54.420 Yeah.

00:16:54.700 He said you can't work with anybody else.

00:16:57.960 Then, after that, during the off season, when it wasn't our time, he allowed me to pick

00:17:03.360 up some other...

00:17:04.040 Pick up some of...

00:17:04.660 Did you pick up anybody from the Pistons?

00:17:06.360 Were you with anyone from the Pistons?

00:17:07.840 Like some of his main guys?

00:17:09.260 No.

00:17:09.720 I mean, most of the guys I picked up were local Chicago guys.

00:17:13.060 I mean, he brought Scotty on the board.

00:17:14.940 He brought Ron Harper on the board.

00:17:16.500 Sure.

00:17:17.360 I trained the local guys from Chicago, like Nick Anderson.

00:17:21.400 Did Nick Anderson play?

00:17:22.560 He played Orlando, right?

00:17:23.320 He played in Orlando.

00:17:24.240 Kendall Gill.

00:17:24.860 You know, these were all Illinois guys.

00:17:26.060 Yeah.

00:17:26.080 These were all Chicago guys.

00:17:27.380 They were Chicago where Chicago was home.

00:17:29.880 So I was working with those individuals.

00:17:32.100 But the deal I had with those guys, I said, listen, when the boss calls, and I've only

00:17:37.620 had one boss, he's the only person I've ever called boss, he says, when he calls, I got

00:17:42.260 to go.

00:17:43.840 And if we, as long as you guys have that understanding, we're good.

00:17:48.560 And I told him, I said, you guys would not be working out with me if it wasn't for him.

00:17:51.820 That's just amazing.

00:17:53.120 So let me ask this, because I want to set the tone first.

00:17:56.440 So from there, you know, we can go into some of the other items.

00:18:01.140 In the book, Relentless, you talk about the three levels, right?

00:18:04.960 Yeah.

00:18:05.220 You talk about the cooler, the closer, the cleaner.

00:18:07.320 Before I cover the 13 points here, if you had to break it out simply, what would the

00:18:11.140 difference between the three be?

00:18:12.480 You know, listen, a cooler is an individual that's good at what they do.

00:18:17.180 Okay.

00:18:18.300 You give them a job to do, they get the job done.

00:18:21.820 The results are what you expect.

00:18:24.900 There's nothing great.

00:18:25.840 Yeah.

00:18:26.040 It's nothing exceptional.

00:18:28.060 It's adequate.

00:18:29.580 You have a closer.

00:18:30.640 A closer is an individual that gives you those exceptional results as long as you give them

00:18:35.520 a game plan and as long as too many variables are thrown at them.

00:18:39.920 Okay.

00:18:40.920 Then you have the cleaner. 0.52

00:18:42.260 The cleaner is going to get you that end result over and over again.

00:18:46.180 And this is key.

00:18:47.860 Elevate everybody around him.

00:18:50.100 He's going to raise, he or she is going to raise their game.

00:18:53.800 And he's going to deliver that result numerous times.

00:18:57.800 Not just one.

00:18:58.440 Not just one.

00:18:59.200 No matter what's thrown at them.

00:19:01.460 No matter what variable is thrown at them.

00:19:03.940 They have the ability to focus.

00:19:06.480 No matter what variable is thrown at them.

00:19:08.660 No matter what variable is thrown at them.

00:19:10.640 Okay.

00:19:10.920 And you know, when we talk about sports, okay, you see all these individuals, they've got

00:19:15.160 to deal with injuries.

00:19:16.240 They got off court.

00:19:17.400 They got off court.

00:19:18.220 You know, they're human beings just like everybody else.

00:19:20.620 But the cleaner never brings that stuff to work. 0.68

00:19:23.900 Never brings it to work.

00:19:25.900 Once they step on that football field, that baseball diamond, the soccer field, the basketball

00:19:32.740 court.

00:19:33.260 No one knows.

00:19:33.900 It doesn't matter.

00:19:35.500 It doesn't matter.

00:19:36.680 You know, you have individuals here.

00:19:38.580 When you see somebody's productivity at work fluctuate up and down, right, it usually has

00:19:45.380 nothing to do with what's going on at work.

00:19:47.960 It's usually what's going on in their personal life.

00:19:49.920 What an incredible item to cover.

00:19:52.000 Okay.

00:19:52.300 And they bring it to work. 1.00

00:19:54.400 Cleaners don't bring their personal shit to work. 1.00

00:19:57.760 Yep. 1.00

00:19:58.200 They don't.

00:20:00.080 Michael has...

00:20:00.960 Can you learn that or is that something that you either...

00:20:03.100 All of this can be learned.

00:20:04.740 All 13 of them.

00:20:05.700 All of this can be learned, okay?

00:20:08.000 And we talk about this in a relentless system, how you're not born with this.

00:20:11.960 This is something that can be learned.

00:20:13.500 But what happens is when everyone's going to hit adversity.

00:20:16.920 Yep.

00:20:17.360 Okay.

00:20:18.200 Everyone's going to hit adversity.

00:20:19.580 It's how you deal with that adversity.

00:20:21.600 And the key word is you.

00:20:23.240 Not letting somebody else deal with that adversity.

00:20:26.280 You have to deal with that adversity.

00:20:28.580 And how you deal with it.

00:20:30.020 Are you going to fight through it?

00:20:31.380 Or are you going to curl up and just roll over into the corner?

00:20:35.400 It's going to pretty much determine how the rest of your development from a mental standpoint

00:20:41.840 is going to carry you.

00:20:44.880 You know, people talk about this.

00:20:46.880 People talk about this all the time.

00:20:48.860 You know, losing builds character.

00:20:51.720 Okay. 1.00

00:20:52.140 How much fucking character do you need? 1.00

00:20:54.520 Seriously. 1.00

00:20:55.620 All right.

00:20:56.720 You know, you want to keep losing and losing.

00:20:59.060 Listen, I'd rather have a person win who has a little bit of character.

00:21:04.380 Okay. 0.90

00:21:04.720 Who's a little nuts.

00:21:05.600 And a person that loses all the time and has got great character.

00:21:09.440 At some point, you've got to start winning.

00:21:12.440 You can't always look for other people to help you.

00:21:14.960 Other people got their own problems. 0.99

00:21:16.580 They got their own shit they got to deal with. 0.99

00:21:18.320 They're trying to achieve their own goals. 1.00

00:21:20.100 They are willing to assist.

00:21:22.520 But after a while, okay, if you're constantly looking for assistance, constantly looking for help,

00:21:28.860 it's on you.

00:21:30.620 Your failure and your success is on you.

00:21:34.220 And isn't that great?

00:21:35.000 Because you have control if you think about it that way.

00:21:36.860 I mean, if it's external, you can't control external.

00:21:39.640 If it's internal, you can control all the internal.

00:21:41.540 So, Tim, how about I cover some of these 13 of how cleaners think.

00:21:46.400 Sure.

00:21:46.880 So, we can kind of address this.

00:21:48.940 So, here's what you got.

00:21:51.180 Cleaners.

00:21:51.620 You keep pushing yourself harder when everybody else has had enough.

00:21:54.500 One.

00:21:56.280 You get into the zone.

00:21:57.620 You shut out everything else.

00:21:59.140 You control the uncontrollable.

00:22:01.020 That's all about clarity.

00:22:02.640 It's clear.

00:22:03.000 It's all about clarity.

00:22:05.160 Okay.

00:22:05.660 The zone is about clarity.

00:22:07.900 That's all it is.

00:22:08.780 It's about the individuals that can block everything out, that can not only see and feel.

00:22:15.180 Okay.

00:22:15.500 So, you know what?

00:22:16.180 You hear this about how many times have you watched sports and they said,

00:22:20.360 the person's thinking too much.

00:22:22.020 Stop thinking.

00:22:22.900 Yeah.

00:22:23.280 Stop thinking.

00:22:23.980 Just go out and play.

00:22:25.520 Well, what happens when you tell an individual to stop thinking?

00:22:27.720 What's the first thing they do?

00:22:28.800 They start thinking.

00:22:29.820 Exactly.

00:22:30.140 Exactly.

00:22:30.360 Do you know how many hours and years of preparation go into not being able to not to think about

00:22:38.900 something?

00:22:40.540 Okay. 0.99

00:22:41.580 It takes years and years and years of doing the same fucking thing over and over and over 1.00

00:22:51.260 again. 1.00

00:22:52.020 Okay.

00:22:52.840 To learn how not to think.

00:22:54.500 Not to think.

00:22:55.760 Wow.

00:22:56.040 To be able to take a reaction and turn it into a reflex.

00:23:01.640 That's what the greatest can do.

00:23:04.120 Most people react to things.

00:23:06.200 Okay.

00:23:06.460 The greatest, it's an instinct.

00:23:09.660 It's impulsive.

00:23:10.920 It's innate.

00:23:12.480 It becomes a reflex.

00:23:14.240 You know, we talk about this.

00:23:15.940 Listen, trust your instincts.

00:23:18.400 That's what closers do.

00:23:19.620 You know what cleaners do? 1.00

00:23:20.620 Their instincts trust them.

00:23:22.880 I got this.

00:23:23.620 I'll give you a great example about that and we'll pick up the other thing.

00:23:26.520 All right.

00:23:27.720 Doug Collins, coach of the Bulls, is drawing up this play.

00:23:31.760 Okay.

00:23:32.060 Last second play.

00:23:33.020 He's drawing.

00:23:33.660 It's the Cleveland play.

00:23:34.640 The one he beat.

00:23:35.580 Elo.

00:23:36.060 Greg Elo.

00:23:36.360 Elo, right.

00:23:36.840 Yep.

00:23:37.100 So he's drawing up this play, all this other stuff.

00:23:40.120 He's over and he races it. 0.77

00:23:41.360 Michael turns around and said, hey, give me the ball and get the fuck out of the way. 0.88

00:23:46.160 In the timeout. 0.76

00:23:47.320 Yeah. 0.89

00:23:47.720 After the timeout, you know, before Doug, he goes, give me the ball and get the fuck out 0.91

00:23:50.560 of the way. 0.93

00:23:51.580 Okay.

00:23:53.480 That's the don't think.

00:23:55.540 Okay.

00:23:56.160 That's the point where, hey, listen, my instincts trust me.

00:24:00.680 Give me the ball.

00:24:01.780 Just get the hell out of the way.

00:24:02.840 I'm winning this game.

00:24:05.160 I'm winning this game.

00:24:06.360 But that game-winning shot wasn't made there.

