Episode 411: Get Paid Top Dollar In 2020
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Summary
The market pays premium, top dollar, for those who are irreplaceable. What does that mean? In this episode, learn how to self-generate your own leads, and you will become more valuable to the market.
Transcript
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The market pays premium, top dollar, for those who are irreplaceable.
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Look, with 2020 being around the corner, one of the things you've got to be thinking about
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is the fact that what are you going to be doing to increase your market value, your market
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I'm in Miami yesterday, and I'm speaking to a group of people.
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One guy says, Pat, I want to find a way to increase my market value.
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I said, here's what you've got to be thinking about.
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If you are in the market, and you're constantly leaning on someone to give you a lead, someone
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to hand you what to do to go out there and make a sale, and you don't know how to self-generate
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If you work for a real estate company, and that real estate company gives you leads, it
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It may sound like a good proposition, but long term, they control you.
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You're no different than being an employee who on one day, they don't like you.
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They can start giving you the bad leads and give the good leads to people that they like,
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or the leads, period, become bad because it's gone through a lot of different people.
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But if you learn how to generate your own leads, you become irreplaceable.
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There are many, many different ways to make yourself irreplaceable.
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I read a book about what happened to Monterey Bay with seagulls in Monterey Bay.
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This was a challenge they faced in Monterey Bay.
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Monterey Bay was known for a lot of people that would go there fishing.
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And the fishermen would go and they would fish.
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After they were done fishing, they would cut up the fish.
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They would prepare to sell it or to cook it and a lot of the leftovers would stay by
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the bay and the seagulls would come and they would just eat the leftovers.
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If the fishermen stopped fishing one day, those seagulls would no longer remember how
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to hunt and they will probably not live too long.
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Once laws changed for fishing, the fishermen no longer came.
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These seagulls are waiting for these fishermen.
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I've been leaning on all these leads of fish left over here.
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Then the city started noticing seagulls were dying.
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We got to bring an expert to tell us what is taking place.
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And the expert starts going around looking at it, all this stuff.
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And then finally says, listen, the reason why these guys are dying is because none of the seagulls
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out there are going underwater and learning how to hunt for themselves.
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They have forgotten how to self-generate their leads.
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Well, the best way to do it, they went and found seagulls overseas who are professional
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Those seagulls started hunting for themselves and catching all this fish themselves.
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A week, two weeks, three weeks later, the other seagulls that were dying, some of them
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that survived, started picking up the habit because they're hanging around the right kind
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of seagulls that know how to hunt for themselves.
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And next thing you know, these seagulls started making it because they again learned that they
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What is the message of the week for you this week?
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If you rely on a source to give you leads, you're replaceable.
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If you rely on a company, on an organization to constantly provide you leads, you're always
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If you find a way to self-generate your own leads through whatever way you do it, if you
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find a way to self-generate your own leads, where you control the leads.
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The market value for you goes slowly but surely.
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Higher and higher and higher and higher and higher.
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Because you're no longer relying on a company, on an organization to provide you leads.
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You need the company because the company gives you leads.
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Do not be the seagull that just relies on that fish.
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You know the leftovers on the side to go out there and feed themselves.
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Be the other seagulls that know how to got their hunt for themselves.
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So in 2020, moving forward, now find ways to self-generate leads so you forever will be
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irreplaceable and the market pays top dollar for your skill set of finding leads.
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Having said that, looking forward to seeing you having a killer week this week.
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Thanks everybody for listening, and by the way, if you haven't already subscribed to
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Give us a five star, write a review if you haven't already, and if you have any questions
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for me that you may have, you can always find me on Snapchat, Instagram, Facebook, or YouTube.
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And I actually do respond back when you snap me or send me a message on Instagram.