00:24:10.420 It was made many years before.

00:24:14.220 In the dark gym, by himself, with somebody rebounding the ball, whether it was me or somebody

00:24:19.200 else, shooting that same shot over and over and over and over again.

00:24:24.720 Saying, no, if I get to this spot, I don't care if there's ten hands in front of me.

00:24:29.960 If I get to this spot, the shot's going in because I've done it over and over again.

00:24:34.820 And we see it over and over again on commercials.

00:24:36.520 Now, everywhere.

00:24:37.060 That's clarity.

00:24:37.820 Yeah.

00:24:38.580 Clarity.

00:24:40.120 Obviously, he had it at the highest level.

00:24:43.080 Okay.

00:24:43.320 So, the third one.

00:24:44.300 We got, you know exactly who you are.

00:24:46.240 You know exactly who you are.

00:24:47.880 Okay.

00:24:48.440 The key with the key, that one.

00:24:50.620 Your obligation to yourself, okay, has to be greater than anybody else's obligation to

00:24:57.900 you.

00:24:58.100 What does that mean?

00:24:58.640 Okay. 0.99

00:24:58.880 You get so many people that want shit for you more than you want it for yourself. 1.00

00:25:03.940 Okay. 0.99

00:25:04.740 Your obligation to yourself to be the best, to achieve the highest level has to be greater.

00:25:10.600 The pressure you put on yourself has to exceed anybody else's pressure that puts on you outside.

00:25:17.740 That's what they're going to do.

00:25:18.640 That's why Tom Brady's able to come from, what is it, 28 to whatever it is, 28 to three,

00:25:24.100 whatever it was.

00:25:24.720 Okay.

00:25:25.280 Because the pressure he put on himself is way greater than what anybody else could able

00:25:30.400 to do.

00:25:30.940 That's why when he doesn't have his top receivers, okay, you talk about clarity and being able

00:25:36.420 to put pressure on yourself and his obligation is greater to himself than it is what anybody

00:25:41.840 else could put on him.

00:25:42.960 Okay.

00:25:43.880 Why he can take average receivers and make them superstars?

00:25:47.360 Because he elevates their game.

00:25:48.940 He makes the game simple for them.

00:25:50.800 You know what he says?

00:25:52.220 This is what I want you to do.

00:25:53.480 Okay.

00:25:53.660 You're going to run 10 yards.

00:25:55.260 You're going to break left.

00:25:56.520 Okay.

00:25:57.000 I'm going to throw you the ball. 0.96

00:25:58.300 It's going to hit you in these two fingers right here.

00:26:00.980 All you got to do is catch the ball.

00:26:02.840 That's all you got to do.

00:26:03.960 You don't have to do anything else.

00:26:06.000 Okay.

00:26:06.360 When you turn and you put your hands up, the ball is going to hit you right here.

00:26:10.000 Catch the ball.

00:26:11.180 Okay.

00:26:11.620 And if you don't catch the ball, guess what?

00:26:13.280 He holds you accountable.

00:26:14.960 He holds you accountable.

00:26:16.540 You look at one of the plays last year.

00:26:18.300 It was with Julian Adelman.

00:26:19.380 He dropped the pass. 1.00

00:26:20.120 He told Julian Adelman, Julian, you got to catch a fucking ball. 1.00

00:26:24.420 You got to catch a fucking ball. 1.00

00:26:26.120 And what Adelman said? 1.00

00:26:26.940 He goes, you know, you're absolutely right.

00:26:28.520 I can't make it any easier for you. 0.62

00:26:30.680 I'm telling you where I'm going to throw it, where it's going to hit you in the fingers.

00:26:34.380 Okay.

00:26:34.920 You got to catch the ball.

00:26:35.820 Expectation is higher as well around people.

00:26:37.400 Yes.

00:26:38.060 You got to catch the ball.

00:26:38.960 You hear these people say, if you want to be happy, have no expectations of other people.

00:26:43.960 You ever heard that quote?

00:26:44.780 So if you want to be happy, have no expectations of other people.

00:26:46.860 How do you do that in a team environment where people are trying to win and do something that's

00:26:50.240 never been done before?

00:26:51.260 Yeah.

00:26:51.620 I mean, well, what it is, is listen.

00:26:53.040 Listen, the expectations of yours are a lot higher than everybody else's.

00:26:58.480 You can't come down to theirs.

00:27:00.260 So the key, when we talked about cleaners, is yours is going to be higher.

00:27:03.960 The hardest thing to do is to elevate everybody else around you.

00:27:08.200 Because if people get around and say, hey, listen, if I can do it, why can't they?

00:27:14.060 Okay.

00:27:14.500 Everybody can't do it.

00:27:16.240 Okay.

00:27:16.800 I love this one.

00:27:18.080 You know, people talk about this.

00:27:19.460 We're all born with greatness. 0.99

00:27:21.320 We're not fucking born with greatness. 0.97

00:27:22.960 You earn greatness. 0.99

00:27:24.480 Okay. 1.00

00:27:24.900 That's a bullshit line to sell fucking shit to talk about. 1.00

00:27:28.260 We're all born with greatness. 1.00

00:27:30.280 Okay.

00:27:30.840 That's the raw stuff about giving people hugs and high fives and all that other stuff. 0.99

00:27:35.860 That's a fucking high. 0.99

00:27:37.420 Okay. 0.99

00:27:37.980 I tell people, you know, what do you got to do to get to paradise? 1.00

00:27:42.020 You got to fight like fucking hell to get to fucking paradise. 0.99

00:27:45.100 Paradise, people don't know how to fight anymore. 1.00

00:27:48.280 They don't know how to fight.

00:27:50.140 Paradise starts in hell.

00:27:52.400 And people quit because they don't know what to deal with, what's going on down there.

00:27:56.480 When everybody's tugging at you, when they give you a pat on the back, in hell, they don't

00:28:01.080 give you a pat on the back. 1.00

00:28:01.980 They're trying to throw you off this fucking window. 1.00

00:28:04.120 They're trying to clip. 1.00

00:28:05.040 It's the ones that can fight, the ones that come back.

00:28:07.800 Those are the ones that succeed.

00:28:09.280 Those are the icons.

00:28:10.940 Many legends out there, very few icons.

00:28:15.100 Powerful.

00:28:16.640 That's powerful.

00:28:17.800 So this next one is one of my favorites.

00:28:20.140 It says, you trust very few people and those you trust better never let you down.

00:28:25.460 Yeah.

00:28:26.840 Everyone talks about their inner circle.

00:28:29.740 Okay.

00:28:31.340 The greatest inner circle individuals are so small.

00:28:36.360 Are so small.

00:28:38.060 Okay.

00:28:38.760 What the greatest do, you know what becomes their best friend?

00:28:42.260 Distance.

00:28:44.800 Distance becomes their best friend.

00:28:46.520 Distance becomes their best friend.

00:28:47.920 Distance from their competition.

00:28:50.100 Okay.

00:28:50.740 Distance from others.

00:28:52.340 Okay.

00:28:53.360 Distance from their family.

00:28:55.080 Wow.

00:28:55.540 Okay.

00:28:56.440 Distance from their friends.

00:28:58.340 Okay.

00:28:58.800 You have all these individuals that hang out together.

00:29:02.460 Okay.

00:29:02.800 We idolize individuals.

00:29:05.840 Okay.

00:29:06.360 Everyone tries to fit in a group.

00:29:08.400 Okay.

00:29:08.680 You're growing up.

00:29:09.540 I want to be part of this fraternity.

00:29:10.920 I want to hang out with these people.

00:29:12.180 I want to hang out over here.

00:29:13.440 Who do you idolize the most?

00:29:14.780 The ones that stand alone.

00:29:16.340 The ones that create distance between you and the competition and everybody else.

00:29:21.820 Okay.

00:29:22.900 You have all your friends.

00:29:24.160 They may have all started off together.

00:29:25.840 And what happens is when they know they can't keep up, okay, you create distance.

00:29:31.720 Okay.

00:29:32.260 You want them to come with you, but they don't have the ability to.

00:29:35.100 They don't have the discipline.

00:29:36.300 They don't have the sacrifice.

00:29:38.120 So distance has to become your best friend in order for you to achieve the best at what you want to do.

00:29:46.940 I know these are completely different thoughts than what other people tell you.

00:29:51.160 Surround yourself with positive people.

00:29:53.200 You know what that means? 1.00

00:29:53.980 That means lie to my fucking face so I can feel good about myself. 1.00

00:29:56.980 That's what that means. 1.00

00:29:58.520 Okay. 1.00

00:29:58.900 You need to surround yourself with people that tell you the fucking truth. 1.00

00:30:01.500 When you're fucking up, they tell you you're fucking up. 1.00

00:30:03.600 Love that. 1.00

00:30:03.780 You made a bad decision.

00:30:05.760 Now, when you say you made a bad decision, now you got to go fix it.

00:30:09.120 So now somebody says that to you.

00:30:11.160 If this guy walks away and he's hurt and he's sensitive, then what do you do?

00:30:16.960 You know what?

00:30:17.680 I wait to see if that.

00:30:18.640 Well, first of all, those are the individuals I won't even work with.

00:30:21.220 There you go.

00:30:22.060 Okay.

00:30:22.200 So that's a filtering process for you.

00:30:24.460 It's a filtering.

00:30:25.020 So if a guy can't handle you pushing him and giving you pressure, this is a filter for you.

00:30:28.320 Yeah, exactly.

00:30:29.100 You know what?

00:30:29.580 And that's why in the category, we talk about three different categories.

00:30:32.580 You talk about your coolers.

00:30:33.820 Right.

00:30:34.040 You talk about your closures.

00:30:35.180 You talk about your cleaners.

00:30:36.460 Now, this is where you got to be very careful of.

00:30:38.340 You need all three in your company, your business, in your sports in order to succeed.

00:30:44.320 If you only have one group of individuals, you're never going to make it.

00:30:48.280 Okay.

00:30:48.980 But the thing you got to understand is you might have a cooler who's a cooler at work who comes

00:30:53.800 in, does what their expectations are low.

00:30:56.200 They do what they're supposed to do.

00:30:57.260 They leave during the hours.

00:30:58.120 But they might be a cleaner at something else.

00:31:00.900 Okay.

00:31:01.620 Okay.

00:31:01.780 They might be a cleaner in raising money for a charity, taking care of their kids, whatever 0.98

00:31:07.600 it may be.

00:31:08.420 So now when you try, but you see this, you see a different potential in them and you're

00:31:12.720 trying to say, hey, you know what?

00:31:14.200 Man, if this person would work just a little harder, they can make so much more money.

00:31:19.020 And you're thinking in your mind, I want to help this individual.

00:31:22.100 I want to push them.

00:31:22.980 But that's not what they want to do.

00:31:25.920 That's not where their cleaner status is. 1.00

00:31:28.260 Many people struggle with that, by the way, because you're hoping the person you like the

00:31:32.420 most wants it as bad as you.

00:31:33.860 Right.

00:31:34.060 It's rarely the case.

00:31:35.480 Exactly.

00:31:36.060 And that's why we go back to what I said about your obligation.

00:31:39.220 Okay.

00:31:40.100 People have different obligations themselves.

00:31:42.740 Okay.

00:31:43.360 You know, we talk about if you're, can you be a cleaner in multiple things?

00:31:47.800 No.

00:31:48.160 You can be a cleaner in one thing.

00:31:50.260 Now you can surround yourself.

00:31:50.820 What did you tell MJ when he went to baseball?

00:31:52.680 Okay.

00:31:53.180 I didn't tell him he couldn't do it.

00:31:55.920 Okay.

00:31:56.740 We're going to do whatever we can to make you as successful as possible.

00:32:02.520 Now, there was a baseball strike that happened during that year.

00:32:05.660 They wanted him to cross the line.

00:32:07.100 This is, you know, this is all, this is nothing new.

00:32:08.860 This is public information.

00:32:10.280 He wouldn't cross a picket line.

00:32:12.880 Now, was he as successful as we wanted him to be?

00:32:17.280 No.

00:32:17.580 No.

00:32:17.940 But to take an individual who wanted to try something and knew the scrutiny that was going

00:32:25.600 to follow it and the individuals just to have the mental aptitude to push himself and continue

00:32:31.780 the same work ethic that he took in basketball, he took in baseball.

00:32:36.140 Now, you know what they say, the hardest thing in professional sports is to hit a baseball.

00:32:41.860 I kind of disagree with that.

00:32:43.100 To me, it's now, to me, the most toughest sport, toughest thing in sports is to be an

00:32:48.440 NFL quarterback.

00:32:49.600 Because a lot of baseball players are now hitting above 275, hitting the 300s.

00:32:55.380 How many prize NFL quarterbacks can you name?

00:32:59.300 Not that many.

00:33:00.500 It's a personal, that's a personal opinion.

00:33:02.400 That's interesting.

00:33:02.740 Okay, that's just mine.

00:33:04.780 But when you look at from, you know, he hit in the 200s.

00:33:09.780 I don't know his, I don't know his, I can't remember his average.

00:33:12.760 All right.

00:33:12.960 But the pursuit to try to get better every single day, regardless of what everybody else

00:33:19.120 was saying.

00:33:19.920 To go from, you know, staying in five-star hotels when you're with the Chicago Bulls to

00:33:26.120 staying at hotels where you can literally just walk up on the door and having a roommate.

00:33:32.160 And instead of flying everywhere, okay, having to take a Greyhound, having to take a Trailways

00:33:36.900 bus, okay, and not asking for special treatment.

00:33:40.540 I'm one of the, I'm one of the guys.

00:33:42.740 I'm one of the guys.

00:33:43.780 I love that.

00:33:44.860 I'll, I'll clearly remember that.

00:33:46.420 And I love that.

00:33:47.740 Okay.

00:33:48.180 That's, that's, that's amazing.

00:33:50.060 Especially the part where you talk about distance.

00:33:53.000 Fascinating.

00:33:53.500 Here's the next one.

00:33:54.280 You don't recognize failure.

00:33:55.960 You know there's more than one way to get what you want.

00:33:58.840 We're all going to fail at something.

00:34:01.000 Everyone's failed at something.

00:34:02.940 Okay.

00:34:03.660 But it's only a failure if you decide it to be a failure.

00:34:07.780 Okay.

00:34:07.960 There's just not one way of getting things done.

00:34:10.660 Okay.

00:34:11.520 When you have an individual and they make phone calls to sell your product.

00:34:17.780 Okay.

00:34:19.960 No is just the start of a different conversation.

00:34:23.700 Now, if you get no and you just hang up, man, I can't do this anymore.

00:34:27.800 Okay.

00:34:28.520 So failure is what you think and what you, what you set up in your, what you set up in

00:34:33.340 your head.

00:34:34.120 It's the individuals that can bounce back for that.

00:34:36.480 Okay.

00:34:37.380 People are going to, people are going to say no.

00:34:39.820 Okay.

00:34:40.000 They're going to say yes.

00:34:41.160 Okay.

00:34:41.720 Are you willing to understand why they said no?

00:34:45.660 Okay.

00:34:45.900 So it doesn't happen again to the next person.

00:34:48.040 It might not be the, it might not be the right time.

00:34:50.680 Okay.

00:34:50.760 Just because you don't win the championship, you don't win the championship one year.

00:34:55.360 Okay.

00:34:55.800 Are you going to say I'm a, I'm a failure?

00:34:58.180 Okay.

00:34:58.460 Yeah.

00:34:58.640 You know what?

00:34:59.020 You might've not reached the ultimate goal, but next year you retool, you figure out a

00:35:03.420 different way.

00:35:04.000 What do I have to do?

00:35:04.940 The one thing that MJ did every single year, and Kobe did this also, is I have to add

00:35:12.840 something new to my game.

00:35:15.300 Wow.

00:35:16.000 Every single year.

00:35:19.040 Okay.

00:35:19.520 And this is, this is what separates the greats of the greats from everybody else.

00:35:25.860 And this is, like I said, I'm going to give you something new that I've, I've given you

00:35:29.020 some nuggets already.

00:35:29.860 I'm going to give you some more.

00:35:32.160 They have talent.

00:35:34.240 Okay.

00:35:34.980 The greats, everyone's got talent in something.

00:35:37.940 Okay.

00:35:38.780 Everyone has talent in something, but do you have the intelligence that goes with that

00:35:44.040 talent?

00:35:45.400 Okay.

00:35:45.980 A lot of people are talented in a lot of things.

00:35:49.600 Okay.

00:35:50.040 You got individuals that can run so fast.

00:35:54.560 Okay.

00:35:55.220 Or play in a pickup basketball game that look unbelievable.

00:35:58.820 But now when you put them in a setting where you have to have some intelligence, where they

00:36:02.780 have to think about the plays or think about the defense.

00:36:05.900 Okay.

00:36:06.820 Think about, have you ever seen the size of an NFL playbook?

00:36:12.060 I mean, it's, it's about this thick.

00:36:16.220 Okay.

00:36:16.860 Now those people have to, your greatest quarterbacks, they know all the plays and they know all

00:36:23.940 the plays of everybody, all their teammates.

00:36:26.980 So, you know, a lot of plays are like, what they do is the receiver runs out.

00:36:32.180 Okay.

00:36:32.760 And they throw to a spot.

00:36:34.400 They don't throw it to the person.

00:36:35.880 Okay.

00:36:36.220 The play is, Hey, this is, you're going to run seven yards.

00:36:38.720 Yeah.

00:36:38.960 You're going to break left.

00:36:39.880 I'm going to throw a ball.

00:36:41.640 You run seven yards and the receiver breaks, right?

00:36:45.100 Paul's going in the wrong direction.

00:36:47.200 Okay.

00:36:47.720 So where the talent has to become the intelligence, where the intelligence has to come the competitiveness.

00:36:57.320 Okay.

00:36:57.560 So when you got individuals that are extremely talented.

00:37:01.840 Intelligent.

00:37:02.780 Intelligent.

00:37:03.220 Now it's competition.

00:37:04.080 Competitive.

00:37:04.340 And they're competitive.

00:37:06.220 Okay.

00:37:07.540 Now you start, now you're starting to put the pieces together.

00:37:10.240 Would you say that's what, would you say Kobe and MJ were at a whole different level at

00:37:14.320 that than everybody else?

00:37:15.540 Whole different level.

00:37:16.480 But now when we talked about failure, this is the key point in this one right here.

00:37:22.640 Resiliency.

00:37:25.900 Resiliency. 1.00

00:37:26.860 When things go bad, when all the bullshit starts to come in. 0.99

00:37:33.020 Okay. 0.99

00:37:33.440 When everybody's pulling you in different directions, telling you, you can't do this.

00:37:37.420 You can't do that.

00:37:38.300 You're, you're not this.

00:37:39.540 You have the resiliency to show them.

00:37:42.880 Okay.

00:37:44.160 You can't win the championship, leading the league in scoring.

00:37:49.000 I'm going to show you.

00:37:50.060 Mm-hmm.

00:37:50.540 Okay.

00:37:51.520 You only play one side of the, you only play offense.

00:37:54.600 I only play defense, yep.

00:37:55.780 I'm going to be defensive player of the year.

00:37:57.200 That's right.

00:37:57.680 Okay.

00:37:58.580 All right.

00:38:00.560 You win, you win the dunk contests.

00:38:03.540 Okay.

00:38:03.900 Everything that says you can, I can't do it.

00:38:07.260 They've done.

00:38:07.880 That's resiliency.

00:38:11.540 When you have those four things, and I don't care if it's in sports, it's in business, you

00:38:18.300 have to have those things. 0.98

00:38:21.180 Otherwise, failure is going to kick your ass over and over again, because so many people 0.99

00:38:28.760 have one of those four. 0.99

00:38:30.400 Yeah.

00:38:30.580 You got a lot of people that are, that are talented.

00:38:32.880 You got a lot of individuals that are competitive.

00:38:35.260 You got a lot of people who have the intelligence, okay?

00:38:40.560 But they, you know, you can have, you can have, have the intelligence in something and

00:38:46.700 not be talented at it.

00:38:47.960 So now you have to find, you have to find something else.

00:38:50.300 So like, you know, when I was talking about, I had the intelligence in sports performance

00:38:55.020 and in basketball, how the body moves.

00:38:58.260 I didn't have the talent to be a professional bat, to be a professional basketball player.

00:39:02.060 So you were self-aware of it.

00:39:03.940 Exactly.

00:39:04.980 Okay.

00:39:06.000 So all these things tie in together.

00:39:08.160 That's why when you talk about the 13, everything is labeled number one, because they all tie in

00:39:12.960 together.

00:39:14.360 They all tie in together.

00:39:15.820 I like how you explained that.

00:39:17.160 So we got talent, intelligence.

00:39:19.360 Let me see if I got this.

00:39:20.140 Talent, intelligence, competitiveness, resiliency, the four combined together.

00:39:24.800 Yeah.

00:39:25.160 I love that.

00:39:25.720 Those are the individuals.

00:39:27.920 Any business individual.

00:39:29.560 Listen, I just met you.

00:39:31.780 Mm-hmm.

00:39:32.460 Okay.

00:39:33.460 Never talked to you before.

00:39:35.000 Okay.

00:39:36.860 You're obviously extremely successful.

00:39:39.500 Okay.

00:39:40.600 You can't be successful if you didn't have all these four traits.

00:39:44.760 Okay. 1.00

00:39:45.200 I know you're a competitive motherfucker. 1.00

00:39:47.280 I can tell by just looking at you on that. 1.00

00:39:49.240 Okay.

00:39:49.560 You're extremely talented at what you do.

00:39:52.020 Okay. 1.00

00:39:52.680 I'm not here to kiss your ass. 1.00

00:39:53.820 I don't get any. 1.00

00:39:54.520 I'm not getting another hit by kissing your ass on this YouTube look. 1.00

00:39:59.360 Okay. 1.00

00:39:59.800 If you weren't doing shit right, I'd be the first one to tell you. 0.98

00:40:03.060 Okay. 0.99

00:40:04.220 You have your intelligence.

00:40:05.780 You have your talent. 0.98

00:40:07.700 You can't be in your line of work if you're not fucking competitive. 0.97

00:40:11.540 You can't be. 0.98

00:40:13.580 Okay. 1.00

00:40:13.940 That car we rode in, that'd be a fucking Hyundai. 1.00

00:40:17.560 Okay. 1.00

00:40:19.140 All right.

00:40:22.080 How many times have you had to adjust in order for your business to thrive? 0.84

00:40:27.000 Shitload of times.

00:40:28.120 Okay. 0.98

00:40:28.640 Yeah.

00:40:29.120 You might have to adjust after this interview is over with you.

00:40:31.060 Yeah.

00:40:31.420 Those four things are in every single individual that has been successful, wants to be successful.

00:40:40.120 If you're missing one of those pieces, you're not, you need to find it because you'll never

00:40:44.860 get to where you want to be without them.

00:40:47.240 Powerful.

00:40:47.940 Next one.

00:40:49.060 You don't celebrate your achievements because you always want more.

00:40:52.440 It's never enough.

00:40:53.520 So this is an area where greed is good.

00:40:57.940 Okay.

00:40:58.260 Yeah.

00:40:58.520 It's, listen, this isn't about being, I'm not telling you to be, this isn't about being

00:41:03.700 a good person.

00:41:05.120 Okay.

00:41:05.600 You know, like I said earlier, everybody wants Pat, everyone wants Pat, Pat's on the

00:41:10.320 back.

00:41:10.660 Okay.

00:41:13.040 You got, you got competitors that step on people's throats.

00:41:17.940 Mm-hmm. 1.00

00:41:18.960 And then you got other fucking competitors that fucking cut them open. 1.00

00:41:22.720 Okay. 0.99

00:41:23.940 Those are the individuals that it's never, it's never enough.

00:41:28.420 It's pretty simple.

00:41:29.200 It's never, never enough.

00:41:31.880 Okay.

00:41:32.440 People always say, you know, you got to love the work.

00:41:36.520 Okay.

00:41:37.120 You got to love what you do.

00:41:38.660 You don't have to love what you do. 0.98

00:41:39.820 You got to be fucking addicted to what you do. 0.99

00:41:42.760 Okay. 1.00

00:41:43.280 You got to be addicted to winning.

00:41:44.900 Just like, just like failure is an addiction, winning is an addiction.

00:41:49.260 But guess what?

00:41:49.940 You cannot win.

00:41:53.460 You have to trade one addiction for the other.

00:41:55.680 So if you're constantly losing, you got to trade that addiction.

00:41:58.460 For winning.

00:41:59.520 But here's a problem.

00:42:00.680 When you trade one addiction, guess what?

00:42:02.840 Then you got to trade another addiction.

00:42:04.480 Then you got to trade another addiction.

00:42:05.900 Then you got to trade another one.

00:42:07.400 Okay.

00:42:08.040 Okay.

00:42:08.280 You can't, you cannot, you cannot work short hours.

00:42:12.660 You got to work long hours.

00:42:13.960 You hear people, oh, here's one for you.

00:42:16.020 I love this one. 0.99

00:42:17.280 And it fucking drives me crazy. 0.98

00:42:20.540 Okay. 1.00

00:42:21.240 This one drives me fucking crazy. 0.99

00:42:22.900 I'm ready for it. 0.99

00:42:23.040 Okay.

00:42:23.840 You got to work smarter, not harder. 0.99

00:42:25.840 You got to work smarter and you got to work fucking harder. 0.99

00:42:31.720 You got to fucking do both. 0.99

00:42:34.300 Okay. 1.00

00:42:34.580 You cannot do one.

00:42:36.480 Okay.

00:42:37.000 They work together.

00:42:38.280 You got to work smarter and you got to work harder.

00:42:41.680 Okay.

00:42:42.020 So you're telling me, okay, to work less, to work smarter, but to work less.

00:42:45.980 No, that's not going to happen.

00:42:47.000 You mean, you're going to tell me, I'm going to tell one of my athletes, okay, that, hey,

00:42:52.840 listen, you know what?

00:42:54.640 You only need to practice four hours a week. 1.00

00:42:57.280 They'd be like, are you fucking crazy? 1.00

00:43:00.480 It's not going to happen. 1.00

00:43:02.440 Okay.

00:43:03.180 Now, you need to tell me how to be more effective in what I'm doing.

00:43:07.580 That's the smarter side.

00:43:08.560 Okay.

00:43:08.980 That's the smarter side.

00:43:10.460 But you're not going to tell me I got to work less.

00:43:12.680 Got it.

00:43:12.940 How obsessive of a worker was MJ and Kobe?

00:43:18.740 If I could think of another word than obsessive, put that on there.

00:43:22.580 Wow.

00:43:23.760 You have to be obsessive.

00:43:25.320 You have to be obsessive.

00:43:26.440 You have to be addicted.

00:43:28.000 You have to be disciplined.

00:43:29.760 Okay.

00:43:30.080 The key there is you.

00:43:31.580 Everyone else is looking for other individuals to do stuff for you. 0.99

00:43:36.000 Stop looking for fucking help from everybody else. 0.99

00:43:40.440 Okay. 1.00

00:43:40.660 It starts and it ends with you.

00:43:44.100 Your identity starts and ends with you.

00:43:48.400 Nobody else has changed your identity.

00:43:51.720 Okay. 1.00

00:43:51.920 You changed your fucking identity. 1.00

00:43:54.760 All right. 1.00

00:43:55.820 And you're the only individual that can change it back.

00:43:59.300 You know, you've become successful.

00:44:02.560 I bet you get this one all the time.

00:44:03.780 Man, you've changed.

00:44:04.980 You've changed.

00:44:06.120 Okay.

00:44:06.820 No, you haven't changed.

00:44:07.940 Everybody else around you has changed.

00:44:10.660 All success has done is magnified who you really are.

00:44:14.580 Okay. 1.00

00:44:15.380 If you're a fucking prick when you had no money, you're a bigger prick when you have money. 1.00

00:44:19.540 Okay. 1.00

00:44:20.320 If you were more, if you were charitable when you didn't have money, you're going to be

00:44:23.900 more charitable when you have money.

00:44:26.220 Okay.

00:44:26.540 It's the other individuals around you, okay, who can't see, who didn't see the work that

00:44:32.620 you put in, the time and effort, the dedication, the hours that nobody else saw here, the sacrifices,

00:44:38.840 missing your kids' events.

00:44:40.160 Not because you want to.

00:44:42.040 Nobody wants to miss that.

00:44:43.240 Nobody wants to miss any of their kids' performances, sports, games, or so forth, okay?

00:44:49.600 But it happens.

00:44:51.840 It does happen.

00:44:53.600 You try to limit it as much as possible.

00:44:56.140 We'll get in this later on about balance.

00:44:58.660 That's one of my big things.

00:45:00.220 Everyone talks about balance.

00:45:01.860 You know how I feel about balance.

00:45:04.180 We'll get to that.

00:45:05.200 Next one is a favorite.

00:45:08.120 This one is one that when you read the book, you're like, wait a minute, what's he talking

00:45:11.040 about here?

00:45:11.880 You have a dark side that refuses to be taught to be good.

00:45:16.880 Everybody's got a dark side, whether you want to admit it or not.

00:45:21.300 Everybody's got one.

00:45:23.140 It's the individuals that can tap that dark side, okay, that know how to use it, that know

00:45:29.560 how to control it.

00:45:30.740 And everyone talks about dark side as it being bad.

00:45:33.760 It's not about being bad.

00:45:35.380 It's about something that's unique to you, okay?

00:45:38.640 It's what fuels you.

00:45:40.140 It's what your desires.

00:45:41.780 It's your ego. 1.00

00:45:42.960 It's your fucking greed. 1.00

00:45:44.640 It's what makes you separate. 1.00

00:45:46.460 It's what lights your fire.

00:45:49.460 Instead of having somebody else light your fire, the dark side keeps your fire lit.

00:45:55.120 It's something that's unique to that individual, to you, that pushes you, that nobody understands.

00:46:03.040 Only you understand it.

00:46:04.600 And you see it a lot of time in athletes.

00:46:07.260 When it gets out of control, it's, you know, athletes, business, politicians, all that other

00:46:12.700 stuff, it can destroy you.

00:46:14.620 But the individuals that can control it, harness it, acknowledge it, know how to use it, it

00:46:22.680 takes them to a completely different level.

00:46:26.500 Masks.

00:46:27.060 You know, I love to talk about masks and so forth.

00:46:29.300 You know, in your office, one of your individuals, he's got a Batman thing up there.

00:46:33.800 And I got a Batman and the Superman.

00:46:36.520 Okay?

00:46:37.260 So, we talk about this.

00:46:39.480 You look at an individual.

00:46:42.240 You look at Clark Kent.

00:46:44.460 You look at Bruce Wayne.

00:46:45.840 You look at Batman and you look at Superman.

00:46:49.180 Which is a real alter ego?

00:46:51.880 Is it Bruce Wayne?

00:46:54.780 Or is it Batman?

00:46:56.660 Everyone says, Batman and Superman is the alter ego.

00:47:01.140 No, it's not.

00:47:02.340 That's who they really are.

00:47:03.800 Okay?

00:47:04.640 When they take the mask off, they become somebody else.

00:47:12.120 Okay?

00:47:13.020 When they take the mask off, they become somebody else.

00:47:16.980 Okay?

00:47:17.620 That's who they really are.

00:47:19.420 Batman is who he really is.

00:47:21.720 Superman is who he really is.

00:47:24.280 You get individuals that are so intense at work.

00:47:28.900 Okay?

00:47:30.460 What happens when they come home?

00:47:32.320 You cannot be that intense at home.

00:47:35.680 So, what do you do?

00:47:38.680 Okay?

00:47:41.440 You got to need a little time to unwind.

00:47:45.320 Okay?

00:47:46.520 You got to sit down.

00:47:47.500 You become your alter ego when you go home.

00:47:50.640 You are who you are when you're at work.

00:47:52.960 There's things that you do here in your office from a business standpoint you would never do in the house.

00:47:59.560 Sure.

00:48:00.440 You would never do in the house.

00:48:02.980 Okay?

00:48:03.380 I wouldn't want my kids to see it.

00:48:05.600 Exactly.

00:48:06.420 Okay?

00:48:06.820 You wouldn't want your kids to see it.

00:48:08.620 All right.

00:48:09.240 But, are you really that person or are you the person you're at work?

00:48:14.420 You're the person that's at work.

00:48:15.380 I love the way you just described this.

00:48:17.940 That was fantastic.

00:48:19.280 Okay?

00:48:19.820 You're that person you are.

00:48:20.800 Yeah.

00:48:21.200 You're at work. 1.00

00:48:22.000 People always call me and say, listen, Rover is the biggest asshole you will ever meet. 1.00

00:48:29.780 I don't have a problem with that. 1.00

00:48:32.440 I don't have a problem with that because I'm at a level, place where you can't think the way I'm thinking.

00:48:38.680 You don't see the things the way I'm seeing it.

00:48:42.420 Okay? 1.00

00:48:42.940 Now, if you call me a asshole, I'm offended because anybody can be an A at something, but there's only one the asshole. 1.00

00:48:50.700 I'm the asshole. 1.00

00:48:51.940 Big difference. 1.00

00:48:55.640 You're not intimidated by pressure.

00:48:58.100 You thrive on it.

00:48:59.200 Everybody can handle pressure.

00:49:02.940 You know what?

00:49:03.440 Most people decide not to.

00:49:05.460 That's it.

00:49:06.540 Most people decide not to.

00:49:07.880 Pretty simple.

00:49:08.440 It's not that complicated.

00:49:10.960 We're all built to handle pressure.

00:49:12.900 Yeah.

00:49:13.480 We are.

00:49:14.420 Okay?

00:49:14.960 But what we do, we run from it.

00:49:17.200 Okay?

00:49:17.780 And what happens?

00:49:18.820 Oh, I'm stressed.

00:49:19.760 You know what stress is?

00:49:20.700 Stress is just pressure you decide that, excuse me, stress is just pressure you won't deal with.

00:49:27.000 So, if you don't deal with a pressure situation, another pressure situation comes on.

00:49:31.540 And another one comes on.

00:49:32.660 Another one comes on.

00:49:34.260 Now you're dealing with stress.

00:49:36.740 Okay?

00:49:37.040 Every day, you got to deal with something that you don't want to do and deal with it first.

00:49:44.300 I'm assuming you have an HR department.

00:49:46.340 We have to.

00:49:47.080 Oh, you have to.

00:49:48.000 Okay? 1.00

00:49:48.280 I hate fucking HR departments. 1.00

00:49:51.240 Okay? 1.00

00:49:51.540 I hate them. 0.93

00:49:52.720 Okay?

00:49:53.300 If a person's not doing their job, wouldn't it be so much easier to just say, hey, you're not doing your job.

00:50:00.980 You're fired.

00:50:02.420 Okay?

00:50:02.940 But you choose not to tell them that because you know what?

00:50:06.280 Ah, you know what?

00:50:07.480 They may be going something at home.

00:50:09.540 It's not a good day.

00:50:11.040 Something.

00:50:11.280 There's never a good time for the truth.

00:50:15.160 Okay?

00:50:15.320 But the truth needs to be heard.

00:50:17.760 It needs to be heard.

00:50:19.040 If they're not producing, they need to find somebody else or find some other.

00:50:25.860 Because guess what?

00:50:26.580 It's tough to do though.

00:50:26.780 Most people struggle with that.

00:50:27.640 It is.

00:50:28.840 It is.

00:50:29.560 I agree with you on that.

00:50:30.920 I agree with that.

00:50:32.220 Okay?

00:50:32.620 But the longer you keep that person cradled in a situation they're not going to thrive in.

00:50:39.020 It's hurting yourself and it's hurting those individuals.

00:50:43.020 Okay?

00:50:43.500 I like that.

00:50:44.240 A problem is only a problem when you decide not to deal with it.

00:50:51.280 Okay?

00:50:51.580 We always talk about, listen, when a guy comes up to me, when one of my athletes comes, we got a problem.

00:50:57.860 No, we don't have problems.

00:50:58.920 We got situations.

00:51:01.060 Okay?

00:51:01.920 You deal with a situation, it never becomes a problem.

00:51:05.100 Okay?

00:51:05.420 If you don't deal with a situation, then it becomes a problem.

00:51:09.100 So deal with it while it's a situation.

00:51:11.280 When it gets to be a problem, now you're going to have issues.

00:51:14.740 I like it.

00:51:15.380 Five more.

00:51:16.400 When everyone is hitting the, where everyone is hitting the, in case of an emergency button, they are looking for you. 0.99

00:51:22.420 You have individuals that, when shit hits the fan, everybody panics. 0.99

00:51:29.900 Okay? 0.99

00:51:30.040 You know, this is a great example about this one.

00:51:32.620 Okay?

00:51:33.120 I'm a beast.

00:51:34.700 Okay, everyone, how many times you hear that? 0.81

00:51:35.920 Man, I'm a beast.

00:51:36.820 I'm a beast.

00:51:37.340 You know what? 0.97

00:51:39.900 You're only a beast until it's time to do beastly things. 1.00

00:51:44.080 Then you find out who the fucking beast really is. 1.00

00:51:46.340 When there's a case of an emergency, that's the individual. 1.00

00:51:52.780 Those are your Navy SEALs.

00:51:54.020 Those are your individuals that are going to get everybody out into a situation.

00:51:58.260 They're not going to panic.

00:52:00.240 They're going to see what's going on.

00:52:01.920 They're going to figure it out.

00:52:02.940 They're going to see that situation.

00:52:04.460 They're going to make sure the best outcome possible is going to happen with the minimum amount of damage.

00:52:11.880 And there's very few people that can do that.

00:52:14.440 Tom Brady, after the halftime game.

00:52:18.280 When he completed that pass and they scored the field goal, when he went into the locker room, you know what he told his teammates? 0.99

00:52:25.680 We're going to win this fucking game. 0.99

00:52:27.900 We're going to win this game. 1.00

00:52:29.420 In case it's an emergency, they're all looking at it.

00:52:31.380 Once he told his teammates that, they're like, oh, yeah, my man's got us.

00:52:36.060 What'd they do?

00:52:36.800 They came back and won the game.

00:52:39.200 But it takes a special individual.

00:52:41.340 This is, like I said, when you talk about the 13, they've got to all be tied in together.

00:52:48.140 They've got to all be tied in together.

00:52:49.640 Not one is more important than the other one.

00:52:50.820 No, one is not more important.

00:52:51.880 And here's the key about it.

00:52:52.920 You talk about the emergency button.

00:52:54.560 The emergency buttons are the individuals, okay?

00:52:59.660 They don't count the days.

00:53:02.280 They make the days count.

00:53:04.160 You get all the, man, eight more days till vacation.

00:53:09.880 You've already checked out.

00:53:11.240 Yeah.

00:53:11.800 Okay?

00:53:12.480 The individuals, you're in case of emergency buttons thinking about, man, I got eight days. 0.98

00:53:18.240 I got to get shit done. 0.99

00:53:19.480 I got to make shit. 0.99

00:53:22.540 Because when I leave this office and I'm gone for two weeks or whatever it is, okay, in case something happens, it's already, I've already seen it. 0.99

00:53:33.800 I've already dealt with it.

00:53:34.800 I've already told somebody else how to handle it to make sure the situation can be handled under any circumstances.

00:53:42.900 Those are the individuals that are in case of your emergency.

00:53:46.700 There's not that many of them.

00:53:47.680 Everybody thinks they are.

00:53:49.300 If everybody thinks, all right, you get the individual that if you're in a room and there's a fire, how many people just start scrambling and panicking?

00:53:58.420 You got to, oh, everybody calm down.

00:54:00.020 This is where the exits are.

00:54:00.920 This is how we can get it.

00:54:01.640 Okay, you go through here.

00:54:02.740 They've already evaluated the situation.

00:54:04.940 They've thought about every single possible scenario, positive or negative, that can go wrong, okay?

00:54:10.380 In every scenario, there's somebody like that.

00:54:12.500 There's always somebody, there's all, and you know what?

00:54:14.700 Sometimes you don't even know who that person is until they have to rise up to that point.

00:54:21.560 Circumstances bring extreme competitive confidence out of an individual.

00:54:27.300 You want to see how tough an individual is?

00:54:29.800 Put them under a pressure situation.

00:54:31.980 See how they're going to deliver.

00:54:33.960 See how they're going to deliver.

00:54:34.960 Everybody, you know what?

00:54:35.920 Everybody wants to sit in your seat.

00:54:38.060 Everybody wants to, everyone wants to be the head coach, okay?

00:54:41.160 Everyone wants to be the boss until they've got to sit in that first seat and find out what's actually the decisions that you have to make, how many people are relying on you, every little action that you do, every little mistake, everything positive.

00:54:53.760 Then it begins to be too much.

00:54:55.200 You get an individual in sports.

00:54:56.420 They get traded from team to team because they want to be the man until it's time to be the man.

00:55:00.860 Then they're like, oh, wait a minute.

00:55:02.120 Too much pressure.

00:55:02.680 Yeah, let me sit here.

00:55:04.360 I don't want the pressure.

00:55:05.500 I don't want to be the in case of emergency, but I want to be the third or fourth guy on the team, and I'm good with that.

00:55:11.340 You don't compete with anyone.

00:55:12.440 You find your opponent's weakness, and you attack.

00:55:15.060 Everyone's got a weakness.

00:55:17.040 In businesses, what do you look for?

00:55:18.520 You look for somebody else's weakness, and you're like, hey, either we're going to buy them out, okay, or this is what we're stronger at, and we're going after it.

00:55:29.840 People have gotten too soft these days.

00:55:33.260 They've gotten too soft, all right?

00:55:35.880 That's why people, me, my man, man, you're always so angry.

00:55:39.720 No, I'm not angry, okay?

00:55:41.860 This has got nothing.

00:55:42.760 You haven't seen me angry, okay?

00:55:44.700 This has got nothing to do with anger.

00:55:46.720 I'm just telling you the truth, all right?

00:55:49.760 That's what I'm telling you, okay? 0.90

00:55:51.220 There's too much people, there's too much hugging and too much high fives and all that shit going on when you haven't earned it, okay? 0.67

00:56:02.360 You go to these seminars, you go to the, hey, turn around, give the person next to you a pat on the back, give them a high five, give them a hug. 0.99

00:56:09.520 When I come from, you got to earn your fucking high fives, okay? 0.99

00:56:13.400 You got to earn your accolades. 1.00

00:56:15.040 You got to earn your hug, right?

00:56:18.040 This isn't about participation trophies.

00:56:21.240 You don't get rewarded for participating.

00:56:23.720 You don't get rewarded for participating in life.

00:56:26.380 I got passion and I got inner drive.

00:56:28.960 You got a person that, you come into your office, have you ever given anybody a raise because their results suck but they got great passion and inner drive?

00:56:37.780 Oh.

00:56:39.500 Passion and inner drive has to be followed by an action.

00:56:43.080 You have to have an action that follows it.

00:56:46.340 And that's the hardest part.

00:56:47.640 People don't want to have that action.

00:56:50.140 Everyone talks about, man, they got all these dreams dancing in their head.

00:56:55.040 I want to do this.

00:56:56.020 I want to do this.

00:56:56.800 I want to do, guess what?

00:56:57.920 Dreams want to live just like everybody else.

00:57:00.400 And if you don't bring them to life, somebody else will.

00:57:02.980 They're going to jump from your head right into somebody else's head.

00:57:06.020 And that person is going to bring those dreams to life.

00:57:08.260 And you're going to be sitting there back thinking, man, I could have, I should have, I would have.

00:57:13.060 You had your chance.

00:57:14.660 You got to deliver.

00:57:15.600 You got to have action.

00:57:16.440 You got to deliver.

00:57:18.580 I like that.

00:57:19.660 Three more left we got here.

00:57:22.060 You make decisions, not suggestions.

00:57:24.420 You know the answer while everyone else is asking questions.

00:57:27.980 People will reason they don't want to make decisions because then you got to answer the hard questions.

00:57:32.420 It's easy to make a suggestion because that way you can always, well, it was just a suggestion.

00:57:38.140 Or you can put it on somebody else.

00:57:39.980 But when it's a decision, you got to answer the hard questions.

00:57:42.500 You have to answer the hard questions.

00:57:45.120 Okay.

00:57:45.600 The thing about when you talk about decisions and so forth, the one thing I tell people is, everyone else is, man, we got to smooth things out.

00:57:53.800 We got to do this.

00:57:54.560 Listen, I'll tell you one thing.

00:57:55.660 There is nothing smooth about me, not the way I walk, not the way I talk, not the way I handle my athletes.

00:58:06.540 Okay.

00:58:06.700 There is nothing smooth about the way I do things.

00:58:12.240 Okay.

00:58:12.620 I'm not that soft side of the sponge.

00:58:15.940 I'm that other side of the sponge that you, you know, when you got to scrape the dirt off of it and you got to get the grease out.

00:58:23.260 That's what I do.

00:58:25.200 Those are those individuals.

00:58:26.720 You get everyone. 0.56

00:58:27.400 I want to set the world on fire.

00:58:29.300 Well, guess what? 1.00

00:58:29.800 If you set the world on fire, you better learn how to fucking put that fire out. 0.99

00:58:34.260 You better learn how to put that fire out. 1.00

00:58:37.700 Cool.

00:58:38.880 You don't have to love the work, but you're addicted to the results.

00:58:42.980 We talked about this a little bit earlier.

00:58:45.820 Everyone talks about, man, you name one individual.

00:58:48.920 We have quite a few individuals in this room right now.

00:58:51.640 You and I are talking.

00:58:54.180 You're going to sit here and tell me that you love everything about your job.

00:59:00.160 Every single bit of it. 1.00

00:59:01.560 No, that's bullshit. 0.99

00:59:02.700 You don't love everything about your job. 0.99

00:59:04.480 There's certain things you just, does people love the long hours?

00:59:09.400 No.

00:59:09.700 People want to, getting up the phone calls.

00:59:11.740 Do I like having to watch a game at 3 o'clock in the morning?

00:59:15.160 But no, I have to be prepared.

00:59:16.680 But I'm addicted to the result.

00:59:19.420 I'm addicted to the result.

00:59:21.420 And when you're addicted to the result, you need individuals that are around you that are there to educate you, not entertain you.

00:59:33.840 And you see the biggest fall of an athlete is when they surround themselves with individuals that entertain them.

00:59:42.500 And those are your yes people instead of individuals that educate you.

00:59:49.240 Surround yourself with people that are going to educate you.

00:59:52.640 That's what I do to my athletes.

00:59:55.040 That's what the athletes do to me.

00:59:58.020 You know, when I've crossed over into different sports, I've had to learn the nuances of, you know, what a quarterback has to go through.

01:00:05.020 What are, you know, baseball, right, you know, right fielder, a hitter.

01:00:08.480 Okay.

01:00:08.660 Those individuals, I don't want them to entertain me with jokes and, you know, their entourage and so forth.

01:00:14.300 Like, okay, the majority of my guys don't have entourages because they keep their inner circle small, all right?

01:00:20.520 I want them to educate me just like I'm educating them.

01:00:24.240 Powerful.

01:00:25.360 Powerful.

01:00:26.240 And last but not least, you'd rather be feared than liked.

01:00:28.860 It's not a popularity contest.

01:00:30.560 When your individuals get on the phone, okay, what's their job?

01:00:35.620 To sell.

01:00:37.640 The job isn't to make friends.

01:00:39.260 You may make some friends along the way, but it's your job, okay, to get those results.

01:00:48.500 The competitors are feared.

01:00:51.520 They are feared, okay?

01:00:53.800 And you know how they handle fear?

01:00:56.620 Okay.

01:00:57.400 You work out, right?

01:00:59.700 Okay.

01:01:00.400 How do you make your muscles grow?

01:01:02.180 Through resistance, right?

01:01:03.320 Sure.

01:01:04.060 You lift weights.

01:01:04.780 You want them to grow bigger.

01:01:05.600 You add more resistance, all right?

01:01:07.660 It's the same thing in business.

01:01:10.960 It's the same thing in life.

01:01:12.420 It's the same thing from a mental standpoint.

01:01:15.020 You have to add resistance.

01:01:18.340 Do you think people crack when there's too much resistance and you kind of start learning about yourself and the people around you?

01:01:24.100 Right.

01:01:24.380 But that's, again, like if you add too much weight, you're not going to be able to let, you're not going to let, you're going to hurt yourself.

01:01:29.540 So there's stages.

01:01:30.180 There's stages.

01:01:30.640 My next stage.

01:01:31.420 This is your next stage.

01:01:32.480 But you need to continue to add, you need to continue to add resistance.

01:01:35.780 Just like you, that's how your brain grows.

01:01:38.960 You know, when people run from, when they run from pressure and so forth, okay, that, that, your brain needs that pressure.

01:01:46.780 It thrives off of it.

01:01:48.120 That's how it grows.

01:01:49.360 That's how it wants to be rebooted.

01:01:51.620 That, you know, you talk about individuals.

01:01:54.200 You get a, you get an update on your phone on a regular basis, right?

01:01:57.440 You get a new app.

01:01:58.280 You get this.

01:01:59.040 You get a new phone.

01:02:00.120 You move up to an iPhone 7, iPhone 8, wherever the hell they're at, the galaxies, all these different things, okay?

01:02:05.780 And you do this.

01:02:06.980 You change them. 0.97

01:02:07.780 When's the last time you fucking rebooted this? 0.97

01:02:10.640 When's the last time this got a joke? 0.97

01:02:12.400 When's the last time this got a, you know, a charge?

01:02:15.600 It needs to be challenged.

01:02:17.700 It needs to be worked with, okay?

01:02:21.180 And those are the individuals that you, you're fearful of because they're never satisfied.

01:02:28.000 They always want more.

01:02:30.800 They're going to educate themselves.

01:02:32.420 They're going to become better.

01:02:33.600 Those are the individuals that are feared.

01:02:35.880 You go into a company.

01:02:37.380 If you're selling a policy and you're the best at what you do and somebody else is selling a policy and they walk into an office and they see you sitting outside in that office after they made that presentation, 0.99

01:02:50.740 they should be coming out of there and saying, oh, fuck, we got no chance. 0.99

01:02:53.840 They got a better product. 1.00

01:02:57.520 The person's going to know the product better.

01:02:59.500 They offer better service.

01:03:00.920 They got better customer individuals.

01:03:02.560 They got everything.

01:03:04.360 That's where I'm talking about fear.

01:03:05.860 That's where I'm talking about fear.

01:03:08.060 You'd rather be feared than liked.

01:03:09.740 So here's, as we get to the closing, because I'm really curious about talking about the program that you have as well that people can participate in and learn more about.

01:03:20.720 Tim, why is it worth it?

01:03:22.700 I mean, you know, somebody could be watching and saying, oh, my, you want me to go through this pain.

01:03:27.660 You want me to go through resistance.

01:03:29.200 You want me to go through this.

01:03:30.300 You want me to work hard.

01:03:31.060 Why is it worth it?

01:03:34.080 I mean, is the part about being worth the price you're going to pay?

01:03:38.080 Is that an individual thing?

01:03:39.940 Or can somebody who's sitting be inspired to say, listen, I got it.

01:03:44.500 It is worth it.

01:03:45.220 I'm going to give everything I got to this one thing.

01:03:47.540 When you say mastery, I'm going to give everything I got to this one thing to master.

01:03:51.100 But why is it worth it? 0.94

01:03:53.300 Because the results are so fucking good. 0.91

01:03:56.580 It feels so fucking good when you can get there. 0.96

01:03:59.440 It really does. 0.93

01:04:01.320 And people always fall just a little short before, just right before they get there.

01:04:07.900 Okay.

01:04:08.320 And what we're trying to do is, what the relentless system does, it's a mindset.

01:04:15.840 Before you have an exceptional skill set, okay, you have to have the right mindset.

01:04:21.760 You have to have a great mindset.

01:04:23.560 So when you're sitting there, you're trying to sell your product, you're making phone calls,

01:04:27.680 you're giving a lecture, whatever it may be.

01:04:30.400 You're driving a bus, you're a doctor, whatever it may be.

01:04:33.500 The stronger your mindset is, the greater your skill set is going to be.

01:04:39.700 It's not the other way around.

01:04:41.860 Stronger the mindset, stronger the skill.

01:04:43.740 Skill set.

01:04:44.640 Okay.

01:04:44.760 Michael and Kobe weren't the greatest athletes that I've ever worked with.

01:04:49.760 Okay.

01:04:50.400 They were great athletes.

01:04:52.520 They weren't the greatest.

01:04:53.900 Okay.

01:04:54.200 But their mindset is what separates those individuals.

01:04:57.360 You know, Tom Brady was, he was drafted 199th. 0.85

01:05:02.560 That's sick.

01:05:03.240 Okay.

01:05:03.540 He was a six-round pick.

01:05:05.500 Okay.

01:05:05.740 So that's going to tell you right now, from an athletic standpoint, he wasn't the most athletic.

01:05:11.720 Okay. 1.00

01:05:12.100 But from a mindset standpoint, okay, he's a fucking killer. 1.00

01:05:19.620 He is a killer. 1.00

01:05:21.820 I mean, you could see the other team was shivering. 1.00

01:05:24.220 Yes.

01:05:25.080 Okay.

01:05:25.620 You know, everyone talks about this.

01:05:27.100 Oh, you know, the other team choked.

01:05:29.120 No, they didn't choke.

01:05:30.660 Okay.

01:05:30.940 The Patriots made them choke.

01:05:33.240 It's a huge, there's a huge difference.

01:05:35.120 Yeah.

01:05:35.640 Huge, huge difference.

01:05:37.680 So, so look, I mean, you know, I have to ask you this, because I have friends who are diehard

01:05:42.800 LeBron guys.

01:05:43.620 And then LeBron's the modern day, you know, you know, he's the main face right now.

01:05:49.340 Durant won it, obviously, last year.

01:05:50.740 Curry's got some stuff going on.

01:05:52.440 So there's a part in the book where you talk about that.

01:05:56.080 I read the hard, hard.

01:05:57.840 Sure.

01:05:58.040 So would you consider LeBron James a cleaner?

01:06:02.720 Well, when we originally wrote the hard cover, we said no.

01:06:06.940 Okay.

01:06:08.440 Even though he had won championships in Miami.

01:06:12.260 Okay.

01:06:14.300 But Dwayne was a cleaner.

01:06:16.160 Dwayne and Pat Riley were the cleaners on those teams.

01:06:19.200 Dwayne and Pat Riley were cleaners.

01:06:20.320 Pat Riley, yes.

01:06:21.380 Okay.

01:06:21.720 They're the ones that were the cleaners on that team.

01:06:24.380 LeBron, from a skill set standpoint, you know, unbelievable talent.

01:06:29.660 Unbelievable talent.

01:06:30.860 Okay.

01:06:31.140 Can do every facet on the basketball court.

01:06:34.860 But he didn't know how to win.

01:06:38.240 He knew how to compete.

01:06:39.400 He didn't know how to win.

01:06:40.680 Okay.

01:06:41.820 When he came down to Miami, okay, they showed him how to win.

01:06:46.660 He knew how to compete.

01:06:47.840 They showed him how to win.

01:06:49.920 He won the championships.

01:06:50.980 Now, when he went back to Cleveland and won the championship down there, I did move him

01:06:58.840 to cleaner status.

01:06:59.940 To be able to go back into your home city with all that pressure, with a team that wasn't

01:07:06.020 really that good, regardless of the circumstances of the other teams.

01:07:11.200 You know, they've been talking about, oh, Draymond Green, if he didn't get suspended, they

01:07:14.580 would have won.

01:07:15.280 Well, you know, you can go back and say, well, when they played him before, if Kyrie Irving

01:07:18.580 didn't go down, who knows what the result is.

01:07:20.780 So forget about if, if could, all that other stuff, okay.

01:07:26.700 To go down and do what he did, I did put him up to cleaner status.

01:07:32.180 But the problem with being and reaching cleaner status is you got to be able to do it over

01:07:39.500 and over again, okay.

01:07:43.100 He played at a very high level.

01:07:48.580 But he wasn't able to elevate his teammates to play at that high level.

01:07:55.500 They played as well as they could the year before.

01:07:58.940 You know, you look at Iman Shumpert.

01:08:02.400 You look at Channing Frye.

01:08:05.140 You look at Tristan Thompson.

01:08:06.800 They didn't even come close to that level that they played at two years ago.

01:08:12.740 All right.

01:08:14.700 Now, your job as a leader is to hold those individuals accountable.

01:08:22.420 This is the difference, again, when you talk about friendship, feared, and being liked.

01:08:30.960 Okay.

01:08:31.580 You'd put him in the category of...

01:08:33.740 LeBron is not feared like he should be.

01:08:39.020 All right.

01:08:41.060 When he steps on the floor, the other guy's not afraid like Kobe and MJ.

01:08:45.220 There's that little factor that he's missing.

01:08:48.660 Now, can it be taught and can it be changed?

01:08:51.180 Yes, it can.

01:08:51.960 He's got a few years left, though.

01:08:52.780 He doesn't have as much time.

01:08:53.700 He doesn't have much time.

01:08:55.660 Okay.

01:08:55.920 But that's the difference.

01:08:58.680 Okay.

01:08:59.400 When MJ stepped out on the court, okay. 0.53

01:09:04.640 I'll even use a different example.

01:09:06.320 You know, we talk about MJ.

01:09:07.100 I'll talk about Larry Bird. 0.95

01:09:08.240 Larry Bird was known as one of the biggest trash talkers out there, okay. 0.99

01:09:13.160 You know why those individuals talk trash? 0.98

01:09:15.240 Not only to get into the opponent's head, but to psych themselves up.

01:09:19.820 Because now if they say, this is what I'm going to do, they have to elevate their game.

01:09:24.300 They have to back it up.

01:09:27.100 They have to back it up.

01:09:28.440 So the trash talking isn't only one-sided.

01:09:31.000 It's both sides. 0.95

01:09:32.600 All right.

01:09:34.440 So when you go out there, you can't be worried about what other...

01:09:38.620 This is not about friendship.

01:09:40.120 You're not out on the court to make...

01:09:42.160 You're not out in the competitiveness to make friends.

01:09:45.360 You can...

01:09:46.060 Afterwards, you want to go out, hang it out, hang a drink?

01:09:48.780 Sure.

01:09:49.080 We can do that.

01:09:51.200 We can do that.

01:09:52.400 But when it comes to winning, okay, LeBron is a step-on-your-throat guy.

01:10:01.700 He's not a cut-your-throat guy.

01:10:04.460 So your number one draft pick of all time, if you have to start a team, first pick is who?

01:10:09.120 MJ.

01:10:09.660 Hands down.

01:10:10.360 Hands down.

01:10:10.960 Second.

01:10:11.360 Second.

01:10:11.500 Keem Olajuwon.

01:10:15.540 Third.

01:10:20.780 Kobe Bryant.

01:10:22.240 Four.

01:10:24.720 Keem Olajuwon is second, huh?

01:10:29.940 Isaiah Thomas.

01:10:31.320 Five.

01:10:36.700 This is a...

01:10:37.600 That's...

01:10:38.640 That...

01:10:39.640 So we got Isaiah, we got MJ...

01:10:44.500 Bird, Kobe.

01:10:46.600 Kobe.

01:10:47.060 No, you haven't said Bird.

01:10:47.800 You said Akeem.

01:10:49.140 Akeem.

01:10:50.300 So I got...

01:10:51.460 Isaiah's my point, MJ's my...

01:10:53.760 Larry.

01:10:58.620 Larry.

01:11:01.220 That's a tough story.

01:11:02.640 It's a tough...

01:11:03.340 But you know what?

01:11:03.900 Listen, you got Kevin Durant.

01:11:05.100 You got Kevin Durant.

01:11:06.040 You got Kevin Durant out there.

01:11:07.340 I'm a huge Scotty Pippen fan.

01:11:09.220 I've been a client for many, many years.

01:11:11.560 You know, when you talk about winners, you know, you got to talk about Magic Johnson.

01:11:17.760 You know, so there's...

01:11:19.080 There's no...

01:11:19.900 There's no perfect...

01:11:20.880 There's no perfect fit.

01:11:22.200 But what I'm looking at is people talk about the individuals that I picked.

01:11:30.400 It doesn't matter what era they played in, how the game was reffed, how the rules would change.

01:11:39.960 They would adapt, adjust, and overcome.

01:11:44.240 It doesn't matter.

01:11:46.580 It doesn't matter.

01:11:48.020 It doesn't matter.

01:11:48.800 Whatever era it is.

01:11:49.720 Whatever...

01:11:50.280 To the day.

01:11:50.680 To the day.

01:11:51.820 Whatever era it is.

01:11:53.320 So, Tim, I...

01:11:54.400 Question for you.

01:11:55.660 So, anybody that spends a lot of time with you, obviously, they're going to be thinking in a different way.

01:12:01.540 They're going to be preparing in a different way.

01:12:02.980 Their mindset's going to change.

01:12:04.160 But most people can't spend $80,000 or $100,000 or whatever the amount is to be able to have somebody like you work with them directly.

01:12:11.140 You told me that you now have a program.

01:12:13.660 All these years, you haven't done anything like this ever that you just launched last week where...

01:12:18.620 Last week.

01:12:19.220 Anybody around the world can get one-on-one time in a website.

01:12:23.220 They can go literally learn for you 50 different videos.

01:12:25.840 Talk about that a little bit.

01:12:26.240 50 plus video.

01:12:26.920 It's called the Relentless System.

01:12:28.680 Okay.

01:12:28.800 And it's me talking to you the way I talk to my athletes.

01:12:33.060 But not only from what I've learned.

01:12:35.900 What I've learned from these individuals.

01:12:38.720 The thing that I got a chance to do, being blessed to work with the greatest of the greats, is they hung out with the greats.

01:12:47.940 Okay.

01:12:48.160 So, I got a chance to see MJ, Scotty, Kobe sit down and talk to a Wayne Gretzky.

01:12:58.320 Talk to a John Elway.

01:13:00.420 Talk to a Muhammad Ali.

01:13:02.240 Okay.

01:13:03.820 Floyd Mayweather.

01:13:05.460 Roger Federer.

01:13:06.740 Okay.

01:13:07.040 To see all these.

01:13:08.060 And just for them to sit there and just listen to them.

01:13:11.600 No cameras.

01:13:12.960 No nothing.

01:13:14.440 Just sit there.

01:13:15.640 Talk.

01:13:16.260 Ask about the, you know, the Derry Jeters.

01:13:18.420 About what, you know, what competition means to them.

01:13:20.960 What do they do to get to that next level?

01:13:23.020 And this wasn't just a one-time thing.

01:13:24.960 This was like, you know, people call these, they have these things called the masterminds.

01:13:29.240 What do you think that was going on in there?

01:13:31.580 You talk about the ultimate cleaners and your competitors in there.

01:13:35.040 And I'm just sitting there like a little fly on the wall that never left.

01:13:39.060 And I'm just absorbing all this information.

01:13:41.440 And that's the information I'm giving you in this system is what the best of the best in their competitive natures, how they think.

01:13:50.520 And not only as it relates to sports, as it relates to anything you do, whether it's business, whether it's sales, whether it's raising your kids.

01:14:03.660 It's being able to identify these traits and what it takes to be exceptional and improve at what you're trying to do.

01:14:13.280 Because there's always a next level.

01:14:15.820 All right.

01:14:16.000 There's over 50-plus programs.

01:14:18.100 All right.

01:14:19.000 Normally, the program sells for $1,297.

01:14:24.340 Okay.

01:14:24.780 Okay.

01:14:25.460 But because of this, my relationship with you, and we're going to continue to do business for your viewers, your listeners, I'm giving them 40% off.

01:14:35.300 40% off.

01:14:36.200 Off the $1,297.

01:14:37.160 Off the $1,297.

01:14:38.220 50-plus videos that they get a chance to do.

01:14:39.140 50-plus videos.

01:14:40.420 You can watch it on your iPhone, your tablets, your computer.

01:14:45.460 You can take it with you. 1.00

01:14:46.320 It's like having me in your fucking bedroom, stuck to your ass, wherever you want me to be. 1.00

01:14:51.820 Pretty interesting place. 1.00

01:14:53.040 I'm there.

01:14:54.240 I like that.

01:14:55.640 I'm there.

01:14:56.960 All right.

01:14:57.260 But what you have to do in order to get that discount, in order to get that discount, okay, you have to text the word CLEANER, C-L-E-A-N-E-R, to 96,000.

01:15:10.480 If you text CLEANER to 96,000, you get that discount.

01:15:14.840 CLEANER to 96,000.

01:15:17.140 Yes.

01:15:17.480 Then the information sent to them with the 40% discount.

01:15:19.800 40% discount.

01:15:20.460 And then they sign up and go from there.

01:15:21.900 Sign up and go from there.

01:15:23.520 And I'm telling you, you won't be disappointed, okay?

01:15:27.400 If you enjoyed the way I talked and the lessons and the stuff I gave you today, and I told you it was going to be different, all right?

01:15:34.840 Like I said, this isn't about high fives.

01:15:38.040 This isn't about hugs.

01:15:39.640 This is not a sugar high that wears off.

01:15:42.540 Okay?

01:15:42.700 You want to know what the ultimate competitors do, okay, how they think, how they act, and why they're so successful.

01:15:51.340 And this is, remember, success is, you measure what success is.

01:15:54.520 It's, for some individuals, it's money, okay?

01:15:57.160 For other individuals, it could be happiness.

01:15:59.900 It could be charitable things.

01:16:01.400 It could be whatever.

01:16:01.940 The definition of success is something you decide of what it is for you to be, all right?

01:16:08.540 This will help you get there.

01:16:10.020 Here's what I can tell you.

01:16:11.640 Harrison, we were talking about Harrison, a Steelers linebacker.

01:16:14.900 What's, James Harrison, right?

01:16:17.860 I mean, just 95.

01:16:18.920 I think his number is 95.

01:16:20.140 Is it 95?

01:16:21.120 I think it's 95.

01:16:23.180 He did an interview last week, or was it last week?

01:16:26.180 Maybe a week and a half.

01:16:27.000 Yeah, he's been doing them quite a bit, yeah.

01:16:28.660 And they asked him, they said, so what do you spend every year on, what do you call it?

01:16:34.360 On his body.

01:16:35.320 On your body.

01:16:35.960 He says $375,000 per year.

01:16:38.480 Yeah.

01:16:38.880 So he said, how can you play when you're so old?

01:16:41.400 You know, you're not the typical 26-year-old guy.

01:16:43.940 But he's just not playing.

01:16:45.760 He's playing at a very high level.

01:16:48.340 At an intense level.

01:16:49.400 Yes.

01:16:49.760 At the position he gets it.

01:16:50.540 And he can't last this long of a time.

01:16:52.740 The reason why I'm telling that story here is because I'm a byproduct of having invested

01:16:57.300 in a lot of different programs that shape my mindset.

01:17:00.220 And if there's one area, I was cheap when it came to close early in my career.

01:17:05.480 I was cheap when it came down to cars.

01:17:07.660 I was a big cash saver.

01:17:08.880 I was never cheap when it came down to putting money into how I can think from somebody that

01:17:14.100 has a proven track record.

01:17:15.760 Everybody watching this admires MJ.

01:17:18.680 15 years he mentored MJ for his conditioning personal training.

01:17:23.920 There's a reason for that.

01:17:25.120 There's some things that can be learned there.

01:17:26.560 So my encouragement will be one more time.

01:17:28.500 Cleaner.

01:17:28.940 Text Cleaner to the number 96,000.

01:17:31.660 Text Cleaner to the number 96,000 to get more information about what our friend here,

01:17:37.360 Tim Grover, is doing.

01:17:38.020 And by the way, if you haven't read the book Relentless, 100% you've got to get yourself

01:17:42.680 and everybody else reading the book Relentless, it's a must read.

01:17:46.700 It's one of those books where I read every year by saying everyone's got to read this book.

01:17:49.620 So I've got to give this one back to you.

01:17:51.500 Yeah, but hold on.

01:17:52.240 You give me that one back.

01:17:53.860 Now I'm going to give you this one.

01:17:55.720 You've got to be kidding me here.

01:17:58.100 That's a Lakers championship ring.

01:18:00.860 2009.

01:18:02.240 Is this the Celtics one?

01:18:04.020 Yeah.

01:18:04.720 You want to know what's the craziest thing about this?

01:18:06.960 I was at this game.

01:18:09.220 This is your ring?

01:18:11.000 Yeah.

01:18:11.180 Un-frickin'-believable, man.

01:18:14.760 He's being polite.

01:18:15.980 Un-frickin'-believable, man. 0.99

01:18:18.340 I mean, this is like, holy shit. 0.99

01:18:21.740 I told you I had a surprise for you. 0.99

01:18:23.340 Un-frickin'-believable, man. 0.98

01:18:25.860 That's sick.

01:18:26.680 And it's got Grover on the side, because you were working with Kobe directly at this time.

01:18:30.660 Mm-hmm.

01:18:31.420 So you got one from Bulls, and you got one from...

01:18:33.320 No, no, I got six from...

01:18:34.920 Hold on.

01:18:35.340 Let's get this straight.

01:18:36.300 I got six from Chicago.

01:18:37.700 And you got one from...

01:18:38.720 No.

01:18:38.960 Okay, I got six from Chicago, okay?

01:18:41.860 Please correct me.

01:18:42.800 We got to get these facts right.

01:18:43.540 Yeah, I'm going to correct you.

01:18:44.120 I'm going to correct you right now.

01:18:45.260 Okay, I got six from Chicago.

01:18:47.340 I got four from L.A., and I got three from Miami.

01:18:50.820 Six, four, 13.

01:18:52.480 Listen, man, this is pretty wild.

01:19:01.160 You wouldn't want to do a fist bump with this one.

01:19:02.880 You're going to get hurt if you do it with this.

01:19:04.380 This is insane here.

01:19:06.000 Well, brother, appreciate you coming out.

01:19:07.780 No, my pleasure.

01:19:08.700 Thank you very much.

01:19:09.400 Such a good time.

01:19:10.480 Lunch, this meeting here, just truly had a very good time.

01:19:13.240 And guys, I'm just telling you, if you haven't yet gone and done the 96,000 cleaners texting

01:19:18.500 it to 96,000, go do it.

01:19:20.460 There's a lot to be learned from the man that worked directly with MJ for 15 years.

01:19:24.600 This isn't some social media guru that's telling you how to go out there and do Instagram.

01:19:28.680 This is a man that worked with a guy who owns a sports team, who's the greatest basketball

01:19:32.800 player of all time.

01:19:33.780 Highly recommend you go out there and get this program that Tim Grover's offering.

01:19:37.320 They just launched it last week.

01:19:38.680 Again, thanks again for coming on.

01:19:39.800 My pleasure.

01:19:40.320 Thank you, Patrick.

01:19:40.840 Thank you.

01:19:41.140 Thank you.

01:19:41.740 Thanks everybody for listening.

01:19:43.080 And by the way, if you haven't already subscribed to Valuetainment on iTunes, please do so.

01:19:47.720 Give us a five star.

01:19:49.140 Write a review if you haven't already.

01:19:50.600 And if you have any questions for me that you may have, you can always find me on Snapchat,

01:19:54.680 Instagram, Facebook, or YouTube.

01:19:56.640 Just search my name, Patrick Bid David.

01:19:58.560 And I actually do respond back when you snap me or send me a message on Instagram.

01:20:03.540 With that being said, have a great day today.

01:20:05.280 Take care, everybody.

01:20:06.000 Bye-bye.

01:20:07.320 Bye-bye.

01:20:11.340 Bye-bye.

01:20:12.600 Bye-bye.

01:20:25.120 Bye-bye.

01:20:29.220 Bye-bye.

01:20:34.580 Bye-bye.

01:20:35.040 Bye-bye.

01:20:35.360 Bye-bye.

01:20:35.440 Bye-bye.

Valuetainment - October 09, 2018

Episode 184： 13 Rules of Being Relentless by Tim Grover; Michael Jordan's Personal Trainer

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